WEBVTT 1 00:00:02.160 --> 00:00:05.799 Meaning a light Man like this man letting butterfly flapping 2 00:00:05.879 --> 00:00:07.960 and wing big down in a forest, man and gonna 3 00:00:07.960 --> 00:00:08.359 cause the. 4 00:00:08.359 --> 00:00:10.839 Tree fall, letting five thousand miles away. 5 00:00:10.919 --> 00:00:19.640 Man, nobody see nobody see you don't need to know. Man, 6 00:00:19.879 --> 00:00:22.039 like you followed this story and. 7 00:00:22.120 --> 00:00:23.039 You got back to flect. 8 00:00:23.079 --> 00:00:24.280 That'll win. 9 00:00:24.399 --> 00:00:26.480 Man, don't blackly ding on the Panama man. 10 00:00:26.559 --> 00:00:27.839 Man, you don't don't matter. 11 00:00:27.879 --> 00:00:37.200 Man anyway, All right, focused trip, Welcome back to the 12 00:00:37.280 --> 00:00:39.560 jay Birds show. How you doing man, I'm doing great. 13 00:00:39.600 --> 00:00:41.439 Thank you very much for having me on. Glad to 14 00:00:41.439 --> 00:00:41.759 be here. 15 00:00:42.880 --> 00:00:46.600 Yeah, man, it's it's kind of crazy, uh, because I'm 16 00:00:46.600 --> 00:00:48.960 sure you're aware of a similar dynamic. Once you start, 17 00:00:49.200 --> 00:00:52.799 you know, creating more content, your bandwidth to consume goes down. 18 00:00:52.840 --> 00:00:54.679 It's probably a good thing that keeps it from being 19 00:00:54.679 --> 00:00:58.280 this kind of aura of boras. And so I've been, 20 00:00:58.640 --> 00:01:00.679 you know, from a distance, but you know, watching your 21 00:01:00.679 --> 00:01:03.640 stuff really really catch on. You seem to be doing great, 22 00:01:04.040 --> 00:01:06.000 and every once in a while I'll catch one of 23 00:01:06.000 --> 00:01:07.920 your live streams or a clip for one of your 24 00:01:07.959 --> 00:01:11.719 live streams, and uh, yeah, man, I'm really glad to 25 00:01:11.719 --> 00:01:13.439 see that you're doing well. And it's it's good to 26 00:01:13.439 --> 00:01:14.280 have you back on man. 27 00:01:14.920 --> 00:01:18.040 Yeah, thanks, Jared. It's a it's been a fun endeavor 28 00:01:18.079 --> 00:01:20.560 over the last really year and a half or so 29 00:01:20.680 --> 00:01:24.760 to kind of transition from a full time video producer 30 00:01:24.799 --> 00:01:27.560 on this channel to a streamer, which is kind of 31 00:01:27.599 --> 00:01:30.719 cringe because I always viewed streamers as like subhuman, and 32 00:01:30.760 --> 00:01:32.439 now I kind of am one, you know, cause it's 33 00:01:32.480 --> 00:01:36.280 kind of catching on. Everybody needs that, that live entertainment, 34 00:01:36.359 --> 00:01:38.359 you know, that's what people really want because there's there's 35 00:01:38.400 --> 00:01:41.439 certain things you can't recreate outside of a live environment, 36 00:01:41.519 --> 00:01:44.079 like when you have you know, feisty guests on or 37 00:01:44.120 --> 00:01:47.599 certain topics. It's just it's irreplaceable. And it's kind of like, 38 00:01:47.680 --> 00:01:50.519 you know, more more circuses for the masses, but here 39 00:01:50.560 --> 00:01:52.879 I am the top circus performer in the gun space. 40 00:01:54.560 --> 00:01:59.280 Yeah, well it's it's at a there's a similar uhaly 41 00:01:59.319 --> 00:02:02.519 a stigma around the podcaster, right, you know the joke 42 00:02:02.519 --> 00:02:04.439 click oh every you know, every young white man has 43 00:02:04.480 --> 00:02:08.400 a podcast, which is true, but also, uh, you checked 44 00:02:08.439 --> 00:02:10.680 the economy, you tried getting a real job. You know, 45 00:02:10.800 --> 00:02:15.759 it's it's somehow worse than being a monkey dancing on screen. Yeah, 46 00:02:15.759 --> 00:02:18.800 I mad the uh like I said, I'm unable just 47 00:02:19.000 --> 00:02:21.159 you know, for a number of reasons to catch all 48 00:02:21.159 --> 00:02:23.319 of them. But every once in a while I catch 49 00:02:23.520 --> 00:02:26.039 a clip obviously you have, which is now what a 50 00:02:26.120 --> 00:02:28.759 year and a half old, you know, the the infamous 51 00:02:28.879 --> 00:02:32.639 uh like Nova group pedigree thing. Oh yes, I. 52 00:02:32.879 --> 00:02:36.800 Prank a fantastic, top top clip of all time for sure. 53 00:02:37.680 --> 00:02:40.360 It was really funny, and especially funny because I'm so 54 00:02:40.439 --> 00:02:43.199 out of the loop. I just kept seeing references to it. 55 00:02:43.240 --> 00:02:45.240 I'm like, what does this mean? Pedigree? Is this like 56 00:02:45.639 --> 00:02:48.520 some like in depth like dog food joke that I'm 57 00:02:48.560 --> 00:02:51.280 too stupid to realize, And so finally I saw it. 58 00:02:51.319 --> 00:02:54.759 I was like, oh, oh, okay, all of this Suddenly 59 00:02:54.800 --> 00:02:57.439 I have more context. So yeah, man, you're you're you're 60 00:02:57.479 --> 00:03:00.520 doing good work on that front. The uh, the other 61 00:03:00.560 --> 00:03:04.719 thing we were talking about this earlier, right, is you know, 62 00:03:04.800 --> 00:03:08.800 the I think what and forgive me for speaking to 63 00:03:09.199 --> 00:03:11.960 your own work. I realized that's sort of you know, presumptive. 64 00:03:12.439 --> 00:03:16.360 But I think the variety really helps as well because, 65 00:03:17.159 --> 00:03:20.240 and I say this as a massive gun artist, there's 66 00:03:20.280 --> 00:03:24.240 only so much to say about guns, right, And after 67 00:03:24.280 --> 00:03:25.960 a while you're like, all right, do we really need 68 00:03:26.039 --> 00:03:29.800 another you know, autismo niche micro caliber debate, or a 69 00:03:29.840 --> 00:03:32.439 conversation about you know, fractions of an inch on a 70 00:03:32.439 --> 00:03:36.360 barrel length, and the answer is no, we're good, We've 71 00:03:36.400 --> 00:03:37.360 had that conversation. 72 00:03:37.719 --> 00:03:42.719 So yeah, Well, it's it's like anything. Struggling to find 73 00:03:42.879 --> 00:03:46.599 an hour's worth of content on guns three times a 74 00:03:46.599 --> 00:03:50.319 week is kind of exhausting because there's things you could 75 00:03:50.360 --> 00:03:53.759 talk about. It's like, wow, gun Company four sixteen brought 76 00:03:53.800 --> 00:03:58.879 out another small micro compact nine. Isn't that really exciting? 77 00:03:59.479 --> 00:04:02.280 Like Nope, that that happens every week of the year 78 00:04:02.319 --> 00:04:05.080 for the last ten years. It's not particularly interesting to 79 00:04:05.080 --> 00:04:06.960 talk about. So yeah, you gotta you gotta find ways 80 00:04:07.000 --> 00:04:09.520 to mix it up because if you're if you're not 81 00:04:09.599 --> 00:04:12.080 doing that, you're literally just a corporate shill. Is like, 82 00:04:12.199 --> 00:04:15.199 you know, the whole meme about hey, look at this product, 83 00:04:15.319 --> 00:04:18.279 consume this product, get excited for next product. That's literally 84 00:04:18.360 --> 00:04:20.360 it well. 85 00:04:20.160 --> 00:04:23.160 And like, I see the same thing obviously with uh, 86 00:04:23.560 --> 00:04:28.120 you know, pure politics streamers or podcasters or whatever. And 87 00:04:28.319 --> 00:04:32.079 I always think about Tim Poole, who like ten years ago, 88 00:04:32.279 --> 00:04:35.040 back when he had like thirty thousand YouTube subscriber, he 89 00:04:35.160 --> 00:04:37.160 was just a guy that used to work at weis 90 00:04:37.360 --> 00:04:38.959 I would, you know, catch in just because it was 91 00:04:39.000 --> 00:04:43.600 like daily news stuff and watch this man ruin his 92 00:04:43.720 --> 00:04:46.279 life and like you see clips of him now and 93 00:04:46.319 --> 00:04:50.160 he's just this like poor little like like husk of 94 00:04:50.199 --> 00:04:54.000 a man. And it's like, I get it. He's making, 95 00:04:54.279 --> 00:04:56.959 you know, an ungodly amount of money. He seems to have, 96 00:04:57.160 --> 00:04:59.000 you know, a company, all that kind of great stuff. 97 00:04:59.079 --> 00:05:03.480 You're like, Tim, budd is this worth it? It seem 98 00:05:03.560 --> 00:05:06.800 to just be deranged from like reacting to like daily 99 00:05:06.839 --> 00:05:07.800 slot politics. 100 00:05:09.040 --> 00:05:12.759 Well, that is another grind that will absolutely kill you. 101 00:05:12.839 --> 00:05:15.920 Like daily politics, Like, I think it just makes you 102 00:05:15.959 --> 00:05:18.920 stupid in the long run, trying to follow because you 103 00:05:18.959 --> 00:05:22.480 have to by proxy, be around so many stupid people 104 00:05:22.480 --> 00:05:24.560 and listen to so many stupid takes about this because 105 00:05:24.600 --> 00:05:27.040 essentially it's like me reacting to stupid take over here 106 00:05:27.319 --> 00:05:29.439 when clearly it's this is the right take until that 107 00:05:29.560 --> 00:05:32.040 changes at some point in the near future. But Tim 108 00:05:32.120 --> 00:05:35.240 is a guy who's like obviously he went through a 109 00:05:35.240 --> 00:05:39.160 lot through that. I think there's a great lesson to 110 00:05:39.160 --> 00:05:44.680 be learned that if you can maneuver yourself through hard times, 111 00:05:45.399 --> 00:05:48.279 you can use that to build a massive audience. Right 112 00:05:48.319 --> 00:05:50.439 as long as you go through the persecution and you 113 00:05:50.480 --> 00:05:53.120 don't like end it all. You know, there's a light 114 00:05:53.160 --> 00:05:55.439 at the end of the tunnel. But the seeds of 115 00:05:55.480 --> 00:05:58.519 destruction are often sown in success, and so now he's 116 00:05:58.600 --> 00:06:01.319 a victim of his own success, which is why he 117 00:06:01.360 --> 00:06:04.079 threatens to fire all his people every day or every week. 118 00:06:04.120 --> 00:06:05.720 And he's like, I'm gonna leave it all. I'm gonna 119 00:06:05.759 --> 00:06:07.639 go back to my trailer park. I'm gonna go back 120 00:06:07.680 --> 00:06:09.959 to my skate rink. And that's it. You know, I 121 00:06:10.000 --> 00:06:12.120 don't want to do this anymore. The ride's been fun. 122 00:06:12.160 --> 00:06:15.319 I have the money, I have the influence. I don't 123 00:06:15.360 --> 00:06:17.079 like my life, and half the country hates me. 124 00:06:17.560 --> 00:06:17.720 You know. 125 00:06:17.759 --> 00:06:19.240 It's a it's a weird place to be in. 126 00:06:20.480 --> 00:06:22.879 Well, And like I said, I use Timpoole as an example, 127 00:06:22.959 --> 00:06:24.399 not that I have anything against him. I don't know 128 00:06:24.439 --> 00:06:27.920 him from Adam, right, but like you're you're one hundred 129 00:06:27.920 --> 00:06:29.639 percent right. And I think the other part of it, 130 00:06:29.680 --> 00:06:33.279 and it's similar to the corporate show thing, is forcing 131 00:06:33.319 --> 00:06:37.000 yourself to care about something because obviously, like part of 132 00:06:37.040 --> 00:06:40.279 what sells in that when you're a personality quote unquote 133 00:06:40.879 --> 00:06:44.199 is the like the sincerity what makes it seem genuine. 134 00:06:44.279 --> 00:06:46.519 That's the advantage of you and I have towards you know, 135 00:06:46.759 --> 00:06:51.439 nra ATV in Fox News. But there's sort of a 136 00:06:51.600 --> 00:06:55.160 like a spiritual cost to faking that, to putting that on. 137 00:06:55.759 --> 00:06:59.199 And either you get the like you can you can 138 00:06:59.240 --> 00:07:01.759 clearly tell someone's just phoning it in. They don't care, 139 00:07:01.879 --> 00:07:04.279 and that's a garbage product. Why would anyone watch it? 140 00:07:04.879 --> 00:07:08.560 Or it's the like in you you see this definitely 141 00:07:08.639 --> 00:07:10.439 in the gun space, but in any kind of special 142 00:07:10.480 --> 00:07:16.199 interest where any sort of you know, microscopic advantage, new 143 00:07:16.240 --> 00:07:19.120 product or whatever is either like that. You can just 144 00:07:19.160 --> 00:07:22.279 see this guy, you know, putting on this performance and 145 00:07:22.519 --> 00:07:26.759 it's not only like from the outside perspective embarrassing. You're like, 146 00:07:26.759 --> 00:07:29.360 all right, man, come on, some respect for yourself. You 147 00:07:29.399 --> 00:07:31.920 don't need to pretend. And also it's like you could 148 00:07:31.959 --> 00:07:35.720 see those guys over time just turning something that you 149 00:07:35.759 --> 00:07:38.720 know is on one level, you know, a hobby into 150 00:07:38.920 --> 00:07:42.360 the most kind of soul crushing like office space style 151 00:07:42.480 --> 00:07:45.040 career job where you're like, you know, putting the I 152 00:07:45.079 --> 00:07:46.600 can't remember what they called it in the movie movie 153 00:07:46.639 --> 00:07:48.199 It came out before I was born, but like the 154 00:07:48.519 --> 00:07:51.079 like whatever, the little like Chochki's on their uniform to 155 00:07:51.199 --> 00:07:53.680 like you know, get all of the team spirit or whatever. 156 00:07:54.120 --> 00:07:57.199 And Okay, is this maybe player hating because I'm not 157 00:07:57.279 --> 00:08:00.439 getting you know, millions of dollars allegedly from the Russians 158 00:08:00.519 --> 00:08:03.199 like Timpoole did. Maybe a little bit. I mean, you know, 159 00:08:03.240 --> 00:08:06.560 I've named my price before. H But all the same, 160 00:08:06.639 --> 00:08:09.920 it is kind of interesting to watch, Like again, right, 161 00:08:09.959 --> 00:08:13.120 someone turned this like dream job into like the most 162 00:08:13.160 --> 00:08:14.360 miserable grind possible. 163 00:08:15.560 --> 00:08:18.160 Yeah. It's like people on the outside look in and 164 00:08:18.160 --> 00:08:21.000 they're like, you have the dream job, you have that 165 00:08:21.120 --> 00:08:22.600 thing that I want, And it's kind of like the 166 00:08:22.600 --> 00:08:25.079 Fostian bargain, right. You get the dream, you get the girl, 167 00:08:25.160 --> 00:08:26.519 you get the money, and then you have it all 168 00:08:26.560 --> 00:08:30.720 and you realize, oh wait, that's that's not enough. Right. 169 00:08:31.399 --> 00:08:36.200 So I mean for me, like with what I do, 170 00:08:36.360 --> 00:08:40.000 I think that authenticity has to be there. You know, 171 00:08:40.519 --> 00:08:44.320 people look for that, people want that, which is why 172 00:08:44.360 --> 00:08:48.440 you've seen kind of this shift in the younger generations 173 00:08:48.600 --> 00:08:53.840 away from the formerly mainstream media of any context, whether 174 00:08:53.919 --> 00:08:59.360 it's you know, mainstream news, mainstream entertainment, mainstream you know, podcast, 175 00:08:59.440 --> 00:09:01.720 or whatever it might be. People are looking for more 176 00:09:01.840 --> 00:09:06.399 authentic information, and in some way maybe it's like a 177 00:09:06.440 --> 00:09:10.759 cultural revitalization, right where people are looking for something that's truer. 178 00:09:10.840 --> 00:09:13.480 They know that on some level what's being pushed in 179 00:09:13.480 --> 00:09:16.759 the mainstream is all nonsense. Which taking it to the 180 00:09:16.759 --> 00:09:20.799 gun context is like somebody like Brandley Mariam It was 181 00:09:20.879 --> 00:09:23.240 one of the best shooters in the world and shoots 182 00:09:23.240 --> 00:09:27.200 a generic stock glock seventeen for the most part, or 183 00:09:27.240 --> 00:09:29.480 maybe he's upgraded to a glock forty seven at this point, 184 00:09:29.480 --> 00:09:33.600 but it's literally nothing special. And so for me, like 185 00:09:33.639 --> 00:09:36.480 the transition away from like chasing the next product is 186 00:09:36.519 --> 00:09:38.679 you realize that that's not that important. It's kind of 187 00:09:38.679 --> 00:09:41.960 like slop daily politics. It's not really that important. It's like, 188 00:09:42.120 --> 00:09:44.440 look at the overarching things. The overarching things if you 189 00:09:44.480 --> 00:09:46.080 want to actually get good with guns is to just 190 00:09:46.120 --> 00:09:49.559 go out and shoot them practice train, which isn't as exciting. 191 00:09:49.600 --> 00:09:51.360 You know, sitting in my room for thirty minutes a 192 00:09:51.399 --> 00:09:53.919 day pointing at the same targets and dry firing every 193 00:09:53.960 --> 00:09:56.600 day is not particularly exciting, but that's what actually builds 194 00:09:56.600 --> 00:10:00.679 foundations for skills and actual performance. Right, So it's it's 195 00:10:00.759 --> 00:10:04.360 chasing the flashy new product nonsense or do you actually 196 00:10:04.440 --> 00:10:06.200 want to be good at what you do? And I 197 00:10:06.200 --> 00:10:09.759 think people are looking for that authenticity more and more. 198 00:10:11.600 --> 00:10:14.399 Well. And I think a big, a big part of it, 199 00:10:14.919 --> 00:10:21.080 right is that for a lot of these specific hobbies, 200 00:10:21.399 --> 00:10:24.240 because of the Internet and social media, there's been a huge, 201 00:10:25.080 --> 00:10:29.720 a huge explosion and also a democratization. Right. I think 202 00:10:29.759 --> 00:10:32.159 back to like when I was growing up, a gun 203 00:10:32.200 --> 00:10:36.919 media was like a few magazines, right, And I have 204 00:10:36.960 --> 00:10:38.840 some nostalgia for that because it was fun and I 205 00:10:38.879 --> 00:10:40.519 was seven years old and got to look at like 206 00:10:40.559 --> 00:10:44.279 some quadrail abomination. But at the same time, like one 207 00:10:44.320 --> 00:10:47.279 with the benefit of hindsight, those were just product placement, right. 208 00:10:47.279 --> 00:10:50.480 They're sponsored by every one of these, But also that's centralized, 209 00:10:50.759 --> 00:10:54.039 so everyone's getting their information from the same source. And 210 00:10:54.120 --> 00:10:56.639 so yeah, sure is there still a competitive shooting world, 211 00:10:56.720 --> 00:11:00.879 one hundred percent, but it's way way smaller, tiny, compared 212 00:11:00.879 --> 00:11:02.799 to what it is now. You see the same thing 213 00:11:02.840 --> 00:11:05.480 with like you know, fitness or you know, martial arts 214 00:11:05.559 --> 00:11:08.320 or whatever. And there are pros and cons to that growth. 215 00:11:08.360 --> 00:11:09.919 I mean, one of the pros is on the like 216 00:11:10.000 --> 00:11:13.120 product side, is that you have a lot more options, 217 00:11:13.159 --> 00:11:15.480 a lot more companies doing things a lot more of 218 00:11:15.519 --> 00:11:18.879 an aftermarket support base. Like that's great, but with that 219 00:11:19.000 --> 00:11:25.080 comes that like your gun, your special interest, whatever it 220 00:11:25.159 --> 00:11:29.279 can substitute for a personality, and especially on social media, 221 00:11:29.879 --> 00:11:33.279 you can become like the kind of tired example from 222 00:11:33.279 --> 00:11:35.360 like three or four years ago is like goon culture 223 00:11:35.519 --> 00:11:37.320 right before that term developed on. 224 00:11:38.279 --> 00:11:40.559 What version of goon are we using here? When it 225 00:11:40.600 --> 00:11:40.960 comes to. 226 00:11:41.240 --> 00:11:47.559 Either or Actually funny enough, the thing is you could 227 00:11:47.559 --> 00:11:49.840 make this exact same point about both, but we'll stay 228 00:11:49.840 --> 00:11:53.639 with the like, uh, you know Toyota, Toyota, Tacoma, you know. 229 00:11:54.879 --> 00:11:58.799 Binocularly squad nods, yes, yeah, one hundred percent. And that's 230 00:11:58.840 --> 00:12:01.440 like a very tired example that hasn't been as much 231 00:12:01.440 --> 00:12:03.879 of a thing since I was on Instagram, which was 232 00:12:04.600 --> 00:12:08.320 before the regrettable death of a you know, one George Floyd. 233 00:12:08.720 --> 00:12:12.039 But point is right, like even then you saw that like, oh, 234 00:12:12.320 --> 00:12:16.559 these collection of consumer products, these things can be part 235 00:12:16.600 --> 00:12:19.559 of my kind of like personal brand, and once that 236 00:12:19.639 --> 00:12:23.679 reaches saturation, once it becomes so artificial, I think people 237 00:12:23.720 --> 00:12:25.679 are like, well, I mean I actually do care about guns. 238 00:12:26.039 --> 00:12:28.360 Can someone just tell me like what is this? What 239 00:12:28.399 --> 00:12:31.240 do I need to do? And obviously like there's always 240 00:12:31.279 --> 00:12:33.919 a market for the big slop stuff. The mass market 241 00:12:34.000 --> 00:12:36.840 appeal like that will never go away, but I do 242 00:12:36.879 --> 00:12:39.720 think there is sort of a pendulum swing back to 243 00:12:39.720 --> 00:12:43.399 that kind of like conscious consumerism is a really douchey 244 00:12:43.480 --> 00:12:46.559 term and it's not exactly what I mean, but without 245 00:12:46.600 --> 00:12:48.919 having something better to hand, will say that where it's like, 246 00:12:49.480 --> 00:12:52.480 you know, I actually want to get better, I actually 247 00:12:52.559 --> 00:12:54.960 want to understand, And look, you're talking to the guy 248 00:12:54.960 --> 00:12:58.000 who you know has basically returned to the position that 249 00:12:58.080 --> 00:13:00.679 the only gun I actually need is a glockpor three X, 250 00:13:01.320 --> 00:13:05.279 Like I'm that large collection of stupid items, and it's 251 00:13:05.320 --> 00:13:08.480 like for what I actually do as someone who's only 252 00:13:08.879 --> 00:13:10.679 used a gun and anger once and that was an 253 00:13:10.679 --> 00:13:15.919 even more janky I gro uh nine eighteen abomination. It's like, 254 00:13:16.120 --> 00:13:19.120 all right, the other stuff is cool, but like, what 255 00:13:19.200 --> 00:13:22.000 do you actually do versus what is something that someone 256 00:13:22.120 --> 00:13:24.399 on the internet told you would be cool? You know? 257 00:13:25.200 --> 00:13:29.840 Yeah, Well, like you say, the slopification of any industry 258 00:13:29.879 --> 00:13:35.120 that gets mainline integration or just gets a large enough audience, 259 00:13:35.159 --> 00:13:37.879 you're always going to get the people. Where the other 260 00:13:37.919 --> 00:13:39.840 day I was seeing this image floating around on XIT 261 00:13:39.879 --> 00:13:43.879 went kind of viral, and it's this tattooed Brovett looking 262 00:13:44.000 --> 00:13:47.399 dude with a hat backwards shooting an ar while like 263 00:13:47.639 --> 00:13:50.759 having his perfectly manicured beard, and he's like just doing 264 00:13:50.799 --> 00:13:52.799 the nod cool, not even looking where he's shooting. And 265 00:13:52.879 --> 00:13:56.919 it's like that is the perfect encapsulation of like the ratification, 266 00:13:57.120 --> 00:14:01.519 the rettification or the reditards finding the gun space right 267 00:14:01.879 --> 00:14:05.919 where it is. It's it's looking for trinkets, it's looking 268 00:14:06.080 --> 00:14:11.240 for I had a gentleman that coined the term guncopop right, 269 00:14:11.600 --> 00:14:14.720 And like you mentioned earlier magazines that had these old 270 00:14:14.759 --> 00:14:17.039 builds in them. You know, there's now entire videos by 271 00:14:17.039 --> 00:14:19.000 content creators that I actually like where they just go 272 00:14:19.039 --> 00:14:22.440 and recreate what people are nostalgic for in some of these, 273 00:14:22.480 --> 00:14:26.759 you know, like Magpool, Dynamics DVDs or you know retro ars, 274 00:14:26.799 --> 00:14:30.120 which retro ars unfortunately are twenty years old, which was 275 00:14:30.200 --> 00:14:32.480 you know ars that are were built in my lifetime, 276 00:14:32.519 --> 00:14:34.600 which is not super cool that that's now considered retro 277 00:14:34.639 --> 00:14:38.759 but whatever. Besides the point of my approaching demise, yeah, 278 00:14:38.759 --> 00:14:41.879 I mean, anytime the industry gets big enough, like you'll 279 00:14:41.879 --> 00:14:44.320 see it in like Warhammer forty K. Unfortunately, it's like, oh, 280 00:14:44.360 --> 00:14:46.399 that's cool in base. Well, the liberals come in or 281 00:14:46.519 --> 00:14:48.519 just you know, progressive left, whatever you want to call them, 282 00:14:48.559 --> 00:14:52.799 and it's like it's it's things become like on a 283 00:14:52.840 --> 00:14:54.600 timer for how cool they are going to be. So 284 00:14:54.679 --> 00:14:58.279 I do think there is some appropriate ways to gatekeep 285 00:14:58.440 --> 00:15:03.120 your your industry, your sector of interest. And so for me, 286 00:15:03.360 --> 00:15:06.000 when it comes to like not being a mindless consumer, 287 00:15:06.080 --> 00:15:09.000 that's what I try and push on my channel, on 288 00:15:09.039 --> 00:15:12.679 my videos, on my shows, whatever it might be, you 289 00:15:12.720 --> 00:15:15.600 don't need to buy the thing. Ninety nine point nine 290 00:15:15.639 --> 00:15:19.440 percent of the time, right, what you actually need for 291 00:15:19.519 --> 00:15:22.240 yourself to be, you know, whether it's prepared or just 292 00:15:22.279 --> 00:15:26.799 to be competent, is very minuscule, very very meniscal even 293 00:15:26.840 --> 00:15:29.080 at a high level, that you need is very simple. 294 00:15:29.879 --> 00:15:32.120 So for me, I always try and push now, like 295 00:15:32.240 --> 00:15:35.960 skills over specific items. You know, being an item nerd 296 00:15:36.039 --> 00:15:38.360 is cool and it's totally fine to be, you know, 297 00:15:38.440 --> 00:15:40.320 to be that guy who's down that rabbit hole, but 298 00:15:40.399 --> 00:15:42.519 I think skills are a lot harder, they're a lot 299 00:15:42.600 --> 00:15:45.480 less flashy, So they're they're the thing that you should chase. 300 00:15:47.919 --> 00:15:55.399 Yeah, and this is something that is very difficult to market, right, 301 00:15:56.159 --> 00:15:58.360 like there's and you see the same thing. You notice 302 00:15:58.399 --> 00:16:01.919 this in fitness as well, that like, as much as 303 00:16:01.960 --> 00:16:04.480 I hate to say this, fitness is kind of a 304 00:16:04.600 --> 00:16:11.679 solved science, Like, Okay, just do something hard regularly. Like 305 00:16:11.879 --> 00:16:14.639 I realize I'm massively oversimplifying that, but for the sake 306 00:16:14.679 --> 00:16:17.159 of this discussion, we'll go with that. Like, Okay, yes, 307 00:16:17.240 --> 00:16:21.240 if you are training to be an Olympic cyclist, your 308 00:16:21.320 --> 00:16:25.360 workout program and your diet will be different. However, the 309 00:16:25.399 --> 00:16:27.639 fact that you were on an internet forum asking how 310 00:16:27.639 --> 00:16:31.799 to lose forty pounds in six months has given me 311 00:16:31.840 --> 00:16:34.759 a pretty strong suspicion you were not that guy. Right, 312 00:16:34.799 --> 00:16:38.519 you were not that potential Olympic athlete. But again, right, 313 00:16:38.559 --> 00:16:41.440 when there's money flowing around, when there's that democratization which 314 00:16:42.120 --> 00:16:44.440 you and I have both benefited from, Right, I'm not 315 00:16:44.480 --> 00:16:46.919 trying to you know, completely and totally you know, talk 316 00:16:47.000 --> 00:16:49.960 down about it, but there is that like, oh, well, 317 00:16:50.399 --> 00:16:52.480 what's my niche? You know, what's the thing that I 318 00:16:52.519 --> 00:16:55.440 can do to get views, to get eyes, to get 319 00:16:55.840 --> 00:17:01.600 to get money. And a lot of it's relative harmless, right, Like, look, 320 00:17:01.679 --> 00:17:05.160 like you know, I've a collection of weird, not entirely 321 00:17:05.200 --> 00:17:08.480 practical guns, like it's fine, you know, there's there's nothing 322 00:17:08.519 --> 00:17:11.599 wrong with that. Like, you know, my people in our 323 00:17:11.640 --> 00:17:14.160 grandparents generation did model trains, and I mean as far 324 00:17:14.200 --> 00:17:17.519 as special interest, that's probably slightly more embarrassing. But at 325 00:17:17.519 --> 00:17:20.000 the same time, right, there is that distinction between like 326 00:17:20.160 --> 00:17:22.640 is this just something that you enjoy or is this 327 00:17:22.680 --> 00:17:26.039 some sort of like internal like are you justifying this 328 00:17:26.119 --> 00:17:29.319 to yourself as like, oh, this is for the end 329 00:17:29.359 --> 00:17:31.279 of the world, it's for the no knock grade, it's 330 00:17:31.319 --> 00:17:33.920 for whatever. And that's maybe more specific to the two 331 00:17:33.960 --> 00:17:38.920 A stuff. But like I think on balance, you could 332 00:17:38.920 --> 00:17:41.960 look at you know, the kind of like social mediazation. 333 00:17:42.400 --> 00:17:44.920 That's a horrible term for it. But again we're on 334 00:17:44.960 --> 00:17:48.119 a role of creating bad terms for things that people 335 00:17:48.119 --> 00:17:51.440 have already named. But it's like, I think that you're 336 00:17:51.519 --> 00:17:53.920 right to identify that pattern because really, like if we're 337 00:17:53.920 --> 00:17:55.960 thinking about it, the first two places I saw this 338 00:17:56.200 --> 00:18:01.799 where cards were that very quickly came a large hobby 339 00:18:01.839 --> 00:18:05.599 and a very Instagram focused hobby. Like I don't know 340 00:18:05.599 --> 00:18:07.039 if I mentioned this, I might have I have like 341 00:18:07.079 --> 00:18:09.359 three stories that I just tell on every show. But 342 00:18:09.799 --> 00:18:13.160 I was super into miatas when I was a kid, 343 00:18:13.200 --> 00:18:15.039 just because they were super cheap. Right, it was like 344 00:18:15.079 --> 00:18:17.279 a fun reworld drive car you could buy for two grand. 345 00:18:17.359 --> 00:18:18.960 If the engine blew up, you could get another one 346 00:18:18.960 --> 00:18:21.119 for three hundred bucks and you'd beat you know out 347 00:18:21.160 --> 00:18:25.200 the next day. And I sort of watched that hit 348 00:18:25.880 --> 00:18:28.519 the like social media hive mind in the same way 349 00:18:28.559 --> 00:18:31.720 that for someone slightly older, it did, like it happened 350 00:18:31.720 --> 00:18:34.440 to civics where all of a sudden, this was like 351 00:18:34.640 --> 00:18:37.920 part of like it was sort of part of like 352 00:18:37.960 --> 00:18:41.000 a I don't know, an identity in a weird way, 353 00:18:41.039 --> 00:18:42.839 and the value shot up. A bunch of the cars 354 00:18:42.880 --> 00:18:45.480 got junked, you know, doing stupid things with them, and 355 00:18:45.519 --> 00:18:47.119 that's not the end of the world, right, Like they 356 00:18:47.160 --> 00:18:49.599 made a million of them. You know, now you just 357 00:18:49.640 --> 00:18:52.400 have to pay six or eight grand instead of two whatever. 358 00:18:52.920 --> 00:18:55.400 But it was an interesting object lesson in like, oh okay, 359 00:18:55.920 --> 00:18:59.279 when that sort of hits the zeitgeist, like maybe you'll 360 00:18:59.319 --> 00:19:01.920 be the guy that that makes it through the filter, right, 361 00:19:01.920 --> 00:19:04.039 maybe this is something you were interested in, and once 362 00:19:04.079 --> 00:19:07.640 the kind of eye moves on, you'll still be there. 363 00:19:07.960 --> 00:19:10.960 But there is this sort of weird rush of this 364 00:19:11.039 --> 00:19:13.319 is the cool thing, or this is a cool thing, 365 00:19:13.960 --> 00:19:16.920 and I'm curious. This is a very broad question focused 366 00:19:16.920 --> 00:19:19.279 so like, you know, if your answer to this is 367 00:19:19.640 --> 00:19:22.319 stop stroking your chin so much. But do you think 368 00:19:22.359 --> 00:19:26.640 that the like the sort of gun culture, the gun 369 00:19:26.680 --> 00:19:29.920 social media culture is like, is this something that's going 370 00:19:29.960 --> 00:19:31.720 to last or do you think that this is something 371 00:19:31.720 --> 00:19:35.720 that is unsustainable just due to the kind of consumerism. 372 00:19:35.519 --> 00:19:37.240 I don't have an answer. I'm kind of curious to 373 00:19:37.240 --> 00:19:37.720 get your take. 374 00:19:38.680 --> 00:19:42.799 So on YouTube, I would say there's there's so many 375 00:19:42.799 --> 00:19:46.480 different angles to this because there's like the political social 376 00:19:46.559 --> 00:19:51.440 angle where I think that video based content on YouTube 377 00:19:51.960 --> 00:19:56.559 for guns will be more regulated in the future. So 378 00:19:56.640 --> 00:19:59.440 I think that just the supply will go down because 379 00:19:59.480 --> 00:20:01.759 YouTube will put out limitations. Now, of course that'll go 380 00:20:01.799 --> 00:20:04.079 to other video platforms, but it's never going to have 381 00:20:04.160 --> 00:20:08.400 the same reach. Instagram already is tenuous, has a tenuous 382 00:20:08.440 --> 00:20:10.759 relationship with firearms, and some of the other platforms do 383 00:20:10.960 --> 00:20:12.960 like it's going to be like x and rombol are 384 00:20:12.960 --> 00:20:14.400 going to be the only places that you're gonna be 385 00:20:14.440 --> 00:20:16.440 able to post a lot of this style of content. 386 00:20:17.400 --> 00:20:21.640 So I think that the industry saw a huge bump 387 00:20:21.799 --> 00:20:28.079 between like late twenty nineteen to now basically right, because 388 00:20:28.079 --> 00:20:31.480 we got a huge influx of record numbers of actual 389 00:20:31.519 --> 00:20:34.839 gun owners, of a whole generation of kids growing up 390 00:20:34.880 --> 00:20:36.680 in that environment, and we've seen you know, kind of 391 00:20:36.680 --> 00:20:41.240 a political swing to more traditional roles, let's say, among 392 00:20:41.279 --> 00:20:43.000 the youngest generation, which I do like to see, which 393 00:20:43.000 --> 00:20:46.279 it's going to put them towards things like weapons in general. 394 00:20:46.319 --> 00:20:47.880 So I do think that the industry has seen a 395 00:20:48.000 --> 00:20:52.160 large influx of people. I think it has in some 396 00:20:52.200 --> 00:20:54.759 ways peaked. And if you look at like view numbers 397 00:20:54.759 --> 00:20:56.759 between all of the top YouTubers, and again it's hard 398 00:20:56.759 --> 00:21:01.000 to tell whether this is completely organic or some you know, 399 00:21:01.160 --> 00:21:04.480 suppression mitigation factors going on in there, but most of 400 00:21:04.519 --> 00:21:07.519 the biggest YouTubers are down somewhere between thirty and fifty 401 00:21:07.519 --> 00:21:11.000