WEBVTT 1 00:00:01.639 --> 00:00:04.440 Golf Smarter number three hundred and fifty five, published on 2 00:00:04.480 --> 00:00:07.719 October thirty one, twenty twelve. Trick or Treat. 3 00:00:07.679 --> 00:00:12.679 Welcome to Golf Smarter Mulligans, your second chance to gain 4 00:00:12.759 --> 00:00:16.320 insight and advice from the best instructors featured on the 5 00:00:16.359 --> 00:00:22.359 Golf Smarter podcast. Great Golf Instruction Never gets Old. Our 6 00:00:22.440 --> 00:00:27.239 interview library features hundreds of hours of game improvement conversations 7 00:00:27.399 --> 00:00:30.920 like this that are no longer available in any podcast app. 8 00:00:31.120 --> 00:00:33.560 I've had clients come in and say, you know why 9 00:00:33.560 --> 00:00:35.200 I should be I practice all the time. 10 00:00:35.280 --> 00:00:36.719 You know I should be able to repeat this. 11 00:00:37.439 --> 00:00:39.039 You know I should be able to hit a bunker 12 00:00:39.119 --> 00:00:41.079 shot or a pitch shot, or hit a t shot. 13 00:00:40.840 --> 00:00:43.719 Like Tyer Woods. I mean, I had people say that, and. 14 00:00:43.600 --> 00:00:44.880 I said, you know what if you told about the 15 00:00:44.880 --> 00:00:49.600 Tyler woodsy punch in the face right now? Why because 16 00:00:49.880 --> 00:00:52.920 he's one of the world's greatest athletes and he spends 17 00:00:53.320 --> 00:00:56.240 about five thousand percent more time working on his game. 18 00:00:56.159 --> 00:00:58.119 Than you, And why in the world would you deserve 19 00:00:58.159 --> 00:00:59.719 to hit it like Ken? Can we talk about this? 20 00:01:00.039 --> 00:01:02.039 Worrying on Golf's not about who hits the best, It's 21 00:01:02.039 --> 00:01:04.840 about who misses it the least people have to understand 22 00:01:04.879 --> 00:01:07.920 that in a coaching environment, if you're open, you are 23 00:01:07.959 --> 00:01:11.159 going to perform at a much higher level, and you 24 00:01:11.159 --> 00:01:13.519 should do that immediately. But to own it and take 25 00:01:13.560 --> 00:01:16.560 you to the course and stand there with half the 26 00:01:16.560 --> 00:01:19.359 people in your clut membership looking at you and rip 27 00:01:19.400 --> 00:01:22.680 it down the fairway just like coaches there. It's not 28 00:01:22.680 --> 00:01:25.239 going to happen until you deserve to have it happen. 29 00:01:25.280 --> 00:01:27.159 And that comes through that journey. And that's why golf 30 00:01:27.200 --> 00:01:30.000 is exciting because it takes a lot of hard work 31 00:01:30.040 --> 00:01:31.719 to play at a high level. 32 00:01:32.000 --> 00:01:32.640 It doesn't take a. 33 00:01:32.640 --> 00:01:35.239 Lot of hard work to experience great ball flight, but 34 00:01:35.280 --> 00:01:36.719 it takes a lot of hard work to own that 35 00:01:36.799 --> 00:01:37.239 ball flight. 36 00:01:44.159 --> 00:01:47.879 Jeff Ritter on his integrated approach to being a better golfer. 37 00:01:48.000 --> 00:01:49.799 This is Golf Smarter. 38 00:01:50.560 --> 00:01:53.079 Each week we tap the best minds in golf to 39 00:01:53.079 --> 00:01:57.159 help lower your scores with tips, drills, insights and advice 40 00:01:57.640 --> 00:02:02.159 in conversation with course pros, architect authors, players, teaching gurus 41 00:02:02.200 --> 00:02:02.920 and coaches. 42 00:02:03.359 --> 00:02:07.719 Here's your host, Fred Green. Welcome to the Golf Smarter podcast. 43 00:02:07.799 --> 00:02:10.400 Jeff, Hey, Fred, thanks again for having me. 44 00:02:10.719 --> 00:02:13.639 You're quite welcome. I need to apologize to the audience 45 00:02:13.719 --> 00:02:15.879 for being a little bit late. I know some people 46 00:02:15.919 --> 00:02:19.840 like to download this immediately, but I've had some technical issues, 47 00:02:19.919 --> 00:02:23.439 and strangely enough, this is the fourth time that Jeff 48 00:02:23.439 --> 00:02:27.080 and I are trying to record. We've recorded two episodes 49 00:02:27.120 --> 00:02:29.719 already and they disappeared, and so we're trying to get 50 00:02:29.919 --> 00:02:32.680 so we're really well rehearsed. This is the first time 51 00:02:32.719 --> 00:02:36.560 we've had a rehearsed Golf Smarter podcast. You ready, I 52 00:02:36.639 --> 00:02:41.680 am absolutely ready, Yeah, right, exactly, good time. Yeah, sure, 53 00:02:41.800 --> 00:02:47.360 we're par so, Jeff. One of the things, and we're 54 00:02:47.360 --> 00:02:50.719 gonna get right to it. I want to talk about 55 00:02:50.759 --> 00:02:54.759 your approach to integrated your integrated approach to coaching. You 56 00:02:55.159 --> 00:02:59.680 you bring in so many different elements, not just swing 57 00:02:59.719 --> 00:03:02.919 mcare annex and I know that technique is a big 58 00:03:02.960 --> 00:03:08.000 thing for you, but you bring in much more to 59 00:03:08.120 --> 00:03:09.240 your coaching approach. 60 00:03:10.719 --> 00:03:11.560 Yeah, thanks, Red. 61 00:03:13.080 --> 00:03:15.800 The integrated approach is really just trying to create an 62 00:03:15.840 --> 00:03:19.599 extension of the golf performance aspect of things. I mean, 63 00:03:20.120 --> 00:03:24.319 my expertise is in the technical aspect of how to 64 00:03:24.400 --> 00:03:26.919 change or improve your ball flight, you know, from tee 65 00:03:26.919 --> 00:03:28.919 to green. That's what people come to me for first 66 00:03:28.960 --> 00:03:32.520 and foremost on a daily basis. The things that I'm 67 00:03:32.560 --> 00:03:35.000 interested in personally and have been for a long time. 68 00:03:35.479 --> 00:03:38.120 You go beyond that. I'm really into too, fitness. 69 00:03:38.159 --> 00:03:42.439 I'm really into the mindset aspect of high performance in sport. 70 00:03:42.879 --> 00:03:45.159 And I'm also very much into nutrition now because as 71 00:03:45.159 --> 00:03:47.439 you know, my fiancee came in a row is a 72 00:03:47.479 --> 00:03:48.240 nutrition coach. 73 00:03:48.319 --> 00:03:49.960 So all these things. 74 00:03:49.639 --> 00:03:52.000 That you know I've engaged in on my own over 75 00:03:52.080 --> 00:03:55.439 time have led their way into my coaching. And what 76 00:03:55.520 --> 00:03:59.680 I've found is that that technical environment becomes a lot 77 00:03:59.680 --> 00:04:03.719 more filling and inspiring when you show people not just 78 00:04:03.800 --> 00:04:05.840 how to hit it a little bit better or putter 79 00:04:05.919 --> 00:04:08.400 chit better, but you show them how they can incorporate 80 00:04:08.719 --> 00:04:11.039 some of these other ideas using golf as a vehicle, 81 00:04:11.120 --> 00:04:13.240 and it doesn't only improve their performance on the course, 82 00:04:13.719 --> 00:04:15.840 but it also really improves it off the course as well. 83 00:04:15.879 --> 00:04:18.600 So it's sort of more fulfilling for me and it's 84 00:04:18.600 --> 00:04:21.199 more fulfilling for them, and it keeps me excited about 85 00:04:21.240 --> 00:04:23.680 going to work each day and the possibilities that exist 86 00:04:23.759 --> 00:04:25.959 within this vehicle that we call golf instruction. 87 00:04:26.920 --> 00:04:29.199 And this past summer, I want to catch up. It's 88 00:04:29.199 --> 00:04:31.879 been a while since we've spoken, and we'll talk about 89 00:04:31.920 --> 00:04:35.279 the individual elements of your integrated approach. But I think 90 00:04:35.319 --> 00:04:38.319 this is going to lead us to that this past summer, 91 00:04:38.759 --> 00:04:42.639 you were running the Nike Junior golf camps down in Monterey. 92 00:04:42.680 --> 00:04:43.319 How did that go? 93 00:04:44.279 --> 00:04:47.680 It was absolutely fantastic. We were there for us six weeks. 94 00:04:47.839 --> 00:04:50.639 We entirely sold the program out. We had a waiting 95 00:04:50.680 --> 00:04:54.319 list about sixty kids deep. And you know, it's not 96 00:04:54.360 --> 00:04:57.000 too bad being down there in Pebble Beach right in 97 00:04:57.079 --> 00:05:00.480 the middle of the summer, whereas an Arizona sweating my 98 00:05:00.480 --> 00:05:00.920 butt off. 99 00:05:01.040 --> 00:05:04.199 So I've been involved with. 100 00:05:03.360 --> 00:05:06.160 With Nike golf schools and junior camps for about ten 101 00:05:06.240 --> 00:05:11.560 years now. Actually, all the golf camps and football and basketball, baseball, soccer, 102 00:05:11.560 --> 00:05:13.519 anything that has a swoosh on it's actually run by 103 00:05:13.519 --> 00:05:16.680 a company out of San Raphael, near your area. 104 00:05:16.519 --> 00:05:19.279 Called US Sports are known as San Rafel. 105 00:05:19.959 --> 00:05:22.560 I guess so right, thanks for the correction. 106 00:05:22.800 --> 00:05:25.040 Yes, yeah, it's like you don't want to say Frisco. 107 00:05:25.199 --> 00:05:27.720 You got to call it San Francisco. It's you know, 108 00:05:27.720 --> 00:05:29.800 when any of you hear is San Raphael, you know 109 00:05:29.839 --> 00:05:31.800 they're from out of town San Rafel. 110 00:05:32.160 --> 00:05:35.120 Well, you know I'm from Lancaster, PA, which most people 111 00:05:35.160 --> 00:05:38.120 think is Lancaster, which is certainly not correct. 112 00:05:38.120 --> 00:05:40.720 So well and actually in southern California it is Lancaster. 113 00:05:41.360 --> 00:05:43.120 Yeah, well they're wrong. 114 00:05:47.480 --> 00:05:49.199 But I've been involved the company for a long time 115 00:05:49.240 --> 00:05:51.959 and last year around this time, they named me their 116 00:05:52.040 --> 00:05:55.240 national director of Instruction for the golf schools in the camp. 117 00:05:55.360 --> 00:05:58.399 So my first order of business was to really try 118 00:05:58.399 --> 00:06:01.600 and do the best job hossible, trying to run what 119 00:06:01.680 --> 00:06:04.000 we think is a world class experience, you know, in 120 00:06:04.319 --> 00:06:06.800 the Pebble Beach area. So you know, we've had kids 121 00:06:06.800 --> 00:06:09.360 that come from from all over the globe. It was 122 00:06:09.399 --> 00:06:11.040 so cool to see the kids show up and the 123 00:06:11.040 --> 00:06:14.680 parents shop, and you know, kids from Korea and China, 124 00:06:14.720 --> 00:06:16.319 and we had a kid from Russia and a kid 125 00:06:16.360 --> 00:06:19.240 from from Kuwait. And then I asked the kid from Kuey. 126 00:06:19.240 --> 00:06:21.000 I said, how in the world did you find this company? 127 00:06:21.079 --> 00:06:27.040 Said, you know, Google online, Sure, online, but I mean, obviously, uh, 128 00:06:27.279 --> 00:06:29.720 you know the name Pebble Beach, the area of Pebble Beach, 129 00:06:29.759 --> 00:06:33.639 it's it's you know, it's it's synonymous with excellence and 130 00:06:33.639 --> 00:06:35.199 excitement and the best golf in the world. 131 00:06:35.240 --> 00:06:38.279 So even though we don't actually play Pebble Beach. We 132 00:06:38.319 --> 00:06:40.160 do play a lot of Pebble Beach properties. We play 133 00:06:40.199 --> 00:06:43.519 Spanish Bay and Spyglass, and we played Delmani. We also 134 00:06:43.519 --> 00:06:45.680 take the kids to Poppy Hills, which is not owned 135 00:06:45.680 --> 00:06:48.040 by the Pebble Beach Company, but it's within that del 136 00:06:48.120 --> 00:06:50.720 Moni force, so you know, it's great golf. We put 137 00:06:50.759 --> 00:06:53.160 together one heck of a staff. I was very lucky 138 00:06:53.199 --> 00:06:55.439 to uh to get so many great coaches to come 139 00:06:55.439 --> 00:06:56.639 out and work with me, and I think it had 140 00:06:56.639 --> 00:06:58.639 a lot to do with the fact that the camps 141 00:06:58.639 --> 00:07:00.759 had a great reputation, but also that area is so 142 00:07:01.480 --> 00:07:03.439 charged with positive energy and everyone. 143 00:07:03.160 --> 00:07:04.040 Had a great time with it. 144 00:07:04.839 --> 00:07:08.079 Amazing. Is this an exclusive camp? I mean, do these 145 00:07:08.160 --> 00:07:15.120 kids have to try out audition to get involved now? 146 00:07:15.199 --> 00:07:15.560 Not at all. 147 00:07:15.600 --> 00:07:18.600 Actually, if they just go to US Sportscamps dot com 148 00:07:18.639 --> 00:07:21.600 forward slash Golf, they can actually search not only the 149 00:07:21.639 --> 00:07:25.160 Peddle Beach camps, but up to seventy nine other locations. 150 00:07:25.199 --> 00:07:28.160 We're run camps like this throughout the country and there's 151 00:07:28.199 --> 00:07:31.000 different skill levels. We have the regular camps, which are 152 00:07:31.000 --> 00:07:34.839 open to all abilities ages ten to eighteen, and then 153 00:07:34.879 --> 00:07:37.279 we have the advance camps in the literary ture. We'd 154 00:07:37.319 --> 00:07:40.680 like to have the advanced campers be passionate about the game. 155 00:07:40.720 --> 00:07:42.279 They're going to hit a lot of golf balls, They're 156 00:07:42.279 --> 00:07:44.240 going to be doing a lot of walking. So if 157 00:07:44.279 --> 00:07:46.680 they're playing on high school golf teams, if they have 158 00:07:46.839 --> 00:07:50.759 that mindset towards maybe playing in college someday, it's important 159 00:07:50.800 --> 00:07:54.000 that they're honest with where they are. 160 00:07:53.879 --> 00:07:55.240 Because when they show up, they're going to get a 161 00:07:55.279 --> 00:07:55.720 lot of golf. 162 00:07:55.800 --> 00:07:57.720 So if there's a parent out there that says, I'm 163 00:07:57.759 --> 00:08:00.120 just going to put them in the advanced camp so 164 00:08:00.199 --> 00:08:03.600 much that the instruction is any different, because the coaching 165 00:08:03.639 --> 00:08:06.519 staff is the same for both weeks, it's just that 166 00:08:07.319 --> 00:08:09.800 the environment's a lot more more intense. So if your 167 00:08:09.879 --> 00:08:13.199 child is just getting involved with the game and you 168 00:08:13.240 --> 00:08:15.199 throw them in there with a bunch of, you know, 169 00:08:15.279 --> 00:08:17.560 stud high school athletes, they might not have a very. 170 00:08:17.360 --> 00:08:19.360 Good time because they're going to feel like they're way 171 00:08:19.399 --> 00:08:20.040 behind the curve. 172 00:08:20.120 --> 00:08:22.360 So it's just important that you know, kids and parents 173 00:08:22.399 --> 00:08:24.920 are honest with their ability level and realize that no 174 00:08:24.959 --> 00:08:27.600 matter what camp they go into, the coaches are the same, 175 00:08:27.959 --> 00:08:30.160 and the coaches are trained to give the kid exactly 176 00:08:30.240 --> 00:08:31.680 what they need based on their skill level. 177 00:08:33.000 --> 00:08:36.240 I love when you mentioned they're honest about what their 178 00:08:36.279 --> 00:08:41.919 game is. And that is not exclusive to child golfers, 179 00:08:42.080 --> 00:08:45.679 to young golfers, junior golfers. I would think for all 180 00:08:45.720 --> 00:08:48.360 of us. Is that something that you do with each 181 00:08:48.399 --> 00:08:50.799 of your students, You talk about or you try to 182 00:08:50.799 --> 00:08:52.639 get them to be honest about where their game is. 183 00:08:53.799 --> 00:08:55.440 Yeah, I try and get them to be honest about 184 00:08:55.440 --> 00:08:58.039 where it is, but I also try and get them 185 00:08:58.039 --> 00:09:01.080 to be honest or authentic about where they'd like it 186 00:09:01.159 --> 00:09:04.320 to go. You know a lot of people they come 187 00:09:04.360 --> 00:09:09.000 in for a lesson, and you know, only only ten 188 00:09:09.039 --> 00:09:12.679 percent of golfers, for it, take golf lessness. So's there's 189 00:09:12.799 --> 00:09:15.600 ninety percent of people that play golf out there that 190 00:09:15.639 --> 00:09:20.399 are not actively engaging in a coaching environment, whether it 191 00:09:20.440 --> 00:09:22.360 be in person or online. 192 00:09:22.480 --> 00:09:25.159 And isn't it only ten percent of golfers ever break 193 00:09:25.159 --> 00:09:25.639 one hundred. 194 00:09:27.240 --> 00:09:30.159 I don't know those numbers, but yeah, it's a hard game. Yeah, 195 00:09:30.200 --> 00:09:33.039 it is very is a very hard game. So every year, 196 00:09:33.200 --> 00:09:35.320 just as many people that get turned on by the game, 197 00:09:35.360 --> 00:09:37.039 they get they get turned off by the game. So 198 00:09:37.080 --> 00:09:39.720 it's really up to us as coaches in an industry 199 00:09:39.759 --> 00:09:43.480 to get people excited about their games and excited about 200 00:09:43.879 --> 00:09:46.720 this experience that we call golf, and to find ways 201 00:09:46.720 --> 00:09:48.639 that make them want to stick with it, and the 202 00:09:48.679 --> 00:09:50.320 fact that the game is so hard. 203 00:09:51.639 --> 00:09:53.159 Is a little bit of a challenge, you know. 204 00:09:53.200 --> 00:09:56.000 I've always kind of liked this idea that if I'm 205 00:09:56.000 --> 00:09:59.000 going to try something and I'm going to stick with it, 206 00:09:59.440 --> 00:10:02.080 I want to be mediocre fast, you know what I mean, 207 00:10:03.360 --> 00:10:05.639 I'm going to put some skis on my feet or 208 00:10:05.679 --> 00:10:09.039 strap on a snowboard. If I'm falling down the mountain 209 00:10:09.080 --> 00:10:10.919 all day, then the next day, you know, I'm going 210 00:10:10.960 --> 00:10:12.440 to figure out something else to do. 211 00:10:12.519 --> 00:10:15.080 That, you know, is a little bit encouraging. And the 212 00:10:15.120 --> 00:10:16.200 same thing with golf. 213 00:10:16.039 --> 00:10:19.399 If you're missing it and losing balls and it's taking 214 00:10:19.440 --> 00:10:22.240 you forever and you're just not having a good time 215 00:10:22.279 --> 00:10:23.759 with it, then why would you come back? So it's 216 00:10:23.799 --> 00:10:25.840 really up to coaching to be able to reveal to 217 00:10:25.919 --> 00:10:29.519 people very quickly how good they can actually be. And 218 00:10:29.759 --> 00:10:32.240 when people start to get a taste of what it's 219 00:10:32.320 --> 00:10:34.679 like to have success, they want to come back for more. 220 00:10:35.159 --> 00:10:37.679 And once you do that, you can sort of out 221 00:10:37.679 --> 00:10:39.519 inline what the journey is going to be like, you know, 222 00:10:39.759 --> 00:10:41.720 there's never going to be a day when you say, hey, 223 00:10:41.759 --> 00:10:43.159 I absolutely. 224 00:10:42.559 --> 00:10:43.720 Have it and you have it forever. 225 00:10:43.840 --> 00:10:45.960 You see with tour players, you know, one day they 226 00:10:46.000 --> 00:10:47.879 go out and shoot sixty two. 227 00:10:47.960 --> 00:10:49.759 The next day they go out and they miss the cut. 228 00:10:49.840 --> 00:10:53.240 So it's all about embracing the challenge associated with the game. 229 00:10:53.480 --> 00:10:57.240 But very early on people have to have that taste 230 00:10:57.279 --> 00:10:59.679 of success. And as it relates to the people that 231 00:10:59.799 --> 00:11:01.320 are already involved with the game. 232 00:11:01.840 --> 00:11:02.759 You know, Fred, about. 233 00:11:02.519 --> 00:11:06.440 About seventy percent of my clients are from from outside 234 00:11:06.600 --> 00:11:09.879 of Arizona, which is which is an amazing thing. 235 00:11:10.000 --> 00:11:12.639 And really incredible because you know, there's so many golf 236 00:11:12.679 --> 00:11:15.759 instructors who are struggling to get any clientele at all, 237 00:11:15.840 --> 00:11:18.120 let alone have them from out of town. I mean, 238 00:11:18.159 --> 00:11:20.720 you said only ten percent of golfers take lessons. 239 00:11:21.000 --> 00:11:23.320 Yeah, And the thing is that a lot of that 240 00:11:23.399 --> 00:11:25.840 was due to very active in social media, you know, 241 00:11:25.879 --> 00:11:27.720 as you know, I've got my YouTube channel at almost 242 00:11:27.759 --> 00:11:28.519 five million views. 243 00:11:28.559 --> 00:11:28.679 Now. 244 00:11:29.919 --> 00:11:31.600 Right before we got on the phone, I talked about 245 00:11:31.600 --> 00:11:35.000 two clients that I've actually secured my services to fly 246 00:11:35.080 --> 00:11:37.399 to Sydney, Australia and spent about two weeks coaching then 247 00:11:38.320 --> 00:11:38.720 down there. 248 00:11:38.759 --> 00:11:40.919 But the thing, did they discover you on YouTube? 249 00:11:41.000 --> 00:11:41.200 Is that? 250 00:11:41.320 --> 00:11:42.360 Is that how they found you? 251 00:11:42.919 --> 00:11:43.240 Yeah? 252 00:11:43.279 --> 00:11:43.799 They sure did. 253 00:11:44.000 --> 00:11:47.399 Wow found me on YouTube and they came out here 254 00:11:47.639 --> 00:11:50.120 the last two years and spent about a month working 255 00:11:50.120 --> 00:11:53.559 with me, and then this year they just decided to 256 00:11:53.559 --> 00:11:55.360 stay in Sydney and offer me a trip out there. 257 00:11:55.360 --> 00:11:57.559 I've never been before. We had talked about doing something 258 00:11:57.600 --> 00:12:00.000 special down there, So we're going to go out there 259 00:12:00.039 --> 00:12:01.519 and coach them up a little bit, get they'm ready 260 00:12:01.519 --> 00:12:03.559 for the tournament season, but also try and meet some 261 00:12:03.639 --> 00:12:06.480 of their other fellow tour pros that they work with, 262 00:12:06.960 --> 00:12:09.000 and also maybe meet some business contact and see if 263 00:12:09.000 --> 00:12:11.519 we can't do something on more of a regular basis. 264 00:12:11.519 --> 00:12:14.720 But the thing is that, you know, people have, you know, 265 00:12:14.759 --> 00:12:18.799 different experiences with coaching, and when somebody gets on an 266 00:12:18.799 --> 00:12:22.320 airplane to come out to see me, a lot of 267 00:12:22.360 --> 00:12:24.600 times they're looking at. 268 00:12:24.440 --> 00:12:26.519 Me as sort of their last resort, so to speak. 269 00:12:26.759 --> 00:12:30.039 They've been frustrated with the game for whatever reason in 270 00:12:30.080 --> 00:12:33.240 their local market, they hadn't been able to make that turn, 271 00:12:33.559 --> 00:12:35.720 so to speak, and they come out to see me 272 00:12:35.759 --> 00:12:38.080 because they're looking for an answer, you know, and if 273 00:12:38.120 --> 00:12:41.440 they don't get an answer, their enjoyment for the game 274 00:12:41.799 --> 00:12:43.720 is probably going to be extinguished. 275 00:12:43.799 --> 00:12:45.279 You know, so I take a lot of. 276 00:12:47.519 --> 00:12:49.679 You know, care and time into trying to come up 277 00:12:49.720 --> 00:12:52.320 with a plan that's going to get them excited about 278 00:12:52.320 --> 00:12:54.879 their game again. And that comes down to very quickly 279 00:12:54.919 --> 00:12:58.279 showing someone, you know, how they can hit it better 280 00:12:58.320 --> 00:13:00.919 than they ever hit it before in a short period 281 00:13:00.919 --> 00:13:03.600 of time. Or make that one swing change that you 282 00:13:03.600 --> 00:13:05.399 know they've worked on for years and they hadn't been 283 00:13:05.399 --> 00:13:07.279 able to change, and all of a sudden, wham, you know, 284 00:13:07.320 --> 00:13:08.559 in fifteen minutes they see it. 285 00:13:08.600 --> 00:13:08.759 You know. 286 00:13:09.000 --> 00:13:11.600 That's the thing that's exciting to me. And once I 287 00:13:11.639 --> 00:13:15.519 get people believing in themselves, then it's really easy to 288 00:13:15.519 --> 00:13:18.519 start introducing them to some of these other components that 289 00:13:18.559 --> 00:13:20.720 we call the integrated approach. You know, so if somebody 290 00:13:20.759 --> 00:13:23.600 comes back, you know, a year from now and they go, 291 00:13:23.679 --> 00:13:26.399 you know what, you know, I won my club championship, 292 00:13:26.600 --> 00:13:29.399 but I also lost twenty pounds. You know, those kind 293 00:13:29.440 --> 00:13:32.679 of those kinds of things come from, you know, and 294 00:13:32.759 --> 00:13:35.639 that one experience in the golf performance aspect of things, 295 00:13:35.679 --> 00:13:38.120 and you know, as it relates to this whole integrated approach, 296 00:13:38.159 --> 00:13:41.559 it's it's golf performance it's mindset, it's fitness, it's nutrition. 297 00:13:41.720 --> 00:13:44.399 But people out there have to realize that I'm not 298 00:13:44.519 --> 00:13:47.080 the mindset expert, and I'm not the fitness expert, and 299 00:13:47.120 --> 00:13:48.799 I'm not the nutrition expert. I have a team of 300 00:13:48.799 --> 00:13:52.879 people around me that fill that role. But but my 301 00:13:52.960 --> 00:13:56.679 whole expertise is golf performance. I'm just using that lesson 302 00:13:56.840 --> 00:13:59.440 experience that time there to be able to do the 303 00:13:59.440 --> 00:14:01.759 best I can do to help them make the turn 304 00:14:01.799 --> 00:14:03.639 with their ball striking. And then from there, if they 305 00:14:03.639 --> 00:14:05.600 want to dabble and get involved with some of my 306 00:14:05.679 --> 00:14:08.639 other coaches in my network, as I hope they do, 307 00:14:09.080 --> 00:14:11.679 then I think that they're primed for an amazing experience. 308 00:14:17.919 --> 00:14:19.440 I'm not going to hold you to these numbers, but 309 00:14:19.440 --> 00:14:22.360 when you say only ten percent of golfers take lessons. 310 00:14:23.279 --> 00:14:26.960 Of that ten percent, how many do you think take 311 00:14:27.039 --> 00:14:29.720 more than one lesson? I mean, is it a lot like, Oh, 312 00:14:29.720 --> 00:14:31.639 I'm going on vacation this week, I need a lesson, 313 00:14:32.159 --> 00:14:34.000 and it's like the only time they ever take a lesson. 314 00:14:34.440 --> 00:14:35.679 Well, boys, it's hard to say. 315 00:14:36.759 --> 00:14:40.080 I'm actually a member of this business group called the 316 00:14:40.120 --> 00:14:40.840 Proponent Group. 317 00:14:40.919 --> 00:14:41.919 It's actually run by a. 318 00:14:41.840 --> 00:14:43.879 Gentleman named Lauren Anderson who used to be with a 319 00:14:43.919 --> 00:14:44.960 golf magazine, Preeer. 320 00:14:45.039 --> 00:14:46.240 So he throws out. 321 00:14:46.120 --> 00:14:48.759 These stats all the time to us as members because 322 00:14:48.759 --> 00:14:51.159 we need to learn about the market that we're dealing 323 00:14:51.159 --> 00:14:54.480 with as coaches and what opportunities exist. So I don't 324 00:14:54.519 --> 00:14:57.759 know what that answer is, but after this conversation, I'm 325 00:14:57.799 --> 00:14:59.519 going to ask him what that is, because you're right, 326 00:15:00.080 --> 00:15:02.759 some people might go out for that one lesson and 327 00:15:02.799 --> 00:15:03.759 be totally turned off. 328 00:15:03.799 --> 00:15:05.559 This is way too hard. I didn't get it. I 329 00:15:05.600 --> 00:15:07.639 did better before I even showed up. 330 00:15:08.159 --> 00:15:11.159 Whereas another segment of the population might have that great 331 00:15:11.200 --> 00:15:13.879 coaching experience where they want to develop something that's more 332 00:15:14.879 --> 00:15:17.399 personal and ongoing with more of a game plan. 333 00:15:17.879 --> 00:15:18.919 And you know we've talked. 334 00:15:18.759 --> 00:15:20.639 About in the show before that there's two different kinds 335 00:15:20.679 --> 00:15:22.960 of lessons, right, we said, there's corrective lessons and there's 336 00:15:23.000 --> 00:15:26.360 developmental lessons. And the corrective lesson is when you know, 337 00:15:26.399 --> 00:15:28.279 Fred Green shows up on my lesson team when he's 338 00:15:28.279 --> 00:15:30.879 on vacation and says, you know, hey, Jeff, I am 339 00:15:31.080 --> 00:15:32.240 slicing it out of balance. 340 00:15:32.320 --> 00:15:33.879 Can you help me because. 341 00:15:33.639 --> 00:15:36.639 I had to play the Raven Golf Club Phoenix tomorrow 342 00:15:36.679 --> 00:15:38.000 and I want to play really well. I've been looking 343 00:15:38.039 --> 00:15:40.080 forward to this. I mean, that's a corrective lesson and 344 00:15:40.159 --> 00:15:43.320 one can I get your ball in between the trees. 345 00:15:44.120 --> 00:15:46.759 The developmental lesson is when you come out and you say, hey, Jeff, 346 00:15:47.279 --> 00:15:48.919 you know I'm a ten handicap, I want to play 347 00:15:48.960 --> 00:15:50.159 like a five, or I want to play like a 348 00:15:50.159 --> 00:15:52.399 stretch or I had this goal to win the club championship. 349 00:15:52.399 --> 00:15:54.120 You know, that's more of an ongoing relationship. 350 00:15:54.240 --> 00:15:57.440 So from a coaching perspective, you've got to be able 351 00:15:57.440 --> 00:16:01.240 to show people the light, you know, very quickly in 352 00:16:01.279 --> 00:16:03.720 both of those circumstances. Otherwise you're not going to be 353 00:16:03.720 --> 00:16:06.399 able to get them to number one, enjoy the game 354 00:16:06.399 --> 00:16:09.279 if it's corrective, or even come back to the game 355 00:16:09.279 --> 00:16:10.200 if it's developmental. 356 00:16:12.279 --> 00:16:16.799 What I'm curious to know when when somebody comes to 357 00:16:16.840 --> 00:16:20.639 you most of the time, are they just saying, I 358 00:16:20.840 --> 00:16:25.320 just need to be consistent, you know? Is that what happens? 359 00:16:25.519 --> 00:16:27.279 It's because that's what I hear a lot on the 360 00:16:27.279 --> 00:16:29.360 golf course. God, if I was only consistent, I'd be 361 00:16:29.360 --> 00:16:31.960 so much better. It's like, really, you think that's all 362 00:16:32.000 --> 00:16:32.440 it takes? 363 00:16:32.799 --> 00:16:36.679 Yeah, Sometimes they say that, and sometimes as you say, well, 364 00:16:36.720 --> 00:16:38.679 let's just you know, remove the good one and then 365 00:16:38.679 --> 00:16:43.559 you'll be consistent. We'll just take that nice powerful draw 366 00:16:43.559 --> 00:16:45.519 out of the mix and then then all will be 367 00:16:46.200 --> 00:16:48.159 rolling along the ground like like you've been hitting here. 368 00:16:48.200 --> 00:16:51.440 But you know, sometimes they say that, I mean that 369 00:16:51.519 --> 00:16:53.679 that's sort of the cliche thing to see because you know, 370 00:16:53.679 --> 00:16:55.559 they feel like, you know, they have the ability to 371 00:16:55.639 --> 00:16:58.399 hit quality shots, but they can't do it consistently. 372 00:16:59.480 --> 00:17:01.639 You know, another thing that happens with my clients a lot. 373 00:17:01.679 --> 00:17:04.319 I mean, I've been very blessed that the majority of 374 00:17:04.359 --> 00:17:06.880 my clients, I mean they have what I would call 375 00:17:07.039 --> 00:17:09.240 a high golf IQ And to me, that means that 376 00:17:09.279 --> 00:17:12.680 they're they're into the game. They practice multiple times per week, 377 00:17:13.640 --> 00:17:16.480 they enjoy playing in events at the club. You know, 378 00:17:16.519 --> 00:17:19.079 they're on YouTube and E golf, DIYED disc magazine. I mean, 379 00:17:19.119 --> 00:17:20.920 they are they're in it to win it, and they've 380 00:17:20.920 --> 00:17:24.240 been searching for for something. And you know, because everyone 381 00:17:24.279 --> 00:17:27.200 has phones now that that have cameras on them, people 382 00:17:27.240 --> 00:17:30.200 have seen their golf swings and they know what they 383 00:17:30.240 --> 00:17:30.799 want to work on. 384 00:17:30.839 --> 00:17:32.640 They just don't know how to how to fix it. 385 00:17:33.680 --> 00:17:35.720 So when people come to my lessons, a lot of 386 00:17:35.720 --> 00:17:40.000 times they're in many cases playing with or practicing with 387 00:17:40.200 --> 00:17:42.799 very good relevant ideas. 388 00:17:42.400 --> 00:17:46.759 You know, so they're not entirely lost, so to speak. 389 00:17:46.799 --> 00:17:48.160 It's just that they don't know how to how to 390 00:17:48.200 --> 00:17:48.920 make that change. 391 00:17:48.960 --> 00:17:53.359 So in a coaching environment, it's my job to stretch 392 00:17:53.759 --> 00:17:57.519 the player mentally and physically, uh to the degree that's 393 00:17:57.559 --> 00:18:00.119 necessary for them that actually make that change. Now, in 394 00:18:00.160 --> 00:18:03.160 some cases I have to present the entire entire plan 395 00:18:03.200 --> 00:18:05.640 to it, but it's kind of nice when a client 396 00:18:05.640 --> 00:18:08.200 comes in and they're halfway there and you show them 397 00:18:08.200 --> 00:18:10.440 that for them to accomplish their goal, or they're really 398 00:18:10.480 --> 00:18:11.319 not that far away. 399 00:18:12.640 --> 00:18:15.559 Okay, I'm gonna throw a curveball in this conversation because 400 00:18:15.720 --> 00:18:21.240 it occurs to me that and I'm definitely guilty of this. 401 00:18:22.119 --> 00:18:24.480