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Speaker 1: This is Pet Life Radio. Let's Talk Pets.

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Speaker 2: Hello, pet lovers, Welcome to Best Bests from Pets. I'm

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your show host Michelle Burns. So you know a lot

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of people are now. We're buying our pets premium food.

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Our dogs are eating you know, raw, they're eating fresh.

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It's a whole new world out there. Well wait till

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you'll meet my guest today. He invented a product that

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does it all for you and it's quite incredible. Stay tuned,

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you don't want to miss this.

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Speaker 3: You know the expression cats have nine lives, Well, what

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if you can give them one more? But give them ten?

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Movement is on a mission to help give cats an

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extra life. How with spee and Neoter, Spain or nootering

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your cat helps them live a longer, healthier life and

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it helps control free roaming cat populations too. Learn more

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about the benefits of spee and Neoter and meet Scooter,

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the neuter cat at Give Them ten dot Org. That's

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give them ten dot Org.

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Speaker 4: Let's talk pets on Petlife Radio dot com.

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Speaker 2: Welcome back everyone. I'd like to welcome Matt trop Here's

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the co founder and CEO of operations of Chef Paul welcome.

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Speaker 5: Matt, thank you for having me here. I'm really excited

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to be on PETLAF Radio.

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Speaker 2: I'm so excited to have you. Can you share a

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little bit about your background.

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Speaker 5: Well, yeah, I grew up in Manhat Beach, California, and

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went to the University California at Santa Barbara, and I

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knew pretty pretty fast that what I wanted to do

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was something around pets, my dog specifically. I wanted to

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make life better for dogs. And shortly after graduating college,

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my labrador had a bad ear infection and I invented

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a tool to solve it and got a patent on that.

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It's an ear applicator for ear medicines and ear cleaners,

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and I thought that's just the perfect way to start

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a business around an actual need and a unique innovative product.

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So me and my best friend at the time we

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created Innovet Pet Products and that was two thousand and five,

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and since then we've been using the needs and the

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problems that our pets encountered where there wasn't a better solution,

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and we use those as opportunities to try and find

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innovations and try and make things better for our own

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pets and that's what's led us to success, and that's

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what led us about three years ago to get into

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the pet food market in an incredibly unique way, and

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that's how chef Paw got created.

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Speaker 2: Okay, thank you for that, And now let's talk about

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chef Paw kind of briefly because we're going to go

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into more detail, but so people know what we're talking about,

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if you can kind of describe it as well, that

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would be great.

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Speaker 6: Well.

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Speaker 5: Yeah, so chef Paw is the first of it's kind

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at home dog food maker, and it cooks and it mixes,

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and it's about the size of a blender. It's a

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countertop appliance, it doesn't use up too much electricity, and

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you just put the fresh ingredients in it, ingredients from

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any grocery store, turn the machine on, and forty minutes

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later you have six pounds of cooked and mixed dog food.

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And we developed an app too that comes along with

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it to give people a thorough guide, step by step

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of how to add ingredients into the machine. Because the

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machine has a built in scale and so it really

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makes everything streamlined and straightforward.

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Speaker 2: So we're going to talk more about this later. But

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you really thought, I mean, you really thought this out, Chapa,

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there's a scale, there is a it does it all

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in one, you know, chopsy ingredients, cooks the ingredients, waist

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the ingredients. I mean, it's really user friendly. Is that

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what you were thinking when you came up with that

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we have to do everything all in one?

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Speaker 4: Well?

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Speaker 5: Yeah, the original inspiration behind it was I've been on

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a quest ever since I had my own dog in

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two thousand, I've been on a quest to find the

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best dog food, and over years and years that led

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me to fresh store bought dog food. And then I

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noticed that what my really active labrador was not able

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to get enough calories. I was having to feed him large,

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really large portions, which I felt dangerously large portions. And

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then my other dog, a bulldog, he developed food allergies,

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and so I needed to find way to customize that

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fresh food. And so that's where I started going down

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a quest of trying to see how can I recreate

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the best store bought fresh foods and customize them really,

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really easily. So when I suspected that my bulldog was

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allergic to chicken, I put them on a novel protein

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diet that had definitely no chicken in it, and then

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once that once after being on the novel protein diet

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for two months, and that resolved all of his symptoms.

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I used our original prototype chef bomb machines to change

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one ingredient at a time in his recipe in order

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to identify which things, which foods he was allergic to,

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and how to customize it. And we actually started off

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making unreasonably large machines that were making like one hundred

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pounds of dog food at a time. But once we

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nailed down the proof of concept and the recipes that

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we were developing cured my bulldog's skin allergy and his

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food allergies, and got my labrador enough energy to where

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you could have a normal sized meal and be gaining weight,

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then we knew we were really onto something, and we

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began working on scaling the machines that we the prototype

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machines down to the smallest that they could be and

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be really effective and make a decent size batch quickly.

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And that's where we where we settled with the current

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chef Paal machine making six pounds and forty minutes.

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Speaker 2: Okay, we're going to talk more about how it actually

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works and the app on our second half, but a

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few more questions, So thank you. That was great information

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on how it came about. What if you buy fresh

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food but your dog doesn't have allergies, is not super

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active because most dogs are not too active, but some are,

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but most are not. So for the average dog at home,

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what is the benefit of making your own dog food

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versus says, Let's take it a step further, say you're

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not buying fresh versus canned and dry food together. A

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lot of people do wet food, some do wet and

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dry viewer, I think, from my experience, do just dry.

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So what are the benefits just making your own food

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versus buying canned and everything? I mean, prices have gone

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up for dog food like double in the last three years.

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Speaker 5: Oh yeah, yeah, yeah, tell me about it. That's what

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that was. The second motivator behind it was the price.

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I was spending over one thousand dollars a month for

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two average sized dogs and that was really bad.

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Speaker 2: And I mean for fresh food though, right.

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Speaker 5: Yeah, yeah, And all that aside, the first real benefit

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is their poops, their poops becoming easy to pick up.

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I'm sure a lot of pet parents out there have

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encountered the horrible situation where you switch to a new food,

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whether it's fresh or dry or canned, and their bowels

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don't react to it well and it makes an absolute mess.

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And especially if you have more than one dog, then

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the first dog makes a mess, the second dog steps

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in it, and then you're just it's just chaos. So yeah,

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So that is one of the things we're very proud

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of is with our recipes, dogs get perfect poops right

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off the bat. There's little to no transition that's needed

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to go from dry food or can food over to

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our recipes, and that is that's one of my favorite

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things about it really that I don't have to the

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messes that I've avoided.

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Speaker 2: So wait, so if there's good poops, that means that

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they're digesting it without a lot of issues.

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Speaker 5: Oh yeah, thanks for bringing that up. That was the

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other thing that I noticed too, is hands down, fresh

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food was better than all the drying can foods out there.

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I was noticing that no matter how expensive of fresh

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foods I was buying, the dogs were having irregular bowel

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movements and you could see half of the ingredients in

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their poop undigested because it's either undercooked or two larger

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pieces were not you know, cud into small enough pieces. Yeah,

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so it was. It was. It was a combination of

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spending one thousand dollars a month on the best store

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bought dog food that I could get, plus seeing them

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making a mess of you know, when they're when they're

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they're pooping everywhere, and then seeing that they're not digesting

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a lot of those ingredients that I'm paying top dollar for.

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And so part of the original mission with the chef

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PA was make sure make sure that it's you know,

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it's not enough to just have fresh food. It needs

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to be cooked perfectly and you know, so that it's

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so that it's digestible. And the flip side of that

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is it's got to be not overcooked. So many, so

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many of the foods out there are are are overcooked,

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whether it's fresh or I mean kibble by definition is

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is overcooked. But a lot of the fresh foods out there,

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and when people make homemade foods too, they they tend

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to overcook it and that that comes with its own

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set of problems.

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Speaker 2: Let me ask you this, what about raw which I'm

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going to try to keep my opinion out of that,

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but I'm passionate about my opinion on raw food. But

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what about raw, Because I've heard that a lot of

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guests recently and learned a lot about raw, and a

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lot of people think raw is the way to go.

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But you know, Chef Paup cooks the food.

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Speaker 5: Yeah, that's a good point. We cook at a very

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low temperature. So I think the raw diet is great.

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It's really great. It's a tremendous improvement, and I really

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applaud people that try it. But for every five people

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that we've talked to who say that they are on

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the raw diet and they really like it, we come

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across ten people who say that they tried the raw

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diet and had a horrible experience with it, And that

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horrible experience usually winds up at some point being like

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a salmonilla contamination that gets either the dog very sick

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or their children very sick. And so basically the Chef

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Paw recipes in the machine, it's designed to take all

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the benefits of raw and just cook it just enough

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so that you've sanitized it and eliminated any harmful bacteria.

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And to that end, people still said, there are a

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lot of people that would say, hey, you know, any

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cooking at all is going to destroy nutrients.

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Speaker 2: That's not true.

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Speaker 5: Well, yeah, on some level, as you heat there are

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things that will break down. But to prove that once

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and for all, a few months ago, we sent in

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samples of our primary recipe. Well we have forty recipes,

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but our recipe number one, we sent it in to

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get tested. We made one batch of it with our machine,

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but we didn't cook it, and we just blended it.

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Our machine has many different speeds. It can mix really

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gently and make it chunky, or you can turn up

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the mixing speed and blend it to a complete pure

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if needed. So we took one batch and just blended it,

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no heat, no cooking whatsoever, and sent that in for testing,

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and then made an identical batch and blended it up

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just as much, but cooked it at the normal chef

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Pac cooking temperatures, which is one hundred c or two

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hundred and twelve degrees fahrenheit. And what happens is when

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it's cooked in the chef Pal machine, the food is

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really only encountering temperatures that are above about one hundred

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and sixty fahrenheit for the last ten minutes of the

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cooking cycle, So the food's only encountering low temperature cooking

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only for a few minutes toward the end of the

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cooking cycle, and it's just enough to soften things like

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carrots and sweet potatoes and rice, but it's not enough

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to break down nutrients. And so we sent in the

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second sample of the cooked and blended recipe. We were

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surprised to find that I expected to find at least

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a little bit of a breakdown. There was virtually none.

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There was less than two percent moisture loss from the cooking,

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and there was virtually no caloric loss. There were even

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things like some carbohydrates were increased because starches were converted

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over and you know, we tested for zinc amounts and

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adine amounts and vitamins and all that, and it didn't

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break down. There was no appreciable, no statistically appreciable breakdown

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when of any of the nutrients when you cook with

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our chef Pal machine.

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Speaker 2: So I was right. I love to be right, but

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I didn't really know that I was right. But I

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understand what you're saying, and you hit on it when

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you said about raw That's one thing that bothers me

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is that there's bacteria in law. So I'm not discounting law,

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but there's bacteria, so you have to be aware of that. Yeah,

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we're going to take a short break. We'll be right back, Molly.

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Here's your dinner. See that's not your food down.

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Speaker 6: Don't let that happen to your precious cat. Elevate your

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cat's eating experience with the cat tree tray. The cat

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00:13:55,320 --> 00:13:58,120
tree tray keeps your cat's food off the floor and

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00:13:58,240 --> 00:14:02,279
conveniently located on the cat tree. It's the perfect way

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to eat. It's a beautiful wrought iron tray that easily

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attaches to your cat tree and keeps dogs and other

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00:14:08,879 --> 00:14:12,879
gritters out of your cat's dish. A musk from Multi pethouseholds.

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There's a six inch trade for large bowls and a

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four inch tray for smaller bulls. Purchase your cat tree

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trade today, Go right now to cattreetrade dot com. That's

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cattreetrade dot com. C A T t R E E

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t R A y dot com.

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Speaker 4: Let's talk past it.

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Speaker 1: Let's done.

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Speaker 7: Pet Headline Radio, catlve Radio dot com.

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Speaker 2: Welcome back everyone. We're talking to Matt Tarrell. He is

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the co founder and CEO of operations for Chef Paul.

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We had a very lively first part of the show,

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and I'm excited to get onto this second part. So

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we talked about the importance of Chef pa You know

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what it does the like cooking for the nutritional benefits

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are there there, they're just it seems like there's not

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much of a difference between raw and the Chef pau cooking.

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Speaker 5: Yeah, just no, there's no. It's all the benefits of raw,

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but none of the risk of equal.

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Speaker 2: Eye very good. Is it similar to okay, just so

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people have an idea. I haven't even red meat in

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more decades than I want to say, but is it

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similar to like maybe a rare steak where it's cooked

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a little bit so that it's safer to eat, but

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it's still what would be a good visual as far

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as how lightly it's cooked.

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Speaker 5: Well, that all depends on what mixing speed you select,

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and there's four different cooking mixing speeds to choose from.

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The first one is very gentle. It rotates very slowly,

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you know, maybe like ten rpm. And the rotating blades

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they're sharp on one side and dull on the other.

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And so what the basic number one speed setting does

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is it rotates in the toward the sharp blade direction.

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For thirty seconds, and so it's doing it's doing very

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minor chopped chopping and cutting and doing it slowly, and

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then every thirty seconds it stops and it reverses its

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direction and so now the dul the dull side of

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the of the mixing blade is pushing the food and

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so there's no cutting there. It's just mixing everything around.

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So that has the effect of distributing the heat evenly

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across all the foods. So it's not going to be

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like a steak that's that's even though it's even though

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it's low temp, it's not quite analogous to a steak

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that's cooked rare because you know, the steak's not getting

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cooked from the inside out. It's getting for most cooking methods.

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Speaker 2: That's my analogy. Okay, what was similar to.

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Speaker 5: It would be it would be similar to more like

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more like ground beef in a stew. The main part

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of it is to is to make sure everything is

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cooked evenly, and most pets really like like chunky foods,

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so we really designed the machine to cook at the

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lowest temperature possible and just get everything evenly cooked. I'm

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sure people that have tried cooking homemade before with like

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a pressure cooker or an instapot. They've noticed that the

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food on the on the outsides of the bowl will

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be cooked, but then the food in the center is

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not cooked because there's no mixing going on in those devices.

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So yeah, fortunately blenders don't cook and instapots don't mix.

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And so we've we've done the chef Pause. Primary primary

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achievement is to is to combine both of those mixing

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and cooking into one machine. But it's not that's not

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enough to to get a success full batch reliably without

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having to put a lot of thought into it. And

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that's where the chef Pot app that we developed comes in.

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Speaker 2: I'm sorry to cut you off, it's exactly what I

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was going to ask you about. How does the app work?

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Because there's recipes in the app. There's some focus on

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from the recipes on allergy, on nutrition, on renal health,

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on if you need low calorie.

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Speaker 5: Oh yeah, We've come up with a lot of recipes

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and they're all inspired by either my own pets, my

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family's pets, and our customers calling in and having a request.

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And I'm one hundred percent certain that we're going to

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keep rolling out new recipes. You know, I would be.

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I'm going to be surprised if this time next year

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we don't have a couple hundred recipes in the app.

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Speaker 2: I think you'll ever have it recipes for cats?

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Speaker 5: Oh yeah. In fact, people have been asking us that

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every single day. And the reason why I haven't released

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that yet is because the cats are formulating a homemade

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recipe for a cat is a little more complicated than

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than for dogs, or for humans or any other pets really,

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So we wanted to have we we wanted to have more.

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We wanted to have more nutritionists and veterinarians give their

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feedback on what that would need to be. And there's

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a kind of a universal sentiment amongst the nutritionists and

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the veterinarians that unlike the wide variety of dog recipes

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that we have for cats, it needs to be just

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a much narrower set just too. So we've been we've

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been working on it, and we just we actually just

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coincidentally sealed the deal with a with a board certified

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nutritionists to sign up to sign off and uh and

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finalize to cat recipes. And we already many months ago,

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we already finished the on the back end of the

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software and the app we created the ability to add

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more species, and so it's all I have to do

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is flip a switch and cats will be will be

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an option on there where. Yeah, within just a couple

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of weeks, we're going to have the first the first

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two cat recipes turned on and everyone will be able

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to use that.

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Speaker 2: I can't wait.

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Speaker 5: Thanks, I'm looking forward to it.

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Speaker 2: I tested Chef Paul, but my dogs are in doggy Heaven,

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so I had to test it for my nephew dog, Charlie,

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and for Tilly, my friend dog. So but cats, and

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my cats eat everything, even Lettuce. Dennis likes Lettuce. I

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don't get that.

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Speaker 5: All right.

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Speaker 2: So earlier when we were first talking, Matt, you mentioned

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you can click six pounds of food in forty minutes.

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I don't think my dogs ate nearly that much in

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a day. What is the average, isn't it like? What

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is the average sized portion?

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Speaker 5: Well, the average sized portion I would probably be best

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to find by what the NRC calls at. What the

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all the NRC nutritional standards revolve around. And that's a

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thirty three pound dog eating a thousand calories a day.

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I don't know off the top of my head how

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many that how many cups that is, But that's at

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least a week of food for the average dog.

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Speaker 2: So this is easier than going to the store. I

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mean you have to get the store to buy the ingredients,

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but then for a week, and is it best to

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have it frozen or is it best to just you

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can keep it fresh in your fridge for a week.

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Speaker 5: Yeah, there's such a wide variety of applications. There's a

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lot of people that have small dogs where the six

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pound batch would last a month, and so that's it's

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kind of excessive for them, and so they really ought

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to select the half batch option in the app. And

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that and because the app gives you regardless of what

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batch size you choose, the app gives you, well, let

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me say, regardless of which batch size you choose, and

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regardless of which recipe you choose, the app gives you

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step by step instructions on which ingredients to add and

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how much to the machine. And so a lot of

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people that have really small dogs, they opt to do

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the half batch option. And that half batch option will

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make three point one or three point two pounds in

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twenty minutes, sometimes twenty five, but it basically and double

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the speed there's a lot of other people who want

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even more that have have much larger dogs, and so

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they opt to do batches back to back and then

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refrigerate the portions. There's actually people a lot of people

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don't know this, but there's actually a lot of benefit

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to cooling the food all the way down to refrigeration

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temperature before before reserving it. There's a like, for example, rice,

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when you when you cook it fully and then refrigerate

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it down, the starches get converted into what's called a

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resistance starch, and so that the resistance starches feed the

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good gut bacteria and tend to reduce insulin spikes. Besides that,

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we never want to feed our dog's food that's too hot,

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so it's it's always best to refrigerate first before serving

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it to them. And if you have excess food for

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your dog, made nexcess number of batches, or you have

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a small dog, it's completely fine to freeze that the food.

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Speaker 2: Also okay freezing it and then okay, so in there's

402
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detha and there you go. Okay, So it's basically as

403
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easy as looking at the recipe, buying the ingredients.

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Speaker 5: Yeah, and we've actually planned to take it a step

405
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further than that and make it even easier. You may

406
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have noticed in the app there's a when you select

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a recipe, there's a button called grocery list, and if

408
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you select that, it gives you a simple grocery list

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with checkboxes next to each ingredient and a description of

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how much the how much of each ingredient is needed

411
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in turn of grams or ounces or pounds, because you know,

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some some things in the store are sold in out sizes,

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others are sold in in pound sizes, so makes makes

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everything really really streamlined there. And we're not stopping at

415
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that though. We're planning on combining that grocery list function

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with same day delivery network such as Smart and Final

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or like Misfit Foods.

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Speaker 4: UH.

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Speaker 5: We're we've been we're reaching out to UH to those

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to those companies to get that arrangement done. But we've

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already laid all of the infrastructure for it on the

422
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on the back end in the app. It's ready to go.

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All we have to do is just get a same

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day fulfillment grocery store to let us send customers to them.

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We don't we're not even gonna take a cut of

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it in any way, we just want our customers to

427
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have the easiest way to fulfill their grocery list at home.

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So it would be ideal if you don't even have

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to go to the grocery store. You just open up

430
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the app, select which rescue you want to make, select

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the grocery list, and then tap and then select which

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ingredients you're short of, and then export that over to

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the Smart and Final or the same day delivery network

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and then arrise at your door.

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Speaker 2: Can't beat that. Okay, we have a couple more minutes.

436
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Let's talk about cost, because I know my listeners and

437
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I'm sure people are listening and saying this sounds good,

438
00:25:37,039 --> 00:25:41,319
but it's probably going to cost a fortune. So I'm

439
00:25:41,359 --> 00:25:45,839
a big believer in how cost effective something is, because

440
00:25:45,880 --> 00:25:49,640
there are times I will buy something that's inexpensive and

441
00:25:49,880 --> 00:25:51,799
I use it once or twice and it goes in

442
00:25:51,839 --> 00:25:54,680
the garbage or it fails me, so what's the point.

443
00:25:54,759 --> 00:25:58,160
But sometimes if you spend the money on something, the

444
00:25:58,240 --> 00:26:01,599
effectiveness is worth it. So oh yeah, what's the cost

445
00:26:01,680 --> 00:26:03,119
of the chef paw.

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00:26:03,559 --> 00:26:06,640
Speaker 5: Well, the upfront cost of the chef paw on sale

447
00:26:06,960 --> 00:26:10,519
is going to be five ninety nine right now, and

448
00:26:11,880 --> 00:26:16,799
we also have the it's a firm payment method where

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00:26:16,839 --> 00:26:20,359
you can break that down into monthly payments of I

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00:26:20,400 --> 00:26:24,839
believe forty nine dollars. But it pays for itself incredibly fast.

451
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In my in my circumstance with just a labrador and

452
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a bulldog, even if I didn't own the company and

453
00:26:31,279 --> 00:26:32,880
I wasn't the inventor of this and I was just

454
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buying it at full retail price, it would pay for

455
00:26:35,279 --> 00:26:37,200
itself because, like I said, I was spending one thousand

456
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dollars a month of just food. I don't want to

457
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say the name of the company. I was spending one

458
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thousand dollars a month and on what I felt was

459
00:26:45,720 --> 00:26:49,240
the best possible store bought food and having and still

460
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having a major problem with it. In my specific case,

461
00:26:52,000 --> 00:26:55,160
it pays for itself in just a few weeks. The

462
00:26:55,240 --> 00:26:58,240
average person, it pays for it's the machine would pay

463
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for itself in a few months the average.

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Speaker 2: So, say, if it's somebody that really wants to do,

465
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you know, something different for their dogs, they're going from

466
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canned to fresh, so probably for can they were probably

467
00:27:12,319 --> 00:27:17,559
spending cost of groceries today, probably about we'll say a

468
00:27:17,640 --> 00:27:21,039
forty pound dog close to the thirty three, probably about

469
00:27:21,119 --> 00:27:22,480
what forty bucks a month.

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Speaker 5: Well, yeah, I really like that. There's one common denominator

471
00:27:25,680 --> 00:27:28,359
behind all the dog foods and the regular foods and

472
00:27:28,359 --> 00:27:30,559
what we're used to, and that's cost per pound. I

473
00:27:30,599 --> 00:27:33,240
really like breaking everything down into cost per pound. That

474
00:27:33,319 --> 00:27:36,759
way you can have in apples for apples comparison of

475
00:27:36,839 --> 00:27:42,400
all the different food options. So the average kibble is

476
00:27:42,400 --> 00:27:44,799
going to cost about a dollar a pound. The best

477
00:27:44,920 --> 00:27:47,640
kibble can get up to about a dollar fifty or

478
00:27:47,680 --> 00:27:49,960
even two dollars a pound. Canned food gets a little

479
00:27:50,279 --> 00:27:52,160
it starts out a little bit higher than that. But

480
00:27:52,400 --> 00:27:55,359
fresh door bought food you can't you can't really find

481
00:27:55,400 --> 00:27:58,519
it for under two dollars a pound. And the average

482
00:27:58,599 --> 00:28:01,519
average door bought fresh food's going up to four or five.

483
00:28:02,200 --> 00:28:04,359
Some of them are even ten to twenty dollars a pound.

484
00:28:04,559 --> 00:28:07,200
And we're not talking about like some exotic venison or

485
00:28:07,480 --> 00:28:11,359
you know, some tuna. It's it's it's just just store

486
00:28:11,359 --> 00:28:12,079
abought dog food.

487
00:28:12,240 --> 00:28:15,240
Speaker 2: Well, I recomment because you didn't say the name. I'm

488
00:28:15,279 --> 00:28:17,759
not going to say any names either, But when you

489
00:28:17,799 --> 00:28:20,119
said one thousand a month for people that are listening,

490
00:28:20,119 --> 00:28:23,160
that are going really This was about a year ago,

491
00:28:23,279 --> 00:28:25,599
and I saw a dog food that this is when

492
00:28:25,680 --> 00:28:28,400
mister Z was still around, you know, was longer than

493
00:28:28,559 --> 00:28:32,000
this was for Nicky. Sorry. So I was looking at

494
00:28:32,160 --> 00:28:34,839
this brand and what it would cost. And this is

495
00:28:34,920 --> 00:28:39,319
for a thirteen pound dog. He was thirteen or fourteen pounds.

496
00:28:39,519 --> 00:28:43,119
It was close to three hundred for one. That was

497
00:28:43,559 --> 00:28:45,880
a couple of years or so ago. So I you

498
00:28:45,960 --> 00:28:47,920
A thousand dollars is not yeah.

499
00:28:47,759 --> 00:28:49,519
Speaker 5: And it doesn't start it didn't start out at one

500
00:28:49,559 --> 00:28:52,279
thousand dollars per month. All these fresh food companies, they

501
00:28:52,799 --> 00:28:55,359
they give you deals to get you in and then

502
00:28:55,440 --> 00:28:57,960
it's not. It's not until like a month into it

503
00:28:58,000 --> 00:29:00,400
and you're you know, your dog's used to that food.

504
00:29:00,480 --> 00:29:03,599
And then they they the discounts and the deal stop

505
00:29:04,000 --> 00:29:07,200
and you get the real price. And the real price

506
00:29:07,240 --> 00:29:10,000
is always shocking, and they do a really good job

507
00:29:10,359 --> 00:29:13,319
of not of obfuscating what the cost per pound is.

508
00:29:13,559 --> 00:29:16,640
They'll say, oh, we're gonna we're gonna be sending you

509
00:29:16,720 --> 00:29:21,079
there are twelve meals for fifty nine dollars. And then

510
00:29:21,119 --> 00:29:23,480
you know, if you're like, wait a minute, each meal

511
00:29:23,559 --> 00:29:26,359
is is a couple ounces, so you're talking a few pounds,

512
00:29:26,599 --> 00:29:28,920
like you know, and then then wait, wait, then all

513
00:29:28,920 --> 00:29:30,319
of a sudden you realize, wait a minute, I just

514
00:29:30,359 --> 00:29:33,839
paid fifty nine dollars for three pounds of food. It's

515
00:29:34,279 --> 00:29:36,359
it's we get that a lot from our customers, and

516
00:29:36,480 --> 00:29:38,480
really the only way is that is to look at

517
00:29:38,480 --> 00:29:41,400
it as cost per pound and so on. In our

518
00:29:41,400 --> 00:29:45,160
app the when you select a recipe, it shows you

519
00:29:45,200 --> 00:29:49,480
what the average cost is going to be. And you know,

520
00:29:49,480 --> 00:29:51,440
obviously we can't we're not quoting. We can't tell you

521
00:29:51,519 --> 00:29:53,200
what the price is exactly going to be because it

522
00:29:53,240 --> 00:29:56,200
depends on what story you're going to. But we show

523
00:29:56,200 --> 00:29:58,359
the average price in there. And now the average price

524
00:29:58,440 --> 00:30:01,759
for our for our our recipes is in the two

525
00:30:01,839 --> 00:30:05,640
dollars range. We have some we want to be extending

526
00:30:06,400 --> 00:30:10,200
chef pa into working with shelters and getting shelter dogs

527
00:30:10,519 --> 00:30:13,640
to be able to have good quality, fresh dog food

528
00:30:13,680 --> 00:30:16,960
that is free of all the typical allergies. So we're

529
00:30:16,920 --> 00:30:19,920
to have the best possible reaction to the widest variety

530
00:30:20,000 --> 00:30:22,559
of dogs. And to that end, we needed to make

531
00:30:22,640 --> 00:30:26,200
up really affordable recipes specifically for shelters. We call it

532
00:30:26,240 --> 00:30:29,880
the Econ Dog Recipe set. I have four different econ

533
00:30:29,920 --> 00:30:33,519
dog recipes that we've made. They are down to they're

534
00:30:33,559 --> 00:30:34,839
under a dollar fifty a pound.

535
00:30:35,000 --> 00:30:39,519
Speaker 2: Wow, how about lasting? You know, because someone people listening

536
00:30:39,519 --> 00:30:42,240
and I'd say, wow, six hundred dollars and you're going

537
00:30:42,319 --> 00:30:44,720
to give me a good honest stance over this. How

538
00:30:44,799 --> 00:30:46,839
durable is chef pa.

539
00:30:46,440 --> 00:30:50,640
Speaker 5: The original two prototypes of the current machine that we're

540
00:30:50,680 --> 00:30:53,119
selling right now. I've been using it myself for two

541
00:30:53,160 --> 00:30:55,759
and a half years and trying everything I could to

542
00:30:55,960 --> 00:30:58,240
find a way to break it. I use it, I

543
00:30:58,319 --> 00:31:01,720
use outdoor in my front yard when it rains. I

544
00:31:02,200 --> 00:31:04,279
do I you know, I do, I do. I'll do

545
00:31:04,559 --> 00:31:06,279
all kinds of things to get it, to get them

546
00:31:06,319 --> 00:31:09,079
to break. They haven't. We have a two year warranty

547
00:31:09,240 --> 00:31:13,160
on the machine, and in another year from now, if

548
00:31:13,279 --> 00:31:15,960
things keep going on this track, we'll probably expend extend

549
00:31:15,960 --> 00:31:17,839
it out to a three year warranty. But I'm very,

550
00:31:17,920 --> 00:31:22,640
very confident that that two year warranty is going to

551
00:31:22,720 --> 00:31:26,039
be plenty of make plenty of sense for us, and

552
00:31:26,200 --> 00:31:30,319
we're keeping our return rate and our warranty rate under

553
00:31:30,359 --> 00:31:34,000
one percent. So it's yeah, it's really it's really phenomenal.

554
00:31:34,400 --> 00:31:37,079
Speaker 2: So is that available on your website or on the app.

555
00:31:37,240 --> 00:31:40,160
Speaker 5: There's information available on that on the website and in

556
00:31:40,200 --> 00:31:43,119
the app. When people select recipes, they can choose between

557
00:31:43,480 --> 00:31:48,119
our forty different suggested recipes. They can customize those recipes

558
00:31:48,559 --> 00:31:52,119
themselves in any way that they want. And then there's

559
00:31:52,160 --> 00:31:55,200
community inspired recipes, So anyone who makes their own recipe

560
00:31:55,200 --> 00:31:57,920
in our app or customizes one of our recipes in

561
00:31:57,960 --> 00:32:00,839
the app, they have the ability to share with the community.

562
00:32:01,440 --> 00:32:03,799
And then it goes into community inspired recipes. And then

563
00:32:03,839 --> 00:32:09,279
the fourth option is custom veterinary created recipes, so you

564
00:32:09,319 --> 00:32:12,119
can those people. If you select that, you can reach

565
00:32:12,160 --> 00:32:18,319
out to our nutritionists and have a recipe made specifically

566
00:32:18,680 --> 00:32:20,400
just for your pets conditions.

567
00:32:20,720 --> 00:32:23,599
Speaker 2: That's fantastic. Where can people buy chef.

568
00:32:23,400 --> 00:32:27,039
Speaker 5: Pa chefpad dot com. If you google dog food Maker,

569
00:32:27,240 --> 00:32:29,240
you will come up at the top there because there's

570
00:32:29,240 --> 00:32:31,559
nothing else like it, but chefpad dot com is the

571
00:32:31,559 --> 00:32:31,960
best way.

572
00:32:32,119 --> 00:32:34,559
Speaker 2: It's incredible and I'm more of a baker than a cook,

573
00:32:34,599 --> 00:32:38,440
and it was easy, so easy to use. Matt, I

574
00:32:38,440 --> 00:32:40,480
want to thank you so much for coming on Best

575
00:32:40,480 --> 00:32:43,720
Bets for Pets. I wish you amazing success with chef Paul.

576
00:32:43,920 --> 00:32:45,839
Speaker 5: Thank you so much. It was great being here, great

577
00:32:45,880 --> 00:32:46,359
talking to you.

578
00:32:46,400 --> 00:32:48,839
Speaker 2: Great talking to you too. Hey everyone, I hope you

579
00:32:48,920 --> 00:32:51,960
enjoyed the show. Please be sure to check out chefpad

580
00:32:52,000 --> 00:32:55,880
dot com. This is phenomenal if you feed your dog

581
00:32:56,079 --> 00:32:59,000
fresh food, if you feed your dog, which of course

582
00:32:59,079 --> 00:33:01,839
all of you do, right, so check this out. This

583
00:33:01,920 --> 00:33:05,960
is a great product. Yes, the cost upfront is a

584
00:33:05,960 --> 00:33:09,519
little high, but it is well worth it and very

585
00:33:09,559 --> 00:33:13,319
cost effective. So chefpod dot com. Thanks to my guest

586
00:33:13,440 --> 00:33:16,240
Matt for coming on Best Bets for Pets, and thanks

587
00:33:16,319 --> 00:33:20,359
to my testers Charlie and Tillie. They had a great

588
00:33:20,440 --> 00:33:23,880
time eating what I created. And I'm not a good cook,

589
00:33:24,160 --> 00:33:27,720
I'm okay, but it was so simple to make so

590
00:33:28,160 --> 00:33:31,599
I had a great time. So check it out chefpod

591
00:33:31,599 --> 00:33:34,880
dot com. So thanks again to my testers, Thanks to

592
00:33:35,039 --> 00:33:40,279
my feline crew Dennis, Molly and Charlotte. I will be

593
00:33:40,359 --> 00:33:43,039
testing some cat recipes at some point that you guys

594
00:33:43,039 --> 00:33:46,480
will get to try out. Thanks to everyone listening to

595
00:33:46,519 --> 00:33:49,759
Best Bets for Pets. I really appreciate your time. And

596
00:33:49,880 --> 00:33:52,920
thanks to my producer, Mark Winter for working a magic

597
00:33:53,000 --> 00:33:56,160
and making me and my guests sound amazing. Now remember

598
00:33:56,640 --> 00:33:58,720
keep listening. You never know what We're going to have

599
00:33:58,880 --> 00:34:00,559
next on Best Bets for Pets.

600
00:34:01,119 --> 00:34:06,200
Speaker 4: Let's Talk Pets every week on demand only on Petlifradio

601
00:34:06,519 --> 00:34:17,440
dot com

