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<v Speaker 1>Ero dot net, ar r oe dot net not just

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<v Speaker 1>one podcast. It's broken up into several different styles, meaning

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<v Speaker 1>the YA authors are not going to be hanging out

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<v Speaker 1>with the professional wrestlers and those who are in public office. No, no, no,

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<v Speaker 1>everybody's on their separate path. And I love that because

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<v Speaker 1>it gives you the power of choice. Oh, this is

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<v Speaker 1>what I want to listen to today, and it's right

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<v Speaker 1>here in one place, and I don't have to search

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<v Speaker 1>several different platforms. How do you like that? Huh? Ero

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<v Speaker 1>dot net, ar r Oe dot net. Enjoy your exploration. Hey,

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<v Speaker 1>what's going on? It's Ero, host of the weekly podcast

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<v Speaker 1>Podcrashing and Podcrashing one on one. These episodes connect listeners

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<v Speaker 1>to podcast specialists around the world. The goal has always

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<v Speaker 1>been to inform our podcast community with subjects that deal

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<v Speaker 1>with everything and beyond. Now Podcrashing one on one itself

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<v Speaker 1>has been around since twoenty nineteen. That idea has exploded

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<v Speaker 1>into a process of sharing the stories of all those

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<v Speaker 1>that are podcasting and those that are stepping into and

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<v Speaker 1>onto the path. The purpose of Podcrashing one on one

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<v Speaker 1>is to help you build your own platform, promote it,

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<v Speaker 1>and maybe make some money. This is podcrashing one on

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<v Speaker 1>one episode number four hundred and eighty three. Is hosting

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<v Speaker 1>a podcast truly having a voice or is it just

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<v Speaker 1>another numbers chaser? Uh, it can be and truly is

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<v Speaker 1>both a voice and an open field of digital gambling.

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<v Speaker 1>It's about the numbers. It's an authentic local connection. If

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<v Speaker 1>what's being shared is something the podcast host actually believes in,

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<v Speaker 1>even if it's not popular, the episodes will roll forward.

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<v Speaker 1>Joe Rogan and Mark Marin are masters at being one

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<v Speaker 1>hundred percent their physical selves. They weren't out to chase metrics.

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<v Speaker 1>So what is a numbers person? Well, every subject chosen

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<v Speaker 1>is by way of trying to protect clicks and trends.

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<v Speaker 1>Your success is measured by downloads and sponsors. You are

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<v Speaker 1>a podcast numbers runner if you're readjusting your performance to

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<v Speaker 1>match what's already hot on the scene. It's less about

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<v Speaker 1>being a voice and more about talking about other valid

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<v Speaker 1>subjects that are said to be what listeners are checking

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<v Speaker 1>in for. Well, here's where the tension rises. When podcasters

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<v Speaker 1>sit in the middle of being a voice as well

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<v Speaker 1>as a numbers chaser. Expression and attention, the physical act

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<v Speaker 1>of getting people to listen can actually dilute your presentation. Hey,

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<v Speaker 1>coming up next, Are you a true voice in the

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<v Speaker 1>podcast game or just another numbers chaser? Hey, welcome back

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<v Speaker 1>to podcashing one on one. Are you a true voice

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<v Speaker 1>in podcasting or just another numbers chaser? Seems harsh, right,

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<v Speaker 1>but it's no different than terrestrial radio, who's always been

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<v Speaker 1>out to get those arbitrons slash Nielsen ratings. Bring in

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<v Speaker 1>the talent and you'll have yourself great ratings and boom,

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<v Speaker 1>everything works. Right. Yeah, No, If you're truly trying to

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<v Speaker 1>be a voice in podcasting that people trust and get

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<v Speaker 1>valuable content from, start with being real, Pick real subjects

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<v Speaker 1>that not only affect you, but others around you. And

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<v Speaker 1>once you've laid out the episode, now package it so

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<v Speaker 1>that people can find it. See, your true calling is

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<v Speaker 1>to make sure that you don't trade authenticity for reach.

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<v Speaker 1>Those really good spikes and numbers aren't every day, and

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<v Speaker 1>do you really believe them. Creating a solid listener foundation

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<v Speaker 1>with a podcast that connects will always give you your numbers.

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<v Speaker 1>You just have to expect that your dreams aren't gonna

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<v Speaker 1>be as big as Mark Maren or Joe Rogan. You

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<v Speaker 1>need to endlessly ask yourself if the podcast numbers disappeared tomorrow,

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<v Speaker 1>would you still record, edit, and then post the episodes?

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<v Speaker 1>And if your answer is yes, then well you know

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<v Speaker 1>you might be considered a real authentic podcast voice. Now,

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<v Speaker 1>if you said, hell, no, man, those numbers aren't there,

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<v Speaker 1>that's a waste of my time, Well, I guess you're

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<v Speaker 1>in it for the score. Now we know the difference

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<v Speaker 1>between a podcast voice and those who are numbers chasers.

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<v Speaker 1>I'm Meryl and that's podcrashing one on one
