Speaker 1: Une program.
Speaker 2: It's so rare for me to be excited week days
Speaker 2: at nine, It's going to be very excited on fifty
Speaker 2: five kr CD Talk station Ato six to fifty five
Speaker 2: KR CD Talk station. Very happy Friday to you. It's
Speaker 2: thought his a good day when you get to talk
Speaker 2: to Keegan Corcoran, one step away from being these highest
Speaker 2: tier sammolier on the planet. He'll be getting it to
Speaker 2: it soon enough. On that also, he is the owner
Speaker 2: of Ignition Wines, which is a wine wholesaler. I love
Speaker 2: to put a plug in for that Ignitionwines dot com.
Speaker 2: Keegan if he deals with businesses, So if you're a
Speaker 2: retailer selling wines, you're a you're a restaurant selling wise
Speaker 2: you just talk to Ignition Wines. He's got access to
Speaker 2: all these wonderful, wonderful wines pre tested and tasted. With
Speaker 2: his expertise, you're getting steered in the right direction. Welcome
Speaker 2: back to the fifty five Catsey Morning Show, my dear
Speaker 2: friend Keegan Corkoran, and it's always great having yall. Man. Hey, Brian,
Speaker 2: how are you doing pretty well? Happy New Year to you?
Speaker 1: Yeah, thank you too. Man. I'm first off, apologies of
Speaker 1: my voice because I'm fighting a seasonal thing going on.
Speaker 2: Well, you need to drink a little bit more in January,
Speaker 2: which is the point a having Keegan on. Normally he's
Speaker 2: in studio and we don't sample wines because you can't
Speaker 2: do that, but we talk about him. He gives us
Speaker 2: great wine recommendations at the right times a year, and
Speaker 2: you know, Thanksgiving and Christmas and the like. And we'll
Speaker 2: continue to do that with Keegan. But notably, and I
Speaker 2: had never heard of this, but apparently there's something out
Speaker 2: there in the world called dry January. It's analogous to lent.
Speaker 2: I suppose you give up drinking during the entire month
Speaker 2: of January, and you made a public service announcement on
Speaker 2: your Facebook page the other day. Dry January hurts hospitality,
Speaker 2: slash retail and does nothing long term important emphasis for
Speaker 2: your health. Take one week and a month off instead.
Speaker 1: Uh.
Speaker 2: You got a lot of comments in response to that,
Speaker 2: and many of them are not pleasant. You didn't expect
Speaker 2: expect that, did you, No?
Speaker 1: It It it led off a firestorm apparently, And and
Speaker 1: and you know what's funny is that, like a lot
Speaker 1: of people I think that responded to that negatively were
Speaker 1: interpreting that as some kind of personal attack and or uh,
Speaker 1: some kind of indictment on them participating in dry January
Speaker 1: or going sober, which I have done many stints of
Speaker 1: sobriety over my over my life for you know, personal
Speaker 1: or physical reasons or whatever, you know, trying to drop
Speaker 1: some weight, especially around the holidays. I understand it. My
Speaker 1: point was, though, is that you know, when restaurants and
Speaker 1: bars especially, you know, still a lot of them still
Speaker 1: reeling from the post COVID effects. And then also, uh,
Speaker 1: you know, I mean we see articles, I feel like
Speaker 1: every single day of new restaurants and bars closing left
Speaker 1: and right. So this is historically a very difficult time
Speaker 1: for restaurants and bars post holidays. It's usually the slower period,
Speaker 1: the weather is usually you know, I mean, shoot, Cincinnati,
Speaker 1: look outside, We've got you know, a foot of snow
Speaker 1: still on the ground. So it's it's uh, it definitely
Speaker 1: has an impact on those hospitality and industry workers, and
Speaker 1: it's it's just kind of a funny thing. And and
Speaker 1: and so my my point was, listen, you know, you
Speaker 1: could take one weekend off every month, so that's per year,
Speaker 1: and that gives you twelve different weekends. The just my
Speaker 1: pure arithmetic, you got a better and more sustainable lifestyle
Speaker 1: change that's healthier for you, it's better for your pocketbook.
Speaker 1: But I don't think a lot of people really bought
Speaker 1: it to do the math on that. And then I
Speaker 1: you know, it's funny as I had a bunch of
Speaker 1: people send me private messages off off h you know,
Speaker 1: off off the actual thread and and and you know
Speaker 1: express there like hey, what why is everybody so angry
Speaker 1: at this? It's like, I have no idea.
Speaker 2: Yeah, I don't understand it either. And I mean some
Speaker 2: people call it insulting. I mean obviously kind of mens
Speaker 2: from folks who did it alcoholics and have been on
Speaker 2: the wagon for any given period of time, say well,
Speaker 2: you got a lot of people try and do it
Speaker 2: a chance and be good to maybe his initial stepping
Speaker 2: stunt to consider not drinking at all. But I guess
Speaker 2: why pile up in one month? As you point out,
Speaker 2: you know, and and and and I guess why January?
Speaker 2: It makes perfect sense that post holidays that the bars
Speaker 2: and restaurants would be doing less business. Everybody's been partying
Speaker 2: it up since Thanksgiving and so obviously people may be
Speaker 2: less inclined to go out again. The winter weather alone
Speaker 2: might keep people away, But why January, why not you know,
Speaker 2: June or something.
Speaker 1: Yeah, I'm not sure. I think a lot of it
Speaker 1: has to do with uh, you know, maybe it's everybody
Speaker 1: indulges a little too much over the holidays and they
Speaker 1: want to try to give their their bodies a little reset.
Speaker 1: And again I'm empathetic with that. I understand that. I
Speaker 1: totally understand people going after but my whole argument was say, like,
Speaker 1: let's let's not just dedicate and entire months of the year.
Speaker 1: It's particularly the slowest time of the year for bars
Speaker 1: and restaurants to do this. And finally, not an indictment, Yeah, exactly,
Speaker 1: And it's not an indictment on anybody's you know, attempt
Speaker 1: to get sober or anything like that. If you want
Speaker 1: to make good choices for yourself, if you have a
Speaker 1: bad relationship with alcohol, for example, it's probably not a
Speaker 1: good idea for you to indulge at all, let alone,
Speaker 1: you know, just the one month out of the year.
Speaker 1: But then the other thing is is that just like
Speaker 1: most resolutions, it's it tends to be something that people
Speaker 1: don't stick around with. So it's it's to me, it
Speaker 1: kind of seems like a feudal effort that hurts an industry. Now,
Speaker 1: the the afteris all this is I am well aware of,
Speaker 1: you know, people maybe raising an eyebrow. It's like, oh, hey,
Speaker 1: you know you've got a guy that sells alcohol that's
Speaker 1: telling us to keep buying alcohol. Isn't that Isn't that coincidence?
Speaker 1: And and I would say, you know what, my counter
Speaker 1: that is, Brian, don't buy my wines in January? How
Speaker 1: about that? I don't, I don't care. This is this
Speaker 1: is a this is a larger statement that I think
Speaker 1: I would like to make on behalf of the service industry,
Speaker 1: which you all know. I I spent all my entire
Speaker 1: adult life in Jeff Ruby's and worked with them and
Speaker 1: uh and many other restaurants that I've worked with, And
Speaker 1: so the hostility and bar restaurant industry is near and
Speaker 1: dear to my heart, and I've I've witnessed and felt
Speaker 1: personally the impacts of that over the years. And uh, yeah,
Speaker 1: it's just one man's uh, one one man's personal mission.
Speaker 2: I think that is important point to emphasize that you're
Speaker 2: you're not just a wholesale wine distributor now you are now,
Speaker 2: but you have such a familiar relationship with the hospitality industry. Again,
Speaker 2: you're the sammier for Jeff Ruby's restaurants plural so for
Speaker 2: a very long time. So you actually saw all this
Speaker 2: real time. You understand the reality lities that the restaurants
Speaker 2: face at in the month of January. And of course,
Speaker 2: I guess, is this dry January a growing phenomenon that
Speaker 2: actually enough people are doing it that it could have
Speaker 2: an impact. You're trying to nip it in abud before
Speaker 2: it becomes something bigger. What's what's your what's your take
Speaker 2: on that part of it?
Speaker 1: Oh? Oh yeah, I mean, I mean there's there. Unfortunately,
Speaker 1: isn't too much data. There is some data that you know,
Speaker 1: I've seen over the years that a lot of bars
Speaker 1: and restaurants and even different different wineries and breweries have
Speaker 1: put out The estimates range from ten to twenty percent
Speaker 1: of impact on alcohol sales for bars and restaurants in
Speaker 1: January alone. And that's that's not insignificant, particularly when you're
Speaker 1: dealing with excuse me, especially when you're dealing with already
Speaker 1: razor sin profit margins that these bars and restaurants operate often,
Speaker 1: so it's it's it's not it's not just you know,
Speaker 1: a drop in the bucket. And then and the counter
Speaker 1: of course too, there's a lot of people that say,
Speaker 1: you know, well, what about na beverages and and and
Speaker 1: low and no spirits and whatnot, which are starting to
Speaker 1: gain in popularity, the maktai and the montail. Yes, but uh,
Speaker 1: this is this is one man's opinion. But I I
Speaker 1: have yet to encounter one that tastes decent. Uh. And
Speaker 1: when you talk about d out wine or or or
Speaker 1: d out peer, uh, you know again, I I I
Speaker 1: want to find one that actually is palatable and and
Speaker 1: and one humbles of his opinion.
Speaker 2: And I get that. I I actually I quit trigger
Speaker 2: for I think it was seven solid years. Just woke
Speaker 2: up one day and said, you know what, I'm not
Speaker 2: gonna do that anymore. We did a lot of entertaining
Speaker 2: when I was a practice of law in Chicago, and
Speaker 2: you know, I brought the bad habits back with me,
Speaker 2: and I just thought, you know what, I have no
Speaker 2: reason to continue at this level. And so just sort
Speaker 2: of woke up one day and and went down road.
Speaker 2: So I tried a whole bunch of non alcoholic beers
Speaker 2: over the time, and I don't think a single one
Speaker 2: was what I would consider palatable. So I share your
Speaker 2: your conclusions in that regard, but I don't regret, you know,
Speaker 2: drinking now at all. I thoroughly enjoy a cocktail and
Speaker 2: I find nothing wrong with it. And like everybody says,
Speaker 2: everything in moderation, it's something that allows you a certain
Speaker 2: level of enjoyment in life. May be bad for you
Speaker 2: on some level, but you know what, I'd rather live
Speaker 2: life in a happy, positive way and enjoy a couple
Speaker 2: of bad things, and that's just what makes life worth living.
Speaker 2: You take everything out that's bad for you, but do
Speaker 2: you have left? You know, you can't smoke anymore, you
Speaker 2: can't drink anymore, everything's carcinogenic. You aren't supposed to have
Speaker 2: any more processed foods. Everybody here, here's your bowl of
Speaker 2: quinoa and your salad, and that's all you get. I just,
Speaker 2: you know, there's a certain loss of enjoyment of life
Speaker 2: when it comes to things like that. Well, I just
Speaker 2: it's you know, the other component of the broader component,
Speaker 2: is that a simple what I would call inoki was
Speaker 2: opinion like that garnered so much not none of it's
Speaker 2: really angry or vile, but just so many just reactions
Speaker 2: along the lines of what you got. It's just a
Speaker 2: really interesting phenomena in and of itself.
Speaker 1: Yeah, and again, you know, the the the argument was
Speaker 1: for moderation and for you know, just general control because
Speaker 1: uh and and perhaps you know, maybe I could have
Speaker 1: worshiped it differently. I don't know, but I thought it
Speaker 1: was pretty plain speakly or pretty plain speaking. But you know,
Speaker 1: moderation is is the better choice if if you want
Speaker 1: to have a better relationship with alcohol, assuming that someone
Speaker 1: may have, If there is someone that is struggling with alcohol,
Speaker 1: certainly go get help. Certainly, you know, take a step
Speaker 1: back and whatnot. But for the vast majority of the
Speaker 1: people that are participating in dry January, it's you know,
Speaker 1: it's it's it's not with the intent of creating lifelasting change.
Speaker 1: And I think that that, I mean, if we want
Speaker 1: to talk on a much more broader, esoteric level, Uh,
Speaker 1: it's it's uh, it's kind of an issue that I
Speaker 1: think a lot of people in this world today struggle with,
Speaker 1: is creating lasting change, creating you know, habits that are
Speaker 1: are are not only forthright, but also, you know, just
Speaker 1: beneficial for themselves and and for uh, you know, their
Speaker 1: communities surrounding them. It's it's it's it's something that you
Speaker 1: I guess.
Speaker 2: Uh, well, yeah, I get where you're coming from.
Speaker 1: You get what I'm saying. You get what I'm saying
Speaker 1: I do, and.
Speaker 2: I know my listening audience does too. But ultimately, don't
Speaker 2: pile up on the restaurant and they're beaten up and
Speaker 2: battered enough. Fewer people are going out and there's there's
Speaker 2: less disposable income out there. But keep in mind your
Speaker 2: local you know, family and a operator, restaurant tours and
Speaker 2: the like, and support them and don't make things worse
Speaker 2: for me in the month of January. They're already struggling
Speaker 2: coming off the holidays. I think we can leave it
Speaker 2: at that Keygan Corcoran, you are always welcome on the
Speaker 2: fifty five KRSE Morning Show. And next time in studio,
Speaker 2: maybe we can pretend to drink wine as we always do.
Speaker 1: Yeah, and maybe next time I will sound like RFK
Speaker 1: Junior or something. You know.
Speaker 2: There you go. Appreciate the clothing comments, KIGG, and happy
Speaker 2: New Year to you and your beautiful wife. We'll talk soon.
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