WEBVTT 1 00:00:00.520 --> 00:00:04.400 You're listening to Bill Handle on demand from KFI AM 2 00:00:04.440 --> 00:00:05.320 six forty. 3 00:00:06.080 --> 00:00:07.160 KFI Handle here. 4 00:00:07.360 --> 00:00:11.439 It is a Thursday morning, April twenty four. A couple 5 00:00:11.519 --> 00:00:15.160 things before we jump into how the California economy is 6 00:00:15.240 --> 00:00:17.600 doing and it's good news, which I don't understand this 7 00:00:17.800 --> 00:00:18.559 but so be it. 8 00:00:19.440 --> 00:00:20.760 First of all, some. 9 00:00:20.760 --> 00:00:23.960 Of the trending stories we're looking at. Oh, here's one, 10 00:00:24.039 --> 00:00:27.480 Neil your wheelhouse. Jack in the Box announced plan to 11 00:00:27.519 --> 00:00:30.960 close one hundred and fifty to two hundred underperforming stores. 12 00:00:31.760 --> 00:00:37.320 It's a financial plan they're calling Jack on track. Originally 13 00:00:37.359 --> 00:00:41.240 we're gonna call it the Clown is Dying, but that 14 00:00:41.280 --> 00:00:42.359 one didn't work out. 15 00:00:42.520 --> 00:00:46.679 So Jack in the Box harder sell. It is a 16 00:00:46.719 --> 00:00:47.320 harder cell. 17 00:00:47.439 --> 00:00:50.960 Also a quick word about Friday, where we do Ask 18 00:00:51.039 --> 00:00:51.960 Handle Anything. 19 00:00:52.280 --> 00:00:52.960 It's kind of fun. 20 00:00:53.000 --> 00:00:56.640 We started a thirty on Friday morning and you ask 21 00:00:56.799 --> 00:01:00.000 me questions about whatever the hell, and that came out 22 00:01:00.119 --> 00:01:02.960 of the fact that everybody here on the station is 23 00:01:03.119 --> 00:01:06.519 asked about everybody here on the station. What's John like, 24 00:01:06.680 --> 00:01:10.319 what's Tim Conway like, what's Neil like? And I get 25 00:01:10.359 --> 00:01:13.599 those questions and you get those questions. So Ask Handle 26 00:01:13.640 --> 00:01:17.000 Anything is a thirty Friday morning you get to record 27 00:01:17.000 --> 00:01:20.920 the questions during the show. Go to the iHeartRadio app 28 00:01:21.599 --> 00:01:25.200 and the iHeart app and then click onto KFI and 29 00:01:25.200 --> 00:01:27.519 then in the upper right hand corner there's a microphone. 30 00:01:27.560 --> 00:01:31.000 Click onto that and record your question. And I don't 31 00:01:31.040 --> 00:01:34.560 care what question you ask. You know, I'm pretty open 32 00:01:34.599 --> 00:01:35.959 about life. It's just kind of fun. 33 00:01:36.280 --> 00:01:36.680 Okay. 34 00:01:36.879 --> 00:01:41.000 Now, some news about the California economy. The governor announced 35 00:01:41.079 --> 00:01:45.599 yesterday that we are now number four in the world. 36 00:01:47.280 --> 00:01:51.920 I mean, the United States economy is first a twenty 37 00:01:52.040 --> 00:01:56.480 nine trillion, China eighteen trillion, Germany at four point sixty 38 00:01:56.480 --> 00:01:59.799 five trillion, and we are that we are next to 39 00:01:59.879 --> 00:02:04.239 the at Our economy is ridiculous. 40 00:02:05.079 --> 00:02:05.560 It's growing. 41 00:02:05.560 --> 00:02:08.080 And let me ask you, how does the economy grow 42 00:02:08.680 --> 00:02:11.560 when you have businesses leaving California. I can't think of 43 00:02:11.599 --> 00:02:14.000 the last time a major business came to or came 44 00:02:14.000 --> 00:02:19.319 back to California. You can't afford housing in California. The 45 00:02:19.360 --> 00:02:23.319 taxes are crazy in California. Oh, I know how we 46 00:02:23.400 --> 00:02:26.120 do it. What we do is we market our traffic 47 00:02:26.719 --> 00:02:30.120 because people from all over the world want to come 48 00:02:30.199 --> 00:02:34.840 in California, California and live with our traffic. I don't 49 00:02:34.879 --> 00:02:40.680 get it newsome attributed to a growing population, record tourism 50 00:02:40.840 --> 00:02:44.840 spending coupled with a high concentration of venture capital and 51 00:02:44.960 --> 00:02:48.159 new business ventures. I guess that's really where it's at. 52 00:02:48.360 --> 00:02:52.520 I mean, we do have agriculture big time, until illegal 53 00:02:53.120 --> 00:02:55.240 migrants will no longer be allowed to work in this 54 00:02:55.319 --> 00:03:01.280 country and then our agricultural sector completely disappears. High tech centers, 55 00:03:01.280 --> 00:03:05.080 we have a lot of those manufacturing centers. I didn't 56 00:03:05.080 --> 00:03:07.919 think we were that big on manufacturing. I know, agriculture 57 00:03:07.960 --> 00:03:11.080 we are. Oh, how about the film and television industry. 58 00:03:11.080 --> 00:03:15.080 You know, we're losing We are losing centers, and we 59 00:03:15.120 --> 00:03:18.080 are losing productions like crazy because they're going out of state, 60 00:03:18.120 --> 00:03:18.840 out of country. 61 00:03:19.800 --> 00:03:22.000 So you know, for the life of me, I do 62 00:03:22.120 --> 00:03:23.120 not understand it. 63 00:03:23.680 --> 00:03:28.120 In the meantime, California, as well as many other states 64 00:03:28.319 --> 00:03:32.840 or several other states, have filed a lawsuit against the 65 00:03:32.879 --> 00:03:39.400 administration challenging Trump's executive authority to enact international tariffs. Now, 66 00:03:40.319 --> 00:03:44.199 a lot of people don't like those tariffs because well, frankly, 67 00:03:44.240 --> 00:03:46.240 it's going to cost the consumer a bucket of money, 68 00:03:46.319 --> 00:03:48.360 and the major stores are in a lot of trouble. 69 00:03:48.639 --> 00:03:51.400 Even though Trump exempted a. 70 00:03:51.159 --> 00:03:53.639 Certain sector from that one hundred and forty five tariff 71 00:03:53.680 --> 00:03:59.479 against China. What he exempted was the big ticket electronic 72 00:03:59.560 --> 00:04:06.800 items computers and chips, etc. Leaving everything else in. So 73 00:04:07.120 --> 00:04:11.960 what happens with the meeting of the president's CEO of 74 00:04:12.080 --> 00:04:16.920 Walmart and Target. They went to him and saying, you 75 00:04:16.920 --> 00:04:18.680 know what, We're gonna have empty shelves. 76 00:04:19.480 --> 00:04:23.079 You can kiss our stores goodbye. Oops. Oops. So there's 77 00:04:23.120 --> 00:04:23.759 a lawsuit. 78 00:04:23.920 --> 00:04:30.600 The lawsuit is not to somehow lower the. 79 00:04:28.879 --> 00:04:30.160 Lower the tariffs. 80 00:04:30.560 --> 00:04:33.959 This lawsuit, as well as many other lawsuits that are 81 00:04:33.959 --> 00:04:36.879 going to be flying, has to do with the president's 82 00:04:36.959 --> 00:04:38.920 authority to do that unilaterally. 83 00:04:39.480 --> 00:04:41.000 Usually in all of these cases. 84 00:04:41.040 --> 00:04:43.800 I know I'm digressing a little bit, but the fact 85 00:04:43.879 --> 00:04:47.000 is we're number four, Okay, thank you. Now the tariffs 86 00:04:47.639 --> 00:04:50.199 which they kick in are going to be very difficult. 87 00:04:50.959 --> 00:04:54.160 California will not be number four because we rely so 88 00:04:54.399 --> 00:04:58.800 much on importing of goods, particularly from Asia, particularly from China, 89 00:05:00.560 --> 00:05:03.920 certainly Korea, Vietnam. So it's gonna get really interesting. We'll 90 00:05:03.920 --> 00:05:05.879 see what happens. This is all Supreme Court stuff. By 91 00:05:05.920 --> 00:05:09.399 the way, all these cases Supreme Court cases. How much 92 00:05:09.480 --> 00:05:12.959 is the president? What kind of power the President has bill. 93 00:05:13.079 --> 00:05:15.240 What is the California economy made on? 94 00:05:15.720 --> 00:05:18.759 Is that based on our taxes as well as is 95 00:05:18.800 --> 00:05:20.000 that income to the state. 96 00:05:20.800 --> 00:05:24.839 It is, but that is that's not the state generating income. Now, 97 00:05:25.279 --> 00:05:28.560 employees are part of the economy. State employees are part 98 00:05:28.600 --> 00:05:33.600 of the economy, and they're big. But it's what we produce, 99 00:05:33.879 --> 00:05:35.639 services and goods that we produce. 100 00:05:35.720 --> 00:05:36.560 That's the economy. 101 00:05:37.079 --> 00:05:42.759 And it's agriculture, and it's aerospace, and it's manufacturing, and 102 00:05:42.800 --> 00:05:49.800 it's high tech. Agricultural is based on well, fifty percent 103 00:05:50.079 --> 00:05:52.120 and I'm just throwing this figure out, but I think 104 00:05:52.199 --> 00:05:55.199 is pretty close. Fifty percent of the workers are the migrants, 105 00:05:55.240 --> 00:05:59.639 illegal migrants, and now the high tech people. Okay, that's 106 00:06:00.040 --> 00:06:02.480 obviously people who are here legally. And that's the other 107 00:06:02.519 --> 00:06:05.920 issue with the visas, the tech visas that are going 108 00:06:05.959 --> 00:06:07.480 on that the President wants to stop. 109 00:06:07.920 --> 00:06:08.560 It's a mess. 110 00:06:08.680 --> 00:06:13.160 But the bottom line is California, counterintuitively is number. 111 00:06:12.839 --> 00:06:14.360 Four in the world. 112 00:06:15.360 --> 00:06:17.519 Now it's probably going to go back to five in 113 00:06:17.600 --> 00:06:21.879 the world because you've got India that's moving very quickly 114 00:06:22.000 --> 00:06:22.839 in our direction. 115 00:06:22.920 --> 00:06:24.879 But still four or five. What difference that make? 116 00:06:24.920 --> 00:06:29.639 It's enormous, enormous Okay, I want to go to Pope Francis, 117 00:06:30.240 --> 00:06:31.279 who is not only. 118 00:06:31.120 --> 00:06:35.040 Dead, but also he is going to be made a saint. 119 00:06:35.759 --> 00:06:40.560 I guarantee that there will be sainthood in his future. 120 00:06:41.240 --> 00:06:45.920 Catholic Church is big on saints. John Paul the second 121 00:06:46.000 --> 00:06:50.839 is a saint. John the twenty third is a saint. 122 00:06:51.720 --> 00:06:55.920 Now the act of canonization may someone becoming a saint? 123 00:06:56.439 --> 00:06:57.720 The Pope does that. 124 00:06:57.800 --> 00:07:00.800 It's the Holy See, and there there is a long 125 00:07:01.000 --> 00:07:03.040 process to be made a saint, and there are people 126 00:07:03.120 --> 00:07:07.720 already starting to work on it. Extensive proof that the 127 00:07:07.800 --> 00:07:12.680 candidate for canonization lived and died in such an exemplary 128 00:07:12.720 --> 00:07:16.079 and holy way worthy to be recognized as a saint. 129 00:07:16.360 --> 00:07:17.600 Yep, that's Francis. 130 00:07:18.680 --> 00:07:21.279 And it implies that the person is now in heaven 131 00:07:22.439 --> 00:07:27.199 and maybe publicly invoked and mentioned officially in the. 132 00:07:27.160 --> 00:07:28.600 Liturgy of the Church. 133 00:07:30.319 --> 00:07:34.560 And you could allow universal veneration of a saint, but 134 00:07:34.959 --> 00:07:40.959 to venerate someone locally only Beautif beatification is needed, okay, 135 00:07:41.000 --> 00:07:41.399 you can. 136 00:07:41.240 --> 00:07:42.680 Be beatified, that's only local. 137 00:07:42.759 --> 00:07:44.720 How is I going to compare Remember I told you 138 00:07:44.759 --> 00:07:46.600 I was going to compare handle on the law to 139 00:07:47.040 --> 00:07:51.160 Pope Francis being a saint. Here it is okay. If 140 00:07:51.160 --> 00:07:55.439 he is only beatified, he can only be venerated locally. 141 00:07:56.800 --> 00:08:02.079 If he is sainted, it is across the Handle on 142 00:08:02.120 --> 00:08:06.000 the Law is both a local show as well as 143 00:08:06.040 --> 00:08:10.199 a national show. So the local part of Handle on 144 00:08:10.319 --> 00:08:16.240 the Law can only be beautified, the national part can 145 00:08:16.480 --> 00:08:21.639 be sainted. That I actually say that my legal show 146 00:08:21.720 --> 00:08:26.360 deserves sainthood. Only the people that listen to it deserve sainthood. 147 00:08:27.240 --> 00:08:29.800 So some of the rules and the rules. 148 00:08:29.560 --> 00:08:37.120 Go crazy on canonization and they started. Actually sainthood's been 149 00:08:37.200 --> 00:08:40.000 going on for almost two thousand years in the Catholic Church, 150 00:08:40.919 --> 00:08:44.279 and it changed from zero. 151 00:08:44.559 --> 00:08:46.840 And I think who was the first saint? Would it 152 00:08:46.840 --> 00:08:49.759 have been Peter? I don't know who is it? Those 153 00:08:49.799 --> 00:08:51.120 crucified upside down? 154 00:08:51.759 --> 00:08:52.480 That would be Peter? 155 00:08:52.759 --> 00:08:53.519 Would that be Peter? 156 00:08:54.080 --> 00:08:54.320 Yeah? 157 00:08:54.399 --> 00:08:57.759 Okay, got it. Are there portraits of Peter. 158 00:09:00.039 --> 00:09:01.960 Cruci fight to upside down? Yeah? 159 00:09:02.000 --> 00:09:04.960 Well then you only have portraits of feet. But are 160 00:09:05.000 --> 00:09:07.879 there portraits Peter? I remember seeing them? 161 00:09:08.600 --> 00:09:10.679 Yeah, of course there's Okay, what do I know? 162 00:09:10.720 --> 00:09:11.919 I don't know what Peter looked like. 163 00:09:12.919 --> 00:09:14.720 All I know is that if you can, I want 164 00:09:14.720 --> 00:09:17.240 to know that Jesus was blonde and blue eyed. 165 00:09:17.360 --> 00:09:17.960 I know that. 166 00:09:19.480 --> 00:09:23.679 You're Mormon, yeah, or you watch any of the nineteen 167 00:09:23.720 --> 00:09:25.240 fifty sixties Bible films. 168 00:09:26.000 --> 00:09:29.639 Anyway, nineteen eighty three, the big change took place. 169 00:09:30.200 --> 00:09:37.799 In the Apostolic the Apostolic Constitution Divinus, Perfectionists, magester of 170 00:09:37.840 --> 00:09:43.360 Pope John Paul the Second. It all changed, but the 171 00:09:43.360 --> 00:09:48.600 basic rules have not changed. And here is what happens. 172 00:09:49.639 --> 00:09:54.279 The servant of God, which is actually a position. A 173 00:09:54.399 --> 00:09:59.519 bishop with jurisdiction gives permission to open up an investigation 174 00:10:00.360 --> 00:10:06.480 into the virtues of an individual nominated to be a saint. 175 00:10:06.399 --> 00:10:08.559 But there has to be beatification first. 176 00:10:09.200 --> 00:10:12.879 That usually happens no sooner than five years after the death, 177 00:10:12.919 --> 00:10:15.399 although a pope can weigh that, and you can do 178 00:10:15.440 --> 00:10:19.039 it sooner than that. The pope can open a process 179 00:10:19.080 --> 00:10:22.600 on his own, he's allowed to do that, but usually 180 00:10:22.799 --> 00:10:26.679 it's a bishop who does that. And then an exhaustive 181 00:10:26.720 --> 00:10:31.840 search of the candidate's writing, speeches, sermons undertaken, A detailed 182 00:10:31.879 --> 00:10:36.759 biography is written, eyewitness accounts are collected, and here is 183 00:10:36.799 --> 00:10:40.759 the big one, and that is, after the death of 184 00:10:40.799 --> 00:10:45.639 someone who has been nominated for sainthood, if it is 185 00:10:45.840 --> 00:10:52.200 verified that two miracles have taken place, while invoking the 186 00:10:52.320 --> 00:10:58.559 name of that person that saint to be that is 187 00:10:58.639 --> 00:11:03.919 considered enough. So you need two miracles. Inevitably, there are 188 00:11:03.960 --> 00:11:09.120 always medical miracles of someone who had was dying of 189 00:11:09.200 --> 00:11:13.799 some disorder, some disease, who the doctors have written off, 190 00:11:14.360 --> 00:11:21.639 who have prayed to the proposed saint and have survived 191 00:11:21.840 --> 00:11:25.039 and come out the other end in great shape, and 192 00:11:25.080 --> 00:11:26.200 it's attributed to that. 193 00:11:26.759 --> 00:11:28.960 It's attributed to the saint. 194 00:11:28.720 --> 00:11:32.759 To be two of them, and they have to be 195 00:11:33.879 --> 00:11:38.399 absolutely proven, prove well proven that they they were cured. 196 00:11:38.720 --> 00:11:42.279 Now spontaneous cures, I don't know if that ever happens, 197 00:11:42.279 --> 00:11:46.000 where people unexplatedly gets cured who are Mormon or who 198 00:11:46.039 --> 00:11:48.120 are Buddhists and somehow. 199 00:11:47.759 --> 00:11:51.519 They get cured. But in the Catholic religion you got 200 00:11:51.519 --> 00:11:52.000 two of those. 201 00:11:52.159 --> 00:11:55.159 I want to point something out too, and that is 202 00:11:55.840 --> 00:12:01.480 I have never seen a Catholic person pray for and 203 00:12:01.679 --> 00:12:07.240 get a limb to be resurrected, lose a limb in 204 00:12:07.279 --> 00:12:10.200 a car accident, praying for the limb to come back 205 00:12:10.240 --> 00:12:11.200 and it comes back. 206 00:12:11.559 --> 00:12:15.639 That is a miracle. You grow another, you grow another limb. 207 00:12:15.720 --> 00:12:17.080 Middle name Salamander. 208 00:12:19.759 --> 00:12:24.720 There was a there was a Protestant you know one 209 00:12:24.759 --> 00:12:27.120 of these healers one time who had a comb over, 210 00:12:27.240 --> 00:12:28.919 and it used to crack me up because I'm like, 211 00:12:28.960 --> 00:12:32.320 you can't even heal your own baldness, and you're trying 212 00:12:32.360 --> 00:12:33.440 to grow people's legs. 213 00:12:33.480 --> 00:12:35.639 Yes, by the way, I mean this, this miracle stuff 214 00:12:35.679 --> 00:12:36.519 is crazy. 215 00:12:36.559 --> 00:12:40.440 You know, during a passover we talk about the ten plagues, 216 00:12:40.960 --> 00:12:46.879 right that God visited on Egypt. He turned the Nile 217 00:12:47.039 --> 00:12:53.559 into red. Every March fourteenth or seventeenth, you go to Chicago, 218 00:12:53.919 --> 00:12:58.399 the Chicago river turns green. Okay, great, And how about 219 00:12:58.679 --> 00:13:03.320 turning a staff right, a stick into a snake. Any 220 00:13:03.559 --> 00:13:07.559 half assed magician can pull that one off. Now, if 221 00:13:07.600 --> 00:13:11.919 Moses had said, you see that mountain over there, Pharaoh, 222 00:13:12.320 --> 00:13:17.240 watch it move to the other end of the horizon. 223 00:13:17.919 --> 00:13:21.159 That's a miracle. That would piss me off. Then I 224 00:13:21.200 --> 00:13:22.919 would go, Okay, you got me on that one. 225 00:13:23.360 --> 00:13:25.759 Copperfield did the Statue of Liberties. 226 00:13:25.879 --> 00:13:29.559 Yeah, that's true, that's true. In any case, you're going 227 00:13:29.600 --> 00:13:33.360 to see. I guarantee you Francis is going to be 228 00:13:33.440 --> 00:13:37.600 nominated as a saint, and that will happen five years 229 00:13:37.639 --> 00:13:39.759 from a couple of days ago when he died. 230 00:13:40.360 --> 00:13:44.799 Mark my words. Calendar it. Okay, we're bringing back segment 231 00:13:44.879 --> 00:13:48.080 that was hugely popular, success from scratch. 232 00:13:48.320 --> 00:13:50.720 And for some reason we didn't do it, mainly because 233 00:13:50.720 --> 00:13:52.320 we could only find businesses. 234 00:13:51.879 --> 00:13:52.679 That were failures. 235 00:13:53.320 --> 00:13:57.200 Now we're back to success from scratch, brought to you 236 00:13:57.279 --> 00:13:58.720 by NetSuite, by. 237 00:13:58.639 --> 00:14:01.960 Oracle, and and we're going to start off. 238 00:14:01.759 --> 00:14:05.440 With this new era of success from scratch with a 239 00:14:05.480 --> 00:14:07.720 gentleman by the name of Tate Hufferd. 240 00:14:08.360 --> 00:14:10.360 Tate morning, thanks for joining us. 241 00:14:11.399 --> 00:14:12.919 Good morning, Thanks, good morning. 242 00:14:13.000 --> 00:14:17.080 Okay, let me introduce you as before you jump into it. 243 00:14:17.600 --> 00:14:22.919 To everybody, everybody's heard of craft beers, of course, particularly 244 00:14:22.919 --> 00:14:25.919 here in southern California, and everybody has heard of non 245 00:14:26.000 --> 00:14:31.360 alcoholic beers, and non alcoholic beers are disgusting and who 246 00:14:31.360 --> 00:14:32.480 the hell drinks them. 247 00:14:32.440 --> 00:14:34.320 While craft beers are great. 248 00:14:34.600 --> 00:14:38.799 And what Tate did is combine the two craft non 249 00:14:38.879 --> 00:14:42.919 alcoholic beers. And so let's start talking about your company, 250 00:14:42.960 --> 00:14:47.159 best day brewing, how it happened, why, And I'm assuming 251 00:14:47.200 --> 00:14:49.279 it is a success, otherwise you wouldn't be here. 252 00:14:50.480 --> 00:14:54.080 Yeah, well that's a really great introduction. Kause pretty much 253 00:14:54.080 --> 00:14:57.639 sums up exactly why I stumbled into this category. 254 00:14:58.440 --> 00:14:59.840 Yeah, I really love beer. 255 00:15:00.080 --> 00:15:03.159 I love the way that it brings people together from 256 00:15:03.799 --> 00:15:06.320 park a lot of years after surfing, you know, I 257 00:15:06.399 --> 00:15:09.600 pray ski and if you're at a music show, whatever. 258 00:15:10.840 --> 00:15:13.120 And I love the way that it serves a real 259 00:15:13.200 --> 00:15:16.960 role in our culture. And I found personally when I 260 00:15:17.000 --> 00:15:19.720 was in my twenties, the equation was really easy, right. 261 00:15:19.759 --> 00:15:22.000 It's just like rig and repeat. You can do as 262 00:15:22.080 --> 00:15:23.960 much as you want and then you wake up and 263 00:15:24.000 --> 00:15:28.080 you start all over again. And and for me, when 264 00:15:28.080 --> 00:15:29.600 I ran out of the corner into my thirties, that 265 00:15:30.159 --> 00:15:31.559 calculus started to change. 266 00:15:31.559 --> 00:15:34.000 You know, Basically, the hangover started stinging a. 267 00:15:33.960 --> 00:15:36.240 Little more, and I was doing less and less. 268 00:15:36.080 --> 00:15:38.279 Of all the things that I love doing here in California. 269 00:15:39.159 --> 00:15:42.559 And so the very serendipitous thing that happened in my 270 00:15:42.639 --> 00:15:46.240 life was my father in law. He would come over 271 00:15:46.320 --> 00:15:48.639 and he would bring over a six pack of o'duels, 272 00:15:49.279 --> 00:15:52.879 which is kind of directly to your point, and he 273 00:15:52.879 --> 00:15:54.879 would choke down one and park the other five in 274 00:15:55.000 --> 00:15:58.360 my fridge. And as someone who really loves craft beer, 275 00:15:58.480 --> 00:16:01.000 you know, I'd open up my fridge and see the 276 00:16:01.039 --> 00:16:04.240 beers that I love drinking, which have four percent, six percent, 277 00:16:04.360 --> 00:16:07.799 nine percent, and then see the oduels next to it, 278 00:16:08.399 --> 00:16:11.360 and I just thought like, well, what if I could 279 00:16:11.360 --> 00:16:13.919 make a great tasting craft beer that has no alcohol? 280 00:16:14.039 --> 00:16:17.279 Why does the spectrum have to stop at low alcohol? 281 00:16:17.440 --> 00:16:19.480 You know, if I could go to no alcohol make 282 00:16:19.519 --> 00:16:22.240 a great tasting beer. Man, there's a there's a lot 283 00:16:22.240 --> 00:16:24.279 of use cases in my life, and that's. 284 00:16:25.559 --> 00:16:27.720 Because you know, we don't have that much time tape. 285 00:16:27.720 --> 00:16:31.440 But let me let me throw some questions at you. Uh, 286 00:16:31.480 --> 00:16:35.039 how is the brewing different with non alcoholic beers? 287 00:16:36.200 --> 00:16:38.360 Great question, Well, that's the big hurdle, right. 288 00:16:38.399 --> 00:16:41.080 It turns out it's really difficult and complicated to make 289 00:16:41.120 --> 00:16:45.039 a great tasting non alcoholic beer. A lot of beer, 290 00:16:45.519 --> 00:16:48.279 a lot of people do things differently. And what we 291 00:16:48.360 --> 00:16:52.120 do is we through a full strength beer so it's 292 00:16:52.120 --> 00:16:55.559 got all the flavors, all the aroma, and then we 293 00:16:55.639 --> 00:16:58.840 use a specific piece of technology that extracts the alcohol 294 00:16:59.000 --> 00:17:03.399 without messing with the beer. And that's a process that's 295 00:17:03.440 --> 00:17:04.480 never been done before. 296 00:17:04.519 --> 00:17:07.440 All right, is that your process? Is that proprietary? 297 00:17:08.200 --> 00:17:12.319 Okay, so that's not proprietary, but we are one of 298 00:17:12.319 --> 00:17:14.200 the only brands that are using it. 299 00:17:14.599 --> 00:17:19.319 Got it? And you started this when this company. 300 00:17:19.559 --> 00:17:20.880 We started in twenty twenty two. 301 00:17:21.440 --> 00:17:25.039 All right, so you're only three years old and I'm 302 00:17:25.079 --> 00:17:29.960 reading here that you are on Amazon no surprise, but 303 00:17:30.119 --> 00:17:34.319 also Whole Foods, Trader Joe s, Kroger, Albertson, Safeway, I mean, 304 00:17:34.400 --> 00:17:36.160 on and on Target, Sprouts. 305 00:17:37.160 --> 00:17:39.799 That is not easy to do. How were you able 306 00:17:39.839 --> 00:17:41.559 to get into these stores. 307 00:17:41.200 --> 00:17:43.920 That quickly, because if you know retailing, that's that's a 308 00:17:43.960 --> 00:17:45.799 miracle that you were able to pull that off. 309 00:17:47.000 --> 00:17:49.240 Well, I think it speaks to you know a couple 310 00:17:49.200 --> 00:17:49.640 of things. 311 00:17:50.440 --> 00:17:53.279 As you know that the category is on fire, and 312 00:17:53.359 --> 00:17:56.960 I think that you know, though there have been decades 313 00:17:57.119 --> 00:18:01.359 of perception of what non alcohol has been, you know, 314 00:18:02.160 --> 00:18:07.279 as as people taste our beer, as people experience our brand, 315 00:18:07.920 --> 00:18:12.519 and as people share that through word of mouth, that 316 00:18:12.599 --> 00:18:17.880 has really accelerated things with this category. And the retailers 317 00:18:17.920 --> 00:18:23.079 have really shown up in a big way to to 318 00:18:23.160 --> 00:18:25.839 really step into this category and show that it's something 319 00:18:25.920 --> 00:18:28.400 completely different than what it has been in the past. 320 00:18:29.039 --> 00:18:32.119 Give me some flavors that you are producing. 321 00:18:33.359 --> 00:18:36.119 Yeah, So our number one cellar is our kulsh It's 322 00:18:36.160 --> 00:18:40.480 a light, crisp, refreshing German style beer. 323 00:18:41.440 --> 00:18:42.279 We make a. 324 00:18:42.559 --> 00:18:47.519 Fresh line infused Mexican lagger We've got a lineup of 325 00:18:47.680 --> 00:18:50.960 really awesome I pas too. So we're bringing the full 326 00:18:51.279 --> 00:18:55.880 craft beer experience to the non alcoholic category. 327 00:18:56.880 --> 00:18:58.759 Any smoke mackerel beer. 328 00:19:00.200 --> 00:19:01.519 Not yet, not yet. 329 00:19:01.640 --> 00:19:06.039 I'm telling you that would be a big, big seller. 330 00:19:07.160 --> 00:19:11.119 So yeah, you know, I'm fascinated by how you were 331 00:19:11.119 --> 00:19:12.839 able to pull this off because you don't have a 332 00:19:12.880 --> 00:19:16.200 background in this industry. Do you just came onto this 333 00:19:16.240 --> 00:19:18.480 and decided you saw what was going on and you 334 00:19:18.519 --> 00:19:19.039 went for it. 335 00:19:20.440 --> 00:19:23.799 Yeah, yeah, you're right. I do not have a background 336 00:19:23.799 --> 00:19:26.920 other than being a beer drinker. That's the extent of 337 00:19:26.960 --> 00:19:31.200 my experience in beer. And so you know, as this 338 00:19:31.200 --> 00:19:34.799 this concept was crystallizing, and really the opportunity for the 339 00:19:34.839 --> 00:19:40.039 brand was was really coming to life. You know, I 340 00:19:40.359 --> 00:19:44.039 made a commitment to surround myself with really smart people 341 00:19:44.079 --> 00:19:47.640 who also understood the opportunity but that but who did 342 00:19:47.720 --> 00:19:52.400 have experience in beverage and in beer and who had 343 00:19:52.400 --> 00:19:56.960 built big things. And you know, I credit all of 344 00:19:57.000 --> 00:20:00.640 the success that we've had and all of our ability 345 00:20:00.680 --> 00:20:04.160 to move quickly to this incredible team that I've surrounded 346 00:20:04.160 --> 00:20:04.720 myself with. 347 00:20:05.119 --> 00:20:09.119 Okay, the company's name is Best Day Brewing. You can 348 00:20:09.160 --> 00:20:13.960 go to Best Daybrewing dot Com, go to Amazon, Whole Foods, 349 00:20:14.000 --> 00:20:16.640 Trader Joe's, Kroger's, Albertson's. I mean, it just goes on 350 00:20:16.680 --> 00:20:17.000 and on. 351 00:20:17.960 --> 00:20:21.759 Best Day Brewing dot Com, Tate, thanks for joining us, 352 00:20:21.799 --> 00:20:25.079 good luck, hope you make buckets of money on this. 353 00:20:26.400 --> 00:20:27.920 For care of Bill. Thanks for having me. 354 00:20:28.200 --> 00:20:28.519 All right. 355 00:20:28.519 --> 00:20:30.640 That was our first success from scratch kind of neat 356 00:20:30.720 --> 00:20:33.640 brought to you by a netsweep by Oracle. You can 357 00:20:33.720 --> 00:20:36.839 get the CFOs Guide to AI and Machine Learning at 358 00:20:36.920 --> 00:20:39.359 netsuitet dot com slash handle. 359 00:20:39.880 --> 00:20:43.880 It's fun to do successful scratch again. All right? Lot 360 00:20:43.960 --> 00:20:44.880 going on today? 361 00:20:45.559 --> 00:20:48.200 Jack in the Box announced plans to close one hundred 362 00:20:48.200 --> 00:20:51.559 and fifty to two hundred under performing stores as part 363 00:20:51.640 --> 00:20:56.279 of their Jack on track. I have no idea why 364 00:20:56.279 --> 00:20:58.480 they're calling it that, but I have to like Jack 365 00:20:58.480 --> 00:21:02.480 in the Box. Remember the clown that used to, you know, 366 00:21:02.559 --> 00:21:04.279 jump out of the Jack in the Box. 367 00:21:05.880 --> 00:21:06.039 You know. 368 00:21:06.079 --> 00:21:08.079 The other day I went to a pharmacy. 369 00:21:07.599 --> 00:21:11.839 A drive through, and I ordered a burger with fries 370 00:21:11.880 --> 00:21:15.039 and a large die of coke, and the lady said, 371 00:21:15.039 --> 00:21:15.920 we're a pharmacy. 372 00:21:16.720 --> 00:21:19.480 Oh okay, Now. 373 00:21:19.920 --> 00:21:21.599 Let me tell you what's going on in the world 374 00:21:21.720 --> 00:21:26.240 of California Government and Politics. There's a bill that was 375 00:21:26.319 --> 00:21:32.200 introduced to reduce the energy credits given to homeowners who 376 00:21:32.240 --> 00:21:35.680 have solar panels, particularly those who have solar panels put 377 00:21:35.720 --> 00:21:38.319 in before April fifteen, twenty twenty three, which I did, 378 00:21:39.160 --> 00:21:44.759 and what it says is the credits that these solar 379 00:21:45.759 --> 00:21:50.039 system owners are getting, and before twenty twenty three, you 380 00:21:50.079 --> 00:21:52.160 would sell if you didn't use all the electricity, which 381 00:21:52.200 --> 00:21:54.559 you didn't during the day because that's when electricity was 382 00:21:54.720 --> 00:21:57.240 obviously plentiful and the panels produced a bunch of it, 383 00:21:57.640 --> 00:22:00.160 would go back to the utility, would go back to 384 00:22:00.200 --> 00:22:06.319 the grid, and you would be paid for that electricity. Well, 385 00:22:07.359 --> 00:22:09.799 there are a few people out there that are going, 386 00:22:10.039 --> 00:22:14.400 wait a minute here, because here's the bottom line. If 387 00:22:14.440 --> 00:22:19.160 you are selling back to the grid, then what's happening 388 00:22:19.440 --> 00:22:26.880 is the people who don't have solar are subsidizing your electricity, 389 00:22:27.279 --> 00:22:31.839 and that is unfair. And the utilities are saying, we 390 00:22:31.880 --> 00:22:34.799 don't want to pay for electricity from you guys. We're 391 00:22:34.839 --> 00:22:40.599 not interested. But it's the law. So who introduced this 392 00:22:40.759 --> 00:22:44.519 bill Assembly Bill nine two to slash the credits for 393 00:22:44.599 --> 00:22:48.279 people who install these solar systems before April fifteenth of 394 00:22:48.279 --> 00:22:51.480 twenty twenty three. Well, there's an Assembly member by the 395 00:22:51.559 --> 00:22:56.200 name of Lisa Calderon who is there to help the 396 00:22:56.240 --> 00:23:03.920 public and wants the those people who don't have solar 397 00:23:04.799 --> 00:23:07.440 to just have a better break. Now, the fact that 398 00:23:07.480 --> 00:23:10.720 she worked for Southern California Edison for twenty five years 399 00:23:11.440 --> 00:23:14.440 before she was elected has nothing to do with it, 400 00:23:14.880 --> 00:23:18.680 even though it's a bill that clearly Southern California Electric 401 00:23:19.519 --> 00:23:22.119