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This What's on Tap Radio on demand
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Cast Brady dot com, Cast Branding
dot com. Enjoy the show. This

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is about to be good radio.
Okay. To me, a craft brewer

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is much more of a mindset.
We just opened two cans, spread the

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gospel of good beer. Tons and
tons of stuff going on in the beer

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world. I love craft beer.
I love different people's beer. It's a

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first favorite. Cheers two old US
beer geeks and those new to the craft.

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What's on Tap high five? This
is What's on Tap Radio beer and

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the culture that flows with it.
Piers beer Guru James Simpson and Beer's Chat

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Pillbeam and see there it is there
there, it is. It's magic chat,

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It's magic. I believe in it. I can be just chicked off

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of the world, just mad and
all of a sudden, the mice you

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go hot and it just clicks like
a like a switch and I'm just like,

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let's go. All that stress just
melts away. Baby. It's just

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weird. It's like a weird kind
of therapy. I can't explain it,

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but I'm just happy to be on
the air with you guys. Welcome to

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What's on Tap Radio, and that's
a beers to drink, got some things

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to talk about. But more importantly, we are glad another week has gone

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by and we get to hang out
with you guys, Welcome to the show.

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This is one of those things where
you know, you say, you

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know, we're More importantly, we're
glad we get to do all that.

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I don't know. I think James
has just ha be that he figured out

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that the price of a six pack
is cheaper than therapy, and so he

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is happy to be on the air
and cracking open a beer because all that

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stress and all those all those problems
that we're building up, James just they're

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gonna they're just melting. Get into
it later in the program. But I

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miss a lot of the production meeting
because I was on the phone with this

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repair company and they're giving me the
runaround right now and I'm just furious.

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But all of a sudden, you
know, I'm sitting here in the interest

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playing and I'm like, I want
to cuss these people out, But then

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all of a sudden, the mice
go hide. I'm like, oh my

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god, I feel like, let's
do a thing. So well, there's

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a relationship here because in Houston it's
hot, kind of like the mice and

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the stress is like everything in Houston
it's melting. Yeah, you know,

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everything in Houston is melting. Well, it's like that across the country.

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I mean, it's the dog days
of summer. August is usually the time

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of the year where it's just people
are just so like, oh, can

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we just bring the fall? Can
we bring the college football back? Can

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we bring the NFL back? We're
almost there, but you know it's time

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just to just take a breather and
crack some beers. And that's exactly what

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we're going to do. Welcome to
the show. I am Berger, James

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Sipson, that is Beer Logic,
Chad Hill Beaman. For the next two

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hours, we are going to entertain
you. But without these fine sponsors,

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we wouldn't be here. And that
being Tantrick Brewing Superior pest control, beologic

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conference events. We know a Tenaked
insurance Group v Backyard Grill, and a

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corresponsoring our podcast which is available everywhere. Cast branding in that first second is

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brought to the table. We have
rules and rules and rules, but rule

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number one is we don't not crack
beers until the mics are hot. And

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ladies and gentlemen, like I just
said, it's like a flip of a

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switch where all the stress went away
the mics are hot. Let's do a

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thing, Chad, brought to you
by the Backyard Grill, oh byg Man,

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located on the northwest side of Houston. They've got over one hundred beers,

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one hundred different menu items. And
yeah, if you don't feel like

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cooking because it's two dang hot head
over there, get yourself some ribs and

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some beer and some burgers. And
they got it all dialed in places an

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institution on the northwest side of Houston. This is gonna tight everything together.

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You just said you don't feel like
cooking because it's hot. I got a

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story to tell you coming up later
in this show where it led me to

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make a phone call to the repair
company. But let's crack some beer's Chad,

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let's do a thing. Who's growing
first? Man? You orm you

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aren't. You know what I can't. I can't get in your way.

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Son, I gotta get I gotta
step back. You're the one with all

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the stress, You're the one on
the phone with repair company. But I

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feel you're the one. I feel
good all of a sudden, belt I'm

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not gonna screw it up. I'm
not gonna You're on a roll. Just

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open your dang beer, go go
go, all right, I am bringing

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a beer from our friends over on
the east side of the state of Texas,

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our friends from Louisiana, and I
am bringing a beer from Fogborg Brewing

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Company that Suma IPA with Satsuma.
And this is a goal medal winner,

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won a medal at the twenty twenty
two World Beer Cup and the best specialty

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IPA in the United States. So
I'm going and crack this and then again,

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this is the Datsuma IPA with Satsuma
fall Borg Brewing Company. And I'm

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gonna go ahead and pour this into
my What's on Tap radio cast breading glass

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also known as the water glass w
O t R. And you can see

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that the nice lacying on the on
the glass. Good head, retention,

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nice bubbles. That is orange right
there. We don't they don't call them

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oranges in Louisiana. It's called satsuma. All right. Oh wow, look

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at that big brain on James going
out throwing out a regional dialect. You

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know what this reminds me of?
I don't. This reminds me of when

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I was a child peeling those satsumas
on my mimos front porch. Oh memo,

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Yeah, yeah, that brings back
memories. So the warm memories of

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Grandma. Yeah, this is I
take. I get light, citrus bursting

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fresh Louisiana Statsuma's balanced with oh,
with a heavy dose of hops. And

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this comes to you at seven point
two percent alcohol by volume. And that

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is how I'm kicking things off with
the dat Suma. Satsuma India pale Ale

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fall Board Brewing Company, a gold
medal winner from the twenty twenty two World

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Beer Cup. So alright, that's
how you slid choice salid way to kick

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things off there. Now, James, feeling like he just peeled an orange,

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is sitting there smelling his fingers.
Okay, it's a great and you

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know you don't want to get rid
of It's like, oh, it just

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takes you back to those childhood days. Al Right, Well, that's a

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bottle being cracked up. That's a
weird sound. Yeahs a big beer in

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bottles now, that's right. Well, with all of this talk about the

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hot weather. I don't know about
you, but when I think about hot

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weather and the dog days of summer, first thing that comes to mind october

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Fest beers. That's right. We
already broke the rule before late. Oh

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no, James, I'm no see
too late. It's already open for the

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record of thee not me. I
stick to my traditions. Yeah, and

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I don't. I don't have that
tradition. I also break the rough.

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I'm like, I'm like a high
school kid in class told not to get

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get on a cell phone. I'm
gonna go ahead and drink a beer before

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the show. And I'm gonna open
up in october Fest before Labor Day.

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Ladies and gentlemen from Great Lakes Brewing
Company, and they are located in Cleveland,

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Ohio. Cleveland. They are good
Brewery, Good Brewery. This is

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their version of the Mars and Style
lagger. October Fest coming in at a

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hefty six point five percent. Why
do I say hefty six point five Well,

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it's because traditional Mars and Octoberfest not
usually in that upper or mid six

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range, a little bit less.
But look at the color on this brilliantly

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clear. I mean, this is
just beautiful. I know, I know

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you're teasing slightly off white Head at
this point, you're just teasing me.

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Oh, I took a sip of
that. We will talk about that little

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toffee note after we get back.
But first thing, James, tell everybody

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what we have on tap. What
are we gonna talk about. We're gonna

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talk about did Kid Rock commit treason? That is, well, it's gonna

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be discussed on this week's episode of
What's on Tap Radio. But we'll talk

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plenty more about these beers that we're
consuming and all. This is so much

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more, including the official What's on
Tap Radio Fun Factor of the week,

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which is coming right up. We'll
be right back. Believe in something they

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say, we believe. We'll have
another beer. This is What's on Tap

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Radio. Back to James and Chad, Hey, you know it doesn't matter

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what kind of beer you drink.
Do you like it ice cold? Do

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you like it's served cellar temperature.
Do you like it served in a fancy

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glass or just drinking it from a
long neck model. It doesn't matter because

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everybody who drinks beer loves great food
and you're gonna find both at the Backyard

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Grill, located on the northwest side
of Houston, Texas, at the corner

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of Weston Jones Road and proud sponsors
What's on Tap Radio. It's Chad Piling,

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the beerlogic guy here telling you to
get out there and support those who

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support us. And when you go
in there, hey, like I said,

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it doesn't matter what kind of beer
you like. They've got it ice

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cold beer right here. Or check
out their cellared beer menu. Oh yeah,

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ask for the special stuff. They
got a secret stash forty eight taps

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everything you want in a hundred different
food items at the Backyard Grill. Check

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out their beer bed, sign up
for their newsletter, and find out more

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00:09:30.720 --> 00:09:45.000
at the Backyard Grill dot com.
That's the Backyard Grill dot Com. Chad,

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00:09:45.039 --> 00:09:48.480
I just want to let you know
that everything on my end is good

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as far as my studio is concerned. A little behind the scenes, we

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had some technical difficulties on the last
episode, but we didn't talk about it,

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but Chad was giving me a beating. But hey, all good,

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all good, right now, welcome
back to What's on Tap Radio where all

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00:10:05.120 --> 00:10:11.440
as well. It's studios on the
West side of Houston and Katie, Texas,

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00:10:11.399 --> 00:10:18.600
and uh yeah, everything's good here
in Algan, Michigan. Just beer,

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just hot man. But hey we
got this cold beers keeping us nice

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and cool. In the first segment, I want to give him a plug

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one more time. It's a broad
table sponsored by the Backyard Grill and uh,

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I kicked it off with the fog
War brewing Datsuma. I pa with

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satsuma and it's really really tasty.
Of course it did win a World Beer

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Cup and uh, let me pull
this up to us. All right,

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there we go, There we go, There we go. So it is

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at seven point one or seven point
two percent alcohol by volume, and and

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yeah it's just light citrus bursts of
fresh Louisiana satsumas balanced with a heavy dose

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of hops. And I'm a fan. I know you are. I saw

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it. You were, like you
said, reminds you of Memo appeeling oranges.

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But now you remember those days when
sitting on the old porch and peeling

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hours and hours of those satsumas just
takes you back to those simpler times.

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I never knew that a satsuma was
just an orange about fifteen minutes ago before

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I started the show. Nice the
extensive show prep that James does. Well,

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I told you I was on the
phone on the phone. I know

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I was here on the phone complaining
about your whatever it is that you'll tell

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you. So I'm gonna get into
that here in a second. Chad,

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what's the beer that you brought the
October Because I know breaking James, but

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that's my rule. That's not Chad's
rule. He says everything he's magically better.

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And then Chad cracks open in October
Fest Marson style Loger from Great Lakes

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Brewing Company at six point five percent. A couple of things about this beer.

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First of all, absolutely fan freaking
tasks. Isn't oh no, no,

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00:12:01.320 --> 00:12:05.799
no no. I would be like, oh my goodness, I want

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more of this. Okay. You
know how some October fests they they kind

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of missed the mark, or they're
a little too subtle, or they're just

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you know, there's a little off, just they're not that perfect balance of

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sweetness and dryness and and and chew
your body and mouth feel. This is

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a beautiful beer. I mean,
this is an excellent example other than the

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fact that it is a little bit
warmer, it is a six and a

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half percent a little bit higher on
that. But if you were blindfolded and

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you tasted this, there would be
no question you would take one sip.

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I mean, you could be a
novice and you were like, but that's

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October Fest beer. Yeah, you're
darn right it is. And tell me

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what's the name of the brewery,
Great Lakes Brewing Company? Great? Okay,

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I mean Great Lakes always puts out
great beer, right, yeah,

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I mean yeah, they're known the
one that they're really known for, the

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Edmund Fitzgerald the Boat. Yeah,
yep. So yeah, they are just

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a great brewery. They're kind of
an institution, employee owned operation. I

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mean, they're it's it's it's a
good brewer. They're independent, one of

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the best things to come out of
Ohio, if not the best thing other

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than Cedar Point. And I know
I just offended somebody, but delicious stuff.

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That's what we've gotten. Sorry,
James, I didn't mean to burst

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your bubble and you know drink this. But here's the problem, James.

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This is the thing you didn't realize
because of how they're releasing beers. Now,

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okay, this beer is already three
months old. Okay, so I

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have to drink it is I've seen
it on the shelf since July, like

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right after July fourth. I'm totally
kidding, it's not. Three fourth comes

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around and here comes the october Fest
beers. Oh my goodness, we gotta

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drink it now quick. And October
Overfest hasn't even started yet. Yes,

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00:13:48.440 --> 00:13:54.080
but we must drink all the Octoberfest
So but hey, I am excited.

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I'm a few weeks away from bringing
all month of September and October bringing october

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00:14:01.240 --> 00:14:05.559
Fest beers because it is my favorite
style. But I disciplined myself, so

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I'm just kind of finishing off my
summer beers to make room for all those

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october Fest beers I'm consuming the next
few weeks. So true story. Somebody

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caught me on this. I want
to go ahead and share this because people.

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Some people ask, now that you've
moved to Michigan, do you still

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drink heavy beers for your lawnmower beer? So I mowed the lawn on the

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weekend, got got done, went
out to the lake because it was hot

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and I was sweating. I grabbed
myself a sixteen ounce can of Lua Brewing

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Imperial Coconuts stout, and I went
and sat in the middle of the lake,

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and I got a sunburn, and
I was just I was sipping on

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I thought I was on an island
kid though. The coconut, I don't

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know man the stout though, Oh
yeah, that's my lawnmower beer. Odd,

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but hey to each of their own. Oh, I want to say

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congratulations to all the parents out there
that had sent their kids back to school.

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I've seen many of my friends that
have been enjoying happy hour while their

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kids are at school now now that
they're not trying to keep their kids busy.

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But since school is now in session
now, it's really our obligation to

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00:15:11.639 --> 00:15:16.080
do this chat now the official What's
on Tap Radio Fun Factor the Week,

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00:15:16.399 --> 00:15:20.679
brought to you by Who's ever checked
Clear This week, even though we don't

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00:15:20.720 --> 00:15:24.080
take time off to do these fun
facts, we're giving education all year long,

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but we are welcoming back at large
audience that has, you know,

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they take a little hiatus as a
little sabbatical during the summer. You know

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why they entertain their children. But
now that the children are back to school,

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welcome back. Yeah, that's right. All right. So we are

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going to combine several fun facts and
public service announcements and we're going to do

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a Ripley's Believe it or Not factor
fiction all in one giant fun fact episode

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00:15:54.320 --> 00:15:56.639
this week. So, ladies and
gentlemen, we say all the time that

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we hear at What's on tap radio, give you two hours of beer for

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your ear. That's right. Ten
years, ten years we've been doing this.

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That's right, beer for your ear. And so I discovered while I

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was just doing some research for this
week's fun Fact, I stumbled upon some

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information about scuba diving. And no, this is not drunk scuba diving,

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but when you scuba dive, apparently
there are some shortcomings and some pitfalls that

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you need to worry about, including
problems with your ear. Turns out,

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scuba divers have the ultimate solution to
help prevent ear infections in any other problems

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that come that are associated with scuba
diving. It's a very common problem because

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00:16:40.399 --> 00:16:45.240
of the ascent and decent. It's
a huge issue and they have a homemade

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remedy that is called ear beer.
Yes, you heard that correct, ear

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beer. It is a homemade remedy
to prevent ear infections. And what it

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is is it's a fifty fifty of
alcohol and white vinegar and so it's a

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homemade concoction and you put it in. You put a couple of drops in

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and it prevents some of the common
ear infection effects that are associated with scuba

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diving. I thought that was pretty
cool. So I was like, I

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want to make sure that this isn't
just fiction. So I looked up earber

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and sure enough, it's very common. And in the process of looking that

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up, I discovered a video on
YouTube of a woman who claims to be

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able to drink beer in her ear
from a straw. What I pulled up

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the video and I watched it happen, and then, of course all of

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the MythBusters said, is it even
possible to do it? So, ladies

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00:17:49.039 --> 00:17:53.160
and gentlemen, here are the facts. It turns out that there is an

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anatomical link between your ear and your
throat called the austation two, and in

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order to get liquid from the ear
into your throat, it is possible it

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would go through the estation too,
but there would have to be a hole

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in your ear drum or the ear
drum would have to be completely missing.

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So theoretically you could suck beer into
your ear canal. It would go through

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the hole in the ear drum into
the middle ear, and then through the

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estation tube and down your throat.
While it is theoretically possible, it is

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highly unlikely and listen up, ladies
and gentlemen. Public service announcement, very

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very dangerous, ladies and gentlemen.
The woman who in this video who appears

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to have done this did so without
plugging her nose, which immediately raised concerns

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and people said, I don't think
that would work because there's not enough counter

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pressure. You would have to hold
your nose to do it. But just

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so you know, if you were
to do it, drawing alcohol into the

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middle of your ear could cause hearing
loss. Also, it would be very

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painful to have alcohol there. Cold
beer would cause immediate dizziness, and alcohol

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in your ear could cause an additional
an ear infection. And upon further review,

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ladies and gentlemen, the video was
a fake. So your official What's

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00:19:14.559 --> 00:19:17.759
on Tap Radio fun Factor of the
Week is it is possible to drink beer

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00:19:17.799 --> 00:19:19.440
in your ear, but it might
kill you. No, you'll get get

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very sick or you could lose your
hearing. That's your official What's on Tap

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Radio fun fact of the week.
All right, good fun fact. I'm

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gonna try this in the break.
See if it works. All right?

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Coming up? Did Kid Rock commit
treason? We'll discuss right back. A

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00:19:34.279 --> 00:19:41.440
real partner will make you feel loved, needed and sexy. Wait, it's

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00:19:41.799 --> 00:19:48.640
beer beer already does that? What's
on Tap Radio Continuous with James Simpson and

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00:19:48.839 --> 00:20:12.240
Chad Pillbeam. I'm telling you this
show's magic. Hard to explain. Welcome

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00:20:12.279 --> 00:20:15.839
back to What's on Tap Radio?
Just dropping some fun facts and I did

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00:20:15.920 --> 00:20:22.160
fact check Chad during the break.
There is something called eater beer. There

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is there, really is. I
was like, he's totally making this up.

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No, there is really something out
there. It's even on the scuba

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diving like ficial dot org website.
It is, I know. And I

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00:20:32.720 --> 00:20:33.920
like how you said that, you
know, it's like magic. And then

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all of a sudden, totally unplanned. Again this I swear, just sometimes

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00:20:38.759 --> 00:20:45.759
the show comes together like magic.
I had a fun fact which I don't

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00:20:45.759 --> 00:20:48.200
tell James in advance what it's gonna
be about. No, nor do I

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00:20:48.200 --> 00:20:49.759
tell him when the whole my beer
and watch this? I do not know?

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00:20:51.079 --> 00:20:56.599
And what what's the what's in the
fun fact of the week a video

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00:20:56.759 --> 00:21:00.720
that appears to show a magic trick
of somebody drinking beer through a straw in

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their ear. Unfortunately, as I
said, turns out it was a fake.

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00:21:07.480 --> 00:21:10.680
But I want to I want to
stress this enough or again I can't.

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00:21:10.680 --> 00:21:12.160
I can't stress this enough. I
need to say this again. If

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00:21:12.200 --> 00:21:19.519
you want to try this, don't, just don't. It is a bad

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00:21:19.759 --> 00:21:22.920
idea and the only way you're gonna
be able to drink beer in your ears

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if you have a hole in your
ear drum. In that case, you

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may want to go see an audiologist
or some of them specialist. You can't

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00:21:29.960 --> 00:21:32.759
taste the beer when you drink it
through your ear, So what's the point

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00:21:32.839 --> 00:21:34.640
this is true? Yeah? Well
right exactly, It's like, okay,

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00:21:34.680 --> 00:21:40.279
cool magic trick. You just basically
screwed up your ear even more. You

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didn't get to taste the beer.
And yeah, maybe I guess you got

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00:21:42.400 --> 00:21:47.039
drunk, but you can't hear anything. No, Yeah, hey, I

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00:21:47.119 --> 00:21:49.720
got a great buzz. I'm deaf
now, but hey, good times.

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So I want to circle back to
this story we're talking about earlier. How

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you said, hey, it's really
hot out there, and so some people

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just didn't really want to be cooking
because it's so hot. Well, let

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00:22:00.880 --> 00:22:04.319
me tell you why. I was
on the phone with this repair company.

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00:22:04.400 --> 00:22:07.440
So my wife is a cooksh I
mean, she cooks and she caters,

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and she has this whole system down
right. So the other day she's cooking

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this meal and this oven. We
had one of these microwaves that's attached to

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the oven, and about about a
month ago, our microwave went out,

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so we had a repair company come
out and fixed the microwave. Well,

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00:22:27.519 --> 00:22:30.960
the microwave was fixed, but now
the oven doesn't really work very well.

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00:22:32.440 --> 00:22:37.359
So my wife is making these pork
I like pork butts or whatever, and

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she's cooking it for like three hours
on four hundred degrees or whatever it was,

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00:22:41.400 --> 00:22:42.400
or maybe three I don't know.
I don't know. All I know

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00:22:42.440 --> 00:22:45.039
is she was cooking for three I'm
glad she's the cook in the family and

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she knows the real recipe facts facts, Okay, And all of a sudden,

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00:22:48.759 --> 00:22:52.799
up sitting here and I'm editing and
the power and the whole house goes

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00:22:52.799 --> 00:22:59.640
out because the oven blew a fuse. And so I call this, I

316
00:22:59.680 --> 00:23:02.400
mean at the power store, and
we've we figured out it was the oven

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00:23:02.440 --> 00:23:04.640
that tripped the There he goes,
she tripped a break. It tripped a

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00:23:04.640 --> 00:23:07.960
breaker, right, I was gonna
say, your house is a little more

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modern. So I called the repair
company and I'm like, hey, you

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00:23:11.440 --> 00:23:14.440
know, ever since you guys came
out to fix the microwave, now like

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00:23:14.480 --> 00:23:17.759
the oven doesn't work and now they're
giving us to run around. And so

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00:23:17.960 --> 00:23:21.240
during this production meeting, I'm sitting
here just like going back and forth with

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00:23:21.240 --> 00:23:22.680
this guy. And I'm not trying
to get all Karen with this dude,

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00:23:22.960 --> 00:23:26.079
but I'm just trying to explain to
him, like, ever since he came

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00:23:26.119 --> 00:23:29.160
out to fix the microwave, now
the oven doesn't work and that blew a

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00:23:29.240 --> 00:23:33.200
breaker, Like you shouldn't blow a
breaker cooking in the oven, like what

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00:23:33.480 --> 00:23:36.880
like what's gonna happen during Thanksgiving when
we had to cook a turkey and over?

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00:23:37.000 --> 00:23:38.559
Yeah, And so I'm trying to
explain this the guy and the guy

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00:23:38.559 --> 00:23:44.279
who's like littre okay, okay,
I mean whatever, I mean you know,

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00:23:45.240 --> 00:23:48.759
so anyways, yeah, he was
basically saying that, and I was,

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00:23:48.880 --> 00:23:51.119
I basically just hung up on him, and I was furious, and

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00:23:51.160 --> 00:23:53.319
I miss a lot of the production
meeting, and I was, I was

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00:23:53.400 --> 00:23:56.720
hot. I sat down and then
the MIC's cracked and all of a sudden,

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00:23:56.759 --> 00:24:00.599
it was just like everything went away. Everything went away. So I

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00:24:00.599 --> 00:24:04.000
feel better. But it just says, you know, people don't want to

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cook because it's so hot, so
they're going out to restaurants, eating out

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00:24:07.279 --> 00:24:11.240
more. And so we got this
story sent to us, and I want

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00:24:11.240 --> 00:24:18.279
to think superior pest Control for sending
this story to us. The secrets are

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00:24:18.359 --> 00:24:22.279
judging a good restaurant. Now,
wait a minute, this is a show

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00:24:22.319 --> 00:24:23.400
about beer. Yeah, well,
guess what. When you go out to

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00:24:23.440 --> 00:24:27.240
a restaurant, you want to have
a great dining experience and you're gonna order

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00:24:27.519 --> 00:24:32.680
a beer, and beer happens to
fall on this list. Well, of

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00:24:32.720 --> 00:24:37.880
course it does, all right,
So when you go out to a restaurant,

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what are the things that you look
for? All right? What are

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00:24:41.279 --> 00:24:45.799
the tried and true methods that actually
judge a new restaurant or just any restaurant.

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00:24:45.119 --> 00:24:51.039
And there's actually some interesting techniques and
so apparently some people went online and

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00:24:51.119 --> 00:24:56.880
they looked at some reviews and looked
at the techniques that make a restaurant appealing.

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And Chad, you tell me whether
or not you agree with this list.

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00:25:00.759 --> 00:25:03.839
All right, So, in no
particular order, no particular order whatsoever,

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00:25:06.279 --> 00:25:11.640
the menu comes into play. It
can't be too big. It can't

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00:25:11.640 --> 00:25:15.400
be too big. You don't want
to like a book like now I hear

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00:25:15.440 --> 00:25:18.440
people complain about the Cheesecake Factory.
Now you go the Cheesecake Factory in the

353
00:25:18.640 --> 00:25:22.759
in the menu is like a book. I was gonna say, you need

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00:25:22.799 --> 00:25:25.839
you need forty five minutes because it's
like a novel. Yeah, so oh

355
00:25:25.920 --> 00:25:30.000
oh you want the appetizers that's on
page ten. Okay. So they don't

356
00:25:30.000 --> 00:25:34.599
really want to menu that's too big, or a menu that's too sticky,

357
00:25:34.680 --> 00:25:37.599
nothing like that, that menu,
And it's just because they don't they don't

358
00:25:37.599 --> 00:25:41.880
wash them well or something, and
it's maybe they someone spell coke on it

359
00:25:41.000 --> 00:25:45.400
or doctor pepper and it's just sticky. But they believe. They also believe

360
00:25:45.400 --> 00:25:48.960
in a physical menu and chat and
I talked about at lenked on this show.

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A lot of these restaurants, you
know, they're going touch list,

362
00:25:52.200 --> 00:25:56.519
so it's all going QR codes yep. But people do still our old fashioned

363
00:25:56.559 --> 00:26:00.200
They want a sheet of paper,
not just QR read on your phone.

364
00:26:00.960 --> 00:26:03.640
Yep. I look at the beer
list and everybody like, yeah, our

365
00:26:03.680 --> 00:26:06.640
beer list is on untapped, and
I'm like, yeah, I know,

366
00:26:07.119 --> 00:26:10.000
I get it. Well, cool
thing is you go to the backyard Grill,

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00:26:10.160 --> 00:26:11.519
you get all of it, you
get QR code if you want,

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00:26:11.599 --> 00:26:15.720
you can look at the beer list. You can go to untapped and you

369
00:26:15.759 --> 00:26:18.039
can look at or you can get
a printed menu. That's what I like.

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00:26:18.079 --> 00:26:22.039
And they also have the screens at
the Backyard Grill. So I'm like,

371
00:26:22.119 --> 00:26:26.720
we're catering to everybody. But I
agree with this except for the list,

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00:26:26.039 --> 00:26:29.920
for the idea that the menu can't
be too big, and that's because

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00:26:30.200 --> 00:26:33.039
if the menu is too small,
people can say there's nothing done here.

374
00:26:33.039 --> 00:26:36.240
I want, well, I'm too
big like Goldilocks in Three Bears. You

375
00:26:36.279 --> 00:26:37.400
don't want it too small, you
don't want it too big, you just

376
00:26:37.440 --> 00:26:42.039
want it just right right. If
that menu sticky, dude, I've oh

377
00:26:42.079 --> 00:26:45.880
my god, I've totally had menus
to hand it to me before and it's

378
00:26:45.920 --> 00:26:49.880
like there's like ketchup on it or
mayo just disgusting. It just it grosses

379
00:26:49.880 --> 00:26:53.640
me out. By the way,
always always take some hand sanitizer before you

380
00:26:53.640 --> 00:26:56.640
eat, after you touch that manu. All right again, we're talking about

381
00:26:56.640 --> 00:27:00.720
ways people judge restaurants. How about
the service. I mean the service is

382
00:27:00.720 --> 00:27:07.799
pretty important, right, Look for
servers who care? Do they have helpful

383
00:27:07.880 --> 00:27:14.599
recommendations? Do they know you know
if you need some recommendations. And this

384
00:27:14.640 --> 00:27:18.279
is where this this auctionaire thing comes
in. People auction the food. Explain

385
00:27:18.319 --> 00:27:22.920
what the this auctioning thing because for
somebody's never you know, worked in the

386
00:27:22.960 --> 00:27:27.279
restaurant, and these two tie hand
in hand because sometimes you'll have a server

387
00:27:27.400 --> 00:27:30.960
who's just there to get your order
as quick as possible and get out of

388
00:27:30.000 --> 00:27:33.880
the way. That's all they want
to do. Turn right, I'm not

389
00:27:33.920 --> 00:27:37.000
there to serve you. I'm not
there to make a good experience. I'm

390
00:27:37.039 --> 00:27:40.920
there to get your order and get
out of the way. Okay, I

391
00:27:41.000 --> 00:27:42.880
want to turn it as fast as
I can. Well, sometimes when that

392
00:27:42.960 --> 00:27:48.400
happens, you are a little mismanaged, unorganized, and if somebody else brings

393
00:27:48.440 --> 00:27:52.000
out the food. You've seen that
before, where the waitress or the waiter

394
00:27:52.480 --> 00:27:55.160
is taking your food order, but
somebody else from the kitchen brings it out.

395
00:27:55.559 --> 00:28:00.559
And when they bring it out and
they don't know what food goes to

396
00:28:00.599 --> 00:28:03.799
which seat, they have to interrupt
your conversation while you're sitting there, and

397
00:28:03.799 --> 00:28:06.680
all of a sudden, they're like
an auctioneer. All right, who had

398
00:28:06.680 --> 00:28:07.920
the who had the fish? Who
had the fish? All right? Who

399
00:28:07.960 --> 00:28:11.319
had the who had this burger?
Okay? Who had that? And it's

400
00:28:11.359 --> 00:28:15.759
and it's a sign of being disorganized
and that the kitchen doesn't communicate well with

401
00:28:15.799 --> 00:28:19.039
the servers. And I don't know
if I agree with that, because there

402
00:28:19.039 --> 00:28:22.720
have been plenty of times whenever,
hey, you know what, I don't

403
00:28:22.720 --> 00:28:26.480
mind helping out the servers or the
person bringing the food. It's like,

404
00:28:26.519 --> 00:28:29.039
no, that one's mine. Okay, cool, that one's mine. But

405
00:28:29.200 --> 00:28:33.079
if they start auctioneering the food at
the table, all right? Who had

406
00:28:33.119 --> 00:28:36.079
this? Who had this? Who
had this? Okay? Cool? Some

407
00:28:36.160 --> 00:28:40.680
critics very harsh. They they'll downgrade
you for that. So when you go

408
00:28:40.720 --> 00:28:42.480
out to a restaurant, again,
we're talking about what people look for when

409
00:28:42.519 --> 00:28:47.359
they go out to a restaurant,
the clientele. Do you walk in and

410
00:28:47.400 --> 00:28:51.200
look at the regulars to go okay, this can't be so bad, you

411
00:28:51.200 --> 00:28:55.160
know, looking at the you know
you're profiling the regulars. But some people

412
00:28:55.200 --> 00:28:56.519
they do. They go in there
and they look and they look at the

413
00:28:56.559 --> 00:29:00.160
regulars and if they only have the
regulars, yeah, that's the thing is

414
00:29:00.200 --> 00:29:03.960
if it's only the regulars, yeah, and there's just you know, not

415
00:29:04.640 --> 00:29:10.359
organic, that is a great way
to drive away. Bit like regulars are

416
00:29:10.440 --> 00:29:12.960
great for business. And I mean
again, go to BYG. You're gonna

417
00:29:14.000 --> 00:29:18.000
see regulars there all the time.
But they have lots of seating, lots

418
00:29:18.039 --> 00:29:19.440
of people. You come, people
come in all the time. But if

419
00:29:19.519 --> 00:29:25.599
you are if the place is only
regulars, it can get a little,

420
00:29:25.759 --> 00:29:27.359
uh, it can get a little
intimidating when you walk in, yeah,

421
00:29:27.359 --> 00:29:30.279
because you feel like you don't belong
right. Also, I mean this kind

422
00:29:30.279 --> 00:29:33.200
of goes hand in hand the cleanliness
of the of the place. Is it

423
00:29:33.480 --> 00:29:37.960
the chair's clean? Are the tables
clean? Are the plants dusty? Are

424
00:29:37.960 --> 00:29:42.160
the bathrooms they should also be clean
and stocked. So if you go in

425
00:29:42.200 --> 00:29:47.880
there there's no toilet paper and it's
just like the floors are sticky. Gross.

426
00:29:47.920 --> 00:29:49.880
But important thing for me when I
go out to a restaurant is I'm

427
00:29:49.880 --> 00:29:53.960
looking at the drink selection. Of
course, many say they base their decision

428
00:29:55.119 --> 00:29:57.400
on a restaurant on the variety of
drink options. Is there a decent selection

429
00:29:57.400 --> 00:30:00.759
of cocktails, a good wine menu, and the amount of different beer styles

430
00:30:00.759 --> 00:30:03.759
to choose from. That's what I
kind of look for. So I had

431
00:30:03.799 --> 00:30:08.440
this big menu, and I want
to have a different style to pair with

432
00:30:08.480 --> 00:30:12.240
my food. I'm looking at the
drink selection. So again, this is

433
00:30:12.279 --> 00:30:15.880
just a story that came across.
I guess the secrets of judging how good

434
00:30:15.880 --> 00:30:18.640
a restaurant are. What do you
do when you go to a restaurant?

435
00:30:18.680 --> 00:30:22.119
Reach out to us? What's on
tap radio, Facebook, Twitter, Instagram

436
00:30:22.160 --> 00:30:25.200
or what's on tap radio gmail dot
com? Do you look for things when

437
00:30:25.240 --> 00:30:27.599
you walk into a restaurant for the
first time? I don't know. And

438
00:30:27.839 --> 00:30:30.599
what's your restaurant? All right?
I thought that was pretty interesting. All

439
00:30:30.680 --> 00:30:33.119
right, we gotta take a break. Oh my god, we're on the

440
00:30:33.160 --> 00:30:36.960
time of this segment still to come. We got not all heroes word capes,

441
00:30:37.519 --> 00:30:40.440
and we got to talk about kid
rock. Listeners want to know did

442
00:30:40.480 --> 00:30:42.599
he commit treason? I got about
five emails about this. We'll talk about

443
00:30:42.599 --> 00:30:48.559
it. We'll be right back.
Craft beer. It's not alcoholism, it's

444
00:30:48.599 --> 00:31:04.119
a hobby. This is What's on
Tap Radio. I still got a lot

445
00:31:04.160 --> 00:31:07.640
to get to on today's episode of
What's on Tap Radio. Thanks for tuning

446
00:31:07.680 --> 00:31:14.440
in. I appreciate you joining us. I know we've been talking about did

447
00:31:14.480 --> 00:31:18.319
Kid Rock commit trees? And I've
got about four or five emails from our

448
00:31:18.599 --> 00:31:19.920
beautiful listeners, And if you want
to send us an email, you can

449
00:31:19.920 --> 00:31:23.079
do so easily at What's on Tap
Radio at gmail dot com. But did

450
00:31:23.160 --> 00:31:27.400
Kid Rock commit treason? We'll discuss
that. I got a not all heroes

451
00:31:27.440 --> 00:31:32.119
were Cape story out of Michigan.
I don't know if you saw the story

452
00:31:32.200 --> 00:31:34.160
chat, but it's I'm a fan. I saw yeah, I saw it

453
00:31:34.160 --> 00:31:37.559
in the production meeting. Yeah.
So again I miss a lot of the

454
00:31:37.559 --> 00:31:42.160
production meeting because I was on the
phone with this microwave repair company that's refusing

455
00:31:42.200 --> 00:31:48.200
to fix their crappy work, their
shoddy work. And also we got an

456
00:31:48.240 --> 00:31:51.160
interview coming up next hour. So
we got a lot to get to on

457
00:31:51.200 --> 00:31:55.920
this episode. Plenty more beaters to
crack. We were talking about last segment.

458
00:31:55.960 --> 00:31:57.759
The secrets of judging a good restaurant
is, so if you have a

459
00:31:59.240 --> 00:32:00.799
something that you look for when you
go to a restaurant. I would like

460
00:32:00.839 --> 00:32:04.039
to know, so you get a
hold of us, you know what's on

461
00:32:04.079 --> 00:32:07.240
type of your Gmail dot com or
through or social media, what's on type

462
00:32:07.240 --> 00:32:10.440
of your Facebook, Twitter, Instagram, TikTok, all that fun stuff.

463
00:32:12.319 --> 00:32:15.079
Yep. Absolutely, I want to
go ahead and do a little shout out

464
00:32:15.519 --> 00:32:21.359
for a couple of folks in Iowa. Oh yeah, gotta throw some love

465
00:32:21.559 --> 00:32:27.559
over there. I've heard this thing
over there called Iowa Nice. It's a

466
00:32:27.599 --> 00:32:32.480
thing where Iowa Nice is one of
these. It's like hospitality. It's their

467
00:32:32.599 --> 00:32:37.319
version of Southern hospitality. It's just
be a good human, be nice to

468
00:32:37.359 --> 00:32:40.000
people, be polite, to be
proper. And I love that about rag

469
00:32:40.039 --> 00:32:44.759
Brye because overall Rag Brye, the
bile, the bicycle ride in the summer,

470
00:32:45.559 --> 00:32:49.359
which we did with the backyard grill. That was a good time over

471
00:32:49.359 --> 00:32:52.000
there. I was a sagman the
support and gear. And while I was

472
00:32:52.039 --> 00:32:57.039
there, Mark mcshaffrey, there's our
name drop right there, the man who

473
00:32:57.039 --> 00:33:00.720
puts all that behind, all the
muscle, behind the byg and the rag

474
00:33:00.759 --> 00:33:04.119
Bright crew and the brew crew.
So I mean, he's the guy who

475
00:33:04.119 --> 00:33:08.960
created all that and we're just fortunate
to know him and be friends with him,

476
00:33:09.000 --> 00:33:14.119
and it's great. And he came
up with this idea that everybody on

477
00:33:14.160 --> 00:33:16.160
the team, on the rag Bright
team needed to have these shirts, and

478
00:33:16.200 --> 00:33:22.440
everybody has a nickname on there,
and they put their patches, they sew

479
00:33:22.480 --> 00:33:25.160
their riding patches on the back.
Well, I don't ride, I'm the

480
00:33:25.200 --> 00:33:29.720
sagman. I drive, I haul
their gear, and I also buy their

481
00:33:29.759 --> 00:33:34.759
beer. So I reached out to
some breweries in Iowa saying, hey,

482
00:33:34.880 --> 00:33:38.599
all these guys get their riding patches, I want to put beer patches on

483
00:33:38.640 --> 00:33:45.039
the back of my shirt. And
Toppling in Goliath and Reunion Brewery in Iowa

484
00:33:45.559 --> 00:33:50.480
said that's cool, send us your
address. We're gonna mail you some stuff.

485
00:33:50.519 --> 00:33:53.119
So T and g Man, Toppling, Goliathe Reunion Brewery, thank you

486
00:33:53.240 --> 00:33:57.480
so much for mailing me some stuff. I've reached out to a few other

487
00:33:57.519 --> 00:34:01.240
breweries. I'm not gonna say which
brewery, but there was one particular brewery

488
00:34:01.279 --> 00:34:05.519
that had a three dollar patch and
charge me fifteen dollars in shipping. But

489
00:34:05.799 --> 00:34:07.400
I was like, okay, all
right, well it's an eighteen dollar patch,

490
00:34:07.440 --> 00:34:10.599
but I'm not gonna I didn't expect
it for free. I did not,

491
00:34:10.960 --> 00:34:15.199
but I was like the same.
Another brewery just down the street from

492
00:34:15.239 --> 00:34:19.280
them, though, had the same
type three dollar patch and they charged me

493
00:34:19.320 --> 00:34:22.440
nothing and they threw in some extra
stuff too, so I got I got

494
00:34:22.480 --> 00:34:24.559
some stuff. But I really wanted
to say top in Goliath and Reunion,

495
00:34:24.599 --> 00:34:28.400
thank you very much. So that
was cool. Now I'm gonna have some

496
00:34:28.440 --> 00:34:31.400
patches on the back of my shirt. I know this is people might not

497
00:34:31.480 --> 00:34:36.599
understand this, but there's nothing like
the beer community. How they really help

498
00:34:36.639 --> 00:34:38.920
each other out. And I'm not
sure were really other industries that do that.

499
00:34:39.119 --> 00:34:43.679
For example, there will be a
brewery down the road from another brewery

500
00:34:43.719 --> 00:34:45.840
and they'll run out of grain,
and they're competing breweries and they'll run out

501
00:34:45.840 --> 00:34:49.440
of grain, and they'll call their
brewery down the street, Hey, we

502
00:34:49.480 --> 00:34:52.880
just ran out of this grain.
Do you have any extra that grain?

503
00:34:52.119 --> 00:34:55.559
Yeah, stop on by. They
do that. Tell me another industry that

504
00:34:55.599 --> 00:34:59.920
does that. So Chad calls them
up and says, hey, I want

505
00:34:59.920 --> 00:35:01.320
to, you know, have these
patches, and they send these patches to

506
00:35:01.400 --> 00:35:04.679
them. Yeah. I know they're
not gonna do that just for anybody.

507
00:35:04.599 --> 00:35:06.800
I'm not gonna do that just all
the time, and I didn't expect it.

508
00:35:06.920 --> 00:35:08.639
I told him I'll pay for the
patches and I'll even pay for the

509
00:35:08.639 --> 00:35:13.480
postage. And somebody, and I
hate to say it, but the one

510
00:35:13.559 --> 00:35:19.920
brewery that I did that's charged me
the like fifteen dollars for shipping. It

511
00:35:20.000 --> 00:35:23.480
was an automated response, and it
kind of came back from their website and

512
00:35:23.519 --> 00:35:28.159
I was like, okay, by
our merchandise, go here, and and

513
00:35:28.320 --> 00:35:31.079
I was trying to talk to a
human being and well, it just kept

514
00:35:31.079 --> 00:35:35.679
directing me to the merch Those times
are over. We're you're gonna talk to

515
00:35:35.719 --> 00:35:42.840
a human being. Now everything's just
automated. AI. Baby, it's happening.

516
00:35:43.079 --> 00:35:45.519
And we kind of talked about it
like a two years ago, I

517
00:35:45.519 --> 00:35:49.800
think, and we're like, wouldn't
wouldn't it be crazy? If you know,

518
00:35:49.880 --> 00:35:52.639
one day, Alexa or Siri,
we're brewing beer and like ha ha,

519
00:35:52.840 --> 00:35:54.320
And now the next thing you know, we're looking at it like,

520
00:35:54.320 --> 00:35:58.840
oh, this is actually really happening. You know what's freaky about that is

521
00:35:59.119 --> 00:36:02.000
I used to be able to do
that joke with you where we yell and

522
00:36:02.039 --> 00:36:06.039
I can't even yell it now,
but I'll say it differently. But i'd

523
00:36:06.079 --> 00:36:08.840
say, hey, Alexa, but
we yell it. Remember we used do

524
00:36:08.880 --> 00:36:13.840
that. Now I have so many
devices that if I do that, everything

525
00:36:13.840 --> 00:36:16.679
starts going yeah. Uh huh what
ding ding? And everything starts going off.

526
00:36:17.000 --> 00:36:21.440
My holy crap. We used to
be able to do joke about that.

527
00:36:21.679 --> 00:36:23.719
Can't do it anymore. Well,
then our homes became smart, right,

528
00:36:23.840 --> 00:36:28.519
yes, smart? Yeah, And
when they became smart, that's whenever

529
00:36:29.159 --> 00:36:31.639
people started, you know, I
don't know, putting microwaves and stoves together

530
00:36:31.679 --> 00:36:37.199
and programming Internet ever, dumbest thing
ever. Now you can't even fix my

531
00:36:37.239 --> 00:36:38.639
microwave. Now my oven broke.
Yeah, I know. Well, maybe

532
00:36:38.719 --> 00:36:44.320
AI can help you out because AI
seems to guess what answered the automated service

533
00:36:44.440 --> 00:36:49.039
answered? I know. I know
you can't get away from it. I

534
00:36:49.119 --> 00:36:52.280
know that. I'll tell you if
you find real customer service right now on

535
00:36:52.679 --> 00:36:57.119
the phone, a real person.
It's a good thing. But James,

536
00:36:57.119 --> 00:37:01.239
I hate to tell you this,
but new data suggests that AI artificial intelligence.

537
00:37:01.239 --> 00:37:06.440
If you're not hip with the lingo
AI, it's coming for your beer

538
00:37:06.559 --> 00:37:09.400
job. Yeah, we've already seen
it right now. It's that we've had

539
00:37:09.480 --> 00:37:15.760
AI create recipes for beers to see
if they can brew better beer than brew

540
00:37:15.800 --> 00:37:19.840
masters. And now there's a brewer
that did that experiment, and I mean,

541
00:37:20.239 --> 00:37:23.480
thank god, the human brewer one. But still it's like all they

542
00:37:23.519 --> 00:37:25.880
have to do is two tweaks of
a recipe and next thing, you know,

543
00:37:25.920 --> 00:37:30.320
it's gonna be brewing better than the
That's right, ye human brew master

544
00:37:30.599 --> 00:37:32.119
and the brew master. Yeah,
yeah, the AI brew master. You

545
00:37:32.159 --> 00:37:35.840
know, it just needs a little
oil and you know, you occasionally a

546
00:37:35.920 --> 00:37:38.920
control alt, delete, reset,
But I mean, it doesn't need breaks

547
00:37:39.039 --> 00:37:44.360
or insurance or anything else. And
that's kind of freaky. But when I

548
00:37:44.400 --> 00:37:47.280
say that new data suggests that AI
artificial intelligence is coming for beer jobs,

549
00:37:47.320 --> 00:37:52.400
we're not necessarily talking about just brew
master jobs. But according to data that

550
00:37:52.440 --> 00:37:59.599
comes from a group called just Drinks, which is a segment of global data.

551
00:37:59.719 --> 00:38:04.840
They track job postings across various industries, and looking at the beer and

552
00:38:04.880 --> 00:38:08.360
brewing industry, they looked at the
time frame from June of twenty twenty two

553
00:38:08.400 --> 00:38:13.880
to the same time in twenty twenty
three, and they found that breweries posted

554
00:38:14.639 --> 00:38:22.440
one hundred and eighty seven AI artificial
intelligence related jobs compared to just ninety three

555
00:38:22.559 --> 00:38:27.960
twelve months prior. An increase of
one hundred and one percent. That's crazy.

556
00:38:28.039 --> 00:38:30.599
Now, when you sit here,
like one hundred and one percent increase

557
00:38:30.639 --> 00:38:32.239
in the number of jobs, you're
like, whoa, that's crazy, right

558
00:38:32.320 --> 00:38:36.320
exactly. But when you start looking
at it's like, well it's only one

559
00:38:36.360 --> 00:38:39.360
hundred and eighty seven jobs versus ninety
three, you're like, oh, well,

560
00:38:39.519 --> 00:38:44.719
that's not that big of a difference. However, everything has to be

561
00:38:44.800 --> 00:38:47.800
taken in context. That's why I
love doing data reports. Here, everything

562
00:38:47.840 --> 00:38:52.960
in context. This is the beginning
of what we may see as a trend.

563
00:38:53.119 --> 00:38:57.519
Not only time is going to tell
if this is the case, but

564
00:38:58.159 --> 00:39:04.079
according to this information, they're taking
an account brewing, marketing, salespeople,

565
00:39:04.159 --> 00:39:07.519
distributors, all of this. When
you look at this one hundred and one

566
00:39:07.559 --> 00:39:13.880
percent increase in anything is notable.
It's going to be watched and it's going

567
00:39:13.920 --> 00:39:19.119
to be monitored, and if it's
successful, you can anticipate exponential growth.

568
00:39:19.480 --> 00:39:22.840
Now, unsurprisingly, you know who's
banking the big push. It's those who

569
00:39:22.880 --> 00:39:25.239
have the dollars to invest in it. It's the big companies and Heiser Busch,

570
00:39:25.280 --> 00:39:30.519
Heineken, IBBEV, while ABMBEV that's
the same group, Radberger and others.

571
00:39:30.559 --> 00:39:35.559
These are the top job posters in
that industry. But you know that

572
00:39:35.599 --> 00:39:37.760
if it's successful, they're going to
double down and it's going to continue to

573
00:39:37.920 --> 00:39:44.000
grow. So breweries they've got to
deal with the whole logistics and accounting,

574
00:39:44.039 --> 00:39:47.039
data crunching paperwork. Hey, if
there's anything that you can automate and you

575
00:39:47.039 --> 00:39:50.159
can do it, they're going to
find ways to do it, to streamline,

576
00:39:50.199 --> 00:39:53.000
to be more efficient because margins in
the beer business are razor thin,

577
00:39:53.199 --> 00:39:58.599
competition is heavy, and there are
a lot of competitors in the market.

578
00:39:58.639 --> 00:40:01.239
There are a lot of people out
there. So report found out that in

579
00:40:01.280 --> 00:40:06.559
the global beverage industry and they did
the math on this computer and math jobs

580
00:40:06.599 --> 00:40:10.599
make up forty five percent of new
AI jobs. So whoa. So if

581
00:40:10.599 --> 00:40:16.320
you're doing accounting, finance collections,
forty five percent of new age jobs are

582
00:40:16.360 --> 00:40:21.280
in that segment. Wow, that's
that's a lot. So it's entirely new

583
00:40:21.719 --> 00:40:24.079
to go into the beer industry like
this, but AI can help breweries more

584
00:40:24.119 --> 00:40:29.679
efficiently handle all of these tasks.
And unfortunately, some of this news is

585
00:40:29.719 --> 00:40:32.199
going to overshadow the actual brewing.
But time will tell whether or not this

586
00:40:32.239 --> 00:40:37.159
pays off, and the story is
not going away. We will be I

587
00:40:37.199 --> 00:40:38.800
think it's only going to get bigger. Yep, it is all right.

588
00:40:38.840 --> 00:40:42.159
That is our number one of what's
on tap radio coming up next hour.

589
00:40:42.280 --> 00:40:45.519
We got an interview coming up,
Hold my beer and watched this and we're

590
00:40:45.559 --> 00:40:47.320
gonna talk about did Kid Rock commit
trees? And a lot of our listeners

591
00:40:47.400 --> 00:40:50.960
reach out to us and wanted us
discuss this. We're gonna do it.

592
00:40:51.000 --> 00:41:01.039
We'll be right back. This is
what's on tap radio. Stat I'm a

593
00:41:01.079 --> 00:41:10.119
scot Man at this hour. We
got an interview coming up, pull my

594
00:41:10.159 --> 00:41:15.239
beer momentarily, and then a lot
of our listeners reach out to us and

595
00:41:15.320 --> 00:41:21.559
said, hey, do you think
that Kid Rock commented treason? So a

596
00:41:21.639 --> 00:41:25.320
lot to get to, a lot
to get to. All right, Chad's

597
00:41:25.320 --> 00:41:30.320
empty. Time for Chad to crack
another beer. Yeah, I was messing

598
00:41:30.360 --> 00:41:32.239
around earlier whenever I said, you
know, to beat the heat, you

599
00:41:32.360 --> 00:41:36.480
need a good october Fest. But
that was a tasty beer. But since

600
00:41:36.519 --> 00:41:38.519
I did bring up Iowa, I
want to dive right in here. This

601
00:41:38.559 --> 00:41:42.360
is a beer I picked up during
rag Bry and I brought it home.

602
00:41:43.159 --> 00:41:47.800
Something that's made says canned for the
lake. Well that sounds refreshing already.

603
00:41:49.039 --> 00:41:54.599
How about the West Oh Brewing Company
out of they're here in Iowa. I'm

604
00:41:54.599 --> 00:41:58.440
looking for the location. Oh,
of course, i'd look it up.

605
00:41:58.719 --> 00:42:06.679
West Oak Bogie. Yeah, West
Okabogi. Uh yeah, isn't isn't isn't

606
00:42:06.679 --> 00:42:09.119
our good friend Brandy. Isn't she
from there? Is that an Oregon?

607
00:42:09.599 --> 00:42:15.440
No? No, it's an Iowa. Oh she's from She's from She's from

608
00:42:15.599 --> 00:42:20.639
Oregon or parents winery in there?
Yeah, that's right. But anyway,

609
00:42:20.840 --> 00:42:27.239
this particular shandy is a This is
a Lemon Raspberry Shandy limited release from West

610
00:42:27.280 --> 00:42:30.400
Oh. Let's crack this thing open
and see how refreshing it is because it

611
00:42:30.440 --> 00:42:32.719
says it was made for the lake. I want to give a shout out

612
00:42:32.760 --> 00:42:38.559
to Fire Marshall Matt. Last week
I brought the shandy from Paris Brewing Company

613
00:42:38.880 --> 00:42:43.800
and he was drinking alongside with us
the same beer. I thought that was

614
00:42:43.840 --> 00:42:45.840
awesome. Thank you Fire Marshall Matt
for reaching out to us and showing us

615
00:42:45.840 --> 00:42:50.599
that. I like that a lot. James, how's it taste? How's

616
00:42:50.599 --> 00:42:52.480
it taste? It tastes like summer? It's first of all, I love

617
00:42:52.559 --> 00:42:59.440
raspberries, blueberries, Devil's fruit raspberry, angel fruit. This is amazing,

618
00:43:00.320 --> 00:43:02.480
but I want to say one I'm
gonna give one little caveat to this.

619
00:43:04.400 --> 00:43:09.719
Shandies generally mouth feeling body. They're
a little bit lighter, a little bit

620
00:43:09.760 --> 00:43:15.079
more crisp, a little bit more
acidity and tartness. This has a little

621
00:43:15.079 --> 00:43:22.039
more body to it than I would
expect. It's it's almost it finishes nice

622
00:43:22.039 --> 00:43:25.719
and clean, but it has a
little more body to it. But overall,

623
00:43:27.119 --> 00:43:31.840
absolutely delicious. I'm a fan.
I'm gonna drink all of these.

624
00:43:32.480 --> 00:43:37.360
My wife's not getting any and I
was looking for the ABV on this one

625
00:43:37.480 --> 00:43:42.320
here, but I can't seem to
find it. But yummy delicious. West

626
00:43:42.360 --> 00:43:49.360
O Brewing Company, Lake West,
Sorry, Woa west oko O bougie oi

627
00:43:49.440 --> 00:43:52.760
oh, I don't even know how
to pronounce it. Iowa. Thanks guys.

628
00:43:52.960 --> 00:43:53.599
All right, I'm gonna crack a
beer here in a second, but

629
00:43:53.639 --> 00:43:59.599
I do want to do this number
a real quick Hold my beer and watch

630
00:43:59.679 --> 00:44:04.280
this brought to you by the Ring
alta ten haken insurance group where they'll cover

631
00:44:04.400 --> 00:44:10.480
you for just about everything except this. I understand the fascination, and it's

632
00:44:10.480 --> 00:44:15.719
a lot of Americans or the culprits
of this. They go overseas and they'll

633
00:44:15.719 --> 00:44:21.280
go to like the Colosseum in Rome
and like carve their names into the structure,

634
00:44:21.840 --> 00:44:28.079
causing damage. I don't know why
they feel like it's necessary to cause

635
00:44:28.519 --> 00:44:34.480
destruction on you know, a historical
structure like that, a historical landmark.

636
00:44:34.880 --> 00:44:37.800
Sure, but it happens time after
time. Now not so much in this

637
00:44:37.880 --> 00:44:42.880
story, but it kind of falls
in the same footsteps because it involves people

638
00:44:42.880 --> 00:44:45.880
getting drunk and doing something stupid.
I remember when there was an American who

639
00:44:45.880 --> 00:44:51.920
went to Singapore and they have a
they have a rule there you can't spit

640
00:44:52.519 --> 00:44:55.880
in Singapore, and somebody somebody's spit
in public. They spit on the street.

641
00:44:57.159 --> 00:45:00.159
I'm perfect. He was arrested for
He was arrested for it. And

642
00:45:00.280 --> 00:45:05.400
his punishment he was caned. They
took a cane and they beat his ass.

643
00:45:06.320 --> 00:45:09.760
It's like this guy who was visiting
in North Korea and I've somehow he

644
00:45:09.800 --> 00:45:14.559
got access to it and in the
hotel he stole like a picture off a

645
00:45:14.599 --> 00:45:20.199
wall. I mean why yeah,
anyway, So here's here's what happened.

646
00:45:20.239 --> 00:45:22.519
Now. You you probably heard of
people go into like a park or a

647
00:45:22.599 --> 00:45:27.199
cemetery or something and hiding out and
not leaving when the place closes, because

648
00:45:27.239 --> 00:45:30.480
you know, they want to see
what happens overnight and they want to stay

649
00:45:30.519 --> 00:45:34.280
overnight until the morning. I've never
done that, but people do that.

650
00:45:34.559 --> 00:45:37.719
You know, they sneak into the
cemeteries and maybe they're gonna see a ghost

651
00:45:37.800 --> 00:45:42.079
or something. But what happened here. Two people were caught having an illegal

652
00:45:42.400 --> 00:45:46.840
sleepover in the Eiffel Tower, Paris, France. Eiffel Tower. All right,

653
00:45:46.880 --> 00:45:51.400
hold, lot of say so far. I'm kind of laughing about this

654
00:45:51.519 --> 00:45:54.920
because it sounds kind of cool,
like, hey, we managed to pull

655
00:45:54.960 --> 00:45:59.079
this off. We got to spend
the night in the Eiffel Tower. That

656
00:45:59.199 --> 00:46:04.159
sounds kind of get I get the
angle, but why Okay, the two

657
00:46:04.199 --> 00:46:07.320
American tourists didn't say where, but
you know, we have our guesses.

658
00:46:08.079 --> 00:46:12.920
They were able to dodge security on
a Sunday night and weren't caught until the

659
00:46:13.039 --> 00:46:16.239
guards were making their rounds before opening
on Monday, so they were almost in

660
00:46:16.280 --> 00:46:20.440
the clear. They were almost made
it. But that's what that's where pretty

661
00:46:20.519 --> 00:46:22.800
much happens. You let your guard
down. You're like, oh, yeah,

662
00:46:22.840 --> 00:46:25.039
we got this, and then they
got caught. So officials say they

663
00:46:25.079 --> 00:46:30.400
were drunk there. That's probably why
they got caught. They probably drank through

664
00:46:30.400 --> 00:46:31.599
the night. They probably weren't sleeping. They're like, we can't fall asleep,

665
00:46:31.599 --> 00:46:34.760
we gotta stay awake and remember the
whole thing. Hey, we brought

666
00:46:34.800 --> 00:46:36.920
beer, right, Yeah, cool, let's keep drinking. It probably weren't

667
00:46:36.960 --> 00:46:39.360
drinking all night, probably putting this
on TikTok or whatever. But yeah,

668
00:46:39.400 --> 00:46:43.920
the officials said they were drunk.
It's not clear if they accidentally passed out

669
00:46:44.159 --> 00:46:46.199
up there or if it was just
you know, they were just playing hatched

670
00:46:46.239 --> 00:46:50.679
under the influence. But they were
caught, and the security guards noted that

671
00:46:50.679 --> 00:46:52.679
they didn't seem to pose any threats, which is good, but it is

672
00:46:52.719 --> 00:46:57.559
against the rules. And they did
file a criminal complaint with the police,

673
00:46:58.079 --> 00:47:00.760
and it sounds like it's just a
minor trust passing this sort of thing.

674
00:47:00.960 --> 00:47:06.960
They'll probably be fine. And but
they weren't any specifics on what happened or

675
00:47:07.000 --> 00:47:09.760
if they were gonna be hit with
any jail time. But two Americans were

676
00:47:09.800 --> 00:47:16.280
caught drunk sleeping at the Eiffel Tower. Real quick, James, My guess

677
00:47:16.280 --> 00:47:20.960
somebody's gonna go up there in a
year or two. They're gonna be walking

678
00:47:21.000 --> 00:47:24.159
through and they're gonna find Hey,
who carved these initials in the Eiffel Tower.

679
00:47:24.360 --> 00:47:28.079
Oh, I'm sure it's gonna happen. Yeah, it's like these people

680
00:47:28.079 --> 00:47:30.719
that you know they stay at the
Walmart. They hide out at the Walmart

681
00:47:30.840 --> 00:47:34.679
or the Target or the bed bath
and beyond you know these you know they

682
00:47:34.719 --> 00:47:37.440
hide out, these squatters. I
know, we gotta take a break,

683
00:47:37.920 --> 00:47:40.559
but this is sparked a new tourism. And I don't know if you've heard

684
00:47:40.599 --> 00:47:44.079
this in not chat, but I'm
gonna roll this. Our sales department wanted

685
00:47:44.159 --> 00:47:47.639
us to roll this. But yeah, this is sparked a knew drunk tour.

686
00:47:47.760 --> 00:47:52.599
This is interesting. Do you like
carving your name into the walls of

687
00:47:52.599 --> 00:47:57.159
the Colosseum or getting drunk and spending
the night on the Eiffel Tower. Well,

688
00:47:57.159 --> 00:48:00.760
it's nothing new here. Drunken tours
and bites you to places like Washington,

689
00:48:00.840 --> 00:48:05.599
DC where you can get liquored up
and add your name to the Declaration

690
00:48:05.639 --> 00:48:09.199
of Independence. Move over, John
Hancock, it looks like Seymour Butts is

691
00:48:09.239 --> 00:48:15.880
the biggest signature now. Or booze
your way through Philadelphia and take an off

692
00:48:15.920 --> 00:48:20.239
balance swing at the Liberty Bell I
rang the bell, Where's my prize?

693
00:48:20.719 --> 00:48:25.199
And finally, no boozy tour of
America is complete without taking a grand whiz

694
00:48:25.559 --> 00:48:34.199
into the Grand Canyon. Go to
drunken tours and book your immediately forgotten memories

695
00:48:34.320 --> 00:48:36.760
today. Maybe that's what they did. This has been brought to you by

696
00:48:36.760 --> 00:48:38.039
reading all it today an insurance group. Well, don't show you for lots

697
00:48:38.079 --> 00:48:43.159
of things, but not sleeping at
the Eiffel Tower overnight. This is what's

698
00:48:43.159 --> 00:48:45.440
on tab radio. Hang with us. We got a lot more discuss We'll

699
00:48:45.480 --> 00:48:52.400
be right back beer. It's like
pouring smiles on your brain. What's on

700
00:48:52.440 --> 00:49:00.119
tab Radio continues. If you're here
in West Michigan, you have insurance needs,

701
00:49:00.159 --> 00:49:05.320
why not support somebody who supports us? Ring all the ten Hagen insurance.

702
00:49:05.360 --> 00:49:07.440
Reach out to our buddy John Clunder. That's ringing all the ten Hacken

703
00:49:07.519 --> 00:49:24.039
insurance RTI Grand Rapids dot Com.
Alright, still a lot to get to

704
00:49:24.239 --> 00:49:28.639
on this episode. We got a
big interview coming up. Next segment where

705
00:49:28.639 --> 00:49:35.239
I caught up with a husband and
wife team in Fulster, Texas Project Halo

706
00:49:35.280 --> 00:49:39.280
Brewing Company brining discuss all things from
running a small business. In twenty twenty

707
00:49:39.280 --> 00:49:44.679
three, what's it like running a
business with your spouse, and the controversial

708
00:49:44.719 --> 00:49:49.199
topic of the cold India pale ale. So stay tuned to that, Stay

709
00:49:49.199 --> 00:49:52.800
tuned for that. All right.
I want to thank our listeners who reach

710
00:49:52.840 --> 00:49:55.679
out to is at What's on Tape
Radio, Facebook, Twitter, and Instagram.

711
00:49:55.840 --> 00:50:00.920
Actually they send to this through uh
What's on top Radio at gmail dot

712
00:50:00.920 --> 00:50:04.480
com. That's What's on taprido at
gmail dot com. But when this story

713
00:50:04.639 --> 00:50:07.760
hits man our email, you got
mail. You've got mail, You've got

714
00:50:07.760 --> 00:50:13.760
mail because we saw ao. Well
I'm just kidding. Uh, but it

715
00:50:13.880 --> 00:50:19.039
seems like and we're not We don't
really talk much politics on this show,

716
00:50:19.880 --> 00:50:24.599
but it seems like the right is
really losing its mind over this story.

717
00:50:25.519 --> 00:50:31.000
But the subject of its scorn is
one of its own kid rock all right,

718
00:50:31.599 --> 00:50:35.480
because real quick, I want to
interect I want to interject one thing.

719
00:50:35.639 --> 00:50:40.079
Yeah, I get hit all the
time from people who say, yeah,

720
00:50:40.159 --> 00:50:45.480
I like your show because you guys
talk about beer. But I can

721
00:50:45.519 --> 00:50:49.599
tell that you guys lean this way
and then and then all of a sudden,

722
00:50:49.639 --> 00:50:52.440
somebody and somebody will say, well, yeah, you know, I

723
00:50:52.800 --> 00:50:55.960
know which way you vote based on
your comments. Second here and you know

724
00:50:55.960 --> 00:50:59.559
what, here's the thing. If
you know, if you can figure that

725
00:50:59.559 --> 00:51:02.199
out about me personally or James,
okay, good for you, but that's

726
00:51:02.239 --> 00:51:06.760
not what we put in the content
of this show. And now all of

727
00:51:06.800 --> 00:51:12.239
a sudden, I'm making comments about
uh like kid Rock, loot, you

728
00:51:12.280 --> 00:51:14.480
know, this Kid Rock story,
and I'm talking to people. It was

729
00:51:14.559 --> 00:51:16.320
like, well, wait a minute, I thought you were and they're like,

730
00:51:16.400 --> 00:51:21.480
wait a minute, wait a minute. We report the news. We

731
00:51:21.639 --> 00:51:24.599
report what was happening. Yes,
we had commentary, but we are objective,

732
00:51:25.360 --> 00:51:30.679
and like James said, I'll tell
you this is pretty interesting. People

733
00:51:30.719 --> 00:51:34.599
are losing their minds over this stuff. Now, if you're not familiar with

734
00:51:34.679 --> 00:51:37.880
the Kid Rock story, James,
do you want to reset? Kind of?

735
00:51:37.039 --> 00:51:43.840
So when the when the story came
out of Dylan mulvaney, I guess

736
00:51:44.079 --> 00:51:46.840
I don't want to say a promotion
because it really wasn't a promotion. Basically,

737
00:51:46.840 --> 00:51:52.679
bud Light put a transactivists a can
and Dylan was the only one that

738
00:51:52.719 --> 00:51:55.920
got the can. But everybody blew
up, right, and then bad Light

739
00:51:57.119 --> 00:52:02.239
bashed their uh their oil drinkers,
right, and then kid kid Rock kind

740
00:52:02.280 --> 00:52:07.079
of sparked it all because Kid Rock
was you know, he went this whole

741
00:52:07.239 --> 00:52:09.920
thing on social media where he took
cases of bud Light on his ranch and

742
00:52:10.639 --> 00:52:16.800
blew it up with shot it up
with his fifteen R fifteen exactly. So

743
00:52:17.480 --> 00:52:23.239
news has developed because apparently he was
spotted at a concert in Nashville last weekend

744
00:52:23.320 --> 00:52:29.079
doing the unthinkable. No, no, he was drinking a bud light.

745
00:52:30.119 --> 00:52:44.360
No so kid rock fans everywhere moaning
in despair. No kremitic trastion. Man,

746
00:52:45.280 --> 00:52:49.960
No, this is America. What
are you doing? Oh my god.

747
00:52:50.079 --> 00:52:52.440
And this comes on the heels of
just a few months ago, like

748
00:52:52.480 --> 00:52:55.159
I just mentioned, film posting a
video of shooting cases of butt light saying

749
00:52:55.480 --> 00:53:00.639
fu bud Light fu an Hauser bush
All because they partnered up the transactivist to

750
00:53:00.800 --> 00:53:07.480
sell some more beer to the LGBTQ
community. But that actually backfired, backfired

751
00:53:07.519 --> 00:53:10.679
everyway. It's gonna be a case
study for every marketing. It really will

752
00:53:10.679 --> 00:53:15.920
be. There will be a chapter
in books to come. But yeah,

753
00:53:15.000 --> 00:53:20.400
the video did help spearhead the cancelation
of bud Light. It affect the sales.

754
00:53:20.519 --> 00:53:22.440
It was down. We reported it
much on the show. But now

755
00:53:22.480 --> 00:53:29.599
the same people would jump in the
bandwagon want to cancel Kid Rock. One

756
00:53:29.599 --> 00:53:34.039
guy even claims that he's already shot
up Kid Rocks albums. Oh wow,

757
00:53:34.159 --> 00:53:37.039
yeah, but if there's no video
of it, did it really happen.

758
00:53:37.079 --> 00:53:39.880
I'm sure there's a video out there
somewhere. But because here's the thing,

759
00:53:39.920 --> 00:53:44.159
you're not gonna shoot up. I
mean, let's just be honest. Okay.

760
00:53:44.199 --> 00:53:46.440
Whenever you feel like your favorite sports
guy traded you, you know,

761
00:53:46.519 --> 00:53:51.960
betrayed you because he took a deal
with your rival team, you go out

762
00:53:52.000 --> 00:53:54.639
and you watch these guys they burned
the jerseys or when they didn't like Nike

763
00:53:55.119 --> 00:53:59.599
for being you know, not you
know, speaking out against China or whatever,

764
00:53:59.679 --> 00:54:01.440
and they burn the Nikes and all
this other stuff. It was like,

765
00:54:01.760 --> 00:54:05.679
nobody does that and says, yeah, I did that, but yeah,

766
00:54:05.760 --> 00:54:08.559
yeah, I don't have any video
of it. They all have video

767
00:54:08.639 --> 00:54:13.199
of it. So this guy says
he shut up all the kid Rock albums.

768
00:54:13.280 --> 00:54:15.960
Yeah apparently. But this also we
mentioned on the show a few weeks

769
00:54:15.960 --> 00:54:21.599
ago that somebody was going to sneak
some bud light into Kid Rocks bar Nashville.

770
00:54:22.119 --> 00:54:23.639
But when he goes into the bar, or they go into the bar,

771
00:54:24.119 --> 00:54:27.920
they realize that, oh, I
don't need to sneak the bud light

772
00:54:27.960 --> 00:54:30.679
in here because they have bud light
on tap. They have Anheuser Busch products

773
00:54:30.760 --> 00:54:35.880
on tap. So interesting. It
kind of makes me wonder, did really,

774
00:54:35.960 --> 00:54:37.639
Kid Rock, did he actually stop
drinking by light? Was it just

775
00:54:37.719 --> 00:54:40.960
like a whole bit with his curtains
clothes, He was, you know,

776
00:54:42.039 --> 00:54:45.840
drinking the bud light the whole time. I don't know. I like to

777
00:54:45.840 --> 00:54:50.800
refer to this, and I know
this is my commentary segment here. I

778
00:54:50.920 --> 00:54:55.760
like to refer to this as selective
outrage. I am angry when it suits

779
00:54:55.800 --> 00:55:00.000
me and it's convenient, but whenever
it no longer suits me, or it's

780
00:55:00.039 --> 00:55:06.400
no longer convenient, whatever, right, well I'll do whatever, yeah,

781
00:55:06.519 --> 00:55:09.639
whatever. So and now conspiracy theorist
are coming out here, going well,

782
00:55:09.679 --> 00:55:15.199
that picture is five years old.
How do we know that pictures a few

783
00:55:15.199 --> 00:55:17.320
weeks ago? You know, it's
the whole back and forth arguing, But

784
00:55:17.559 --> 00:55:22.199
apparently Kid Rock was spotted drinking a
bud light. Well, you know,

785
00:55:22.400 --> 00:55:24.800
after shooting up case of bud light
saying that do you know that it was

786
00:55:24.840 --> 00:55:29.119
in his bar? And he said
heck no, So I don't know.

787
00:55:29.360 --> 00:55:31.320
I don't know. That's that's interesting, all right, well, James,

788
00:55:31.360 --> 00:55:36.920
on the flip side of that,
I mean bud light it's light. It's

789
00:55:37.000 --> 00:55:45.599
light, it's very light. It's
their hot profile is pretty non existent malt

790
00:55:45.679 --> 00:55:50.360
flavor. It's just light and crisp
and refreshing. Supposedly, that's like the

791
00:55:50.400 --> 00:55:53.760
only flavor profile of light beer.
The flip side of that, though,

792
00:55:53.960 --> 00:55:59.599
James, pastry stouts. Okay,
you see where I'm going here. I

793
00:55:59.639 --> 00:56:02.280
do see where we're going. No, I don't actually at all pastry stouts.

794
00:56:02.719 --> 00:56:07.840
Pastry stouts there. If you're not
familiar with pastry stouts. They are

795
00:56:07.960 --> 00:56:10.400
rich, they are thick, they're
even gloopy and gloppy. Oh yeah,

796
00:56:10.400 --> 00:56:14.960
I gotta be careful with that term. But they can get in trouble if

797
00:56:14.960 --> 00:56:20.079
you use that wrong. But that
it's actually a compliment now to be able

798
00:56:20.159 --> 00:56:23.480
to say that looking out thick and
rich and smoothie like my beer is.

799
00:56:23.519 --> 00:56:29.400
Well. Turns out that speaking of
pastries, there is a sweet, delectable

800
00:56:29.440 --> 00:56:34.960
treat that is now found in liquor
form. Yeah, forty proof, that's

801
00:56:35.000 --> 00:56:42.440
twenty percent alcohol and it's a blend
of booze and one of your favorite breakfast

802
00:56:42.519 --> 00:56:49.400
treats. Maybe you're thinking you are
too old to enjoy an eggo waffle with

803
00:56:49.519 --> 00:56:53.119
sweet maple syrup and rich butter and
a hint of smoky bacon. But not

804
00:56:53.280 --> 00:56:57.519
if you're required to show ID to
buy it. And now you can,

805
00:56:57.719 --> 00:57:04.039
Ladies and gentlemen, there is now
an Ego Brunch in a Jar sipping cream,

806
00:57:04.480 --> 00:57:14.039
a forty proof boozy concoction that combines
eggo waffles and alcohol. Yes,

807
00:57:14.159 --> 00:57:19.239
that's right. So this twenty percent
alcohol is a blend of all those flavors

808
00:57:19.239 --> 00:57:22.480
that I just talked about, sweet
maple syrup, rich butter, and a

809
00:57:22.599 --> 00:57:28.440
hint of smoky bacon. Now why
would you want to do this? Well,

810
00:57:28.519 --> 00:57:31.519
I mean I'm oh, yeah,
I am too. Yeah, I

811
00:57:31.559 --> 00:57:36.519
mean this sounds like a great deal. I mean, what better way to

812
00:57:36.559 --> 00:57:39.239
start off your day with a special
morning booze. Yeah, maybe you're not

813
00:57:39.320 --> 00:57:45.119
in the mimosa thing, but hey, liquid Ego yum, right there,

814
00:57:45.199 --> 00:57:50.719
Ego Brunch in a Jar. It's
gonna be available at select retailers Nationwideen's only

815
00:57:50.760 --> 00:57:53.079
select states. I'm not sure we
didn't do the research on it. There's

816
00:57:53.079 --> 00:57:57.599
a link here, and we didn't
do that. But this is not the

817
00:57:57.639 --> 00:58:01.400
first time that Ego has gotten drunk. Oh what? Yeah? For the

818
00:58:01.440 --> 00:58:06.320
holidays. Last year, they partnered
up with the same distillery that is giving

819
00:58:06.320 --> 00:58:12.920
you Ego Brunch and a jar cream
and they made Ego Nog, which,

820
00:58:13.480 --> 00:58:19.119
as you can imagine, is a
boozy concoction of Ego waffle flavored eggnog.

821
00:58:19.360 --> 00:58:24.320
I think it's only a matter of
time before Martin House Brewery says, hey,

822
00:58:24.920 --> 00:58:30.840
I want to make an Ego version
of some It's gonna be like a

823
00:58:30.880 --> 00:58:35.679
Belgian waffle. Yeah. So Ego's
coming out with their own special booze that

824
00:58:35.760 --> 00:58:38.000
pairs with waffles. Yeah, what
a time, What a time to be

825
00:58:38.039 --> 00:58:42.159
alive. I know, I got
I got, I got an Ego waffle

826
00:58:42.199 --> 00:58:45.360
and I got a liquid Ego waffle. All right, So uh yeah,

827
00:58:45.519 --> 00:58:49.519
you can't drink all day if you
don't start in the morning. And Ego's

828
00:58:49.559 --> 00:58:52.760
got you covered. Interesting. All
right, we gotta take a break.

829
00:58:52.800 --> 00:58:55.920
But coming up, I caught up
with Project Halo Brewing Company again. We're

830
00:58:55.960 --> 00:59:01.159
gonna talk about controversial topic cold India
paleles. Chad's already got that vein,

831
00:59:01.239 --> 00:59:04.599
stick it out of his neck and
all this is so much more. We'll

832
00:59:04.639 --> 00:59:07.440
be right back. And the teacher
said, no, Bobby, there's no

833
00:59:07.639 --> 00:59:14.599
such time as bureau o'clock. Fire
that teacher. This is what's on tap

834
00:59:14.719 --> 00:59:28.880
radio? All right, welcome back
to What's on Tap Radio. So I

835
00:59:28.880 --> 00:59:31.679
got out of a studio headed a
fulster, Texas, met up with a

836
00:59:31.760 --> 00:59:37.039
husband and wife team, Melissa and
Steve Mendez of Project Halo Brewing Company.

837
00:59:37.119 --> 00:59:42.599
They just celebrated their first anniversary and
I sat down with him and I asked

838
00:59:42.639 --> 00:59:45.679
him what are some of the challenges
they face in the first year of business.

839
00:59:46.079 --> 00:59:49.000
Honestly, I think, man,
we're pretty much perfect, you know

840
00:59:49.239 --> 00:59:52.039
now, I'm just kidding out.
How much time do you have? You

841
00:59:52.079 --> 00:59:54.719
know, you learn all the time. I've heard many people describe businesses as

842
00:59:54.760 --> 01:00:00.800
being, you know, constantly failing
right to learn new lessons. But it's

843
01:00:00.039 --> 01:00:04.800
been a pretty fun ride learning stuff. We've had our challenges. We had

844
01:00:04.800 --> 01:00:07.320
our challenges during build out as well, because inflation hit us pretty hard.

845
01:00:07.360 --> 01:00:10.000
But it's continued to hit us now. But we've been pretty resilient, adapted

846
01:00:10.039 --> 01:00:14.199
pretty well, and you know,
we're continuing to grow and we're excited about

847
01:00:14.199 --> 01:00:19.400
that. So and uh, it's
a family owner and operated Melissa Steve married,

848
01:00:19.880 --> 01:00:23.639
that's right, yep. What is
it like running a business as partners.

849
01:00:24.000 --> 01:00:27.559
It's scary, you know, I
gotta do what she tells me to

850
01:00:27.599 --> 01:00:31.000
do, and she threatened me sometimes, so I'm just kidding. Uh,

851
01:00:31.239 --> 01:00:34.639
It's pretty cool, man. You
know, when you work with the person

852
01:00:34.719 --> 01:00:37.239
that you love and your best friend, it's pretty easy to just kind of

853
01:00:37.320 --> 01:00:38.679
let her do her thing, we
do my thing, and you know,

854
01:00:38.679 --> 01:00:42.400
we'll meet up and talk about it
whenever we have time. And it's pretty

855
01:00:42.400 --> 01:00:45.320
fluid so far. So no major
issues. I know some people out there,

856
01:00:45.320 --> 01:00:47.760
I've had some struggles, but nothing
crazy during freshman year. So what

857
01:00:49.119 --> 01:00:53.320
about you, Melissa, what's been
some of the challenges that working with your

858
01:00:53.360 --> 01:00:58.679
spouse or even you know, having
a small business, running a small business,

859
01:00:58.880 --> 01:01:02.480
especially with your spouse. Yeah,
well, with working with Steve,

860
01:01:04.320 --> 01:01:06.480
you know, I take care of
like he said, I take care of

861
01:01:06.480 --> 01:01:07.800
my stuff. He takes care of
his stuff. And then so we're not

862
01:01:07.880 --> 01:01:13.079
like together all the time. So
it's not I don't know, I don't

863
01:01:13.119 --> 01:01:15.920
it's not a big deal, I
guess. Yeah, we have very defined

864
01:01:15.000 --> 01:01:17.639
lane, so, like you know, the brillin space is her lane,

865
01:01:17.679 --> 01:01:20.719
so I don't dabble with that at
all. You know, she does that

866
01:01:20.880 --> 01:01:23.400
on her own and I'll just check
in on her like milestones, making sure

867
01:01:23.400 --> 01:01:25.760
we're on track on certain things,
and she'll tell me if we need to

868
01:01:25.760 --> 01:01:30.159
adjust or not. And it's pretty
easy, you know. It's just she

869
01:01:30.199 --> 01:01:31.679
does what she does and I do
what I do, and you know,

870
01:01:31.719 --> 01:01:36.320
that's pretty much it. Yeah,
Now, do you take work home with

871
01:01:36.360 --> 01:01:38.440
you, meaning that when you go
home you're sitting at the dinner table.

872
01:01:38.679 --> 01:01:44.199
Do you try to separate and balance
work life versus a home life or do

873
01:01:44.199 --> 01:01:47.280
you all talk shop at home as
well? I think right now, because

874
01:01:47.280 --> 01:01:52.400
we're still so new that we do
take work home. Just there's not enough

875
01:01:52.519 --> 01:01:58.039
hours in the day to you know, run this business, so we do,

876
01:01:58.159 --> 01:02:00.880
but we still try to I don't
know, have Yeah, it's it's

877
01:02:00.920 --> 01:02:05.000
almost impossible since you know, we
were a startup and we're still, you

878
01:02:05.000 --> 01:02:07.920
know, a young brewery. We
just now hired our tap room manager and

879
01:02:07.920 --> 01:02:12.880
we have a staff that we're comfortable
with right now, so that may take

880
01:02:12.880 --> 01:02:15.239
off some of those small little ankle
biters off the table for us, and

881
01:02:15.239 --> 01:02:19.239
we may be able to actually,
you know, not have brewery talk twenty

882
01:02:19.239 --> 01:02:21.480
four seven. But for the time
being, that's just kind of the way

883
01:02:21.519 --> 01:02:23.079
it goes. We actually joke around
all the time and say, if we

884
01:02:23.119 --> 01:02:25.239
just could add two more days of
the week, we'd be we'd be good,

885
01:02:25.239 --> 01:02:28.039
you know, like two more days
of the week, a couple more

886
01:02:28.079 --> 01:02:30.239
hours in the day. Yep,
that's right. So I understand that you

887
01:02:30.280 --> 01:02:35.119
actually went to school for brewing.
Talked about where where'd you go to school?

888
01:02:35.719 --> 01:02:39.559
I took a course from West Texas
A and M and it's a It

889
01:02:39.599 --> 01:02:45.880
was a certificate program for Professional brewing
impermentation. It was it was online since

890
01:02:45.880 --> 01:02:51.840
it was twenty twenty. Yeah,
I so watched a lot of videos,

891
01:02:51.880 --> 01:02:53.840
a lot of a lot of studying
at home. Yeah, that wasn't the

892
01:02:53.840 --> 01:02:57.559
plan. Obviously we had a pivot, right, but yeah, that was

893
01:02:57.599 --> 01:03:00.679
the whole that was a buzzword of
that year. Yeah, we don't like

894
01:03:00.719 --> 01:03:01.800
to discuss that year, like,
yeah, pivot, pivot, pivot.

895
01:03:01.960 --> 01:03:07.159
What's the course hard? It's science? Man. Yeah, there were some

896
01:03:07.320 --> 01:03:08.920
parts that were Yes, they were
they were pretty difficult. And he said

897
01:03:08.920 --> 01:03:13.280
he did it online, Like how
how how do you do it online?

898
01:03:13.320 --> 01:03:15.360
I mean did they tell you,
like, hey, go out and get

899
01:03:15.360 --> 01:03:20.599
these beers and sample it. Yes? And no. So every course was

900
01:03:20.760 --> 01:03:23.119
recorded, I mean, every every
class was recorded. So I got to

901
01:03:23.159 --> 01:03:27.079
see them doing certain things and they
would say, you know, we're going

902
01:03:27.159 --> 01:03:30.599
to do this to test off flavors
or what's the exam hard? No,

903
01:03:30.639 --> 01:03:36.920
one, not that hard. And
the final I had to do a internship.

904
01:03:36.960 --> 01:03:39.440
An internship. Oh what did your
internship had? Ingenious brewing? Okay?

905
01:03:39.559 --> 01:03:43.559
So I had to do an internship
to receive my certificate, and I

906
01:03:43.719 --> 01:03:47.719
discussed and structures. Instructors were always
there, you know, with whatever questions

907
01:03:47.719 --> 01:03:52.480
I had. So the final was
speaking to the instructors. Professor James Carlisle

908
01:03:53.840 --> 01:03:59.519
your name drop was? It was
he the professor. He was the one

909
01:03:59.599 --> 01:04:01.119
at that Yeah, genius, did
you have like a lab coat and a

910
01:04:01.119 --> 01:04:03.480
clipboard? And who was Yeah?
Were you there? No? I mean

911
01:04:03.559 --> 01:04:08.639
this is what I can imagine that. So you you got your certificate and

912
01:04:09.199 --> 01:04:11.760
at that point you're probably like,
Okay, let's open up a brewery in

913
01:04:12.079 --> 01:04:15.519
Fullster, Texas kind of an untapped
market. I know that we have the

914
01:04:15.519 --> 01:04:18.119
growler spot not too far away,
but this is an area that's really like

915
01:04:18.199 --> 01:04:20.280
kind of developing. Every time I
drive out here is like, oh,

916
01:04:20.280 --> 01:04:25.440
this is that's new. That's new? Why Fullster, Texas? Because it's

917
01:04:25.440 --> 01:04:30.719
close to our house. Smart We're
lazy people. No, we did our

918
01:04:30.800 --> 01:04:33.119
risk analysis and we looked at the
air at demographics. We really felt like

919
01:04:33.159 --> 01:04:35.920
it was one of those places that
kind of was a brewery desert. I

920
01:04:35.960 --> 01:04:39.239
know, no label and full worker
down the road and stuff like that,

921
01:04:39.280 --> 01:04:42.199
but when you really say down the
road, that's like twenty five minutes down

922
01:04:42.199 --> 01:04:45.760
the road, right, So things
have been shaping more into hyperlocal focus.

923
01:04:45.800 --> 01:04:48.280
Brewery's kind of like preprobation times.
So you know, when we looked at

924
01:04:48.320 --> 01:04:51.039
all the data, I just really
made sense. And you know, our

925
01:04:51.079 --> 01:04:54.000
friends over at the Growler Spot,
you know, they've been there for a

926
01:04:54.000 --> 01:04:56.719
really long time. They were kind
of like one of the big, big

927
01:04:56.760 --> 01:05:00.280
like icons in the craft beer scene
as well. We've been big fans those

928
01:05:00.280 --> 01:05:02.239
guys for a long time. But
we felt like adding the brewery would also

929
01:05:02.280 --> 01:05:05.119
kind of help bringing more people into
Full Shure as well, and kind of

930
01:05:05.199 --> 01:05:09.599
we've seen some of that so far. So pretty cool. Tune in here.

931
01:05:09.639 --> 01:05:14.880
I'm actually broadcasting outside of studio.
Project Halo got Melissa Steve Mendez Project

932
01:05:14.920 --> 01:05:18.559
Halo. Tell me about the experience
somebody walks into Project Halo. What kind

933
01:05:18.559 --> 01:05:21.400
of experienced are they going to get? Yeah, so the biggest principle that

934
01:05:21.440 --> 01:05:25.920
we kind of like share with our
our employees is, you know, customer

935
01:05:25.960 --> 01:05:30.159
experience is the most important thing that
we like to focus on. So engaging

936
01:05:30.159 --> 01:05:32.239
the customers and getting to know them, that's party number one for us.

937
01:05:32.239 --> 01:05:34.960
And that's what you're gonna expect when
you walk in. You're gonna be creating

938
01:05:34.960 --> 01:05:38.119
when you walk in the door.
We're gonna take time to get to know

939
01:05:38.199 --> 01:05:41.719
you, talk with you, and
eventually become in frequent enough, we'll definitely,

940
01:05:42.079 --> 01:05:44.400
you know, know everything about you
and you'll know everything about us,

941
01:05:44.400 --> 01:05:47.760
and it'll be a friendship. So
that's kind of how we like to do

942
01:05:48.039 --> 01:05:53.360
business. And we feel like people
are really resonating with that, which is

943
01:05:53.360 --> 01:05:56.000
why I feel like we're kind of
getting in a lot of tractions. So

944
01:05:56.320 --> 01:06:00.440
and in the first year, you
guys accomplish a lot a lot of things.

945
01:06:00.440 --> 01:06:01.000
A partner, Sure, you learned. Where would you like to see

946
01:06:01.000 --> 01:06:03.960
yourself in about you know, maybe
three to four years. We're some short

947
01:06:04.039 --> 01:06:08.559
term goals. Short term is more
space. We have a smaller space,

948
01:06:08.599 --> 01:06:11.159
but we do have air conditioning and
that helps out of ten during the summer.

949
01:06:11.199 --> 01:06:15.079
But we want more tap room space, we want more production capacity,

950
01:06:15.159 --> 01:06:19.039
and we want to expand our canyon
production as well to distribution, specifically to

951
01:06:19.079 --> 01:06:21.760
crappier bars. We don't want to
go into any stores or anything like that,

952
01:06:21.880 --> 01:06:25.519
but you know, just get the
name out there a little bit more

953
01:06:25.519 --> 01:06:28.480
and then just kind of let Melissa
keep doing that that good beer that she

954
01:06:28.559 --> 01:06:31.039
does and makes it easy after that. If there's one thing that people should

955
01:06:31.039 --> 01:06:34.760
know about Project Halo, what what
should they know? Loggers and cold IPAs

956
01:06:34.760 --> 01:06:39.840
are delicious. Oh yeah, we
have a lot of loggers here which is

957
01:06:39.920 --> 01:06:43.400
different and cold IPAs. I love
them well. We love our loggers here

958
01:06:43.480 --> 01:06:46.400
in Texas, especially in this heat. But hey, congratulations, I know

959
01:06:46.480 --> 01:06:50.159
that you guys picked up a acculade
over the US Beer Open. What'd you

960
01:06:50.159 --> 01:06:55.880
guys win silver and the Logger category? Yeah, the Logger American Lugger Award

961
01:06:55.880 --> 01:06:59.519
winning brewery in their first year.
Congratulations, Thank you Melissa. Out of

962
01:06:59.559 --> 01:07:01.239
all the year is that you brewed
in the past year, what has been

963
01:07:01.360 --> 01:07:04.360
your favorite beer that you're the beer
that you were so proud of, Like,

964
01:07:04.400 --> 01:07:06.360
I can't believe that the beer came
out. It's just as good as

965
01:07:06.400 --> 01:07:09.519
it did. I don't know.
I've got two. I think you know,

966
01:07:09.760 --> 01:07:13.519
the Frieda, the Frieda Forever,
the Cold Ipa. I'm that one's

967
01:07:13.639 --> 01:07:16.199
really good. I'm a big fan
of those. We've had it since we

968
01:07:16.320 --> 01:07:20.719
opened because I mean it has a
Yeah, it's our second best selling beer,

969
01:07:20.880 --> 01:07:24.880
so I think. And what's the
name of it, Frieda Forever,

970
01:07:25.119 --> 01:07:29.000
Frieda Forever Yep? Okay, So
Frieda Callo is a big inspiration to both

971
01:07:29.039 --> 01:07:30.000
of us, and that's a big
part of our branding. And we have

972
01:07:30.199 --> 01:07:33.280
you know, Frieda all over the
tap room. We have pain that we

973
01:07:33.320 --> 01:07:36.039
commissioned for freed to some of our
march has freed on it as well.

974
01:07:36.079 --> 01:07:41.039
So so that's the inspiration, that's
right, Okay, it even inspired.

975
01:07:41.079 --> 01:07:43.599
I knew we're gonna get. I
knew we're gonna get that inspiration. Yeah.

976
01:07:43.639 --> 01:07:45.119
Our beer palets, you know,
we call them beer palets because it's

977
01:07:45.119 --> 01:07:48.159
like a painter's palet and it's shaped
for you know, five five ounce beers,

978
01:07:48.199 --> 01:07:51.400
but it looks like a painter's palet, you know. So so I'll

979
01:07:51.440 --> 01:07:55.199
throw the question on you, Steve, what is the beer that you're most

980
01:07:55.199 --> 01:07:59.639
proud is it? Also the Cold
Ipa? I am incredibly proud of the

981
01:07:59.679 --> 01:08:03.679
Molists is Halo Light like that that
logger beer drinks so good and everyone still

982
01:08:03.679 --> 01:08:06.519
continues to call and ask for it
when it's in between batches. People are

983
01:08:06.519 --> 01:08:11.079
just like eager to get it in
their hands again. So but at the

984
01:08:11.119 --> 01:08:14.159
same time, our Mexican ember logger, the Gottels before Votteles, has also

985
01:08:14.159 --> 01:08:16.239
been our best selling beer since we've
opened up, basically, so you know,

986
01:08:16.359 --> 01:08:19.760
to have two loggers that people are
just constantly craving and wanting, I

987
01:08:19.800 --> 01:08:23.640
think that's pretty cool. So okay, and we gotta get a little controversial.

988
01:08:23.640 --> 01:08:26.359
I wouldn't be a journalist if I
didn't get a little controversial. The

989
01:08:26.479 --> 01:08:30.840
term cold IPA. I hear Chad, my co host, screaming at me

990
01:08:30.960 --> 01:08:34.079
right now saying, do you know
there's no such thing as a cold ipa?

991
01:08:34.159 --> 01:08:39.640
You know for the purest because loggers. It's a logger, So it's

992
01:08:39.760 --> 01:08:42.560
ipl what do you what do you
say to those out there out there are

993
01:08:42.600 --> 01:08:45.359
like, there's no such thing as
cold IPAs, because I feel that there's

994
01:08:45.439 --> 01:08:47.600
might be one or two people,
mainly my co host. Yeah, and

995
01:08:48.039 --> 01:08:50.279
we've heard a lot of people will
be stubborn about it. But if they

996
01:08:50.279 --> 01:08:55.439
actually break down the science behind it
and look at it right, there's a

997
01:08:55.520 --> 01:08:59.680
very pretty significant difference between two styles. And you know, if you want

998
01:08:59.680 --> 01:09:01.520
to call it an ipl as long
as you like to drink it, that's

999
01:09:01.560 --> 01:09:03.760
cool, man. If you want
to call it a cold IPA, call

1000
01:09:03.800 --> 01:09:06.279
it whatever you want. I think
there's a difference. There's a big difference

1001
01:09:06.279 --> 01:09:10.439
between a Baltic porter, you know, and a California common you know,

1002
01:09:10.479 --> 01:09:14.159
those use similar styles and and as
far as like the productions out of it,

1003
01:09:14.199 --> 01:09:16.039
but you need to use you know, ale or logger gise those but

1004
01:09:16.119 --> 01:09:19.359
you know, no one says anything
about that. But hanging out with Steve

1005
01:09:19.640 --> 01:09:27.399
and Melissa Mendez Project Halo on the
topic of controversial styles, IPLs IPA,

1006
01:09:27.399 --> 01:09:29.600
it's what I don't care. I
just like a good beer. But I

1007
01:09:29.600 --> 01:09:34.439
think also the cold IPA, it's
the ingredients because you use an adjunct either

1008
01:09:34.560 --> 01:09:39.079
corner rice to make it lighter on
the palette. And you know, that's

1009
01:09:39.079 --> 01:09:42.520
what a lot of loggers, that's
how they're made, and that's how a

1010
01:09:42.560 --> 01:09:45.079
lot of laggers are made. And
so I think, I mean, it's

1011
01:09:45.079 --> 01:09:48.439
a thing, like I said,
there are those out there that are you

1012
01:09:48.439 --> 01:09:54.239
know, purists, I guess,
but h Steve, Melissa Mendez. Project

1013
01:09:54.319 --> 01:09:56.720
Halo Folster, Texas. Come visit
you guys. Where can people find out

1014
01:09:56.720 --> 01:10:00.520
more information? Project Halo Brewie dot
com or any platform TikTok, Instagram,

1015
01:10:00.520 --> 01:10:03.279
Facebook or Twitter. You're a Project
Halo Brewing. All right, I appreciate

1016
01:10:03.319 --> 01:10:05.840
you guys stopping by the show.
Thank What's on Tap Rado hang with us.

1017
01:10:05.840 --> 01:10:10.319
We got one more segment. We'll
be right back. Yeah, we

1018
01:10:10.439 --> 01:10:15.239
drink quarter, but it has to
be filtered through a brewery first. You've

1019
01:10:15.279 --> 01:10:19.680
got What's on Tap Radio. Tantrick
Brewing Company, located in Alegant, Michigan,

1020
01:10:19.680 --> 01:10:25.439
prop sponsors What's on Tap Radio and
lookated right here in my backyard.

1021
01:10:25.520 --> 01:10:28.319
Chad Pilbeam, the beer logic guy. Go in there and ask for free

1022
01:10:28.359 --> 01:10:31.359
What's on Tap high five and check
out the amazing beers. Tantrick Brewing Tantrick

1023
01:10:31.399 --> 01:10:38.199
Brewing dot Com, tantric Brewing dot
com. Slow motion for me, slow

1024
01:10:38.239 --> 01:10:43.039
motion for me, moving slow motion
for me, Slow motion for me,

1025
01:10:43.439 --> 01:10:48.399
slow motion for me. Actually can't
move too slow because we still got a

1026
01:10:48.439 --> 01:10:50.920
lot to get too. In the
last segment of What's on Tap Radio,

1027
01:10:51.000 --> 01:10:54.920
Thanks for joining us. Hope you
enjoyed the ride. I want to thank

1028
01:10:55.279 --> 01:10:59.960
Melissa and Steve min Dads Project Halo
Brewing Company, Bolster, Texas. Very

1029
01:11:00.039 --> 01:11:03.239
cool spot. You're over an area, stop in say hello. But this

1030
01:11:03.359 --> 01:11:08.279
last segment of What's on Tap Radio
for this week, not forever, but

1031
01:11:08.359 --> 01:11:12.239
just this week. It's brought to
you by our dear good friends and Alegan,

1032
01:11:12.279 --> 01:11:17.399
Michigan. That being Tantric Brewing Company
that's right located right down there on

1033
01:11:17.439 --> 01:11:21.840
the riverfront. Great beer, great
views, great people, great times,

1034
01:11:23.199 --> 01:11:27.119
and a lot of people have said
I heard Alegan was closed, Like really,

1035
01:11:27.159 --> 01:11:29.800
where'd you pick up that news?
Well, we heard about all the

1036
01:11:29.800 --> 01:11:32.279
construction. Yeah, well, let's
see. When the infrastructure is eighty years

1037
01:11:32.279 --> 01:11:36.640
old, it's time to replace it. And they are nearly like complete with

1038
01:11:36.720 --> 01:11:41.960
the first phase of it. It
is gorgeous down there. Wait, I

1039
01:11:42.039 --> 01:11:45.479
see construction trucks and everything else.
How am gonna find the beer? Walk

1040
01:11:45.720 --> 01:11:47.680
through the construction site. It's safe, believe it or not, They've created

1041
01:11:47.720 --> 01:11:51.159
safe paths. Walk right up,
go in there, get yourself a beer

1042
01:11:51.399 --> 01:11:55.600
and tell them what's on Tap Radio
setting you in fact you're not sure how

1043
01:11:55.640 --> 01:11:58.640
to get there, reach out to
us on our social media at What's on

1044
01:11:58.640 --> 01:12:00.640
Tap Radio, Send me a message
say hey, I'm in Allig and Chad

1045
01:12:00.960 --> 01:12:03.600
I was like, boom, I
will drive down there meet you and I

1046
01:12:03.600 --> 01:12:06.640
will walk you in the door and
we'll have a beer together. And James

1047
01:12:06.640 --> 01:12:11.159
is buying Yes, put it on
my tab. Yeah, definitely put on

1048
01:12:11.199 --> 01:12:15.760
my tab. All right. Decided
for me to crack another beer before say

1049
01:12:15.760 --> 01:12:19.000
goodbye for the week. And the
last beer I'm cracking for this week is

1050
01:12:19.119 --> 01:12:25.479
I'm going another brewery from Louisiana off
Tropic Tula Street in New Orleans, Louisiana.

1051
01:12:25.520 --> 01:12:28.640
And this is a beard that we
actually talked about on this show when

1052
01:12:28.640 --> 01:12:30.039
they released it, and I was
very excited to get my hands on it.

1053
01:12:30.079 --> 01:12:34.000
And when I went out to this
brewery, Urban South, I got

1054
01:12:34.039 --> 01:12:36.600
to talking with him and they set
me up with some beard to talk about

1055
01:12:36.640 --> 01:12:42.640
on the show. And one of
those beers is the Urban South Juvie Juice

1056
01:12:42.760 --> 01:12:49.920
with a collaboration with Juvenile and this
is actually half and half half hard iced

1057
01:12:49.920 --> 01:12:56.079
tea and lemonade. I have a
question. You have a beer that says

1058
01:12:56.159 --> 01:13:00.319
Juvenile on it. How is it
that they got label approval? It doesn't

1059
01:13:00.319 --> 01:13:03.880
say it says juve right, but
it's a collaboration with juvenile, and you

1060
01:13:03.920 --> 01:13:09.119
can't collaborate with juveniles in order to
make beer. That right there is a

1061
01:13:09.199 --> 01:13:13.680
violation of label law right there.
I'm surprised at TTB and the at F

1062
01:13:14.319 --> 01:13:17.399
and the FBI and the CIA and
the irs haven't got all over that.

1063
01:13:17.520 --> 01:13:20.079
Well now they have, Chad,
thanks a lot. Oh oh wait,

1064
01:13:20.119 --> 01:13:24.119
sorry, they were listening. Wait
to go, Chad, wait to spoil

1065
01:13:24.159 --> 01:13:27.079
it. Now they're like, gosh, dang it. You had to say

1066
01:13:27.079 --> 01:13:29.640
something, didn't you, Chad.
He had to say something, Okay.

1067
01:13:29.720 --> 01:13:33.119
Juvenile is a rapper. Juvenile is
a rapper. Nineties. He had a

1068
01:13:33.159 --> 01:13:39.760
song called back that thing up Cash
Money Records. Yep, my high schools

1069
01:13:39.800 --> 01:13:43.800
soundtracks. This is what else jamming
on my CD deck when I was going

1070
01:13:43.840 --> 01:13:46.840
to school, juvenile. But now
he has collabed with Urban South and he

1071
01:13:46.960 --> 01:13:53.000
was actually in town at the Urban
South HTx for the release of this beer

1072
01:13:53.319 --> 01:13:57.760
here in town. But again,
this is the juv jews half and half

1073
01:13:57.800 --> 01:14:00.920
half part I see and half lemonade
and this comes to you at five percent

1074
01:14:00.960 --> 01:14:06.399
alcohol by volume, and it's green
tea, green tea and lemonade. How

1075
01:14:06.399 --> 01:14:09.720
do you, I mean, be
honest, be honest. Are you liking

1076
01:14:09.760 --> 01:14:13.760
it. Here's the deal. I
should have drink this beer first before I

1077
01:14:13.800 --> 01:14:18.800
had the Datsuma. I pas with
that some of the Fog Brewing Company.

1078
01:14:19.239 --> 01:14:23.119
But I had it at the brewery
and it was like one hundred and ten

1079
01:14:23.159 --> 01:14:27.319
degrees in the shade and it was
very nice. So I think that it

1080
01:14:27.399 --> 01:14:30.119
was just the order of beers I
had it in. I'm not enjoying it

1081
01:14:30.159 --> 01:14:33.159
as much as I should, but
I am liking it. Again. We

1082
01:14:33.239 --> 01:14:36.159
take pictures of the beers that we
were drinking. Go to our social media

1083
01:14:36.159 --> 01:14:40.199
at What's on Tap Radio, Facebook, Twitter, and Instagram. Give us

1084
01:14:40.199 --> 01:14:42.520
a follow, give us a like, reach out to us at What's on

1085
01:14:42.520 --> 01:14:45.920
Tap Radio Gmail dot com. Gives
some suggestions. But so I heard,

1086
01:14:46.439 --> 01:14:49.239
I know we got this story coming
out of Michigan, but I want to

1087
01:14:49.279 --> 01:14:54.159
just drop this on you really quick. Since we were talking about the alcohol

1088
01:14:54.319 --> 01:14:59.359
alcohol boards and the governing bodies and
everything. This from the Michigan Liquor Control

1089
01:14:59.439 --> 01:15:04.560
Commission and this justin ladies and gentlemen. We reported recently that the Big Ten

1090
01:15:04.680 --> 01:15:10.199
or the State of Michigan, I
should say, has approved alcohol sales at

1091
01:15:11.119 --> 01:15:15.119
the football stadiums for the University of
Michigan and Michigan States. That's good.

1092
01:15:15.119 --> 01:15:17.479
People are gonna be drug driving now, right, Yeah, well, it

1093
01:15:17.600 --> 01:15:20.159
was approved. Always say that.
They always say that when a story comes

1094
01:15:20.159 --> 01:15:24.199
out like this. I know,
I know, it's like, now we're

1095
01:15:24.199 --> 01:15:30.319
gonna rule people definitely weren't drinking before
then. So there were only three remaining

1096
01:15:30.359 --> 01:15:35.479
schools in the Big Ten that which
is now like twenty teams now or whatever

1097
01:15:35.560 --> 01:15:40.960
if you follow college football, but
Michigan, Michigan State, and Nebraska the

1098
01:15:41.039 --> 01:15:46.159
last three teams to uh not sell
alcohol and stadium until now, Ladies and

1099
01:15:46.239 --> 01:15:53.560
gentlemen go green. Spartan Stadium will
have beer this season, starting with the

1100
01:15:53.640 --> 01:15:56.800
second home game. Excuse me,
I guess that'd be the third home game

1101
01:15:56.840 --> 01:16:01.520
on September sixteenth, which is against
Washington, and the fourth home game September

1102
01:16:01.560 --> 01:16:06.800
twenty three against Maryland, and again
on October twenty one against that other school

1103
01:16:08.439 --> 01:16:13.479
from Michigan. Yeah, when they
play the Wolverines, beer will be sold.

1104
01:16:13.479 --> 01:16:18.840
And ironically November fourth, the last
home game against Nebraska, the last

1105
01:16:19.399 --> 01:16:23.439
one of the last two schools to
not allow alcohol to be sold. So

1106
01:16:23.479 --> 01:16:29.119
that's good news followed that's at Beer
Logic Chad Pillbeam where he'll be posting pictures

1107
01:16:29.119 --> 01:16:31.479
of him shotgunning beers at the Michigan
Oh not shotgunning, no, no,

1108
01:16:32.920 --> 01:16:38.479
but I will be tailgating. I'll
be drinking Tantrick brew and yeah, we're

1109
01:16:38.520 --> 01:16:41.520
gonna have some good time, all
right before we get out of here,

1110
01:16:41.560 --> 01:16:45.159
speaking of Michigan. Not all heroes
work capes. I love a good Not

1111
01:16:45.199 --> 01:16:48.199
all heroes work cape story. And
this is the moment a hero stopped a

1112
01:16:48.239 --> 01:16:55.920
man robbing in Michigan Mini mart by
shooting the suspect all while carrying a six

1113
01:16:56.000 --> 01:17:00.439
pack of Miller Lite. That's good
journalism right there. Good journalist him right

1114
01:17:00.439 --> 01:17:02.680
there, that's right he was.
He had a steady hand, he had

1115
01:17:02.720 --> 01:17:08.399
he had good grouping on his shots, and didn't drop the beer. And

1116
01:17:08.399 --> 01:17:12.680
the journalist, the journalist even identified
what kind of beer he was holding.

1117
01:17:13.319 --> 01:17:15.800
And that's how you do it.
So the incident occurred on July twenty seven,

1118
01:17:16.000 --> 01:17:18.439
when the suspect, it's almost like, hold my beer and watched this

1119
01:17:18.920 --> 01:17:23.199
Cordelias and Anthony Martin, he was
thirty five, armed himself with a box

1120
01:17:23.239 --> 01:17:27.560
cutter and tried to rob at them. In he marks the unarmed customer who

1121
01:17:27.600 --> 01:17:33.079
had a valid concealed Carrie Permits prompably
took out his handgun and fired seven shots

1122
01:17:33.119 --> 01:17:36.880
at the suspect. Martin entered the
store. This is the guy who's robbing

1123
01:17:36.880 --> 01:17:41.479
in the store. He entered the
store now seeing you know why I'm here

1124
01:17:41.680 --> 01:17:45.039
before, pulling a mask over his
face, and he threatened the store clerk

1125
01:17:45.159 --> 01:17:48.520
with the box cutter, the cops
said, and the customers told law enforcement

1126
01:17:48.640 --> 01:17:54.079
that he could not see what the
robber was holding, but he feared it

1127
01:17:54.159 --> 01:17:57.600
might have been a gun because he
was holding it to the clerk's face.

1128
01:17:58.439 --> 01:18:00.399
And the man fired the shots,
one hitting a liquor bottle, while the

1129
01:18:00.439 --> 01:18:05.079
others catching the robber and the arm
back and face. And while the shooting

1130
01:18:05.079 --> 01:18:11.239
occurred, the customer never put down
the six pack of Miller lights. I

1131
01:18:11.319 --> 01:18:14.720
love it. There's a survellance video. He's just shooting and he's just got

1132
01:18:14.720 --> 01:18:17.039
his you know, his his Miller
light and his and his six pack of

1133
01:18:17.039 --> 01:18:20.880
Middle light in his hand. I'll
watch shooting this. Uh, this alleged

1134
01:18:21.439 --> 01:18:26.239
robber alleged. I love the alleged. They always got through the alleged because

1135
01:18:26.239 --> 01:18:29.479
you know, because it's not finally
any until court. But I want to

1136
01:18:29.520 --> 01:18:33.119
see if Miller white steps up on. That's what I'm saying. That's right

1137
01:18:33.319 --> 01:18:40.680
new from the Miller Light merchandise website. Get your new Miller LIGHTE holster for

1138
01:18:40.800 --> 01:18:45.039
your side arm. That's right available
for Smith and Wesson glock whatever. I

1139
01:18:45.079 --> 01:18:50.319
don't know, I'm just Remington.
I'm just making Barretta. I'm just I

1140
01:18:50.520 --> 01:18:54.279
don't I'm not a big gun guy. But I could just see it now,

1141
01:18:54.319 --> 01:18:56.359
and then of course James and I
will go and I'll be like,

1142
01:18:56.399 --> 01:18:58.520
oh, yeah, I got a
Barretta. All right, cool, let's

1143
01:18:58.520 --> 01:19:02.960
go there. I'm gonna go have
a Miller Light. Oh sold out because

1144
01:19:02.960 --> 01:19:08.000
it never never existed. So the
customer told the police that the suspect fell

1145
01:19:08.000 --> 01:19:11.800
on the floor was crawling towards him. He therefore ran to his car to

1146
01:19:11.800 --> 01:19:15.399
grab another magazine and then held the
suspect at gunpoint until the officers arrived,

1147
01:19:15.399 --> 01:19:23.279
and the suspect was arrested, and
it's arraigned on multiple charges, including robbery.

1148
01:19:23.319 --> 01:19:26.079
But there is an investigation, and
this is the part I don't like

1149
01:19:26.640 --> 01:19:32.039
whether or not this hero is going
to be charged with anything, because they're

1150
01:19:32.039 --> 01:19:36.279
gonna be looking at the fact was
he had a threat. But we feel

1151
01:19:36.319 --> 01:19:40.399
that he shouldn't. Even the clerk
has said, you know what, this

1152
01:19:40.479 --> 01:19:45.199
guy saved my life. So not
all heroes were capes. A moment hero

1153
01:19:45.319 --> 01:19:49.760
Michigan gas station customer calmly shoots a
robber armed with the box cutter, all

1154
01:19:49.800 --> 01:19:54.960
while holding a six pack of miler
lights. When you hold a box cutter

1155
01:19:55.039 --> 01:20:00.199
to a clerk face and threatened to
rob them, I'm I'm pretty cool with

1156
01:20:00.479 --> 01:20:03.720
them losing all rights. All right. Anyway, that's this episode of What's

1157
01:20:03.720 --> 01:20:08.760
on Tap Radio. Thanks for tuning
in. We got a James Thank all

1158
01:20:08.760 --> 01:20:12.720
of our wonderful responsors, add being
Tantrick Brewing Superior Pest Control, Biological Conference,

1159
01:20:12.760 --> 01:20:15.880
Evince we Knowled Token Insurance Group,
the Backyard Girl, and corresponsoring our

1160
01:20:15.920 --> 01:20:18.079
podcast cast Braining. I also want
to thank Project Halo for stopping by the

1161
01:20:18.119 --> 01:20:21.319
show. So for mister Biologic Chap
Hill Beam, I am brew Grew Jamesons

1162
01:20:21.359 --> 01:20:24.359
and say thank you for checking out
What's on Tap Radio. We hope you

1163
01:20:24.439 --> 01:20:26.840
enjoyed it and we hope you get
you and enjoined us for another action pack

1164
01:20:26.960 --> 01:20:29.680
radio show next week. I have
a good week, folks. Cheers

