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I was born in Iran, and
when I was ten years old, the

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Islamic Revolution happened, and that sort
of turned the world upside down for us.

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I came to the US when I
was a teenager, and we lived

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in New York, and I went
to school at the University of Buffalo,

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State University of New York at Buffalo
studied car engineering and computer science, did

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my undergrad and graduate work there,
and later on I went to University of

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Rochester and studied finance. You know, this is not going to surprise you.

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In this feature we have of CEOs
as you know, whether it's a

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national one that we're doing today or
one that I do locally for the Washington

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d C in the DMV area.
It is amazing how many immigrants have come

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here at a young age and made
so many wonderful things happen in our world

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and are now entrepreneurs and investors and
CEOs. And I'm very lucky to talk

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to people like you, Omeed,
because I love to see. You know

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what, America was supposed to be
a melting pot of everybody from all over

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the world getting an opportunity and making
something of those selves. We do want

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to talk about the lab a lot
today and cancer screening obviously is a big

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deal. And I want to talk
about technology, what the latest is,

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and what you're doing with everybody domestically
in the US, because I think cancer

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and I know you would know this
specifically, it's touched everybody either directly or

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indirectly when it comes to cancer and
our families or experiencing ourselves. But I

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did want to talk about you before
you came up with your company about five

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years ago. I know you're an
inventor, you're an entrepreneur, venture investor,

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and also an educator. Tell us
what you did before coming up with

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this company. Oh, A whole
bunch of different things, you know.

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As I mentioned in my education,
I started in engineering, and after graduate

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school, I went to work for
Eastman Kodak, which was a very large

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company and working in many different fields
at the time in Rochester, New York.

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And I worked for them in medical
imaging, and that was the work

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that I was doing actually in graduate
school with medical imaging, and I worked

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for Kodak in cardiac imaging and beginnings
of all the digital technologies that now we're

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using every day in digital photography and
imaging and all of those technologies were developed

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over those years in the early nineties
at Kodak, and I was very fortunate

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to be working on a lot of
those. I worked in different fields for

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them, for Kodak and cardiology.
I even went in the field worked for

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them in Hollywood in sales and marketing
and in anything from cell phone cameras to

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printers to the various technologies that are
now all over the place. After Kodak

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went bankrupt and was licensed to everyone
else. After that, I actually came

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to your nekad was I was a
management consultant in Washington, d C.

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It was very based in fairfeare X. Was there for a few years,

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and after my few years in DC, I was recruited by Intel to go

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and run some special projects for them. And I was with the proper part

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of Intel, which is the microprocessor
groups, for five years, working on

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a lot of different new technologies,
anything from computer vision to face recognition to

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what we call big data and AI
pattern recognition and the technologies like that.

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Worked on new microprocessor designs and circuit
designs for those new chips. Around five

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Intel was getting into back into healthcare, and it was one of the few

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executives in the company that had any
healthcare experience, and so I joined the

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new division, which was Intel dig
Digital Health, and I ended up spinning

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out a company out of Intel called
Dossia, the healthcare I T company,

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and Intel was investor, and the
ten very large companies ended up being investors

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and supporters and customers companies like Walmart, ATNT, McKesson, and a whole

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bunch of other ones. And that
sort of introduced me to the whole to

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the whole area of electronic medical records
and sort of what was happening in the

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larger, larger discussions in healthcare in
the country. After a few years running

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that company that was based in Boston, I went back to Intel starting a

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new business for them around genomics.
That was the area next gen sequencing.

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And at that time I also started
the research some research work at Harvard Medical

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School as a part time, part
time faculty member, and I was being

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an entrepreneur on the site in the
areas of diagnostics and genomics. And I

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haven't stopped since. I've started six
companies since then. Wow, And the

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one they were talking about today in
Ninidia is the sixth one. So I'm

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going to stop you right there because
I'm going to fanboy just for a second,

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if you don't mind. So,
between Kodak and all the other amazing

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things you've done, and I'll give
you an analogy. I work in radio,

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but I played sports, and you
know as well as I do that

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when people in the media or celebrities
meet sports people, they want to be

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them, and the rock stars want
to be the sports guys. You know,

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It's just that thing that you always
admire somebody's profession, right, So

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I love photography and I also love
just, you know, technology. Now

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you're inside the looking glass. I'm
outside of when I hear you talk about

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all these amazing things that you've done
over your career so far, and I

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know you have so much more to
go. Is it amazing to you between

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the Kodak stuff and all the other
things that you've done with genomes and sequencing

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and all the new technologies that are
coming up in front of you? Or

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is it another day at the office. And I know I'm not being modeling

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about that. I'm just curious because
you're living inside it every day, so

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it's different for you than it is
for me. But is it still amazing

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that you're coming up with incredible things
every day of all the things you've done,

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absolutely absolutely, and I feel very
fortunate to have been to have been

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able to do that. You know, that's part of it. You know.

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I sort of choose to go into
it because I'm endlessly curious about new

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things, but just having had the
opportunity to be at the ground floor a

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lot of these things, I feel
very fortunate. Well, that's great,

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Listen. I'm always intrigued by names
of companies, especially when I'm not sure

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what exactly it means, but it
catches my attention. Can you tell me

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the origin of the name of the
company. Namida is Japanese for tears okay,

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and there is there is, there's
more meaning behind it. So during

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the Edo period, which was sort
of like this, you know, the

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Samurai, the last Samurai period in
Japan. In Tokyo U, there is

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a bridge called Namida Bashi with the
bridge of tiars Okay and it's the bridge

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that linked the prison to the execution
ground, and that's where the condemned were

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allowed to say goodbye to their loved
ones. Hence the name Bridge of tears.

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To me, cancer is similar to
that bridge of tiers. It's what

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gets takes our loved ones away from
us, and the mission of Namida is

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to end those tiers, to end
cancer by finding it, by finding it

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early. Boy, I love that
that all comes together, and that's really

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well thought of. That that's very
cool. I'm glad that you shared that

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with us. All right, let's
do it thirty dollars. Yes, we

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work in tiers. Tiers is our
medium of testing exactly, so it has

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a double meaning, the double entendre. I really do like that a lot.

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That's very witty, So thank you
for that. Okay, let's do

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this. There's going to be a
lot of people that are listening to this

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interview, Omita about what exactly you
do, So if you could give us

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a thirty thousand foot view about what
you and your step from the company does.

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What is that we run. Essentially, we run two companies here under

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one roof. One of them is
an R and D biotech company discovering new

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buyer markers to develop assays for early
detection of cancers. And we also run

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a second company, which is a
you know, it's a licensed laboratory to

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actually run those tests and and uh, early cancer detection is really the easiest

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way of cutting back a number of
depths and cancer and cutting the cost of

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of of treatment of cancer and so
early cancer detection is the goal of our

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company. And we want to bring
tests that are reasonably priced so they can

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be available to everyone. And uh
and that's one of the reasons that we

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are working in the medium of tiers
is because tears are the shadow of blood,

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but they're all They're also highly concentrated. So if you're looking for low

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abundance, it's small molecules that that
can that that can denote presence of cancer

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in your body. You can find
them much easier, which means a much

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less expensive test in tears than you
can say in blood. All right,

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so I'm fascinated and got me hooked. And I'm sure O listeners are now

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about a little specificity about what you
do. So before you started this company,

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what was available for cancer screening and
how have you changed the industry with

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this new company in Namida. So
for cancer screening depends what type of cancer.

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So we have one product not called
Aria and it's been in the market

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for by nine months as a direct
to consumer test, and ARIA is a

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breast cancer screening test. So you
so breast cancer screening is probably one of

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the most well publicized cancers. And
you know, in the October everyone where's

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pink, there's there's you know,
there's a there's a lot of not for

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profits that sort of like remind people
that this is the month that you should

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go get you get a mammogram.
So mimmography is a technology that sort of

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established itself in mid nineteen eighties.
And I can give you a little historical

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you know, actually probably the best, the best historically documented cancer is breast

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cancer. The very first breast cancer
was a Tusa, daughter of Cyrus,

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Cyrus the liberator of Jews from Babylon. This was recorded in Herodotus histories that

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she had a lump in her breast
and the Greek surgeon removed the lump and

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saved her life. So that is
the very first case of breast cancer that

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was recorded in history. So from
that fifth century BC to about nineteen eighty

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five, there was really nothing other
than waiting for that lump to appear something

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that you could feel with your finger
doing a self exam or a doctor doing

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an exam. And in nineteen eighties
Kodak invented a much higher resolution X ray

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film and that was the birth of
mimmography. So we had nothing to about

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mid nineteen eighties, and then this
new X ray film gave us a tool

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that was better than nothing. It
wasn't perfect, and it's still not perfect,

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but it was better than nothing.
So from that mid nineteen eighties to

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today, that is pretty much the
tool that we're using, and then we

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have added other imaging tests for it. Now, the problem with just using

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imaging as your first line of screening
is that you've got to see a lot

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of things that are not cancer,
and you're going to miss a lot of

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cancers because imaging depends on the physiology
of the body. So women fifty percent

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of women in the US have what's
called dense breasts, and those dense breasts

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show as white in x RA,
and that that hides the calcifications that denote

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presence of breast cancer, for example. So a lot of those cancers are

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missed in women with dance press and
that is a really real, big problem,

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one that has been publicized in the
media, and it's been it's been

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it's been the subject of conversations in
among lawmakers at the state level, at

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the federal level. But what to
do about that, and so fifty percent

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of women that have dance rests are
served poorly with this. Another thing that's

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been happening in the last thirty years
is that we have focused screening in the

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US on women between the ages of
fifty and seventy, and today, you

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know, there's a there's a proposal
that's that we want to bring it down

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to forty. A lot of insurance
companies already cover screening at forty. But

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what has happened is that that window
of cancers in the last thirty years have

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move to younger and younger populations.
So today half the mortality of breast cancer

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is in women under the age of
forty five. Wow, And many of

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those women do not screen at all. Women in their thirties don't screen at

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all, so there is no tool
available for them. If you're a woman

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age thirty five and you go to
a doctor and say I want to ammagram,

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they will not give it to you. There's nothing available for them.

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Our tool area uses protein biomarkers found
in tears and it screens for breast cancer.

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And our screening starts at age thirty
because when we developed our tests,

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the data set that we use the
women that we use to develop the test

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started at age thirty, so we
can offer our test to women starting at

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age thirty. Now, well you
mentioned this, but I know that nothing

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is perfect, but this seems like
amazing revolutionary technology that you also want to

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make affordable and that healthcare covers as
well. With that said, with your

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researchers and scientists and then all the
doctors that you work with, I imagine

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that the medical industry is just giddy
with this new technology that is starting to

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become widely available in the United States. It's it must be just wonderful that,

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you know, to make the doctors
happy that they have something new that

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they can work with it to take
something very quickly. Well, the small

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group of physicians that we're working with, of course they're very happy with it.

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But we're new, we're new in
the market, and it takes a

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lot of I mean, the US
healthcare system is very slow to adopt new

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things, right and partially because it's
it's it's not centralized at all. I

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mean, you're dealing with many,
many different entities, and so we're working

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our way through that through this large
effort. Look with the efforts like what

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we're doing today, you know,
talking talking to you, hopefully we can

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reach a few people. But who's
really happy with the introduction of this this

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this tool right now it's offered as
a direct to consumer test. Are women,

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women who were poorly served before who
are looking for yet you know,

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they're looking for another tool and what's
available to them for screening. And those

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are the ones who are happy,
I imagine. So you know the other

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thing with what you do, I
mean with your great staff that you have

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here and coming up with this new
technology that I know, it's always fluid

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and new things are happening, and
I imagine you being a visionary and an

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entrepreneur and an invenor, you're always
looking down the road. I know some

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things you can predict. But what's
the plan for you and the company over

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the next five years in your growth. Where we want to be is that

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we can actually take one test for
many cancers. So we have six other

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R and D projects in the pipeline. So we're working on a second version

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of our breast cancer test that's a
diagnostic and a diagnostic test and screening test

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for five other cancers. We've taken
the biggest you know, the biggest ones

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collorectal cancer, prostate melanoma, ovarian, and pancreatic, and we have we

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have R and D projects in those
five developing those five other tests. So

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five years down the road, we're
hoping that we can offer suites of tests

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that are easily, easily accessible and
inexpensive to everyone. Wow, I got

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to tell you the extraordinary that you're
doing this, you know, because as

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I mentioned off the top of our
interview, everybody's been touched by cancer,

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UH in a very poor way,
whether it's yourself or a family member or

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a friend or somebody that you know, including you know, my dad died

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of lung cancer, and my mother
in law has had breast cancer, and

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I've had friends that have gone through
some rough outs with cancer. I luckily

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have not lost anybody for a very
long long time. UH. Medical scientists

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getting better. But thanks to you
and your team and companies, this just

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seems revolutionary, very exciting. So
let's this media as we kind of wrap

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up, maybe i'd like to have
you give our listener just one more takeaway

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about your company, the things you're
doing, and just maybe some final thoughts

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from you about what you want them
to know about when it comes to NEMIDA.

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What's unique about NEMIDA is that we
use tiers as our medium of testing,

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and and tiars being a shadow of
blood. There are it's they're full

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of bar markers. There are protein
bar markers, RNA, DNA, misoblomic

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data. There's a lot of data
in there. And and because they're so

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easily accessible that you can you can
collect tiers within three minutes at home or

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in the doctor's office or any other
place, and you can you can make

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inexpensive tests that is accessible to everyone. And and going down the road,

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there's going to be so many of
these new sensors and new ways of detecting

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things that hopefully we can make cancer
not the death sentence that it was that

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it is today for for a percentage
of people get it, but actually can

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make it something like that's easily treatable
and found in very early stages. I

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I mean, if somebody wants to
just get educated a little bit more on

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what exactly you do with the media
lab and your staff and all the things

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that are coming up, which is
just terribly exciting. This has just been

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thrilling to talk about. What's the
website that they can check out namedia lab

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N A M I D A L
A b dot com is our website and

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our product. If you want to
learn more about our breast cancer products,

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you can find that at ari EA
dot care au r I A dot C

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A R E. Well, I
can't tell you how much I appreciate your

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time. I could talk to hours
about this because I've just as I said

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earlier, I'm fanboing out with all
the incredible things you've done over your lifetime,

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and I know there's more work to
done to do, but you know,

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making a difference in people's lives and
keeping them alive for a lot longer

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than they have in the past is
just an extraordinary gift that I know.

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This is something that I'm sure you
and your staff cherish, but just hearing

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about it and listening to all the
amazing things you're doing, I'm just thrilled

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that you came up with this company
five years ago you're executing it. I

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know it's you have to be patient, but it's just incredible what you do,

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and I just want to watch you
continue success and thank you so much

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for joining us on CEOs. You
should know thank you, Dennis, appreciate it.

