Speaker 1: Something you should go Something you should know is brought
Speaker 1: to you by Genesis gooldr dot com. That is also
Speaker 1: something you should know. You can put your retirement plan
Speaker 1: on the gold standard. Genesis Gold Group is the only
Speaker 1: IRA backed by physical gold and silver. You can learn
Speaker 1: more and you can get a free gold and Silver
Speaker 1: guide at Genesis goold ira dot com. I just want
Speaker 1: to say thank you to all of the sponsors of
Speaker 1: Snowy Radio. And I had somebody reach out this morning
Speaker 1: and ask hey, is Snowy Radio still on? It is
Speaker 1: still on. It is till the thirty first, and I
Speaker 1: had somebody ask me what time do you turn it
Speaker 1: off on the thirty first, And to be quite honest,
Speaker 1: the answer is when I remember, which is usually like
Speaker 1: the next day, so but officially till the end of
Speaker 1: the year. And if I remember to turn it off
Speaker 1: in the middle of the night New Year's Eve, probably
Speaker 1: won't remember. But I wanted to say thank you to
Speaker 1: the sponsors because we couldn't do this without them. Chantell
Speaker 1: Olsen Broker Associate with a Maristar Real Estate, Follies Heating
Speaker 1: and air Conditioning of Sioux Falls. Roger Costa Junior with
Speaker 1: will Coxon Insurance of Sioux Falls, Serve Pro of Soux Falls,
Speaker 1: Mini Critters of Sooux Falls. Also big thank you to
Speaker 1: suit Fallsweather dot Com, Sue Fallscomedy dot com, Genesis, Gooldira
Speaker 1: dot com, and Sue Falls Believers dot Com. Now, I
Speaker 1: want to say thank you to all of those sponsors
Speaker 1: because again, without them, we couldn't do the Snowy Radio
Speaker 1: commercial free Christmas channel every year in November and December.
Speaker 1: But I want to say thank you also to all
Speaker 1: of the sponsors that we work with throughout the year
Speaker 1: on Sunny Radio, because we also couldn't do any of
Speaker 1: the stuff we do without them. I don't know if
Speaker 1: you guys realize this. You know you're listening right now.
Speaker 1: You didn't stick a dollar in anywhere to listen. It's free.
Speaker 1: And the way that we do that is we have
Speaker 1: advertisements that play on the radio. Now. The way we
Speaker 1: do it is actually a little different than the way
Speaker 1: a lot of other radio stations do it. First of all,
Speaker 1: we only run seven minutes of commercials per hour, and
Speaker 1: the reason we chose that particular number it used to
Speaker 1: be nine minutes an hour. We did three breaks that
Speaker 1: were three minutes each, and then we had a gentleman
Speaker 1: who left another company here in town. While he didn't leave,
Speaker 1: he was let go after working the thirty years and
Speaker 1: when he was fired, he ended up coming to work
Speaker 1: with us for about seven years and we loved working
Speaker 1: with him. He moved to the Black Hills and again
Speaker 1: super great dude. But during his interview with us, he said,
Speaker 1: how do you guys make money at Sunny Radio? And
Speaker 1: I said, we play commercials. He goes, but you don't
Speaker 1: play very many commercials and I go, we do nine
Speaker 1: minutes of commercials an hour, you know, three minutes at
Speaker 1: a time, three breaks every hour, and he's like, oh,
Speaker 1: where I work, And it's a different group here in
Speaker 1: Sioux Falls. He said, where I worked for thirty years,
Speaker 1: we would do four breaks an hour, seven minutes each. Yeah,
Speaker 1: twenty eight minutes of commercials an hour is what they
Speaker 1: would do. And it was during that meeting I couldn't
Speaker 1: quit thinking of that, and I said, you know what,
Speaker 1: I bet we could actually get it down to seven minutes.
Speaker 1: And he's like, why would you do that? I'm like,
Speaker 1: because I would love to be able to say we
Speaker 1: play seventy five percent fewer commercials than most radio stations
Speaker 1: and Sioux Falls because the group that does that they
Speaker 1: own over half of the stations and Sioux Falls. I
Speaker 1: was like, you know, that would be kind of cool.
Speaker 1: So we've actually had billboards up that have said that.
Speaker 1: And again, like I said, we're a little different here,
Speaker 1: but I want to say thank you to the wonderful
Speaker 1: sponsors we do have, and if your business wants to
Speaker 1: thrive in twenty twenty five, we would love to work
Speaker 1: with you. Now here's the other thing we do that's
Speaker 1: kind of weird. We work with one business per category.
Speaker 1: Now I've had people say, well, this business and this
Speaker 1: business kind of compete. There are some overlap a little bit,
Speaker 1: but again there's like this category and this category and
Speaker 1: they both do some of the same things, completely different
Speaker 1: than anywhere else. You'll literally hear, you know, businesses that
Speaker 1: compete with each other in the same commercial break. We
Speaker 1: go out of our way to try to limit the
Speaker 1: commercials and try to limit the businesses that we work with,
Speaker 1: because hey, if I'm working with you for saying we're
Speaker 1: going to do everything we can to help you grow
Speaker 1: your business, I can't go make the same promise to
Speaker 1: your competition. So anyway, all of that to say if
Speaker 1: you would like to join us and hopefully help your
Speaker 1: business thrive in twenty twenty five. Reach out today. I'm here.
Speaker 1: It's been quiet this week because you know, we had
Speaker 1: a holiday and it's been a weird week. And here
Speaker 1: we are wrapping up the week and it feels like
Speaker 1: we've been in the middle of a long weekend. We're
Speaker 1: just getting ready to start another weekend. But reach out
Speaker 1: to me. My schedule is kind of weird today, but
Speaker 1: I'll be around reach out and let's chat. Now. That
Speaker 1: doesn't mean you're committed to anything at all. That just
Speaker 1: means that we'll visit and see if we're a good fit,
Speaker 1: and if we are, we can thrive together at twenty
Speaker 1: twenty five. So six oh five nine three three, nineteen
Speaker 1: eighty or you can shoot an email John at Sunny
Speaker 1: Radio dot com. And that is something you should know.
Speaker 1: Something you should know. Something you should Know is brought
Speaker 1: to you by Genesis gooldira dot com. Put your retirement
Speaker 1: plan on the gold Standard. Get a free Gold and
Speaker 1: Silver guide now at genesisgoldra dot com.