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Leo's, 35 00:02:13,719 --> 00:02:17,840 the official bakery delian cafe of Vilified, has everything you need for back to 36 00:02:17,879 --> 00:02:23,719 school lunches and snacks, including quick meals like Leo's delicious tomato pie served hotter 37 00:02:23,840 --> 00:02:29,039 cold, made fresh daily at Leo's in their own pizza oven and topped with 38 00:02:29,080 --> 00:02:32,680 tomatoes and cheese, So delicious and taste even better if you eat it by 39 00:02:32,680 --> 00:02:38,639 yourself while the kids are in school. Plus plus all the board's head meats 40 00:02:38,680 --> 00:02:42,439 and cheeses in Leo's Deli. And don't forget about the desserts, cookies, 41 00:02:42,520 --> 00:02:46,840 pastries, cannolis, cakes, pies and more for your sweet tooth treat. 42 00:02:46,080 --> 00:02:52,240 What's the best thing about Leo's Everything on Despatch Drive in East Rochester and open 43 00:02:52,599 --> 00:02:55,960 every day. It's just like the old radio show with the additibility to swear 44 00:02:57,479 --> 00:03:02,000 a lot from the Mac of All Trades studio in Fairport and driven by Victor 45 00:03:02,080 --> 00:03:17,759 Chrysler Dodge Jeb Braham. It's Bilified the Bill Moran Podcast. Well, hello 46 00:03:17,840 --> 00:03:22,280 and welcome. Thanks for getting your pot on. Thanks for telling a friend. 47 00:03:22,319 --> 00:03:24,599 That's how we spread the word about the pirate ship. I'm very excited 48 00:03:24,639 --> 00:03:31,000 today because Arnie Rothschild has agreed to come in for a one on one. 49 00:03:31,719 --> 00:03:36,639 And I was looking up Arnie just online just to see how you're described these 50 00:03:36,759 --> 00:03:42,159 days. Why would you see, o, dear, it has strategists and 51 00:03:42,240 --> 00:03:46,199 consultant at Arnie Rothschild Political Consulting. Then there's another thing that says, Arnie 52 00:03:46,240 --> 00:03:51,240 Rothschild is the current chairman and CEO of the Rochester Broadway Theater League, which 53 00:03:51,280 --> 00:03:55,120 really has been a project of yours and you've spearheaded for many years. Arnie 54 00:03:55,159 --> 00:04:00,759 was previously the owner of Arnie Rothschild Political Consulting and Rochester Broadway Theater League. 55 00:04:00,840 --> 00:04:04,800 Did you own the Rochester Okay? I always asked, yeah, five oh 56 00:04:04,800 --> 00:04:08,560 one C three That's what I thought. Yeah. Uh. And then it 57 00:04:08,599 --> 00:04:13,120 says president CEO of Normal Communications and Growth Marketing of New York political strategist, 58 00:04:13,560 --> 00:04:18,000 board chair at RBTL. How would you describe yourself today? Oldest? You 59 00:04:18,000 --> 00:04:21,399 know, when you when you have all those things describing you. You've got 60 00:04:21,399 --> 00:04:26,360 to be elderly, Okay, all right, I wouldn't say elderly. I 61 00:04:26,399 --> 00:04:30,920 think that there's a lot of energy and youthfulness there, right, appreciate. 62 00:04:31,319 --> 00:04:34,120 No, Well, you've got to be sharp to be in charge of all 63 00:04:34,120 --> 00:04:39,680 these different things. The I don't know about sharp, but you have to 64 00:04:39,720 --> 00:04:44,399 be you know, probably delusional. I think that's probably a better word. 65 00:04:45,720 --> 00:04:47,680 Where does it all begin for you? Where? Where? Where did you 66 00:04:47,800 --> 00:04:51,360 grow up? What did your parents do? So? And actually this is 67 00:04:51,439 --> 00:04:56,079 kind of a fun story in terms of of the Rochester Broadway Theater League. 68 00:04:56,079 --> 00:04:59,319 So, okay, I grew up in Syracuse. Okay, my dad was 69 00:04:59,360 --> 00:05:01,959 a boxing promoter. I remember you saying this. That's why I wanted to 70 00:05:01,959 --> 00:05:05,279 ask. My dad was a boxing promoter who promoted the first title fight in 71 00:05:05,439 --> 00:05:12,040 Las Vegas in nineteen sixty one. That's amazing. Yeah. He also when 72 00:05:12,199 --> 00:05:15,360 there was a fighter that ended up living in Rochester named Carmen Basilio, and 73 00:05:15,839 --> 00:05:20,000 uh in my dad's promotion punch every time I saw him. Yeah, I 74 00:05:20,000 --> 00:05:25,959 know, he was great. And I grew up you know, around Carmen 75 00:05:26,160 --> 00:05:30,079 at the Main Street Gym in Syracuse, New York. But but my dad 76 00:05:30,160 --> 00:05:33,800 was a boxing promoter and my mother was a vaudeville tap dancer. Really so 77 00:05:33,800 --> 00:05:38,680 so part of the allure, if you will, of urd BTL is, 78 00:05:39,319 --> 00:05:44,399 you know, my dad's promotion mindset and my mother's tap dancing. Yeah, 79 00:05:44,480 --> 00:05:48,399 yeahs strange. Did she do vaudeville in Syracuse? She did vaudeville around New 80 00:05:48,439 --> 00:05:51,199 York State, around New York State. Yeah, because and because her real 81 00:05:51,319 --> 00:05:59,160 name was Adel Levitts. Her her stage name was Maxine Reynolds. So Ada 82 00:05:59,240 --> 00:06:01,079 Levits dodn't sound like a tap dancer, no, right now, it doesn't, 83 00:06:01,120 --> 00:06:03,800 right? And so did you learn any of these things? Did? 84 00:06:03,879 --> 00:06:08,360 Did you tap as a child? Did you play piano? Sadly? My 85 00:06:08,399 --> 00:06:11,839 mother made me go to tap lesson sure, as a guy. But then 86 00:06:11,879 --> 00:06:15,959 you look get older and you think what a cool skill to have? Well, 87 00:06:15,120 --> 00:06:18,040 and and it would have been cooler if I didn't, you know, 88 00:06:18,160 --> 00:06:20,360 just lay down on the floor all the time because I hated it, and 89 00:06:20,519 --> 00:06:26,920 so I got I got dishonorably discharged from from tap. Then she wanted me 90 00:06:26,959 --> 00:06:30,720 to play the accordion. I have no idea why, but the and and 91 00:06:30,759 --> 00:06:34,240 then I traveled out with my dad when he was promoting fights. Yeah, 92 00:06:34,399 --> 00:06:38,759 so were you at that first fight in Vegas in nineteen sixty one? I 93 00:06:38,839 --> 00:06:42,879 was not. I was. I was when Carmen Vasilio fought Jean Fulmer, 94 00:06:44,160 --> 00:06:48,439 which probably about nineteen fifty eight fifty nine in Salt Lake City, which was 95 00:06:48,480 --> 00:06:53,399 the second time they they fought. Okay, I was in Salt Lake for 96 00:06:53,439 --> 00:06:59,720 the summer and and I and then my dad also promoted the first co promoter 97 00:06:59,759 --> 00:07:03,120 the first title fight in Nigeria, which was was Gene Former who was a 98 00:07:03,160 --> 00:07:09,959 middleweight champion, fought a Nigerian fighter named Dick Tiger whose real name was Ahidi 99 00:07:10,040 --> 00:07:15,120 I had you but the uh and and that was in I believe Ligos. 100 00:07:15,680 --> 00:07:21,079 Wow. So I wouldn't even begin to think like overseas fighting, especially Africa, 101 00:07:21,199 --> 00:07:27,279 right, I just you know the well, you know the although Ali 102 00:07:27,399 --> 00:07:30,399 fought George Foreman in Africa. But but you know, so we're talking about 103 00:07:30,560 --> 00:07:35,000 in the late in the fifties and early sixties was when my dad was really 104 00:07:35,040 --> 00:07:39,800 active. Yeah, and that was sort of a prime time for boxing. 105 00:07:39,920 --> 00:07:43,439 It was there was something called the International Boxing Club. They and the International 106 00:07:43,480 --> 00:07:47,879 Boxing Club held the television contract and there was there was Wednesday Night fights. 107 00:07:48,160 --> 00:07:53,079 There were Friday night fights that then moved to Saturday night, but the IBC 108 00:07:53,639 --> 00:07:59,360 International Boxing Club owned by a very wealthy guy from Chicago named James Norris. 109 00:08:00,399 --> 00:08:05,040 The fights came from Madison Square Garden or Saint Nick's Arena, Okay, Chicago 110 00:08:05,279 --> 00:08:09,079 or Syracuse, those were the locals. Wow, I wouldn't have thought Syracuse. 111 00:08:09,120 --> 00:08:13,639 I knew Madison Square Garden. And my grandfather was loved boxing, you 112 00:08:13,639 --> 00:08:16,519 know, when I was a kid, he was a big boxer. He 113 00:08:16,560 --> 00:08:20,680 was supposed to be in the Olympics. Was sprinting down at Madison Square Garden 114 00:08:20,759 --> 00:08:28,680 and tripped over a reporter's knee who was taking pictures and had ribs break and 115 00:08:28,720 --> 00:08:33,480 puncture his lung and actually his heart floated. But they didn't realize that he 116 00:08:33,559 --> 00:08:37,240 had the punctured lung for a while, so that, you know, cause 117 00:08:37,279 --> 00:08:39,480 all kinds of infections and things and prevented him from going any further in that. 118 00:08:39,559 --> 00:08:43,720 But and then after that, was very very cautious with my dad and 119 00:08:43,759 --> 00:08:46,240 my uncle in terms of sports, was very afraid of them getting hurt. 120 00:08:46,480 --> 00:08:50,799 So the only sport they really did was swimming because it was less likely to 121 00:08:50,799 --> 00:08:52,879 get hurt. Me he could drown. But if you could swim, you're 122 00:08:52,919 --> 00:08:56,600 alright, right, and there's less there's less injury in that in that sport, 123 00:08:56,720 --> 00:09:03,919 unless you're Riley Gaines and you run into Leah Thomas and you can get 124 00:09:03,000 --> 00:09:11,039 hurt. Very good art, very good. So then from in Syracuse, 125 00:09:11,159 --> 00:09:15,480 is that where the radio career begins for you? Do you go to uh 126 00:09:15,720 --> 00:09:18,080 Syracuse University? I don't know. I went. I went to a small 127 00:09:18,120 --> 00:09:22,720 college in Iowa called Parsons really in Fairfield, Iowa. What what What was 128 00:09:22,759 --> 00:09:26,320 the attraction to Iowa? I wanted to play baseball, Okay, and it 129 00:09:26,399 --> 00:09:30,600 was it was actually a college with very lucid mission standards, which I needed 130 00:09:30,600 --> 00:09:35,240 at that stage in my life. The U and but but and then when 131 00:09:35,240 --> 00:09:39,840 I went back to Syracuse, I started working in radio, then moved to 132 00:09:39,879 --> 00:09:43,519 television, okay, and then I left the business for about ten years to 133 00:09:43,559 --> 00:09:46,840 help my dad open a car dealership in Fulton, New York. And then 134 00:09:46,919 --> 00:09:50,120 I went back to radio at ws YR in Syracuse, and then came Most 135 00:09:50,120 --> 00:09:52,679 people don't even know I worked in radio, by the way, which is 136 00:09:52,720 --> 00:09:56,440 really funny. In Rochester people, Yeah, people know me from OURBTL, 137 00:09:56,600 --> 00:10:01,399 but they don't know that I ever really was in eloped in the broadcasting business. 138 00:10:01,519 --> 00:10:05,399 Yeah, that is that is very interesting. So were you what was 139 00:10:05,440 --> 00:10:09,480 the attraction baseball in Iowa what we think field of dreams and that and that 140 00:10:09,559 --> 00:10:16,000 whole thing there. Did you were you looking to play possibly professionally semi pro 141 00:10:16,200 --> 00:10:20,000 Oh everybody that yeah, everybody that thinks they can play at that level. 142 00:10:20,399 --> 00:10:22,759 Yeah, you know, their aspiration is to play in the major leagues. 143 00:10:22,840 --> 00:10:26,639 Did you get a look from anybody at any point? I got a yeah, 144 00:10:26,720 --> 00:10:31,639 yeah. But but the but I caught a guy named Charlie Williams who 145 00:10:31,679 --> 00:10:35,000 the New York Mets signed. And then Charlie was the the New York Met 146 00:10:35,120 --> 00:10:39,080 that got traded to San Francisco to bring Willie Mays back to New York to 147 00:10:39,120 --> 00:10:43,519 finish his career. Wow. And then Charlie uh became a New York City 148 00:10:43,559 --> 00:10:48,360 cab driver. That's amazing and then passed away. Yeah. Now, so 149 00:10:48,360 --> 00:10:52,399 when you say you were a catcher, I was, yeah, and that's 150 00:10:52,399 --> 00:10:54,519 one of the toughest positions I think on the on the baseball field. It 151 00:10:54,600 --> 00:10:58,919 was the way I played it. Yeah, I always think it really, 152 00:11:00,039 --> 00:11:03,039 I mean, you're squatting down that entire time wearing all that gear, you 153 00:11:03,159 --> 00:11:05,519 got to see what's happening on in all aspects of the field. If you 154 00:11:05,519 --> 00:11:09,120 can see something, you can kind of tell the other players in terms of 155 00:11:09,120 --> 00:11:13,279 batting stance and being able to read those guys. You know, I've been 156 00:11:13,279 --> 00:11:18,480 watching I don't watch baseball very much, but I watched how much the position 157 00:11:18,759 --> 00:11:22,039 of catcher has changed. Yeah, you know that because the catcher used to 158 00:11:22,080 --> 00:11:26,519 be essentially the quarterback. That's the way I saw it. Yeah, and 159 00:11:26,559 --> 00:11:31,480 you call it cutoffs and you position people, but that's really not the you 160 00:11:31,519 --> 00:11:35,080 know, the dugout kind of overwhelms things now. And the other thing is 161 00:11:35,519 --> 00:11:41,120 I wish that I had the equipment that catchers where today, because did you 162 00:11:41,159 --> 00:11:43,919 have the throat guard then or no? He didn't know. I got hit 163 00:11:43,000 --> 00:11:48,440 in the throat with a foul ball one day immediately after I broke two fingers. 164 00:11:50,080 --> 00:11:52,080 I broke two fingers at the beginning of the ending. Then I got 165 00:11:52,159 --> 00:11:54,240 hit in the throat by a follow tip later in the ning. Yeah, 166 00:11:54,440 --> 00:11:58,639 that's one of the hard I mean, that really is the position where you're 167 00:11:58,039 --> 00:12:01,799 the most contact of the ball. Right, But besides the picture throwing and 168 00:12:01,840 --> 00:12:05,120 he's hopefully not going to injure himself in any way, and then you were 169 00:12:05,240 --> 00:12:09,759 catching what hundred eight? Yeah, not, you know, not not in 170 00:12:09,799 --> 00:12:15,679 my era. People didn't throw with that loss and he the I marvel at. 171 00:12:16,559 --> 00:12:18,559 I mean, the game has changed so much. You know, I 172 00:12:18,600 --> 00:12:24,480 said to someone recently that I couldn't even hit in today's environment. That you 173 00:12:24,480 --> 00:12:30,000 know, the hitting technique has changed so much that it's all about trajectory now 174 00:12:30,200 --> 00:12:33,720 and that old Charlie Low kind of breakaway with your trailing arm stuff. But 175 00:12:35,159 --> 00:12:37,440 so that that's so I went. I went to college to do that. 176 00:12:37,919 --> 00:12:41,519 Uh, played two years. Then when I stopped playing, I went to 177 00:12:41,559 --> 00:12:46,879 work for a college radio station and started doing color in baseball and then became 178 00:12:46,919 --> 00:12:50,919 it became a play by play guy in football, in basketball really, and 179 00:12:50,919 --> 00:12:56,799 then I went to I went. So we were at college station, and 180 00:12:56,600 --> 00:13:01,120 you know, you would know the term carrier current, but others won't carrier 181 00:13:01,159 --> 00:13:03,879 current stations weren't over the air. They came through you know, electricity in 182 00:13:03,919 --> 00:13:07,600 the building. Yeah, and the so I went to the town station and 183 00:13:07,639 --> 00:13:13,120 said I wanted to put my game broadcast basketball on the town station, which 184 00:13:13,200 --> 00:13:18,000 was an ABC daytimer. Uh. The the general manager slash owner told me 185 00:13:18,399 --> 00:13:22,200 I could do that if I sold the commercials. So I went out and 186 00:13:22,240 --> 00:13:26,120 sold commercials to put my broadcasts on, and then came out at school and 187 00:13:26,120 --> 00:13:30,279 went to work for an FM network, then moved to television. Yeah, 188 00:13:30,480 --> 00:13:35,200 that's uh interesting that the hustle, right, I mean, I feel like 189 00:13:35,240 --> 00:13:37,960 in a way, for a while, it was guys on the air were 190 00:13:39,000 --> 00:13:41,840 also selling. Oh yeah, I was. I was gonna do mornings at 191 00:13:41,960 --> 00:13:46,679 w R and Y and run New York and sell Yeah, And that was 192 00:13:46,840 --> 00:13:50,799 that was kind of the way it was done. And then it became over 193 00:13:50,840 --> 00:13:54,240 the years. When I started in radio sales for the Pariah, you didn't 194 00:13:54,320 --> 00:13:58,159 want to talk to them, and it was, you know, everybody got 195 00:13:58,159 --> 00:14:01,360 on the air was doctor Johnny Fever and the cool guys, and that's who 196 00:14:01,360 --> 00:14:03,879 you wanted to hang out with. And as I got further and further into 197 00:14:05,159 --> 00:14:09,879 the business, I went, this is a this is the wrong philosophy here. 198 00:14:09,919 --> 00:14:13,320 You gotta have a kind of a collaboration and the on air talent should 199 00:14:13,320 --> 00:14:20,240 be at least part of the sales process rather the when I was at ws 200 00:14:20,360 --> 00:14:26,320 YR, it was you were absolutely at arm's length with the on air folks. 201 00:14:26,440 --> 00:14:30,039 Yeah, and one day, the sports director who shall remain nameless, 202 00:14:30,919 --> 00:14:33,519 came to my cubicle at the time and he said, you know, for 203 00:14:33,559 --> 00:14:39,720 the last twelve years I've gone to Indianapolis five hundred. They told me I 204 00:14:39,720 --> 00:14:43,440 can't go this year unless all the commercials are sold. So I but two 205 00:14:43,519 --> 00:14:48,000 days sold all the commercials, half of them to the che Chevy Dealer group. 206 00:14:48,919 --> 00:14:50,039 And he came to my cubicle and he said, thanks very much. 207 00:14:50,360 --> 00:14:52,759 Tell me what I can do for you. I said, bring me back 208 00:14:52,799 --> 00:14:58,080 a program from the Indianapolis five hundred. So he went to the race. 209 00:14:58,159 --> 00:15:01,120 He came back and he came to my Q bole and he said, hey, 210 00:15:01,159 --> 00:15:03,759 listen, thanks again, here's your program. And I said, thank 211 00:15:03,799 --> 00:15:07,080 you. He said, that'll be three dollars. Why they charged me three 212 00:15:07,120 --> 00:15:09,440 dollars for the program? Kidding, No, I'm not. It's a true 213 00:15:09,440 --> 00:15:16,320 story, but so he really charged me. But the uh, that's that's 214 00:15:16,360 --> 00:15:20,639 that's out there there. You would meet some people like that, and radio 215 00:15:20,759 --> 00:15:24,960 had the weirdest like as you got in and and and a lot of I 216 00:15:26,000 --> 00:15:31,200 remember starting out in Poughkeepsie at w e OK and the first guy that I 217 00:15:31,320 --> 00:15:35,279 worked for, uh, he just did the the AM and he was great, 218 00:15:35,759 --> 00:15:39,200 but just a strange guy and sort of the same thing. But so 219 00:15:39,840 --> 00:15:43,840 and I love uh Poughkeepsie. Yeah, I love the area. And w 220 00:15:45,120 --> 00:15:48,320 KIP was where Franklin Roosevelt did the fireside chats. Yes it is, but 221 00:15:48,360 --> 00:15:52,639 the but but it was funny because on the hundredth anniversary of Wham, one 222 00:15:52,639 --> 00:15:56,279 of the on air folks, Joel Monico, came over and did an interview 223 00:15:56,279 --> 00:15:58,799 with me. And I said to him afterwards, you know, most people 224 00:15:58,840 --> 00:16:00,720 in Rochester don't even know I worked in radio, And he said, because 225 00:16:00,759 --> 00:16:04,440 it's been twenty five years. And I went, Dam, I had no 226 00:16:04,519 --> 00:16:08,639 sense of that, you know, but but you know I was. I 227 00:16:08,720 --> 00:16:15,960 was fortunate because I was at I came here with Wham Radio, which at 228 00:16:15,960 --> 00:16:19,200 the time was what we called an Mr. Middle of the road personality music 229 00:16:19,240 --> 00:16:25,000 station where we played Andy Williams about every seven minutes in the and but we 230 00:16:25,000 --> 00:16:29,600 were part of the I think the best Am turnaround that's probably ever been done. 231 00:16:29,480 --> 00:16:30,919 Yeah. And then and then I was, you know, as I 232 00:16:32,000 --> 00:16:36,039 got promoted through the company. Uh. Then we had a country station in 233 00:16:36,120 --> 00:16:42,559 northeast Ohio that just exploded. We just you know, in beginning in about 234 00:16:42,639 --> 00:16:48,960 nineteen ninety one. I think when when Garth Brooks started to change country music 235 00:16:48,480 --> 00:16:52,440 and the so I was. I was involved with two great radio station turnarounds, 236 00:16:52,480 --> 00:16:57,159 which were incredible fun for me. And you were what in what capacity? 237 00:16:57,519 --> 00:17:00,240 Vice president of sales general man? Yeah, I was vice president of 238 00:17:00,279 --> 00:17:03,720 sales for the company for them, and then yeah, well I got first 239 00:17:04,480 --> 00:17:08,880 I got promoted over Rochester, then Rochester and Buffalo, then the company. 240 00:17:10,000 --> 00:17:15,160 Then I got into what in the industry is called a sweat equity ownership position. 241 00:17:17,960 --> 00:17:21,359 And then when the regulation came, we started selling the stations. So 242 00:17:22,000 --> 00:17:26,160 when the Telecom Act passed. But and it's funny because it was my being 243 00:17:26,400 --> 00:17:30,000 at Wham and the Rochester stations that led to my going on the board of 244 00:17:30,039 --> 00:17:34,279 the Broadway Theater League. Yeah. Broadway Theater League was a struggling arts group. 245 00:17:36,240 --> 00:17:40,359 Owed a lot of money to the to the properties, and it was 246 00:17:40,720 --> 00:17:44,359 the kind of kind of board that I would call an arts headed board, 247 00:17:44,920 --> 00:17:47,759 you know, where there were a lot of people that cared about the arts 248 00:17:48,279 --> 00:17:52,480 and the company was upside down several hundred thousand dollars And the first board meeting 249 00:17:52,519 --> 00:17:57,240 I was in was three hours arguing about a four color brochure, which another 250 00:17:57,240 --> 00:18:03,359 new board member and I called the meeting to rearrange the deck chairs on the 251 00:18:03,400 --> 00:18:07,319 Titanic because they had no sense that they they were going to go out of 252 00:18:07,359 --> 00:18:11,200 business if they didn't do something differently. And and then, I don't know, 253 00:18:11,200 --> 00:18:12,559 a year and a half or two years later, suddenly I was the 254 00:18:12,680 --> 00:18:17,839 chairman. And so now for thirty one years, i've been under thirty one 255 00:18:17,920 --> 00:18:22,160 years, well, thirty one years twenty nine as board chair. The last 256 00:18:22,200 --> 00:18:29,400 seven also is or eight as CEO. So just let's go with the RBTL. 257 00:18:29,480 --> 00:18:33,319 Then now staying at the Auditorium theater, callowing that their headquarter. I 258 00:18:33,319 --> 00:18:37,480 always thought that was just such a beautiful theater. It is. But the 259 00:18:37,480 --> 00:18:42,279 problem was, and I intentionally said, was that there's there's two thousand, 260 00:18:42,400 --> 00:18:48,480 four hundred and sixty four seats there. And our concern was that with the 261 00:18:48,559 --> 00:18:52,240 ever increasing cost of Broadway productions, that if we didn't have twenty eight hundred 262 00:18:52,279 --> 00:18:57,079 and fifty seats to three thousand seats, that the cost of tickets would be 263 00:18:57,160 --> 00:19:04,759 prohibitive. And fortunately, post COVID, the industry change their pricing model to 264 00:19:04,839 --> 00:19:10,960 something that they're calling dynamic pricing, which is in no small part what airlines 265 00:19:11,000 --> 00:19:15,160 do. As demand increases and sellout increases, ticket price moves up. So 266 00:19:15,200 --> 00:19:21,759 now that the essentially twenty five hundred theater will work, where before we thought 267 00:19:21,759 --> 00:19:25,200 we had to build new, Yes, And that was the impetus to begin 268 00:19:25,279 --> 00:19:30,160 to look at the acquisition of the rest of the complex and in that complex, 269 00:19:30,240 --> 00:19:34,000 because we only owned the theater, so the auditorium rest of the complex 270 00:19:36,680 --> 00:19:41,599 house twelve churches at the time, there are old ritual rooms. This was 271 00:19:41,640 --> 00:19:48,119 the Masonic headquarters of the Northeast and there are some amazing rooms in there. 272 00:19:48,079 --> 00:19:55,160 So currently there are four other stages that we can restore and I'm using the 273 00:19:55,160 --> 00:19:59,359 word to restore intentionally as opposed to renovate, because we want to bring it 274 00:19:59,400 --> 00:20:03,920 back to what its glory of nineteen thirty and And how what's the capacity in 275 00:20:03,960 --> 00:20:07,519 those rooms, Well, they range from five hundred and thirty yeah, down 276 00:20:07,559 --> 00:20:11,640 to one hundred, all different sizes. Now a performing arts center and its 277 00:20:11,720 --> 00:20:21,119 purest use is a multi stage. Then you housed within a complex, and 278 00:20:21,759 --> 00:20:25,880 the stages are of different size and different dimensions, so you can do different 279 00:20:25,960 --> 00:20:30,200 kinds of things. So the and along along with the acquisition of the other 280 00:20:30,200 --> 00:20:33,279 side of the building, which happened in March. We also acquired all the 281 00:20:33,319 --> 00:20:37,920 parking lots behind, and then we bought a parking lot on the east side 282 00:20:37,960 --> 00:20:41,680 of the building from the armory was across the street. And so now between 283 00:20:41,680 --> 00:20:48,920 that, between our spaces that we own and a joint venture we've done with 284 00:20:48,960 --> 00:20:53,400 Pike Construction right next door, we can accommodate over five hundred cars, which 285 00:20:53,400 --> 00:20:56,480 solves a lot of the parking hills of the venue. Yeah, so you've 286 00:20:56,519 --> 00:21:02,200 got the parking issue. And then you sold the naming rights, yeah, 287 00:21:02,200 --> 00:21:06,240 which I think was a big deal, right. I mean that's especially when 288 00:21:06,240 --> 00:21:12,000 I heard your opening and so there was so the with with Victor, right, 289 00:21:12,160 --> 00:21:15,759 So yeah, we sold that. We sold on that as well. 290 00:21:17,400 --> 00:21:22,519 So we sold the the naming rights to west her Automotive and west her Is 291 00:21:22,519 --> 00:21:26,960 has thirty nine dealerships. They are the largest dealer group in New York State 292 00:21:27,000 --> 00:21:36,039 now and the and we announced that a week ago. And it's a great 293 00:21:36,039 --> 00:21:42,920 partnership because the CEO and majority holder is a man named Scott Bielder, who 294 00:21:44,079 --> 00:21:48,160 whose sense of what we want to do with this building and what it can 295 00:21:48,200 --> 00:21:52,759 mean for Rochester made it one of the easiest transactions I've ever been involved in. 296 00:21:53,000 --> 00:21:57,160 Good about the third third meeting with this man. This is an extremely 297 00:21:57,240 --> 00:22:02,400 honorable guy. And after the third meeting, I said to our folks, 298 00:22:02,640 --> 00:22:04,599 you know I would do this deal with with him without a contract. You 299 00:22:04,599 --> 00:22:07,640 know, this is the kind of guy you can you can do things on 300 00:22:07,720 --> 00:22:11,640 a on a handshake. He's a very honorable guy. Uh. Jay Vanderstein, 301 00:22:11,720 --> 00:22:17,359 by the way, Rochester Arian, it was Vanderstein. Toyota is the 302 00:22:17,400 --> 00:22:25,720 person that that introduced us to Scott and and Jay had a had a strong 303 00:22:25,759 --> 00:22:30,480 sense of what the auditorium could be and is. The auditorium is a little 304 00:22:30,559 --> 00:22:37,640 unusual because you know, the it's it's a venue that the entire community embraces, 305 00:22:38,119 --> 00:22:45,759 you know, the from the suburban community to the urban community. The 306 00:22:45,839 --> 00:22:51,440 schools do graduations there, you know, so it's a it's it's really a 307 00:22:51,480 --> 00:22:55,640 wide range of use kind of venue and all we can do now it's one 308 00:22:55,680 --> 00:22:59,359 that many people are familiar with two, which which makes that a little more 309 00:22:59,640 --> 00:23:03,839 reckonable. You know, when you deal with the arts, arts people seem 310 00:23:03,920 --> 00:23:07,720 to have a different head than a business head, where you know, you 311 00:23:07,839 --> 00:23:11,599 come in and seem to have that at a little both a foot in each 312 00:23:11,640 --> 00:23:17,240 side in terms of even you know, you recognize talent radio wise, you 313 00:23:17,240 --> 00:23:19,839 were able to sell that bringing the business knowledge to that. I think it's 314 00:23:21,279 --> 00:23:26,160 amazing that they're very lucky to have you and have that. I appreciate that, 315 00:23:26,279 --> 00:23:30,000 you know. The The interesting thing is that my greatest critics have been 316 00:23:30,400 --> 00:23:34,359 you know, the traditional arts folks, and because for a couple of reasons, 317 00:23:34,400 --> 00:23:37,920 not the least of which is I was saying something they didn't want to 318 00:23:37,960 --> 00:23:41,400 hear, and it was well intended, and if I had it to do 319 00:23:41,480 --> 00:23:45,000 all over again, I probably would have softened how I was saying this. 320 00:23:45,119 --> 00:23:48,759 But what I kept saying to people was, first of all, government's not 321 00:23:48,759 --> 00:23:52,480 going to subsidize the arts. They're there are too many other government priorities. 322 00:23:52,920 --> 00:23:56,599 We're not going to subsidize the arts. And if your business model relies on 323 00:23:56,720 --> 00:24:03,559 that, your shelf dated. And so unless you get into the realities of 324 00:24:03,559 --> 00:24:08,079 of what you need to do to survive. You know, it's a business. 325 00:24:08,319 --> 00:24:12,559 You know, you may love it, you recognize what it does for 326 00:24:12,640 --> 00:24:17,640 a community, but but it is not going to be the role of government 327 00:24:18,000 --> 00:24:22,240 to subsidize the arts. Now they can do tax incentive programs to do things 328 00:24:22,279 --> 00:24:26,319 like get shows ready to go to the road, or movie tax credit programs 329 00:24:26,519 --> 00:24:33,759 or but but in terms of operating dollars, it really it's going to be 330 00:24:33,200 --> 00:24:37,599 very, very difficult for arts organizations. And you know, when you are 331 00:24:37,839 --> 00:24:45,160 when you are the proponent of change and you're you're telling people that things are 332 00:24:45,160 --> 00:24:47,400 going to change, that they don't want to hear are going to change, 333 00:24:47,559 --> 00:24:52,359 you open yourself up your criticism. But that's okay because you know, in 334 00:24:52,359 --> 00:24:59,559 no small part, I'm not sure what a calling is Bill, you know, 335 00:24:59,319 --> 00:25:03,519 you know, but I'm not a theater guy, and historically I haven't 336 00:25:03,519 --> 00:25:06,839 cared about going to the performances. I could stand in the lobby for hours 337 00:25:07,359 --> 00:25:11,359 and watch people love it. But from the time I began to look at 338 00:25:11,359 --> 00:25:17,599 the business model of what this had to be for people to survive in the 339 00:25:17,960 --> 00:25:26,400 performing presenting entities, and I looked at the the aggregate of the arts as 340 00:25:26,759 --> 00:25:33,119 kind of like college football team and basketball team allowed the fencing team, the 341 00:25:33,160 --> 00:25:40,759 swimming team, the smaller and and the So we are in no small part, 342 00:25:40,799 --> 00:25:45,319 by the way, give you another example. When Fantom of the Opera 343 00:25:45,359 --> 00:25:48,640 came to Rochester, it was it was the a lot of people's first exposure 344 00:25:49,079 --> 00:25:56,599 to anything opredic, and that gave birth to three tenors, and then three 345 00:25:56,640 --> 00:26:00,319 tenors gave birth to a growth and opera. So we're kind of a point 346 00:26:00,319 --> 00:26:03,759 of entry with a lot of the touring Broadway stuff. But it's going to 347 00:26:03,799 --> 00:26:08,480 allow a lot of the other arts organizations to prosper because a rising tide does 348 00:26:08,519 --> 00:26:12,640 in fact lift all boats, and when people are used to coming back downtown 349 00:26:12,680 --> 00:26:19,039 and when they now would be able to accommodate smaller entertainment events and more diverse 350 00:26:19,160 --> 00:26:25,759 entertainment events and do it in a cost effective way in the venue that we're 351 00:26:25,759 --> 00:26:30,079 going to bring in it that no, Dad, it's going to help the 352 00:26:30,240 --> 00:26:34,279 entire arts organization. Do I understand that? For a long time I was 353 00:26:34,400 --> 00:26:38,000 a voice they didn't want to hear. I absolutely understand it. And by 354 00:26:38,039 --> 00:26:42,440 the way, so I was watching comments on Facebook when we did the announcement 355 00:26:42,960 --> 00:26:49,359 and someone said a Buffalo automobile dealership group and I wrote back, that employs 356 00:26:49,519 --> 00:26:57,119 one thousand people in Rochester, and he wrote back, there should never be 357 00:26:57,640 --> 00:27:02,200 a name on a the it or to which I wrote back, and if 358 00:27:02,240 --> 00:27:04,519 you ran an arts group, how would you keep it in business. Give 359 00:27:04,559 --> 00:27:08,240 me your plan. Yeah, because the truth it's very easy to criticize something 360 00:27:08,279 --> 00:27:14,319 and it's very hard to execute it. I agree that is absolutely true. 361 00:27:14,160 --> 00:27:18,079 Where does all this come from? I mean you were also a political consultant 362 00:27:18,079 --> 00:27:23,119 and strategists and all that. So you've done many different things, but all 363 00:27:23,160 --> 00:27:30,359 in the same vein of guiding people to reach their goals or their dreams. 364 00:27:30,440 --> 00:27:36,039 Right, we want to keep theater. I think a vibrant city needs arts. 365 00:27:36,960 --> 00:27:41,039 A vibrant city needs an arts community. It really does. And so 366 00:27:41,519 --> 00:27:45,119 you've been able to keep that afloat. When you look at political strategists and 367 00:27:45,119 --> 00:27:48,960 things, I mean, you're helping people get their message out. You help 368 00:27:49,039 --> 00:27:53,039 people. Did you ever think of yourself that way as really helping people? 369 00:27:53,039 --> 00:27:56,640 I know you said you don't know what a calling is, but you've been 370 00:27:56,680 --> 00:28:00,079 able to help people get their message across, whether it was sales and radio, 371 00:28:00,720 --> 00:28:04,720 possibly helping talent, you know, figure out how to say or communicate 372 00:28:04,799 --> 00:28:08,720 more effectively. Doing all that, do you ever realize that when when I'm 373 00:28:08,799 --> 00:28:12,400 just I'm putting that together as we speak, but I'm seeing kind of a 374 00:28:12,920 --> 00:28:18,960 common thread throughout Arnie's career here you know, the first of all, with 375 00:28:18,000 --> 00:28:22,440 OURBTL, I think I get way too much credit we have. You know, 376 00:28:22,039 --> 00:28:26,920 there's a sounds like you get a lot of the criticisms. But that's 377 00:28:26,920 --> 00:28:30,160 okay, that's that partly okay. So there's a really amazing guy named John 378 00:28:30,160 --> 00:28:37,640 Parker's who knows more about about about everything in the business than anybody that I've 379 00:28:37,680 --> 00:28:42,759 ever met, along with the person who is as knowledgeable named Linda Glosser, 380 00:28:44,160 --> 00:28:48,079 who books a lot of the shows. John's our chief operating officer, Linda's 381 00:28:48,119 --> 00:28:52,480 our executive vice president. We have a great Broadway producer partner and Albert Nachelino, 382 00:28:52,559 --> 00:28:57,519 who who who's a seven time Tony Award winner. And we've got a 383 00:28:57,519 --> 00:29:03,240 great young staff. You know. The one of the advantages in having gone 384 00:29:03,240 --> 00:29:07,920 to Dumb Guy College is that I have to simplify concepts. So even in 385 00:29:07,960 --> 00:29:14,000 my message in my political messaging strategy, or I do Batavia Downs Gamings messaging 386 00:29:14,039 --> 00:29:19,880 and you know the Palmer family of companies. The I think that if I 387 00:29:19,880 --> 00:29:23,519 can take something that's kind of complex and simplify it. You know, we 388 00:29:23,519 --> 00:29:30,000 were talking about earlier about Franklin Roosevelt and w KIP Radio, so Franklin Roosevelt 389 00:29:30,039 --> 00:29:33,559 knew that the United States wasn't ready to go into World War two, that 390 00:29:33,599 --> 00:29:37,720 we didn't have the productive capability, you know that had to become ability, 391 00:29:38,200 --> 00:29:42,400 and he had to buy time, and so he decided he could arm Britain. 392 00:29:44,400 --> 00:29:47,160 But it was kind of a complex concept. So we went on w 393 00:29:47,359 --> 00:29:49,559 KIP radio and he said, if your neighbor's house is on fire and you 394 00:29:49,640 --> 00:29:53,400 have a hose, you loan it to your neighbor until the fire is extinguished, 395 00:29:53,400 --> 00:29:56,839 at which time you expect the hose back or payment and kind with that, 396 00:29:57,839 --> 00:30:03,920 which became len Lee. He armed Britain with that that simple explanation. 397 00:30:03,039 --> 00:30:11,440 So one of the things that I hopefully can do in politics or for our 398 00:30:11,519 --> 00:30:18,880 BTL or is take something that is somewhat complex and make it logical and simple 399 00:30:18,920 --> 00:30:21,559 for people. I always think you had to make it like the iPhone. 400 00:30:21,640 --> 00:30:23,200 You have to make things intuitive. Yeah, you know, I mean, 401 00:30:23,319 --> 00:30:27,279 I think they dropped off, or at least I've read somewhere the iPad in 402 00:30:27,319 --> 00:30:32,599 the middle of nowhere, Africa, and the hardest thing to do was to 403 00:30:32,599 --> 00:30:34,880 figure out how to turn it on. After that, it was all intuitive 404 00:30:36,000 --> 00:30:37,960 and people could figure it out and I think that that you know, with 405 00:30:38,039 --> 00:30:42,359 messaging and anything, you need to make things user friendly. And in the 406 00:30:42,400 --> 00:30:48,400 case of so during the press conference, I said something that that is absolutely 407 00:30:48,440 --> 00:30:52,079 true. First of all, understand that Rochester, New York is the only 408 00:30:52,119 --> 00:30:56,240 major city in New York State that doesn't have a state office building. That 409 00:30:56,759 --> 00:31:00,839 Rochester, New York has not had a performing arts because back in the day 410 00:31:02,160 --> 00:31:04,720 expression that I find interesting. But back in the day, it's the reason 411 00:31:04,759 --> 00:31:11,759 that Thruway doesn't come up towards Rochester because what was called smugtown just thought they 412 00:31:11,799 --> 00:31:17,480 were they didn't need anybody that Between Eastman, Kodak, Xerox, and Bauschan 413 00:31:17,519 --> 00:31:22,119 Laum, everything got built because of those companies and they're officializing them. And 414 00:31:22,160 --> 00:31:26,799 so people at my age or your age that should have been doing major capital 415 00:31:26,839 --> 00:31:30,839 deals in a community didn't have to, and so the skill set wasn't there. 416 00:31:30,880 --> 00:31:34,559 Well, we're in a different period of time and today, so it's 417 00:31:34,640 --> 00:31:38,279 not going to be Kodak, Zerox or Bausch that are going to help us 418 00:31:38,279 --> 00:31:42,359 do anything. And you know, so Buffalo is a great professional sports town 419 00:31:42,440 --> 00:31:48,359 and they have great venues, and Syracuse is a great college sports town with 420 00:31:48,480 --> 00:31:52,359 a great venue used to be called a Carrier dome, and Rochester is a 421 00:31:52,480 --> 00:31:57,720 great music, entertainment and theater town with the dearth of the right venues. 422 00:31:57,880 --> 00:32:02,240 So that's what we need. Yeah, it's interesting when you look at all 423 00:32:02,240 --> 00:32:06,720 this stuff, you know, when you look at the arts or just entertainment, 424 00:32:07,440 --> 00:32:12,400 politics, radio, all that, things have really changed a lot over 425 00:32:12,519 --> 00:32:16,440 the years. But yet the messaging should stay the same. And it's a 426 00:32:16,440 --> 00:32:21,519 form of communication, it's a form of entertainment, and we complicate this stuff, 427 00:32:21,920 --> 00:32:24,519 you know. Do you think when you look at you had a long 428 00:32:24,559 --> 00:32:29,440 career in radio, you were part of a group that owned in multiple markets 429 00:32:29,440 --> 00:32:32,839 and things. But I wonder as I look at the like just the radio 430 00:32:32,880 --> 00:32:37,920 model coming back to the local level, I think you start to see things 431 00:32:38,039 --> 00:32:43,079 I think that would you know. I'll hear people in the business say radio 432 00:32:43,160 --> 00:32:45,599 is dead, and I always think, no, it's not. I disagree 433 00:32:45,640 --> 00:32:49,640 with that. I think that on the local level, you know, to 434 00:32:49,759 --> 00:32:52,559 promote your local arts and to be able to talk about have a voice for 435 00:32:52,599 --> 00:32:58,720 your local politicians. Bring it back to where almost a version of the fireside 436 00:32:58,759 --> 00:33:02,400 chat, let's hear our account executive come on and be interviewed somewhere and have 437 00:33:02,599 --> 00:33:07,640 one of them. And there seems to be with these big conglomerates now that 438 00:33:07,720 --> 00:33:09,799 own so many and having been part of that myself, I mean, look, 439 00:33:09,839 --> 00:33:13,359 I was on eighty stations around the country, right, it was one 440 00:33:13,559 --> 00:33:16,480 voice you heard everywhere. My kids live in Athens, Alabama. I was 441 00:33:16,519 --> 00:33:21,440 on in Huntsville. I mean, I've never been to Huntsville, you know. 442 00:33:21,559 --> 00:33:24,880 And I think that that sort of stuff really hurts the community in a 443 00:33:24,920 --> 00:33:30,640 wet in a way that when we talk about the strength of community with arts 444 00:33:30,920 --> 00:33:34,839 and and even local politicians people, you can see people who can be the 445 00:33:35,000 --> 00:33:39,599 voice right and connect. I think coming back to that smaller stuff is the 446 00:33:39,640 --> 00:33:43,200 way the future will go. I think. I don't know. So that's 447 00:33:43,640 --> 00:33:47,839 proof of your theory. Yeah, is that small market radio is very healthy, 448 00:33:49,000 --> 00:33:52,480 Yeah, I believe. And in small market radio they do very local 449 00:33:53,039 --> 00:33:59,640 you know, like rido obituaries on the air, talking about garage sales or 450 00:33:59,680 --> 00:34:04,519 Yeah. And the more local radio station is the better. So back when 451 00:34:04,640 --> 00:34:13,119 we made the the change from music on WHAM, and you know what what 452 00:34:13,159 --> 00:34:19,039 we decided to do was we decided to be first a breaking news station and 453 00:34:19,119 --> 00:34:22,119 secondly, we wanted to be the station that everybody relied on for accurate weather 454 00:34:22,159 --> 00:34:27,800 forecasts and storm warnings, and that was our point of entry. So and 455 00:34:27,920 --> 00:34:30,159 what I used to say to people back in that period of time was think 456 00:34:30,199 --> 00:34:35,519 of FM as a mall, and people wander around the mall and they look 457 00:34:35,559 --> 00:34:38,559 in the windows. But think of AM as being like the old Hicky Freeman 458 00:34:38,719 --> 00:34:43,119 factory store. You have to leave the mall to drive to that store. 459 00:34:43,199 --> 00:34:45,119 Once you find out what's in the store, you may love it and want 460 00:34:45,119 --> 00:34:49,039 to be there, you know, all the time, but you have to 461 00:34:49,039 --> 00:34:51,480 get them out of the mall. So, you know, part of the 462 00:34:51,519 --> 00:34:54,079 marketing challenge was getting people out of the mall to sample that radio station. 463 00:34:54,199 --> 00:34:58,239 And then and then we had an ice storm. You know, we were 464 00:34:58,280 --> 00:35:01,320 the weather station, and then we had an ice storm and everything exploded. 465 00:35:02,079 --> 00:35:07,679 But and and that goes back to the same thing that we talked about earlier 466 00:35:08,320 --> 00:35:14,280 with the role of touring Broadway. You got to get somebody to sample something 467 00:35:14,320 --> 00:35:17,480 and then you can move them to other things. One of the most amazing 468 00:35:19,400 --> 00:35:25,559 things about Hamilton about the show Hamilton's was the impact on teens who knew every 469 00:35:25,599 --> 00:35:31,639 word of the of the song and they probably learned more American history about the 470 00:35:31,639 --> 00:35:37,800 revolutionary period of time by seeing that show than they were learning in class. 471 00:35:38,360 --> 00:35:42,000 And then in class, if they circle back to it, they go, 472 00:35:42,840 --> 00:35:49,239 yeah, well, here's what happened when Washington had to split his force and 473 00:35:49,519 --> 00:35:52,280 abandoned Kipp's Bay and moved towards Harlem. You know, I mean, it's 474 00:35:52,280 --> 00:36:00,000 just like the so part of that we can entertain and educate at the same 475 00:36:00,119 --> 00:36:05,159 time. And Rock had that, you know what I mean, And you're 476 00:36:05,199 --> 00:36:07,920 absolutely right because one of the things we don't I think we don't do is 477 00:36:07,960 --> 00:36:13,519 meet kids where they are. Yeah, this education system and that show was 478 00:36:13,519 --> 00:36:16,079 was amazing. I would also tell you, by the way, that there 479 00:36:16,159 --> 00:36:22,199 is a show in this season's lineup, which is a great lineup, but 480 00:36:22,280 --> 00:36:25,880 there's a show about the Temptations called at two Proud Now. I was in 481 00:36:25,960 --> 00:36:32,280 Buffalo the day of the top shooting. I was in the Chaise in Buffalo 482 00:36:34,559 --> 00:36:38,559 seeing that show and it is an amazing show to begin with. H and 483 00:36:38,719 --> 00:36:45,800 right before intermission my phone exploded because of the shooting, and then a swat 484 00:36:45,800 --> 00:36:50,360 team had to secure the backstage because it's an all black cast and no one 485 00:36:50,440 --> 00:36:52,199 knew if there were multiple Shooters. So here you are sitting in a theater 486 00:36:52,320 --> 00:36:54,880 thinking, well, this is not a place I want to be right now, 487 00:36:55,320 --> 00:36:59,639 you know. But the but when people have an opportunity to see that 488 00:36:59,679 --> 00:37:06,760 show. The reason I say that is that music has transcend It transcends age. 489 00:37:06,840 --> 00:37:08,800 So there's gonna be a lot of kids in high school who knew a 490 00:37:09,280 --> 00:37:15,880 ton of Temptations songs, right And and by the way, I didn't know 491 00:37:15,920 --> 00:37:17,480 this till I saw the show that there are twenty four different members of the 492 00:37:17,480 --> 00:37:22,159 Temptations over the years. I didn't know that either. Yeah, I remember, 493 00:37:22,360 --> 00:37:25,679 so I was such a radio file. But I kept that to myself 494 00:37:25,679 --> 00:37:29,800 because it wasn't cool. I didn't think and I never shared that really with 495 00:37:29,840 --> 00:37:35,360 my friends. But there was a morning team in Los Angeles called Mark and 496 00:37:35,400 --> 00:37:39,199 Brian, and Mark and Brian got an NVC deal and it was really short 497 00:37:39,239 --> 00:37:43,800 lived, but it was the Adventures of Mark and Brian. And I was 498 00:37:43,880 --> 00:37:45,760 so excited because I was going to sit down and watch this show. I 499 00:37:45,800 --> 00:37:49,280 had to be in maybe seventh or eighth grade. And one of the first 500 00:37:49,280 --> 00:37:52,480 things they did was try out to be members of the Temptations, and they 501 00:37:52,519 --> 00:37:57,000 went through the dancing and the singing and the whole thing. There's got to 502 00:37:57,039 --> 00:38:00,519 be something on YouTube about that. And right after I was like, man, 503 00:38:00,559 --> 00:38:02,159 that music's great. I hadn't, you know, I had never really 504 00:38:02,159 --> 00:38:07,760 heard that. And my parents were strange at best when I look back at 505 00:38:07,800 --> 00:38:10,960 things, because there wasn't a whole lot of music and stuff. But my 506 00:38:12,039 --> 00:38:16,639 dad loved theater and my sister was all the leads and musicals, and growing 507 00:38:16,760 --> 00:38:22,679 up ninety miles outside of Manhattan, we had people who came in from Broadway 508 00:38:22,719 --> 00:38:25,559 to direct the high school musicals. The one guy had was written up in 509 00:38:25,559 --> 00:38:30,639 the New York Times for having the most death defying feet in cats. I 510 00:38:30,639 --> 00:38:36,159 guess he jumped and did some flip off on Broadway for years, and he 511 00:38:36,239 --> 00:38:39,599 and his wife directed a couple of musicals up there, and my sister had 512 00:38:39,599 --> 00:38:43,039 the lead and my father was in so there was always music like that in 513 00:38:43,079 --> 00:38:46,039 there. But other than that, it was Janis Joplin and Simon and Garfunkel 514 00:38:46,079 --> 00:38:50,760 and maybe a little Willie Nelson and I Love The Stones and the Grateful Dead, 515 00:38:50,760 --> 00:38:55,039 and I don't know, so it was not as much as much exposure, 516 00:38:55,079 --> 00:38:58,559 but you were exposed to the arts and things. I'm trying to think 517 00:38:58,599 --> 00:39:02,079 of plays and things, you know, rhymeback you had woodstocks, certainly had 518 00:39:02,159 --> 00:39:06,639 a summer stock and theater and all that stuff that you would go to guys 519 00:39:06,679 --> 00:39:09,320 and dollars or remember as a kid. But I find the arts such an 520 00:39:09,360 --> 00:39:15,000 important part of a city's culture, and I always thought that Rochester had a 521 00:39:15,000 --> 00:39:19,440 lot of that. You ever surprised that Eastman didn't build a performing arts set. 522 00:39:19,559 --> 00:39:23,920 Actually people don't don't know that they had a RBTL at one time merged 523 00:39:24,000 --> 00:39:29,039 with the Philharmonic, okay, and then the Philharmonic decided they did not want 524 00:39:29,079 --> 00:39:35,000 to do popular entertainment, and so in the in the early the mid eighties, 525 00:39:35,039 --> 00:39:38,639 they they spun off RBTL. That went back. RBTL was founded in 526 00:39:38,679 --> 00:39:43,800 nineteen fifty seven as what was at the time called the bus and truck kind 527 00:39:43,840 --> 00:39:46,199 of theater company, where you know, the casts would come in a bus 528 00:39:46,199 --> 00:39:50,239 and there might be a one truck full of sets. Yeah, and you 529 00:39:50,239 --> 00:39:54,519 know, like Jerry Lewis and Dan Yankees. But but so they merged, 530 00:39:54,559 --> 00:39:59,760 then they decided they didn't want to want them there anymore. And so that 531 00:39:59,880 --> 00:40:02,840 was period of time when I came on the board as we were restructuring the 532 00:40:02,880 --> 00:40:12,880 board and the but originally what we now call CMAC, which was early on 533 00:40:13,039 --> 00:40:16,679 was called Flea Pack was supposed to be the summer home of the Philharmonic, 534 00:40:16,920 --> 00:40:22,079 and in their period of time, John Parkhurst was running that venue on behalf 535 00:40:22,079 --> 00:40:29,679 of the Philharmonic. But they they and the Eastman is not, you know, 536 00:40:29,760 --> 00:40:34,679 because it's owned by the university. Their mission is not or their mission 537 00:40:34,719 --> 00:40:39,880 has not been to uh to do popular entertainment. It was more that they 538 00:40:40,280 --> 00:40:46,119 saw themselves as an education component that did classical music. And you know, 539 00:40:46,119 --> 00:40:51,360 if you think about it today, if you you know, you you might 540 00:40:51,400 --> 00:40:54,639 put the Pops out as the key part of the of what they do. 541 00:40:55,000 --> 00:41:00,159 And again goes back to my my comments about opera. So somebody, here's 542 00:41:00,239 --> 00:41:06,480 the Pops. They are enthralled by these great musicians and the amazing sound, 543 00:41:07,119 --> 00:41:10,360 and that may allow them to recycle them. It's all on entry, right, 544 00:41:10,360 --> 00:41:14,559 It's all entry. Exposure is the greatest thing that we can do for 545 00:41:14,599 --> 00:41:20,159 people and exposed that. I always think that even in college and stuff, 546 00:41:20,480 --> 00:41:23,119 I would always get the argument, but knowledge for the sake of knowledge, 547 00:41:23,159 --> 00:41:27,480 if you can actually go, it is a luxury that we've turned it into 548 00:41:27,760 --> 00:41:30,159 I have to have an endgame here and I have to be trained as well 549 00:41:30,199 --> 00:41:34,679 whatever to pay back this enormous bill. And I think, yeah, but 550 00:41:34,760 --> 00:41:37,480 if if you have the overall exposure and you could actually take the knowledge for 551 00:41:37,559 --> 00:41:43,400 knowledge, you'll find your way in life so much better than having this path 552 00:41:43,559 --> 00:41:47,719 that you're so young, you may not really like it, and you get 553 00:41:47,800 --> 00:41:51,880 in there and it becomes a grind and you miss out on things. And 554 00:41:51,920 --> 00:41:54,880 I think that exposure is the greatest thing you can have. And there was 555 00:41:55,079 --> 00:42:00,000 I heard a line in the country song called the song is called by Dirty 556 00:42:00,760 --> 00:42:04,920 But Yeah. The line, the line says, do what you love and 557 00:42:05,039 --> 00:42:07,639 call it work. Yeah. And the thing is that, you know, 558 00:42:07,760 --> 00:42:12,519 for me in the broadcasting business and what I've been doing with RBTL, what 559 00:42:12,679 --> 00:42:16,360 I do in my political career, I don't feel like I've ever worked today. 560 00:42:16,599 --> 00:42:22,519 Yeah, I just have fun, you know, trying to change things. 561 00:42:22,679 --> 00:42:27,320 Who had the biggest impact on you, the biggest influence as you look 562 00:42:27,360 --> 00:42:30,360 back, Was there anybody that kind of changed the trajectory? Was it your 563 00:42:30,440 --> 00:42:32,079 dad with the boxing? I don't know. It was actually a man named 564 00:42:32,119 --> 00:42:38,559 Bud Worthheimer now deceased, who was the majority holder the Lincoln Group, which 565 00:42:38,639 --> 00:42:43,599 is a company that owned WHAM, the r p X, y H, 566 00:42:43,679 --> 00:42:50,559 T, k w F, and Buffalo and stations in Ohio. Bud's real 567 00:42:50,639 --> 00:42:55,559 name was Albert Lincoln Wortheimer. Okay, because he was born on the day 568 00:42:57,159 --> 00:43:00,360 the date that Lincoln had been assassinated. It was the same you know, 569 00:43:00,440 --> 00:43:07,639 calendar date month and and time month. But he was the most fascinating, 570 00:43:09,039 --> 00:43:19,639 most fascinating guy to learn from. Uh. And he changed my mindset about 571 00:43:19,679 --> 00:43:24,400 about what someone can do. Yea. He used to have a line it's 572 00:43:24,440 --> 00:43:29,320 fun to watch people bite off more than they can chew and learn to chew 573 00:43:29,360 --> 00:43:31,480 it. Yeah, which is true. And then and then there's a second 574 00:43:31,519 --> 00:43:37,679 person that has had tremendous impact on me. That is a man named Kip 575 00:43:37,719 --> 00:43:43,800 Palmer, who owns the Palmer family of companies. Uh, because what what 576 00:43:43,880 --> 00:43:49,239 he what I've learned is and he's a great man of faith. But what 577 00:43:49,280 --> 00:43:54,519 I've learned is that you that your values drive everything else. Yeah, you 578 00:43:54,559 --> 00:43:59,880 know, we had to make it a decision during COVID as an operating company. 579 00:44:00,039 --> 00:44:04,199 At ourbtail, we had a bunch of really great young people, no 580 00:44:04,199 --> 00:44:06,920 one you know, we closed for what we thought was two weeks. We 581 00:44:06,960 --> 00:44:13,159 reopened almost two years later. But we made a decision that what was important 582 00:44:13,400 --> 00:44:16,840 was we had great young people and that we had to figure out how to 583 00:44:16,920 --> 00:44:24,320 retain everyone, which is a really interesting mindset compared to what broadcasting companies and 584 00:44:24,440 --> 00:44:29,480 other companies did. And when you start with that value, that that the 585 00:44:29,519 --> 00:44:35,639 asset that you have is really people, it every other decision begins to follow. 586 00:44:35,760 --> 00:44:38,840 Nine. When you start with the assumption, as Bud did and as 587 00:44:39,079 --> 00:44:45,679 Kip has done, where your values and your belief system drive everything else, 588 00:44:49,079 --> 00:44:54,480 it changes your entire mindset. We talked earlier about radio. If your if 589 00:44:54,519 --> 00:45:01,480 your mindset is we have to deliver because of Wall Street, you make decisions 590 00:45:01,519 --> 00:45:06,320 that have nothing to do with people. If your mindset is first and foremost, 591 00:45:06,320 --> 00:45:12,480 we're going to protect our people because there are resource then it's a whole 592 00:45:12,519 --> 00:45:15,559 different set of decisions. It is. And you know you'll also I'll hear 593 00:45:15,639 --> 00:45:21,360 the word often all these big evil companies, these big evil things, they 594 00:45:21,400 --> 00:45:24,239 don't start out that way. Everybody's trying to grow. You get to a 595 00:45:24,239 --> 00:45:30,760 certain point and then you start serving maybe the wrong master, so to speak, 596 00:45:30,800 --> 00:45:34,519 where you're going in a direction that's a little different, like investors and 597 00:45:34,599 --> 00:45:37,239 things. People want their money back, and so that that becomes the thing. 598 00:45:37,239 --> 00:45:39,800 But you're absolutely right. And I would always say, and I say 599 00:45:39,840 --> 00:45:43,679 this to my sons all the time, that one of the things is, 600 00:45:44,679 --> 00:45:47,199 you know, you'll hear this whole thing in life of work hard and grind, 601 00:45:47,599 --> 00:45:53,000 and I would change that slightly to instead of the grind, I get 602 00:45:53,039 --> 00:45:58,320 to I get to do this because it's a mindset changed. The grind is 603 00:45:58,320 --> 00:46:00,320 such an ugly word. And then the other is I would say, work 604 00:46:00,400 --> 00:46:05,480 hard on yourself, because then you're going to be more valuable to everybody else 605 00:46:05,960 --> 00:46:09,840 when you work hard on yourself values, that sort of thing, it all 606 00:46:09,880 --> 00:46:15,320 falls in line when you do that. It's kind of a funny, funny 607 00:46:15,320 --> 00:46:19,039 thing. So I went to you know, Parsons College was known to have 608 00:46:19,239 --> 00:46:24,480 very loose admission standards, and to this day, I every day I work 609 00:46:24,519 --> 00:46:30,480 out wearing a Parson's College T shirt because I never want to forget where I 610 00:46:30,519 --> 00:46:35,159 came from. You know, no matter what what happens, or when you 611 00:46:35,159 --> 00:46:37,639 think you're on a great role, or you know the good things have happened 612 00:46:37,639 --> 00:46:43,440 to you, is that you have to always remember where you came from and 613 00:46:43,480 --> 00:46:49,320 then and then your values can become kind of a right, kind of a 614 00:46:49,480 --> 00:46:52,599 roadmap. My dad only went to seventh grade, and he was a boxing 615 00:46:52,639 --> 00:46:55,679 promoter. He became the Republican chairman of Boundwey County. He ran the New 616 00:46:55,760 --> 00:47:00,679 York State Fair, and and he wasn't a man of of great traditional faith. 617 00:47:01,039 --> 00:47:05,519 But he had a poem that was his roadmap that he gave me. 618 00:47:05,599 --> 00:47:09,079 And it's a poem by Rudyard Kipling called if, and it starts with if 619 00:47:09,079 --> 00:47:12,960 you can keep your head when all about you are losing there is and blaming 620 00:47:13,000 --> 00:47:15,440 it on you. You know, the thing is that there's there's a ticklist 621 00:47:15,519 --> 00:47:21,119 here of things that you learn along the way. Earlier, you know, 622 00:47:21,280 --> 00:47:24,800 we were talking about what's wrong with radio. If if the if, the 623 00:47:24,840 --> 00:47:30,360 only measure becomes dropped to bottom line. If that's the measure, then what 624 00:47:30,440 --> 00:47:37,400 you do is you eliminate localness, You eliminate staff, you eliminate and the 625 00:47:37,480 --> 00:47:45,039 net result is that accountants begin to run a broadcasting company, and you end 626 00:47:45,119 --> 00:47:50,920 up with no real sense of who you are. I said earlier, I 627 00:47:51,000 --> 00:47:54,440 want to be sure that we bring this entire complex in without debt. I 628 00:47:54,480 --> 00:48:00,599 don't want down the road that the RBTL is making decisions on what they do 629 00:48:00,760 --> 00:48:05,840 because of debt and debt service. I want them to make decisions that are 630 00:48:06,360 --> 00:48:10,199 that are based on what the market wants and needs. And we put eight 631 00:48:10,199 --> 00:48:15,480 thousand kids through education programs last year, eight thousand. That's amazing. And 632 00:48:15,800 --> 00:48:17,599 the thing is that, you know, we don't talk about it a lot 633 00:48:17,679 --> 00:48:22,239 because you know, the I don't. It seems to me as though people 634 00:48:22,280 --> 00:48:24,280 say, hey, look at me, look at what I did. You 635 00:48:24,280 --> 00:48:30,039 know, I put eight thousand kids through education programs. No, that's your 636 00:48:30,119 --> 00:48:32,960 value. Get it done. Figure out how you're going to pay for it 637 00:48:34,039 --> 00:48:39,000 without you know, beating your chest. Uh So, what the move to 638 00:48:39,039 --> 00:48:44,679 acquire the auditorium complex and restore it and renovate it. The relationship with West 639 00:48:44,719 --> 00:48:50,559 turn sorry the people that ire that. The relationship with West tur is because 640 00:48:50,559 --> 00:48:58,440 we're building a foundation for entertainment wherever that goes, because it's going to change 641 00:48:58,960 --> 00:49:01,559 for the next fifty years to Rochester. Yeah, oh you know what I 642 00:49:01,599 --> 00:49:05,480 like about it? The most though I was thinking of this is a word 643 00:49:05,559 --> 00:49:10,000 of people use a lot as freedom. Well, what is freedom? Freedom 644 00:49:10,119 --> 00:49:15,480 is being able to choose and do the right things without having to have someone 645 00:49:15,519 --> 00:49:20,400 over your shoulder telling you what to do. So when you're making decisions because 646 00:49:20,400 --> 00:49:24,000 you're in debt, we can't bring this in for and expose people to it. 647 00:49:24,079 --> 00:49:28,440 And I think that that's really really smart. So to me, what 648 00:49:28,519 --> 00:49:32,400 you've done is given the theater League freedom freedom to make you know, great 649 00:49:32,480 --> 00:49:36,599 choices right, the freedom to do that. And you know, it's really 650 00:49:36,639 --> 00:49:42,360 fun to be in a room when a decision is being made. You know, 651 00:49:42,480 --> 00:49:46,719 URBTL, for example, has what we call a risk position, you 652 00:49:46,760 --> 00:49:53,760 know that where you take half of the financial downside, and so we made 653 00:49:53,760 --> 00:49:59,480 a decision to take half the risk on the Bob Dylan Show, which sold 654 00:49:59,480 --> 00:50:02,039 out in a man hours, right, and you know, the you don't 655 00:50:02,119 --> 00:50:06,760 know that going in. You just you try to understand your market and your 656 00:50:06,800 --> 00:50:09,159 audience and what they want. You know, this is going to be an 657 00:50:09,159 --> 00:50:15,159 amazing season, uh for OURBTL, because it's it's a mix of things people 658 00:50:15,239 --> 00:50:19,880 want, including I talked about Am Too Proud. There's also the Tina Turner 659 00:50:19,960 --> 00:50:22,760 show, Oh great, And then there's more traditional stuff like Mulan Rouge, 660 00:50:22,840 --> 00:50:28,119 and then there there's something that we bring back with Annie, and there's you 661 00:50:28,119 --> 00:50:30,079 know, Missus Doubtfire and on and on and on. But there's always there's 662 00:50:30,079 --> 00:50:32,360 a play version of Missus Dowlfire. I didn't know that. Yeah, oh 663 00:50:32,360 --> 00:50:35,800 I didn't know. Did they do that on Broadway? Yes? Oh boy. 664 00:50:36,159 --> 00:50:37,960 By the way, I was in London about three weeks ago, and 665 00:50:39,440 --> 00:50:46,039 uh and it's there. But I also went and saw Hamilton's there because I 666 00:50:46,079 --> 00:50:50,400 think seeing a show about the American Revolution in London would be cool. And 667 00:50:50,480 --> 00:50:54,440 they and what they did, which was really fun was they kind of changed 668 00:50:55,079 --> 00:51:00,519 the character of the King from the American version and made him a much more 669 00:51:00,599 --> 00:51:05,039 likable you know, he'd be over on you know, the side of the 670 00:51:05,079 --> 00:51:08,000 stage when things were going wrong in America, kind of cheering and animated. 671 00:51:08,360 --> 00:51:13,159 But the uh no, a lot of these, a lot of these shows. 672 00:51:13,159 --> 00:51:15,559 Tina was in London. Lion King was in London, by the way. 673 00:51:15,559 --> 00:51:20,079 When we did the press conference the other day, one of the great 674 00:51:20,119 --> 00:51:23,360 things for me was that Garth Fagan came to the press conference. Yea, 675 00:51:23,519 --> 00:51:29,320 and when you when you think about and I introduced him as if there's a 676 00:51:30,159 --> 00:51:37,039 if there's a lion of choreographers, and it would be the man who choreographed 677 00:51:37,079 --> 00:51:42,440 the Lion King and Garth Fagan. So just it's all a cool period of 678 00:51:42,440 --> 00:51:45,559 time for our community. Yeah, it really is a cool period of time. 679 00:51:45,760 --> 00:51:49,039 I appreciate your time. I know that. I'm sure you're very busy. 680 00:51:49,159 --> 00:51:52,880 Got a lot of things happening. When you don't do things very well, 681 00:51:52,920 --> 00:51:55,320 you have to do them over and over and you look busy. Well, 682 00:51:55,360 --> 00:51:59,280 that's the way to the SS. What were here? That's what I 683 00:51:59,320 --> 00:52:01,639 do every day. I have the as I hit the wrong thing, I 684 00:52:01,719 --> 00:52:06,199 do that every day. I do that every day. Arnie Rothschild a man 685 00:52:06,239 --> 00:52:08,480 of many, many talents, but I think the one calling would be helping 686 00:52:08,480 --> 00:52:13,000 you get your message out right. You help people get their message out, 687 00:52:13,280 --> 00:52:22,360 and I think that's wonderful. I'm Bill Moran, will see you Tomorrowail didn't 688 00:52:22,400 --> 00:52:30,599 know what to do. I'm trying a TV and bad. Iron Smoke Distillery. 689 00:52:30,719 --> 00:52:35,719 Check out their website Ironsmoke Distillery dot com to see all they have to 690 00:52:35,800 --> 00:52:37,679 offer. No matter where you are on your whiskey journey, they're gonna have 691 00:52:37,719 --> 00:52:42,480 something special for you. You can even schedule a tour right on the website 692 00:52:42,480 --> 00:52:46,079 by emailing Scully. Again, that's Ironsmoke Distillery dot Com. In addition to 693 00:52:46,079 --> 00:52:51,000 all that, it's a great place to hang order up a craft cocktail, 694 00:52:51,599 --> 00:52:55,920 sit back and enjoy some kick gass karaoke Tonight. That's right, you singing 695 00:52:55,920 --> 00:53:00,440 with a live band. You picked the song, the band plays it, 696 00:53:00,679 --> 00:53:02,679 and you get to be a rock star. Tomorrow night, Thursday Night. 697 00:53:02,679 --> 00:53:07,039 That day is Beautifully Pink, a tribute to the female rock i con Pink 698 00:53:07,079 --> 00:53:10,400 will be playing all her hits. Friday night catch Ethos playing the Sunset Acoustic 699 00:53:10,440 --> 00:53:15,480 Sessence from five to eight, and then con Artist takes the main stage at 700 00:53:15,519 --> 00:53:19,760 eight thirty playing your favorite rock alternative hits. Unleash your Taste for Greatness and 701 00:53:19,800 --> 00:53:22,960 Iron Smoke Distillery in Fairport, New York. Baby for the hottest kicks in 702 00:53:23,000 --> 00:53:28,119 town. You gotta get to the five eight five Processes. Elite Sneaker Red 703 00:53:28,159 --> 00:53:31,840 Apparel resl shot rotated inside of the Eastfield Ball where high end fashion meets unique 704 00:53:31,840 --> 00:53:35,719 clothing brands for the five. You're looking forward Comedy at the Carlston's got some 705 00:53:35,760 --> 00:53:38,360 cool stuff coming up this weekend. Improv one on one class Graduation. It's 706 00:53:38,440 --> 00:53:45,280 Rochester's newest improv group called Panic Button. Their first full show in the Rickles 707 00:53:45,360 --> 00:53:49,599 Room, Get Ready to Drink, eat and laugh with the night of improvised 708 00:53:49,760 --> 00:53:53,280 comedy and then for four shows total, two on Friday September eight, two 709 00:53:53,320 --> 00:53:58,400 on Saturday September ninth, It's Tom Green. You remember the Tom Green Show, 710 00:53:58,440 --> 00:54:02,000 which aired on Canadian television in the later MTV between nineteen ninety four and 711 00:54:02,039 --> 00:54:07,920 two thousand, is back. You can get tickets at Carlson Comedy dot com.