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<v Speaker 1>Welcome to the WBZ Book Club. I'm Jordan Rich. I'm

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<v Speaker 1>always intrigued by writers who have a certain knack for

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<v Speaker 1>certain things. Simon Garfield is one such writer who's written Baskerville,

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<v Speaker 1>The Biography of a Typeface. That's right, one of the

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<v Speaker 1>most popular typefaces in the world was created back in

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<v Speaker 1>the seventeen fifties by yes a man named Baskerville. In

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<v Speaker 1>this book looks at his life and intent to design

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<v Speaker 1>a reasonable and perfect set of letters and numbers produced

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<v Speaker 1>in fourteen sizes in both Roman and Italic. But it

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<v Speaker 1>didn't happen overnight. It took Baskerville several years to perfect.

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<v Speaker 1>He didn't enjoy success while he was alive. However, it

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<v Speaker 1>took a couple of centuries for the Baskerville typeface to

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<v Speaker 1>become really accepted. Things we take for granted had to

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<v Speaker 1>be developed, had to be invented, and author Simon Garfield

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<v Speaker 1>lays out a bit of typographic history of the font

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<v Speaker 1>that today rules the roost. Baskerville The Biography of a Typeface,

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<v Speaker 1>and that's the book Club. WBZ, Boston's news radio