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Speaker 1: And Jenny and I are joined via phone by Grizzy Hendrix.

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Speaker 2: Hello, Yo, Yo, what's the worry you are y'all doing?

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Speaker 1: Hey? Good? Good good.

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Speaker 2: Yeah.

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Speaker 1: I'm sorry you couldn't be here with us live in studio,

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but it's good to talk to you via phone.

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Speaker 2: Work.

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Speaker 1: Are you in Boston right now?

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Speaker 2: Yeah? I'm in Boston right now. Man. You have a

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whole show tonight the Lords. You and French part of

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Jim Jones's artist I went Brockton whoever was in Boston

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and she I'll pull ups and be a vibe.

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Speaker 1: Excellent, excellent. Now, tell us about yourself because you obviously

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you know you're a musician, but you also do you

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host a radio show and podcast.

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Speaker 2: Yeah, so basically my you know, for everybody, I don't

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know why you are in when you you know, you

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save a old g Hontow represent Talk of the Town.

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I am the CEO of Talk to Town six and

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seven podcasts. I used to do music, but I stopped

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doing music. I'm more so and you know, going showcases

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and you know, being the pop ups for local businesses,

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you know, and that's big, you know basically mean now

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theaically go showcases, let artists come on the stage, you know,

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you know, do what they do, showcase their craft, and

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you know that's fun doing it.

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Speaker 1: Now, I'm curious what is it that caused you to

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make that switch, because, like you said, you used to

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do music, but now you're you're instead of creating your

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own music, you're more interested. It sounds like you're just

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more interested in helping other artists. Was there something specific

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that precipitated you kind of shifting your focus over to

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helping others?

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Speaker 2: Yeah, I just felt like there was so many artists

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out here and not enough help. There was like there's

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a lot of artists out here, but there's not enough

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people that feut here, don't showcases for these artists to

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come out and perform and you know, do what they

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love to do. So I just felt like I wanted

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to make that switch. Instead of being the artist, I'll

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be the person that you know, provide the opportunity.

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Speaker 1: Sure, sure, excellent. And how long has Talk of the

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Town existed? How long have you been doing that show?

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Speaker 2: Three years? And now three years? We just celebrated three

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university with my god Charlie Clips, So it's been three

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years now.

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Speaker 1: Congratulations. Yeah, and now where can people hear that.

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Speaker 2: You could find us at on Instagram at talked to

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Town six one seven or on YouTube. We just dropped

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our new episode with Charlie Clips. I talked to Town

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six one seven on YouTube as well.

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Speaker 1: Oh very cool. Yeah, Charlie Clips. His name came up

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on the show recently. I think it was when Jenny

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Who did we have on the show? Who was talking

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about Charlie Clips? You remember? No, was it? Oh? It

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might have been mister Goodbars because we're talking about battle

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Rop Oh that's who was Yeah, yeah, yeah, yeah, he

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was mentioning Charlie Clips. Yeah. So what do you do

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on Top of the Town? Is it an interview or

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do they perform or how does that work?

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Speaker 2: So on the podcast we I basically interview everybody, interview artists,

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celebrity says and stylists. Whatever you do. Basically I done

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probably covered and interviewed. I also do like food review,

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restaurant reviews. I do a little you know, tricky trippy episodes.

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I then did a stream episode before, so you know,

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it's it's basically all content type thing, Like we just

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shot the Popya balloon, the fond Love episode, so that's

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dropping real soon. So it's basically like, you know, everything

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that you could think of, but mainly podcasting. Yeah, it's

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different channels, but mainly podcasting.

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Speaker 1: Okay. And how often does it come out? Is it

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weekly or you've got a lot on it every week?

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Every week? Yeah, excellent, every week. Do you have a

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Is there a particular episode of the show that's really

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kind of blown up where you just got a lot

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of traffic? Have you had anything that went viral, any

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particular interviews that people don't seem really interested in.

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Speaker 2: Yeah, yeah, we had a few. We had the episode

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with uh Charlie quits will close. You have the episode

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with Bobby Schmurder. We had one episode, the Shoom episode

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that went viral. We were I am episode when it

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got Yeah, we have one episode when a guy came

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on in eight straight Glee marijuana like he just ate

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week like it was it was crazy.

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Speaker 1: Oh my god.

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Speaker 2: Yeah, it gets it gets crazy, like it gets real crazy.

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But my favorite episode, I tell everybody this had to

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be the part one with Missiana Bean from BT. She

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was the first one to show me nothing but the

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utmost love. She came on for part two and then

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he's just been walked in ever since. So that's probably

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my favorite episode.

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Speaker 1: Okay, okay, And where do you do it? Where do

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you do? You have a do you record these in

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a podcast studio or are you out and about remotely

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or how does that work?

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Speaker 2: So I have my business partner, Hugh shout out to

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my guy and anybody that needs a studio when y'all

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come to mask me. She's happening with Undeniable Sound. He

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literally does everything everything, okay, recording to you know, to editing,

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to videos to all of that. He actually shoot you

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shot all of my episodes for my podcast, so tapping

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with him Underniable Sound. He's in my bio's under every

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video in my YouTube. So Undeniable Sound, Undeniable SAMD.

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Speaker 1: She's happ and that oh that's cool. Does he work

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with other podcasters as well?

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Speaker 2: He can, but he mainly works with me because you

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know we that's my business partner. So yeah, and he's

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he's also an artist as well, So any like any

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showed that I have, y'all probably don't see him on

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to see him on.

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Speaker 1: The flyers, so oh, very cool, very cool. And where

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are you from?

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Speaker 2: I'm from Dorchester, Boston, mass Dorchester born and raised, grew

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up there.

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Speaker 1: Yeah. Yeah, I was born in Boston. Yeah yeah, yeah,

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Jenny was born in Boston too.

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Speaker 2: Yeah. Uh had a connection.

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Speaker 1: Yeah, there you go. How is uh? How's the hip

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hop scene changed there over the years. I'm a little

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you know, I I I talked to a lot of

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hip hop artists from from up here, but not really

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too many from Boston. I don't know what, at least

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not lately, has the scene changed. Is it more competitive

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than it used to be?

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Speaker 2: I wouldn't say more competitive. I always there's more on

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the map. He got more people that take in their

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craft series that's actually going and dropping, not even weekly

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like they'll drop every two days. Yeah, you feel what

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I'm saying. So it's just like I wouldn't say it's

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more competition. More wise, I would say there's more people

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showing that they're hungry and just showing that they basically

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got that talent in the city.

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Speaker 1: Yeah. Yeah, I was curious because one of the things

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that we talked about a lot on this show, it's

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really a recurring subject, is how the Internet and how

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social media has changed everything and how it affects the

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music industry. And you know, hip hop artists tend to

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be very prolific. You know, there's a lot of you know,

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a lot of rhymes that the most hip hop artists

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that I meet, you know, they're constantly writing and they're

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always making new new tracks. So it's now you have

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a delivery system with social media where you can have

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an idea, record something that day and get it out immediately.

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So and and to kind of to be able to

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promote something, well, let me ask you this, so podcast

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like Talk of the Town, how did you what was

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your strategy in terms of promoting that. You're obviously successful

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with it. You've had some some pretty big guests, and

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you're getting a lot of traffic with it and podcasting,

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you know, there's a lot of competition. What's been your

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strategy to really put that out there and to have

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the success that you've had.

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Speaker 2: Being outside, literally being outside of every event that you

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could think of, even if it's not my event. I

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make sure me and my brother who the outside. We

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have the cameras to do interviews or artists, but we

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just do random interviews just you know, just to catch

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some content. So, yeah, this is being outside showing support

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to others, you know, and hopefully getting the support back,

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you know, what I'm saying, because that's one thing I

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will say out here, there is a lack of support.

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But we're fixing that. We're getting we're getting better with that.

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So yeah, I was just saying being outside and just

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being being present.

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Speaker 1: Yeah, you're out there putting the work in, that's for sure,

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and that's what it takes. Yeah, It's like, you know,

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in the music industry, a lot of people get into it,

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whether it's as an artist or you know, or or

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doing something else, and they and they think it's going

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to be easy, and they think if they put something

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out there that you know, people are just going to

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come to them, and it's really you know, you have

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to put the work in, you have to build, and

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that's exactly what you're doing. So I commend you. Has

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the has the podcast changed over the three years? Has

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it kind of evolved is it? Or or has it

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kind of stayed the same in terms of what the

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original concept was.

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Speaker 2: Oh? No, it definitely evolved. My very first episode, My

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very first episode was with Trevor Holmes from out of

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Boston as well, so you know, it definitely evolved. Now

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you could tell the difference from there to now. You

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can see how like I wasn't as confident back then,

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you know what I'm saying, I didn't really know if

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I really want to do this, But now you can tell, like,

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this is what I want to do. So it definitely

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has evolved with me, evolved in my personality, evolved with

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the content and the way I create the content, you know,

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and my different ideas. So at first there was just

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gonna be a podcast strictly a podcast, but now I'm

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literally covering all types of content that will, you know,

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either make you laugh, you know, make you sit down

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and think, or whatever the case may be.

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Speaker 1: So right, right, No, that's excellent. Is everything available online?

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Is the entire three years if people want to go

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back and kind of go through the archive, Is everything

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up and available?

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Speaker 2: Yep, yep. You can go right on top of the

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Town six one seven on YouTube there on ig so

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it's my very first post and just scroll up. Excellent,

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you'll see the evolution.

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Speaker 1: Excellent, excellent. And I think did we meet you through

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our friend Hope the rapper? Is that how we met you?

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Speaker 2: Yes? No, yes, yes, that's my brother right there.

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Speaker 1: Yeah.

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Speaker 2: He has him performing August twenty third for my birthday

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bash with Charlie clips excellent case. He will be hitting

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the stage. He shall hope the rapper.

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Speaker 1: Oh, very cool, very yeah, he's amazing. We love him.

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Has he been on I assume he's been on the podcast.

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Speaker 2: Now he hasn't. He hasn't been an episode yet. Surprisingly,

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he's been on about about eighty of my showcases, but

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never on the podcast. That's kind of crazy. Oh no,

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we gotta make that happen.

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Speaker 1: Yeah, yeah, yeah, I'm surprised. Something to look forward.

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Speaker 2: Yeah, we got to get you. We gotta get you

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up on the podcast too.

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Speaker 1: Absolutely, we would love it. Definitely, count us in definitely.

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And what now, when you talk about showcases, for some

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of our listeners will know what you mean because we uh,

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we know that we have a lot of people in

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the music industry who listen to our show. But but

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for people who don't know what exactly is a showcase

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and how is that different from a regular show.

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Speaker 2: So a showcase is basically you can get I like

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gathering artists, so I probably do about ten to fifteen

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artists on my lineups. We get everybody the opportunity or

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whatever the case may be, so you know, they let

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them come up whether they want to perform seven minutes.

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I do two different things to see the seven minutes

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or ten minutes, just to you know, they depending on

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the comfortability of whatever the case may be. And you know,

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they come up, they do, they do, they think. So

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if you're an artists out there, if you make music,

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you have you've never been on the stage, you never performed,

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but you've always been looking to get on the stage.

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You're always looking at perform. Let us know, we're actually

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about to start the tour. The day counted us out

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tour to start in September twenty seventh, out Row at Smokehouse.

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So make sure y'all tap in. You got a lot

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of opportunity for a lot of artists podcasts, you're trying

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to work. Let's work. Anybody's trying to work.

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Speaker 1: Let's just work and the tour. How many dates are

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on the tour?

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Speaker 2: I believe ten for the first way.

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Speaker 1: Yeah, okay, so we'll.

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Speaker 2: Basically book We're booked from September up until this no November,

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late November, then we take it December. You know, we're

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going to start the second leg of the tour in

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late January.

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Speaker 1: Oh outstanding, Yeah, very cool, very cool? Is that that

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must be challenging to manage, right a showcase where you've

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got where you've got that many artists on it. I mean,

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is it difficult to kind of keep everybody organized and

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make sure they get enough time and all that. Is

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that a challenge to pull that off?

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Speaker 2: Definitely? Definitely, because people are showing up on black people

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turn people are showing up link it by we we

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some people only got the venue from eight to so like,

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so many time we'd be having a venue till like

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one o'clock and people like showing up at time. You

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got to scrunch up seven minutes to ten minutes you

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have you know what I'm saying that I host the show.

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So it was just like you gotta over the time.

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We get used to it, but when you know your

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first couple of times, you're gonna be like geeesh, yeah,

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come on time a little barely.

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Speaker 1: No, I can I can relate to that because so

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I don't do it currently. But I used to promote

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a lot of shows and sometimes we would have you know,

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we would have full bands, but we would have five

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four or five bands in a night on a show

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and uh yeah, if somebody, if somebody was late or

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if somebody, you know, they got to the venue. You

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know what happened a lot with bands is you know,

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part of the band would be there on time, but

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not everybody could be there on time. Maybe somebody was

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getting out of work late or whatever. You know, which happens,

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and you just have to make the best of it.

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But it can be really stressful. So I can only

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imagine what it's like when you've got a showcase of

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that many different artists and trying to do you do

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you have like a list, like do you try to do?

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You try to map it out ahead of time Who's

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gonna go on when? Or does it kind of go

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by who shows up when? And then you just kind

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of slot them in in the moment.

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Speaker 2: Neither Actually I go by off the vibe of the crowd.

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Speaker 1: Oh okay.

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Speaker 2: You know some artists have you know, upbeat music, some

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artists have R and B music. You don't want to

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put on the artists or like drove music and then

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put on the artist that singing right after, you know

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what I mean. So it's like you just got to

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me personally, I just go with the vibe of the crowd.

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I go with the vibe of the art the vibe

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of the artists and who what type of music they

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make or whatever, because I know when it comes to

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my playlist, like when I'm like listening to music, if

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I'm listening to rap, I like slowly transition into R

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and B. Me if I'm listening to R and B,

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I'm slowly transitioned into rap. So that's how I try

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to keep it the lineups as well.

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Speaker 1: Oh that makes sense, that's interesting. I like that approach.

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That's uh, that's that's really cool. Now at these showcases,

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have you seen are there specific artists who have participated

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in these showcases who've then you've seen go on to

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uh to be really successful either locally or regionally, or

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or any any success stories that we should know about.

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Speaker 2: Yeah, honestly there is as every artist that I would

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say have been on my lineups, been on my lineups consistently,

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that you would say been on my lineups more than

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like Hope, he've been on my line up probably more

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than twenty times. I haven't been over I think almost

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three hundred showcases now, I'm not like to eighty seven,

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I believe, So it's just like over the over the

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three years, so he been on a lot of them.

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So I think any any person that I consistently put

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on my lineup I know for sure is gonna take off.

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And I know for sure they mean business and they

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actually mean what they that they you know, they work ethic, right,

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they work crafts, so they mean you know, some people't

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Smorrros don't understand that you got to put money behind

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you yourself. You feel what I'm saying to Mars don't

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understand so Tomorrows think that you just can get everything

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handed to them or whatever the case may be, just

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because they know they're nice. No, don't go like that.

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It's it's like it's like a once in the blue

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moon that goes like that. You feel what I'm saying,

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so right, That's basically why I'm at with many artist

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I put on my lineup persistently that shows me that

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they're here's about their work ethic and network in their craft.

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Then I know they're gonna make it.

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Speaker 1: Yeah, yeah, oh excellent, excellent. All right, So tell us again,

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Well actually two things. Let me ask you this first,

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because I want to make sure our listeners know exactly

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where to find the podcast. And yeah, so just remind

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everybody is it is it. YouTube the best place to

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go for it.

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Speaker 2: Yep, YouTube is the best place to go for the podcast.

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I want to see some funny reels, go to our

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I g both a talk at Talk of the Time

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sixty one seven.

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Speaker 1: Okay, okay, cool? And uh tell us again about the

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show tonight because we're want to make sure for people

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who are listening live that they know about it.

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Speaker 2: Yes, sir, so we got vampwife's own Jim Jones or

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own Boston's very own. Lord, you coming to Brockton for

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the Lords You and Friends Part two. We have a

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bunch of artists from all over coming in performing. Like

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we actually have one artse that flew in this morning,

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so it's gonna be crazy. Makes she y'all pull up.

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It's twenty at the door. Lord, You've never disappointed. She's

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been going crazy. We just got off to a word

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not too long ago. And she always shuts the stage down.

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She always brings the vibe, so he's not gonna want

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to miss it. Lord you Want Friends Part two at

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sound webs Doors Open.

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Speaker 1: That nine pretty excellent. Hey, By the way, are there

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a lot of venues to do what you do? Are

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there a lot of hip hop venues available these days

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or that has that changed? I know a lot of

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places have kind of come and gone, But what's the

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current state of that.

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Speaker 2: Nah, there is, there's a few, there's there's definitely a

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lot of venues that I'll let you come in and

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do what you gotta do. Good, good, But there's also

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a lot of venues that, you know, you just got

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to follow guidelines. Yeah, you know, mean so that should

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be perfectly fine with people that I just want to

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come in and you know, built the the establishment up

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and built the you know, the resume when it comes

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to the showcases. So definitely is a lot of venues

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and a lot of opportunities.

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Speaker 1: Yeah, that's good. That's good to hear. Very good. All right,

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Well listen, Grizzy Hendricks, thank you so much for joining us.

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I'm sorry we didn't get to talk in person, but

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I'm sure we'll be able to make that happen in

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the future. Good luck with the show tonight. I'm sure

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it's gonna go great and the tour and the showcases.

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Love what you're doing, and we will talk again soon,

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I'm sure.

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Speaker 2: Definitely, definitely, y'all both are invited. August twenty third, I'm

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gonna send you guys taking some this yall pull up

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August third, my birthday past, which all eclips everybody that's

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listening to the Sure y'all pull up is going to

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be a the outside once again. Thank y'all again.

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Speaker 1: All right, Grizzy Andrix, thank you so much. Man, take care, yes, sir,

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all right, Bye bye