WEBVTT

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<v Speaker 1>Football season is here. No one talks more to the

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<v Speaker 1>people with the experience and the insight than we do

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<v Speaker 1>here on Exus and Bros. We welcome in one of

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<v Speaker 1>the best Lions to ever wear the uniform, Herman Moore.

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<v Speaker 1>Four time Pro Bowler, three time All Pro. He's brought

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<v Speaker 1>to you by Soaring Ego Casino on Resort and he's

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<v Speaker 1>a friend of mine, and I'm very fortunate to be

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<v Speaker 1>able to say that, Herman. Great to have you, buddy,

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<v Speaker 1>Glad that you've been able to join us. Hope you

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<v Speaker 1>and your family are well. I wanted to ask you

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<v Speaker 1>about culture change because I think you can speak from

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<v Speaker 1>great experience. The Lions have changed the culture. They have

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<v Speaker 1>turned from perhaps one of the worst organizations in sports,

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<v Speaker 1>not just the NFL, to perhaps the best. How do

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<v Speaker 1>you think they've done that, Herm?

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<v Speaker 2>But He've done it because they've paid attention to the detail.

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<v Speaker 2>They've paid attention to some of the things that it's

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<v Speaker 2>beyond just going out and finding the best creator or

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<v Speaker 2>getting that coveted draft pick that you can then develop

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<v Speaker 2>into an All Pro and potential franchise. Faith they've been

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<v Speaker 2>able to really take players and then develop that talent

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<v Speaker 2>from the base from the beginning, from the actual fabric,

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<v Speaker 2>and then they develop a culture and in that culture

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<v Speaker 2>gets adopted early on. It's built not just by the

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<v Speaker 2>coaches and what the coaches say, but the players are

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<v Speaker 2>having a voice in that. Anyone who knows if you

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<v Speaker 2>build things and you collaborate, that's how you actually build success.

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<v Speaker 2>That's in business, that's in relationships, that's in family. And

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<v Speaker 2>because they built the culture so that it's not just

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<v Speaker 2>building it for the lions, build it for the people

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<v Speaker 2>as well, and that's the individuals that are there, and

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<v Speaker 2>that's how the bond has taken place. If you look

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<v Speaker 2>at it, it's a very tight knit unit. They bring

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<v Speaker 2>in players that others have overlooked and then they developed

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<v Speaker 2>them into starters or they expose that talent that they've

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<v Speaker 2>seen that others have somewhat either ignored or don't have

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<v Speaker 2>the time or feel they have the time of the

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<v Speaker 2>team to be able to wait for. So that's what

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<v Speaker 2>I've seen, and it's very family oriented. Let's be a

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<v Speaker 2>break to see that. And I think we've had it

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<v Speaker 2>in the past, but I think it's been really built

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<v Speaker 2>upon having more talent and then bringing in names of

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<v Speaker 2>people who can present potentially influence the fan base to

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<v Speaker 2>think that their name alone is going to get it done.

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<v Speaker 2>So this has been good to see.

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<v Speaker 1>What's impressed you most about Brad Holmes and his approach?

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<v Speaker 2>I think it's really just the professional side of it.

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<v Speaker 2>When you look at Brad Holmes, he's he's a very likable, friendly,

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<v Speaker 2>approachable person, but he's methodical. He's coming from a place

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<v Speaker 2>where when you understand how to define success, how to

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<v Speaker 2>look and see what a winning culture looks like, you

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<v Speaker 2>don't make any compromises. And with Brad Holmes, that's that's

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<v Speaker 2>what you get. I really like the way he approaches

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<v Speaker 2>it as a personal side, but also you know there

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<v Speaker 2>is a business to it, and people have sometimes thought that.

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<v Speaker 2>You know, it's got to be business or it's got

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<v Speaker 2>to be personal, and neither one can work alone. You've blended.

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<v Speaker 2>He's blended them and he's put a winning recipe together.

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<v Speaker 1>Harman Moors joining us here on Exus and Bros. He's

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<v Speaker 1>brought to you by Soaring Eagle, Casito and Resort. Dan

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<v Speaker 1>Campbell is seemingly, I know, nonsense type of head coach.

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<v Speaker 1>Why would you have liked to have played for him?

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<v Speaker 2>You know? That's a question because he does seem like

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<v Speaker 2>a nonsense but this is a big guy. He's he

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<v Speaker 2>looks like a brick house of a coach, but he's friendly,

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<v Speaker 2>he's serious about what he does. He knows when you know,

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<v Speaker 2>some coaches don't have that turn on turn off, but

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<v Speaker 2>Dan Campbell has that. He lets you know, he lets

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<v Speaker 2>the players know. And why we've love playing with him

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<v Speaker 2>is because under his leadership is he goes out and says,

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<v Speaker 2>let's take care of business. And then we're done taking

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<v Speaker 2>care of business, then we'll chill, we'll be family, we'll

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<v Speaker 2>be we'll have fun, we'll laugh, we'll joke. But when

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<v Speaker 2>we're playing, it's all business. It's all business. There's no

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<v Speaker 2>room for anything else, not even you know, to do

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<v Speaker 2>anything other than breathe in and out success.

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<v Speaker 1>I noticed on your Twitter account, your ex account, you're

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<v Speaker 1>at camp the other day and you said, you know,

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<v Speaker 1>you're basically in your element. This is where you feel

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<v Speaker 1>the most at home. What have you recognized about Lions

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<v Speaker 1>camp that is most important for them reaching that next level?

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<v Speaker 2>You know, as far as the environment or as far

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<v Speaker 2>as like the players and what they're doing both, you know,

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<v Speaker 2>the environment is there the energy of the fans. I

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<v Speaker 2>think seeing the excitement that you as a player would

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<v Speaker 2>bring the fans and that they're they're they're proud to

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<v Speaker 2>be Detroit Lion fans and they've always been there. You know,

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<v Speaker 2>your Diehart Lion fans, they never abandon the pride, they

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<v Speaker 2>never leave. These are fans that have come out and

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<v Speaker 2>they are now bringing in the kids. They're bringing in

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<v Speaker 2>those younger ones and say, this is what Detroit Lion football.

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<v Speaker 2>We've always wanted it to be. We've seen flashes of it,

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<v Speaker 2>but I think they're going to grow up with this

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<v Speaker 2>energy and that fan base is being solidified for decades

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<v Speaker 2>and for generations. The other thing you see from the players,

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<v Speaker 2>it brings a sense of what success is bred, and

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<v Speaker 2>that is an environment that has energy, a fan base

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<v Speaker 2>that comes out because they're anticipating this season just like

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<v Speaker 2>the players. So you're going through it together and that's

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<v Speaker 2>what you see. And you see the commitment of the

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<v Speaker 2>sponsors and the support from the business community. You see

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<v Speaker 2>the support of the Lions saying Okay, let's go out

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<v Speaker 2>and let's put together a class act and an environment

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<v Speaker 2>that we know shines and shows our appreciation for the

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<v Speaker 2>fans as well in the NFL. So you see it

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<v Speaker 2>all kind of culminating that you see it all coming

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<v Speaker 2>together to where it's a end to end, top to bottom,

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<v Speaker 2>solid franchise and organization that has closed a lot of

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<v Speaker 2>the gaps. I think that we're missing over the numerous years.

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<v Speaker 1>Yeah, her I think it's kind of unfair. Every time

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<v Speaker 1>people want to talk to you, they immediately want to

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<v Speaker 1>talk about wide receivers because you were one of the

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<v Speaker 1>old time greats. Now personally, I like talking to you

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<v Speaker 1>about secondary like the cornerbacks, because I think your read

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<v Speaker 1>on that is special, It's elite, and I'll get to

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<v Speaker 1>that in a moment. But I do want to ask

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<v Speaker 1>you about Jamison Williams and how you've noticed a difference

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<v Speaker 1>in him and what he needs to do. Earlier in

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<v Speaker 1>the show, I was talking about downfield threats and red

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<v Speaker 1>zone threats. I don't know if I've ever seen a

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<v Speaker 1>greater red zone threat than you, But that's not how

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<v Speaker 1>you should only be labeled. You were an exceptional downfield receiver.

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<v Speaker 1>How does Jamison Williams become closer to a young Herman

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<v Speaker 1>Moore in his prime?

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<v Speaker 2>Well, he's going to have to, you know, It is

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<v Speaker 2>a very good question, man, because what he reminds me

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<v Speaker 2>of is what we had with Jermaine Crowell and some

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<v Speaker 2>of the other guys. He's short receivers, he's got some range,

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<v Speaker 2>he's got a little height on him, uh, a lot

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<v Speaker 2>taller than I thought when you see him in person,

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<v Speaker 2>and right now everyone's you know, the speed, the speed,

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<v Speaker 2>the speed, and when you have speed, that's one thing,

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<v Speaker 2>but then it's easy to block out those things. So

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<v Speaker 2>you have to develop a set of tools, and you

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<v Speaker 2>have to develop a set of talent and skills that

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<v Speaker 2>allow you to be more than just a deep threat. UH.

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<v Speaker 2>For him, the development and becoming that that true big

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<v Speaker 2>play wide receiver is going to be uh. Playing the

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<v Speaker 2>entire field. It's going to be challenging people for the past,

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<v Speaker 2>attacking the ball at its point where it's outside its

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<v Speaker 2>frame and high point, low point, and being able to

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<v Speaker 2>show that you're a dynamic Because the coverage is going

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<v Speaker 2>to get tighter, the teams are going to be a

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<v Speaker 2>little bit more strategic in terms of how they negate

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<v Speaker 2>that speed with deep coverage and support over the top.

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<v Speaker 2>So he's going to have to be able to innovate

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<v Speaker 2>and those are things I honestly able to see, you know,

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<v Speaker 2>making plays when plays aren't there, breaking up the double coverage,

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<v Speaker 2>and making people understand that you still can't defend me

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<v Speaker 2>with two people, even in traffic. So that's when you

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<v Speaker 2>see the evolution of him take the next step. But

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<v Speaker 2>right now you're looking for the consistency, and that's what

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<v Speaker 2>I've seen develop over time. They built his confidence, and

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<v Speaker 2>I think that was by design and getting him more passes,

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<v Speaker 2>getting him back in his element, getting back to what

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<v Speaker 2>he felt he was as a dominant player in college,

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<v Speaker 2>and now putting that in the on this part of

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<v Speaker 2>the side of the NFL, it allows him to really

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<v Speaker 2>go out and now start to develop those other tools.

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<v Speaker 1>We're talking with Lions Great Herman more brought to you

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<v Speaker 1>by throwing ego and resort. The thing that I always

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<v Speaker 1>enjoyed talking to you about is not necessarily wide receivers,

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<v Speaker 1>but it's about the secondary and how you used to

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<v Speaker 1>set them up and how you used to read them.

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<v Speaker 1>The Lion's secondary, you could argue, was the worst that

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<v Speaker 1>part of their team a year ago. What's been your

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<v Speaker 1>observation of Terry On, Arnold aus Rakestraw, others who have

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<v Speaker 1>hopefully progressed in that area that might give Lions fans

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<v Speaker 1>hope that they're going to be better this coming season.

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<v Speaker 2>In that regard, I think you hit the Mellon ahead.

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<v Speaker 2>It's it's the first two. You know, we talk about

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<v Speaker 2>the development of the young players. We dealt with that.

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<v Speaker 2>You know, I'll start with this, you know, with with

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<v Speaker 2>Saint Brown. Okay, here's a player or everyone's wondering. You know,

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<v Speaker 2>the Lions don't have any receivers right They're they're kind

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<v Speaker 2>of putting it together. It's everyone's in panic because you

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<v Speaker 2>don't you can't name a name. The secondary was similar

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<v Speaker 2>to like what I like in the Lions receiving unit

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<v Speaker 2>two years ago doing Saint Brown's with the year, you

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<v Speaker 2>really didn't have You had names and had some potential.

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<v Speaker 2>You had some people, but you just really didn't know.

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<v Speaker 2>The secondary had players. They some work, some didn't. Then

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<v Speaker 2>you lost some, whether it be injury, whether it be

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<v Speaker 2>free agency, and now it becomes a weak point after

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<v Speaker 2>you've drafted so many high draft picks in the secondary

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<v Speaker 2>that didn't pan out, and now you've seem like you're

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<v Speaker 2>just trying to not grasp but straws, but find people

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<v Speaker 2>so they made a commitment to go after players this

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<v Speaker 2>year in the secondary. And when you pick up two

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<v Speaker 2>big corners and you look at the competition there with

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<v Speaker 2>Rick Straw and Enis, you really have the opportunity to

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<v Speaker 2>develop a core of cornerbacks that together can elevate everyone

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<v Speaker 2>else around them. That's what I see. They have range,

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<v Speaker 2>they're long, they're tall, they're aggressive, they have speed, and

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<v Speaker 2>they don't have the fear of any names in the

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<v Speaker 2>NFL because they're trying to make their own. And that's

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<v Speaker 2>what I see right now. You know, they're trying to

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<v Speaker 2>create their own identity. I look at how they how

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<v Speaker 2>they practice, and their willingness to compete, even if they're

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<v Speaker 2>making mistakes. They're competing and they're not getting down, and

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<v Speaker 2>the coaches are letting them play and they're letting them

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<v Speaker 2>get beat sometimes, and that's what you have to let you.

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<v Speaker 2>They're not they're not protecting them. And that's the best

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<v Speaker 2>part that I see about right now.

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<v Speaker 1>That's great insight. Would you have liked to have hard

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<v Speaker 1>knocks in your camp back when you played.

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<v Speaker 2>I think it would have been fun. I think about

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<v Speaker 2>it like that. You know, right now, it's very controlled.

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<v Speaker 2>Security is very tight. But we had golf cars driver

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<v Speaker 2>on us on campus up at Sagonaw Valley, and you

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<v Speaker 2>got guys taking and taking a little government out of

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<v Speaker 2>it and making them faster than they should be, and

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<v Speaker 2>we're just probably could get tickets on the road as

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<v Speaker 2>fast as we're driving it. And just the environment and

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<v Speaker 2>just it was different. Right now, everything's very structured and

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<v Speaker 2>I think there's a in which the movements are tracked

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<v Speaker 2>a little bit easier and a little bit more methodical.

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<v Speaker 2>So it would have been I think it would have

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<v Speaker 2>been a little bit more exciting. You had had a

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<v Speaker 2>lot happening behind the scenes. It wouldn't have been just

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<v Speaker 2>so football heavy. It would have been really about the camaraderie,

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<v Speaker 2>the bonding and the off field presence. I think would

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<v Speaker 2>have people would have taken a liking to. From the insights, Herman.

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<v Speaker 1>Moore was a leader for the Lions. Again, he's joining

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<v Speaker 1>us here on Exis and Bros. Brought to you by

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<v Speaker 1>Soaring Eagle Casino and Resort and Herman of course and

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<v Speaker 1>one of the greatest Lions to ever play. Four time

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<v Speaker 1>Pro bowler, three time All Pro How did you How

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<v Speaker 1>did you lead when you were a player and how

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<v Speaker 1>is it different today for quote unquote leaders in an

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<v Speaker 1>NFL locker room. Do you think.

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<v Speaker 2>It's just a weird component Because I look at how

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<v Speaker 2>I land and how it is being led and who

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<v Speaker 2>we being leaders back then now being in business and

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<v Speaker 2>being an actual leader of people and understanding how to

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<v Speaker 2>get people to follow and or to get the best

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<v Speaker 2>out of them, there's a lot I woul have done differently. Actually,

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<v Speaker 2>a lot of people will say, well, this is what

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<v Speaker 2>I did, and I thought I did agree. Now, I

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<v Speaker 2>think there's a lot of things that we missed during

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<v Speaker 2>that time, and one was really paying attention to the

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<v Speaker 2>bonding side of it and making sure that there's a

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<v Speaker 2>bond that takes place, because I think it mitigates conflict.

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<v Speaker 2>It mitigates the players, you know, not having the ability

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<v Speaker 2>to communicate in bond. And I think we had our

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<v Speaker 2>little groups, which you're always going to have, but there's

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<v Speaker 2>a completeness that needs to happen in terms of everyone

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<v Speaker 2>being on the same page and everyone having the same

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<v Speaker 2>goals and visions as it relates to the team, even

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<v Speaker 2>though you may have your individual components, you push and

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<v Speaker 2>you try and find out what does everyone need to

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<v Speaker 2>define success? What do you need to feel good about

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<v Speaker 2>being a Detroit Lion going out giving your best, What

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<v Speaker 2>type of acknowledgement do you need, What type of commitment

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<v Speaker 2>do you need from us? And then what commitment will

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<v Speaker 2>you present back and get people to be accountable for

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<v Speaker 2>that and then have them have an accountability. Truly, not

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<v Speaker 2>just in the sense of when someone's watching, but there's

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<v Speaker 2>something they're greeting themselves on at the end of the year,

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<v Speaker 2>and when we saw it, we anointed people leaders because

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<v Speaker 2>of their name. We anointed them leaders because it was

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<v Speaker 2>the fan favorite, or it was someone that people wanted

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<v Speaker 2>to see. But truly, leadership can come from the most

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<v Speaker 2>unknown people and the motivations come from so many different places.

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<v Speaker 2>So when I look at leadership, it comes in many places,

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<v Speaker 2>but you have to understand the people and you have

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<v Speaker 2>to do an audit to determine what's going to get

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<v Speaker 2>people to move.

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<v Speaker 1>It is amazing how this franchise has become. I would

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<v Speaker 1>consider it one of the blueprint franchises in the NFL,

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<v Speaker 1>if not all sports, and I think a lot of

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<v Speaker 1>it you give right to Brad Holmes Dan Campbell, of course,

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<v Speaker 1>but ownership has done a much better job now than

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<v Speaker 1>when you played of getting out of the way, hiring

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<v Speaker 1>the right people and letting them do their jobs. Have

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<v Speaker 1>you noticed that?

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<v Speaker 2>I have noticed that, And where I used to think

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<v Speaker 2>really the decisions were being made in certain areas, that

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<v Speaker 2>was again I think as they in this day and age,

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<v Speaker 2>I think there's no way to hide like it was

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<v Speaker 2>back then. You couldn't tell who had to answer questions.

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<v Speaker 2>It could be reflected, it could be pushed off to

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<v Speaker 2>someone else, and then you couldn't track back and thinks

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<v Speaker 2>at what as much as you can today. So accountability

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<v Speaker 2>is a little bit better today, and I think that's

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<v Speaker 2>allowed the ownership to determine which role, in what place

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<v Speaker 2>they want to play in it, because they're going to

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<v Speaker 2>have to answer if they're saying they're accountable and if

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<v Speaker 2>they're not going to pass it. When we look at

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<v Speaker 2>the blueprint for the Lions right now, you know, I

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<v Speaker 2>can't say what's really been the winning recipe as it

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<v Speaker 2>relates to the organization as a whole from the ownership

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<v Speaker 2>it because I'm not a part of those meetings. But

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<v Speaker 2>I do think that they have released the hold that

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<v Speaker 2>we've seen that's been there in so many years, and

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<v Speaker 2>that others has come in. They've asked for so much

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<v Speaker 2>control that if you give them too much then they

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<v Speaker 2>can just basically wreck your franchise.

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<v Speaker 1>Exactly. Boy, that's well said. Yes or no answer real

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<v Speaker 1>quick and then I'll let you go. Is it super

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<v Speaker 1>Bowl or bust for this team?

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<v Speaker 2>I think it's super Bowl or bus. I don't think

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<v Speaker 2>a super Bowl or bus.

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<v Speaker 1>No, Okay, hey, listen. I appreciate the friendship, but appreciate

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<v Speaker 1>the insight. What great insight, best part of the show.

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<v Speaker 1>Thanks a lot, Have a great week, buddy. I hope

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<v Speaker 1>we talk sooner, and I hope to see a camp sometime.

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<v Speaker 2>Absolutely look forward to talking to you during the season

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<v Speaker 2>as well. Thank you.