Speaker 1: Hey, whatever you do, don't forget to check out Arrow
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Speaker 1: Enjoy your exploration. Hey, welcome back to the show Podcrashing
Speaker 1: one on one. These are the episodes that connect listeners
Speaker 1: to podcast specialists around the world. The goal has always
Speaker 1: been to inform our community with subjects that deal with
Speaker 1: everything and beyond podcasts. Ohs are very open and always
Speaker 1: filled with the spirits that spreads their skills as journalists,
Speaker 1: medical specialists, true crime solvers, gamblers, motivators, spiritualists, actors, and
Speaker 1: even their children. There really is a podcast for every subject.
Speaker 1: Podcrashing and Podcrashing one on one have been around since
Speaker 1: mark of twenty nineteen. The original goal was to put
Speaker 1: focus on helping up and coming podcasters to have the
Speaker 1: right information about hosting as well as surviving inside the
Speaker 1: podcast world. The idea went fifty four episodes, and then
Speaker 1: I realized, why not share the stories of the other
Speaker 1: podcasters I'm talking with? I mean, talk directly to the
Speaker 1: podcasters themselves about this journey. The purpose of podcrashing one
Speaker 1: on one is to help you build your own platform,
Speaker 1: to promote it, and even make money. This is Podcrashing
Speaker 1: one on one Episode number four hundred sixty eight. What
Speaker 1: does it really mean when your analytics sport a spike
Speaker 1: in numbers from Chrome to Apple, VLC or even Spotify.
Speaker 1: Now it boils down to one thing. Your podcast or
Speaker 1: episode briefly crossed a visibility threshold. It's not that several
Speaker 1: hundred or thousands of people just fell in love with you,
Speaker 1: but the algorithms took note of your podcast presence, taking
Speaker 1: you for a test drive, which is an easy way
Speaker 1: to say there's a lot going on behind the curtain.
Speaker 1: So what does it mean to trigger an algorithm? Apple? Chrome, Spotify,
Speaker 1: and even iHeartRadio do this. They detect a sudden change
Speaker 1: in your downloads, follows and completion rates. Then the AI
Speaker 1: system believes there's something going on with your website. The
Speaker 1: reaction is to plant your podcasts into the sites of
Speaker 1: new listeners. This explains why these spikes come from multiple
Speaker 1: platforms all at one time. This doesn't mean that you're featured,
Speaker 1: but it is a jump closer. I mean, spikes in
Speaker 1: your numbers are a soft promotion. Never forget. These platforms
Speaker 1: are always looking for stickiness, not popularity. Are people listening?
Speaker 1: Do they really finish your episodes? Do they ever come back?
Speaker 1: And how often do they hit pause while listening to
Speaker 1: your podcast? Hey? Coming up next? What does it actually mean?
Speaker 1: These spikes in your podcast the analytics are driving you
Speaker 1: completely nuts? Hey? Thanks for coming back to podcasting one
Speaker 1: on one? What do these so called spikes in your
Speaker 1: podcast analytics actually mean? Are we the next Joe Rogan
Speaker 1: or SmartLess? Oh man, that's a tough one. Would you
Speaker 1: know what to do if all of a sudden the
Speaker 1: stars lit up your podcast? Guy? Spikes are an auditioned
Speaker 1: They aren't a history overlap being transparent. I get a
Speaker 1: spike and I actually get pretty mad. It's because it
Speaker 1: just screwed up my patterns and habits. The numbers are
Speaker 1: not authentic. When your podcast numbers are up, think of
Speaker 1: it as getting a stage inside some legendary club. The
Speaker 1: crowd decides what's gonna happen next? Why does this even happen?
Speaker 1: Your episode topic is a big French tickler right now,
Speaker 1: and so is the title. When listeners share your you
Speaker 1: are being watched. Plus you hit this thing called critical
Speaker 1: mass of completion, which should should give you a spike
Speaker 1: in your podcasting. But here's the thing. Do not change
Speaker 1: your format. Start creating better titles for future hits and success,
Speaker 1: but don't change the format. Tell your listeners who you
Speaker 1: are and what your plans are in the first thirty
Speaker 1: seconds of your episodes. Get your stuff on a regular schedule.
Speaker 1: Once again, not being a debbie downer here. Spikes feel
Speaker 1: really good, but they aren't real. Don't think of them
Speaker 1: as someone stepping in on your toes. Remember they can
Speaker 1: be fake numbers. And the thing is is that people
Speaker 1: finding you is very important. But if you think you're
Speaker 1: a superstar because you got a spike, something else is
Speaker 1: gonna hit your heart very soon and you're gonna have
Speaker 1: to deal with that. Take care of your neighbors as
Speaker 1: well as yourself. I'm Marrow and that's odd. Crashing one
Speaker 1: on one