WEBVTT

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So why not use your insurance to
treat your addiction problem just like you would

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if you had a broken bone.
And with a family medical ev act,

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you're allowed to take time off by
law and your employer doesn't need to know

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the reason. So there are two
good reasons. You've got insurance you can

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use for your addiction problem, and
with a family medical evact, it's completely

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confidential. Call now eight hundred three
nine eight seven four one four. That's

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eight hundred three nine eight seventy four
fourteen. NBC News on CACAA Lomlada sponsored

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by Teamsters Local nineteen thirty two Protecting
the Future of Working Families Teamsters nineteen thirty

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two, dot Org, NBC News
Radio. I'm Tammy Trhio Israeli Prime Minister

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Benjamin Nettnaw who says he pulled out
of ceasefire and otiations over the war in

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Gaza because of delusional demands by Hamas
Netanya, who said Israel sent negotiators to

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Cairo last week as requested by President
Biden, but added they won't be back

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until Hamas changes its demands. Hamas
is calling for a permanency's fire and the

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release of more than fifteen hundred prisoners
from Israeli jails. A South Carolina Democrat

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and longtime friend of President Biden says
misinformation efforts are his biggest concern regarding the

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twenty twenty four presidential campaign. I've
heard so much from people who seem to

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feel that everything they see or hear
via the Internet has some substance to them.

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Speaking on CBS's Face the Nation,
Congress, and James Cliburn said people

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believe a lot of negative information online
about Biden that isn't true. Cliburn pointed

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to the recent incident of an AI
generated message using the President's voice to send

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out false messages. He's concerned that
type of false information will be very,

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very prevalent in this year's election.
Two Minnesota police officers and a paramedic were

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shot and killed while responding to a
domestic abuse early today in a Minneapolis suburb.

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Dylan Holls as he heard a few
bangs a minute apart in his Burnsville

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neighborhood. I'm not sure that those
were gunshots. They might have been tear

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gas or flash bangs or something.
According to the Star Tribune, law enforcement

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sources confirmed the suspected gunman died of
a self inflicted gunshot wound. Burnsville is

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about fifteen miles south of Minneapolis.
Please are expected to provide more details at

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a news conference later today at Burnsville
City Hall. A biopic about a reggae

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legend tops this weekend's box office.
Bob Marley One Love took in an estimated

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twenty seven point seven million dollars in
its opening weekend. The movie debuted on

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February fourteenth and set a record for
the biggest MIDWEK Valentine's Day opening ever.

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Madam Webb opened in second place,
while Argyle dropped a third. You're listening

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to the latest I'm Tammy Trhio and
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pro Logic Radio, the legend you
love and the best talk progressive talk in

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Southern California. We listen to you
all the time. The information economy as

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a rod the world is teeming with
innovation as new business models reinvent every industry

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industry. Inside Analysis is your source
of information and insight about how to make

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the most of this exciting new eraic
Learn more at inside analysis dot comsideanalysis dot

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com. And now here's your host, Eric Kavanaugh. People. All right,

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folks, hello, and welcome back
once again to the only coast to

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coast show all about the information economy. It's called Inside Analysis. Who is

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truly Eric Kavanaugh here with a very
special guest, one of the most renowned

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cloud experts in the world, quite
frankly, and a guy who I just

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found out moments ago coined the acronym
EAI Enterprise Application Integration. I remember those

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Eddie days back in the nineties and
the early aughts when we were really in

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the earlier days of trying to integrate
enterprise applications like ERP, Enterprise resource planning,

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data warehouses, click, extreme analysis, all sorts of different systems,

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which of course used different data models, different types of data. The whole

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data warehousing world ben because we tried
to get sense of what was really going

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on in all these different systems.
And now that is bigger than ever.

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But Jennai is coming up and driving
everything further in different directions, and we're

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all just trying to hang out for
dear life to a certain extent. But

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we're going to talk today about the
evolution of cloud computing. And David has

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a new book out in Insider's Guide
to Cloud Computing at stron and Mechaman.

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You look that up and check it
out, and I'll just give you my

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two cents here on what we'll talk
about today. So what is the cloud

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today? Why are people going to
the cloud? Why are people leaving the

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cloud? You had a joke before
earlier today David about the cloud eviction.

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Notice, all right, and what's
going on there? Sometimes it's too expensive,

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sometimes it's not what people thought.
Sometimes they get locked in. Remember

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the concept of vendor lock in,
but it's also the concept of cloud lock

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in. Although Google I heard just
recently decided to kill all their egress fees,

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which was an interesting move. And
just so people understand, when you

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put data in the cloud, obviously
you payp for storage. A lot of

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people understand that now with their consumer
lives of Apple and Microsoft selling you storage

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to keep all your stuff, all
your videos, it's all your files,

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etc. But when you load it, of course you pay for storage.

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But then the big cloud vendors in
the cloud computing world were charging you a

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lot of money to take the data
out, so it was a penalty.

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I used to always use the joke
Hotel California, you can check out any

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time you like, but you can
never leave, at least without paying a

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whole lot of money. Then it
was just painful, so they wanted to

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keep you there. And there are
certainly some good arguments to be made for

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living within a cloud environment like Amazon
Web Services has tons and tons of services.

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Microsoft of course is nipping at their
heels. Google Cloud platform still in

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third place, I think a distant
third at the moment, but they were

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certainly making a push, and there
are others hero Coup, there's a bunch

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of others out there, rack Space, Oracle as a cloud. But with

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that long sort of intro, I
throw it over to David Linthicum. David,

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tell us a bit about your new
book and Insider's guide to Why are

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people going to the cloud today?
Why are people leaving the cloud? Yeah?

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Thanks, Eric. I mean,
ultimately it's a book that gives away

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the secrets that I learned in the
last fifteen years of cloud computing and actually

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been inside the cloud world since the
late nineties and got into it with the

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whole application delivery network thing, which
is a predecessor to SASS, and got

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into SAS and got into integration as
a service, and then got into the

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whole infrastructures of servicing and growth of
cloud. And so I think there are

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a lot of misperceptions that people,
quite frankly don't understand about cloud, and

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so I wrote a book which provides
the realities of it in terms of what's

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cost justifiable and moving to cloud,
what's not justifiable and moving to cloud,

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The fact that lock in is going
to be around each and every time,

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you're never going to get away from
it, and the ability to leverage the

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technology to kind of take everything to
the next level. And what's occurring now

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is that people are looking for the
justification of cloud computing as a business asset.

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So, in other words, it
was all that in a bag of

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chips fifteen years ago. Everybody's moving
into cloud was the destination of everything.

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We're going to shut everything, shut
all the data centers down. And I

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think a lot of people believe that, and that's turning out not to be

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true, and so we're looking at
cloud as a optional destination. We understand

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that everything's not going to be in
cloud. We're moving to a ubiquitous computing

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environment where the STEP's going to run
everywhere, including cloud. The cloud's just

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going to be an option, and
really it should be an option that's justified

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in terms of its cost effectiveness and
our ability to leverage it to take business

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to the next level. And I
think that's a spotlight that they haven't been

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under yet, and I think it's
a good thing that they are. Yeah,

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no, that's a good point,
And I'm thinking to myself, there

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is so much innovation in the cloud. But as I've often said, the

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rumors of on prems demise are greatly
exaggerated, if for no other reason than

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amortization. That's one stickiness. Data
does have gravity. Data doesn't like to

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be moved, at least large amounts
of data really don't like to be moved.

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There are all kinds of problems that
happen. Records get truncated, records

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get lost, that's not put in
the right place. All kinds of different

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things happen when you move stuff around. And let's face it, in the

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older days of data centers, even
in the early two thousands, being able

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to realistically map what is where throughout
that entire environment, even from a data

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perspective, it's pretty darn challenging.
I mean, some companies came along,

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like Elation and some others in the
data cataloging space that were our help being

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kind of get to the bottom of
that and figure out where stuff is.

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And there's new technology for being able
to scan environments and see look for metadata

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fields for example, to understand where
your data is. But in most data

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centers, data is all over the
place in lots of different formats. That's

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a very difficult challenge to try to
sweep up and put up in the cloud.

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Right. Yeah, And now we
have a new priority that the enterprises

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have. And this whole GENAI stuff, the genai needs data to train,

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and it needs existing data. Business
data that's in mainframe systems, data that's

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scattered all over the place, including
different cloud providers. Most enterprises leverage a

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multi cloud platform. They're leveraging more
than one or two different cloud providers.

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Data datas in there in the basic, in the silos, and in the

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data centers. And to your point, it's a mess that we haven't solved

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yet. We've actually made things more
complex over the last several years, adding

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additional data and additional databases and purpose
built databases and object based databases and cloud

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based databases, things like that.
And now we have this GENAI thing,

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and this thing eats data for breakfast, and we have to get relevant and

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correct data into these monsters in order
to build the lms are going to be

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of use to us. And so
suddenly everybody's scurrying around saying, we have

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no idea how we're going to find
the data that we need to train these

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systems, how it's going to be
cataloged, how it's going to be managed,

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how it's going to be secured,
governed, and how we're going to

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deal with compliance, and so there's
kind of a double priority out there right

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now. Number one, moving to
generative AI. Everybody wants to do that,

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but understanding that generative AI is not
going to be effective without data to

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data to support it, and they
really have no way of dealing with their

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very complex and poorly deployed and poorly
documented data systems that are in their environments.

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Right. Yeah, And I want
to dive into the GENAI stuff,

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probably later in the show, but
let's because it's just huge and I have

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some theories about it, and I
think it's going to be a very interesting

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ride, but a very good ride
quite frankly. But as I think about

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the cloud and for any listeners out
there who maybe run a data center or

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are responsible for data and applications and
functionality, when I look at what is

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happening in the cloud, by and
large, there's a lot of net new

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stuff being developed, so net new
workflows, cloud to cloud, kind of

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integrations, service providers B to B
two C B two C, all that

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kind of stuff connectors, right,
and it's getting so much better. I

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00:14:16.080 --> 00:14:20.759
mean, just today I set up
Stripe to work with Zoom and it took

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00:14:20.799 --> 00:14:24.440
me like a second to enable the
app. I'm like, wow, that's

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00:14:24.440 --> 00:14:28.600
pretty cool. Like my friend Eve
Molcher's was joking, Oh yeah, Like

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twenty years ago, I remember trying
to connect two things in the banking system

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and it took me days days to
figure that out. So things have changed

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a lot. But when I think
about going up into the cloud with existing

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on prem applications, that's some pretty
challenging stuff. And if you don't go

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all in when you do that,
you're making matters worse for yourself because now

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you've got a whole another layer of
complexity. I was talking to Mark Smith

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years ago who was talking about work
day and how a bunch of companies looked

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to go into work day but they
didn't get everything in there, so they

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had a fair amount of stuff PRAM
with a whole bunch of stuff in work

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day and then you know, two
years later, guess what, you have

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two different environments with tons of data. That's very hard to reconcile and that's

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just a nightmare. So what's your
advice for companies looking to go into the

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cloud but want to do so responsibly
and efficiently. Yeah, it's called planning,

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and we used to be pretty good
at it. Back in the day,

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and I think everybody has a tendency
to kind of move in random ways

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right now. One of the things
I saw during the pandemic was a complete

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mad dash to cloud. So even
though we were doing lift and shift and

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there was some refactoring going on and
building that new applications using native technology which

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were fairly efficient in the cloud,
suddenly we picked up a bunch of applications

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in data and we pushed it onto
a public cloud provider. It compiled,

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the compile was clean, and we
went ahead and ran it, and suddenly

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we figured out in twenty twenty two, and this is when a number of

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studies came out they were paying way
more than we thought that we would be

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paying for the cloud. And that's
because these unmodified, very inefficient applications that

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were running in the data center,
we put them on cloud, and suddenly

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they were inefficient in the cloud as
well. But only in the cloud.

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You have to pay for the resources
that you're leveraging. Heavy use of memory,

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every use of IO, heavy use
of the network, all those sorts

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of things you're going to get a
bill for. So suddenly everybody realized that

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we made movements into the cloud we
have half the stuff that runs in the

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data center, half the stuff that
runs in clouds, some of the edge

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computing stuff, mobile computing platforms started
to emerge as well. And now they're

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normalizing the systems and really kind of
doing the things they needed to do after

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the fact. And so what's happening
now is people are reactively planning and so

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that in other ways, they realized
that we're paying about two point five times

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what we thought we were going to
pay, and I wrote that. I

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wrote about that in my book and
the Cloud. They can't afford it.

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They're looking to optimize the budgets,
their ability to bring the most value back

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to the business. They have this
GENAI mandate that's following them as well,

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and so they're running around quickly trying
to normalize and pushing the systems onto the

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platforms they're going to be the most
cost optimized for them, and in many

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instances that's going to be back on
premise. So and since they're heading the

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reset button, I can't imagine having
those conversations with my boss. And remember

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I removed that a app and that
data sets to cloud and US is ten

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million dollars to make it happen.
Well, oopsie, Daisy, we're going

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to have to put it back because
it was way too expensive because we're unwilling

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to invest in the money to optimize
it on the cloud platform. So there's

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no free lunch here. I think
that's what it comes down to. And

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so we can certainly try to delude
ourselves and the fact that moving to a

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new technology is going to solve all
our problems. It's just going to create

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new problems. It is going to
have opportunities, but we have to put

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the thinking ahead of making these opportunities
viable for us. Yeah. I mean,

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if you're cloud first, if you're
a new company, you can go

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cloud first, that's great news,
right, But if you're an existing company

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with data centers all over the place, that's where you have to do that.

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I like the way you answer the
question. It's called planning. If

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you guys heard of it, where
you'd like sit down and map stuff out

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and you know, I wonder.
I mean, attention spans are short of

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these days with TikTok. You now
I hear my child on TikTok. It's

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affecting our attention span, our ability
to focus on things. Boards are nervous

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about stuff. And now that we
see the economy, even though it's not

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a recession, there's pressure everywhere.
I mean, there's been a blood path

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in the tech space, and anytime
that happens, you know that someone has

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to sit down and figure out,
Okay, what were these people doing,

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what are you doing? Who's going
to do this stuff now? And when

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you got this completely scattered world where
twenty percent is in the cloud, eighty

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percent is still on prem that's I
mean for an IT architect that it's going

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to leave you to pull your hair
out, right. It is it is,

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and that's why we have to get
a little smarter in how we're going

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to leverage technology layers, you know, abstraction, automation, the ability to

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do things smarter rather than harder.
And I think that the complexity right now

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is killing us. We just have
too many services that we're managing, too

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much heterogeneity. Certainly, the additional
cloud is compounding that, as well as

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multi cloud environments and moving to edge
computing and mobile computing things like that.

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There's reasons why we're moving in those
directions and they do provide innovative differentiators for

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companies to do so and I think
that's awesome. You want to leverage technology

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to build IP that's really going to
create the value within your system, but

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you have to do so in a
way that's going to be scalable and it's

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going to be optimized to bring the
most value back to the business. And

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that seems to be a bummer,
does you know? I always call myself

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the designated buzzkill in some of these
meetings. But we're going to have to

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go through this at some point in
time to make sure we can justify the

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utilization of the technology, cloud and
everything else. And so it becomes an

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orchestration of many different platforms that we
have to leverage that are going to get

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us to the end state that we're
looking for, and that requires a tremendous

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amount of pre thinking, pre planning, proactive and proactive looking at data.

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You just mentioned the thing earlier,
data normalization. The ability to get that

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under control huge issue, and we've
got to start picking away at this now

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because it's not going to get any
better. We're just making things more complex

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and hoping some technology will come along
to fix it, and that's never going

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to happen. You know. I
think somebody self that there are some cool

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technologies I've come across over the years, and I wonder if you've seen anything

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that is good. I mean,
in the development world, use all kind

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of interesting things tracers to figure out
to do your troubleshooting to understand what the

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heck's going on out there. So
there are technologies that's a company Extra Hop

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I ran across gosh about ten years
ago or so, that have a very

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interesting approach where and they're primarily for
security, but there are other use cases

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as well where what they will do
is they will siphon off your web i'm

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sorry, your network traffic and use
it to create a digital twin of your

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existing environment so you can see all
the databases where the applications are. You

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can kind of see data as it's
flowing between them. That's an interesting one.

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But where I'm going with this question
is is there any set of technologies

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that can really help understand map out
and then render some cost efficiency models around

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what it really takes to move something
from on prem to the cloud. How

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much money can we realistically expect to
save. I mean, how do you

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get there? Is it just such
a manual effort that you have to kind

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of build out spreadsheets to do it
or how does that actually happen? Yeah,

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that's not going to work very well. We're doing Excel spreadsheets for everything.

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Some of the Finnops technology that's underway, and a lot of it's going

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to be driven by AI into itself, is promising because we're able to assess

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not only in efficiencies we have in
our current configurations in the cloud, but

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also on the on premise systems as
well and using the same technologies for BO.

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So anything that operates cross platform is
going to be a huge help because

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we're not building additional silos on the
particular platforms to solve a particular problem.

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Instance, We're solving a holistic problem
that's going to go completely across the enterprise.

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And some of the phinnops tools and
I'm seeing developed out there are starting

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to move in that direction, and
that's going to be hugely beneficial because we're

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able to see usage patterns, we're
able to do accountability, we're able to

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deal with security, and also we're
able to understand what legacy and technical debt

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exists that we need to prioritize to
fix, including data normalization. Yeah,

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I'm actually giving a talk at the
Data Universe conference coming in April to New

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York City. A panel discussion that
the word technical is in parentheses and the

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title is forever in your technical debt, right, because it's just everywhere.

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And I joked I heard a great
definition of technical debt one day when one

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guy said the definition of a legacy
system is any system in production, right,

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Yes, which I thought was pretty
funny. But there are some more

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nuanced definitions that say, okay,
after a certain number of years, or

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it's not well supported, there's not
good documentation, you know. But to

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a certain extent, these lllms can
help with a lot of that stuff.

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I mean, you look at the
whole copilot concept and the ability now in

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some cases at least, to be
able to feed code into an LM and

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say what does this do? Right? I mean, that's pretty powerful to

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help deconstruct and understand what's out there. But I mean, you know,

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the code base of some companies is
like millions of lines, so you can't

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pump that into chat, GPT,
at least not yet, right. But

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some of these tools I think are
going to help us hack away and get

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closer to the goal that we're looking
for. What do you think it's got

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to because we can't do this manually. So if we're going to have these

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this complete complex environment excuse me,
yeah, holda go ahead. We're going

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to have this complete complex environment,
we're going to have to understand how to

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normalize it, and we're going to
need tools and talent to help us.

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And I think that's going to come
from the AI stuff because it can take

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and make sense of a multitude of
patterns in data and applications and API usages

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and different architectures and able to make
sense of this stuff. And also the

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thing it's able to do is build
a knowledge of these systems, what to

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do right and what not to do, to fix these issues and guide you

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in a way to get better,
incrementally better over time. Get your data

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normalized, get your platforms normalized,
get your APIs normalized, get your code

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normalized. It's going to allow us
to be better people by leveraging this technology.

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I don't think we're there yet.
I think people are putting too much

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emphasis on it, but we will
be soon. Yeah, that's interesting stuff.

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I think that it is going to
help hack away. But it's almost

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like you have to stop the world
and get off for a minute to be

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able to rationalize all that stuff and
reconcile it and understand where you're even going.

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But folks, don't touch that.
Delb right back. You are listening

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to Inside Analysis. Welcome back to
Inside Analysis. Here's your host, Eric

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Tabanaugh. All right, folks back
here on Inside Analysis talking to the cloud

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duru himself, David Lintigham. He's
got a new book out and Insider's Guide

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to Cloud Computing. We're talking about
why go to the cloud? Why leave

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the cloud? That's kind of a
fun conversation. I think that, you

356
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know, one of the funnier lines
I've heard over the years was from someone

357
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who said that the most unpredictable line
out of on your budget is the AWS

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bill because you don't know where it's
going to be. Now you mentioned finnops

359
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and financial operations data. Basically that
is really taking off, and I think

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for all sorts of great reasons,
because it can kind of track and Observeability

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is a related technology and a sort
of overlaying technology, if you will,

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being able to watch what comes in
and let's face it, machine learning is

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very good at tackling vast amounts of
data of otherwise really boring data that human

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beings don't want to look at,
but noticing changes in patterns, noticing patterns

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themselves, noticing ups downs, something
is different. Maybe take a look at

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this now. So it's the confluence
of all those things that's creating this finops

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space, which I think is going
to help us get a much better handle

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for how much cloud costs, what
value are beginning from all that stuff.

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And this is what CTOs and CIOs
need right in CFOs, they need some

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understanding of what it's really costing and
then what it's doing for the business,

371
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right Yeah, And I think sometimes
it's the finops system is going to tell

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you about all the inefficient is that
that particular CIO or CTO built over the

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years, and so it's going to
provide bad report cards, and I think

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that's going to come out in many
in many instances. In other words,

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if I do take a finnop system
and it's going to be trained with best

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practices from ten thousand experts and massive
amounts of data, and it's able to

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look at my particular systems and look
at the configuration of the systems, look

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at the optimization, look at the
ability to solve the business problems, all

379
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those sorts of things. I suspect
that a lot of them will provide them

380
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with the DNUS in terms of what
was built and the technical debt that was

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built, and really lots of mistakes
that have to be corrected. But I

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think it's okay to get a good, honest assessment as to where we are

383
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now in terms of our as a
state, no matter how bad. Many

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of those instances are bad mistakes that
are made and start progressing to more optimized

385
00:26:48.839 --> 00:26:52.599
it. You know, leveraging AI
is the ability to direct it and it's

386
00:26:52.680 --> 00:26:55.599
kind of funny because it's also the
destination of the systems that we're building.

387
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Yeah, this is what does get
me very excited is thinking about the protect

388
00:27:00.359 --> 00:27:04.160
you mentioned checking configurations, right,
so you can set up these algorithms to

389
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give them access to your environment.
They check the data, they can go

390
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through and see what all the settings
are, and if you have a baseline

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to understand what that means, then
you can give really good advice. I

392
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mean Boomy we mentioned them, I
think before the call, or maybe at

393
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the beginning. Boomy has a data
lake of like two hundred million integration patterns

394
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that they've trained a large language large
language model on That gets pretty interesting because

395
00:27:29.359 --> 00:27:32.599
you can see, Okay, I'm
connected to my on premise, connected to

396
00:27:32.640 --> 00:27:36.480
this system and that system, this
system over here, am I doing it

397
00:27:36.559 --> 00:27:38.720
correctly? And it can look and
see well, actually, if you do

398
00:27:38.799 --> 00:27:42.200
it this way and that way,
you can do something better. That's pretty

399
00:27:42.240 --> 00:27:45.759
interesting stuff. And I think that's
where a lot of these LL and AI

400
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in general is going to come in
very handy, is in making recommendations to

401
00:27:49.440 --> 00:27:55.559
the user based upon its training data
and what it's determined so far. Right,

402
00:27:56.119 --> 00:27:59.559
absolutely, and the AIOps has grown
up around that, the ability to

403
00:27:59.640 --> 00:28:03.640
leverage in a system to assist you
in operating your environment in a much more

404
00:28:03.640 --> 00:28:06.839
effective and efficient way, which is
very much like what Boomy's doing, it

405
00:28:06.880 --> 00:28:11.759
sounds like, And so it is
going to be a layer of intelligence we're

406
00:28:11.759 --> 00:28:15.039
able to put between us as the
human beings that are bad at making decisions

407
00:28:15.039 --> 00:28:18.559
in a real time way, and
then having sets of automation that are driven

408
00:28:18.599 --> 00:28:21.519
by AI, they're going to be
able to make better decisions. And I

409
00:28:21.559 --> 00:28:25.640
think we're going to have to throw
the keys over to those sorts of mechanisms

410
00:28:25.880 --> 00:28:29.039
to allow it to continually improve itself. Can I remember it's not thinking about

411
00:28:29.039 --> 00:28:32.720
office politics, it's not thinking about
the budget. It's just thinking about how

412
00:28:32.759 --> 00:28:37.440
to do something better and really kind
of using the intelligence of ten thousand experts.

413
00:28:37.680 --> 00:28:41.960
And I think we're ripe and ready
for some technology to come along to

414
00:28:41.000 --> 00:28:45.039
really assist us with that, and
that seems to be a net positive thing.

415
00:28:45.480 --> 00:28:48.440
Yeah. I think we were talking
on the break about the media and

416
00:28:48.480 --> 00:28:52.839
how a lot of media outlets are
having real issues now, and I think

417
00:28:52.880 --> 00:28:56.559
that there is those are straws in
the wind. And you look at how

418
00:28:56.559 --> 00:28:59.759
cloud computing changed all that, right, because we used to have newspapers that

419
00:28:59.839 --> 00:29:02.440
was tangible. Someone had to print. It costs a lot of money for

420
00:29:02.480 --> 00:29:03.799
the ink in the paper and you
got to get it out there. And

421
00:29:03.839 --> 00:29:08.279
then everyone digital. And I remember
it was like in the late nineties that

422
00:29:08.599 --> 00:29:11.359
I would read a story in the
paper and be like, wasn't that like

423
00:29:11.440 --> 00:29:15.079
last week? And I realized,
no, it was last night. I

424
00:29:15.119 --> 00:29:18.119
read it online. That's why it
seemed old to me, because it's in

425
00:29:18.200 --> 00:29:23.119
the paper. And that sort of
long tail is falling off pretty healthily now

426
00:29:23.160 --> 00:29:27.039
if you will, of print publications, like you don't see too many magazines

427
00:29:27.079 --> 00:29:30.960
anymore. You don't see too many
printed publications, newspapers, et cetera.

428
00:29:32.279 --> 00:29:34.680
So they're all getting it from the
web. But then there are downsides too

429
00:29:34.759 --> 00:29:38.480
because everything moves so fast and you
don't really check things, and they're ever

430
00:29:38.519 --> 00:29:42.440
wants to get out there. And
it gets back to planning and responsible behavior.

431
00:29:44.079 --> 00:29:45.759
And I guess that all maps to
the cloud too. Right, You

432
00:29:45.839 --> 00:29:49.920
have to think through this stuff and
don't just jump right in, but watch

433
00:29:51.000 --> 00:29:53.079
and see where it's going. But
just to finish my point on the media

434
00:29:53.200 --> 00:30:00.720
and how the cloud is changing their
world, it's huge, I mean information

435
00:30:00.799 --> 00:30:07.519
consumption. In my opinion is that
no media organizational structure can live the old

436
00:30:07.599 --> 00:30:11.720
fashioned way in this new world because
these large language models, and I think

437
00:30:11.759 --> 00:30:14.799
what's going to happen here it's going
to be very interesting, is that up

438
00:30:14.799 --> 00:30:21.599
in the cloud you're going to have
the ability to navigate through systems of record.

439
00:30:21.680 --> 00:30:23.720
Think like for the federal government,
the Federal Register. You connect an

440
00:30:23.799 --> 00:30:27.000
MLLM to the Federal Register, and
all of a sudden you can have very

441
00:30:27.039 --> 00:30:33.480
interesting conversations about what is actually happening
in your government in layman's terms, instead

442
00:30:33.519 --> 00:30:37.440
of trying to read legal lease or
contracts or even think about the laws that

443
00:30:37.440 --> 00:30:41.279
we passed, fourteen hundred page laws
just feeding into an LM and started asking

444
00:30:41.279 --> 00:30:45.519
you questions about what this stuff is
that's going to I mean, that is

445
00:30:45.559 --> 00:30:49.319
a hugely game changing dynamic. Where
I was talking about this a couple of

446
00:30:49.319 --> 00:30:56.279
weeks ago on the show. Even
like in processes for lawyers, there's a

447
00:30:56.359 --> 00:31:02.079
law firm Morrison Forster that's eighteen hundred
Pensylvania Avenue charge very large amounts of money

448
00:31:02.359 --> 00:31:04.079
for their services because they know a
lot of stuff. They're very smart.

449
00:31:04.160 --> 00:31:10.920
But now these large language models trained
on a corpus of legal documentation and legislation,

450
00:31:10.960 --> 00:31:14.480
et cetera, can answer all those
questions for you, even simple process

451
00:31:14.599 --> 00:31:18.680
questions. So you know a lot
of these AI white collar situations are going

452
00:31:18.720 --> 00:31:22.759
to be impactful for people going to
take away jobs or ultamately change jobs.

453
00:31:23.160 --> 00:31:26.880
I mean, this is an incredibly
disruptive time, right it is, And

454
00:31:26.960 --> 00:31:30.799
I think it's okay to start thinking
about, you know, how to leverage

455
00:31:30.839 --> 00:31:33.920
this technology effectively. We also have
to look at the ethics of it.

456
00:31:33.880 --> 00:31:38.759
But I probably would trust an AI
lawyer than a single lawyer because they're going

457
00:31:38.839 --> 00:31:45.000
to have the knowledge of every case, every case law where a person can't

458
00:31:45.000 --> 00:31:48.680
think about everything. And so if
I'm just researching something and getting advice,

459
00:31:48.240 --> 00:31:52.640
I'm going to get it directly from
directly from the AI engine. And I

460
00:31:52.680 --> 00:31:56.319
think that's that's where things are going. So a lot of these information oriented

461
00:31:56.400 --> 00:32:00.079
jobs where you're just providing advice and
recommendations, you're going to find that the

462
00:32:00.119 --> 00:32:04.359
aipath is going to be a much
more fruitful way to do those things.

463
00:32:05.640 --> 00:32:08.960
I mean, that is such a
mammoth transformation. It really, it's it's

464
00:32:09.119 --> 00:32:13.799
gobsmacking to think about it. Like
terms of service. So We've got a

465
00:32:13.799 --> 00:32:16.480
little side project we're working on and
I was talking to one of my partners

466
00:32:17.319 --> 00:32:22.519
and we were talking about well,
like legal documentation like disclaimers and things of

467
00:32:22.519 --> 00:32:27.119
that nature for software applications, et
cetera. I said, just go to

468
00:32:27.200 --> 00:32:30.559
chat GPT and tell it to write
up a generic one. Boom, You're

469
00:32:30.559 --> 00:32:31.799
going to get it because it looks
just like all the others. I mean,

470
00:32:31.920 --> 00:32:36.160
who actually reads these things anyway,
right? I mean how many One

471
00:32:36.200 --> 00:32:37.960
thing that does annoy me is with
software as a service, they'll say,

472
00:32:38.000 --> 00:32:43.119
okay, click here to say that
you have read and understand the terms of

473
00:32:43.160 --> 00:32:46.240
service. I'm like, don't make
me a liar like click here to get

474
00:32:46.279 --> 00:32:50.119
passes. I'll agree to it,
but don't make me say I've read an

475
00:32:50.200 --> 00:32:55.079
understandable read it maybe a liar.
That's when they do that. Yeah,

476
00:32:55.240 --> 00:32:59.759
it's it's going to change some of
that. So in terms of service,

477
00:33:00.160 --> 00:33:02.079
we can tell the engine to read
it for us and tell us what the

478
00:33:02.119 --> 00:33:07.240
exposures are, what it actually means. The ability to take legal documents.

479
00:33:07.279 --> 00:33:09.680
I sign them all the time.
I'm not a lawyer. Some stuff to

480
00:33:09.720 --> 00:33:13.480
have them reviewed by a lawyer,
but it would be so nice if I

481
00:33:13.559 --> 00:33:17.680
had some sort of a higher intelligence
it's able to consume that and spit out

482
00:33:17.759 --> 00:33:21.799
the way I should consider it.
And the thing is just kind of bringing

483
00:33:21.799 --> 00:33:24.240
everything back to technology decisions. The
same thing with that, you know,

484
00:33:24.279 --> 00:33:28.920
the architectural decisions, the ability to
look at the configuration of technology in some

485
00:33:28.960 --> 00:33:31.440
sort of an optimized way. Right
now, we have so many biases and

486
00:33:31.480 --> 00:33:36.240
so many political decisions that are made
that come into how people pick technology.

487
00:33:36.279 --> 00:33:38.640
That's how we're making the mistakes and
building up the technical debt. So the

488
00:33:38.720 --> 00:33:44.000
assist us was that as well,
and I think it's completely acceptable for people

489
00:33:44.079 --> 00:33:47.119
to leverage that technology to do things
that we just don't have time to research.

490
00:33:49.319 --> 00:33:51.759
Yeah, and I think that's going
to be a big new way of

491
00:33:51.839 --> 00:33:55.640
doing business, is to leverage these
llms all day long, ask it stuff.

492
00:33:57.039 --> 00:34:00.880
I mean, what I've learned is
that it's very good at describing basic

493
00:34:01.039 --> 00:34:07.239
technology patterns and usages, like understanding
how do routers work? Or understanding how

494
00:34:07.239 --> 00:34:13.199
does Internet protocol work? What is
HTTP all about? Things where there's enough

495
00:34:13.639 --> 00:34:17.400
published information that there are enough vectors
that are similar enough that it can go

496
00:34:17.440 --> 00:34:21.679
out and find all that stuff,
right, Because basically what they've done is

497
00:34:22.119 --> 00:34:25.320
they've vectorized text. And a vector, of course, is just it's a

498
00:34:25.360 --> 00:34:30.000
point and then a direction right,
and then you It has lots and lots

499
00:34:30.000 --> 00:34:34.000
and lots of those like gajillions to
use one of my mother's favorite words,

500
00:34:34.400 --> 00:34:37.599
and it can do very good pattern
matching across those environments. And that's all

501
00:34:37.599 --> 00:34:40.599
it's really doing, right, It's
just pattern matching based upon your prompt to

502
00:34:40.639 --> 00:34:45.239
give you something that it thinks you
want, right, That's all it does.

503
00:34:45.440 --> 00:34:50.360
And so the ability to have an
amalgamation of information that saves me from

504
00:34:50.400 --> 00:34:53.000
having to go collect it and find
it and come up with my own opinions

505
00:34:53.000 --> 00:34:58.360
on it are come up my own
disseminations of the information. So I'm going

506
00:34:58.400 --> 00:35:01.760
to be I'm going to be a
bias by the information that I'm able to

507
00:35:01.800 --> 00:35:07.559
find. And so this puts a
layer between all the information out there and

508
00:35:07.559 --> 00:35:10.280
the ability to aggregate it into some
sort of a form where it's easier consumed

509
00:35:10.280 --> 00:35:14.239
by me, and I'm going to
have less biases. I'm able to get

510
00:35:14.239 --> 00:35:16.880
to the essence of what the information
means. And you know, I use

511
00:35:16.920 --> 00:35:21.119
AI for my research all the time
and do that for just that purpose.

512
00:35:21.119 --> 00:35:23.079
In other words, I can certainly
google something and go through all the documents

513
00:35:23.079 --> 00:35:27.440
out there and come up with a
you know, basic understanding of what something

514
00:35:27.480 --> 00:35:30.519
means. Or I can you know, go to an AI search engine,

515
00:35:30.639 --> 00:35:34.679
well whatever, chat to EP versions
that I'm using or barred and pull up

516
00:35:34.719 --> 00:35:37.920
and have it disseminate what all that
information means, and not have it make

517
00:35:37.920 --> 00:35:42.760
a decision for me, but instruct
me as to what's important, what are

518
00:35:42.760 --> 00:35:45.719
the attributes, what are the different
patterns out there and the common patterns it's

519
00:35:45.760 --> 00:35:50.280
able to find. And as a
researcher, that's absolutely an imperative to me.

520
00:35:50.960 --> 00:35:52.719
Yeah, and you know, to
bring this back to a real focus

521
00:35:52.760 --> 00:35:57.239
on cloud. Let's think about Google. Like you said, I could google

522
00:35:57.320 --> 00:36:00.840
something. I Google is in the
crosshairs of AI engines now, granted Gemini,

523
00:36:00.960 --> 00:36:04.599
that's Google's version, and that is
the one I prefer. I use

524
00:36:04.960 --> 00:36:08.760
Bard all the time every day.
And to your point to think about how

525
00:36:09.519 --> 00:36:15.320
Google's business model on search terms has
been just so powerful, but is now

526
00:36:15.360 --> 00:36:17.719
holding it back in a lot of
ways. Right, you go and Google

527
00:36:17.760 --> 00:36:21.880
something, and you've got to scroll
down through all the sponsored links before you

528
00:36:21.920 --> 00:36:24.360
get to any real content. And
someone actually told me, who's pretty well

529
00:36:24.400 --> 00:36:29.960
informed, that even the organic search
results you're get in Google aren't entirely organic

530
00:36:29.960 --> 00:36:31.519
anymore. I thought that was kind
of an interesting thought that he just threw

531
00:36:31.559 --> 00:36:35.039
out. There is a very very
smart, very well connected guy, so

532
00:36:35.039 --> 00:36:38.920
I don't think he made that up. But now that whole model is byzantine

533
00:36:38.960 --> 00:36:43.239
compared to what these AI engines do, because to your point, you can

534
00:36:43.280 --> 00:36:46.199
ask it very specific questions and they'll
give you the synthesis. It won't give

535
00:36:46.239 --> 00:36:49.599
you a bunch of links where you
have to do the homework. Again.

536
00:36:49.960 --> 00:36:52.679
I mean, Google is now of
course giving you short definitions of things and

537
00:36:52.719 --> 00:36:55.719
then pointing you to where you can
find the rest, but that's not as

538
00:36:55.719 --> 00:36:59.679
good as what you get from BARD
or chat GPT when you ask it these

539
00:36:59.760 --> 00:37:05.159
questions. So I think this is
that is a huge transformation for how we're

540
00:37:05.159 --> 00:37:08.559
interacting with the web of information.
And yes, hallucinations are a problem.

541
00:37:08.960 --> 00:37:15.199
Everyone's working on that with these RAG
models, retrieval augmented generation. I think

542
00:37:15.239 --> 00:37:16.679
that's where all the action is going
to be in the future, and I

543
00:37:16.719 --> 00:37:22.079
think that's going to be the future
interface for senior executives working with their enterprise

544
00:37:22.159 --> 00:37:27.079
data. It's going to be some
AI, large language model that has access

545
00:37:27.159 --> 00:37:30.519
to all these different information systems and
can help you figure out what's happening in

546
00:37:30.559 --> 00:37:34.679
your business right now and what you
can do about it right You're right.

547
00:37:34.760 --> 00:37:37.880
It will be personalized how they want
to consume information. You know. It'll

548
00:37:37.920 --> 00:37:42.360
even sing them a song about sales
results, you know, And I think

549
00:37:42.360 --> 00:37:46.079
that's perfectly fine. I think the
ability of personalization and the ability to find

550
00:37:46.079 --> 00:37:50.480
information in much more effective ways,
and the ability to get to the essence

551
00:37:50.480 --> 00:37:53.320
of what that information means is something
that we don't do well today, and

552
00:37:53.519 --> 00:37:59.440
a lot of bad decisions are made
based on misinformation coming in from something and

553
00:37:59.599 --> 00:38:04.440
miss understandings and not having all of
the information in front of them making technology

554
00:38:04.440 --> 00:38:07.960
decisions for instance. Keep coming back
to that, So the ability to have

555
00:38:07.000 --> 00:38:13.119
a personalized view of how we're making
decisions and then put it in the context

556
00:38:13.199 --> 00:38:15.519
of how I understand it, and
also put it in how I learn in

557
00:38:15.559 --> 00:38:21.559
other words, either a video or
audio or text or whatever. It's just

558
00:38:21.599 --> 00:38:22.920
going to be much more effective.
People are going to have a much more

559
00:38:22.920 --> 00:38:28.039
effective day. Maybe it won't not
work as much as we do, and

560
00:38:28.079 --> 00:38:31.639
the ability to get to decisions that
are going to be much more balanced and

561
00:38:31.800 --> 00:38:36.239
much more directed at the outcome of
the business. Well in the ability to

562
00:38:36.320 --> 00:38:39.079
track things too, and to audit
things right. That's the other really cool

563
00:38:39.199 --> 00:38:46.480
side of machine learning in general is
that machines don't sleep, machines don't lie.

564
00:38:47.039 --> 00:38:50.719
Machines are working all the time.
But if you set it up properly,

565
00:38:51.159 --> 00:38:53.559
you can have an audit trail for
who is using the recommendation. So

566
00:38:53.599 --> 00:38:58.840
I mentioned I think most of the
benefit that AI will bring will come through

567
00:38:58.880 --> 00:39:02.079
recommendations suggestions that come from the system. This could be in healthcare, it

568
00:39:02.079 --> 00:39:05.440
could be in banking, it could
be in retail, it could be anywhere.

569
00:39:05.920 --> 00:39:08.000
But you'll make a kind of like
use the analogy the other day of

570
00:39:08.159 --> 00:39:13.400
in baseball, when the pitcher shakes
off the catcher, I always go,

571
00:39:13.440 --> 00:39:15.320
oh, no, here we go. We get a comfort ball because listen

572
00:39:15.360 --> 00:39:17.719
to the catcher. The catcher knows
man. The catcher is probably the best

573
00:39:17.719 --> 00:39:21.559
person. It's like your mother on
the field there to listen to your catcher.

574
00:39:22.119 --> 00:39:25.239
But we'll be able to track how
often Bob or Susan or Fred or

575
00:39:25.239 --> 00:39:29.719
whatever went with the recommendation, how
often they did not, and if they

576
00:39:29.719 --> 00:39:31.400
do better without going with the recommendation. Okay, well we need to learn

577
00:39:31.400 --> 00:39:36.199
from them. If they don't do
very well by not going with the recommendation,

578
00:39:36.280 --> 00:39:37.400
we have a conversation with them.
Why are you not going with the

579
00:39:37.400 --> 00:39:42.239
recommendations? Like you're not making sales, you're not listening to the recommendations.

580
00:39:42.320 --> 00:39:45.760
The point is that's another thing you
can track. It's another form of instrumentation

581
00:39:45.960 --> 00:39:50.199
in your enterprise and environments. I
know the break's coming up quickly here,

582
00:39:50.239 --> 00:39:52.840
so I'll just flesh us out for
this one. But that's a very,

583
00:39:52.960 --> 00:39:58.679
very big deal because hitherto you've just
kind of relied on people telling you what

584
00:39:58.679 --> 00:40:01.119
they've been doing all day and shaking
their word forward and then looking at the

585
00:40:01.159 --> 00:40:05.079
results. But in the future,
you're going to have many more metrics to

586
00:40:05.199 --> 00:40:08.599
understand. You know, how much
time did they spend working on these projects,

587
00:40:08.679 --> 00:40:12.920
how often did they listen to the
recommendations of this engine, how long

588
00:40:13.079 --> 00:40:15.519
did they engage with this engine?
All that stuff that can be tracked,

589
00:40:15.559 --> 00:40:17.480
and that's a big deal. But
don't touch up to folks, and be

590
00:40:17.559 --> 00:40:28.199
right back. You're listening to Inside
Analysis. Expect now welcome back to Inside

591
00:40:28.239 --> 00:40:35.360
Analysis. Here's your host, Eric
Tabanac. All right, folks, back

592
00:40:35.360 --> 00:40:39.000
here on Inside Analysis talking about the
evolution of cloud computing. And I've got

593
00:40:39.039 --> 00:40:43.400
David Linthikom. He's got a new
book out there and Insider's Guide to Cloud

594
00:40:43.760 --> 00:40:47.079
Computing. Let's let's get back to
some advice. You've been in this business

595
00:40:47.079 --> 00:40:52.599
for so long, so you've seen
and you understand that that AI is very

596
00:40:52.639 --> 00:40:55.800
powerful, and to our point in
these conversations we're having here, it doesn't.

597
00:40:55.840 --> 00:40:58.679
I mean, it has a little
bit of bias just from what it's

598
00:40:58.719 --> 00:41:01.400
picked up by absorbing all as content, but it doesn't have a whole lot

599
00:41:01.440 --> 00:41:06.360
of bias. And I think that
it's going to be really interesting to see

600
00:41:06.719 --> 00:41:09.360
that getting humans out of the loop
is a big part of the success story

601
00:41:09.400 --> 00:41:13.800
going forward. You always want humans
in the loop, curating these engines,

602
00:41:13.920 --> 00:41:16.400
watching them, monitoring them. You
can't just turn it on and walk away.

603
00:41:17.039 --> 00:41:21.519
But I think it's going to be
the case that we're going to learn

604
00:41:21.719 --> 00:41:25.440
that the AI make better decisions in
a lot of cases about what to do

605
00:41:25.800 --> 00:41:30.840
because it can consider all these factors
that are hard for human beings to consider,

606
00:41:30.880 --> 00:41:35.039
and it can absorb so much information
and process it so quickly. So

607
00:41:35.159 --> 00:41:37.639
I think we're going to go through
a period of time of learning to let

608
00:41:37.760 --> 00:41:42.719
go of control and learning to let
these AI things, kind of like we

609
00:41:42.760 --> 00:41:45.840
do when you follow your phone on
a map quest through a Google Maps to

610
00:41:45.880 --> 00:41:49.840
take you somewhere right. What do
you think? No, absolutely, I

611
00:41:49.880 --> 00:41:53.360
think that the AI is going to
take over a lot of the mundane information

612
00:41:53.480 --> 00:41:58.480
oriented tasks that are going to be
rising up to more strategic decisions, which

613
00:41:58.519 --> 00:42:01.480
I think is perfectly fine. So
we make most of the decisions we make

614
00:42:01.800 --> 00:42:07.159
is based on our own knowledge of
information that we and normally it's an impression

615
00:42:07.199 --> 00:42:10.320
that we have. It's not normally
accurate because we're human beings. We can't

616
00:42:10.400 --> 00:42:15.639
understand everything to the degree of accuracy, and the ability to turn that over

617
00:42:15.679 --> 00:42:17.559
to an AI engine, I think
is going to be a productive is going

618
00:42:17.639 --> 00:42:21.840
to be a productive instate. I
certainly don't like making those decisions. I'd

619
00:42:21.920 --> 00:42:24.639
rather have you know, somebody,
certainly the mundane stuff. How I feel

620
00:42:24.639 --> 00:42:30.400
at fill out a time card?
Are you know, looking at you know,

621
00:42:30.000 --> 00:42:34.119
doing a security audit, which is
just a matter of running numbers.

622
00:42:34.239 --> 00:42:37.079
And we have people who do that. And if I can turn it over

623
00:42:37.119 --> 00:42:38.400
to an AI engine and they're going
to be able to do that thing is

624
00:42:38.440 --> 00:42:40.760
going to be able to give you
much more of an accurate response. And

625
00:42:40.800 --> 00:42:45.440
that's going to be a tool that's
going to go to not only my productivity,

626
00:42:45.440 --> 00:42:47.679
but also go to the ability to
optimize the value that's coming back to

627
00:42:47.719 --> 00:42:52.960
the business because they're getting the right
answers cheaper price. We don't have to

628
00:42:52.039 --> 00:42:55.199
hire and fire people to do that
kind of stuff. Then people do what

629
00:42:55.239 --> 00:43:00.320
people do. We're good innovative creatures. We're good at making decisions and looking

630
00:43:00.360 --> 00:43:02.880
at the innovation of the technology and
how to use it. And that's the

631
00:43:02.960 --> 00:43:06.119
role we're going to play, which
I think is a much better role than

632
00:43:06.159 --> 00:43:09.920
we're playing today having everybody involved with
the mundane stuff. So I welcome that

633
00:43:09.960 --> 00:43:14.679
world. I guess I welcome my
robot overlords. You know, that's what

634
00:43:14.679 --> 00:43:16.440
some people say, but you know, at the end of the day,

635
00:43:16.480 --> 00:43:20.440
it's going to make us better humans
if we use the technology in the right

636
00:43:20.480 --> 00:43:22.599
way. Yeah. I think that's
a really good way to put it.

637
00:43:22.960 --> 00:43:27.599
And it's kind of the point I'm
trying to make about learning to ride this

638
00:43:27.719 --> 00:43:31.159
wave and to use these tools.
And I also think that we'll see,

639
00:43:31.519 --> 00:43:37.119
thanks to the power of AI delivered
mostly via the cloud. Quite frankly,

640
00:43:37.599 --> 00:43:42.239
we're going to see more of a
flattening again of organizational hierarchies. I think

641
00:43:42.320 --> 00:43:45.000
it's going to become much more collegial, and that's what everybody wants anyway.

642
00:43:45.039 --> 00:43:49.880
I mean, not too many people
really enjoy telling other people what to do,

643
00:43:49.960 --> 00:43:52.599
and those people are probably not the
people who you'd be telling other people

644
00:43:52.599 --> 00:43:55.079
what to do, because what you
want are what do they call it,

645
00:43:55.880 --> 00:43:59.800
servant leaders, right, that's really
what you're looking for as someone who will

646
00:43:59.800 --> 00:44:02.440
help help you as a leader,
not just telling not to boss you around.

647
00:44:02.480 --> 00:44:06.519
Basically, I think there is going
to be more of a flattening like

648
00:44:06.559 --> 00:44:08.639
we saw in the eighties. I
remember when a lot of middle management went

649
00:44:08.639 --> 00:44:12.880
away in the nineteen eighties when there
was a recession, and we're probably going

650
00:44:12.880 --> 00:44:15.960
to see something like that again,
because it's at the coal face, as

651
00:44:15.960 --> 00:44:20.039
they say, where work gets done, and way up high where its strategic

652
00:44:20.039 --> 00:44:23.000
decisions get made. Those are the
most important places, and I think in

653
00:44:23.000 --> 00:44:27.480
the middle it's all going to flatten
out a little bit, especially because the

654
00:44:27.559 --> 00:44:30.400
nature of what we're doing so much
of it is going to change because it's

655
00:44:30.440 --> 00:44:32.199
going to be automated, it's going
to be AI fueled, AI driven.

656
00:44:32.599 --> 00:44:37.760
So it's going to be an interesting
period of time now as we adapt to

657
00:44:37.239 --> 00:44:42.559
this confluence of technologies coming together.
What do you think? No, I

658
00:44:42.559 --> 00:44:45.920
couldn't agree more. I think that
it is going to be a revolution.

659
00:44:46.119 --> 00:44:51.079
It's an industrial revolution in essence.
It's going to occur in twenty twenty five

660
00:44:51.079 --> 00:44:53.840
to twenty twenty six, and we're
going to have to rethink and reevaluate how

661
00:44:53.880 --> 00:44:58.320
we're leveraging this technology and how the
human beings need to interact with it,

662
00:44:58.360 --> 00:45:00.400
and where it's going to have value, where it's going to be and I

663
00:45:00.480 --> 00:45:05.639
think organizations are preparing to make those
decisions. Now there's whole future work that's

664
00:45:05.679 --> 00:45:07.639
going on, or people are rethinking
the role of human beings at work and

665
00:45:07.679 --> 00:45:12.000
the ability to look at we have
a declining you know, declining birth rates

666
00:45:12.000 --> 00:45:15.840
in some countries and you have to
have people who fill into that. And

667
00:45:15.880 --> 00:45:20.679
so it's a matter about doing things
in smarter ways with the technology when we

668
00:45:20.719 --> 00:45:23.440
have an opportunity, since this technology
is a huge weapon that's in front of

669
00:45:23.480 --> 00:45:28.679
us now to do a tremendous amount
of good. And I think that information

670
00:45:28.880 --> 00:45:31.679
jobs people who you know, do
some of the mundane stuff in some of

671
00:45:31.719 --> 00:45:35.519
these organizations, they're going to be
displaced, they're going to go away,

672
00:45:35.599 --> 00:45:38.159
but I think they're going to rise
up and do things that are more rewarding

673
00:45:38.239 --> 00:45:43.119
and also compensated better. And also
the ability to automate the training of them

674
00:45:43.480 --> 00:45:47.199
and the ability to have them learn
how to run the prompts is going to

675
00:45:47.199 --> 00:45:50.559
be the next generation of this stuff, and I think people are going to

676
00:45:50.679 --> 00:45:53.280
desire to do that more so than
sitting in front of an Excel spreadsheet for

677
00:45:53.280 --> 00:45:57.480
ten hours a day. Right,
that's a good point. Let me ask

678
00:45:57.480 --> 00:46:00.519
you one question about and we talked
about finops, about cost, and you

679
00:46:00.559 --> 00:46:05.559
think about how much money has already
gone into training these models, for example,

680
00:46:05.599 --> 00:46:08.320
the training Chat GPT. I've heard
some stories about how many GPUs it

681
00:46:08.400 --> 00:46:12.760
took and how long it took to
train that stuff, but then to actually

682
00:46:12.920 --> 00:46:15.679
run them, I mean, right
now it's very inexpensive. Is there another

683
00:46:15.679 --> 00:46:19.239
shoot that's going to drop in two, three, four years? Do you

684
00:46:19.239 --> 00:46:23.519
think in terms of cost of these
things as companies like Microsoft, like Google

685
00:46:23.960 --> 00:46:27.760
try to pull the string and make
more money from that stuff, is that

686
00:46:27.760 --> 00:46:30.000
what's going to happen? What do
you think? It's not going to be

687
00:46:30.079 --> 00:46:32.679
cheap And I think whether you run
in the cloud or on premise. Also,

688
00:46:32.679 --> 00:46:37.960
the specialized processes you just mentioned in
GPUs, and there's processes in development

689
00:46:37.119 --> 00:46:40.440
right now or lower power and are
going to be more expensive. So it's

690
00:46:42.159 --> 00:46:45.320
takes a tremendous amount of processing.
And so if you're going to process your

691
00:46:45.360 --> 00:46:46.679
own data, you're going to have
to store that data someplace. You're going

692
00:46:46.679 --> 00:46:51.079
to have to process that data on
a specialized process is typically a GPU.

693
00:46:51.480 --> 00:46:53.079
You're going to have to pay for
that infrastructure, and people, I don't

694
00:46:53.079 --> 00:46:57.400
think understand how much that's going to
cost. And it's going to be hugely

695
00:46:57.480 --> 00:47:00.159
cost prohibitive in many instances, and
so we have to figure out to put

696
00:47:00.159 --> 00:47:05.960
those justifications in now. Yeah,
and I guess the Microsofts of the world

697
00:47:06.039 --> 00:47:09.880
are banking on the size of the
audience, the size of the customer base,

698
00:47:09.960 --> 00:47:14.480
because what was sucked in to Della
talking about we're building things for billions

699
00:47:14.559 --> 00:47:17.039
of people to use. So if
you spread that out over billions of people,

700
00:47:17.079 --> 00:47:20.599
yeah, you can make your money
back. That's probably why Microsoft is

701
00:47:20.599 --> 00:47:24.119
doing so well right now. I'm
just thinking to myself, when is that

702
00:47:24.159 --> 00:47:27.719
shoe going to drop? Is it
going to be? Because I mean,

703
00:47:27.719 --> 00:47:30.880
we see this all the time with
the freemium model, right. I use

704
00:47:30.920 --> 00:47:34.719
a service called Bitley, which has
been very useful for me. In the

705
00:47:34.760 --> 00:47:37.400
early days, you could only buy
an enterprise license or the free version,

706
00:47:37.400 --> 00:47:38.920
and I leaned on them have a
cheap version, and I said, oh,

707
00:47:38.960 --> 00:47:42.119
we just can't do it right now, and now they do. Now

708
00:47:42.119 --> 00:47:45.039
you can do eight bucks a month
or twenty eight bucks a month or something,

709
00:47:45.039 --> 00:47:49.639
and that is it's a very established
standard. But I did get addicted

710
00:47:49.679 --> 00:47:51.639
to it. And now if you
want to have X number, you have

711
00:47:51.679 --> 00:47:52.920
to pay like thirty or forty bucks
a month. Or something like that.

712
00:47:53.519 --> 00:47:59.000
So it's an established model. We
understand that product led growth is one way

713
00:47:59.000 --> 00:48:02.559
to describe all that stuff, but
really knowing where the costs are going to

714
00:48:02.639 --> 00:48:07.320
bend is part of the ballgame,
right and understanding it's hard to figure out

715
00:48:07.360 --> 00:48:12.400
exactly how that's going to happen,
right, Yeah, I think the majority

716
00:48:12.400 --> 00:48:15.559
of the AI is going to happen
in the cloud because it's more convenient to

717
00:48:15.559 --> 00:48:17.760
do there. It's actually a more
expensive model. It's more expensive to use

718
00:48:17.800 --> 00:48:21.400
the resources in the cloud being on
premise, and I think a lot of

719
00:48:21.519 --> 00:48:23.440
organizations, just like we did on
the pattern of the last ten years,

720
00:48:23.480 --> 00:48:29.000
are going to start out in building
their initial prototypes and systems in the cloud

721
00:48:29.159 --> 00:48:31.639
and then look at the expense and
look at the opportunities for pulling it back

722
00:48:31.679 --> 00:48:36.199
on premise, or even looking at
the micro clouds that are being developed these

723
00:48:36.280 --> 00:48:38.440
days, anything with the dot AI, their GPUs as a service, things

724
00:48:38.480 --> 00:48:42.760
like that. In other words,
specialized microclouds that are just doing AI.

725
00:48:42.920 --> 00:48:45.280
I think that's going to be an
option, but everything is going to be

726
00:48:45.280 --> 00:48:47.719
more expensive than people think it is
right now, based on what I have,

727
00:48:47.760 --> 00:48:52.280
like conversations, and then I do
the back of the mac back of

728
00:48:52.320 --> 00:48:55.360
the Napkin calculations. It's going to
be to get to where people want to

729
00:48:55.400 --> 00:48:58.559
be, they're going to be spending
a lot more money in the r right

730
00:48:58.559 --> 00:49:02.719
now. Yeah, that's my thinking
is that there's so much investment in getting

731
00:49:02.760 --> 00:49:07.079
people onto the systems, you know, getting client acquisition basically, and you're

732
00:49:07.079 --> 00:49:08.880
going to get addicted to it.
You're going to want to use it all

733
00:49:08.880 --> 00:49:10.639
the time, and the cost they
are going to go up, up,

734
00:49:10.719 --> 00:49:13.639
up, up up, and you're
going to have to figure out how to

735
00:49:14.159 --> 00:49:16.519
deal with that. And you know, maybe some of these smaller models are

736
00:49:16.519 --> 00:49:22.119
coming out too, which aren't so
extravagant, small language models people are talking

737
00:49:22.119 --> 00:49:24.960
about, for example, Mistral's got
this mixture of experts they talk about,

738
00:49:25.000 --> 00:49:29.519
So there are going to be ways
to make it more sustainable. But even

739
00:49:29.559 --> 00:49:34.920
a small language model is an incredibly
intense initiative to build and to run.

740
00:49:35.079 --> 00:49:37.079
It just takes a lot of money
and there are a lot of sunk costs

741
00:49:37.119 --> 00:49:39.559
baked in there, right, so
it is going to be a little bit

742
00:49:39.679 --> 00:49:44.360
dicey, I think. Closing thoughts, we've got about sixty seconds before the

743
00:49:44.400 --> 00:49:46.880
live show closes out. Where do
people get your book? I'm sure online

744
00:49:46.880 --> 00:49:51.159
where should they find out more about
you? Amazon? Look, look me

745
00:49:51.239 --> 00:49:55.360
up on LinkedIn. I have seventy
two classes out on LinkedIn Learning and also

746
00:49:55.400 --> 00:49:59.320
teach at LSU, so you can
find me in all those places. So

747
00:49:59.360 --> 00:50:00.960
you went, did you go the
LSU? No, never been on the

748
00:50:00.960 --> 00:50:04.920
campus. Oh no, kidding,
that's too funny because I lived in New

749
00:50:05.000 --> 00:50:07.000
Orleans for a number of years,
and of course LSU is a you know,

750
00:50:07.159 --> 00:50:10.559
very well known. I heard that. Yeah, the people love their

751
00:50:10.760 --> 00:50:15.880
LSU in Baton Rouge obviously, but
cool stuff. So that new book is

752
00:50:17.280 --> 00:50:22.280
remind me again. It's an Any's
Got to Cloud Insider's Got to Cloud Computing

753
00:50:22.800 --> 00:50:27.159
and published by Pearson's and you can
find it anywhere finer books are sold.

754
00:50:27.400 --> 00:50:30.360
And you've got some several books out
there, right, seventeen books. I

755
00:50:30.360 --> 00:50:35.960
wrote the book on Enterprise Application Integration
B to B application Integrations, so at

756
00:50:35.960 --> 00:50:40.440
a cloud convergence. Even wrote a
book called Killer Doss Utilities twenty years ago.

757
00:50:40.480 --> 00:50:43.840
It's I think the coolest book I've
ever wrote, as big as a

758
00:50:43.880 --> 00:50:47.519
doorstop. Hiller Dos Utilities looking has
a shark on the has a shark on

759
00:50:47.559 --> 00:50:51.440
the cover, and came with the
it came with a three point five inch

760
00:50:51.440 --> 00:50:54.559
floppy. Wow, that's pretty impressive. I remember the free point five inch

761
00:50:54.599 --> 00:51:00.719
floppies. Man, I remember my
first portable portable compact computer. It was

762
00:51:00.800 --> 00:51:05.480
like forty five pounds. Good break
your back lifting that thing up. They

763
00:51:05.519 --> 00:51:08.199
go for thousands of dollars on eBay
now, so it's if you held on

764
00:51:08.199 --> 00:51:10.800
to it, it'd be worth some
money. Wow. While folks, you've

765
00:51:10.840 --> 00:51:19.000
been listening to Inside Analysis inciting thank
you missed something today, yesterday, last

766
00:51:19.000 --> 00:51:23.239
week. Check out our podcasts at
www. KCAA radio dot com. We

767
00:51:23.360 --> 00:51:30.280
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00:54:45.679 --> 00:54:50.119
there are a thousand won'ts. And
what a hurricane of wonts swirled out

810
00:54:50.119 --> 00:54:54.400
of Washington's power centers and march to
pummel Joe Biden. Corporate lobbyists in their

811
00:54:54.440 --> 00:55:00.280
congressional hirelings howled at him for declaring
that he would seek a tax increa on

812
00:55:00.320 --> 00:55:05.920
corporations to pay for the essential,
overdue job of repairing and expanding our nation's

813
00:55:05.960 --> 00:55:12.519
and equated dilapidated infrastructure. Blowhard Mitch
McConnell, the GOP Senate leader, blustered

814
00:55:12.559 --> 00:55:16.360
that poor corporate America should not be
singled out to bear this burden. But

815
00:55:16.440 --> 00:55:22.119
wait, Mitch singled out the corporate
giants in twenty seventeen to receive a massive

816
00:55:22.199 --> 00:55:25.519
cut in their tax rate, so
even with a slight increase now they'll pay

817
00:55:25.639 --> 00:55:30.840
much less than regular people. Also, the giants worm loopholes in the law

818
00:55:30.960 --> 00:55:36.639
to cut their taxes further. Indeed, fifty five of the biggest most profitable

819
00:55:36.679 --> 00:55:42.360
corporations paid zero in US income taxes
last year. As Bernie Sanders points out,

820
00:55:42.480 --> 00:55:45.679
if you paid one hundred and twenty
dollars for a pair of Nike shoes,

821
00:55:45.960 --> 00:55:50.239
you paid more to Nike than it
paid in federal income taxes over the

822
00:55:50.280 --> 00:55:54.360
past three years while it made four
billion dollars in profits. Mitch and his

823
00:55:54.480 --> 00:56:00.280
fellow hypocrites cynically profess that they support
restoring America's infrastructure, but he says,

824
00:56:00.639 --> 00:56:06.199
asking our corporate political funders to pay
more is not going to get support from

825
00:56:06.239 --> 00:56:08.679
our side. So who do they
want to pay for it? You,

826
00:56:09.440 --> 00:56:15.159
working people and the poor. Senator
Roy Blunt, a Missouri Republican and a

827
00:56:15.280 --> 00:56:20.519
leader of Mitch's team, points to
putting more user fees on drivers and adding

828
00:56:20.559 --> 00:56:23.960
taxes on consumers as the way to
go. This is Jim Hitler saying,

829
00:56:24.280 --> 00:56:29.719
to see a list of other major
corporate scott Laws who have been pocketing billions

830
00:56:29.719 --> 00:56:34.679
in profits yet paying zilch for the
upkeep of America. Go to the Institute

831
00:56:34.800 --> 00:56:44.960
on Taxation and Economic Policy ITEP dot
org. The election is March fifth.

832
00:56:45.000 --> 00:56:49.280
There's a new Marshal in town.
Vote Derek Marshall for twenty third Congress by

833
00:56:49.360 --> 00:56:52.599
March fifth. We all know we
need to change Congress. The current Congress

834
00:56:52.599 --> 00:56:54.599
has nothing but fight with each other. He've forgotten why we sent them there

835
00:56:54.800 --> 00:56:59.599
to work. Let's marshal and fix
our problems at the border, a comprehensive

836
00:56:59.639 --> 00:57:04.119
plan, not political rhetoric and infighting. Yes, there's a new Marshall in

837
00:57:04.159 --> 00:57:07.079
town. The rent is two darn
high. Let's marshal an affordable housing and

838
00:57:07.199 --> 00:57:13.639
real affordable universal healthcare. Let's marshal
better union jobs. The current congress member.

839
00:57:13.800 --> 00:57:17.039
But here's party first. Our incumbent
party politician voted no on the recently

840
00:57:17.079 --> 00:57:22.239
passed bipartisan infrastructure bill. He voted
no to three billion dollars in new funds

841
00:57:22.239 --> 00:57:27.639
for our district and no to thirty
five thousand new jobs right here at home.

842
00:57:27.840 --> 00:57:30.880
He said we need a secure border, but now he's rolled it back

843
00:57:30.920 --> 00:57:36.159
to play politics. We need to
marshal real solutions. Derek Marshall for twenty

844
00:57:36.199 --> 00:57:40.920
third Congressional district. That's DEREKMARSHALLCA dot
Com paid for Derek Marshall for Congress.

845
00:57:42.119 --> 00:57:50.760
My name is Derek Marshall and I
approved this message NBC News Radio. I'm

846
00:57:50.800 --> 00:57:54.320
Chris Garagio. GOP presidential hopeful.
Nikki Haley is slamming former President Trump for

847
00:57:54.320 --> 00:57:59.679
his silence on last week's death of
Russian opposition leader Alexi Navalni. Speaking of

848
00:57:59.679 --> 00:58:01.960
the name Sees this week, she
called it both concerning and a problem that

849
00:58:02.000 --> 00:58:07.679
Trump has not responded to Navali's unexpected
death in prison. She noted President Biden

850
00:58:07.679 --> 00:58:12.079
and other world leaders lay the blame
directly on Russian President Putin. Haley said

851
00:58:12.119 --> 00:58:15.320
either Trump believes it's cool for Putin
to have one of his opponents killed,

852
00:58:15.599 --> 00:58:20.000
or Trump doesn't consider Navalne's death that
important. And a Nikki Hally surrogate says

853
00:58:20.039 --> 00:58:23.159
he believes former President Trump's legal battles
will cause him to run out of campaign

854
00:58:23.280 --> 00:58:29.159
resources. The errantcy itself has a
record low amount of cash on hand because

855
00:58:29.159 --> 00:58:31.239
of his leadership and his type of
message. Speaking on Fox News Sunday,

856
00:58:31.280 --> 00:58:36.760
New Hampshire Governor Chris Sanunu noted a
recent campaign finance filing that showed Trump had

857
00:58:36.760 --> 00:58:39.360
spent fifty million dollars on legal fees. In addition to legal fees, a

858
00:58:39.440 --> 00:58:44.039
judge on Friday ordered Trump to pay
more than three hundred and fifty million dollars

859
00:58:44.039 --> 00:58:46.719
in fines in his civil fraud case. That came just three weeks after a

860
00:58:46.800 --> 00:58:52.880
jury awarded e Gen Carrol eighty three
million dollars in her defamation case against Trump.

861
00:58:52.119 --> 00:58:57.119
Israeli Prime Minister of Benjamin net Yahoo
says he pulled out of ceasefire negotiations

862
00:58:57.159 --> 00:59:01.039
over the war in Gaza because of
delusional demands by Hamas. Netanyahu said Israel

863
00:59:01.079 --> 00:59:06.559
sent negotiators to Cairo last week,
as requested by President Biden, but he

864
00:59:06.599 --> 00:59:09.679
added they won't be going back until
Hamas changes its demands. Hamas is calling

865
00:59:09.719 --> 00:59:14.920
for a permanent ceasefire and the release
of more than fifteen hundred prisoners from Israeli

866
00:59:14.960 --> 00:59:19.440
jails. Netnah who also said Israeli
forces will continue their offensive in the southern

867
00:59:19.519 --> 00:59:22.719
border town of Rafa, where more
than a million Palestinians are seeking refuge.

868
00:59:23.079 --> 00:59:28.119
California is bracing for more possible flooding
over the next few days. Santa Barbara

869
00:59:28.199 --> 00:59:31.400
County along the central coast is once
again expected to be among the hardest hit

870
00:59:31.440 --> 00:59:37.599
areas. Emergency officials are issuing evacuation
warnings for some areas because of possible flash

871
00:59:37.599 --> 00:59:40.920
flooding and landslides, possibly through Wednesday. Heavy mountain snow was also predicted,

872
00:59:42.000 --> 00:59:47.360
along with gusty winds. I'm Chris
Karagio, NBC News Radio, NBC News

873
00:59:47.400 --> 00:59:52.880
on CACAA Lomalinda, sponsored by Teamsters
Local nineteen thirty two, Protecting the Future

874
00:59:52.960 --> 01:00:02.400
of Working Families, Teamsters nineteen thirty
two dot org. K CIA Radio has

875
01:00:02.440 --> 01:00:07.000
openings for one hour talk shows.
If you want to host a radio show,

876
01:00:07.159 --> 01:00:08.440
now is the time. Make k
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