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<v Speaker 1>Rick Rubin is everywhere this week, and it is hard

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<v Speaker 1>to overstate his forward momentum, both creatively and in the

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<v Speaker 1>public eye. In the most headlined grabbing news, Rick Rubin

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<v Speaker 1>has just finalized a major pact with Endeavor Content to

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<v Speaker 1>expand his iconic Shangri Law recording studios into film and television,

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<v Speaker 1>which Variety reports is set to unlock new creative dimensions

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<v Speaker 1>for his myth brand and will bring in the powerhouse

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<v Speaker 1>production company Film forty five as a core partner, with

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<v Speaker 1>Leila Matamore leading development. This could be transformative not just

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<v Speaker 1>for Reuben's own narrative, but potentially for how musician driven

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<v Speaker 1>studios cross over into the world of storytelling. This is

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<v Speaker 1>taking place alongside Ruben's steady presence as a modern public

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<v Speaker 1>philosopher and taste maker, a role he cemented just days

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<v Speaker 1>ago with the release of his new book but Way

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<v Speaker 1>of Code, The Timeless Art of Vibe Coding. As reported

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<v Speaker 1>by Consequence, Ruben dubs AI the punk rock of coding,

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<v Speaker 1>and this book written interactively with the Ai Claude Blend's

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<v Speaker 1>ancient wisdom with cutting edge tech. In Ruben's signature Tao

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<v Speaker 1>inspired remix, he says he is capturing how AI can

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<v Speaker 1>amplify human creativity through vibe coding and not just logic. Meanwhile,

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<v Speaker 1>Ruben continues to lean into long form conversations. On August twentieth,

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<v Speaker 1>a new episode of his Tetragrammaton podcast dropped, featuring filmmaker

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<v Speaker 1>Bernard McMahon, whose led Zeppelin documentary is now the top

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<v Speaker 1>grossing doc in twenty twenty five. Ruben's interviews remain a

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<v Speaker 1>central listening in the music and film communities, driving constant

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<v Speaker 1>Twitter and Instagram chatter. Rubin is also officially set to

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<v Speaker 1>headline the Nordic Business Forum twenty twenty five in Helsinki

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<v Speaker 1>this September, a mega event with over seven thousand tickets

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<v Speaker 1>already sold, cementing his stature as a business and creative influencer.

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<v Speaker 1>According to the Nordic Business Forum's own newsroom, social media

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<v Speaker 1>over the past week has pumped out rubenisms at a

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<v Speaker 1>frenzied pace. Multiple viral Instagram reels quote him urging artists

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<v Speaker 1>to create what they love and treat their work as

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<v Speaker 1>a gift rather than a commodity. One widely shared post

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<v Speaker 1>reads do the work and the work will do the rest.

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<v Speaker 1>Tagged number mindset Monday, which thousands of fans and creators

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<v Speaker 1>are already echoing online and according to Fintech Futures, Ruben's

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<v Speaker 1>thoughts on idea generation have found their way into business discourse,

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<v Speaker 1>cited by industry writers as a model for embracing innovation.

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<v Speaker 1>There are no major controversies and all reported stories are

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<v Speaker 1>either directly from Reuben's own channels or from established media.

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<v Speaker 1>There are no unconfirmed rumors taking hold. Every indication from

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<v Speaker 1>the last several days is that Rick Ruben is not

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<v Speaker 1>just producing music or media. He is producing culture, pushing

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<v Speaker 1>ancient wisdom, business disruption, and artful technology into the mainstream,

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<v Speaker 1>all while staying effortlessly cool. And that is it for today.

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<v Speaker 1>Make sure you hit the subscribe button and never miss

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<v Speaker 1>an update on Rick Rubin. Thanks for listening. This has

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<v Speaker 1>been a quiet please production. For more check out Quiet

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