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<v Speaker 1>Welcome to Pharma Talk Radio. This podcast is focused on

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<v Speaker 1>platform approaches to streamline combination product development from the twenty

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<v Speaker 1>twenty five pod Partnership Opportunities in Drug Delivery Conference. For

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<v Speaker 1>more information on the pod conference, editorials, podcasts, or webcasts,

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<v Speaker 1>please visit Drug desh Delivery dot org. Thank you and

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<v Speaker 1>enjoy the podcast.

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<v Speaker 2>Our session today that we're going to have this panel

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<v Speaker 2>discuss is on platform approaches for device and combination product development.

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<v Speaker 2>We really want to start with each person briefly introducing

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<v Speaker 2>yourself and really telling us what you think platform approach

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<v Speaker 2>for device and combination product development means.

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<v Speaker 3>Same great, I didn't realize by sitting here i'd go first,

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<v Speaker 3>But I'm Monica Swiney. I had innovation and new product

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<v Speaker 3>planning for a device's packaging and process at GILLIAD Sciences.

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<v Speaker 3>And in terms of what does a platform approach really

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<v Speaker 3>mean to us, I think that you know, first of all,

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<v Speaker 3>it's it's a family of device. We talk about drug delivery,

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<v Speaker 3>a family of devices that has sufficient optionality to enable

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<v Speaker 3>I would say a vast majority of the pipeline that

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<v Speaker 3>you see coming down the road. That's the first and foremost.

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<v Speaker 4>I'm Tim Quigg, development director at Crux Product Design. I'd

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<v Speaker 4>almost have two definitions for platforms. The first we could

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<v Speaker 4>keep very simple, you know, and nine to describe a

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<v Speaker 4>device that could be used for two or more assets,

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<v Speaker 4>The more the better to kind of amortize the value.

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<v Speaker 4>But I think the second could be maybe summarized a

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<v Speaker 4>little bit more as a as a mindset of how

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<v Speaker 4>do you generate data, generate usability data, whatever it might

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<v Speaker 4>be that could.

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<v Speaker 5>Be used across assets.

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<v Speaker 4>And I think I've been a cross since twenty twelve

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<v Speaker 4>and definitely seeing a pharma shift towards trying to leverage

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<v Speaker 4>assets in more than one program, and I almost describe

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<v Speaker 4>that as platformization. You know, how do we think a

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<v Speaker 4>little bit broader than just the device alone.

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<v Speaker 6>Hello, I'm shiaching Ole, director of Device and Combination product

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<v Speaker 6>Development at Takeda.

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<v Speaker 5>To Me.

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<v Speaker 6>Platform in an ideal world is plug and play of

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<v Speaker 6>the drug delby device in such a way that the

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<v Speaker 6>drug delby device can a commonate range of drug product

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<v Speaker 6>or medicinal product formulations, range of primary containers, and range

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<v Speaker 6>of user populations.

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<v Speaker 5>That's the ideal world.

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<v Speaker 6>In real world, it can be more challenging than that,

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<v Speaker 6>and it takes some efforts upfront before we can benefits

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<v Speaker 6>of that, but it is possible.

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<v Speaker 7>Hi, everybody, Brad Gould that I'm a director of Device

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<v Speaker 7>and combination product development at ABVI, So I think at

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<v Speaker 7>a high level, a platform approach is really a framework

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<v Speaker 7>that that helps to streamline combination product development by more

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<v Speaker 7>or less grouping assets together with with with common attributes

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<v Speaker 7>and and a single route of administration and and exploiting

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<v Speaker 7>those through a single platform vehicle. You know, I think

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<v Speaker 7>there's maybe three important parts to it. To the framework,

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<v Speaker 7>One the modular delivery system itself, uh two an efficiently

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<v Speaker 7>scalable and flexible manufacturing capability, and and three a platform

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<v Speaker 7>DHF as a repository for acid agnostic information. And it's

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<v Speaker 7>the combination of those three things together that that that

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<v Speaker 7>when when truly harnessed, can enable a platform approach to

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<v Speaker 7>its full full end.

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<v Speaker 2>Thank you so, Monica and Brad. I'm curious to know

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<v Speaker 2>what you think are like the drivers for developing a

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<v Speaker 2>platform and what really you think initiates the need or

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<v Speaker 2>the desire to have one.

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<v Speaker 3>Thank you. I appreciate that. So I know that at GILLIAD,

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<v Speaker 3>the drivers historically have have come from the product teams, right,

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<v Speaker 3>there's a specific asset that needs a specific you know,

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<v Speaker 3>rout of administration and then we reactively act on that.

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<v Speaker 3>And you know, now we are we are shifting to

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<v Speaker 3>a platform approach, right, which is very different, and that's

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<v Speaker 3>actually it is definitely driven by assets, but many assets

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<v Speaker 3>that have you know, needs that are in common, and

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<v Speaker 3>it is also being driven by the commercial org So

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<v Speaker 3>a lot of my my day is also spent working

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<v Speaker 3>with the commercial organization and the you know, understanding the

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<v Speaker 3>competitive landscape and you know what they foresee as not

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<v Speaker 3>just our first product at launch, but you know, the

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<v Speaker 3>second and third products through life cycle management, and how

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<v Speaker 3>can we how can we plan for that? And so

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<v Speaker 3>I think that the ask comes from many directions and

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<v Speaker 3>certainly an innovation we we sort of we generate some

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<v Speaker 3>of that pool ourselves as well. You know, we're sort

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<v Speaker 3>of posing the question even if they haven't thought about it,

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<v Speaker 3>and helping to to co to co ide eight, if

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<v Speaker 3>you will, what those needs might be so that we

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<v Speaker 3>can act on them earlier. But I think that one

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<v Speaker 3>thing I wanted to make sure that I helped add

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<v Speaker 3>as well, because Brad had it made me think about

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<v Speaker 3>this in terms of the platform development. What what also

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<v Speaker 3>makes a platform right is definitely that sort of that

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<v Speaker 3>that asset agnostic parts of the DHF that we can

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<v Speaker 3>leverage further, right those or that that's the time savings

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<v Speaker 3>that we're looking for, the time and the cost savings

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<v Speaker 3>and establishing a platform that we're hoping for. But also

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<v Speaker 3>there is maybe assets specifically you might use a specific

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<v Speaker 3>asset to map out a design space, right that then

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<v Speaker 3>can be can de risk future programs.

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<v Speaker 1>Right.

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<v Speaker 3>It may not have been done specifically with that next asset,

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<v Speaker 3>but it may have been with a sufficiently large concentration range,

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<v Speaker 3>sufficiently large pH range or viscosity range that the next

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<v Speaker 3>asset that comes along, even though you haven't done those

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<v Speaker 3>that testing that will have to be done in every

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<v Speaker 3>single for every single asset that goes through for stability

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<v Speaker 3>and and you know, functionality over over the time of

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<v Speaker 3>the shelf life, you've sufficiently de risked it that you

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<v Speaker 3>that the executional risk of the program is diminished.

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<v Speaker 7>Okay, thanks set that you took a lot of my

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<v Speaker 7>thun there, but that's okay, I deferred, so no, I think, yeah,

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<v Speaker 7>I share a lot of the same thoughts on what

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<v Speaker 7>the drivers are So the first is obviously timeline acceleration, right,

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<v Speaker 7>So from a financial aspect, it's it's getting product to

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<v Speaker 7>market as quickly as possible and improving the bottom line.

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<v Speaker 7>But from a human aspect, it's getting our therapies to

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<v Speaker 7>our patients as quickly as possible. So there's really multiple

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<v Speaker 7>benefactors of that timeline savings. Another driver's cost, so specifically

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<v Speaker 7>in development costs. This is an area where you know,

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<v Speaker 7>our leadership and management teams have it's it's been a

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<v Speaker 7>growing process getting everyone to pull in the same rope.

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<v Speaker 7>There's a lot of early investment required to establish a platform,

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<v Speaker 7>but ultimately that that early large investment, you know, pays

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<v Speaker 7>dividends and in the savings for the corresponding leveraged asset

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<v Speaker 7>programs that come downstream. You know, a third driver is

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<v Speaker 7>probably technical risk. I think you hit on this right.

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<v Speaker 7>So in a in a normal serially executed UH combination

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<v Speaker 7>product development program, there's going to be challenges that are

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<v Speaker 7>encountered during verification, clinical trial, et cetera. You know, a

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<v Speaker 7>platform development program, you know, really more or less neutralizes

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<v Speaker 7>those those risks by you know, bringing them up front

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<v Speaker 7>and off the critical path should they arise from a

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<v Speaker 7>from a specific asset development program, and I think from

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<v Speaker 7>a technical perspective, right, all the drivers sort of stem

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<v Speaker 7>from this this, this, this, this one area where where

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<v Speaker 7>you have this overlapping probabilistic you know, cluster of assets

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<v Speaker 7>that can all be harnessed by a single route of

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<v Speaker 7>administration and a single delivery system opportunity.

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<v Speaker 5>Thank you.

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<v Speaker 2>Here, I hear a lot of need to have alignment

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<v Speaker 2>amongst amongst you know, your teams too in both of

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<v Speaker 2>your responses as well, which I think is a common

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<v Speaker 2>theme we've heard throughout with the communication and that we

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<v Speaker 2>really need to have between our formulators and our development

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<v Speaker 2>and our commercial teams. So yeah, I think that's good

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<v Speaker 2>to highlight there too in terms of kind of limitations

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<v Speaker 2>from technical and non technical and watch outs for any

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<v Speaker 2>of our combination platform development. I'd be interested to hear

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<v Speaker 2>Tim and Scherish about kind of your thoughts there and

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<v Speaker 2>maybe where you can leverage a platform and where you

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<v Speaker 2>cannot from your experiences.

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<v Speaker 5>Thank you.

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<v Speaker 6>I think when when we talk talk about anything about platforms, limitations, challenges,

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<v Speaker 6>or you know, benefits, we are going.

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<v Speaker 5>To see a team here.

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<v Speaker 6>Most of us are going to talk about the same things,

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<v Speaker 6>because that's how shared and common.

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<v Speaker 5>The challenges and pain points.

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<v Speaker 6>Are, UH, which is good in a way that I think, UH,

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<v Speaker 6>this is a shared pain across the industry that I

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<v Speaker 6>believe that collectively we can address. When when I think

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<v Speaker 6>about any watch outs or limitations from the technical perspective,

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<v Speaker 6>the first thing that I always wonder about is what

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<v Speaker 6>exactly is platform? Do we all think about the same

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<v Speaker 6>thing when it comes to platforms. We don't have a

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<v Speaker 6>specific definition about drug delivery device platforms.

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<v Speaker 5>UH.

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<v Speaker 6>All of us can come up with different variants of

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<v Speaker 6>this definition. Last year, for one conference, in my understanding,

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<v Speaker 6>that was the first time that five different companies UH

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<v Speaker 6>device suppliers and.

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<v Speaker 5>Pharma company UH companies, they came together.

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<v Speaker 6>I was part of that effort, and I see some

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<v Speaker 6>of those colleagues here. Jacob Blangy from if Somebody is

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<v Speaker 6>here but Burgess is somewhere here, from shl Ron Foster

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<v Speaker 6>from Amgen, Jeff Given from MERKUH and they have been

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<v Speaker 6>in this space for you know, three four decades, And

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<v Speaker 6>they also could not agree.

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<v Speaker 5>On a specific definition.

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<v Speaker 6>And then collectively we were brainstorming for about six months

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<v Speaker 6>before we came up with a very simple yet comprehensive

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<v Speaker 6>definition for platforms.

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<v Speaker 5>So that's where we start. That's where the disconnect is.

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<v Speaker 6>So the first you know watch out or limitation is

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<v Speaker 6>the definite definition.

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<v Speaker 5>First we need to, you know, define for.

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<v Speaker 6>Ourselves what exactly we mean by platform and then then

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<v Speaker 6>take it forward from there.

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<v Speaker 5>So from technical.

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<v Speaker 6>Perspective, once we know what we mean by platform, we

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<v Speaker 6>also need to make sure that you know we are

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<v Speaker 6>not and I'm talking from the farmer perspective, the internal

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<v Speaker 6>technical watch out is.

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<v Speaker 5>To avoid silos.

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<v Speaker 6>For any given theopeutic program team or asset team, their

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<v Speaker 6>primary focus is taking their asset faster to the patient's

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<v Speaker 6>clinical commercial so they are always laser focused on their

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<v Speaker 6>specific effort and it's very easy to lose.

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<v Speaker 5>The larger picture. So that is a big watch out.

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<v Speaker 6>At the same time, when it comes to the technical

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<v Speaker 6>watch outs, we also need to understand when we are

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<v Speaker 6>thinking about a device or family devices as a platform,

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<v Speaker 6>we need to broaden our perspective and take a realistic

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<v Speaker 6>approach as to what range of formulations, what range of

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<v Speaker 6>primary containers, what range of user populations would be suitable

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<v Speaker 6>within the scope for given platform, and then start establishing platforms.

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<v Speaker 6>It takes a lot of investment upfront in terms of resources, efforts,

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<v Speaker 6>funding to even startup platform, but then benefits our image

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<v Speaker 6>once you have it in such a way that you

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<v Speaker 6>could leverage the platform, could benefit from radius timelines, you

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<v Speaker 6>could benefit from radious risk. You could benefit also from

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<v Speaker 6>the consistency efficiency as well. So in my opinion, first

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<v Speaker 6>understanding what you what you mean by platform, define your boundaries,

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<v Speaker 6>and then develop those platforms. That would be the first

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<v Speaker 6>step when I look externally for buy from a company.

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<v Speaker 6>The technical watchouts or limitations would also be your partnership,

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<v Speaker 6>whether your device supplier also has the mindset of platforms,

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<v Speaker 6>if there is an opportunity to partner in such a

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<v Speaker 6>way that there is mutual learning UH and UH you know,

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<v Speaker 6>development and advancement of platforms. Another external limitation in my

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<v Speaker 6>opinion is industry consensus. I don't think that any one

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<v Speaker 6>particular company can advance the platforms be uncertain limitations. So

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<v Speaker 6>there is need for and there is opportunity to UH

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<v Speaker 6>broader consensus and partnership within this industry to first align

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<v Speaker 6>on platforms and then address the more challenging aspect, which

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<v Speaker 6>is the regulatory alignment. At this time, we don't have

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<v Speaker 6>any specific regulatory position. There is no regulatory guidance from

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<v Speaker 6>any of the regulatory agencies.

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<v Speaker 5>But I don't think that.

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<v Speaker 6>We can ask for that or vouch for that unless

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<v Speaker 6>we as the industry have some position on the platform.

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<v Speaker 6>So that is one you know limitation as well, and

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<v Speaker 6>then once we have that position, we can you know,

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<v Speaker 6>strive for regulatory you know position as well. From non

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<v Speaker 6>technical standpoint, I think getting business.

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<v Speaker 5>Buy in is the biggest challenge.

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<v Speaker 6>So first, once you do your technical due regions and

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<v Speaker 6>define platforms and define.

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<v Speaker 5>What you will do, how you will do it.

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<v Speaker 6>The no technical challenge is to convince your decision makers

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<v Speaker 6>in your organization as to why you would do it.

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<v Speaker 6>And I think you know that is a watch out

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<v Speaker 6>or you know, a non technical challenge.

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<v Speaker 4>In my opinion, i'd agree with a lot of that.

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<v Speaker 4>I think it's nuanced time. Many of these challenges relate

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<v Speaker 4>to communications and group understanding. We have some clients would

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<v Speaker 4>treat platforms as purely externally procured devices you off a shelf.

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<v Speaker 4>Some that have internally developed platforms.

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<v Speaker 5>That they tread as their workhorse.

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<v Speaker 4>You know, if a drug can go into that platform,

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<v Speaker 4>let's leverage it. We can save time we can kind

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<v Speaker 4>of amortize that investment. I think one of the biggest

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<v Speaker 4>challenges we've found is that it's very hard to kind

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<v Speaker 4>of identify that jumping off point for a platform. A

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<v Speaker 4>lot of asset teams and formulation teams don't want to

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<v Speaker 4>be the guinea pig for a platform. They have specific requirements,

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<v Speaker 4>They have therapeutic area requirements for their end user, and

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<v Speaker 4>they don't want to water down those requirements to be

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<v Speaker 4>more ubiquitous for a speculative, crystal ball future ambition that

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<v Speaker 4>might not actually have a business case even defined yet.

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<v Speaker 4>So I think some of the successful platform projects that

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<v Speaker 4>we've seen have started life not as a platform, and

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<v Speaker 4>that's it's sort of been a bit more of a

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<v Speaker 4>gradual process to understand how much can we make universal here.

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<v Speaker 4>I think that comes at a direct trade off, though,

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<v Speaker 4>of just almost setting a little bit more realistic expectations

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<v Speaker 4>of what you can and can't achieve with a platform.

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<v Speaker 5>I think if.

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<v Speaker 4>I choose an example as basic as a fill volume change,

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<v Speaker 4>a lot of the time you might suddenly change a spring,

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<v Speaker 4>you might have a different plunger rod length, the combat

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<v Speaker 4>kind of free flight and glass fracture risk and suddenly

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<v Speaker 4>that platform might have mutated into quite a different variance,

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<v Speaker 4>so much so that some of those initial perceived benefits

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<v Speaker 4>are diminished. We've also seen that on the manufacturer and

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<v Speaker 4>scale up side of things, that again, this sort of

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<v Speaker 4>white whale platform that resolves all scale up challenges is

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<v Speaker 4>a nice ambition, but you might find that your fill

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<v Speaker 4>finish requirements are different, Your supply chain is so fundamentally

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<v Speaker 4>different that yes, you've saved time and effort on the

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<v Speaker 4>design side, but you actually have very different supply chains

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<v Speaker 4>for a single platform. And I think the reason I

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<v Speaker 4>cite that is we've seen some businesses and business units

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<v Speaker 4>outside of device groups maybe expect too much from a platform,

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<v Speaker 4>and I think we have to be a little bit

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<v Speaker 4>cautious about how much we add hype to that platform

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<v Speaker 4>and over promise. Yes, of course it can save some

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<v Speaker 4>development effort, but I personally don't see it's shaving years

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<v Speaker 4>off every development project, and would advise a little bit

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<v Speaker 4>of cultion there from reality.

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<v Speaker 2>Thank you. I want to build upon the regulatory piece

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<v Speaker 2>that you spoke of, because I know, Brad, we had

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<v Speaker 2>a lot of prediscussion and then you brought up the

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<v Speaker 2>regulatory hurdles that we're facing, and I'm just curious, do

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<v Speaker 2>you have any thoughts on how we as an industry

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<v Speaker 2>can try to try to overcome some of those hurdles

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<v Speaker 2>when we think about platform approaches.

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<v Speaker 7>Yeah, so I appreciate bringing this up so realistically, right,

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<v Speaker 7>if any of us on stage were privy to information

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<v Speaker 7>that you know, spelled out the secret sauce of a

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<v Speaker 7>platform leveraging submission, that's you know, trade secret. That's a

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<v Speaker 7>competitive advantage, and it's probably not something that we talk

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<v Speaker 7>about here today, let alone share with each other. So

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<v Speaker 7>I think we need to as an industry, if we're

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<v Speaker 7>going to really move this space forward, really really focus

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<v Speaker 7>on you know, a common message to the agency, uh

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<v Speaker 7>and and really try to establish you know, a single

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<v Speaker 7>point of view uh to to pull back a guideline

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<v Speaker 7>such that everyone can kind of, uh, not only work

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<v Speaker 7>towards the same end, but also then open up the

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<v Speaker 7>walls of dialogue.

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<v Speaker 2>So anyone else have thoughts on the regulatory hurdles?

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<v Speaker 3>I think maybe just a thought at a and a

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<v Speaker 3>question back to you, Brad, you know, and there is

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<v Speaker 3>some precedent, right if we think about like platform autoinjectors.

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<v Speaker 3>You were alluding to auto injectors before. And you know,

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<v Speaker 3>so for example like SHL and ibsomet have auto injectors

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<v Speaker 3>that can be used for a lot of different indications

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<v Speaker 3>and are used for a lot of different indications. And

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<v Speaker 3>you know, part of the benefit of perhaps working with

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<v Speaker 3>a supplier like that is they do have an established package,

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<v Speaker 3>right that you can help, that you can put as

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<v Speaker 3>part of your submission of the combination product that's been

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<v Speaker 3>it's been tested that they're dv is tight, you know.

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<v Speaker 3>And and so there's some precedent I think that maybe

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<v Speaker 3>gives us guidance as to where we might start with

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<v Speaker 3>our with any internal development. But I wonder Brad, sort

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<v Speaker 3>of in your your opinion sort of where does that

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<v Speaker 3>stop an end right and if if you think about

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<v Speaker 3>that precedent and how it might apply.

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<v Speaker 7>To I think the answer is there's platforms and then

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<v Speaker 7>there's platforms.

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<v Speaker 5>Right.

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<v Speaker 7>I think a lot of folks in the room have

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<v Speaker 7>on their websites, UH platform suppliers, platform manufacturers, et cetera.

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<v Speaker 7>That means something very different to everyone. And I think

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<v Speaker 7>you know, the ultimately the end goal here isn't just

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<v Speaker 7>the device, it's the full platform expression, right that the

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<v Speaker 7>full model of the device, the manufacturing and the regulatory

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00:20:44.400 --> 00:20:49.759
<v Speaker 7>piece is kind of all working uh together to streamline

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<v Speaker 7>a submission process. So I think, you know, with regard

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<v Speaker 7>to the you know, the devices that are available, I

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<v Speaker 7>think it's appropriate that they're described as platforms. But ultimately

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<v Speaker 7>than how each one of our companies interacts with those

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<v Speaker 7>those those those vendors and partners and progresses forward. That's

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<v Speaker 7>really probably where you know, the sharing stops, and the

346
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<v Speaker 7>and the and the competitive advantage remains internal. And i'd

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<v Speaker 7>really moving forward like to see a more transparent dialogue.

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<v Speaker 7>And I think that that's probably probably only fostered by

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<v Speaker 7>uh uh, you know, the agency being a little bit

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<v Speaker 7>more forthcoming with the guidance.

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<v Speaker 2>Than other hurdles. I think we've also seen is over

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<v Speaker 2>recent years is kind of disruptions in some of our

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<v Speaker 2>supply chains, which can really impact you know, primary container

354
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<v Speaker 2>closures that we might be putting into some of these

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<v Speaker 2>combination products, and it kind of begs the question of

356
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<v Speaker 2>dual sourcing for some of these How do you feel

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<v Speaker 2>some of these alternative primary container closures can be implemented

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<v Speaker 2>within a platform as well? So Rader Tim thoughts, sure, Yeah.

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<v Speaker 7>So I think it's more it's when when folks get

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<v Speaker 7>started on a common platform combination development program, a lot

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<v Speaker 7>of the focus tends to be on the device and

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<v Speaker 7>and neglects, uh the primary container. But in most cases

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<v Speaker 7>the primary container is an integral part of the delivery system.

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<v Speaker 7>And so you know, I think, you know, dual sourcing

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<v Speaker 7>primary containers is absolutely appropriate. But I think the key

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<v Speaker 7>piece is that the vetting and the sourcing and the

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<v Speaker 7>verification UH and the inclusion of those multiple options is

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<v Speaker 7>is done at the outset of the platform development program,

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<v Speaker 7>not at the not at the tail of it, because

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<v Speaker 7>if it's the latter, if it's at the tail, really

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<v Speaker 7>you know, you're the team is risking the repetition of

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<v Speaker 7>all a lot, a lot of the design control and

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<v Speaker 7>and perhaps even verification testing that was done on the

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<v Speaker 7>first container, and and really negating a lot of the

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<v Speaker 7>timeline savings that the platform program was was meant to

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<v Speaker 7>accomplish in the first place.

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<v Speaker 5>I'd very much agree. I think.

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<v Speaker 4>Historically you might have chosen your primary presentation, your primary container,

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<v Speaker 4>and almost treated the secondary supply as a theoretical element

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<v Speaker 4>that you consider.

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<v Speaker 5>But maybe keep to one side.

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<v Speaker 4>And when I think about the economies of scale, when

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<v Speaker 4>you're going through DV.

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<v Speaker 5>Being able to do.

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<v Speaker 4>That with multiple primary containers and secondary supply options, I

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<v Speaker 4>think that's where you get the savings. So I think

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<v Speaker 4>as we've seen that supply disruption, I think it has

388
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<v Speaker 4>been a little bit of a shot across the boy

389
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<v Speaker 4>we should.

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<v Speaker 5>Be doing this.

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<v Speaker 4>And I think it's easy whenever it's a fast paced

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<v Speaker 4>development to consider this is optional, it's extra.

393
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<v Speaker 5>We don't have to.

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<v Speaker 4>But I think that can be quite short sighted and

395
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<v Speaker 4>genuinely catchy eyed.

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<v Speaker 2>I think a common thing we've heard in responses in

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<v Speaker 2>this panel has been getting the business buy in and

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<v Speaker 2>stakeholder alignment. And that's certainly very important. And you know,

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<v Speaker 2>what do you think is the most important aspects to

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<v Speaker 2>get that alignment? And maybe is there processes in place

401
00:24:08.519 --> 00:24:11.240
<v Speaker 2>that you've had that have been successful to really sell

402
00:24:11.279 --> 00:24:14.200
<v Speaker 2>that to your stakeholders, maybe both internally and externally.

403
00:24:18.599 --> 00:24:24.000
<v Speaker 6>Sure, I think I briefly touched upon it earlier, but

404
00:24:24.039 --> 00:24:26.200
<v Speaker 6>I would like to expand on it. So I think

405
00:24:27.680 --> 00:24:31.759
<v Speaker 6>almost every company has, you know, some way of developing

406
00:24:32.279 --> 00:24:36.839
<v Speaker 6>business cases to get buying on you know, any new ideas, concepts,

407
00:24:36.839 --> 00:24:41.599
<v Speaker 6>et cetera. Something similar could be followed for platforms as well. However,

408
00:24:42.480 --> 00:24:49.319
<v Speaker 6>who drives that is often a question because traditionally most

409
00:24:49.359 --> 00:24:52.960
<v Speaker 6>of the farmer companies are you know, ast focused. There

410
00:24:53.000 --> 00:24:57.000
<v Speaker 6>are theopeutic areas who are driving you know, a progression

411
00:24:57.039 --> 00:24:57.880
<v Speaker 6>up there.

412
00:24:58.240 --> 00:25:00.599
<v Speaker 5>Particular portfolio drive it.

413
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<v Speaker 6>And it's it hurts a little bit to say that,

414
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<v Speaker 6>you know, even though things have improved, devices are still

415
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<v Speaker 6>to some extent are afterthoughts. You know, until the molecule

416
00:25:16.640 --> 00:25:20.119
<v Speaker 6>progresses to certain stage, maybe you know, be on phase one,

417
00:25:20.160 --> 00:25:22.680
<v Speaker 6>somewhere in phase two, or you know, in some cases

418
00:25:22.759 --> 00:25:26.920
<v Speaker 6>even in phase three, there is not much serious thought

419
00:25:26.960 --> 00:25:31.759
<v Speaker 6>given to devices, so forget about platforms. So that's where

420
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<v Speaker 6>you know, we are still in this industry. So I

421
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<v Speaker 6>think you know, every organization you know, we will have

422
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<v Speaker 6>to think you know, about it strategically, uh and make

423
00:25:45.519 --> 00:25:48.279
<v Speaker 6>sure that you know there is some kind of strategy

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<v Speaker 6>about you know, platforms.

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<v Speaker 5>First, to understand from technical perspective.

426
00:25:51.920 --> 00:25:55.519
<v Speaker 6>Whether platforms are visible and I'm using the term technical

427
00:25:55.799 --> 00:25:58.240
<v Speaker 6>very loosely here. By technical, what I mean is that

428
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<v Speaker 6>from design, engineeringality, regulatory manufacturing, is it feasible to have

429
00:26:05.400 --> 00:26:09.720
<v Speaker 6>a family of drug dealby devices or device configurations that

430
00:26:09.839 --> 00:26:15.519
<v Speaker 6>could address uh, the asset pipeline in such a way

431
00:26:15.559 --> 00:26:19.400
<v Speaker 6>that we don't be spending a lot of efforts repeating

432
00:26:19.400 --> 00:26:20.039
<v Speaker 6>the same thing.

433
00:26:20.160 --> 00:26:22.079
<v Speaker 5>Again and again for device development.

434
00:26:22.519 --> 00:26:26.160
<v Speaker 6>So once that technical portion is addressed, then the other

435
00:26:26.240 --> 00:26:28.759
<v Speaker 6>part is the business aspect of it is, unless you

436
00:26:28.799 --> 00:26:32.440
<v Speaker 6>have you know, business buying you know, uh, you won't

437
00:26:32.440 --> 00:26:35.680
<v Speaker 6>be able to do much about the platforms. So why

438
00:26:35.799 --> 00:26:41.039
<v Speaker 6>it is beneficial to uh, you know, pursue platform approach

439
00:26:41.160 --> 00:26:44.119
<v Speaker 6>that needs to be also quantified and once you get

440
00:26:44.160 --> 00:26:47.160
<v Speaker 6>you know, buying from you know, your senior leadership, because

441
00:26:47.240 --> 00:26:51.640
<v Speaker 6>that buying is needed for a front investment in you know, uh,

442
00:26:51.680 --> 00:26:56.640
<v Speaker 6>you know, in terms of money, fund you know, resources, uh, efforts, time,

443
00:26:56.680 --> 00:27:00.799
<v Speaker 6>and et cetera, where a particular asset of particular molecule

444
00:27:00.880 --> 00:27:03.519
<v Speaker 6>or therapeutic area may not be willing to you know,

445
00:27:03.799 --> 00:27:06.359
<v Speaker 6>fund all of that. So if you figure that out,

446
00:27:06.680 --> 00:27:08.519
<v Speaker 6>do let us know as well, and so we can

447
00:27:08.559 --> 00:27:10.079
<v Speaker 6>copy it.

448
00:27:11.279 --> 00:27:14.720
<v Speaker 3>All right. I might offer a bit of a counterpoint

449
00:27:14.799 --> 00:27:18.480
<v Speaker 3>to the point there that you know, I think that

450
00:27:18.960 --> 00:27:22.319
<v Speaker 3>having worked in innovation a large portion of my career,

451
00:27:22.400 --> 00:27:24.759
<v Speaker 3>I would say that I don't know that I've ever

452
00:27:24.839 --> 00:27:27.119
<v Speaker 3>run across a problem that could not be solved. I

453
00:27:27.160 --> 00:27:30.880
<v Speaker 3>think that technically we have lots of science and technology available, like,

454
00:27:30.920 --> 00:27:32.960
<v Speaker 3>we can solve a problem, right, but is there a

455
00:27:33.039 --> 00:27:37.319
<v Speaker 3>business need and a willingness to pay for that and

456
00:27:37.400 --> 00:27:39.119
<v Speaker 3>to perhaps even wait the time it would take to

457
00:27:39.119 --> 00:27:39.759
<v Speaker 3>solve the problem?

458
00:27:39.880 --> 00:27:40.000
<v Speaker 2>Right?

459
00:27:40.000 --> 00:27:42.400
<v Speaker 3>It's all about time, money, and resources. But I think

460
00:27:42.400 --> 00:27:44.240
<v Speaker 3>it can be done. But how do you get that

461
00:27:44.279 --> 00:27:46.599
<v Speaker 3>business need the buy in that you need the stakeholder

462
00:27:46.640 --> 00:27:49.200
<v Speaker 3>alignment and who are the early on and then later

463
00:27:49.279 --> 00:27:50.960
<v Speaker 3>on who are the key stakeholders? And I think it

464
00:27:50.960 --> 00:27:53.519
<v Speaker 3>almost goes back to the previous question. We talk about

465
00:27:53.839 --> 00:27:57.000
<v Speaker 3>a supply chain, right, So first and foremost, if we

466
00:27:57.000 --> 00:27:58.720
<v Speaker 3>think about the end and think about the end in mind,

467
00:27:58.759 --> 00:28:01.440
<v Speaker 3>like begin with the end in mind, you know, can

468
00:28:01.480 --> 00:28:04.200
<v Speaker 3>we even make it? Does it fit within our strategic

469
00:28:04.279 --> 00:28:08.440
<v Speaker 3>network of manufacturing suppliers or you know, is are there

470
00:28:08.640 --> 00:28:10.759
<v Speaker 3>are there really nice sort of sort of vertically integrated

471
00:28:10.759 --> 00:28:13.039
<v Speaker 3>suppliers that are already in our network that this can

472
00:28:13.079 --> 00:28:14.599
<v Speaker 3>easily fit into, or are we're going to have to

473
00:28:14.599 --> 00:28:17.880
<v Speaker 3>build a whole new capability to support this and that's

474
00:28:17.920 --> 00:28:20.400
<v Speaker 3>going to be a harder sell. Right, So that's I

475
00:28:20.400 --> 00:28:23.160
<v Speaker 3>think it's a really important part of the stakeholder alignment

476
00:28:23.240 --> 00:28:25.599
<v Speaker 3>is how we can actually do this in the end, right,

477
00:28:25.640 --> 00:28:27.319
<v Speaker 3>Sure we can do it technically, we can do it

478
00:28:27.319 --> 00:28:29.480
<v Speaker 3>in a lab, right, but can we do it at scale?

479
00:28:30.640 --> 00:28:33.920
<v Speaker 3>And but then after you know, sort of get past

480
00:28:34.000 --> 00:28:36.799
<v Speaker 3>that hurdle. I'm not necessarily these necessarily saying these are

481
00:28:36.839 --> 00:28:38.960
<v Speaker 3>all in order, but I do think that one is

482
00:28:38.960 --> 00:28:42.039
<v Speaker 3>really important. The next is sort of like where is

483
00:28:42.039 --> 00:28:44.839
<v Speaker 3>the ask coming from? And I think the ask really

484
00:28:45.039 --> 00:28:47.440
<v Speaker 3>it's important in the beginning and it's important in the end,

485
00:28:47.480 --> 00:28:50.599
<v Speaker 3>and it gets muddled a lot in between. Right, So,

486
00:28:51.240 --> 00:28:54.000
<v Speaker 3>in terms of getting the buy in early on, you know,

487
00:28:54.119 --> 00:28:58.279
<v Speaker 3>I think start in discovery, right. If the discovery teams

488
00:28:58.880 --> 00:29:01.160
<v Speaker 3>come with you know, when they're first drafting, you know,

489
00:29:01.279 --> 00:29:03.319
<v Speaker 3>they're a part of at least the conversation of drafting

490
00:29:03.319 --> 00:29:06.079
<v Speaker 3>the target product profile and are putting specific needs on

491
00:29:06.160 --> 00:29:08.640
<v Speaker 3>the table, like we need this, this would be beneficial.

492
00:29:09.319 --> 00:29:11.400
<v Speaker 3>Then if you can get it into the target product

493
00:29:11.400 --> 00:29:13.279
<v Speaker 3>profile early, that's a win.

494
00:29:13.559 --> 00:29:13.759
<v Speaker 1>Right.

495
00:29:13.880 --> 00:29:16.519
<v Speaker 3>Once the program is on their path, it's going to

496
00:29:16.559 --> 00:29:18.799
<v Speaker 3>be difficult to change course or because it becomes like

497
00:29:18.839 --> 00:29:23.160
<v Speaker 3>a containership. The other end is commercial. A lot of

498
00:29:23.200 --> 00:29:26.319
<v Speaker 3>product product teams that are already underway, you know, they're

499
00:29:26.319 --> 00:29:28.920
<v Speaker 3>not going to move that containership unless commercial says they

500
00:29:28.920 --> 00:29:32.759
<v Speaker 3>have to, right, So sort of like bridging, you know,

501
00:29:32.839 --> 00:29:35.920
<v Speaker 3>from both, you know, early on in discovery and then

502
00:29:36.000 --> 00:29:38.640
<v Speaker 3>later on a commercial, and then bringing that together in

503
00:29:38.720 --> 00:29:41.680
<v Speaker 3>the middle and you know, at the point of execution.

504
00:29:41.799 --> 00:29:43.839
<v Speaker 3>I think is all equally important. I think those are

505
00:29:43.839 --> 00:29:49.440
<v Speaker 3>probably for me, some of the most key stakeholders, all right.

506
00:29:49.519 --> 00:29:51.880
<v Speaker 2>And with that, I think we're exactly out of time.

507
00:29:52.000 --> 00:29:55.160
<v Speaker 2>So thank you to our panelists today for the great

508
00:29:55.200 --> 00:29:56.279
<v Speaker 2>discussion in thoughts.

509
00:30:03.039 --> 00:30:05.599
<v Speaker 1>We hope you enjoyed the podcast. For more information about

510
00:30:05.599 --> 00:30:10.039
<v Speaker 1>the pod conference, editorials, podcasts, or webcasts, please visit drug

511
00:30:10.079 --> 00:30:12.440
<v Speaker 1>dash delivery dot org. Thanks for listening.
