WEBVTT

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<v Speaker 1>As success spoiled the Dead. Yeah.

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<v Speaker 2>Well, I was noticing the other night, for instance, that

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<v Speaker 2>when I'm going through pistachios opening pistachios.

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<v Speaker 1>That the hard to open ones.

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<v Speaker 2>I don't bother with them anymore. Who's got time?

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<v Speaker 1>Good point. We're totally bumming rock and roll. I mean,

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<v Speaker 1>I'll leave you.

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<v Speaker 2>You're reading Little Hands this, It's time to rock and roll.

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<v Speaker 2>I totally booked. Welcome back to book Don Rock conversations

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<v Speaker 2>with authors, musicians, and insiders revealing the stories behind classic

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<v Speaker 2>rock's greatest songs, albums and artists. And before we get started,

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<v Speaker 2>if you're watching this episode, you're seeing this lovely grateful

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<v Speaker 2>Dead shirt that I'm wearing here, and I picked it

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<v Speaker 2>up at old Glory dot com. If you want to

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<v Speaker 2>get some great classic rock merch there for fifteen percent off.

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<v Speaker 2>Find something you like and use the promo code Booked

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<v Speaker 2>on Rock and you'll get fifteen percent off. Just click

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<v Speaker 2>the link in the show notes or visit booked on

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<v Speaker 2>Rock dot com and head to my deals. We are

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<v Speaker 2>going to talk about a song. Now, this shirt is

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<v Speaker 2>about Ship of Fools, but we're going to talk about

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<v Speaker 2>a different song. We're going to talk about touch of Gray.

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<v Speaker 2>Our guest is John Brackett. He's the author of Touch

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<v Speaker 2>of Gray or How the Grateful Dead Became Pop Stars.

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<v Speaker 2>Welcome to the podcast, John.

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<v Speaker 1>Thank you so very much. It's great to be here. Eric.

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<v Speaker 2>This is a question I love asking Dead fans because

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<v Speaker 2>the answer often depends on when they became a fan.

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<v Speaker 2>Do you remember the first time you heard Touch of

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<v Speaker 2>Gray and what was your initial response to it.

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<v Speaker 1>I don't think I remember the very first time, although

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<v Speaker 1>I'm very aware of when the video took over and

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<v Speaker 1>when I would see that on MTV and all of

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<v Speaker 1>the related video programs at the time. At the time,

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<v Speaker 1>I thought it was just another old rock band trying

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<v Speaker 1>to make a quick buck by coming back. You know,

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<v Speaker 1>I was kind of part of this jaded Gen X

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<v Speaker 1>generation that was listening to kind of alternative rock and

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<v Speaker 1>things of that nature, and familiar with the Dead, you know.

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<v Speaker 1>I'd heard the tunes on classic rock radio, but you know,

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<v Speaker 1>throughout much of the eighties you didn't really hear about

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<v Speaker 1>them if you weren't you know, a dead head, if

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<v Speaker 1>you didn't really follow them, and so it seemed like, oh,

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<v Speaker 1>here comes another band, you know that's trying to kind

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<v Speaker 1>of cash in at the time, so wasn't really ahead,

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<v Speaker 1>you know, until much later. So going back and looking

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<v Speaker 1>at this time and kind of reevaluating, you know, kind

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<v Speaker 1>of how this song kind of gets interpreted. You know,

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<v Speaker 1>I think it kind of really informed, you know, the

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<v Speaker 1>book and kind of why I wrote the book.

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<v Speaker 2>And it is interesting when you ask each dead fan

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<v Speaker 2>when they first heard the song and how long they

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<v Speaker 2>were a fan, because that will change used the response.

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<v Speaker 2>I mean, it's a divisive song for somebody like me.

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<v Speaker 2>It's the first song that I really took to as

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<v Speaker 2>a kid. It was fifteen, and then years later I

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<v Speaker 2>got into the rest of the catalog, but I got

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<v Speaker 2>to admit it's it's a great song. It just it

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<v Speaker 2>pulled me in, like so many.

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<v Speaker 1>Yeah, I mean, and you were one of you know,

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<v Speaker 1>tens of thousands of people who got on the bus,

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<v Speaker 1>you know, at that time. And you know, I think

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<v Speaker 1>one of the points in the book is like, yes,

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<v Speaker 1>it's about this time, and it's about that moment in

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<v Speaker 1>the summer of eighty seven, but it's much much larger

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<v Speaker 1>than that. I mean, this song really kind of transformed

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<v Speaker 1>the prevailing historical trajectory of the band, and in some

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<v Speaker 1>ways helped to kind of lay the foundation for you know,

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<v Speaker 1>kind of what we see today. I mean, this band is,

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<v Speaker 1>you know, bigger than ever. And you know a point

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<v Speaker 1>of the book is that, Yeah, this was the moment,

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<v Speaker 1>This was the moment that has shifted and you know,

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<v Speaker 1>to get to this spot now.

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<v Speaker 2>After you read your account of the December fifteen, nineteen

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<v Speaker 2>eighty six performance, I watched it and I get goosebumps

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<v Speaker 2>hearing that crowd erupped when Jerry sings I will get by,

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<v Speaker 2>I Will survive. Take us back to that night and

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<v Speaker 2>explain why that particular performance was so powerful following Jerry's

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<v Speaker 2>health crisis and in light of what was about to

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<v Speaker 2>happen with the song, because it hadn't been released yet.

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<v Speaker 1>Yeah, precisely. I mean, Touch of Gray had been in

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<v Speaker 1>the Dead's repertoire since nineteen eighty two, and this was

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<v Speaker 1>a song that was familiar to fans. As you pointed out,

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<v Speaker 1>it had not appeared on any recordings yet, any official recordings.

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<v Speaker 1>I mean, the band hadn't released any recordings since nineteen

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<v Speaker 1>eighty one. The live records Dead Set and Reckoning then

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<v Speaker 1>released a studio album since since go to Heaven in

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<v Speaker 1>nineteen eighty and so fans were familiar with the song.

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<v Speaker 1>It was a popular tune. It was, you know, many ways,

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<v Speaker 1>kind of one of the fastest songs in the Dead's

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<v Speaker 1>live repertoire throughout much of the eighties. But nothing really

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<v Speaker 1>stood out about it, you know, it was, you know,

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<v Speaker 1>like I said, fans enjoyed it and it was a

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<v Speaker 1>good time, but nothing really stood out. Jerry got sick

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<v Speaker 1>in the summer of nineteen eighty six and was very,

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<v Speaker 1>very ill, and it was very touch and go for

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<v Speaker 1>a while, and fans, the band, the entire Grateful Dead organization,

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<v Speaker 1>you know, had to well, the band and the fans organization.

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<v Speaker 1>They were concerned. They didn't really you know, we're quite

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<v Speaker 1>sure what was going to happen. The band had been

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<v Speaker 1>living by making money from touring, and when Jerry got sick,

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<v Speaker 1>that money stopped, so they weren't quite sure of what

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<v Speaker 1>the future of the organization would be. And when it

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<v Speaker 1>was finally announced that the band would be returning to

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<v Speaker 1>playing live again in December of nineteen eighty six, obviously

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<v Speaker 1>fans were elated. And then, you know, when the band

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<v Speaker 1>took the stage and the very first song that they

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<v Speaker 1>played was touch of Gray. You know, as you heard,

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<v Speaker 1>I mean, the crowd lost it, you know, and you know,

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<v Speaker 1>as I described in the book, you know, the response.

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<v Speaker 1>There were a number of reasons for the response. I mean,

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<v Speaker 1>just the pure joy of seeing the band again, you know,

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<v Speaker 1>in light of everything that happened in the previous you know,

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<v Speaker 1>few months, but also the fact they kind of knew

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<v Speaker 1>what to expect in the song. And what I mean

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<v Speaker 1>by that is that they knew that Jerry was going

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<v Speaker 1>to sing I Will Survive and they were just waiting

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<v Speaker 1>for that moment. You can hear it on the recordings.

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<v Speaker 1>Every time the chorus comes up, you know, the response

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<v Speaker 1>gets more and more, you know, raucous for.

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<v Speaker 2>Those who may not be aware. So he was in

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<v Speaker 2>a diabetic coma. He almost he almost died.

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<v Speaker 1>Yes, his heart stopped when he was in the hospital too.

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<v Speaker 1>He had been given vallum he was allergic to that. So, yes,

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<v Speaker 1>he was in a diabetic coma. It was on dialysis.

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<v Speaker 1>I mean, he was in very very bad shape, probably

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<v Speaker 1>much worse than we kind of know. And so yeah,

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<v Speaker 1>to see him back on stage, you know, six months later,

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<v Speaker 1>you know, it was pretty remarkable. Well, I mean, he'd

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<v Speaker 1>actually played in October. He'd played earlier with the Jerry

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<v Speaker 1>Garcia Band. So remarkable recovery. But the band also had

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<v Speaker 1>to get back on the road. They had to start

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<v Speaker 1>making money again. And when they're hearing the song, right,

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<v Speaker 1>I will survive, the fans are responding to that. But

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<v Speaker 1>the fans, you know, they also knew at the very

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<v Speaker 1>end of the tune, you know, the lyrics shift and

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<v Speaker 1>they shift that we will survive. And you know, fans

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<v Speaker 1>had been responding to that shift since nineteen eighty two.

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<v Speaker 1>I think they've always kind of recognized maybe themselves in

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<v Speaker 1>that we element. And December of nineteen eighty six, that

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<v Speaker 1>was the moment where it just kind of blows up.

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<v Speaker 1>You can just hear the response from the audience at

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<v Speaker 1>that point. You know, the idea that the Dead were back,

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<v Speaker 1>the dead Head community was still intact. You know, this

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<v Speaker 1>was you know, a really joyous moment for the fans,

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<v Speaker 1>but it was fraud because the band knew that, yeah,

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<v Speaker 1>they had to do something, you know, and the decision

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<v Speaker 1>then was all right, you know, we have to make

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<v Speaker 1>a record, you know, and perhaps even make a record

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<v Speaker 1>that's actually going to sell a few copies and make

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<v Speaker 1>us some money. You know, given the situation that we

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<v Speaker 1>are presently in.

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<v Speaker 2>What I noticed in that video is Jerry's body language

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<v Speaker 2>when he says I will survive, like he knows, he

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<v Speaker 2>puts a little emphasis on that, you know. Oh yeah,

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<v Speaker 2>And he's not one to do that, so he's not looking.

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<v Speaker 2>He's not a performative type of person on stage, you know.

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<v Speaker 2>He but even he couldn't help. But you know, he

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<v Speaker 2>couldn't hold back that emotion there.

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<v Speaker 1>Yeah, I mean there's so few INSS of any sort

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<v Speaker 1>of interaction right between Jerry and the audience, and I

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<v Speaker 1>mean this, this would be one of those moments that

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<v Speaker 1>you would expect it and yeah, and it's slight, it's there,

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<v Speaker 1>you know, but then it's just to move on, exactly.

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<v Speaker 1>And that's a very dead thing to do.

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<v Speaker 2>In fact, I would love to know prior to them

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<v Speaker 2>going on stage if Jerry was uncomfortable doing that, because

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<v Speaker 2>he never liked to make it about him, but there

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<v Speaker 2>was you could not you could not not play that song,

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<v Speaker 2>you know, to open that show.

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<v Speaker 1>Yeah.

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<v Speaker 2>Yeah. So the story of Touch a Grade begins with

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<v Speaker 2>Robert Hunter, years before The Dead performed or recorded it.

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<v Speaker 2>His nineteen eighty notebook contains dozens of possible verses, and

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<v Speaker 2>he continued changing the lyrics in concert when he performed it.

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<v Speaker 2>What do those discarded lyrics reveal about his original conception

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<v Speaker 2>of the song.

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<v Speaker 1>It's interesting. I mean he you know, listening to the

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<v Speaker 1>early performances of the tune and looking at the lyrics

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<v Speaker 1>and how they were changed. I mean, he treats it

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<v Speaker 1>very much almost you know, like a folk troubadour singer,

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<v Speaker 1>would you know, I mean I describe in the book.

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<v Speaker 1>I mean when he would perform it be acoustic guitar

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<v Speaker 1>with the harmonica around his neck. I mean, very Dylan esque.

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<v Speaker 1>The tune itself has sections, but he treated it very fluidly.

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<v Speaker 1>You know. He would kind of go verse choruses bridge

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<v Speaker 1>as you know, I switch lyrics here and there. It

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<v Speaker 1>was very much an open kind of a form. You

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<v Speaker 1>would see changes to the lyrics throughout kind of the

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<v Speaker 1>between nineteen eighty to nineteen eighty two. But in terms

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<v Speaker 1>of kind of the overall shape of the song, you know,

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<v Speaker 1>it's interesting to kind of follow it from Hunter's perspective

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<v Speaker 1>because it's it always seemed to be kind of a

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<v Speaker 1>work in progress, you know, and maybe you know, there

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<v Speaker 1>was no kind of kind of final idea what it

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<v Speaker 1>would become, you know, and that definitely changed once the

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<v Speaker 1>dead got their hands on it in nineteen eighty two.

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<v Speaker 2>Right the early version, the narrator sounds misanthropic, curmudgeonly responding

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<v Speaker 2>to social decline, absurdity of what's going on around him,

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<v Speaker 2>but he's responding with it's all right. Do you hear

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<v Speaker 2>that phrases genuine reassurance, weary resignation, dark humor, or maybe

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<v Speaker 2>some combination of all three, because Robert Hunter had that

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<v Speaker 2>kind of personality precisely.

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<v Speaker 1>Yeah, it's all three. It's any interpretation you want to

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<v Speaker 1>bring to it. I mean, yes, there is that kind

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<v Speaker 1>of resigned, you know, sense of all right, Well, that's

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<v Speaker 1>just how it is. You know, there's an ironic sense

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<v Speaker 1>to it. There are all those senses to it, and

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<v Speaker 1>even with when the dead take it over, it's still there.

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<v Speaker 1>You know. It's funny that the narrator of that song,

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<v Speaker 1>it's kind of hard to pin down, you know, kind

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<v Speaker 1>of what's happening, you know, why the reactions this way,

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<v Speaker 1>But ultimately it doesn't matter, because you're right, it's all right.

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<v Speaker 1>It just kind of returns to that. And I think

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<v Speaker 1>that is also a very kind of dead lyric too,

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<v Speaker 1>you know, standing in the face of any type of

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<v Speaker 1>adversity or anything that's going on, or any absurdity, It's

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<v Speaker 1>all right, you know, let the situation is in charge,

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<v Speaker 1>and you know, we'll take care of it.

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<v Speaker 2>And going back to the we will survive part at

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<v Speaker 2>the end, Hunter initially saying we can get on by,

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<v Speaker 2>but Garcia changed it to the more personal I will

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<v Speaker 2>get by before the song returned to we will survive

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<v Speaker 2>at the end. How important was that movement from the

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<v Speaker 2>individual to the collective in creating the song's emotional impact.

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<v Speaker 1>I think it's incredibly important. I mean, it's the debut

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<v Speaker 1>performance of Hunter doing it in nineteen eighty. You can

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<v Speaker 1>listen to the live recording on Internet at archive, and

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<v Speaker 1>you know, when he says we you hear a response

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<v Speaker 1>from the audio, you know right away. You know there's

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<v Speaker 1>a sense of you know, wanting to be involved, you know,

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<v Speaker 1>And this is always something I think very much part

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<v Speaker 1>of the Dead culture. Dead fans always kind of sensing

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<v Speaker 1>this relationship, you know, imagining this kind of communal relationship

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<v Speaker 1>to it. When the Dead took it over, I think

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<v Speaker 1>they understood definitely the rhetorical impact of what that meant

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<v Speaker 1>to the song and to the fans. You know, so

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<v Speaker 1>I kind of trace, you know, how that section gets shifted.

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00:13:33.799 --> 00:13:36.279
<v Speaker 1>You know that we can get by, get on by.

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<v Speaker 1>You know, Hunter would always kind of vary those texts

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<v Speaker 1>a little bit, but you're right, as soon as it

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<v Speaker 1>got with the band, I Will Survive, We Will Survive,

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00:13:47.200 --> 00:13:51.720
<v Speaker 1>you know, became a very kind of established form. But

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<v Speaker 1>what I think is very interesting is understanding when that

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<v Speaker 1>shift occurs, you know, in the song itself, because said

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00:14:00.279 --> 00:14:04.639
<v Speaker 1>it had been occurring earlier in performances, and it kind

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00:14:04.679 --> 00:14:07.399
<v Speaker 1>of took away from the dramatic impact of when that

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00:14:07.519 --> 00:14:10.919
<v Speaker 1>kind of really hits with the audience. And so by

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00:14:10.960 --> 00:14:13.600
<v Speaker 1>the end of nineteen eighty two, as the band continued

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00:14:13.600 --> 00:14:15.879
<v Speaker 1>to kind of mold it on the road, that's when

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00:14:15.919 --> 00:14:18.879
<v Speaker 1>they decided to wait for the We Will Survive to

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00:14:18.879 --> 00:14:21.840
<v Speaker 1>put it at the very end of the tune. So

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<v Speaker 1>instead of just one more chorus, it now becomes a coda.

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<v Speaker 1>It becomes this triumphant coda where you know, you can

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<v Speaker 1>feel the expectation and the drive kind of building towards it,

256
00:14:34.360 --> 00:14:38.840
<v Speaker 1>which is a much more dramatic musical, rhetorical effect than

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<v Speaker 1>what was happening before, you know, when the shift took

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<v Speaker 1>place earlier in the song and I.

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00:14:43.960 --> 00:14:46.720
<v Speaker 2>Love you could hear Jerry really hit the chords hard.

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<v Speaker 1>Man, Yeah, definitely, you know, and it's interesting, Yeah, you

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00:14:51.159 --> 00:14:54.720
<v Speaker 1>hear it and he's hitting it hard. It's you know,

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<v Speaker 1>you listen to some of these early performances, it's because

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<v Speaker 1>they're still like figuring out the tune, you know, because

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<v Speaker 1>the is continuing to change each night, you know, night

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00:15:03.679 --> 00:15:06.639
<v Speaker 1>to night it might change, and so I just imagine

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<v Speaker 1>what it must have been like on stage, you know,

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<v Speaker 1>being a musician and having performed you know, doing live improv.

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<v Speaker 1>You know, not sure quite you know where this is

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<v Speaker 1>going to happen. You know, there was a lot of

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<v Speaker 1>kind of uncertainty in some of those early performances. You know,

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<v Speaker 1>it's fun to listen to those, really.

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<v Speaker 2>Is Yeah, that that extra you know, like I said,

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<v Speaker 2>when he's hitting those cordially hard, it's like defiance or

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00:15:29.600 --> 00:15:32.759
<v Speaker 2>it's it's just something there's something in there that it

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<v Speaker 2>was coming out of Jerrea at that moment. You could

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<v Speaker 2>feel it. And they debuted it on September fifteen, nineteen

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00:15:37.919 --> 00:15:41.039
<v Speaker 2>eighty two, Capital Center in Maryland, performed it for nearly

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<v Speaker 2>five years before recording it. How did the song evolve

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<v Speaker 2>during that period? How different was the first performance from

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<v Speaker 2>the eventual studio version, not just lyrically, but the pace

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00:15:51.080 --> 00:15:54.639
<v Speaker 2>of it, Right, it's a little faster in their early only.

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<v Speaker 1>Yeah. Well, what's interesting if you listen to some of

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00:15:57.600 --> 00:16:03.200
<v Speaker 1>the earliest recordings, and one of them was from nineteen

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00:16:03.240 --> 00:16:06.000
<v Speaker 1>eighty two, there is a studio kind of recording. It's

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00:16:06.000 --> 00:16:10.600
<v Speaker 1>one of the earliest recordings of the tune, and it's

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00:16:10.679 --> 00:16:13.440
<v Speaker 1>it's a lot of the shape is there, most of

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00:16:13.480 --> 00:16:16.039
<v Speaker 1>the melody and the chords and stuff there. The form

288
00:16:16.480 --> 00:16:19.720
<v Speaker 1>is there, you know, for from what we've become familiar

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00:16:19.759 --> 00:16:22.320
<v Speaker 1>with it. One of the main things that's very different

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00:16:22.360 --> 00:16:25.919
<v Speaker 1>about it is the song is has a halftime feel

291
00:16:27.000 --> 00:16:29.480
<v Speaker 1>instead of you know, that strong snare drum on two

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<v Speaker 1>and four, and it's more of this reggae feel that

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00:16:35.720 --> 00:16:40.480
<v Speaker 1>d d d dam dum dum, you know. So it

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00:16:40.559 --> 00:16:43.960
<v Speaker 1>has this kind of slower groove to it that kind

295
00:16:43.960 --> 00:16:46.399
<v Speaker 1>of fits in with some of their more contemporary tunes

296
00:16:46.440 --> 00:16:49.080
<v Speaker 1>that also kind of had, you know, this reggae type

297
00:16:49.080 --> 00:16:52.039
<v Speaker 1>of feel, you know, Roe Jimmy and tunes like that, Right,

298
00:16:53.799 --> 00:16:56.200
<v Speaker 1>But they got rid of that, you know, within a

299
00:16:56.240 --> 00:16:59.360
<v Speaker 1>few months. Within a few months, they start playing it

300
00:16:59.600 --> 00:17:03.480
<v Speaker 1>more with that driving backbeat with the snare drums on

301
00:17:03.600 --> 00:17:07.839
<v Speaker 1>beats two and four, And once they start incorporating that,

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00:17:07.839 --> 00:17:11.039
<v Speaker 1>that's really when the tempo starts to pick up at

303
00:17:11.079 --> 00:17:14.279
<v Speaker 1>that point, and yeah, it becomes, you know, just kind

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00:17:14.279 --> 00:17:17.680
<v Speaker 1>of this barn burner type of song on many occasions.

305
00:17:18.400 --> 00:17:22.599
<v Speaker 1>But by the end of nineteen eighty two, until you know,

306
00:17:22.680 --> 00:17:26.359
<v Speaker 1>really the end of their career, the arrangement stayed essentially

307
00:17:26.599 --> 00:17:31.119
<v Speaker 1>the same, you know, in terms of the forms with

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00:17:31.160 --> 00:17:34.200
<v Speaker 1>this section, what comes next, the lyrics, et cetera, and

309
00:17:34.240 --> 00:17:39.039
<v Speaker 1>all that. The instrumentation, though, is going to change a

310
00:17:39.039 --> 00:17:42.720
<v Speaker 1>little bit once they go into the recording studio in

311
00:17:42.839 --> 00:17:45.480
<v Speaker 1>nineteen eighty seven and start kind of experimenting with some

312
00:17:45.519 --> 00:17:47.559
<v Speaker 1>of the arrangement at that point.

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<v Speaker 2>Was it Phil Lesh that inspired that coda ending because

314
00:17:54.519 --> 00:17:56.799
<v Speaker 2>he thought that the original ending sounded clumsy?

315
00:17:57.279 --> 00:17:59.480
<v Speaker 1>Yeah, if you listen to that early recording, that didn't

316
00:17:59.519 --> 00:18:01.440
<v Speaker 1>quite no, So you know, how to end it? And

317
00:18:01.559 --> 00:18:03.799
<v Speaker 1>Jerry's the one who says, yeah, I've got to figure

318
00:18:03.799 --> 00:18:06.519
<v Speaker 1>out some way to end it. It's an interesting what

319
00:18:06.599 --> 00:18:09.680
<v Speaker 1>you can hear Lesh saying, and this is on the

320
00:18:09.720 --> 00:18:14.079
<v Speaker 1>expanded edition of in the Dark that was originally included

321
00:18:14.119 --> 00:18:19.440
<v Speaker 1>on the Beyond Description box that came out. You can

322
00:18:19.480 --> 00:18:23.079
<v Speaker 1>hear Phil Lesh at the very end saying that it

323
00:18:23.160 --> 00:18:25.880
<v Speaker 1>sounds like a song that we can get excited about,

324
00:18:26.880 --> 00:18:29.960
<v Speaker 1>you know, which is you know, somewhat prophetic, you know,

325
00:18:30.839 --> 00:18:32.960
<v Speaker 1>and it's very interesting. You listen to the recording and

326
00:18:33.000 --> 00:18:34.920
<v Speaker 1>it kind of fades out right at that moment, you know,

327
00:18:34.960 --> 00:18:38.640
<v Speaker 1>it's a very kind of dramatic thing. And so, yeah,

328
00:18:38.880 --> 00:18:41.160
<v Speaker 1>it's a song they're working on. They were expanding the

329
00:18:41.240 --> 00:18:46.599
<v Speaker 1>repertoire at that time. West La Fadeaway was entering the

330
00:18:46.680 --> 00:18:50.240
<v Speaker 1>repertoire at that time. Keep Your Day Job was another

331
00:18:50.319 --> 00:18:53.599
<v Speaker 1>one too, So at the time, really it was just

332
00:18:53.720 --> 00:18:55.960
<v Speaker 1>one of a bunch of tunes that they were, you know,

333
00:18:56.119 --> 00:18:59.279
<v Speaker 1>adding to the live repertoire beginning in nineteen eighty two.

334
00:19:00.119 --> 00:19:02.799
<v Speaker 2>Before we get into the recording of it, we mentioned

335
00:19:02.839 --> 00:19:05.640
<v Speaker 2>Jerry's coleman in nineteen eighty six that forced the Dead

336
00:19:05.720 --> 00:19:08.319
<v Speaker 2>to cancel their faults at a time when the organization

337
00:19:08.480 --> 00:19:13.680
<v Speaker 2>depended heavily on concert revenue. The operating expenses around two

338
00:19:13.720 --> 00:19:16.920
<v Speaker 2>hundred and thirty five thousand dollars a month. How bad

339
00:19:17.000 --> 00:19:19.119
<v Speaker 2>was the band's financial state at that point, and why

340
00:19:19.119 --> 00:19:21.839
<v Speaker 2>did recording a new album become part of this solution.

341
00:19:22.279 --> 00:19:27.599
<v Speaker 1>There is a breakdown, financial breakdown from July of nineteen

342
00:19:27.640 --> 00:19:32.880
<v Speaker 1>eighty six, and it kind of shows the you know,

343
00:19:33.920 --> 00:19:36.440
<v Speaker 1>the overhead, you know that they're paying the two hundred

344
00:19:36.440 --> 00:19:40.119
<v Speaker 1>and thirty five thousand. Then it shows expected income, you know,

345
00:19:40.160 --> 00:19:42.359
<v Speaker 1>and what they might expect to make from live shows.

346
00:19:42.480 --> 00:19:45.400
<v Speaker 1>And you would see these financial breakdowns, you know, throughout

347
00:19:45.440 --> 00:19:49.079
<v Speaker 1>the band's career. But what's interesting about this one is

348
00:19:49.119 --> 00:19:51.400
<v Speaker 1>that it says, you know, at the very bottom of

349
00:19:51.440 --> 00:19:54.440
<v Speaker 1>it the details, you know, what happens if Jerry doesn't

350
00:19:54.440 --> 00:19:57.319
<v Speaker 1>get any better, you know, by the time that they

351
00:19:57.400 --> 00:20:00.319
<v Speaker 1>can get on the road. And so so there are

352
00:20:00.319 --> 00:20:03.640
<v Speaker 1>two very different figures, you know, on the sheets, you know,

353
00:20:03.759 --> 00:20:08.119
<v Speaker 1>just depending upon how things go. And so they very

354
00:20:08.200 --> 00:20:11.680
<v Speaker 1>much knew that they kind of had to change. You know,

355
00:20:11.799 --> 00:20:13.880
<v Speaker 1>they'd been living on the road for a long time

356
00:20:15.759 --> 00:20:18.720
<v Speaker 1>getting money by touring again. It was going to take

357
00:20:18.759 --> 00:20:22.640
<v Speaker 1>a while, you know, they needed they would it's in

358
00:20:22.720 --> 00:20:24.759
<v Speaker 1>terms of when they would get paid from these gigs

359
00:20:24.799 --> 00:20:26.880
<v Speaker 1>and even not knowing when they would get back up

360
00:20:26.920 --> 00:20:32.000
<v Speaker 1>on the road making a record. However, it's the possibility

361
00:20:32.039 --> 00:20:37.279
<v Speaker 1>of making some money up front through advances, especially through

362
00:20:37.319 --> 00:20:40.039
<v Speaker 1>the label, would be one way, finding a way to

363
00:20:40.160 --> 00:20:45.799
<v Speaker 1>tide themselves over in the meantime until they could return

364
00:20:45.839 --> 00:20:49.359
<v Speaker 1>to the road and until the record would come out.

365
00:20:50.279 --> 00:20:54.279
<v Speaker 1>And so, you know, studio albums, you know, within the

366
00:20:54.359 --> 00:21:02.079
<v Speaker 1>Dead kind of history are always not always, but the

367
00:21:02.119 --> 00:21:05.039
<v Speaker 1>Dead's always perceived as a live band, sure, right, the

368
00:21:05.240 --> 00:21:08.680
<v Speaker 1>records we always hear never really were able to capture

369
00:21:09.119 --> 00:21:11.880
<v Speaker 1>what the Dead were all about. You know, we've heard

370
00:21:11.880 --> 00:21:13.599
<v Speaker 1>that story. I talk about that a lot in a

371
00:21:13.680 --> 00:21:16.440
<v Speaker 1>previous book I did on the Dead called Live Dead.

372
00:21:17.759 --> 00:21:21.400
<v Speaker 1>So the idea of a studio album was interesting because

373
00:21:22.039 --> 00:21:25.079
<v Speaker 1>most fans would not look upon the studio albums. It's like,

374
00:21:25.119 --> 00:21:26.920
<v Speaker 1>all right, this is what we're looking for, this is

375
00:21:26.960 --> 00:21:30.400
<v Speaker 1>what we're anticipating. But we weren't sure if the Dead

376
00:21:30.440 --> 00:21:32.000
<v Speaker 1>were going to be back on the road again to

377
00:21:32.079 --> 00:21:35.440
<v Speaker 1>record a live album, studio album was going to be

378
00:21:35.440 --> 00:21:38.039
<v Speaker 1>the way to do it in the meantime. Yeah, So

379
00:21:38.759 --> 00:21:41.720
<v Speaker 1>in January of nineteen eighty seven, shortly after those shows

380
00:21:41.720 --> 00:21:46.240
<v Speaker 1>in Oakland where Jerry returned, the band convened and started

381
00:21:46.319 --> 00:21:51.720
<v Speaker 1>laying down basic tracks in marine vettes for about two

382
00:21:51.880 --> 00:21:55.279
<v Speaker 1>two and a half weeks, and then through the spring

383
00:21:55.839 --> 00:21:57.799
<v Speaker 1>worked on overdubs for the record.

384
00:21:58.039 --> 00:22:01.480
<v Speaker 2>Yeah, they recorded the basic tracks live on stage at

385
00:22:01.519 --> 00:22:05.359
<v Speaker 2>the Marren Vettman's Memori Laudatorium that setting. Why was that

386
00:22:05.440 --> 00:22:07.680
<v Speaker 2>so effective in capturing the studio performance?

387
00:22:08.160 --> 00:22:13.799
<v Speaker 1>John Cutler, the producer for that record, probably recommended that

388
00:22:13.960 --> 00:22:15.640
<v Speaker 1>this would be a really good way to kind of

389
00:22:15.720 --> 00:22:20.039
<v Speaker 1>get that type of energy in these recorded performances. And

390
00:22:20.160 --> 00:22:24.119
<v Speaker 1>they knew the hall very well, and they had recorded

391
00:22:24.160 --> 00:22:26.839
<v Speaker 1>in the hall and had gotten some really good recordings

392
00:22:26.880 --> 00:22:30.039
<v Speaker 1>there a couple of years earlier, and so they were,

393
00:22:30.119 --> 00:22:32.480
<v Speaker 1>you know, based upon the experience of some recordings they

394
00:22:32.559 --> 00:22:34.960
<v Speaker 1>did in nineteen eighty five, they decided to return there.

395
00:22:36.319 --> 00:22:41.400
<v Speaker 1>They brought along Gheech, Charbonneau and Lmobile, one of the

396
00:22:41.640 --> 00:22:45.240
<v Speaker 1>kind of premiere mobile recording studios at the time, set

397
00:22:45.319 --> 00:22:49.680
<v Speaker 1>up outside and Yeah, had them set up on stage

398
00:22:50.519 --> 00:22:57.079
<v Speaker 1>in morin vets empty playing through tunes. They had a

399
00:22:57.559 --> 00:23:00.839
<v Speaker 1>very you know, established set list a cent the songs

400
00:23:00.880 --> 00:23:03.240
<v Speaker 1>that you see on in the dark were the songs

401
00:23:03.279 --> 00:23:05.920
<v Speaker 1>that they recorded and that they worked on. You know,

402
00:23:06.000 --> 00:23:08.359
<v Speaker 1>they didn't really have time to fool around and try

403
00:23:08.440 --> 00:23:14.359
<v Speaker 1>out different stuff and set up on stage as they

404
00:23:14.440 --> 00:23:17.960
<v Speaker 1>normally would, played through the tracks. Oftentimes Jerry would then

405
00:23:18.039 --> 00:23:23.440
<v Speaker 1>run out to the truck and listen to the performances,

406
00:23:23.519 --> 00:23:26.559
<v Speaker 1>and ultimately it was Jerry who would decide, you know,

407
00:23:26.720 --> 00:23:29.680
<v Speaker 1>which of the kind of recorded performances of the BA

408
00:23:30.079 --> 00:23:32.880
<v Speaker 1>would be used as the basic tracks for the tunes.

409
00:23:33.559 --> 00:23:37.000
<v Speaker 2>Yeah, he's the one that called it a largely unsuccessful

410
00:23:37.079 --> 00:23:39.920
<v Speaker 2>song looking for its right approach. So he's the one

411
00:23:39.960 --> 00:23:42.119
<v Speaker 2>that thought it needed to be slowed down.

412
00:23:42.920 --> 00:23:45.880
<v Speaker 1>Yeah, it's interesting. In an interview with Blair Jackson in

413
00:23:45.960 --> 00:23:48.480
<v Speaker 1>The Golden Road, he talks about that, Yeah, and the

414
00:23:48.559 --> 00:23:50.880
<v Speaker 1>quote you just said, yeah, that you know, for years

415
00:23:50.960 --> 00:23:53.640
<v Speaker 1>he just didn't feel right, you know, and that we

416
00:23:53.880 --> 00:23:56.759
<v Speaker 1>just needed to slow it down. Well, he says that,

417
00:23:56.880 --> 00:24:00.200
<v Speaker 1>but it's really not that much slower than you know,

418
00:24:01.319 --> 00:24:06.720
<v Speaker 1>performances that you know were happening, you know live. It

419
00:24:06.880 --> 00:24:09.559
<v Speaker 1>was slower than some of the more recent live performances.

420
00:24:09.640 --> 00:24:13.960
<v Speaker 1>There's a performance from rich Stadium in nineteen eighty six

421
00:24:14.720 --> 00:24:18.160
<v Speaker 1>that is just blistering. It's on fire, it is so fast.

422
00:24:19.680 --> 00:24:23.200
<v Speaker 1>So it's definitely slower than that. But by the time

423
00:24:23.279 --> 00:24:26.200
<v Speaker 1>they get back out onto the road in the spring

424
00:24:26.319 --> 00:24:28.559
<v Speaker 1>of nineteen eighty seven and start playing it again, the

425
00:24:28.640 --> 00:24:30.599
<v Speaker 1>tempo creeps back up again.

426
00:24:30.839 --> 00:24:33.720
<v Speaker 2>So well, I think the temple's perfect because of the

427
00:24:34.079 --> 00:24:36.720
<v Speaker 2>lyric when you think I will get by, I will

428
00:24:36.759 --> 00:24:39.759
<v Speaker 2>survive and it's all right part because it's it's very

429
00:24:39.920 --> 00:24:43.720
<v Speaker 2>laid back, It's like it's okay, we'll get by. It

430
00:24:43.799 --> 00:24:46.640
<v Speaker 2>kind of fits the vibe of the lyrics, right, I.

431
00:24:46.759 --> 00:24:49.839
<v Speaker 1>Think so without a doubt. Yeah, yeah, it has an

432
00:24:49.880 --> 00:24:52.599
<v Speaker 1>easy feel to it. You know, it has a quicker tempo,

433
00:24:53.480 --> 00:24:56.720
<v Speaker 1>but you know, it just has this kind of easy

434
00:24:56.839 --> 00:24:59.759
<v Speaker 1>kind of pace and feel to it that it doesn't

435
00:24:59.759 --> 00:25:02.799
<v Speaker 1>sound and rushed, you know. And the way that the

436
00:25:03.000 --> 00:25:06.480
<v Speaker 1>arrangement of the song works too, it's not very full either,

437
00:25:07.119 --> 00:25:09.519
<v Speaker 1>and so there's a lot of space within the tune.

438
00:25:09.960 --> 00:25:12.359
<v Speaker 1>And while it has this underlying kind of you know,

439
00:25:12.519 --> 00:25:16.240
<v Speaker 1>propulsive current to it, the surface, just like so many

440
00:25:16.319 --> 00:25:19.119
<v Speaker 1>other Dead tunes, just is kind of going along at

441
00:25:19.119 --> 00:25:22.119
<v Speaker 1>a much kind of you know, more you know, slow tempo.

442
00:25:23.079 --> 00:25:25.559
<v Speaker 2>John Brackett, the author of Touch of Gray or How

443
00:25:25.599 --> 00:25:29.200
<v Speaker 2>the Grateful Dead Became Pop Stars. So Jerry credited Brent

444
00:25:29.359 --> 00:25:32.960
<v Speaker 2>Midland as the father of the new arrangement. What did

445
00:25:33.039 --> 00:25:36.039
<v Speaker 2>he bring to Touch of Gray that transformed its identity

446
00:25:36.119 --> 00:25:38.039
<v Speaker 2>and helped unlock its commercial potential.

447
00:25:38.720 --> 00:25:41.720
<v Speaker 1>That main musical motive that you hear at the very

448
00:25:41.799 --> 00:25:44.319
<v Speaker 1>beginning of the tune on the keyboard. You know, I'm

449
00:25:44.359 --> 00:25:48.039
<v Speaker 1>the synthesizer. This was a musical idea. If you go

450
00:25:48.200 --> 00:25:50.799
<v Speaker 1>back and listen to the tune, it's one of the

451
00:25:50.880 --> 00:25:53.319
<v Speaker 1>first things you're going to hear is that motive starts

452
00:25:53.359 --> 00:25:56.000
<v Speaker 1>off with that long sustained note at the beginning, and

453
00:25:56.079 --> 00:26:00.519
<v Speaker 1>then this kind of nice cascading figure down that he

454
00:26:00.640 --> 00:26:03.839
<v Speaker 1>played on the organ. I think it was within the

455
00:26:04.000 --> 00:26:07.680
<v Speaker 1>basic tracks recording the basic tracks at marin Vents, and

456
00:26:07.880 --> 00:26:12.079
<v Speaker 1>when they started doing overdubs, seemed like the band kind

457
00:26:12.119 --> 00:26:15.319
<v Speaker 1>of picked up on this new idea, this new musical

458
00:26:15.559 --> 00:26:18.960
<v Speaker 1>you know, motive, and started kind of playing around with it.

459
00:26:19.160 --> 00:26:23.599
<v Speaker 1>And while he originally played it on the on the Hammond,

460
00:26:24.200 --> 00:26:26.759
<v Speaker 1>by the time they get into the studio owner are

461
00:26:26.839 --> 00:26:30.440
<v Speaker 1>doing overdubs. Brand is going to be working with some synthesizers,

462
00:26:31.359 --> 00:26:35.880
<v Speaker 1>and he's also working with a guy named Bob bray Love.

463
00:26:36.240 --> 00:26:39.039
<v Speaker 1>You know, bray Love is an incredibly you know, important

464
00:26:39.160 --> 00:26:44.640
<v Speaker 1>figure in this story because basically he's the one who programmed.

465
00:26:44.480 --> 00:26:46.720
<v Speaker 2>That sound, who was Bob Brailove.

466
00:26:47.079 --> 00:26:50.039
<v Speaker 1>His background, bray Love, I'm not going to talk about

467
00:26:50.079 --> 00:26:52.880
<v Speaker 1>his you know, his full background. I'll start off by

468
00:26:52.920 --> 00:26:54.519
<v Speaker 1>saying I was lucky enough to play with him a

469
00:26:54.559 --> 00:26:57.400
<v Speaker 1>couple of years ago at a show that I did

470
00:26:57.519 --> 00:27:00.000
<v Speaker 1>in a book event that I did in San Francisco.

471
00:27:00.359 --> 00:27:03.720
<v Speaker 1>Got a chance to play with him and David Gans

472
00:27:03.759 --> 00:27:06.559
<v Speaker 1>as well, and you know, spoke with them a little bit.

473
00:27:06.680 --> 00:27:09.680
<v Speaker 1>It's just it was really great because, as most people know,

474
00:27:09.880 --> 00:27:12.799
<v Speaker 1>he becomes an integral part of the band beginning in

475
00:27:12.839 --> 00:27:16.640
<v Speaker 1>the late eighties, but leading up to that he was

476
00:27:16.680 --> 00:27:21.920
<v Speaker 1>working with Stevie Wonder. He was programming since for Stevie

477
00:27:22.039 --> 00:27:26.759
<v Speaker 1>Wonder Live and in the studio. He helped to program

478
00:27:26.880 --> 00:27:31.759
<v Speaker 1>and organize this wonderful Synthesizer summit that was done at

479
00:27:31.799 --> 00:27:35.880
<v Speaker 1>the Grammy Awards in nineteen eighty five. People who are

480
00:27:35.920 --> 00:27:40.400
<v Speaker 1>watching please find that online because it's super cool. It

481
00:27:40.559 --> 00:27:43.119
<v Speaker 1>features I know, I'm gonna forget somebody here, but I

482
00:27:43.200 --> 00:27:49.880
<v Speaker 1>know it features Howard Jones, Herbie Hancock, and I forget

483
00:27:50.160 --> 00:27:52.640
<v Speaker 1>totally spacing on some of well. I think Steeah Stevie

484
00:27:52.759 --> 00:27:56.759
<v Speaker 1>Wonder is there as well, and bray Love helped to

485
00:27:57.079 --> 00:27:59.279
<v Speaker 1>get all the instruments to talk. Bray Love was an

486
00:27:59.359 --> 00:28:03.359
<v Speaker 1>early ex bert in MIDI technology, and he was able

487
00:28:03.440 --> 00:28:06.279
<v Speaker 1>to introduce a lot of these new digital technologies into

488
00:28:06.359 --> 00:28:10.279
<v Speaker 1>Stevie Wonders live in studios rigs.

489
00:28:10.599 --> 00:28:14.519
<v Speaker 2>And he introduces a distinctive synthesizer sound to Touch of Gray.

490
00:28:15.079 --> 00:28:19.079
<v Speaker 1>That's right, Yeah. The sound that eventually we end uppearing

491
00:28:19.119 --> 00:28:22.119
<v Speaker 1>on the record was created by a version of the

492
00:28:22.200 --> 00:28:26.079
<v Speaker 1>Yamaha d X seven synthesizer, which for people who kind

493
00:28:26.119 --> 00:28:28.440
<v Speaker 1>of grew up around at the time that Eric and

494
00:28:28.519 --> 00:28:32.160
<v Speaker 1>I did, probably will recognize this as one of the

495
00:28:32.200 --> 00:28:36.759
<v Speaker 1>most ubiquitous synthesizer tambers of the early eighties. You know,

496
00:28:36.960 --> 00:28:41.680
<v Speaker 1>so many top ten pop hits of that era utilized

497
00:28:41.799 --> 00:28:46.720
<v Speaker 1>these distinctive sounds that could be created on the Yamaha synthesizer.

498
00:28:47.640 --> 00:28:49.559
<v Speaker 1>The DX seven was different than a lot of the

499
00:28:49.640 --> 00:28:54.119
<v Speaker 1>other commercial synthesizers at the time. It was digital, but

500
00:28:54.319 --> 00:29:01.240
<v Speaker 1>it created sounds through frequency modulation, which results in these

501
00:29:01.480 --> 00:29:06.480
<v Speaker 1>very unique kind of crystalline, you know, bell like sounds.

502
00:29:07.559 --> 00:29:09.480
<v Speaker 1>And as soon as you hear you know it on

503
00:29:09.759 --> 00:29:12.720
<v Speaker 1>you know, AHA's take on me or you know this,

504
00:29:13.960 --> 00:29:16.079
<v Speaker 1>what's love got to do with it? I mean, take

505
00:29:16.119 --> 00:29:18.519
<v Speaker 1>your pick of whatever eighties hit it was. I mean

506
00:29:18.559 --> 00:29:21.759
<v Speaker 1>the d X seven appeared on it, and that was

507
00:29:22.200 --> 00:29:27.000
<v Speaker 1>the tambre that bray Love synthesized and that Midland played,

508
00:29:28.160 --> 00:29:31.160
<v Speaker 1>And so you get this new motive added to the song.

509
00:29:32.039 --> 00:29:36.000
<v Speaker 1>But then you get this tambre, this synthesizer sound that

510
00:29:36.119 --> 00:29:40.240
<v Speaker 1>would have been so familiar to listeners at that time

511
00:29:40.480 --> 00:29:44.000
<v Speaker 1>as being recognizable from this song and this other song.

512
00:29:44.480 --> 00:29:47.400
<v Speaker 1>And so that you know, through that new arrangement, and this,

513
00:29:47.559 --> 00:29:49.920
<v Speaker 1>I think is what Jerry was talking about as Brent

514
00:29:50.039 --> 00:29:52.640
<v Speaker 1>being the father of this new arrangement was really introducing

515
00:29:52.720 --> 00:29:56.480
<v Speaker 1>this more kind of a modern synthesizer sound. I think

516
00:29:56.519 --> 00:29:59.119
<v Speaker 1>I mentioned in the book. Yeah, it's the song transformed

517
00:29:59.160 --> 00:30:03.079
<v Speaker 1>from being kind of this guitar based rock tune to

518
00:30:03.160 --> 00:30:06.400
<v Speaker 1>being kind of a synth tune, you know, once it

519
00:30:06.480 --> 00:30:08.440
<v Speaker 1>got recorded for in the Dark.

520
00:30:08.839 --> 00:30:12.839
<v Speaker 2>Yeah, and just that sound alone, it sounds at home

521
00:30:12.960 --> 00:30:16.480
<v Speaker 2>on pop radio in nineteen eighty seven, just enough, but

522
00:30:16.559 --> 00:30:19.759
<v Speaker 2>it's still the dead, but it's enough for like you say,

523
00:30:20.000 --> 00:30:22.599
<v Speaker 2>people will recognize it, they feel comfortable with it, they

524
00:30:22.720 --> 00:30:27.680
<v Speaker 2>know it, and that's a huge difference maker there, I think.

525
00:30:27.799 --> 00:30:31.519
<v Speaker 2>So in terms of it being your hit top ten single, Yeah.

526
00:30:31.400 --> 00:30:34.880
<v Speaker 1>It sounds familiar, right, I mean, you know for audiences

527
00:30:34.960 --> 00:30:38.359
<v Speaker 1>in nineteen eighty seven, you know, you you know you

528
00:30:38.839 --> 00:30:41.640
<v Speaker 1>maybe you remember the Dead from the sixties, maybe you

529
00:30:41.759 --> 00:30:44.599
<v Speaker 1>never even heard of the Dead, you know at that time,

530
00:30:44.799 --> 00:30:47.359
<v Speaker 1>and so all of a sudden this comes on the radio,

531
00:30:48.480 --> 00:30:51.039
<v Speaker 1>and you know, the one thing that you can latch onto.

532
00:30:51.240 --> 00:30:52.759
<v Speaker 1>You know, if you haven't heard the Dead in years,

533
00:30:52.920 --> 00:30:56.240
<v Speaker 1>or if you've never heard them, is that sound, you know,

534
00:30:57.079 --> 00:30:59.640
<v Speaker 1>And really so much about the record itself. It's a

535
00:30:59.759 --> 00:31:04.759
<v Speaker 1>very clear recording. You know, there's not a lot of

536
00:31:04.880 --> 00:31:08.400
<v Speaker 1>noise on that record. You know, you can very clearly

537
00:31:08.559 --> 00:31:11.680
<v Speaker 1>hear all of the instrumental parts and spaces. It just

538
00:31:12.039 --> 00:31:14.759
<v Speaker 1>fits very well into the field. And that's a real

539
00:31:14.880 --> 00:31:19.240
<v Speaker 1>credit to Cutler and some of the other kind of

540
00:31:19.319 --> 00:31:21.839
<v Speaker 1>technological things that they were doing with that record.

541
00:31:24.720 --> 00:31:28.640
<v Speaker 2>So the nearly six minute recording still needed to be

542
00:31:28.880 --> 00:31:33.440
<v Speaker 2>edited for radio, packaged across several formats, and supported by

543
00:31:33.440 --> 00:31:36.559
<v Speaker 2>a video. When did Touch of Gray stop being another

544
00:31:36.960 --> 00:31:40.279
<v Speaker 2>track on an album and become an obvious vehicle for

545
00:31:40.440 --> 00:31:42.000
<v Speaker 2>taking the Dead into the mainstream.

546
00:31:42.599 --> 00:31:44.720
<v Speaker 1>That's a really good question, because you know, you have,

547
00:31:44.880 --> 00:31:47.680
<v Speaker 1>on the one hand, the Dead playing live. You know,

548
00:31:47.799 --> 00:31:51.240
<v Speaker 1>once they return to the road in eighty seven alongside

549
00:31:51.440 --> 00:31:55.480
<v Speaker 1>this building momentum that's going on with the single. So

550
00:31:55.640 --> 00:31:59.039
<v Speaker 1>on the one hand, you have this incredible momentum going

551
00:31:59.119 --> 00:32:01.960
<v Speaker 1>on with touch of both on rock radio at first,

552
00:32:03.079 --> 00:32:08.400
<v Speaker 1>it soon crosses over into top forty radio, goes onto

553
00:32:08.440 --> 00:32:14.319
<v Speaker 1>adult contemporary, you know, it goes on to college rock radio. Meanwhile,

554
00:32:14.440 --> 00:32:18.519
<v Speaker 1>the video is also taking off throughout the summer. But

555
00:32:18.599 --> 00:32:22.559
<v Speaker 1>then you have the band playing live and often they

556
00:32:22.599 --> 00:32:25.640
<v Speaker 1>wouldn't even play the song, you know, and this was

557
00:32:25.720 --> 00:32:29.039
<v Speaker 1>part of their what they do. You know, they very

558
00:32:29.119 --> 00:32:32.119
<v Speaker 1>much kind of treated kind of what they did live.

559
00:32:32.480 --> 00:32:34.960
<v Speaker 1>They did not feel like they had to play that

560
00:32:35.200 --> 00:32:38.720
<v Speaker 1>song live. Yeah, that's com built the audience is right.

561
00:32:38.799 --> 00:32:41.319
<v Speaker 2>And that's where I'm going too, is at what point

562
00:32:41.400 --> 00:32:44.960
<v Speaker 2>does Arista hear the song. Do they have a fan

563
00:32:45.880 --> 00:32:49.839
<v Speaker 2>at the label who's watching them, seeing them perform live

564
00:32:49.920 --> 00:32:51.759
<v Speaker 2>and say, boy, that's a song that's going to be hit.

565
00:32:52.079 --> 00:32:56.680
<v Speaker 2>Or is it once they start forming the song that

566
00:32:56.920 --> 00:32:59.880
<v Speaker 2>somebody now realizes like, who, I think we're onto something here.

567
00:33:00.400 --> 00:33:03.400
<v Speaker 1>Yeah, you know, actually it's it's I think if I'm getting.

568
00:33:03.160 --> 00:33:06.400
<v Speaker 2>Bringing God Bray Love in, you know, bringing him in

569
00:33:06.559 --> 00:33:09.720
<v Speaker 2>would tell you that at some point before recording it,

570
00:33:09.880 --> 00:33:12.200
<v Speaker 2>maybe they thought we could do something with this.

571
00:33:12.960 --> 00:33:15.599
<v Speaker 1>Yeah, no, he was brought in, you know. Also he

572
00:33:15.839 --> 00:33:18.920
<v Speaker 1>did with Midland, also worked with the percussionists as well,

573
00:33:19.119 --> 00:33:21.559
<v Speaker 1>and he had worked with The Dead a little bit before,

574
00:33:22.559 --> 00:33:25.680
<v Speaker 1>a couple of years earlier. When yeah, that's important, So

575
00:33:25.799 --> 00:33:28.920
<v Speaker 1>he wasn't just brought it so no, no, no, he

576
00:33:29.039 --> 00:33:31.480
<v Speaker 1>was familiar to them. He had helped them work on

577
00:33:32.720 --> 00:33:37.279
<v Speaker 1>with the reboot of The Twilight Zone. Yeah, yes, nineteen

578
00:33:37.400 --> 00:33:39.799
<v Speaker 1>eighty five. Yeah, Nicky Hart and some of the other

579
00:33:39.880 --> 00:33:43.839
<v Speaker 1>folks in the band were making sounds and noises and

580
00:33:44.160 --> 00:33:47.799
<v Speaker 1>you know stuff for that and he had been brought

581
00:33:47.839 --> 00:33:50.400
<v Speaker 1>in to kind of assist with that. So if anything,

582
00:33:50.480 --> 00:33:53.759
<v Speaker 1>by nineteen eighty six, eighty seven, you know, he was

583
00:33:53.839 --> 00:33:56.279
<v Speaker 1>brought in because they were familiar, they knew what he

584
00:33:56.400 --> 00:33:58.759
<v Speaker 1>could do. And at that time, yeah, it was getting

585
00:33:58.799 --> 00:34:01.720
<v Speaker 1>the drummers, you know, doing some Midi stuff with them,

586
00:34:02.839 --> 00:34:06.960
<v Speaker 1>and then really getting Brailev up to speed because I'm sorry,

587
00:34:07.039 --> 00:34:10.599
<v Speaker 1>getting Midland up to speed because he was accumulating a

588
00:34:10.639 --> 00:34:12.880
<v Speaker 1>lot of the you know, new synthesizers at the time,

589
00:34:13.760 --> 00:34:15.880
<v Speaker 1>and bray Love was you know, helping him learn you

590
00:34:15.960 --> 00:34:19.719
<v Speaker 1>know what some of these would do. But to go

591
00:34:19.840 --> 00:34:22.320
<v Speaker 1>back to your question, your your point about like when

592
00:34:22.400 --> 00:34:26.880
<v Speaker 1>did this song become kind of when did people start recognizing, oh,

593
00:34:27.039 --> 00:34:30.159
<v Speaker 1>this is something maybe bigger. You know, it took place

594
00:34:30.280 --> 00:34:33.239
<v Speaker 1>much later, I think, And it actually happened when they

595
00:34:33.280 --> 00:34:40.039
<v Speaker 1>were getting ready to make the video, and by February

596
00:34:40.159 --> 00:34:46.239
<v Speaker 1>of nineteen eighty seven, Garcia had reached out to Gary

597
00:34:46.280 --> 00:34:51.719
<v Speaker 1>Gutierrez to direct the video. For people who don't know

598
00:34:51.840 --> 00:34:56.639
<v Speaker 1>Gary Gutierrez was at that time, he was a co

599
00:34:56.800 --> 00:35:00.559
<v Speaker 1>founder of a production company called Colossal Pictures, but he

600
00:35:00.679 --> 00:35:03.920
<v Speaker 1>had worked with Jerry earlier in nineteen seventy six and

601
00:35:04.000 --> 00:35:07.760
<v Speaker 1>seventy seven. He is and his production team had worked

602
00:35:07.800 --> 00:35:10.760
<v Speaker 1>on the animation sequence that opens up the Grateful Dead

603
00:35:10.880 --> 00:35:14.440
<v Speaker 1>movie and if you haven't seen that, please go and

604
00:35:14.599 --> 00:35:20.000
<v Speaker 1>see that. Jerry reaches out to him a decade later

605
00:35:20.119 --> 00:35:22.519
<v Speaker 1>because he knows that Gary is very familiar with the

606
00:35:22.800 --> 00:35:26.000
<v Speaker 1>iconography of the band, the band's relationship to the fans

607
00:35:26.079 --> 00:35:30.000
<v Speaker 1>and things like that. So yeah, he sends a cassette.

608
00:35:30.119 --> 00:35:32.920
<v Speaker 1>Jerry sends a cassette to Gary Gutierrez in February of

609
00:35:33.039 --> 00:35:36.639
<v Speaker 1>nineteen eighty seven with like five songs on it, three

610
00:35:36.760 --> 00:35:39.519
<v Speaker 1>or five songs. He says, these are the songs that

611
00:35:39.639 --> 00:35:43.679
<v Speaker 1>we're considering for the next single. So by February of

612
00:35:43.760 --> 00:35:46.920
<v Speaker 1>nineteen eighty seven, the band and Arista had still not

613
00:35:47.119 --> 00:35:50.719
<v Speaker 1>decided yet on what was going to be the first

614
00:35:50.880 --> 00:35:53.559
<v Speaker 1>single for this new record. They had already done the

615
00:35:53.599 --> 00:35:58.119
<v Speaker 1>basic tracks, they were in the midst of doing overdubs

616
00:35:58.199 --> 00:36:02.039
<v Speaker 1>at the time, but they still had no idea. A

617
00:36:02.159 --> 00:36:07.480
<v Speaker 1>couple of weeks later, by early March, there's a document

618
00:36:07.599 --> 00:36:10.079
<v Speaker 1>in the Grateful Dead archive that you see Santa Cruz

619
00:36:10.280 --> 00:36:13.800
<v Speaker 1>of the facts or a letter that was sent from

620
00:36:14.000 --> 00:36:20.000
<v Speaker 1>Colossal Pictures to representatives at Arista, and it includes an

621
00:36:20.039 --> 00:36:25.440
<v Speaker 1>early outline for the video, and in the accompanying letter

622
00:36:25.559 --> 00:36:29.679
<v Speaker 1>it says, you know, while Gary you know, wrote this

623
00:36:30.880 --> 00:36:34.719
<v Speaker 1>two Touch of Gray, we feel like, you know, this

624
00:36:34.920 --> 00:36:38.320
<v Speaker 1>idea of the skeleton marionettes would work well for any

625
00:36:38.360 --> 00:36:42.519
<v Speaker 1>of the songs that we have heard. They still didn't know.

626
00:36:42.800 --> 00:36:46.559
<v Speaker 1>They still hadn't decided yet, you know, But Gary Gutierrez

627
00:36:46.559 --> 00:36:49.440
<v Speaker 1>had you know, done the outline for Touch of Gray

628
00:36:50.199 --> 00:36:52.079
<v Speaker 1>with the lyrics and had some notes for it, and

629
00:36:52.159 --> 00:36:54.119
<v Speaker 1>that's what he sent us the outline. So probably in

630
00:36:54.199 --> 00:36:57.559
<v Speaker 1>many ways, Gary Gutierrez, the director of the videos the

631
00:36:57.639 --> 00:37:01.360
<v Speaker 1>person who probably steered the s yep towards Touch of

632
00:37:01.480 --> 00:37:05.840
<v Speaker 1>Gray as being the first single from in the Dark

633
00:37:06.000 --> 00:37:07.079
<v Speaker 1>more than anybody else.

634
00:37:07.239 --> 00:37:11.400
<v Speaker 2>Yeah, that's the guy. That's the moment where the song

635
00:37:11.559 --> 00:37:15.599
<v Speaker 2>now takes a different direction and we see it go

636
00:37:15.840 --> 00:37:18.679
<v Speaker 2>up the charts. Up was it seven or eight on

637
00:37:18.760 --> 00:37:19.199
<v Speaker 2>the charts?

638
00:37:19.559 --> 00:37:20.159
<v Speaker 1>Nine? Nine?

639
00:37:20.159 --> 00:37:23.920
<v Speaker 2>It was peaked, ye, peaked at nine. So yeah, the

640
00:37:24.000 --> 00:37:28.480
<v Speaker 2>polished Touch of Gray video. Also the informal Dead Ringers

641
00:37:28.559 --> 00:37:36.599
<v Speaker 2>documentary and Len Delamico's Experimental So Far presented three very

642
00:37:36.639 --> 00:37:40.519
<v Speaker 2>different versions of the band. Talk about those films. What

643
00:37:40.639 --> 00:37:44.719
<v Speaker 2>did they communicate about who the Dead had been, who

644
00:37:44.760 --> 00:37:48.079
<v Speaker 2>they were becoming, and how they wanted new audiences to

645
00:37:48.199 --> 00:37:48.800
<v Speaker 2>perceive them.

646
00:37:49.280 --> 00:37:51.159
<v Speaker 1>Yeah, there's a lot there, because, as you point out,

647
00:37:51.280 --> 00:37:54.880
<v Speaker 1>there were a lot of films and videos in nineteen

648
00:37:54.920 --> 00:37:59.000
<v Speaker 1>eighty seven, and this is an important point because the

649
00:37:59.320 --> 00:38:03.960
<v Speaker 1>Dead were not strangers, were no strangers to combining film,

650
00:38:04.679 --> 00:38:07.440
<v Speaker 1>moving images, and music, you know, going back to the

651
00:38:07.559 --> 00:38:12.280
<v Speaker 1>Dead movie. A bunch of projects around in nineteen eighty,

652
00:38:12.519 --> 00:38:17.239
<v Speaker 1>you know, with their fifteenth anniversary. So by nineteen eighty four,

653
00:38:18.400 --> 00:38:22.719
<v Speaker 1>Jerry was head of a committee that was in charge

654
00:38:22.760 --> 00:38:28.199
<v Speaker 1>of preserving and organizing the Dead's video faults as well.

655
00:38:29.039 --> 00:38:33.480
<v Speaker 1>They're thinking about video throughout the eighties. However, what they're

656
00:38:33.559 --> 00:38:38.840
<v Speaker 1>not thinking about is MTV. They never were really interested

657
00:38:38.880 --> 00:38:44.400
<v Speaker 1>in MTV. In fact, they actively resisted any exposure on MTV.

658
00:38:45.360 --> 00:38:50.239
<v Speaker 1>There's from meeting minutes from a meeting in nineteen eighty four,

659
00:38:51.639 --> 00:38:55.079
<v Speaker 1>there's some threat from one of the Dead's legal representatives

660
00:38:55.119 --> 00:39:00.519
<v Speaker 1>to MTV. Right if you show any clips author clips

661
00:39:00.559 --> 00:39:02.679
<v Speaker 1>of the Dead on MTV, you know, there will be

662
00:39:02.800 --> 00:39:07.639
<v Speaker 1>serious trouble, you know. But this all changes, obviously once

663
00:39:07.679 --> 00:39:10.800
<v Speaker 1>we get into you know, nineteen eighty seven. They know

664
00:39:11.039 --> 00:39:16.199
<v Speaker 1>they have to make a video. They also are very

665
00:39:16.320 --> 00:39:20.199
<v Speaker 1>much aware that their fans are going to be a

666
00:39:20.360 --> 00:39:28.599
<v Speaker 1>little bit nervous, maybe a bit skeptical, uh, and definitely trepidacious,

667
00:39:28.800 --> 00:39:33.559
<v Speaker 1>little trepidation in there about the Dead now appearing on MTV.

668
00:39:34.559 --> 00:39:37.719
<v Speaker 1>You know, for a group like the Dead, you know this,

669
00:39:38.119 --> 00:39:42.519
<v Speaker 1>you know, existing outside of the mainstream, you know, was

670
00:39:42.559 --> 00:39:45.280
<v Speaker 1>a very very important thing, and this was very much

671
00:39:45.360 --> 00:39:47.719
<v Speaker 1>true for the dead Heads as well. You know that

672
00:39:47.840 --> 00:39:51.760
<v Speaker 1>there was this community, this thriving community that existed outside

673
00:39:51.840 --> 00:39:57.400
<v Speaker 1>of the musical mainstream. MTV, for many people represented the

674
00:39:57.760 --> 00:40:02.159
<v Speaker 1>mainstream of the mainstream, and so on. You know, it

675
00:40:02.239 --> 00:40:05.199
<v Speaker 1>came time for the Dead to make a video, they

676
00:40:05.239 --> 00:40:07.920
<v Speaker 1>were very careful. You know, they kept it in house.

677
00:40:08.440 --> 00:40:11.239
<v Speaker 1>You know Gary Gutierrez that you know, with somebody that

678
00:40:11.320 --> 00:40:13.800
<v Speaker 1>people knew and they were familiar with, so okay, they

679
00:40:13.840 --> 00:40:17.079
<v Speaker 1>could expect something that was kind of approved by the band,

680
00:40:18.239 --> 00:40:20.639
<v Speaker 1>but they still had to convince them a little bit.

681
00:40:20.679 --> 00:40:23.440
<v Speaker 1>And I think that's where the Dead ringers the making

682
00:40:23.559 --> 00:40:29.239
<v Speaker 1>of video kind of comes into play. And whereas you know,

683
00:40:29.360 --> 00:40:32.960
<v Speaker 1>the video is you know in heavy rotation on MTV

684
00:40:33.280 --> 00:40:36.599
<v Speaker 1>and Friday Night videos and things like that. The Dead

685
00:40:36.719 --> 00:40:42.960
<v Speaker 1>also produced a standalone making a video and it was

686
00:40:43.079 --> 00:40:47.360
<v Speaker 1>directed by Justin Kreutzman, the son of Bill Kreutzman, and

687
00:40:48.559 --> 00:40:50.880
<v Speaker 1>in it you get about a half an hour of

688
00:40:52.159 --> 00:40:55.639
<v Speaker 1>you know, behind the scenes footage and interviews with the band,

689
00:40:56.800 --> 00:40:59.960
<v Speaker 1>behind the scenes kind of scenes of making the marionette.

690
00:41:00.360 --> 00:41:03.119
<v Speaker 1>The production of the videos, well, I mean it's very

691
00:41:03.239 --> 00:41:05.800
<v Speaker 1>much in line with so many of the other making

692
00:41:05.880 --> 00:41:08.079
<v Speaker 1>of videos from that era.

693
00:41:08.559 --> 00:41:11.760
<v Speaker 2>They brought in real fans, right Oh yeah, that's the

694
00:41:11.880 --> 00:41:14.159
<v Speaker 2>thing that you could pick up on that it's a

695
00:41:14.320 --> 00:41:18.440
<v Speaker 2>genuine part of that video. It's which in that area

696
00:41:18.519 --> 00:41:20.920
<v Speaker 2>you could very easily there are a lot of videos

697
00:41:20.960 --> 00:41:22.599
<v Speaker 2>like that where you just see people in the audience.

698
00:41:22.360 --> 00:41:25.920
<v Speaker 1>Like these are these brilliant fans, but they were No, definitely, yeah,

699
00:41:25.960 --> 00:41:28.039
<v Speaker 1>And that was the other when they produced the video,

700
00:41:29.079 --> 00:41:32.920
<v Speaker 1>they were originally going to use cutaway footage of the

701
00:41:33.000 --> 00:41:38.280
<v Speaker 1>audience from the Grateful Dead movie. Now that was filmed

702
00:41:38.320 --> 00:41:41.000
<v Speaker 1>in nineteen seventy four, and so.

703
00:41:42.960 --> 00:41:46.599
<v Speaker 2>Wouldn't well, of course, you know, I believe they call

704
00:41:46.679 --> 00:41:49.159
<v Speaker 2>that a continuity error. Maybe is that what they called?

705
00:41:49.599 --> 00:41:53.880
<v Speaker 1>I think so? And so, you know, quite quickly somebody

706
00:41:54.000 --> 00:41:56.320
<v Speaker 1>was like, we cannot do that, and so by the

707
00:41:56.360 --> 00:41:58.840
<v Speaker 1>middle of March, end of March, they had decided that

708
00:41:58.920 --> 00:42:03.360
<v Speaker 1>they were going to film significant portions of the video

709
00:42:04.400 --> 00:42:08.320
<v Speaker 1>in front of a live audience in between two shows.

710
00:42:08.400 --> 00:42:16.079
<v Speaker 1>Two concerts at Laguna Seca in Monterey, and on May ninth,

711
00:42:16.719 --> 00:42:21.239
<v Speaker 1>nineteen eighty seven, the Rycooter Bruce Hornsby in the Range

712
00:42:21.280 --> 00:42:24.679
<v Speaker 1>and the Dead played a show in the afternoon. By

713
00:42:24.719 --> 00:42:27.880
<v Speaker 1>the early evening the show was done, fans started heading

714
00:42:27.960 --> 00:42:31.239
<v Speaker 1>back to the campgrounds. Meanwhile, they started setting up the

715
00:42:31.280 --> 00:42:35.320
<v Speaker 1>stage for the producing the video. A little bit later,

716
00:42:35.440 --> 00:42:38.119
<v Speaker 1>they go over to the campground people who are working

717
00:42:38.159 --> 00:42:40.719
<v Speaker 1>on the video. At some of the deads. People start

718
00:42:40.800 --> 00:42:43.960
<v Speaker 1>bringing fans back to the stage area asking them to

719
00:42:44.199 --> 00:42:46.159
<v Speaker 1>if they, you know, want to be part of the video.

720
00:42:46.280 --> 00:42:48.880
<v Speaker 1>So yeah, when you watch the video, they cutaway shots

721
00:42:49.719 --> 00:42:55.800
<v Speaker 1>were filmed overnight at lagun Seka and those were the

722
00:42:55.840 --> 00:42:59.639
<v Speaker 1>people who were at the show. And it's great. I

723
00:42:59.760 --> 00:43:05.239
<v Speaker 1>was had an interview with Monterey Paper, going to be

724
00:43:05.320 --> 00:43:08.719
<v Speaker 1>doing an event in Monterey in a few weeks, and

725
00:43:09.079 --> 00:43:11.679
<v Speaker 1>the person who was interviewing me, remember that, and he

726
00:43:11.840 --> 00:43:13.400
<v Speaker 1>was had, you know, one thing I remember about the

727
00:43:13.480 --> 00:43:15.639
<v Speaker 1>video that really stands out is that, you know, some

728
00:43:15.840 --> 00:43:20.199
<v Speaker 1>people were actually singing along to the song and I

729
00:43:20.400 --> 00:43:22.360
<v Speaker 1>was like, but but this is a new song, how

730
00:43:22.400 --> 00:43:24.440
<v Speaker 1>could you possibly know the words to this?

731
00:43:24.840 --> 00:43:25.039
<v Speaker 2>You know?

732
00:43:25.239 --> 00:43:27.519
<v Speaker 1>And so it's it's very interesting because one of the

733
00:43:28.480 --> 00:43:32.800
<v Speaker 1>the important components of that video was to show that

734
00:43:32.960 --> 00:43:36.840
<v Speaker 1>connection between the band and the audience, you know, and

735
00:43:37.000 --> 00:43:40.760
<v Speaker 1>to have the audience there, you know, singing along, whether

736
00:43:40.840 --> 00:43:44.639
<v Speaker 1>it was the band lip syncing or it was the

737
00:43:45.039 --> 00:43:48.440
<v Speaker 1>marionette's on the stage, you know, that's what you hear.

738
00:43:48.639 --> 00:43:50.400
<v Speaker 1>You know, if you watch the video, there are moments

739
00:43:50.400 --> 00:43:53.280
<v Speaker 1>where you can hear the audience. Soundtrack kind of blended

740
00:43:53.440 --> 00:43:57.400
<v Speaker 1>in to the performance as well, and Yeah, Like I said,

741
00:43:57.480 --> 00:43:59.920
<v Speaker 1>this was a kind of a key component of you know,

742
00:44:00.440 --> 00:44:05.239
<v Speaker 1>getting the fans involved. But that Dead Ringers video, I

743
00:44:05.360 --> 00:44:08.639
<v Speaker 1>think a significant part of that was kind of to

744
00:44:09.679 --> 00:44:12.159
<v Speaker 1>kind of make sure that fans knew that, you know,

745
00:44:12.320 --> 00:44:15.760
<v Speaker 1>this was, you know, just a one off thing, you know,

746
00:44:16.000 --> 00:44:18.760
<v Speaker 1>that what was going on with a touch of gray video.

747
00:44:19.519 --> 00:44:22.199
<v Speaker 1>I think Phil Lesh and the Dead Ringers video said

748
00:44:22.239 --> 00:44:24.920
<v Speaker 1>you know, we'll do one and then we're done with it.

749
00:44:25.400 --> 00:44:27.719
<v Speaker 1>But they did Hell in a Bucket right, well, they

750
00:44:27.760 --> 00:44:31.360
<v Speaker 1>did Hell in a Bucket. Yeah, they also did Throwing

751
00:44:31.440 --> 00:44:33.199
<v Speaker 1>Stones as well.

752
00:44:33.559 --> 00:44:35.079
<v Speaker 2>I don't know if I've ever seen that one.

753
00:44:35.639 --> 00:44:38.039
<v Speaker 1>Yep, check that one. Both of those latter two were

754
00:44:38.119 --> 00:44:42.519
<v Speaker 1>directed by Len Delamico and yeah, the same person who

755
00:44:42.559 --> 00:44:45.679
<v Speaker 1>also did the so Far video. Now that's so Far

756
00:44:45.920 --> 00:44:50.800
<v Speaker 1>video that dates back to nineteen eighty five that includes

757
00:44:50.960 --> 00:44:54.559
<v Speaker 1>footage of the band playing on stage at Marin Vets

758
00:44:54.760 --> 00:44:58.679
<v Speaker 1>in nineteen eighty five, those same sessions that Cutler remembered

759
00:44:58.719 --> 00:45:01.360
<v Speaker 1>and thought, okay, these were very well before, let's do

760
00:45:01.519 --> 00:45:07.280
<v Speaker 1>them again. So that footage, along with some live footage

761
00:45:07.320 --> 00:45:10.760
<v Speaker 1>from later in eighty five, is what kind of makes

762
00:45:10.840 --> 00:45:13.920
<v Speaker 1>up the bulk of the so Far video. It's kind

763
00:45:13.960 --> 00:45:20.800
<v Speaker 1>of repurposed quickly, you know, following you know, a touch

764
00:45:20.840 --> 00:45:24.559
<v Speaker 1>of gray and in the dark, but tied in to,

765
00:45:25.039 --> 00:45:27.079
<v Speaker 1>you know, things that were going on at the label.

766
00:45:27.400 --> 00:45:29.840
<v Speaker 1>That's where this is all going at this point. You know,

767
00:45:29.960 --> 00:45:32.719
<v Speaker 1>the Dead Ringers making of and then so far we're

768
00:45:32.800 --> 00:45:39.599
<v Speaker 1>the first two videos of Arista's video division West six,

769
00:45:40.639 --> 00:45:44.000
<v Speaker 1>and so there's this close connection, you know, between what

770
00:45:44.119 --> 00:45:47.960
<v Speaker 1>the Dead are doing and you know, the ability to

771
00:45:48.079 --> 00:45:52.719
<v Speaker 1>continue to make videos but also market those videos in

772
00:45:52.880 --> 00:45:57.800
<v Speaker 1>different ways as well, but still closely connected with what

773
00:45:58.039 --> 00:45:59.599
<v Speaker 1>was going on at the label too.

774
00:46:01.840 --> 00:46:04.840
<v Speaker 2>Find the bookdown Rock website at booked on rock dot com.

775
00:46:05.360 --> 00:46:07.800
<v Speaker 2>There you can find all the back episodes of the show,

776
00:46:08.000 --> 00:46:10.639
<v Speaker 2>the latest episode in video and audio, links to all

777
00:46:10.679 --> 00:46:12.880
<v Speaker 2>of the platforms where you can listen to the podcast,

778
00:46:13.199 --> 00:46:18.480
<v Speaker 2>plus all the social media platforms were on Blue Sky, Facebook, Instagram, TikTok,

779
00:46:18.519 --> 00:46:21.079
<v Speaker 2>and x. Also check out the booked on Rock blog.

780
00:46:21.519 --> 00:46:24.760
<v Speaker 2>Find your local independent bookstore, find out all the latest

781
00:46:24.800 --> 00:46:27.599
<v Speaker 2>hot rockbook releases, and before you go, check out the

782
00:46:27.639 --> 00:46:30.119
<v Speaker 2>booked on Rock online store. Pick up some Booked on

783
00:46:30.280 --> 00:46:34.039
<v Speaker 2>Rock merch. It's all at booked on rock dot com.

784
00:46:34.760 --> 00:46:38.239
<v Speaker 2>There's this myth that all of this is an accidental

785
00:46:38.519 --> 00:46:42.199
<v Speaker 2>success story like Jerry's, the one that insisted that the

786
00:46:42.320 --> 00:46:46.079
<v Speaker 2>success wasn't planned and just worked out that way. Why

787
00:46:46.199 --> 00:46:50.760
<v Speaker 2>has that mythology of accidental success remained so powerful? Do

788
00:46:50.880 --> 00:46:54.320
<v Speaker 2>we Dead fans not want to think of the Dead

789
00:46:54.480 --> 00:46:57.920
<v Speaker 2>in a way where you've got this coordinated campaign. It's

790
00:46:57.960 --> 00:47:01.159
<v Speaker 2>got the radio, the MTV, the tell television, to print media,

791
00:47:01.320 --> 00:47:03.360
<v Speaker 2>the summer tour, it's all packaged.

792
00:47:03.920 --> 00:47:06.679
<v Speaker 1>Yeah, I do believe that. I do believe there's you

793
00:47:06.760 --> 00:47:08.559
<v Speaker 1>know that we don't want to believe it, you know

794
00:47:08.760 --> 00:47:11.599
<v Speaker 1>that we want to believe that this just was serendipitous

795
00:47:11.639 --> 00:47:16.400
<v Speaker 1>and then it just kind of happened, and it's you know,

796
00:47:17.000 --> 00:47:20.199
<v Speaker 1>Jerry may have said that, but you know it's Dennis.

797
00:47:20.639 --> 00:47:23.880
<v Speaker 1>You know McNally writes in the you know, the Biography

798
00:47:23.920 --> 00:47:25.960
<v Speaker 1>of the Dead, that big thick one. You know, John

799
00:47:26.000 --> 00:47:29.920
<v Speaker 1>Cutler supposedly at that time was walking around wearing shirts

800
00:47:30.000 --> 00:47:35.239
<v Speaker 1>that said think Platinum. So you know, there's some conflicting,

801
00:47:35.480 --> 00:47:38.159
<v Speaker 1>you know, kind of reports about what's going on there,

802
00:47:38.320 --> 00:47:40.679
<v Speaker 1>and you know this is not new in the Dead.

803
00:47:40.760 --> 00:47:44.639
<v Speaker 1>There's lots of conflicting reports and so yeah, it's it's

804
00:47:44.719 --> 00:47:47.199
<v Speaker 1>interesting to think about because, yeah, there is a lot

805
00:47:47.239 --> 00:47:50.599
<v Speaker 1>of coordination. You know, there's a lot of savvy planning.

806
00:47:50.840 --> 00:47:55.400
<v Speaker 1>You know, when the they started testing the song, it

807
00:47:55.480 --> 00:48:01.480
<v Speaker 1>didn't really test well with younger listeners team magors or

808
00:48:01.760 --> 00:48:07.199
<v Speaker 1>adult women. Quite quickly, you see Arista start. You know,

809
00:48:08.639 --> 00:48:12.280
<v Speaker 1>they're putting something on the Dead in Spin magazine. You know,

810
00:48:12.599 --> 00:48:16.519
<v Speaker 1>this is something that is designed specifically to get younger listeners.

811
00:48:16.800 --> 00:48:19.280
<v Speaker 1>You know, this is a magazine that's not rolling Stone,

812
00:48:19.320 --> 00:48:25.559
<v Speaker 1>this is covering new stuff. Even MTV. They'd been planned.

813
00:48:25.719 --> 00:48:29.280
<v Speaker 1>You know, there was a Day of the Dead special

814
00:48:29.679 --> 00:48:33.519
<v Speaker 1>on MTV in August, and that had been planned in May.

815
00:48:34.239 --> 00:48:36.639
<v Speaker 1>You know, they had been coordinating that in May. And

816
00:48:36.800 --> 00:48:40.239
<v Speaker 1>so if you do start looking at the documents, you

817
00:48:40.360 --> 00:48:46.119
<v Speaker 1>do see that, yes, this is a very coordinated, methodical rollout.

818
00:48:46.840 --> 00:48:50.000
<v Speaker 1>And you know, this is how hits are made. You know,

819
00:48:50.079 --> 00:48:53.599
<v Speaker 1>one of the one of the executives at Aristis said,

820
00:48:53.679 --> 00:48:55.880
<v Speaker 1>you know, basically, we're doing what we're doing with the

821
00:48:56.000 --> 00:48:59.159
<v Speaker 1>Dead is what we did with Whitney Houston. Wow.

822
00:48:59.360 --> 00:49:02.039
<v Speaker 2>I mean, it's dim impressed that they made a band

823
00:49:02.079 --> 00:49:05.760
<v Speaker 2>that existed for more than twenty years feel suddenly current,

824
00:49:06.599 --> 00:49:08.440
<v Speaker 2>you know, I mean that's not an easy thing to

825
00:49:08.519 --> 00:49:10.639
<v Speaker 2>do and let's not forget.

826
00:49:10.719 --> 00:49:13.360
<v Speaker 1>I mean, you know, okay, maybe all of this happened,

827
00:49:14.000 --> 00:49:17.480
<v Speaker 1>you know, and that there was this coordination, but in

828
00:49:17.639 --> 00:49:22.800
<v Speaker 1>many ways, you know, the deads were able to kind

829
00:49:22.800 --> 00:49:27.079
<v Speaker 1>of continue to maintain that integrity, you know, in a

830
00:49:27.159 --> 00:49:32.159
<v Speaker 1>certain way. You know, they were still able to kind

831
00:49:32.159 --> 00:49:36.840
<v Speaker 1>of do it their own way. And although they reached

832
00:49:36.880 --> 00:49:39.679
<v Speaker 1>this kind of commercial potential and it had this you know,

833
00:49:40.239 --> 00:49:47.039
<v Speaker 1>very methodical and planned distribution and promotion, the Dead did

834
00:49:47.079 --> 00:49:49.840
<v Speaker 1>it in such a way that it never really felt slimy,

835
00:49:50.719 --> 00:49:52.840
<v Speaker 1>if you know what I mean. You know, it did

836
00:49:53.119 --> 00:49:56.480
<v Speaker 1>feel organic, and much of it probably, you know, there

837
00:49:56.599 --> 00:49:59.880
<v Speaker 1>was a significant amount of organic. But at the same time,

838
00:50:00.280 --> 00:50:03.519
<v Speaker 1>you know, there was some resentment among you know, older

839
00:50:03.679 --> 00:50:07.039
<v Speaker 1>fans towards what was going on. The scene was changing.

840
00:50:07.400 --> 00:50:10.880
<v Speaker 2>Without a doubt, the influx of touchheads.

841
00:50:10.480 --> 00:50:13.000
<v Speaker 1>Got that that was the name. Yeah, but you know,

842
00:50:13.039 --> 00:50:14.199
<v Speaker 1>the fact the fact that Dead.

843
00:50:14.119 --> 00:50:16.000
<v Speaker 2>Fans knew that this song had been around for a

844
00:50:16.039 --> 00:50:18.719
<v Speaker 2>long time certainly helped. It wasn't a song that was

845
00:50:18.760 --> 00:50:20.800
<v Speaker 2>just manufactured out of nowhere, like we need a hit

846
00:50:20.880 --> 00:50:24.360
<v Speaker 2>single precisely, you know, Yeah, let's let's have somebody, let's

847
00:50:24.360 --> 00:50:25.880
<v Speaker 2>have an outside song. When to come in and right,

848
00:50:25.920 --> 00:50:27.719
<v Speaker 2>it's a hit single. So I think that went a

849
00:50:27.760 --> 00:50:28.159
<v Speaker 2>long way.

850
00:50:28.519 --> 00:50:30.559
<v Speaker 1>No, And I think that's an important point you bring

851
00:50:30.679 --> 00:50:35.239
<v Speaker 1>up there, that yeah, this wasn't something that was manufactured. Maybe,

852
00:50:35.519 --> 00:50:39.159
<v Speaker 1>you know, all of this stuff with the label is justified,

853
00:50:39.639 --> 00:50:41.719
<v Speaker 1>but the fact of the matter was is that, all right,

854
00:50:41.840 --> 00:50:43.880
<v Speaker 1>this is a song we all know, and this isn't

855
00:50:43.920 --> 00:50:46.840
<v Speaker 1>some newly crafted song that's supposed to kind of you know,

856
00:50:47.239 --> 00:50:50.280
<v Speaker 1>appeal to the pop audience is necessarily.

857
00:50:50.039 --> 00:50:52.559
<v Speaker 2>The influx of touch heads. Okay, so now you've got

858
00:50:52.599 --> 00:50:58.360
<v Speaker 2>a whole new new visibility that I guess both validating

859
00:50:58.400 --> 00:51:04.559
<v Speaker 2>but unsettling, because you've got these opportunistic vendors, you've got drugs,

860
00:51:04.679 --> 00:51:09.400
<v Speaker 2>gate crashers, increased police attention at the concert scene. The

861
00:51:09.559 --> 00:51:13.199
<v Speaker 2>culture of the show's changed, particularly in the parking lot,

862
00:51:14.039 --> 00:51:16.760
<v Speaker 2>known by Dead fans as the lot. So talk about

863
00:51:16.880 --> 00:51:22.239
<v Speaker 2>that change, how it affected Dead culture in a I

864
00:51:22.280 --> 00:51:24.320
<v Speaker 2>guess in a positive way, in a negative way, but

865
00:51:24.599 --> 00:51:28.199
<v Speaker 2>there was certainly the negative. Yeah, the band had to

866
00:51:28.280 --> 00:51:29.719
<v Speaker 2>make adjustments.

867
00:51:29.159 --> 00:51:34.719
<v Speaker 1>Now, without a doubt. You know, the lot itself, you know,

868
00:51:34.920 --> 00:51:38.079
<v Speaker 1>had existed for a while before that, and you know

869
00:51:38.840 --> 00:51:42.719
<v Speaker 1>it was generally pretty calm. You know, there were always issues.

870
00:51:42.920 --> 00:51:48.320
<v Speaker 1>You know, John Sheer, when the Dead's promoter was constantly sending,

871
00:51:48.519 --> 00:51:51.639
<v Speaker 1>you know, notes to concert venues saying, listen, we know

872
00:51:51.800 --> 00:51:54.159
<v Speaker 1>how you know the reputation of the Dead. You know,

873
00:51:54.320 --> 00:51:57.960
<v Speaker 1>we need your help and you know, kind of having

874
00:51:58.039 --> 00:52:04.960
<v Speaker 1>an orderly concert experiencevarience so venues and operators. By nineteen

875
00:52:05.039 --> 00:52:07.719
<v Speaker 1>eighty six, you know, knew what to expect with Dead

876
00:52:07.760 --> 00:52:11.760
<v Speaker 1>audiences and the scene around the lot. But by nineteen

877
00:52:11.840 --> 00:52:15.639
<v Speaker 1>eighty seven, it really it all changed. As you said,

878
00:52:15.719 --> 00:52:18.920
<v Speaker 1>a lot of opportunistic vendors coming in, a lot of

879
00:52:19.000 --> 00:52:24.679
<v Speaker 1>trademark infringement, a lot of drugs being sold, a lot

880
00:52:24.760 --> 00:52:28.639
<v Speaker 1>of public consumption of drugs and alcohol led to increased

881
00:52:28.760 --> 00:52:34.679
<v Speaker 1>undercover agents there. It was often of kind of a

882
00:52:34.880 --> 00:52:38.079
<v Speaker 1>very dark scene. It could be a dark scene out there,

883
00:52:39.960 --> 00:52:44.679
<v Speaker 1>but it's interesting you looking through the Dead archive, there

884
00:52:44.760 --> 00:52:48.239
<v Speaker 1>are plenty of notes too. Members of the organization would

885
00:52:48.320 --> 00:52:52.920
<v Speaker 1>often walk through the lot and take notes about what

886
00:52:53.079 --> 00:52:56.360
<v Speaker 1>they were seeing at the time, and we're trying to

887
00:52:56.800 --> 00:52:59.599
<v Speaker 1>come up with, you know, solutions to how we could

888
00:52:59.639 --> 00:53:01.800
<v Speaker 1>make this better. You know, it was all it's all

889
00:53:01.960 --> 00:53:05.920
<v Speaker 1>very difficult because the Dead and their organization were always

890
00:53:07.159 --> 00:53:10.639
<v Speaker 1>very reluctant to make hard and fast decisions about how

891
00:53:10.719 --> 00:53:12.960
<v Speaker 1>they were kind of kind of going to work with

892
00:53:13.079 --> 00:53:15.599
<v Speaker 1>their fans. They always kind of wanted to let the

893
00:53:15.679 --> 00:53:20.079
<v Speaker 1>scene take care of itself. But by nineteen eighty seven,

894
00:53:20.159 --> 00:53:24.000
<v Speaker 1>and definitely by nineteen eighty eight, this was really untenable,

895
00:53:24.320 --> 00:53:25.760
<v Speaker 1>you know, with what was going on in a lot.

896
00:53:25.800 --> 00:53:28.760
<v Speaker 1>But also, you know, the concerts themselves. Gate crashing became

897
00:53:28.800 --> 00:53:32.480
<v Speaker 1>pretty common as well, and you start getting that and

898
00:53:32.519 --> 00:53:34.480
<v Speaker 1>you you know, you're not going to get booked at places.

899
00:53:35.239 --> 00:53:37.119
<v Speaker 1>You know, Towns aren't going to want you in their

900
00:53:37.199 --> 00:53:39.199
<v Speaker 1>cities aren't going to watch you. Venues aren't going to

901
00:53:39.239 --> 00:53:41.760
<v Speaker 1>want you, and so you know, you're at this spot

902
00:53:41.800 --> 00:53:44.159
<v Speaker 1>where you might be at the top of your game,

903
00:53:44.400 --> 00:53:49.280
<v Speaker 1>but you can't get gigs, and so it was tough.

904
00:53:49.559 --> 00:53:52.719
<v Speaker 1>It was tough for them. There was there's a note

905
00:53:53.320 --> 00:53:59.000
<v Speaker 1>when the Dead were getting ready to review their their

906
00:53:59.079 --> 00:54:03.639
<v Speaker 1>contract with their looking over the terms of the new contract,

907
00:54:03.719 --> 00:54:05.719
<v Speaker 1>and one of the terms was that the Gravel Dad

908
00:54:05.760 --> 00:54:10.679
<v Speaker 1>will perform you know, three full length concerts, you know, tours,

909
00:54:10.960 --> 00:54:13.719
<v Speaker 1>you know, per year to support these records, you know,

910
00:54:15.239 --> 00:54:19.519
<v Speaker 1>And in the margins of the draft of this contract,

911
00:54:19.599 --> 00:54:24.559
<v Speaker 1>the band's lawyer, Hal can't says, is this possible or

912
00:54:24.639 --> 00:54:27.559
<v Speaker 1>something to that effect. Are we able to do this still?

913
00:54:27.960 --> 00:54:29.880
<v Speaker 1>You know, and this was nineteen eighty eight. They were

914
00:54:29.960 --> 00:54:32.239
<v Speaker 1>really unsure of what the future was going to hold

915
00:54:32.360 --> 00:54:35.360
<v Speaker 1>for these live shows, just given you know, kind of

916
00:54:35.440 --> 00:54:38.679
<v Speaker 1>how you know the scene had changed during that time.

917
00:54:41.559 --> 00:54:43.920
<v Speaker 2>Thanks so much for checking out the book down Rock podcast.

918
00:54:44.239 --> 00:54:47.719
<v Speaker 2>If you've just found the podcast, welcome. If you've been listening,

919
00:54:48.000 --> 00:54:50.079
<v Speaker 2>thank you so much for your support, and make sure

920
00:54:50.119 --> 00:54:52.559
<v Speaker 2>you tell a friend, a family member, share on social

921
00:54:52.679 --> 00:54:56.000
<v Speaker 2>media and let people know about Booked on Rock. And

922
00:54:56.159 --> 00:54:58.480
<v Speaker 2>if you do like the podcast, make sure you subscribe

923
00:54:58.800 --> 00:55:01.159
<v Speaker 2>give a five star review. Wherever you listen to the

924
00:55:01.199 --> 00:55:05.840
<v Speaker 2>Booked on Rock podcast, We're on Amazon, Apple, iHeart, Spotify, Spreaker,

925
00:55:05.920 --> 00:55:08.760
<v Speaker 2>tune In, and on YouTube music. You can check out

926
00:55:08.760 --> 00:55:11.440
<v Speaker 2>the full episodes on video, along with video highlights from

927
00:55:11.480 --> 00:55:14.440
<v Speaker 2>episodes on the Booked on Rock YouTube channel. Find it

928
00:55:14.599 --> 00:55:18.079
<v Speaker 2>at Booked on Rock. Thanks again for listening. Now back

929
00:55:18.119 --> 00:55:21.800
<v Speaker 2>to the show. It did give the band enormous leverage

930
00:55:22.280 --> 00:55:24.679
<v Speaker 2>in its new agreement with Aristas. Let's talk about that,

931
00:55:24.719 --> 00:55:29.719
<v Speaker 2>because they got control over commercially releasing recordings from the fault.

932
00:55:31.400 --> 00:55:34.760
<v Speaker 2>How else did that agreement help transform The Dead from

933
00:55:34.800 --> 00:55:38.760
<v Speaker 2>a touring band into a cultural institution capable of sustaining

934
00:55:38.840 --> 00:55:42.400
<v Speaker 2>itself long after Jerry's death, as we obviously can see.

935
00:55:42.599 --> 00:55:44.119
<v Speaker 2>I mean, they still have a huge following.

936
00:55:44.599 --> 00:55:49.280
<v Speaker 1>Yeah, so, you know, as I talked about earlier, Dead

937
00:55:49.320 --> 00:55:52.840
<v Speaker 1>hadn't released full length album, you know, in six years.

938
00:55:54.199 --> 00:55:56.719
<v Speaker 1>When in the Dark came out in nineteen eighty seven.

939
00:55:56.960 --> 00:56:01.000
<v Speaker 1>It was the last album that they owe to Arista

940
00:56:01.159 --> 00:56:04.000
<v Speaker 1>for the terms of the contract that they had originally

941
00:56:04.079 --> 00:56:07.239
<v Speaker 1>signed in nineteen seventy six. They had finally fulfilled the

942
00:56:07.360 --> 00:56:10.599
<v Speaker 1>terms of that contract, and what a better way to

943
00:56:10.679 --> 00:56:13.039
<v Speaker 1>do it than Within the Dark. You know. By October

944
00:56:13.079 --> 00:56:16.199
<v Speaker 1>of eighty seven, it was platinum. You know, the band

945
00:56:16.559 --> 00:56:20.280
<v Speaker 1>was now playing stadiums regularly, and you know, it was

946
00:56:20.400 --> 00:56:22.199
<v Speaker 1>just only going to get bigger and bigger for the

947
00:56:22.280 --> 00:56:25.559
<v Speaker 1>next few months. So they really kind of you know,

948
00:56:25.719 --> 00:56:28.199
<v Speaker 1>held all the cards, you know, when it came time

949
00:56:28.280 --> 00:56:31.880
<v Speaker 1>to negotiate, you know, with Arista in nineteen eighty eight,

950
00:56:32.599 --> 00:56:37.639
<v Speaker 1>and yeah, a lot of great rates for CDs and

951
00:56:37.880 --> 00:56:42.320
<v Speaker 1>LPs and cassettes. At that time. They were also granted

952
00:56:42.360 --> 00:56:46.000
<v Speaker 1>permission to release recordings with Dylan from some of the

953
00:56:46.079 --> 00:56:49.400
<v Speaker 1>Dylan and the Dead performances, those would be coming out

954
00:56:49.519 --> 00:56:52.519
<v Speaker 1>on CBS. But as you mentioned, yeah, one of the

955
00:56:52.639 --> 00:56:55.880
<v Speaker 1>things that Arista agreed to is that the band would

956
00:56:56.119 --> 00:57:00.960
<v Speaker 1>be allowed to produce and distribute recording from their vault,

957
00:57:01.559 --> 00:57:04.719
<v Speaker 1>live recordings, unreleased recordings from the band's fault. And at

958
00:57:04.760 --> 00:57:07.320
<v Speaker 1>this point, by nineteen eighty seven, it's massive, you know,

959
00:57:07.519 --> 00:57:12.119
<v Speaker 1>this is has recordings on all variety of formats, you know,

960
00:57:12.280 --> 00:57:16.559
<v Speaker 1>dating back really to the late sixties. And as most

961
00:57:16.559 --> 00:57:19.760
<v Speaker 1>people know, this is kind of you know, what are

962
00:57:19.840 --> 00:57:23.159
<v Speaker 1>the these kind of holy places, you know, the Grateful

963
00:57:23.239 --> 00:57:25.840
<v Speaker 1>Dead vaults, you know, with all of these recordings.

964
00:57:26.119 --> 00:57:28.639
<v Speaker 2>The Dix picks is that that's not Arista though, is it?

965
00:57:29.360 --> 00:57:31.880
<v Speaker 1>No? No, And this is what ends up happening is

966
00:57:31.960 --> 00:57:34.960
<v Speaker 1>that with this new agreement with Arista, the Dead now

967
00:57:35.239 --> 00:57:40.480
<v Speaker 1>granted permission to produce and distribute their own archival recordings

968
00:57:40.519 --> 00:57:47.280
<v Speaker 1>themselves through Grateful Dead Productions. And this was something that

969
00:57:47.400 --> 00:57:50.119
<v Speaker 1>the band had been thinking about for more than a decade.

970
00:57:51.199 --> 00:57:54.400
<v Speaker 1>Shortly before they signed to Arista, they were thinking about

971
00:57:54.559 --> 00:58:01.079
<v Speaker 1>forming an archival label called Ground Records. The time, this

972
00:58:01.280 --> 00:58:04.159
<v Speaker 1>was when the band had their own label, Grateful Dead Records.

973
00:58:04.840 --> 00:58:06.840
<v Speaker 1>But this was right at the moment when that label

974
00:58:06.960 --> 00:58:10.800
<v Speaker 1>was about to fold. So when the Dead signed with

975
00:58:10.920 --> 00:58:15.159
<v Speaker 1>Arista in nineteen seventy six, one of the clauses that

976
00:58:15.320 --> 00:58:18.960
<v Speaker 1>Arista put into that contract was that the Dead would

977
00:58:19.039 --> 00:58:23.880
<v Speaker 1>not be able to release recordings from their vault throughout

978
00:58:23.920 --> 00:58:30.280
<v Speaker 1>the term of the contract. Clive Davis, execs Arista wanted

979
00:58:30.320 --> 00:58:33.960
<v Speaker 1>the Dead to focus on making studio albums and playing live.

980
00:58:34.519 --> 00:58:36.400
<v Speaker 1>They didn't want them kind of doing any sort of

981
00:58:36.480 --> 00:58:40.760
<v Speaker 1>side projects at that time. So by the time we

982
00:58:40.800 --> 00:58:42.960
<v Speaker 1>get to nineteen eighty seven, this is an idea that's

983
00:58:42.960 --> 00:58:46.719
<v Speaker 1>been percolating for a long time because the Dead understand

984
00:58:47.199 --> 00:58:53.119
<v Speaker 1>the need, not really the need, but just the value

985
00:58:53.280 --> 00:58:58.920
<v Speaker 1>of these recordings, but also just the fans want them, right.

986
00:58:59.039 --> 00:59:02.119
<v Speaker 1>I mean these they have access to the audience recordings,

987
00:59:02.159 --> 00:59:04.719
<v Speaker 1>but to have access to the Dead soundboards, you know,

988
00:59:05.360 --> 00:59:08.559
<v Speaker 1>the demand is the demand for those recordings are great

989
00:59:08.639 --> 00:59:11.679
<v Speaker 1>among fans, and so this is one of the major

990
00:59:11.800 --> 00:59:15.440
<v Speaker 1>things that Arista agrees to let the band do as

991
00:59:15.519 --> 00:59:18.480
<v Speaker 1>part of the new contract. It would take them a

992
00:59:18.559 --> 00:59:22.440
<v Speaker 1>few years before they started doing it. Nineteen ninety one

993
00:59:22.639 --> 00:59:25.239
<v Speaker 1>would be the first archival release and it was called

994
00:59:25.280 --> 00:59:29.159
<v Speaker 1>One from the Vault. It was a show from San

995
00:59:29.199 --> 00:59:32.800
<v Speaker 1>Francisco in nineteen seventy five the Great American Music Hall.

996
00:59:35.159 --> 00:59:39.199
<v Speaker 1>The Dix Picks series started in the following year, and

997
00:59:39.960 --> 00:59:42.000
<v Speaker 1>this is, along with the one from the Vault, is

998
00:59:42.119 --> 00:59:45.159
<v Speaker 1>really where we start seeing, you know, these archival releases

999
00:59:45.199 --> 00:59:48.559
<v Speaker 1>that are being distributed directly to fans by the Dead,

1000
00:59:49.800 --> 00:59:52.800
<v Speaker 1>no relationship to any sort of you know, major label

1001
00:59:52.880 --> 00:59:55.360
<v Speaker 1>Arista is not involved at this point. You know, this

1002
00:59:55.519 --> 00:59:59.000
<v Speaker 1>is an enterprise that the Dead were pursuing on their own.

1003
00:59:59.079 --> 01:00:03.320
<v Speaker 1>All the market is and production costs they are doing.

1004
01:00:05.159 --> 01:00:07.360
<v Speaker 1>But as we as many of us know, and if

1005
01:00:07.400 --> 01:00:11.800
<v Speaker 1>you still follow the Dead now, these archival recordings still

1006
01:00:11.920 --> 01:00:15.559
<v Speaker 1>continue to be, you know, one of the most lucrative

1007
01:00:16.039 --> 01:00:18.960
<v Speaker 1>you know, well maybe not the most lucrative, but one

1008
01:00:19.000 --> 01:00:23.159
<v Speaker 1>of the most important ways that the Dead Rhino records

1009
01:00:23.199 --> 01:00:26.239
<v Speaker 1>are able to kind of still connect with fans.

1010
01:00:26.480 --> 01:00:29.199
<v Speaker 2>You just put out a new one from ninety one,

1011
01:00:29.360 --> 01:00:30.159
<v Speaker 2>I think, right.

1012
01:00:30.400 --> 01:00:32.840
<v Speaker 1>They're yeah, they're coming out all the time. They're still

1013
01:00:33.000 --> 01:00:36.719
<v Speaker 1>you know, releasing you know, the box sets. I think

1014
01:00:36.760 --> 01:00:39.440
<v Speaker 1>they have a twenty disc set of shows coming out

1015
01:00:39.519 --> 01:00:43.599
<v Speaker 1>later this year from nineteen eighty five. But yeah, the

1016
01:00:44.000 --> 01:00:47.719
<v Speaker 1>Dave's Picks series, just what you're talking about yeah, I

1017
01:00:47.719 --> 01:00:51.159
<v Speaker 1>think they're up to number fifty nine now with Bob

1018
01:00:51.239 --> 01:00:51.800
<v Speaker 1>we are gone.

1019
01:00:52.440 --> 01:00:54.840
<v Speaker 2>Who makes the decision? Wasn't he the one making the

1020
01:00:54.920 --> 01:01:01.159
<v Speaker 2>decisions with with Mickey Hart and Kreutzman or no.

1021
01:01:02.039 --> 01:01:04.559
<v Speaker 1>As far as you know, to my knowledge, what is

1022
01:01:04.679 --> 01:01:09.320
<v Speaker 1>being released as part of these archival series, much of

1023
01:01:09.400 --> 01:01:11.440
<v Speaker 1>it is up to, if not all of it is

1024
01:01:11.559 --> 01:01:14.280
<v Speaker 1>probably up to the final decision making of a person

1025
01:01:14.360 --> 01:01:21.280
<v Speaker 1>named Dave Lemieux. Oh, yes, Yes, who's the Dead's archivist

1026
01:01:22.400 --> 01:01:23.639
<v Speaker 1>and legacy manager.

1027
01:01:23.920 --> 01:01:29.639
<v Speaker 2>He's on Serious XM channel, the Dead Channel. Yes, several

1028
01:01:29.719 --> 01:01:35.159
<v Speaker 2>channels now, they have the studio songs Live Dead. I

1029
01:01:35.239 --> 01:01:37.199
<v Speaker 2>think they have three different channels there.

1030
01:01:37.679 --> 01:01:41.159
<v Speaker 1>Yeah, and there's most recently the play Dead app as well,

1031
01:01:42.079 --> 01:01:45.360
<v Speaker 1>which I think is uh. I haven't checked it out yet,

1032
01:01:45.760 --> 01:01:47.320
<v Speaker 1>but it probably will pretty soon.

1033
01:01:47.559 --> 01:01:48.880
<v Speaker 2>But I hear him often on there.

1034
01:01:49.480 --> 01:01:52.639
<v Speaker 1>Yes, and he's the one I would get who probably is,

1035
01:01:52.960 --> 01:01:55.239
<v Speaker 1>you know, choosing it? Probably has the final say at

1036
01:01:55.280 --> 01:01:57.920
<v Speaker 1>this point, you know, I'm not sure how much input

1037
01:01:58.239 --> 01:02:02.000
<v Speaker 1>you know, Kreutzman or Heart you know would have early

1038
01:02:02.119 --> 01:02:05.599
<v Speaker 1>on in the process, though Phil Lesh of the band

1039
01:02:05.719 --> 01:02:08.079
<v Speaker 1>Phil Lesh was the one who had been most involved,

1040
01:02:08.280 --> 01:02:14.559
<v Speaker 1>especially with the early Dix Picks series, but in terms

1041
01:02:14.559 --> 01:02:16.559
<v Speaker 1>of the more recent ones, I'm not sure what the

1042
01:02:16.599 --> 01:02:18.559
<v Speaker 1>band's involvement is or.

1043
01:02:18.760 --> 01:02:22.239
<v Speaker 2>Was when you consider the financial security and the lasting

1044
01:02:22.400 --> 01:02:26.960
<v Speaker 2>legacy alongside the deterioration of the concert scene. Was the

1045
01:02:27.559 --> 01:02:31.920
<v Speaker 2>success of Touch of Gray ultimately a gift, a burden

1046
01:02:32.760 --> 01:02:35.119
<v Speaker 2>or something that the Gravel that could never have received

1047
01:02:36.000 --> 01:02:37.039
<v Speaker 2>without getting both.

1048
01:02:37.920 --> 01:02:40.199
<v Speaker 1>Yeah, it's a little bit of both again. I mean,

1049
01:02:40.559 --> 01:02:42.280
<v Speaker 1>you know, we talked about it at the very beginning.

1050
01:02:42.320 --> 01:02:45.119
<v Speaker 1>I mean, this is this is a difficult moment for

1051
01:02:45.280 --> 01:02:47.639
<v Speaker 1>some people. You know, things still change, and I talk

1052
01:02:47.679 --> 01:02:49.039
<v Speaker 1>about it through the book. You know, what does this

1053
01:02:49.159 --> 01:02:55.159
<v Speaker 1>moment mean for different generations of listeners? You know, but

1054
01:02:55.559 --> 01:02:58.679
<v Speaker 1>you know, ultimately it's i mean, we're still talking about

1055
01:02:58.719 --> 01:03:03.360
<v Speaker 1>the Grateful Dead sixty years later. You know, this is remarkable,

1056
01:03:03.559 --> 01:03:07.360
<v Speaker 1>you know, I mean, the fan base now seems bigger

1057
01:03:07.440 --> 01:03:11.360
<v Speaker 1>than it's ever been and all ages. You know, it's

1058
01:03:11.480 --> 01:03:14.400
<v Speaker 1>just remarkable to see, you know, who is listening to

1059
01:03:14.519 --> 01:03:17.440
<v Speaker 1>the Dead now at the same time, you know, the Dead,

1060
01:03:17.480 --> 01:03:22.079
<v Speaker 1>how they're influencing other bands as well, you know, and

1061
01:03:22.280 --> 01:03:24.599
<v Speaker 1>just kind of listening to what is happening, not even

1062
01:03:24.719 --> 01:03:27.599
<v Speaker 1>just with the jam band scene, but just how you know,

1063
01:03:27.679 --> 01:03:31.280
<v Speaker 1>people like Gillian Welch and David Rawlings are kind of reimagining,

1064
01:03:31.480 --> 01:03:34.000
<v Speaker 1>you know, some of these Dead tunes as well. I mean,

1065
01:03:34.119 --> 01:03:38.079
<v Speaker 1>they've really created a body of music that so many

1066
01:03:38.199 --> 01:03:42.519
<v Speaker 1>different artists and musicians can kind of tap into. And

1067
01:03:42.599 --> 01:03:45.400
<v Speaker 1>I'm wondering about that visibility, you know, I mean, would

1068
01:03:45.440 --> 01:03:48.480
<v Speaker 1>that visibility, you know, be different? You know, would the

1069
01:03:48.559 --> 01:03:51.440
<v Speaker 1>Dead's legacy be different if this song hadn't hit? You

1070
01:03:51.519 --> 01:03:54.480
<v Speaker 1>know what if circumstances had been different in eighty six,

1071
01:03:55.280 --> 01:03:57.199
<v Speaker 1>you know what if Jerry didn't get sick and they

1072
01:03:57.280 --> 01:03:59.599
<v Speaker 1>just kind of continued to be you know, kind of

1073
01:04:00.239 --> 01:04:03.199
<v Speaker 1>plot along. They were playing arenas and they had this

1074
01:04:03.360 --> 01:04:06.800
<v Speaker 1>kind of core, you know, constituency. You know, they could

1075
01:04:06.840 --> 01:04:10.760
<v Speaker 1>have existed, you know, but would we still be talking

1076
01:04:10.840 --> 01:04:13.840
<v Speaker 1>about them sixty years later? You know, I don't know,

1077
01:04:14.519 --> 01:04:17.639
<v Speaker 1>but you can't deny that, you know, a lot changed

1078
01:04:18.079 --> 01:04:22.400
<v Speaker 1>in this moment, A lot really changed for better for worse.

1079
01:04:22.920 --> 01:04:25.039
<v Speaker 1>You know, we don't know. History will tell us.

1080
01:04:27.960 --> 01:04:30.360
<v Speaker 2>The book Down Rock Podcast is part of the Boneless

1081
01:04:30.440 --> 01:04:33.159
<v Speaker 2>podcasting network. If you're a fan of classic rock and

1082
01:04:33.199 --> 01:04:36.400
<v Speaker 2>classic film like I am, go to Boneless dot Lovable

1083
01:04:36.519 --> 01:04:40.400
<v Speaker 2>Dot app to find over twenty great shows there that's Boneless,

1084
01:04:40.440 --> 01:04:43.360
<v Speaker 2>donlovable dot app or just go to book down rock

1085
01:04:43.440 --> 01:04:47.000
<v Speaker 2>dot com, the Boneless podcasting network. It is what you

1086
01:04:47.119 --> 01:04:52.440
<v Speaker 2>want to be Listen with confidence, touch of Gray or

1087
01:04:52.519 --> 01:04:55.880
<v Speaker 2>how the Grateful Dead became pop Stars. It's officially out now.

1088
01:04:55.880 --> 01:04:57.960
<v Speaker 2>I think it came out on the day we're recording

1089
01:04:58.000 --> 01:05:01.559
<v Speaker 2>this August fourteen, right, actually came out just last week.

1090
01:05:01.840 --> 01:05:04.800
<v Speaker 2>Last week. He came out, Okay, yeah, August four And

1091
01:05:04.920 --> 01:05:06.920
<v Speaker 2>this is a special time in Dead history. Jerry was

1092
01:05:06.960 --> 01:05:10.000
<v Speaker 2>born August first, nineteen forty two. He passed in August ninth,

1093
01:05:10.079 --> 01:05:13.599
<v Speaker 2>nineteen thirty five. So this is a special It's a

1094
01:05:13.639 --> 01:05:18.199
<v Speaker 2>bittersweet time for Dead fans. We celebrate all that great

1095
01:05:18.320 --> 01:05:21.800
<v Speaker 2>music and the community lives on, for sure. I went

1096
01:05:21.840 --> 01:05:25.280
<v Speaker 2>to a tribute show two three weeks ago here in

1097
01:05:25.360 --> 01:05:29.920
<v Speaker 2>my hometown and lo and behold me. It's mostly older

1098
01:05:30.000 --> 01:05:34.719
<v Speaker 2>people fifty sixty, seventy, some even maybe older. But get

1099
01:05:34.920 --> 01:05:37.440
<v Speaker 2>you get a couple twenty some things in there, and

1100
01:05:37.480 --> 01:05:39.639
<v Speaker 2>they're dancing and they're love it. They're having a great time,

1101
01:05:40.000 --> 01:05:43.559
<v Speaker 2>and I always love seeing that, and I mean, I

1102
01:05:43.679 --> 01:05:49.679
<v Speaker 2>think that's going to continue. I think Bob Weir's his mission,

1103
01:05:49.840 --> 01:05:54.800
<v Speaker 2>his vision for what was going to because even Jerry's

1104
01:05:54.800 --> 01:05:57.280
<v Speaker 2>too back then, it was going to go beyond the

1105
01:05:57.400 --> 01:05:58.320
<v Speaker 2>members themselves.

1106
01:05:59.280 --> 01:06:01.840
<v Speaker 1>Yeah, you know, I mean one of the things that, Yeah,

1107
01:06:02.000 --> 01:06:04.719
<v Speaker 1>when I spoke with David Gans a couple of times

1108
01:06:04.760 --> 01:06:06.239
<v Speaker 1>and when I played with him, you know, he always

1109
01:06:06.280 --> 01:06:08.679
<v Speaker 1>talks about, you know, that they're playing Grateful Dead music.

1110
01:06:09.000 --> 01:06:11.880
<v Speaker 1>You know, it's almost like a genre in and of itself.

1111
01:06:12.039 --> 01:06:14.599
<v Speaker 1>You know, we're no longer really just talking about the band,

1112
01:06:15.159 --> 01:06:17.519
<v Speaker 1>you know, anymore, We're really just talking about a much

1113
01:06:17.639 --> 01:06:19.039
<v Speaker 1>kind of larger phenomenon.

1114
01:06:19.440 --> 01:06:21.360
<v Speaker 2>Yep. Where can people find you online?

1115
01:06:21.440 --> 01:06:25.960
<v Speaker 1>John? You can check me out at dead scholar dot com.

1116
01:06:26.119 --> 01:06:28.039
<v Speaker 1>You can find some links to some of my other

1117
01:06:28.119 --> 01:06:31.440
<v Speaker 1>writings there, and also some of the events book events

1118
01:06:31.480 --> 01:06:34.159
<v Speaker 1>that I've got coming up beginning in a couple of

1119
01:06:34.239 --> 01:06:39.320
<v Speaker 1>weeks through October. And I also have a substack account

1120
01:06:39.400 --> 01:06:43.840
<v Speaker 1>too called Grateful Documents that I will kind of do

1121
01:06:44.000 --> 01:06:47.599
<v Speaker 1>shorter essays. I'll look at some archival documents that, you know,

1122
01:06:47.639 --> 01:06:50.119
<v Speaker 1>if I've examined, you know, throughout the years, and just

1123
01:06:50.199 --> 01:06:52.920
<v Speaker 1>talk about them a little bit, why they're significant, what

1124
01:06:53.039 --> 01:06:56.719
<v Speaker 1>they show us, and what they talk about. And so yeah,

1125
01:06:56.800 --> 01:06:59.000
<v Speaker 1>those are kind of the two primary ways of seeing

1126
01:06:59.039 --> 01:06:59.519
<v Speaker 1>what's going on.

1127
01:07:00.199 --> 01:07:03.840
<v Speaker 2>That's great. This is one of my favorite reads this summer. John,

1128
01:07:03.920 --> 01:07:07.039
<v Speaker 2>thank you so much for writing about this particular song. Again.

1129
01:07:07.199 --> 01:07:09.559
<v Speaker 2>The story is fascinating. It's got so many angles to

1130
01:07:09.639 --> 01:07:12.159
<v Speaker 2>it and such a history to it, and there's more.

1131
01:07:12.239 --> 01:07:15.320
<v Speaker 2>It's much more than just a song that they needed

1132
01:07:15.360 --> 01:07:17.800
<v Speaker 2>to hit and they recorded it. I mean, it goes

1133
01:07:17.840 --> 01:07:20.280
<v Speaker 2>back so far and it continues to this day and

1134
01:07:20.360 --> 01:07:22.039
<v Speaker 2>I can't stop listening to it. I love it. I

1135
01:07:22.079 --> 01:07:25.719
<v Speaker 2>don't care, I don't have I'm not embarrassed to say

1136
01:07:25.800 --> 01:07:28.559
<v Speaker 2>I love that, and I tell you I love and

1137
01:07:28.639 --> 01:07:31.000
<v Speaker 2>I know it didn't do as well, foolish heart, I

1138
01:07:31.679 --> 01:07:36.920
<v Speaker 2>love it, you know, yeah, you know that's that's it.

1139
01:07:36.960 --> 01:07:40.480
<v Speaker 2>I'm proud to say that. All right, John, Thanks so much.

1140
01:07:40.599 --> 01:07:42.119
<v Speaker 2>This was this is great. I'd love I'd love to

1141
01:07:42.159 --> 01:07:43.880
<v Speaker 2>have you back on again down the line, maybe for

1142
01:07:44.000 --> 01:07:46.000
<v Speaker 2>that previous dead book or whatever you got coming in

1143
01:07:46.039 --> 01:07:46.480
<v Speaker 2>the future.

1144
01:07:46.840 --> 01:07:48.519
<v Speaker 1>No, i'd love to. Yeah. I had a great time.

1145
01:07:48.599 --> 01:07:57.320
<v Speaker 1>Thank you so much. That's it. It's in the books.
