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<v Speaker 1>Something you should go. Something you should know is brought

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<v Speaker 1>to you by Genesis gooldira dot com. That's also something

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<v Speaker 1>you should know. You can put your retirement plan. I'm

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<v Speaker 1>the gold standard. Learn more and get a free gold

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<v Speaker 1>and silver guide at Genesis Goold. I r A dot com.

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<v Speaker 1>Excited to have a guest in the studio. We have

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<v Speaker 1>Casey and she's the executive director of Southeast South Dakota.

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<v Speaker 1>And you've got a really fun project you guys are

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<v Speaker 1>working on. First of all, thanks for joining me to

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<v Speaker 1>talk about this.

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<v Speaker 2>Yeah, absolutely, thanks for having me so are. The project

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<v Speaker 2>we're working on is something that has kind of been

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<v Speaker 2>percolating in my head for quite a few years. I

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<v Speaker 2>came across this little have I brought show and tell

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<v Speaker 2>with me.

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<v Speaker 1>But nice, we'll hold it up to the mike.

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<v Speaker 2>Yeah. I found uh this little pocket guide up in

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<v Speaker 2>Fargo when I was in one of my previous roles

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<v Speaker 2>with Visit Yankton, and I thought, gosh, this is just

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<v Speaker 2>such a cool little little, you know, guide to help

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<v Speaker 2>people experience all of the great places to eat in Fargo.

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<v Speaker 2>And so we took over the association Southeastuth Dkota Tourism

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<v Speaker 2>in July of twenty two, so it's been almost three years,

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<v Speaker 2>actually a little over three years, and so we're gonna

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<v Speaker 2>jump in and see what we can do with this,

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<v Speaker 2>but really try to shine a spotlight on all the

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<v Speaker 2>fantastic places to dine in our regent.

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<v Speaker 1>That's awesome. And I was telling you, I scroll through

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<v Speaker 1>Facebook and I'm like, oh, there she is again. Oh oh,

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<v Speaker 1>there she's again. So your video has been showing up

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<v Speaker 1>in my algorithm a lot, and it's probably because I've

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<v Speaker 1>even commented on Facebook before about how sad I am

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<v Speaker 1>that I'll see a restaurant open and then I never

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<v Speaker 1>want to be the first guy there because I'm like, well,

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<v Speaker 1>I want them to kind of get a chance to

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<v Speaker 1>do their thing, you know, and then they'll be in

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<v Speaker 1>business for a while, and then they'll go out of

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<v Speaker 1>business before I ever even had the chance to go there.

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<v Speaker 1>And I'm like, man, I feel horrible that I didn't

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<v Speaker 1>go there. And we're on this little treadmill of like

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<v Speaker 1>the same maybe ten places that we go all the time.

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<v Speaker 1>It's either this one or that one. We drive by

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<v Speaker 1>a dozen other places to go to the places that

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<v Speaker 1>we're used to and we're comfortable with, and I wish

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<v Speaker 1>that there was something out there that kind of drew

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<v Speaker 1>people in. So we I seriously like ten ago we

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<v Speaker 1>were going to do something like this. So when I

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<v Speaker 1>saw it, I'm like, I got to have you come

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<v Speaker 1>in and talk about this because you not only did

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<v Speaker 1>you save me the effort of doing it myself. My

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<v Speaker 1>wife would have been furiated. It should have been very

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<v Speaker 1>frustrated and mad at me if I would have said, Hey,

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<v Speaker 1>I have one more thing we're gonna do. So I

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<v Speaker 1>love what you guys are doing. Thanks. And now the

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<v Speaker 1>book is not ready yet, it's in the process. But

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<v Speaker 1>the reason I wanted you to come in early is

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<v Speaker 1>if there is a person listening that's going I would

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<v Speaker 1>like to be featured in that. Yeah, you know, if

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<v Speaker 1>you know of think right now your favorite place, because

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<v Speaker 1>we probably all have like a favorite little tucked away

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<v Speaker 1>place that if more people knew about this place, it

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<v Speaker 1>would be good. Those people should reach out and talk

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<v Speaker 1>to the folks that are putting this guide together. How

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<v Speaker 1>do they get a hold of you.

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<v Speaker 2>Yeah, So we have a website Southeasouth Dakota dot com.

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<v Speaker 2>We're located down in Yankton, so you could give us

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<v Speaker 2>a ring down there. It's six oh five six six

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<v Speaker 2>five two four three five, and we would gladly love

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<v Speaker 2>to work with you. So the thing with this guide

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<v Speaker 2>is that so we're we're a regional tourism office, So

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<v Speaker 2>we're very much like a Chamber of Commerce, except we

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<v Speaker 2>so are membership organization, but we focus primarily on tourism

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<v Speaker 2>and driving visitation to our part of the state. So

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<v Speaker 2>any partner that is a member with us is going

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<v Speaker 2>to be listed in this new publication for free. So

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<v Speaker 2>not only will you be listed in this publication, but

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<v Speaker 2>you will get a lot of other perks along with that.

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<v Speaker 2>So we're just all about bringing people to Southeast South

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<v Speaker 2>Dakota and trying to get them to explore everything that

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<v Speaker 2>we have.

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<v Speaker 1>And how far does southeast South Dakota reach to the

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<v Speaker 1>north and to the west, Because I understand south and east,

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<v Speaker 1>but that's probably to the border. But how far west

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<v Speaker 1>do you go and how far north do you go?

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<v Speaker 2>Yep, So we have fourteen counties. We run from Mitchell,

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<v Speaker 2>we do bump up into Lake and Minor County, but

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<v Speaker 2>then over to Sioux Falls and then down to the river.

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<v Speaker 2>So the other thing that I always like to mention

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<v Speaker 2>is that you know, when visitors go to a destination,

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<v Speaker 2>they don't care about borders. And we do have the

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<v Speaker 2>ability to partner with folks just across the state lines too,

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<v Speaker 2>So if there's anyone in Minnesota, Iowa, Nebraska that has

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<v Speaker 2>a restaurant that they want to you know, shine a

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<v Speaker 2>spotlight on, we would gladly work with them as well.

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<v Speaker 1>I love that. That's really neat. And again, when when

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<v Speaker 1>do we think the book itself will be ready? Will

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<v Speaker 1>it be similar to the one you brought in here?

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<v Speaker 2>Yeah, so it's going to be the same size, about

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<v Speaker 2>four x seven type size that.

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<v Speaker 1>Would fit in your purse or fit in your pocket

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<v Speaker 1>or in your glove compartment.

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<v Speaker 2>Yeah, yeah, yes, So it should be ready in January

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<v Speaker 2>along with our other peak season publications. So we do

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<v Speaker 2>our own regional travel guide that we take around and

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<v Speaker 2>we'll take all of these publications around with us to

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<v Speaker 2>all the travel shows that we go to, and then

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<v Speaker 2>we distribute them through the welcome centers and all of that.

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<v Speaker 2>But then we also partner with the other three regions

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<v Speaker 2>and travel South Dakota on the state Vacation guide as well.

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<v Speaker 1>I love that. Yeah, And again, tourism is a big deal.

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<v Speaker 1>There's a lot of people. You know, I meet people

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<v Speaker 1>all the time from other places. I'm one of the

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<v Speaker 1>guys it talks to strangers.

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<v Speaker 2>I know.

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<v Speaker 1>Mom told me not to, but that's what I do

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<v Speaker 1>for like a living.

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<v Speaker 2>That's a great South Dakota. It's an endearing quality. We're

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<v Speaker 2>just so friendly and that's great.

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<v Speaker 1>I'll be filling up with gas and I'll see a

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<v Speaker 1>license plate. I'm like, oh, Massachusetts. I'm like, say you

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<v Speaker 1>from Massachusetts on your and oh it's a rental car.

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<v Speaker 1>I rented it in Missouri. Whatever. So there's a lot

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<v Speaker 1>of those where I guess wrong because the license plate

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<v Speaker 1>is not always right. But in visiting with people to

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<v Speaker 1>find out what brought you to this area, and there's

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<v Speaker 1>so many people that are looking at moving here, which

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<v Speaker 1>is cool. I love that. But a lot of people

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<v Speaker 1>just wanted to visit, like I've never been to South Dakota.

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<v Speaker 1>I want to come check it out.

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<v Speaker 2>Yeah, we are very We are very fortunate to have

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<v Speaker 2>the tremendous staff at Travel South Dakota. We really do

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<v Speaker 2>have one of the best tourism departments in the entire country.

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<v Speaker 2>And so if there are tourism businesses that want to

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<v Speaker 2>learn more about you know, what travel South Dakota does

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<v Speaker 2>and the four regions do. A great opportunity to do

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<v Speaker 2>that is to attend the Tourism Conference. It's out and

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<v Speaker 2>here in January, so not the best, you know, if

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<v Speaker 2>you're looking for vacation, it's not really that, but really

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<v Speaker 2>it is. It's truly one of the top five tourism

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<v Speaker 2>conferences in the entire country, and it's it's fantastic way

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<v Speaker 2>to get plugged in.

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<v Speaker 1>I love that. If you've got a restaurant or a

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<v Speaker 1>place that belongs in this guide, reach out and talk

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<v Speaker 1>to the folks at Southeast South Dakota against Southeast South

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<v Speaker 1>Dakota dot com as the website.

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<v Speaker 2>Thank you for stopping it absolutely, thanks for having me.

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<v Speaker 1>And I'm going to throw a link on our Facebook

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<v Speaker 1>page as well to make it easy to find Facebook

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<v Speaker 1>dot com. Slash Sunny Radio at Facebook dot com Slash

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<v Speaker 1>sou Falls News. Something you Should Know. Something you Should

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<v Speaker 1>Know is brought to you by Genesisgoldira dot com. Put

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<v Speaker 1>your retirement plan on the gold Standard. Get a free

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<v Speaker 1>Gold and Silver Guide now at genesisgoldra dot com.