WEBVTT 1 00:00:00.840 --> 00:00:03.600 Private talk. We have the pleasure of having Ben Richardi 2 00:00:03.720 --> 00:00:09.080 on the couch. Hey, Hello, Hello, welcome, how are we 3 00:00:09.560 --> 00:00:13.480 I am great, It's nice to meet you. Nice private 4 00:00:13.480 --> 00:00:16.559 talk couch. I feel like we've apparently we've been talking 5 00:00:16.559 --> 00:00:18.640 before saying we can always so many mutual friends. 6 00:00:18.679 --> 00:00:21.239 It's like two degrees, you know, it's a couple of degrees. 7 00:00:21.359 --> 00:00:22.800 It's kind of like we know each other, but we're 8 00:00:22.800 --> 00:00:24.079 gonna get to know each other a little bit more 9 00:00:24.079 --> 00:00:25.920 on private talk. I love that so know and my 10 00:00:26.000 --> 00:00:27.760 listeners out there and I get to know a you 11 00:00:27.760 --> 00:00:28.280 little bit more. 12 00:00:28.600 --> 00:00:29.039 Let's it go. 13 00:00:29.239 --> 00:00:31.079 So, tell us a little bit about yourself. What do 14 00:00:31.120 --> 00:00:32.640 you have going on? I know you're a brand and 15 00:00:32.679 --> 00:00:35.399 social media specialist. What kind of things do you have 16 00:00:35.479 --> 00:00:36.280 cooking up with you? 17 00:00:36.520 --> 00:00:40.000 Yeah, so I live kind of like multiple lives. So 18 00:00:40.320 --> 00:00:44.439 I own a full service digital and social agency working 19 00:00:44.479 --> 00:00:46.000 on the corporate side of stuff. So we work with 20 00:00:46.039 --> 00:00:49.359 the Didas Sprinkled c four Uh. I have a staff 21 00:00:49.359 --> 00:00:52.520 of about twenty five. So that's kind of the agency side. 22 00:00:53.119 --> 00:00:55.200 Is that like your baby, like the main one, and 23 00:00:55.200 --> 00:00:56.359 then you're gonna like seg. 24 00:00:56.200 --> 00:00:59.359 My off or that's what that's current, that's what you know, 25 00:00:59.479 --> 00:01:02.399 brings in the majority kind of the dollars for the 26 00:01:02.439 --> 00:01:06.239 business side. Then I have my following on social media, 27 00:01:06.319 --> 00:01:08.560 which has that whole world. And then I this year 28 00:01:08.599 --> 00:01:11.239 I got super into crypto and NFTs, but I don't 29 00:01:11.239 --> 00:01:13.760 really post about it just because it's kind of still 30 00:01:13.799 --> 00:01:15.920 new to the world. So it's like trying to but 31 00:01:16.000 --> 00:01:17.920 like I've dove into that. So I kind of work 32 00:01:18.519 --> 00:01:21.040 three jobs, don't really have a manager, so I've just 33 00:01:21.079 --> 00:01:23.040 been doing it all myself. So it's it's been an 34 00:01:23.040 --> 00:01:25.159 interesting ride, but it's been a blast. 35 00:01:25.359 --> 00:01:27.239 So as you say you're doing it all yourself, is 36 00:01:27.280 --> 00:01:29.680 like and you going and kind of stepping into these 37 00:01:29.719 --> 00:01:32.120 new endeavors, like how did you know? Did you just 38 00:01:32.159 --> 00:01:34.680 get interested in it and that you de developed into 39 00:01:34.719 --> 00:01:37.280 a company and something you became into, or is just 40 00:01:37.359 --> 00:01:39.159 kind of like you knew, how did someone calling? 41 00:01:39.680 --> 00:01:41.400 I'll bring it back. So I was a music manager 42 00:01:41.439 --> 00:01:45.159 for like fifteen years managing music artists. I also was 43 00:01:45.159 --> 00:01:50.120 an artist's way back way back when, and when I 44 00:01:50.239 --> 00:01:53.280 stopped managing, I kind of knew I never wanted to 45 00:01:53.280 --> 00:01:56.920 manage artists again. They're a little crazy. As of my. 46 00:01:56.959 --> 00:01:58.599 Probably experiences that you've had. 47 00:01:58.560 --> 00:02:01.000 Yeah, it was. It was pretty brutal. Some amazing people 48 00:02:01.040 --> 00:02:02.680 that I worked with, but it was it's a tough, 49 00:02:02.799 --> 00:02:05.959 cutthroat industry. And so I started this agency with fifteen 50 00:02:06.000 --> 00:02:09.879 hundred dollars to my name. Uh, and I was like, man, 51 00:02:10.199 --> 00:02:14.960 I just know I don't want to work for people 52 00:02:15.080 --> 00:02:17.639 like that ever again. So I started. I was in 53 00:02:17.680 --> 00:02:19.639 a ten by ten room in my brother's office of 54 00:02:19.719 --> 00:02:24.680 popular demand, no air conditioning, no heat, super depressed, being like, yo, 55 00:02:24.759 --> 00:02:26.680 let me just figure this out. But I love to market. 56 00:02:26.800 --> 00:02:30.400 Marketing and branding has always been my passion. And I 57 00:02:30.439 --> 00:02:34.639 started hired one person than two then before I knew it. 58 00:02:34.639 --> 00:02:37.560 About six months in, there was like eight people sitting 59 00:02:37.560 --> 00:02:39.960 in this ten by ten room, no air conditioning, no heat, 60 00:02:40.400 --> 00:02:42.919 and I looked around. I'm like, it's getting we're all 61 00:02:42.919 --> 00:02:45.479 getting sweaty in here. Yeah, let me let me upgrade 62 00:02:45.479 --> 00:02:45.800 you an. 63 00:02:45.680 --> 00:02:49.080 Office, uncomfortable and be really great at what you do exactly. 64 00:02:49.199 --> 00:02:52.199 So so from there it grew and it's just been 65 00:02:52.240 --> 00:02:56.520 growing and growing and growing. But what's wild is, you know, 66 00:02:56.560 --> 00:02:59.400 we grew really big. Had had Adidas as our main client, 67 00:02:59.479 --> 00:03:01.840 we had a bunch of others, and we were cranking 68 00:03:01.960 --> 00:03:06.560 going into the pandemic. Pandemic hits, my whole world changes. 69 00:03:06.719 --> 00:03:10.479 Right that day, all my clients were like, yeah, we're 70 00:03:10.520 --> 00:03:13.800 gonna like pause on everything. And so then I'm like 71 00:03:13.919 --> 00:03:15.680 staring into the wall again. 72 00:03:15.919 --> 00:03:17.280 Going there make you feel is it? 73 00:03:17.319 --> 00:03:17.639 Like uh? 74 00:03:17.759 --> 00:03:20.039 Because you just have such an entrepreneur mindset where you're like, 75 00:03:20.039 --> 00:03:22.240 oh I got this, or you're like fuck the world, 76 00:03:22.560 --> 00:03:23.680 then like what are we gonna do? 77 00:03:24.400 --> 00:03:26.840 So I have you know, I think everybody in life 78 00:03:26.879 --> 00:03:30.000 has their like spidy like they're they're like superpower, right, 79 00:03:30.039 --> 00:03:32.280 and I have a couple of superpowers. I think one 80 00:03:32.319 --> 00:03:35.520 of my superpowers is I could just get beaten to 81 00:03:35.639 --> 00:03:39.520 a pulp and like I'm like, literally, they're just beaten up, 82 00:03:39.759 --> 00:03:42.240 and I'm like, I'll figure it out. And so I've 83 00:03:42.240 --> 00:03:45.120 always kind of had that mentality of like, yo, I'm 84 00:03:45.120 --> 00:03:47.240 gonna get destroyed, but I'm gonna wake back up and 85 00:03:47.240 --> 00:03:49.360 I'm just gonna figure it out right back up. Yeah, 86 00:03:49.400 --> 00:03:52.960 And so when this happened, I literally flipped into that 87 00:03:53.039 --> 00:03:56.120 mode and I'm like all good, no ego about it, 88 00:03:56.240 --> 00:03:59.000 let's go. Had to make some changes, had to downsize. 89 00:03:59.840 --> 00:04:02.039 I had my baby was my office. I had this 90 00:04:02.080 --> 00:04:04.639 eleven thousand square foot office had a basketball court in it, 91 00:04:04.800 --> 00:04:07.039 movie theater in it. I used to you know, it's 92 00:04:07.080 --> 00:04:09.159 my area to flex. People would come in and be 93 00:04:09.159 --> 00:04:11.479 like your man cave. It was kind of like my 94 00:04:11.599 --> 00:04:14.080 business man cave, right, And everybody would come in and 95 00:04:14.080 --> 00:04:17.279 be like, Yo, this place is so dope. And I 96 00:04:17.360 --> 00:04:18.959 had to give it up. And I had to like 97 00:04:19.000 --> 00:04:21.319 call my landlord with my taible between my legs and 98 00:04:21.360 --> 00:04:24.319 be like, bro, I can't pay you twenty five thousand 99 00:04:24.319 --> 00:04:27.680 dollars a month right now, Like that is not happening. Luckily, 100 00:04:27.759 --> 00:04:30.839 he had some like YouTuber squad that was like begging 101 00:04:30.879 --> 00:04:35.160 for my office for years, and they took it mid lockdown, 102 00:04:35.279 --> 00:04:38.240 mid pandemic. I got out of it scot free, so 103 00:04:38.319 --> 00:04:40.279 that was like dope. I was like, oh good. And 104 00:04:40.319 --> 00:04:42.839 then like little things would happen and I was taking 105 00:04:42.959 --> 00:04:46.680 jobs for like a couple grand that normally I was 106 00:04:46.720 --> 00:04:49.600 getting paid like fifty to one hundred grand prior to pandemic, 107 00:04:49.800 --> 00:04:52.319 just going like yo, if I can pay a few 108 00:04:52.360 --> 00:04:55.079 of my people, keep everybody active. Then I got that 109 00:04:55.120 --> 00:04:57.839 PPP loan that helped me a little bit. But then 110 00:04:57.879 --> 00:05:01.519 I just started battling, and second half of last year 111 00:05:01.600 --> 00:05:03.879 started like really perking up, and then the end of 112 00:05:03.959 --> 00:05:08.360 last year we got lucky, had a couple of our 113 00:05:08.680 --> 00:05:13.600 big clients come back on in twenty twenty. This year 114 00:05:13.639 --> 00:05:16.519 has been our biggest year to date in the last 115 00:05:16.519 --> 00:05:19.240 ten years, and it's been unreal. It's been a blast 116 00:05:19.639 --> 00:05:21.800 and it's been a whirlwind. But but you're asking about 117 00:05:21.839 --> 00:05:24.600 like the crypto and NFTs and like that world. I'm 118 00:05:24.639 --> 00:05:27.000 just a huge risk taker, Like I'm a dude that 119 00:05:27.120 --> 00:05:30.600 like when I get excited about something, I'm going head first. 120 00:05:30.680 --> 00:05:32.560 And with crypto, I was like, yo, it. 121 00:05:32.560 --> 00:05:35.639 Developed into like a hobby. It was like it was 122 00:05:35.680 --> 00:05:38.079 a hobby, which it was like a financially it's great. 123 00:05:38.120 --> 00:05:40.920 I'm sure it was just getting into those things early on, 124 00:05:40.959 --> 00:05:42.560 because that's the thing, like you said, you don't really 125 00:05:42.600 --> 00:05:44.439 talk about it too much people when you have those 126 00:05:44.480 --> 00:05:48.319 conversations you know, myself included, and you don't really know. 127 00:05:48.360 --> 00:05:50.199 It's kind of foreign and then you almost think it's 128 00:05:50.199 --> 00:05:52.360 make believe. And then when you realize that it's actually 129 00:05:52.399 --> 00:05:54.079 real and has a meaning to it and there's some 130 00:05:54.199 --> 00:05:57.040 kind of substance or a total cu blockchain, you know 131 00:05:57.079 --> 00:05:59.079 what I mean, that it's like, oh okay, it comes 132 00:05:59.120 --> 00:06:00.759 a little bit more. But it's you know, it's it's 133 00:06:00.800 --> 00:06:02.639 the reality that we're living in. You see, you know, 134 00:06:02.680 --> 00:06:05.040 every other day there's a new headline of like, oh, 135 00:06:05.160 --> 00:06:06.439 you know, it was the Staples. 136 00:06:06.079 --> 00:06:07.680 Center seven hundred million less. 137 00:06:07.720 --> 00:06:09.759 For sure, you know, it's it's crazy. But it's also 138 00:06:09.759 --> 00:06:11.800 again one of those things I feel people are just 139 00:06:12.000 --> 00:06:15.199 now kind of in the brink of people understanding and 140 00:06:15.240 --> 00:06:17.399 this like a scraping of it even because they're seeing 141 00:06:17.399 --> 00:06:19.199 these big numbers and want to be attached to it, 142 00:06:19.439 --> 00:06:20.600 but just don't know what that is. 143 00:06:20.759 --> 00:06:23.399 Yeah, I mean, I think mainstream the next five years, 144 00:06:23.399 --> 00:06:25.120 it's going to it's going to really be a much 145 00:06:25.160 --> 00:06:28.199 more mainstream topic. But but for me, like I had 146 00:06:28.279 --> 00:06:31.160 always dabbled in it, I learned a lot about it 147 00:06:31.160 --> 00:06:33.360 over the last four or five six years. I had 148 00:06:33.519 --> 00:06:35.920 so many of my my poker friends and all those 149 00:06:35.920 --> 00:06:37.600 guys that were always like, why aren't you doing this? 150 00:06:38.199 --> 00:06:40.560 But my worry was like I had this business that 151 00:06:40.680 --> 00:06:43.800 was that was not even incredibly stable. It was like tough, 152 00:06:43.879 --> 00:06:46.199 so cash wise, it was like, oh, I can't just 153 00:06:46.199 --> 00:06:46.600 start like. 154 00:06:46.519 --> 00:06:48.920 Throw it into something that you don't really know exactly. 155 00:06:48.959 --> 00:06:50.959 So I was always learning and in the beginning of 156 00:06:50.959 --> 00:06:53.720 this year, I was like, yo, I want in and then. 157 00:06:54.160 --> 00:06:56.000 But but with me, it's kind of this is how 158 00:06:56.040 --> 00:06:58.160 I lived life. It's like I don't like dip a 159 00:06:58.199 --> 00:07:01.839 toe in. I'm like, you're going, I'm diving into the 160 00:07:01.879 --> 00:07:05.759 cold end, and I'm gonna get crushed. And I got crushed. 161 00:07:06.240 --> 00:07:09.319 So my first like two months into crypto, people are 162 00:07:09.319 --> 00:07:12.639 giving me really bad advice, and I was investing in 163 00:07:12.680 --> 00:07:15.240 these shit coins, which are you. 164 00:07:15.279 --> 00:07:17.600 Just basing it off of, like you know, word of 165 00:07:17.600 --> 00:07:19.879 mouth and not doing your own like research, because that's 166 00:07:19.920 --> 00:07:21.120 also sometimes it was a make. 167 00:07:21.040 --> 00:07:23.040 Sure of both problem. It was a mixture of both, 168 00:07:23.399 --> 00:07:29.319 but like I didn't understand things enough deep enough to 169 00:07:29.399 --> 00:07:31.959 know like, oh, if they don't have a large enough 170 00:07:32.000 --> 00:07:34.680 liquidity pool, wheneverbody tries to take their money out, there's 171 00:07:34.680 --> 00:07:36.720 no money to take out. So a lot of these 172 00:07:36.800 --> 00:07:38.959 like you know, I'm not even talking bitcoin etherory in 173 00:07:38.959 --> 00:07:40.439 any of that stuff. I'm talking like what are known 174 00:07:40.439 --> 00:07:43.079 as shit coins, and so like I got into some 175 00:07:43.240 --> 00:07:45.120 and you see your number go way up and then 176 00:07:45.240 --> 00:07:48.800 drop and it's chaos. And I had some rough goes 177 00:07:48.839 --> 00:07:52.000 of it, people screwing me, getting screwed, all good, some 178 00:07:52.079 --> 00:07:53.920 rug pulls things like things like that, But. 179 00:07:53.920 --> 00:07:55.879 I learned, but it didn't discourage you because. 180 00:07:55.680 --> 00:07:59.160 I studied and studied and spent night after night after 181 00:07:59.240 --> 00:08:02.360 night learning talking to people that knew a lot, and 182 00:08:02.399 --> 00:08:04.439 then I just got deep. And then I started marketing 183 00:08:04.439 --> 00:08:07.560 different cryptos and that went really well. And then have 184 00:08:07.680 --> 00:08:10.000 have always been watching the NFT space over the last 185 00:08:10.040 --> 00:08:13.360 year and more and more and more because I've always 186 00:08:13.399 --> 00:08:15.879 been on the design side of stuff and really learning it, 187 00:08:15.959 --> 00:08:17.319 and it's been a lot of fun. 188 00:08:17.439 --> 00:08:19.720 It's fascinating. I feel like NFT things, you know, I've 189 00:08:19.759 --> 00:08:23.439 definitely dabbled myself and doing whole marketplace stuff and it's 190 00:08:23.720 --> 00:08:26.920 it's just creatively like a genius thing. And it's one 191 00:08:26.959 --> 00:08:29.199 of those things that feels like it's almost when you 192 00:08:29.240 --> 00:08:31.759 want to say, like it's kind of almost like like 193 00:08:31.839 --> 00:08:33.679 why did it take so long? But not in a 194 00:08:33.759 --> 00:08:37.360 sense of like this whole like unexplainable, like universe type 195 00:08:37.399 --> 00:08:39.600 of thing, but in a sense of like the art 196 00:08:39.639 --> 00:08:42.120 behind it, like what really like manifested, like what these 197 00:08:42.120 --> 00:08:44.600 people are creatively can do, and it's being showcased, I 198 00:08:44.600 --> 00:08:46.240 think in a really cool way, and I feel like 199 00:08:46.240 --> 00:08:48.240 it's kind of cool to like see what is all 200 00:08:48.360 --> 00:08:49.000 unveiling to be. 201 00:08:49.519 --> 00:08:51.679 Yeah, And I think one thing that people lose sight 202 00:08:51.759 --> 00:08:56.960 of is NFTs are are I think it gets lost 203 00:08:57.000 --> 00:09:01.519 on the why of why using NFTs and it's the validator, 204 00:09:01.759 --> 00:09:05.960 and I think blockchains validates things. Right, So if you 205 00:09:06.159 --> 00:09:09.879 buy a baseball card that's worth a certain amount of money, 206 00:09:09.919 --> 00:09:12.360 but it ends up being a fake, you have no 207 00:09:12.440 --> 00:09:14.919 real way to know if it's real or authentic unless 208 00:09:14.919 --> 00:09:19.879 if it's been authenticated. And NFTs are being authenticated by 209 00:09:19.919 --> 00:09:22.080 the blockchain. And the more that those types of things 210 00:09:22.159 --> 00:09:25.559 happen and over time, then this is going to be 211 00:09:25.600 --> 00:09:29.039 something that's in our whole life. Kind of similar a 212 00:09:29.039 --> 00:09:31.960 guy explaining this to me. It's similar to how Bluetooth. 213 00:09:32.600 --> 00:09:35.639 When we were first coming up with Bluetooth, people were like, wait, 214 00:09:36.080 --> 00:09:39.840 you're gonna like connect things with your phone and everybody 215 00:09:39.960 --> 00:09:42.679 was like that's gonna be a fad, And it's like, 216 00:09:42.720 --> 00:09:45.159 can you imagine today if there was no Bluetooth, you'd 217 00:09:45.200 --> 00:09:46.279 be like what, No. 218 00:09:46.159 --> 00:09:48.919 Like, we have so many ease. 219 00:09:48.360 --> 00:09:50.519 For everything, but you don't even think about it, right, 220 00:09:50.799 --> 00:09:54.720 And NFTs, over time will really become that you're going 221 00:09:54.759 --> 00:09:57.840 to Coachella, your ticket's going to be an NFT, like 222 00:09:57.879 --> 00:10:00.720 that's gonna happen things at you know, when you go 223 00:10:00.799 --> 00:10:03.080 to these shows, or when you go to events, or 224 00:10:03.120 --> 00:10:05.480 when you you do almost anything, they're going to turn 225 00:10:05.519 --> 00:10:08.679 into NFTs just because it's going to be validated through 226 00:10:08.679 --> 00:10:09.240 the blockchain. 227 00:10:09.360 --> 00:10:11.559 So for sure, what would you say is the best 228 00:10:11.559 --> 00:10:12.600 advice you've ever gotten? 229 00:10:14.399 --> 00:10:16.559 Oh? Man? That that's that's a tough one. 230 00:10:17.159 --> 00:10:18.720 Is that you're one of those people you don't tip 231 00:10:18.759 --> 00:10:20.200 one toe, you put all ton in. 232 00:10:21.159 --> 00:10:25.039 Yeah, that's one. But but I think you know, I 233 00:10:25.120 --> 00:10:26.960 do a lot of sell. I'm in sales a lot, 234 00:10:27.039 --> 00:10:30.080 but I'm also just in like business development and working 235 00:10:30.120 --> 00:10:35.240 with clients. And you know, the biggest thing to learn 236 00:10:35.600 --> 00:10:37.879 is to kind of drop your ego and know that 237 00:10:38.039 --> 00:10:40.559 whatever you're working on is about the other person. And 238 00:10:40.600 --> 00:10:42.799 I think it's even in friendships, right, it's even in 239 00:10:42.879 --> 00:10:46.879 anything in life. The more that you stop thinking only 240 00:10:46.919 --> 00:10:50.600 about yourself, the more you think about others, both in 241 00:10:50.639 --> 00:10:54.080 business and in personal so much more is going to 242 00:10:54.120 --> 00:10:57.679 come back. Right. So, Like when I deal with clients, 243 00:10:57.720 --> 00:11:00.600 I try to really go like what's their goal? How 244 00:11:00.679 --> 00:11:02.480 do I get there? And how do I get there 245 00:11:02.519 --> 00:11:05.559 even further than they were even thinking and then this 246 00:11:05.679 --> 00:11:08.000 is the hardest part for everybody, letting them take all 247 00:11:08.000 --> 00:11:11.039 the credit for it, even though maybe you were the 248 00:11:11.960 --> 00:11:15.080 mastermind behind it. It's like let them puff out their 249 00:11:15.159 --> 00:11:18.720 chest because it only helps you in the long term. 250 00:11:18.759 --> 00:11:20.480 For sure, you go as a big, you know, big 251 00:11:20.559 --> 00:11:21.879 killer of a lot of things. And I thought, like, 252 00:11:21.960 --> 00:11:24.200 that's why people maybe don't even get to that stuff 253 00:11:24.279 --> 00:11:27.559 is because they can't take a shared accountability. It has 254 00:11:27.600 --> 00:11:29.960 to be a singular type of thing. So like, I 255 00:11:30.000 --> 00:11:33.720 agree with you there. If people came with the warning label, 256 00:11:33.759 --> 00:11:34.759 what would yours. 257 00:11:34.480 --> 00:11:38.919 Be, I'm a lot, I'm a lot, you know what 258 00:11:38.919 --> 00:11:39.159 I mean. 259 00:11:39.279 --> 00:11:41.120 Your T shirt's gonna say I'm a lot. 260 00:11:41.039 --> 00:11:45.159 I'm a lot, you know, the warning label, Like just 261 00:11:45.840 --> 00:11:48.759 just be prepared for me to also tell the truth 262 00:11:49.039 --> 00:11:52.200 and be honest in way. We like the truth here exactly. 263 00:11:52.279 --> 00:11:55.480 So like yo, and that's why you know, I'm not 264 00:11:55.519 --> 00:11:57.120 gonna lie. I was a little nervous about coming on 265 00:11:57.159 --> 00:12:00.559 this podcast. I mean it's a little bit the truth. 266 00:12:00.720 --> 00:12:01.559 We want the truth, the. 267 00:12:03.320 --> 00:12:06.240 Truth exactly, so you know, with everything, it's just like, 268 00:12:07.000 --> 00:12:07.720 what was okay? 269 00:12:07.759 --> 00:12:10.279 So why were you intimidated to come on the podcast? 270 00:12:10.279 --> 00:12:15.639 I wouldn't say it was intimidated, hesitant, mean, alexis you 271 00:12:15.679 --> 00:12:17.600 are you are a badass. You know a lot of 272 00:12:17.639 --> 00:12:19.559 a lot of people know you for for a very 273 00:12:19.559 --> 00:12:21.840 long period of time, you know. 274 00:12:22.159 --> 00:12:24.279 But is that because that's such an alpha that you 275 00:12:24.320 --> 00:12:26.799 were intimidated to have a conversation with an alpha? Or 276 00:12:26.840 --> 00:12:29.879 adult movies at one time and you like probably like 277 00:12:29.960 --> 00:12:31.960 maybe watched one and you can't look me in the. 278 00:12:31.960 --> 00:12:35.639 Eye or absolutely look you in the eye. And absolutely, 279 00:12:35.679 --> 00:12:39.919 I'll go I'll go on record absolutely, come on, no, No, 280 00:12:40.000 --> 00:12:45.000 I actually love alpha females. I am one that enjoys 281 00:12:45.240 --> 00:12:49.519 both dating, business anything working with alpha females. I'd actually 282 00:12:49.559 --> 00:12:55.240 prefer it over anything else because a strong woman does 283 00:12:55.399 --> 00:13:01.480 so much damage. Like they are badasses. Yeah, honestly, I do, 284 00:13:01.600 --> 00:13:04.759 like like so many of you know, the number two 285 00:13:04.799 --> 00:13:06.759 person and I'll even say, she's probably the number one 286 00:13:06.799 --> 00:13:09.840 person above me in my company as a woman, and 287 00:13:09.879 --> 00:13:12.919 without her, you wouldn't want me on this podcast because 288 00:13:12.960 --> 00:13:15.879 I would definitely not be successful. I'd be you know, 289 00:13:16.320 --> 00:13:18.799 I don't know where I would be. So, uh, that 290 00:13:19.080 --> 00:13:22.320 part I was I was excited about the other part 291 00:13:22.360 --> 00:13:24.799 you were saying, is you know a little bit you 292 00:13:24.840 --> 00:13:28.039 know off my normal beaten path to that the world knows. 293 00:13:28.200 --> 00:13:31.440 Are we speaking of? Truth to Texas? Is that the 294 00:13:31.480 --> 00:13:33.679 part of the company. 295 00:13:33.679 --> 00:13:35.919 You know where I'm going, you know where I'm going. 296 00:13:36.080 --> 00:13:38.159 But hey, you know, like I said, you know this 297 00:13:38.279 --> 00:13:40.759 is not all about the TV like the nitty grittia 298 00:13:40.759 --> 00:13:42.000 of things, but we want to get to know you 299 00:13:42.000 --> 00:13:44.120 a little bit more. I know what you feel comfortable 300 00:13:44.200 --> 00:13:46.440 letting us know. So it's all up to you. But 301 00:13:46.519 --> 00:13:49.000 we you know, respect, honesty, and you know anything you 302 00:13:49.039 --> 00:13:50.480 want to ask me a fair game. 303 00:13:50.679 --> 00:13:54.759 Hey, let's rock. Let's right, And first off, like I'm 304 00:13:54.840 --> 00:13:56.960 all for you know we were talking about of only 305 00:13:56.960 --> 00:13:59.559 fans proud of this. I've helped a ton of my 306 00:13:59.639 --> 00:14:05.200 friends with their ofs. I love where the new age 307 00:14:06.039 --> 00:14:10.320 of adult you know, business is going. And I'm not 308 00:14:10.360 --> 00:14:12.240 I know we're like jumping around a little bit. But 309 00:14:12.320 --> 00:14:15.399 like for me looking at it as like a marketer 310 00:14:15.440 --> 00:14:18.440 and a business person, I think it's awesome to watch 311 00:14:18.840 --> 00:14:23.039 women women and men but like adult stars and kind 312 00:14:23.080 --> 00:14:28.039 of amateur women and men going like yo, like Vivid 313 00:14:28.159 --> 00:14:30.639 doesn't need to take all the money, Like I can 314 00:14:30.679 --> 00:14:33.519 go rock this on my own and be my own creator. 315 00:14:33.559 --> 00:14:35.440 And I think that that's rad So for. 316 00:14:35.399 --> 00:14:37.840 Sure, I think it's a cool, you know concept of 317 00:14:37.840 --> 00:14:40.679 the finally to the point where it's finally the people 318 00:14:40.679 --> 00:14:43.480 who are doing the talent are actually benefitting off of 319 00:14:43.519 --> 00:14:46.320 the monetary value where people were not as much like 320 00:14:46.720 --> 00:14:49.919 using your manipulating you to get other things that weren't yours. 321 00:14:49.960 --> 00:14:52.360 And so with this, I feel like the platforms. There's 322 00:14:52.399 --> 00:14:54.320 other ones as well, but it just gives you a 323 00:14:54.360 --> 00:14:57.480 way to be your creative how you want to. And 324 00:14:57.519 --> 00:15:01.200 also it's a simpler way because before theoretically people who 325 00:15:01.200 --> 00:15:03.240 had their own sites as the same type of thing, 326 00:15:03.440 --> 00:15:05.120 but to get to that step, a lot of people 327 00:15:05.120 --> 00:15:06.639 didn't know those things. So this is more of a 328 00:15:06.679 --> 00:15:09.399 plug and play type of thing, which makes it easier. 329 00:15:09.000 --> 00:15:11.279 For and I actually think this is where a lot 330 00:15:11.279 --> 00:15:13.519 of industries are going to go. I think the music 331 00:15:13.519 --> 00:15:15.440 industry is going to go there more and more. I 332 00:15:15.480 --> 00:15:17.960 think a lot of a lot of creators in general 333 00:15:18.000 --> 00:15:21.480 are going to go there because you know, the white 334 00:15:21.519 --> 00:15:24.879 guy sitting there, that the old white guy was taking 335 00:15:24.919 --> 00:15:26.639 home way too much of the money, and I think 336 00:15:26.639 --> 00:15:27.720 it's exciting to watch. 337 00:15:27.840 --> 00:15:29.320 I think there is more than just one. 338 00:15:29.360 --> 00:15:32.759 But yeah, lots of hands, yeah, lots of hands taking money. 339 00:15:32.759 --> 00:15:35.679 But here, what would you say is your social media 340 00:15:35.720 --> 00:15:38.320 weakness that you just can't live with? How you just 341 00:15:38.399 --> 00:15:43.480 maybe fall down a rabbit hole of YouTube videos, Twitter, Instagram? 342 00:15:43.879 --> 00:15:46.759 See for me this question, I'm gonna have to flip it. 343 00:15:46.759 --> 00:15:49.919 And it's actually more difficult for me because, like tell us, 344 00:15:51.320 --> 00:15:53.600 social media is just I have a massive love hate 345 00:15:53.639 --> 00:15:56.080 relationship with it because first off, it's a lot of 346 00:15:56.080 --> 00:15:59.360 my day to day business work, and then it's also 347 00:15:59.440 --> 00:16:01.759 such a huge part of our world now. So like, 348 00:16:02.360 --> 00:16:04.440 for example, you know this, this brings us to like 349 00:16:04.480 --> 00:16:07.759 a situation like this, right, who I am on social 350 00:16:07.799 --> 00:16:10.840 media only shows one side of me, and there's a 351 00:16:10.840 --> 00:16:14.360 whole other side that like the social media world doesn't see. 352 00:16:14.399 --> 00:16:18.159 Because that's why we do podcasts like this to talk 353 00:16:18.200 --> 00:16:20.960 with Alexis Texas, and we give your fans and your 354 00:16:20.960 --> 00:16:21.879 listeners what they want. 355 00:16:21.960 --> 00:16:23.360 Damn it. That's why I'm here. 356 00:16:23.279 --> 00:16:25.720 Because you know, I feel like I think a lot 357 00:16:25.720 --> 00:16:28.320 of people do hide behind social media as far as 358 00:16:28.360 --> 00:16:30.960 like you know, the cloud of this on whatever. But 359 00:16:31.519 --> 00:16:34.000 even with my social media, it doesn't portray who I am. 360 00:16:34.080 --> 00:16:35.639 But talking to people, you know what I mean, it's 361 00:16:35.639 --> 00:16:37.559 like getting to know each other more and getting to 362 00:16:37.600 --> 00:16:39.559 see a different side of you with like just genuine 363 00:16:39.559 --> 00:16:43.440 conversation for sure, and zone stop hiding the truth from 364 00:16:43.480 --> 00:16:44.519 your fans, damn it. 365 00:16:45.840 --> 00:16:48.200 So you know, but with my socials too, it's like, 366 00:16:49.080 --> 00:16:51.320 I think one of the more difficult things is it's 367 00:16:51.360 --> 00:16:53.759 hard for me to find time to film content of 368 00:16:53.879 --> 00:16:57.639 myself that I really love because I'm so busy doing 369 00:16:57.679 --> 00:17:01.360 it for others that then my content becomes almost throwaway 370 00:17:01.440 --> 00:17:04.680 content that I enjoy. The message, But when's the last 371 00:17:04.680 --> 00:17:09.279 time you posted? I posted my assistance here? I posted yesterday, right, 372 00:17:09.359 --> 00:17:11.960 somebody posted I posted yesterday. Somebody posted, no, we did 373 00:17:11.960 --> 00:17:17.240 it together, damn it. I actually posted that one. He 374 00:17:17.240 --> 00:17:21.240 helped me though. But uh, but you know, I would 375 00:17:21.279 --> 00:17:24.480 go like a week not post anything anywhere, and it's 376 00:17:24.599 --> 00:17:29.240 just it's frustrating to me because I would love and 377 00:17:29.279 --> 00:17:31.039 I think one of my goals for twenty twenty two 378 00:17:31.079 --> 00:17:32.640 is to really kind of take the power back a 379 00:17:32.680 --> 00:17:34.119 little bit of what I want the world to know 380 00:17:34.160 --> 00:17:36.799 about me, because there's so much more than me just 381 00:17:36.839 --> 00:17:40.559 being quote unquote motivational guy, which is hard because it's 382 00:17:40.640 --> 00:17:41.480 tough to get on there. 383 00:17:41.519 --> 00:17:44.519 But it's about vulnerability and it's not easy for anybody 384 00:17:44.519 --> 00:17:47.119 and even myself included with you know the podcast with me. 385 00:17:47.240 --> 00:17:48.759 This is the first time people got to hear my 386 00:17:49.000 --> 00:17:50.839 voice and my like what I really was saying and 387 00:17:50.880 --> 00:17:53.039 not filtered what they assumed, what whatever, because I didn't. 388 00:17:53.079 --> 00:17:55.640 I don't give a lot out. But I also felt 389 00:17:55.640 --> 00:17:57.359 like it I needed a time to see another side 390 00:17:57.400 --> 00:17:59.640 because it's only one image, and I feel like vulnerability 391 00:17:59.640 --> 00:18:02.000 is really important, especially like the older that we grow 392 00:18:02.119 --> 00:18:04.960 is because like you said before, it needs everybody needs 393 00:18:05.000 --> 00:18:05.920 to grow and help each other. 394 00:18:06.240 --> 00:18:07.440 Let's go, then, let's go. 395 00:18:07.599 --> 00:18:08.079 You can do it. 396 00:18:08.160 --> 00:18:08.480 Let's go. 397 00:18:08.599 --> 00:18:11.559 So stop being scared. I know, right, stop being scared. 398 00:18:11.880 --> 00:18:13.759 Do you have a moment that you would wish that 399 00:18:13.839 --> 00:18:16.440 you could relive and maybe get a do over? 400 00:18:20.960 --> 00:18:28.920 Man a little bit. I mean, Jesus, there's a few times, 401 00:18:30.359 --> 00:18:33.240