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<v Speaker 1>Helping leaders motivate their people to a higher level of

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<v Speaker 1>performance through strong human relations, team building, and golachieving. This

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<v Speaker 1>is the seven Minute Leadership Podcast with your host Paul Fellavledo.

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<v Speaker 2>Hello everyone, and welcome to the Seven Minute Leadership Podcast.

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<v Speaker 2>It's episode three point fifty two, and today we're talking

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<v Speaker 2>about something that I believe every leader in the world

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<v Speaker 2>needs to do, especially when the pressure mounts, the clock

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<v Speaker 2>is ticking, and everything seems to be falling apart around you.

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<v Speaker 2>I'm talking about having a mantra, not just any mantra,

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<v Speaker 2>your leadership mantra. Something you say to yourself over and

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<v Speaker 2>over again when things get hard, when you're stressed, when

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<v Speaker 2>decisions feel heavier than usual, and when it feels like

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<v Speaker 2>you're the only one carrying the weight. And this isn't

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<v Speaker 2>motivational bs. This is about having a lifeline seven words

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<v Speaker 2>or less that you can repeat in the darkest moments

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<v Speaker 2>to steady yourself, recenter your mindset, and re enter the

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<v Speaker 2>battle with clarity and grit. It needs to be your

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<v Speaker 2>inner war cry, something short, punchy and personal. Here's the problem.

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<v Speaker 2>Most leaders don't have one. When things go sideways, they

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<v Speaker 2>default to silence or worse, They say the wrong things.

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<v Speaker 2>Why is this happening? Or this is never going to

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<v Speaker 2>get better, or I can't deal with this right now.

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<v Speaker 2>That internal language, it bleeds into your body language, It

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<v Speaker 2>leaks into your decision making, and eventually it erodes your confidence.

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<v Speaker 2>That's why today I want to give you a new mantra,

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<v Speaker 2>one that's built from the trenches of leadership, one that's original,

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<v Speaker 2>one that will hit different. The one that I use

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<v Speaker 2>here it is I lead, I don't flinch, and say

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<v Speaker 2>it out loud with me. I lead, I don't flinch.

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<v Speaker 2>Five words straight, power, easy to remember, nobs all fire.

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<v Speaker 2>So let's break it down. I lead. That's an identity statement.

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<v Speaker 2>It's a reminder that, in the heat of the moment,

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<v Speaker 2>that you're not just someone reacting to problems. You're the

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<v Speaker 2>one leading through them. That phrase puts your mindset back

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<v Speaker 2>in the driver's seat. You're not a passenger to chaos.

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<v Speaker 2>You're the one holding the wheel. And I don't flinch.

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<v Speaker 2>That's a decision. It means you don't back down when

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<v Speaker 2>it gets uncomfortable. It means you don't pull back when

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<v Speaker 2>things get messy. Flinching is a reflex. Leadership is a response,

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<v Speaker 2>and every time you say this, you're reinforcing that you're

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<v Speaker 2>d fault. Response isn't panic, its presence. So let me

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<v Speaker 2>give you some real world moments when this mantra becomes

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<v Speaker 2>your armor. You're about to walk into a room where

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<v Speaker 2>layoffs are being discussed and you have to speak up.

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<v Speaker 2>I lead, I don't flinch. A staff member makes a

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<v Speaker 2>critical mistake and tensions are high. I lead, I don't flinch.

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<v Speaker 2>And you just got hit with three crises before nine am.

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<v Speaker 2>I lead, I don't flinch. You're exhausted, mentally drained, and

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<v Speaker 2>no one's thanking you. I lead, I don't flinch. The

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<v Speaker 2>repetition of this phrase isn't just about sounding tough. It's

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<v Speaker 2>about programming your leadership response. Your brain listens to the

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<v Speaker 2>words you say, especially the ones you repeat, and when

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<v Speaker 2>you speak power into your mind, power flows out in

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<v Speaker 2>your actions. This mantra also does something else. It influences

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<v Speaker 2>your team when they hear you say it out loud,

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<v Speaker 2>because yes, I want you to say this out loud

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<v Speaker 2>when appropriate. It becomes part of your brand when they

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<v Speaker 2>see you standing tall in a hard moment and hear

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<v Speaker 2>you mutter I lead, I don't flinch. You're teaching them

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<v Speaker 2>how to lead under pressure. So this is the leadership

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<v Speaker 2>version of setting the tone. It's like a coach before

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<v Speaker 2>the final play. Calm, clear, commanding. Now here's your challenge.

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<v Speaker 2>Starting today, use this mantra or your own at least

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<v Speaker 2>five times a day. Don't wait until you're overwhelmed. Say

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<v Speaker 2>it in the morning, whenever you wake up, and when

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<v Speaker 2>you get the work and log in. Say it before

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<v Speaker 2>your team meeting, say it after you get that annoying email,

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<v Speaker 2>and say it when you're tempted to let something slide.

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<v Speaker 2>I lead, I don't flinch. Say it until it saves you,

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<v Speaker 2>and then say it some more because that's what leaders do.

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<v Speaker 2>We don't flinch, We lead. This has been the seven

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<v Speaker 2>minute Leadership Podcast, and I thank you for listening.

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<v Speaker 1>For more Paul Fell of Alito Podcasts, visit paulfellowalito dot

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<v Speaker 1>com