Speaker 1: This is pet Life Radio. Let's talk pets.
Speaker 2: Hello pet levers, Welcome to Best Bets for Pets. I'm
your show host, Michelle Bern. You know, we've come a
long way as far as you know what we use
on our pets, and one of the biggest things, of
course with our dogs is making sure they're secure. And
one of the new things out is AI. We're recording
this end of twenty twenty five. It'll be aired twenty
twenty six. And everybody's interested in AI, which is not
brand new but still kind of new. What about combining
AI and using it for your dog? While my guest
today has a product that does that, and we'll be
right back to talk about it.
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Speaker 4: Let's talk pets on petlifradio dot com.
Speaker 2: Welcome back everyone. I'd like to welcome David Teaster, the
product marketing director at Satellite. It is a new product.
It's the world's first pet centric AI and E caller.
Speaker 5: Welcome David, Thanks so much for having me.
Speaker 2: Thrilled to have you on this show. What does AI
and E stand for? We know AI, but what is
the E part?
Speaker 5: Yeah, so that's a wonderful question. So obviously AI, as
you said, we all know it artificial intelligence. The E
is more about electronic and it's just to say that
this is a hardware product that also works with AI.
So the AI is kind of more software related, whereas
the hardware. The E caller is an electronic device that
helps track your dog's different metrics so that the AI
has more data to work off of.
Speaker 2: Okay, and what does the pet centric AI mean? And
how is this different from traditional pet tech?
Speaker 5: So the reason we say pet centric, well, I should
think about which of those two questions to start with.
Maybe we can start with how it's different from traditional
pet tech. I would say with traditional pet tech, you're
looking more at things that do more simple kind of functions,
and while that's been expanding in recent years similar products
like ours, I think adding more AI functions into it
takes it to the next level. So what differentiates it
more is with traditional pet tech, you had devices that
just kind of help you interact with your pet, whereas
with Satellite we're looking to combine everything into one spot
where you have hardware and software working together, because really
we want to make sure that every pet is connected, protected,
cared for, and safe. And so that's something that we're
building towards with all the different products that we're releasing.
And as you said, we've got a new product already.
Our first product launched back in April of this year,
the Satellite Caller, which provides a lot of different functions
for people, including virtual fencing also known as geo fencing
or GPS fencing, which is training based boundaries that you
set up via the app, and then it gives feedback
to your dog through the collar through a vibration, a
whistle or something to help keep your dog in those
safe limits. But at the same time, we have sensors
inside that track when your dog's moving and when your
dog's resting to start giving you those insights into your
dog's behavior and activity patterns. Similar to the way that smart
wearables work for people, we can actually log these different
changes over time and then you get this pattern based.
What we're looking to do in twenty twenty six, especially
because we're looking to expand out our AI functions, is
that it will actually one have more specific algorithmic breakdowns
to what type of activity your pet is undergoing. So
right now our products are specific to dogs, so it
should be able to break down how much your dog
is walking versus running, versus jumping, versus resting versus you know,
licking or even shaking its head. And so that's one
aspect of what we're looking at with the AI. On
top of that, we hope to be able to give
reports that reference all this different data to help give
you kind of a brief overview into what's going on
with your dog. And then on top of that too,
we actually have an LLN inside our application that you
can ask it questions and it will be able to
refer to this data that it's collected as well as
the information that you've given it when you registered in
the app and start giving you better insights into your
pets overall well being.
Speaker 2: It's amazing what technology can do. That sounds amazing. So
a couple of comments, So it sounds like in a
sense the collar is what is I don't know. I
think it's quarm that the ring that people wear. I
don't wear one, but there's a ring that senses your
you know, people's sleep and health and all of that.
It sounds like the data is similar to that, but
for your dog. Is that compare?
Speaker 5: Yeah, I think that's a good way to kind of
compare it. Because actually our founders their background was in
smart wearables for people. They were working for a maze fit,
which is one of the big smart wearable companies, and
they wanted to bring these same kind of information and
insights to the pet space because I can track my
own health and see these patterns and see what's going
on and I know what it means like this changes.
But with your dog there's an extra step because your
dog can't give you the context of what was going
on or communicate what it encountered through what your dog
encountered throughout the day. So I think the AI gives
us this extra bit of context and this pattern recognition
that really helps us know what's going on with our
dogs and helps us see immediately when they're not feeling
their best.
Speaker 2: Okay, so let's break it down for people that are
don't understand tech or little late getting onto AI. So
the electronic part would be any vibrations or sounds to
kind of alert your dog right.
Speaker 5: In the past, Yeah, that has been I'd say in
our case, it's more just related to the fact that
it has the sensors and it can kind of record
all this data. We have different products coming out in Europe.
We already launched the Satellite Caller Go, which is a
smaller version that doesn't have quite all the virtual fencing functions,
but it's much smaller and it can fit dogs of
more sizes, but it does still have the sensors inside
of it to help you see what's going on with
your dog, what kind of activity they have. A lot
of times, what's going on is these are also GPS
tracking devices, so you can actually keep track of where
your dog is. So I'd say, if we wanted to
put it kind of simply, what's going on here is
with the caller go, you know where your dog is,
what your dog is doing, and ostensibly, with AI, how
your dog is feeling.
Speaker 2: Do you think this is a little different, but listening
to this information, do you think at some point when
ugs are chipped, they will, you know, have AI and
the chips so that if your dog is lost, you
could actually look at the chip information and find where
they are.
Speaker 5: I think that's something that would be definitely ideal for
a lot of people right now. I think the limitation
is kind of how you power a device like that
once it's subdermal, because it's so small. But you know,
there's all different ways that you might be able to
make that happen, and it would be people much smarter
than me figuring out how to make that work. But
I think right now we're mostly looking at tracking colleagues
because these are warn't externally and then they can be recharged,
whereas something subdermal, I think would have the challenge of
keeping it powered so that it can transmit a signal
at all times, and then how do you recharge it
if the battery runs out right?
Speaker 2: Exactly exactly? Okay, So let's talk about how the ecolor
and AI work together. So the data that's collected are
you know, posture, movement, vocalization, breathing, sleep, activity levels. How
does the AI turn this data into useful insights for
dog pet parents.
Speaker 5: Yeah, that's a wonderful question. And I would say where
machine learning in general, but especially with the advent of LLMS,
where this type of technology really excels in my mind,
is really just like iterating through repetitive information, detecting patterns
and then highlighting changes in those patterns. So with LLMS
that becomes like very conversational thing, and then you can
ask it questions that can actually respond, whereas with the
data iteration, it can actually process things very very quickly
and be able to figure out when something's different. Well, asa,
I figure it out. But identify would be a better
way to phrase that. It's able to identify when there's
a sudden change. Now we can already do that with
ourselves with our own smart wearables, and if you use
a traditional activity tracker, you can do that yourself too,
and swipe through the screens and just see, Okay, here's
how much activity they had last week. Here's the bar graph.
For how much activity they had this week, here's the
bar graph for this week, Oh why did it suddenly dip?
But where I think AI is very helpful is it
can kind of start granulating that data and actually identifying
these things even better and actually giving you a comprehensive report,
so you don't have to swipe through that data all
by yourself and try to figure out what the patterns are.
It can actually highlight where the changes have happened. And
part of what we're looking to do with our future
version of the pet Sence AI, which we're getting ready
to update, is that it will actually give a report
and a health score that lets you know and just
kind of gives you a week by week update of
what's going on with your pet and what's changed compared
to last week. And then when you see that, you
know that maybe there's something going on, and you can
get some advice on what could be some causes. And
if you think it's serious enough or even potentially serious enough,
then that's when you start looping in your veterinarian.
Speaker 2: Okay, So I can see mostly positive little bit of
uh ohs that might happen if the you know, you know,
they say doctor Google right, So absolutely, and I have
talked to a lot of veterinarians, and most of them
love this information. I mean you could look at the data.
I mean if the data is just a sign, it
just gives you information and it's a way, like you said,
to see patterns and so forth. I mean there could
be a dip which could be something, or there could
be nothing, and people might think, well, I don't need
to do my annual that appointment because everything's going as is.
So where do you see the challenges for people understanding
the information well enough to realize it's not a substitute
for you know, seeing your veb.
Speaker 5: Yeah, I think that is always a concern, and you're absolutely,
in my mind, one hundred percent correct to highlight that
because to my mind, where it's helpful is for getting
that early care. When you identify these problems early, then
you're not doing that that visit in the middle of
the night that costs you one to two thousand dollars
to do a surgery because your dog's been feeling bad
for four days but you didn't realize that they had
swallowed something while you weren't watching them, you know, like
as a random example.
Speaker 2: No, that's happened, It's happened to me and dog get
into stuff that's that's messy where they shouldn't, and it's
easy for them to follow something and not realizing. I
had one friend who had a store and she didn't
realize her dog had swallowed some some ribbon until she
saw it coming out of his tail.
Speaker 5: Yeah, if you're lucky, it's a mundane thing and you're
just like, oh, when did they get into the string?
I'm just seeing that in there when they went to
the bathroom, and you know it passes through, but you know,
those things could get impacted. And while the activity data
that we have now wouldn't necessarily tell you your dog
swallowed something, no, get help, it would identify that the
behavior patterns shifted and your dog maybe isn't feeling very
well because your dog's not doing the things they normally
do at this time of day. Like I see it
more as an early warning system, and then with the
AI we're looking to actually have it also give alerts
when there's sudden changes in behavior, especially sudden extreme changes
in behavior, to help you get that taken care of
early before it becomes a more significant problem.
Speaker 2: Okay, so what would a real world example look like
in your system? So say you know, I was didn't
notice and my I don't know my dog cracked as
tooth or so this is another thing that happened to me,
cracked a tooth. Would there be any notification? Would I
notice that on the AI device or is there maybe
I have a better example.
Speaker 5: So yeah, that's a really great example actually, because I
think it comes back to what does your dog do
when they've cracked their tooth? Well, a lot of times
your dog's not going to be eating the way they
normally do. And while our current product line may not
necessarily identify that, what it would notice is like the
change in activity levels or the change in energy, the
fact that your dog is resting more than before, or
your dog's making different sounds than normal, you know, possibly
detecting barking or whimpering. I think we're also looking at
like headshakes and licking as examples. So these changes in behavior,
if it suddenly has a huge uptick, it would actually
give you an alert to let you know, hey, something's
different than before. Maybe you should look into this. And
if you ask it in the app, you could ask
it what are some potential causes, and it would be
able to give some suggestions on things to look at,
and you could possibly give just kind of a quick
exam yourself just to see, like where does the problem
seem to be originating. And from there, I think you've
got a lot more options and you'd be able to
identify that. I think I would hope at a much
earlier stage than if you're just waiting for why isn't
my dog getting up and running around like normal? He
seems really sluggish today, But actually he's been sluggish for
several days. You just it just wasn't noticeable until day
four or five.
Speaker 2: Understood, Okay, we're gonna take a quick break and we'll
be right back. Real people, real stories.
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Speaker 2: Pett Life Radio Headline Radio.
Speaker 8: Pet Live Radio dot com.
Speaker 2: Welcome back everyone. We're talking to David Teaster. He is
the product marketing director at Satellite AI and we're talking
about their new collar. So let's talk about first safety
because you know, we always want to make sure our
dogs are safe. Is the caller safe? I know there's
some you know, vibrations that the dog can feel and
so forth, but is it absolutely safe and also is
it for all dogs all sizes.
Speaker 5: So wonderful questions on both those sides, I think it.
I mean, anytime you've gone an electronic device, you know
there's a battery, then there's always room for something unexpected.
But everything we have is CE certified, so it meets
standard safety measures on that regard, so there's no necessarily
more concern about that than you know, any other electronic
device to my mind. Also, when we're looking at it,
you know, we've designed it with the materials to make
sure that everything's kind of too safe and non toxic.
So even if your dog like decides to somehow get
at it and use the collar as a chew toy,
it's pretty well insulated and it shouldn't cause any problems
on that side, even if they swallowed, say a small
piece of it. You know, obviously that's not ideal, but
it shouldn't have any toxicity to it either, though if
that did happen, just for the record, make sure to
get that check out and don't let your dog get
at it anymore because it's an electronic device. But on
the other side too, it seems like you're also asking
specifically about the feedback functions. Yes, so yeah, so we've
got the whistle, we've got the vibration, and then optionally
for dogs but like a really strong prey drive, we
have what we call static correction. This is only for
the original satellite collar, and I'll address first. The original
satellite caller is for big dogs because it's it's rather hefty,
it's got two satellite transmitters in there, it's got the
vibration motor and all these different things. So it does
have an optional static correction. But I hate to mislead
people because some people would hear that and say it's
a shock collar, but it's to my mind, it's really not,
because it's more of just kind of a physical stimulus,
Like I've physically tried this on myself, and the idea
behind it is just to kind of create a strong
sensation to get your dog's attention if they're chasing something.
And really it's completely optional because you don't have to
install the contact points for that just for the record,
like you can leave those off and then it wouldn't
be able to do anything regardless of what you said
it to. It wouldn't be able to activate accidentally or
anything like that, which it can't do anyway, but that
would one hundred percent remove even the smallest chance. So
that's there. But it's more from the side of giving
pet parents every tool we think they might need to
keep their pets safe. And so I know, like there's
a lot of different types of trainers that look at
positive reinforcement versus negative and it's not really our goal
to weigh in on that, but to give people the
tool that they need to train their dog and keep
their dog in safe limits.
Speaker 2: Got it. So for your Houdini dogs that are you know,
constantly you know, escaping your yard or what have you.
Even if you are living in rural areas, it's still
a good tool. I mean, you think, and let me backcheck.
I had a Houdini dog, but it was in the city.
So in my mind it's a lot better too. You know, Okay,
your dog's go and I feel a little sensation rather
than the very unfortunate alternative that your dog might be
hit by a car exactly.
Speaker 5: And that's kind of where I stand on it too.
Is again, we're giving options. We're not dictating what you
do or don't do. The satellite caller go, it doesn't
really even have the fencing function. So if that is
something that bothers you, we do have a product that's
more suitable where there's no feedback at all. Well, I
shouldn't say that. There's what we call remote commands. So
where the satellite caller GO is a bit different is
you can set a virtual boundary and then it's not
a fence in the sense that it doesn't keep your
dog within it, because the virtual fence is enforced by training.
But with the virtual boundary, you set up that limit
and then you get an alert to your cell phone
if your dog goes past it, and then you can
actually press a button in the app to play an
audio command like a whistle or a good dog or
a go home, which sensibly your dog goes past that boundary,
it would be go home, and then when they go back,
you play the good dog.
Speaker 2: Okay, So how would the pet parent get started with
the satellite AI caller.
Speaker 5: Yeah, so with the satellite caller it depends which one
you go for, the satellite caller or the satellite caller GO,
but mostly it would be the same way you'd buy
the product, you'd receive it, you'd get it set up.
It works via GPS, which is supported by five global
navigation satellite systems, which includes the United States Global Positioning System,
which is what we usually call GPS. So you get
that and you'll have to register with the account. You'll
set up an account through the app, which you would
download from either the Google Play Store or the App
store on Apple. We have QR codes on our website
that you could also use to scan that to find
the appropriate page for satellite, and then you would just
go through the setup process. It would require a subscription
because it needs to be able to transmit data over
cell you a signal to be able to send and
receive at a distance. It can also connect via Bluetooth
for sinking, but that's not really ideal for tracking scenarios.
That would be more of just sinking up the health
metrics and so you get sorry with that. It would
just be you know, hardware app set up and then
you'd enter the information about your dog. So what's your
dog's name, You could cheer your dog's birthday, you could
say what the breed is. The LLM is primarily trained
off of our own breed database, which is basically to
give it a baseline, but after that, because the college
is actually recording your dog's metrics specifically, it would be
able to kind of learn that, and then actually as
part of the process too, you would take a picture
of your dog and then the AI would try to
identify your dog's breed, which you can correct if you
think the AI is not quite right, but it would
kind of automatically say, oh, your dog looks like it's
this breed. Is that correct? And then you're pretty much
good to go from there. You've got the location tracking,
you can start setting up fences, you can start tracking
activity and rest patterns, and then even start asking questions
from the AI.
Speaker 2: Okay, thanks, What would you say? So the go caller
has a lot more features. What are you most proud
of in the satellite AI callers?
Speaker 5: Yeah, so with the satellite callers just in general, I
think with all of our products, I'm just excited for
the ability that we're going to be able to get
pet parents to keep their dogs safe and know what's
going on with them. I mean, I had a lot
of different dogs growing up, and there's so many different
I mean, they bring so much love to you and
it's such a special relationship, but when you lose them
for whatever reasons, that's a very specific kind of heartbreak
when they run off and they don't come home. You know,
when they get sick and you didn't even know anything
was wrong, and then you know you have to take
them to the vet and you walk out without them.
That's harmful, that's heavy, and you miss them every single day.
And so what I think one of the big benefits
of the products that Satellite is doing is that it
can help you just have that time with your pet
and keep you together with your dog for as long
as possible. You get those early warnings, you find them
when they get lost, Like to me, are these are
the two biggest tragedies that I had with my dogs
as they either got sick or they ran off. And
if you're lucky, you get them back. And when you're
not lucky, then you just grieve them and remember.
Speaker 2: Them well spoken. And most of us pet parents have
been there and it's tragic. Whether it's something sudden or
it's something that's ongoing, it's just it's horrible.
Speaker 5: And it's not even because you did anything wrong right right,
it's just because your dog's being a dog, and part
of being a dog is getting into things that you
wouldn't expect.
Speaker 2: Yep, and they don't live as long as we would like,
so absolutely. Okay, So let's talk about another thing that
pet parents are concerned about. How does Satellite AI ensure
data accuracy, privacy and responsible use of the pet information?
Because there does have to be some information input probably
I don't know, you know, it's satellite, probably addresses and
you know, something that are personal and some people, some
of the dog parents out there listening, might say, I
don't want to put all that personal information in Where
does it go? Is it secure?
Speaker 5: Yeah, So that's a good question. I think data security
is a huge concern for a lot of people. So
for Europe, everything we do like complies with the GDPR.
For the US, we're also complying with Data safety and
storage was there and we're also working with AWS Amazon
Web Services, so everything's actually stored on their servers and
processed through them. So's it's protected by a company that
I think, like you know, people are already familiar with
and that we already trust a lot of our data
to Already it's not necessarily going to satellite directly in
terms of like all the details what we sometimes are
able to collect via our privacy policies. Is just kind
of anonymized data of just dogs in general of how
much they're running, but it kind of breaks down by category.
It's not specific to any any individual from what I'm
aware of.
Speaker 2: Okay, thanks, I will say this is.
Speaker 5: A my area of expertise, so there could be some
details there. I'm not personally qualified to get into that
too deeply.
Speaker 2: Got it. But the data is secure for the most part.
Speaker 5: Yes, I would be confidence to say that the data
is secure and that personal information is pretty safe.
Speaker 2: Okay, we talked about the basic collar than the go color.
What are some other products that you have.
Speaker 5: I mean, we're still a pretty new brand, so really
the satellite callers are first entrigu into the market. And
that's the really like cutting edge one that just like
we packed every feature we could kind of think of
into it. The caller goes designed to be a bit
more accessible and then fit more more types of dogs.
One thing I do forget to mention because I think
it's a huge well it's not the hugest feature, but
I think it's helpful. It's like we actually put reflective
lining and reflective stitching onto the products to make your
dog more visible in low light environs, so it helps
keep your dog safe in those regards too.
Speaker 2: Okay, and you know I asked this earlier, but I
asked it with another question, so I don't know if
it was answered. Sorry about that. What sized dog does
the collar fit? Because you mentioned one is for like
a larger dog. How small can you go?
Speaker 5: That's a great question. So for the original satellite collar,
I think right now the smallest we get is about
fourteen inches. If you use the hook and loop strap,
the valcro style strap, then it can go about fourteen inches.
But we actually have a fdlock magnetic clasp on it
that's a lot more convenient for that when it goes
down to seventeen inches. And that's for the original.
Speaker 2: Collar, So fourteen inches I think that's what like about
forty pounds generally.
Speaker 5: Generally, I would say so those certain smaller breeds would
maybe have a thick enough neck for it. Okay, for
the satellite collar, go, well, one the device can kind
of clip onto almost any dog collar, but the one
that we include the band, I think that one goes
to about thirteen and a half inches.
Speaker 2: Okay, and how large, Yeah, I.
Speaker 5: Believe for the collar it's thirty two inches is the maximum.
Speaker 2: Quite big, okay, or a thick neck with your bulldogs,
but basically so your collar bits most dog sizes and
for the little tiny dogs, they're like you know, pocket dogs,
they don't really run out. But would you at some
point do you see Satellite AI making a smaller collar
for those little, small but frisky dogs like your Jack Russell.
Speaker 5: Yes, I do think we would be very interested in
expanding into smaller dogs. Part of it is just because
we have so many features packed into it that you know,
when you're putting so much tech into one device, that
device kind of winds up being large. So that's why
it's a bit more suited for big dogs. But yes,
I mean, we really want to have an overarching coverage
system for every kind of pet that people get, you know,
big dogs, medium dogs, small dogs. And then in a
few we'd like to expand into cats as well, to
be able to keep them safe and protected.
Speaker 2: Yeah, that would be good because they are devious creatures.
Speaker 5: Well, they're also not always the most communicative when something's wrong.
Speaker 2: My other show is Catitudes, so we talk about that
they're stoic creatures and that's just an ongoing concern for
cat pet parents because they hide their illness as well.
I mean I've experienced it with my cats where one
was near debt. They want one hospital wanted to put
them down. I was like no, and took them to
another hospital the next day. And that was what I
think fourteen years ago. So he's fine, but they don't
tell you and there's a problem. So this for cats
would be fantastic.
Speaker 5: Yeah, I mean for dogs it's already quite difficult because
you know, sometimes they don't want to trouble the pack,
so they'll kind of run and hide the suffer and isolation.
But cats are even worse.
Speaker 2: Yeah, they're hard, they're not little dogs, as we say,
and they're definitely challenging. Our dog parents that are listening,
or pet parents in general that are listening, could take
away just one benefit from using satellite AI, what would
you want that to be?
Speaker 5: I would say that the overarching thing now and in
the future is going to be just the insights that
you can get into keeping your dog healthy and active.
Speaker 2: Okay, thank you, David. Where can people find more information
on satellite AI and purchase the caller?
Speaker 5: Oh that's a wonderful question. So I'd say the best
place to go would be our website, satellite dot com.
That's s A T E l l AI dot com,
So satellite dot com would be like the best place
to go for more information. You can find what you
want there and then we've got our information as well.
We've got the products for sale there as well. You
can order and have it shipped that way. The app
download codes are there, you can register the telecom plan everything,
so you know, if you're looking for a one stop
to find out about our product and get it, and
satellite dot com is the place to go.
Speaker 2: Okay, thank you so much for coming on Best Bets
for Pets and sharing all this fabulous information on Satellite
AI and congrats for being the world's first pet centric
AI and E caller.
Speaker 5: Thank you so much for having me. It's a real
pleasure to be here. I've really enjoyed talking to you
as well, and I hope that we can really make
a difference.
Speaker 2: I think you will be Thanks again. I hope everyone
enjoyed this episode. It's amazing where technology is going and
how it can help our dogs. So please be sure
to check out Satellite AI. I think it's a wonderful
product and so innovative. I want to thank David for
coming on Best Bets for Pets, Thanks to everyone listening
and being part of Best Bets for Pets for fifteen years.
Thanks to my cat crew, Dennis, Charlotte and Molly for
me on my toes. And thank you so much to
my producer Mark Winter for all he does to make
our shows sound amazing. And keep listening because you never
know what will happen next on Best Bets for Pets.
Speaker 4: Let's talk bets every week on demand only on Petlight
Radio dot com