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<v Speaker 1>It is snowing like the Dickens here in the Denver

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<v Speaker 1>Tech Center, but you know where it's not snowing Las Vegas,

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<v Speaker 1>unless you consider the Consumer Electronics Show to be a

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<v Speaker 1>weather a vein of its own, because they're pointing right

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<v Speaker 1>to the future of tech. This is the largest trade show,

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<v Speaker 1>I think, probably of its kind, maybe in the world.

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<v Speaker 2>I don't know.

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<v Speaker 1>It's been going on for years, and I have to

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<v Speaker 1>say this, for many, many years I followed the Consumer

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<v Speaker 1>Electronics Show because I wanted to know about the latest

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<v Speaker 1>coolest stereo equipment and audio visual equipment and flat screen TVs.

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<v Speaker 1>But boy, are we in a different world with this now.

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<v Speaker 1>And joining me now the vp CTAVP of Global Events

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<v Speaker 1>and Communication, she's Jennifer Drogus with the Consumer Electronics Show. Jennifer,

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<v Speaker 1>I'm looking online at the coverage of this show and

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<v Speaker 1>what I'm seeing is you are surrounded by robots right now.

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<v Speaker 3>Well, first of all, Mandy, thanks so much for having

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<v Speaker 3>me on, and it's so great to be.

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<v Speaker 2>Here at the super Bowl of Tech. And you're right,

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<v Speaker 2>robots are everywhere.

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<v Speaker 3>You can't take two steps without seeing a robotics booth.

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<v Speaker 3>And it's just been really excellent to see how robotics

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<v Speaker 3>has been a standout, not just your sci fi robots,

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<v Speaker 3>not your cute boxing robots that you maybe see on

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<v Speaker 3>social media, but practical robots that are helping farmers, builders,

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<v Speaker 3>and manufacturers really work more safely and efficiently.

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<v Speaker 1>Well, I was going to ask because and I asked

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<v Speaker 1>Jennifer Off the year is like, Okay, what other things

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<v Speaker 1>do we want to talk about? I kind of want

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<v Speaker 1>to ask questions about the the unconventional tech first, because

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<v Speaker 1>we have a ton of farmers and ranchers in our

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<v Speaker 1>listening audience. We cover a huge metro area. But then

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<v Speaker 1>we also go way out into the planes. What are

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<v Speaker 1>some of the interesting tech pieces that are coming to agriculture?

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<v Speaker 1>Because I know that farmers have to deal with things

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<v Speaker 1>like labor shortages, how to get their crops in in

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<v Speaker 1>a timely fashion. What are you guys seeing that we're

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<v Speaker 1>going to be seeing in the fields at some point soon.

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<v Speaker 2>There is so much tech in agricul culture.

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<v Speaker 3>It's absolutely one of my favorite categories to watch out for.

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<v Speaker 2>And we have the.

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<v Speaker 3>Big ag companies at the show, including John Deere and Caterpillar.

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<v Speaker 2>In fact, the CEO.

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<v Speaker 3>Of Caterpillar, Joe Creed was one of our keynote speakers

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<v Speaker 3>this year. He was up on the stage talking about

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<v Speaker 3>the future of agriculture thanks to AI, and he unveiled

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<v Speaker 3>an AI assistant that is helping operators of machinery do

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<v Speaker 3>their jobs more efficiently and faster. And we have the

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<v Speaker 3>giant combines and everything on the floor. It's just really

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<v Speaker 3>really awesome to see how this technology is going to

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<v Speaker 3>make agriculture more precise, safer.

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<v Speaker 2>And it's it's going to make our food taste better.

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<v Speaker 2>It's going to be awesome.

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<v Speaker 1>One of the things that I'm waiting for, and this

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<v Speaker 1>might be too deep in the weeds for this conversation,

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<v Speaker 1>is there are challenges with getting ripe fruits and vegetables

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<v Speaker 1>out of the ground using robotics, and it has to

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<v Speaker 1>do with their ability to have a soft touch, right.

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<v Speaker 1>There are human things about that that have to be overcome.

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<v Speaker 1>Are we seeing that yet? Are we moving that direction yet?

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<v Speaker 1>For harvesting as well?

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<v Speaker 3>Tech is evolving and it's really exciting to see what

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<v Speaker 3>where it's going to take us next. And all I

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<v Speaker 3>can say is that the tech that I'm seeing on

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<v Speaker 3>the show floor, I think it's it's closer to uh

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<v Speaker 3>to reality for many of us than we realize.

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<v Speaker 1>So are you guys seeing my new robot made? Is

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<v Speaker 1>that in the show this year?

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<v Speaker 2>Like?

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<v Speaker 1>I mean, because I'm seeing some robots washing dishes and

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<v Speaker 1>it warms my heart, It really does, Jennifer, So are

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<v Speaker 1>you are we seeing that as well?

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<v Speaker 2>It's uh.

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<v Speaker 3>I think we're officially entering the Jetsons phase. We're starting

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<v Speaker 3>to see robots that can help you get to your

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<v Speaker 3>makeup on in the morning. I love the ruma that

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<v Speaker 3>has a little arm that picks up socks while it's

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<v Speaker 3>while it's vacuuming.

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<v Speaker 2>It's the little things, but they add up to be

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<v Speaker 2>big game changers.

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<v Speaker 1>So let's talk about an area that I love. I'm

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<v Speaker 1>super excited about where AI is going for healthcare and

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<v Speaker 1>longevity in those things. Where are we seeing advances? What

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<v Speaker 1>sort of advances do you have in that area?

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<v Speaker 3>AI is everywhere, It's in all of the technology. It's

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<v Speaker 3>not just a hype anymore. It's really a tool. It's

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<v Speaker 3>it's helping make everything smarter, more intelligent. I'm actually on

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<v Speaker 3>the table next to me is a transparent knee that

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<v Speaker 3>has AI built into it, and it helps monitor your

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<v Speaker 3>movements and the health of your joints. And that's something

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<v Speaker 3>that plays into the longevity narrative, like tech is going

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<v Speaker 3>to help us live better lives. It's going to help

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<v Speaker 3>us when we want to walk with our kids through

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<v Speaker 3>Disney World and for long days or just or just

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<v Speaker 3>maintain an understanding of where we are in terms of

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<v Speaker 3>our health.

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<v Speaker 1>This show, for a very long time, and I'm talking

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<v Speaker 1>like twenty five thirty years ago, was so much about

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<v Speaker 1>audio visual equipment and and sort of entertainment. What is

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<v Speaker 1>there interesting in the entertainment aspect that you guys are

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<v Speaker 1>seeing this year?

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<v Speaker 3>Entertainment is so immersive and at CEES, one of our

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<v Speaker 3>main halls is filled with all of this immersive entertainment tech. Again,

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<v Speaker 3>there's so much AI that's informing how people consume their entertainment,

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<v Speaker 3>from the sound, from the visual quality. Right when I

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<v Speaker 3>think it won't get better, it gets leaps and bounds better.

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<v Speaker 3>So again we continue to see our minds blown with

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<v Speaker 3>really cool, immersive like you're actually there entertainment.

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<v Speaker 1>So the products that you guys have at the Consumer

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<v Speaker 1>Electronics Show, when will we the consumer, because this is

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<v Speaker 1>a trade show, When will we the consumer?

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<v Speaker 2>When should we.

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<v Speaker 1>Expect to see this stuff become widely available, and you know,

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<v Speaker 1>I don't know how. The first time I ever saw

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<v Speaker 1>flat screen TV was at the Consumer Electronics Show, and

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<v Speaker 1>I feel like it took like two years for it

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<v Speaker 1>to become available at an extremely high price. But when

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<v Speaker 1>is this stuff coming to market? Is it ready to

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<v Speaker 1>go or is it already in the market? And this

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<v Speaker 1>just allows them to showcase it.

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<v Speaker 3>Some of the tech is already in the market, and

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<v Speaker 3>that's really exciting to see. But like you say, a

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<v Speaker 3>trade show is really about showcasing the future, and that's

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<v Speaker 3>exactly what CES does.

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<v Speaker 2>It is a portal to the future.

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<v Speaker 3>So a lot of the tech that you're seeing, yes

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<v Speaker 3>it's still on the concept phase, but we're innovating so

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<v Speaker 3>quickly now.

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<v Speaker 2>I think the timelines are getting shorter.

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<v Speaker 1>Has there been anything in this year's show that made you,

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<v Speaker 1>jennifergo what?

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<v Speaker 2>I can't even begin to acount.

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<v Speaker 3>But my favorite part of the show always is our

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<v Speaker 3>Eureka Park floor because that's where our startups are and

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<v Speaker 3>so that's where the problems that you didn't know needed

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<v Speaker 3>solving are getting solved. And these are the hungry small

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<v Speaker 3>businesses that are looking for that investor funding and so

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<v Speaker 3>I see the most creative pitches when I'm down there.

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<v Speaker 1>Jennifer Krogus is with the Consumer Electronics Show. Thank you

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<v Speaker 1>so much. I do an interview with this quite often

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<v Speaker 1>because you know, we can't get there, we can't go

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<v Speaker 1>and hit the floor.

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<v Speaker 2>But I would.

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<v Speaker 1>There are some great, great, great tech journalists that cover

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<v Speaker 1>this show so well. So if you have any interest,

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<v Speaker 1>use the Google you know, use the Consumer Electronics Show

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<v Speaker 1>tech coverage, and it is some of the stuff is crazy.

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<v Speaker 1>So I kind of I have a little bit of

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<v Speaker 1>envy for your job, Jennifer, because you get to go

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<v Speaker 1>and see what's coming and see the next level and

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<v Speaker 1>it just it's something that uh that always looks like,

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<v Speaker 1>you know, walking through the future in Jetson's world.

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<v Speaker 3>To your point earlier, well, certainly follow us on on

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<v Speaker 3>all of your social media. We're constantly updating and you

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<v Speaker 3>can you can immerse yourself that way.

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<v Speaker 1>All right, Jennifer Krogus from the Consumer Electronics Show. Ope,

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<v Speaker 1>thank you for your time. I just accidentally hung up

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<v Speaker 1>on Jennifer, So that was rude of me, that being said,

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<v Speaker 1>Oh no, she's still there, Jennifer, thank you for your

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<v Speaker 1>time today.
