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<v Speaker 1>Six thirty in the morning, Kevin Gordon and for Brian

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<v Speaker 1>Thomas fifty five KR see the talk station, and as

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<v Speaker 1>always we've got Tech Friday with my good friend Dave Hatter,

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<v Speaker 1>or as I like to call it, scare that hell

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<v Speaker 1>out of here Friday.

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<v Speaker 2>Dave, how are you this morning?

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<v Speaker 3>I'm good. I'm good. Kevin, how are you?

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<v Speaker 1>You're not bad at all, not bad at all. It's

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<v Speaker 1>been a while since we've talked, which is a shame.

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<v Speaker 2>That's not right.

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<v Speaker 4>So I hate that I'm always scaring people, but always

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<v Speaker 4>good to Charlie and hopefully Kevin, we're doing some good

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<v Speaker 4>out there.

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<v Speaker 1>Of course, it's always necessary to let people know what's

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<v Speaker 1>going on, because I mean, there are so many people

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<v Speaker 1>that are just you hear these things from time to

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<v Speaker 1>time and it's just frightening as to all the scams

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<v Speaker 1>and stuff that are there.

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<v Speaker 4>Well, and you know, this is what I do for

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<v Speaker 4>a living in my day job, and you know a

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<v Speaker 4>big part of what we try to do with Interust

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<v Speaker 4>is help you defend against these things and then be

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<v Speaker 4>resilient so if you get hit as a business with

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<v Speaker 4>one of these, you can recover quickly with minimal impact.

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<v Speaker 4>But Unfortunately, unfortunately, these scams are running rampant. These folks

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<v Speaker 4>are very smart. I mean, I can easily spend this

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<v Speaker 4>whole half hour just telling you real world stories of

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<v Speaker 4>things I personally have seen our companies experience, and in

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<v Speaker 4>some cases they're devastating. Some companies do not recover from

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<v Speaker 4>these things.

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<v Speaker 1>I want to stop you for a second third day've

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<v Speaker 1>hatter because you kind of minimize something there you talk

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<v Speaker 1>about your day job and this sort of thing. What

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<v Speaker 1>I know about you is that you know, there are

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<v Speaker 1>people they're probably about four or five people that I

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<v Speaker 1>know of that I've passed or that I've met through

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<v Speaker 1>business contacts and whatever, that really have a passion for

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<v Speaker 1>what it is they do. They are a student of

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<v Speaker 1>what they do. They tend to I mean, I mean,

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<v Speaker 1>I've talked to you on a number of on a

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<v Speaker 1>number of different issues. It's not like you're just you know,

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<v Speaker 1>just as you know, blinders on single focus, but you

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<v Speaker 1>are actually a student of this.

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<v Speaker 2>You enjoy it, you like it.

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<v Speaker 1>There's a certain amount I can tell you know when

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<v Speaker 1>we talk about you have a passion for this, and

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<v Speaker 1>that is rare. So it's not just a job to you.

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<v Speaker 1>It's a passion, and it's something that you totally are

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<v Speaker 1>doing a service to people and you enjoy what you

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<v Speaker 1>do so well.

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<v Speaker 4>That is a very time compliment and I appreciate that.

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<v Speaker 4>But you know, I'm pretty nerdy Kevin, so I do.

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<v Speaker 4>I enjoy the technology, but I also feel a little

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<v Speaker 4>guilty sometimes because you know, I spent almost twenty five

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<v Speaker 4>years of my career as a software engineer building this

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<v Speaker 4>sort of stuff for people, and that's partially how I

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<v Speaker 4>got into the cybersecurity pieces. I kept seeing the same

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<v Speaker 4>mistakes being made. I kept seeing there there was not

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<v Speaker 4>a focus on security. You know, most of most of

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<v Speaker 4>the time, that focus would be on can I make

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<v Speaker 4>what you want work? Can I get it done on

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<v Speaker 4>time and within budget, as opposed to one of the

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<v Speaker 4>downstream consequences if this, if this has a security breach

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<v Speaker 4>of some sort, And that's really kind of what got

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<v Speaker 4>And then then when I started to see all these

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<v Speaker 4>nation state actors get in the game, China and Russia, Iran,

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<v Speaker 4>North Korea, there's sort of the access of evil, if

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<v Speaker 4>you will, in cybersecurity of the nation state actors. Keep

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<v Speaker 4>in mind, you've got criminal gangs all around the world,

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<v Speaker 4>you know, voting, these attacks on people, individuals, businesses. I'll

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<v Speaker 4>tell you this is a true story, Kevin, first hand

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<v Speaker 4>knowledge of this Cincinnati based company referred to us to

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<v Speaker 4>a partner and an accounting company. They lost nine hundred and

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<v Speaker 4>eighty three thousand dollars through account takeover that led to

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<v Speaker 4>fraudulent invoices. And we see this sort of thing wow

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<v Speaker 4>all the time. Now, what company has a spare nine

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<v Speaker 4>hundred and eighty three thousand dollars laying around?

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<v Speaker 2>I wish I did, but I don't.

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<v Speaker 4>Yeah, yeah, me too, brother. That would be you know, devastating,

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<v Speaker 4>if not potentially catastrophic for many businesses to lose that

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<v Speaker 4>kind of money.

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<v Speaker 1>Well, you know, and Dave, that's not just the nine

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<v Speaker 1>hundred and some thousand dollars. I mean, yeah, okay, that's

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<v Speaker 1>a that's a hole in the budget. But when you

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<v Speaker 1>look from an accounting standpoint at that company and you

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<v Speaker 1>look at what their revenue is and what their bottom

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<v Speaker 1>line is, let's say it's ten percent, That ten percent

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<v Speaker 1>would equate to in order to make that nine hundred

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<v Speaker 1>million dollars back. What is that something like nine billion

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<v Speaker 1>in sales that you are nine hundred whatever the number

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<v Speaker 1>is in sales so that you can equal that profit

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<v Speaker 1>to pay that nine hundred million dollars.

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<v Speaker 4>Yeah, it's you raise another very valid point that oftentimes

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<v Speaker 4>is misunderstood out there in the world of business until

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<v Speaker 4>something bad happens. And I totally understand that your average

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<v Speaker 4>business person is trying to run their business. They're trying

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<v Speaker 4>to make money, they're trying to grow the business. They

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<v Speaker 4>got all kinds of worries and concern and things that

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<v Speaker 4>they want to do, things they're trying to do to

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<v Speaker 4>be successful. I totally get that they don't want to

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<v Speaker 4>have to know about all these things. They don't want

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<v Speaker 4>to have to worry about this stuff. And what I

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<v Speaker 4>often hear is, oh, we're a small business. We don't

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<v Speaker 4>have anything worth stealing, and your money is worth stealing,

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<v Speaker 4>and if you make it easy, they will steal your money.

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<v Speaker 4>It's amazing how creative and deedious these folks are. And

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<v Speaker 4>now you're throw in these generative AI tools, whether it's

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<v Speaker 4>something like chats ept that can generate perfect English pros

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<v Speaker 4>versus the broken English we would see in these attacks

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<v Speaker 4>ten fifteen years ago, or all the way up to

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<v Speaker 4>deep fake voice cloning. And I have people tell me

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<v Speaker 4>all the time. They don't believe it. Kevin, I'm here

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<v Speaker 4>to tell you, and I may have told you this before.

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<v Speaker 4>John Matterich and WCPO called me up. We did a

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<v Speaker 4>TV interview in less than one hour. I swear this

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<v Speaker 4>is true, and you can look it up on their website.

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<v Speaker 4>In less than one hour from the time he called me,

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<v Speaker 4>I went out and found a free website that claimed

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<v Speaker 4>to clone a voice. I'd never used it before. I'd

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<v Speaker 4>never tried this before. I just knew it is a

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<v Speaker 4>thing freesight, no experience. I get on there, I mess

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<v Speaker 4>with a little bit. John shows up and in less

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<v Speaker 4>than an hour you can see it in the interview

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<v Speaker 4>I did with him.

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<v Speaker 3>We clone his voice.

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<v Speaker 4>Now he had to read a sentence a couple of

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<v Speaker 4>times to train the tool, and then you can watch

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<v Speaker 4>me in the interview type in Hello gram all this

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<v Speaker 4>is John, I needs your help, hit a button and

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<v Speaker 4>it comes out to speakers. Now that was no experience

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<v Speaker 4>with a free tool two years ago. These things are

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<v Speaker 4>way better. And then, Kevin, when I always get is well, Dave,

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<v Speaker 4>I'm not a celebrity. How would you get my voice?

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<v Speaker 4>How would the average criminal get my voice? I'm the

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<v Speaker 4>CEO of the company X, or the mayor of city

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<v Speaker 4>Y or whatever.

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<v Speaker 3>Do you have a voicemail greeting?

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<v Speaker 4>You do, I am you? I am you in less

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<v Speaker 4>than fifteen minutes now that I encourage all of your listeners.

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<v Speaker 3>It is very.

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<v Speaker 4>Frightening because most people don't know it's a thing, and

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<v Speaker 4>even if they've heard of it, don't believe it could

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<v Speaker 4>happen to them. Again, if you have a voicemail greeting,

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<v Speaker 4>if your voice is out there somewhere in social media

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<v Speaker 4>or anywhere that a criminal can get to, you can

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<v Speaker 4>potentially be deep voice clone.

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<v Speaker 3>I encourage all your listeners.

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<v Speaker 4>This was well documented in the media. The CEO of

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<v Speaker 4>Ferrari had his voice voice clone and nearly fooled the

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<v Speaker 4>CFO of Ferrari, the car people that they work with

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<v Speaker 4>together all the time, nearly fooled them into making a

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<v Speaker 4>financial transaction. It was only at the last minute, but

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<v Speaker 4>the CFO started to get.

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<v Speaker 3>A weird vibe.

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<v Speaker 4>Everything was very unusual about what the CEO was asking for,

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<v Speaker 4>and the CEO asked the quote CEO a question that

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<v Speaker 4>only the CEO could know, and at that point the

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<v Speaker 4>jig was up. He realized this was some kind of scam.

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<v Speaker 4>This that is going to be a tsunami of crime, and.

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<v Speaker 2>It is here today.

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<v Speaker 4>I stress enough to people how it is. Just watched

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<v Speaker 4>watch the interview John and I did. Go WCPO website

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<v Speaker 4>or find me on social media. You'll find it and

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<v Speaker 4>you'll see how easy this is.

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<v Speaker 1>Unbelievable. Well, Dave, we need to step out real quick

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<v Speaker 1>and we'll come back. I want to continue on with this,

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<v Speaker 1>and I got a little story last month. I was

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<v Speaker 1>down at the Mid America Trucking Show and some of

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<v Speaker 1>the technology that's coming out there in the AI area

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<v Speaker 1>is right along this line of what you're talking about.

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<v Speaker 1>And I can see how that's great from their aspect,

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<v Speaker 1>but how criminals can use that also.

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<v Speaker 2>So we'll pick this up.

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<v Speaker 1>My guest is Dave Hatter, cybersecurity expert, the top cybersecurity

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<v Speaker 1>expert in the Greater Cincinnati and in my opinion, anywhere.

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<v Speaker 1>I'm Kevin Gordon in for Brian Thomas, fifty five krs,

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<v Speaker 1>the talk.

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<v Speaker 2>Station, fifty five KARC. So how do we create value?

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<v Speaker 2>This is great six forty one in the morning.

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<v Speaker 1>Kevin Gordon in for Brian Thomas, fifty five krs, the

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<v Speaker 1>talk station. Continuing our conversation with Dave Hatter, cybersecurity expert,

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<v Speaker 1>one of the premier cybersecurity experts in the area, and

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<v Speaker 1>from my opinion, anywhere that I've found anyway.

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<v Speaker 2>So Dave I mentioned.

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<v Speaker 1>Before the before the break that I had been down

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<v Speaker 1>at the Mid America Trucking Show last month and one

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<v Speaker 1>of the big people or one of the big advertisers

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<v Speaker 1>down there that was making a splash is this using

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<v Speaker 1>this AI technology? And he stopped by the booth and

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<v Speaker 1>we had the interview and he talked about how this

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<v Speaker 1>program that they have is geared towards the trucking industry

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<v Speaker 1>and AI, I guess, is getting so specific now that

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<v Speaker 1>when you are doing like voice commands or voice that

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<v Speaker 1>it kind of can translate not only you know, you

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<v Speaker 1>can do a sentence in English, French and whatever, and

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<v Speaker 1>it will combine that and give the translation to a

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<v Speaker 1>specific individual or get that out. Also they are interpreting

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<v Speaker 1>better what he called what he referred to as blue

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<v Speaker 1>collar English. And then it's specific because if you're in

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<v Speaker 1>the trucking realm and this is a tool for the

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<v Speaker 1>trucking realm instead of misunderstanding, as I texted you before

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<v Speaker 1>the show or before we came on, I voicemailed or

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<v Speaker 1>voiced a text to you and the word came out

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<v Speaker 1>completely bizarre. But because of the text of what we're

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<v Speaker 1>talking about, it would have corrected that. And I think,

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<v Speaker 1>you know, from the aspects of getting load boards and

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<v Speaker 1>finding loads and negotiating of AI, negotiating all the business

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<v Speaker 1>and stuff with your truck so you don't have to

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<v Speaker 1>do it while you're driving, is great. But then again,

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<v Speaker 1>the way that can be used as what you were

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<v Speaker 1>talking about, how that can be used, as you said

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<v Speaker 1>with Ferrari, how you can really scam something is frightening.

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<v Speaker 4>Yeah, I agree with you, Kevin. This technology is rapidly progressed. Now,

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<v Speaker 4>I want to be really honest and tell you I

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<v Speaker 4>don't think skynet is going to become aware anytime soon.

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<v Speaker 4>We're not going to see terminators dropping out of the sky,

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<v Speaker 4>wiping us all out or anything like that. Now, I

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<v Speaker 4>also say, you know, I don't know what's in some

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<v Speaker 4>lamp somewhere, Kevin, but I can just tell you if

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<v Speaker 4>I'm working with.

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<v Speaker 3>The tools that are readily available.

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<v Speaker 4>Today, things like chatsypt or rock which is Ex's generative AI,

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<v Speaker 4>or things like that, there's still a lot of limitations.

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<v Speaker 4>And one of the concerns that many people raise on

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<v Speaker 4>a regular basis is these things sollucinate. They just make

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<v Speaker 4>things up. You know, maybe it's correct eighty percent of

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<v Speaker 4>the time, and twenty percent of the time you don't

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<v Speaker 4>know if what you've got is right or not. You know,

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<v Speaker 4>that's one of the limitations. But to your point, you're

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<v Speaker 4>also seeing more and this is not new, but it's

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<v Speaker 4>come on rapidly and you're seeing it's spreading a lot

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<v Speaker 4>of fields. Purpose built AI things that are designed to

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<v Speaker 4>do a specific type of task. You know, chatsypt is,

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<v Speaker 4>it can't do everything, but it can do a lot

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<v Speaker 4>of different things fairly well.

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<v Speaker 3>But there are other.

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<v Speaker 4>Ais out there that have a specific type of task

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<v Speaker 4>they're trying to do, and many of them are, you know,

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<v Speaker 4>pretty spectacular. I can tell you we use some AI

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<v Speaker 4>internally at Interest to do things like answer phone calls

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<v Speaker 4>and rout them to the right people faster. So rather

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<v Speaker 4>than have a human being kind of doing a routine, mundane,

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<v Speaker 4>boring task all day long, they can focus on higher

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<v Speaker 4>value things. They can focus on, you know, getting faster

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<v Speaker 4>resolutions for our clients that sort of stuff, but this

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<v Speaker 4>voice cloning thing, and it's not just voice, right, it's

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<v Speaker 4>deep fake video as well. There are some documented examples

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<v Speaker 4>in the media out there of people on how just

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<v Speaker 4>call it a video conference for lack of a better description,

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<v Speaker 4>where they think they're talking to a human being.

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<v Speaker 3>There has been a plethora.

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<v Speaker 4>Of stories hitting the news about deep fake AI being

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<v Speaker 4>used for job interviews and that sort of thing.

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<v Speaker 3>So I think it's never been more important, Kevin, for

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<v Speaker 3>people to understand.

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<v Speaker 4>The old adage of you know, if you see it,

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<v Speaker 4>you can believe it kind of thing is no longer

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<v Speaker 4>true because much of this technology is good enough now,

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<v Speaker 4>especially if you're not aware this is a thing, especially

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<v Speaker 4>if you're not thinking, am I actually talking to a

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<v Speaker 4>human being here? Or am I somehow my talking to

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<v Speaker 4>some sort of AI agent, whether it's a voice sort

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<v Speaker 4>of video or whatever. And people go learn as much

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<v Speaker 4>about this as you can.

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<v Speaker 3>I mean, you don't need.

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<v Speaker 4>To get into the business. Just go find some of

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<v Speaker 4>these stories. Read that CEO story.

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<v Speaker 2>See, there's got to be and there's got to be

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<v Speaker 2>some way.

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<v Speaker 3>Uh.

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<v Speaker 1>And I'm sure that somebody could probably make a fortune

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<v Speaker 1>at this, and maybe we should develop it ourselves. Dave,

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<v Speaker 1>and then we can retire being able to buy the

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<v Speaker 1>words that are used, the phrases that are used, or

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<v Speaker 1>maybe questions that you can ask to find out whether

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<v Speaker 1>in fact you're dealing with AI or a human being

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<v Speaker 1>or something like that.

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<v Speaker 2>I don't know.

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<v Speaker 1>I don't know if that technology is out there yet,

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<v Speaker 1>but that would certainly there are.

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<v Speaker 4>There are lots of smart people working on that technology

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<v Speaker 4>to try to you know, whether it's watermark.

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<v Speaker 5>Something or yeah, sometimes have a way to know that

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<v Speaker 5>something is a deep daki the problem as I see it,

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<v Speaker 5>and also you know, I'm not I don't have deep,

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<v Speaker 5>deep knowledge in that space, especially the space of people

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<v Speaker 5>trying to help you determine whether something's legit or not.

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<v Speaker 4>Is the technology is moving very quickly, and the bad

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<v Speaker 4>guys are super creative.

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<v Speaker 3>Again, we could.

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<v Speaker 4>Spend this entire segment, Kevin, I could probably talk to

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<v Speaker 4>you for more than three hours. We could actual stories.

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<v Speaker 2>We're heading in that direction, my friend.

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<v Speaker 4>The creativity of the bad guys, it's quite insane.

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<v Speaker 1>And what's even more insane, Dave Hatter, is the legislators

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<v Speaker 1>trying to rain this in. They are at least what

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<v Speaker 1>three years behind.

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<v Speaker 3>It's it's tough.

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<v Speaker 4>I can tell you. I end up, you know, talking

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<v Speaker 4>to legislators in Kentucky a lot on these technology topics,

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<v Speaker 4>trying to you know, give some insight and steer these conversations.

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<v Speaker 4>I'm genuinely an anti regulation sort of guy.

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<v Speaker 3>I know, this is such a wild.

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<v Speaker 4>West out there, and it's it's moving so quickly, and

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<v Speaker 4>I'm really concerned both for business related fraud and individual fraud.

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<v Speaker 4>I mean, people are losing their life staving.

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<v Speaker 3>Yes, Businesses are.

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<v Speaker 4>Losing huge amounts of money, are going out of business

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<v Speaker 4>because of this stuff.

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<v Speaker 1>And it's one of those things and until it actually

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<v Speaker 1>hits you, you just, oh, that's the other guy.

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<v Speaker 2>That's not going to happen to me. That's not going

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<v Speaker 2>to happen to me, exactly.

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<v Speaker 4>I fully understand how hard it is for people to

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<v Speaker 4>believe this.

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<v Speaker 1>All right, we need to talk and we need to

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<v Speaker 1>talk about that because you presented this this what is

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<v Speaker 1>it for Scouts twenty five report? We got to bring

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<v Speaker 1>that up before we get out of here. Run up

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<v Speaker 1>against the clock, but we'll step out here for a

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<v Speaker 1>moment and we'll come back and hit that. My guest

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<v Speaker 1>is Dave Hatter. He is a cybersecurity expert and love

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<v Speaker 1>talking to him. I'm Kevin Gordon and for Brian Thomas,

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<v Speaker 1>fifty five KRC The talk station

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<v Speaker 2>Fifty five KARC get ready to vote
