Speaker 1: Strategy without a purpose creates progress, but it does not
Speaker 1: produce fulfillment see purpose without strategy. It can create passion,
Speaker 1: but not the results. So most professionals lean hard in
Speaker 1: one direction and why and wonder why something else can
Speaker 1: also fill off. And so the truth is momentum. It's
Speaker 1: strongest when strategy and purpose move in unison like a choir.
Speaker 1: They don't have to be unison, They're just got to
Speaker 1: move together. And so today we're talking about what happens
Speaker 1: when your plans stop chasing success and start supporting who
Speaker 1: you're becoming. Let's talk about it right after this.
Speaker 2: Educate and power enable impact. Thank you for tuning in
Speaker 2: to That Will Never Work, an award winning podcast where
Speaker 2: we share inspiring information and personal experiences related to business
Speaker 2: and the entrepreneurial journey from those who are leaders in
Speaker 2: their respective field. Now here's your host, author and business
Speaker 2: coach Maurice So.
Speaker 1: I would like to know is your current strategy aligned
Speaker 1: with your purpose? Was it just with your position? See
Speaker 1: Strategy gives direction and purpose gives meaning. See strategy answers
Speaker 1: the how, and purpose answers the why. And when strategy
Speaker 1: exists without the purpose, work becomes transactional or if you
Speaker 1: listen to a previous podcast, it becomes routine. Also, when
Speaker 1: purpose exists without strategy ever becomes scattered and see in
Speaker 1: the alignment creates energy that lasts. Cecie, I want you
Speaker 1: to understand that today as we're talking about this purpose
Speaker 1: idea of purpose and where strategy meets purpose, the energy
Speaker 1: needs to be aligned. Purpose filters your decisions and so
Speaker 1: when purpose is clear, your decisions can possibly simplify. What
Speaker 1: do you mean by possibly, Maurice, Because sometimes we overthink things,
Speaker 1: and sometimes we overanalyze things, and sometimes we add in
Speaker 1: a little things that we think should be there because
Speaker 1: it's something that you know, we have thought of maybe
Speaker 1: a week or so ago. But the best things comes out,
Speaker 1: The best opportunities comes to fruition when they're simple opportunities, risk,
Speaker 1: and even pivots. Each and every one of these gets
Speaker 1: evaluated through a deeper lens. If the purpose is clear,
Speaker 1: and the professionals who lead with purpose don't just ask
Speaker 1: will this work, but they're going to ask does this fit?
Speaker 1: And does this fit with the mission, the vision and
Speaker 1: the value use of the organization? Does this fit within
Speaker 1: the mission, vision or values of me personally, Does it
Speaker 1: fit the mission, vision or values of this group? It
Speaker 1: asks that question. So if you lead with purpose, you're
Speaker 1: probably going to ask does this fit? Because a lot
Speaker 1: of us that that are in a doubting state. I
Speaker 1: know for myself, will this work? You know? And so
Speaker 1: the reason why this podcast is called uh, that will
Speaker 1: never work because people say it's not going to work
Speaker 1: and I'm not understanding the purpose of will this fit
Speaker 1: within the direction that Maurice is leading his organization in.
Speaker 1: Will this fit into the opportunities that's being presented to Maurice?
Speaker 1: You know, whether it is church related, business related, personal marriage,
Speaker 1: you know him coaching kids in basketball and football, you know,
Speaker 1: whether it doesn't matter that you know, any other community organizations.
Speaker 1: Does this fit within the direction Maurice is headed. So
Speaker 1: if you leave with purpose, you will understand that the
Speaker 1: things that you're doing, whether or not they fit or not,
Speaker 1: into your ecosystem, and that alignment reduces the internal conflict.
Speaker 1: Maybe you're not hearing me, maybe you're not understanding where
Speaker 1: this is going because Maurice, I'm doing all these things
Speaker 1: right and it feels like aligne but alignment. But keep
Speaker 1: in mind, alignment creates friction, and that friction is represented
Speaker 1: and burnout. It is represented in doubt, and it's represented
Speaker 1: in hesitation. And so when strategy the direction that you're going,
Speaker 1: the plans that you laid out, everything that you wrote,
Speaker 1: you wrote on your your board for New Year's Day,
Speaker 1: your vision board, whatever it might be, When the strategy
Speaker 1: supports your purpose, your effort feels intentional. But also it
Speaker 1: does not overwhelm. See, energy increases not because work is easier,
Speaker 1: but because it finally makes sense. And so how many
Speaker 1: of you out there who has done something and you're
Speaker 1: now you know what that works? And so I know
Speaker 1: I can go on for another hour, and I give
Speaker 1: you an example. So one particular time, it has nothing
Speaker 1: to do with business, it has everything to do with personal.
Speaker 1: And so we had a I can't remember what year,
Speaker 1: Grand Jeep, Grand Cherokee, and this was probably a good
Speaker 1: twelve or thirteen years ago, and I was in a
Speaker 1: in a driveway fixing my car because the water pump
Speaker 1: had gone bad. And at that particular time, I don't
Speaker 1: recall having a whole lot of YouTube gurus, to say
Speaker 1: the least, being able to tell me you can go
Speaker 1: and do X, Y and Z here is the and
Speaker 1: so I had to go get those green books that
Speaker 1: you know, gave you an outline of how to take
Speaker 1: a car apart, all that type of stuff. And so
Speaker 1: I was having the hardest time trying to get this
Speaker 1: one bolt off. Excuse me. And then you know, I
Speaker 1: tried everything. I tried everything. I won't go next door.
Speaker 1: I talked to my neighbor who also did his own
Speaker 1: handiwork on cars, and he gave me a simple tool. Right,
Speaker 1: I can't remember exactly what it was. I know it
Speaker 1: was a star. I can't remember. It was a four star,
Speaker 1: five star, six star tool and it worked immediately, no stress.
Speaker 1: And so and because of that, I was able to
Speaker 1: get the bumper off. Because of that, you're like, you
Speaker 1: know what I'm on. I had momentum. Now I got
Speaker 1: I got the bumper off, I have the grill off,
Speaker 1: I got the light headlights out. Now I can take
Speaker 1: out this this radiator and you know, and I feel
Speaker 1: so ambitious that I'm gonna take off the belt and
Speaker 1: this uh fan. And I'm saying it out of order
Speaker 1: by an accident, but I'm just giving you an idea
Speaker 1: of how things were working in my favor. Because I
Speaker 1: was able to get one tool that aligned with what
Speaker 1: I needed to get done. So I need you to
Speaker 1: understand that unaligned success is un sustainable. And I would
Speaker 1: like for you to understand that this episode matters because
Speaker 1: professionals who align strategy with purpose experience greater clarity, resilience,
Speaker 1: and long term fulfillment without sacrificing performance. Once you figure
Speaker 1: out what tool you really need, are you now energized
Speaker 1: to keep it moving? And success feels different when it
Speaker 1: is aligned and when your strategy serves your purpose i e.
Speaker 1: Me trying to get this water pump off, progress stops
Speaker 1: feeling empty and starts feeling intentional. And so before the
Speaker 1: next episode, I would like for you to review one
Speaker 1: major goal and ask this question, how does this move
Speaker 1: support the person I am becoming. I wasn't trying to
Speaker 1: become a mechanic. I was just trying to find a
Speaker 1: way to fix my wife's car. So I wanted to
Speaker 1: become the super husband, right you know? But in that
Speaker 1: situation for yourself, is it supporting the person you are becoming?
Speaker 1: You were able to get something out of this episode,
Speaker 1: and I talked to you just a little bit later.
Speaker 2: Thanks for listening. Follow Maurice Chisholm on social media to
Speaker 2: stay connected and check back weekly for new episodes until
Speaker 2: next time. That will never work, or will it