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<v Speaker 1>Do you want to know when you're going to die?

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<v Speaker 1>And for the most part, it's a philosophical conversation. Right,

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<v Speaker 1>nobody gets to see the big the calendar that's written

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<v Speaker 1>somewhere in the ether that's going to show us our

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<v Speaker 1>exact time of death. But there is a new app

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<v Speaker 1>that says, hey, you know what, give us a little

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<v Speaker 1>health information, give us a little lifestyle information, and we're

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<v Speaker 1>going to be able to give you a pretty good

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<v Speaker 1>ballpark of when you're going to die. And joining me now,

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<v Speaker 1>the founder and CEO of death Clock, Brent Franzon, joins

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<v Speaker 1>me to talk about just that. First of all, Brent,

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<v Speaker 1>how did you get into the death business?

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<v Speaker 2>So I was I've been intacked my whole career, but

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<v Speaker 2>I was very focused on helping people change their habits

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<v Speaker 2>to improve their health. And we realized that if we

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<v Speaker 2>were going to predict, if we use that information to

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<v Speaker 2>predict when somebody was going to die, it made them

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<v Speaker 2>more likely to change their behavior, and so we went

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<v Speaker 2>We just went full into the death prediction business with

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<v Speaker 2>death Clock.

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<v Speaker 1>So, I mean everybody has seen it. Well, I'm fifty six,

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<v Speaker 1>so now I have I've lived long enough to have

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<v Speaker 1>those friends who have had some kind of medical incident, right,

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<v Speaker 1>maybe they had a minor heart attack, maybe they had

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<v Speaker 1>some kind of brush with cancer that they came out

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<v Speaker 1>on the other side. But boy, that'll snap them too.

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<v Speaker 1>They will get out there. You see them out there

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<v Speaker 1>working out and eat and write and changing their lives.

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<v Speaker 1>So is using that mentality sort of what you're doing here,

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<v Speaker 1>instead of saying, wait till you have a heart attack,

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<v Speaker 1>Let's show you how likely you are to have a

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<v Speaker 1>heart attack.

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<v Speaker 3>Yeah, exactly.

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<v Speaker 2>I mean the heart attack that happens at sixty started

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<v Speaker 2>at thirty five or forty. And so our goal is

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<v Speaker 2>to shake people and say, look, we're all going to die,

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<v Speaker 2>but there is a question of when. And so we

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<v Speaker 2>predict two things. We ask you twenty nine questions, and

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<v Speaker 2>we predict the day we think you're going to die

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<v Speaker 2>based on your current health, but we also predict the

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<v Speaker 2>day we think you're going to die based on optimal health.

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<v Speaker 2>As our goal to try to get you there, but

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<v Speaker 2>to kind of let people know, look, there's a choice here,

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<v Speaker 2>and if you want more time, the things you do

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<v Speaker 2>today they matter.

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<v Speaker 1>Brett. One of the things we talk about on this

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<v Speaker 1>show a lot because it's important to me is like,

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<v Speaker 1>I hate it when people say, oh, I want to

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<v Speaker 1>live to be one hundred, as if somehow living to

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<v Speaker 1>be one hundred if you've spend the last ten years

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<v Speaker 1>decrepit in a wheelchair, not being able to enjoy any

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<v Speaker 1>activities of life is somehow desirable.

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<v Speaker 4>So we talk about health span a lot.

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<v Speaker 1>In health span meaning I want to live to be

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<v Speaker 1>one hundred as long as I'm healthy and active and

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<v Speaker 1>my brain is still there, that's I think a better conversation.

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<v Speaker 1>How does that fit into with what you guys are doing?

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<v Speaker 2>Yeah, so you really think of a lifespan as health

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<v Speaker 2>span plus care span equals lifespan and in the context

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<v Speaker 2>of preventative health. So you know, I'm in my mid forties,

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<v Speaker 2>you're in your mid fifties. If we start making the

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<v Speaker 2>changes today to be healthier, to improve our biomarkers and

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<v Speaker 2>all the different things we can use to measure our health,

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<v Speaker 2>we're going to be extending our health span.

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<v Speaker 3>The care span.

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<v Speaker 2>Tends to be extended by the by our healthcare system.

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<v Speaker 2>So our healthcare system has done a really good job

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<v Speaker 2>of figuring out ways to get us all to help

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<v Speaker 2>us all live longer later in life. When the quality

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<v Speaker 2>is really low, but if you start earlier, you tend

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<v Speaker 2>to be extending your health span. And you're right, it matters,

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<v Speaker 2>matters much more than lifespan.

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<v Speaker 1>So how did you guys come up with this algorithm?

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<v Speaker 1>How did you come up with twenty nine questions? And

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<v Speaker 1>how certain are you that your information is good?

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<v Speaker 2>So we have a clinical board, so it's a set

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<v Speaker 2>of doctors that weighs in on everything that we do.

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<v Speaker 2>And we looked at what are the factors that matter most,

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<v Speaker 2>so sleep, diet, exercise, family history, the age of your grandparents,

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<v Speaker 2>blood pressure, things like that, and we train the algorithm

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<v Speaker 2>on people who we have a lot of public information

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<v Speaker 2>about and have died. To be very accurate in predicting death,

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<v Speaker 2>we stuck that we trained an AI on twelve hundred

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<v Speaker 2>longevity studies, So all of that sits on top of

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<v Speaker 2>the AI and all of the actuarial tables that are

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<v Speaker 2>used by life insurance companies and other things. So we

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<v Speaker 2>do predict an exact day, and we don't think the

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<v Speaker 2>exact day is right, but we think directionally we're very

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<v Speaker 2>accurate in terms of the life expectancy itself.

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<v Speaker 1>I mean, you guys don't have like the inside Track

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<v Speaker 1>to the Grim Reaper. It's like this is not written

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<v Speaker 1>in stone. What I think is interesting is that, honestly,

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<v Speaker 1>the death clock is sort of an entry level way

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<v Speaker 1>to get people to say, you, guys offer a whole

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<v Speaker 1>range of products on the backside about this, What are

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<v Speaker 1>those products about?

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<v Speaker 2>So in a post AI world, what we're really trying

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<v Speaker 2>to do is and we're trying to build this platform,

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<v Speaker 2>but everybody should be aware of this for themselves. Is

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<v Speaker 2>you want to have all of your health data in

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<v Speaker 2>one place. Number one. Number two is you want to

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<v Speaker 2>have an AI that's trained on that data that can

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<v Speaker 2>help you understand the reality of your health and make recommendations.

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<v Speaker 2>Number two and then number three you want to go

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<v Speaker 2>execute on those changes and try to be.

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<v Speaker 3>Healthier and live longer.

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<v Speaker 2>So we're trying to basically have an AI private doctor

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<v Speaker 2>that'll help you live longer. You can do this on

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<v Speaker 2>your own, but that's our goal. We want to try

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<v Speaker 2>to help you help people live live ten years longer,

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<v Speaker 2>not just scare you and predict predict when you're going

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<v Speaker 2>to die.

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<v Speaker 1>I want to ask you a philosophical question, Brent, because

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<v Speaker 1>you're a tech guy and the stuff that I'm seeing

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<v Speaker 1>come out of the tech bros who are trying to

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<v Speaker 1>live forever. Okay, you've got Brian whatever his name is,

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<v Speaker 1>who is literally trying to live forever. And it feels

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<v Speaker 1>like for whatever reason, And I'm not saying this is

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<v Speaker 1>what you guys are doing, Okay, I'm really asking you

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<v Speaker 1>if you fall into this category, it's like, we're all

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<v Speaker 1>going to die. You started out by saying we're all

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<v Speaker 1>going to die. Why is this new focus? Why does

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<v Speaker 1>it seem to be so intense in such a way

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<v Speaker 1>that people really do seem to be trying to live forever.

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<v Speaker 2>Well, I think I think there's two things going on.

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<v Speaker 2>I think one is we've all realized that our healthcare

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<v Speaker 2>system is a sick care system and it's not good

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<v Speaker 2>at helping us prevent getting diseases in the first place,

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<v Speaker 2>and so I think cats out.

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<v Speaker 3>Of the bag on that.

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<v Speaker 2>And then two, I disagree with what people are doing.

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<v Speaker 2>I think there's a lot of people saying, hey, maybe

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<v Speaker 2>we can live to one hundred and fifty, or maybe

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<v Speaker 2>we're never going to die. I totally disagree with that.

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<v Speaker 2>I would put myself in the camp of trying to

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<v Speaker 2>get what's called the incremental decade.

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<v Speaker 3>There are things we know we can.

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<v Speaker 2>Do to get a ten, you know, ten extra good years,

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<v Speaker 2>and I want to help people go do those things.

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<v Speaker 3>But I don't want any.

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<v Speaker 2>Part of bleeding edge experimental things that we might be

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<v Speaker 2>doing or inferring and communicating that maybe we're not going

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<v Speaker 2>to die.

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<v Speaker 3>I think that's reckless.

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<v Speaker 1>So who comes up or how did you guys develop

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<v Speaker 1>those back end things that we just mentioned.

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<v Speaker 2>So it's a combination of just training an AI on

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<v Speaker 2>all of the top research around longevity and then reviewing.

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<v Speaker 3>That with a clinical board.

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<v Speaker 2>So on our clinical board, we've got an oncologist, an endocrinologist, cardiologist,

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<v Speaker 2>a neurologist, and then a primary care doc. And so

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<v Speaker 2>it's training an AI and then reviewing it with people

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<v Speaker 2>who are actually at the top of their field and

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<v Speaker 2>practicing medicine.

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<v Speaker 4>What sent you down this path personally?

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<v Speaker 1>You said you've always been invested in technology that helps

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<v Speaker 1>people live a better life. Was there a specific thing

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<v Speaker 1>that made you go this is going to be my

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<v Speaker 1>area of concentration.

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<v Speaker 2>Yeah, you know, I got misdiagnosed as bipolar when I

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<v Speaker 2>was a teenager.

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<v Speaker 3>There's nothing wrong with bipolar. I'm just I'm not bipolar,

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<v Speaker 3>and I.

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<v Speaker 2>Got put on an antipsychotic to help me sleep, and

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<v Speaker 2>I shouldn't have been on it, and I've had problems

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<v Speaker 2>sleeping since, And so I've long been suspicious of the

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<v Speaker 2>healthcare system. I think our healthcare system tends to go

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<v Speaker 2>too quickly to pills and procedures and isn't very good

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<v Speaker 2>at helping us with the basics. I was just a

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<v Speaker 2>very rebellious team who is hormonal, and I was getting

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<v Speaker 2>a little wild. I should have never been on that

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<v Speaker 2>medication in the first place. So I've realized I'm on

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<v Speaker 2>my own and I want to build a tool that

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<v Speaker 2>helps me manage my own health. And then I'm a technologist,

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<v Speaker 2>I might as well, you know, we might as well

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<v Speaker 2>make it available others well.

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<v Speaker 1>I put a link on the blog to both the

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<v Speaker 1>Android app Store and the Apple App Store if you

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<v Speaker 1>guys want to download it. By the way, Brian, I

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<v Speaker 1>did it. Our brandt. I did it, and it said,

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<v Speaker 1>as of right now, changing nothing. I'm going to live

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<v Speaker 1>to be eighty nine, which I feel like is a

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<v Speaker 1>pretty good run. But obviously I'm not doing everything perfect.

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<v Speaker 1>As long as I'm good and healthy and keep doing

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<v Speaker 1>the right things, I'm hoping that the death clock is

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<v Speaker 1>a little short in terms of what we are, but

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<v Speaker 1>I very much appreciate your time. It's a super interesting concept,

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<v Speaker 1>it really really is. And I'm guessing that for someone

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<v Speaker 1>who goes to your app and downloads it and ask

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<v Speaker 1>the questions and gets a number that is far closer

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<v Speaker 1>to where they are right now than they realize this

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<v Speaker 1>is going to be in a And I'm also guessing

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<v Speaker 1>that someone who finds himself in that situation is open

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<v Speaker 1>to making those changes because you're not going to download

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<v Speaker 1>the app unless you realize, hm, I could probably be

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<v Speaker 1>doing something better. Is that kind of what you guys find?

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<v Speaker 3>Yeah, it's I mean, it's not scary.

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<v Speaker 2>We hear people are concerned about it on the front end,

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<v Speaker 2>and we never hear that on the back end, so

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<v Speaker 2>we've tried to lighten it up.

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<v Speaker 3>But yeah, we're all going to die.

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<v Speaker 2>It's good knowing where you might end up so you

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<v Speaker 2>can proactively make the decision.

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<v Speaker 3>Is that long enough? Is eighty nine long enough for you?

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<v Speaker 2>If it is okay, fine, if you want to live longer,

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<v Speaker 2>then you know you got to get on that now.

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<v Speaker 1>Well, in fifty six it seems long enough. But talk

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<v Speaker 1>to me when I'm eighty five.

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<v Speaker 5>Okay, We'll have a follow up interview when I'm eighty five.

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<v Speaker 5>Brent will make it happen, Brent Franson, his app is

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<v Speaker 5>death Clock. Super interesting and hats off to you for

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<v Speaker 5>just trying to help people live a happier, healthier life

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<v Speaker 5>and a longer life if they if they really want to.

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<v Speaker 4>Bran, I appreciate your time today.

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<v Speaker 3>Thank you. Mandy