This is Inside the Vegas Huddle, your podcast connection to the events and initiatives
led by the Las Vegas Super Bowl fifty eight host Committee in advance of the
big game at Allegiance Stadium. Welcome to Inside the Vegas Huddle. All right,
you are listening to Inside the Huddle, the first of many podcasts that
we're gonna bring you from the biggest single sporting event that's ever gonna hit Las
Vegas. Of course, we're talking about Super Bowl fifty eight coming up on
February eleventh, is gonna be a lot of fun. We'll take you behind
the scenes what goes kind of into the planning, the preparation and of course
pulling off one of the biggest events the NFL has ever had. That's going
to be Super Bowl fifty eight. So it's gonna be a lot of fun.
I'm Chris Matthew, sports director at eight News now KLAS TV here in
Las Vegas, along with Joe Anna Bauman, who is the morning show host.
Was Sonny one oh six point five and iHeart radio and boy, I'll
tell you what, Juanna, we are so thrilled to have this podcast and
talk about really kind of go behind the scenes withinside the Huddle with a terrific
guest we have coming up right, there's just so much planning, preparation,
and then of course the execution leading up to Super Bowl fifty eight. So
during Inside the Vegas Huddle, you're going to kind of get a behind the
scenes of how all that magic happens, and we're going to be really talking
to the huge playmakers. And it's hard to believe this game kicks off now,
Joanna, less than six months. The anniversary was Friday, six months
from last Friday. This game is gonna kick off right here in Las Vegas.
We got the movers and shakers. Let's introduce him here. We got
Maury Gallagher, the chairman of the Super Bowl fifty eight Executive Committee and chairman
of the board for Allegian Airlines. Of course, that name Allegiance sits right
on the side of the NFL's premier stadium, in the NFL Allegiance Stadium in
Las Vegas, so that's gonna be a lot of fun where the Super Bowl
will be played. By the way, we got Sam Joffer, who was
President and CEO of the Las Vegas Super Bowl Host Committee. So terrific guests
here for our first I'm amazed we got these two gentlemen in here, because
these are the movers and shakers as we get ready to Super Bowl fifty year.
Thank you guys for fitting us in your schedule. How are you welcome?
Thanks for having us, glad to be here. Well, we're very
excited to talk with you guys. Of course, we know that you guys
have been instrumental from start until today six months out now leading up to Super
Bowl fifty eight. So we're gonna dive into some questions just to kind of
give people a little bit behind the scenes of the magic that has already occurred.
Now, we know that hosting a Super Bowl in any city it is
no small feat. It is a very large undertaking to really kick it off.
Whose incredible idea was it to bring the Super Bowl here to Las Vegas?
And then, of course maybe talk to us a little bit about the
process of securing that. Well, I think without a doubt, the whole
process to even hosts a Super Bowl starts with getting an NFL team in your
host city, because you have to have a host team. And then next
step, obviously is a stadium to host it in. And I know the
LVCVA and more. You can wait in the dream team that was working on
bringing the Raiders here. Building the stadium, which really is kind of the
first step to making has happened. And then and then some of us are
lucky enough to come in towards the end and put together the bid to hosted
a Bowl and then be part of the magic at that point. But a
lot of the heavy lifting happened in what twenty nineteen. Actually before that,
you go back to twenty sixteen, twenty seventeen, when mister Davis was wanting
to move. He didn't in Oakland. Have had their disagreements over the years,
and he was talking to both La and Las Vegas. And I think
it's fair to say that Jerry Jones, who owns the Cowboys, we got
to meet him when we were doing the stadium, and his background store was
very interesting. In eighty nine when he bought the Cowboys, he was a
newbie in the NFL and Cowboys were losing money. It's hard to believe that
franchise would have ever lost money, and Al Davis the Raiders took him under
his wing, and so fast forward through all the kind of the last thirty
years in the NFL and Jerry Jones is arguably the number one guy owner in
that team, and he got he taught the NFL how to market and sell.
Fact, he went had to go to the mats and they had a
lawsuit in nineteen ninety three ninety four when he tried to sell individual advertising inside
a stadium. And before that they had a committee of five, six seven
people and everything went through the NFL proper. It wasn't individual teams weren't allowed
to sell anything. And he showed him the error and there's ways, and
he has made those gentlemen and ladies a lot of money since then. And
to that end, he took mister Davis Junior under his wing. Maybe Mark
wouldn't quite agree with this, but go to La come to Vegas, and
he coached him to come to Vegas. But what you had to do is
you had to sell the NFL on Las Vegas. Those that have been around
a while and then two thousands we were being sued by the NFL for using
the Super Bowl name, and betting and gambling were not something that we're you
know, in the NFL's you know pr full You had the rules passed where
the courts found that gambling was okay at the state level, and you know,
it's one of those things that's going to come, so you'd get you
to get on board or miss the train. And so the NFL got there,
and I'm sure mister Jones was just speculating, very influential and making sure
that Las Vegas became a city that was interesting. And you know, you
go get mister Davis shows up, he makes his pitch, and this town
understood the power of NFL and it's been amazing. I've been here since,
like I said, ninety two, and it's been an entertainment capital. Now
it's both. Yeah, there is no city in the world like Las Vegas,
and the NFL was the kind of kickoff you obviously had. The Nights
were there too, But that whole exercise to bring the NFL here, the
joint venture with the state, the tacks that they put in place, the
money they invested in the stadium, If it's worked better any place else,
I'd be hard pressed to figure out where. Yeah, And when you think
about like you were saying, Jerry Jones was a huge advocate for bringing the
NFL Las Vegas. He was a big cheerleader when we were covering this story
when they first announced, Hey, we'd like to come here. If you
get the funding, if they build it will come and so forth. You
know, like like Mary said, Jerry Jones was a cheerleader for Las Vegas.
He loved last day. What's the perception now of the NFL as it
looks at Las Vegas now, Well, you know, Sam may be closer
to that than I am. But you can't help but be excited about Las
Vegas. This is an outside observer. We have one hundred and twenty thousand
hotel rooms within a you know, two mile walk. When we were in
Phoenix, great place did a good job hosting, but you sat in downtown
and you drove twenty miles to Scottsdale to do a lot of the parties.
You drove twenty miles to get to the you know, Glendale for the field.
It's all right here. You just can't match what Las Vegas can do.
And and another thing, when we were being accorded for the stadium,
Mark Badane, who is then president of the Raiders, had us up on
the hotel they are looking down on the stadiums is being built. I'm not
sure what triggered it, but he said, you guys don't know how good
you are. What are you talking about. Well, the hospitality this town
is unbelievable in hospitality and you don't even understand it. It's just part of
your DNA. You just do it. And I kind of stepped back and
I go, well, you know, I think he's right, and so
you're going to see that in spades. And you have the LVCVA, which
is arguably the best hospitality promotional group in the world. I mean, look
at what Steve Hill and his team are doing. They've got the F one
coming, They've had conversations from all kinds of people. If you're not in
Las Vegas today in the sports world, you're probably wanting to be here.
And I think, yes, the NFL is always a fan of anything that
helps elevate the brand, helps elevate the Shield, elevate their events, and
is one of their if you look at their key tent pole events between Draft
and prob what Vegas was able to do to help elevate those events further cemented
the fact that I think NFL, whether they would admit it or not,
or have a little bit of a love affair going on with Las Vegas and
what it can do for the for the events and the brand. Well,
mister Goodell's quote after the draft, how was it? It was perfect?
No, it was better than perfect. Those are high praise coming out of
a pretty dour guy. Yeah. Absolutely, yes, And I know,
Sam, obviously you have seen so much starting work with the NFL and the
Super Bowl host Committee back in nineteen ninety seven to today. You've seen all
the different cities go through the process, go through you know, getting that
winning bid to present day. I mean, what type of things can you
walk us through that really can people can understand the significant milestones that occurred during
a process like that. Well, yeah, I cut my chops back in
nineteen ninety seven. The back then, the Super Bowl is a different scale.
We had a media center that had maybe seventeen hundred to two thousand members
of the media in twenty five thousand square foot ballroom at the Hyatt next of
the stadium. In two thousand and two, that had grown to about thirty
five hundred members of the media and required a hall of the convention center.
Then by twenty thirteen they were taking up multiple halls of the convention center.
Six thousand members of the media, So to watch that growth year after year
has been really privileged to kind of see that. And we had gotten New
Orleans awarded Super Bowl twenty twenty four through a lot of different complications with the
NFL scheduling and calendar. In our bid to host twenty twenty four New Orleans,
there were some languages that said, hey, if the season changes and
the schedule goes to seventeen weeks, New Orleans can't host because of a little
thing called Marti Gras that would have been happening over the same time. And
to find print in that bid said you will allow New Orleans a chance to
come back and bid on the next available Super Bowl. So redid the bid,
got twenty five awarded, that opened up twenty four. They left a
hole in the calendar, at which point I was lucky enough to get the
opportunity to come work with the LVCVA to put together that bid. And I
certainly would have been very happy and content to stay in New Orleans and do
another Super Bowl New Orleans dust off the plans, do it like we've always
done it. But the chance to come here and be part of the first
one in Las Vegas, it's it's more than just putting on the Super Bowls
being part of the history in the timeline here. So after watching all that
growth and knowing that there's nobody in this country better position to accommodate their growth,
there's also been another growth factor after COVID. You know, we saw
Super Bowl in twenty twenty, twenty twenty one after COVID in the height of
the pandemic, they got reduced to a no fans environment in Tampa that year.
Then uh, more and I got to go to LA because we got
in the Super Bowl awarded at twenty one. Yeah, my years getting mixed
up. Twenty twenty was Miami, then twenty twenty one was Tampa, then
twenty two was LA, twenty two was last year. Three was this.
Yes, so I think I think we got it. I think we got
it all down. You can edit all that outlet, But you know,
Morey and the committee, Steve Hill and Jeremy will be on with us in
our executive committee for the host committee. Right after we got it awarded in
December, went over to LA to go watch the operations there, try and
see what the comeback was like after after COVID, And that was the one
where you started to see everything coming back. Wasn't a full super Bowl yet,
the media attendance wasn't there completely, the sponsor by in wasn't there completely
yet. But what we saw there I think more you can kind of speak
to it. I think it was. It was really interesting walking around with
this guy who has such a great history with with with NASCAR and major events.
But he was one of the ones that came back with us after that
trip and said, whoa, we got to get ready. This is this
is this is already a big deal coming right out of COVID and then got
to see it again in Phoenix together as well. And I think that right
now, if Super Bowl is back at one hundred percent in Vegas, is
gonna be back to one hundred and twenty percent because we do everything better here,
you know. I was thinking also when we talked about Las Vegas is
the sports and entertainment capital the world. There are so many opportunities here in
Las Vegas, a myriad of opportunities with the resorts, the hotels, the
stadium, the outlying areas. And I keep hearing from everybody this will be
the NFL's biggest and best party they've ever hosted, which makes sense because there's
so many opportunities do things. Is that kind of what you're seeing, sam
Oh, I think we all recognize that Super Bowl weekend in Las Vegas any
given year is already a huge weekend. It is a favorite destination. If
you're not going to Super Bowl, you're coming to Vegas because you know it's
a party for the Big Game, feeling parties and the sports books and all
the excitement the city brings. So when we lay to the actual Super Bowl
in on top of that, it's gonna be an incredible opportunity. And what
one of the things that Vegas brings to the table. And we beat this
during the bid process A lot is we had to educate the NFL very carefully
on what's generally at one size fits all bid document and bid process. We
had to say, no, a lot of this does not apply to Vegas.
The way transportation and hotels and special event venues goes, everything's a little
different here and a big part of that was the fact that we've got these
incredible resort partners here who are not just hotel room providers, whereas in most
other cities they would go and negotiate with a hotel for hotel rooms for guests
to sleep in. But here in Las Vegas, it was quickly evident that
the resort partners. Yes, they're a key part of the hotel rooms we
need. But by the way, we got one hundred and fifty thousand of
them, so I think we can carve out some for Super Bowl. But
those properties are also an integral part of our special event planning because they're hosting
our venues. They're part of our transportation plan because they all have incredible fleets
and services that they provide on a regular basis for their clients and their customers.
They're part of our safety plan. They've got incredible security forces that we
can layer into a Super Bowl. So it's kind of forced everybody to think
about this super Bowl very differently because of everything that Las Vegas brings that they
will well, just as an outsider looking at this process, and you get
a notebook that's an inch thick with small print of all the stuff you have
to think about, and there's ten major sections. Security, obviously, transportation,
hotels. We're talking about fifteen thousand volunteers, So how do you get
fifteen thousand people to show up for one day, train them, make sure
they're all dressed properly, make sure it just goes on and on. And
I've had the privilege of being in these meetings now as these people are starting
to come up to speed and the talent in this town, and you go
through each of these ten sections and you listen to the people. I mean,
this isn't like colly g I sure hope we can get there. They're
on their game. They're right now, they're here hotels. There's guys with
thirty years of experience doing this stuff. Security. The Las Vegas Metro has
done security since the you know, we were all shep was a pup.
It just all the expertise in this town is set to do it. And
that's not to say others can't do it and haven't done good jobs. But
you're just going to see an experience here that's going to be I think,
exceptional, and it's going to be smooth. And not to say again it's
not smooth, but like what I saw in Phoenix, it's just distance and
you know, it's it's tough to put together. But the biggest problem we're
going to have, I think, is we don't have enough parking spots for
airplanes. That's yes, where's that gene Airport? I was coming back from
from Phoenix and I sat an hour on the runway wow in Phoenix because they
had a hold here in Las Vegas because of all the airplanes taken off right
from the party. And you bring up a good point when you've attended the
recent super Bowl in Arizona. What were some of the lessons that you learned
there that you're like, up, that's not happening in Vegas, or maybe
that is happening in Vegas. Well, again, i'm the amateur Sam Scott
better, but it's just a physicality. You can't overcome twenty miles to get
to some of the parties, twenty miles to get here, and you know
at the stadium, I think the parking at the stadium was a bit of
a problem. I know we sat for quite a while in a parking lot,
just like a bad jam, you know, just sitting there and so
but you know, it was a very successful super Bowl. It worked well.
I don't think we're going to have some of those same problems. If
we do have problems, logistics will be you know, it's a tough place
to get to at times, but you can walk there. Sure. Well,
it's like like Sam was saying, you were even saying that you're you're,
you're down to the nitty gritty just in terms of how many people are
going to walk over Hacienda A Street over I fifteen, or how many people
are going to travel this way or that way, and the three hundred foot
guard around the stadium. Talking about that little that's interesting. I mean back
to when we were saying earlier too that applies to that is that we're very,
very lucky that we have those eleven sections of the bid document that we
had to sign off on get signed off on by a separate entity called the
Las Vegas Super Bowl Host Committee. So we are a nonprofit signs the contracts
with the NFL, raises all the money, and delivers on all the obligations
that were put forth in that bid, heavily supported by a lot of great
stakeholders here, the LVCVA and the resort partners and chambers. And the first
step in that nonprofit though, is we have a very small, lean mean
staff of about fourteen people that are doing all this. We couldn't do it
without this host committee structure and this nonprofit structure, which consists of nine executive
committee members that oversee subcommittees. These eleven subcommittees that align with all those obligations
we have with the NFL. So there's a Transportation Committee, a mediumpr Committee,
a hotel committee, public safety list, goes on and on. This
committee helped identify incredible chairs to volunteer their time to chair these subcommittees and extendimentations
to anywhere from fifteen to forty members of each committee that are assisting our staff
and making sure that Las Vegas' best interests, best practice is best expertise is
brought to the table for all of these details so that our staff can lean
heavily on them, and we do lean heavily on and they all meet monthly,
so we start doing the math. We've got over three hundred committee members
serving on all those committees. They're all meeting monthly, so that's dozens of
meetings every month that we're doing on top of full board meetings where everybody gets
together. So we've got a Transportation Committee that is sitting there on a biweekly
subgroup calls monthly group meetings, working with the NFL, their contractors, their
providers to help make sure that this plan is set up as frictionless as possible
and for the best case for success. So to your point, they are
looking at and asking those questions, how many people are coming by the hour
on game day across you know, historically from Phoenix, LA all the way
back. Let's take a look at the hourly breakdowns. Then let's take a
look at the entry points the stadiums. It's been reconfigured because as stadium's gonna
look nothing like it does for a Raiders game for Super Bowl Sunday. Once
you're taking no account the public safety and federally mandated SEER one status security plan
that goes in place for Super Bowl. So where you see all this great
parking for a Raiders game, that's gonna be parties, hospitality, back a
house, staging of media production trucks, and and halftime rehearsal space. So
that creates trickle down problems that we have to solve. So working with the
community in the neighborhood to find alternate parking solutions or alternate transportation plans altogether,
and what's a different way to get people to stadium. So there are a
lot of smart people volunteering their time in this destination to help us figure it
out. Yeah. I think that's a tough one because a lot of people,
I think don't wrap their heads around the fact that this is not just
a Raiders game, right, and so thinking about that perspective from the outside,
so much has to change and so much has to happen. That's different.
You start this stuff two years in advance. Yeah, and you have
to. And you know the complexity, the size, the scale. And
I've worked in a reasonably sized business, this very few organizations, and you
do it for one day and one day only, and God help if you
don't get it right. No, but make no mistake, this could not
and this would not happen without an incredible destination that is solidified with stakeholders all
working toward a common goal, and without the expertise of those people weighing in
on medium pr and transportation and public safety. And I could go on and
on and on. This just doesn't happen. It cannot happen with our we
have a great staff, but the volunteer expert from every level, from our
committee volunteers all the way to the nine thousand plus volunteers that will be using
throughout the community to help welcome fans. We want to make sure that the
welcome experience and the hospitality that's shown here in Vegas is second and none,
and that the minute somebody steps off the plane at the airport, that they
are treated like a VIP and that they get that crazy, crazy Super Bowl
meats Las Vegas vibe that only can happen here and very exciting. Let me
ask you this too. We got the resort corridor, you got the stadium
where all the people will be gathering. What about as the preparation continues and
you count down to that February eleventh, Super Bowl fifty eight, what will
the average citizen in Las Vegas maybe kind of wants to partake in some of
this stuff and have some fun associated with the Super Bowl. Are there going
to be things for us, the average common Las Vegan. No, they
won't even know the Super Bowls happen. There will be There will be no
shortage of wild and crazy things going on that week because you got Summerland,
you got Henderson, you got these arenas, these small little bags, and
it'll all start on Monday night of Super Bowl Week. So Opening Night is
the first official event of Super Bowl week, and that is when the two
teams have arrived. It's the media's first opportunity to interview them. It's quite
the production. It's nationally broadcast, but there will be publicly available tickets for
that, so that'll be the first thing the public can buy a ticket.
Two is to go participate Nobody Night and see that circus spectacle of what happens
on Monday Night. And then will that be at Team Mobile or will it
be at the stadium. That will be at a venue that we're going to
announce on August twenty. Thank you for that beautiful segue to August. The
next episode will not the NFL's coming to town, and we are jointly doing
a very exciting press conference that day where we're going to kind of give everybody
a first look at what Super Bowl is gonna look like here in Vegas.
So a lot of the events that we've been talking about for months and that
where they're going to be will be unveiled. A lot of the community programming
that we're doing is going to be unveiled, whether that's environmental programming or community
affairs initiatives and and uh different efforts there. We'll talk about a lot of
the people that are making this happen in the NFL will participate in the press
conference. It'll be an incredible day and give us a couple of weeks and
you'll have a front row sea. I cannot wait that long. I'm impatient.
So the Super Bowl, Now, let's let's just talk about the volunteers
that you've that you've you know, participated and gotten and these people are helping.
Was that a big, big challenge in this town? Like marisays,
this town is so tremendous in terms of giving back and helping and patting each
other on the back. Would you agree this is a it's a it's a
big city, a two point five million, but it still has that small
town feel of I got your back, you got my back. Oh,
it's definitely a big little town. And uh, you know, the size
and the scale. I don't think any place on Earth is constructed to have
the ingress egress of people coming in for the number of people here, the
ratio, there's always a factor of what ten to fifteen twenty times the normal
population that it's in this town just because of the size of what it does.
And so you build systems and processes to do that, from coming through
the airport, from driving from the LAS to all those ways you get here,
and you know, this is a bigger weekend, but it's pretty much
a lot of what we do already. Yeah, So for those locals who
are looking that have already signed up the volunteer I was shocked, honestly.
Usually that recruitment effort to get those nine thousand volunteers that have gone through every
step of the process from filling out the application to uploading their identification to providing
a headshot and getting scheduled for an orientation and a training that's usually a two
to three month process at least, with a daily checking of how many we
had today, how many we had today, and activating our media channels and
activating our social media and trying to recruit, recruit, recruit, And I
don't if I remember correctly. We launched the program on a Tuesday, and
I think by Thursday or Friday already hit the seven thousand number and they just
kept trickling in after that. So we're well over nine thousand volunteers that are
that have signed up to do that, and it speaks volumes about a the
excitement in LAS Vegas to be part of it, be the spirit of of
of of giving here in time here, and they're going to be an integral
part of what we do. Again, like I said earlier, you know
we need that that VIP treatment from the airport to Fremont Street to the strip,
everywhere you turn it super Bowl and more. You've seen it in Phoenix
a little bit. They weren't as present in LA because of the spread out
demographics, but those volunteers become a great touch point with all those visitors that
are here. So we couldn't have been more thrilled with the response the community
came. And you know that that volunteer force is not replacing any jobs.
That was some of the feedback. We got. Our concerns because this is
our first Super Bowl here in Vegas, and a lot of questions about that
volunteer program. But we're going to tap out everybody who does this on a
day to day basis or part time business for being ambassadors at trade shows and
working registration boots and things like that. Those aren't what our volunteers are doing.
We're gonna every body here in Vegas it does that on a regular basis,
will still have those and more opportunities throughout the week between the NFL,
their partners, the other events that are going on to be a very busy
time for the entire tourism industry. These volunteers are brought in to represent the
community and to do some of those things that normally you wouldn't see. So
when you are just meeting and greeting and being a friendly a friendly face talking
about how great Vegas is is not just a great place to visit, but
it's a great place to work and play and maybe come back here and live,
we never know. Absolutely. Can you pull back the curtain a little
bit and tell us maybe about some of those special elements that you're incorporating to
really reflect the spirit of Las Vegas. Well, I think one of the
things we've been very adamant about is that we want to make sure we bring
the Super Bowl out to Las Vegas. To the community. It is much
more than just a game on Sunday at Allegiance Stadium for sixty thousand plus you
know, Ish people. It's more than just the fan fest that will be
happening, but the NFL produces we as a host committee, felt and obligation
to extend this out, So you're going to be hearing later about some really
exciting, big event activations and things that will do so that anybody who wants
to be part of Super Bowl'll be able to come out and participate in different
activities, whether that's activations, whether it's music and food and autograph sessions and
all those fun things that you would imagine that we will be unveiling at the
appropriate time. I think the thing I learned as a neo fight I haven't
been to one Super Bowl many years ago. I've found that television does such
a marvelous job. But you know, I'm not much of a partygoer.
But this town, you know, is going to do things that people haven't
understood. And after going to see a couple of them in La and here
our Phoenix, the ability to kind of put it all together, to be
as organized as you're going to be, and more importantly, we've done it
before and so all that stuff is going to pay dividends as we get down
the road here. But uh, you know, having guys like Sam,
having all these professionals running the committees, it's going to come together. There's
going to be some issues, but I think we'll recover very well as a
result of that. So yeah, I'm couldn't be. When I took the
job as a committee chairman, I really, you know, I knew I
wasn't going to do a lot. More importantly, I needed to know that
the guys were going to be here doing this stuff. Knew what they were
doing, and Sam and and you know coming in behind and particularly the LBCVA.
Kudos to those guys. They're really good at this stuff. It's a
top notch professional team. And I'm along for the ride, so to speak.
But I'm I'm their biggest cheerleader, you know. You know what I'm
excited about coming up here. When they started announcing the acts, the halftime
acts and so forth, and we had the CBS NFL crew in doing some
promo stuff about two months ago, so I asked them, I want to
ask each of you also, if you could pick any halftime act for Super
Bowl fifty eight, no matter who it is, who Marie, who would
you like to have as the Super Bowl act for fifty eight here in Vegas.
I think that's gonna be one of the tough ones to top last year's.
They rolled out these hundred yards of whatever you call those things and then
elevated two hundred people up to one hundred feet and they did an act up
there Herborne. So I'm the wrong guy recall the pick. Well, you
kind of wonder if it's going to be a group of lofts like the Killers
and Wayne Newton and a lot of people talking about that, dragons all the
Vegas, or will it be you know, a residency stars. Yeah,
that's gonna be interested. Sam, how about you? Who would you like
to have none? I'm gonna ask Joanna who let's put let's put a cobby
on that first. Uh. You know, the halftime show selection process isn't
a pay grade way much higher than me. Apple Apple will play into that.
Jay Z's production company that produces the halftime show CBS. You know,
it's very very calculated process, but we have and will continue to always advocate
that personally, I missed the old ensemble halftime shows that wasn't just one headliner.
I agree, I love you had you know, I'm not saying the
up with people model that one, but when you had four or five acts
that were coming together within a theme and performing and it's who's next, Who's
next? And oh I would love to see something like that that celebrates Las
Vegas rich history with with live entertainers, and so that's my personal take off.
That's almost that's mine kindgo with Sam. I'd love to see the Killers
and imagine Dragons and panic at the disco and maybe throw in Way Newton a
couple of what Vegas is OK and do that and all this hologram. I
think I'm on board with Sam as well. I mean, in my mind,
I'd love to see some of those Just Vegas Residency stars, right.
We got Garth Brooksy, got Lady Gaga, I got a death everybody coming
to have already performed that. I but have them all to your points and
to have them all together. Yeah, it could be a tribute to some
of those artists. It could be. Yeah, it's a good point.
We got to put it out there on the universe. Yeah. I do
trust, and we have had conversation with the NFL. We do trust that
that halftime show will be an incredible representation in Las Vegas and the destination one
way or another, whether it's the talent, whether it's the staging, the
costumes, the props, I think it's going to be an incredible showcase of
us and at the end of the day, that's one of the biggest reasons
the LVCVA credit for for for for uh for believing in this so strongly.
But that representation on TV to those hundred and however many millions of viewers is
an incredible, un intangible asset and benefit of hosting Super Bowls. The eyes
of the world will be on Las Vegas for the game and the halftime show
and reinforcing the cva's constant message that we are the greatest arena on Earth and
Super Bowl is only one of many events that are going to follow in the
you know, yeah, fill that stadium. It's it's well, what Las
Vegas has becomes frement when you think of the f one. You got the
NBA Cup coming in December, February, you have the Super Bowl, then
you have the Frozen Four, the Final Four, it's just college championship will
be here. Sam's gonna want to move here and live here forever. I
think we've got a hook at him. Good good, We don't want to
let him go. That's great. Well, here here's a little tidbit that
part of the reason we did the naming rights with the Allegiance the stadium last
year was the number one billboard stadium in the world. Ye did one hundred
and eighty five million dollars of non football business. The next closest was LA
with one hundred million, hundred and ten. So everybody wants to come to
Vegas. Yeah, if you're not here, you're not in the middle.
Excellent. The countdown to the big game, Super Bowl fifty eight it is
on. Obviously you got a very behind the scene sneak peak of the planning,
the preparation, the execution, and what's to come for Las Vegas.
First of many, Oh yeah, first of many, first of many.
The Las Vegas Super Bowl Host Committee and Inside the Vegas Huddle would not be
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Host Committee would also like to thank the following partners a Legion, Air,
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