Speaker 1: Ero dot net, ar r oe dot net not just
Speaker 1: one podcast. It's broken up into several different styles, meaning
Speaker 1: the YA authors are not going to be hanging out
Speaker 1: with the professional wrestlers and those who are in public office. No, no, no,
Speaker 1: everybody's on their separate path. And I love that because
Speaker 1: it gives you the power of choice. Oh, this is
Speaker 1: what I want to listen to today, and it's right
Speaker 1: here in one place, and I don't have to search
Speaker 1: several different platforms. How do you like that? Huh? Ero
Speaker 1: dot net, ar r Oe dot net. Enjoy your exploration. Hey,
Speaker 1: what's going on? It's Ero, host of the weekly podcast
Speaker 1: Podcrashing and Podcrashing one on one. These episodes connect listeners
Speaker 1: to podcast specialists around the world. The goal has always
Speaker 1: been to inform our podcast community with subjects that deal
Speaker 1: with everything and beyond. Now Podcrashing one on one itself
Speaker 1: has been around since twoenty nineteen. That idea has exploded
Speaker 1: into a process of sharing the stories of all those
Speaker 1: that are podcasting and those that are stepping into and
Speaker 1: onto the path. The purpose of Podcrashing one on one
Speaker 1: is to help you build your own platform, promote it,
Speaker 1: and maybe make some money. This is podcrashing one on
Speaker 1: one episode number four hundred and eighty three. Is hosting
Speaker 1: a podcast truly having a voice or is it just
Speaker 1: another numbers chaser? Uh, it can be and truly is
Speaker 1: both a voice and an open field of digital gambling.
Speaker 1: It's about the numbers. It's an authentic local connection. If
Speaker 1: what's being shared is something the podcast host actually believes in,
Speaker 1: even if it's not popular, the episodes will roll forward.
Speaker 1: Joe Rogan and Mark Marin are masters at being one
Speaker 1: hundred percent their physical selves. They weren't out to chase metrics.
Speaker 1: So what is a numbers person? Well, every subject chosen
Speaker 1: is by way of trying to protect clicks and trends.
Speaker 1: Your success is measured by downloads and sponsors. You are
Speaker 1: a podcast numbers runner if you're readjusting your performance to
Speaker 1: match what's already hot on the scene. It's less about
Speaker 1: being a voice and more about talking about other valid
Speaker 1: subjects that are said to be what listeners are checking
Speaker 1: in for. Well, here's where the tension rises. When podcasters
Speaker 1: sit in the middle of being a voice as well
Speaker 1: as a numbers chaser. Expression and attention, the physical act
Speaker 1: of getting people to listen can actually dilute your presentation. Hey,
Speaker 1: coming up next, Are you a true voice in the
Speaker 1: podcast game or just another numbers chaser? Hey, welcome back
Speaker 1: to podcashing one on one. Are you a true voice
Speaker 1: in podcasting or just another numbers chaser? Seems harsh, right,
Speaker 1: but it's no different than terrestrial radio, who's always been
Speaker 1: out to get those arbitrons slash Nielsen ratings. Bring in
Speaker 1: the talent and you'll have yourself great ratings and boom,
Speaker 1: everything works. Right. Yeah, No, If you're truly trying to
Speaker 1: be a voice in podcasting that people trust and get
Speaker 1: valuable content from, start with being real, Pick real subjects
Speaker 1: that not only affect you, but others around you. And
Speaker 1: once you've laid out the episode, now package it so
Speaker 1: that people can find it. See, your true calling is
Speaker 1: to make sure that you don't trade authenticity for reach.
Speaker 1: Those really good spikes and numbers aren't every day, and
Speaker 1: do you really believe them. Creating a solid listener foundation
Speaker 1: with a podcast that connects will always give you your numbers.
Speaker 1: You just have to expect that your dreams aren't gonna
Speaker 1: be as big as Mark Maren or Joe Rogan. You
Speaker 1: need to endlessly ask yourself if the podcast numbers disappeared tomorrow,
Speaker 1: would you still record, edit, and then post the episodes?
Speaker 1: And if your answer is yes, then well you know
Speaker 1: you might be considered a real authentic podcast voice. Now,
Speaker 1: if you said, hell, no, man, those numbers aren't there,
Speaker 1: that's a waste of my time, Well, I guess you're
Speaker 1: in it for the score. Now we know the difference
Speaker 1: between a podcast voice and those who are numbers chasers.
Speaker 1: I'm Meryl and that's podcrashing one on one