WEBVTT 1 00:00:00.160 --> 00:00:47.119 Oh bed of the Aarre, Hello, and welcome to the show. 2 00:00:47.399 --> 00:00:51.240 This is the Cult of Conspiracy, and my name is Jonathan. 3 00:00:51.600 --> 00:00:54.560 I'm Jacob Jacob. Are we uh, what are we getting 4 00:00:54.560 --> 00:00:56.920 into today? Sir? You're kind of surprising me with this one. 5 00:00:57.399 --> 00:00:59.240 Yeah, yeah, this is completely in the dark for all 6 00:00:59.240 --> 00:01:01.640 the good cold memories. Jonathan has no idea what we're 7 00:01:01.640 --> 00:01:03.560 about to talk about. And it's a good one. It's 8 00:01:03.560 --> 00:01:04.159 a very good one. 9 00:01:04.159 --> 00:01:05.079 I'm gonna be honest with you. 10 00:01:05.120 --> 00:01:07.280 So there I was, you know, i'd be looking into 11 00:01:07.480 --> 00:01:11.719 history and doing a little research into things, and right 12 00:01:11.840 --> 00:01:14.480 for this particular one, I was I was looking at 13 00:01:14.519 --> 00:01:17.879 actually a Guinness World record, Right, did you know that 14 00:01:17.959 --> 00:01:20.840 there is a light a light bulb that has been 15 00:01:20.840 --> 00:01:24.079 continuously burning in a firehouse in California for like over 16 00:01:24.159 --> 00:01:25.519 one hundred and ten years. 17 00:01:25.359 --> 00:01:26.079 Or something of that. 18 00:01:26.280 --> 00:01:26.480 Yeah. 19 00:01:26.560 --> 00:01:30.400 Yeah, And so they got me thinking, right, why is 20 00:01:30.439 --> 00:01:35.840 it that we don't have light bulbs that do that anymore? So, yeah, 21 00:01:35.879 --> 00:01:37.879 I mean I understand the old adage, though they just 22 00:01:37.920 --> 00:01:38.599 don't make it like. 23 00:01:38.519 --> 00:01:40.000 I used to bump a buh. 24 00:01:40.040 --> 00:01:43.040 But that being said, where's all the other light bulbs 25 00:01:43.040 --> 00:01:45.719 that were made back in that time? And why aren't 26 00:01:45.719 --> 00:01:48.920 they still being used? What is the situation of this? 27 00:01:48.959 --> 00:01:51.239 So I did a little bit of digging. Have you 28 00:01:51.319 --> 00:01:53.200 ever heard of the Phoebus Cartel? 29 00:01:56.439 --> 00:01:58.480 I feel like I know where you're going with this, 30 00:01:58.599 --> 00:02:01.680 but I can't say that the Phoebus Cartel rings any bills. 31 00:02:02.280 --> 00:02:03.519 So what if I told. 32 00:02:03.280 --> 00:02:07.879 You in the early nineteen twenties, every global electricity company, 33 00:02:08.240 --> 00:02:12.120 not just electrics specifically, the big names in electronics and 34 00:02:12.159 --> 00:02:15.520 electricity and all of this got together and they decided 35 00:02:15.520 --> 00:02:17.599 that they are only going to make light bulbs that 36 00:02:17.599 --> 00:02:19.919 could go for a thousand hours, And if you make 37 00:02:19.960 --> 00:02:22.280 a light bulb that goes longer than that, the cartel 38 00:02:22.319 --> 00:02:25.360 themselves will find you unto oblivion. Would you think that 39 00:02:25.400 --> 00:02:27.719 this is fucking crazy? Or would you think that there 40 00:02:27.800 --> 00:02:28.680 might be something to this. 41 00:02:29.560 --> 00:02:32.199 I'm not gonna lie to you, dude. Before my third 42 00:02:32.240 --> 00:02:35.039 eye busted all the way open, I would have thought 43 00:02:35.479 --> 00:02:38.400 there's no way they're all in on it. 44 00:02:38.840 --> 00:02:39.919 They all know. 45 00:02:40.400 --> 00:02:43.159 The same old adage right with pretty much everything else. 46 00:02:43.439 --> 00:02:46.080 But yeah, it's not even a surprise. It's not a shocker. 47 00:02:46.520 --> 00:02:48.360 It's almost to the point where I expect it. 48 00:02:49.599 --> 00:02:54.879 So this is a really great example of planned obsolescence 49 00:02:55.439 --> 00:02:58.840 right when you make something that is built to run 50 00:02:58.879 --> 00:03:01.080 to failure and you know it's gonna fail, but you 51 00:03:01.159 --> 00:03:02.000 do it anyway. 52 00:03:03.080 --> 00:03:06.159 Typically this is done. 53 00:03:05.199 --> 00:03:09.520 For older technology in light of newer technology, right out 54 00:03:09.560 --> 00:03:11.439 with the old, in with the new. So you build 55 00:03:11.439 --> 00:03:13.400 things to only go for so long because you think 56 00:03:13.439 --> 00:03:16.319 the technology will catch up by that point, YadA, YadA, YadA. 57 00:03:17.360 --> 00:03:19.199 The nineteen twenties, no one. 58 00:03:19.080 --> 00:03:20.840 Thought that there was gonna be a better way to 59 00:03:20.919 --> 00:03:24.520 light your home than the light bulb. There was no 60 00:03:24.680 --> 00:03:26.879 other theories that were being proposed at this time. So, 61 00:03:26.960 --> 00:03:29.919 you know what, I'm just gonna let all of the 62 00:03:30.039 --> 00:03:32.080 data speak for itself here. I'm gonna go ahead and share 63 00:03:32.120 --> 00:03:34.360 the screen and for anybody that would like to see 64 00:03:34.400 --> 00:03:36.439 what we were talking about. I got a couple of videos. 65 00:03:36.439 --> 00:03:38.520 I'm gonna play a couple of articles. We're gonna talk 66 00:03:38.520 --> 00:03:41.919 about this is the phasing out of the light bulb. 67 00:03:42.159 --> 00:03:45.639 Then we're gonna talk about our LEDs now being used 68 00:03:45.719 --> 00:03:49.240 in favor of the planned obsolescence of the incandescent bulb. 69 00:03:49.400 --> 00:03:51.639 We're gonna go wild with it, y'all, for anybody that 70 00:03:51.639 --> 00:03:53.759 would like to see what we're talking about, rather than 71 00:03:53.840 --> 00:03:55.560 just hear about it, Jonathan, tell them where they could go. 72 00:03:55.800 --> 00:03:57.960 Dude. Before I even get into that, I want to 73 00:03:58.039 --> 00:04:02.719 just say, what a range synchronicity that you're talking about 74 00:04:02.759 --> 00:04:05.719 this today, because I literally just got done going down 75 00:04:05.759 --> 00:04:08.800 a super deep dive rabbit hole. As far as our 76 00:04:08.919 --> 00:04:13.039 eyes ability, uh to have like the amount of frames 77 00:04:13.039 --> 00:04:16.120 per second that our eyes can perceive, which is like 78 00:04:16.240 --> 00:04:20.519 twenty four point one frames per second and that and 79 00:04:20.560 --> 00:04:22.839 you wouldn't think, you would think it's continuous, right, you 80 00:04:22.839 --> 00:04:25.199 wouldn't think it's in frames like you know, like a 81 00:04:25.240 --> 00:04:27.120 movie film or something like that. But that's really what 82 00:04:27.160 --> 00:04:29.959 it is. Our eyes are only capable of twenty four 83 00:04:30.000 --> 00:04:32.879 frames per second. And it sounds it sounds like, oh okay, 84 00:04:32.920 --> 00:04:35.360 twenty four frames in a second. That's a lot in 85 00:04:35.480 --> 00:04:39.560 one second. Dude. That is that's dog shit. Yeah, that's horrible. 86 00:04:39.759 --> 00:04:44.639 Like it's it's it points to the illusion if anything else. 87 00:04:45.480 --> 00:04:49.399 Slow mo on your iPhone has a higher capability than 88 00:04:49.439 --> 00:04:50.480 your own eyeballs. 89 00:04:50.879 --> 00:04:51.480 That's correct. 90 00:04:51.759 --> 00:04:53.879 Yeah, it's so crazy. But anyhow, Yeah, if you want 91 00:04:53.879 --> 00:04:57.560 to be able to see this, this, these articles, our faces, 92 00:04:57.680 --> 00:05:00.720 anytime we have guests, any of our video, you want 93 00:05:00.720 --> 00:05:02.279 to be able to support us. The best way to 94 00:05:02.279 --> 00:05:03.480 be able to do that is to go to patreon 95 00:05:03.519 --> 00:05:06.800 dot com slash Cult of Conspiracy Podcast. We appreciate all 96 00:05:06.839 --> 00:05:09.240 the good cult members who come to choose and do so. 97 00:05:09.319 --> 00:05:11.360 If you go over there, you'll be privy to to 98 00:05:11.439 --> 00:05:13.560 getting the shows a couple of days in advance, sometimes 99 00:05:13.600 --> 00:05:16.040 even up to a week in advance. You'll be able 100 00:05:16.079 --> 00:05:18.560 to slide into our dms on a daily basis. Jacob 101 00:05:18.639 --> 00:05:21.839 checks those all the time. And also, if you sign 102 00:05:21.920 --> 00:05:23.160 up for the Third Eye all the way up in tier, 103 00:05:23.160 --> 00:05:24.800 you'll be able to come join us every Tuesday night 104 00:05:24.839 --> 00:05:27.120 at nine pm Central. That link is down in the 105 00:05:27.120 --> 00:05:29.279 show notes below. But let's just be real, the main 106 00:05:29.319 --> 00:05:32.600 reason why you join Patreon is because it is completely 107 00:05:33.279 --> 00:05:38.040 commercial free. Wistman man, Yeah, who wants interruptions? I don't. 108 00:05:38.120 --> 00:05:40.879 I don't like it, nobody likes it. You kind of 109 00:05:40.959 --> 00:05:43.240 just put up with it. But whenever you're finally done 110 00:05:43.360 --> 00:05:46.639 putting up with the wasted time in your life, come 111 00:05:46.720 --> 00:05:49.639 check out Patreon. We have multiple tiers over there, the 112 00:05:49.680 --> 00:05:51.920 first tier starting at only five dollars a month. I 113 00:05:51.920 --> 00:05:57.040 mean five dollars a month, Dude's that's like Netflix's prices 114 00:05:57.160 --> 00:06:00.920 fifteen years ago. Okay, like that's we're actually stuck in 115 00:06:00.959 --> 00:06:03.399 the past and we're not moving it up. That's the thing. 116 00:06:03.439 --> 00:06:07.959 It's going to remain this price forever. It's always that way. 117 00:06:08.079 --> 00:06:10.319 We're not trying to gain the system by any means, 118 00:06:10.399 --> 00:06:13.680 but we're not allowed on YouTube, and you know, we 119 00:06:13.720 --> 00:06:15.600 got tired of messing around with that, and so we 120 00:06:15.680 --> 00:06:18.399 decided Patreon is the way to go. So come check 121 00:06:18.439 --> 00:06:18.759 this out. 122 00:06:19.639 --> 00:06:21.759 All right, So all that being out of the way, 123 00:06:22.040 --> 00:06:24.680 let's learn a little bit about this light bulb in 124 00:06:24.720 --> 00:06:27.920 California that has been burning for over one hundred and 125 00:06:28.040 --> 00:06:29.519 twenty years. 126 00:06:30.040 --> 00:06:30.360 All right. 127 00:06:30.399 --> 00:06:33.519 It currently holds the Guinness World Record for a light 128 00:06:33.600 --> 00:06:35.120 that is continuously gone. 129 00:06:35.399 --> 00:06:36.040 Let's listen in. 130 00:06:36.800 --> 00:06:38.959 They just don't make them like they used to. 131 00:06:39.279 --> 00:06:42.800 This adage applies to this light bulb, which has literally 132 00:06:42.839 --> 00:06:46.279 been flickering longer than Henry Kissinger, who just turned one hundred, 133 00:06:46.439 --> 00:06:47.079 has been alive. 134 00:06:47.879 --> 00:06:50.639 It has been glowing over this garage in California. 135 00:06:50.639 --> 00:06:55.120 It's Livermore pleasanton Fire Department since nineteen o one. 136 00:06:56.120 --> 00:06:59.360 Nineteen oh one, we believe, is when the light bulb 137 00:06:59.560 --> 00:07:04.600 was done by Dennis Bernal, who owned the Livermore Power 138 00:07:04.600 --> 00:07:08.279 and Water company, and he was going out of business 139 00:07:08.279 --> 00:07:10.439 and was selling his business, and he donated the light 140 00:07:10.439 --> 00:07:11.720 bulb to the fire department. 141 00:07:12.000 --> 00:07:15.680 Retired Deputy fire Chief Tom Bramle should know. He's affectionately 142 00:07:15.720 --> 00:07:17.360 known as the Guardian of light. 143 00:07:17.879 --> 00:07:19.399 You're not allowed to touch it, by the way. 144 00:07:19.639 --> 00:07:20.920 We don't even dust it off. 145 00:07:21.040 --> 00:07:23.160 He was surprised five years ago when the thing had 146 00:07:23.199 --> 00:07:26.319 been burning at that point for only one million hours. 147 00:07:26.680 --> 00:07:29.759 After being around the bulb for fifty years, Brammel says 148 00:07:29.839 --> 00:07:32.480 he's only aware of a couple times it has been out, 149 00:07:32.720 --> 00:07:35.600 a major one in twenty thirteen after he'd already been 150 00:07:35.639 --> 00:07:36.680 retired for a decade. 151 00:07:36.800 --> 00:07:39.160 Oddly enough, if it wasn't the light bulb, it was 152 00:07:39.759 --> 00:07:42.959 an uninterrupted power supply. What we did is we bypassed 153 00:07:43.279 --> 00:07:46.240 the UPS system with an extension court at that time 154 00:07:46.279 --> 00:07:47.680 when a light bulb came back on. 155 00:07:47.759 --> 00:07:50.759 Other things, this little light out shone World Wars one 156 00:07:50.839 --> 00:07:54.040 and two, the moon landing twenty two presidents, even a 157 00:07:54.040 --> 00:07:57.879 global pandemic. The durable light bulb was made in Shelby, Ohio, 158 00:07:58.000 --> 00:08:00.480 and made its mark in the Guinness Book of World Records. 159 00:08:00.560 --> 00:08:03.199 Ripley's Believe It or Not and a General Electric. 160 00:08:03.639 --> 00:08:07.360 It puts out about four watts of light, but it's 161 00:08:07.399 --> 00:08:10.720 a sixty watt light bulb that Shelby Electric had to 162 00:08:10.839 --> 00:08:15.480 develop his hand blown. The filament is carbon filament, and 163 00:08:15.519 --> 00:08:20.399 the filament is about half the size the thickness of 164 00:08:20.439 --> 00:08:20.759 your hair. 165 00:08:21.079 --> 00:08:24.959 Small, mighty, and durable enough to stand a test of time. 166 00:08:25.240 --> 00:08:28.360 I suspect that this light bulb will continually burn another 167 00:08:28.360 --> 00:08:29.120 one hundred years. 168 00:08:29.279 --> 00:08:31.759 For Inside Edition Digital, I'm Stephanie Officer. 169 00:08:32.360 --> 00:08:34.200 All right, now, let's talk about a couple of things 170 00:08:34.200 --> 00:08:37.480 that we're just said. It really is. 171 00:08:37.639 --> 00:08:39.960 It really is, so let's break it all down before 172 00:08:40.000 --> 00:08:42.360 we get into that. Though she said a global pandemic, 173 00:08:43.039 --> 00:08:46.080 keep in mind that she probably meant the Spanish flu 174 00:08:46.480 --> 00:08:48.799 because this was burning before the Spanish. 175 00:08:48.480 --> 00:08:49.720 Flu even hit America. 176 00:08:49.799 --> 00:08:52.320 I know she mean COVID, but I'm gonna assume that 177 00:08:52.360 --> 00:08:55.240 she meant the Spanish flu. That's how old this thing is, Okay, 178 00:08:55.840 --> 00:08:58.360 nineteen oh one. They filled it in there, or they 179 00:08:58.600 --> 00:09:01.399 screwed it into that socket. And keep in mind there 180 00:09:01.399 --> 00:09:03.279 are those that it will say, oh well yeah, if 181 00:09:03.320 --> 00:09:04.879 you turn it off and turn it back on, it 182 00:09:04.879 --> 00:09:08.799 will never come on again. That's happened multiple times. The 183 00:09:08.879 --> 00:09:11.639 most recent was twenty thirteen when they had a power outage. 184 00:09:11.799 --> 00:09:14.360 They ran a new power source to that outlet and 185 00:09:14.399 --> 00:09:16.960 then tadah, the light came back on and it's still 186 00:09:17.000 --> 00:09:18.639 going It's insane. 187 00:09:18.720 --> 00:09:22.159 It's pretty impressive that they've only had one power outage 188 00:09:22.200 --> 00:09:24.799 since twenty thirteen. But it is a fire station, so 189 00:09:25.039 --> 00:09:27.159 maybe they always have like continuous power or something. 190 00:09:27.679 --> 00:09:30.600 They've had multiple instances of the light going off, but 191 00:09:30.720 --> 00:09:32.240 the most recent was twenty thirteen. 192 00:09:33.519 --> 00:09:36.039 Gotcha, gotcha. And even still if their power goes out, 193 00:09:36.080 --> 00:09:39.200 I'm sure a fire station has backup generators, so oh for. 194 00:09:39.120 --> 00:09:39.960 Sure, for sure. 195 00:09:40.440 --> 00:09:42.759 But so I know what everybody's gonna think, Oh, well, 196 00:09:42.840 --> 00:09:46.399 that's just the one oddity, right, that's that's the one 197 00:09:46.480 --> 00:09:49.039 light bulb on earth. And I mean even a blind 198 00:09:49.080 --> 00:09:52.159 squirrel finds a nut once in a while, right, maybe 199 00:09:52.200 --> 00:09:55.759 the power company that built this light bulb, they accidentally 200 00:09:55.799 --> 00:10:00.440 made the perfect bulb is a there's a complete one off. Right, Okay, 201 00:10:00.919 --> 00:10:04.120 that's a conversation that we could have except for the 202 00:10:04.200 --> 00:10:07.039 fact that here, let me introduce you to the second 203 00:10:07.159 --> 00:10:11.399 oldest light bulb that is currently in North Texas on display. 204 00:10:11.919 --> 00:10:12.559 Get ready for this. 205 00:10:12.720 --> 00:10:17.559 M Brown A birthday party for a light bulb sounds bizarre, 206 00:10:17.600 --> 00:10:19.799 and it is, but you didn't know one of the 207 00:10:19.840 --> 00:10:22.639 oldest light bulbs is right here in North Texas. 208 00:10:22.919 --> 00:10:23.799 Here's Tiffany Leu. 209 00:10:24.519 --> 00:10:27.519 Here's the thing about light bulbs. No matter how bright 210 00:10:27.759 --> 00:10:31.240 the water d or lumens, no matter what shape or size, 211 00:10:31.559 --> 00:10:34.000 they almost always burn. 212 00:10:33.759 --> 00:10:35.840 Out, maybe a year if you're lucky. 213 00:10:35.960 --> 00:10:38.639 There's only a few exceptions in the world. One of 214 00:10:38.679 --> 00:10:41.559 them inside the Stockyards Museum, two. 215 00:10:41.480 --> 00:10:44.000 Hundred and nine years old Steeve burning. 216 00:10:43.840 --> 00:10:46.480 And in two days it's turning one hundred. 217 00:10:46.320 --> 00:10:47.720 Ten welb birthday. 218 00:10:47.919 --> 00:10:50.440 This is the second oldest light bulb, put up in 219 00:10:50.519 --> 00:10:53.039 nineteen oh eight at the now demolished Palace Theater. 220 00:10:53.240 --> 00:10:55.519 It barnes all day, all night. We never tourn it all. 221 00:10:55.720 --> 00:10:59.120 Volunteer James Madwell says it has one older sibling at 222 00:10:59.120 --> 00:11:02.360 one hundred and six teen years in Livermore, California. 223 00:11:02.519 --> 00:11:04.960 In fact, I was out there last month and I 224 00:11:05.000 --> 00:11:07.039 went I got to see it, So I've actually seen 225 00:11:07.080 --> 00:11:09.919 both the world's oldest light bulbs. 226 00:11:10.000 --> 00:11:12.360 And there are a few theories of why they last 227 00:11:12.480 --> 00:11:14.159 so long. Here's option A. 228 00:11:14.440 --> 00:11:17.480 The film is made out of tungctionen Option B. Some 229 00:11:17.519 --> 00:11:20.799 people say it was because it wasn't mass produced, it 230 00:11:20.919 --> 00:11:21.679 was handmade. 231 00:11:21.679 --> 00:11:23.600 They were handmade and Option C. 232 00:11:23.919 --> 00:11:27.759 Shelby Electric Company had around three hundred people employed. Ninety 233 00:11:27.799 --> 00:11:29.200 percent of those people were women. 234 00:11:29.440 --> 00:11:32.720 Take your pick. Yeah, quality were no matter what you choose. 235 00:11:32.759 --> 00:11:34.679 When you leave here, you can tell everybody that you 236 00:11:34.720 --> 00:11:35.080 saw the. 237 00:11:35.120 --> 00:11:36.080 Light in Fort Worth. 238 00:11:36.159 --> 00:11:37.960 Tiffany Lew Channel eight News. 239 00:11:38.320 --> 00:11:39.720 Okay, now let's break this one down. 240 00:11:39.759 --> 00:11:41.600 He was trying to get some ass with that last one. 241 00:11:41.879 --> 00:11:42.879 Oh you know this, you. 242 00:11:42.840 --> 00:11:44.960 Know this now, all right, the oldest light bulb. They 243 00:11:44.960 --> 00:11:47.639 know that it's a carbon filament. He is saying that 244 00:11:47.759 --> 00:11:50.840 it's possible that this one is a tungsten filament. I 245 00:11:50.879 --> 00:11:53.360 don't know if that was even a filament that they 246 00:11:53.480 --> 00:11:54.679 used in earlier light bulbs. 247 00:11:54.679 --> 00:11:57.000 Who's to say, right, either way you go with it. 248 00:11:57.519 --> 00:11:59.960 There is not just one we know of at least 249 00:12:00.320 --> 00:12:03.399 two of these light bulbs that were made in the 250 00:12:03.519 --> 00:12:07.200 early nineteen hundreds before World War One. 251 00:12:07.519 --> 00:12:09.159 That are still burning to this day. 252 00:12:09.639 --> 00:12:12.200 So yeah, okay, we could say that possibly, well, they 253 00:12:12.279 --> 00:12:14.559 just built them different back then, right, they've built them 254 00:12:14.559 --> 00:12:18.039 at a higher quality. But then why don't we see 255 00:12:18.240 --> 00:12:21.279 more of these light bulbs that are from back in 256 00:12:21.320 --> 00:12:24.480 the day that we could be still using to this day. 257 00:12:25.519 --> 00:12:29.320 Yeah, let me just reiterate on that tungsten situation. So, yes, 258 00:12:29.519 --> 00:12:32.679 tungsten was used as a filament in light bulbs by 259 00:12:32.799 --> 00:12:36.080 nineteen twenty. Haven't been introduced in the early nineteen hundreds. 260 00:12:36.320 --> 00:12:39.720 Due to its superior efficiency and longer lifespan compared to 261 00:12:39.759 --> 00:12:43.840 earlier materials, the development of tungsten filaments significantly improved the 262 00:12:43.879 --> 00:12:46.320 performance of incandescent light bulbs. 263 00:12:46.720 --> 00:12:51.519 Okay, there you have it. So this was tungsten, who knows? Yeah, 264 00:12:51.519 --> 00:12:54.600 that's possible, all right, So who knows? 265 00:12:54.679 --> 00:12:54.879 Right? 266 00:12:55.639 --> 00:12:59.720 But then something happened, like you just read before nineteen 267 00:12:59.759 --> 00:13:01.080 twe it. 268 00:13:01.000 --> 00:13:02.320 Was used, but it stopped. 269 00:13:02.679 --> 00:13:07.039 They stopped using better, more efficient, more long lasting materials. 270 00:13:07.440 --> 00:13:09.360 Now I can't keep a light bulb burning in my 271 00:13:09.399 --> 00:13:12.360 house for more than a year if I'm lucky. Okay, 272 00:13:12.399 --> 00:13:16.480 So what happened when did everything go to the side 273 00:13:16.519 --> 00:13:19.799 of this is gonna burn out way quicker because it's 274 00:13:19.840 --> 00:13:26.799 a money making operation rather than a lifespan and production operation. Now, 275 00:13:27.480 --> 00:13:30.799 I want to introduce everybody to the Phoebus cartel. 276 00:13:31.240 --> 00:13:32.159 Let's talk about it. 277 00:13:32.759 --> 00:13:36.600 In Geneva, Switzerland, Just before Christmas nineteen twenty four, there 278 00:13:36.679 --> 00:13:39.600 was a secret meeting of top executives from the world's 279 00:13:39.759 --> 00:13:44.960 leading light bulb companies Phillips International, General Electric, Tokyo Electric, 280 00:13:45.279 --> 00:13:49.600 OSRAM from Germany, and the UK's Associated Electric, among others. 281 00:13:50.279 --> 00:13:54.519 They formed what became known as the Phoebus Cartel, named 282 00:13:54.559 --> 00:13:58.639 after Phoebus, the Greek god of light. There all these 283 00:13:58.679 --> 00:14:02.679 companies agreed to work together to help each other by 284 00:14:02.799 --> 00:14:07.360 controlling the world's supply of light bulbs. In the early 285 00:14:07.440 --> 00:14:10.159 days of the electrical industry, there had been lots of 286 00:14:10.159 --> 00:14:14.080 different small light bulb manufacturers, but by now they had 287 00:14:14.159 --> 00:14:18.159 largely been consolidated into these big corporations, each dominant in 288 00:14:18.159 --> 00:14:21.159 a particular part of the world. The biggest threat they 289 00:14:21.200 --> 00:14:25.039 all faced was from longer lasting light bulbs real quick. 290 00:14:25.559 --> 00:14:28.320 So remember earlier we heard that the light bulb in 291 00:14:28.360 --> 00:14:31.279 the firehouse was made by the Shelby Electric Company. 292 00:14:31.519 --> 00:14:33.360 You've never heard of this company. 293 00:14:33.039 --> 00:14:36.000 Because it went out the bigger conglomerates bought it up. 294 00:14:36.320 --> 00:14:38.480 There were a lot of these, for lack of better words, 295 00:14:38.480 --> 00:14:42.000 mom and pop shop operations. When it came to all 296 00:14:42.080 --> 00:14:44.799 appliances and new technologies and all these things back in 297 00:14:44.840 --> 00:14:47.960 the day. But the same way that always happens in 298 00:14:48.000 --> 00:14:53.200 big business, the bigger conglomerates rather scoop them up, rebrand it, 299 00:14:53.559 --> 00:14:56.279 take over all their licensing agreements, and they tweak it 300 00:14:56.320 --> 00:14:59.519 to make it more of the general electric Look right, 301 00:15:00.080 --> 00:15:01.840 AEI look and all these things. 302 00:15:01.879 --> 00:15:04.279 And back in that time, like the first guy was saying, 303 00:15:04.360 --> 00:15:08.200 I mean it was, they were glowing blowing glass manually. 304 00:15:08.399 --> 00:15:11.399 By a hand, dude, hand blown glass light bulb. 305 00:15:11.240 --> 00:15:14.240 Which you're only gonna get with like bongs and pipes nowadays, 306 00:15:14.279 --> 00:15:14.559 you know. 307 00:15:15.159 --> 00:15:17.279 Basically, But then you see what I'm saying. 308 00:15:17.320 --> 00:15:19.159 There's no way that they could keep up with an 309 00:15:19.200 --> 00:15:23.600 industrial demand, especially as we go into the roaring twenties. 310 00:15:24.159 --> 00:15:27.600 So these big companies bought up all those little ones, 311 00:15:27.639 --> 00:15:29.879 and these were pretty much the last men's standing. Now 312 00:15:29.879 --> 00:15:33.440 it wasn't technically a monopoly, but they were all owned 313 00:15:33.480 --> 00:15:36.120 by the same types of people who were all members 314 00:15:36.200 --> 00:15:37.360 of the Phoebus cartel. 315 00:15:37.960 --> 00:15:38.639 Let's keep going. 316 00:15:40.440 --> 00:15:44.080 For example, in nineteen twenty three, Ostram sold sixty three 317 00:15:44.200 --> 00:15:47.279 million light bulbs, but the following year they sold only 318 00:15:47.320 --> 00:15:51.480 twenty eight million. Light bulbs were lasting too long, eating 319 00:15:51.480 --> 00:15:55.240 into sales, So all the companies in the cartel agreed 320 00:15:55.519 --> 00:15:59.600 to reduce the lifespan of their bulbs to one thousand hours, 321 00:16:00.120 --> 00:16:03.879 cutting the existing average almost in half. To enforce the 322 00:16:03.960 --> 00:16:06.639 thousand hour limit, each of the manufacturers had to send 323 00:16:06.639 --> 00:16:10.279 in sample bulbs from their factories and they were tested 324 00:16:10.320 --> 00:16:14.000 on big test stands like this one. If a ball 325 00:16:14.200 --> 00:16:17.480 lasted significantly longer than one thousand hours, but then the 326 00:16:17.559 --> 00:16:21.600 company was fined, and there are records of these fines 327 00:16:21.720 --> 00:16:23.440 being issued to companies. 328 00:16:24.559 --> 00:16:28.519 Okay, so before we continue, what are your thoughts as 329 00:16:28.559 --> 00:16:32.000 of this moment. It sounds crazy right to any new 330 00:16:32.080 --> 00:16:34.919 conspiracy head out there that's listening to this, Like, okay, 331 00:16:34.960 --> 00:16:38.639 wait a minute, you're seriously telling me that all these 332 00:16:38.759 --> 00:16:42.519 light bulb companies, all these electronics companies, they all got 333 00:16:42.519 --> 00:16:45.879 to be together in a global cabal, a literal cartel. 334 00:16:45.919 --> 00:16:48.360 They even called it the Phoebus cartel, for fuck's sake. 335 00:16:48.639 --> 00:16:52.000 Unironically they named it that. You mean to tell me 336 00:16:52.559 --> 00:16:55.879 that they were making their products too well and then 337 00:16:55.960 --> 00:16:59.279 they to make more money, decide to screw over the 338 00:16:59.320 --> 00:17:02.399 consumer base that was buying all of their products and 339 00:17:02.639 --> 00:17:03.679 do it this way. 340 00:17:03.759 --> 00:17:07.839 Really yeah, Well, and then Ford learned from them as well, 341 00:17:08.319 --> 00:17:10.400 and so did the iPhone. I mean, do you remember 342 00:17:10.400 --> 00:17:12.759 the last time the iPhone got a significant update that 343 00:17:12.880 --> 00:17:15.200 couldn't have been had on a you know, on a 344 00:17:15.319 --> 00:17:16.759 twenty ten iPhone? 345 00:17:17.680 --> 00:17:21.480 Planned obsolescent suit that's absolutely yeah. 346 00:17:21.480 --> 00:17:23.799 And even just sticking on the iPhone here for a second, 347 00:17:23.880 --> 00:17:26.680 like the literally the one of the things that they 348 00:17:26.759 --> 00:17:29.359 do is because the updates they take up space and 349 00:17:29.400 --> 00:17:32.000 they take up memory. It's my it's my opinion they 350 00:17:32.039 --> 00:17:35.519 actually do that on purpose, because with every update, your 351 00:17:35.519 --> 00:17:38.880 phone is losing less and less power and memory and 352 00:17:38.920 --> 00:17:40.880 everything else. And that's not even just with your phone's, 353 00:17:40.920 --> 00:17:44.079 I mean with your computers and all all of your 354 00:17:44.119 --> 00:17:48.039 your electronics that have some kind of updates or whatever, right, 355 00:17:48.960 --> 00:17:52.440 and so the older ones they eventually just run out 356 00:17:52.440 --> 00:17:54.920 of fucking memory, they run out of space because they 357 00:17:54.960 --> 00:17:58.880 can't hold all the updates. And so yeah, it's the 358 00:17:58.880 --> 00:18:02.519 planned obsolescence, that's It's like, that's old school shit right there. Dude. 359 00:18:02.519 --> 00:18:04.519 I'm happy you're bringing this one up because this is 360 00:18:04.599 --> 00:18:06.240 really probably where it all started. 361 00:18:07.240 --> 00:18:09.799 Well, I mean, we could argue if it started with 362 00:18:10.200 --> 00:18:13.039 other industries and things like that. I just found the 363 00:18:13.119 --> 00:18:15.359 light bulb conversation and that's what started me on this. 364 00:18:15.480 --> 00:18:19.880 So, and that's the thing. There's traceable evidence of this. 365 00:18:20.000 --> 00:18:23.319 You can look at the Osram company sixty four million 366 00:18:23.359 --> 00:18:27.039 in sales in nineteen twenty three nineteen twenty four. That 367 00:18:27.200 --> 00:18:29.839 was a fraction of the sales they had. Even though 368 00:18:29.880 --> 00:18:33.920 the demand was higher, their sales were lower. Why because 369 00:18:33.920 --> 00:18:36.440 they made their products too well and they didn't have 370 00:18:36.559 --> 00:18:38.200 repeat customers, not to the scale. 371 00:18:38.240 --> 00:18:39.880 Yeah, you have like light bulbs that get broken. 372 00:18:40.240 --> 00:18:43.160 Yeah, you'll have things happen and sometimes the filament will 373 00:18:43.160 --> 00:18:45.640 go out, but not as much as it should if 374 00:18:45.640 --> 00:18:47.559 they're going to have a money making operation. 375 00:18:47.880 --> 00:18:51.119 Well, so let's look at it from like a different 376 00:18:51.160 --> 00:18:54.759 perspective though. I mean, if you're the company, and like, 377 00:18:54.799 --> 00:18:57.640 if you have the technology to be able to build 378 00:18:57.680 --> 00:19:01.799 a light bulb that lasts potentially for rev why not 379 00:19:01.960 --> 00:19:04.519 just charge more for that one and then make the 380 00:19:04.640 --> 00:19:06.960 ones that are a thousand hours cheaper? You know, Like, 381 00:19:07.000 --> 00:19:09.279 why not make them both? I mean, you can really 382 00:19:09.440 --> 00:19:11.599 double fist it on both ends at that point. 383 00:19:11.960 --> 00:19:12.440 You could. 384 00:19:12.720 --> 00:19:15.400 But I'm gonna give you a phrase that we used 385 00:19:15.440 --> 00:19:19.559 to use in my former employment industry. We make dollars here, 386 00:19:19.599 --> 00:19:22.960 not cents, Okay, And what I mean by sense is 387 00:19:23.000 --> 00:19:26.079 like common sense. Okay, we are here to make dollar bills. 388 00:19:26.079 --> 00:19:28.720 We are not here to make sense of the situation. 389 00:19:28.920 --> 00:19:31.440 Do what you're paid to do. Okay, let's keep going here. 390 00:19:31.759 --> 00:19:33.440 And that was the thing. Wait, why are we doing 391 00:19:33.440 --> 00:19:35.400 it this way? This way is so much smarter and 392 00:19:35.519 --> 00:19:37.839 easier and would save time. Hey boy, we make dollars, 393 00:19:37.839 --> 00:19:39.960 not cents. Get back to work. That's how this works. 394 00:19:40.240 --> 00:19:40.480 Okay. 395 00:19:40.960 --> 00:19:42.799 So if you are a company that is making a 396 00:19:42.880 --> 00:19:46.400 product to make money, you're here to make dollar bills. 397 00:19:46.640 --> 00:19:49.599 You are not here to do for the good of mankind. 398 00:19:50.119 --> 00:19:52.039 To your point about why wouldn't you make like the 399 00:19:52.079 --> 00:19:55.559 everlasting light bulb? It'd be a one time sale. How 400 00:19:55.599 --> 00:19:58.240 would you make enough money off of that one time 401 00:19:58.319 --> 00:20:01.240 sale to justify keeping your business running for the next 402 00:20:01.279 --> 00:20:04.640 twenty thirty forty years. How much would that light bulb cost? 403 00:20:04.720 --> 00:20:07.880 What realistically, if a light bulb costs just throwing it 404 00:20:07.880 --> 00:20:09.440 out here a dollar? I don't know if that's an 405 00:20:09.440 --> 00:20:11.319 actual price. You can get them out a dollar tree. 406 00:20:11.400 --> 00:20:14.799 So yeah, okay, so a light bulb costs a dollar. 407 00:20:15.359 --> 00:20:18.119 And let's say that everybody in America, we have three 408 00:20:18.200 --> 00:20:21.240 hundred and sixty some odd million people in this country. 409 00:20:21.240 --> 00:20:23.799 And let's just say everybody buys that one light bulb, 410 00:20:23.839 --> 00:20:26.000 all right, cool. I don't know how many light bulbs 411 00:20:26.039 --> 00:20:28.000 you currently have in your house. Let's just say, for 412 00:20:28.119 --> 00:20:31.119 sake of argument, twenty, So, all right, everybody is spending 413 00:20:31.200 --> 00:20:33.039 twenty dollars on this light bulb. 414 00:20:33.240 --> 00:20:34.799 It'll be a really good year for you. 415 00:20:35.319 --> 00:20:37.480 But that'll be the only year where you have that 416 00:20:37.559 --> 00:20:41.200 type of income, the occasional one that breaks or something 417 00:20:41.279 --> 00:20:43.519 like that. Sure, but that's not going to be enough 418 00:20:43.559 --> 00:20:46.079 for your stockholders. That's not going to be enough to 419 00:20:46.079 --> 00:20:49.119 pay your boarder directors. They're yearly dividends. That's not gonna 420 00:20:49.119 --> 00:20:51.279 be enough to pay your employees and the insurance and 421 00:20:51.319 --> 00:20:54.680 all of these things. You want to have continual revenue flow. 422 00:20:55.000 --> 00:20:57.160 You can't have continual revenue flow off of a one 423 00:20:57.200 --> 00:20:58.720 time sale, you see what I'm saying. 424 00:20:59.000 --> 00:21:01.480 I mean, you could just keep on advancing it though, 425 00:21:01.680 --> 00:21:04.559 Like the light bulb really hasn't changed all that much 426 00:21:04.599 --> 00:21:06.480 in one hundred years, you know what I mean. I 427 00:21:06.519 --> 00:21:08.279 know that they have led light bulbs and all the 428 00:21:08.319 --> 00:21:10.559 different cool kind of light bulbs, but for the most part, 429 00:21:10.599 --> 00:21:13.079 it's just a fucking light bulb. Like I don't know, 430 00:21:13.200 --> 00:21:16.200 do something extra with it, make them colorful, or make 431 00:21:16.240 --> 00:21:19.400 them stroby, or make them I don't know, maybe make 432 00:21:19.440 --> 00:21:23.839 a light bulb that expands throughout the vast corners of 433 00:21:23.880 --> 00:21:27.279 all the dark places of your house somehow using reflective mirrors. 434 00:21:27.319 --> 00:21:29.960 I don't know, but that's my point, right. 435 00:21:30.000 --> 00:21:32.400 They have light bulbs that are different colors, and they 436 00:21:32.400 --> 00:21:34.880 have them that can do strobe lights and all these things. 437 00:21:34.960 --> 00:21:38.000 But again, it's not about the one time sale, and 438 00:21:38.039 --> 00:21:40.079 there's only so much advancement that can be done in 439 00:21:40.119 --> 00:21:41.440 the way of an incandescent bulb. 440 00:21:41.440 --> 00:21:42.799 We will talk about LEDs. 441 00:21:43.000 --> 00:21:46.200 That is another conversation, especially as we're going in with 442 00:21:46.240 --> 00:21:47.880 the Phoebus Cartel and all these things. 443 00:21:47.920 --> 00:21:50.839 But it became an issue for them. 444 00:21:51.039 --> 00:21:53.599 They realized that if they wanted to continue to make 445 00:21:53.720 --> 00:21:56.400 money year after year, they couldn't do it off of 446 00:21:56.440 --> 00:21:58.480 the one time sales. And you had all these mom 447 00:21:58.519 --> 00:22:01.440 and pop shops that were making way better quality light 448 00:22:01.480 --> 00:22:04.240 bulbs to the tune of over one hundred and twenty 449 00:22:04.319 --> 00:22:06.599 years that bitch has been burning. There's no way the 450 00:22:06.680 --> 00:22:10.519 ge could make money making products like that. So they 451 00:22:10.559 --> 00:22:13.599 got together and created the Phoebus Cartel. I got the 452 00:22:13.599 --> 00:22:15.720 Wikipedia pulled up. We are not going to read all 453 00:22:15.720 --> 00:22:18.759 of it, just as opening two paragraphs, and then we'll 454 00:22:18.759 --> 00:22:21.440 get into the main article for this episode. 455 00:22:21.400 --> 00:22:25.119 All right. The Phoebus Cartel was an international cartel that 456 00:22:25.200 --> 00:22:28.400 controlled the manufacture and sale of incandescent light bulbs in 457 00:22:28.480 --> 00:22:31.039 much of Europe and North America between nineteen twenty five 458 00:22:31.079 --> 00:22:34.839 and nineteen thirty nine. The cartel took over market territories 459 00:22:34.839 --> 00:22:38.519 and lowered the useful life of such bulbs, which is 460 00:22:38.519 --> 00:22:42.519 commonly cited as an example of planned obsolescence. Corporations based 461 00:22:42.519 --> 00:22:47.799 in Europe and the US, including Tongues, ram Osram General Electric, 462 00:22:48.079 --> 00:22:54.440 Associated Electrical Industries, and Phillips and Phillips Incorporated, they all 463 00:22:54.519 --> 00:22:59.960 incorporated the cartel on January fifteenth, nineteen twenty five, in Geneva. 464 00:23:00.079 --> 00:23:03.319 That's not a shocker, right, is that Geneva, Switzerland. It 465 00:23:03.359 --> 00:23:09.119 is indeed takes sense okay, as a Phoebus SA compan 466 00:23:09.519 --> 00:23:12.839 Company company and okay, something French so French. 467 00:23:12.599 --> 00:23:18.680 Company industrial poorlo development debt charge. Basically, it's French for 468 00:23:18.799 --> 00:23:22.720 Phoebus PLC Industrial company for the development of lighting. 469 00:23:23.000 --> 00:23:26.599 Although the group had intended the cartel to last for 470 00:23:26.640 --> 00:23:29.119 thirty years between twenty five and fifty five. It ceased 471 00:23:29.200 --> 00:23:31.759 operations in thirty nine with the outbreak of World War Two. 472 00:23:32.079 --> 00:23:35.000 Following its dissolution, light bulbs continue to be sold at 473 00:23:35.039 --> 00:23:39.039 one thousand hour life, standardized by the cartel. 474 00:23:40.000 --> 00:23:43.599 So let's break this down real quick. You remember how 475 00:23:43.599 --> 00:23:46.599 I said that it couldn't be a monopoly. Right now, 476 00:23:46.640 --> 00:23:50.880 we don't have AEI in America, but we have General Electric, 477 00:23:51.039 --> 00:23:54.279 and we have Phillips, you see what I'm saying. And 478 00:23:54.319 --> 00:23:58.880 they have Tonguesgram and Osram in Germany, and they have 479 00:23:59.240 --> 00:24:03.559 enough company that it's not considered technically a monopoly. But 480 00:24:03.680 --> 00:24:07.839 if all of them are all incahoots with an international cartel, 481 00:24:08.279 --> 00:24:12.039 it bypasses all monopoly laws. They all still make their 482 00:24:12.079 --> 00:24:16.599 money and they self check themselves to where they all 483 00:24:16.640 --> 00:24:18.400 agree on the thousand hour lifespan. 484 00:24:18.839 --> 00:24:22.559 Now allegedly, allegedly they. 485 00:24:22.440 --> 00:24:27.440 All stopped operation in nineteen thirty nine with the pickup 486 00:24:27.480 --> 00:24:31.680 of World War Two, even though the group was intended 487 00:24:31.680 --> 00:24:34.079 to go from nineteen twenty five to nineteen fifty five. 488 00:24:34.519 --> 00:24:37.279 But why are they still using the thousand hour standard 489 00:24:37.319 --> 00:24:40.319 if the group went by the wayside. I am personally 490 00:24:40.359 --> 00:24:42.839 of the belief that the Phoebus Cartel is still currently 491 00:24:42.880 --> 00:24:45.240 in operation, although I do believe that they. 492 00:24:45.119 --> 00:24:47.359 Have shifted gears to the LED. Again. 493 00:24:47.440 --> 00:24:49.519 We will talk about that one towards the end of 494 00:24:49.559 --> 00:24:50.200 the episode. 495 00:24:50.359 --> 00:24:53.039 So what are your thoughts at this. 496 00:24:52.960 --> 00:24:57.680 Moment, bro, Yeah, I'm not really surprised. I think that 497 00:24:57.839 --> 00:25:02.480 probably there's the majority of companies that sell a product 498 00:25:02.480 --> 00:25:05.319 that eventually expires outside of food, and you could probably 499 00:25:05.359 --> 00:25:08.240 argue the food industry as well, but I think that 500 00:25:08.279 --> 00:25:11.279 there's the majority of the majority of companies that sell 501 00:25:11.839 --> 00:25:15.279 not everlasting products. Which name a company that does sell 502 00:25:15.319 --> 00:25:19.279 an everlasting product. I think that, yeah, they probably all 503 00:25:19.519 --> 00:25:23.160 you know, put this in, you know, in their construction 504 00:25:23.279 --> 00:25:25.319 of whatever they're making. It's always something in the back 505 00:25:25.319 --> 00:25:27.960 of their mind. You need return customers. It's the same 506 00:25:28.000 --> 00:25:33.400 reason why you know, big pharma and the vaccine industry 507 00:25:33.640 --> 00:25:40.640 and certain places where certain diseases leak, you know what 508 00:25:40.720 --> 00:25:42.880 I mean, they're all working together, so you need return 509 00:25:42.960 --> 00:25:46.759 company customers. You know. I actually heard something recently is 510 00:25:46.799 --> 00:25:50.599 that that there was this person that was like studying 511 00:25:50.680 --> 00:25:54.880 to find the cure to cancer, and whenever he was 512 00:25:54.880 --> 00:25:57.599 studying to find it, it was like a TikTok that 513 00:25:57.640 --> 00:25:59.920 I had found and this guy he was like, study 514 00:26:00.160 --> 00:26:03.960 to try and find it. And he goes, once they found, 515 00:26:04.119 --> 00:26:06.640 like they found they already know the cure to cancer. 516 00:26:06.759 --> 00:26:09.359 Like it's not just one cure, it's multiple different things. 517 00:26:09.440 --> 00:26:13.039 They can cure multiple different cancers. He goes, He goes, 518 00:26:13.079 --> 00:26:14.839 oh my god, I can't believe I found it. This 519 00:26:14.880 --> 00:26:18.759 is amazing. And the cancer company or whatever was just 520 00:26:18.839 --> 00:26:22.319 like okay, good, and it was just like they're not 521 00:26:22.359 --> 00:26:27.920 going to implement it because they're studying to see that. Basically, 522 00:26:27.920 --> 00:26:31.000 they were studying to try and see what it was 523 00:26:31.039 --> 00:26:34.160 that could cure cancer, but they're never going to actually 524 00:26:34.240 --> 00:26:38.400 implement it as a medicine because the cancer company makes 525 00:26:38.440 --> 00:26:41.920 big bucks, you know, like it's something that will always 526 00:26:42.000 --> 00:26:45.920 bring repeat customers. So they're not interested in curing cancer. 527 00:26:46.079 --> 00:26:48.359 They're interested in finding the cure to cancer. 528 00:26:48.440 --> 00:26:52.160 There's a difference, absolutely, and there's reasons for that, right, 529 00:26:52.200 --> 00:26:57.119 So they could dissuade future scientific explorers away from the 530 00:26:57.160 --> 00:27:00.240 things that they know work. They'll fund research into who 531 00:27:00.720 --> 00:27:03.440 they already know it's a dead end project, but they're 532 00:27:03.440 --> 00:27:05.799 gonna send these people off on a wild goose chase 533 00:27:05.839 --> 00:27:07.599 for something that they already know is not gonna work 534 00:27:07.599 --> 00:27:09.200 because they already know it does work. 535 00:27:09.480 --> 00:27:09.640 Right. 536 00:27:09.640 --> 00:27:12.359 There's a whole conversation we had for that. But even 537 00:27:12.400 --> 00:27:15.920 further in the pharmaceutical conversation. They found a cure for 538 00:27:16.000 --> 00:27:18.400 AIDS a couple of years back. You remember hearing about this, 539 00:27:18.640 --> 00:27:21.039 and they were able to mass produce it for like 540 00:27:21.119 --> 00:27:22.440 ten dollars a pill. 541 00:27:22.599 --> 00:27:23.559 It was insane. 542 00:27:24.240 --> 00:27:28.400 Then some wealthy white dude I forget what country he 543 00:27:28.480 --> 00:27:31.400 was from, bought all of the rights and patents to 544 00:27:31.440 --> 00:27:33.799 it and is now selling it for ten thousand dollars 545 00:27:33.799 --> 00:27:34.160 a pill. 546 00:27:34.359 --> 00:27:36.640 Is it the cure to AIDS or HIV? 547 00:27:37.640 --> 00:27:39.400 Excuse me one of them? 548 00:27:39.480 --> 00:27:42.720 I think HIV because some people have discussed that AIDS 549 00:27:42.799 --> 00:27:47.319 is fake and actually it is gay. But yeah, some 550 00:27:47.359 --> 00:27:49.799 people actually say that, no, it's only AHIV, that there 551 00:27:49.839 --> 00:27:51.519 is no such thing as AIDS. I don't know. That's 552 00:27:51.519 --> 00:27:53.680 a conspiracy out there. I don't know too much about it, 553 00:27:54.200 --> 00:27:54.880 fair enough. 554 00:27:54.720 --> 00:27:56.400 Okay, it may have been HIV. It's been a while 555 00:27:56.440 --> 00:27:58.200 since I didn't my research into that. But the guy 556 00:27:58.319 --> 00:28:02.119 marked it up at a one thousand percent markup, and 557 00:28:02.519 --> 00:28:04.640 well even more than that, honestly, But beside the point. 558 00:28:04.440 --> 00:28:06.119 When you can corner the market, you can do. 559 00:28:06.039 --> 00:28:09.279 That exactly exactly, And he was trying to get rich 560 00:28:09.359 --> 00:28:11.240 off of the product itself. 561 00:28:11.279 --> 00:28:13.559 He wasn't banking on the repeat customers. 562 00:28:13.680 --> 00:28:16.920 Right, for an industry that is banking on the repeat customers, 563 00:28:17.279 --> 00:28:19.880 you got to make them come back for more. And 564 00:28:19.960 --> 00:28:23.039 if your companies are the only ones making light bulbs, 565 00:28:23.279 --> 00:28:25.279 and you're all in cahoots to make sure that all 566 00:28:25.400 --> 00:28:28.680 light bulbs can only burn for a thousand hours period, 567 00:28:29.559 --> 00:28:33.119 you've cornered the market. And if they don't buy from ge, 568 00:28:33.400 --> 00:28:36.119 they'll buy from Phillips. These are the only two at 569 00:28:36.160 --> 00:28:38.720 the time anyway, that were making light bulbs. Then when 570 00:28:38.720 --> 00:28:41.519 you had these other spinoff companies that also make light bulbs, 571 00:28:41.799 --> 00:28:44.480 they learned that if they don't play ball, they will 572 00:28:44.480 --> 00:28:48.839 have the Rockefeller treatment, where basically the other electric companies 573 00:28:48.880 --> 00:28:51.000 will charge a penny for a light bulb instead of 574 00:28:51.000 --> 00:28:53.960 a dollar, and they will get forced out of business 575 00:28:54.039 --> 00:28:57.519 strictly on the economy of Jesus Christ, the economics of 576 00:28:57.559 --> 00:29:01.240 it all, right, right, right, So that's how the cartel works, 577 00:29:01.240 --> 00:29:03.440 and that's how they flex their might. So I got 578 00:29:03.440 --> 00:29:06.640 an article pulled up here from Spectrum dot i eee 579 00:29:07.240 --> 00:29:11.160 the Great light Bulb Conspiracy the Phoebus Cartel engineered a 580 00:29:11.240 --> 00:29:15.400 short lived light bulb and gave birth to planned obsolescence. 581 00:29:15.839 --> 00:29:17.519 There is an argument to say that this is where 582 00:29:17.559 --> 00:29:20.440 planned obs lessons actually came from. I don't know if 583 00:29:20.440 --> 00:29:23.119 I'd necessarily believe it, but I mean it's as good 584 00:29:23.160 --> 00:29:25.319 of a start as any to have the conversation. 585 00:29:25.440 --> 00:29:27.799 I mean, maybe the first official one. People were probably 586 00:29:27.839 --> 00:29:30.279 doing it unofficially for a while, I would imagine, sure. 587 00:29:30.559 --> 00:29:31.599 Sure So. 588 00:29:31.839 --> 00:29:34.880 On December twenty third, nineteen twenty four, a group of 589 00:29:35.000 --> 00:29:37.880 leading international businessmen gathered in Geneva for a meeting that 590 00:29:37.920 --> 00:29:41.240 would alter the world for decades to come. Present were 591 00:29:41.400 --> 00:29:44.960 top representatives from all the major light bulb manufacturers, including 592 00:29:45.039 --> 00:29:50.599 Germany's Osram and the Netherlands Phillips, France's company of Lamps. 593 00:29:50.680 --> 00:29:54.279 I think is what it translates to, and the United 594 00:29:54.319 --> 00:29:58.680 States is General Electric. As revelers hung Christmas lights elsewhere 595 00:29:58.680 --> 00:30:01.440 in the city, the group founded the Phoebus Cartel, a 596 00:30:01.519 --> 00:30:05.160 supervisory body that would carve up the worldwide incandescent light 597 00:30:05.160 --> 00:30:08.680 bulb market, with each national and regional zone assigned and 598 00:30:09.240 --> 00:30:12.559 assigned its own manufacturers and production quotas. It was the 599 00:30:12.559 --> 00:30:16.039 first cartel in history to enjoy a truly global reach. 600 00:30:16.519 --> 00:30:19.920 Think about that global or flat, whatever you want to 601 00:30:19.920 --> 00:30:22.920 look at it, but all the outstretching lands of the 602 00:30:22.920 --> 00:30:23.839 corners of the earth. 603 00:30:24.759 --> 00:30:27.319 Sure, sure, either way you want to call it. Yeah, 604 00:30:27.359 --> 00:30:30.799 they had worldwide dominance over this market. And the thing 605 00:30:30.839 --> 00:30:33.480 you said earlier, like it's just light bulbs, right, But 606 00:30:33.799 --> 00:30:39.000 to them, this was Tesla's mona Lisa right. I know 607 00:30:39.240 --> 00:30:41.359 Edison got the credit for it. He was a fucking 608 00:30:41.400 --> 00:30:45.440 plagiarist at best. But this was their thing. And it's 609 00:30:45.440 --> 00:30:46.960 not like this is the only thing they did this 610 00:30:47.079 --> 00:30:50.000 with ge made a lot more than light bulbs, dude, 611 00:30:50.240 --> 00:30:53.400 Phillips made a lot more than light bulbs. This was 612 00:30:53.519 --> 00:30:56.279 one thing that they knew they could corner on really 613 00:30:56.319 --> 00:30:58.599 easily or really quickly. Think of the same thing that 614 00:30:58.640 --> 00:31:02.480 they did with refrigerators with uh, well this is before 615 00:31:02.519 --> 00:31:04.799 refrigeration was the thing. They were still using ice boxes 616 00:31:04.839 --> 00:31:08.039 at this time. But think of any electric product that 617 00:31:08.079 --> 00:31:10.160 they have come out with that you know it's only 618 00:31:10.240 --> 00:31:13.000 good for so long before Oh the circuits fried, Oh 619 00:31:13.039 --> 00:31:16.200 it burned up. Oh this it didn't have to, but 620 00:31:16.759 --> 00:31:19.240 they have made it to where it guaranteed. 621 00:31:18.839 --> 00:31:23.240 Will What about your boy William mineheart, is that a monocle? 622 00:31:23.279 --> 00:31:24.920 He's repping right there? Or am I tripping? 623 00:31:26.000 --> 00:31:26.200 Um? 624 00:31:27.759 --> 00:31:30.000 I think it might be glasses, but it very well 625 00:31:30.079 --> 00:31:31.119 might be a monocle. Dude. 626 00:31:31.119 --> 00:31:33.359 This is the early nineteen hundreds and this was big 627 00:31:33.480 --> 00:31:34.839 money boys. That's who knows. 628 00:31:34.960 --> 00:31:37.039 Yeah, that's before they went over the ears. You just 629 00:31:37.400 --> 00:31:39.160 squint it all day to keep dunbitches in. 630 00:31:39.799 --> 00:31:41.440 You could get it fitted to where it would fit 631 00:31:41.480 --> 00:31:43.640 perfectly on your eye, but like, yeah, it was a 632 00:31:43.680 --> 00:31:45.640 whole thing. You don't just walk around with your monocle 633 00:31:45.680 --> 00:31:47.680 attached to your face. Usually, like would hold it up 634 00:31:47.720 --> 00:31:48.359 to read a thing. 635 00:31:48.640 --> 00:31:48.880 Maeah. 636 00:31:51.880 --> 00:31:54.319 So the cartel's grip on the light bulb market lasted 637 00:31:54.359 --> 00:31:57.359 only into the nineteen thirties. It's far more enduring legacy 638 00:31:57.519 --> 00:31:59.880 was to engineer a shorter life span for the inc 639 00:32:00.119 --> 00:32:03.480 deescent light bulb. By early nineteen twenty five, this became 640 00:32:03.519 --> 00:32:06.839 codified at a thousand hours for a pear shaped household bulb, 641 00:32:07.160 --> 00:32:09.839 a marked reduction from the fifteen hundred to two thousand 642 00:32:09.920 --> 00:32:13.559 hours that had previously been common. Cartel members rationalized this 643 00:32:13.640 --> 00:32:17.200 approach as a tradeoff. Their light bulbs were of a high, 644 00:32:17.400 --> 00:32:21.160 higher quality, more efficient and burning brighter than other bulbs, 645 00:32:21.400 --> 00:32:24.640 they also cost a lot more. Indeed, all evidence point 646 00:32:24.720 --> 00:32:27.640 to the cartels being motivated by profits and increased sales, 647 00:32:27.640 --> 00:32:30.680 not by what was best for the consumer, and carefully 648 00:32:30.680 --> 00:32:33.720 crafting a light bulb with a relatively short lifespan. The 649 00:32:33.759 --> 00:32:41.359 cartel thus hatched the industrial strategy now known as planned obsolescence. Indeed, 650 00:32:41.799 --> 00:32:45.160 today with many countries phasing out incandescent lighting in favor 651 00:32:45.200 --> 00:32:49.480 of more efficient and pricier LEDs, which ooh, I'm going 652 00:32:49.559 --> 00:32:51.279 to add so much to that too, just for its 653 00:32:51.319 --> 00:32:56.200 hypnotic effect. But yeah, it's it's fucking wild. It's worth 654 00:32:56.240 --> 00:33:00.000 revisiting this history not simply as a quirky anecdote from 655 00:33:00.079 --> 00:33:02.880 the annals of technology, but as a cautionary tale about 656 00:33:02.880 --> 00:33:05.880 the strange and unexpected pitfalls that can arise when a 657 00:33:05.920 --> 00:33:08.119 new technology vanquishes an old one. 658 00:33:08.440 --> 00:33:09.839 It isn't easy being a. 659 00:33:09.880 --> 00:33:12.440 Light bulb maker. In the early twentieth century, the rapid 660 00:33:12.480 --> 00:33:15.519 spread of electrification and the introduction of new light forms 661 00:33:15.519 --> 00:33:18.880 of lighting like bicycle lamps, car headlights, and street lights 662 00:33:18.880 --> 00:33:22.519 did not offer nearly limitless opportunities for inventors and entrepreneurs, 663 00:33:22.799 --> 00:33:25.759 but as thousands of manufacturers vied for market share and 664 00:33:26.039 --> 00:33:29.880 a technological edge. No single company felt assured of stable 665 00:33:29.920 --> 00:33:33.119 sales stable sales from one year to the next. That 666 00:33:33.359 --> 00:33:37.039 was as true for tiny backroom operations as it was 667 00:33:37.079 --> 00:33:41.000 for the giant corporate entities with multinational factories and research laboratories. 668 00:33:41.279 --> 00:33:45.319 Immediately preceding the cartel's formation, for instance, Ozram experienced a 669 00:33:45.400 --> 00:33:49.200 dizzying drop in its German sales from sixty three million 670 00:33:49.240 --> 00:33:51.200 light bulbs in the financial year of twenty two to 671 00:33:51.240 --> 00:33:53.759 twenty three in nineteen twenty two to twenty three to 672 00:33:53.960 --> 00:33:57.920 twenty eight million the following year. Not surprisingly, Osram head 673 00:33:58.160 --> 00:34:01.680 William Miinehart, old monicle Man, was the first to propose 674 00:34:01.759 --> 00:34:04.319 the arrangement that eventually became the Phoebus Cartel. 675 00:34:05.359 --> 00:34:06.920 So how about you create Germany. 676 00:34:07.480 --> 00:34:10.360 Germany was the people that brought about the planned ops 677 00:34:10.440 --> 00:34:13.800 to lescence, but not just Germany, right, So they got 678 00:34:13.800 --> 00:34:15.760 this little thing over here, says circling the globe, And 679 00:34:15.840 --> 00:34:17.440 let's talk a little bit about some of the other 680 00:34:17.480 --> 00:34:21.320 players here circling the globe. Phoebus Cartel enjoyed a truly 681 00:34:21.400 --> 00:34:25.440 global reachich The US company General Electric itself not a member, 682 00:34:25.519 --> 00:34:29.079 but was represented through its overseas subsidiaries. So right here 683 00:34:29.079 --> 00:34:32.400 at the top we got William Mainheart from Ozram from Germany, 684 00:34:33.559 --> 00:34:37.760 Anton Phillips from Phillips the company the Netherlands, Tongues Graham 685 00:34:37.800 --> 00:34:43.559 from Hungary, Associated Electrical Industries from the UK, International General Electric, 686 00:34:43.960 --> 00:34:45.840 even though it says it wasn't there like it said, 687 00:34:45.840 --> 00:34:49.360 international subsidiaries also played in. So the Americans got on 688 00:34:49.440 --> 00:34:53.199 board Company de Lampees or Lumps i should say, from France. 689 00:34:53.440 --> 00:34:59.199 Then there was Overseas group General Electric Societad anonym excuse me, 690 00:34:59.239 --> 00:35:03.559 from Brazil, China General Edison, Yeah, China was in on 691 00:35:03.599 --> 00:35:08.800 this conversation. Mexicana de l'am press Electracas, Yeah, Mexico had 692 00:35:08.840 --> 00:35:11.760 their hands in this one as well, and Tokyo Electric. 693 00:35:12.280 --> 00:35:15.360 This wasn't just one spot, dude. This was three different 694 00:35:15.400 --> 00:35:17.800 continents that were in this conversation just off of what 695 00:35:17.880 --> 00:35:18.800 we know right now. 696 00:35:19.119 --> 00:35:19.760 But you also. 697 00:35:19.719 --> 00:35:22.880 Understand that the British group, this was back when the 698 00:35:22.920 --> 00:35:26.840 British Commonwealth was still very very poppin', So Australia was 699 00:35:26.880 --> 00:35:32.320 a part of the the Associated Electrical Industries. Okay, so 700 00:35:32.480 --> 00:35:35.039 pretty much everywhere on earth that spoke English aside from 701 00:35:35.039 --> 00:35:38.679 America had their light bulbs come from this group. Then 702 00:35:38.719 --> 00:35:41.639 you had China and that covered pretty much all of 703 00:35:41.679 --> 00:35:45.320 Asia was concerned. Oh my bad. Tokyo was also in 704 00:35:45.400 --> 00:35:49.159 this conversation. France and Germany and Hungary were all over 705 00:35:49.199 --> 00:35:50.880 this area. So you see what I'm saying. 706 00:35:51.159 --> 00:35:52.639 This wasn't group right. 707 00:35:52.719 --> 00:35:55.679 So the fact that all these countries from around the 708 00:35:55.760 --> 00:35:59.480 world can all conspire together to reduce the life of 709 00:35:59.519 --> 00:36:03.199 said light in order to make more money, you know, 710 00:36:03.400 --> 00:36:06.280 it's it's not that crazy. Now, whenever you look down 711 00:36:06.320 --> 00:36:09.159 at Antarctica with the Antarctic Peace Treaty and everything, we 712 00:36:09.199 --> 00:36:11.000 don't know what the fuck's down there. We don't know, 713 00:36:11.199 --> 00:36:13.159 We have no idea because you have what was it 714 00:36:13.280 --> 00:36:16.119 sixty three countries that are conspiring to hide information from you. 715 00:36:16.840 --> 00:36:20.360 So keep in mind also, this conglomerate, this cartel was 716 00:36:20.400 --> 00:36:21.639 started after. 717 00:36:21.360 --> 00:36:22.599 World War One had ended. 718 00:36:23.000 --> 00:36:26.039 So all the old ways of thinking of the Royalty 719 00:36:26.079 --> 00:36:27.840 of Europe and all these things, they were gone. 720 00:36:28.360 --> 00:36:29.039 They were gone. 721 00:36:29.199 --> 00:36:32.039 Big business was allowed to pump out and thrive in 722 00:36:32.119 --> 00:36:35.039 ways that it had never been allowed to before unless 723 00:36:35.079 --> 00:36:39.360 you were relatives of somebody. That's how that worked. Now, 724 00:36:39.880 --> 00:36:43.199 money talked, bloodlines were important to certain people for other reasons. 725 00:36:43.239 --> 00:36:45.480 I'm not going to negate that, but in the realm 726 00:36:45.519 --> 00:36:49.559 of big business and industry, money spoke way larger than 727 00:36:49.599 --> 00:36:53.000 if you claim to be cousins to earl fluptiflaw from 728 00:36:53.039 --> 00:36:54.719 this Essex region or some shit. 729 00:36:54.800 --> 00:36:55.559 You see what I'm saying. 730 00:36:56.079 --> 00:36:59.119 Oh yeah, well it's as alliance is among light bulb 731 00:36:59.119 --> 00:37:04.320 makers were not exactly new. The Verchestafel. Holy shit, that 732 00:37:04.400 --> 00:37:04.880 is a word. 733 00:37:05.960 --> 00:37:07.760 You killed that one. But I have no idea where 734 00:37:07.760 --> 00:37:08.639 we're going with this one. 735 00:37:08.679 --> 00:37:16.840 Holy shit, verkoff stell, verniter gloom think came fabricn, bringing out. 736 00:37:16.760 --> 00:37:17.880 The fluct hymen. 737 00:37:19.320 --> 00:37:20.639 Context, the fluke hymen. 738 00:37:20.960 --> 00:37:25.159 Yeah, bro, that is what this word looks like. Glue 739 00:37:25.199 --> 00:37:28.320 lempin fabricn. Jesus Christ. 740 00:37:28.559 --> 00:37:31.400 Okay, that was a eurotrip reference for anybody that doesn't know, 741 00:37:32.880 --> 00:37:37.360 so Jesus Christ. Yeah. So anyway, that company, for instance, 742 00:37:37.440 --> 00:37:40.800 was a European cartel of carbon filament lamp manufacturers that 743 00:37:40.920 --> 00:37:44.400 formed in nineteen oh three to stabilize industry ties. It 744 00:37:44.480 --> 00:37:48.400 was rendered superfluous when in nineteen oh six, two European 745 00:37:48.440 --> 00:37:52.280 companies introduced a superior light bulb whose filament was made 746 00:37:52.280 --> 00:37:56.480 from tungsten paste. That bulb was itself eclipsed in nineteen 747 00:37:56.480 --> 00:38:00.559 eleven by General Electric's metal filament bulb, which used pure 748 00:38:00.679 --> 00:38:05.159 drawn tungsten wire, and in nineteen thirteen by GE's gas 749 00:38:05.159 --> 00:38:10.039 field tungsten bulb, rather dubbed the half watt bulb. The 750 00:38:10.119 --> 00:38:13.559 latter was infused with argone or some other noble gas, 751 00:38:13.719 --> 00:38:16.639 which preserved the tungsten better than a simple vacuum. It 752 00:38:16.679 --> 00:38:19.400 produced five times as much light per watt as its 753 00:38:19.400 --> 00:38:23.760 carbon filament predecessor. GE's licensing of its basic light bulb 754 00:38:23.840 --> 00:38:27.400 patents gave rise to yet more alliances, most notably the 755 00:38:27.519 --> 00:38:34.920 powerful patent mindshaft something which stands for patent Pool, which 756 00:38:35.000 --> 00:38:37.840 controlled the GE patent rights in much of Europe up 757 00:38:37.880 --> 00:38:41.320 until World War One. Any company seeking to license GE's 758 00:38:41.360 --> 00:38:45.440 intellectual property had to abide by a strict production quota. Phillips, 759 00:38:45.519 --> 00:38:48.039 for example, was given an annual quota of five point 760 00:38:48.079 --> 00:38:52.079 seven million light bulbs, despite the fact that its Eindhoven 761 00:38:52.159 --> 00:38:56.559 facility could easily produce twice that amount. The Berlin based 762 00:38:56.559 --> 00:39:00.719 patent Pool fell apart with the geopolitical re shuffling during 763 00:39:00.760 --> 00:39:03.559 the war as soon as hostilities ended and the light 764 00:39:03.599 --> 00:39:07.920 bulb business once again surged a new cartel, the International 765 00:39:08.159 --> 00:39:13.800 Gloom some something German I think, sprang up to try 766 00:39:13.840 --> 00:39:16.440 to control prices for much of continental Europe. 767 00:39:16.840 --> 00:39:18.960 All right, So with that being said, remember how I 768 00:39:19.079 --> 00:39:22.360 just said after World War One the old power structures 769 00:39:22.400 --> 00:39:23.920 all over Europe they were gone. 770 00:39:24.320 --> 00:39:26.840 Now was the way of a new system. So they 771 00:39:26.880 --> 00:39:27.559 had quotas. 772 00:39:27.639 --> 00:39:30.199 Even though they could produce twice as much, they were 773 00:39:30.239 --> 00:39:34.039 required to only produce this much. Why because they didn't 774 00:39:34.039 --> 00:39:36.920 pay their extortion fee to the local what they would 775 00:39:36.920 --> 00:39:42.079 call the patent pool basically their industrial monarch for lack 776 00:39:42.079 --> 00:39:44.440 of better words, that say no, we're not allowing you 777 00:39:44.480 --> 00:39:46.519 to make any more than this, So you had to 778 00:39:46.559 --> 00:39:49.000 make your money off of what you were allowed to sell. 779 00:39:49.480 --> 00:39:52.519 Now that they were out, it was all gas, no brakes, 780 00:39:52.840 --> 00:39:56.639 and that's excellent. Business can thrive one hundred percent manufacturing 781 00:39:56.639 --> 00:39:57.119 and production. 782 00:39:57.239 --> 00:39:59.400 Let's get after it, boys, Boom boom boom, go go go. 783 00:39:59.599 --> 00:40:01.960 Except for the fact that they were making their products 784 00:40:02.039 --> 00:40:05.480 way too good. So although they could make twice as much, 785 00:40:05.519 --> 00:40:08.239 they couldn't sell twice as much, so they had to 786 00:40:08.239 --> 00:40:09.079 do some about this. 787 00:40:09.480 --> 00:40:11.639 None of these efforts, though, had quite the reach and 788 00:40:11.719 --> 00:40:15.920 ambition of the Phoebus Cartel. On paper, it sounded entirely benign. 789 00:40:16.280 --> 00:40:20.719 The document that companies signed to join it was called 790 00:40:20.760 --> 00:40:24.280 the Convention for the Development and Progress of the International 791 00:40:24.280 --> 00:40:28.800 Incandescent Electric Lamp Industry. According to that document, the organization's 792 00:40:28.880 --> 00:40:32.559 chief goals were securing the cooperation of all parties to 793 00:40:32.599 --> 00:40:37.840 the agreement, ensuring the advantageous exploitation of their manufacturing capabilities 794 00:40:37.880 --> 00:40:41.400 in the production of lamps, ensuring and maintaining a uniformly 795 00:40:41.519 --> 00:40:47.159 high quality, increasing the effectiveness of electric lighting, and increasing 796 00:40:47.280 --> 00:40:50.840 light used to the advantage of the consumer. That was 797 00:40:50.880 --> 00:40:53.480 all that long ass sentence it is, But I mean, 798 00:40:53.559 --> 00:40:58.840 all right, breaking that down. That's a great operating procedure. Right, 799 00:40:58.920 --> 00:41:01.559 you're one in the cooperation of all parties. You want 800 00:41:01.599 --> 00:41:07.159 to ensure advantageous movements within your manufacturing capabilities and the 801 00:41:07.199 --> 00:41:10.800 production of lamps. You want to maintain a uniformly high quality, 802 00:41:11.039 --> 00:41:14.000 you want to increase the effectiveness, and you want to 803 00:41:14.119 --> 00:41:16.480 increase the advantage of the consumer. 804 00:41:16.880 --> 00:41:19.079 That's a great motto to go by. Right, That's a 805 00:41:19.079 --> 00:41:23.400 great mission statement for this organization, except that it's not 806 00:41:23.679 --> 00:41:24.880 exactly accurate. 807 00:41:25.920 --> 00:41:29.480 It covered all electric light bulbs, used for illumination, heating, 808 00:41:29.559 --> 00:41:32.760 and medical purposes. In addition to the companies mentioned earlier, 809 00:41:32.840 --> 00:41:37.920 its members included Hungary's Tunguesrim, the United Kingdom's Associated Electrical Industries, 810 00:41:38.000 --> 00:41:41.559 and Japan's Tokyo Electric. The US company GE, one of 811 00:41:41.599 --> 00:41:44.719 the prime movers behind the group's formation, was itself not 812 00:41:44.880 --> 00:41:48.280 a member. Instead, it was represented by its British subsidiary 813 00:41:48.320 --> 00:41:53.039 International General Electric and by the Overseas Group. Oh, it 814 00:41:53.079 --> 00:41:57.000 was called the Overseas Group, which consisted of its subsidiaries 815 00:41:57.000 --> 00:42:00.440 in Brazil, China, and Mexico. Over the next day decade 816 00:42:00.559 --> 00:42:03.199 or so, GE would acquire significant stakes and all the 817 00:42:03.280 --> 00:42:05.599 member companies that it did not already own. 818 00:42:06.559 --> 00:42:11.800 So it's fascinating, right, Yeah, GE wasn't a part of it. Oh, 819 00:42:11.840 --> 00:42:14.960 we're not associated with the global Cabal. It's just all 820 00:42:15.000 --> 00:42:17.800 of our underlings are a part of the cabal. And 821 00:42:17.840 --> 00:42:20.239 then as the years go on, we're gonna buy out 822 00:42:20.320 --> 00:42:22.800 all of the people that we don't already own that 823 00:42:22.880 --> 00:42:24.320 are a part of the global Cabal. 824 00:42:24.880 --> 00:42:28.400 So I think g G now has actually gone bankrupt. 825 00:42:28.679 --> 00:42:32.960 I believe, I don't know. I know that a couple 826 00:42:33.000 --> 00:42:34.960 of years ago, whenever I was playing the stock market 827 00:42:34.960 --> 00:42:37.119 that you can get a fucking ge stock for. It 828 00:42:37.159 --> 00:42:39.599 was like super cheap, like three bucks. It didn't even 829 00:42:39.639 --> 00:42:41.920 make sense how cheap it was. And because it was, 830 00:42:42.800 --> 00:42:45.760 it was, I guess they were talking about how it 831 00:42:45.800 --> 00:42:47.920 was gonna be bankrupt and so they were going to 832 00:42:47.960 --> 00:42:50.360 bring it to the pink lists and all this other shit. 833 00:42:51.360 --> 00:42:54.360 But yeah, it's not doing great or if it's if 834 00:42:54.360 --> 00:42:57.480 it's all, unless it's already you know, shut down. 835 00:42:58.280 --> 00:43:00.800 Wow, I hadn't heard about that, And be honest with you, 836 00:43:01.199 --> 00:43:03.880 that's that's fascinating. But all right, so looking at this 837 00:43:03.960 --> 00:43:06.360 picture right here, this is one of their showrooms. 838 00:43:06.480 --> 00:43:07.599 Okay, all of. 839 00:43:07.559 --> 00:43:10.480 These companies, the ones that we've listed, would send in 840 00:43:10.760 --> 00:43:14.199 at least one of their light bulbs for quality testing, 841 00:43:14.280 --> 00:43:16.639 you know, the QA and QC of it. They would 842 00:43:16.719 --> 00:43:18.800 fill they would fill up this room with them and 843 00:43:18.960 --> 00:43:20.920 essentially they would make sure that they are all burning 844 00:43:21.239 --> 00:43:23.960 at the brightness that is required, they are burning out 845 00:43:24.000 --> 00:43:26.480 at the time that it's required, and that none of 846 00:43:26.480 --> 00:43:28.960 them are too good or too bad. It's making sure 847 00:43:28.960 --> 00:43:31.519 that it's a uniform across the board. In theory, that 848 00:43:31.639 --> 00:43:35.039 sounds great, right. Good quality assurance and quality control make 849 00:43:35.119 --> 00:43:36.800 for a good company and a good product. 850 00:43:36.880 --> 00:43:37.880 I am a believer of this. 851 00:43:38.480 --> 00:43:41.559 But if you're building your products specifically to fail at 852 00:43:41.599 --> 00:43:44.679 a certain point, then you're already screwing your customer base 853 00:43:44.840 --> 00:43:45.599 right off the rip. 854 00:43:46.480 --> 00:43:48.599 Oh you know what, I just looked up their general 855 00:43:48.639 --> 00:43:51.000 electric stock price. It's at two hundred and sixty eight 856 00:43:51.000 --> 00:43:53.280 dollars a share right now. It wasn't It didn't get 857 00:43:53.280 --> 00:43:55.679 down to three. It went down to thirty, like thirty 858 00:43:55.679 --> 00:43:58.239 five or thirty one dollars or something like that. And 859 00:43:58.280 --> 00:44:01.280 then they had what you would call a reverse split, 860 00:44:01.400 --> 00:44:05.280 which would essentially cut the amount of stock shares that 861 00:44:05.320 --> 00:44:07.599 are available in double the price if it was a 862 00:44:07.679 --> 00:44:08.800 two to one. 863 00:44:09.079 --> 00:44:10.719 Yeah, yeah, yeah. 864 00:44:10.760 --> 00:44:13.559 So anyhow to oversee national light bulb markets and their 865 00:44:13.559 --> 00:44:18.920 respective development in global trade, PHOEBUS established a supervisory body 866 00:44:19.159 --> 00:44:23.480 chaired by Minehart of OSRAM. The cartel's other main activities 867 00:44:23.519 --> 00:44:26.760 were to facilitate the exchange of patents and technical know how, 868 00:44:27.079 --> 00:44:29.960 and to impose far reaching and long lived standards. To 869 00:44:30.000 --> 00:44:32.920 this day, we still use the screw type socket devised 870 00:44:32.920 --> 00:44:36.280 by Thomas Edison back in eighteen eighty and designed or 871 00:44:36.400 --> 00:44:39.360 designated rather E twenty six slash E twenty seven. Thanks 872 00:44:39.360 --> 00:44:44.719 to the cartel, most significantly for consumers, Phoebus expended considerable 873 00:44:44.800 --> 00:44:48.559 technical effort into engineering a shorter lived light bulb. So 874 00:44:48.880 --> 00:44:52.599 how exactly did the cartel pulled off this engineering feat. 875 00:44:53.000 --> 00:44:55.320 It wasn't just a matter of making an inferior or 876 00:44:55.320 --> 00:44:58.960 sloppy product. Anybody could have done that, But to create 877 00:44:59.039 --> 00:45:02.320 one that reliably failed after an agreed upon thousand hours 878 00:45:02.360 --> 00:45:05.400 took some doing over a number of years. The household 879 00:45:05.440 --> 00:45:08.880 light bulb in nineteen twenty four was already technologically sophisticated, 880 00:45:09.119 --> 00:45:11.920 The light yield was considerable, the burning time was easily 881 00:45:11.920 --> 00:45:15.320 twenty five hundred hours or more. By striving for something less, 882 00:45:15.360 --> 00:45:19.320 the Cartel would systematically reverse decades of progress. The details 883 00:45:19.320 --> 00:45:22.000 of this effort have been very slow to emerge. Some 884 00:45:22.119 --> 00:45:26.519 facts came to light, but in the nineteen forties when 885 00:45:26.599 --> 00:45:30.039 the US government investigated Ge and a number of its 886 00:45:30.079 --> 00:45:34.039 business partners for anti competitive practices, others. 887 00:45:33.719 --> 00:45:36.880 Were on go huh, oh, who could have seen that 888 00:45:36.920 --> 00:45:38.039 coming a mile away? 889 00:45:38.480 --> 00:45:41.760 Others were uncovered more recently when I and the German 890 00:45:41.840 --> 00:45:45.400 journalist Helmet Hoge. Hoge is that whenever you got the 891 00:45:45.400 --> 00:45:48.400 two dots above an oh, is that emphasize one to know. 892 00:45:49.039 --> 00:45:51.159 I wanted to say, it makes the hard own noise. 893 00:45:51.639 --> 00:45:53.960 I think I'm not an expert of the German language. 894 00:45:53.960 --> 00:45:57.079 When you start putting dots over vowels and lines through 895 00:45:57.119 --> 00:46:00.159 them and writing letters backwards, it very much us. 896 00:46:00.440 --> 00:46:02.400 I speak American, hell I barely. 897 00:46:02.119 --> 00:46:08.519 Speak English anyhow, this gentleman and the German German journalist 898 00:46:08.599 --> 00:46:12.159 Helmet Hoge delved into the corporate archives of Ozram and 899 00:46:12.519 --> 00:46:16.280 in Berlin, jointly founded in nineteen twenty by three German companies. 900 00:46:16.360 --> 00:46:18.800 Ozram remains one of the world's leading makers of all 901 00:46:18.880 --> 00:46:21.960 kinds of lighting, including state of the art LEDs. In 902 00:46:22.000 --> 00:46:26.360 the archives, we found meticulous correspondence between the cartel's factories 903 00:46:26.480 --> 00:46:31.159 and laboratories which were researching which were researching how to 904 00:46:31.280 --> 00:46:34.320 modify the filament and other measures to shorten the lifespan 905 00:46:34.440 --> 00:46:35.320 of their light bulbs. 906 00:46:35.960 --> 00:46:37.559 So they would have gotten away with it if they 907 00:46:37.599 --> 00:46:41.000 wouldn't have kept such meticulous notes of their research to 908 00:46:41.119 --> 00:46:42.559 screw over their customer base. 909 00:46:42.639 --> 00:46:46.719 You know, yeah, you know. So the cartel took its 910 00:46:46.760 --> 00:46:49.920 business of shortening the lifetime of Bob's every bit as 911 00:46:49.920 --> 00:46:54.320 seriously as earlier researchers had approached their job of lengthening it. 912 00:46:54.639 --> 00:46:58.079 Each factory bound by the Cartel agreement, and there were hundreds, 913 00:46:58.079 --> 00:47:01.519 including GE's numerous licenses throughout the world, had to regularly 914 00:47:01.559 --> 00:47:04.360 send samples of its bulbs to a central testing laboratory 915 00:47:04.360 --> 00:47:08.639 in Switzerland. There the bulbs were thoroughly vetted against Cartel standards. 916 00:47:08.840 --> 00:47:12.119 If any factory submitted light bulb or submitted bulbs lasting 917 00:47:12.159 --> 00:47:14.960 longer or shorter than the regulated lifespan for its type, 918 00:47:15.239 --> 00:47:19.079 the factory was obliged to pay a fine. Companies were 919 00:47:19.119 --> 00:47:22.119 also fined for exceeding their sales quotas, which were constantly 920 00:47:22.159 --> 00:47:25.599 being adjusted. In nineteen twenty seven, for example, Tokyo Electric 921 00:47:25.800 --> 00:47:29.079 noted in a memo to the Cartel that after shortening 922 00:47:29.119 --> 00:47:31.519 the lives of its vacuum and gas filled light bulbs, 923 00:47:31.679 --> 00:47:35.480 sales had jumped five fold. This is a quote from 924 00:47:35.519 --> 00:47:38.159 the memo. But if the increase in our business resulting 925 00:47:38.199 --> 00:47:41.840 from such endeavors directly means a heavy penalty, it must 926 00:47:41.920 --> 00:47:45.639 be a thing out of reason and shall quite discourage us. 927 00:47:47.000 --> 00:47:49.519 So basically, they got fined for doing too good, and 928 00:47:49.519 --> 00:47:51.719 they got fined for doing too bad. They wanted to 929 00:47:51.719 --> 00:47:55.320 be one uniform thing across the board, and they're basically 930 00:47:55.400 --> 00:47:57.840 saying like, bro, if you're gonna find us for doing 931 00:47:57.960 --> 00:48:02.360 business too, well, how is this beneficial for us? Meanwhile, 932 00:48:02.639 --> 00:48:05.800 it was more like beneficial or not. You better do 933 00:48:05.840 --> 00:48:08.159 what we say or we'll shut you down. That's how 934 00:48:08.239 --> 00:48:11.920 cartel works. This is basically mafioso's style business. And again 935 00:48:11.920 --> 00:48:14.480 this is in the nineteen twenties. Some would say the 936 00:48:14.559 --> 00:48:17.760 heyday of certain mafia families will find you until you 937 00:48:17.840 --> 00:48:22.280 run out of business, biach, or your entire factory will 938 00:48:22.320 --> 00:48:25.800 just suffer this crazy electrical issue and you won't have 939 00:48:25.840 --> 00:48:26.840 a fucking factory. 940 00:48:27.280 --> 00:48:29.000 Here's that option as well. Maybe there will be a 941 00:48:29.000 --> 00:48:29.719 fire of sorts. 942 00:48:30.519 --> 00:48:32.880 You know, electrical fires happen every day, and add an 943 00:48:32.880 --> 00:48:37.119 electronics factory. Man, that is that is crazy. Did you 944 00:48:37.159 --> 00:48:38.719 hear about what happened in Tokyo? 945 00:48:38.920 --> 00:48:39.000 That? 946 00:48:39.199 --> 00:48:41.639 Oh man, it's exactly exactly. 947 00:48:42.559 --> 00:48:45.639 There were continual reports of Cartel members attempts to restore 948 00:48:45.679 --> 00:48:48.079 the burning time of their bulbs to the old levels 949 00:48:48.119 --> 00:48:51.159 and defiance of the watchful eyes of Phoebus. At one point, 950 00:48:51.199 --> 00:48:55.079 some members, oh surais surah? 951 00:48:55.199 --> 00:48:55.960 Surreptitiously? 952 00:48:56.559 --> 00:48:57.320 Is that how you say that? 953 00:48:57.800 --> 00:48:58.039 Yeah? 954 00:48:58.079 --> 00:48:58.760 Surreptitiously. 955 00:48:58.800 --> 00:49:02.079 I've never heard that word in my life anyway, Some 956 00:49:02.239 --> 00:49:07.119 members surreptitiously introduce longer lived bulbs by designing them to 957 00:49:07.199 --> 00:49:10.000 run at a voltage higher than the standard line voltage. 958 00:49:10.119 --> 00:49:14.760 After the Phoebus Development Department's customary report of voltage statistics 959 00:49:14.800 --> 00:49:19.400 revealed such products enhancements, ant On Phillips head of Phillips 960 00:49:19.400 --> 00:49:22.760 complained to an executive at International General Electric. This is 961 00:49:22.760 --> 00:49:25.320 his quote. This you will agree with me is a 962 00:49:25.440 --> 00:49:29.880 very dangerous practice and is having a most detrimental influence 963 00:49:29.920 --> 00:49:32.920 on the total turnover of the Phoebus parties. After the 964 00:49:34.079 --> 00:49:37.800 very strenuous efforts we made to emerge from a period 965 00:49:38.079 --> 00:49:40.480 of long life lamps, it is one of the greatest 966 00:49:40.480 --> 00:49:43.679 importance that we do not sink back into the same 967 00:49:43.800 --> 00:49:47.400 mire by paying no attention to voltages and supplying lamps 968 00:49:47.440 --> 00:49:50.039 that will have a very prolonged life. 969 00:49:50.880 --> 00:49:54.039 Basically, he's saying, listen, my boy, we spend a lot 970 00:49:54.039 --> 00:49:57.039 of time and effort to make the products burn out 971 00:49:57.079 --> 00:49:59.199 at a certain time. Now you got these do gooders 972 00:49:59.199 --> 00:50:02.159 over here that are trying to make things that can 973 00:50:02.199 --> 00:50:05.880 outshine our bulbs. This is not good for business. This 974 00:50:06.000 --> 00:50:07.920 is not good at all. We got to shut that down. 975 00:50:08.639 --> 00:50:10.880 Yeah. Well, hey, dude, I mean it used to be 976 00:50:10.960 --> 00:50:12.920 that you used to only be able to find reggie 977 00:50:12.920 --> 00:50:17.679 on the streets. Now you can't find it anywhere. You know. Eventually, people, 978 00:50:18.519 --> 00:50:21.320 you know, just forget about things. The good old times. 979 00:50:21.639 --> 00:50:24.679 Those uh, those those old Willie Nelson cigarettes, They ain't 980 00:50:24.679 --> 00:50:25.599 around no more. 981 00:50:26.000 --> 00:50:26.239 You know. 982 00:50:27.039 --> 00:50:29.239 To that point, Let's say it's a drug to give 983 00:50:29.239 --> 00:50:32.320 it to another, you know, situation that might be similar. 984 00:50:33.079 --> 00:50:35.800 All Let's say that all of the drugs in your street, 985 00:50:35.800 --> 00:50:38.800 and let's say the the coke market, you can't find 986 00:50:38.840 --> 00:50:40.159 coke that hasn't been stepped on. 987 00:50:40.559 --> 00:50:41.880 Okay, it's just not a thing. 988 00:50:42.400 --> 00:50:44.480 Then all of a sudden, you got some new guy 989 00:50:44.519 --> 00:50:47.320 on the block that is selling one hundred percent pure cocaine. 990 00:50:47.960 --> 00:50:50.239 Oh no, no, not on this block. I'm sorry. 991 00:50:50.719 --> 00:50:52.920 Now, all my customers are going to you, and they're 992 00:50:52.960 --> 00:50:54.719 getting a better fix than what I've been giving them 993 00:50:54.760 --> 00:50:55.400 for ten years. 994 00:50:55.679 --> 00:50:58.599 Oh no, we're gonna have to shut that down right now. 995 00:50:58.639 --> 00:51:01.760 Or they start selling meth. It lasts longer, it's cheaper, 996 00:51:02.039 --> 00:51:03.880 and it's easier to get your hands on. 997 00:51:04.599 --> 00:51:07.199 That's true, that's true, But I mean, I guess it 998 00:51:07.239 --> 00:51:09.199 depends on what the coke is cut with right, because 999 00:51:09.199 --> 00:51:11.360 if you cut it with heroin, then you're gonna make 1000 00:51:11.400 --> 00:51:13.880 way more of an addicted customer base than anything. 1001 00:51:14.039 --> 00:51:15.519 So they can go get the one hundred percent pure 1002 00:51:15.519 --> 00:51:15.960 all they want. 1003 00:51:16.239 --> 00:51:19.599 Okay, maybe that wasn't an exact apples to apples comparison, 1004 00:51:19.679 --> 00:51:22.320 but that's my point. The cartel was looking at these 1005 00:51:22.360 --> 00:51:25.559 guys as like, yo, you're my boy. You're not gonna 1006 00:51:25.559 --> 00:51:27.960 come up in here and make some long lasting life balls. 1007 00:51:28.000 --> 00:51:30.079 We're not gonna go back into the meyer. 1008 00:51:30.559 --> 00:51:33.079 That was the free market where everybody's trying to make 1009 00:51:33.079 --> 00:51:33.920 a better product. 1010 00:51:33.960 --> 00:51:35.199 And that's what you know. 1011 00:51:35.559 --> 00:51:38.239 Well, at the end of the day, reign supreme on 1012 00:51:38.280 --> 00:51:42.079 who gets the business because we need repeat customers. You 1013 00:51:42.119 --> 00:51:45.119 can make you up ten thousand hour light bulb. How 1014 00:51:45.199 --> 00:51:49.039 is that gonna help me pay my chairman? How is 1015 00:51:49.079 --> 00:51:51.679 that gonna help me pay my bills? Oh no, no, 1016 00:51:51.760 --> 00:51:53.519 you're not taking food off of my table. 1017 00:51:54.400 --> 00:52:00.440 Yeah. Well, they're like, because we got that baking soda. 1018 00:52:00.599 --> 00:52:01.280 That so stupid. 1019 00:52:01.440 --> 00:52:04.119 That's always so stupid. But yeah, it plays well. 1020 00:52:04.280 --> 00:52:05.039 It plays well. 1021 00:52:05.199 --> 00:52:08.840 As this episode reveals, tweaking a light bulb's rated voltage 1022 00:52:09.079 --> 00:52:11.840 was one way to modify the product's life. Another was 1023 00:52:11.880 --> 00:52:15.199 to adjust the current, as GE engineers did to decrease 1024 00:52:15.239 --> 00:52:19.400 the lifespan of its flashlight bulbs. A GE flashlight bulb 1025 00:52:19.599 --> 00:52:22.840 in the pre Cartel days was designed to last longer 1026 00:52:22.880 --> 00:52:26.480 than three changes of batteries. This lifespan was then cut 1027 00:52:26.519 --> 00:52:29.159 to two battery changes, and in nineteen thirty two, the 1028 00:52:29.199 --> 00:52:32.400 GE Engineering Department proposed that the bulb lasts no longer 1029 00:52:32.440 --> 00:52:35.440 than one battery. Ain't that a bach? 1030 00:52:35.880 --> 00:52:38.800 Can you imagine that if you go for a flashlight 1031 00:52:39.320 --> 00:52:41.440 and as soon as the batteries run out, the bulb 1032 00:52:41.519 --> 00:52:42.559 has to be changed out. 1033 00:52:44.199 --> 00:52:46.280 I mean it sounds about right. I mean, I don't 1034 00:52:46.320 --> 00:52:49.239 know the last time I used a flashlight to death? 1035 00:52:50.000 --> 00:52:50.199 You know? 1036 00:52:50.320 --> 00:52:54.800 Fair usually just use your phone. Well, which is interesting, 1037 00:52:54.840 --> 00:52:57.079 how come the flashlight on your phone never goes out? 1038 00:52:57.920 --> 00:52:58.480 It's led. 1039 00:53:00.079 --> 00:53:04.000 These don't last forever, though, damn near the last A 1040 00:53:04.039 --> 00:53:09.719 little while so two, a GE engineer named Predo wrote 1041 00:53:09.719 --> 00:53:13.239 in a memo and saying we would suggest increasing Mazda 1042 00:53:13.360 --> 00:53:17.159 lamp number ten from point twenty seven amps to point 1043 00:53:17.239 --> 00:53:22.480 thirty and thirteen point fourteen and thirty one from point 1044 00:53:22.480 --> 00:53:25.280 thirty to point thirty five. This would result This would 1045 00:53:25.360 --> 00:53:30.760 result in increases of candle power of eleven and sixteen percent, respectively. 1046 00:53:31.039 --> 00:53:34.480 That boost and illumination, he suggested, would be acceptable to 1047 00:53:34.599 --> 00:53:38.239 all flashlight users, despite the fact that the higher current 1048 00:53:38.280 --> 00:53:41.480 would shorten not just the bulb's life but also the batteries. 1049 00:53:41.960 --> 00:53:43.079 Oh my god, odd. 1050 00:53:43.840 --> 00:53:46.320 Yeah, you see, it's small tweaks, and this is what 1051 00:53:46.360 --> 00:53:50.159 the engineering marvels of this type of technology is a 1052 00:53:50.280 --> 00:53:52.920 small tweak in the amperage and a small tweak in 1053 00:53:52.960 --> 00:53:57.000 the wattage will actually double down in making even more 1054 00:53:57.119 --> 00:54:00.920 repeat customers happen. Yeah, it's a brighter flashlight, and the 1055 00:54:00.960 --> 00:54:03.840 consumer that's buying it is like, oh man, look at this. 1056 00:54:03.840 --> 00:54:07.000 This new flashlight is so much brighter. It's so much better. 1057 00:54:07.559 --> 00:54:09.320 Never mind the fact that the bulb was gonna burn 1058 00:54:09.320 --> 00:54:11.400 out quicker and the batteries are gonna get drained faster. 1059 00:54:11.599 --> 00:54:15.440 That's beside the point. The consumer feels like they just 1060 00:54:15.480 --> 00:54:18.400 got hooked up. In reality, they just got doubly screwed. 1061 00:54:19.119 --> 00:54:22.440 Yeah. Well, the cartel's justification for these changes was that 1062 00:54:22.519 --> 00:54:26.159 at the higher current levels, the bulbs produce more lumens 1063 00:54:26.159 --> 00:54:29.679 per want alas more current means not only more brightness 1064 00:54:29.760 --> 00:54:33.320 but also higher filament temperature and therefore shorter life. Indeed, 1065 00:54:33.400 --> 00:54:36.280 much of the cartel's life limiting research focused on the filament, 1066 00:54:36.360 --> 00:54:40.159 including its material, its shape, and the evenness of its dimensions. 1067 00:54:40.599 --> 00:54:44.159 Over the course of nearly a decade, the Cartel succeeded 1068 00:54:44.159 --> 00:54:46.639 in this quest. The average life of a standard reference 1069 00:54:46.719 --> 00:54:49.880 light bulb produced in dozens of Phoebus members fact factories 1070 00:54:50.000 --> 00:54:53.639 drop by a third between nineteen twenty six and fiscal 1071 00:54:53.719 --> 00:54:56.440 year of thirty three to thirty four, from eighteen hundred 1072 00:54:56.480 --> 00:55:00.000 hours to just twelve hundred and five hours. At that point, 1073 00:55:00.199 --> 00:55:03.960 no factory was producing bulbs lasting more than fifteen hundred hours. 1074 00:55:04.840 --> 00:55:07.360 Absolutely. Now this is also a key factor. 1075 00:55:07.920 --> 00:55:12.159 They were the Much of the Cartel's life limiting research 1076 00:55:12.199 --> 00:55:15.679 focused on the filament, including its material, its shape, and 1077 00:55:15.840 --> 00:55:18.920 even in the evenness of its dimension. If you have 1078 00:55:19.000 --> 00:55:21.800 ever noticed when you have a light bulb burnout, you 1079 00:55:21.920 --> 00:55:24.960 notice it almost always burns out at the exact same point. 1080 00:55:24.960 --> 00:55:26.559 Have you ever looked at the filament on a burned 1081 00:55:26.559 --> 00:55:29.719 out bulb? Yeah, and yeah, I understand the film. It's 1082 00:55:29.719 --> 00:55:31.679 that the little squiggly piece in the middle. I get 1083 00:55:31.719 --> 00:55:35.480 that right. But have you noticed that almost always that 1084 00:55:35.599 --> 00:55:39.039 little piece burns at the exact same point, no matter 1085 00:55:39.119 --> 00:55:41.239 if it's a bowl from this company or that company. 1086 00:55:41.679 --> 00:55:44.039 It's almost it's about a third of the way. 1087 00:55:44.079 --> 00:55:45.599 If you were to like draw a straight line that 1088 00:55:45.679 --> 00:55:47.679 is the filament, it's about one third of the way 1089 00:55:48.320 --> 00:55:49.559 beyond the point of contact. 1090 00:55:50.119 --> 00:55:51.079 It's almost like. 1091 00:55:51.400 --> 00:55:54.760 They built it the quote unquote evenness of its dimensions. 1092 00:55:55.119 --> 00:55:58.559 They made one spot a little thinner, knowing that once 1093 00:55:58.639 --> 00:56:03.639 it got hot enough over time, because metal metal loses. 1094 00:56:03.400 --> 00:56:05.840 Its strength over time. 1095 00:56:06.320 --> 00:56:08.559 Right, if you take some metal, heat it, cool it, 1096 00:56:08.599 --> 00:56:10.159 heat it, cool it, heat it, cool it, and you 1097 00:56:10.239 --> 00:56:12.920 do that over and over and over again, Eventually it's 1098 00:56:12.960 --> 00:56:13.559 gonna snap. 1099 00:56:13.920 --> 00:56:16.800 The historicity of the metal is going to break. 1100 00:56:17.280 --> 00:56:19.320 You do that for a small filament, and you do 1101 00:56:19.400 --> 00:56:20.960 it in such a way, You design it in such 1102 00:56:20.960 --> 00:56:22.960 a way to where there's one little spot. To the 1103 00:56:23.039 --> 00:56:25.159 naked eye, you're not gonna see that it's any thinner, 1104 00:56:25.519 --> 00:56:27.960 but under careful observation. 1105 00:56:27.519 --> 00:56:28.599 You definitely could see it. 1106 00:56:28.920 --> 00:56:31.320 And you do that as a standard across all light 1107 00:56:31.320 --> 00:56:34.239 bulb filaments. Now you have it to where no matter what, 1108 00:56:34.440 --> 00:56:36.920 it's gonna go down. This is what they were paying 1109 00:56:37.039 --> 00:56:38.440 the vast amount of attention to. 1110 00:56:38.800 --> 00:56:41.760 Which is actually amazing that you don't have. I mean, 1111 00:56:42.039 --> 00:56:44.719 I'm sure they have to exist, just you know, random 1112 00:56:44.840 --> 00:56:47.760 normal people creating their own light bulbs. I imagine it's 1113 00:56:47.800 --> 00:56:49.719 not that hard. If you go back and look at 1114 00:56:49.760 --> 00:56:52.119 the old blueprints or something like that, you blow your 1115 00:56:52.119 --> 00:56:55.199 own blast, you learn how to make in piece together 1116 00:56:55.280 --> 00:56:59.159 the filament and everything else. I mean, I'm surprised there 1117 00:56:59.199 --> 00:57:02.840 isn't some random rogue etsy company that's doing that. 1118 00:57:03.639 --> 00:57:04.440 I mean, you could. 1119 00:57:05.000 --> 00:57:07.760 It's not like this as some sort of like super 1120 00:57:08.519 --> 00:57:10.199 If you were to make your own light bulb, somebody's 1121 00:57:10.199 --> 00:57:12.159 gonna come knock on your door because you're cutting into 1122 00:57:12.159 --> 00:57:14.360 their business or anything like that. You have this type 1123 00:57:14.360 --> 00:57:17.960 of thing, but it's expensive, right, It's a lot of 1124 00:57:18.039 --> 00:57:19.679 extra work to do something that you could go to 1125 00:57:19.760 --> 00:57:21.079 the dollar store and buy for a dollar. 1126 00:57:21.480 --> 00:57:25.960 Right, Yeah, I mean I get it. But yeah, So anyway, 1127 00:57:26.000 --> 00:57:28.920 it says, of course, given the collective ingenuity of the Cartels, 1128 00:57:28.920 --> 00:57:31.840 engineers and scientists, it should have been possible to design 1129 00:57:31.840 --> 00:57:34.320 a light bulb that was both bright and long lived, 1130 00:57:34.599 --> 00:57:37.840 but such a product would have interfered with members desire 1131 00:57:37.920 --> 00:57:40.840 to sell more bulbs and sell more bulbs. They did 1132 00:57:40.880 --> 00:57:43.440 at least Initially, in the fiscal year of nineteen twenty 1133 00:57:43.519 --> 00:57:46.280 six to twenty seven, for instance, the Cartel sold three 1134 00:57:46.360 --> 00:57:49.719 hundred and thirty five point seven million light bulbs worldwide. 1135 00:57:50.119 --> 00:57:52.320 Four years later, sales had climbed to four hundred and 1136 00:57:52.400 --> 00:57:55.480 twenty point eight million. What's more, despite the fact that 1137 00:57:55.519 --> 00:57:59.800 the actual cost of manufacturing were dropping, the Cartel maintained 1138 00:58:00.039 --> 00:58:03.639 more and less stable prices and therefore higher profit margins. 1139 00:58:03.840 --> 00:58:06.239 From its inception until the end of nineteen thirty the 1140 00:58:06.239 --> 00:58:09.880 Cartel retained its overwhelming share of a growing market, but 1141 00:58:09.960 --> 00:58:11.679 the good times would not last. 1142 00:58:12.440 --> 00:58:15.119 So that's another interesting point, right, the fact that the 1143 00:58:15.320 --> 00:58:19.840 costs of manufacturing were dropping, but the Cartel maintained more 1144 00:58:19.920 --> 00:58:22.920 or less stable prices and therefore higher profit margins. So 1145 00:58:23.000 --> 00:58:25.840 let's say that light bulb is being sold for a dollar. 1146 00:58:26.239 --> 00:58:29.119 It might cost the company a quarter to make it, 1147 00:58:29.679 --> 00:58:33.280 just throwing out a number here. So as technology progressed, 1148 00:58:33.360 --> 00:58:36.159 it got to where that light bulb would cost actually 1149 00:58:36.199 --> 00:58:38.519 a dime to make. Then it would go into the 1150 00:58:38.559 --> 00:58:40.920 point where everybody actually costs it a nickel to make. 1151 00:58:41.400 --> 00:58:43.639 But the public was already used to spending a dollar 1152 00:58:43.679 --> 00:58:46.400 for the light bulb. Why would we cut down prices. 1153 00:58:46.440 --> 00:58:49.199 If we're here to make money, we're already building a 1154 00:58:49.280 --> 00:58:52.400 defunct product that's only good for so long so that 1155 00:58:52.440 --> 00:58:54.920 they could buy more. Why would we not just keep 1156 00:58:54.920 --> 00:58:57.599 this where it's at. And this is also how big 1157 00:58:57.639 --> 00:58:59.159 business has operated for forever. 1158 00:59:00.119 --> 00:59:04.960 Yeah, man, it's pretty crazy. Just like how I'm trying 1159 00:59:05.000 --> 00:59:10.119 to find the average household income in the United States. 1160 00:59:10.159 --> 00:59:11.960 Oh okay, I'm not worried about that. I was trying 1161 00:59:11.960 --> 00:59:13.599 to see how much a light bulb cost back then, 1162 00:59:13.599 --> 00:59:15.639 but I couldn't look it up quick well. 1163 00:59:15.639 --> 00:59:18.079 I mean, not all houses had electricity also, right, we're 1164 00:59:18.079 --> 00:59:20.960 talking about the early nineteen twenties into the nineteen thirties 1165 00:59:21.320 --> 00:59:23.880 in America, most houses had power ran to it. But 1166 00:59:23.920 --> 00:59:26.360 I mean that's not a worldwide thing. It depended on 1167 00:59:26.360 --> 00:59:28.719 where you were at. I mean, hell, even to this day, 1168 00:59:28.800 --> 00:59:31.599 one in ten households in Russia don't have indoor plumbing. 1169 00:59:32.119 --> 00:59:34.880 Right. But you also gotta understand also depending on. 1170 00:59:34.880 --> 00:59:36.760 If you were more towards the city or were you 1171 00:59:36.800 --> 00:59:40.239 in rural America and you were using still gas lamps. 1172 00:59:40.320 --> 00:59:44.719 Until the nineteen fifties, it varied, but overall, as a standard, 1173 00:59:44.960 --> 00:59:47.960 more and more people around the world had electricity ran 1174 00:59:48.039 --> 00:59:51.000 to their households. Christmas lights became more of a thing, 1175 00:59:51.079 --> 00:59:53.119 not just candles that were burning in the window. It 1176 00:59:53.159 --> 00:59:57.079 was absolutely becoming. It's for progression, right, It's the way 1177 00:59:57.079 --> 00:59:59.639 of technology, the same way it's always been. More dams 1178 00:59:59.639 --> 01:00:02.880 were being built around the world, especially in America, and 1179 01:00:02.960 --> 01:00:05.119 it was making hydro electric power. 1180 01:00:05.519 --> 01:00:09.320 This was powering whole cities, whole counties. It's a thing. 1181 01:00:09.480 --> 01:00:10.559 It absolutely was a thing. 1182 01:00:10.960 --> 01:00:13.480 And this is why we're never like we could be 1183 01:00:13.639 --> 01:00:17.400 advancing so much faster, Like if you really think about it, 1184 01:00:17.440 --> 01:00:21.320 like we should not be running on like gas and 1185 01:00:21.400 --> 01:00:25.519 oil anymore. Like the technology is there to wipe it. 1186 01:00:25.639 --> 01:00:27.920 I mean, of course you're still gonna need oil for 1187 01:00:28.079 --> 01:00:30.400 plastics and everything else. But I'm talking about just using 1188 01:00:30.440 --> 01:00:33.480 for fuel that should have been done with probably sixty 1189 01:00:33.519 --> 01:00:34.360 seventy years ago. 1190 01:00:34.840 --> 01:00:38.960 Bro, whenever we created nuclear power that should have replaced 1191 01:00:39.079 --> 01:00:42.360 all of this. But here we are, We're still using 1192 01:00:42.400 --> 01:00:45.639 mostly fossil fuels to power our homes. It's ridiculous to me. 1193 01:00:46.320 --> 01:00:50.000 So what nuclear power that was created back in the sixties. 1194 01:00:50.599 --> 01:00:52.719 No, we just learned about down that other episode. 1195 01:00:52.760 --> 01:00:56.679 Remember it was actually nineteen Oh shit, now you got 1196 01:00:56.679 --> 01:00:58.880 me now you got me. It was like nineteen thirty two, 1197 01:00:58.960 --> 01:01:02.800 the first time they actually made a nuclear reactor. That's 1198 01:01:02.840 --> 01:01:06.800 not Oppenheimer though, No, no, not a nuclear bomb. No, no, no, 1199 01:01:07.039 --> 01:01:09.039 it's the same thing like when you said with rockets, right, 1200 01:01:09.400 --> 01:01:12.039 Parsons made a rocket in the nineteen twenties, but it 1201 01:01:12.079 --> 01:01:14.400 wasn't a rocket that could carry a payload. That didn't 1202 01:01:14.400 --> 01:01:17.000 come around until the V two rocket from Germany. So 1203 01:01:17.079 --> 01:01:18.440 it's like at that point it was more like an 1204 01:01:18.440 --> 01:01:20.519 amateur rocket just to make something shoot up. 1205 01:01:20.639 --> 01:01:21.760 It was a different thing. 1206 01:01:22.320 --> 01:01:26.079 Yeah, we made nuclear power before they had a nuclear bomb. 1207 01:01:26.119 --> 01:01:28.199 It was kind of using the same principle, but one 1208 01:01:28.239 --> 01:01:30.280 is being used for power and one is being used 1209 01:01:30.320 --> 01:01:33.039 for you know, global power, if you will. But that 1210 01:01:33.159 --> 01:01:36.000 different conversations for different days. No, I'm with you. We 1211 01:01:36.079 --> 01:01:39.960 have the technology and the capabilities to have way cheaper 1212 01:01:40.000 --> 01:01:44.320 and more efficient electricity. Hell, Nikolai Tesll was able to 1213 01:01:44.320 --> 01:01:47.119 make this shit jump for miles with no wires. We 1214 01:01:47.199 --> 01:01:50.119 have his blueprints. We have this technology. But they're not 1215 01:01:50.159 --> 01:01:52.519 gonna do that because it's gonna shut out all of 1216 01:01:52.519 --> 01:01:55.480 the other businesses that have sprung up with our current system. 1217 01:01:55.599 --> 01:01:57.599 I actually think that it's not even it wouldn't even 1218 01:01:57.599 --> 01:01:59.960 make it cheaper, It would just make it free, especially 1219 01:02:00.000 --> 01:02:02.079 if you're pulling on what Tesla was talking about, how 1220 01:02:02.119 --> 01:02:04.679 you can essentially just pull it from the ether right 1221 01:02:04.840 --> 01:02:07.280 like you know, you go up high enough, there is 1222 01:02:07.559 --> 01:02:11.039 electricity that's always there if you have some kind of 1223 01:02:11.440 --> 01:02:14.119 antenna that you know, whenever you're riding around, you're always 1224 01:02:14.199 --> 01:02:16.079 going to be underneath the sky unless you're going through 1225 01:02:16.079 --> 01:02:18.480 the trees, which you know, even if you're going through 1226 01:02:18.480 --> 01:02:20.360 the woods or something like that, you probably have some 1227 01:02:20.440 --> 01:02:22.000 kind of battery that's going to hold it for you 1228 01:02:22.039 --> 01:02:25.840 way better than a solar battery would. Especially since this 1229 01:02:26.159 --> 01:02:27.760 I don't know, I'm not gonna get too technic with it, 1230 01:02:27.880 --> 01:02:31.280 but is it's it's absolutely fascinating about how it's just 1231 01:02:31.760 --> 01:02:34.039 so much more for money than it is for advancement. 1232 01:02:34.119 --> 01:02:37.480 It's only advancement whenever they find a better way to 1233 01:02:37.559 --> 01:02:39.320 make more money off of a newer thing. 1234 01:02:40.079 --> 01:02:42.440 Always, dude, as we have said a million times and 1235 01:02:42.480 --> 01:02:45.440 we will say a million more times, follow the money. 1236 01:02:45.960 --> 01:02:47.719 That's how it always breaks down. 1237 01:02:48.159 --> 01:02:52.039 As the cartel continued a policy of artificially elevated prices, 1238 01:02:52.039 --> 01:02:55.719 competitors spotted a golden opportunity to sell cheaper, if often 1239 01:02:56.000 --> 01:03:01.000 inferior quality goods. Particularly threatening was the lot of inexpensive 1240 01:03:01.039 --> 01:03:04.239 bulbs from Japan. Although Tokyo Electric was a cartel member, 1241 01:03:04.480 --> 01:03:07.159 it had no control over the hundreds of smaller, family 1242 01:03:07.199 --> 01:03:11.599 owned workshops that produced bulbs almost entirely by hand. Japanese 1243 01:03:12.519 --> 01:03:15.760 consumers apparently preferred the higher quality products sold by the 1244 01:03:15.840 --> 01:03:19.119 larger manufacturers, and so the majority of these cheap handmade 1245 01:03:19.199 --> 01:03:22.360 bulbs were exported to the United States, Europe and elsewhere 1246 01:03:22.519 --> 01:03:24.719 where they sold for a fraction of the price of 1247 01:03:24.760 --> 01:03:28.039 the Phoebus bulb, and well below the average production cost 1248 01:03:28.079 --> 01:03:30.840 of the cartel bulb too. From nineteen twenty two to 1249 01:03:30.920 --> 01:03:34.400 nineteen thirty three, Japan's annual output of incandescent bulbs grew 1250 01:03:34.440 --> 01:03:36.840 from forty five million to three hundred million. 1251 01:03:37.480 --> 01:03:41.039 Daniel absolutely and again, we can't have all these do 1252 01:03:41.239 --> 01:03:44.360 gooders getting in the way of our profit margins. 1253 01:03:44.360 --> 01:03:45.360 Something's got to go. 1254 01:03:45.760 --> 01:03:50.400 However, as Phillip's historian ij Blanken has noted, these cheap 1255 01:03:50.440 --> 01:03:54.639 bulbs weren't necessarily a bargain, owing to its greater current consumption. 1256 01:03:54.800 --> 01:03:57.280 The true cost of using one of the poor quality 1257 01:03:57.360 --> 01:04:00.239 Japanese lamps. Measured over the life of the lfe of 1258 01:04:00.280 --> 01:04:03.119 the lamp was many times greater than whatever the consumers 1259 01:04:03.280 --> 01:04:06.079 had saved by buying a cheap lamp rather than a 1260 01:04:06.119 --> 01:04:10.159 Phillips one. Powerful and influential though it was, the Phoebus 1261 01:04:10.199 --> 01:04:13.039 Cartel was short lived. Within six years of its formation, 1262 01:04:13.119 --> 01:04:16.079 the cartel was already starting to struggle. Between nineteen thirty 1263 01:04:16.119 --> 01:04:18.480 and nineteen thirty three, its sales volume dropped by more 1264 01:04:18.480 --> 01:04:21.599 than twenty percent, even as the overall market lighting or 1265 01:04:21.679 --> 01:04:24.880 for lighting was growing. The cartel was also weakened by 1266 01:04:24.880 --> 01:04:27.719 the expiration of GE's basic light bulb patents in nineteen 1267 01:04:27.719 --> 01:04:31.519 twenty nine, thirty and thirty three, by occasional conflicts among 1268 01:04:31.599 --> 01:04:34.920 its members, and by legal attacks, particularly the particularly in 1269 01:04:34.960 --> 01:04:38.519 the United States. What ultimately killed Phoebus, however, was World 1270 01:04:38.519 --> 01:04:41.599 War II. As the members host countries went to war, 1271 01:04:41.800 --> 01:04:45.880 close coordination became impossible. The cartel's nineteen twenty four agreement, 1272 01:04:45.880 --> 01:04:48.360 which was supposed to last until nineteen fifty five, was 1273 01:04:48.480 --> 01:04:50.079 nullified in nineteen forty. 1274 01:04:51.239 --> 01:04:55.760 So before we continue, allegedly the Phoebus Cartel was short 1275 01:04:55.760 --> 01:04:58.679 lived because all the countries that we have listed today 1276 01:04:59.079 --> 01:05:01.719 have you noticed all went to war with each other 1277 01:05:02.079 --> 01:05:08.280 in World War two, Tokyo Electric, the Oswin Company, AEI, 1278 01:05:08.400 --> 01:05:12.360 which is the British company, and ge the American company. 1279 01:05:12.960 --> 01:05:17.239 So how crazy is it? Walk with me here? How 1280 01:05:17.320 --> 01:05:18.360 crazy is it. 1281 01:05:18.679 --> 01:05:23.079 That these big companies, these big countries all went to 1282 01:05:23.159 --> 01:05:26.199 war with each other, and after the war their entire 1283 01:05:26.519 --> 01:05:31.079 industrial complex was shelled to shit. And then after the 1284 01:05:31.119 --> 01:05:34.400 war they were no longer able to manufacture the same 1285 01:05:34.440 --> 01:05:37.880 amount of goods that they once did because the manufacturing 1286 01:05:37.920 --> 01:05:40.960 facility was no longer there. So then they all had 1287 01:05:41.000 --> 01:05:44.960 to come play ball with whatever company and country still 1288 01:05:45.039 --> 01:05:49.239 had a manufacturing basis. Now a lot of them rebuilt. 1289 01:05:49.320 --> 01:05:51.760 Don't get me wrong, but I am of the belief 1290 01:05:51.760 --> 01:05:54.159 that the Phoebus took cartel took on a new form. 1291 01:05:54.519 --> 01:05:57.599 Probably didn't call themselves this, but you still had to 1292 01:05:57.639 --> 01:05:59.599 come and play ball this way if you wanted to 1293 01:05:59.639 --> 01:06:03.639 rebuild your electrics company in these countries that just so 1294 01:06:03.800 --> 01:06:06.159 happen to all go to war with each other at 1295 01:06:06.159 --> 01:06:06.639 that time. 1296 01:06:06.840 --> 01:06:09.440 It is essentially grandfathered in at that point. You didn't 1297 01:06:09.440 --> 01:06:11.920 even necessarily need any paperwork. It was just kind of 1298 01:06:11.960 --> 01:06:13.079 like everybody. 1299 01:06:12.719 --> 01:06:17.480 Knew right exactly exactly so. 1300 01:06:17.880 --> 01:06:21.440 Though long gone, the Phoebus cartels still cast a shadow today. 1301 01:06:21.599 --> 01:06:23.960 That's true in part because the lighting industry is now 1302 01:06:24.000 --> 01:06:27.280 going through its most tumultuous period of technological change since 1303 01:06:27.320 --> 01:06:30.360 its invention of the incandescent bulb. After more than a 1304 01:06:30.599 --> 01:06:33.440 century of dominance, these bulbs are now being phased out 1305 01:06:33.480 --> 01:06:38.159 in favor of compact fluorescent and especially LED bulbs. Consumers 1306 01:06:38.159 --> 01:06:40.559 are expected to pay more money for bulbs that are 1307 01:06:40.719 --> 01:06:44.199 up to ten times as efficient and that are touted 1308 01:06:44.199 --> 01:06:47.679 to last a fantastically long time up to fifty thousand 1309 01:06:47.760 --> 01:06:50.800 hours in the case of LED lights. In normal usage, 1310 01:06:50.840 --> 01:06:53.119 these lamps will last so long that their owners will 1311 01:06:53.119 --> 01:06:56.280 probably sell the house therein before having to change the bulbs. 1312 01:06:56.519 --> 01:06:59.079 Whether or not these price ofier bulbs will actually last 1313 01:06:59.079 --> 01:07:01.679 that long is still an open question, and not one 1314 01:07:01.920 --> 01:07:04.800 that the average consumer is likely to investigate. There are 1315 01:07:04.840 --> 01:07:08.599 actually reports of CFLs and LED lamps burning out long 1316 01:07:08.679 --> 01:07:12.719 before their rated lifetimes were reached. Such incidents may well 1317 01:07:12.840 --> 01:07:17.239 have resulted from nothing more than sinister than careless manufacturing, 1318 01:07:17.639 --> 01:07:21.000 but there is no denying that these far more technologically 1319 01:07:21.000 --> 01:07:25.320 sophisticated products offer tempting opportunities for the inclusion of purposely 1320 01:07:25.360 --> 01:07:28.880 engineered life shortening defects. After all, few people will complain 1321 01:07:29.039 --> 01:07:31.599 or even notice if a ball burns out after nine 1322 01:07:31.679 --> 01:07:35.119 years after it's installed rather than fourteen. True, today's lighting 1323 01:07:35.199 --> 01:07:37.360 industry is much larger and more diverse than it was 1324 01:07:37.360 --> 01:07:40.239 in the nineteen twenties and thirties, and government monitoring of 1325 01:07:40.360 --> 01:07:45.960 collusive behavior is more vigilant. Nevertheless, the allure for business 1326 01:07:45.960 --> 01:07:48.320 to cooperate in such a market is strong, and the 1327 01:07:48.360 --> 01:07:50.920 Phoebus cartel shows how it could succeed. 1328 01:07:52.480 --> 01:07:56.239 So before we get into the is as to prove 1329 01:07:56.320 --> 01:08:00.320 further hold on ok ok that's more of a like 1330 01:08:00.360 --> 01:08:05.480 what his sources worth. Yeah, so I would argue that 1331 01:08:05.880 --> 01:08:09.800 again the Phoebus Cartel might have gone by the wayside 1332 01:08:10.000 --> 01:08:14.440 on paper, right, But again let's talk about this. The Netherlands, 1333 01:08:14.519 --> 01:08:17.000 they weren't really involved with World War two too much, 1334 01:08:17.039 --> 01:08:22.359 but we still have the Phillips company today, the UK, France, 1335 01:08:22.840 --> 01:08:26.960 Brazil which that was a ge company. China they got 1336 01:08:26.960 --> 01:08:32.039 destroyed by Japan, Tokyo Electric got destroyed by America. All 1337 01:08:32.159 --> 01:08:37.039 these countries all had a hand in the electrical conversation 1338 01:08:37.920 --> 01:08:41.399 and all but I would argue two of them I'll 1339 01:08:41.439 --> 01:08:44.119 give you three with the subudendum for the Netherlands for Phillips. 1340 01:08:44.399 --> 01:08:48.039 But then again, Phillips manufacturing then started going out of 1341 01:08:48.079 --> 01:08:50.760 the Netherlands and went more to Asia for sweatshop labor. 1342 01:08:50.800 --> 01:08:53.680 But that's a conversation for another day. My point is 1343 01:08:53.920 --> 01:08:58.079 the manufacturing capabilities of these countries and therefore these companies, 1344 01:08:58.600 --> 01:09:02.079 they were gone after World War when the war kicked off. Yeah, 1345 01:09:02.079 --> 01:09:04.640 I don't believe the Phoebus cartel was still operating at 1346 01:09:04.640 --> 01:09:07.880 that moment because the war effort was on. Now you 1347 01:09:07.960 --> 01:09:10.640 needed way more light bulbs for inside all the tanks, 1348 01:09:10.960 --> 01:09:13.680 inside all the aircraft, inside all the ships. So it 1349 01:09:13.720 --> 01:09:17.439 was go go go wartime economy for the entire world. 1350 01:09:17.800 --> 01:09:20.760 Right once that was over and once the dust settled, 1351 01:09:21.239 --> 01:09:24.560 How many of these companies could even continue to operate, 1352 01:09:24.960 --> 01:09:26.159 let alone if they wanted to. 1353 01:09:26.199 --> 01:09:29.079 How many of them actually could? There was a few. 1354 01:09:29.920 --> 01:09:33.720 They decided to dominate the market, and they have for 1355 01:09:33.800 --> 01:09:37.760 the entirety, leading up to fluorescent bulbs and leading up 1356 01:09:37.800 --> 01:09:42.760 to LEDs for the last I would argue a century. 1357 01:09:43.520 --> 01:09:46.479 It's very difficult to find an incandescent bulb that is 1358 01:09:46.560 --> 01:09:49.239 rated to last longer than a thousand hours. That is 1359 01:09:49.279 --> 01:09:52.199 still something that you have issues with to this day. 1360 01:09:52.800 --> 01:09:55.199 So and also just think about it like this too. 1361 01:09:55.439 --> 01:10:01.640 So they were trying their hardest to try and minimalize 1362 01:10:01.680 --> 01:10:03.720 the life of the light bulb so that the consumer 1363 01:10:03.760 --> 01:10:05.920 will continue to buy more. And now they're creating light 1364 01:10:05.960 --> 01:10:08.640 bulbs that will last longer than you are living in 1365 01:10:08.680 --> 01:10:10.920 your house or in your apartment or whatever. Usually you 1366 01:10:10.960 --> 01:10:13.039 change one light bulb map, you ain't got to worry 1367 01:10:13.039 --> 01:10:16.880 about it again, right, especially if you're using LEDs now, 1368 01:10:17.600 --> 01:10:20.600 think about it like that, they're no longer worried about 1369 01:10:20.680 --> 01:10:25.000 you consuming more and more light bulbs. Could it be 1370 01:10:25.000 --> 01:10:28.039 because the LED is doing a different job that they 1371 01:10:28.079 --> 01:10:30.479 have in mind for them. 1372 01:10:30.520 --> 01:10:33.399 Possibly, but I mean they also operate differently, right, So 1373 01:10:33.600 --> 01:10:36.720 LED stands for light emitting diode and it's like a 1374 01:10:36.760 --> 01:10:39.960 byproduct of the diode doing its function. It does produce 1375 01:10:40.039 --> 01:10:41.880 light and a very low amount of heat, which is 1376 01:10:41.920 --> 01:10:44.239 why they're able to last so long. And I'm not 1377 01:10:44.239 --> 01:10:47.199 saying that this was discovered by accident by any means, 1378 01:10:47.199 --> 01:10:50.640 but only in the past few decades did anybody think 1379 01:10:50.680 --> 01:10:53.279 about seeing this And like, wait a minute, what if 1380 01:10:53.279 --> 01:10:55.920 we were to put that into bold form and sell 1381 01:10:55.960 --> 01:10:58.439 it as a replacement for the light bulb, and if 1382 01:10:58.479 --> 01:11:00.359 you look at the history of LED's that was actually 1383 01:11:00.359 --> 01:11:02.760 shut down for a good number of years by the 1384 01:11:03.520 --> 01:11:06.720 what I would say is the continuation of the Phoebus 1385 01:11:06.760 --> 01:11:10.640 cartel until more and more electronics companies decided to just 1386 01:11:10.720 --> 01:11:14.279 run with that idea to make money and whatever the 1387 01:11:14.279 --> 01:11:17.760 remnants of the Phoebus cartel could possibly be. This to 1388 01:11:17.800 --> 01:11:20.760 this day and age, I feel like they are, as 1389 01:11:20.800 --> 01:11:23.159 of this moment, going by the wayside. But that doesn't 1390 01:11:23.199 --> 01:11:26.000 mean that they didn't hold the dominance for the last century. 1391 01:11:26.600 --> 01:11:26.800 Right. 1392 01:11:27.359 --> 01:11:32.640 So LEDs do hold a different function, but they also 1393 01:11:32.680 --> 01:11:36.199 are not necessarily better. It depends on what you're trying 1394 01:11:36.199 --> 01:11:39.399 to use them for. And I know people are gonna 1395 01:11:39.479 --> 01:11:41.720 argue about that. Listen, I'm not saying that they are 1396 01:11:41.760 --> 01:11:45.760 not brighter and quote unquote cleaner light and they last 1397 01:11:45.800 --> 01:11:47.960 longer and all that until the point that the article made. 1398 01:11:48.000 --> 01:11:50.520 You're not gonna notice the difference if your LED bowl 1399 01:11:50.600 --> 01:11:53.439 burns out at nine years as opposed to fifteen years. 1400 01:11:54.479 --> 01:11:56.880 At that point, it's been so long since you thought 1401 01:11:56.880 --> 01:11:59.039 about changing the light bulb that when one burns out, 1402 01:11:59.079 --> 01:12:02.279 you're not thinking. Wait minute, I just changed that light 1403 01:12:02.319 --> 01:12:06.199 bulb a decade ago. It said fifteen years. You're not 1404 01:12:06.239 --> 01:12:07.439 gonna think about it like that. 1405 01:12:08.479 --> 01:12:10.920 Yeah, I mean, yeah, you're you're not even gonna worry 1406 01:12:10.920 --> 01:12:13.960 about it. I mean I every time I go and 1407 01:12:14.039 --> 01:12:16.960 even change like my wiper blades on my car, I'm like, 1408 01:12:17.159 --> 01:12:19.119 I don't remember the last time I changed them. And 1409 01:12:19.199 --> 01:12:22.000 so you're not gonna think about a warranty like, oh, 1410 01:12:22.039 --> 01:12:24.640 this only lasted, you know, six months, and it says 1411 01:12:24.720 --> 01:12:27.039 right here that the guarantee is gonna last a year 1412 01:12:27.239 --> 01:12:28.560 or whatever. I mean, I don't know if there is 1413 01:12:28.600 --> 01:12:30.479 such a guarantee, but it's like, you know, if you 1414 01:12:30.520 --> 01:12:33.000 ever seen Tommy Boyce the brake pads warranty, you know 1415 01:12:33.039 --> 01:12:35.960 what I mean, Like, you know, just like that, you're 1416 01:12:36.000 --> 01:12:36.880 not gonna think about it. 1417 01:12:37.479 --> 01:12:40.239 Absolutely So, Now with all of that being said, we 1418 01:12:40.319 --> 01:12:42.640 got to keep that third eye all the way open, 1419 01:12:42.800 --> 01:12:45.399 as we do. And there are those that say that 1420 01:12:45.439 --> 01:12:49.760 this entire conversation the Phoebus cartel is a complete hoax, 1421 01:12:50.079 --> 01:12:53.479 It's complete Internet bullshit and all of this, never mind 1422 01:12:53.520 --> 01:12:55.920 the fact that there is receipts, never mind the fact 1423 01:12:55.960 --> 01:12:58.720 that you can see who the cartel members were and 1424 01:12:58.760 --> 01:13:01.960 what they were doing in four what purpose? Okay, they 1425 01:13:02.039 --> 01:13:06.000 still are gonna throw shade towards it, because that's ridiculous. 1426 01:13:06.399 --> 01:13:09.119 So this is a little thing from hacker News. Okay, 1427 01:13:09.159 --> 01:13:11.279 it's a blog post, and you're gonna have your haters 1428 01:13:11.399 --> 01:13:12.760 stepping on that hater rate on this. 1429 01:13:13.319 --> 01:13:14.159 I'm gonna read it here. 1430 01:13:14.159 --> 01:13:17.359 It says the planned obsolescence of incandescent light bulbs is 1431 01:13:17.479 --> 01:13:20.680 largely a myth. You never mind everything that we just 1432 01:13:20.760 --> 01:13:23.600 read in all the verified sources. They're just gonna say, no, Dad, 1433 01:13:23.680 --> 01:13:26.199 that's not what happened. While there are plenty of real 1434 01:13:26.239 --> 01:13:29.880 examples of planned obsolescens with incandescent light bulbs, there are 1435 01:13:30.000 --> 01:13:35.079 engineering trade offs between longevity and efficiency. Basically, the longer 1436 01:13:35.159 --> 01:13:37.840 lasting a bulb is the dimmer and less efficient it is. 1437 01:13:38.319 --> 01:13:40.800 If you've ever seen any of the supposed one hundred 1438 01:13:40.840 --> 01:13:43.079 year old light bulbs, I love how they say supposed, 1439 01:13:43.720 --> 01:13:46.760 like that's a okay. You'll notice that they are extremely 1440 01:13:46.840 --> 01:13:51.079 dim Before, during, and after the Phoebus Cartel's incandescent light 1441 01:13:51.119 --> 01:13:54.760 bulbs were and still are standardized to one thousand hours. 1442 01:13:55.640 --> 01:13:58.319 That's not true. They used to last upwards of two 1443 01:13:58.520 --> 01:14:02.720 or three thousand hours. But Okay, why because that happens 1444 01:14:02.760 --> 01:14:05.720 to be a good trade off between longevity and efficiency. 1445 01:14:05.960 --> 01:14:08.399 It just doesn't make sense to waste an extra five 1446 01:14:08.439 --> 01:14:11.239 dollars on electricity to make a one dollar light bulb 1447 01:14:11.439 --> 01:14:14.319 last longer. You have always been able to buy a 1448 01:14:14.399 --> 01:14:18.159 long life incandescent light bulb, and still can to this day. 1449 01:14:18.279 --> 01:14:22.239 They're called rough service bulbs made for ovens and closets 1450 01:14:22.279 --> 01:14:25.800 and areas used infrequently. People just never use them for 1451 01:14:25.960 --> 01:14:29.720 general purpose lighting because they're dim and power hungry. Okay, 1452 01:14:29.960 --> 01:14:32.119 right there, I'm gonna go ahead and call bullshit on 1453 01:14:32.159 --> 01:14:38.680 this guy. So oven lights, refrigerators, and closets, do you 1454 01:14:38.760 --> 01:14:40.640 know why those bulbs last longer? 1455 01:14:40.760 --> 01:14:41.199 Jonathan? 1456 01:14:41.319 --> 01:14:46.000 Just off the top, I don't. They're used less frequently. 1457 01:14:46.399 --> 01:14:49.840 He literally said it right here. How often does your 1458 01:14:49.920 --> 01:14:52.439 oven light get turned on? As opposed to your kitchen 1459 01:14:52.520 --> 01:14:56.640 light over your table? The light bulb and your refrigerator 1460 01:14:56.720 --> 01:14:59.079 only operates for a few seconds while the door is 1461 01:14:59.119 --> 01:15:01.479 open and then it goes off again. Now, how long 1462 01:15:01.560 --> 01:15:03.800 does it take for a few seconds opening like that 1463 01:15:04.119 --> 01:15:05.880 to go one thousand hours? 1464 01:15:06.239 --> 01:15:09.239 Yeah? Okay, I mean yeah, it's gonna take forever for 1465 01:15:09.279 --> 01:15:11.479 a thousand hours of you opening and shutting, I mean 1466 01:15:11.520 --> 01:15:13.960 most of the time. Like if you leave your refrigerator 1467 01:15:14.000 --> 01:15:16.199 door open for longer than ten seconds, or if like 1468 01:15:16.239 --> 01:15:18.359 your kid goes into your fridge and it's like he's 1469 01:15:18.479 --> 01:15:20.800 just like standing in the fridge and standing in the 1470 01:15:20.800 --> 01:15:23.159 door for longer than ten seconds, You're like shut that 1471 01:15:23.279 --> 01:15:25.000 fucking door, like you're letting. 1472 01:15:24.800 --> 01:15:27.560 All the cold out, you know, exactly. And the whole 1473 01:15:27.600 --> 01:15:28.600 thing about closets. 1474 01:15:29.039 --> 01:15:31.000 The light in your closet is probably the same one 1475 01:15:31.039 --> 01:15:33.920 that's over your kitchen table, but again, it will last 1476 01:15:33.960 --> 01:15:36.199 longer than the one over your kitchen table because it's 1477 01:15:36.239 --> 01:15:39.000 only used while you're in your closet. This hit in 1478 01:15:39.079 --> 01:15:43.119 a rough service bulb. It's a regular bulb. This This 1479 01:15:43.159 --> 01:15:44.600 is what I'm saying. So even the people that are 1480 01:15:44.600 --> 01:15:46.680 throwing the shade make no sense out loud, but let's go. 1481 01:15:47.239 --> 01:15:49.800 If you read the report by the British Monopolies Commission 1482 01:15:49.880 --> 01:15:52.640 quoted in this article, you'll find that they came to 1483 01:15:52.720 --> 01:15:56.399 this same conclusion. Pop science articles and Reddit love to 1484 01:15:56.439 --> 01:15:58.760 bring out the Phoebus cartel over and over as an 1485 01:15:58.800 --> 01:16:02.199 example of planned ops less but always completely ignore the 1486 01:16:02.239 --> 01:16:05.119 factors that go into making a good incandescent light. Bulb, 1487 01:16:05.159 --> 01:16:07.319 and he put out this service thing from the UK. 1488 01:16:07.439 --> 01:16:09.000 We could read that if you want. It doesn't matter 1489 01:16:09.039 --> 01:16:12.039 to me, but it's basically a monopolies clause. 1490 01:16:12.119 --> 01:16:13.119 But here's the problem. 1491 01:16:13.399 --> 01:16:18.000 The Phoebus cartel isn't necessarily a monopoly because monopoly laws 1492 01:16:18.000 --> 01:16:21.680 can only be applied within one country. I don't think 1493 01:16:21.680 --> 01:16:26.039 there are international monopoly laws that apply whenever you're talking 1494 01:16:26.039 --> 01:16:29.640 about countries that went to war with each other. I mean, 1495 01:16:29.760 --> 01:16:33.359 it's like international war crimes laws and things like that. 1496 01:16:33.479 --> 01:16:36.079 It's not the Geneva Convention. It's fucking light. 1497 01:16:35.960 --> 01:16:39.239 Bulbs, dude, right right, I mean it's like, if you 1498 01:16:39.880 --> 01:16:43.640 that's like calling Facebook a monopoly, right it all, it's 1499 01:16:43.640 --> 01:16:46.920 overarching every country. You know, most countries are using it, 1500 01:16:47.079 --> 01:16:49.720 and maybe you could call it a monopoly in that sense, 1501 01:16:49.760 --> 01:16:51.760 but I don't think that's the correct term. 1502 01:16:52.000 --> 01:16:54.439 It's not because there are other social media apps that 1503 01:16:54.520 --> 01:16:56.800 also bridge the gap and are in all other countries. 1504 01:16:56.880 --> 01:17:00.239 I guess Meta not Facebook, But still, okay. 1505 01:17:00.000 --> 01:17:00.760 Okay, fair enough. 1506 01:17:00.840 --> 01:17:05.800 Meta is a international company, but it's not necessarily a monopoly. 1507 01:17:06.159 --> 01:17:08.479 There's all kinds of social networks that you could be 1508 01:17:08.600 --> 01:17:12.039 using instead of the metaverse. So the same way, there's 1509 01:17:12.159 --> 01:17:14.800 all kinds of You don't have to buy a Phillips bulb, 1510 01:17:15.159 --> 01:17:16.800 you don't have to buy a ge bulb. 1511 01:17:16.840 --> 01:17:18.359 You can buy a Tokyo Electric bulb. 1512 01:17:19.520 --> 01:17:23.560 But nobody's paying attention to what the business meetings are 1513 01:17:23.840 --> 01:17:26.520 of the conglomerates that go on behind closed doors. And 1514 01:17:26.560 --> 01:17:29.560 what's the same thing with banks? Yeah, okay, so you 1515 01:17:29.600 --> 01:17:32.199 don't have to bank with Capital One. You can bank 1516 01:17:32.239 --> 01:17:35.359 with Chase, you can bank with Regions, you can bank 1517 01:17:35.399 --> 01:17:37.199 with it doesn't matter name your bank, it doesn't matter. 1518 01:17:37.239 --> 01:17:39.760 They all answer to the Builderberg group. They all answer 1519 01:17:39.840 --> 01:17:44.359 to the Rothchilds. So you can't find your nation's bank 1520 01:17:44.720 --> 01:17:46.640 for doing, or you can't say that you're holding a 1521 01:17:46.680 --> 01:17:49.720 global monopoly or you're a country wide monopoly. 1522 01:17:50.199 --> 01:17:53.359 Whenever you have options that you have the options. 1523 01:17:53.399 --> 01:17:55.319 And how can you prove that your mom and pop 1524 01:17:55.399 --> 01:17:58.600 bank down the street is in cahoots with Capital One? 1525 01:17:59.000 --> 01:18:02.399 You can't, right, but you're probably gonna go with the 1526 01:18:02.439 --> 01:18:05.000 bigger bank because they'll give you better rates depending what 1527 01:18:05.039 --> 01:18:08.319 you see. What I'm saying, it's it's not technically a monopoly, 1528 01:18:08.840 --> 01:18:11.199 even though the big dogs in the conversation are all in. 1529 01:18:11.159 --> 01:18:17.239 Cahoots, right, right, it's it's the overarching law. I don't 1530 01:18:17.239 --> 01:18:20.039 want to say law, but just the the guideline. So 1531 01:18:20.560 --> 01:18:22.479 it's like even the banks they have to deal with 1532 01:18:22.520 --> 01:18:24.960 like the was it the FCC or something like that 1533 01:18:25.119 --> 01:18:28.520 right to where there are certain laws that you can't 1534 01:18:29.239 --> 01:18:32.720 like you have to charge a certain percentage or you 1535 01:18:32.760 --> 01:18:35.199 can't charge up to it past a certain percentage or 1536 01:18:35.239 --> 01:18:38.520 something like that. But yeah, I mean they're all essentially 1537 01:18:38.760 --> 01:18:41.479 doing the same thing, and that's how they stay in business. 1538 01:18:41.479 --> 01:18:44.560 That's how some companies get bigger. Some companies never get 1539 01:18:44.680 --> 01:18:48.439 very big because some of them are just more stable. 1540 01:18:49.479 --> 01:18:49.880 Agreed. 1541 01:18:50.159 --> 01:18:52.399 And then there was somebody that actually, uh answered to 1542 01:18:52.439 --> 01:18:55.119 this I wanted to read here. It says the whole before, during, 1543 01:18:55.119 --> 01:18:59.000 and after the Phoebus card Cartel, rather incandescent lightbulbs were 1544 01:18:59.000 --> 01:19:01.399 and still our standardized to a thousand hours. Why because 1545 01:19:01.399 --> 01:19:04.000 it happens to be a good trade off between longevity inefficiency. 1546 01:19:04.479 --> 01:19:06.920 I would believe this if the cartel find members based 1547 01:19:06.960 --> 01:19:10.119 off of the inefficiency of their light bulbs relative to 1548 01:19:10.439 --> 01:19:14.279 light produce lumens per watt right and find according to 1549 01:19:14.319 --> 01:19:17.039 this or allow longer life bulbs if they met a 1550 01:19:17.119 --> 01:19:20.800 lumen per watt efficiency target, or even if they added 1551 01:19:20.840 --> 01:19:24.159 a minimum life to ensure that consumers got quality and 1552 01:19:24.199 --> 01:19:26.399 find producers that produced bulbs that were. 1553 01:19:26.199 --> 01:19:28.119 Too low life. They didn't. 1554 01:19:28.319 --> 01:19:32.119 They find members who produced lights that lasted longer regardless 1555 01:19:32.119 --> 01:19:36.920 of bulb efficiency, because that decision is Yeah, because the 1556 01:19:36.960 --> 01:19:40.039 decision to limit life bulb life to one thousand hours 1557 01:19:40.319 --> 01:19:43.239 had obvious financial benefits for the cartel members. 1558 01:19:43.439 --> 01:19:44.800 I think it's a pretty generous. 1559 01:19:45.159 --> 01:19:47.319 I think it's pretty generous to think that this policy 1560 01:19:47.439 --> 01:19:50.720 was solely based on wanting what is best for consumers. 1561 01:19:50.960 --> 01:19:52.840 God, some people, Dude. 1562 01:19:52.920 --> 01:19:54.560 It's agreed. I agree with this guy. 1563 01:19:54.600 --> 01:19:57.079 He's saying that there's no way that this was Oh, 1564 01:19:57.119 --> 01:19:59.880 it was just the perfect trade off of longevity inefficiency. 1565 01:20:00.359 --> 01:20:02.479 If that's the case, then why didn't they find them 1566 01:20:02.479 --> 01:20:05.000 for making because they wanted the standard quality, right, they 1567 01:20:05.000 --> 01:20:07.600 sent them all to that quality assurance and quality control 1568 01:20:07.680 --> 01:20:09.359 guy who's going to make sure they're not burning too 1569 01:20:09.399 --> 01:20:10.359 bright and doing all this. 1570 01:20:10.479 --> 01:20:11.840 They're burning out when they're supposed to. 1571 01:20:12.720 --> 01:20:14.479 If you had a company that was making bulbs that 1572 01:20:14.520 --> 01:20:17.159 would burn out at five hundred hours, why didn't they 1573 01:20:17.159 --> 01:20:17.800 find that guy? 1574 01:20:18.279 --> 01:20:18.760 They didn't. 1575 01:20:19.199 --> 01:20:21.399 Okay, they find you if you made one that lasted 1576 01:20:21.439 --> 01:20:24.560 fifteen to two thousand hours. It was never about making 1577 01:20:24.560 --> 01:20:27.359 a quality product. It was making sure that it met 1578 01:20:27.399 --> 01:20:29.640 a certain standard and did not go beyond it. 1579 01:20:30.680 --> 01:20:33.159 Right, So I misunderstood that, he goes I think it's 1580 01:20:33.199 --> 01:20:36.560 pretty generous to think that this policy was solely based 1581 01:20:36.560 --> 01:20:38.880 on wanting what was best for consumers. Yeah. I agree 1582 01:20:38.880 --> 01:20:39.159 with that. 1583 01:20:39.600 --> 01:20:40.399 One hundred percent. 1584 01:20:40.520 --> 01:20:44.039 So it says there was still an anti competitive cartel 1585 01:20:44.119 --> 01:20:46.880 or it was still a competitive cartel. The Phoebus cartel 1586 01:20:46.960 --> 01:20:50.720 wasn't just about light bulb lifespan, but also bulb price. 1587 01:20:51.000 --> 01:20:53.760 They also used their power to increase the price of bulbs. 1588 01:20:53.920 --> 01:20:56.720 The fact that they converged on a practical trade off 1589 01:20:56.720 --> 01:20:59.359 in terms of lifespan and energy costs doesn't change their 1590 01:20:59.399 --> 01:21:02.279 anti can competitive nature. Well, you don't have to be 1591 01:21:02.359 --> 01:21:05.319 anti competitive if you're all on the same page with 1592 01:21:05.720 --> 01:21:08.960 what you're charging. Even when the price of manufacturing goes down, 1593 01:21:09.319 --> 01:21:11.880 you make sure that you're charging the same amount. You're 1594 01:21:11.920 --> 01:21:14.359 making more profit margins, so you don't have to try 1595 01:21:14.399 --> 01:21:17.079 to cut out the legs of your competitor if your 1596 01:21:17.119 --> 01:21:18.960 competitors are making it. It's the same thing with the 1597 01:21:19.520 --> 01:21:22.520 like let's talk about the beverage industry. You go buy 1598 01:21:22.520 --> 01:21:24.399 a twenty ounce coke or you go buy a twenty 1599 01:21:24.479 --> 01:21:25.039 ounce pepsi. 1600 01:21:25.279 --> 01:21:26.279 They're the same price. 1601 01:21:26.760 --> 01:21:29.800 Even though one could cut out the other one right 1602 01:21:29.840 --> 01:21:33.159 one could sell it for fifty cents a drink right 1603 01:21:33.199 --> 01:21:35.399 now to knock out the other one from the market. 1604 01:21:35.760 --> 01:21:37.960 But they're not gonna do that. It's not because they're 1605 01:21:37.960 --> 01:21:39.960 gonna lose money. They're not worried about it. The beverage 1606 01:21:40.000 --> 01:21:41.920 industry makes way more money than what they know what 1607 01:21:41.960 --> 01:21:45.600 to do with. They're doing it because it maintains the standard. 1608 01:21:45.960 --> 01:21:48.239 They're in cahoots with each other. You see what I mean. 1609 01:21:48.399 --> 01:21:51.359 Yeah, like what Walmart did to kmart rip those the 1610 01:21:51.399 --> 01:21:52.000 blue light. 1611 01:21:51.920 --> 01:21:55.199 Cell Indeed, talk about lights. There you go, youat on 1612 01:21:55.279 --> 01:21:55.880 colored bulbs. 1613 01:21:55.920 --> 01:22:01.399 There it is now the conversation about new Phoebus, the 1614 01:22:01.560 --> 01:22:04.399 led cartel brother It is a short one. It's not 1615 01:22:04.439 --> 01:22:07.600 a very long article, but I thought it was interesting 1616 01:22:07.640 --> 01:22:09.920 as we're talking about how I'm still of the belief 1617 01:22:09.960 --> 01:22:11.680 that the Phoebus cartel didn't go anywhere. 1618 01:22:11.720 --> 01:22:13.640 They may have rebranded, they may call. 1619 01:22:13.560 --> 01:22:18.239 Themselves something else these days, but the elites, for lack 1620 01:22:18.279 --> 01:22:20.399 of better words, the powers that be the made sure 1621 01:22:20.399 --> 01:22:22.920 that the standard was maintained at a thousand hours for 1622 01:22:23.000 --> 01:22:26.239 the last century. I think that that has gone by 1623 01:22:26.279 --> 01:22:29.399 the wayside in favor of LEDs. But again, it's not 1624 01:22:29.600 --> 01:22:32.279 gonna They're not going to lose their power grip. They're 1625 01:22:32.319 --> 01:22:35.000 just gonna shift gears and take over the LED market. 1626 01:22:35.039 --> 01:22:35.920 Let's learn about it. 1627 01:22:36.000 --> 01:22:39.279 So clearly, LED bulbs seem to be in the grip 1628 01:22:39.319 --> 01:22:42.359 of what appears to be a neo Phoebus arrangement of 1629 01:22:42.399 --> 01:22:45.399 reducing the lifespan of a bulb. On discussing the issue 1630 01:22:45.399 --> 01:22:48.279 with those who manufacture the LED bulbs, the clarification that 1631 01:22:48.359 --> 01:22:51.239 came out of this packaged LED bulb had the LED 1632 01:22:51.479 --> 01:22:56.039 lighting with a driver. The LED lighting has promised thirty 1633 01:22:56.079 --> 01:22:58.840 thousand to fifty thousand hours of life, but the driver 1634 01:22:58.920 --> 01:23:02.319 does not. Now well, that seems to be a technicality 1635 01:23:02.399 --> 01:23:06.600 that is solvable if it's if it is the driver 1636 01:23:06.720 --> 01:23:09.800 that fails, then only the driver should be sold separately 1637 01:23:09.840 --> 01:23:12.359 for replacement, and it should be possible to swap the 1638 01:23:12.399 --> 01:23:15.960 drivers in the bulb. That would not only save costs 1639 01:23:16.000 --> 01:23:18.359 but also the environment. And that brings us back to 1640 01:23:18.600 --> 01:23:22.760 Ratan Tata's statement of a or on a promise being 1641 01:23:22.840 --> 01:23:26.479 a promise. When the LED bulb industry made the promise 1642 01:23:26.520 --> 01:23:29.279 of the lifespan of an LED bulb, that promise needs 1643 01:23:29.319 --> 01:23:31.520 to be kept. Whatever the technicalities are, they need to 1644 01:23:31.520 --> 01:23:34.520 be solved, else it gives rise to the suspicion of 1645 01:23:34.520 --> 01:23:36.600 the resurrection of the new Phoebus cartel. 1646 01:23:37.800 --> 01:23:42.319 So to that point, the driver inside of the light 1647 01:23:42.359 --> 01:23:46.680 emitting diode bulbs that could be swapped out relatively cheaply, 1648 01:23:47.239 --> 01:23:49.119 but they don't want that. They want you to go 1649 01:23:49.199 --> 01:23:52.479 buy a replacement bulb. So I don't know if you've 1650 01:23:52.520 --> 01:23:55.119 noticed this. So I mean even the LED bulbs, Yes, 1651 01:23:55.279 --> 01:23:58.279 some of them are rated for thirty thousand to fifty 1652 01:23:58.319 --> 01:23:59.560 thousand hours or whatever. 1653 01:24:00.000 --> 01:24:02.840 Okay, I have a lot of LED bulbs in my house. 1654 01:24:03.319 --> 01:24:05.359 I cannot tell you how many of them I have 1655 01:24:05.479 --> 01:24:07.439 had to change, and you could tell when they start 1656 01:24:07.439 --> 01:24:10.039 getting ready to go out, they start like flickering like crazy. 1657 01:24:10.319 --> 01:24:13.079 Then they might work, sometimes they might work others. All 1658 01:24:13.079 --> 01:24:15.720 of these things and it's only after like a year 1659 01:24:16.399 --> 01:24:18.239 maybe of it being used. 1660 01:24:18.399 --> 01:24:18.840 Period. 1661 01:24:19.800 --> 01:24:22.760 Why are these LED bulbs going out when they're supposed 1662 01:24:22.760 --> 01:24:24.439 to be so much long lasting. 1663 01:24:25.159 --> 01:24:27.760 Well, they're not made to a high quality. 1664 01:24:27.920 --> 01:24:31.640 Because once again you don't want a one time purchase, 1665 01:24:31.880 --> 01:24:35.520 you want repeat customers. It's all a part of the 1666 01:24:35.560 --> 01:24:36.920 cartel's movements. 1667 01:24:37.279 --> 01:24:41.159 Yeah, yeah, it's just not noticeable. And going back to 1668 01:24:41.199 --> 01:24:42.640 the people that were saying that it was just some 1669 01:24:42.760 --> 01:24:45.960 kind of myth or some conspiracy, there was receipts like 1670 01:24:46.000 --> 01:24:48.960 they left behind documentation stating it was a thing. And 1671 01:24:49.039 --> 01:24:52.319 if it was just a weird theory, then how do 1672 01:24:52.399 --> 01:24:57.039 you have specific people in specific companies in specific countries 1673 01:24:57.359 --> 01:25:00.880 all coming together to all make this the same exact 1674 01:25:00.960 --> 01:25:04.840 bulb but at a reduced lifespan, at probably about the 1675 01:25:04.840 --> 01:25:07.800 same cost, all around the same time period. Was it 1676 01:25:07.880 --> 01:25:08.800 just a coincidence? 1677 01:25:09.479 --> 01:25:11.439 Absolutely not, absolutely not. 1678 01:25:11.479 --> 01:25:14.239 But that's the thing they're saying that the Phoebus Cartel 1679 01:25:14.720 --> 01:25:19.000 was largely a myth, although the group itself did exist, 1680 01:25:19.039 --> 01:25:21.159 and there is a paper trail to this. But when 1681 01:25:21.199 --> 01:25:23.239 you look at the fines that were a crue to 1682 01:25:23.359 --> 01:25:26.279 certain companies and for what they like, what they were 1683 01:25:26.600 --> 01:25:30.079 issued for, it was never for making a product that 1684 01:25:30.239 --> 01:25:31.079 wasn't good enough. 1685 01:25:31.239 --> 01:25:33.560 It was always for products that were too good. 1686 01:25:34.079 --> 01:25:37.079 You're fucking up the flow of income here, bro with 1687 01:25:37.199 --> 01:25:38.479 your do good or attitude. 1688 01:25:38.479 --> 01:25:41.079 We can't have all that and that again was in 1689 01:25:41.119 --> 01:25:42.319 the nineteen twenties. 1690 01:25:42.760 --> 01:25:45.880 This is back when, to give you a spectrum of 1691 01:25:45.920 --> 01:25:49.159 the timeframe, prohibition was a thing in the United States. 1692 01:25:49.479 --> 01:25:53.800 The mafia was doing bootleg operations and bringing in Canadian whiskey. 1693 01:25:53.840 --> 01:25:55.600 This is when al Capone made it big. This is 1694 01:25:55.640 --> 01:25:58.039 when a lot of the mafia families were making their moves. 1695 01:25:58.359 --> 01:26:03.199 This is when well Daddy Kennedy, right, JFK's dad made 1696 01:26:03.279 --> 01:26:04.159 his big money. 1697 01:26:04.560 --> 01:26:04.800 Right. 1698 01:26:05.079 --> 01:26:09.079 This went right before the stock market crashed in nineteen 1699 01:26:09.119 --> 01:26:12.439 twenty nine. This before all of these things happened. People 1700 01:26:12.520 --> 01:26:15.600 still bought light bulbs, even in the Great Depression. This 1701 01:26:16.720 --> 01:26:19.720 was seen as a need for people, not a want 1702 01:26:19.800 --> 01:26:23.720 or a luxury item. So this company, this cartel rather 1703 01:26:24.439 --> 01:26:27.359 got together and had this business model and had this plan, 1704 01:26:27.439 --> 01:26:29.840 and they stuck to the script. And if anybody stepped 1705 01:26:29.840 --> 01:26:32.279 out of line with that script, that they found themselves 1706 01:26:32.319 --> 01:26:36.119 either fined heavily or in a few cases without a company. 1707 01:26:37.000 --> 01:26:39.279 Yeah. I imagine there was a couple of suicides involved 1708 01:26:39.319 --> 01:26:40.359 as well. 1709 01:26:40.600 --> 01:26:42.359 You know, I don't know that for a fact, but 1710 01:26:42.479 --> 01:26:45.159 I wouldn't be surprised. I'll be honest with. 1711 01:26:45.079 --> 01:26:47.199 You, but I think a lot of them a lot 1712 01:26:47.239 --> 01:26:48.920 of these mom and pop shops that were making these 1713 01:26:49.000 --> 01:26:51.640 high quality bulbs. I think they just kind of got 1714 01:26:51.680 --> 01:26:55.159 shut down and or bought out. It's way easier without 1715 01:26:55.159 --> 01:26:57.039 having to be dirty about it, right if you got 1716 01:26:57.039 --> 01:27:00.000 a like the Shelby Electric Company that got bought out 1717 01:27:00.079 --> 01:27:02.880 by GE So, yeah, they could make a light bulb 1718 01:27:02.920 --> 01:27:06.079 that has and is still burning for one hundred and 1719 01:27:06.119 --> 01:27:08.600 twenty years. And I love how the hater acted like 1720 01:27:08.680 --> 01:27:11.800 that's not real. That's that blows my mind, dude. It 1721 01:27:11.840 --> 01:27:15.359 holds multiple world records and the secondary cousin to it 1722 01:27:15.439 --> 01:27:16.600 in Texas right now, like. 1723 01:27:16.560 --> 01:27:19.960 It's not that's not a hoax, that's not It honestly 1724 01:27:19.960 --> 01:27:22.960 blows my mind that there are actual people out there 1725 01:27:23.039 --> 01:27:27.079 that are full on anti conspiracy. Like it doesn't matter 1726 01:27:27.079 --> 01:27:30.119 what conspiracy it is, they are full on against it. 1727 01:27:30.560 --> 01:27:33.560 And it's like, they what are you fighting on? Behalf 1728 01:27:33.600 --> 01:27:36.800 of the people that created all of these all of 1729 01:27:36.840 --> 01:27:39.680 these stories? Like is that what you're doing? You know? 1730 01:27:39.800 --> 01:27:42.239 It's like are you are you mad at people for 1731 01:27:42.319 --> 01:27:44.640 coming up with an original thought? Like what are you 1732 01:27:44.720 --> 01:27:45.760 really fighting for? 1733 01:27:46.600 --> 01:27:48.680 It doesn't make sense to me. I'm gonna be honest 1734 01:27:48.720 --> 01:27:49.039 with you. 1735 01:27:49.560 --> 01:27:51.399 Now, we could read a little bit more about the 1736 01:27:51.399 --> 01:27:54.119 Phoebus cartel over here we talked about the history and 1737 01:27:54.119 --> 01:27:54.680 the purpose. 1738 01:27:56.359 --> 01:27:58.840 Well, actually that looks I guess the entire thing. 1739 01:27:58.960 --> 01:28:02.439 Actually, did you have something else that you want to 1740 01:28:02.479 --> 01:28:04.199 go on LED? Because I got a couple of different 1741 01:28:04.279 --> 01:28:05.319 articles I want to go over. 1742 01:28:05.960 --> 01:28:06.359 We can. 1743 01:28:06.520 --> 01:28:08.199 Honestly, the last thing I had that I wanted to 1744 01:28:08.199 --> 01:28:11.359 talk about was like planned obsolescence and how that works. 1745 01:28:11.359 --> 01:28:13.199 But we don't have to necessarily talk about that. It 1746 01:28:13.239 --> 01:28:16.119 all kind of ties together with this. We get the idea, right, 1747 01:28:16.199 --> 01:28:18.640 you make a company, or you make a product that 1748 01:28:18.800 --> 01:28:21.039 is only rated for a certain amount of time so 1749 01:28:21.079 --> 01:28:22.479 that you can get a repeat. 1750 01:28:22.199 --> 01:28:23.279 Customer out of it. 1751 01:28:23.279 --> 01:28:28.119 It is very unethical, extremely unethical. But this is business 1752 01:28:28.680 --> 01:28:32.039 being decent and morality and ethics and all that that 1753 01:28:32.039 --> 01:28:35.479 goes by the wayside here in favor of making more money. 1754 01:28:36.119 --> 01:28:40.079 Yeah. Yeah, So this is an article from Scientific American. 1755 01:28:40.239 --> 01:28:42.079 I don't think that they're going to get into everything, 1756 01:28:42.119 --> 01:28:44.479 which is why I have several articles pulled up on 1757 01:28:44.560 --> 01:28:47.720 this topic here. This is something that I don't buy 1758 01:28:47.800 --> 01:28:49.960 LED light bulbs for this reason. What we're about to 1759 01:28:49.960 --> 01:28:54.359 read right now, because they are Once you understand what 1760 01:28:54.479 --> 01:28:57.840 they're capable of doing. You'll never want to buy another 1761 01:28:57.960 --> 01:29:02.760 LED light bulb. They are fucking They're horrible for your mind. 1762 01:29:03.520 --> 01:29:06.880 Believe it or not. Okay, So are there health or 1763 01:29:06.960 --> 01:29:10.119 environmental concerns with LED light bulbs, which may soon replace 1764 01:29:10.720 --> 01:29:15.159 compact fluorescence as the green friendly light bulb of choice. Indeed, 1765 01:29:15.359 --> 01:29:19.279 LED light emitting diode lighting does seem to be the 1766 01:29:19.319 --> 01:29:22.399 wave of the future right now, given the mercury content 1767 01:29:22.479 --> 01:29:24.600 and light quality issues with the current king of the 1768 01:29:24.680 --> 01:29:28.520 hill of green bolbs, the compact fluorescent or the CFL. 1769 01:29:28.880 --> 01:29:32.880 The LEDs use significantly less than even CFLs and do 1770 01:29:32.960 --> 01:29:36.239 not contain mercury, and they are becoming economically competitive with 1771 01:29:36.359 --> 01:29:40.680 CFLs at the point of purchase, while yielding superior quality 1772 01:29:40.760 --> 01:29:44.399 lighting and energy bill savings down the line. But LEDs 1773 01:29:44.520 --> 01:29:46.880 do have a dark side. A study published in the 1774 01:29:46.960 --> 01:29:50.840 late in late twenty ten in the journal called Environmental 1775 01:29:50.920 --> 01:29:55.079 Science and Technology found that LEDs contain lead, arsenic and 1776 01:29:55.119 --> 01:29:58.680 a dozen other potentially dangerous substances. LEDs are touted as 1777 01:29:58.680 --> 01:30:02.119 the next generation of lighting. One of the researchers behind 1778 01:30:02.119 --> 01:30:04.359 the study of the chair of the University of California 1779 01:30:05.399 --> 01:30:08.920 of UC Irvin's Department of Population Health and Disease Prevention. 1780 01:30:09.359 --> 01:30:12.199 It's a long title, fucking. 1781 01:30:11.920 --> 01:30:12.840 Title on that guy. 1782 01:30:12.920 --> 01:30:16.000 His little moniker on his door to his office pretty 1783 01:30:16.039 --> 01:30:19.920 much takes up the entire glass. But anyway, yeah, yeah, 1784 01:30:19.960 --> 01:30:22.119 but as we try to find better products that do 1785 01:30:22.159 --> 01:30:25.399 not deplete energy resources or contribute to global warming, we 1786 01:30:25.479 --> 01:30:29.960 have to be vigilant about toxicity hazards. This guy and 1787 01:30:30.079 --> 01:30:33.800 other UC Irvine researchers tested several types of LEDs, including 1788 01:30:33.840 --> 01:30:37.119 those used in Christmas lights, traffic lights, car headlights, and 1789 01:30:37.119 --> 01:30:39.840 brake lights. What did they find was some of the 1790 01:30:39.880 --> 01:30:43.960 worst offenders were low intensity red LEDs, which were found 1791 01:30:44.000 --> 01:30:46.199 to contain up to eight times the amount of lead, 1792 01:30:46.319 --> 01:30:50.359 a known neurotoxin allowed by California state law, and which, 1793 01:30:50.399 --> 01:30:54.520 according to researchers in quotes, exhibit significant cancer and non 1794 01:30:54.560 --> 01:30:57.560 cancer potentials due to the high content of arsenic and lead. 1795 01:30:58.239 --> 01:31:00.279 So just that low is enough. 1796 01:31:00.079 --> 01:31:02.279 Well, I mean, that's if the bowl breaks and you 1797 01:31:02.359 --> 01:31:04.760 deal with the matter with your bare hands, though I 1798 01:31:04.760 --> 01:31:05.479 would think. 1799 01:31:05.560 --> 01:31:08.960 I mean you get into a car crash, you know, yeah, 1800 01:31:08.960 --> 01:31:12.159 fair enough. Meanwhile, white LEDs contain the least lead but 1801 01:31:12.279 --> 01:31:15.079 still harbor large amounts of nickel. Another heavy metal that 1802 01:31:15.159 --> 01:31:18.039 causes allergic reactions in as many as one in five 1803 01:31:18.319 --> 01:31:21.319 of us upon exposure, and the copper found in some 1804 01:31:21.479 --> 01:31:24.199 LEDs can pose an environmental threat that if it accumulates 1805 01:31:24.199 --> 01:31:28.000 in rivers and lakes, where it can poison aquatic life. 1806 01:31:28.039 --> 01:31:30.680 He also adds that while breaking open a single LED 1807 01:31:30.840 --> 01:31:33.760 and breathing in its fumes wouldn't likely cause cancer, our 1808 01:31:33.760 --> 01:31:37.239 bodies hardly need more toxic substances floating around, as the 1809 01:31:37.279 --> 01:31:40.880 combined effects could be a disease trigger. If any LEDs 1810 01:31:40.920 --> 01:31:43.760 break at home, he recommends sweeping them up while wearing 1811 01:31:43.760 --> 01:31:46.720 gloves and a mask, and disposing the debris even the 1812 01:31:46.800 --> 01:31:51.479 broom and even the broom as hazardous waste. Furthermore, crews 1813 01:31:51.520 --> 01:31:55.119 dispatch to clean up car crashes or broken traffic lights 1814 01:31:55.399 --> 01:31:58.800 should wear protective clothing and handle material as hazardous waste. 1815 01:31:58.960 --> 01:32:01.720 LEDs are currently not considered toxic by law and can 1816 01:32:01.800 --> 01:32:05.840 be disposed of in regular landfills. So that's just one 1817 01:32:06.079 --> 01:32:08.640 thing as far as the dark side of it goes. 1818 01:32:09.880 --> 01:32:12.479 That's just talking about the materials inside of it. But 1819 01:32:12.520 --> 01:32:14.960 there's more. Okay, it gets. 1820 01:32:14.720 --> 01:32:17.600 Just on that article alone, I get it right to 1821 01:32:17.640 --> 01:32:21.199 say that having an LED in your car, in your home. 1822 01:32:21.439 --> 01:32:23.920 That's as of that particular article. 1823 01:32:24.119 --> 01:32:27.439 Doesn't necessarily mean that it's dangerous, but if it does break, 1824 01:32:27.520 --> 01:32:30.239 then you need to wear protective like gloves and a 1825 01:32:30.279 --> 01:32:31.279 mast to clean it up. 1826 01:32:31.359 --> 01:32:32.119 That's not ideal. 1827 01:32:32.439 --> 01:32:35.239 But what's more dangerous of that is the manufacturing of 1828 01:32:35.319 --> 01:32:37.880 the LEDs. This place is going to produce a lot 1829 01:32:37.920 --> 01:32:42.039 of waste with that much arsenic and lead being used 1830 01:32:42.119 --> 01:32:43.520 in the manufacturing thereof. 1831 01:32:43.560 --> 01:32:44.720 So I get where they're going with. 1832 01:32:44.640 --> 01:32:48.079 This, right, Yeah, you can look at that, But what 1833 01:32:48.319 --> 01:32:51.359 I was really trying to get to was the hypnos 1834 01:32:51.399 --> 01:32:54.800 the hypnotic effect of LEDs. So, if you really think 1835 01:32:54.800 --> 01:32:57.079 about it, one of the main reasons why LEDs are 1836 01:32:57.159 --> 01:33:00.680 so energy efficient is because they're blinking on and off 1837 01:33:00.720 --> 01:33:03.319 so rapidly that your mind can't even catch up to it. Right, 1838 01:33:04.079 --> 01:33:06.840 that's the idea. Because it's really only using half the energy, 1839 01:33:06.880 --> 01:33:09.800 it doesn't have to stay lit the entire time. And 1840 01:33:10.079 --> 01:33:13.600 so with that flicker rate, which we talk about all 1841 01:33:13.640 --> 01:33:17.720 the time with TV and everything else, what about LEDs? 1842 01:33:17.800 --> 01:33:22.279 So can led technology be used for hypnosis and mind control? 1843 01:33:22.359 --> 01:33:26.119 This is from the website called PEMF Magazine dot com. 1844 01:33:26.520 --> 01:33:30.479 It says led technology is everywhere on our screens and 1845 01:33:30.520 --> 01:33:33.920 street lights, billboards, and even therapy devices. While most people 1846 01:33:34.000 --> 01:33:38.399 see LED lights as simple sources of illumination, research research 1847 01:33:38.439 --> 01:33:43.840 suggests that flickering LEDs at specific frequencies can influence brainwave activity. 1848 01:33:44.199 --> 01:33:47.800 This discovery raises important questions about their use in hypnosis, 1849 01:33:48.039 --> 01:33:53.640 brainwave entrainment, and subconscious programming. Your fucking lights are putting 1850 01:33:53.680 --> 01:34:00.600 you under a hypnotic yeah, under hypnosis essentially so how 1851 01:34:00.640 --> 01:34:03.520 it works the brain. The human brain operates on different 1852 01:34:03.560 --> 01:34:07.640 frequency bands, commonly known as brainwave states. Certain external simulis 1853 01:34:07.720 --> 01:34:10.800 such as such as light and sound, can synchronize with 1854 01:34:10.880 --> 01:34:14.399 these brainwave patterns, a process known as brainwave and trainment. 1855 01:34:14.760 --> 01:34:18.359 The strobe effect, a rapid flashing of light at specific frequencies, 1856 01:34:18.359 --> 01:34:22.159 plays a significant role in brainwaven trainment and subconscious influence. 1857 01:34:22.479 --> 01:34:25.760 Strobe lighting has been used in entertainment, hypnosis, and even 1858 01:34:25.840 --> 01:34:30.239 therapy to induce altered states of consciousness, higher or heighten immersion, 1859 01:34:30.520 --> 01:34:37.039 and trigger specific brainwave responses. However, similar to flickering LED technology, 1860 01:34:37.239 --> 01:34:42.520 strobe effects can also influence perception, focus, and suggestibility, sometimes 1861 01:34:42.600 --> 01:34:46.760 without the viewer's conscious awareness, and extreme cases, strobe lights 1862 01:34:46.760 --> 01:34:52.039 can cause sensory overload, agitation, or even seizures in photosensitive individuals. 1863 01:34:52.439 --> 01:34:55.800 This raises concerns about how controlled light exposure, whether through 1864 01:34:55.920 --> 01:35:00.119 the LED, screens, advertising or digital media, could be subtle 1865 01:35:00.239 --> 01:35:04.760 shaping behavior and cognitive responses. Now that's just LED. They're 1866 01:35:04.760 --> 01:35:07.520 talking about the LED, you know, bulbs essentially. But think 1867 01:35:07.560 --> 01:35:10.439 about what your phone is already always doing to you. 1868 01:35:10.439 --> 01:35:16.199 You know, it's constantly it's not one pure source of light, right, Like, 1869 01:35:16.239 --> 01:35:19.039 it's gonna be sending some kind of frequency. Maybe it's 1870 01:35:19.119 --> 01:35:22.119 flickering a little bit faster than an LED would, but anyway, 1871 01:35:22.640 --> 01:35:26.079 so this is where it gets wild. So LEDs can 1872 01:35:26.119 --> 01:35:29.479 be pulsed at specific frequencies to interact with these states. 1873 01:35:29.880 --> 01:35:32.840 So you have the alpha, the alpha and theta waves, 1874 01:35:32.880 --> 01:35:35.840 which remember those are the two light trances. Well, alpha 1875 01:35:35.880 --> 01:35:39.039 is a light trans data is a deep trance that 1876 01:35:39.199 --> 01:35:43.960 is from seven to twelve hertz. It's associated with deep relaxation, meditation, 1877 01:35:44.119 --> 01:35:49.199 and trance like states. These waves increase suggestibility, making individuals 1878 01:35:49.279 --> 01:35:55.560 more open to external influence. It's hypnosis, yeah, right. Then 1879 01:35:55.600 --> 01:35:57.760 you have the beta waves, which always talk that your 1880 01:35:57.800 --> 01:36:01.000 that your alert self. It says it's a link to 1881 01:36:01.239 --> 01:36:05.000 alertness and concentration. Higher beta activity can enhance focus but 1882 01:36:05.119 --> 01:36:09.239 also cause agitation or anxiety. And then the delta waves 1883 01:36:09.359 --> 01:36:13.439 usually associated with sleep, So that's from half a hurtz 1884 01:36:13.760 --> 01:36:17.560 to four hurts, the slowest brain waves associated with deep 1885 01:36:17.560 --> 01:36:21.960 sleep and subconscious access. So by combining combining flashing LED 1886 01:36:22.079 --> 01:36:26.279 patterns with synchronized audio frequencies, research suggests that these techniques 1887 01:36:26.279 --> 01:36:32.479 can be used for hypnotic suggestion, subliminal programming, neuro marketing, 1888 01:36:32.520 --> 01:36:35.039 which we did a whole episode on that recently, So 1889 01:36:35.279 --> 01:36:39.800 neuro marketing, and advertising, and entertainment and gaming. Okay, so 1890 01:36:40.279 --> 01:36:44.520 that's the LED hypnosis. Possible influence that it could have 1891 01:36:44.640 --> 01:36:49.359 on you is through those four main things. Then you 1892 01:36:49.399 --> 01:36:53.199 have potential risks and ethical concerns. So while LED based 1893 01:36:53.279 --> 01:36:57.039 brain wave and trainment has potential benefits, it also raises 1894 01:36:57.079 --> 01:37:00.880 important ethical concerns. Can everyday screens be flickering in ways 1895 01:37:00.880 --> 01:37:05.199 that influence behavior? Are social media platforms, entertainment companies, or 1896 01:37:05.239 --> 01:37:09.600 advertisers already using these techniques, They're not gonna come out 1897 01:37:09.640 --> 01:37:10.920 and say it. You got to test eight. 1898 01:37:10.760 --> 01:37:11.239 On your own. 1899 01:37:12.279 --> 01:37:16.399 And could flickering LED exposure over time lead to subconscious 1900 01:37:16.399 --> 01:37:20.439 conditioning without our awareness. So, with the increasing reliance on 1901 01:37:20.520 --> 01:37:24.039 digital screens, mass exposure to LED flickering patterns could have 1902 01:37:24.159 --> 01:37:29.479 unintended psychological effects. While some uses such as meditation apps 1903 01:37:29.479 --> 01:37:33.920 and therapeutic devices are beneficial, the potential for abuse in marketing, entertainment, 1904 01:37:34.000 --> 01:37:40.560 and even political messaging is worth investigating. Whoa wild right, 1905 01:37:40.840 --> 01:37:43.680 like this shit is I'm telling you, they they manipulate 1906 01:37:43.720 --> 01:37:45.720 you fucking six ways to Sunday and you don't even 1907 01:37:45.720 --> 01:37:46.000 know it. 1908 01:37:47.000 --> 01:37:47.159 Yea. 1909 01:37:48.199 --> 01:37:50.560 So oh and then it's pretty interesting. It's funny because 1910 01:37:50.560 --> 01:37:52.880 I literally just watched this movie earlier. This is one 1911 01:37:52.880 --> 01:37:54.960 of my son's favorite movies of all time. Well, the 1912 01:37:55.039 --> 01:37:59.119 Incredibles one and two, both of them, but dude, and 1913 01:37:59.800 --> 01:38:02.880 don't even have a favorite. I think they're both just awesome. Yeah, 1914 01:38:03.840 --> 01:38:06.880 but this was Elasta girl whenever she was getting hypnotized, 1915 01:38:06.920 --> 01:38:09.560 whenever she put those glasses on. I can't remember the 1916 01:38:09.680 --> 01:38:12.840 name of the guy. Uh well, no, it was the 1917 01:38:12.880 --> 01:38:15.720 woman for the company they were working for. That was anyway, 1918 01:38:15.760 --> 01:38:15.920 you know. 1919 01:38:15.960 --> 01:38:18.319 Yeah, the sister who was the mastermind of it all. 1920 01:38:19.000 --> 01:38:22.199 Yeah, yeah, which was basically and then locas she's doing 1921 01:38:22.439 --> 01:38:27.000 like flashing lights on her eyes hypnotically, right, yep. So 1922 01:38:27.399 --> 01:38:32.039 if it says exploring the healing, I don't care about 1923 01:38:32.039 --> 01:38:34.119 the healing potential. I just want to get into the dangers. 1924 01:38:34.520 --> 01:38:37.439 So this is why this is another thing. 1925 01:38:37.479 --> 01:38:39.439 There's healing potential to LEDs. 1926 01:38:40.079 --> 01:38:43.960 Yeah, they have like red light therapy, you know, which 1927 01:38:44.000 --> 01:38:46.479 is good for like weight loss and shit like that, 1928 01:38:48.319 --> 01:38:51.159 and there's other forms. It's all about the frequency in 1929 01:38:51.199 --> 01:38:54.439 which it's emitted. So there are certain unnatural frequencies and 1930 01:38:54.439 --> 01:38:57.520 then there are certain natural frequencies. So the natural frequencies, 1931 01:38:57.640 --> 01:38:59.840 you know, almost like the rife machine. You can tune 1932 01:38:59.880 --> 01:39:03.359 it one way to make your headache go away, and 1933 01:39:03.399 --> 01:39:04.760 you can tune it in another way to make you 1934 01:39:04.800 --> 01:39:08.039 shit yourself. It's like, yeah, multiple ways of using it, 1935 01:39:08.720 --> 01:39:09.079 by the. 1936 01:39:09.000 --> 01:39:11.880 Way, right, Real Rife Technologies go check it out. If 1937 01:39:11.920 --> 01:39:13.640 you want to see what the hell he's talking about. 1938 01:39:13.760 --> 01:39:17.399 I'm telling you as a first person account the technology works. 1939 01:39:17.720 --> 01:39:19.479 Go check it out Real Rife Technology. 1940 01:39:19.560 --> 01:39:22.840 Use promo code cult at checkout to get a discount 1941 01:39:22.840 --> 01:39:23.960 and free shipping moving on. 1942 01:39:24.079 --> 01:39:27.880 Ten percent off indeed, which adds up honestly, because they 1943 01:39:27.880 --> 01:39:30.199 are kind of expensive machines, but they're worth every damn 1944 01:39:30.239 --> 01:39:34.920 penny yup. So then I was like, all right, wait 1945 01:39:34.960 --> 01:39:38.880 a second. I remember people talking about how there are 1946 01:39:39.520 --> 01:39:43.560 purple lights and the led lamps that are out on 1947 01:39:43.600 --> 01:39:46.079 their streets they are turning purple. You remember people talking 1948 01:39:46.079 --> 01:39:46.520 about that. 1949 01:39:47.159 --> 01:39:49.479 Oh dude, I just had this conversation with somebody the 1950 01:39:49.479 --> 01:39:52.720 other day. I was driving down Airline, Dude, Matt and Rugeluisiana, 1951 01:39:53.119 --> 01:39:55.520 and there is all kinds of car lots on either 1952 01:39:55.560 --> 01:39:58.560 side of the road. I'm driving by the Nissan dealership, 1953 01:39:58.600 --> 01:40:01.880 I see the Range or the lamber Over dealership whatever, 1954 01:40:02.319 --> 01:40:05.039 and then I see the Toyota dealership and you could 1955 01:40:05.119 --> 01:40:08.359 clearly see how over these parking lots there next to 1956 01:40:08.399 --> 01:40:10.840 each other. One of the lights are more of a 1957 01:40:10.920 --> 01:40:14.279 yellowish hue, one of them are kind of a light 1958 01:40:14.399 --> 01:40:18.319 bluish led hue, and one of them are hard purple. 1959 01:40:18.640 --> 01:40:20.840 I thought I was going crazy until I asked him 1960 01:40:20.840 --> 01:40:22.279 by it. I was like, listen, my eyes ain't what 1961 01:40:22.319 --> 01:40:24.640 they used to be. Do you see this? And they're like, 1962 01:40:24.720 --> 01:40:26.760 oh yeah, the purple lights. That's becoming more and more 1963 01:40:26.760 --> 01:40:28.359 of a thing. I'm like, what the fuck are you 1964 01:40:28.439 --> 01:40:30.359 talking about? But apparently it's a thing. 1965 01:40:30.640 --> 01:40:33.840 Well, and they'll have you believe that it's not really 1966 01:40:33.840 --> 01:40:36.760 a big deal. It was hard really trying to find 1967 01:40:36.760 --> 01:40:39.960 out why they were purple, and then I found this 1968 01:40:40.119 --> 01:40:42.520 article and it made it all make so much sense. 1969 01:40:42.960 --> 01:40:46.319 So basically, this guy, he did some digging into this 1970 01:40:46.359 --> 01:40:48.479 whole thing trying to figure out why because he couldn't 1971 01:40:48.520 --> 01:40:51.439 find any information on it. He was going to the 1972 01:40:51.840 --> 01:40:54.199 counties or the parishes or whatever and trying to get 1973 01:40:54.199 --> 01:40:57.159 some kind of explanation. Turns out it all goes back 1974 01:40:57.239 --> 01:41:03.159 that literally, every single stream light that uses LEDs uses 1975 01:41:03.399 --> 01:41:07.560 one company, okay, all one company, every single street light 1976 01:41:07.640 --> 01:41:09.439 in the entire country. I don't know about the rest 1977 01:41:09.439 --> 01:41:11.399 of the world, but in the United States they all 1978 01:41:11.520 --> 01:41:16.640 use one company, and it's called Acuity, right, So Acuity 1979 01:41:16.800 --> 01:41:21.319 dominates the solid state lighting market, or the SSL market. 1980 01:41:21.600 --> 01:41:26.000 SSL systems are are systems which incorporate LED light in 1981 01:41:26.039 --> 01:41:30.000 a particular way, which is often considered advantageous for things 1982 01:41:30.039 --> 01:41:33.399 like street lamps. He says that every city with purple 1983 01:41:33.439 --> 01:41:36.560 lights that responded to my queries or has public records 1984 01:41:36.600 --> 01:41:40.680 on the matter, bought its lights from Acuity. Okay, so 1985 01:41:40.760 --> 01:41:43.239 you're like, all right, that's interesting. We're not going to 1986 01:41:43.319 --> 01:41:46.359 read this whole article, but I already read it, so 1987 01:41:46.479 --> 01:41:50.880 basically acuity. They all start out as white lights and 1988 01:41:50.920 --> 01:41:54.399 then when they start to go bad, they turn purple 1989 01:41:54.760 --> 01:41:57.520 and acuities like, well, that's just because of you know, 1990 01:41:57.960 --> 01:42:00.520 so and so that's just a cause and effect, you know, 1991 01:42:00.600 --> 01:42:05.159 not really any particular reason until until you look a 1992 01:42:05.159 --> 01:42:09.039 little bit deeper and you find out that there we 1993 01:42:09.039 --> 01:42:13.479 were just talking about LEDs being hypnotic, right, Well, what's 1994 01:42:13.520 --> 01:42:16.359 even more hypnotic, which we literally brought up just a 1995 01:42:16.359 --> 01:42:20.039 couple episodes ago. Remember how we were talking about the 1996 01:42:20.079 --> 01:42:24.920 four stages of consciousness with beta, alpha, theta, and delta. Well, 1997 01:42:24.920 --> 01:42:26.479 what was that other one that we mentioned? 1998 01:42:27.439 --> 01:42:27.840 Gamma? 1999 01:42:28.279 --> 01:42:33.880 Gamma? Okay, what is the light spectrum over here? The 2000 01:42:33.960 --> 01:42:41.000 electromagnetic spectrum of visible light purple is gamma rays. Okay, 2001 01:42:41.479 --> 01:42:45.439 so gamma being the deepest hypnotic that you can possibly be, 2002 01:42:46.279 --> 01:42:52.000 and LED lights are turning purple sending off gamma waves. Now, okay, 2003 01:42:52.039 --> 01:42:54.520 so you want to talk about deep hypnosis, that's what's 2004 01:42:54.560 --> 01:42:57.119 going on. And if you really think about it, I 2005 01:42:57.159 --> 01:42:59.960 guarantee you I'm gonna stop sharing the screen here for 2006 01:43:00.720 --> 01:43:04.840 but I personally guarantee you that this is absolutely on purpose, 2007 01:43:05.039 --> 01:43:07.479 because if you really think about it. Whenever you're in 2008 01:43:07.560 --> 01:43:10.880 a deep trance, are you gonna do any crime? You're 2009 01:43:10.880 --> 01:43:13.039 gonna steal them from anything, you know what I mean. 2010 01:43:13.079 --> 01:43:15.800 Like if you're if you're in such a deep like 2011 01:43:15.800 --> 01:43:19.079 think about it. Whenever you're super stoned, right, you're gonna 2012 01:43:19.119 --> 01:43:22.840 go rob a car. Hell no, somebody passed me the cheetos. Right. 2013 01:43:23.640 --> 01:43:25.880 The hypnosis is a thing, though, so I guess you 2014 01:43:25.920 --> 01:43:29.000 would if you were being told to under a deep hypnosis. 2015 01:43:29.079 --> 01:43:31.760 But to your point, on average, I would assume, Nah, 2016 01:43:31.800 --> 01:43:35.039 you're gonna be more docile, You're gonna be more calm, right. 2017 01:43:35.119 --> 01:43:37.600 And this is something that I noticed here recently at 2018 01:43:38.159 --> 01:43:41.079 so the I got a Planet Fitness in Katie, right, 2019 01:43:41.560 --> 01:43:43.960 And in that whole parking lot there's like a bunch 2020 01:43:44.000 --> 01:43:46.560 of other stores as a whole shopping mall basically, and 2021 01:43:46.600 --> 01:43:49.520 that whole parking lot is full of all these purple lights. 2022 01:43:49.840 --> 01:43:51.479 And I'm like, at first, you're like, oh, that actually 2023 01:43:51.520 --> 01:43:53.760 looks pretty cool, you know, because it's a little different. 2024 01:43:53.760 --> 01:43:57.159 Maybe it looks a little HALLOWEENI a little bit. But 2025 01:43:57.239 --> 01:43:59.000 then you start doing a little bit of research and 2026 01:43:59.039 --> 01:44:01.640 you find out the danger of LED Whenever they cause 2027 01:44:01.680 --> 01:44:03.560 you to slip into somewhat of a trance. And we're 2028 01:44:03.560 --> 01:44:06.880 not just talking about just street lights, but for this conversation, 2029 01:44:07.159 --> 01:44:10.319 we're gonna talk about just the street lights. And so 2030 01:44:10.520 --> 01:44:13.960 you're slipping into somewhat of a trance with the purple 2031 01:44:14.159 --> 01:44:17.960 color added to the LED lights, which are putting you 2032 01:44:18.119 --> 01:44:22.479 into a gamma state, which is ultimately the deepest hypnosis 2033 01:44:22.479 --> 01:44:26.279 that you can be under. So to be honest, I 2034 01:44:26.319 --> 01:44:29.159 almost want I mean, I don't really do in person 2035 01:44:29.359 --> 01:44:31.800 hypnosis sessions that much anymore. I think have done like 2036 01:44:31.880 --> 01:44:35.800 two in the past year. But if I was gonna 2037 01:44:36.119 --> 01:44:38.760 try and find a way to deeply hypnotize somebody, I 2038 01:44:38.800 --> 01:44:41.760 might have to get some purple purple LEDs on that ass. 2039 01:44:42.319 --> 01:44:46.640 I mean, it can only help the hypnosis at that point. 2040 01:44:46.479 --> 01:44:49.880 Right, right, But anyway, but just think about it like this, 2041 01:44:50.279 --> 01:44:55.079 your LED lights, and that's in all techno, All electronics 2042 01:44:55.119 --> 01:44:57.600 are using it. So like this computer that we're looking at, 2043 01:44:57.640 --> 01:45:02.279 your phone, your TV, your iPads, all that stuff is 2044 01:45:02.359 --> 01:45:07.039 all LED, right, And you want to talk about the 2045 01:45:07.119 --> 01:45:11.000 hypnotic effect and such as, especially whenever you bring in neuromarketing, 2046 01:45:11.880 --> 01:45:14.800 I mean, they're getting you in every possible way that 2047 01:45:14.840 --> 01:45:17.680 they can. They're hacking your mind to put you into 2048 01:45:17.680 --> 01:45:19.880 a trance like state, to tell you what you're going 2049 01:45:19.920 --> 01:45:23.720 to buy, to suggest whatever you're reading on the news 2050 01:45:23.800 --> 01:45:26.880 is even more believable now because you're in a suggestive 2051 01:45:26.920 --> 01:45:31.560 state right and it's all hypnosis. I mean, so, I'm 2052 01:45:31.600 --> 01:45:33.199 not gonna say that we just sat here and cracked 2053 01:45:33.199 --> 01:45:35.439 the code, because I'm sure somebody else put it together before. 2054 01:45:35.960 --> 01:45:39.920 But it's interesting about how the LEDs turn purple after 2055 01:45:39.960 --> 01:45:42.800 they start to quote unquote go bad, especially if they're 2056 01:45:42.800 --> 01:45:45.199 supposed to last two hundred thousand hours or whatever the 2057 01:45:45.199 --> 01:45:45.720 fuck it was. 2058 01:45:46.560 --> 01:45:49.439 I'm gonna call bullshit on that, not on what you're 2059 01:45:49.479 --> 01:45:52.880 saying on they turn purple when they're starting to go bad. 2060 01:45:53.960 --> 01:45:58.479 This entire parking lot of this dealership had purple LEDs 2061 01:45:59.239 --> 01:46:01.680 at the entire like. There wasn't one that was a 2062 01:46:01.680 --> 01:46:04.840 different shade that wasn't by accident. And there's no way 2063 01:46:04.880 --> 01:46:07.039 that all these bulbs just so happened to be going 2064 01:46:07.079 --> 01:46:09.920 out at the same rate at the same time, even 2065 01:46:09.920 --> 01:46:12.039 if they were all made from the same manufacturing and 2066 01:46:12.079 --> 01:46:12.439 all of that. 2067 01:46:12.520 --> 01:46:15.119 There's at least gonna be some dissemination. There's gonna be. 2068 01:46:15.039 --> 01:46:16.560 Some that are a little more and some there a 2069 01:46:16.600 --> 01:46:19.359 little less. That is not what we're seeing here. That's 2070 01:46:19.800 --> 01:46:21.479 not at all I have. 2071 01:46:21.520 --> 01:46:24.760 That's that's what Acuity has to say for itself. And 2072 01:46:24.760 --> 01:46:28.479 that's just one company, right, A big ass company though 2073 01:46:28.520 --> 01:46:31.119 if they're the ones that are creating all your LED 2074 01:46:31.279 --> 01:46:34.760 lights on the in the street lamps. But I don't know. 2075 01:46:34.800 --> 01:46:37.039 I just think that that there has to be something 2076 01:46:37.079 --> 01:46:40.600 to it, because how does one company get the contract 2077 01:46:40.880 --> 01:46:43.479 to serve all of America's public roads? 2078 01:46:44.359 --> 01:46:46.720 So I just looked up who owns Acuity, because I'm 2079 01:46:46.720 --> 01:46:49.439 thinking that's got to be owned by ge, that's got 2080 01:46:49.439 --> 01:46:50.560 to be owned by somebody like this. 2081 01:46:51.479 --> 01:46:51.840 They're not. 2082 01:46:52.000 --> 01:46:54.920 They are a publicly traded company and they have as 2083 01:46:54.960 --> 01:46:57.399 a board of directors that runs them in all of this. 2084 01:46:57.960 --> 01:47:01.359 But to your point, the contract that was awarded to 2085 01:47:01.439 --> 01:47:05.600 them for like interstates and things like this, right you 2086 01:47:05.760 --> 01:47:09.680 had to have You had to either a have a 2087 01:47:09.760 --> 01:47:14.039 real good connection in DC and or suck the biggest 2088 01:47:14.079 --> 01:47:14.640 dick to. 2089 01:47:14.680 --> 01:47:16.079 Get that kind of a contract. 2090 01:47:16.159 --> 01:47:18.840 Whenever you have so many other companies that can make 2091 01:47:18.960 --> 01:47:22.119 light bulbs for it probably cheaper to do it in 2092 01:47:22.199 --> 01:47:26.159 that way. There's no way unless and also I don't 2093 01:47:26.199 --> 01:47:29.600 know when that contract is awarded, especially because LED and 2094 01:47:29.680 --> 01:47:32.359 those are still to this day scene as a far 2095 01:47:32.520 --> 01:47:37.000 greener option than regular incandescent bulbs. So if this company 2096 01:47:37.079 --> 01:47:40.479 was like two hundred percent green or some shit like that, 2097 01:47:40.960 --> 01:47:42.560 maybe it was just kind of seen as a slam 2098 01:47:42.640 --> 01:47:44.199 dunk for the government who was trying to make it 2099 01:47:44.239 --> 01:47:46.800 look like they were going more green and more you know, 2100 01:47:46.880 --> 01:47:49.039 all these things need to protect the earth and all 2101 01:47:49.079 --> 01:47:50.800 the all the jargon you always hear. 2102 01:47:50.920 --> 01:47:51.920 I don't know, but. 2103 01:47:53.000 --> 01:47:56.600 Anyway, it's I don't know, it's just interesting looking into 2104 01:47:56.680 --> 01:48:00.319 the deeper things like that though, you know. So what 2105 01:48:00.359 --> 01:48:03.439 I was seeing is is that common refresh rates, such 2106 01:48:03.479 --> 01:48:07.640 as the LEDs like their their the hurts. So the 2107 01:48:07.680 --> 01:48:10.760 refresh rate is measured in hurts. It indicates how many 2108 01:48:10.800 --> 01:48:15.000 times per second the screen updates its image. Common refresh updates. 2109 01:48:15.039 --> 01:48:18.960 Now I think that this is talking specifically about your phone, 2110 01:48:19.359 --> 01:48:22.920 but it says common refresh rates include sixty HRTs for 2111 01:48:23.000 --> 01:48:28.279 standard displays, while higher rates like herts thirty eight forty 2112 01:48:28.319 --> 01:48:31.680 hertz or even seventy eight sixty or sixty seventy six 2113 01:48:31.760 --> 01:48:34.800 eighty herts are used for applications requiring smoother motion and 2114 01:48:34.840 --> 01:48:38.720 reduced flicker, especially in professional settings, So sixty hurts. What 2115 01:48:38.960 --> 01:48:41.479 does that go back to? Now? I want to see 2116 01:48:41.479 --> 01:48:42.279 what it compares to. 2117 01:48:43.920 --> 01:48:45.760 It compares to as a pose, Like what do you. 2118 01:48:45.720 --> 01:48:49.359 Mean, Well, I was just looking at the the LED 2119 01:48:49.640 --> 01:48:55.560 pulse frequency and I think that it varies depending on 2120 01:48:55.680 --> 01:49:00.399 device and light and stuff like that. But that might 2121 01:49:00.439 --> 01:49:01.800 have to be a whole nother show because I'm really 2122 01:49:01.840 --> 01:49:04.880 interested in the actual frequency because if you find out 2123 01:49:04.920 --> 01:49:07.840 what the frequency is, you can find out what they're targeting. 2124 01:49:08.439 --> 01:49:11.399 Yeah, you know, I'm with you now to go back 2125 01:49:11.399 --> 01:49:13.600 to a point you made earlier, right, you were talking 2126 01:49:13.640 --> 01:49:16.520 about how why does your phone have an update at 2127 01:49:16.520 --> 01:49:20.239 a certain point? Why do these things with technology all 2128 01:49:20.279 --> 01:49:22.479 have it to where basically, if you don't update a 2129 01:49:22.479 --> 01:49:24.520 certain way, or if you don't do a certain thing, 2130 01:49:25.000 --> 01:49:28.239 it's going to be considered obsolete. And then they just 2131 01:49:28.279 --> 01:49:30.920 won't offer updates to some of their older model phones. 2132 01:49:30.920 --> 01:49:33.720 They're like forcing you to get the latest and greatest technology. 2133 01:49:34.079 --> 01:49:36.279 You buy a computer six months from now, it's going 2134 01:49:36.359 --> 01:49:40.439 to be obsolete technology. Right, there's a plan at place 2135 01:49:40.920 --> 01:49:43.640 for this conversation. On the screen right now is the 2136 01:49:43.680 --> 01:49:46.039 BBC article. As a matter of fact, it says, here's 2137 01:49:46.079 --> 01:49:50.119 the truth about planned obsolescence of tech. I think it 2138 01:49:50.159 --> 01:49:52.079 will be a fascinating reverse to get into. 2139 01:49:52.199 --> 01:49:52.760 What do you think? 2140 01:49:53.079 --> 01:49:56.760 Sure, it's widely held that certain gadgets, cars, and other 2141 01:49:56.800 --> 01:50:00.000 tech have deliberately short lifespans to make you shell up 2142 01:50:00.039 --> 01:50:03.239 out to replace them. What's the reality They don't make 2143 01:50:03.279 --> 01:50:05.439 them like they used to. As the idiom goes, so 2144 01:50:05.600 --> 01:50:10.520 it would seem for the centennial light, and astonishing record 2145 01:50:10.600 --> 01:50:13.399 setting one hundred and fifteen years after someone first flipped 2146 01:50:13.399 --> 01:50:15.760 it first flipped it on, this light bulb is still 2147 01:50:15.800 --> 01:50:19.920 fainting or faintly shining in a fire station in Livermore, California. 2148 01:50:20.359 --> 01:50:23.359 For multiple generations of us who have since swapped out 2149 01:50:23.520 --> 01:50:26.079 more burned out light bulbs than we can remember, the 2150 01:50:26.119 --> 01:50:30.319 centennial bulb's longevity must seem like a slap in the face. Surely, 2151 01:50:30.359 --> 01:50:33.279 if an incandescent bulb made in the nineteenth century technology 2152 01:50:33.960 --> 01:50:38.399 can last so long, why not a new fangled twentieth 2153 01:50:38.399 --> 01:50:41.640 and even twenty first century bulbs. The Centennial light is 2154 01:50:41.680 --> 01:50:45.239 often pointed to as evidence for the supposedly sinister business 2155 01:50:45.239 --> 01:50:48.279 strategy known as planned ops A lessons. Light bulbs and 2156 01:50:48.439 --> 01:50:52.319 various other technologies could easily last for decades, many believe, 2157 01:50:52.600 --> 01:50:55.760 but it's more profitable to introduce artificial lifespan so that 2158 01:50:55.800 --> 01:50:59.279 companies get repeat sales. That's sort of the conspiracy theory 2159 01:50:59.319 --> 01:51:02.520 of planned ops A lessons a professor of marketing at 2160 01:51:02.520 --> 01:51:05.359 Northwestern University. You'd think if anybody knew, it'd be him, 2161 01:51:05.520 --> 01:51:10.279 but head exactly. So is this conspiracy theory true? Does 2162 01:51:10.319 --> 01:51:16.000 planned obsolescence really exist? The answer is yes, but with caveats. 2163 01:51:16.199 --> 01:51:20.880 Beyond the crude caricature of greedy companies wanton wantonly fleecing 2164 01:51:20.920 --> 01:51:24.520 their customers, the practice does have silver linings to an 2165 01:51:24.520 --> 01:51:28.199 extent planned obsolescence and it is an inevitable consequence of 2166 01:51:28.239 --> 01:51:32.159 sustainable businesses giving people goods that they desire. In this way, 2167 01:51:32.239 --> 01:51:35.600 planned opso lescence serves as a reflection of a ravenous 2168 01:51:35.640 --> 01:51:39.640 consumer culture, which industries did create for their benefit, yet 2169 01:51:39.680 --> 01:51:43.680 were hardly alone in doing so. So like, yeah, it 2170 01:51:43.840 --> 01:51:46.560 is a thing, but they have to because you just 2171 01:51:46.640 --> 01:51:47.680 like consuming so much. 2172 01:51:48.199 --> 01:51:51.600 It's gotta be right, got to be. You want to 2173 01:51:51.720 --> 01:51:52.720 spend more money. 2174 01:51:53.159 --> 01:51:56.680 You feel like you're not doing your part to society 2175 01:51:56.720 --> 01:51:58.720 if you're not spending more money. 2176 01:51:58.680 --> 01:52:02.880 Clearly, but yeah, So fundamentally, firms are reacting to the 2177 01:52:02.920 --> 01:52:06.439 tastes of the consumers, says a professor of finance and 2178 01:52:06.520 --> 01:52:09.880 economics at Yale University. I think there are some avenues 2179 01:52:09.880 --> 01:52:12.720 where businesses are kind of tricking the consumer, But I 2180 01:52:12.800 --> 01:52:15.319 think there are also situations where I might put the 2181 01:52:15.359 --> 01:52:17.600 fault on the consumer. There you go. 2182 01:52:18.600 --> 01:52:21.720 Of course, there are some examples where that's a fair point, right. 2183 01:52:21.760 --> 01:52:26.640 There are some examples where you have a thing that 2184 01:52:26.880 --> 01:52:28.920 is working just fine for you, but you're going to 2185 01:52:29.000 --> 01:52:31.239 go buy the newest thing anyway because you want to 2186 01:52:31.279 --> 01:52:32.279 keep up with the Joneses. 2187 01:52:32.680 --> 01:52:34.039 There is something to be said for that. 2188 01:52:34.079 --> 01:52:37.119 I'll give you this, but that's not the conversation with 2189 01:52:37.199 --> 01:52:40.439 light bulbs by any means. Now they're gonna talk about 2190 01:52:40.479 --> 01:52:42.880 the cartel, but not as much as we just talked about. 2191 01:52:42.880 --> 01:52:45.359 They kind of look at it from a different angle, 2192 01:52:45.359 --> 01:52:46.399 which I did appreciate. 2193 01:52:47.600 --> 01:52:50.920 Sticking with light bulbs as a product, they provide amongst 2194 01:52:50.920 --> 01:52:55.039 the most emblematic case studies of planned OPSO lessons. Thomas 2195 01:52:55.159 --> 01:53:00.119 Edison invented commercially viable light bulb circuit eighteen eighty. These 2196 01:53:00.239 --> 01:53:04.199 early incandescent bulbs, the centennial light included relied on carbon 2197 01:53:04.239 --> 01:53:07.439 filaments rather than the tungsten that came into widespread use 2198 01:53:07.520 --> 01:53:10.159 almost thirty years later. Part of the reason the centennial 2199 01:53:10.199 --> 01:53:13.920 light has persevered so long, scientists speculate, is because its 2200 01:53:13.920 --> 01:53:16.840 carbon filament is eight times thicker and thus more durable 2201 01:53:16.840 --> 01:53:20.600 than the thin metal wires and later incandescent bulbs. Initially, 2202 01:53:20.720 --> 01:53:24.119 companies installed and maintained whole electrical systems to support bulb 2203 01:53:24.159 --> 01:53:26.760 based lighting in the dwellings of the new technology's rich 2204 01:53:26.840 --> 01:53:30.039 early adopters. Seeing as consumers were not on the hook 2205 01:53:30.119 --> 01:53:33.600 to pay for replacement units, lighting companies therefore sought to 2206 01:53:33.640 --> 01:53:36.960 produce light bulbs which lasted as long as possible. According 2207 01:53:36.960 --> 01:53:38.119 to Collectors Weekly. 2208 01:53:38.720 --> 01:53:40.800 Okay, that's a fair point. 2209 01:53:41.960 --> 01:53:44.840 The business model changed, however, as the light bulb consumer 2210 01:53:45.079 --> 01:53:49.560 or customer rather base grew more mass market, greater sums 2211 01:53:49.600 --> 01:53:52.560 of money could be reaped. Companies figured by making bulbs 2212 01:53:52.560 --> 01:53:56.560 disposable and putting replacement costs onto customers. Thus was born 2213 01:53:56.640 --> 01:54:00.000 the infamous Phoebus cartel in the nineteen twenties, wherein representative 2214 01:54:00.000 --> 01:54:03.880 it is from top light bulb manufacturers worldwide, such as 2215 01:54:03.920 --> 01:54:08.680 Germany's Osram, United Kingdoms Associated Electrical Industries and General Electric 2216 01:54:08.720 --> 01:54:12.399 in the United States, via British subsidiary, colluded to artificially 2217 01:54:12.439 --> 01:54:16.079 reduced Bulb's lifetimes to one thousand hours. The details of 2218 01:54:16.119 --> 01:54:20.119 the scam emerged decades later in governmental and journalistic investigations. 2219 01:54:20.239 --> 01:54:21.560 That's BBC saying that. 2220 01:54:22.079 --> 01:54:23.760 Right, which I mean to be fair. 2221 01:54:23.880 --> 01:54:27.720 The British were involved with that, with the AEI, so 2222 01:54:28.359 --> 01:54:30.880 they were as much a part of this as anybody else. 2223 01:54:31.399 --> 01:54:35.399 This cartel is the most obvious example of planned obsolescence 2224 01:54:35.439 --> 01:54:39.159 origins because those papers have been found, says Giles Slade, 2225 01:54:39.159 --> 01:54:42.600 author of the book Made to Break Technology and Obsolescence 2226 01:54:42.600 --> 01:54:45.359 in America, A History of the Strategy and its Consequences. 2227 01:54:45.600 --> 01:54:49.399 Holy shit, talk about a book title. The practice cropped 2228 01:54:49.479 --> 01:54:51.800 up in all sorts of other industries too. For instance, 2229 01:54:51.840 --> 01:54:55.079 competition between General Motors and Ford in the fledging nineteen 2230 01:54:55.159 --> 01:54:58.479 twenties auto market led to led the former to introduce 2231 01:54:58.520 --> 01:55:01.079 the now familiar model year chain ranges in its vehicles. 2232 01:55:01.319 --> 01:55:04.520 GM had pioneered a way to entice customers to splurge 2233 01:55:04.520 --> 01:55:07.600 on the latest, greatest car to satisfy themselves and impose 2234 01:55:07.640 --> 01:55:10.920 those in their social circles. It was a model for 2235 01:55:11.079 --> 01:55:14.760 all industry, says Slade. Although the term planned ops lescens 2236 01:55:14.760 --> 01:55:17.920 didn't enter common usage until the nineteen fifties, the strategy 2237 01:55:18.000 --> 01:55:22.800 had by then permeated consumers societies absolutely. 2238 01:55:22.880 --> 01:55:25.479 But this practice is in fact still alive and. 2239 01:55:25.439 --> 01:55:29.159 Well in various forms, from subtle to unsubtle. Planned ops 2240 01:55:29.239 --> 01:55:33.000 lessons still very much exists nowadays, from so called contrived 2241 01:55:33.079 --> 01:55:36.880 durability where brittle parts give out, to having repairs cost 2242 01:55:36.920 --> 01:55:40.960 more than replacement products, to esthetic upgrades that frame older 2243 01:55:41.000 --> 01:55:44.800 product versions as less stylish. Goods makers have no shortage 2244 01:55:44.840 --> 01:55:48.359 of ruses to keep opening customers' wallets. 2245 01:55:49.119 --> 01:55:52.119 Absolutely, and in that same context, there is a picture 2246 01:55:52.119 --> 01:55:54.720 of an iPhone I could not agree more. 2247 01:55:55.159 --> 01:55:59.359 For a fully modern example, consider smartphones. These headsets often 2248 01:55:59.479 --> 01:56:03.359 get disco after a mere couple years use, screens or 2249 01:56:03.359 --> 01:56:06.840 buttons break, batteries die, or their operating systems, apps and 2250 01:56:06.880 --> 01:56:09.800 so on can suddenly no longer be upgraded. Yet a 2251 01:56:09.840 --> 01:56:12.920 solution is always near at hand. Brand new handset models 2252 01:56:12.960 --> 01:56:15.560 pumped out every year or so and touted as the 2253 01:56:15.640 --> 01:56:18.760 quote unquote best ever. As another example of seeming to 2254 01:56:18.800 --> 01:56:23.640 be blatant planned opso lescence, slay dimensions, printer cartridges, dude, 2255 01:56:24.039 --> 01:56:26.199 I'm so fucking sick of buying that shit. 2256 01:56:27.479 --> 01:56:29.880 It shit's getting more and more expensive by the day, 2257 01:56:29.960 --> 01:56:33.840 even though again the cost of manufacturing is going down 2258 01:56:33.960 --> 01:56:34.439 and down. 2259 01:56:34.880 --> 01:56:36.359 It's crazy how that works out. 2260 01:56:36.760 --> 01:56:40.399 Microchips, light sensors, or batteries can disable a cartridge well 2261 01:56:40.439 --> 01:56:43.319 before all its ink is actually used up, forcing owners 2262 01:56:43.319 --> 01:56:46.359 to go buy entirely new, not at all cheap units. 2263 01:56:46.560 --> 01:56:48.479 There's no real reason for that, he says. I don't 2264 01:56:48.520 --> 01:56:50.800 know why you can't just go get a bottle of 2265 01:56:50.920 --> 01:56:53.760 cyan or black ink and you know, squirt it into 2266 01:56:53.800 --> 01:56:55.720 the reservoir. You would think that's. 2267 01:56:55.600 --> 01:56:56.600 A very good point. 2268 01:56:57.039 --> 01:57:00.520 You could only get one cartridge, go buy re fillable 2269 01:57:00.560 --> 01:57:03.640 ink and then just fill it yourself. But absolutely not. 2270 01:57:03.880 --> 01:57:06.359 That's not gonna make these printer companies any money. 2271 01:57:06.640 --> 01:57:09.920 Taken this way, planned ops lescence looks wasteful, according to 2272 01:57:10.359 --> 01:57:14.000 the According to Cartridge World, a company that recycles printer 2273 01:57:14.079 --> 01:57:17.720 cartridges and offers cheaper replacements, in North America alone, three 2274 01:57:17.800 --> 01:57:20.560 hundred and fifty million not even empty cartridges end up 2275 01:57:20.600 --> 01:57:24.880 in landfills annually. Beyond waste, all that extra manufacturing can 2276 01:57:24.920 --> 01:57:29.560 degrade the environment too, of course, obviously, though some of 2277 01:57:29.600 --> 01:57:33.039 these examples of planned ops lescence are egregious. It's overly 2278 01:57:33.159 --> 01:57:37.680 simplistic to condemn the practice is wrong. On a macroeconomic scale, 2279 01:57:37.760 --> 01:57:41.439 the rapid turnover of goods powers growth and creates reams 2280 01:57:41.479 --> 01:57:43.920 of jobs. Just think of the money people earned by 2281 01:57:43.960 --> 01:57:48.319 manufacturing and selling, for instance, millions of smartphone cases. Furthermore, 2282 01:57:48.359 --> 01:57:51.399 the continuous introduction of new widgets to earn or re 2283 01:57:51.479 --> 01:57:54.960 earn new and old customers dough alike, will tend to 2284 01:57:54.960 --> 01:57:58.640 promote innovation and improve the quality of the products. As 2285 01:57:58.800 --> 01:58:02.800 a result of this vicious yet virtuous cycle, industry has 2286 01:58:02.840 --> 01:58:06.479 made countless goods cheap and thus available to nearly anyone. 2287 01:58:06.640 --> 01:58:10.039 In the wealthy Western countries, the Far East, and increasingly 2288 01:58:10.079 --> 01:58:12.680 so in the developed world, many of us indulge in 2289 01:58:12.760 --> 01:58:16.119 creature comforts unimaginable a century ago. 2290 01:58:17.079 --> 01:58:20.520 I mean, yeah, that's a fair point. However, at what cost? 2291 01:58:21.000 --> 01:58:23.520 Right We're talking about how things being made cheaper means 2292 01:58:23.520 --> 01:58:26.319 they'll break sooner. When they break, we don't pay to 2293 01:58:26.359 --> 01:58:29.520 have them repaired. We throw them away, which fills landfills, 2294 01:58:29.560 --> 01:58:30.399 which hurts the earth. 2295 01:58:30.880 --> 01:58:32.479 So you see what I'm saying. 2296 01:58:32.520 --> 01:58:35.119 Yeah, it does create jobs because you have to consistently 2297 01:58:35.199 --> 01:58:38.439 make more products. You have to consistently feed the market. 2298 01:58:38.600 --> 01:58:44.640 But again, at what costs down the road? It yeah, anyway, I. 2299 01:58:44.560 --> 01:58:46.319 Mean, look, we can keep on going on and on, 2300 01:58:46.399 --> 01:58:49.359 but we pretty much get the idea. Planned obsolescence is 2301 01:58:49.479 --> 01:58:53.279 a thing that companies are absolutely using to stay in business. 2302 01:58:53.680 --> 01:58:56.399 And whenever all these companies are going around and they're 2303 01:58:56.399 --> 01:58:58.600 saying that they care so much about the environment, they 2304 01:58:58.640 --> 01:59:01.319 care so much about global warming, they care so much about, 2305 01:59:01.560 --> 01:59:04.840 you know, cleaning the seas of all this trash. You know, 2306 01:59:04.960 --> 01:59:07.720 you still got This is why carbon credits are a thing, 2307 01:59:08.039 --> 01:59:10.960 because off front, they can essentially pay to not give 2308 01:59:11.000 --> 01:59:12.760 a fuck. Is really what the point is. 2309 01:59:13.560 --> 01:59:16.039 Absolutely, and especially in the tech industry. 2310 01:59:16.039 --> 01:59:19.720 Bro we're talking about how LEDs are so damaging to manufacture. 2311 01:59:19.920 --> 01:59:21.760 We're talking about how light bulbs and when you throw 2312 01:59:21.800 --> 01:59:24.720 them away you don't recycle those. I mean, I'm sure 2313 01:59:24.760 --> 01:59:27.079 somebody will, but we already know the recycling industry is 2314 01:59:27.119 --> 01:59:29.399 a complete hoax. For anybody who hasn't heard that episode, 2315 01:59:29.439 --> 01:59:31.159 go back and listen to it is mind blowing. 2316 01:59:31.640 --> 01:59:32.680 But that's the whole point. 2317 01:59:33.119 --> 01:59:38.039 These tech companies tout themselves as being so green, they're 2318 01:59:38.079 --> 01:59:38.960 giving so much. 2319 01:59:39.039 --> 01:59:42.279 It's a complete green company, and it's not. They're not 2320 01:59:42.399 --> 01:59:43.239 even close. 2321 01:59:43.680 --> 01:59:48.159 The entire quote unquote green movement is all a conspiracy 2322 01:59:48.199 --> 01:59:52.479 in and of its so planned obsolescence. And there you 2323 01:59:52.520 --> 01:59:55.000 could argue that it started with the Phoebus Cartel. 2324 01:59:55.399 --> 01:59:57.680 I would argue probably not, but it. 2325 01:59:57.680 --> 01:59:59.800 Is at least the first example where there is a 2326 02:00:00.159 --> 02:00:03.079 rack record that you can trace over the years to 2327 02:00:03.239 --> 02:00:08.439 be what it is. Then, even after they were allegedly disbanded, 2328 02:00:08.760 --> 02:00:11.119 you still didn't have a bulb that would last longer 2329 02:00:11.119 --> 02:00:14.920 than a thousand hours by standard. So regardless of whether 2330 02:00:14.920 --> 02:00:16.439 you want to say that they were still in action 2331 02:00:16.600 --> 02:00:19.680 or not, I personal believe they were. Their effects were 2332 02:00:19.720 --> 02:00:23.359 still felt as an industry wide standard. So the point 2333 02:00:23.359 --> 02:00:25.479 that they were trying to get across still got across 2334 02:00:25.640 --> 02:00:28.600 well after their their end date. So say what you 2335 02:00:28.680 --> 02:00:32.079 want this good cult members is why I thought this 2336 02:00:32.079 --> 02:00:33.920 would be an excellent episode to bring up. 2337 02:00:34.159 --> 02:00:36.199 There's no two ways about it. 2338 02:00:36.680 --> 02:00:41.119 The Phoebus Cartel, although it sounds ridiculous, is absolutely historically 2339 02:00:41.159 --> 02:00:47.520 backed and factual and started the obsolescence conversation right, the 2340 02:00:47.560 --> 02:00:51.439 planned obsolescence of goods in manufacturing that we are still 2341 02:00:51.439 --> 02:00:52.720 feeling the effects of today. 2342 02:00:53.640 --> 02:00:55.920 Just think about it like this. If you think that 2343 02:00:56.039 --> 02:00:59.319 it's silly that the Phoebus Cartel in some sort of 2344 02:00:59.479 --> 02:01:03.359 manner is not still operating, just look no further then 2345 02:01:03.399 --> 02:01:07.479 the government that tells you that Operation Mockingbird ceased to 2346 02:01:07.720 --> 02:01:09.720 exist in nineteen seventy six. 2347 02:01:10.600 --> 02:01:16.760 Okay, really yeah, how interesting because right now currently you 2348 02:01:16.800 --> 02:01:21.520 could turn on multiple news websites and news casts depending 2349 02:01:22.039 --> 02:01:24.520 and they will be reading off of the exact same script. 2350 02:01:25.119 --> 02:01:28.760 Yep, yep. So so look no further. Just open up 2351 02:01:28.800 --> 02:01:31.840 your eyes, that's all, and get rid of your fucking 2352 02:01:31.960 --> 02:01:35.279 led bulbs. This is a public service announcement that these 2353 02:01:35.319 --> 02:01:37.119 are not good for you. They will cause you to 2354 02:01:37.159 --> 02:01:40.800 slip into a hypnosis. Of course, you know, we can't 2355 02:01:40.840 --> 02:01:44.720 all just go completely led free, led free, as for 2356 02:01:44.880 --> 02:01:47.600 your TVs and your phones and everything else. This is 2357 02:01:47.640 --> 02:01:50.279 why I wear blue light blockers. It helps with that, 2358 02:01:51.479 --> 02:01:53.039 I mean helps with it a little bit, because the 2359 02:01:53.039 --> 02:01:56.520 blue light is very damaging, and you know, your eyes 2360 02:01:56.520 --> 02:01:58.239 are on your screen all night. You're not gonna be 2361 02:01:58.239 --> 02:02:01.079 able to get into a deep rem sleep if you're 2362 02:02:01.079 --> 02:02:03.399 not filtering out some of the blue light in that 2363 02:02:03.439 --> 02:02:05.640 whole thing. But of course, I mean I don't know. 2364 02:02:05.720 --> 02:02:09.640 I wonder if there is some sort of glasses or 2365 02:02:09.680 --> 02:02:12.479 something that you can wear that would maybe dull out 2366 02:02:12.520 --> 02:02:13.199 the flicker rate. 2367 02:02:14.800 --> 02:02:18.119 I don't know, if the flicker rate, I don't think 2368 02:02:18.159 --> 02:02:21.920 so maybe sunglasses maybe, I don't know, I mean maybe, but. 2369 02:02:21.920 --> 02:02:22.960 Yeah, good cult members. 2370 02:02:22.960 --> 02:02:25.000 That's why I thought this would be an excellent episode 2371 02:02:25.039 --> 02:02:28.079 to bring about. Okay, we are a America anyway, We are 2372 02:02:28.119 --> 02:02:30.760 a nation of consumers, and yes, a portion of that 2373 02:02:30.920 --> 02:02:33.319 is because of us and our culture of trying to 2374 02:02:33.359 --> 02:02:35.920 keep up with the Joneses. But at the same time, 2375 02:02:36.239 --> 02:02:38.880 Plan Dobs lessons is a thing. They could build a 2376 02:02:38.920 --> 02:02:41.640 car that will last you fifty years. Hell, they used to. 2377 02:02:42.159 --> 02:02:44.159 You look at all these old studio bakers and these 2378 02:02:44.199 --> 02:02:45.479 old buicks from back in the day. 2379 02:02:45.520 --> 02:02:46.760 They're still rolling strong. 2380 02:02:47.239 --> 02:02:50.159 However, you get a car that was made from ninety 2381 02:02:50.159 --> 02:02:53.720 five to now, that thing is on its last leg 2382 02:02:53.840 --> 02:02:57.840 more often than not. Right rolling started, Yeah, absolutely, it 2383 02:02:57.880 --> 02:02:59.119 started with the Phoebus cars. 2384 02:02:59.159 --> 02:02:59.319 Hell. 2385 02:02:59.680 --> 02:03:01.880 So oh, and this is not something we can necessarily 2386 02:03:01.920 --> 02:03:04.319 break the mold of We're kind of in this system, 2387 02:03:04.359 --> 02:03:05.880 but we need to be made more aware of it. 2388 02:03:06.199 --> 02:03:08.359 But you know, there is a system that you can 2389 02:03:08.479 --> 02:03:10.119 try to break out of and that is our current 2390 02:03:10.199 --> 02:03:12.760 financial system. The best way to do that would be 2391 02:03:12.800 --> 02:03:15.800 to invest in gold and silver bullion. And for the 2392 02:03:15.800 --> 02:03:18.239 best way to get started in the investment of gold 2393 02:03:18.239 --> 02:03:20.880 and silver bullion and minted coins, you come check out 2394 02:03:20.960 --> 02:03:22.800 the link in the description below and come check out 2395 02:03:22.800 --> 02:03:26.319 coeocsilver dot com. When you fill out your information or 2396 02:03:26.359 --> 02:03:27.960 homeboy Wayne Clark is going to be the one to 2397 02:03:27.960 --> 02:03:29.760 reach out to you and give you all of the 2398 02:03:29.800 --> 02:03:32.000 information that you need and get you squared away. You 2399 02:03:32.039 --> 02:03:33.359 want to buy a little bit, you want to buy 2400 02:03:33.359 --> 02:03:35.279 a lot of bit, you want to get involved in 2401 02:03:35.560 --> 02:03:39.199 becoming a representative for the company itself. 2402 02:03:39.239 --> 02:03:41.560 Hey, he's gonna get you all lined out. 2403 02:03:41.560 --> 02:03:43.159 And we thank all the good cult members that are 2404 02:03:43.479 --> 02:03:46.239 going and taking on their financial freedom in this way. Listen, 2405 02:03:46.279 --> 02:03:48.840 talk to your financial guy, talk to your tax guy, 2406 02:03:49.199 --> 02:03:52.159 ask them, hey, what do you think about investing in 2407 02:03:52.199 --> 02:03:54.920 silver and gold? Is this a wise investment? Is it crazy? 2408 02:03:55.279 --> 02:03:57.920 Is it just a fad? I promise you every one 2409 02:03:57.920 --> 02:03:59.399 of them is going to tell you that you need 2410 02:03:59.439 --> 02:04:02.159 to at least have some of your nest egg invest 2411 02:04:03.640 --> 02:04:07.560 excuse me, invested in gold and silver bullion and minted coins. Again, 2412 02:04:07.640 --> 02:04:09.319 the best place to get started would be to go 2413 02:04:09.439 --> 02:04:12.960 to the link in the description below to cecsilver dot com. 2414 02:04:13.439 --> 02:04:14.079 Another way that. 2415 02:04:14.079 --> 02:04:16.560 You could support not only yourself, but us and this 2416 02:04:16.720 --> 02:04:18.960 show and this cult as a collective. 2417 02:04:19.039 --> 02:04:20.720 What you could do right now. 2418 02:04:20.760 --> 02:04:24.199 Is please hit the five stars, hit the shares of like, suscribes, comment, 2419 02:04:24.199 --> 02:04:25.560 save post, review, and shares hit. 2420 02:04:25.479 --> 02:04:27.199 Difference of the family shares if we're here's the deal. 2421 02:04:27.439 --> 02:04:29.159 The more activity our algorithms see. 2422 02:04:29.000 --> 02:04:31.199 Across all of our listening platforms, the more we get 2423 02:04:31.239 --> 02:04:33.720 promoted to more potential listeners who could that become potential 2424 02:04:33.760 --> 02:04:35.600 cult members like the rest of you. Final ladies and gentlemen, 2425 02:04:35.760 --> 02:04:37.640 why are you ready to go check out Metamisteryes, Jonathan's 2426 02:04:37.680 --> 02:04:39.159 other show and getting the same level of respect over 2427 02:04:39.159 --> 02:04:40.840 there with the five star reviews and the positivity. 2428 02:04:41.039 --> 02:04:41.720 Come check out the. 2429 02:04:41.720 --> 02:04:43.800 CA tonight and come join each of us for our 2430 02:04:43.800 --> 02:04:47.840 individual Patreon live episodes that we host every Wednesday night 2431 02:04:47.880 --> 02:04:50.600 at nine pm Central. And we thank you for everybody 2432 02:04:50.600 --> 02:04:51.800 who's already gone and done. 2433 02:04:51.840 --> 02:04:54.520 So there we go. And with that being said, this 2434 02:04:54.760 --> 02:04:58.680 pus another beautiful episode of the Cults of Conspiracy. And 2435 02:04:58.720 --> 02:05:01.319 my name is Jonathan Jake, and there's one very important, 2436 02:05:01.279 --> 02:05:03.239 extremely vital piece of information. We need you to learn 2437 02:05:03.319 --> 02:05:05.399 just as soon as humanly possible. 2438 02:05:44.239 --> 02:05:47.600 Hey, cult members, Jacob here just want to ask who 2439 02:05:47.600 --> 02:05:50.760 wants better sex? The best way to get started is 2440 02:05:50.760 --> 02:05:52.920 to go to Adam and Eve dot com. Right now, 2441 02:05:53.359 --> 02:05:56.920 Adam Eve is offering fifty percent off just about any item, 2442 02:05:56.960 --> 02:05:59.199 but that's not all. When you get one item, they 2443 02:05:59.199 --> 02:06:02.680 will also send re bonus sexy items and six free movies. 2444 02:06:02.920 --> 02:06:05.720 They offered a screen shipping as your privacy is a priority. 2445 02:06:06.119 --> 02:06:09.479 Plus free shipping on your entire order. 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Just 2452 02:06:28.279 --> 02:06:31.199 enter the offer code cult at checkout and you'll get 2453 02:06:31.199 --> 02:06:34.319 fifty percent off almost any item, plus ten free gifts, 2454 02:06:34.359 --> 02:06:37.399 three bonus items, six free movies, and free shipping. 2455 02:06:37.880 --> 02:06:39.119 Use the offer code. 2456 02:06:38.880 --> 02:06:42.279 Cult that seult at Adam and Eve dot com. 2457 02:06:42.439 --> 02:06:42.640 Now. 2458 02:06:42.680 --> 02:06:45.720 This is an exclusive offer specific to this podcast, so 2459 02:06:45.800 --> 02:06:48.319 be sure to use this code to get you not 2460 02:06:48.560 --> 02:06:50.520 just the discount and the free goodies, but also the 2461 02:06:50.640 --> 02:06:53.800 one hundred percent free shipping with the code Cult