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<v Speaker 1>It's later with Mo Kelly. We're alive everywhere on the

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<v Speaker 1>iHeartRadio app. And Yes, I'm so happy about a lot

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<v Speaker 1>of things. Tonight, Mark Ronner. He is continued with his

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<v Speaker 1>homework assignment. I'm so proud. I'm like a proud parent.

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<v Speaker 1>It's like, oh my, can't he get his homework? I'm

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<v Speaker 1>so happy.

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<v Speaker 2>Well, as you know, I just want to please you.

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<v Speaker 2>Move because I respect you so much. I gotta make

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<v Speaker 2>it weird. C No, there's nothing weird about it. I

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<v Speaker 2>crave your approval.

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<v Speaker 1>Crave it. I'm feeling wildly uncomfortable. I would never mock

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<v Speaker 1>you ever. No, not that you would mock me. It's

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<v Speaker 1>just that, you know, it just sounds like it's wrong.

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<v Speaker 1>It just doesn't feel right. I think you're the one

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<v Speaker 1>making it weird now. But the show's good. Talk about

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<v Speaker 1>Paradise on Hulu. Can't get to Walla to start watching

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<v Speaker 1>for some reason. I have no idea Stefan has seen

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<v Speaker 1>at least the first first episode. I don't know if

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<v Speaker 1>he's gotten past the first episode. I'm getting there. I'm

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<v Speaker 1>trying to finish Night Agent because that's getting really good too.

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<v Speaker 1>That's difficult because I'm dealing with Knight Agent the recruit. Yeah, Paradise,

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<v Speaker 1>too much good stuff. It's amp him up in my house.

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<v Speaker 1>How are you tolerating all this defiance from Tawala? I

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<v Speaker 1>don't know. I mean, it sounds like he and I

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<v Speaker 1>are going through something. He's just you know, I talked

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<v Speaker 1>to him. He's a little snippy with me. I try

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<v Speaker 1>to ask him what's wrong. He starts yelling and throwing things.

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<v Speaker 1>I don't know. It's just I think it's time for

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<v Speaker 1>a little tough love.

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<v Speaker 2>What you want to smack him around? This is your issue.

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<v Speaker 2>I'm off to the sidelines, but you got to run

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<v Speaker 2>a tight ship. Well, we will talk to Tuala a

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<v Speaker 2>little bit later. He'll have plenty to say about Kendrick Lamar.

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<v Speaker 2>If you didn't hear the news, we'll get into the news.

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<v Speaker 2>His half time show on Sunday during the Super Bowl

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<v Speaker 2>at this point, according to published reports, the most watched

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<v Speaker 2>in super Bowl history. So doesn't matter what I had

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<v Speaker 2>to say about it. It doesn't matter what you had

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<v Speaker 2>to say about it, whether you liked it, whether you

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<v Speaker 2>hated it, whether you couldn't stand it, whether you couldn't

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<v Speaker 2>understand any of it. Didn't catch all the Hitten messages

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<v Speaker 2>didn't understand the Drake beef does not matter. It was

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<v Speaker 2>the most watched halftime show in the history of halftime shows.

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<v Speaker 2>And we'll get into that before the end of the hour.

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<v Speaker 2>And we have so much more, But we do have

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<v Speaker 2>to go to Mark Ronner, because Mark, you have a

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<v Speaker 2>lot of important information. Now tell me if I'm wrong.

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<v Speaker 1>I'm under the impression that this rain that we're supposed

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<v Speaker 1>to get is supposed to start. Is it tonight?

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<v Speaker 2>Wait for it to finish there we go late tonight,

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<v Speaker 2>early morning, but the heaviest is supposed to be between

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<v Speaker 2>Thursday afternoon and early Friday morning.

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<v Speaker 1>Okay, so it will start tonight if it goes according

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<v Speaker 1>to plan or what expectation, it will start tonight, but

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<v Speaker 1>it'll be heaviest when I'm driving to work, when Stephan

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<v Speaker 1>and I are driving to work. Is that what you're saying? Yeah?

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<v Speaker 2>Possibly, In fact, it's already coming down, and pardon me

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<v Speaker 2>a few places, but the real rain will start soon.

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<v Speaker 1>Well, here in Burbank it looks just as dry as

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<v Speaker 1>can be. And honestly, when I was leaving the house today,

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<v Speaker 1>for the better part of the day, I had to

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<v Speaker 1>run a lot of errands it was a gorgeous day.

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<v Speaker 1>And if you hadn't told me in advance that there

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<v Speaker 1>was rain on the way, I would have had no expectation,

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<v Speaker 1>no indication. It was just a gorgeous day, few clouds

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<v Speaker 1>in the sky, clear, you can see to the mountains.

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<v Speaker 1>One of those rare occasions. But it didn't look like

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<v Speaker 1>rain was coming our way. Carpe adm seize today. Yeah,

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<v Speaker 1>you gotta enjoy it while it lasts. Well. Here's the thing, is,

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<v Speaker 1>like we can't get a real balance, have a drought,

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<v Speaker 1>and then we'll have all this rain, we'll have the

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<v Speaker 1>fire season, and now we're just really getting into the

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<v Speaker 1>fire season. We're not actually in the fire season. It's

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<v Speaker 1>like pre fire season.

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<v Speaker 2>If you're not a big fan of weather extremes, the

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<v Speaker 2>future is not for you.

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<v Speaker 1>You would think, though, in California, especially when we come

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<v Speaker 1>to California expecting a stability of weather, a consistency of weather,

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<v Speaker 1>it has been anything but that in the past six

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<v Speaker 1>months or so. It's all over the place. I wonder

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<v Speaker 1>why that could possibly be. Do you have any ideas?

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<v Speaker 1>Some people call it climate change. I don't know. I

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<v Speaker 1>don't know, I don't know. You'll know, say I absolutely

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<v Speaker 1>have no idea. They don't tell anything around here. I

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<v Speaker 1>told you that they don't tell me anything around here. No,

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<v Speaker 1>you can't let that stand either. I have no power.

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<v Speaker 1>People think like, hey, mo, don't you tell everybody what

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<v Speaker 1>to do?

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<v Speaker 3>No?

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<v Speaker 1>I tell nobody what to do, and even if I did,

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<v Speaker 1>nobody would listen.

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<v Speaker 2>No. Well, you can lead with the carrot and not

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<v Speaker 2>the stick. And that involves ordering food for us tonight.

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<v Speaker 1>How many times have I ordered food actually did not

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<v Speaker 1>even order paid for food.

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<v Speaker 2>He doesn't give me any more power around here. Well,

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<v Speaker 2>you'll never know until you have to do more experimentation.

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<v Speaker 2>I think the jury's still out. And if you'd order

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<v Speaker 2>some food tonight, that'd be great.

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<v Speaker 1>Seems like you're trying to hint at something like order

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<v Speaker 1>some food tonight. Do you know how many times I've

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<v Speaker 1>ordered paid for food, not ordered food, paid for food

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<v Speaker 1>for Stefan and he still doesn't listen to the show

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<v Speaker 1>at all. I'm not even sure he's around right now.

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<v Speaker 1>I can't even see him. He's gone to his happy place.

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<v Speaker 1>But what do you expect? No, no, no, no. I can

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<v Speaker 1>say some really funny stuff on occasion, and he's not

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<v Speaker 1>even aware of any of it, all the times that

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<v Speaker 1>I purchased food for the crew, nothing, absolutely nothing. Where

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<v Speaker 1>is he right now? Tell me if you can find him.

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<v Speaker 1>Can you see him? I can't see him.

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<v Speaker 2>But you think you're paying for the rim shots and

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<v Speaker 2>they're not merit based.

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<v Speaker 1>No, no, no, I'm not. You know, we believe in everything

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<v Speaker 1>merit based around here. Just so you know. Yeah, I know,

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<v Speaker 1>no DEI rimshots? All right, I got it, I got it.

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<v Speaker 1>I know that's what you're hitting out. I know you

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<v Speaker 1>very much. That one was for me. That was for me.

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<v Speaker 1>Don't try and you set him up, I knock him down.

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<v Speaker 2>I don't know if I like that arrangement. But going ahead,

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<v Speaker 2>there you go making it weird again.

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<v Speaker 1>Oh real quick, Mark, what are you watching other than

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<v Speaker 1>The Night Agent, The Recruit and Paradise?

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<v Speaker 2>Like me so much? I just got finished. I watched

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<v Speaker 2>episodes three and four of Paradise last night. But I'm

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<v Speaker 2>watching old stuff like You're a big fan of Enter

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<v Speaker 2>the Dragon. The Bruce Lee class.

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<v Speaker 1>Absolutely seen it forty five hundred times.

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<v Speaker 2>Over the weekend, I watched another movie by that same director,

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<v Speaker 2>Robert Klaus, with a clearly drunk Robert Mitcham called The

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<v Speaker 2>Amsterdam Kill on two B.

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<v Speaker 1>I love that old stuff. Robert Mitcham. Wasn't he always

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<v Speaker 1>drunk in all of his roles? Well, I'm being serious

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<v Speaker 1>more as time passed.

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<v Speaker 2>Okay, yeah, so if you get up to around the

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<v Speaker 2>friends of Eddie Coyle, he was just trashed constantly.

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<v Speaker 1>Yeah, that doesn't surprise me at all. It's almost like, oh,

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<v Speaker 1>he's not acting anymore. He really is inebriated and yet

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<v Speaker 1>still incredibly cool. He could still deliver his lines, but

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<v Speaker 1>I could tell, like see like a little off. Oh yes, intoxicated,

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<v Speaker 1>got it? Got it?

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<v Speaker 2>I mean they so missed the boat by just having

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<v Speaker 2>that guy doing the beef. It's what's for dinner commercials.

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<v Speaker 2>He should have been reading like those pharmaceutical commercial warnings

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<v Speaker 2>at anything.

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<v Speaker 1>He has the best voice of all time. Maybe alcohol

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<v Speaker 1>has its limitations. I think it only helped him. I

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<v Speaker 1>don't know about that. When we come back, you remember

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<v Speaker 1>how we told you about or I should say, I said,

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<v Speaker 1>I don't go to gas stations at night. I don't

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<v Speaker 1>go to seven eleven. Well, law enforcement, especially specifically Taunt's

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<v Speaker 1>Police Department and LAPD, they're saying that you must be

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<v Speaker 1>careful because there is a recent increase in distraction thefts,

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<v Speaker 1>and it's as it seems, people are distracting you so

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<v Speaker 1>that you're more vulnerable as a potential victim. Will tell

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<v Speaker 1>you about that, and once again I was right. They

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<v Speaker 1>need to listen to me just a little bit more.

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<v Speaker 1>Se If Stephan listened to me, he would know that

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<v Speaker 1>I was funny. I was right, and I am pretty

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<v Speaker 1>wittied and sightful, all around good guy. But he doesn't

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<v Speaker 1>listen to the show.

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<v Speaker 2>Well, it's his method of dealing with extreme neediness, and

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<v Speaker 2>I think that we should take note of them.

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<v Speaker 1>Is anyone going to find out where he is. We're

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<v Speaker 1>getting ready to go to break, and I can't actually

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<v Speaker 1>go to break without him switching. Whatever he does on

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<v Speaker 1>the board, we makes that little sound effect. You know

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<v Speaker 1>what that sound efect?

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<v Speaker 2>When I go to the news, you sound like it's

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<v Speaker 2>a six million dollar man effect? Is that how you

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<v Speaker 2>think of me? I'm back, sorry, I can do the

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<v Speaker 2>news better, stronger, faster to do the sound effect real quick.

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<v Speaker 2>We're not gonna go to new just to hear the

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<v Speaker 2>soun effect.

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<v Speaker 1>That's it. I am sixty, I'm I'm working with children.

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<v Speaker 1>We're live everywhere the iHeart Radio app. Wait wait, I

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<v Speaker 1>wasn't ready. Children. I'm working with children. Can if I

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<v Speaker 1>am sixty We're live everywhere on the iHeartRadio app now today,

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<v Speaker 1>can if I turn a fi our newsroom and Mark Runner.

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<v Speaker 2>All you're doing is cheapening it all right, Reset.

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<v Speaker 3>You're listening to Later with Moe Kelly on demand from

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<v Speaker 3>KFI AM six forty.

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<v Speaker 1>There's a media release from the Torre's Police department, and

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<v Speaker 1>it states that criminals are using quote unquote deceptive tactics

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<v Speaker 1>in order to divert potential victims attention and then steal

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<v Speaker 1>from them. Here's what it says. Quote Distraction thefts typically

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<v Speaker 1>involve suspect creating a scenario to divert a victim's attention,

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<v Speaker 1>allowing them and or their accomplices to steal personal belongings

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<v Speaker 1>or valuables. Common tactics include asking for directions, spilling a drink,

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<v Speaker 1>or creating a scene that requires assistance. A close quote,

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<v Speaker 1>I wanna start with the last one. Creating a scene

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<v Speaker 1>that requires assistance. I may be an a hole, but

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<v Speaker 1>I don't stop for people who supposedly have car trouble.

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<v Speaker 1>I just don't because I just know that is usually

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<v Speaker 1>the ruse in this age of cell phones and triple

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<v Speaker 1>A and all that kind of stuff. No, no, no, no,

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<v Speaker 1>you don't need my help. You honestly don't need my help.

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<v Speaker 1>You don't need the help of a stranger who just

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<v Speaker 1>happens to be driving by. And I remember it was

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<v Speaker 1>one time. It was about maybe a block from my

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<v Speaker 1>mother's house, so we were in a residential neighborhood, and

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<v Speaker 1>there was this guy and a woman supposedly having car trouble,

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<v Speaker 1>trying to flag me down. I drove around them as

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<v Speaker 1>fast as I could and didn't look back because it

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<v Speaker 1>suspected me could they have been genuinely in need? Quite possibly,

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<v Speaker 1>But between the two of them, somebody had a cell

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<v Speaker 1>phone at, or triple a at, or jumper cables at,

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<v Speaker 1>or lugrene whatever the hell they supposedly needed. Because there

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<v Speaker 1>are two cars there.

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<v Speaker 4>I don't know if I came across the same two people,

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<v Speaker 4>but I came across driving.

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<v Speaker 1>I had the kids in the car driving.

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<v Speaker 4>I saw a man and a woman and it looked

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<v Speaker 4>like the guy had stopped for the woman whose car

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<v Speaker 4>broke down. Yes, it was, because the woman's hood was

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<v Speaker 4>up and the guy was there, and they tried to

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<v Speaker 4>flag me down, and I drove by in the first day,

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<v Speaker 4>and I think maybe my daughter who said they may

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<v Speaker 4>need a help, And I said, that is an able

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<v Speaker 4>bodied man. He can walk wherever he needs to go

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<v Speaker 4>to to get the help needed. You don't need me

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<v Speaker 4>to add my two cents in when there's a dude.

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<v Speaker 1>Right there already helping. What are you flagging me down for?

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<v Speaker 4>If not so that one of you can take my

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<v Speaker 4>car while the other one dropped.

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<v Speaker 1>No hel to the note. I thought everyone thought as

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<v Speaker 1>I did in those scenarios, but evidently not. These distraction

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<v Speaker 1>crimes are not new. And that's part of the reason

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<v Speaker 1>why I don't go to a gas stations at night.

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<v Speaker 1>And when I do, I'm not on my phone. My

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<v Speaker 1>head's on a swivel. Why because I'm prone, I'm vulnerable.

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<v Speaker 1>I'm outside of my car in a place where they're

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<v Speaker 1>looking for people who are spending money and not paying attention,

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<v Speaker 1>and you can't get a clear view of everyone everywhere.

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<v Speaker 1>Have you ever gone to a gas station and all

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<v Speaker 1>of a sudden, out of nowhere, either some homeless person

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<v Speaker 1>or some young person trying to sell some candy bars

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<v Speaker 1>just seemingly came out of nowhere. Oh, yeah, it's scared.

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<v Speaker 1>But Jesus out of you. Oh where did you come from? Yeah? Now,

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<v Speaker 1>imagine that being someone who knt you harm. It's not hard.

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<v Speaker 1>You have to be aware of your circumstances and situation,

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<v Speaker 1>your location at all times, at all times. And in

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<v Speaker 1>this world of always being on our phone and not

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<v Speaker 1>paying attention when we're stopped, we are potential targets. And

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<v Speaker 1>you talked about it. What was it you were telling

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<v Speaker 1>about at the honeypot scheme? Oh, that's an old school.

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<v Speaker 4>That is old school where an attractive young lady comes

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<v Speaker 4>up and gets your attention and it's flirting with you

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<v Speaker 4>while your back is turned clock right. At the back

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<v Speaker 4>of your head, you are knocked out and all of

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<v Speaker 4>your possessions are taking Some individuals I knew growing up

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<v Speaker 4>they used to use this technique on security guards at

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<v Speaker 4>shopping plazas and balls and things armed security guards to

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<v Speaker 4>get a hold of firearms. So I knew that this

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<v Speaker 4>technique worked, and it's working now even more something that

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<v Speaker 4>a lot of people are not aware of. There is

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<v Speaker 4>a new familiarity aspect to the scheme. Or they will

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<v Speaker 4>come in and they will notice something on your shirt

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<v Speaker 4>and be overly hype about whether it's a football team

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<v Speaker 4>or a movie or something about the clubse.

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<v Speaker 1>Like, oh man, you're to the Eagles, me too.

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<v Speaker 4>Birds going next thing, you know, you're robbed. Whatever the

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<v Speaker 4>bird gang slogan is, that's why eagles fly. Eagle fly, Yes, fly,

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<v Speaker 4>eagles fly. Now they're flying away with your while in

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<v Speaker 4>your car. I have simple rules.

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<v Speaker 1>In fact, I was just doing a women's self defense

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<v Speaker 1>seminar at my hop Keto studio on Saturday. We covered

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<v Speaker 1>a lot of these same things, and we had members

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<v Speaker 1>of LAPD LA Sheriff's Department as well who were there

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<v Speaker 1>talking about basic self defense, which had nothing to do

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<v Speaker 1>with a physical assault, just how to conduct yourself, carry yourself,

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<v Speaker 1>be self aware wherever you go. And we all said

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<v Speaker 1>the same thing. And I'm not a member of law enforcement,

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<v Speaker 1>but there's some rules which are universal. You don't let

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<v Speaker 1>someone get within ten feet of you. Someone can talk

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<v Speaker 1>to you from ten feet away, but if they're within

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<v Speaker 1>grabbing or punching or kicking distance, you've put yourself in

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<v Speaker 1>danger unnecessarily. You know, if someone needs to ask you

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<v Speaker 1>a question, they can ask it from ways away. They

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<v Speaker 1>don't need to walk up on you. Ever, yep, Ever,

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<v Speaker 1>I don't let anyone approach me at a gas station,

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<v Speaker 1>just for example, that's in the middle of the damn day. Never. No,

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<v Speaker 1>And if I'm somewhere and I'm not either sure of

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<v Speaker 1>my surroundings or I'm not sure of someone who may

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<v Speaker 1>be my immediate prime proximity, I'm looking at that person

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<v Speaker 1>dead in the eye. I'm letting that person know I'm

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<v Speaker 1>aware of your presence, not locked on because there may

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<v Speaker 1>be someone coming from the other direction. But that's how

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<v Speaker 1>I carry myself. I can't speak for other people, but

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<v Speaker 1>I'm always aware of people, and I you know, I

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<v Speaker 1>don't trust a lot of people, so that's another thing,

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<v Speaker 1>not out of fear, but I'm always on alert, always

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<v Speaker 1>got to be.

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<v Speaker 4>You don't want to be on the letter from Kelly

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<v Speaker 4>report forgetting Jack.

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<v Speaker 1>No, no, no, no, don't want that mark. But you, as

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<v Speaker 1>someone who worked the crime blotterer, as I say, yes,

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<v Speaker 1>you probably have your own individual experiences and recommendations from

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<v Speaker 1>just the crimes that you've seen and had to report

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<v Speaker 1>on what we actually experienced a variation on what you

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<v Speaker 1>guys are talking about.

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<v Speaker 2>We pulled the long suffering one and I pulled over

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<v Speaker 2>in a parking lot, a big parking lot to look

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<v Speaker 2>at yelp and figure out where we were going to eat.

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<v Speaker 2>And as we were pulled over there, a guy abruptly

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<v Speaker 2>came to the window to ask if we'd seen a

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<v Speaker 2>phone that he'd lost, and we were like, nope, haven't

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<v Speaker 2>seen a phone. Sorry, and I pull out to back

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<v Speaker 2>out because it immediately looked shady, only to see the

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<v Speaker 2>guy has blocked us in with his car behind us,

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<v Speaker 2>and we didn't notice it because they must have had

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<v Speaker 2>his lights off or something, and so we immediately knew

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<v Speaker 2>something was seriously wrong. And I'm not sure what caused

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<v Speaker 2>the guy to leave apart from our stark terror, but

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<v Speaker 2>it was obvious that it wasn't about the guy losing

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<v Speaker 2>his cell phone, and it was just another distraction.

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<v Speaker 1>I always you know, when you talk about whether you're

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<v Speaker 1>vulnerable or not, someone is always watching you. Someone is

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<v Speaker 1>always watching you. Maybe it's because they find you attractive,

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<v Speaker 1>maybe it's because they like your clothes, maybe it's because

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<v Speaker 1>they're sizing you up as far as how much how

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<v Speaker 1>easy of a victim of a mark you may be.

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<v Speaker 1>And if someone is going to approach you, you have

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<v Speaker 1>to assume that they feel they have an advantage. Not

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<v Speaker 1>only have they surprised you, they may have a weapon,

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<v Speaker 1>they may have numbers. They believe that they have the

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<v Speaker 1>upper hand on you. So anytime and interaction has begun,

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<v Speaker 1>I have to assume that I'm at the disadvantage or

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<v Speaker 1>they think I'm at a disadvantage. You have to think

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<v Speaker 1>in advance of that moment, not just after you're in

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<v Speaker 1>that moment.

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<v Speaker 2>Yeah, somebody doing something like that to you has likely

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<v Speaker 2>done it plenty of times, and it's your first time.

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<v Speaker 2>Stay in the light, stay with other people. Minimize the

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<v Speaker 2>chances of somebody isolating you from the herd yep like

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<v Speaker 2>a cow.

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<v Speaker 1>But to reset Torrence police and I assume other police

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<v Speaker 1>departments are doing it as well. They're highlighting this what

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<v Speaker 1>they're calling distraction thefts, people who are either unintentionally distracted

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<v Speaker 1>on their own or they're being deceived and misled to

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<v Speaker 1>distract them while there are others who are going to

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<v Speaker 1>rob them. And just as a matter of course, in

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<v Speaker 1>good practice, I don't engage with random strangers, especially out

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<v Speaker 1>on the street. I have no reason to talk to

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<v Speaker 1>and I wish it were a different time where you

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<v Speaker 1>could say hello to everyone and walking down the street

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<v Speaker 1>like it was Pleasantville or you know the Andy Griffith Show.

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<v Speaker 2>But we don't live in that world, no, goober. Wait,

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<v Speaker 2>so let's real plague. Aren't you Moe Kelly? Aren't you

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<v Speaker 2>the guy on KFI? Can I come up and shake

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<v Speaker 2>your hand?

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<v Speaker 1>Yeah? But you don't see what's behind me either, So

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<v Speaker 1>I will do that. But if you've already identified me,

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<v Speaker 1>that's a little bit different, is it. Yes, because they have,

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<v Speaker 1>They've put the interaction in a context. Doesn't mean that

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<v Speaker 1>I'm relaxed, But at least I know where this is

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<v Speaker 1>coming from. And it makes more sense than someone saying, hey,

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<v Speaker 1>do I know you? No, you don't, or do you

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<v Speaker 1>can I ask you a favorite for something? Or you're

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<v Speaker 1>like just a blanket statement. Yeah, those open ended, very

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<v Speaker 1>vague questions. You know, do you know how to get

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<v Speaker 1>to or have you seen or is this where I

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<v Speaker 1>can find? Ain't that kind of stuff? Those are red flags.

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<v Speaker 4>Walking out of the supermarket late last night, guy came

365
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<v Speaker 4>up to me. Uh. He had a box or something,

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<v Speaker 4>look like energy drinks or something, and he's like, hey.

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<v Speaker 1>You wanna you wanta Do you want to drink? This

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<v Speaker 1>is good?

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<v Speaker 4>I'm like, no, I'm gonna shot from across the park. No,

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<v Speaker 4>I'm okay, I'm good. I don't need nothing from you. Man,

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<v Speaker 4>get in my car. He's just walking around the parking

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<v Speaker 4>lot with energy drinks. Like, no, dude, No, we don't

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<v Speaker 4>want them to.

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<v Speaker 1>Potentially take my keys, take something from me, take my life. Yea,

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<v Speaker 1>damn it. No, I'm not trying to buy anything. The

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<v Speaker 1>closest thing I'll do is I'll talk to the kids

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<v Speaker 1>who are in front of the grocery store selling the

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<v Speaker 1>candy bar candy bars for the team trip trip that

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<v Speaker 1>doesn't exist. But you know it's like, yeah, yeah, I'll

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<v Speaker 1>play along. I'll play along. No, you're not big enough

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<v Speaker 1>to play football. I know you're not on the football team.

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<v Speaker 1>But I would rather do that than going out and

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<v Speaker 1>actually jacking folks. So you know, that's that's as far

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<v Speaker 1>as I'll go. Other than that, leave me alone, Leave

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<v Speaker 1>me alone. I looked at it.

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<v Speaker 2>I knew we could finally agree about something. Oh no,

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<v Speaker 2>I look alone. Those girl scouts. I don't trust them

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<v Speaker 2>at all. Trying to sell those cookies, Oh, vicious criminals.

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<v Speaker 2>Would you like to buy some some What are those samas?

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<v Speaker 1>No, get back before I kick you in your teeth,

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<v Speaker 1>little girl damn can't trust anybody k IF I AM

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<v Speaker 1>six forty We live everywhere in the iHeartRadio app Kendrick Lamar.

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<v Speaker 1>When we come back, new record the most watched halftime

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<v Speaker 1>show for the Super Bowl ever, will tell you how

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<v Speaker 1>and why just a moment.

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<v Speaker 3>You're listening to later with Moe Kelly on demand from

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<v Speaker 3>KFI AM six forty.

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<v Speaker 1>And you might have heard Mark Runner talk about it

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<v Speaker 1>and talk about it a little bit more Kendrick Lamar.

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<v Speaker 1>And there was some, when I say controversy, there was

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<v Speaker 1>dissension on whether people as an aggregate liked the halftime

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00:20:59.680 --> 00:21:04.200
<v Speaker 1>show super Bowl got it, thought it was quote unquote appropriate.

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<v Speaker 1>Some people criticized it for being to this or to that.

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<v Speaker 1>I'll let you fill in those blanks however you want.

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<v Speaker 1>I thought, as a long time hip hop fan in

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<v Speaker 1>a long time, I wouldn't say a phishing nod. I

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<v Speaker 1>know a little something about hip hop. I've worked in

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<v Speaker 1>hip hop, I've promoted hip hop music. I know something

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<v Speaker 1>about the history of hip hop. For me, it was

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<v Speaker 1>eh and I know a lot about the Super Bowl shows.

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<v Speaker 1>It wasn't a show which was historically on the level

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<v Speaker 1>of a super Bowl show. Wasn't like you had helicopters

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<v Speaker 1>and different people descending from the top of the stadium.

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<v Speaker 1>It wasn't on that level. Wasn't that type of show.

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<v Speaker 1>And Twela and nine you had talked about it, how

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<v Speaker 1>it would have been great for a Kendrick Lamar show.

417
00:21:53.119 --> 00:21:58.759
<v Speaker 1>I didn't think it was a super Bowl esque halftime show.

418
00:21:58.839 --> 00:22:03.039
<v Speaker 1>And that's just me and maybe my baggage that I

419
00:22:03.119 --> 00:22:06.720
<v Speaker 1>bring to the concept of super Bowl halftime show. But

420
00:22:06.839 --> 00:22:12.359
<v Speaker 1>when you're talking about TV, the last word is the ratings.

421
00:22:12.680 --> 00:22:14.799
<v Speaker 1>That's the final word. It doesn't matter what I think about.

422
00:22:14.799 --> 00:22:16.400
<v Speaker 1>It doesn't matter if I loved it, doesn't matter if

423
00:22:16.440 --> 00:22:18.599
<v Speaker 1>I hated it. It doesn't matter if you hated it.

424
00:22:18.599 --> 00:22:20.839
<v Speaker 1>It doesn't matter if you don't like rap music you

425
00:22:20.880 --> 00:22:23.319
<v Speaker 1>thought it was inappropriate for a super Bowl half None

426
00:22:23.359 --> 00:22:26.799
<v Speaker 1>of that matters. The only thing that matters in TV

427
00:22:27.880 --> 00:22:31.720
<v Speaker 1>ratings and viewership. That's it. It doesn't matter if you

428
00:22:31.720 --> 00:22:34.519
<v Speaker 1>were hate watching it, doesn't matter if you watched it

429
00:22:34.559 --> 00:22:36.920
<v Speaker 1>and didn't get it. It doesn't matter if you watched

430
00:22:36.960 --> 00:22:40.960
<v Speaker 1>it and loved it. It just matters if you watched

431
00:22:41.000 --> 00:22:47.599
<v Speaker 1>it and it was the most watched half time show

432
00:22:47.759 --> 00:22:51.440
<v Speaker 1>at the super Bowl. Ever, in fact, the second half

433
00:22:51.480 --> 00:22:57.920
<v Speaker 1>of the game was the most watched television in history.

434
00:22:58.079 --> 00:23:02.400
<v Speaker 1>That's not what I'm saying, That's what Nielsen is saying.

435
00:23:03.720 --> 00:23:05.880
<v Speaker 1>What's different now, and I think which adds to it

436
00:23:05.920 --> 00:23:08.720
<v Speaker 1>is it used to be before the age of streaming,

437
00:23:08.759 --> 00:23:12.680
<v Speaker 1>you had to watch the Super Bowl on a conventional

438
00:23:12.720 --> 00:23:18.680
<v Speaker 1>television set, broadcast television. And let's say you were doing

439
00:23:18.720 --> 00:23:20.599
<v Speaker 1>something at that time and you couldn't be in front

440
00:23:20.640 --> 00:23:24.319
<v Speaker 1>of a conventional television shiit set, you just didn't watch

441
00:23:24.319 --> 00:23:26.000
<v Speaker 1>the super Bowl. You just couldn't do it. It was

442
00:23:26.079 --> 00:23:29.400
<v Speaker 1>no other way. Now you could watch the super Bowl

443
00:23:29.440 --> 00:23:31.839
<v Speaker 1>on your phone. You could have been Mark Ronner and

444
00:23:31.920 --> 00:23:36.079
<v Speaker 1>watching it on to be Live. There were a number

445
00:23:36.119 --> 00:23:39.039
<v Speaker 1>of streaming options for people to watch the Super Bowl,

446
00:23:39.039 --> 00:23:42.759
<v Speaker 1>and yes, it all counts as part of viewership. It's

447
00:23:42.799 --> 00:23:45.480
<v Speaker 1>not cheating, it's just no people have other ways in

448
00:23:45.519 --> 00:23:48.279
<v Speaker 1>which they can actually watch it, and people tuned in

449
00:23:48.359 --> 00:23:51.119
<v Speaker 1>for any number of reasons. I had a conversation if

450
00:23:51.119 --> 00:23:53.839
<v Speaker 1>you were listening to the show yesterday with Shannon Farren,

451
00:23:53.880 --> 00:23:55.960
<v Speaker 1>and she was saying like, maybe the show wasn't for us,

452
00:23:55.960 --> 00:23:58.599
<v Speaker 1>as in people over forty. I don't disagree with that.

453
00:23:59.559 --> 00:24:01.720
<v Speaker 1>But my fifty five year old ass was still watching.

454
00:24:02.799 --> 00:24:05.799
<v Speaker 1>You know, the show may not have been for me,

455
00:24:07.039 --> 00:24:10.400
<v Speaker 1>but I definitely tuned in, not only because I knew

456
00:24:10.400 --> 00:24:11.680
<v Speaker 1>I was going to talk about it, but I was

457
00:24:11.720 --> 00:24:15.359
<v Speaker 1>actually curious about it. And that's all that matters. And

458
00:24:15.440 --> 00:24:18.599
<v Speaker 1>the super Bowl now, at least the commercials to run

459
00:24:18.680 --> 00:24:20.240
<v Speaker 1>during the halftime are going to be a hell of

460
00:24:20.279 --> 00:24:23.720
<v Speaker 1>a lot more. Why because they have the supporting data

461
00:24:23.799 --> 00:24:27.359
<v Speaker 1>to justify it of how many people presumably would be watching.

462
00:24:27.839 --> 00:24:30.480
<v Speaker 4>I think in cases like this there needs to be

463
00:24:30.759 --> 00:24:35.279
<v Speaker 4>like an asterisk or dot dot dot in an era

464
00:24:35.720 --> 00:24:40.119
<v Speaker 4>of streaming. It is the most watched super Bowl of

465
00:24:40.160 --> 00:24:44.400
<v Speaker 4>all time. Because I'd promise you this, if the same

466
00:24:44.559 --> 00:24:49.880
<v Speaker 4>metrics existed when Michael Jackson performed at Super Bowl, I

467
00:24:49.880 --> 00:24:54.480
<v Speaker 4>could promise you this nothing would ever touch its numbers.

468
00:24:54.960 --> 00:24:58.440
<v Speaker 1>If Prince see I ought to push back on that,

469
00:24:58.480 --> 00:25:01.240
<v Speaker 1>if only because and I pulled this list in. There

470
00:25:01.279 --> 00:25:07.400
<v Speaker 1>are performers who are presently more well known worldwide than

471
00:25:07.839 --> 00:25:11.279
<v Speaker 1>Kendrick Lamar. Yes he's won twenty two Grammys, Yes he's

472
00:25:11.279 --> 00:25:13.920
<v Speaker 1>won a Pulis Surprize. Yes he won I think five

473
00:25:13.960 --> 00:25:17.079
<v Speaker 1>Grammys just a few days ago. He's as hot as

474
00:25:17.079 --> 00:25:19.759
<v Speaker 1>he's ever been. But as far as a household name

475
00:25:19.920 --> 00:25:24.319
<v Speaker 1>people known around the world, I'm willing to say that

476
00:25:24.519 --> 00:25:29.039
<v Speaker 1>Usher is more well known e popular. That was just

477
00:25:29.119 --> 00:25:31.200
<v Speaker 1>last year. I'm saying these are all the half time

478
00:25:31.279 --> 00:25:36.160
<v Speaker 1>shows in the industry. The West Coast Hip Hop Tour

479
00:25:36.279 --> 00:25:40.359
<v Speaker 1>in twenty twenty two, yeah, twenty twenty one, The Weekend.

480
00:25:40.359 --> 00:25:42.480
<v Speaker 1>I don't think Kendrick Lamar is known like the Weekend.

481
00:25:42.480 --> 00:25:45.440
<v Speaker 1>I don't think Kendrick Lamar, even on this day, is

482
00:25:45.480 --> 00:25:50.160
<v Speaker 1>as well known worldwide as Shakira Jennifer Lopez when they

483
00:25:50.200 --> 00:25:54.720
<v Speaker 1>did that show. Obviously, Beyonce I'm quite sure has a

484
00:25:54.839 --> 00:25:59.119
<v Speaker 1>larger worldwide fan base than Kendrick Lamar because I know

485
00:25:59.400 --> 00:26:03.079
<v Speaker 1>Beyonce and sell out arenas and stadiums around the world.

486
00:26:03.359 --> 00:26:04.680
<v Speaker 1>Kendrick Lamar is not there yet.

487
00:26:05.400 --> 00:26:11.640
<v Speaker 4>In terms of the tune in watch, Kendrick Lamar has

488
00:26:11.920 --> 00:26:17.160
<v Speaker 4>currently a single that is double diamond.

489
00:26:17.640 --> 00:26:18.720
<v Speaker 1>Explain what that means to us.

490
00:26:18.799 --> 00:26:24.079
<v Speaker 4>That means more than twenty million people have downloaded this song.

491
00:26:24.440 --> 00:26:27.440
<v Speaker 1>His song they Ain't Like.

492
00:26:27.519 --> 00:26:31.960
<v Speaker 4>Us Not Like Us is quite possibly the largest song

493
00:26:32.039 --> 00:26:35.839
<v Speaker 4>we have had in a decade. Bar Nunn the bar

494
00:26:36.000 --> 00:26:40.640
<v Speaker 4>none him performing the idea of him even performing that

495
00:26:40.720 --> 00:26:44.240
<v Speaker 4>song at Super Bowl had everyone in the world, including Drake,

496
00:26:44.279 --> 00:26:46.880
<v Speaker 4>tuning in to say, is he gonna do that on

497
00:26:46.960 --> 00:26:47.799
<v Speaker 4>the world stage.

498
00:26:47.799 --> 00:26:50.359
<v Speaker 1>Well, let me tweet that it wasn't a guarantee that

499
00:26:50.400 --> 00:26:52.599
<v Speaker 1>he was going to perform it because there were legal

500
00:26:52.640 --> 00:26:55.720
<v Speaker 1>issues because Drake was trying to suit yes, regarding that song,

501
00:26:56.160 --> 00:26:59.039
<v Speaker 1>and from what I understand, the NFL had asked him

502
00:26:59.160 --> 00:27:02.240
<v Speaker 1>or request that he did not perform the song. Yes.

503
00:27:02.319 --> 00:27:03.960
<v Speaker 1>So yes, people were tuning in to.

504
00:27:03.880 --> 00:27:07.000
<v Speaker 4>See whether he was whether he was going to and

505
00:27:07.880 --> 00:27:11.200
<v Speaker 4>as a result of him performing it and doing it,

506
00:27:12.000 --> 00:27:17.640
<v Speaker 4>the rewatching on YouTube and every other platform available also

507
00:27:17.880 --> 00:27:21.759
<v Speaker 4>counts to the most watched. It wasn't just the day

508
00:27:21.880 --> 00:27:24.839
<v Speaker 4>of watching, it was all the watching that comes after

509
00:27:25.000 --> 00:27:28.079
<v Speaker 4>on YouTube, which was giving two of those numbers. It's

510
00:27:28.119 --> 00:27:32.599
<v Speaker 4>sours yes, So now it does go into a the

511
00:27:32.759 --> 00:27:37.880
<v Speaker 4>most watched Why because it's the most talked about Beyonce, Shakira,

512
00:27:37.960 --> 00:27:41.160
<v Speaker 4>and Jayla. Although they're artists that people like Bruno Mars,

513
00:27:41.279 --> 00:27:43.720
<v Speaker 4>they've all got huge shows, they've been on the road,

514
00:27:43.720 --> 00:27:46.839
<v Speaker 4>they've all got platinum bobles got it. But Kendrick Lamar

515
00:27:46.960 --> 00:27:50.720
<v Speaker 4>right now is the most talked about artists bar none.

516
00:27:50.680 --> 00:27:52.079
<v Speaker 1>Hold that thought. We got to go to a break,

517
00:27:52.079 --> 00:27:53.319
<v Speaker 1>but we can pick it up on the other side

518
00:27:53.319 --> 00:27:55.319
<v Speaker 1>because I know there's more to talk about. What we say,

519
00:27:55.680 --> 00:27:59.319
<v Speaker 1>Kendrick Lamar had the most watched super Bowl halftime show

520
00:27:59.519 --> 00:28:04.400
<v Speaker 1>in history. Is it accurate given what we know about

521
00:28:04.400 --> 00:28:06.839
<v Speaker 1>streaming today? We'll talk about it more in just a moment.

522
00:28:07.400 --> 00:28:10.960
<v Speaker 3>You're listening to Later with Moe Kelly on demand from

523
00:28:11.079 --> 00:28:15.240
<v Speaker 3>KFI AM six forty.

524
00:28:17.400 --> 00:28:25.240
<v Speaker 1>Kelly six Live everywhere in the iHeartRadio app And just

525
00:28:25.279 --> 00:28:28.920
<v Speaker 1>to continue our conversation, we were talking about Kendrick Lamar

526
00:28:29.480 --> 00:28:32.000
<v Speaker 1>and it was announced today that his halftime show during

527
00:28:32.000 --> 00:28:35.680
<v Speaker 1>the Super Bowl was the most watched halftime show ever.

528
00:28:36.519 --> 00:28:38.960
<v Speaker 1>And before the show tonight, it got me looking back

529
00:28:38.960 --> 00:28:43.240
<v Speaker 1>at the previous performers who performed at the Super Bowl,

530
00:28:43.720 --> 00:28:47.359
<v Speaker 1>going back to two thousand and one. That was Aerosmith,

531
00:28:47.920 --> 00:28:51.240
<v Speaker 1>n Sync, Britney Spears, Mary J. Blige and Nelly, And

532
00:28:51.319 --> 00:28:54.440
<v Speaker 1>back then you never had a single performer. You had

533
00:28:54.480 --> 00:28:56.960
<v Speaker 1>a slew of performers, and they've moved away from that.

534
00:28:58.000 --> 00:29:00.680
<v Speaker 1>Two thousand and two was You two and Others? Two

535
00:29:00.720 --> 00:29:04.400
<v Speaker 1>thousand and three, Shania Twain no doubt in sting two

536
00:29:04.400 --> 00:29:08.759
<v Speaker 1>thousand and four, the Infamous, Janet Jackson, Justin Timberlake Show

537
00:29:09.160 --> 00:29:12.319
<v Speaker 1>two thousand and five, Paul McCartney two thousand and six,

538
00:29:12.440 --> 00:29:16.680
<v Speaker 1>The Rolling Stones two thousand and seven, Prince two thousand

539
00:29:16.720 --> 00:29:20.200
<v Speaker 1>and eight, Tom Petty and the Heartbreakers two thousand and nine,

540
00:29:20.319 --> 00:29:24.359
<v Speaker 1>Bruce Springsteen and The East Street Band twenty ten, The Who.

541
00:29:25.400 --> 00:29:28.799
<v Speaker 1>These are all the people that Kendrick Lamar eclipsed also

542
00:29:29.279 --> 00:29:33.720
<v Speaker 1>twenty eleven, The Black Eyed Peas, Usher and Slash twenty twelve,

543
00:29:34.000 --> 00:29:38.960
<v Speaker 1>Madonna twenty thirteen, Beyonce twenty fourteen, Bruno Mars, Red Hot

544
00:29:39.000 --> 00:29:42.240
<v Speaker 1>Chili Peppers. I really liked that show a lot. Twenty

545
00:29:42.279 --> 00:29:48.799
<v Speaker 1>fifteen was Katy Perry, Lenny Kravitz and Missy Elliott twenty sixteen, Coleplay, Beyonce,

546
00:29:48.960 --> 00:29:52.839
<v Speaker 1>Bruno Mars again, I like that show twenty seventeen, Lady

547
00:29:52.880 --> 00:29:58.839
<v Speaker 1>Gaga twenty eighteen, Justin Timberlake and the Tennessee Kids. Twenty

548
00:29:58.920 --> 00:30:03.000
<v Speaker 1>nineteen was Run five, Travis Scott and Big Boy of

549
00:30:03.519 --> 00:30:08.440
<v Speaker 1>the Group Outcast twenty twenty, Shakira, Jennifer Lopez, Bad Bunny

550
00:30:08.839 --> 00:30:12.799
<v Speaker 1>and Others twenty twenty one. The weekend twenty twenty two

551
00:30:12.920 --> 00:30:16.720
<v Speaker 1>was West Coast hip hop Doctor Dre Snoop Dogg, Kendrick

552
00:30:16.799 --> 00:30:21.039
<v Speaker 1>Lamar and Mary J. Blige and Eminem made an appearance

553
00:30:21.279 --> 00:30:25.519
<v Speaker 1>twenty twenty three, Rihanna twenty twenty four, Usher and Alisia

554
00:30:25.599 --> 00:30:28.839
<v Speaker 1>Keys and others. In twenty twenty five, Kendrick Lamar special

555
00:30:28.880 --> 00:30:29.720
<v Speaker 1>guest Sisson.

556
00:30:30.880 --> 00:30:34.880
<v Speaker 4>Kendrick Lamar out of all of those artists at the

557
00:30:35.039 --> 00:30:39.960
<v Speaker 4>time that they performed on Super Bowl, I think, honestly,

558
00:30:40.359 --> 00:30:45.160
<v Speaker 4>with the exception of Beyonce, as far as artists who

559
00:30:45.160 --> 00:30:50.000
<v Speaker 4>were so talked about coming off of a major haul

560
00:30:50.160 --> 00:30:52.400
<v Speaker 4>at the Grammys, where every one's hotter than Kendrick lam

561
00:30:52.559 --> 00:30:55.240
<v Speaker 4>No one's hotter than Kendrick Lamar. Right now everyone is

562
00:30:55.279 --> 00:30:58.279
<v Speaker 4>talking about Kenchrick Glamar. He has quite possibly one of

563
00:30:58.319 --> 00:31:01.960
<v Speaker 4>the most consequential songs in all of radio right now,

564
00:31:02.279 --> 00:31:06.119
<v Speaker 4>all across the country. Yes, everyone was already tuning in

565
00:31:06.200 --> 00:31:08.960
<v Speaker 4>two seed to your point, is he gonna do the song?

566
00:31:09.240 --> 00:31:12.160
<v Speaker 4>And then when word got out that he did, I

567
00:31:12.200 --> 00:31:15.880
<v Speaker 4>saw the numbers on YouTube just going up. It's out

568
00:31:15.920 --> 00:31:19.880
<v Speaker 4>of control the number of times that the entirety of

569
00:31:19.920 --> 00:31:23.559
<v Speaker 4>that halftime performance has been watched to rewatch to get

570
00:31:23.599 --> 00:31:26.119
<v Speaker 4>all the innu window and all the code.

571
00:31:25.880 --> 00:31:27.759
<v Speaker 1>Didn't watch it over and over and over and over.

572
00:31:27.799 --> 00:31:30.160
<v Speaker 4>So people can go on social media and say, you

573
00:31:30.200 --> 00:31:32.920
<v Speaker 4>didn't get it, you're not woke, you don't know what's

574
00:31:32.920 --> 00:31:34.359
<v Speaker 4>going on in the world, you're.

575
00:31:34.160 --> 00:31:36.359
<v Speaker 1>Asleep at the wheel. Da da da da da da.

576
00:31:36.440 --> 00:31:38.640
<v Speaker 1>I got it. That's why it's the most watched. I

577
00:31:38.680 --> 00:31:42.640
<v Speaker 1>think that's your most convincing point, if only because no

578
00:31:42.680 --> 00:31:46.920
<v Speaker 1>one's likely going back to watch Lady Gaga No Disrespect

579
00:31:47.400 --> 00:31:50.200
<v Speaker 1>two and three times in that twenty four hours. You've

580
00:31:50.240 --> 00:31:53.440
<v Speaker 1>seen it. Maybe check you out again, but that's it.

581
00:31:53.519 --> 00:31:56.440
<v Speaker 1>The Room five, Travis Scott, big boy nah ope, the

582
00:31:56.480 --> 00:31:59.279
<v Speaker 1>weekend Now he had microphone problems. That was the most

583
00:31:59.279 --> 00:32:03.079
<v Speaker 1>memorable thing about that. So yeah, as far as rewatchability

584
00:32:03.480 --> 00:32:07.079
<v Speaker 1>and Nielsen, how in that first twenty four hours also

585
00:32:07.279 --> 00:32:11.559
<v Speaker 1>counts like a live watch. Yeah, I get that. But

586
00:32:11.599 --> 00:32:13.640
<v Speaker 1>there was a confluence of what I would call a

587
00:32:13.680 --> 00:32:20.240
<v Speaker 1>confluence of events all meeting at this moment. How he

588
00:32:20.359 --> 00:32:23.519
<v Speaker 1>was the It's almost like if Taylor Swift was performing

589
00:32:23.559 --> 00:32:26.920
<v Speaker 1>at the Super Bowl last year, after the year she

590
00:32:27.240 --> 00:32:30.920
<v Speaker 1>had just coming off tour, and she was the biggest

591
00:32:30.960 --> 00:32:33.480
<v Speaker 1>thing in music at the time, then you probably would

592
00:32:33.480 --> 00:32:35.039
<v Speaker 1>have seen a similar result.

593
00:32:35.200 --> 00:32:41.519
<v Speaker 4>Yeah, thirty nine million views alone on YouTube for the

594
00:32:41.640 --> 00:32:45.480
<v Speaker 4>NFL Kendrick Lamar's Apple Music super Bowl halftime show.

595
00:32:45.720 --> 00:32:49.960
<v Speaker 1>It's like a damn Marvel trailer, yeah, you know, except

596
00:32:49.960 --> 00:32:53.960
<v Speaker 1>as thirteen minutes long. So but it'll be interesting to see.

597
00:32:54.039 --> 00:32:57.799
<v Speaker 1>But even that aside, the overall ratings for the Super

598
00:32:57.839 --> 00:33:01.480
<v Speaker 1>Bowl were up as well. It was just and I

599
00:33:01.519 --> 00:33:03.720
<v Speaker 1>said it, and I still remain that it was a

600
00:33:03.799 --> 00:33:08.079
<v Speaker 1>boring game. It was a boring telecast. But you know,

601
00:33:08.119 --> 00:33:11.319
<v Speaker 1>a boatload of people tuned in, more so than even

602
00:33:11.599 --> 00:33:15.119
<v Speaker 1>last year. For whatever it's worth. But for now, Kendrick

603
00:33:15.200 --> 00:33:18.599
<v Speaker 1>Lamar is King of the Hill KF I am six forty.

604
00:33:18.799 --> 00:33:21.319
<v Speaker 1>We are live everywhere on the iHeartRadio app.

605
00:33:22.240 --> 00:33:25.319
<v Speaker 3>The more you know, the easier it is to avoid

606
00:33:25.319 --> 00:33:26.119
<v Speaker 3>the idiots around you.

607
00:33:26.319 --> 00:33:27.319
<v Speaker 2>K S.

608
00:33:27.960 --> 00:33:32.279
<v Speaker 1>I'm the KOST HD two Los Angeles, Orange County, Live

609
00:33:32.480 --> 00:33:33.839
<v Speaker 1>everywhere on the radio.
