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<v Speaker 1>Anty with design.

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<v Speaker 2>You know, as you think about the big problems in

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<v Speaker 2>the world that you were addressing, do you start with

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<v Speaker 2>a particular product in mind, like there could be this

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<v Speaker 2>model s there could be this Falcon nine, and then

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<v Speaker 2>think how do I get there? Or do you start

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<v Speaker 2>with saying there's something broken in the world, and I'm

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<v Speaker 2>gonna fix it, and I'm going to commit to do it,

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<v Speaker 2>even if I don't know how I get there.

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<v Speaker 3>Sure, So let's see, is that on?

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<v Speaker 4>Yeah, it seems to be good in a case of

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<v Speaker 4>Tesla's SpaceX and Solar City and actually will.

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<v Speaker 3>So the PayPal and the before that.

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<v Speaker 4>It really stemmed from when I was in college and

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<v Speaker 4>just trying to think what would most affect the future

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<v Speaker 4>in a in a very likely to be a positive way,

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<v Speaker 4>So that the three areas where I was quite sure

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<v Speaker 4>it would be positive were sustainable energy, Internet, and making

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<v Speaker 4>life multiplanetary. And then there were a couple other areas

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<v Speaker 4>where maybe a question mark like AI and writing, genetics

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<v Speaker 4>and lesson, yeah, rewriting, rewriting next just.

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<v Speaker 1>Three and four might come, you.

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<v Speaker 4>Know, potentially negative consequences, hopefully positive.

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<v Speaker 2>But so it could go wrong, like the top three

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<v Speaker 2>and a couple of contenders or were they all kind

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<v Speaker 2>of jumbling around.

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<v Speaker 4>Waiting for you know, if you look, if you look

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<v Speaker 4>at and say, what's what's really going to have an

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<v Speaker 4>important effect on the future of humanity?

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<v Speaker 3>As all those are the five.

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<v Speaker 4>Areas that that I could come up with standing in

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<v Speaker 4>the shower basically, you know.

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<v Speaker 2>So there's this moment of epiphany that that you held

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<v Speaker 2>for a while because you didn't pursue those right away.

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<v Speaker 2>Right these were this sort of early vision that you

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<v Speaker 2>then got opportunities to execute on. Yeah, so when you

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<v Speaker 2>maybe if we pick an example like Tesla going towards

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<v Speaker 2>the models or SpaceX going towards the Falcon nine, do

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<v Speaker 2>you commit the team, yourself, your resources to that endeavor

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<v Speaker 2>you know, now a little farther along when you the

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<v Speaker 2>end point in mind, or just let's say the cost

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<v Speaker 2>of goods analysis for the rocket or the gosh EV

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<v Speaker 2>should be better.

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<v Speaker 1>Than internal combustion engines.

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<v Speaker 2>Just in general, I'll commit, I'll believe that should be done.

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<v Speaker 3>Yeah, I didn't.

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<v Speaker 4>I mean I didn't really get into any of this

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<v Speaker 4>with the expectation of success.

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<v Speaker 3>Or at least Yeah, I started out with.

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<v Speaker 4>Thinking, okay, when I do something in the electric vehicle space,

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<v Speaker 4>and that's why I originally came to Standford was to

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<v Speaker 4>work on advanced energy storage technologies and particular aultric capastors.

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<v Speaker 4>So that was continuing on research that I'd done as

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<v Speaker 4>an intern in Silicon Valley and summer prior. So that's

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<v Speaker 4>why I originally came out in ninety five. And then

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<v Speaker 4>during that summer I wrote some Internet software and I thought, Okay,

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<v Speaker 4>I can either work on electric vehicle technology or or

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<v Speaker 4>I could sort of work on Internet stuff, try to

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<v Speaker 4>try to do something with the Internet. I thought the

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<v Speaker 4>Internet would something that would dramatically affect the future of humanity,

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<v Speaker 4>be like like acquiring a nervous system. And whereas previously

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<v Speaker 4>communication would have to occur almost by osmosis from one

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<v Speaker 4>person to another slowly through telephone or mail or something

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<v Speaker 4>like that.

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<v Speaker 3>But now.

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<v Speaker 4>If you have a nervous system, any part of the

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<v Speaker 4>human collective note can know about any other part instantly,

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<v Speaker 4>and you're previously you'd have to be at the Library

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<v Speaker 4>of Congress, even to have the Library of Congress as

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<v Speaker 4>sort of information. But with everything digitized and access anywhere,

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<v Speaker 4>you could be in a jungle in South America and

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<v Speaker 4>if you had just an Internet link somehow you could,

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<v Speaker 4>you'd have access to all of humanity's information. So it

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<v Speaker 4>would actually effectively create a super organism and fundamentally change

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<v Speaker 4>the nature of humanity itself.

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<v Speaker 3>So I was kind of I just wanted to be

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<v Speaker 3>kind of.

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<v Speaker 2>Part of that is that the path AI that you

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<v Speaker 2>might see, it's it's actually not exactly AI.

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<v Speaker 4>It's some sort of human machine collective intelligence, so different

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<v Speaker 4>different from AI, although AI may not turn out to

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<v Speaker 4>be exactly what hopefully not, it's not exactly what's, you know,

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<v Speaker 4>like describing a terminator or something.

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<v Speaker 2>Now a quick pause for those that haven't been the

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<v Speaker 2>SpaceX the data center has got to be the coolest

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<v Speaker 2>thing they've ever seen.

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<v Speaker 1>It's you know, Skynet on the door, cyber nine.

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<v Speaker 2>Systems branding, and a little bad asset of lights coming

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<v Speaker 2>from a winking server.

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<v Speaker 1>So you don't own it exactly.

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<v Speaker 4>Our FAA and CFD cluster is called Cyberdigne Systems.

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<v Speaker 2>We'll get back to influences, uh later on, but I'm

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<v Speaker 2>gonna try to see if I understand what you were

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<v Speaker 2>saying about this. This You see the long arc of

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<v Speaker 2>and what's important to humanity, not little problems but huge

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<v Speaker 2>problems that could be solved.

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<v Speaker 1>A lot of us go.

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<v Speaker 2>Around and we see something frustrating, like traffic on the

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<v Speaker 2>four or five, we just take it as well, crap,

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<v Speaker 2>government screwed.

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<v Speaker 1>You know what, we need to do it? Right? You

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<v Speaker 1>have this incredible sort of.

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<v Speaker 2>Scope of ambition, right, planetary scope, interplanetary scope. Right, a

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<v Speaker 2>little more than changing the world, let's change in other

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<v Speaker 2>worlds too, right, And this is big stuff.

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<v Speaker 1>Is that always in your mind?

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<v Speaker 2>Or that did you become more emboldened over time that

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<v Speaker 2>this is available.

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<v Speaker 1>We can do these things.

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<v Speaker 3>It definitely emboldened over time.

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<v Speaker 4>I mean at the you know, when I started the

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<v Speaker 4>first Internet companies up Too with my brother and another person,

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<v Speaker 4>a great Curry. The it wasn't really with the thought

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<v Speaker 4>of being wealthy. You know, I've got nothing against being wealthy, but.

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<v Speaker 1>We'll get better to that.

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<v Speaker 4>But it's just it was just from the standpoint of

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<v Speaker 4>wanting to be part of the Internet, and I figured

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<v Speaker 4>if we could make enough money to.

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<v Speaker 3>Just get by, I would be They'll be okay.

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<v Speaker 4>And when we started off, we literally only had like

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<v Speaker 4>one computer, and so it would be our web server

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<v Speaker 4>during the day and I'd code at night and We

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<v Speaker 4>just got a small office in Palo Alta back when

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<v Speaker 4>rent was not insane, and it cost us like four

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<v Speaker 4>and fifty dollars a month. It was cheaper than an apartment.

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<v Speaker 4>So we actually just slept in the office and then

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<v Speaker 4>and then share at the YMCA on Page mell al Camino.

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<v Speaker 4>So we'd walk her over there and shire and and.

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<v Speaker 3>That was.

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<v Speaker 4>Actually I think that was when we first I first

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<v Speaker 4>met you, by the way, and so I don't know

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<v Speaker 4>how many people.

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<v Speaker 3>Probably not many.

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<v Speaker 4>People knows, but we actually pitched Steve in like January

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<v Speaker 4>ninety six on the ZIP two business plan, and actually

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<v Speaker 4>I thought she was actually one of the most up

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<v Speaker 4>to speed on on what actually was in our business plan.

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<v Speaker 4>Most most of the people we met did not actually

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<v Speaker 4>read our business plan. In fact, a lot of people,

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<v Speaker 4>a lot of bench capitals who met at the time

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<v Speaker 4>didn't even know what the internet was. They've never used

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<v Speaker 4>They've never used I still do, yeah, right, yeah, something

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<v Speaker 4>like you know, sort of well known people in Sant Hill.

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<v Speaker 4>It was like, wow, okay, but but at the time,

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<v Speaker 4>nobody made any money on the internet, so I guess

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<v Speaker 4>that's you know, then it wasn't really clear evidence that

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<v Speaker 4>that there.

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<v Speaker 3>Was was a business and yeah, those were fun times.

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<v Speaker 2>I remember Kimball and you coming in right, very young

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<v Speaker 2>looking guys. I think I was in my first four

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<v Speaker 2>months on the job too.

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<v Speaker 3>Yeah, yeaheah exactly.

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<v Speaker 5>So let's excuse for a sec I've I've also had

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<v Speaker 5>the great honor to work with Steve Jobs briefly but enough,

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<v Speaker 5>and as a business school student to study him with

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<v Speaker 5>as much scrutiny as I could during that period.

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<v Speaker 2>And there's some obvious parallels, and so let's start with

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<v Speaker 2>the most obvious, but just must be like the elephant

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<v Speaker 2>in the room.

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<v Speaker 1>Is the secret to your.

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<v Speaker 2>Success to be the CEO of two companies at the

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<v Speaker 2>same time.

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<v Speaker 1>Oh, I think it's just look at the correlation. Yeah,

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<v Speaker 1>struggling companies.

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<v Speaker 2>Everything's in the craft can in December two thousand and eight,

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<v Speaker 2>So let's take on a new CEO gig.

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<v Speaker 1>Yeah, and same for Steve.

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<v Speaker 3>Coming back to No, definitely, it was not my intention

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<v Speaker 3>to BECO of two companies the after.

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<v Speaker 4>I mean, there's certain things that I kind of wanted to.

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<v Speaker 4>I thought it were important to happen, and I thought

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<v Speaker 4>it was important that that there was that that electric

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<v Speaker 4>vehicle happened, that there was a success in the electric

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<v Speaker 4>vehicle arena because the the incumbent companies were convinced that

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<v Speaker 4>it was not possible to create an electric car that

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<v Speaker 4>looked good, had range, a good range performance, and so forth,

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<v Speaker 4>and that even if you did make such a car,

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<v Speaker 4>it would not sell that Chris, people had this love

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<v Speaker 4>of gasoline, and.

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<v Speaker 3>So we had to.

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<v Speaker 4>Show that it was possible to create a compelling electric car,

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<v Speaker 4>long range, good looking, you know all those things.

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<v Speaker 3>That was a test the roads to and don't.

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<v Speaker 4>If you created if if you made such a thing,

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<v Speaker 4>people would buy it. And so so that that's that's

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<v Speaker 4>what we would try to do with with with this.

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<v Speaker 3>If I should say.

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<v Speaker 4>Like one mind sort of correction on the on introduction,

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<v Speaker 4>I'm not a co founder of solar City, but I'm

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<v Speaker 4>a co founder of Tesla.

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<v Speaker 1>That's okay, that's a good point.

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<v Speaker 2>So and probably architectures, yeah, many of its key features.

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<v Speaker 2>So very much like jobs, both a hand in some

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<v Speaker 2>of the detail as well as the long arc of

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<v Speaker 2>what's important for the company.

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<v Speaker 1>The quipto about being co.

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<v Speaker 2>CEOs is more than just a joke in that I

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<v Speaker 2>wonder if in ways that are hard to predict, and

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<v Speaker 2>you wouldn't set out for this amount of work. It

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<v Speaker 2>seems insane, but inevitably, both companies cannot expect more than

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<v Speaker 2>half your time at most.

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<v Speaker 1>It sort of naturally forces a.

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<v Speaker 2>Delegation upon you and an expectation they have to rise

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<v Speaker 2>up for partial awareness at best, right, And I just

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<v Speaker 2>wonder if that helps drive prioritization and really focusing on

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<v Speaker 2>what's important a bit more than you otherwise might have to.

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<v Speaker 3>It probably does, Yeah, I think I probably do.

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<v Speaker 4>Yeah, I mean, because I have to triage the things

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<v Speaker 4>that I do at each company and constantly think about

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<v Speaker 4>what is the most useful thing that I could that

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<v Speaker 4>I could do.

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<v Speaker 3>But even with that, it's it's still actually just take

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<v Speaker 3>it an almost amount of time.

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<v Speaker 4>And for a while I was just doing constant one

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<v Speaker 4>hundred hour weeks and that's that's definitely wearing. And you know,

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<v Speaker 4>now I'm kind of in the eighty to ninety, which

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<v Speaker 4>is well manageable, but you know that if you divide

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<v Speaker 4>that by too, it's only like, you know, maybe forty

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<v Speaker 4>five hours for a company, which is not not much

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<v Speaker 4>if you're there's a lot of things going on like

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<v Speaker 4>a slacker.

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<v Speaker 1>I mean, yeah, so you.

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<v Speaker 2>Know, it is interesting also how you have a love

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<v Speaker 2>for certain aspects of the product.

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<v Speaker 1>So it's SpaceX you.

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<v Speaker 2>You know, the whole concept and the vision of going

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<v Speaker 2>to Mars back into features and stuff. It's it's a

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<v Speaker 2>wonderful thing to see. I think what obviously should strike

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<v Speaker 2>folks in the room as remarkable as the diversity of

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<v Speaker 2>industries that you've tackled, right from commercial banking to the

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<v Speaker 2>military industrial complex to the automotive industry. These are heavily

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<v Speaker 2>regulated industries the generally investors flee from and startups routinely failing,

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<v Speaker 2>and they haven't seen much change for good reason over decades.

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<v Speaker 2>So there might not be an obvious pattern in which

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<v Speaker 2>industry you tend to thrive in. But I wonder if

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<v Speaker 2>there's a pattern perhaps in process, like do you approach

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<v Speaker 2>each of these perhaps the way a software architect might

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<v Speaker 2>to think of a different way to bring innovation, a

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<v Speaker 2>different way to reset, you know, for first principles, perhaps

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<v Speaker 2>instead of iterating from the past a breakthrough. And is

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<v Speaker 2>there reason you end up in these otherwise really tough industries.

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<v Speaker 2>I mean, I don't know if that's ever occurred to

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<v Speaker 2>you that you don't even in Solo City going up

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<v Speaker 2>against the regulated autilities. None of these are places that

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<v Speaker 2>you would normally find entrepreneurs.

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<v Speaker 4>Yeah, like I said, it was not from the standpoint

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<v Speaker 4>of like what's the best risk adjustin rate or return

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<v Speaker 4>or you know, where I think it thinks could be successful.

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<v Speaker 4>It's just like I think these things need to happen,

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<v Speaker 4>to try to make them happen, And certainly when we

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<v Speaker 4>started SpaceX or Tesla, I thought the probably of success

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<v Speaker 4>was less than fifty percent, you know, probably a fair

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<v Speaker 4>bit less than fifty percent.

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<v Speaker 3>In the case of Solar.

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<v Speaker 4>City, I thought the probably to success was probably greater

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<v Speaker 4>than fifty percent, But it wasn't clear what the magnitude

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<v Speaker 4>of success would be.

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<v Speaker 3>You know, it could just be small.

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<v Speaker 4>And yeah, but it was I just thought these were

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<v Speaker 4>things that needed to get done, and even if the

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<v Speaker 4>money's lost, okay, it's still worth trying.

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<v Speaker 1>See conviction, But it didn't mean certainty.

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<v Speaker 2>Right, you knew that all vehicles would be electric in

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<v Speaker 2>your heart, but.

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<v Speaker 4>Ultimately also, I mean, I think the sort of fundamental

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<v Speaker 4>good that Tesla can accomplish is acceleration of the inevitable,

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<v Speaker 4>which is electric transportation. But I thinks there's a lot

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<v Speaker 4>of value to accelerating, even though I think it's somewhat inevitable.

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<v Speaker 3>It's about this value to accelerating it to.

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<v Speaker 4>Minimize the that the environmental and economic damage.

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<v Speaker 3>That would otherwise occur.

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<v Speaker 4>So you know, it's better if we transition sustainable transport

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<v Speaker 4>ten years or maybe twenty years sooner than might otherwise

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<v Speaker 4>be the case. And I think the Tesla's effect has

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<v Speaker 4>been much greater than the cars that made that It's

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<v Speaker 4>made internally because when we announced the Tesla Roadster, then

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<v Speaker 4>Bob Lutz, who was fish shamed GM at the time,

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<v Speaker 4>saw our pressure release and said, if a small company

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<v Speaker 4>in California can do it, than circ and jam and

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<v Speaker 4>he took it to his engineers who told him that

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<v Speaker 4>you could build an electric car and told them that

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<v Speaker 4>they need to get going. That's what got the volt rolling,

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<v Speaker 4>and that in turn got nisigned to do the Leaf

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<v Speaker 4>and so it's kind of got the got things going,

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<v Speaker 4>and ultimately it's like it's what we induce other companies

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<v Speaker 4>to do that will have a greater impact than the

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<v Speaker 4>cars we make ourselves.

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<v Speaker 1>And it's an interesting point. I'm going to come back

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<v Speaker 1>to you later.

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<v Speaker 2>This idea that Tesla's founding mission is as Elon has

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<v Speaker 2>articulated from the very beginning through the most recent reports

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<v Speaker 2>to the public, is to cat is an industry shift

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<v Speaker 2>that test level be is some part of. But to

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<v Speaker 2>help others in that shift as well, which is remarkable.

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<v Speaker 3>So we supply pow trains to Toyota and to Mercedes.

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<v Speaker 2>To help what could be viewed as your biggest competitors

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<v Speaker 2>one day, you know, absolutely in fact accelerate that. Before

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<v Speaker 2>we get to that sort of purpose driven mission, I

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<v Speaker 2>do want to ask one or at least maybe make

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<v Speaker 2>sure the audience realizes how cool this car is, and

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<v Speaker 2>so the eland doesn't have to do this in case

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<v Speaker 2>you haven't been as much of a fan as the

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<v Speaker 2>two of us, it's a bit unprecedented the reviews it's received,

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<v Speaker 2>consumer reports saying it's the best car they've ever tested,

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<v Speaker 2>road in tracks saying it's the most important car in

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<v Speaker 2>America's history, the safety testing showing is the most safe

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<v Speaker 2>car ever manufactured by far, including Vans and Issuvies. And

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<v Speaker 2>so it's pretty remarkable to peg performance, desirability, safety and

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<v Speaker 2>all these parameters. So is it luck or is there

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<v Speaker 2>something particularly unique about the EV design space that let

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<v Speaker 2>it be possible to build the best car.

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<v Speaker 4>Well, I think, you know, let does play some role here,

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<v Speaker 4>but I think we I think electric pickles have a

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<v Speaker 4>fundamental architectural advantage if one designs an electric vehicle from

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<v Speaker 4>the ground up and takes advantage.

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<v Speaker 3>Of of what's possible.

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<v Speaker 4>Like if you just were to convert a gasoline car,

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<v Speaker 4>you would not you would not achieve these advantages. But

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<v Speaker 4>if it's probably done, you can actually package the battery

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<v Speaker 4>pack in the full pan and achieve a low center

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<v Speaker 4>of mass and have a very compact motor and a verter.

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<v Speaker 3>And gearbox, so that that the actually usable space.

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<v Speaker 4>In the car is significantly greater than a gasoline car

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<v Speaker 4>of the same over external excelled dimensions.

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<v Speaker 3>And then if you do a few.

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<v Speaker 4>Other things which one's necessarily specifically related to an electric car,

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<v Speaker 4>like using an aluminum body in chassis is helpful because

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<v Speaker 4>you can absorb more energy per unit mass.

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<v Speaker 3>Essentially in a crash, it crupples.

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<v Speaker 4>Yeah, well so that yeah, but part of it's related

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<v Speaker 4>to electric vehicle architecture, and part of it is related

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<v Speaker 4>to other technical decisions that were made in the design

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<v Speaker 4>of the model ass and.

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<v Speaker 3>So yeah, that's that's what leads to sort.

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<v Speaker 4>Of having a high safety is I mean, I don't

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<v Speaker 4>want to sort of go into too much stakes because

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<v Speaker 4>it might take up too much time.

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<v Speaker 2>But like, did you know some of those things at

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<v Speaker 2>the get go or did they unveil themselves as you

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<v Speaker 2>went along. I'm just curious how the vision materializes, for example,

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<v Speaker 2>like along either the product dimensions, like it will have

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<v Speaker 2>all these great features like like at the get go

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<v Speaker 2>that the ald gel And then secondly, I'm also curious when.

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<v Speaker 1>Did you first know that all vehicles would be electric?

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<v Speaker 1>Like was that.

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<v Speaker 3>Probably twenty two years ago something like that.

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<v Speaker 1>Before he met Tesla.

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<v Speaker 4>Before, way before there was before there's a way for

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<v Speaker 4>those Tesla. Oh yeah, well, like I said it, you

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<v Speaker 4>know when I originally came out when I I mean

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<v Speaker 4>when I was studying physics pen That's probably when I

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<v Speaker 4>thought it was the case. And maybe you know, sooner

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<v Speaker 4>than that, probably when I was in my sophomore year.

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<v Speaker 1>Did you have certainty in your heart?

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<v Speaker 3>Yeah? Absolutely, it's super obvious.

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<v Speaker 1>Yes, yes, now yes now it is.

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<v Speaker 3>There are something that was super obvious then.

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<v Speaker 2>But that this is a bless in my mind because

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<v Speaker 2>even like three years ago, most people probably didn't agree

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<v Speaker 2>with this point of view. And if I could be

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<v Speaker 2>confident of any prediction I could make, it's that within

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<v Speaker 2>ten years old, people will be of this point of view,

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<v Speaker 2>but we won't have made the transition yet, but we'll

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<v Speaker 2>realize that it's a ridiculous debate to be having. You

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<v Speaker 2>were a lone voice of sorts back then, probably amongst

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<v Speaker 2>your cohort and friends and you know social.

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<v Speaker 4>Yes, actually I used to talk to like dates about

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<v Speaker 4>electric cars.

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<v Speaker 3>How I go. It wasn't it wasn't helpful. It better.

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<v Speaker 4>Yeah, So, actually I ran into a girl I did

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<v Speaker 4>briefly in Canada, Christy Nicholson. She's now at like a

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<v Speaker 4>writer for Scientific American, and she mentioned, Yeah, when we

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<v Speaker 4>were on a date, I asked her, do you ever

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<v Speaker 4>think about electric cars? And she said, no, I don't.

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<v Speaker 4>So yeah, a while back, it's pretty I mean, almost

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<v Speaker 4>everything's electric that we have in our daily lives here.

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<v Speaker 2>It was from the physics of it, Yeah, the heat

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<v Speaker 2>loss of an eternal combustion engine just yeah, pretty amazing,

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<v Speaker 2>pretty amazing. So I'm gonna I want to share a

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<v Speaker 2>little story that leads to a question along a different angle.

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<v Speaker 2>I don't think you've heard this before, so, but I

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<v Speaker 2>find it fascinating. I was at a lunch at a

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<v Speaker 2>Google event, and out of the blue, with no expectation

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<v Speaker 2>this would be a topic, Larry Page turned to me,

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<v Speaker 2>knowing a little bit about our connection, said.

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<v Speaker 1>You know, how much money do I have?

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<v Speaker 2>And you mentioned a number. I thought that was cute

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<v Speaker 2>that he was trying to recall that. He goes, you know,

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<v Speaker 2>if I were to get hit by a bus today,

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<v Speaker 2>I should leave all of it to Elon Musk.

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<v Speaker 3>Really, yeah, he said that.

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<v Speaker 2>Yeah, And and so I'm like paper pen.

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<v Speaker 1>Yes, so he likes, he likes singers, he likes.

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<v Speaker 3>He's like a good friend of mine.

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<v Speaker 1>So he was so context is important, you know.

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<v Speaker 4>I mean I met Larry before he got venture funding. Yeah,

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<v Speaker 4>so that's.

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<v Speaker 3>That's like.

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<v Speaker 1>Yeah, yeah, wow.

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<v Speaker 2>Well he's a remarkable guy, obviously also underachiever, and you know,

401
00:19:26.759 --> 00:19:29.079
<v Speaker 2>has a company that wants to do good in the world, right,

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00:19:29.119 --> 00:19:31.279
<v Speaker 2>And I think he looks at you with a bit

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<v Speaker 2>of end because what he then proceeded to say was,

404
00:19:33.960 --> 00:19:37.519
<v Speaker 2>you know, I could give my money to nonprofit and

405
00:19:37.559 --> 00:19:39.759
<v Speaker 2>a lot less we get done than a corporation that's

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<v Speaker 2>pursuing things that are directly aligned with things I care

407
00:19:42.200 --> 00:19:45.079
<v Speaker 2>about like getting off of oil and colonizing other planets.

408
00:19:45.079 --> 00:19:48.079
<v Speaker 2>He bleeds in those missions and thinks that a corporation

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<v Speaker 2>with endowed with the right to do that has his

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00:19:50.880 --> 00:19:53.880
<v Speaker 2>business purpose, is the best vehicle out there, and wishes

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<v Speaker 2>he could do more of that in his own life.

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<v Speaker 2>He compared poigntly, I think to some other software companies

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<v Speaker 2>in the Pacific Northwest who might have executives who do

414
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<v Speaker 2>evil for the first part of the career, then do

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<v Speaker 2>good for the second half, and then the sad story

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<v Speaker 2>of others who'd never get to the second half of

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<v Speaker 2>their life, like Steve Jobs. I mean not in a

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<v Speaker 2>joking way, I mean seriously, and it was a very

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<v Speaker 2>deep moment. So it raises the question of a purpose

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<v Speaker 2>driven business. So you've heard already that Tesla is not

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<v Speaker 2>just trying to make money. That is not the parody

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<v Speaker 2>if you read the most recent shareholder letter.

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<v Speaker 4>Yes, in fact, I started off the the shareholder letter

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<v Speaker 4>saying the profits are not our primary goal.

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<v Speaker 3>And then I got a little.

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<v Speaker 1>Bit of.

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00:20:36.519 --> 00:20:41.039
<v Speaker 4>Some of the board members who question that statement, and

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<v Speaker 4>I was like, well, it's true, you know.

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<v Speaker 2>Like like like for now or like just just while

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<v Speaker 2>we're growing, But no, just not the parody, which I

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<v Speaker 2>think in a business goal is a really good point

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00:20:51.440 --> 00:20:52.440
<v Speaker 2>to dwell on for a moment.

433
00:20:52.680 --> 00:20:55.599
<v Speaker 3>Yeah, it's not that I think they're unimportant or anything.

434
00:20:55.599 --> 00:20:56.799
<v Speaker 3>It's just not the primary goal.

435
00:20:57.839 --> 00:20:59.839
<v Speaker 4>And I actually told me well that on IPO as well,

436
00:21:00.599 --> 00:21:03.359
<v Speaker 4>And so it's not like new information at least, you know,

437
00:21:04.000 --> 00:21:06.279
<v Speaker 4>if people had watched the IPR, it's not your information.

438
00:21:07.759 --> 00:21:12.119
<v Speaker 4>And yeah, and actually amazing the stock went up after that.

439
00:21:12.640 --> 00:21:15.519
<v Speaker 1>Was I think there's a profound reason.

440
00:21:15.559 --> 00:21:17.680
<v Speaker 2>I mean, you see the benefits of being focused on

441
00:21:17.720 --> 00:21:20.720
<v Speaker 2>something that's a higher calling as your primary motivation.

442
00:21:20.759 --> 00:21:21.559
<v Speaker 1>Your employees love.

443
00:21:21.480 --> 00:21:23.759
<v Speaker 2>At the customers love and partner's love, right, and you

444
00:21:23.799 --> 00:21:26.680
<v Speaker 2>feel better about your job. The interesting thing, the irony perhaps,

445
00:21:26.799 --> 00:21:29.039
<v Speaker 2>is that at least with an our portfolio, the companies

446
00:21:29.200 --> 00:21:32.279
<v Speaker 2>that have that kind of a founding principle actually make

447
00:21:32.319 --> 00:21:34.480
<v Speaker 2>more profit and grow their revenue more quickly than the.

448
00:21:34.480 --> 00:21:34.960
<v Speaker 1>Ones that don't.

449
00:21:35.000 --> 00:21:37.440
<v Speaker 2>You know, it's this low sample set, but the handful

450
00:21:37.559 --> 00:21:39.680
<v Speaker 2>that had taken this bold of a step to say no, no,

451
00:21:39.720 --> 00:21:42.039
<v Speaker 2>that we will not make that a number one priority

452
00:21:42.720 --> 00:21:44.160
<v Speaker 2>actually do a great job. And it occurred to me,

453
00:21:44.200 --> 00:21:46.079
<v Speaker 2>and I don't know if this was conscious in your head,

454
00:21:46.079 --> 00:21:48.920
<v Speaker 2>at at some point that if you weren't wildly profitable,

455
00:21:49.759 --> 00:21:51.680
<v Speaker 2>the auto industry wouldn't follow you. In other words, this

456
00:21:51.720 --> 00:21:54.759
<v Speaker 2>whole mission of catalyzing a shift to a new electric

457
00:21:54.880 --> 00:21:57.319
<v Speaker 2>vehicle isn't going to work if the business model is

458
00:21:57.319 --> 00:21:58.519
<v Speaker 2>worse than a current business model.

459
00:21:58.559 --> 00:22:01.599
<v Speaker 1>And so even you know, it's the obvious byproduct.

460
00:22:01.119 --> 00:22:03.200
<v Speaker 2>Of what you're focusing on. I'm not obvious, but it

461
00:22:03.279 --> 00:22:06.079
<v Speaker 2>curs to me that it's a byproduct. It wasn't obvious

462
00:22:06.119 --> 00:22:09.400
<v Speaker 2>at first at all. But I'm curious that thought occurred

463
00:22:09.400 --> 00:22:14.279
<v Speaker 2>to you, that all, yeah, the profits will come, or yeah, well.

464
00:22:13.279 --> 00:22:16.039
<v Speaker 4>We have to generate positive cash flow, or we have

465
00:22:16.079 --> 00:22:19.079
<v Speaker 4>to generate enough cash flow to fund future developments, which

466
00:22:19.119 --> 00:22:23.680
<v Speaker 4>requires having a good gross magin. And so I guess

467
00:22:23.839 --> 00:22:25.759
<v Speaker 4>one could just say, okay, well we're going to stop

468
00:22:25.799 --> 00:22:27.920
<v Speaker 4>developing your products, and then you would be really profitable.

469
00:22:28.279 --> 00:22:29.519
<v Speaker 3>So at any given point.

470
00:22:29.319 --> 00:22:32.160
<v Speaker 4>You could sort of say, we could be profitable, you know,

471
00:22:32.200 --> 00:22:36.200
<v Speaker 4>at this point in a significant way, but we've got

472
00:22:36.240 --> 00:22:38.400
<v Speaker 4>these great things that we want to develop for the future,

473
00:22:38.640 --> 00:22:40.599
<v Speaker 4>and they're a good investment, and that's what we're doing.

474
00:22:41.440 --> 00:22:44.079
<v Speaker 2>And similarly, at SpaceX, the you know, the founding vision

475
00:22:44.160 --> 00:22:50.400
<v Speaker 2>was to colonize Mars indirectly again interestingly catalyzing others to move. Yeah,

476
00:22:50.480 --> 00:22:52.880
<v Speaker 2>and then you realize, hey, I've got to actually lead

477
00:22:52.920 --> 00:22:53.400
<v Speaker 2>this charge.

478
00:22:53.839 --> 00:22:55.119
<v Speaker 3>Yeah, well, I mean with SpaceX.

479
00:22:56.440 --> 00:22:59.839
<v Speaker 4>Originally I started off just thinking, well, how do I

480
00:23:00.119 --> 00:23:01.240
<v Speaker 4>increased NASA's budget.

481
00:23:01.400 --> 00:23:02.440
<v Speaker 3>Actually, that was my goal.

482
00:23:03.640 --> 00:23:07.160
<v Speaker 4>So it was like two thousand and one with just

483
00:23:07.160 --> 00:23:09.200
<v Speaker 4>just Torn, a friend of mine, and he asked me.

484
00:23:09.519 --> 00:23:10.920
<v Speaker 4>He asked me what I was going to do after PayPal,

485
00:23:11.000 --> 00:23:13.680
<v Speaker 4>and I thought, well, you know, I was wondering, like

486
00:23:14.519 --> 00:23:16.160
<v Speaker 4>I'd like to get involved in space, but I just

487
00:23:16.160 --> 00:23:19.599
<v Speaker 4>didn't think there's anything as an individual. And but I

488
00:23:19.599 --> 00:23:22.400
<v Speaker 4>was curious as to when we when we're NASA would

489
00:23:22.400 --> 00:23:26.200
<v Speaker 4>be sending a team to Mars, because that was always

490
00:23:26.200 --> 00:23:27.119
<v Speaker 4>going to be the thing to do.

491
00:23:27.119 --> 00:23:27.880
<v Speaker 3>After the Moon.

492
00:23:29.519 --> 00:23:31.240
<v Speaker 4>I figured that that there'd be some plan and I

493
00:23:31.279 --> 00:23:33.319
<v Speaker 4>just go to the website and I could read, you know,

494
00:23:33.440 --> 00:23:39.759
<v Speaker 4>the schedule, and oh yeah, it's like okay, twenty seventeen, good, okay,

495
00:23:40.720 --> 00:23:44.720
<v Speaker 4>But actually there wasn't anything on the website, and or

496
00:23:44.720 --> 00:23:46.720
<v Speaker 4>at least I thought like, am I cannot not find it?

497
00:23:46.759 --> 00:23:49.599
<v Speaker 4>Like what's going on here? And is it secret?

498
00:23:49.680 --> 00:23:50.079
<v Speaker 3>I don't know?

499
00:23:50.960 --> 00:23:54.559
<v Speaker 4>So but it turned out that that NASA had done

500
00:23:54.559 --> 00:23:57.039
<v Speaker 4>a study on what it would constant send to do

501
00:23:57.079 --> 00:24:01.759
<v Speaker 4>a man Mars mission. And this was under Bush the

502
00:24:01.799 --> 00:24:05.640
<v Speaker 4>first and in suppose he asked for a ninety day

503
00:24:05.640 --> 00:24:09.319
<v Speaker 4>study short laughter taking office and now so he came

504
00:24:09.359 --> 00:24:12.000
<v Speaker 4>back with a five hundred billion dollar price tag and

505
00:24:12.039 --> 00:24:14.799
<v Speaker 4>he said, okay, maybe not billion. That's when five hundred

506
00:24:14.799 --> 00:24:16.279
<v Speaker 4>billion dollars was serious money.

507
00:24:18.880 --> 00:24:21.799
<v Speaker 3>For the government. So I.

508
00:24:23.400 --> 00:24:25.400
<v Speaker 4>So then that got totally shelved and it was like

509
00:24:25.519 --> 00:24:27.400
<v Speaker 4>you were not allowed to talk about any kind of

510
00:24:27.480 --> 00:24:29.279
<v Speaker 4>crude mission to Mars at NASA.

511
00:24:31.079 --> 00:24:31.400
<v Speaker 3>Anyway.

512
00:24:31.440 --> 00:24:34.000
<v Speaker 4>So but I thought, well, if I can do something

513
00:24:34.000 --> 00:24:38.359
<v Speaker 4>that would galvanize public interest that and then that public

514
00:24:38.400 --> 00:24:43.440
<v Speaker 4>interest would translate to additional appropriations for NASA and increased

515
00:24:43.440 --> 00:24:45.880
<v Speaker 4>that their budget, then maybe they could do it. So

516
00:24:46.440 --> 00:24:49.559
<v Speaker 4>so actually, what I sort of thinking I would do

517
00:24:49.680 --> 00:24:53.079
<v Speaker 4>is send us a small greenhouse the service of Mars

518
00:24:53.720 --> 00:24:56.720
<v Speaker 4>seats in dehydrated jail and then upon landing, hydrate to

519
00:24:56.799 --> 00:24:59.000
<v Speaker 4>jail to grow the plants. And the public tends to

520
00:24:59.000 --> 00:25:01.519
<v Speaker 4>respond to precedents superlatives, so this would be the furthest

521
00:25:01.519 --> 00:25:04.799
<v Speaker 4>that life's ever traveled, the first life on Mars. And

522
00:25:05.519 --> 00:25:07.480
<v Speaker 4>you have this great shot of green plants on a

523
00:25:07.599 --> 00:25:08.960
<v Speaker 4>red background, and.

524
00:25:09.400 --> 00:25:11.240
<v Speaker 3>I thought, okay, maybe that would get the money shot.

525
00:25:12.200 --> 00:25:12.839
<v Speaker 3>The money shot.

526
00:25:12.920 --> 00:25:15.519
<v Speaker 4>Yeah, I'm never quite sure whether that's the sort of

527
00:25:15.640 --> 00:25:23.039
<v Speaker 4>a word you can use or not. Now i'm realizing maybe, yeah,

528
00:25:23.279 --> 00:25:26.599
<v Speaker 4>I didn't. I didn't know its origins until somebody pointed.

529
00:25:26.319 --> 00:25:26.759
<v Speaker 3>It out to me.

530
00:25:26.839 --> 00:25:33.720
<v Speaker 2>But so moving back to that greenhouse on Marsh, Yes,

531
00:25:33.880 --> 00:25:35.319
<v Speaker 2>the photo is out.

532
00:25:35.160 --> 00:25:41.079
<v Speaker 4>There and you have this great photo, and I thought, okay,

533
00:25:41.200 --> 00:25:43.400
<v Speaker 4>if we could make this happen to be cool and

534
00:25:43.640 --> 00:25:44.839
<v Speaker 4>now so we get the money and they could do

535
00:25:44.880 --> 00:25:47.359
<v Speaker 4>they could sort of send a team.

536
00:25:47.160 --> 00:25:50.599
<v Speaker 3>To Mars and be great. So I tried to trying

537
00:25:50.599 --> 00:25:51.039
<v Speaker 3>to figure.

538
00:25:50.880 --> 00:25:52.599
<v Speaker 4>Out how to do this with the proceeds that I

539
00:25:52.640 --> 00:25:56.799
<v Speaker 4>had from from PayPal, and I was able to figure

540
00:25:56.799 --> 00:25:59.640
<v Speaker 4>out how to get the cost of the spacecraft down

541
00:25:59.680 --> 00:26:03.680
<v Speaker 4>and the munications and the little greenhouse and everything. But

542
00:26:03.680 --> 00:26:05.599
<v Speaker 4>the one thing I couldn't compress was the cost launch.

543
00:26:05.799 --> 00:26:08.359
<v Speaker 4>It was only a few options, and the US options

544
00:26:08.359 --> 00:26:11.680
<v Speaker 4>were way too expensive, and so I ended up going

545
00:26:11.759 --> 00:26:15.160
<v Speaker 4>to Russia three times to try to buy the biggest

546
00:26:15.319 --> 00:26:16.759
<v Speaker 4>ICBM in the Russian nuclear fleet.

547
00:26:18.319 --> 00:26:19.160
<v Speaker 1>That's where I started.

548
00:26:19.240 --> 00:26:24.039
<v Speaker 4>Yeah, yeah, I mean, okay, that.

549
00:26:26.519 --> 00:26:26.680
<v Speaker 6>Was it.

550
00:26:26.799 --> 00:26:27.000
<v Speaker 3>Was.

551
00:26:27.039 --> 00:26:31.400
<v Speaker 4>There was some strange trips, that's for sure, but you're

552
00:26:31.480 --> 00:26:34.039
<v Speaker 4>just like virtually like you can buy any.

553
00:26:33.880 --> 00:26:36.559
<v Speaker 3>It's a very capitalist society in some ways.

554
00:26:38.480 --> 00:26:40.960
<v Speaker 4>So I actually did negotiate a deal to buy two

555
00:26:40.960 --> 00:26:46.119
<v Speaker 4>of the ICBMs minus the nukes. And but I came

556
00:26:46.160 --> 00:26:49.480
<v Speaker 4>to the conclusion after that their trip that it wouldn't

557
00:26:49.480 --> 00:26:51.920
<v Speaker 4>really matter, like if if I actually came innclusion that

558
00:26:51.960 --> 00:26:56.440
<v Speaker 4>my initial premise was was was wrong, because I actually

559
00:26:56.480 --> 00:27:01.279
<v Speaker 4>think there's there's amount of will in American population, particularly

560
00:27:01.920 --> 00:27:06.920
<v Speaker 4>to explore the United States, you know, maybe more than

561
00:27:06.960 --> 00:27:11.119
<v Speaker 4>any other country, is a distillation of the human sporad

562
00:27:11.119 --> 00:27:15.759
<v Speaker 4>of exploration, and it's really fundamental to psyche. So if

563
00:27:15.759 --> 00:27:17.759
<v Speaker 4>people think there's a way, I think you actually get

564
00:27:17.759 --> 00:27:21.440
<v Speaker 4>a lot of sport. But then it can't be just

565
00:27:21.440 --> 00:27:23.039
<v Speaker 4>bang your head against the wall. I gotta believe that

566
00:27:23.079 --> 00:27:27.039
<v Speaker 4>this can be done without breaking the federal budget. So

567
00:27:27.839 --> 00:27:30.240
<v Speaker 4>that's when I said, Okay, well, is there some way

568
00:27:30.279 --> 00:27:35.400
<v Speaker 4>to affect the cost of space transport and and and

569
00:27:35.519 --> 00:27:39.400
<v Speaker 4>so I got together with a group of people of

570
00:27:39.519 --> 00:27:42.000
<v Speaker 4>a series of saturdays just to just try tounside. Is

571
00:27:42.000 --> 00:27:46.480
<v Speaker 4>there something super fundamentally super expensive about rockets or can

572
00:27:46.559 --> 00:27:53.200
<v Speaker 4>the cost be substantially improved. And we had a bunch

573
00:27:53.200 --> 00:27:56.519
<v Speaker 4>of those kind of brainstorming sessions and I couldn't see

574
00:27:56.599 --> 00:27:59.279
<v Speaker 4>I couldn't see any fundamental obstacle to improving the cost

575
00:27:59.279 --> 00:27:59.960
<v Speaker 4>of rockets.

576
00:28:00.079 --> 00:28:03.000
<v Speaker 3>So that's when I started SpaceX.

577
00:28:04.480 --> 00:28:05.640
<v Speaker 1>I'll just build them myself.

578
00:28:06.119 --> 00:28:06.319
<v Speaker 7>Yeah.

579
00:28:06.319 --> 00:28:07.720
<v Speaker 1>And then but I.

580
00:28:07.599 --> 00:28:09.480
<v Speaker 4>Said, at that point I would just say the probity

581
00:28:09.519 --> 00:28:12.319
<v Speaker 4>of success was definitely less than fifty percent. I thought

582
00:28:12.319 --> 00:28:15.559
<v Speaker 4>it would most likely not succeed, but what's worth a try.

583
00:28:16.240 --> 00:28:19.119
<v Speaker 2>But it's fascinating. But the parallels are so many between

584
00:28:19.160 --> 00:28:23.200
<v Speaker 2>these companies. Again, probability is low, certainty that it needs

585
00:28:23.240 --> 00:28:26.160
<v Speaker 2>to be done, certainly that it could be done by

586
00:28:26.200 --> 00:28:29.160
<v Speaker 2>for physics, and first principles that it's the success is

587
00:28:29.200 --> 00:28:33.240
<v Speaker 2>an option, right, it's one of the possibilities. And interestingly,

588
00:28:33.400 --> 00:28:35.720
<v Speaker 2>starting with a roadster and a Falcon one as a

589
00:28:35.839 --> 00:28:38.359
<v Speaker 2>proof point to a larger design. You know, as I

590
00:28:38.359 --> 00:28:41.079
<v Speaker 2>look at the Falcon nine and it looks like the

591
00:28:41.079 --> 00:28:44.000
<v Speaker 2>product of a software engineer modular reuse, like let's build

592
00:28:44.000 --> 00:28:47.279
<v Speaker 2>one engine and step and repeat and building all kinds

593
00:28:47.279 --> 00:28:51.680
<v Speaker 2>of elegance into the system design to abstract away almost

594
00:28:51.680 --> 00:28:54.359
<v Speaker 2>from the hardware into the software, into the design the

595
00:28:54.359 --> 00:28:56.880
<v Speaker 2>beauty of the system. And I wonder if that's why

596
00:28:56.880 --> 00:28:58.880
<v Speaker 2>incumbents don't see the sort of re engineering of the.

597
00:28:59.000 --> 00:29:01.119
<v Speaker 1>Of the car, of the rocket, or the what have you.

598
00:29:01.720 --> 00:29:03.519
<v Speaker 2>The hyper loop is this, they don't approach it in

599
00:29:03.559 --> 00:29:05.599
<v Speaker 2>that kind of blank sheet of paper. How would you

600
00:29:05.640 --> 00:29:07.839
<v Speaker 2>do this if you didn't have to create jobs across

601
00:29:07.880 --> 00:29:09.640
<v Speaker 2>district or you didn't have some other ulterior motive?

602
00:29:10.279 --> 00:29:11.880
<v Speaker 1>Interesting, interesting looking at the.

603
00:29:11.839 --> 00:29:13.880
<v Speaker 2>Time I want to give I'll ask one last question,

604
00:29:13.920 --> 00:29:15.599
<v Speaker 2>but i'll give a heads up on there's Mike's to

605
00:29:15.599 --> 00:29:17.480
<v Speaker 2>start getting them ready for audience, because I don't want

606
00:29:17.480 --> 00:29:21.559
<v Speaker 2>to monopolize people's time here. Actually, there's so many questions

607
00:29:21.599 --> 00:29:24.359
<v Speaker 2>i'll ask, but what I'll start with maybe and here

608
00:29:24.359 --> 00:29:26.960
<v Speaker 2>for at least some of the quirky.

609
00:29:26.680 --> 00:29:28.000
<v Speaker 1>One about influences.

610
00:29:28.319 --> 00:29:31.880
<v Speaker 2>So you, uh, we've heard about the Iron Man reference

611
00:29:31.920 --> 00:29:34.599
<v Speaker 2>and your childhood interest in comic books and Hitchiker's Guy

612
00:29:34.680 --> 00:29:39.519
<v Speaker 2>the Galaxy and as them off. But there's all kinds

613
00:29:39.519 --> 00:29:42.200
<v Speaker 2>of things woven into like cyber nine systems that at.

614
00:29:42.119 --> 00:29:44.319
<v Speaker 1>SpaceX that we heard, and then some Easter eggs.

615
00:29:44.400 --> 00:29:48.119
<v Speaker 2>So some of us noticed that the steria goes to

616
00:29:48.160 --> 00:29:50.160
<v Speaker 2>eleven right on the on the Tesla. This is the

617
00:29:50.160 --> 00:29:52.480
<v Speaker 2>spinal type reference for those who know that this one

618
00:29:52.559 --> 00:29:54.319
<v Speaker 2>goes to eleven and he just just one more.

619
00:29:54.319 --> 00:29:56.519
<v Speaker 3>Louder than loud. That's right, exactly, that's right.

620
00:29:57.319 --> 00:29:59.720
<v Speaker 2>But no one seems to have noticed the product lineups.

621
00:29:59.759 --> 00:30:02.200
<v Speaker 2>You got the models, you got the Model X. Oh

622
00:30:02.920 --> 00:30:04.480
<v Speaker 2>you've just trademarked the Model E.

623
00:30:05.039 --> 00:30:05.279
<v Speaker 3>Yeah.

624
00:30:05.480 --> 00:30:08.240
<v Speaker 1>No, one's yeah, you got and the model and the

625
00:30:08.240 --> 00:30:08.720
<v Speaker 1>Model Y.

626
00:30:09.160 --> 00:30:12.960
<v Speaker 4>No, I know exactly, but there's not I guess there's

627
00:30:12.960 --> 00:30:15.559
<v Speaker 4>not a lot of humor and trademark uh, the trademark law,

628
00:30:15.720 --> 00:30:20.640
<v Speaker 4>you know, because yeah, obviously we just trademarked sexy.

629
00:30:20.960 --> 00:30:22.240
<v Speaker 3>So uh.

630
00:30:22.519 --> 00:30:25.799
<v Speaker 4>And then we're having this this discussion with the like

631
00:30:25.960 --> 00:30:27.319
<v Speaker 4>Ford because they.

632
00:30:29.599 --> 00:30:30.640
<v Speaker 3>The Ford's Council.

633
00:30:32.960 --> 00:30:35.319
<v Speaker 4>They also didn't get it, like because because they're they're

634
00:30:36.599 --> 00:30:38.720
<v Speaker 4>sort of slightly opposing us using Model E.

635
00:30:39.759 --> 00:30:40.599
<v Speaker 3>And then they saw that we.

636
00:30:40.519 --> 00:30:42.400
<v Speaker 4>Were registered Model Y and they said, oh, you're planning

637
00:30:42.440 --> 00:30:43.839
<v Speaker 4>to use Model WY instead of Model E.

638
00:30:44.119 --> 00:30:45.599
<v Speaker 3>Like, no, it's just a joke.

639
00:30:48.720 --> 00:30:49.279
<v Speaker 1>We don't do that.

640
00:30:50.200 --> 00:30:51.319
<v Speaker 3>What is this foul? Come on?

641
00:30:53.799 --> 00:30:56.599
<v Speaker 2>Fantastic? Well do we I'll keep going if we don't.

642
00:30:56.599 --> 00:30:58.599
<v Speaker 2>But do we have microphones for folks if they want

643
00:30:58.599 --> 00:30:58.960
<v Speaker 2>to ask.

644
00:30:58.839 --> 00:31:01.519
<v Speaker 1>Questions Okay, let's do a qu see if anyone Oh

645
00:31:01.559 --> 00:31:03.200
<v Speaker 1>my gosh, yes we have them. Why don't we do that.

646
00:31:03.279 --> 00:31:06.480
<v Speaker 1>Let's take a couple of questions in the audience and

647
00:31:06.559 --> 00:31:08.759
<v Speaker 1>I'll let you guys figure out how to do the allocations.

648
00:31:10.519 --> 00:31:11.200
<v Speaker 1>Thank you very much.

649
00:31:12.079 --> 00:31:18.119
<v Speaker 6>I heard you talk about supersonic aircraft. You guys have

650
00:31:18.160 --> 00:31:22.920
<v Speaker 6>done some beautiful work at space X on be tall. Ah.

651
00:31:23.279 --> 00:31:27.480
<v Speaker 6>Clearly tesla is is focused on electric. Have you thought

652
00:31:27.519 --> 00:31:31.240
<v Speaker 6>about the the synergies of electric and be tall and

653
00:31:31.400 --> 00:31:35.000
<v Speaker 6>aircraft for solving the four or five challenge?

654
00:31:35.240 --> 00:31:38.519
<v Speaker 3>For solving the four five film? Well, I mean, I

655
00:31:38.559 --> 00:31:39.839
<v Speaker 3>do think there's there's a there's.

656
00:31:39.720 --> 00:31:41.119
<v Speaker 1>A real vertical take off and landing.

657
00:31:41.200 --> 00:31:45.240
<v Speaker 4>Yeah right, sorry, vertical take for landing is vitall? And

658
00:31:45.440 --> 00:31:49.440
<v Speaker 4>uh yeah, I do think there's there's a really like

659
00:31:49.440 --> 00:31:51.960
<v Speaker 4>the I think the optimal sort of air transport solution

660
00:31:52.200 --> 00:31:58.319
<v Speaker 4>is a vetall electric supersonic plane and and it actually

661
00:31:58.359 --> 00:32:01.039
<v Speaker 4>works together quite well for a bunch of reasons.

662
00:32:04.640 --> 00:32:07.960
<v Speaker 3>In particular, the higher you go, the better.

663
00:32:07.839 --> 00:32:10.559
<v Speaker 4>The electric the more efficient the electric aircraft is, whereas

664
00:32:10.559 --> 00:32:12.960
<v Speaker 4>if you have a combustion aircraft, as you as you

665
00:32:12.960 --> 00:32:15.160
<v Speaker 4>get higher it get it tends to get worse because

666
00:32:15.200 --> 00:32:15.880
<v Speaker 4>you have a kind of.

667
00:32:15.880 --> 00:32:19.000
<v Speaker 3>A fixed aperture and airscoope.

668
00:32:19.200 --> 00:32:21.960
<v Speaker 4>Yeah, like the engine is the hole in the front

669
00:32:21.960 --> 00:32:25.559
<v Speaker 4>of the engine is a fixed size, and so you

670
00:32:25.599 --> 00:32:27.759
<v Speaker 4>have to pick a particular cruising altitude and so you've

671
00:32:27.759 --> 00:32:30.359
<v Speaker 4>got to figure out how do you get the right

672
00:32:30.400 --> 00:32:32.359
<v Speaker 4>amount of air at sea level.

673
00:32:32.079 --> 00:32:33.720
<v Speaker 3>All the way through really high altitude.

674
00:32:34.400 --> 00:32:36.880
<v Speaker 4>And then you've got this issue of super supersonic combustion

675
00:32:37.119 --> 00:32:38.480
<v Speaker 4>that you know, you see, you end up having to

676
00:32:38.480 --> 00:32:40.839
<v Speaker 4>slow the air down and it ends up being not

677
00:32:41.160 --> 00:32:43.359
<v Speaker 4>that efficient. But electric after aircraft would just get better

678
00:32:43.400 --> 00:32:46.680
<v Speaker 4>and better as it got the higher and then electric

679
00:32:47.240 --> 00:32:51.160
<v Speaker 4>motors have a higher power weight ratio than a combustion engine,

680
00:32:51.200 --> 00:32:54.319
<v Speaker 4>so you could you can actually have the power to

681
00:32:54.319 --> 00:32:57.200
<v Speaker 4>do the vertical takeoff landing part with a fairly small

682
00:32:57.400 --> 00:33:02.759
<v Speaker 4>motor compared to combustion. And then you could get rid

683
00:33:02.759 --> 00:33:08.119
<v Speaker 4>of the elevator and uh and rider, so you don't

684
00:33:08.119 --> 00:33:10.400
<v Speaker 4>need the rare control services if you gimble the end

685
00:33:10.559 --> 00:33:11.400
<v Speaker 4>that you can gimble the.

686
00:33:11.359 --> 00:33:14.920
<v Speaker 2>Motor gotch so it starts to look like a podcraft,

687
00:33:15.039 --> 00:33:18.680
<v Speaker 2>like yeah, Bolivian or something, right.

688
00:33:19.400 --> 00:33:23.160
<v Speaker 4>And so it's it's yeah, it's something quite the real

689
00:33:23.160 --> 00:33:24.640
<v Speaker 4>trick of it is like, how do you make it

690
00:33:24.720 --> 00:33:29.240
<v Speaker 4>really long range and at least as safe as existing aircraft?

691
00:33:30.240 --> 00:33:33.559
<v Speaker 4>But those are really the only two questions on that front,

692
00:33:33.680 --> 00:33:37.880
<v Speaker 4>I think. But they're they're tricky, they're certainly.

693
00:33:37.799 --> 00:33:39.200
<v Speaker 1>Don't underestimate those questions.

694
00:33:42.279 --> 00:33:44.160
<v Speaker 2>Great, let's go to the next one.

695
00:33:44.240 --> 00:33:44.839
<v Speaker 1>Or whoever has a.

696
00:33:44.839 --> 00:33:48.839
<v Speaker 2>Mic, however, we're doing the allocation fairly and efficiently.

697
00:33:51.160 --> 00:33:52.799
<v Speaker 1>Let me give him a hand. Okay, No that we

698
00:33:52.839 --> 00:33:53.640
<v Speaker 1>have someone great.

699
00:33:53.680 --> 00:33:57.160
<v Speaker 7>Young GSP and Andy four Hey, Steve by a long time.

700
00:33:57.160 --> 00:34:02.960
<v Speaker 7>And one question, are you as Tesla going to expand

701
00:34:02.960 --> 00:34:07.039
<v Speaker 7>the worldwide? And I think GSB is going to host

702
00:34:07.319 --> 00:34:11.679
<v Speaker 7>China two point zero tomorrow, and do you have any

703
00:34:11.760 --> 00:34:15.360
<v Speaker 7>plans to go into the biggest car market today? But

704
00:34:15.480 --> 00:34:18.719
<v Speaker 7>I know you're a little concerned through another friend of mine,

705
00:34:18.719 --> 00:34:21.800
<v Speaker 7>I actually asked you indirectly a few years ago that

706
00:34:21.880 --> 00:34:28.679
<v Speaker 7>you were concerned about the secret and the parenting in

707
00:34:28.719 --> 00:34:32.079
<v Speaker 7>the Chinese market. Are you still concerned about that or

708
00:34:32.480 --> 00:34:33.400
<v Speaker 7>you have a strategy?

709
00:34:34.599 --> 00:34:38.519
<v Speaker 4>Yeah, So Tesla is definitely going to ship worldwide. In fact,

710
00:34:38.559 --> 00:34:41.320
<v Speaker 4>the Tesla roadsters in thirty one countries right now, and

711
00:34:41.400 --> 00:34:46.880
<v Speaker 4>we expect to ship the model ast to China starting

712
00:34:46.880 --> 00:34:50.880
<v Speaker 4>next year as well. As to Japan and Hong Kong

713
00:34:50.920 --> 00:34:56.320
<v Speaker 4>and Singapore and Morella and Australia. So really it's going

714
00:34:56.400 --> 00:35:00.880
<v Speaker 4>to be quite widely distributed next year. Certainly, China is

715
00:35:00.880 --> 00:35:06.559
<v Speaker 4>an extremely important market in fact, for premium sedans. China

716
00:35:06.639 --> 00:35:10.960
<v Speaker 4>is about half the world market for premium sedans. So

717
00:35:11.039 --> 00:35:14.320
<v Speaker 4>if it takes some growing, yeah, to take something Mercedes

718
00:35:14.400 --> 00:35:17.000
<v Speaker 4>S class, but last year fifty four percent of Mercedes

719
00:35:17.000 --> 00:35:20.079
<v Speaker 4>S classes was sold in China, so pretty important market.

720
00:35:22.079 --> 00:35:28.079
<v Speaker 4>And yeah, so we're gonna definitely do a major push

721
00:35:28.119 --> 00:35:31.280
<v Speaker 4>in China. And actually some of the most enthusiastic potential

722
00:35:31.280 --> 00:35:35.880
<v Speaker 4>customers we've seen are people from China, So we actually

723
00:35:35.920 --> 00:35:38.559
<v Speaker 4>want to make sure that the car actually has features

724
00:35:38.559 --> 00:35:42.679
<v Speaker 4>which are specific to the Chinese market and make sure

725
00:35:42.719 --> 00:35:44.639
<v Speaker 4>that it's not just you know, taking an American product

726
00:35:44.639 --> 00:35:47.239
<v Speaker 4>and you know, just sort of sending it to China

727
00:35:47.280 --> 00:35:48.280
<v Speaker 4>without any any changes.

728
00:35:48.320 --> 00:35:49.800
<v Speaker 3>So we want to make sure it's tailored to the

729
00:35:49.840 --> 00:35:53.440
<v Speaker 3>market and Japan as well.

730
00:35:53.440 --> 00:35:55.440
<v Speaker 4>I don't want to you know, a lot of it's

731
00:35:55.840 --> 00:35:57.960
<v Speaker 4>not many American class sell in Japan, but I think

732
00:35:57.960 --> 00:36:01.760
<v Speaker 4>that would be like which were symbolism. Yeah, I mean,

733
00:36:01.760 --> 00:36:05.960
<v Speaker 4>like I think we should take the Japanese market seriously,

734
00:36:06.039 --> 00:36:08.760
<v Speaker 4>and and I think if we do things right, we

735
00:36:08.960 --> 00:36:14.360
<v Speaker 4>should have reasonable sales there. So yeah, so that that's

736
00:36:14.360 --> 00:36:17.280
<v Speaker 4>going to be next year. I mean as far as

737
00:36:17.280 --> 00:36:19.800
<v Speaker 4>copying stuff, I think that that's certainly a risk. I

738
00:36:19.840 --> 00:36:23.239
<v Speaker 4>think China is actually getting a lot better these days,

739
00:36:23.239 --> 00:36:26.840
<v Speaker 4>and I think the new government is taking taking intellectual

740
00:36:26.880 --> 00:36:31.880
<v Speaker 4>property a lot more seriously. So I'm actually starting to

741
00:36:31.920 --> 00:36:36.039
<v Speaker 4>feel more and more confident about that the technology not

742
00:36:36.079 --> 00:36:40.119
<v Speaker 4>actually not being copied in China, or at least you know,

743
00:36:40.400 --> 00:36:43.800
<v Speaker 4>it's getting much better. And I don't think it's going

744
00:36:43.880 --> 00:36:45.280
<v Speaker 4>to be too much of an issue until we want

745
00:36:45.280 --> 00:36:49.159
<v Speaker 4>to establish local production and that that's that's where you know,

746
00:36:49.199 --> 00:36:50.800
<v Speaker 4>we need to make sure that we do it right.

747
00:36:50.840 --> 00:36:55.320
<v Speaker 4>And there's not an incentive for the factory team that

748
00:36:55.320 --> 00:36:57.559
<v Speaker 4>we established there to sort of go across the road

749
00:36:57.559 --> 00:36:59.039
<v Speaker 4>and create a competing factory.

750
00:36:59.840 --> 00:37:01.840
<v Speaker 3>But but that'll that concern is a few years away.

751
00:37:04.039 --> 00:37:06.199
<v Speaker 2>Do you have an know that, oh yeah, up here

752
00:37:06.559 --> 00:37:10.519
<v Speaker 2>and the students are largely upstairs that right, Yes, this

753
00:37:10.599 --> 00:37:11.039
<v Speaker 2>is GARYL.

754
00:37:11.119 --> 00:37:14.199
<v Speaker 3>Parra, NBA student. First of all, thank you.

755
00:37:14.639 --> 00:37:17.400
<v Speaker 8>It is very inspiring to hear an experience about actually,

756
00:37:17.440 --> 00:37:21.440
<v Speaker 8>you know, changing the war using organizations as the organs

757
00:37:21.599 --> 00:37:26.440
<v Speaker 8>that you created hopefully will inspire another Ironman.

758
00:37:26.119 --> 00:37:26.719
<v Speaker 3>Movie as well.

759
00:37:27.480 --> 00:37:29.519
<v Speaker 8>And I was wondering if you can tell us more

760
00:37:29.519 --> 00:37:33.519
<v Speaker 8>about the experience about like you know, how to balance

761
00:37:33.519 --> 00:37:35.760
<v Speaker 8>you know, those straight off between your profits and you know,

762
00:37:35.880 --> 00:37:39.880
<v Speaker 8>following purpose that goes forwarther than just make money. You know,

763
00:37:40.039 --> 00:37:42.679
<v Speaker 8>you are trying to change the war, you know, well

764
00:37:42.760 --> 00:37:45.280
<v Speaker 8>for the humanity rather than just make profits in the

765
00:37:45.320 --> 00:37:48.000
<v Speaker 8>short term.

766
00:37:48.320 --> 00:37:49.719
<v Speaker 1>What was the question, I'm sure if I.

767
00:37:51.360 --> 00:37:57.960
<v Speaker 3>How do you balance? Well? Yeah, well, I mean, first

768
00:37:57.960 --> 00:37:58.760
<v Speaker 3>of all, I should say.

769
00:37:59.000 --> 00:38:04.800
<v Speaker 4>Yeah, with with with all of the companies, but I

770
00:38:04.840 --> 00:38:09.840
<v Speaker 4>think particularly SpaceX and Tesla, although there's in a good

771
00:38:09.880 --> 00:38:15.199
<v Speaker 4>position today, they went through some super tough times and

772
00:38:15.599 --> 00:38:21.079
<v Speaker 4>in fact, for SpaceX, I reserved to capital to do three,

773
00:38:21.159 --> 00:38:25.400
<v Speaker 4>to have three launch failures, or to withstand two launch

774
00:38:25.440 --> 00:38:27.599
<v Speaker 4>failures and have the third one b success sort of

775
00:38:27.679 --> 00:38:31.119
<v Speaker 4>three strikes. And actually we had three launch failures, were

776
00:38:31.159 --> 00:38:33.559
<v Speaker 4>just able to scrape enough money together for a fourth

777
00:38:33.559 --> 00:38:36.159
<v Speaker 4>flight that succeeded in two thousand and eight.

778
00:38:36.280 --> 00:38:37.800
<v Speaker 3>And then also in two thousand and eight.

779
00:38:38.400 --> 00:38:42.679
<v Speaker 4>As Steve knows, we got the Tesla financing round done

780
00:38:42.840 --> 00:38:44.639
<v Speaker 4>on the last hour of the last day. It was

781
00:38:45.199 --> 00:38:48.119
<v Speaker 4>like six PM December twenty fourth, two thousand and eight.

782
00:38:48.480 --> 00:38:52.559
<v Speaker 4>And if we hadn't gotten it down then the company

783
00:38:52.559 --> 00:38:54.800
<v Speaker 4>would have gone bankrupt a few days after Christmas.

784
00:38:55.039 --> 00:38:58.079
<v Speaker 1>So what he's not the only reason that happened is

785
00:38:58.079 --> 00:38:58.679
<v Speaker 1>he wrote.

786
00:38:58.440 --> 00:39:02.360
<v Speaker 2>A check for the remainder of his wealth to save

787
00:39:02.400 --> 00:39:04.760
<v Speaker 2>the company during payroll and Christmas when no one else

788
00:39:04.760 --> 00:39:07.599
<v Speaker 2>would and Goldwin had just failed the private offering and

789
00:39:07.639 --> 00:39:10.559
<v Speaker 2>the financial collapse was amongst us. There was no deal,

790
00:39:10.679 --> 00:39:13.320
<v Speaker 2>we loan, there was no Daimler deal. The car had

791
00:39:13.320 --> 00:39:14.360
<v Speaker 2>a negative gross margin.

792
00:39:14.519 --> 00:39:15.920
<v Speaker 1>It was not pretty.

793
00:39:15.920 --> 00:39:17.880
<v Speaker 2>Oh and you had you know, your largest yearholder just

794
00:39:17.880 --> 00:39:19.199
<v Speaker 2>completely pissed off.

795
00:39:18.960 --> 00:39:23.119
<v Speaker 1>And you know, gong a wall. Yeah yeah, it was ugly.

796
00:39:23.360 --> 00:39:24.880
<v Speaker 8>Yeah Yeah.

797
00:39:24.920 --> 00:39:26.000
<v Speaker 3>It was a stressful period.

798
00:39:27.920 --> 00:39:28.800
<v Speaker 4>And that was just at work.

799
00:39:29.159 --> 00:39:30.239
<v Speaker 3>Yeah.

800
00:39:30.559 --> 00:39:32.679
<v Speaker 4>So so for a while that really wasn't a question

801
00:39:32.760 --> 00:39:36.519
<v Speaker 4>of profit or nonprofit is It was like we need

802
00:39:36.559 --> 00:39:36.920
<v Speaker 4>to live?

803
00:39:37.639 --> 00:39:38.280
<v Speaker 3>How do we live?

804
00:39:39.639 --> 00:39:44.079
<v Speaker 4>So that was the main challenge. And and and now,

805
00:39:44.199 --> 00:39:45.840
<v Speaker 4>I mean now we're at the sort of the stage

806
00:39:45.840 --> 00:39:50.159
<v Speaker 4>where we can say, okay, we can shift the dial

807
00:39:50.199 --> 00:39:53.920
<v Speaker 4>between we could we could make let's say, at this point,

808
00:39:53.960 --> 00:39:56.400
<v Speaker 4>a medium amount of profit or a small amount which

809
00:39:56.440 --> 00:39:59.800
<v Speaker 4>sort of chosen to make a small amount because we

810
00:39:59.840 --> 00:40:03.559
<v Speaker 4>can reinvest the cash flow into future products. So now

811
00:40:03.559 --> 00:40:05.840
<v Speaker 4>we're you know, right now, we're reinvesting the cash flow

812
00:40:05.880 --> 00:40:09.679
<v Speaker 4>into developing the Model X, which is an suv, and

813
00:40:09.840 --> 00:40:14.800
<v Speaker 4>to increasing the production capacity of the factory and doing

814
00:40:15.079 --> 00:40:17.280
<v Speaker 4>a little bit of advanced planning on the third generation

815
00:40:17.360 --> 00:40:22.440
<v Speaker 4>vehicle that'll be a mass market sort of affordable, compelling

816
00:40:22.440 --> 00:40:27.599
<v Speaker 4>electric car. So so that's really I guess what what's

817
00:40:27.639 --> 00:40:31.760
<v Speaker 4>meant by in this case not pursuing We're not trying

818
00:40:31.760 --> 00:40:35.159
<v Speaker 4>to maximize profit at this point because it would constrain

819
00:40:35.199 --> 00:40:38.639
<v Speaker 4>the business, the growth of the business, and constrain the

820
00:40:38.639 --> 00:40:44.079
<v Speaker 4>overall objective of transitioning the world towards electric cars. So

821
00:40:44.159 --> 00:40:46.320
<v Speaker 4>I don't think against profit in general, but it's just

822
00:40:46.400 --> 00:40:49.679
<v Speaker 4>it's just it's not I mean, I actually don't think

823
00:40:49.719 --> 00:40:51.599
<v Speaker 4>it's the smart move. I mean, if one were to

824
00:40:51.639 --> 00:40:53.880
<v Speaker 4>take the net present value of future cash flows, I

825
00:40:53.880 --> 00:40:56.679
<v Speaker 4>think maximizing profit at the stage is actually not the

826
00:40:56.719 --> 00:40:58.159
<v Speaker 4>smart move, you know.

827
00:41:00.079 --> 00:41:01.960
<v Speaker 2>And it's interesting because earlier I said, we get back

828
00:41:02.000 --> 00:41:03.880
<v Speaker 2>to it, you mentioned that your goal was not to

829
00:41:03.880 --> 00:41:06.400
<v Speaker 2>start a company that has the chance of making the

830
00:41:06.400 --> 00:41:09.239
<v Speaker 2>most money for you the quickest, right, and that the

831
00:41:09.280 --> 00:41:10.840
<v Speaker 2>wealth personally is almost.

832
00:41:10.519 --> 00:41:13.039
<v Speaker 1>A byproduct of these activities.

833
00:41:12.480 --> 00:41:15.599
<v Speaker 2>Of passion and by analogy, like in the investment field

834
00:41:15.599 --> 00:41:16.320
<v Speaker 2>inventric capital.

835
00:41:16.920 --> 00:41:18.159
<v Speaker 1>You know, you could look for the thing.

836
00:41:18.079 --> 00:41:20.880
<v Speaker 2>That'll make the most money the quickest, right, like a

837
00:41:20.880 --> 00:41:24.320
<v Speaker 2>new ad network for social media, but who cares?

838
00:41:24.440 --> 00:41:26.159
<v Speaker 1>I guess it really just doesn't help the world in

839
00:41:26.199 --> 00:41:27.000
<v Speaker 1>any meaningful way.

840
00:41:27.039 --> 00:41:29.519
<v Speaker 2>And there are much over longer if you take a

841
00:41:29.519 --> 00:41:31.440
<v Speaker 2>longer term perspective, there are things you could do that

842
00:41:31.480 --> 00:41:33.440
<v Speaker 2>don't answer the short term question of what's going to

843
00:41:33.519 --> 00:41:35.159
<v Speaker 2>make me the most money this year or this five

844
00:41:35.239 --> 00:41:38.639
<v Speaker 2>year period, but the over twenty years focusing on those ironically,

845
00:41:38.719 --> 00:41:41.199
<v Speaker 2>he may make the most money right of any entrepreneur,

846
00:41:41.519 --> 00:41:44.239
<v Speaker 2>or these companies might be more profitable than their cohort

847
00:41:44.360 --> 00:41:48.079
<v Speaker 2>that doesn't follow that same purpose driven kind of almost

848
00:41:48.079 --> 00:41:48.840
<v Speaker 2>messy onic zeal.

849
00:41:50.400 --> 00:41:53.400
<v Speaker 1>So there was a balance. Question almost implies the dichotomy.

850
00:41:52.920 --> 00:41:55.800
<v Speaker 2>That may not be opposed, but maybe aligned if you

851
00:41:55.960 --> 00:41:56.719
<v Speaker 2>orchestrate it right.

852
00:41:56.960 --> 00:41:58.559
<v Speaker 3>Yeah, maybe more of a short term it's a long

853
00:41:58.639 --> 00:41:59.519
<v Speaker 3>term approach.

854
00:41:59.679 --> 00:42:03.760
<v Speaker 1>Yeah, exactly, great. We have one hand up here, up here,

855
00:42:03.800 --> 00:42:05.199
<v Speaker 1>another one occur sure up here?

856
00:42:05.239 --> 00:42:06.199
<v Speaker 3>This will be the last question.

857
00:42:06.239 --> 00:42:07.119
<v Speaker 1>Oh, this is the last question.

858
00:42:07.159 --> 00:42:14.320
<v Speaker 9>Okay, Yes, from your current car marketing strategy. You could

859
00:42:14.360 --> 00:42:17.480
<v Speaker 9>say that your car is directed towards a luxury car marketplace,

860
00:42:17.519 --> 00:42:20.639
<v Speaker 9>so that's a fairly well defined market. Do you have

861
00:42:20.679 --> 00:42:25.800
<v Speaker 9>any plans for expanding it to the general marketplace, to say,

862
00:42:25.840 --> 00:42:28.519
<v Speaker 9>make a car for the masses, which might be maybe

863
00:42:28.519 --> 00:42:33.519
<v Speaker 9>in the twenty five to thirty five thousand dollars range.

864
00:42:34.320 --> 00:42:35.559
<v Speaker 3>Yeah, absolutely question.

865
00:42:36.960 --> 00:42:39.800
<v Speaker 4>In fact, for the first blog piece I wrote for

866
00:42:39.920 --> 00:42:46.199
<v Speaker 4>Tesla was the Tesla master Plan, which is to start

867
00:42:46.239 --> 00:42:49.199
<v Speaker 4>off with an expensive, low volume vehicle, then go to

868
00:42:49.400 --> 00:42:52.480
<v Speaker 4>a mid price mid volume, and then sort of low,

869
00:42:52.599 --> 00:42:55.760
<v Speaker 4>low price, high volume. So we're kind of in phase

870
00:42:55.800 --> 00:43:00.519
<v Speaker 4>two and without third generation vehicle, we expect to be

871
00:43:00.559 --> 00:43:03.639
<v Speaker 4>somewhere in the thirty to thirty five thousand dollars range

872
00:43:03.639 --> 00:43:06.599
<v Speaker 4>for the car, which when you're take into account the

873
00:43:06.599 --> 00:43:10.119
<v Speaker 4>savings from the use of electricity instead of gasoline, is

874
00:43:10.159 --> 00:43:12.000
<v Speaker 4>more like comparing it in the US to about a

875
00:43:12.000 --> 00:43:14.440
<v Speaker 4>twenty eight thousand dollar car or in Europe to a

876
00:43:14.480 --> 00:43:16.719
<v Speaker 4>twenty two thousand dollars car, and.

877
00:43:16.679 --> 00:43:18.559
<v Speaker 1>The maintenance is much the least to feel costs so much.

878
00:43:18.760 --> 00:43:20.559
<v Speaker 3>Yeah, absolutely, that's right.

879
00:43:20.800 --> 00:43:22.800
<v Speaker 2>Well, great, well, I want to thank you very much

880
00:43:23.039 --> 00:43:26.960
<v Speaker 2>for this and transition to the closing segment of our invenite.

881
00:43:27.039 --> 00:43:27.800
<v Speaker 1>Thank you all right,
