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Speaker 1: Hello everyone, and welcome to seafred Matters. Thank you for

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joining us again. My guest today is Colin Faulkner, the

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new chief executive of Seafish. Hello Colin, and welcome to

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Seafood Matters.

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Speaker 2: Hi Jim, Thanks thanks for having me on. Delighted to

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be here.

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Speaker 3: Thank you great. I'd just like to start this to

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say no but a wee chat about the Seafish. But

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I have a lengthy relationship with Seafish Good back decades.

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I've been involved in various projects. I've arranged delegations to

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the Pharoe Islands back in the eighties and nineties and

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a lot of business out there and we put groups

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over there. Around the millennium, we renovate and an old

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historic build up here and turned it into seafood restaurant.

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We opened in two thousand and two. Good On two

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thousand and six we were down at the function in

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London and award ceremony was at Seafish. Yes, I was

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nominated the UK Seafood Chef of the Year.

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Speaker 2: Oh fantastic, well done.

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Speaker 3: And the following year we were back down and the

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restaurant got the Seafood Restaurant of the Year, going well,

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I'm delighted to chat today. I got a close relationship

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with Seafish.

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Speaker 2: Well, I'm delighted to hear you were successful, Jim.

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Speaker 3: Thank you, Thank you Colin. For our listeners who may

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not know your background, can you tell us about your

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career journey and what attracted you two Chief execus kit

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of Rule at Seafish.

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Speaker 2: Sure, no, I'm very happy to look. So I've been

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with Seafish since January this year, and then before that

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I worked I suppose most of my career is really

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as a kind of career civil servant. I suppose most

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of it, but not all of it. So before this job,

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I worked INDRA in the UK government in London here

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where where I'm based, and I was head of International

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Fisheries on Seafood Trade for DEFRA for gosh, over seven

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years in the end, through the Brexit periods and through

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the whole period of kind of getting ourselves established as

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an independent coastal state in the UK, which was just

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the most incredible experience and privilege to have really. But

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before that then I twenty fifteen to twenty eighteen I

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worked for the Green and Vestment Bank and then they

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were bought over by a company, Australian company called Macquarie

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who have lots of Scottish links as well. Actually worked

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for GiB and mcquariye for back to three and a

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half years as head of Government affairs for them, and

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before that I worked in Scottish Government's Cabinet Office Scotland

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Office in the UK Government, so works kind of a

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whole variety of rules across Scottish government in the UK

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Government for a very long time. Despite the fact that

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a lot of my rules in my career have involved Scotland,

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I'm not Scottish. I grew up in Northern Ireland. I'm

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very prior to have done so, but for I don't know,

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perhaps by accident rather than by design, a huge number

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of rules I've done have involved contact with Scotland. I've

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spent a well, I've lived there for fifteen sixteen years

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of my life before I moved to London. So yeah,

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so kind of career cyvil servant, but delighted to be

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at Seafish and I and you know, I was really

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keen to join Seafish. I wanted to stay around on

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the seafood sector. Fascinating sector to work in. As you know,

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Jim really interesting sector. Seafish has got a great history

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to it, not least giving awards to all sorts of

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deserving people like yourself. But you know, Seafish has got

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a great history. You know, it does a lot of good,

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and it does a lot of good and all sorts

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of parts of the UK, and I wanted to be

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part of that. So yeah, I've been here since January.

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I'm really enjoying it.

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Speaker 3: It's great. I absolutely support Seafish. I think it's a

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great organization and I've been spent if the number of

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six months or so you've been in the position. Yeah,

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has anything surprised you about the UK seafood industry since

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you've been it closer at hand?

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Speaker 2: So what surprised me about it? I think, well, I've

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been involved in fisheries and the seafood industry for a

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long time in the UK, sort of spent about ten

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years of my time in government working and fisheries over

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different rules, So I do know the sector reasonably well.

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But I suppose what surprises me is always the kind

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of the infinite variety of what happens within the sector,

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and you know, and the infinite variety of activities around

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the UK you know, the seafood industry and the seafood

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industries plural look very different obviously in the Southwest of

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England from how they look in humber Side, from how

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they look and kill Keel and from how they look

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in Scrabster. So and it's one of the things that

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really that I really enjoy is the kind of infinite

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variety of the seafood sectors. But also then the you know,

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the incredible adaptability of the sectors to you know, the

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supply chain to all sorts of change, you know, and

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I'm maybe surprised, isn't the right way of putting it,

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but it's you know, I'm always in awe of the

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way that the sector is able to adapt to whatever

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latest difficulty or challenge falls in front of them. You know,

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when I joined Seafish in January, no one was talking

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about fuel prices in January. Yeah, you know, and that's

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been a really you know, all things Middle East and

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Iran have been you know, a really big challenge for

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the sector in the last few months obviously, But it's

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you know, it's amazing watching how versatile and adaptable the

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sectors are when it comes to adapting to those really

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big existential challenges, so maybe it's a bit more in

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awe of rather than surprised by, if you see what

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I mean.

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Speaker 3: Yeah, and did you arrive with see Fish with priorities?

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Speaker 2: So well, yes, you know, I suppose my priority is

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making sure that Seafish can make the maximum contribution it

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can to the health of the seafood industries across the UK.

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You know, that's that's I suppose that's been my priority

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from day one and will continue to be the priority.

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And uh, you know, breaking that down then you know,

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my priorities to run an organization that people enjoy working

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for and find find a fulfilling place to work in

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their own careers, you know, to to run an organization

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that people uh feel attached to when they're working in it,

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that they feel that that they feel they're getting career

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satisfaction out of their day to day life when they're

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working in it. And then on top of that, to

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run an organization, as I say that that actually does

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have an impact on the ground and you know, mix

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makes the seafood industries across the UK for a place

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to be and and and also want you know, an

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organization that understands that infinite variety of businesses that are

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involved in the supply chain from you know, whether it's

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potters and creelers and whatever else in the catch you know,

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and then in the broader catching sector right through to

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the food service sector. You know, that's it's kind of

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an infinite variety of businesses. So making sure that Seafish

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is really responsive to the needs of the sector. I

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have to stop calling it the sector because that implies

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that it's all just one one big monolith and the

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all businesses are exactly the same. So, you know, the

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priority for me is being really clear that this is

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an incredibly complex and infinitely interesting set of businesses who

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work right across the supply.

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Speaker 3: Chain, but they all need each other.

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Speaker 2: They do exactly. You know, there's a really so there's

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that awful phrase ecosystem that we use, you know, business

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ecosystem out there. It's a bit of a cliche, but

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you know what it is like. You know that that

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business ecosystem does resemble the kind of you know, a

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natural ecosystem where you know of codependence and you know,

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you we we won't have a thriving you kin't have

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a thriving processing sector in the UK without a Uh,

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you know, a thriving retail sector and a thriving food

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service sector and a thriving catching sector, they're all mutually dependent. Yeah,

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it's a fascinating sector to see.

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Speaker 3: Have you discovered any misconceptions about Seafish since taking on

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the road.

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Speaker 2: About Seafish misconceptions? Well, look, look, Seafish always has a

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you occupies a checking possession because you know, ultimately we

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are funded by a levy from a whole variety of organzations.

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No one likes paying tax in life. I don't like

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paying it. Most people don't like paying tax, so I

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can understand why. You know, there's sometimes a view that

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a business pays a levee but they don't get as

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much back in return for it as they would like.

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I can completely get that, and I think, coming back

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to priorities, one of my priorities is to for as

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long as I'm in this role, is to make sure

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that we are telling our story really really coherently, telling

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our story really co gently, so that our levey payers

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and the wider sector really do understand why and understand

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the ways in which they're getting value from money from

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the organization. And as I say, no one likes paying tax,

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but you need to be able to understand what you're

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getting back in return for it. So it's our job

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in the organization to help dispel those myths or dispel

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those misconceptions and to help our levee payers in the

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wider sector understand and see how we're delivering impact. And

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that's you know that responsibilities on us to make to

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bring that out and to make that coherent.

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Speaker 3: Okay, yeah, And have you learned much from fisherman, processors

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and merchants and people and retailers another stakeholders since in

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the UK.

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Speaker 2: Every day of the week, to be honest, Jim, Yeah,

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you know, so, like I thinking out loud, I was

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done in Cornwall for a couple of days last week.

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And you know, one of the most fun things to do,

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and well one of the most fun things to do

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in my job is that I get the opportunity to

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be in about you know, the length and breadth of

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the UK, you know, really really often and you know,

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it's fascinating even just spending an hour doing you know,

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a walk around Madgacy Harbor, you know, on the harbor wall,

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just talking to people about their business, about how the

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fishery is changing. You know. Again, it's not that long

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ago that no one talked about octopus, and if you're

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in americacy, you know, it's all anyone wants to talk about.

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But yeah, you know, beverly reasonably because of the kind

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of change that that's bringing. So look, one of the

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things I love in this job is the opportunity to

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be out on abuite learning from either the catching sector

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if I'm in medicacy, or Newland or Scallaway or kill

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Keel or wherever else. But also then I mean Grimsby

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on Monday actually, and you know, understanding the frozen at

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sea sector is probably a sector I'm not as well

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up to speed on. I'm you know, really looking forward

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to meeting them on Monday because I know I will

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learn so so much about that sector of the economy

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from them and Grimsby. It's one of the real lucky things,

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you know. I do find myself very lucky that I

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get to get out in a bite, as you say,

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the length and breadth of the country and meet fascinating

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passionate people. Yeah, are just really passionate about their jobs.

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That's what makes it, as I say, infinitely interesting to me.

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Speaker 3: And with the change what Steve Fish has gone through.

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How did you describe the organization you've inherited.

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Speaker 2: Look, I think it's actually, I honestly think it's in

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good shape. Let's be honest. You know it isn't good shape. Yes,

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of course, it's a smaller organization than what many people

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maybe remember back, you know, and then the nineteen eighties,

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nineteen nineties and so on. Yeah, of course, it's just

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a smaller organization. That's why, you know, we have to

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spend our liey wisely. We have to focus our activities

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really carefully. We can't do everything we you know, we

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don't have We have neither the funds nor the expertise

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to do everything anyway. So you know, what I want

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to do is make sure that we're focusing our efforts

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on where we can get the biggest bang for our buck.

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But look, I think the organization is in good shape.

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It's got real, real deep deep wells of expertise in

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the organization. And as ever, you know, as I say,

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I keep using the P word for passion, but you know,

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with really passionate people who enjoy working in the sector

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have worked at many kisses all their lives. Talking to

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someone this morning. Who's been with seafish. I think she

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said forty forty three years. So you know, it's an

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organization that people feel very attached to, that people really

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enjoy working for. And that's you know, that's a great sign.

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Speaker 3: And would you be happy to reassure industry stakeholders about

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Seafish's future direction.

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Speaker 2: Yeah. Absolutely, you know, I think it's got a really

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strong contribution to make to whether it's the processing sector,

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the catching sector, the retailing, the food service action. You know,

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you know, and when you look at the types of

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activities that we do, you know, we're I suppose the

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most common activity that say skippers would see would be

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our work on safety and you know, and you know safety,

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We know it's a dangerous industry, and you know, we

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carry on doing really really important work in the in

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the safety and then the training sphere in right across

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the you know, the training and the food service sector,

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helping the industry navigate all the the really existential problems

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that exist in at the moment, around labor supply, around

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getting the right skills. Then you know, we get into

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trade promotion, export promotion, helping businesses navigate their way through

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really really tucky regulatory a really chuck chucky regulatory landscape

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at the moment. Look, there's there's a long long list,

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and I don't want to but you know, Seafish is

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has has got a really important role to play. Obviously,

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we need to adapt that role to what industry are

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telling us. We need to adapt that role to what

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industry wants us to be doing, and we can add

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the maximum impact. But yeah, I think, unless you've heard otherwise, Jim,

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I'm very happy with the future of Seafish. But I

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don't know, maybe I've missed something. I am.

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Speaker 4: I absolve one of the things if I was asked

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that question, which and then and around the way you've

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maybe asked me, I would be the first thing I

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would say, Colin would be Seafish have respect in the industry.

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Speaker 3: I know that the.

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Speaker 2: Perspect did good.

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Speaker 3: I'm trusted. I know that from.

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Speaker 2: Well, like you know, I'm delighted to hear that. You know, when,

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as I say, when I before I joined Seafish and

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when I was working on DAFRA, you know, I worked

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a bit with Seafish during that time and you know,

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you again, one of the reasons why I wanted to

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join the organization. You could see that the organization had

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real strengths. You know, it's such such expertise within its

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you know, really deep wells of expertise, deep attachment to

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the sector as well, you know, a real strong desire

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for the sector to thrive. Uh not not not just

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as an organization, but the individuals within it had that

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real attachment and desire to see the industry thrive. So

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not delighted to hear what you say.

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Speaker 3: Yeah, And would you say, would you feel since you're joined,

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there's any parts that you're pretty faith are successful and

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you should strengthen, you feel you feel you'd like to strengthen.

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Speaker 2: Yeah, So, like I suppose that one thing I would

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highlight is, you know, Seafish is always, I suppose, in

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many ways well known for the kind of analytical work

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that it does, you know, around trade data, around economic

286
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analysis that you know, carried out the fleet survey and

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processing survey every you know, every year from many years now.

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But you know, I would really really want Seafish to

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be a kind of go to organization for anyone wanting

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to understand the seafood sector, you know from just from

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a from an analytical point of view and from a

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data point of view, and you know, I do. I

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think Seafish has a really strong offer on that front already,

294
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but it's something that I certainly want to see us

295
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doing more of of and really helping tell the story

296
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about seafood based on really strong data, based on really

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strong analysis. So that's one area I think there's also

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a huge amount we can do and where where where

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we will need to do more on kind of let's

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let's loosely call it, kind of navigating all that all

301
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the the difficult regulatory landscape that businesses face in the

302
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seafood world. You know, we we we know there's a

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lot going on on the UK EU trading relationship. We're expecting,

304
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you know, a new kind of settlement with the EU,

305
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and well who quite sure when, depending on what happens

306
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with changes of prime ministers and so on. But you know,

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we we and Seafish as and when that new trading

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arrangement is reached, we will need to make sure that

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we are resourced properly to help our levy payers and

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the industry more broadly to take the benefit of any

311
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of those changes to the trading relationship with the EU.

312
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So you know, again another area where we need to

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be at the top of our game and where I

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want us to want to see us doing much more.

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So you know, that's that's just two areas where I think,

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you know, there's there's a lot more opportunity for us

317
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to do work. But I think just coming back to

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the point about you know, listening to what industry wants.

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You know, we we we know as well that you know,

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there are really big existential challenges out there for for

321
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this sector. You know, spatial squeeze as we know is

322
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and you know literally existential for for some businesses labor

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supply and skills shortages and so on. So you know,

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likewise and you know, to me, those are two areas

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where I really want Seefish to be playing its part

326
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in finding solutions on spatial squeeze. You know, we've got

327
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huge amounts of data as an organization, which is incredibly

328
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how helpful to POS and others make their case when

329
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it comes to fighting their corner on spatial squeeze issues.

330
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You know, we need to work really closely with to say,

331
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POS and all sorts of representative bodies to help them

332
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make their kiss and the issues around spatial squeeze similarly

333
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on skills and labor. You know, that's again as existential

334
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for many on the sector. So you know, there's there's

335
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a lot of work where we can genuine there's a

336
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lot of topics where we can genuinely add value.

337
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Speaker 3: Yeah, very good. And then you and your plan focuses

338
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on maneus priorities. Why were they chosen that are given priorities?

339
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Speaker 2: Yeah, So I suppose it's a combination of factors, Jim.

340
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The two main factors are do we have expertise on

341
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those issues and are they important to are those issues

342
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important to this sectors? And it's it's it's it's really

343
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a combination of those two issues. So you know, we've

344
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where the annual Plan talks about us focusing on three

345
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main areas of work or three outcomes that we want

346
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to help bring about. Uh, you know, a kind of

347
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a safe and skilled workforce, you know, uh, freer trade

348
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in the night of the country and seafood and more

349
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resilient supply chain. You know, that's in many ways our

350
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USP as an organization. It's where we have expertise already,

351
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but we you know, we want to bring sharper focus

352
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to our outcomes and to our priorities. So yeah, it's

353
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it's a combination of are these issues that matter to

354
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the to to our levee pairers, and are they issues

355
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where we have expertise and where we can add value and.

356
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Speaker 3: How did the see if fish arrive at these priorities

357
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where the industry consulted.

358
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Speaker 2: Yes, so it's it's a bit of both a little

359
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bit of you know, where what is our offer and

360
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how do we what are we able to do and

361
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then mexic kind of combining that with feedback from industry.

362
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So you know, certainly since I've joined in January, we've

363
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been talking a lot to industry about the issues they

364
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want us to focus on. You might know that we've

365
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got various mechanisms internally for doing that. We've got what

366
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we call sector panels. We've got advisory committees around the UK.

367
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We've been talking to them and kind of road testing

368
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these types of priorities. So we haven't carried out a

369
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kind of formal consultation in the sense that you know,

370
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a government, you know, when we're not governments, so we're

371
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you know, we we haven't carried out a formal consultation

372
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in that sense, but you know, we've done a lot

373
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of listening and listening to our colleagues and as you say,

374
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through SECHA panels, the advisory committees and other conversations to

375
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help us make sure that we're setting things out in

376
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a way that is understandable, it's coherent, and going to

377
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actually have some impact.

378
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Speaker 3: Will you think the average fishermen process errors, anybody in

379
00:24:30,279 --> 00:24:33,079
the seafood business will notice a difference.

380
00:24:33,960 --> 00:24:38,279
Speaker 2: Look, I suspect, but most fishermen just want to get

381
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on with fishing, I suppose, and they're probably not too

382
00:24:41,720 --> 00:24:48,160
interested in and you know, bureaucratic bodies. But look, I

383
00:24:48,200 --> 00:24:52,440
hope I hope they will. You know what will they notice?

384
00:24:52,680 --> 00:24:55,079
You know? One of the things that we are I

385
00:24:55,440 --> 00:24:58,640
think really strong and is that offer on on safety,

386
00:24:59,559 --> 00:25:02,319
on training courses, as I say, to to help make

387
00:25:02,319 --> 00:25:05,519
the industry a safer place. So I really hope that

388
00:25:06,279 --> 00:25:11,000
an average fisherman Obviously no fishermen are average, obviously they're

389
00:25:11,039 --> 00:25:15,039
all excellent, but you know, any fishermen, I really hope

390
00:25:15,079 --> 00:25:19,599
we'll see the benefit that seafish can bring through our

391
00:25:19,680 --> 00:25:23,920
offer on the safety front. Processing sector, you know, we

392
00:25:23,960 --> 00:25:27,599
work really closely with processing sector in all its guises

393
00:25:28,200 --> 00:25:31,880
on be IT regulations, you know, I know there's a

394
00:25:31,920 --> 00:25:35,799
huge issue at the moment around packaging regulations and extended

395
00:25:35,839 --> 00:25:40,680
producer responsibility and so on, huge issues around energy costs

396
00:25:40,799 --> 00:25:47,759
that they obviously face, around the regulatory environment for imports

397
00:25:47,759 --> 00:25:50,759
and exports, you know, and to name but three. Those

398
00:25:50,799 --> 00:25:54,079
are all areas where we work with processors and where

399
00:25:54,079 --> 00:25:57,759
we can add value and all be more than the

400
00:25:57,759 --> 00:26:00,319
some of our parts. So look, I hope that will

401
00:26:00,319 --> 00:26:05,559
see a kind of sharper focus. But you know, time

402
00:26:05,599 --> 00:26:07,400
will tell, and I'll look forward to hearing from them

403
00:26:07,599 --> 00:26:08,519
if they are if they're not.

404
00:26:09,160 --> 00:26:13,519
Speaker 3: Yeah, indeed, and who a series of problems is Seafish

405
00:26:14,359 --> 00:26:17,519
see things like recruitment.

406
00:26:18,720 --> 00:26:20,359
Speaker 2: So Jim said that again, I asked that question.

407
00:26:21,960 --> 00:26:27,440
Speaker 3: I'm just asking how Seafish view the prospective, what their

408
00:26:27,640 --> 00:26:31,160
perspective is on problems like recruitment.

409
00:26:33,359 --> 00:26:38,680
Speaker 2: Obviously, you know, it's recruitment into the sector and either

410
00:26:38,720 --> 00:26:41,200
getting people through the door in the first place, or

411
00:26:41,359 --> 00:26:43,680
or then keeping them once they've come through the door.

412
00:26:43,920 --> 00:26:46,160
There's a huge, huge challenge, and you know, it looks

413
00:26:46,240 --> 00:26:49,480
very different according to which bit of the supply chain

414
00:26:49,519 --> 00:26:55,240
you're in. Look, I think there's a variety of ways

415
00:26:55,240 --> 00:27:00,559
in which we can help. So we, for example, do

416
00:27:00,640 --> 00:27:03,880
a lot of work with governments to help them understand

417
00:27:03,960 --> 00:27:08,359
the implications of their skills policies, to help them understand

418
00:27:08,359 --> 00:27:13,240
the implications of immigration policy changes in the UK, which

419
00:27:13,559 --> 00:27:21,200
you know have had really significant impact on the particularly

420
00:27:21,200 --> 00:27:24,839
recruitment of overseas labor. So you know, we can help

421
00:27:24,880 --> 00:27:28,039
governments understand the impact of what they're doing and make

422
00:27:28,079 --> 00:27:29,839
sure that they've got the right evidence in front of

423
00:27:29,839 --> 00:27:33,440
them when they're making decisions. We can help businesses as well.

424
00:27:34,839 --> 00:27:37,079
There are many businesses that do a very good job

425
00:27:37,119 --> 00:27:40,119
on this front and don't need much help from us,

426
00:27:40,400 --> 00:27:43,119
but you know, there are also others where we can

427
00:27:43,200 --> 00:27:47,160
help them access either the labor supply the need or

428
00:27:47,240 --> 00:27:52,559
help them scale up their workforce to be able to

429
00:27:52,599 --> 00:27:58,240
adapt those staff to different challenges within their companies. But

430
00:27:58,279 --> 00:27:59,640
at the same time, you know, I think it's really

431
00:27:59,640 --> 00:28:02,839
important remember that, you know, I see a lot of

432
00:28:02,880 --> 00:28:10,200
examples of you know, really forward thinking companies who who

433
00:28:10,240 --> 00:28:12,720
are you know, who have invested in in their in

434
00:28:12,799 --> 00:28:16,240
their crew and invested in their staff year after year

435
00:28:16,319 --> 00:28:22,839
after year, and you know, and who actually are doing

436
00:28:22,839 --> 00:28:26,519
a really good job but either recruiting staff or maintaining

437
00:28:26,640 --> 00:28:29,119
the crew or the staff that they have, and obviously

438
00:28:29,160 --> 00:28:31,519
that that's that's not an easy thing to do, but

439
00:28:31,559 --> 00:28:35,960
there are incredible examples out there of where where that works. Similarly,

440
00:28:35,960 --> 00:28:39,680
if you go to Shtland, you know, always a great

441
00:28:39,680 --> 00:28:43,200
place of a great place to visit, you know, primarily

442
00:28:43,240 --> 00:28:49,000
locally based crew in Shetland, you know, a reasonable throughput

443
00:28:49,079 --> 00:28:52,519
of new entrance coming in. So it's it's not all

444
00:28:52,759 --> 00:28:55,359
you know, it's it's a nuanced picture across the UK

445
00:28:55,480 --> 00:28:56,720
and across the sectors.

446
00:28:57,200 --> 00:29:02,440
Speaker 3: Yeah, no, other Shetland there's a good example of its.

447
00:29:01,359 --> 00:29:03,720
Speaker 2: Fine, a very fine place, indeed.

448
00:29:03,839 --> 00:29:08,920
Speaker 3: Absolutely totally. Yeah. And is there any part of it

449
00:29:09,279 --> 00:29:11,200
to help in that cract younger people?

450
00:29:12,319 --> 00:29:16,960
Speaker 2: Well indeed yes. Look, you know I often think that

451
00:29:17,000 --> 00:29:19,400
if you're I don't know, sixteen seventeen, you know, what

452
00:29:19,799 --> 00:29:22,759
more exciting sector could you join than the fishing sector?

453
00:29:23,000 --> 00:29:26,480
You know, I'm not the kind of the autonomy you

454
00:29:26,519 --> 00:29:30,559
have over your life without, you know, setting in front

455
00:29:30,559 --> 00:29:32,240
of a desk all day, setting in front of a

456
00:29:32,279 --> 00:29:34,000
laptop at a desk all day, and you know the

457
00:29:34,079 --> 00:29:35,960
kind of thing I do all day. You know, it's

458
00:29:36,079 --> 00:29:38,799
far more interesting and far more exciting and fun to

459
00:29:38,839 --> 00:29:41,400
be on a fishing boat many days of the year,

460
00:29:41,400 --> 00:29:43,279
maybe not every day of the year. To you know,

461
00:29:43,480 --> 00:29:44,960
it's not a walk in the park every day, but

462
00:29:45,000 --> 00:29:48,920
you know, what a fantastic career to take on, you know,

463
00:29:48,920 --> 00:29:51,960
what a challenge to take on. So look, I'm completely

464
00:29:52,000 --> 00:29:56,119
in awe of anyone who joins the fishing industry, and

465
00:29:56,440 --> 00:29:58,200
you know, I'm always in awe of the amount of

466
00:29:58,240 --> 00:30:02,440
passion that they show for the sector. So you know,

467
00:30:02,599 --> 00:30:05,920
you could, I could only encourage anyone to see that

468
00:30:06,000 --> 00:30:10,160
there are all sorts of careers across the seafood sector,

469
00:30:10,160 --> 00:30:14,440
whether it's catching, whether it's processing, whether it's in the

470
00:30:14,480 --> 00:30:18,519
service sector. You know, there are an infinite number of

471
00:30:18,559 --> 00:30:21,279
careers out there. You know, if you go to Grimsby

472
00:30:21,319 --> 00:30:26,720
and you see some of the seafood processors, when you

473
00:30:26,720 --> 00:30:29,640
see some of the factories there, you know it's it's

474
00:30:29,720 --> 00:30:33,559
it's advanced manufacturing and it's it's advanced engineering you're talking about.

475
00:30:35,079 --> 00:30:39,640
So you know, that's that's a very different proposition from uh,

476
00:30:40,039 --> 00:30:41,640
you know, from the catching sector. So you know that

477
00:30:41,720 --> 00:30:45,680
there is an incredible variety of careers out there for

478
00:30:45,839 --> 00:30:48,279
any young person who wants to join the seafood sector.

479
00:30:49,119 --> 00:30:53,119
Speaker 3: Yeah, and from the safety say this it's approved over

480
00:30:53,160 --> 00:30:58,440
the years, but thankfully, yeah, fatalities and cities accidents still.

481
00:30:59,759 --> 00:31:05,359
Speaker 2: It's yeah, they a last they do. You know, one

482
00:31:05,359 --> 00:31:10,119
of the campaigns that we run every year, you know,

483
00:31:10,160 --> 00:31:14,559
the home and Dry campaign. You know, it's you know,

484
00:31:14,559 --> 00:31:18,039
it's an incredibly important you know, what better objective could

485
00:31:18,079 --> 00:31:20,759
you have for any campaign than to bring fisherman home

486
00:31:20,799 --> 00:31:28,400
and dry? Really uh and you know we you know,

487
00:31:28,440 --> 00:31:31,240
working with all sorts of organizations, whether it's the MCA

488
00:31:31,440 --> 00:31:35,920
or the accident prevent accident investigation branch and so on.

489
00:31:36,000 --> 00:31:39,839
You know, there's there's a huge amount of really good

490
00:31:40,759 --> 00:31:44,920
cross sector working with industry and you know, no one

491
00:31:44,920 --> 00:31:47,720
wants the industry to be safer more than the industry itself, frankly,

492
00:31:48,279 --> 00:31:52,759
and from what I can see, and uh, you know,

493
00:31:52,880 --> 00:31:55,440
seafish has played a really important role in that for

494
00:31:55,720 --> 00:31:58,480
a very long time. You know, we we we've done

495
00:31:58,519 --> 00:32:01,359
that with you know, the all in gas sector actually,

496
00:32:02,079 --> 00:32:06,559
you know, help helping the fishing sector kind of avoid

497
00:32:07,640 --> 00:32:09,640
for one of a better word, avoid oil and gas

498
00:32:09,720 --> 00:32:12,720
pipelines and installations and so on. You know, we've we've

499
00:32:12,720 --> 00:32:14,599
been doing that for the best part of forty years

500
00:32:14,599 --> 00:32:20,319
with the Kingfisher program and you know that has had

501
00:32:20,359 --> 00:32:27,359
really that Kingfisher programs had really really important, significant positive

502
00:32:27,359 --> 00:32:32,000
outcomes and positive benefits over the years. So look, lots

503
00:32:32,039 --> 00:32:35,000
more we can do on that front, but it's core

504
00:32:35,039 --> 00:32:38,079
and central to what we do in Seafish.

505
00:32:38,240 --> 00:32:41,880
Speaker 3: I could I could tick into that the Kingfisher charts

506
00:32:42,119 --> 00:32:46,039
conduct to can but oh my goodness, that's showing my age.

507
00:32:46,680 --> 00:32:50,480
Speaker 2: Yes there, it's amazing. There's actually a wonderful kind of

508
00:32:50,720 --> 00:32:56,039
library of them in our Grimsby office and it's fascinating

509
00:32:56,119 --> 00:33:00,960
to see how the documents have changed over time, you know,

510
00:33:01,039 --> 00:33:04,079
from the ones in late seventies, early eighties or typed

511
00:33:04,079 --> 00:33:08,920
out by hand, you know, posted out every fortnight. And

512
00:33:08,960 --> 00:33:12,960
I you know today I still get these things, you know,

513
00:33:12,799 --> 00:33:17,200
I get updates on my phone come through. You know,

514
00:33:17,240 --> 00:33:20,039
the Kingfisher app I think is fantastic. You know, their

515
00:33:20,079 --> 00:33:24,240
updates on my phone come through about various things. But

516
00:33:24,279 --> 00:33:26,720
you know, it's fascinating seeing how that's evolved over the years.

517
00:33:27,519 --> 00:33:29,680
And as you say, you know that that type of

518
00:33:29,680 --> 00:33:32,319
work is absolutely core and central to what we do

519
00:33:32,319 --> 00:33:34,599
and Seafish we probably need to shout about it a

520
00:33:34,599 --> 00:33:37,480
bit more. I think I'm not sure we always that

521
00:33:37,519 --> 00:33:41,160
it's always as well understood by our partners as it

522
00:33:41,200 --> 00:33:43,880
could be. So you know, I'm kidnap shot about it

523
00:33:43,960 --> 00:33:46,960
a bit more and tell our story. But it's a

524
00:33:46,960 --> 00:33:47,759
good story to tell.

525
00:33:48,559 --> 00:33:51,599
Speaker 3: Oh it isn't the part and that there was at

526
00:33:51,599 --> 00:33:53,960
the time we can and people they got to it.

527
00:33:54,799 --> 00:34:01,039
He could map the up the west course right right,

528
00:34:01,680 --> 00:34:03,000
just a neat hand.

529
00:34:03,440 --> 00:34:07,799
Speaker 2: Yeah, I completely agree. And you know what, what just

530
00:34:07,799 --> 00:34:09,519
going back to that spatial squeeze, you know what one

531
00:34:09,519 --> 00:34:11,920
of the really interesting things on the King Fisher project.

532
00:34:11,920 --> 00:34:15,239
You know, it's it's effectively forty years, forty plus years

533
00:34:15,239 --> 00:34:21,280
of really fantastic data about fishing patterns across UK waters.

534
00:34:23,559 --> 00:34:27,159
Although that data was gathered for different purposes, it's or

535
00:34:27,199 --> 00:34:31,280
for a different purposes, it's incredibly useful to help industry

536
00:34:31,360 --> 00:34:34,840
map out you know, it's activity in the context of

537
00:34:35,119 --> 00:34:39,639
spatial squeeze, and you know, in many ways it's it's

538
00:34:39,679 --> 00:34:43,239
it's a gold mine of information for for Chrono states

539
00:34:43,440 --> 00:34:45,880
and cry of States Scotland. It's a gold mine of

540
00:34:45,880 --> 00:34:49,079
information for the fishing industry and for offshore developed offshore

541
00:34:49,079 --> 00:34:53,400
wind developers. And as to say that data was gathered

542
00:34:53,440 --> 00:34:55,639
for a slightly different purpose, but it's it's a real

543
00:34:55,679 --> 00:34:59,159
gold mine. And you know, we're working pretty closely with

544
00:34:59,199 --> 00:35:05,639
a number of pos two. Yeah, help them make their

545
00:35:05,639 --> 00:35:09,039
case to developers and to the crime of State when

546
00:35:09,039 --> 00:35:13,000
it comes to, you know, making sure that fishermen of

547
00:35:13,599 --> 00:35:14,320
space to fish.

548
00:35:15,360 --> 00:35:18,360
Speaker 3: Yeah, in the annual plan talks a bit smoother and

549
00:35:18,480 --> 00:35:22,360
expanding seafood trade. What would do you feel that would

550
00:35:22,360 --> 00:35:25,119
mean that practical terms, So.

551
00:35:25,239 --> 00:35:31,719
Speaker 2: In practical terms, it means helping businesses, you know, overcome

552
00:35:33,280 --> 00:35:37,079
you know, those kind of regulatory hurdles and barriers that

553
00:35:37,960 --> 00:35:40,679
just you know, just appear in life, you know, for

554
00:35:40,679 --> 00:35:43,000
all sorts of good reasons. But you know, if you're

555
00:35:43,159 --> 00:35:46,880
new to exporting, then you know, we can help with

556
00:35:47,199 --> 00:35:51,559
market development. We can help with market understanding of whichever

557
00:35:51,639 --> 00:35:54,280
market you're wanting to export to, you know, helping you

558
00:35:54,480 --> 00:35:59,000
understand what are the what's the paperwork you know that

559
00:35:59,039 --> 00:36:00,960
you need to fill in and and how does that

560
00:36:01,000 --> 00:36:04,280
work in China compared with how it works in compared

561
00:36:04,280 --> 00:36:08,639
with how it works in Italy and the EU. So

562
00:36:09,159 --> 00:36:17,000
it can be everything from just everything from explaining the

563
00:36:17,039 --> 00:36:22,039
regulatory landscape on helping businesses navigate their way through it

564
00:36:22,360 --> 00:36:24,679
to them, helping them export to different markets. You know,

565
00:36:24,800 --> 00:36:27,639
we're we're for a number of years we've we've been

566
00:36:28,000 --> 00:36:30,480
very heavily involved in exports promotion work, you know, whether

567
00:36:30,519 --> 00:36:33,280
it's the Barcelona Seafood Show, you know, they kind of

568
00:36:33,920 --> 00:36:37,440
global export Barcelona. You know, we run the UK pavilion

569
00:36:37,440 --> 00:36:41,840
at lot similarly kind of the China China shows and

570
00:36:41,920 --> 00:36:45,599
the Japan Show each each each each somewhere, you know,

571
00:36:45,639 --> 00:36:47,920
and we're we will be doing a lot more on

572
00:36:47,960 --> 00:36:50,320
that front as well. So there's a whole variety of

573
00:36:50,800 --> 00:36:54,519
activities around just helping businesses get seafood in and out

574
00:36:54,559 --> 00:36:59,119
of the country to make more money from tapping into

575
00:36:59,159 --> 00:37:01,719
other markets as well as selling in the UK.

576
00:37:02,639 --> 00:37:07,199
Speaker 3: And do you feel they are competitive in the global markets, Yeah.

577
00:37:07,000 --> 00:37:09,480
Speaker 2: We've got yeah, absolutely, it's a great product. You know,

578
00:37:09,559 --> 00:37:17,239
it's real, it's a huge demand. You know, just thinking

579
00:37:18,079 --> 00:37:21,440
you know, back to octopus, just because that's a quite

580
00:37:21,480 --> 00:37:24,599
a thing these days, you know, there is, it's a

581
00:37:24,639 --> 00:37:27,480
great product that's in huge demand in Spain and Usaly

582
00:37:27,519 --> 00:37:31,599
at the moment, thinking again of Shatland, you know, the

583
00:37:31,880 --> 00:37:36,119
whitefish that's caught in Shatland waters. Again, a huge demand

584
00:37:36,360 --> 00:37:42,920
in Europe. Shellfish similarly, you know, in huge, huge demand

585
00:37:42,920 --> 00:37:46,599
all around the world microL for example. Again just thinking

586
00:37:46,599 --> 00:37:49,519
about the demand in the Far East. You know, we've

587
00:37:49,559 --> 00:37:52,440
got a great product. People want to buy it and

588
00:37:52,519 --> 00:37:56,599
so they should. It's you know, a healthy, a really

589
00:37:56,639 --> 00:37:59,559
healthy product. You know, what more could you want than

590
00:37:59,599 --> 00:38:05,400
a high protein, low carbon healthy product nowadays. And you know,

591
00:38:05,440 --> 00:38:08,199
we've got an abundance in our waters, whether it's shellfish,

592
00:38:08,199 --> 00:38:13,480
whether it's farmed, whether it's uh, you know, fin fish

593
00:38:13,639 --> 00:38:16,079
or whatever else. You know, we've we've got a great product.

594
00:38:16,719 --> 00:38:21,000
Speaker 3: And when you say that, I know it might might

595
00:38:21,559 --> 00:38:26,039
used to it would be interesting and Nike like, is

596
00:38:26,079 --> 00:38:28,920
it still classed as a quality product UK?

597
00:38:32,280 --> 00:38:35,960
Speaker 2: Yeah? I think it certainly is. And you know when

598
00:38:36,000 --> 00:38:39,320
you when you see the quality of the produce that's

599
00:38:39,400 --> 00:38:42,320
landed in I don't know, it's Luerwick in May, and

600
00:38:42,360 --> 00:38:44,519
you know you see the product sort of the quality

601
00:38:44,559 --> 00:38:48,639
of the products being landed in lurer Weck or you

602
00:38:48,679 --> 00:38:52,360
know the I'm contractually obliged Jim to mention Northern Ireland

603
00:38:52,360 --> 00:38:55,199
at all times given my given my background, but you know,

604
00:38:55,199 --> 00:38:57,880
when I was in Kilkeel earlier in the year, you

605
00:38:57,880 --> 00:38:59,920
see the quality of the net rocks being landed there.

606
00:39:00,760 --> 00:39:03,440
You know, of course it's it's it's a really high quality,

607
00:39:04,159 --> 00:39:08,960
you know, really high quality produce and uh yeah, I

608
00:39:08,960 --> 00:39:11,119
think it's pretty high demand around the world.

609
00:39:12,639 --> 00:39:15,440
Speaker 3: Is it a rule for seafish and help in maybe

610
00:39:15,480 --> 00:39:18,559
smaller seafood businesses access those markets.

611
00:39:19,000 --> 00:39:24,239
Speaker 2: Yeah, I think there is actually and yeah, you know

612
00:39:24,280 --> 00:39:26,559
it's you make a good point, Jim, because it's it's

613
00:39:26,639 --> 00:39:29,679
it's sometimes easy to kind of just focus on the

614
00:39:29,719 --> 00:39:33,800
bigger businesses when actually it's the SMEs that we need

615
00:39:33,800 --> 00:39:39,440
to that maybe I don't export traditionally and maybe struggle

616
00:39:39,480 --> 00:39:43,480
to tap into the export market, but you know, perhaps

617
00:39:43,519 --> 00:39:52,719
that's where we can add most value. And certainly the

618
00:39:52,719 --> 00:39:55,960
there's there's a program of work kicking off at the

619
00:39:56,000 --> 00:39:58,920
moment that that we're taking forward with DEFRA on seafood

620
00:39:58,920 --> 00:40:04,719
exports the Minister annoynce to and at the Barcelona Seafood

621
00:40:04,719 --> 00:40:08,199
Show in April. So you know, there's a program of

622
00:40:08,199 --> 00:40:10,639
work that we're taking forward with DEFRA on it will

623
00:40:10,719 --> 00:40:13,800
need one of its focuses will be how do we

624
00:40:13,840 --> 00:40:17,800
make sure that it's the smaller businesses who get access

625
00:40:17,920 --> 00:40:20,639
to you know, how do we help them how do

626
00:40:20,719 --> 00:40:23,599
we scale them up, how do we support them to

627
00:40:23,639 --> 00:40:25,719
get to the point where they can stand on their

628
00:40:25,719 --> 00:40:29,000
own two feet in the export world. And perhaps when

629
00:40:29,000 --> 00:40:30,599
they're on their own two feet they need a little

630
00:40:30,599 --> 00:40:33,599
bit less support or support of a different kind maybe,

631
00:40:34,400 --> 00:40:37,400
But no, you make a really good point that sometimes

632
00:40:37,440 --> 00:40:40,920
it's the SMEs that need well, you know again, and

633
00:40:40,960 --> 00:40:42,679
I should be claiming that we work really closely with

634
00:40:42,719 --> 00:40:46,880
the likes of Seafood Scotland and some on Scotland as well,

635
00:40:46,880 --> 00:40:51,039
but you know, we work really closely with the team

636
00:40:51,079 --> 00:40:54,079
that you know, with Donna's team on export promotion work,

637
00:40:54,679 --> 00:40:55,960
you know, and they do it. I think they do

638
00:40:56,000 --> 00:41:00,039
a fantastic job as well. And you know, we we

639
00:41:00,079 --> 00:41:02,559
work together very well and there's a lot that we

640
00:41:02,559 --> 00:41:05,000
can all do to help our SMEs and our larger

641
00:41:05,000 --> 00:41:07,559
companies tap into those next markets.

642
00:41:07,760 --> 00:41:10,159
Speaker 3: And do you feel in that market when you're when

643
00:41:10,159 --> 00:41:14,119
you're we're mentioning them the challenges from things like Brexit,

644
00:41:15,000 --> 00:41:18,679
the inflation, labor shortages and that, do you feel there's

645
00:41:18,719 --> 00:41:20,440
still there's still a resilience.

646
00:41:21,199 --> 00:41:27,519
Speaker 2: Yeah, definitely, yes, Look, of course there's resilience there. That's

647
00:41:27,559 --> 00:41:31,880
not to diwnplay any of the challenges that you've you

648
00:41:32,000 --> 00:41:35,159
just mentioned there, Jim. You know they've all been difficult,

649
00:41:35,199 --> 00:41:38,440
and you know, fuel prices for example, you know in

650
00:41:38,480 --> 00:41:42,760
the last few months have you know, caused huge problems,

651
00:41:42,800 --> 00:41:47,119
not just in the UK but globally really but yeah,

652
00:41:47,559 --> 00:41:53,360
there is a resilience there and and some of that

653
00:41:54,000 --> 00:41:56,000
comes down to the kind of the passion that people

654
00:41:56,039 --> 00:42:00,719
have for the sector. You know, there they will uh

655
00:42:01,800 --> 00:42:04,440
they will be damned, they will you know, before they

656
00:42:04,559 --> 00:42:09,360
before they give up. And you know there's that passion

657
00:42:09,400 --> 00:42:11,960
means that you know, that gives people real drive to

658
00:42:12,599 --> 00:42:13,199
make it work.

659
00:42:14,159 --> 00:42:17,760
Speaker 3: And there you're concerned about them part of maybe increasing

660
00:42:17,960 --> 00:42:21,079
costs on seafood businesses.

661
00:42:21,840 --> 00:42:24,719
Speaker 2: Yeah, look, I think that's you know, a concern for

662
00:42:25,679 --> 00:42:31,760
any business. Uh you know, when if, if, when costs

663
00:42:31,760 --> 00:42:35,280
are going up, that's always going to have an impact

664
00:42:35,360 --> 00:42:38,840
on on on the P and L and on the

665
00:42:38,880 --> 00:42:43,840
bottom line. So look, but but you know, I come

666
00:42:43,840 --> 00:42:48,039
back to the point that there's a really quality product there.

667
00:42:48,079 --> 00:42:52,119
There's a good strong demand for it. And if you've

668
00:42:52,119 --> 00:42:55,360
got a quality product with strong demand, you know, that's

669
00:42:55,360 --> 00:42:59,599
a good that's a pretty good starting point for any business.

670
00:43:00,000 --> 00:43:03,599
And yes, there are you know, really significant problems for businesses,

671
00:43:03,920 --> 00:43:07,360
you know, to clear around energy costs a once, just

672
00:43:07,440 --> 00:43:09,920
employment costs as well, or or you know are going

673
00:43:10,000 --> 00:43:13,239
up as we know, so you know, real challenges there.

674
00:43:13,480 --> 00:43:17,480
But you know, we've got a lot of really innovative

675
00:43:17,519 --> 00:43:20,119
businesses in the UK and the UK sea food sector

676
00:43:21,400 --> 00:43:26,280
who are able to adapt to those adapt to those changes,

677
00:43:26,280 --> 00:43:33,400
adapt to those challenges, and you know, all power to them. Yeah.

678
00:43:33,760 --> 00:43:38,800
Speaker 3: No, it's interesting to see how we encouraged. I would

679
00:43:38,880 --> 00:43:44,679
be encouraged to hear yeah, or thinking positive at it,

680
00:43:44,800 --> 00:43:50,280
because if I go back to my experience, I would

681
00:43:50,280 --> 00:43:53,079
have to say, Colin, when I had my factory run

682
00:43:53,079 --> 00:44:02,199
in and we were selling I real top quality. When

683
00:44:02,199 --> 00:44:06,400
I see when I say top quality, most of the

684
00:44:06,440 --> 00:44:10,880
boats and our area at that time were three days.

685
00:44:11,280 --> 00:44:15,039
It was a big lot, was a long trip. Most

686
00:44:15,079 --> 00:44:18,079
of them were daily. So we were buying that fish

687
00:44:19,119 --> 00:44:24,280
almost daily, boats processing it, and we got the stage

688
00:44:24,519 --> 00:44:29,920
we're dealing with like frozen food, full salors and people

689
00:44:30,000 --> 00:44:35,079
like that, or the land fish markets we got. I

690
00:44:35,119 --> 00:44:44,920
felt latterly they would they would buy hours first, that

691
00:44:45,920 --> 00:44:47,639
they wouldn't pay any more for it.

692
00:44:48,480 --> 00:44:53,119
Speaker 2: Yeah, look, no, I look, I got that completely and

693
00:44:53,199 --> 00:44:56,320
it's easy for me as a kind of faceless bureaucrat

694
00:44:56,440 --> 00:44:58,840
and a you know, and a nice office to kind

695
00:44:58,880 --> 00:45:02,039
of say, oh, it's it's all going smoothly and all

696
00:45:02,079 --> 00:45:05,599
going perfectly for businesses, you know, you know, it's tough

697
00:45:05,880 --> 00:45:10,840
to run businesses. It's tough to to make money, it's

698
00:45:10,920 --> 00:45:14,719
tough to compete. But look, all I can say is

699
00:45:14,719 --> 00:45:17,440
I see a lot of really good examples around the

700
00:45:17,480 --> 00:45:24,000
country of you know, people thriving. Yes, there are plenty

701
00:45:24,039 --> 00:45:25,960
of examples of people finding it really tough as well,

702
00:45:26,000 --> 00:45:29,440
of course, you know, of course there are, but you know,

703
00:45:29,519 --> 00:45:32,360
there's a real you know, I'm always heartened by the

704
00:45:32,400 --> 00:45:37,199
fact that I think there's a a real quality produce

705
00:45:38,480 --> 00:45:43,320
put forward in the UK that's in demand globally. Perhaps

706
00:45:43,400 --> 00:45:44,880
it would be a shame, you know, perhaps there's a

707
00:45:44,920 --> 00:45:46,320
bit of a shame that we don't eat as much

708
00:45:46,320 --> 00:45:48,360
of it ourselves as we should and we export so

709
00:45:48,440 --> 00:45:51,559
much of it, but that's that's an entirely different story

710
00:45:51,960 --> 00:45:55,920
or an entirely different issue. But yeah, look, I completely

711
00:45:55,960 --> 00:45:58,760
get that it's tough, but you know, there are a

712
00:45:58,760 --> 00:46:01,360
lot of people who are very good at rising to

713
00:46:01,400 --> 00:46:02,800
that challenge.

714
00:46:03,440 --> 00:46:07,639
Speaker 3: And where would you see the biggest challenges and risks

715
00:46:07,679 --> 00:46:11,360
facing the supply chain over the next few years.

716
00:46:12,400 --> 00:46:18,320
Speaker 2: Well, gosh like it. Well where shall I start? So, look,

717
00:46:19,480 --> 00:46:22,159
there's clearly quite a lot going on on the kind

718
00:46:22,159 --> 00:46:24,079
of just let's usually call it, kind of a global

719
00:46:24,119 --> 00:46:28,920
supply of seafood, you know, particularly in whitefish. You know,

720
00:46:28,960 --> 00:46:32,519
there's a real contraction and supply globally at the moment,

721
00:46:33,559 --> 00:46:38,000
particularly you know, on the for a whole variety of reasons.

722
00:46:38,039 --> 00:46:40,719
You know, you've got declining coaches in the North Norway

723
00:46:41,400 --> 00:46:45,239
or kind of in the Barren Sea, and a little

724
00:46:45,239 --> 00:46:49,079
bit in Iceland as well. You see, you know, h

725
00:46:51,599 --> 00:46:54,760
much less Russian whitefish in the supply chain. And I'm

726
00:46:54,840 --> 00:47:00,599
quite right too in my view, so you you also

727
00:47:00,639 --> 00:47:04,599
see them. So you know there's there's there's quite there's

728
00:47:04,599 --> 00:47:07,400
a big bucket of issues around just that kind of

729
00:47:07,400 --> 00:47:14,239
global contraction and supply, particularly on whitefish, but but not solely. Look,

730
00:47:14,559 --> 00:47:17,480
you then also see a whole bucket of issues around

731
00:47:19,599 --> 00:47:24,519
the impacts of climate change, the impacts of changing stock

732
00:47:24,519 --> 00:47:28,559
distribution around the world, you know, which I'm not even

733
00:47:28,559 --> 00:47:33,159
sure we've really grasped the full extent and the full

734
00:47:33,199 --> 00:47:35,320
details of what that will mean for businesses in the

735
00:47:35,320 --> 00:47:41,639
coming decades. You know that in itself, I think is

736
00:47:42,280 --> 00:47:46,000
you know, will will be an enormous challenge for businesses

737
00:47:46,039 --> 00:47:49,159
to adapt to. You know, with supply chains, will will well,

738
00:47:49,199 --> 00:47:54,599
we'll just have to evolve really significantly. So look, you

739
00:47:54,639 --> 00:47:57,039
know there's there's a whole bucket of things around what

740
00:47:57,159 --> 00:48:00,679
I would just loosely call global supply on and where

741
00:48:00,679 --> 00:48:07,440
the fish are in the ocean. Look, other challenges. You know,

742
00:48:07,519 --> 00:48:11,039
Seafood is you know I said earlier, really you know,

743
00:48:11,159 --> 00:48:17,239
high protein, low carbon product. But you know, when when

744
00:48:17,239 --> 00:48:19,480
money is short, you know, consumers often tend to switch

745
00:48:19,519 --> 00:48:26,760
to two cheaper proteins. And you know that's that's a

746
00:48:26,760 --> 00:48:29,800
pretty common occurrence globally. So you know, seafood can be

747
00:48:29,800 --> 00:48:32,039
an ex or is often seen as an expensive product.

748
00:48:32,199 --> 00:48:34,960
So you know that that that that that protein battle

749
00:48:35,000 --> 00:48:40,320
globally will will remain difficult. But look, there's there's massive

750
00:48:40,320 --> 00:48:42,840
opportunities out there at the same time. You know, I've

751
00:48:42,880 --> 00:48:46,719
always think back to what you know, the Food and

752
00:48:46,760 --> 00:48:49,800
Agriculture Organization talks about where they you know, they say

753
00:48:49,840 --> 00:48:53,639
that and I'm probably going to miss quote the numbers here,

754
00:48:53,679 --> 00:48:56,480
so so forgive you, forgive me for miss quoting the numbers.

755
00:48:56,480 --> 00:49:00,360
But you know there'll be I think it's too billion

756
00:49:00,400 --> 00:49:05,000
extra people on the planet by twenty fifty. You know,

757
00:49:05,039 --> 00:49:07,719
if global population rises from eight billion to ten billion,

758
00:49:09,159 --> 00:49:12,320
you know, how will that extra two billion be faed? Well,

759
00:49:13,119 --> 00:49:17,679
you know they're in terms of protein sources, probably seafood,

760
00:49:18,000 --> 00:49:21,480
probably farmed, you know, a lot of it farmed. But

761
00:49:21,800 --> 00:49:25,119
you know, seafood has got a real future in terms

762
00:49:25,159 --> 00:49:31,320
of being that go to high protein food source for

763
00:49:31,519 --> 00:49:36,920
billions of people around the world, you know, and in

764
00:49:36,920 --> 00:49:41,880
an environment where we're trying to reduce climate emissions, you know, seafood,

765
00:49:43,400 --> 00:49:46,880
as a very broad brush statement, seafood is really well

766
00:49:46,920 --> 00:49:50,960
placed to you know, fill that fill that nutrition gap

767
00:49:51,000 --> 00:49:56,400
around the world. You know, high protein food source with

768
00:49:57,400 --> 00:50:01,039
you know, comparatively low carbon emissions can with beef compared

769
00:50:01,079 --> 00:50:06,360
with whatever else. You know, when my shellfish colleagues would

770
00:50:06,760 --> 00:50:09,000
expect me to mention the likes of muscles and so on,

771
00:50:09,280 --> 00:50:15,119
which have an incredibly low carbon footprint, you know. Yeah,

772
00:50:15,239 --> 00:50:17,480
And you know, I think sometimes we almost need to

773
00:50:17,519 --> 00:50:21,599
market ourselves more as a you know, as a as

774
00:50:21,960 --> 00:50:24,800
a product, as a protein product, and as a low

775
00:50:24,840 --> 00:50:28,679
carbon product as much as anything else because you know,

776
00:50:28,800 --> 00:50:30,440
to me, that's where the battle will be fought in

777
00:50:30,480 --> 00:50:32,519
the next twenty thirty years.

778
00:50:33,480 --> 00:50:35,679
Speaker 3: Is it interesting when you say that, because and you're

779
00:50:35,719 --> 00:50:41,800
talking about the demand and price increase, and the prices

780
00:50:42,199 --> 00:50:49,039
have key saide, prices have been really high. Yeah, it

781
00:50:49,119 --> 00:50:55,599
was the last few weeks anyway. And there's, as the

782
00:50:55,639 --> 00:50:59,880
saying goes calling, there's all kinds to make a world exactly.

783
00:51:00,239 --> 00:51:05,639
You'll get some fisherman rubbing their hands enjoying the big price.

784
00:51:06,239 --> 00:51:10,719
You get some other more realistic ones that are a

785
00:51:10,719 --> 00:51:13,639
wee bit worried where's this is gonna go? Where's this

786
00:51:13,760 --> 00:51:19,199
is gonna take us? And it reminds me very much

787
00:51:19,480 --> 00:51:24,039
of a conversation I had with a customer. It's actually Glasgow,

788
00:51:24,280 --> 00:51:27,440
and we were in a similar situation. Price is high,

789
00:51:27,480 --> 00:51:29,239
and I don't think we have to be too over

790
00:51:29,360 --> 00:51:31,679
alarmed because fishing is cyclical.

791
00:51:32,920 --> 00:51:37,440
Speaker 5: It thinks highs, peaks and troughs, highs and lows.

792
00:51:37,639 --> 00:51:42,559
Speaker 3: And I was having a conversation with customer in Glasgow

793
00:51:43,159 --> 00:51:46,440
and it was at a time when fish with prices

794
00:51:46,480 --> 00:51:51,320
were high. Then obviously not in the same minute the

795
00:51:51,559 --> 00:51:55,039
values as we're talking now, but yeah, high at the

796
00:51:55,119 --> 00:52:01,559
time and his comment to me was, yes, some people

797
00:52:01,599 --> 00:52:04,760
will enjoy it, but we have to be careful that

798
00:52:04,880 --> 00:52:08,480
we don't kill the goose that laves the golden egg completely.

799
00:52:08,519 --> 00:52:12,800
And when you think of what we're going to just know,

800
00:52:13,159 --> 00:52:16,679
do you know what that conversation took place Colin that

801
00:52:16,840 --> 00:52:17,199
was in.

802
00:52:17,119 --> 00:52:21,880
Speaker 2: This in the sixties, right, wow, So.

803
00:52:23,440 --> 00:52:27,280
Speaker 3: As the same goes for all the changes and the changes.

804
00:52:26,880 --> 00:52:30,760
Speaker 2: Well indeed, the well indeed indeed, and you know it

805
00:52:30,880 --> 00:52:34,719
is I suppose at the risk of going to Old

806
00:52:34,719 --> 00:52:36,800
Testament here, you know, there's I remember that, you know,

807
00:52:36,840 --> 00:52:39,039
the story of seven years of feast and seven years

808
00:52:39,039 --> 00:52:44,719
of famine. You know there was a lesson there in

809
00:52:44,800 --> 00:52:47,559
that and in that story about you know, saving up

810
00:52:47,599 --> 00:52:52,039
for the farm during the years of feast, and uh,

811
00:52:52,280 --> 00:52:56,880
you know that's that's an important lesson, you know. And

812
00:52:56,920 --> 00:53:00,400
again just thinking out lies, you know, going back to say,

813
00:53:00,760 --> 00:53:04,239
what's happening in the Southwest at the moment on octopus.

814
00:53:05,920 --> 00:53:10,440
You know it's very lucrative at the moment, but you know,

815
00:53:10,960 --> 00:53:13,079
none of us know where this will go. Will the

816
00:53:13,159 --> 00:53:16,159
octopus bloom disappear after this year? Will it be around

817
00:53:16,199 --> 00:53:18,920
for five years, will be around for ten? Is it

818
00:53:18,960 --> 00:53:23,079
around forever. But you know, if if you're a glass

819
00:53:23,079 --> 00:53:25,760
half empty, and you know, if you think that it's

820
00:53:25,800 --> 00:53:31,320
going to disappear sooner rather than later, well what comes?

821
00:53:32,199 --> 00:53:34,480
How are we planning for the next phase? You know?

822
00:53:34,519 --> 00:53:38,960
What about the those shellfish operators who probably won't have

823
00:53:39,760 --> 00:53:41,800
much to catch after the octopus have gone for four

824
00:53:41,840 --> 00:53:46,920
or five years? You know. So as I say, my

825
00:53:46,920 --> 00:53:49,840
my Calvinist roots, take me back to my as you say,

826
00:53:50,559 --> 00:53:52,920
seven years of face, seven years of famine. And I

827
00:53:53,039 --> 00:53:54,840
always thought it's a good, good analogy.

828
00:53:56,119 --> 00:54:01,039
Speaker 3: Yeah, yeah, James. And I'm gonna be the dreaded word,

829
00:54:01,119 --> 00:54:05,000
but I like class as the most overused word in

830
00:54:05,000 --> 00:54:12,480
the English alphabet a language. Sorry, sustainability, well, sustainability and

831
00:54:12,599 --> 00:54:19,960
profitability or something portrayed as beating priorities. These thee that

832
00:54:20,039 --> 00:54:20,840
can work.

833
00:54:22,639 --> 00:54:24,280
Speaker 2: And then and they have to work hard and hand

834
00:54:24,360 --> 00:54:29,480
and you know, I look, it's a clid cliche, is

835
00:54:29,960 --> 00:54:32,400
but you know you can't you can't really have economic

836
00:54:32,440 --> 00:54:39,039
sustainability without environmental sustainability. And you know, economic sustainability is

837
00:54:39,119 --> 00:54:41,760
as important as any other form of sustainability in my view,

838
00:54:42,119 --> 00:54:48,559
so you know, the two are codependent. So look, I

839
00:54:49,480 --> 00:54:52,880
think you go back to your point, you know, you've

840
00:54:52,960 --> 00:54:58,519
got to be careful about killing the golden case. And

841
00:54:58,800 --> 00:55:01,719
I think, you know, I think most businesses recognize that,

842
00:55:01,800 --> 00:55:05,320
particularly you know that that you need a long term

843
00:55:05,320 --> 00:55:10,480
perspective on these things. On environmental sustainability, I think is

844
00:55:10,800 --> 00:55:15,719
you know, absolutely it is the bedrock of profitability in

845
00:55:15,760 --> 00:55:17,280
the end in the fishing industry.

846
00:55:17,559 --> 00:55:21,480
Speaker 3: And my view, I have to say just as an

847
00:55:21,480 --> 00:55:25,320
observation and not don't read try to read anything into

848
00:55:25,480 --> 00:55:30,719
where I'm coming from. It's just an observation. You probably

849
00:55:30,760 --> 00:55:36,400
find it yourself. Call it any Obviously, people affiltiate me

850
00:55:36,559 --> 00:55:42,480
with fish, fish and seafood. And over the years whenst

851
00:55:43,079 --> 00:55:46,880
they would say, oh I bought fish such and such,

852
00:55:47,039 --> 00:55:50,360
this species or bad species, They'll tell me this species

853
00:55:50,400 --> 00:55:53,320
they bought, they've telled me how good it was or

854
00:55:53,440 --> 00:55:57,400
what they felt about it, and what or what they

855
00:55:58,079 --> 00:56:05,079
dish that they cooked with it. Anytime anybody's telling me,

856
00:56:05,199 --> 00:56:09,480
now the board fish, they tell me what they're paid

857
00:56:09,519 --> 00:56:10,159
for it.

858
00:56:10,440 --> 00:56:15,760
Speaker 2: Really is that right? Interesting? But you know, at the

859
00:56:15,760 --> 00:56:22,440
same time, you know, I often think you know, people

860
00:56:22,719 --> 00:56:24,480
at the same time still go out to a restaurant.

861
00:56:24,639 --> 00:56:26,840
On if they're going out to a restaurant they'll often

862
00:56:26,920 --> 00:56:29,400
I don't know if they will pay and sorry, I'm

863
00:56:29,400 --> 00:56:31,519
based in London, so maybe this is London prices. But

864
00:56:31,679 --> 00:56:34,320
you know, they'll happily paid twenty five quid for a steak.

865
00:56:36,039 --> 00:56:38,360
Maybe not happily, but they'll they'll you know, often end

866
00:56:38,440 --> 00:56:40,400
up having to pay twenty something quide for a steak

867
00:56:40,440 --> 00:56:46,639
and probably more. But there's less of a less of

868
00:56:46,639 --> 00:56:48,679
a moan about that, I always find than if they're

869
00:56:48,719 --> 00:56:52,880
having to pay for fish. We've we've got a kind

870
00:56:52,880 --> 00:56:56,199
of a funny set of expectations in Britain sometimes that

871
00:56:56,239 --> 00:57:00,199
we expect fish to be cheaper, whereas we forget but

872
00:57:00,440 --> 00:57:03,880
actually it is a really amazing premium quality product and

873
00:57:03,960 --> 00:57:07,880
many you know, in so many cases, and uh, you

874
00:57:07,920 --> 00:57:11,559
know why why why should be you know, why should

875
00:57:11,559 --> 00:57:14,960
we expected to be dirt cheap? You know, we it's

876
00:57:15,000 --> 00:57:20,360
it's a fantastic premium healthy product. So but you're right, yeah, look,

877
00:57:20,800 --> 00:57:22,480
price is a huge issue on it because back to

878
00:57:22,480 --> 00:57:26,480
the point about you know, very often people switch to

879
00:57:26,760 --> 00:57:31,119
cheaper protein sources when when when when times are tough.

880
00:57:32,039 --> 00:57:36,599
But look, there's a great product. I enjoy eating it, so.

881
00:57:37,960 --> 00:57:41,719
Speaker 3: And yeah, the other thing that I feel a wee

882
00:57:41,800 --> 00:57:49,840
bit putably annoyed about at times that or maybe no,

883
00:57:50,239 --> 00:57:54,639
let's not talk about annoying interest interests. Definitely interested.

884
00:57:55,039 --> 00:57:56,440
Speaker 2: Sure, you'll be.

885
00:57:56,400 --> 00:58:00,440
Speaker 6: Talking to people and do you ever find that people

886
00:58:01,119 --> 00:58:06,280
they'll they'll make comparisons with when they're talking about praise

887
00:58:07,360 --> 00:58:10,960
and just say they're talking about.

888
00:58:12,960 --> 00:58:17,199
Speaker 3: A certain species of fish. You could see it any

889
00:58:17,719 --> 00:58:19,360
headache in Scotland court.

890
00:58:19,519 --> 00:58:20,880
Speaker 2: Yeah, and.

891
00:58:22,760 --> 00:58:26,280
Speaker 3: What do they what do they compare that with us?

892
00:58:26,440 --> 00:58:26,639
Speaker 2: You know?

893
00:58:27,159 --> 00:58:31,079
Speaker 3: Or you could go to the butchers and buy months

894
00:58:31,199 --> 00:58:34,519
or something or stew or that, and I say, well,

895
00:58:34,559 --> 00:58:37,960
wait a minute, here we're talking about really top end,

896
00:58:38,159 --> 00:58:39,360
high quality.

897
00:58:39,000 --> 00:58:45,440
Speaker 2: Fixed exactly and you know if yeah, and you know

898
00:58:45,519 --> 00:58:47,199
because back to the point that you know, I often

899
00:58:47,239 --> 00:58:49,840
think all sorts of people probably don't think twice and

900
00:58:50,000 --> 00:58:52,360
London more. I love about paying I don't know, twenty

901
00:58:52,360 --> 00:58:55,320
five thirty thirty five quent for a steak and it's

902
00:58:55,320 --> 00:58:57,119
probably not a very big piece of meat at all.

903
00:58:58,199 --> 00:59:01,760
Yet they kind of turn their nose up, you know,

904
00:59:01,800 --> 00:59:06,960
at fish being more than two points fifty and you

905
00:59:07,000 --> 00:59:10,159
know that does that doesn't feel like we're treating like

906
00:59:10,199 --> 00:59:10,719
with like there?

907
00:59:11,920 --> 00:59:16,119
Speaker 3: Yeah, and do you see any an importance and innovation

908
00:59:17,280 --> 00:59:20,559
and creating more resilient seafood industry.

909
00:59:22,079 --> 00:59:28,320
Speaker 2: So look, yes, you know when you see the kind

910
00:59:28,320 --> 00:59:33,119
of in the food service sector, on the processing sector,

911
00:59:33,119 --> 00:59:36,719
I suppose you know secondary processing who you know, those

912
00:59:36,800 --> 00:59:41,400
businesses that are supplying the retailers, you know, putting forward

913
00:59:41,400 --> 00:59:45,679
incredibly anovative products to to chat more consumers to seafood

914
00:59:45,760 --> 00:59:48,320
or chat more consumers to fish. So look, we see

915
00:59:48,320 --> 00:59:51,000
that all the time. But then you know we've been

916
00:59:51,000 --> 00:59:52,960
going to the other end of the supply chain. You know,

917
00:59:53,039 --> 00:59:55,719
innovation can be can mean all sorts of different things.

918
00:59:55,920 --> 00:59:59,079
You know, gear technology, it's incredible innovation going on in

919
00:59:59,079 --> 01:00:04,519
gear technology around the UK. I am no expert in

920
01:00:05,519 --> 01:00:09,519
gear technology. I kind of roughly know what a Dolly

921
01:00:09,599 --> 01:00:11,280
roupe is, but you know, I'm not going to pretend

922
01:00:11,320 --> 01:00:13,480
I'm an expert in it. But you know, there's incredible

923
01:00:13,480 --> 01:00:17,159
innovation going on there that often I think the sector

924
01:00:17,199 --> 01:00:20,280
doesn't really get the credit for in the way that

925
01:00:20,719 --> 01:00:26,800
I think it could do. So, you know, it's a

926
01:00:26,840 --> 01:00:29,119
huge innovation going on in the catching sector to to

927
01:00:29,440 --> 01:00:37,480
to lessen the environmental impact of fishing, and you know,

928
01:00:37,679 --> 01:00:40,840
I sometimes think it's a shame that, Yeah, we're not

929
01:00:40,840 --> 01:00:43,960
always very good at telling that story collectively about the

930
01:00:44,000 --> 01:00:50,360
way that innovation is lessening the environmental impact of fishing

931
01:00:50,840 --> 01:00:58,679
and of yeah, the way that innovation is is bringing

932
01:00:58,679 --> 01:01:00,039
out a really quality product.

933
01:00:59,800 --> 01:01:05,480
Speaker 3: For com it. Just a fisherman contribute into thief fish

934
01:01:05,800 --> 01:01:09,119
through the levy system that you mentioned earlier. What would

935
01:01:09,119 --> 01:01:13,159
you say to any who questioned whether they were they

936
01:01:13,239 --> 01:01:15,800
receives sufficient value in return?

937
01:01:16,639 --> 01:01:19,679
Speaker 2: So I would say to them phone us up, drop

938
01:01:19,760 --> 01:01:22,760
or send us an email and let's talk it through that.

939
01:01:22,960 --> 01:01:25,920
You know, I would want that individual to help me

940
01:01:26,159 --> 01:01:29,800
understand where we know. If that fisherman thinks that I'm

941
01:01:29,920 --> 01:01:32,639
that seafish is missing a trick, I want to understand that.

942
01:01:32,800 --> 01:01:34,639
I want to I want them to tell me that,

943
01:01:34,960 --> 01:01:37,480
and I want to have that conversation with them so

944
01:01:37,480 --> 01:01:41,000
that I can understand how we can help them better.

945
01:01:42,119 --> 01:01:43,760
Because if we're missing a teck, I want to know

946
01:01:43,800 --> 01:01:48,360
about that. Personally, I'm not convinced that we are always

947
01:01:48,400 --> 01:01:50,079
messing a check, but if we are, I want to

948
01:01:50,079 --> 01:01:54,400
know about it and we will fix it. So, you know,

949
01:01:54,519 --> 01:01:56,480
we used to say lift the phone. I'm not sure

950
01:01:56,519 --> 01:01:58,719
people do lift the phone these days, but you know,

951
01:01:59,639 --> 01:02:01,960
lift the phone, tell us, send us an email. If

952
01:02:02,000 --> 01:02:05,000
you think you're not getting what you you know, you're

953
01:02:05,000 --> 01:02:07,639
not getting anything, back to your levee, tell us and

954
01:02:08,039 --> 01:02:10,280
we will come and talk to you. We will talk

955
01:02:10,320 --> 01:02:13,360
you through the services that we offer. We will talk

956
01:02:13,400 --> 01:02:16,119
you through our yeah, all that we all that we

957
01:02:16,199 --> 01:02:18,400
have to offer, and we will try and make sure

958
01:02:18,679 --> 01:02:20,760
that we are adapting what we offer to the needs

959
01:02:20,800 --> 01:02:24,960
of your business, whether it's catching sector, whether it's processing sector,

960
01:02:25,000 --> 01:02:27,920
whether it's anything else. So come and talk to us

961
01:02:27,920 --> 01:02:28,480
as what I'd.

962
01:02:28,360 --> 01:02:34,760
Speaker 3: Say, brilliant, brilliant and how do you ensure the seafish

963
01:02:35,000 --> 01:02:40,039
yourselves remain connected to the realities of life. But see

964
01:02:40,159 --> 01:02:41,960
and on the key side.

965
01:02:42,519 --> 01:02:44,679
Speaker 2: Yeah, look, that's that's always a challenge, I think for

966
01:02:44,719 --> 01:02:47,760
any organization. So we do that in a number of ways.

967
01:02:48,440 --> 01:02:52,800
We've got people who are out and about, you know,

968
01:02:53,000 --> 01:02:55,760
who are embedded in communities around the coast, who you know,

969
01:02:55,840 --> 01:03:00,639
live in different parts of the UK, you know, from

970
01:03:01,480 --> 01:03:06,440
the type of Cornwall to Arden American to to Kent

971
01:03:06,840 --> 01:03:10,679
to County Dine, et cetera. So you know, we we

972
01:03:10,760 --> 01:03:14,000
have people who are spread all around the coast and

973
01:03:14,039 --> 01:03:16,800
all around the country who you know are our hearing

974
01:03:16,840 --> 01:03:20,360
at firsthand what's going on around the coast. Obviously that

975
01:03:20,400 --> 01:03:24,719
in itself, that's that's not enough in itself, but because

976
01:03:24,760 --> 01:03:27,239
and then on top of that, we have I think

977
01:03:27,280 --> 01:03:29,559
I mentioned earlier, you know, a whole range of what

978
01:03:29,559 --> 01:03:34,000
we would call sector panels advisory committees of made up

979
01:03:34,199 --> 01:03:39,000
of representatives of industry who talk us through what's going

980
01:03:39,039 --> 01:03:42,400
on and what's going on in their sector, what's going

981
01:03:42,400 --> 01:03:45,760
on in their businesses. And then on top of that,

982
01:03:46,480 --> 01:03:49,519
you know, I am very very keen that Seafish staff,

983
01:03:50,079 --> 01:03:52,880
whether they're on the coast or anywhere else, are in

984
01:03:52,960 --> 01:03:56,320
about talking to industry at all times. I always say that,

985
01:03:56,480 --> 01:03:58,280
you know, Seafish has to be seen to be believed,

986
01:03:59,119 --> 01:04:03,000
and I want for staff to bet in about as

987
01:04:03,039 --> 01:04:08,440
much as possible in ports, in with in factories, with

988
01:04:08,440 --> 01:04:12,360
with with with our processors, on shell fish farms, on

989
01:04:12,519 --> 01:04:17,920
whatever else, keeping their ear to the ground and understanding

990
01:04:17,920 --> 01:04:20,719
the reality of what's going on in the sector, because

991
01:04:20,719 --> 01:04:23,559
if we're not doing that, then we can't adapt our

992
01:04:23,599 --> 01:04:26,480
offer on our work to the realities of the world

993
01:04:26,480 --> 01:04:27,079
around us.

994
01:04:27,360 --> 01:04:29,519
Speaker 3: Deep and I know I was going to ask you

995
01:04:30,159 --> 01:04:33,000
that I know there's no sort there's no such thing

996
01:04:33,079 --> 01:04:36,920
as a silver bullet. But where do you think seafish

997
01:04:36,960 --> 01:04:42,719
can make the sort of greatest positive difference for fishing businesses?

998
01:04:44,360 --> 01:04:49,039
Speaker 2: So look, I think you know, I'll go back to

999
01:04:49,039 --> 01:04:50,719
what we've said out in the annual Plan this year

1000
01:04:50,760 --> 01:04:55,480
that you know there are I suppose that at the

1001
01:04:55,519 --> 01:04:59,239
most obvious level, a safer sector is always going to

1002
01:04:59,239 --> 01:05:01,199
be a better sector. We do a huge amount of

1003
01:05:01,199 --> 01:05:04,920
work on the on the safety front, and I think

1004
01:05:04,920 --> 01:05:06,880
a safer sector is going to be a more attractive

1005
01:05:06,880 --> 01:05:09,239
sector for for younger people to join as well. Frankly,

1006
01:05:10,039 --> 01:05:12,400
so that that's certainly one area where I think we

1007
01:05:12,480 --> 01:05:16,039
can help. Obviously, catching sector, you have to be able

1008
01:05:16,039 --> 01:05:17,880
to sell the produce and you have to have markets

1009
01:05:17,880 --> 01:05:20,920
to sell it to, you know, either UK markets, international

1010
01:05:20,920 --> 01:05:23,679
markets to sell it to. We do, you know, it's

1011
01:05:23,800 --> 01:05:25,519
core and central to our work is that kind of

1012
01:05:25,519 --> 01:05:28,760
market development, work on work around getting seafood in and

1013
01:05:28,760 --> 01:05:35,239
out of the country efficiently, legally and you know, at

1014
01:05:35,320 --> 01:05:40,679
minimal cost. So you know, I personally think there are

1015
01:05:40,719 --> 01:05:44,079
a whole whole heap of areas where seafish can add value. Again,

1016
01:05:44,199 --> 01:05:47,880
I'm just mentioning gear technology. You know, we do a

1017
01:05:47,880 --> 01:05:50,719
lot of work on the gear technology front, and you know,

1018
01:05:50,760 --> 01:05:54,400
that's certainly something I'm very keen for us to expand

1019
01:05:54,440 --> 01:05:58,639
and do more on. Frankly so, but I think I'd

1020
01:05:58,639 --> 01:06:01,079
come back to the point that if an if a

1021
01:06:01,079 --> 01:06:03,679
particular business, or a particular boat or a particular skipper

1022
01:06:03,800 --> 01:06:06,599
thinks that we're not adding value, I really want to

1023
01:06:06,599 --> 01:06:08,639
hear about it. I want them to tell me so

1024
01:06:08,679 --> 01:06:10,880
that we can make sure that we are listening to

1025
01:06:10,920 --> 01:06:14,480
what they've said and adapting our offers as a result.

1026
01:06:14,880 --> 01:06:17,760
Speaker 3: No, I like that we keep connected, and you see

1027
01:06:17,800 --> 01:06:22,440
that's the importance in doing that. That's positive. I see

1028
01:06:22,480 --> 01:06:23,360
that as positive.

1029
01:06:23,960 --> 01:06:27,920
Speaker 2: Look we you know, there's that awful phrase, the kind

1030
01:06:27,960 --> 01:06:31,239
of the license to operate. You know, it's a bit

1031
01:06:31,280 --> 01:06:33,519
of a cliche these days, but you know, Seafish's license

1032
01:06:33,559 --> 01:06:37,519
to operate has to come from it's understanding of the sector.

1033
01:06:38,000 --> 01:06:42,760
It's openness to the sector I mean, and I mean,

1034
01:06:42,840 --> 01:06:44,480
you know, the whole of the supply chain, not not

1035
01:06:44,599 --> 01:06:47,519
solely the catching sector, but important to what is. You know,

1036
01:06:47,559 --> 01:06:51,599
our license to operate has to come from having strong

1037
01:06:51,679 --> 01:06:56,360
understanding of the sector and from listening and from being

1038
01:06:56,400 --> 01:07:00,519
responsive and learning from what we hear around us. You know,

1039
01:07:00,760 --> 01:07:03,360
like that. We do. We have a license to operate.

1040
01:07:03,920 --> 01:07:08,119
Speaker 3: You know, when you say that, Colin, with the listening,

1041
01:07:08,880 --> 01:07:12,559
it's remained in me. My father used to give me.

1042
01:07:14,280 --> 01:07:18,960
He was you have two eyes, you have two ears

1043
01:07:19,480 --> 01:07:21,400
and one both He's.

1044
01:07:21,280 --> 01:07:25,719
Speaker 2: Just used well exactly, And the ratio is like that

1045
01:07:25,840 --> 01:07:29,800
for a good reason. Absolutely no, I couldn't agree more.

1046
01:07:29,880 --> 01:07:31,920
You know. That's that as I say that that ratio

1047
01:07:32,320 --> 01:07:35,199
is an important an important lesson to you know, for

1048
01:07:35,239 --> 01:07:36,239
all of us to bear in mind.

1049
01:07:36,880 --> 01:07:41,480
Speaker 3: Definitely, what would you like the UK seafood sector to

1050
01:07:41,599 --> 01:07:43,280
look like years to come?

1051
01:07:43,960 --> 01:07:47,239
Speaker 2: Oh goodness, look what I like it to look like? Look,

1052
01:07:47,320 --> 01:07:50,559
I really wanted to be I wanted to be successful.

1053
01:07:50,599 --> 01:07:55,400
I want it to be look I wanted The sectory

1054
01:07:55,639 --> 01:07:58,360
is complex. There's a variety of a whole range of

1055
01:07:58,400 --> 01:08:02,679
different parts to you know, these that are catching and

1056
01:08:02,760 --> 01:08:05,760
who are exporting, you know, I want them to be

1057
01:08:05,800 --> 01:08:09,440
able to export their products, you know, land their product

1058
01:08:09,519 --> 01:08:15,119
legally safely and in a sustainable way and be able

1059
01:08:15,159 --> 01:08:17,520
to make you know, good money from it as a result.

1060
01:08:18,680 --> 01:08:23,119
And you know, I want the quality of that produce

1061
01:08:23,159 --> 01:08:27,439
to be recognized globally. And you know, for those who

1062
01:08:27,439 --> 01:08:30,680
are perhaps more reliant on the import on on on

1063
01:08:30,840 --> 01:08:33,960
importing seafood. You know, I want them to be able

1064
01:08:34,000 --> 01:08:41,119
to have, uh, you know, a business model which lends

1065
01:08:41,119 --> 01:08:44,560
itself to the consumer wanting to buy their products. I

1066
01:08:44,600 --> 01:08:50,039
want them to have businesses which can navigate the the

1067
01:08:50,119 --> 01:08:54,760
you sometimes complex import regulations. Well, look, basically, I want

1068
01:08:54,760 --> 01:08:57,560
them to be economically and environmentally sustainable. I suppose it's

1069
01:08:57,560 --> 01:09:02,399
the maybe the the shorter, the shorter answer to it all,

1070
01:09:02,640 --> 01:09:06,119
but you know, economically and environmentally sustainable is what I

1071
01:09:06,159 --> 01:09:07,880
want them to see what I want them to be?

1072
01:09:09,119 --> 01:09:12,479
Speaker 3: Yeah, good, good, And what would you like your like

1073
01:09:12,600 --> 01:09:15,840
you sy it seafish deluke like.

1074
01:09:17,760 --> 01:09:20,279
Speaker 2: Gosh, I'm not. I've only been in the job six months.

1075
01:09:20,279 --> 01:09:21,680
I haven't got to the point of thinking about a

1076
01:09:21,720 --> 01:09:27,880
legacy yet, Jim. Although care Stormer only lasted two years,

1077
01:09:27,880 --> 01:09:30,520
so maybe you know. Anyway, let's.

1078
01:09:33,359 --> 01:09:36,279
Speaker 3: So you see my forward thinking guys.

1079
01:09:38,680 --> 01:09:41,800
Speaker 2: Look, look, it's cliche. All you want to do is

1080
01:09:41,840 --> 01:09:44,720
try to, you know, help help businesses do a better job,

1081
01:09:44,880 --> 01:09:50,039
Help help the fishing industry be more profitable, be more sustainable,

1082
01:09:50,119 --> 01:09:54,119
be you know, whether that's economically or environmentally sustainable. You know,

1083
01:09:54,279 --> 01:09:59,199
you want communities to thrive and you know that's what

1084
01:10:00,119 --> 01:10:01,560
any of us. I suppose any of us have as

1085
01:10:01,600 --> 01:10:04,359
our legacy, these communities thriving.

1086
01:10:06,079 --> 01:10:10,439
Speaker 3: Uh huh, yeah, good. And just say we were recording

1087
01:10:10,520 --> 01:10:15,399
again twelve months time. What achievements would you like? That

1088
01:10:15,640 --> 01:10:18,159
is you're going to be reporting.

1089
01:10:18,920 --> 01:10:24,319
Speaker 2: So what would I say twelve months time? Well, look,

1090
01:10:24,319 --> 01:10:26,079
I would want there to I think a kind of

1091
01:10:26,079 --> 01:10:29,720
a clearer understanding amongst our stakeholders of what seafish does,

1092
01:10:29,960 --> 01:10:34,039
of what its purpose is, or what its strategy is.

1093
01:10:35,199 --> 01:10:38,039
That's something we have to keep keep chipping away up

1094
01:10:38,119 --> 01:10:42,520
and reiterating. So you know, definitely in twelve months time,

1095
01:10:42,520 --> 01:10:45,159
i'd want a clearer I would very much hope that

1096
01:10:45,239 --> 01:10:48,960
our stakeholders have a clearer sense of all of that. Secondly,

1097
01:10:49,000 --> 01:10:55,479
i'd really want a you know, that the industry sees

1098
01:10:55,560 --> 01:11:00,319
US as their go to partner for export promotion, for

1099
01:11:00,880 --> 01:11:04,960
analysis of the seafood sector, for helping them navigate their

1100
01:11:05,000 --> 01:11:10,479
way through the regulatory morass that they sometimes face. That

1101
01:11:10,560 --> 01:11:14,960
they see US as a really strong provider of training,

1102
01:11:15,479 --> 01:11:19,760
of safety initiatives, you know, et cetera, et cetera, et cetera.

1103
01:11:20,079 --> 01:11:23,399
So look, for me, I think it's it's the core

1104
01:11:23,520 --> 01:11:25,560
is you know, how we go about telling our story

1105
01:11:26,319 --> 01:11:28,560
as an organization, and you know, I really want us

1106
01:11:28,600 --> 01:11:32,119
to be telling our story better, telling it more in

1107
01:11:32,199 --> 01:11:34,479
human terms, and telling it more cogently.

1108
01:11:35,960 --> 01:11:39,159
Speaker 3: Yeah. Yeah, And do you think there is something of

1109
01:11:39,159 --> 01:11:45,760
a gap between policy makers believe the industry's priorities and

1110
01:11:45,880 --> 01:11:51,800
what fishermen actually experience day to day.

1111
01:11:52,600 --> 01:11:54,880
Speaker 2: As an ex policy maker, I think I have I

1112
01:11:54,920 --> 01:12:00,640
feel the need to defend the my my my ex colleagues. Look,

1113
01:12:00,680 --> 01:12:03,439
no one has a monopoly on wisdom of No one has,

1114
01:12:03,479 --> 01:12:08,720
whether you know, no matter what profession they're in. And

1115
01:12:12,239 --> 01:12:17,800
you know it's important that government, whether that's governments in Edinburgh, Belfast,

1116
01:12:17,840 --> 01:12:21,399
Carda for London, you know it's important that governments are

1117
01:12:23,119 --> 01:12:27,119
as up to speed on as deeply embedded in their

1118
01:12:27,239 --> 01:12:31,560
fishing communities as they can be. Otherwise they will make

1119
01:12:33,720 --> 01:12:40,760
less credible decisions. So look, I my experience personally in

1120
01:12:40,800 --> 01:12:43,399
the freshing sector is that I think and maybe I

1121
01:12:43,399 --> 01:12:45,439
would say this wouldn't because I worked for government, But

1122
01:12:46,520 --> 01:12:52,920
I actually think governments are engaged and are really really

1123
01:12:52,960 --> 01:12:58,039
close to the catching sector in a way that doesn't

1124
01:12:58,079 --> 01:13:05,199
happen as much and many many other sectors of the economy.

1125
01:13:05,520 --> 01:13:09,359
You know, I see people thinking back to my former

1126
01:13:09,359 --> 01:13:18,000
defer colleagues. You know, I see really really knowledgeable, capable

1127
01:13:18,279 --> 01:13:23,600
folk there. He are as passionate about a successful sector

1128
01:13:24,359 --> 01:13:29,640
as every fisher amount is. So look, I feel I

1129
01:13:29,680 --> 01:13:33,520
need to defend my former colleagues here. I you know,

1130
01:13:33,760 --> 01:13:35,680
of course there's more that can be done to narrow

1131
01:13:35,720 --> 01:13:38,640
that gap. Of course, there is always more that can

1132
01:13:38,680 --> 01:13:40,840
be done. And you know, and see if she is

1133
01:13:40,920 --> 01:13:45,119
very happy to help narrow that gap as well. But yeah, look,

1134
01:13:45,199 --> 01:13:47,439
I'm I'm I'm happy to defend the honor of my

1135
01:13:47,479 --> 01:13:48,520
former colleagues on that one.

1136
01:13:48,600 --> 01:13:54,560
Speaker 3: Jim, No, I wouldn't say the reason what I was

1137
01:13:54,600 --> 01:13:59,159
coming from saying that the one experience, it's a good

1138
01:13:59,199 --> 01:14:04,239
friend about the landing and scrubs. And he came up

1139
01:14:04,279 --> 01:14:08,279
to me and read a letter with variations and things

1140
01:14:08,279 --> 01:14:15,239
that he had that you know, policy maker. He thinks

1141
01:14:15,239 --> 01:14:20,640
that he had to get seen to his freshing boat.

1142
01:14:20,760 --> 01:14:24,640
And and I'm not trying to be critical.

1143
01:14:24,800 --> 01:14:29,439
Speaker 7: And say everybody's like that, but he was holding the

1144
01:14:29,520 --> 01:14:32,600
letter and he says to me, jem hesus reading that,

1145
01:14:33,239 --> 01:14:37,520
I knew, I can tell that the person that wrote

1146
01:14:37,560 --> 01:14:40,159
that has never been enough fishing boat and he's never

1147
01:14:40,239 --> 01:14:40,600
my use.

1148
01:14:41,720 --> 01:14:46,520
Speaker 2: Yeah, and like I'm quite sure that that that happens,

1149
01:14:47,159 --> 01:14:53,479
and I'm quite sure it happens too often. Look, there's

1150
01:14:53,520 --> 01:14:55,079
there's often all sorts of reasons why I thinks like

1151
01:14:55,119 --> 01:14:58,000
that happened. But look, I think the key is making

1152
01:14:58,039 --> 01:15:01,039
sure that and I you know, I get back to

1153
01:15:01,079 --> 01:15:03,520
the point that you know, seafish staff, and I think

1154
01:15:03,520 --> 01:15:06,039
government staff as well, so important that they get out

1155
01:15:06,039 --> 01:15:10,279
and about around ports and business and processing companies around

1156
01:15:10,279 --> 01:15:13,359
the UK. You know, nothing beats spending a day in

1157
01:15:13,439 --> 01:15:17,159
a harbor talking to fisherman. Nothing beats, you know, being

1158
01:15:17,159 --> 01:15:19,880
in a market at five am seeing what's being landed.

1159
01:15:20,239 --> 01:15:23,479
You know, nothing beats being in a you know, well

1160
01:15:23,479 --> 01:15:25,119
I've got a beard, so you know beard net and

1161
01:15:25,159 --> 01:15:29,239
hairnet and a processing factory. You know, just understanding how

1162
01:15:29,279 --> 01:15:32,520
it actually operates on the ground. You know, that is

1163
01:15:32,600 --> 01:15:36,079
worth that is worth its weight in gold, and it

1164
01:15:36,159 --> 01:15:38,920
is worth any number of hours kind of reading about

1165
01:15:38,960 --> 01:15:41,720
the industry. So you know, I would only encourage any

1166
01:15:41,720 --> 01:15:43,680
of my former colleagues and government to spend a lot

1167
01:15:43,680 --> 01:15:44,479
of time doing.

1168
01:15:44,279 --> 01:15:49,000
Speaker 3: That good good And do you ever come across I

1169
01:15:49,000 --> 01:15:51,800
think that's fascinated me. Never thought about it, there no

1170
01:15:51,920 --> 01:15:57,199
reason to before, but having spent time in the with

1171
01:15:57,239 --> 01:16:00,600
my restaurant and I was involved and some of the

1172
01:16:00,680 --> 01:16:07,760
chefs associations, federations and that, and going around different places

1173
01:16:07,920 --> 01:16:14,920
the establishments and meeting people, I never realized it. But

1174
01:16:15,079 --> 01:16:19,079
when as I got to know more chefs, I was

1175
01:16:19,520 --> 01:16:28,479
quite amazed with how close chefs and fishermen are. Right,

1176
01:16:30,880 --> 01:16:35,359
there's so many similarities in the way the I don't know,

1177
01:16:36,439 --> 01:16:40,399
I'm well coming up with magic plans and giving great

1178
01:16:42,119 --> 01:16:45,359
long winded reasons, but it's really fascinated me.

1179
01:16:46,119 --> 01:16:49,600
Speaker 2: Good, Like maybe it comes back to, you know, that

1180
01:16:49,640 --> 01:16:52,680
point about passion, but you know, chefs are incredibly passionate

1181
01:16:52,680 --> 01:16:57,560
about the raw materials they're using, and you know, fishermen

1182
01:16:57,600 --> 01:17:01,279
are incredibly passionate about about their about their about their

1183
01:17:01,359 --> 01:17:04,720
job and about you know, about the practice of fishing.

1184
01:17:04,800 --> 01:17:07,359
And you know passion meets fashion.

1185
01:17:08,239 --> 01:17:10,840
Speaker 3: Yeah, No, I I often think it would be good

1186
01:17:11,000 --> 01:17:15,840
for both because, let's face it, they both need each other.

1187
01:17:16,039 --> 01:17:16,680
Speaker 2: The chef.

1188
01:17:19,159 --> 01:17:22,439
Speaker 3: Chef needs the fish, but the fisherman needs the chef

1189
01:17:22,520 --> 01:17:24,920
to buy it.

1190
01:17:23,960 --> 01:17:28,319
Speaker 2: So totally totally, and you know, the chef wants to

1191
01:17:28,399 --> 01:17:32,239
know that the pro chase he or she's handling is

1192
01:17:32,479 --> 01:17:34,880
you know, the best possible quality and has been caught

1193
01:17:34,880 --> 01:17:38,720
in the best possible way, and uh, you know, yeah,

1194
01:17:39,159 --> 01:17:41,119
it's it's an interesting point. Yeah, I hadn't really thought

1195
01:17:41,159 --> 01:17:41,439
of that.

1196
01:17:42,600 --> 01:17:47,640
Speaker 3: Yeah, the most impressive things you've been since joining seafish?

1197
01:17:47,720 --> 01:17:51,920
Is there anything in particular that's wow that impresses me?

1198
01:17:53,720 --> 01:17:56,720
Speaker 2: You mean in the industry, christ in.

1199
01:17:56,720 --> 01:18:00,680
Speaker 3: General, just within sea fish or yes, the industry. U.

1200
01:18:02,119 --> 01:18:05,039
Speaker 2: Look, I suppose one of the things I've always really

1201
01:18:05,079 --> 01:18:07,560
impressed by. I mentioned the Kingfisher work that see Fisher

1202
01:18:07,600 --> 01:18:11,479
dolls earlier, you know, the the that that kind of

1203
01:18:11,680 --> 01:18:16,359
geospatial mapping work which I am no expert on, but gosh,

1204
01:18:16,399 --> 01:18:19,560
when you know when you see that mapping work that

1205
01:18:19,600 --> 01:18:25,399
goes on to map fishing activity across the UK, and

1206
01:18:25,520 --> 01:18:28,680
the kind of the technical expertise that sits behind all

1207
01:18:28,720 --> 01:18:30,920
of that I must have had, I always find that

1208
01:18:30,960 --> 01:18:35,720
incredibly impressive. I'm certainly not an expert in it, but

1209
01:18:35,760 --> 01:18:38,600
it's it impresses the like of me, the likes of

1210
01:18:38,600 --> 01:18:42,039
me when I see it. But and then also, as

1211
01:18:42,039 --> 01:18:45,479
I say, just I love getting out in about and

1212
01:18:45,560 --> 01:18:48,239
visiting businesses and all of that. But you know what's

1213
01:18:49,239 --> 01:18:51,279
you know, there are plenty of wow moments when you

1214
01:18:51,319 --> 01:18:54,319
go to you know, processing factories and you see the

1215
01:18:56,279 --> 01:19:00,840
you know, the way in which they adapt their products

1216
01:19:00,840 --> 01:19:03,439
for their consumers, and you know, the way that they're

1217
01:19:03,479 --> 01:19:08,239
incredibly innovative. Yeah, so there's all sorts of wow moments

1218
01:19:08,279 --> 01:19:09,840
I think when you go and just get out and

1219
01:19:09,880 --> 01:19:13,680
about and visit places. And probably the other wow moment

1220
01:19:13,720 --> 01:19:15,680
was the amount of octopus that was being landed in

1221
01:19:16,159 --> 01:19:19,560
Cornwall last week. But you know that was that was

1222
01:19:19,640 --> 01:19:20,840
quite a wild moment as well.

1223
01:19:22,520 --> 01:19:28,279
Speaker 3: That's an incredible story that I've had. I've had a

1224
01:19:28,279 --> 01:19:34,039
podcast with Brace Stewart, Yeah, on the podcast Bloom. It's

1225
01:19:34,479 --> 01:19:36,079
my goodness. It's really interesting.

1226
01:19:37,319 --> 01:19:42,560
Speaker 2: It's fascinating, you know, on so many different levels, and

1227
01:19:44,079 --> 01:19:48,560
you know, in some ways incredibly positive, other ways, you know,

1228
01:19:49,399 --> 01:19:57,439
very worrisome. But yeah, you know what what what will

1229
01:19:57,479 --> 01:20:00,640
happen in two years time, five years time and so on?

1230
01:20:00,800 --> 01:20:06,840
You know, there's a lot of worries there.

1231
01:20:04,520 --> 01:20:08,159
Speaker 3: Is there any thing you would like consumers to know

1232
01:20:08,359 --> 01:20:12,000
about seafood? Is there anyone anything in particular that you've

1233
01:20:12,039 --> 01:20:12,520
picked up?

1234
01:20:12,560 --> 01:20:18,720
Speaker 2: But look, I think I think the thing I'm always

1235
01:20:18,720 --> 01:20:21,600
struck by if you go to I don't know, you

1236
01:20:21,640 --> 01:20:24,880
go to Sainsbury's, you go to Tesco wherever. You know.

1237
01:20:26,800 --> 01:20:28,319
I love in Clapham in London, So I go to

1238
01:20:28,319 --> 01:20:30,640
Sainsbury's and Clapham High Street and there's so many products

1239
01:20:30,680 --> 01:20:33,880
that are advertised on the basis of you know, high

1240
01:20:34,279 --> 01:20:37,239
high end protein et cetera, et cetera, and I think

1241
01:20:37,640 --> 01:20:42,560
sometimes we must have checked a little bit in pitching

1242
01:20:42,640 --> 01:20:46,600
seafood as that kind of high end protein type of project,

1243
01:20:47,079 --> 01:20:52,439
you know, a product. And I think, so, I suppose

1244
01:20:52,439 --> 01:20:53,680
what I mean in that is, you know what I

1245
01:20:53,680 --> 01:20:59,279
would really love consumers to perhaps have to accept and

1246
01:20:59,319 --> 01:21:01,239
have a better under arming of just you know, the

1247
01:21:01,319 --> 01:21:10,439
protein intensity of all sorts of seafood and so so yeah,

1248
01:21:10,479 --> 01:21:13,920
I think that's probably one area it's just them. And

1249
01:21:14,840 --> 01:21:19,279
also just you know, seafood's gotten such a such a

1250
01:21:19,359 --> 01:21:22,479
kind of romantic history behind it all and a romantic provenance,

1251
01:21:23,640 --> 01:21:25,560
you know, and so many people want to understand where

1252
01:21:25,600 --> 01:21:29,399
their food comes from. And you know, I think I

1253
01:21:29,920 --> 01:21:32,000
suppose in a general sense, whether it's seafood or whether

1254
01:21:32,000 --> 01:21:35,319
it's any other food, I'm always very keen for, you know,

1255
01:21:35,359 --> 01:21:38,840
to see consumers understanding where their food comes from, whether

1256
01:21:38,880 --> 01:21:44,000
it's beef, whether it's milk, whether it's vegetables, whether it's seafood.

1257
01:21:44,159 --> 01:21:46,520
You know, I think it's so important that consumers should

1258
01:21:46,600 --> 01:21:50,399
understand where their food comes from.

1259
01:21:50,439 --> 01:21:56,039
Speaker 3: Good good And is there any one thing, almost like

1260
01:21:56,159 --> 01:21:58,920
folding up, is there any one thing you'd like fisherman

1261
01:21:59,039 --> 01:22:00,119
to know about seaf it?

1262
01:22:01,319 --> 01:22:05,640
Speaker 2: Oh well, look, I'd go back to the point that

1263
01:22:05,680 --> 01:22:07,560
you look. Tell us. If we're doing something wrong, just

1264
01:22:07,600 --> 01:22:12,560
tell us, and you know, I want to know about it.

1265
01:22:13,039 --> 01:22:16,000
If if you think that you're not getting value out

1266
01:22:16,000 --> 01:22:19,800
of seafish, tell us. But also if you think if

1267
01:22:19,800 --> 01:22:21,439
you think we are doing a good job, tell us

1268
01:22:21,439 --> 01:22:23,600
that as well. You know, quite like to hear both

1269
01:22:23,920 --> 01:22:27,000
both of those things. But you know, and if you

1270
01:22:27,359 --> 01:22:30,439
if an individual business or an individual fisherman doesn't know

1271
01:22:30,479 --> 01:22:34,119
what we do, you know, tell us and we'll come

1272
01:22:34,159 --> 01:22:36,680
and talk to them and talk them through or offer

1273
01:22:37,079 --> 01:22:39,840
listen to what they want from us, and see if

1274
01:22:39,880 --> 01:22:41,039
we can match those two things up.

1275
01:22:42,119 --> 01:22:46,359
Speaker 3: Wonderful, wonderful. How can our listeners foller you online in

1276
01:22:47,159 --> 01:22:48,600
our social media presence?

1277
01:22:50,279 --> 01:22:53,920
Speaker 2: I confess I'm yeah, okay, I'm on LinkedIn and so on.

1278
01:22:53,960 --> 01:22:58,920
Which isn't the most exciting social media thing in the world.

1279
01:22:59,199 --> 01:23:03,479
But yeah, I confess I'm not a massive social media person,

1280
01:23:03,560 --> 01:23:10,840
but LinkedIn is the is probably the main place I

1281
01:23:11,640 --> 01:23:14,399
must have. I tend to use social media more as

1282
01:23:14,520 --> 01:23:17,000
opportunities for me to learn about what's going on in

1283
01:23:17,000 --> 01:23:24,760
the world, rather than self promotion, I must admit. Yeah,

1284
01:23:24,800 --> 01:23:27,720
so I think we're Seafish itself is over all the

1285
01:23:28,359 --> 01:23:30,640
over all the socials. We've got an Instagram account now,

1286
01:23:30,720 --> 01:23:33,119
so if you I'm sure you're on Instagram gym, but

1287
01:23:33,680 --> 01:23:37,199
if you want to follow Seafish, we're on Instagram now,

1288
01:23:37,239 --> 01:23:40,880
I think as of last week. But yeah, and we're

1289
01:23:40,880 --> 01:23:44,439
over you know, I think less so on X. We're

1290
01:23:44,439 --> 01:23:47,359
probably moving away a bit from X, but you know,

1291
01:23:47,479 --> 01:23:50,199
all the other socials were over.

1292
01:23:50,039 --> 01:23:51,720
Speaker 3: All of that excellent.

1293
01:23:51,800 --> 01:23:54,560
Speaker 5: Well, thank you, I'm gonna move up and thank you

1294
01:23:54,680 --> 01:24:01,279
very much and wishes success with your post. And you

1295
01:24:01,359 --> 01:24:06,079
certainly come across as a as you mentioned yourself a

1296
01:24:06,079 --> 01:24:07,800
glass half full person.

1297
01:24:08,479 --> 01:24:13,399
Speaker 2: Yeah, I think that's right. I think that, you know,

1298
01:24:13,600 --> 01:24:16,319
I think a kind of optimist, but I realised at

1299
01:24:16,359 --> 01:24:16,800
the same time.

1300
01:24:18,079 --> 01:24:20,399
Speaker 3: Yeah, thank you very much then.

1301
01:24:20,439 --> 01:24:23,000
Speaker 2: And thank you. Thank you for the opportunity Jim very

1302
01:24:23,079 --> 01:24:23,720
much appreciated

1303
01:24:25,239 --> 01:24:27,840
Speaker 3: M h M