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<v Speaker 1>In the last thirty years, the number of visitors to

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<v Speaker 1>Italy each year has tripled. That has had a big

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<v Speaker 1>impact on our experience when we get there and also

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<v Speaker 1>on the locals who live in arguably one of the

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<v Speaker 1>most beautiful places on Earth. On this episode of the

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<v Speaker 1>Untold Italy podcast, we dive into the ways that we

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<v Speaker 1>can travel more mindfully and enjoy the best of everything

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<v Speaker 1>Italy has to offer. Despite that increasing travelers.

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<v Speaker 2>Tawatuti and Benvenuti Tuan told Italy the travel podcast to

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<v Speaker 2>where you go to the towns and villages, mountains and lakes,

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<v Speaker 2>hills and coastlines of Ballet Italia. Each week, your host

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<v Speaker 2>Katie Clark takes you on a journey in a search

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<v Speaker 2>of magical landscapes, history, culture, wine, gelato and of course

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<v Speaker 2>a whole lot of pasta. If you're dreaming of Italy

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<v Speaker 2>and planning future adventures there, you've come to the right place.

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<v Speaker 1>Jel Benvenuti Friends, I'm Katie, the founder of Untold Italy

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<v Speaker 1>and our mission here on this podcast and with our

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<v Speaker 1>app small group tours and trip planning services is to

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<v Speaker 1>help you feel part of Italy, its history, culture, food

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<v Speaker 1>and wine, and of course are its wonderful people. Traveling

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<v Speaker 1>around Italy has been my life's passion, and I personally

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<v Speaker 1>care very much that future generations are able to have

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<v Speaker 1>that same opportunity. So we have a mission to travel

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<v Speaker 1>mindfully and Untold Italy take it a little slower piano piano,

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<v Speaker 1>and help others do the same. Joining me on this

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<v Speaker 1>episode to explore the many ways we can savor Italy,

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<v Speaker 1>have a wonderful time when we are there, and also

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<v Speaker 1>contribute a little to the communities that make this experience

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<v Speaker 1>so special is Glamor Talia guide book author Careta Cook.

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<v Speaker 1>So adiamo, let's welcome her on to the show. Beg

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<v Speaker 1>to Nata, Carena, welcome back to the Untold Italy Podcast.

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<v Speaker 3>Thank you, Katie. It's wonderful to be back.

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<v Speaker 1>No, it is always a pleasure to have you join us.

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<v Speaker 1>And you're fresh off the plane from Italy. Can you

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<v Speaker 1>tell us some of the highlights of this trip.

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<v Speaker 3>Yes, well, it's all different now that I have a

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<v Speaker 3>home there, so you know, that's pretty exciting for me.

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<v Speaker 3>Just being at my home is really really exciting, and

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<v Speaker 3>then packing it up to leave, I'm just like, oh gosh,

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<v Speaker 3>I can barely breathe.

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<v Speaker 4>So.

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<v Speaker 3>Yeah, it was great. I did all kinds of really

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<v Speaker 3>interesting things, went to some new places. I actually, at

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<v Speaker 3>the end of my June tours, I always like to

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<v Speaker 3>go to the beach for a week because beach vacations

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<v Speaker 3>are my favorite thing, and this time I went to

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<v Speaker 3>the beach in La Marque my first time, and it

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<v Speaker 3>was so beyond fantastic. I mean, I always have quite

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<v Speaker 3>high expectations, but this was like a thousand times more

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<v Speaker 3>than I thought it was going to be. And it

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<v Speaker 3>was oh I and I'm still really really excited about it.

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<v Speaker 3>It was fantastic and fun and ridiculously affordable. No tour busters,

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<v Speaker 3>so there's very low tourism, or very low the international tourism.

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<v Speaker 3>I guess you get like a lot of Europeans maybe

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<v Speaker 3>going through there. But it just felt really special and

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<v Speaker 3>untouched and it was so great, so great. Then now

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<v Speaker 3>I'm home and I'm you know, got this new kind

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<v Speaker 3>of jet lag that I've started getting the last couple

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<v Speaker 3>of years where coming back, I wake up at like

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<v Speaker 3>three thirty in the morning or whatever, and I'm wide awake.

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<v Speaker 1>You're always smiling, and we love all your adventures, and

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<v Speaker 1>I'm sure we'll get into a few of those later,

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<v Speaker 1>but let's start with a quick recap introduction. I've given

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<v Speaker 1>everyone the thirty second summary, but can you remind our

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<v Speaker 1>listeners and especially the new ones, about who you are and.

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<v Speaker 4>What you do.

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<v Speaker 3>Yes, my name's Karina Cook, and I write a best

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<v Speaker 3>selling book series called the Glamatalia how to Travel Italy books,

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<v Speaker 3>and they approach travels slightly differently, and that they are

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<v Speaker 3>all about showing you places that you don't know inside

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<v Speaker 3>of the big famous cities. So whether you're in Rome

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<v Speaker 3>or in Florence or Venice or wherever you are, there's

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<v Speaker 3>so many fantastic things to do that most tourists don't

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<v Speaker 3>know about, so you don't need to be in crowds

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<v Speaker 3>all the time. You can be off seeing equally spellbinding

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<v Speaker 3>things and having all these incredible experiences with not a

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<v Speaker 3>whole lot of people around you. So that's kind of

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<v Speaker 3>what I do. I also lead small group tours for

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<v Speaker 3>women called the Glamytalia Tours, and that's about it.

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<v Speaker 1>She's a very busy lady and very inspiring and we

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<v Speaker 1>often ask Karina to join us to chat about practical

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<v Speaker 1>planning tribes to make the most of your time in Italy.

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<v Speaker 4>Or her favorite places.

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<v Speaker 1>But today we're going to switch tack a little and

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<v Speaker 1>talk about something that we're both passionate about, and that's

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<v Speaker 1>how we can travel and truly enjoy ourselves and not

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<v Speaker 1>be part of an ever growing problem of over tourism

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<v Speaker 1>and all the associated problems that that entails. So some

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<v Speaker 1>people call that sustainable travel or responsible travel, and I think,

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<v Speaker 1>you know, that's probably a nice label to put on it,

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<v Speaker 1>but I wanted to put a touch point in it

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<v Speaker 1>before we start this chat. Is that over the weekend,

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<v Speaker 1>the past weekend that's just gone past, thousands of people

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<v Speaker 1>in Spain protested in Barcelona against over tourism. And what

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<v Speaker 1>they did was they actually soaked tourists with water pistols

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<v Speaker 1>and they like drenched them and really they were not

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<v Speaker 1>made to feel welcome, and I think, you know, I

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<v Speaker 1>don't think that was a great experience for anyone there,

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<v Speaker 1>And it really does come back to this problem of

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<v Speaker 1>these popular cities in Europe that are becoming more and

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<v Speaker 1>more inundated with tourists, and you know, it's impacting the

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<v Speaker 1>lifestyle and the lives of the people there. So you

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<v Speaker 1>know what the good news is, because you know, that

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<v Speaker 1>was a pretty crazy story. I thought that according to

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<v Speaker 1>a recent survey by the accommodation sidebooking dot Com, seventy

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<v Speaker 1>six percent of travelers said they want.

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<v Speaker 4>To travel more sustainably in the future.

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<v Speaker 1>But the problem that they were having is that fifty

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<v Speaker 1>one percent of travelers believe there aren't enough sustainable travel options.

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<v Speaker 1>So hopefully during this chat, we can reveal some of

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<v Speaker 1>those options to you, because there are a lot of

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<v Speaker 1>simple ways that we can take. And I know Karina

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<v Speaker 1>has got some excellent ideas to enhance and not compromise

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<v Speaker 1>your travels at all, but actually make them the best

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<v Speaker 1>travels you've ever had. So I know you, Karina, have

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<v Speaker 1>a lot of thoughts on the Soul'll let you get started.

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<v Speaker 3>I will say that, you know, for years, people used

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<v Speaker 3>to try and talk to me about sustainable travel, and

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<v Speaker 3>I felt like it was those religious door knockers. I'm

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<v Speaker 3>trying to say something like, as soon as something would

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<v Speaker 3>bring it up, I would like do anything I could

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<v Speaker 3>to get out of that room. I didn't want to

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<v Speaker 3>have somebody talking at me about stuff. And then I

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<v Speaker 3>actually watched a YouTube thing. This is years and years

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<v Speaker 3>ago by accident, but this guy was a travel specialiste.

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<v Speaker 3>Hem was very interesting, and then I realized that sustainable

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<v Speaker 3>travel was exactly what I was doing. I just didn't

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<v Speaker 3>want to call it that. They need somebody to make

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<v Speaker 3>it like a sexy name for it, not sustainable travel,

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<v Speaker 3>because it sounds so so off putting. But really what

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<v Speaker 3>it is is traveling in a way that you don't

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<v Speaker 3>damage the place that you're in. And I think that,

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<v Speaker 3>you know, it's actually really easy to do. It's how

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<v Speaker 3>I have always traveled without realizing that's what I was doing.

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<v Speaker 3>And I think for the end user that being the traveler,

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<v Speaker 3>your experience is so much better for it. You know,

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<v Speaker 3>it's so well worthwhile doing. And it's very very small,

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<v Speaker 3>small small adjustments. I've found with my tour groups over

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<v Speaker 3>the years. When I will say to them, oh, you

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<v Speaker 3>know what we should make we do this this way

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<v Speaker 3>and explain it to them, they straight away get it

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<v Speaker 3>and we're like, oh god, no, I don't want to

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<v Speaker 3>be a problem. I want to be one of the

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<v Speaker 3>good guys. So it's all like really easy stuff. But

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<v Speaker 3>it kind of starts off with why do we travel?

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<v Speaker 3>And we travel internationally so that we can experience something

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<v Speaker 3>different than what we have at home. So the first

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<v Speaker 3>thing we need to do is value what it is

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<v Speaker 3>that we're coming to see. The second thing when it

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<v Speaker 3>comes to Italy is I think we really need to

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<v Speaker 3>stop and think about when we dream about going to Italy,

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<v Speaker 3>what is it that we are dreaming about. Are we

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<v Speaker 3>dreaming about being squashed inside of crowds with like those

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<v Speaker 3>headset things in your ears and trying to remember what

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<v Speaker 3>color flag the person's waving today and make sure you're

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<v Speaker 3>following them. Or are we actually really dreaming about rolling

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<v Speaker 3>hills and Tuscany and vineyards and olive groves and beautiful

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<v Speaker 3>old buildings and wandering little streets full of history. And

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<v Speaker 3>I think it's about aligning actual travels more with those

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<v Speaker 3>dreams that we have, so we see that Italy and

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<v Speaker 3>it's really easy to do even inside the big crowded cities,

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<v Speaker 3>So we can have that experience inside of Florence and

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<v Speaker 3>Rome and Venice no problem at all.

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<v Speaker 1>Yeah, And I think really what's happened in recent years

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<v Speaker 1>especially is that we're actually told what we want very dramatically,

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<v Speaker 1>Like you just have to spend you know, like half

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<v Speaker 1>an hour scrolling on Instagram and you're basically rolled into

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<v Speaker 1>what your dreams are. But I think we need to

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<v Speaker 1>take back some agency around what it is that we

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<v Speaker 1>actually enjoy and not be told what it is to

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<v Speaker 1>enjoy because things becoming more and more homogenized in this world.

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<v Speaker 1>And I think if you do a quick google of anything,

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<v Speaker 1>you're going to come up with a list of things

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<v Speaker 1>to do in Rome on the first ten websites, and

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<v Speaker 1>every every leasty're going to have exactly the same thing.

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<v Speaker 1>So you automatically, your brain is just keeps telling you, well,

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<v Speaker 1>this is what I should be doing. But I think

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<v Speaker 1>we all have agency and we can all take a

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<v Speaker 1>big step back and say, what is it that I enjoy?

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<v Speaker 1>For me, I love food and history and they're probably

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<v Speaker 1>my two main motivations for travel. But some people might

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<v Speaker 1>love being in nature or exploring.

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<v Speaker 4>I don't know.

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<v Speaker 1>I know we had some guests that went to Pied

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<v Speaker 1>they loved dark magic and that was their passion.

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<v Speaker 3>Oh how cool.

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<v Speaker 4>Yeah.

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<v Speaker 3>I think it does get difficult for someone who's coming

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<v Speaker 3>for the first time and they think, well, what am

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<v Speaker 3>I supposed to see? And it's really easy to just

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<v Speaker 3>go well, I'm going to go on this tour, this

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<v Speaker 3>mess and big bus tour, or I'm going to go

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<v Speaker 3>on this cruise and it's going to take me around Italy,

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<v Speaker 3>and I have these day trips in and out, and

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<v Speaker 3>I think those are the most toxic ways to travel,

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<v Speaker 3>you know. There, Their position is, why don't you worry.

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<v Speaker 3>We're going to show you what you want to see.

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<v Speaker 3>We're going to show you the things you need to see.

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<v Speaker 3>And they've got this prefabricated list of places that you're

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<v Speaker 3>going to see inside of each city that have exactly

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<v Speaker 3>nothing to do with your personal interests. It's just like,

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<v Speaker 3>push all these people in and you'll find that all

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<v Speaker 3>the big tour companies send everybody into these same handful

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<v Speaker 3>of locations within the city, and so the traveler's end

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<v Speaker 3>user experience is that they are just surrounded by crowds

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<v Speaker 3>and it's hot and it's sweaty, and they're tired, and

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<v Speaker 3>the only food places are available nearby where they are

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<v Speaker 3>are overpriced tourist joints, and so they come away from

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<v Speaker 3>it with a lesser experience. They've paid a lot of

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<v Speaker 3>money for their trip and they come away with a

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<v Speaker 3>lesser experience, and they've kind of been part of the

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<v Speaker 3>problem because that is just not sustainable. So I think

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<v Speaker 3>that you know, some of the big things are making

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<v Speaker 3>and move more towards small group tourism where kind of

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<v Speaker 3>like what you and I do, where it's more specific

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<v Speaker 3>to certain people's interests. Also maybe looking a little bit

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<v Speaker 3>more broadly at some of these cities and seeing what

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<v Speaker 3>else there is to offer. Now, obviously, if you're going

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<v Speaker 3>to Rome, it would be madness to not go to

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<v Speaker 3>the Coliseum. I still go to the Colisseum virtually every

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<v Speaker 3>day that I'm in Rome. I've got walking past it

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<v Speaker 3>and go see it and do all this stuff because

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<v Speaker 3>I still can't believe that it's there and I get

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<v Speaker 3>to look at it. But there's so many other things

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<v Speaker 3>to do as well. So it's just a little bit

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<v Speaker 3>of it exploring a little bit, seeking out a little

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<v Speaker 3>bit more knowledge maybe, I mean, if.

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<v Speaker 1>You're really interested in ancient Rome. And we have quite

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<v Speaker 1>a few podcast episodes on the secret things to do

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<v Speaker 1>in Rome. But I recently went to Palazzo Massimo, which

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<v Speaker 1>is a treasure trove of ancient Roman art, which.

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<v Speaker 3>Is and where they're like ten other people there, fifteen

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<v Speaker 3>other people in the middle of June.

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<v Speaker 1>It was crazy, and I loved every second of it.

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<v Speaker 1>Like you're sort of thinking, is this real, Like, because

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<v Speaker 1>they've actually kept a lot of these treasures in this

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<v Speaker 1>museum because they want to keep them safe, right, And

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<v Speaker 1>then they've got too many treasures. So you wander over

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<v Speaker 1>the road to the Bars of Diocletian, they just got.

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<v Speaker 4>Them all hanging out.

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<v Speaker 1>I'm just like, ah, we don't really know what to

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<v Speaker 1>do with these, so we're just going to put them

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<v Speaker 1>in the garden.

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<v Speaker 3>And I mean, like, those places absolutely blow my mind.

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<v Speaker 3>And anytime I take any of my tour travelers there

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<v Speaker 3>or I'll often have people reach out to me on

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<v Speaker 3>social media or like it. In my Rome book, I

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<v Speaker 3>talk about these places and people will say to me,

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<v Speaker 3>oh my god, this was the greatest thing. Like I'm

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<v Speaker 3>getting my hat pounding just talking about it. But you

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<v Speaker 3>get so excited because you're seeing some of the greatest

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<v Speaker 3>stuff in Rome and you're the only person there. So

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<v Speaker 3>there's just so many options of things to do. And

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<v Speaker 3>the thing is when you're doing things like that, when

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<v Speaker 3>you're going to Palazzo Massimo, in the bars of the Accletian,

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<v Speaker 3>or the bars of Caracala or Palazzo al Temple. I mean,

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<v Speaker 3>I can make a huge list of places in Rome

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<v Speaker 3>to go to where there's really anybody there. There are

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<v Speaker 3>astounding places to see, and the act of going there

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<v Speaker 3>is what's called sustainable travel. You know, you've you've not

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<v Speaker 3>been weighing down these over touristic places. You're going to

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<v Speaker 3>somewhere less traveled within this big city. You know, that's

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<v Speaker 3>oftentimes just across the street from the most prowded places,

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<v Speaker 3>and your dollars are going into your travel, dollars are

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<v Speaker 3>going into supporting those places and keeping them running. And

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<v Speaker 3>you know it's the tiniest action, but it's so sustainable.

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<v Speaker 3>You know, it's the epitome of sustainable travel. And everybody

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<v Speaker 3>wins because you're getting this most amazing experience. Like, have

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<v Speaker 3>you been to Palazzo Alta, Yes, somewhere.

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<v Speaker 4>There as well.

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<v Speaker 3>Oh, like, that's another one of my favorites. And so

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<v Speaker 3>for your listeners, it's at the top end of Piazza Navonna,

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<v Speaker 3>which is perhaps the prettiest piazza in all of Rome,

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<v Speaker 3>and it gets very busy. You cross the street and

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<v Speaker 3>there you'll see the big sign for Palazzo altant and

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<v Speaker 3>so you leave the crowds across the street and there's

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<v Speaker 3>I mean half the time that I go there, there's

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<v Speaker 3>almost nobody there and just staggering, absolutely brain bending, endless

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<v Speaker 3>ancient Roman statues and inside this building that is just

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<v Speaker 3>devastatingly beautiful. And so you're getting this full round, rich,

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<v Speaker 3>robust Roman experience. You're really getting to see ancient Rome,

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<v Speaker 3>just as you can at Barsa, Decletian and Palazo Massimol.

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<v Speaker 3>But I feel like you get time to stop and

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<v Speaker 3>look at these statues and things from every different angle

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<v Speaker 3>and to just breathe them in and enjoy them and

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<v Speaker 3>move through a leisurely placed rather than having to be

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<v Speaker 3>hustle through because it's another thousand people coming behind you.

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<v Speaker 4>And it really is.

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<v Speaker 1>I mean, the Colosseum has got apparently up to thirty

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<v Speaker 1>thousand visitors a day and only three thousand, only three

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<v Speaker 1>thousand can be in there at one time. It's really busy.

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<v Speaker 1>And look, you know, it's one thing you definitely have

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<v Speaker 1>to experience at once in your lifetime. And I think

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<v Speaker 1>walking out on that arena and pretending that you're a

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<v Speaker 1>galadiator is one of those top.

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<v Speaker 4>Moments in life.

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<v Speaker 1>But you know, there's so much to do, and the

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<v Speaker 1>Colosseum itself is one of the world's most iconic monuments

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<v Speaker 1>of course, and unfortunately it's so iconic that it's almost

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<v Speaker 1>like the Ministry of Culture in Italy doesn't really know

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<v Speaker 1>what to do with it, because I mean, for me,

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<v Speaker 1>I get a little bit worried when I go there

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<v Speaker 1>because I'm thinking, Wow, this is so precious. This is

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<v Speaker 1>such an amazing testament to human ingenuity that it actually

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<v Speaker 1>survived for you know, two thousand years, even though it's

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<v Speaker 1>been ransacked and trashed and it's been the home for

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<v Speaker 1>you know, they've made it into a farm and.

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<v Speaker 4>All sorts of things.

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<v Speaker 1>But I mean, I mean, are we really respecting and like,

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<v Speaker 1>this is not an answer for anyone here. I think

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<v Speaker 1>the Italian government really needs to have a look at

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<v Speaker 1>some of these amazing cultural treasures that they have and

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<v Speaker 1>how they really manage them going forward, because they need

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<v Speaker 1>to do a better job, in my opinion, of advertising

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<v Speaker 1>what else is available, because I don't think they do

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<v Speaker 1>the best job of that, to be honest with you,

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<v Speaker 1>and I think they rest on pretty is there, saying

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<v Speaker 1>is and really promote the obvious stuff when they could

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<v Speaker 1>be doing a better job of letting people know about

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<v Speaker 1>the amazing Palazzo Massimo and all the different Roman baths,

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<v Speaker 1>and all of those things will return in a moment

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<v Speaker 1>with the rest of the episode. If you've been dreaming

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<v Speaker 1>of experiencing Italy the way it's meant to be lived, slow, unhurried,

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<v Speaker 1>and with locals who open their homes and hearts, Our

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<v Speaker 1>Untold Italy tours are now open for twenty twenty six

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<v Speaker 1>and beyond. We hand every detail so you can just

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<v Speaker 1>show up and soak in the magic. Spots are limited

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00:18:04.960 --> 00:18:07.720
<v Speaker 1>and many field months in advance. Check the link in

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00:18:07.759 --> 00:18:11.279
<v Speaker 1>the show notes or visit untotally tools dot com for details.

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<v Speaker 3>Yeah, I think also the tour companies and the cruise

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<v Speaker 3>ship companies like they're taking the easy way out. They

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<v Speaker 3>just send them on in, like busload after busload after busload,

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<v Speaker 3>and they don't care. They've already got your money, so

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<v Speaker 3>don't care what your experience is. So if you're standing

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<v Speaker 3>there amongst thousands of people, they don't care. You know

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<v Speaker 3>better if they were offering people all these different things

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<v Speaker 3>and saying to them, hey, you can do this or

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<v Speaker 3>you can do these things, and like just explaining to

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<v Speaker 3>people some of the different things that are available. I mean,

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<v Speaker 3>I was I'll get off the coliseum in one second,

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<v Speaker 3>but I was horrified. In June, I was there with

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<v Speaker 3>some friends who are working on another project, and we're

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<v Speaker 3>walking around the back of the coliseum and I was

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<v Speaker 3>watching all these cruise ship groups that was from Norwegian Cruises,

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<v Speaker 3>and I was watching them like they were all filing along.

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<v Speaker 3>First of all, there was group twenty three, because I

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<v Speaker 3>was watching the paddle with twenty three on it, and

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<v Speaker 3>I was horrified that all these people were so intently

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<v Speaker 3>following number twenty three and making sure that they were

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<v Speaker 3>not losing sight of number twenty three, that none of

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<v Speaker 3>them looked over to their right and paid one second

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<v Speaker 3>attention to this two thousand year old building that is

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<v Speaker 3>one of the great wonders of the world. And then

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<v Speaker 3>I so I was saying to my friends, I'm like,

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<v Speaker 3>look at these idiots on group twenty three. How can

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<v Speaker 3>you possibly walk past this and not look at it

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<v Speaker 3>like it's the beginning of the day. They haven't been

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<v Speaker 3>in there yet or anything. How can you possibly do that?

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<v Speaker 3>And then my friend Melissa's like, well, look at group

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<v Speaker 3>sixteen and they're going the opposite way. It's same thing,

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<v Speaker 3>and they're so intently watching that paddle because if they

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<v Speaker 3>get separated from their group. You know, that's going to

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<v Speaker 3>be a disaster for them that they're missing the fact

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<v Speaker 3>that hey, wait up a moment, look at what you're

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<v Speaker 3>going past. And I found that just so sad, I think.

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<v Speaker 4>I'll come down to agency as well.

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<v Speaker 1>Like you, we have our own we can make our

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<v Speaker 1>own decisions about the experiences.

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<v Speaker 4>That we want to have.

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<v Speaker 1>And you know, I think it's easy to go for

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<v Speaker 1>a package in many different senses, you know, to get

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<v Speaker 1>that whole package and say yes, that's what I want.

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<v Speaker 1>But if you'd have to take a little time, it

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<v Speaker 1>maybe is a little bit more confronting. So what are

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<v Speaker 1>some of the choices that we can.

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<v Speaker 3>Make that brings it around The next point I wanted

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<v Speaker 3>to bring up, And if you've heard me here on

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<v Speaker 3>the podcast before, you will have heard me say this before,

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<v Speaker 3>but I think it is the most crucial thing when

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<v Speaker 3>you're planning a overseas trip and when you're planning on

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<v Speaker 3>coming to Italy, because obviously you've saved up. Like very

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<v Speaker 3>few people just like write a check and be like,

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<v Speaker 3>oh yeah, I've got like a few thousand spare and

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<v Speaker 3>it's going to jump on this. Most people have done

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<v Speaker 3>some saving up and they've done some sacrificing to get

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<v Speaker 3>to come on these trips. But I think the most

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<v Speaker 3>important thing is right at the get go, when you

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<v Speaker 3>make that decision you want to come to Italy, sit

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<v Speaker 3>down and start writing a list of the experiences you

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<v Speaker 3>want to have, because I guarantee you you're not going

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<v Speaker 3>to write down on your list. I want to be

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<v Speaker 3>stuck in a crowd and like desperately trying to follow

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<v Speaker 3>paddle number twenty three and not get lost. So let's

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<v Speaker 3>look at what those things are. And it might be

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<v Speaker 3>that you want to see some historic sites in Rome,

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<v Speaker 3>and maybe you want to see some interesting old art,

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<v Speaker 3>and maybe you want to go to a winery, and

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<v Speaker 3>maybe you want to have the experience of dining alfresco

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<v Speaker 3>somewhere beautiful, sitting in some lovely piazza. And you start

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<v Speaker 3>making a list of these things. And then once you've

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<v Speaker 3>got your list kind of nice and fat and round

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<v Speaker 3>with all these things that you'd be interested in doing,

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<v Speaker 3>we can now cater a trip that is based on

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<v Speaker 3>your interests, not based on what some tour company is

405
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<v Speaker 3>telling you. All these are the five things you need

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<v Speaker 3>to see in this city. And I think that changes everything, right,

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<v Speaker 3>there in them. You know, you always hear people say,

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<v Speaker 3>oh my god, I don't want to go inside at

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<v Speaker 3>another church. All that just tells you right there that

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<v Speaker 3>they were on the wrong trip. If it's taking them

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<v Speaker 3>in and out of endish churches and they're not interested

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<v Speaker 3>in churches, you know, maybe go see one, or like

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<v Speaker 3>I always, especially in Florence, I try and get people

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<v Speaker 3>inside churches because that's where the great art is. But

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<v Speaker 3>you know, you really need to be more of an

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<v Speaker 3>advocate for yourself to actually go and see and do

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<v Speaker 3>things that you are interested in. I often see, for example,

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<v Speaker 3>at the Ufitteci in Florence. I won't go there unless

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<v Speaker 3>it's like January February, just because it's so overcrowded. But

420
00:22:41.319 --> 00:22:45.119
<v Speaker 3>it's not overcrowded with art lovers who are bouncing out

421
00:22:45.200 --> 00:22:47.720
<v Speaker 3>of their minds, going, oh my god, look at what

422
00:22:47.759 --> 00:22:49.680
<v Speaker 3>I'm seeing. Look at I can't believe I'm actually seeing

423
00:22:49.680 --> 00:22:52.599
<v Speaker 3>this in real life. That's not who's there. It's people

424
00:22:52.640 --> 00:22:56.079
<v Speaker 3>who their cruise ship day trip into Rome or they're

425
00:22:56.359 --> 00:23:00.000
<v Speaker 3>into Florence, or their bus trip into Florence or whatever

426
00:23:00.319 --> 00:23:02.799
<v Speaker 3>whatever this thing that they're on on there is. You

427
00:23:02.839 --> 00:23:04.559
<v Speaker 3>have to go to the ufet SI, so they don't

428
00:23:04.559 --> 00:23:06.799
<v Speaker 3>have any interest in art, but it's number three on

429
00:23:06.839 --> 00:23:08.799
<v Speaker 3>the list, and then after that they're going to be

430
00:23:08.839 --> 00:23:11.319
<v Speaker 3>going to the next thing, and so they're just kind

431
00:23:11.319 --> 00:23:14.720
<v Speaker 3>of filing past and taking up space and bringing this

432
00:23:14.799 --> 00:23:19.279
<v Speaker 3>background to sustainability that's completely not sustainable. It means it

433
00:23:19.279 --> 00:23:23.880
<v Speaker 3>puts too much pressure on these locations, too many people

434
00:23:23.880 --> 00:23:28.680
<v Speaker 3>coming in, too much weight on those floors, whereas if

435
00:23:28.680 --> 00:23:30.759
<v Speaker 3>it was only the people that were really interested in

436
00:23:30.799 --> 00:23:34.440
<v Speaker 3>the art that were going there, you would have vastly

437
00:23:34.480 --> 00:23:38.000
<v Speaker 3>fewer people. And then the people who are not interested

438
00:23:38.039 --> 00:23:41.720
<v Speaker 3>in art can actually be spending these hours of their

439
00:23:42.160 --> 00:23:46.079
<v Speaker 3>Italian vacation doing something that's of interest to them. And

440
00:23:46.119 --> 00:23:48.119
<v Speaker 3>I think that that's so important.

441
00:23:49.039 --> 00:23:52.039
<v Speaker 1>I think as well, you know, everyone's sort of on

442
00:23:52.839 --> 00:23:55.119
<v Speaker 1>I remember when I first started these podcasts, we'd chalk

443
00:23:55.160 --> 00:23:58.240
<v Speaker 1>the less about places and places to go and least

444
00:23:58.279 --> 00:23:59.920
<v Speaker 1>ticking around places to go, and then we started to

445
00:24:00.000 --> 00:24:03.559
<v Speaker 1>talking about experiences. But what I've really noticed lately is

446
00:24:03.599 --> 00:24:07.880
<v Speaker 1>that people are doing list ticking of experiences. So they're

447
00:24:07.920 --> 00:24:11.640
<v Speaker 1>wanting to do a cooking class in Italy and it's like, well,

448
00:24:12.240 --> 00:24:15.559
<v Speaker 1>that's great, and do you really love cooking or because

449
00:24:15.599 --> 00:24:18.160
<v Speaker 1>if you don't, why are you feeling like you have

450
00:24:18.200 --> 00:24:21.039
<v Speaker 1>to do a cooking class because it's not the most

451
00:24:22.440 --> 00:24:23.759
<v Speaker 1>budget thing that you can do.

452
00:24:24.119 --> 00:24:25.680
<v Speaker 4>I mean, I like cooking.

453
00:24:25.759 --> 00:24:27.920
<v Speaker 1>I love it and it's fun and I like to

454
00:24:28.000 --> 00:24:31.079
<v Speaker 1>learn different things. But that's for me because I'm really

455
00:24:31.119 --> 00:24:33.480
<v Speaker 1>interested in food where the produce has come from. But

456
00:24:33.519 --> 00:24:37.039
<v Speaker 1>if you're not interested in it, I think, don't add

457
00:24:37.079 --> 00:24:40.160
<v Speaker 1>that to your list because it's just not you know.

458
00:24:40.359 --> 00:24:42.240
<v Speaker 1>Or maybe you will get inspired. I mean this is

459
00:24:42.839 --> 00:24:46.160
<v Speaker 1>like an open conversation. Maybe you will, but I think

460
00:24:46.359 --> 00:24:53.160
<v Speaker 1>for me it's about learning different techniques and things and understanding, Well,

461
00:24:53.240 --> 00:24:54.759
<v Speaker 1>if I'm going to go to Rome, I want to

462
00:24:54.839 --> 00:24:57.440
<v Speaker 1>learn how to make the Roman pastors, which Nazim's talked

463
00:24:57.440 --> 00:25:00.039
<v Speaker 1>about a lot on this show, and I don't I

464
00:25:00.119 --> 00:25:02.319
<v Speaker 1>really want to do that when I'm in Venice because

465
00:25:02.599 --> 00:25:03.680
<v Speaker 1>that's not what they're known for.

466
00:25:03.920 --> 00:25:04.119
<v Speaker 4>Right.

467
00:25:04.559 --> 00:25:09.039
<v Speaker 1>So Yeah, so I think just be really curious, Like

468
00:25:09.160 --> 00:25:13.240
<v Speaker 1>curiosity is the real driver here. If we can all

469
00:25:13.240 --> 00:25:16.039
<v Speaker 1>be a little bit more curious, then we will find

470
00:25:16.359 --> 00:25:18.960
<v Speaker 1>the doors open and we'll find the experiences that we're

471
00:25:19.000 --> 00:25:19.839
<v Speaker 1>truly looking for.

472
00:25:20.519 --> 00:25:23.839
<v Speaker 3>Yeah. For example, if you enjoy cars, so I'll put

473
00:25:23.839 --> 00:25:26.119
<v Speaker 3>a training up to modern go up and see Ferrari

474
00:25:26.160 --> 00:25:30.039
<v Speaker 3>and Lamborghini and Baghani and like, go have that experience,

475
00:25:30.119 --> 00:25:33.559
<v Speaker 3>because that's going to fill you up, and you're going

476
00:25:33.599 --> 00:25:35.880
<v Speaker 3>to be so thrilled that you've been and seen this

477
00:25:35.960 --> 00:25:38.359
<v Speaker 3>cool thing that means something to you. Like, don't let

478
00:25:38.359 --> 00:25:40.759
<v Speaker 3>your trip be filled up with things that don't mean

479
00:25:40.920 --> 00:25:44.359
<v Speaker 3>something to you, because then again, we get to this

480
00:25:44.480 --> 00:25:48.119
<v Speaker 3>situation where we've got two larger crowds all weighing down

481
00:25:48.119 --> 00:25:50.720
<v Speaker 3>a small area. And then what happens when you have

482
00:25:50.799 --> 00:25:53.680
<v Speaker 3>those crowds, those crowds while they're waiting hours to get

483
00:25:53.799 --> 00:25:56.880
<v Speaker 3>inside somewhere or waiting in line to get inside somewhere,

484
00:25:57.480 --> 00:26:01.039
<v Speaker 3>they're not participating in the local economy. You know, you're

485
00:26:01.079 --> 00:26:03.720
<v Speaker 3>not in the shops, you're not buying gelato, you're not

486
00:26:03.759 --> 00:26:07.319
<v Speaker 3>doing these other things. You're just standing there. And that's

487
00:26:07.440 --> 00:26:11.960
<v Speaker 3>very non sustainable as well. I have this whole whole

488
00:26:12.000 --> 00:26:16.039
<v Speaker 3>thing with sustainable travel where I believe that every dollar

489
00:26:16.119 --> 00:26:20.279
<v Speaker 3>you spend either has a positive or a negative impact

490
00:26:20.400 --> 00:26:22.240
<v Speaker 3>on the place that you're in. So I'm not talking

491
00:26:22.240 --> 00:26:24.240
<v Speaker 3>about the country as a whole. I'm talking about this

492
00:26:24.319 --> 00:26:26.799
<v Speaker 3>little town that you're standing in right here, right now,

493
00:26:27.480 --> 00:26:32.319
<v Speaker 3>So if you make the decision that every dollar I

494
00:26:32.400 --> 00:26:35.519
<v Speaker 3>spend is going to have a positive impact, then it

495
00:26:35.680 --> 00:26:38.960
<v Speaker 3>changes how you spend those dollars. You're not going to

496
00:26:39.000 --> 00:26:42.079
<v Speaker 3>be wanting to spend money to stand there in line

497
00:26:42.119 --> 00:26:44.599
<v Speaker 3>for an hour for something that you're not really interested in.

498
00:26:45.039 --> 00:26:47.559
<v Speaker 3>You're more likely to spend those dollars on something that

499
00:26:47.640 --> 00:26:50.440
<v Speaker 3>does interest you. One of the examples I love to

500
00:26:50.440 --> 00:26:54.359
<v Speaker 3>give is with gelato, because it costs WoT two bucks

501
00:26:54.359 --> 00:26:57.720
<v Speaker 3>for a gelato cost the same if you go to

502
00:26:57.759 --> 00:27:01.240
<v Speaker 3>an additional place where it's made on site and it's

503
00:27:01.279 --> 00:27:05.359
<v Speaker 3>fresh made, or if you go to an industrial place

504
00:27:05.400 --> 00:27:09.519
<v Speaker 3>where it's you know, chemically made ice cream. And I

505
00:27:09.519 --> 00:27:13.240
<v Speaker 3>think you've had you've had episodes about gelato, right.

506
00:27:13.440 --> 00:27:15.359
<v Speaker 4>Yeah, we can educate you on that.

507
00:27:16.319 --> 00:27:19.319
<v Speaker 3>Yeah, so we know the difference between the two. So

508
00:27:19.880 --> 00:27:24.079
<v Speaker 3>the difference with the sustainability equation and making those two

509
00:27:24.160 --> 00:27:27.680
<v Speaker 3>dollars or two euros count is that if you go

510
00:27:27.799 --> 00:27:32.440
<v Speaker 3>and you buy that chemical, you know, mass manufactured ice

511
00:27:32.519 --> 00:27:36.160
<v Speaker 3>cream product, then those two euros that you're spending aren't

512
00:27:36.240 --> 00:27:37.799
<v Speaker 3>landing on the ground in this town that you're in.

513
00:27:37.839 --> 00:27:40.559
<v Speaker 3>Will use Florence for an example. They're not landing in Florence.

514
00:27:40.799 --> 00:27:44.000
<v Speaker 3>They're just going after some chemical factory. Whereas if you

515
00:27:44.079 --> 00:27:47.720
<v Speaker 3>go to an ourtiginal gelato shop and they are everywhere

516
00:27:47.880 --> 00:27:50.720
<v Speaker 3>like and Italians won't eat the manufactured stuff, they eat

517
00:27:50.759 --> 00:27:54.519
<v Speaker 3>the real stuff. Then that two euros that you're spending

518
00:27:54.559 --> 00:27:59.000
<v Speaker 3>for your gelato is actually impacting real people's lives because

519
00:27:59.039 --> 00:28:02.200
<v Speaker 3>a real person Amen was making that gelato this morning.

520
00:28:02.640 --> 00:28:05.559
<v Speaker 3>They're making it with ingredients, so like a strawberry gelato,

521
00:28:05.839 --> 00:28:09.480
<v Speaker 3>for example, from an oartiganal place, it's actually made with

522
00:28:09.519 --> 00:28:13.440
<v Speaker 3>strawberries that a farmer grew. So like of your two euros,

523
00:28:13.519 --> 00:28:15.240
<v Speaker 3>part of that is going to a farmer, part of

524
00:28:15.240 --> 00:28:18.319
<v Speaker 3>it's going to another farmer that the milk has come from.

525
00:28:18.440 --> 00:28:20.519
<v Speaker 3>Part of it is going to the guy that did

526
00:28:20.519 --> 00:28:23.279
<v Speaker 3>the churning in like did the making of the product.

527
00:28:23.440 --> 00:28:26.480
<v Speaker 3>It's only two euros, but it's made a difference, and

528
00:28:26.920 --> 00:28:29.599
<v Speaker 3>it's just little things like that when you get that

529
00:28:29.759 --> 00:28:32.799
<v Speaker 3>awareness that you can make all the difference in the world.

530
00:28:32.880 --> 00:28:35.200
<v Speaker 3>And you might say, well two euros is neither here

531
00:28:35.240 --> 00:28:38.240
<v Speaker 3>nor there. Well, fack to that out by ten thousand

532
00:28:38.240 --> 00:28:41.440
<v Speaker 3>people going into one little gelato shop over the course

533
00:28:41.480 --> 00:28:43.960
<v Speaker 3>of the year, and yeah, it's made a huge difference.

534
00:28:44.599 --> 00:28:48.039
<v Speaker 4>Arina. Have you read Atomic Habits by James Clear He's.

535
00:28:48.160 --> 00:28:50.839
<v Speaker 3>Oh my god, you know what's crazy? Like I do

536
00:28:51.160 --> 00:28:55.079
<v Speaker 3>masterclass and last night I just started his master class.

537
00:28:55.079 --> 00:28:58.839
<v Speaker 1>Ah okay, yeah, because it's a really interesting book. And

538
00:28:58.880 --> 00:29:01.599
<v Speaker 1>what it's saying is like little little changes and just

539
00:29:01.640 --> 00:29:05.599
<v Speaker 1>consistently little by little, if you change your habits, then

540
00:29:05.640 --> 00:29:09.480
<v Speaker 1>it's going to eventuate into a big change. So I

541
00:29:09.519 --> 00:29:11.920
<v Speaker 1>feel like that's a really important message here, is that

542
00:29:11.960 --> 00:29:14.359
<v Speaker 1>we can all do like small things. You know, we're

543
00:29:14.359 --> 00:29:16.400
<v Speaker 1>not going to hit the mark one hundred percent of

544
00:29:16.400 --> 00:29:19.079
<v Speaker 1>the time, no one's perfect. But if we can make

545
00:29:19.400 --> 00:29:21.400
<v Speaker 1>like some small changes, like you say, to buy the

546
00:29:21.519 --> 00:29:24.279
<v Speaker 1>artisanal gelato, which by the way, is delicious and way

547
00:29:24.319 --> 00:29:30.279
<v Speaker 1>more delicious than then the bright blue before well, which

548
00:29:30.319 --> 00:29:33.559
<v Speaker 1>is a smurf flavor. Could I just always laugh and

549
00:29:33.599 --> 00:29:35.440
<v Speaker 1>I see it, I'm like, well that can't taste good.

550
00:29:38.079 --> 00:29:41.880
<v Speaker 3>I think every food choice you make in Italy, because again,

551
00:29:42.160 --> 00:29:44.200
<v Speaker 3>you didn't fly across the world to come to Italy

552
00:29:44.759 --> 00:29:48.200
<v Speaker 3>to eat something that's come out of an industrial sized

553
00:29:48.279 --> 00:29:51.799
<v Speaker 3>can you know? You came over here to eat real

554
00:29:51.920 --> 00:29:57.000
<v Speaker 3>Italian food. So making that teeny tiny choice that you're

555
00:29:57.039 --> 00:29:59.039
<v Speaker 3>going to eat where the Italians eat, because they don't

556
00:29:59.039 --> 00:30:02.039
<v Speaker 3>eat in the tourist joint. Again, you've just changed the

557
00:30:02.079 --> 00:30:04.960
<v Speaker 3>equation so well, normally the tourist joints are going to

558
00:30:05.000 --> 00:30:06.880
<v Speaker 3>cost a little bit more, but let's just say it's

559
00:30:06.920 --> 00:30:11.319
<v Speaker 3>fourteen euros for a bowl of pasta. If you have

560
00:30:11.440 --> 00:30:13.480
<v Speaker 3>made that decision that you're only going to eat where

561
00:30:13.480 --> 00:30:16.559
<v Speaker 3>the Italians eat, and you go into the little local

562
00:30:16.640 --> 00:30:20.000
<v Speaker 3>trattoria and you have your pasta there, guess what, You've

563
00:30:20.039 --> 00:30:23.519
<v Speaker 3>just changed the world again because now like there was

564
00:30:23.559 --> 00:30:26.599
<v Speaker 3>somebody that made that pasta by hand this morning, there

565
00:30:26.680 --> 00:30:29.799
<v Speaker 3>was somebody that made that source. There's you know, owners,

566
00:30:29.920 --> 00:30:33.400
<v Speaker 3>and they're like tend to be owner operated rather than

567
00:30:33.440 --> 00:30:36.920
<v Speaker 3>being part of a chain. There's so many humans that

568
00:30:37.599 --> 00:30:40.359
<v Speaker 3>have come in contact with the making of that bowl

569
00:30:40.400 --> 00:30:43.400
<v Speaker 3>of pasta that's now sitting steaming in front of you.

570
00:30:43.400 --> 00:30:47.920
<v Speaker 3>Your end user experience is a thousand times better because

571
00:30:47.920 --> 00:30:50.519
<v Speaker 3>you're getting the real deal, and it's the real deal

572
00:30:50.640 --> 00:30:53.559
<v Speaker 3>Italian waiters that are serving you, and that's a real deal,

573
00:30:54.279 --> 00:30:57.359
<v Speaker 3>crazy Italian stuff going on all around you. So your

574
00:30:57.400 --> 00:31:01.680
<v Speaker 3>whole experience is fantastic and it's so much bigger than

575
00:31:01.680 --> 00:31:05.039
<v Speaker 3>if you're stopped at that tourist joint and there's pictures

576
00:31:05.039 --> 00:31:07.640
<v Speaker 3>on the menu and catch up on the table.

577
00:31:08.680 --> 00:31:15.519
<v Speaker 4>Oh god forbid McDonald's. Look.

578
00:31:15.599 --> 00:31:20.079
<v Speaker 1>Sometimes it's true, even the most dedicated of Italian food

579
00:31:20.119 --> 00:31:23.720
<v Speaker 1>lovers do after a few weeks in Italy find that

580
00:31:23.759 --> 00:31:26.240
<v Speaker 1>they need to try something different. But you really just

581
00:31:26.279 --> 00:31:30.240
<v Speaker 1>need to change regions and if you want to find

582
00:31:30.240 --> 00:31:33.359
<v Speaker 1>out more about that. We've got so many podcast episodes

583
00:31:33.400 --> 00:31:36.640
<v Speaker 1>on about the different regions and their different food culture

584
00:31:36.720 --> 00:31:39.039
<v Speaker 1>and the dishes that they like to eat, and most

585
00:31:39.160 --> 00:31:42.799
<v Speaker 1>recently got one on Poolia, which is mind blowing. It's like,

586
00:31:42.839 --> 00:31:45.960
<v Speaker 1>if you're vegan, if you're vegetarian, Pullier is a place

587
00:31:46.000 --> 00:31:49.960
<v Speaker 1>to be anyway, Yeah, Karina food absolutely, what else have

588
00:31:50.000 --> 00:31:50.559
<v Speaker 1>you got?

589
00:31:50.920 --> 00:31:55.559
<v Speaker 3>Also, I think making conscious decisions about where you're shopping,

590
00:31:55.599 --> 00:31:58.200
<v Speaker 3>and this is one that again people don't think about

591
00:31:58.359 --> 00:32:01.000
<v Speaker 3>until you tell them. Once you tell them, you're like,

592
00:32:01.039 --> 00:32:03.440
<v Speaker 3>oh okay, I get it. And that is you don't

593
00:32:03.440 --> 00:32:06.640
<v Speaker 3>want to be spending your money in they're made in

594
00:32:06.759 --> 00:32:10.680
<v Speaker 3>China kiosks. Like with buying junk stuff that's made in China.

595
00:32:10.720 --> 00:32:14.359
<v Speaker 3>You didn't come all the way to Italy to buy

596
00:32:14.440 --> 00:32:16.799
<v Speaker 3>some piece of junk made somewhere else. To take home

597
00:32:16.799 --> 00:32:20.480
<v Speaker 3>as a souvenir. You want to shop at Italian places,

598
00:32:20.680 --> 00:32:26.559
<v Speaker 3>ideally shopping with artisans, because part of what is alluring

599
00:32:26.680 --> 00:32:31.079
<v Speaker 3>to us with coming there is all these specialty things

600
00:32:31.079 --> 00:32:33.559
<v Speaker 3>that they make, that they've been making for centuries, that

601
00:32:33.559 --> 00:32:37.680
<v Speaker 3>they're brilliant at that actually involve a human doing stuff

602
00:32:37.920 --> 00:32:42.519
<v Speaker 3>versus a machine, you know, and a factory sweatshop across

603
00:32:42.559 --> 00:32:45.240
<v Speaker 3>the world. So again, it's a little thing. And I'll

604
00:32:45.279 --> 00:32:47.599
<v Speaker 3>say that to my true people if they want to

605
00:32:47.640 --> 00:32:49.279
<v Speaker 3>go and buy something at a kiosk, I'll be like,

606
00:32:49.359 --> 00:32:53.319
<v Speaker 3>you know, no, that's made in China. Let's go here

607
00:32:53.599 --> 00:32:56.599
<v Speaker 3>into this little shop instead, and you've got stuff that's

608
00:32:56.640 --> 00:32:59.920
<v Speaker 3>all locally made. Again, everyone straight away like, oh yeah,

609
00:32:59.920 --> 00:33:02.559
<v Speaker 3>I want to do that, and they're happy because the

610
00:33:02.599 --> 00:33:04.680
<v Speaker 3>thing that they're taking home. You know, maybe it's a

611
00:33:05.559 --> 00:33:08.319
<v Speaker 3>lot of my people like buying those wooden cutting boards

612
00:33:08.319 --> 00:33:11.839
<v Speaker 3>that are made from local olive wood and it's tangible

613
00:33:11.880 --> 00:33:13.839
<v Speaker 3>and it's real. And I was in Italy and this

614
00:33:13.960 --> 00:33:16.960
<v Speaker 3>is from Italian olive wood, and look at this thing

615
00:33:17.000 --> 00:33:20.240
<v Speaker 3>I got, Versus look at this T shirt I bought

616
00:33:20.240 --> 00:33:22.240
<v Speaker 3>that's made in China and it's going to shrink when

617
00:33:22.240 --> 00:33:25.000
<v Speaker 3>I throw it in the marsh. You know, so little

618
00:33:25.039 --> 00:33:29.480
<v Speaker 3>things like that. Just making these little decisions about where

619
00:33:29.519 --> 00:33:35.920
<v Speaker 3>you put your money is extraordinarily sustainable and everybody wins.

620
00:33:36.359 --> 00:33:40.279
<v Speaker 3>The town that you're in wins, and you win exactly.

621
00:33:40.839 --> 00:33:43.000
<v Speaker 1>You know, every time you get at that chopping board,

622
00:33:43.480 --> 00:33:45.839
<v Speaker 1>which is probably every day, I feel like us in

623
00:33:46.720 --> 00:33:49.000
<v Speaker 1>you you know, cut a piece of cheese or you're

624
00:33:49.079 --> 00:33:50.240
<v Speaker 1>chopping up some vegetables.

625
00:33:50.440 --> 00:33:52.279
<v Speaker 4>I mean, that's there. You're looking at it.

626
00:33:52.160 --> 00:33:55.720
<v Speaker 1>Instead of like a you know, a plastic key ring

627
00:33:55.759 --> 00:33:57.640
<v Speaker 1>that's going to break after you.

628
00:33:57.599 --> 00:34:02.079
<v Speaker 3>Know exactly, or even buying you know, a handpainted ceramic

629
00:34:02.160 --> 00:34:05.039
<v Speaker 3>cup that you have your coffee in every day, every day,

630
00:34:05.240 --> 00:34:08.039
<v Speaker 3>it's going to take you back to that moment wherever

631
00:34:08.039 --> 00:34:10.440
<v Speaker 3>you were in Italy where you bought that cup, and

632
00:34:10.480 --> 00:34:13.079
<v Speaker 3>I can be like, I'm laughing because that's what I do.

633
00:34:14.559 --> 00:34:21.159
<v Speaker 1>Before we continue, here are a few messages for on

634
00:34:21.280 --> 00:34:24.960
<v Speaker 1>the go, curated travel tips, restaurant recommendations and fun things

635
00:34:25.000 --> 00:34:28.440
<v Speaker 1>to do in classic and hidden spots across Italy. Download

636
00:34:28.559 --> 00:34:31.199
<v Speaker 1>the Untold Italy app link in the show notes.

637
00:34:35.159 --> 00:34:38.519
<v Speaker 3>Every day in America, my coffee is in a hand

638
00:34:38.519 --> 00:34:41.639
<v Speaker 3>painted ceramic cup that I actually bought in Sicily a

639
00:34:41.639 --> 00:34:44.599
<v Speaker 3>million years ago. But every day it gives me that

640
00:34:44.639 --> 00:34:47.440
<v Speaker 3>little oh like I think about where I was when

641
00:34:47.480 --> 00:34:50.880
<v Speaker 3>I got it and how fantastic it was, and again

642
00:34:51.559 --> 00:34:54.119
<v Speaker 3>it's the same like that would have been the same

643
00:34:54.400 --> 00:34:57.239
<v Speaker 3>five or ten euros that I could have otherwise spent

644
00:34:57.400 --> 00:35:02.079
<v Speaker 3>on some stupid junk. That five or ten euros whatever

645
00:35:02.079 --> 00:35:05.360
<v Speaker 3>it cost me back then went right down there, right

646
00:35:05.400 --> 00:35:09.199
<v Speaker 3>into that local economy. And again that is one of

647
00:35:09.239 --> 00:35:12.400
<v Speaker 3>the most sustainable things that you can do, and everybody

648
00:35:12.440 --> 00:35:14.119
<v Speaker 3>wins exactly.

649
00:35:14.360 --> 00:35:16.599
<v Speaker 1>So I think the Italians do a really, really good

650
00:35:16.679 --> 00:35:21.760
<v Speaker 1>job of making it easy to eat well and sustainably

651
00:35:22.000 --> 00:35:25.679
<v Speaker 1>and with local seasonal ingredients. So the thing about Italy

652
00:35:25.800 --> 00:35:29.760
<v Speaker 1>is that if you're getting say artichokes in autumn, you

653
00:35:29.880 --> 00:35:33.000
<v Speaker 1>have to really think to yourself hmm, because artichokes are

654
00:35:33.079 --> 00:35:36.800
<v Speaker 1>spring vegetable, so you can quickly tell you where you

655
00:35:36.840 --> 00:35:38.360
<v Speaker 1>are getting that seasonal produce.

656
00:35:38.400 --> 00:35:39.000
<v Speaker 4>So that's great.

657
00:35:39.320 --> 00:35:42.440
<v Speaker 1>Also with the artisan goods, they've got such a great

658
00:35:42.440 --> 00:35:46.159
<v Speaker 1>tradition of that, and everywhere you go there's some either

659
00:35:46.199 --> 00:35:51.360
<v Speaker 1>some linens or some ceramics or something leather, paper goods,

660
00:35:51.519 --> 00:35:54.760
<v Speaker 1>so many beautiful artisan wears that you can acquire when

661
00:35:54.800 --> 00:35:57.519
<v Speaker 1>you're in Italy. One thing that they don't do very well,

662
00:35:57.519 --> 00:36:00.800
<v Speaker 1>and it actually drives me absolutely crazy, is the amount

663
00:36:00.840 --> 00:36:03.840
<v Speaker 1>of plastic water bottles that they have and there is

664
00:36:03.880 --> 00:36:07.960
<v Speaker 1>absolutely no need for it in most places, and so

665
00:36:08.360 --> 00:36:10.119
<v Speaker 1>what do you think about that, Carena.

666
00:36:10.239 --> 00:36:12.719
<v Speaker 3>So that's actually it was on my list of things

667
00:36:12.760 --> 00:36:16.199
<v Speaker 3>to talk about, and it's something that I do with

668
00:36:16.440 --> 00:36:20.119
<v Speaker 3>my tour groups as well, and that is you have

669
00:36:20.280 --> 00:36:23.480
<v Speaker 3>to be conscious of the amount of trash that you

670
00:36:23.639 --> 00:36:27.519
<v Speaker 3>are creating, and single use plastics like plastic water bottles,

671
00:36:27.559 --> 00:36:30.039
<v Speaker 3>they're like the top of the crime list. So when

672
00:36:30.079 --> 00:36:32.679
<v Speaker 3>you're somewhere like Rome, it's brilliant because they have the

673
00:36:32.760 --> 00:36:35.119
<v Speaker 3>Nozoni everywhere and you can just stick your empty bottle

674
00:36:35.280 --> 00:36:38.360
<v Speaker 3>under that fill up with icy cold aqueduct water and

675
00:36:38.400 --> 00:36:43.639
<v Speaker 3>it's fantastic. It's not always that duplicatable, you know, if

676
00:36:43.679 --> 00:36:46.559
<v Speaker 3>you're walking around Venice and you need more water, that's

677
00:36:46.599 --> 00:36:49.559
<v Speaker 3>a little bit more tricky. But it's just something to

678
00:36:49.599 --> 00:36:53.199
<v Speaker 3>be really aware of. And I really get quite emphatic

679
00:36:53.239 --> 00:36:56.800
<v Speaker 3>about walking around eating. So here in America it's very

680
00:36:56.880 --> 00:36:58.960
<v Speaker 3>much just a way of life. You'll see people walking

681
00:36:59.000 --> 00:37:00.960
<v Speaker 3>down the street eating a hamber girl or eating or whatever,

682
00:37:01.079 --> 00:37:05.440
<v Speaker 3>and not thinking about it, whereas over there, if I

683
00:37:05.519 --> 00:37:08.639
<v Speaker 3>use the example of Venice for example, when you're walking

684
00:37:08.639 --> 00:37:11.920
<v Speaker 3>and eating, or you're eating outside of an establishment, you

685
00:37:12.000 --> 00:37:15.639
<v Speaker 3>now have food trash. You have bits of food that

686
00:37:15.679 --> 00:37:18.639
<v Speaker 3>are falling on the ground. When you are done eating,

687
00:37:18.679 --> 00:37:21.239
<v Speaker 3>whatever food is left, you're like throwing it into a

688
00:37:21.280 --> 00:37:25.239
<v Speaker 3>trash can that is hopefully not overflowing. But those food scraps,

689
00:37:25.239 --> 00:37:29.039
<v Speaker 3>that food mess actually draws rats, and so you're you're

690
00:37:29.079 --> 00:37:33.199
<v Speaker 3>creating trash that the city has to now pay for

691
00:37:33.800 --> 00:37:38.840
<v Speaker 3>getting removed, and you're also bringing in rats. And this

692
00:37:39.000 --> 00:37:41.679
<v Speaker 3>we're in like a port town that has a street

693
00:37:41.679 --> 00:37:44.559
<v Speaker 3>food culture, and we'll go on a street food walking

694
00:37:44.599 --> 00:37:51.159
<v Speaker 3>tour like Naples or Palermo or Genoa. My god, I

695
00:37:51.199 --> 00:37:55.079
<v Speaker 3>love this street food. I just did one last year

696
00:37:55.079 --> 00:37:57.800
<v Speaker 3>in Catanya. We did a street food walking tour that

697
00:37:57.920 --> 00:38:00.960
<v Speaker 3>was just nuts. It was so great. So the support

698
00:38:01.039 --> 00:38:04.360
<v Speaker 3>towns are really big on street food everywhere else. Make

699
00:38:04.440 --> 00:38:07.599
<v Speaker 3>sure that you're sitting down to eat, like you're going

700
00:38:07.639 --> 00:38:10.760
<v Speaker 3>into an eater b it's not expensive and sit down

701
00:38:10.800 --> 00:38:14.639
<v Speaker 3>to eat so you're not creating that access station. Another

702
00:38:14.760 --> 00:38:18.000
<v Speaker 3>thing too is people will leave all their soap products

703
00:38:18.159 --> 00:38:24.719
<v Speaker 3>and that's another actually environmentally really difficult equations. So I

704
00:38:24.719 --> 00:38:28.360
<v Speaker 3>always say to people, travel with travel sized body wash

705
00:38:28.480 --> 00:38:31.760
<v Speaker 3>and travel size soaps and take it back with you

706
00:38:32.239 --> 00:38:35.960
<v Speaker 3>whatever you got left, don't leave it there, because again

707
00:38:36.360 --> 00:38:40.119
<v Speaker 3>they now have to pay to clean up your mess,

708
00:38:40.519 --> 00:38:43.519
<v Speaker 3>and that's really non sustainable.

709
00:38:44.000 --> 00:38:46.199
<v Speaker 1>Yeah, I mean, one of the things that I just

710
00:38:46.400 --> 00:38:49.000
<v Speaker 1>makes me a little bit very sad and a little

711
00:38:49.000 --> 00:38:53.280
<v Speaker 1>bit angry actually on our travel planning community is people

712
00:38:53.320 --> 00:38:57.960
<v Speaker 1>will actually advise people to buy big bottles initially and

713
00:38:58.000 --> 00:39:04.079
<v Speaker 1>then just throw it away and just I really don't.

714
00:39:03.880 --> 00:39:08.760
<v Speaker 3>I'm crazy. And Italians, most of Italy, they work really

715
00:39:08.880 --> 00:39:12.519
<v Speaker 3>hard on recycling and on trying to take care of

716
00:39:12.599 --> 00:39:15.840
<v Speaker 3>the environment, and so when you're doing those things, it's

717
00:39:15.880 --> 00:39:18.519
<v Speaker 3>really making you the ugly tourist, you know. It's just

718
00:39:19.119 --> 00:39:21.000
<v Speaker 3>a big part of the problem. Or another one that gets

719
00:39:21.039 --> 00:39:26.079
<v Speaker 3>me is people doing the I call all vacation rentals airbnbs,

720
00:39:26.119 --> 00:39:29.320
<v Speaker 3>but doing the airbnb thing, they'll say, oh, I left

721
00:39:29.320 --> 00:39:31.480
<v Speaker 3>food in the fridge and the cleaning lady can have it.

722
00:39:31.639 --> 00:39:33.760
<v Speaker 3>It's like, oh, come on, you left food in the

723
00:39:33.800 --> 00:39:35.920
<v Speaker 3>fridge because you're too lazy to take it down to

724
00:39:36.159 --> 00:39:39.400
<v Speaker 3>the trash, and no, the cleaning lady does not want

725
00:39:39.440 --> 00:39:42.599
<v Speaker 3>your open bottle of milk, She doesn't want your food scraps.

726
00:39:42.639 --> 00:39:44.639
<v Speaker 3>What are you talking about? So that one drives me

727
00:39:44.760 --> 00:39:49.960
<v Speaker 3>crazy too. But just being responsible and aware of the

728
00:39:50.000 --> 00:39:54.119
<v Speaker 3>amount of trash that you are creating is huge. But

729
00:39:54.239 --> 00:39:58.559
<v Speaker 3>the single use plastics with the water bottles is a

730
00:39:58.559 --> 00:40:01.039
<v Speaker 3>bit of a nightmare. And I don't really know the

731
00:40:01.079 --> 00:40:05.400
<v Speaker 3>answer to that. In most places, because especially like this

732
00:40:05.400 --> 00:40:08.679
<v Speaker 3>this summer, it was boiling hot. The last few summers

733
00:40:08.679 --> 00:40:10.760
<v Speaker 3>have been really really hot over there, so you are

734
00:40:10.800 --> 00:40:13.559
<v Speaker 3>consuming a done of water, and if you're not somewhere

735
00:40:13.559 --> 00:40:16.400
<v Speaker 3>where you can fill up with quality water for you know, free,

736
00:40:16.480 --> 00:40:19.239
<v Speaker 3>like the Nonzoni roment, can be a bit of a problem.

737
00:40:19.760 --> 00:40:20.519
<v Speaker 4>Yeah, that's true.

738
00:40:20.519 --> 00:40:23.960
<v Speaker 1>But I think as well, the Italians don't have a

739
00:40:24.079 --> 00:40:28.719
<v Speaker 1>strong drinking water cultures, I mean even at restaurants, so

740
00:40:29.239 --> 00:40:33.719
<v Speaker 1>it's really more bottled water. And I find that, you know,

741
00:40:33.760 --> 00:40:35.440
<v Speaker 1>they could they could step up a bit too. I

742
00:40:35.519 --> 00:40:37.840
<v Speaker 1>think there's a lot of things we can all do,

743
00:40:38.079 --> 00:40:42.079
<v Speaker 1>not just as tourists, but as you know, maybe as

744
00:40:42.079 --> 00:40:44.400
<v Speaker 1>a tourist that we demand that they offer that and

745
00:40:44.440 --> 00:40:46.199
<v Speaker 1>then they need to change a little bit and that

746
00:40:46.280 --> 00:40:49.000
<v Speaker 1>will would make a difference too. But I find that

747
00:40:49.159 --> 00:40:51.679
<v Speaker 1>a bit frustrating about Italy to be honest. You know,

748
00:40:51.760 --> 00:40:57.119
<v Speaker 1>we here in Australia you can order tap waters, mineral

749
00:40:57.119 --> 00:40:59.239
<v Speaker 1>water or sparkling and it all comes out of a tap.

750
00:40:59.320 --> 00:41:02.119
<v Speaker 1>You know, it's a big vat. It's not actually a bottle,

751
00:41:02.199 --> 00:41:04.559
<v Speaker 1>I mean, which is you know, it's a little step again,

752
00:41:04.679 --> 00:41:06.400
<v Speaker 1>but it's not the end result.

753
00:41:06.480 --> 00:41:08.719
<v Speaker 4>I guess, you know, the ultimate will be that we

754
00:41:08.760 --> 00:41:10.079
<v Speaker 4>didn't use.

755
00:41:09.960 --> 00:41:13.480
<v Speaker 1>Any packaging at all, but I mean that's probably not realistic.

756
00:41:14.119 --> 00:41:15.679
<v Speaker 3>Yeah, it gets frustrating.

757
00:41:16.119 --> 00:41:17.760
<v Speaker 4>What else did you have for us, Karina?

758
00:41:18.599 --> 00:41:22.760
<v Speaker 3>Oh, let me see what's on my list here choosing

759
00:41:22.920 --> 00:41:27.039
<v Speaker 3>less touristy locations, And this one is one that when

760
00:41:27.079 --> 00:41:29.440
<v Speaker 3>I see people talk about it in social media groups,

761
00:41:29.480 --> 00:41:31.199
<v Speaker 3>I kind of get like, ouch, that's a bit mean.

762
00:41:31.480 --> 00:41:33.960
<v Speaker 3>But so when you're going for the first time, of

763
00:41:34.039 --> 00:41:37.239
<v Speaker 3>course you want to hit Venice and Florence and Rome

764
00:41:37.360 --> 00:41:40.440
<v Speaker 3>and maybe their Maufi coast, and these are places that

765
00:41:40.440 --> 00:41:42.639
<v Speaker 3>you've heard about all the time, and all of them

766
00:41:42.639 --> 00:41:45.440
<v Speaker 3>are fantastic, Like Rome's my favorite city in the world.

767
00:41:45.480 --> 00:41:49.280
<v Speaker 3>I wouldn't miss Rome for anything, But there are so

768
00:41:49.480 --> 00:41:54.119
<v Speaker 3>many other places as well that you know, for example,

769
00:41:54.119 --> 00:41:58.440
<v Speaker 3>if you're wanting a beachy vacation, which many people talk

770
00:41:58.480 --> 00:42:00.280
<v Speaker 3>to me. They want to have that experience. It's when

771
00:42:00.280 --> 00:42:02.639
<v Speaker 3>they're in Italy. They want to go to a beach club,

772
00:42:02.679 --> 00:42:05.239
<v Speaker 3>they want to be on the water. Italy's all coast,

773
00:42:05.360 --> 00:42:09.159
<v Speaker 3>it's magnificent and they want a piece of that experience,

774
00:42:09.719 --> 00:42:15.159
<v Speaker 3>and they immediately think Chinquitery or a Malfi coast, and

775
00:42:15.800 --> 00:42:18.760
<v Speaker 3>I'm always like, oh, you know what, let's go a

776
00:42:18.760 --> 00:42:21.800
<v Speaker 3>little bit in either direction. There's I mean, there's so

777
00:42:22.039 --> 00:42:27.400
<v Speaker 3>many incredible places to go that aren't those two locations.

778
00:42:27.800 --> 00:42:30.000
<v Speaker 3>They are great, don't get me wrong, but they get

779
00:42:30.119 --> 00:42:35.800
<v Speaker 3>so overturisted it becomes impossible. It stops being a fun experience.

780
00:42:36.159 --> 00:42:39.159
<v Speaker 3>It's not sustainable being there because these little places can't

781
00:42:39.280 --> 00:42:45.800
<v Speaker 3>withstand this volume of tourism. But for the end user experience,

782
00:42:45.960 --> 00:42:48.440
<v Speaker 3>it's not always that great, and they tend to get

783
00:42:48.519 --> 00:42:52.719
<v Speaker 3>quite expensive. But there's so many other places that are

784
00:42:52.760 --> 00:42:55.559
<v Speaker 3>close by that you can go, like buzzing down to

785
00:42:55.599 --> 00:42:58.960
<v Speaker 3>the Cilento or there's so many places on the Tuscan

786
00:42:59.039 --> 00:43:05.400
<v Speaker 3>coast where each is a gorgeous turquoise water, very low

787
00:43:05.960 --> 00:43:10.239
<v Speaker 3>mass tourism going to them, so that means the price

788
00:43:10.320 --> 00:43:15.000
<v Speaker 3>comes down drastically. You're getting that more I hate using

789
00:43:15.000 --> 00:43:19.480
<v Speaker 3>the word authentic, but you're getting that more Italian experience

790
00:43:19.559 --> 00:43:23.119
<v Speaker 3>that you've been craving, rather than just being surrounded by

791
00:43:23.159 --> 00:43:27.719
<v Speaker 3>a billion cruise ship people. And I think that everybody wins.

792
00:43:28.119 --> 00:43:30.360
<v Speaker 3>Of the last few years, I've been to a Bruso

793
00:43:30.480 --> 00:43:34.199
<v Speaker 3>for a beach vacation, this time going to Lamarke, and

794
00:43:34.480 --> 00:43:37.079
<v Speaker 3>I was telling you before we started recording, this trip

795
00:43:37.119 --> 00:43:42.639
<v Speaker 3>to Lamarque was phenomenal. I mean it was just everything

796
00:43:43.079 --> 00:43:47.719
<v Speaker 3>everything you could possibly dream of for beach time in Italy,

797
00:43:48.440 --> 00:43:53.119
<v Speaker 3>and it was so affordable and it was so sustainable too,

798
00:43:53.320 --> 00:43:56.440
<v Speaker 3>because every dollar I spent was hitting the ground there

799
00:43:56.519 --> 00:44:00.159
<v Speaker 3>and was actually going into the local communities of where

800
00:44:00.159 --> 00:44:03.719
<v Speaker 3>I where I was. So I feel like everybody won

801
00:44:04.239 --> 00:44:07.280
<v Speaker 3>by me being there, especially me.

802
00:44:07.760 --> 00:44:14.159
<v Speaker 1>Yeah, it's just about to say that I was, but

803
00:44:14.239 --> 00:44:15.960
<v Speaker 1>you know, I've been a couple of years ago.

804
00:44:15.960 --> 00:44:19.599
<v Speaker 3>I was down in a brutso on the coast. I

805
00:44:19.760 --> 00:44:23.880
<v Speaker 3>love going to Pullia in Pulia. There's famous beaches, but

806
00:44:23.920 --> 00:44:27.199
<v Speaker 3>there's also tons you can go to the are not

807
00:44:27.760 --> 00:44:32.800
<v Speaker 3>overly famous, and they're equally fantastic, and your end user

808
00:44:32.920 --> 00:44:38.039
<v Speaker 3>experience is extraordinary and you come away from it going,

809
00:44:38.079 --> 00:44:40.159
<v Speaker 3>oh my gosh, this is my life. Look at what

810
00:44:40.199 --> 00:44:44.320
<v Speaker 3>I'm doing versus being wall to wall shoulder to shoulder

811
00:44:44.440 --> 00:44:46.639
<v Speaker 3>with mass tourism.

812
00:44:46.840 --> 00:44:50.079
<v Speaker 1>Yeah, I think it's it's a really interesting discussion. I

813
00:44:50.119 --> 00:44:53.599
<v Speaker 1>know when I talk with Holly in carpri that she

814
00:44:53.960 --> 00:44:59.960
<v Speaker 1>really struggles with, you know, the whole need to I mean,

815
00:45:00.199 --> 00:45:03.079
<v Speaker 1>she loves sharing the island that's hot now her home,

816
00:45:03.599 --> 00:45:05.920
<v Speaker 1>but it's also a.

817
00:45:05.800 --> 00:45:06.599
<v Speaker 4>Little bit scary.

818
00:45:06.599 --> 00:45:08.920
<v Speaker 1>I mean, even just a few weeks ago, there was

819
00:45:08.960 --> 00:45:11.039
<v Speaker 1>a big water pipe burst and they ran out of

820
00:45:11.039 --> 00:45:13.280
<v Speaker 1>water and they stopped all the ferries going to Carpre

821
00:45:14.320 --> 00:45:18.199
<v Speaker 1>They did not have any what they were allowed twenty

822
00:45:18.239 --> 00:45:21.679
<v Speaker 1>liters of water per family. It's not a lot of

823
00:45:21.719 --> 00:45:24.239
<v Speaker 1>water you can I mean, that's drinking water, that's not

824
00:45:24.280 --> 00:45:26.000
<v Speaker 1>to wash yourself. And that was for a few days.

825
00:45:26.039 --> 00:45:30.039
<v Speaker 1>So I think, yeah, just being aware from some different

826
00:45:30.039 --> 00:45:31.679
<v Speaker 1>options can make a huge difference.

827
00:45:32.559 --> 00:45:35.159
<v Speaker 3>It can often seem like, well, they're telling me to

828
00:45:35.199 --> 00:45:38.599
<v Speaker 3>go far away in a country that I don't know.

829
00:45:38.880 --> 00:45:42.079
<v Speaker 3>But the thing is that wherever these big famous places

830
00:45:42.119 --> 00:45:46.840
<v Speaker 3>are right next door to them is somewhere equally fabulous

831
00:45:46.960 --> 00:45:51.000
<v Speaker 3>that doesn't have that tourist load. You know, the Chiquiteria

832
00:45:51.119 --> 00:45:54.679
<v Speaker 3>is another great example, and we've talked about Lagoria a

833
00:45:54.760 --> 00:45:59.159
<v Speaker 3>lot just up the way. Like two dollars on the train,

834
00:45:59.519 --> 00:46:03.480
<v Speaker 3>you have a whole new world that is equally beautiful

835
00:46:03.679 --> 00:46:08.719
<v Speaker 3>and equally you know, stunning in atmospheric as the five

836
00:46:08.800 --> 00:46:13.800
<v Speaker 3>villagers are, but there's hardly anybody there, and so you're

837
00:46:13.840 --> 00:46:18.239
<v Speaker 3>not overloading the place. Your dollars are actually making a

838
00:46:18.239 --> 00:46:23.000
<v Speaker 3>big difference. And again everybody wins, and your end user

839
00:46:23.119 --> 00:46:25.280
<v Speaker 3>experience is incredible.

840
00:46:25.639 --> 00:46:29.519
<v Speaker 1>And it's a not so secret objective of this podcast

841
00:46:29.760 --> 00:46:34.360
<v Speaker 1>to help people find the untold parts of Italy that

842
00:46:34.400 --> 00:46:35.599
<v Speaker 1>they want to go and find.

843
00:46:35.639 --> 00:46:38.199
<v Speaker 4>And so that's why a lot of the times.

844
00:46:37.920 --> 00:46:40.480
<v Speaker 1>I like to talk about, you know, the places in

845
00:46:40.679 --> 00:46:43.440
<v Speaker 1>the Rome and Venice and Florence, thinking people ideas what

846
00:46:43.599 --> 00:46:46.000
<v Speaker 1>to do, they're just like you do in your books, Karina,

847
00:46:46.360 --> 00:46:49.320
<v Speaker 1>but also like to shine a light on these places

848
00:46:49.480 --> 00:46:55.400
<v Speaker 1>and you know, somehow bring to light these different wonderful

849
00:46:55.519 --> 00:46:59.119
<v Speaker 1>experiences that you can have that are just on your

850
00:46:59.159 --> 00:47:02.239
<v Speaker 1>doorstep and just very very close by and worthy effort.

851
00:47:02.960 --> 00:47:06.320
<v Speaker 3>Yeah, and I think too that, I mean, we both

852
00:47:06.360 --> 00:47:11.280
<v Speaker 3>do the small tour model, small group tour model, but

853
00:47:11.519 --> 00:47:14.840
<v Speaker 3>I think too people realizing that there are these other

854
00:47:14.880 --> 00:47:17.320
<v Speaker 3>options out there, and obviously the whole world can't come

855
00:47:17.360 --> 00:47:20.559
<v Speaker 3>on you and my tours because we're we're I think

856
00:47:20.559 --> 00:47:26.199
<v Speaker 3>that many people. It is supply and demand, So the

857
00:47:26.440 --> 00:47:29.880
<v Speaker 3>big tour companies are all about making that money right,

858
00:47:30.039 --> 00:47:34.599
<v Speaker 3>big time, and they're very good at following supply and demand.

859
00:47:34.760 --> 00:47:39.320
<v Speaker 3>So if the demand is there for more small group experiences,

860
00:47:39.400 --> 00:47:43.679
<v Speaker 3>they will provide them. So I think for people listening,

861
00:47:44.079 --> 00:47:46.760
<v Speaker 3>you know, maybe my tour is why I'm only doing

862
00:47:46.760 --> 00:47:48.800
<v Speaker 3>a handful of tour so I can't retake that many people.

863
00:47:48.920 --> 00:47:55.119
<v Speaker 3>But just looking for small group opportunities of things that

864
00:47:55.199 --> 00:47:58.519
<v Speaker 3>are of interest to you, that's the answer right there.

865
00:47:58.599 --> 00:48:02.719
<v Speaker 3>It's so it's totally sustainable. And then you find that

866
00:48:02.800 --> 00:48:05.199
<v Speaker 3>all the guides that you're working with are local guides

867
00:48:05.440 --> 00:48:09.400
<v Speaker 3>and they've worked hard to get their guide licenses, and

868
00:48:09.440 --> 00:48:12.840
<v Speaker 3>those dollars that you are paying them are actually going

869
00:48:13.039 --> 00:48:16.079
<v Speaker 3>right down into their local community. It's paying their rent,

870
00:48:16.159 --> 00:48:20.800
<v Speaker 3>and it's paying their food and their electricity bills and everything.

871
00:48:20.880 --> 00:48:25.159
<v Speaker 3>So you're doing this incredibly sustainable thing. You know, looking

872
00:48:25.320 --> 00:48:30.039
<v Speaker 3>around the small group travel options or you know a

873
00:48:30.119 --> 00:48:32.960
<v Speaker 3>lot more people now I think are quite happy to

874
00:48:33.360 --> 00:48:35.400
<v Speaker 3>plan out their own thing or to do their own

875
00:48:35.440 --> 00:48:37.199
<v Speaker 3>thing with a little bit of help with the planning

876
00:48:37.679 --> 00:48:40.079
<v Speaker 3>and just having that awareness that you can go to

877
00:48:40.280 --> 00:48:44.280
<v Speaker 3>some different towns, you know, just see some different things.

878
00:48:44.880 --> 00:48:47.960
<v Speaker 4>Well, Karina, I really appreciate all your insight.

879
00:48:48.079 --> 00:48:51.519
<v Speaker 1>I know you're really passionate about exploring Italy in just

880
00:48:51.559 --> 00:48:56.920
<v Speaker 1>a really conscious and aware way, and it's truly always

881
00:48:56.920 --> 00:48:59.559
<v Speaker 1>inspiring to have you on the show to chat about

882
00:49:00.000 --> 00:49:06.199
<v Speaker 1>different places, experiences and overall a different philosophy that maybe

883
00:49:06.280 --> 00:49:10.239
<v Speaker 1>that we're seeing in the general media. And what I

884
00:49:10.320 --> 00:49:14.400
<v Speaker 1>really appreciate as well is that, you know, from my perspective,

885
00:49:14.559 --> 00:49:17.199
<v Speaker 1>awareness and action is key, and I really think we

886
00:49:17.239 --> 00:49:20.599
<v Speaker 1>need to all make keep making small changes and then

887
00:49:21.000 --> 00:49:23.119
<v Speaker 1>if we all do it will make a bigger change.

888
00:49:23.360 --> 00:49:26.440
<v Speaker 1>None of us are perfect. I am guilty of buying

889
00:49:26.559 --> 00:49:29.559
<v Speaker 1>plastic water bottles. I hate myself for it, like you know,

890
00:49:30.079 --> 00:49:31.360
<v Speaker 1>the shame, the shame.

891
00:49:32.599 --> 00:49:33.480
<v Speaker 4>When I'm in Italy.

892
00:49:34.000 --> 00:49:36.679
<v Speaker 1>But unless we're presented with all the options or they're

893
00:49:36.719 --> 00:49:39.519
<v Speaker 1>easy to find, it's hard to be truly sustainable. So

894
00:49:39.559 --> 00:49:41.840
<v Speaker 1>I really appreciate you coming on the show today to

895
00:49:41.960 --> 00:49:46.440
<v Speaker 1>really explain all the different ways that we can make

896
00:49:46.480 --> 00:49:49.480
<v Speaker 1>a little bit of a difference. And therefore a big difference.

897
00:49:50.119 --> 00:49:51.880
<v Speaker 1>So how would you like to wrap this up? You know,

898
00:49:51.920 --> 00:49:53.920
<v Speaker 1>what's the message that you would love to give our listeners.

899
00:49:54.000 --> 00:49:56.639
<v Speaker 3>I would say that the big one is make sure

900
00:49:56.719 --> 00:49:59.199
<v Speaker 3>every dollar you're spending is hitting the ground and the

901
00:49:59.199 --> 00:50:03.199
<v Speaker 3>town that you're in. And then just have that awareness

902
00:50:03.239 --> 00:50:04.960
<v Speaker 3>because none of us are perfect. None of us are

903
00:50:04.960 --> 00:50:07.199
<v Speaker 3>going to get it right one hundred percent of the time.

904
00:50:07.559 --> 00:50:09.800
<v Speaker 3>But if you're getting it right some of the time,

905
00:50:10.239 --> 00:50:12.559
<v Speaker 3>you've just made You just changed the whole world, just

906
00:50:12.679 --> 00:50:13.000
<v Speaker 3>like that.

907
00:50:13.400 --> 00:50:18.079
<v Speaker 1>Like that, So, Karina, can you remind our listeners how

908
00:50:18.119 --> 00:50:19.280
<v Speaker 1>they can connect.

909
00:50:18.960 --> 00:50:20.679
<v Speaker 4>With you and follow along with.

910
00:50:20.639 --> 00:50:24.280
<v Speaker 1>Your Italian adventures, including your new home in Italy, so.

911
00:50:24.320 --> 00:50:28.920
<v Speaker 3>Jillieus No, yes, So the best way is to go

912
00:50:29.000 --> 00:50:32.360
<v Speaker 3>on my website, which is coarinacook dot com. I have

913
00:50:32.480 --> 00:50:34.599
<v Speaker 3>a link there to join my newsletter. I have a

914
00:50:34.639 --> 00:50:37.599
<v Speaker 3>massive newsletter that comes out about once a month, sometimes

915
00:50:37.639 --> 00:50:40.679
<v Speaker 3>twice a month, and that fills you in on all

916
00:50:40.760 --> 00:50:43.280
<v Speaker 3>kinds of different stories and I tell you about places

917
00:50:43.320 --> 00:50:46.559
<v Speaker 3>that I go and places that I've discovered that you

918
00:50:46.639 --> 00:50:49.599
<v Speaker 3>might want to add to your travel itinerary or soap

919
00:50:49.679 --> 00:50:53.079
<v Speaker 3>something out for. It also has links to my social

920
00:50:53.119 --> 00:50:56.679
<v Speaker 3>media accounts, and I will be telling a lot more

921
00:50:56.719 --> 00:51:00.440
<v Speaker 3>stories about having a home in Tuscany and all the

922
00:51:00.519 --> 00:51:03.760
<v Speaker 3>fun and fabulous things that happen with it. I'm just

923
00:51:03.800 --> 00:51:05.440
<v Speaker 3>giddy about it all at the moment.

924
00:51:05.639 --> 00:51:07.440
<v Speaker 4>So I'm so thrilled for you.

925
00:51:07.920 --> 00:51:11.199
<v Speaker 1>Must be so wonderful to finally have a place in

926
00:51:11.239 --> 00:51:12.679
<v Speaker 1>Italy that you can call your own.

927
00:51:12.800 --> 00:51:14.000
<v Speaker 4>Just absolutely delighted.

928
00:51:15.599 --> 00:51:16.280
<v Speaker 3>I love it.

929
00:51:17.400 --> 00:51:19.639
<v Speaker 1>Grad Sid Karina, thank you so much for joining us

930
00:51:19.639 --> 00:51:22.519
<v Speaker 1>on Untold Italy and let's chat very soon.

931
00:51:22.639 --> 00:51:23.519
<v Speaker 4>I love chatting with you.

932
00:51:24.480 --> 00:51:27.320
<v Speaker 3>Likewise, thank you so much and bye everybody.

933
00:51:27.679 --> 00:51:28.079
<v Speaker 4>Gao dao.

934
00:51:31.840 --> 00:51:33.960
<v Speaker 1>It's fair to say that the hordes of people we've

935
00:51:34.000 --> 00:51:36.920
<v Speaker 1>seen swarming monuments and cities aren't what most of us

936
00:51:36.960 --> 00:51:40.400
<v Speaker 1>imagine when we're planning our dream trips anywhere in the world,

937
00:51:40.480 --> 00:51:44.079
<v Speaker 1>and least of all Italy. Those scenes remind me that

938
00:51:44.159 --> 00:51:46.679
<v Speaker 1>we always have choices when we travel, and that we

939
00:51:46.760 --> 00:51:50.960
<v Speaker 1>can choose what might be the obvious and best advertised choices,

940
00:51:51.360 --> 00:51:53.800
<v Speaker 1>or that if we dig a little deeper, we might

941
00:51:53.880 --> 00:51:57.760
<v Speaker 1>uncover something a little more magical. I don't know about you,

942
00:51:57.800 --> 00:52:00.199
<v Speaker 1>but when I'm traveling, I want to be contributing to

943
00:52:00.440 --> 00:52:03.599
<v Speaker 1>and learning from the places I visit. And not having

944
00:52:03.599 --> 00:52:06.920
<v Speaker 1>a negative impact on them. And I've found by making

945
00:52:06.960 --> 00:52:10.000
<v Speaker 1>us few small changes, not only can we enhance our

946
00:52:10.039 --> 00:52:13.599
<v Speaker 1>own travel experiences, but we can also have a positive

947
00:52:13.639 --> 00:52:16.280
<v Speaker 1>impact on the economies and lives of the locals where

948
00:52:16.280 --> 00:52:19.440
<v Speaker 1>we visit. And I hope you've learned a few tips

949
00:52:19.440 --> 00:52:23.440
<v Speaker 1>and tricks about that today. I also believe that companies

950
00:52:23.480 --> 00:52:27.079
<v Speaker 1>offering services in those places will respond in kind. So

951
00:52:27.559 --> 00:52:31.360
<v Speaker 1>if more people reject the puffy gelato in favor of

952
00:52:31.519 --> 00:52:36.599
<v Speaker 1>delicious artisanal scoops, more smaller gelateria will be encouraged to

953
00:52:36.639 --> 00:52:40.599
<v Speaker 1>open at a more macro level. I hope that encourages

954
00:52:40.599 --> 00:52:43.119
<v Speaker 1>the Italian Tourist Board to switch its budget from the

955
00:52:43.199 --> 00:52:46.280
<v Speaker 1>obvious attractions and do a much better job of marketing

956
00:52:46.360 --> 00:52:49.840
<v Speaker 1>lesser owned destinations in Italy and find creative ways to

957
00:52:49.960 --> 00:52:54.400
<v Speaker 1>encourage visitors to go and explore beyond the obvious. Here

958
00:52:54.440 --> 00:52:58.320
<v Speaker 1>at Untold Italy will continue to showcase lesser owned destinations

959
00:52:58.360 --> 00:53:00.960
<v Speaker 1>and regions and give you insight into the ways that

960
00:53:01.000 --> 00:53:03.280
<v Speaker 1>you can visit the popular sites in a way that's

961
00:53:03.320 --> 00:53:07.000
<v Speaker 1>considerate and respectful of local customs, but also it gives

962
00:53:07.039 --> 00:53:11.039
<v Speaker 1>you a wonderful experience too. You'll see that across all

963
00:53:11.039 --> 00:53:15.480
<v Speaker 1>our platforms, this podcast, our website, social media, on our tours,

964
00:53:15.480 --> 00:53:18.960
<v Speaker 1>and of course, with our trip planning clients. After all,

965
00:53:19.320 --> 00:53:22.880
<v Speaker 1>this is the magical, heart stopping, beautiful Italy that we

966
00:53:22.960 --> 00:53:25.199
<v Speaker 1>love and we want you to have that feeling too.

967
00:53:26.400 --> 00:53:28.960
<v Speaker 1>If you'd like more information on the tips we shared today,

968
00:53:29.280 --> 00:53:32.880
<v Speaker 1>a downloadable transcript, and the links to Carina's website and more,

969
00:53:33.079 --> 00:53:35.440
<v Speaker 1>head on over to the episode show notes at untold

970
00:53:35.440 --> 00:53:38.519
<v Speaker 1>Italy dot com. Forward slash two three four for episode

971
00:53:38.599 --> 00:53:43.079
<v Speaker 1>number two hundred and thirty four. Gratimile. Thanks for all

972
00:53:43.199 --> 00:53:47.280
<v Speaker 1>your ongoing support of Untold Italy. We truly appreciate all

973
00:53:47.320 --> 00:53:49.800
<v Speaker 1>of you, our listeners joining us from around the world.

974
00:53:50.280 --> 00:53:52.239
<v Speaker 1>We would love it if you help spread the words

975
00:53:52.280 --> 00:53:55.280
<v Speaker 1>so we can reach more Italy loving travelers just like you,

976
00:53:55.639 --> 00:53:57.480
<v Speaker 1>and the best way that you can do that is

977
00:53:57.519 --> 00:54:00.400
<v Speaker 1>by leaving us a rating or review in your favorite

978
00:54:00.440 --> 00:54:03.400
<v Speaker 1>podcast app we'd love it to be five star, or

979
00:54:03.519 --> 00:54:06.880
<v Speaker 1>forwarding this episode onto a friend who also loves slow

980
00:54:06.920 --> 00:54:11.000
<v Speaker 1>travel in Italy. Next episode, we're visiting one of the

981
00:54:11.000 --> 00:54:14.079
<v Speaker 1>world's most iconic monuments to get the lowdown on how

982
00:54:14.079 --> 00:54:16.400
<v Speaker 1>to make the most of your visit. But until then,

983
00:54:16.719 --> 00:54:20.519
<v Speaker 1>it's chow for now. The Untold Italy podcast is an

984
00:54:20.519 --> 00:54:25.360
<v Speaker 1>independent production podcast editing, audio production and website development by

985
00:54:25.480 --> 00:54:29.239
<v Speaker 1>Mark Hatter, Production assistance and content writing by the Are

986
00:54:29.239 --> 00:54:30.159
<v Speaker 1>they kJ Clark?

987
00:54:30.400 --> 00:54:31.480
<v Speaker 4>Yes, there are two of us.

988
00:54:31.800 --> 00:54:35.920
<v Speaker 1>For more information about Untold Italy, please visit Untold Italy

989
00:54:35.960 --> 00:54:51.000
<v Speaker 1>dot com
