WEBVTT

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This show is produced and hosted by
Mark Webber. The show is sponsored by

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G three of Parow. The views
expressed in the following program are those of

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the sponsor and not necessarily the opinion
of seven ten wor or iHeartMedia. Who

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is Mark Weber. He's a self
made business executive here to help you find

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your success from the New York City
projects to the Avenue Montaigne in Paris.

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His global success story in the luxury
world of fashion is inspirational. He's gone

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from clerk to CEO twice. Mark
is classic proof that the American dream is

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alive. And well, here's your
host of Always in Fashion, Mark Weber.

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Mark Weber Politics, politics, politics. I never gave any thought to

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politics at work until things became political. You know when I first realized politics

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was in the workplace. The first
conversation I ever had at work. Heck,

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my first interview for my first job
was ripe with a political agenda.

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I said what I was told to
say to the interviewer because this is what

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he wanted to hear. Politics.
Right from the beginning, the reoccurring theme

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of this show. My advice to
you has always been packaging yourself as important

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as the products you package. I
never called it out, but that's a

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political statement. Oh, it's practical, it's real. It's the essence of

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success in the real world. But
it's very political. How you look at

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yourself, how you present yourself,
how you speak, how you deliver a

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message, a suggestion, or an
order, it's different. All those things,

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in reality are rooted in politics.
The most talented people may never get

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anywhere if they're not representing themselves properly. I know my ups and downs were

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never about the work, or for
that matter, the talent was always in

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the presentation the politics of what I
was doing. And if this is not

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enough of a rude awakening, let
me make get clear. Talent is nothing

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without hard work. Nothing comes easy
in adult life. We get to see

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it every day, and the best
of the best in the world. We

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need to take athletes, for example, Michael Jordan, Kobe Bryant. They

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will tell you outright that they worked
harder than everyone else. They got to

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the gym hours earlier than anyone else
on their teams, and they would take

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hundreds thousands of shots if they needed
to to perfect their skills. Tiger Woods,

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thousands of shots practicing summer Olympics is
coming from Paris this summer. You

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ever look at swimmers, You ever
look at their shoulders, their arms and

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their torsos. They have the best
builts in the world. And where is

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it coming from? From working hard
gym nests. Looking at what they do,

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you have to scratch your head and
say how do they do that?

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Because they're persistent and they work hard. One of my favorite stories I heard

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in a long time. It was
about Jack Nicholson on a few good men.

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You can't handle the truth that speech. We live in a world where

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men like me are needed. Rob
Briana tells the story the director that he

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saw Jack in the corner practicing his
lines over and over, and he walked

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over and said, you know,
Jack, you really don't have to practice

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him as much. If you want, I'll shoot you whenever you're ready,

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or just go into the trailer and
wait. And Jack Nicholson looked at him

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said, I love acting. This
is how I get ready. Don't worry

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about me when you need me,
I'll be ready. Hard work school,

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he who studies more gets the best
grade. Business. Hard work, hours

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of preparation make you successful. I
for one believe learning more than the next

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guy, is what makes you successful. Whenever I make a speech to students,

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I put the symbol of the Godfather
up behind me on a big slide.

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When you think about the Godfather and
the logo, it's a hand holding

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Matria strings. And the point I
always make in my speech is do you

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want to be dangly at the bottom
of those strings or do you want to

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be the hand holding those strings?
The answer is if you learn more about

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everyone else's business in the company than
just what you're doing, you're going to

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beat everyone to the top and you're
going to be holding the string. So

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hard work is very very important.
Sure talent wins out, but talent's nothing

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with how hard work. Once in
my life I said I was brilliant because

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there's a thread in life, and
every thread has a value. In my

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case, If you ever look at
a fabric, understanding every little thread and

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what is the composition of that fabric, and understanding the price and how understanding

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the price of that fabric and how
it relates to the garment and what it

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takes to manufacture that garment, you
will understand more about design than any of

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your f favorite competitors in design.
He who understands it all wins, and

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it all comes with hard work.
Thomas Jefferson back in the day said,

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I'm a great believer in luck,
and I find the harder I work,

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the more I have of it.
Having said this in spite of all the

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reference to hard work, because that
is the price of entry. Tonight,

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I want to talk about talent.
That's tonight's show, and speaking talent,

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I want to introduce to you my
lawyer, my co host, and most

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importantly, my son, Jesse Weber. Hey, Jesse, you are the

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embodiment of hard work these days.
That's very kind of you to say before

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I even get into that, that's
a terrible Jack Nicholson impression. I'm sorry

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you're talking about work. I eat
breakfast three thousand yards away from four thousand

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Cubans that want to kill me.
It's at least a little bit your guy

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sounded like Jamaican. I wasn't trying
to emulate Jack Nicholson when I was you

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worked. If you were, you
were adding something. I think you need

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a little work on that one.
Talk about hard work, mine's not great.

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I haven't practiced that one in a
while. But you want the truth,

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you can't handle the truth. That's
not bad. That's not bad.

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See better practice. Yes, hard
work, Oh my gosh, I have

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like twelve jobs. I'm working from
six am to eleven o'clock at night.

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And I was asked it, very
interesting question the other day. Great question.

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You know what somebody said to me, because they know how much I'm

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doing. They said to me,
what's the end goal? Why are you

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doing all this? Is it to
get your own show? I said exactly,

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I said, I am working so
hard right now. I'm hustling getting

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my name out there, putting content
out there that I know something will happen

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in return, my own show,
somewhere, something new, a new project.

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So that I one hundred percent believe
in that if you put out hard

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work and you do a good job, things will come back. I just

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believe it. I've always believed it. And the way that I learned that

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was college. I was a slacker. My freshman year, I didn't even

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know what the library was, and
my grades were terrible. Sophomore year came

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around, I worked harder than anybody, grades were great, got into law

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school. I'm telling you, it's
hard work is everything I know. People

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want to reach it to the top. But you got to get the hard

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work. You got to put in
the hours to do it. News Nation's

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been great. I've been filling in
for a lot of their hosts, Dan

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Abrams, Ashley Banfield News Nation Live
on the weekends. What I do is

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I work with the team of producers
and bookers. What's the stories we want

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to tell, what angles do we
want to hit? And I have to

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be as thoroughly researched as possible and
really be prepared and go into the work,

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look at the different issues that are
surrounding it, try to anticipate different

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things that I could ask or be
asked. And so you have to be

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You can't just wing it because not
only will it not be as good of

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a product, I think viewers will
see that you're not prepared for it and

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you don't want that. Do you
have to read a TELEPROMPTU? Yeah?

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How hard is that? It's a
skill that you learn over time. It's

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not as hard as you think.
People sometimes get constrained by a teleprompter.

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They become stiff because they feel like
they have to read it a certain way,

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and you become robotic. You just
have to put it in your own

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voice. What do you want to
say. It took a little time for

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me to get used to it,
but I think I do a pretty good

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job at it. How do I
do at it? Could you tell I'm

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reading it? No, Well,
I don't know when you're reading and when

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you're at living, So I guess
it's great. There you go. That's

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the point. So the point is
you need talent. It's like everything else.

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It's not just anyone could do.
You have to learn how, and

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you need to be talented. You
said something very interesting once, you said

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people shouldn't do what they want to
do. People should do what they're good

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at. And I think people have
to realize what their strengths are and work

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towards that. Because everybody has a
talent for something, they just have to

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figure out what that is. Yeah, the exact quote was, I don't

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believe in following your passion because too
many people have passion. I want to

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be a singer, I want to
be an astronaut. That's my passion.

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I love space, but I'm not
going out there. Well, I think

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the best example of that is American
Idol. Every one of those contestants thinks

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that they're the next big star,
but you see they don't have it.

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They don't have it for a reason. I think there's only four hundred and

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forty five professional NBA players. How
many young kids do you think think they're

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going to be in the NBA?
How many millions and millions? Yeah,

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exactly. I think there's a college
player who doesn't think he's gonna make it

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to the NBA. Think about this. Actors. You know when you watch

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a movie and you see an actor
or actress, he said, oh my

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gosh, I know that person from
somewhere, because they're always in movies.

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They're always they're never the lead,
they're never even the second billing, but

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they're always supporting characters. That's a
job they're lucky to have that, they're

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lucky to be there. Think about
how rare it is to be the top

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one percent of actors. Yeah,
amazing. When you said you recognize the

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actor, I thought, it's because
they're my favorite waiter or a waitress at

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my favorite restaurant. Yeah, i'd
hear you, But I'm telling you it's

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it's luck and talent, but you
gotta put in the work changing it up.

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Being that we're here, we were
talking about this week. What'd you

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cover this week. I like doing
that covered a bunch of things. Donald

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Trump, did you happen to see
that he had his trial this week a

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lot more. Stormy Daniels was on
the stand, which, by the way,

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can I just tell you, I
don't think it was a big deal

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that she was on the stand.
And to recap what we're talking about here,

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it's Donald Trump's hush money trial that
he allegedly falsified business records regarding repaying

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his lawyer Michael Cohen, who paid
Stormy Daniels to be quiet and keep quiet

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about an affair she had with Donald
Trump during the election. So she's one

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of the big witnesses, right,
She's going to testify, and she testified

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about the affair she had with Donald
Trump. She testified how she signed this

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NDA, she was paid one hundred
and thirty thousand dollars. She only received

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ninety six thousand dollars. But anyway, so she gets paid, and all

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the salacious details and all this stuff, none of it is relevant. None

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of it matters to the actual issue
at hand, whether he false aff business

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records. The only thing that I
think mattered from her testimony, And actually,

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I will tell you, I think
Donald Trump's team spent too much time

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questioning her, cross examining her.
I think they should admit that he had

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the affair. The only thing that
mattered is this, we had an encounter.

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He wanted to keep it quiet for
the election. That's what matters,

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because if prosecutors can show that he
had the criminal intent to keep the affair

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quiet in order to influence the election, that's how they can convict him of

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the felony. Everything else doesn't matter. Time out, timeout, unless it's

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written somewhere or a series of witnesses. Who is saying we have to keep

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this quiet because he'll get in the
way of the election. Why isn't it

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simply he didn't want his wife to
know or his family, so they had

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an affair back in the day,
and she testified in all those years he

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never made any attempt to keep it
quiet, and he was married. He

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was married, but right when the
election was coming up and the Access Hollywood

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tape came up, then it became
we got to keep it quiet. So

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if the and the motive was to
keep a quiet for the election, and

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this was an a legal way to
undermine the election, that's where he gets

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himself into trouble. Hmm, well, how's it looking the case? I

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think this is a very weak case. Do you know how difficult it was

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for me to just try to explain
that to you. You have to do

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legal gymnastics in order to get this
to a felony. Let me be clear

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about that. Donald Trump is charged
with purely falsifying business records, which in

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any other case would be a misdemeanor, and he probably would have pled guilty

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to it. But the way it's
being upgraded to a felony is prosecutors saying

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he falsified these payments with the criminal
intent to undermine New York state election law.

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And it's such a complicated legal theory
that I don't see it. What

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election law. There's a New York
state election law that says you can't promote

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a candidate to office through unlawful means. What's unlawful means not entirely clear,

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because hush money payments, catch and
kill deals where you buy somebody's story and

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you ever air it, none of
that's illegal. So it's the idea that

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he falsified what these payments were for
because he didn't want anybody to know what

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it was really about. Otherwise it
would have hurt his chances in the election,

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even though he paid this back after
he was president. You see why

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it's confusing. You see why it
doesn't add up to a really concrete It's

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not like this is bribery. He
took money, It's nothing like that.

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He's not even charged with violating New
York state election law, which is again

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bizarre. He's charged with falsifying business
records to further a crime that he's not

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even charged with. Michael Cohen is
the star witness. He's the most important

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witness in this whole case. Why
because he is the person that allegedly paid

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store Mee Daniels, and he is
the person that Donald Trump allegedly paid back.

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And the payments that Donald Trump made
to Michael Cohen, that's what's his

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issue. Did he falsify what those
payments were? So Michael Cohen's gonna say,

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yeah, I paid Stormy Daniels to
keep quiet. Donald Trump paid me.

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We made sure to call it legal
expenses even though they weren't legal expenses,

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because he didn't want anyone to find
out. He's the most important witness.

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Now he's also the most problematic witness. This is a guy who lied

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to Congress. He's convicted. He's
on TikTok the past few weeks criticizing Donald

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Trump. So they could say,
your whole platform, your whole brand,

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is going after Donald Trump. That's
how you make money, that's your financial

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livelihood. Why should we believe anything
you're saying. That's why they're saving him

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for last than this prosecution, because
they know how much of a problematic witness

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he is. This is the weakest
case that Donald Trump is facing. By

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the way, that's not even the
biggest legal issue for Donald Trump. Do

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you want to know what else happened? What you know he's facing that classified

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documents Marra a Lago case in Florida, which I think is one of the

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strongest cases that he willfully retained classified
documents live I Biden, like Bill Clinton,

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like Barack Obama. This is different. This was the idea of lying

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to authorities and trying to move the
documents so nobody would see it's a bad

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case. It's a bad case against
them. I think it's pretty strong.

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I want to know what happened this
week. The judge who was overseeing this

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case, the judge who I think
you could say has issued rulings that have

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been kind of favorable to Donald Trump. She is now indefinitely delayed this trial.

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So there were all these deadlines,
things that you have to do before

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a trial starts. She delayed it, which means the likelihood of this trial

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happening before the election is like two
percent. And if Donald Trump becomes president,

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this case will go away. That
was the biggest win for him this

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week that he might not have to
go to trial on the classified documents case.

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The only thing is he's got to
win the election in order to make

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it go away. Talk about pressure, talk about talent needed to deal with

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stuff. What else is going on
that you want to cover? Jess,

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I got an interesting question for you. This is a business law question.

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You're ready. Elon Musk might be
in trouble. So apparently federal investigators are

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looking into Elon Musk and Tesla Wow. It turns out that they are looking

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into whether he engaged in securities fraud. Did he provide false information to investors

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and customers about whether his cars were
self driving? Did he make it seem

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like there don't even need to be
drivers there? And we know that there's

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been a lot of crashes. We
know that there's been a recall, and

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it's now been revealed that federal investigators
might be looking into securities fraud and wire

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fraud against him. Now, in
the law, companies are allowed to engauge

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what's called puffrey. You're allowed to
exaggerate about your products and your services.

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My car is the way of the
future, my car is the best on

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the market. You're allowed to say
stuff like that, But it's when you

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make concrete claims like this drug can
cure cancer, or this car can drive

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on its own, there's no need
for a driver. That's where you get

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yourself into trouble. People rely on
that information and I have to tell you

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there could be something here. There
have been statements before in the past that

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might be questionable. They're looking into
whether or not any of this internal communications

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in the company. Well, if
you're covering and what did he say,

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we don't know. What they have
to establish for a criminal case is that

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he made willful false statements he knew
they were false. Anyway, I can't

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comment because I don't know what he
said. I'm not following it. Well,

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in six if he said, then
my car unconditionally is self driving.

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You don't need to drive it's the
way of the future rather than a work

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in progress, then it better be
pretty accurate. But you need the statement.

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In twenty s people went and bought
the stock based on now, all

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of a sudden, he has new
technology. He's going to revolutionize the industry.

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We learned that in a lawsuit back
in twenty sixteen. They did this

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demo of the self driving car,
and Elon Musk had written in an email,

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this is not what the car can
currently do. This is what we

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expected to do. But on the
demo they said a driver only needs to

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be in the driver's seat for legal
reasons. That's bad if you ask me,

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and that could be something they're looking
in. You said there was a

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demo. They're saying in the future, we intend to have a car that

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the driver will only need to be
sitting there. They won't have to do

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anything. But we're not there yet. Did that imply that it's done deal

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or that it's coming. I don't
know. I don't know. I don't

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know. It should be plain and
simple. What was the public statements they

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made. I don't know what they're
looking into. I just thought it was

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an interesting piece of news. Yeah, I don't know. I don't know.

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Jesse, sounds like you're not doing
your homework. I'm sorry. I'm

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not a federal investigator looking at Tesla's
private information. Sorry, sorry, guys,

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Sorry, I don't have the inside
information. Yeah, but don't they

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have to state it if they're looking
into it? What the statement was?

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Not at all? The investigations are
entitally private. By the way, P

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Diddy, do we know what they're
looking at? Do we know what they

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found at his house? Not at
all. We don't know. Investigations are

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kept private secret for me. But
we're talking about statements, statements of public

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record. You would think there's a
statement he said, my cars don't need

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a drive and get in them.
This is the way of the future.

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We have the future, or we're
working towards the future. Yeah, there's

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a big difference a statement. I
think it's interesting, to say the least.

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Well, listen, I think this
stuff is fascinating and I love it.

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And when this is our current events. Now having said that, I

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want to talk about talented and I
want to talk about the most talented things

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I think I've ever seen. When
we come back in a moment, always

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in fashion as one of the world's
most celebrated fashion designers. Carl Lagafeld was

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renowned for his aspirational and cutting edge
approach to style. His unique vision of

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00:19:44.400 --> 00:19:49.240
Parisian shit comes to America through Carlagofeld
Paris. He has women's collections, men's

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collections, ready to wear, accessory, shoes and bags. The fashion house

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Carlagafeld also off is a range of
watches I wear in premium fragrances. You

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00:19:57.359 --> 00:20:03.960
can explore the car collection at carlagofelpowers
dot com. But it's more than that.

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I, for one, love to
shop. I love going around and

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seeing what's happening and what catches my
attention, what would make me feel good

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to wear now. I don't wear
the women's wear obviously, but I can

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appreciate it and they look amazing.
If you want to look right, you

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want to have clothes that fits you
well. You want to look like you're

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wearing something that's very expensive, that's
exclusive for you and yours. You can

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00:20:26.279 --> 00:20:32.839
find it at very affordable prices at
Macy's Orcarlagofel dot com Paris. The women's

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00:20:32.920 --> 00:20:36.519
ready to wear fashion is extraordinary,
as well as the handbigs and the shoes.

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I for one, wear men's clothes, unlike my appreciation of women's clothes.

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I'm a modern guy. I want
to look current, I want to

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look the way I want to feel. I go out at night, I'm

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in black and Carlagofel is my buddy. Calls are great. They fit great,

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00:20:52.440 --> 00:20:55.039
and they have little tweaks and touches, whether it's a stripe on the

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00:20:55.079 --> 00:20:57.519
sleeve or button at the neck or
on the shoulder. There's a lot of

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details that go into Carla because he's
always been he always had been one of

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the world's great designers, and this
legacy and goes on and on. I

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00:21:07.640 --> 00:21:10.440
can't speak enough about it except to
say to you, you want to feel

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good about yourself. You want to
know that you're dressing properly. You want

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to clothes that fits you well.
Carl Lagafeld Paris at Macy's Orcarl Lagafel dot

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00:21:18.880 --> 00:21:25.559
com. My favorite brand has always
been ISOD. My company at one time

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bought that brand. The CEO of
the company handed it to me and said,

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you better make it work. And
I put everything in my career to

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make ISOD work. And I fell
in love with that brand, and to

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this day it is one of the
most exciting endeavors I've ever got involved with.

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Isod is an incredibly strong golf brand. If you play golf, if

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you play tennis for that matter.
They make a great polo shirts. I

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mean great. They're fit perfect.
The material is unique because it's a pk

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F I break that waffle weave you
see, and it's made of a blend

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of cotton and microfiber that allows you
to stretch. And very often they are

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treated with solar protection as well,
so they stretch, they're comfortable, and

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they breathe well. And one thing
about Isaac they always fit. They'll never

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tug on you. You put it
in your waist, they'll fit you great.

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The colors, patterns are sensational.
Now I will also tell you Isaad

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makes great shorts and great golf pants. You're a golfer and you want to

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look good. You don't have to
think about how do I look. You

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want to think about how you play, not how you feel. Isaad is

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the brand for you. I know
I was there when it was created.

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The strategy behind that brand is brilliant. It's one of my favorite brands.

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While I talk about it, I
should tell you about the men's sportswear.

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Isod wasn't enough being a golf brand. It wasn't enough being just great polo

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shirts with logos without logos. Incredible
brand and story and history. Isaad makes

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salt out of the programs. They
have great printed woven shirts, short sleeves

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that look excellent with colors, excellent
with shorts, excellent with cotton pants of

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which they also make this whole salt
order relaxed line from Ison, whether it

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be fleece, cotton sweaters, knit
polos, woven shirts and pants of a

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00:23:23.559 --> 00:23:27.759
range of colors and fabrics that are
perfect for a guy wants to go casually

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in the spring and summer of this
year. And here's the thing. Ison

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is affordable. Everyone listening to me
talk about this brand can afford to buy

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it and know that there are a
lot of other brands that also have a

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look like is Although I don't believe
it's fun as isond is. The brand

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has a lot of energy in it, but at the price points no one

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can compete. You can find Isaac
at You're leading retailers and online at ISAH.

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00:24:00.160 --> 00:24:04.359
Talk to you later, guys.
I wish you are very happy spring

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00:24:04.440 --> 00:24:08.519
in summer, and I help you
by telling you if you were eyesight,

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you're going to look great. Welcome
back to it always in fashion. Here's

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your host, Mark Webber. I'm
talking about talent and hard work tonight.

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But I'm going to take hard work
for granted, because I would think at

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this point in time, everybody knows
that hard work is really important to have

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any kind of success. But I
want to talk about talent. I have

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been fortunate enough to see some of
the greatest talents in business that you can

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imagine. But forget me. We've
all seen talent at work and talent at

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play. There's not a day that
goes by that you don't see a politician

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make a speech, you don't see
an actor or actress in a movie or

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a TV show, or you don't
see some sports legend get up there and

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do something remarkable that in a million
years you would never know how to do,

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or for that matter, how he
or she does it. It comes

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with hard work, but there's an
inherent talent, and I want to talk

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about some of those things. Some
of those things that I have found incredible

358
00:25:08.160 --> 00:25:15.559
talented spoken by a person. I
think of talented finance and law logistics,

359
00:25:15.680 --> 00:25:21.680
operations, getting things from here to
there talented sellers, talented designers, talented

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advertisers, and talented people who make
their positions known very clearly. But first

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off, I want to talk finance. I have a saying there are no

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flukes in business. Anybody who finds
success finds it for a reason because they

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did something that is really special and
they deserve to be there. And in

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my career, my history, I've
never seen anybody there who doesn't belong there.

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Now, there are times along the
way people get in over their head

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and they're in jobs that they don't
belong in because they're not good enough,

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but that in the natural scheme of
things that takes care of itself, and

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that this of pates they get caught
and it ends it's not their fault.

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They just shouldn't have been put in
a particular position. But there are no

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flukes in business. I was working
with a chief financial officer of a public

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company and he was talking about fair
pay. What is it all about?

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I'll never forget. When I was
at Louis Viitan Moha Hennessy, I was

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in France at the time, and
the France papers, the newspapers in Paris

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went crazy because one of the corporate
executives who I knew very well, had

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sold some shares of his stock from
LVMH. He'd been with the company twenty

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years. He had a huge position. He made a ton of money.

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He had a lot of stock.
And what generally happens with stock when you

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work for company a person executive,
most of their income is tied up in

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stock. And he made a sale
of stock. And it got me thinking,

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because everyone is against the rich.
The rich don't pay their fair share

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of taxes. The rich, the
rich, the rich. That I thought

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00:27:00.640 --> 00:27:04.200
about this at the time, because
everything gets taxed. And I remember reading

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in the newspaper and then talking with
him about it. He sold twenty four

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00:27:08.640 --> 00:27:14.079
million dollars worth of stock, and
the newspaper is headlined, or the first

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00:27:14.079 --> 00:27:18.400
sentence I don't recall, said his
name sold twenty four million dollars worth of

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stock, and that's the equivalent of
fourteen hundred years of minimum wage in Paris.

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And they tried to slaughter them.
You know, I said a minute

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00:27:29.559 --> 00:27:33.400
ago, there are no flukes in
business. When corporate executives make money,

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there's a reason they're making money because
they're aligned with the shareholders. Public companies

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00:27:37.799 --> 00:27:42.839
sell shriffs to the public. They're
companies who make their company and the good

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00:27:42.880 --> 00:27:48.799
and bad associated with available for investment. And when you buy a share of

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00:27:48.839 --> 00:27:52.680
stock, you are aligned with the
management of the company. The company does

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00:27:52.720 --> 00:27:56.480
well, the management does well,
the company doesn't do well. The managers

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00:27:56.519 --> 00:28:00.359
don't get selleries, they don't get
bonuses when they get fired. So when

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you think about it, I was
working with a financial executive at the time

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at the company who explained all these
things to everyone sitting around in a meeting.

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You know, when you talk about
stock, President Biden is talking about

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00:28:12.599 --> 00:28:19.200
raising capital gains to the level of
people's income. This is calling it a

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00:28:19.240 --> 00:28:26.160
little lesson in finance for dummies.
First of all, stock options. When

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00:28:26.160 --> 00:28:30.839
a company grants you a stock option, they give you, let's say,

401
00:28:30.880 --> 00:28:37.359
the opportunity to purchase a thousand shares
of stock at today's price, but they

402
00:28:37.400 --> 00:28:42.000
give you ten years in which to
purchase it. So it's not stock that

403
00:28:42.079 --> 00:28:45.440
you can go out and sell right
now. It's stock that usually takes a

404
00:28:45.480 --> 00:28:51.200
period of time anyone from one,
four or ten years that it becomes yours.

405
00:28:51.599 --> 00:28:53.440
But the beauty of a stock option
is you don't have to allow out

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00:28:53.480 --> 00:28:57.400
the money for it until you choose
to sell it. It's yours when you

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00:28:57.519 --> 00:29:03.960
choose to take the and it's a
great way to keep people aligned with shareholders.

408
00:29:03.160 --> 00:29:07.160
If I'm a going to company and
somebody offers me a thousand shares of

409
00:29:07.240 --> 00:29:11.400
stock at today's price, the only
way that'll ever have a value to me

410
00:29:11.880 --> 00:29:15.079
is if the stock goes up down
the road, and therefore I'm going to

411
00:29:15.160 --> 00:29:21.200
stick around and stay and hopefully that
stock will have meeting capital gains right now

412
00:29:21.279 --> 00:29:25.000
is twenty percent. So if I'm
a high paid executive and I'm paying thirty

413
00:29:25.039 --> 00:29:29.599
eight percent tax on my salary and
I own stock for a period in time

414
00:29:29.920 --> 00:29:33.480
over one year, after I've played
out cash for it, i can sell

415
00:29:33.519 --> 00:29:37.920
it and only play twenty percent tax. Now, there are some other administrative

416
00:29:37.920 --> 00:29:40.839
course that may take it up to
twenty five percent, but it's still a

417
00:29:40.839 --> 00:29:45.799
lot different than thirty eight percent.
So stock options are there to encourage you

418
00:29:45.279 --> 00:29:49.319
to stay with the company. They're
part of what would be considered long term

419
00:29:49.440 --> 00:29:56.599
compensation. Bonuses are special payments paid
to executives or people in a company if

420
00:29:56.640 --> 00:30:00.480
they reach certain goals. Once again, this is aligned with the shareholders.

421
00:30:00.759 --> 00:30:06.680
Generally, bonus plans are tied into
the company's performance and your personal performance within

422
00:30:06.720 --> 00:30:10.759
the company that allows the stock price
to grow, and if it grows,

423
00:30:10.799 --> 00:30:15.880
you benefited by it as well as
the shareholders benefit by it. Then of

424
00:30:15.920 --> 00:30:18.720
course there's the four oh one K. This was something that was put in

425
00:30:18.720 --> 00:30:23.319
place by the government to force people
in their retirement to be safe from bankruptcy,

426
00:30:23.599 --> 00:30:26.480
to have money to live on when
they're no longer working. And what

427
00:30:26.640 --> 00:30:32.519
it is a company will take out
from your pay tax free pre tax,

428
00:30:33.039 --> 00:30:36.559
a certain amount of money up to
fifteen percent of your income that you could

429
00:30:36.599 --> 00:30:40.039
put away. If you're making one
hundred thousand, could awigh fifteen thousand dollars

430
00:30:40.039 --> 00:30:44.400
per year tax free. But it's
really not tax free, it's tax deferred.

431
00:30:44.759 --> 00:30:47.599
You put it away and it could
be five years, ten years,

432
00:30:47.599 --> 00:30:49.799
fifty years to you choose to take
it out when you're seventy two years old,

433
00:30:51.160 --> 00:30:53.920
start taking it out, and you're
making money or interest on that money

434
00:30:53.960 --> 00:30:57.720
without having to pay taxes until such
time as you take it out. So

435
00:30:57.759 --> 00:31:03.440
it's a great way to see money. The best companies give up to half

436
00:31:03.480 --> 00:31:07.440
of the percentage match if you could
take out six percent according to the government,

437
00:31:07.440 --> 00:31:11.240
they'll give you three percent free money
if you stay with the company for

438
00:31:11.279 --> 00:31:15.559
a period in time, et cetera, et cetera, et cetera. That

439
00:31:15.960 --> 00:31:22.039
was the best example of finance for
idiots that I had ever heard in my

440
00:31:22.160 --> 00:31:25.440
life, and I thought I would
share it for you. Now. I've

441
00:31:25.480 --> 00:31:30.160
seen some other very serious efforts going
in place, and one of my favorite

442
00:31:30.200 --> 00:31:33.519
stories of all time was on positioning
a brand. Now, this might be

443
00:31:33.599 --> 00:31:40.759
a little bit complicated, but it
has to do with where brands are sold,

444
00:31:41.640 --> 00:31:45.720
Jesse, you like Rolis watches.
Where are Rolex watches sold? They're

445
00:31:45.759 --> 00:31:51.319
sold at Rolex stores. They're sold
specialty stores in malls. They're sold at

446
00:31:51.359 --> 00:31:55.400
Tornel. When you say specialty stores
in malls, you mean in Macy's or

447
00:31:55.400 --> 00:31:57.279
Abercrombie and Fitch. What do you
mean? No, I mean like a

448
00:31:57.440 --> 00:32:01.920
Tornell, a specialty watch store.
That is correct. Can you buy Warrols

449
00:32:01.960 --> 00:32:07.359
watches in Bloomingdale's No? Can you
buy him in Macy's No? You can

450
00:32:07.480 --> 00:32:14.160
only buy him in luxury watch stores. Rolicks has made a decision in their

451
00:32:14.200 --> 00:32:20.200
distribution to only sell one channel of
distribution. I was working for the Venues

452
00:32:20.240 --> 00:32:23.480
and company at one time, and
we made a decision that we wanted to

453
00:32:23.519 --> 00:32:29.640
sell a number of outlets. The
venues and brand we were selling Macy's,

454
00:32:30.480 --> 00:32:34.880
We were selling Cole's department store,
which is a lower priced version of a

455
00:32:34.920 --> 00:32:38.519
department store. We were selling our
own outlets stores. We were selling a

456
00:32:38.599 --> 00:32:44.039
lot of people. And when Macy's
found out about it, the people in

457
00:32:44.440 --> 00:32:46.799
Riches in Atlanta, which was owned
by Macy's, asked me to come down

458
00:32:47.200 --> 00:32:51.880
to talk to him about it,
and my boss and I flew down to

459
00:32:52.000 --> 00:32:55.960
Macy's and Riches Atlanta, who happened
to be probably the best account we had

460
00:32:57.000 --> 00:33:00.160
in the company, and we met
and then their senior vice president of merchandising,

461
00:33:00.200 --> 00:33:04.119
a gentleman named Roger Farrell, who, by the way, went on

462
00:33:04.200 --> 00:33:07.200
to become the president of Polo,
then went on to become the CEO and

463
00:33:07.240 --> 00:33:12.920
eventually chairman of Tiffany's. Really smart
guy, and he called us in and

464
00:33:13.039 --> 00:33:15.880
thanked us for coming down, and
he said, look, we're really unhappy

465
00:33:15.160 --> 00:33:20.960
about the decisions you made with your
venues and shirts. Unlike Rolex, who

466
00:33:20.960 --> 00:33:23.559
made a very simple decision, I'm
going to only sell in luxury boutique,

467
00:33:23.640 --> 00:33:28.720
we widely distributed and outlets, those
calls, etc. He says we have

468
00:33:28.720 --> 00:33:31.519
a problem. We decided to drop
your venues and brand from us store.

469
00:33:32.359 --> 00:33:36.759
We were shell shot. He said, you can't do this. Okay,

470
00:33:36.880 --> 00:33:40.079
says you leave me no choice.
We're Macy's. We don't want to compete

471
00:33:40.079 --> 00:33:44.200
with everyone. Too much of your
business is being done at off price.

472
00:33:44.480 --> 00:33:47.319
We've decided to drop. I said, but you're our biggest customer. We've

473
00:33:47.319 --> 00:33:51.839
always weathered every storm together, whatever
it takes. If there's a problem,

474
00:33:51.880 --> 00:33:53.960
we'll make sure you're successful. How
can you do it? And the more

475
00:33:54.000 --> 00:34:00.240
we pushed, the more he said
no. Now going in we understood his

476
00:34:00.279 --> 00:34:04.279
position. We were being, if
not pigs, we were being one sided.

477
00:34:04.319 --> 00:34:07.720
We became like Second Avenue, figuring
that we could sell anyone in the

478
00:34:07.720 --> 00:34:10.039
world we wanted to and they would
just accept it. And he did what

479
00:34:10.119 --> 00:34:14.119
I thought was the smartest thing in
the world. He looked at my boss

480
00:34:14.519 --> 00:34:16.280
and he looked at me. He
said, you two are very smart guys.

481
00:34:16.599 --> 00:34:20.280
I want to ask you to do
me a favor. He said,

482
00:34:20.280 --> 00:34:22.920
would you mind standing up? And
he starts standing up, and we start

483
00:34:22.960 --> 00:34:28.079
standing up, and he says,
to my boss, do me a favor.

484
00:34:28.400 --> 00:34:31.199
Change seats with me. He comes
to sit next to me, he

485
00:34:31.199 --> 00:34:35.400
says, sit down, And he
said to my boss, sit down in

486
00:34:35.480 --> 00:34:38.679
my seat. And then he looked
at my boss and he said, now

487
00:34:38.679 --> 00:34:45.800
you're sitting in my seat, what
would you do. My boss kind of

488
00:34:45.800 --> 00:34:51.320
put his head down. In simplicity, he said, I understand your point

489
00:34:51.360 --> 00:34:53.639
of view. I don't agree with
it, but if I was in your

490
00:34:53.679 --> 00:34:58.159
seat, I might do the same
thing. Great answer right in that great

491
00:34:58.159 --> 00:35:01.480
positioning. Amazing. Yeah, I
really loved it. I think about also

492
00:35:01.599 --> 00:35:05.719
now, while I'm thinking about talented, which is really what I'm talking about,

493
00:35:06.079 --> 00:35:09.360
the most talented answer I ever got
to advertising. While I'm talking about

494
00:35:09.440 --> 00:35:15.719
van Usen is a woman named is
Stelle Ellis. At the time I remember

495
00:35:15.719 --> 00:35:19.039
working with she was eighty three years
old. She's passed on. She was

496
00:35:19.079 --> 00:35:22.440
on the board of directors. She
was a marketing guru, very well known

497
00:35:22.440 --> 00:35:24.239
in New York, and she was
sitting on our board. And I used

498
00:35:24.280 --> 00:35:29.239
to have a great relationship with it
because in addition to being president of the

499
00:35:29.280 --> 00:35:34.400
company, I was also a very
savvy product development marketing person and she and

500
00:35:34.440 --> 00:35:37.920
I got along very well. And
one day I was struggling, you know,

501
00:35:37.000 --> 00:35:42.480
you think about the van Using brand. We made pajamas me and watches.

502
00:35:42.599 --> 00:35:45.320
We made everything we were, you
know, considered very often a little

503
00:35:45.360 --> 00:35:49.639
old in our approach, which I
dealt with by making younger and younger and

504
00:35:49.679 --> 00:35:53.400
more talented, more designer looking dress
shirts. But I was trying to figure

505
00:35:53.440 --> 00:35:57.719
out how to advertise, and I
remember going to her and I said,

506
00:35:57.760 --> 00:36:00.840
you know, Stelle, we've tried
everything. We've had taglines, what are

507
00:36:00.920 --> 00:36:07.159
changing? America is changing into buy
our shirts, they wrinkle free, buy

508
00:36:07.199 --> 00:36:09.159
this. By that, We've done
everything, and I met a loss for

509
00:36:09.239 --> 00:36:15.960
words, and I need to figure
out how to advertise going forward. She

510
00:36:15.039 --> 00:36:17.760
said, have you shot any photographs
of what you want to do? I

511
00:36:17.760 --> 00:36:21.320
said, yeah, can you bring
them in? So I left, I

512
00:36:21.320 --> 00:36:23.840
brought in the phonographs, I put
them in front of she laid them out,

513
00:36:24.280 --> 00:36:30.119
and she simply said to me,
Mark, your advertising should be then

514
00:36:30.320 --> 00:36:36.599
using shirts for men. To this
day, I'm shell shot how smart that

515
00:36:36.880 --> 00:36:39.679
was when you really come down to
it. What is simpler than that shirts

516
00:36:39.719 --> 00:36:44.440
for men? And for the ten
years until I left the company, that's

517
00:36:44.440 --> 00:36:50.079
how we're advertising every single time we're
ever together. You like that one,

518
00:36:50.159 --> 00:36:53.800
Jess, Yeah, it's amazing.
Now this is the greatest story I ever

519
00:36:53.840 --> 00:36:59.800
remember in sales back to Van using
we're making flannel shirts, and the suggested

520
00:37:00.000 --> 00:37:05.440
retail price was twenty five dollars.
And the reality was we were selling these

521
00:37:05.480 --> 00:37:10.480
shirts for six dollars so that our
store could sell them for fourteen ninety nine,

522
00:37:12.519 --> 00:37:16.159
and at six dollars we couldn't make
money. And they were beautiful shirts.

523
00:37:16.280 --> 00:37:20.519
And I said to my head of
sales, the executive vice president at

524
00:37:20.519 --> 00:37:25.320
the time, I no longer will
sell these shirts at six dollars. I'm

525
00:37:25.320 --> 00:37:29.920
the president of the company. I'm
making a decision. I no longer could

526
00:37:29.960 --> 00:37:32.800
sit in front of our CEO,
nor the board for that matter, and

527
00:37:32.880 --> 00:37:37.880
talk about selling our most important product. We're making twenty percent margin when our

528
00:37:37.920 --> 00:37:43.760
customers were making sixty percent margin.
We can't afford it any longer. They

529
00:37:43.800 --> 00:37:45.679
want to sell the shirts, they're
worth twenty five dollars, but if they

530
00:37:45.800 --> 00:37:50.239
want to put them on sale,
let them put them on sale for eighteen

531
00:37:50.360 --> 00:37:54.000
ninety nine or nineteen ninety nine instead
of fourteen ninety nine at six dollars.

532
00:37:54.119 --> 00:37:59.119
Course to them, so we have
to now get nine dollars for the shirt,

533
00:37:59.480 --> 00:38:00.119
said we want. Don't be able
to do it, Mark, I

534
00:38:00.119 --> 00:38:02.880
said, we'll be able to do
it. Let's you and I go to

535
00:38:02.920 --> 00:38:07.719
sit with the president of Macy's and
have the conversation. So I'm repeating,

536
00:38:07.760 --> 00:38:09.840
we were selling them at six dollars. They were selling them at fourteen ninety

537
00:38:09.920 --> 00:38:13.880
nine. They were pre ticketed at
twenty five dollars, so when they went

538
00:38:13.920 --> 00:38:16.599
on sale they could be fourteen ninety
nine. But I couldn't afford it anymore.

539
00:38:16.599 --> 00:38:21.239
So I wanted to sell that six
dollars shirt for nine dollars so they

540
00:38:21.280 --> 00:38:24.079
could sell them in eighteen ninety nine
or nineteen ninety eight below twenty dollars.

541
00:38:24.159 --> 00:38:28.880
Everybody makes money, everybody's happy.
A week later, the meeting's set up

542
00:38:28.920 --> 00:38:31.280
for he and I to go and
visit the president of macy We go to

543
00:38:31.320 --> 00:38:35.519
their headquarters in New York. I
sit down with them. We need to

544
00:38:35.559 --> 00:38:38.599
talk about the flannel shirt. We
sell tens of thousands of them. Your

545
00:38:38.639 --> 00:38:43.920
stores love them. We love selling
to their design right the pictured right,

546
00:38:43.960 --> 00:38:46.760
the colors are great, Everything about
the shirts is great. I no longer

547
00:38:46.800 --> 00:38:50.679
can sell them for six dollars.
I need you to buy them at nine

548
00:38:50.719 --> 00:38:54.320
dollars. President of Macy's or GMM
whoever it was, said, whatever you

549
00:38:54.360 --> 00:38:58.639
want us to do. We're going
to do. We're important parties together with

550
00:38:58.679 --> 00:39:01.400
you. Whatever you want to sell
for we're going to accept. I left

551
00:39:01.400 --> 00:39:05.960
the meeting and I said, my
god, thank you so much. This

552
00:39:06.039 --> 00:39:09.360
is great. I went home.
I told the executive vice president of sales.

553
00:39:09.920 --> 00:39:14.519
Now, that's a lesson in life. When you really feel strongly about

554
00:39:14.559 --> 00:39:16.639
something, when you know you're right, you go in and you pitch it

555
00:39:16.679 --> 00:39:20.039
and you get it done. It's
more than that, right, You've built

556
00:39:20.079 --> 00:39:22.880
up a great reputation. And it's
not just that you were adamant and your

557
00:39:23.239 --> 00:39:27.719
what you wanted. You built up
such good will that they agree to it.

558
00:39:28.000 --> 00:39:30.639
Yeah, you're right. So for
the next six months, I was

559
00:39:30.719 --> 00:39:35.199
so happy. I was so proud
of myself. I was thinking great.

560
00:39:35.519 --> 00:39:40.239
Macy's bought off flannel shirts. Winter
comes and I noticed in Macy's that they're

561
00:39:40.239 --> 00:39:45.480
still selling the shirts when they go
on sale for fourteen ninety nine. I

562
00:39:45.519 --> 00:39:46.719
said, I don't get it.
How can they do that. They don't

563
00:39:46.760 --> 00:39:52.239
like to make less money. So
at first my sales executive told me they're

564
00:39:52.280 --> 00:39:55.800
going to make less money and sell
a lot of shirts. So I kept

565
00:39:55.840 --> 00:39:59.519
asking. It bothered me. A
week later, I'm seeing, well,

566
00:39:59.519 --> 00:40:01.760
the sales that's selling all these shirts. Brought him in my office. I

567
00:40:01.800 --> 00:40:06.880
don't understand. Could you please tell
me what's going on here? He puts

568
00:40:06.880 --> 00:40:12.119
his head down and he said,
I saved you from yourself. He said,

569
00:40:12.119 --> 00:40:14.320
what does that mean? He says, I sold all the shirts at

570
00:40:14.360 --> 00:40:16.559
six dollars they would have never bought
them in nine dollars, and didn't want

571
00:40:16.599 --> 00:40:21.840
you to be embarrassed in front of
them. Huh, So would you say?

572
00:40:25.239 --> 00:40:28.920
You know? I was lost for
words, and I said, I

573
00:40:28.920 --> 00:40:30.800
don't know whether I should kiss you
or fire you. I know, for

574
00:40:30.880 --> 00:40:36.119
one thing, I can never trust
you again. Well, he was protecting

575
00:40:36.159 --> 00:40:39.960
you, yeah, I he he
just wasn't honest with you and did something

576
00:40:40.000 --> 00:40:45.119
behind your back. Let's call it
one of the most talented decisions I've ever

577
00:40:45.199 --> 00:40:52.360
seen. I guess that's the headline
here. I've often thought talking talent about

578
00:40:52.400 --> 00:40:58.719
how talented the luxury retail and fashion
industry is. In a sense, this

579
00:40:58.880 --> 00:41:06.800
industry is made up of geniuses who
are logistically brilliant in redeveloping and redefining themselves.

580
00:41:06.840 --> 00:41:10.840
Every quarter, every three months,
this industry has to redevelop, come

581
00:41:10.880 --> 00:41:15.360
out with brand new product, and
go on sale because the seasons change every

582
00:41:15.360 --> 00:41:20.440
three months. It's unlike any other
industry and you really think about it.

583
00:41:21.079 --> 00:41:25.039
The iPhone comes out once a year. Automobiles change their model every five years.

584
00:41:25.360 --> 00:41:29.599
Ferrari, one of the most forward
car companies in the world, never

585
00:41:29.639 --> 00:41:35.199
has a model that comes out earlier
than five years. So for a fashion

586
00:41:35.280 --> 00:41:39.039
industry to do what they're doing is
so talented. I'm in awe of what

587
00:41:39.599 --> 00:41:45.079
the industry, what we have always
accomplished, and to make it even more

588
00:41:45.159 --> 00:41:52.360
brilliant or mind blowing. The talent
that goes into the industry is we sell

589
00:41:52.400 --> 00:41:58.639
you things that you don't need.
We sell you things that you have already.

590
00:41:59.519 --> 00:42:04.639
Our whole job is to make you
want something that you don't need,

591
00:42:05.559 --> 00:42:10.280
because we are in the want business. We are in the business of creating

592
00:42:10.360 --> 00:42:16.360
one. How we obsolete products so
that you want new ones. How will

593
00:42:16.440 --> 00:42:22.880
change of color so you want that
color. How we created different lifestyles for

594
00:42:23.000 --> 00:42:28.760
different events, different wardrobes for different
events. Used to be you got up,

595
00:42:28.800 --> 00:42:31.480
you wore a uniform. Guys put
on a suit, shirt and tie,

596
00:42:31.480 --> 00:42:35.159
and yeah, there were a million
variables. That's how you went to

597
00:42:35.199 --> 00:42:39.000
work. It's no longer the cake
Now if you wear a suit. You

598
00:42:39.079 --> 00:42:43.639
wear it with a tie, without
a tie, with a long sleeve,

599
00:42:43.719 --> 00:42:46.840
polo shirt, with a mock or
turtleneck. We've given you multiple choices,

600
00:42:46.880 --> 00:42:52.199
as we talked to you in our
commercial on venues in suits. We've used

601
00:42:52.239 --> 00:42:54.920
regular fabrics, we use stretch fabrics. You wear these suits wherever you go.

602
00:42:55.559 --> 00:43:00.360
Now we've created lifestyle. Used to
be those powrel for jogging, but

603
00:43:00.440 --> 00:43:02.440
now there's a powrel for working out. There's a power for golf, there's

604
00:43:02.440 --> 00:43:07.199
a powerful tennis for whatever sport you
might play, whatever occasion you might go

605
00:43:07.239 --> 00:43:12.199
into. We have special apparel that
we've created for you. Do you need

606
00:43:12.280 --> 00:43:15.480
special apparel to work out? What's
wrong with your sweatshirts and t shirt?

607
00:43:15.760 --> 00:43:21.800
Well, we've convinced you that you
need these things, and because you need

608
00:43:21.800 --> 00:43:25.000
it, you've gone out and bought
it. And I believe that's one of

609
00:43:25.079 --> 00:43:31.639
the greatest examples of talent. The
point is for us to do this and

610
00:43:31.679 --> 00:43:35.960
for us to talk talent. I
gave you someone I think of the most

611
00:43:36.000 --> 00:43:39.280
important subjects and talented people that I've
seen in my career. I'm going to

612
00:43:39.360 --> 00:43:45.079
take a break and come back and
continue with some talent. Always in fashion,

613
00:43:45.639 --> 00:43:50.119
spent a lifetime of my career building
the Van Usten Brand, and I

614
00:43:50.159 --> 00:43:54.559
am so pleased that they're back with
us now talking about suits, men,

615
00:43:55.039 --> 00:44:00.239
we're dressing up again and it's become
cool to wear a suit. This can

616
00:44:00.280 --> 00:44:04.239
be one on multiple occasions, in
multiple ways. You could wear a suit

617
00:44:04.320 --> 00:44:07.639
formally to go out at night or
to an event, wear a suit to

618
00:44:07.679 --> 00:44:10.320
the office with or without a tie. If you look closely, now fashion

619
00:44:10.440 --> 00:44:16.320
trends suits are being worn with turtlenecks
or mack next. The choices are endless

620
00:44:16.760 --> 00:44:22.840
and every one of them looks right. You could really really look the part.

621
00:44:22.000 --> 00:44:27.480
I believe that packaging yourself is as
important does the products you package,

622
00:44:27.599 --> 00:44:30.840
and wearing a suit is one of
those things that make men look their best.

623
00:44:31.320 --> 00:44:36.440
Venues In invented a new idea.
It's called the cool Flex suit.

624
00:44:36.719 --> 00:44:40.960
It's been engineered with stretch technology,
giving you the most comfortable fit and mobility.

625
00:44:42.159 --> 00:44:45.719
It's wrinkled resistant fabric, it's cool
moisture WICKI it makes it perfect for

626
00:44:45.840 --> 00:44:51.760
all occasions. As we discussed just
now, this new style of looking sharp

627
00:44:52.000 --> 00:44:57.119
while feeling cool and comfortable is amazing
and I'm so excited that the ven using

628
00:44:57.239 --> 00:45:02.119
company is involved in this new technology. Anne is embracing the whole idea of

629
00:45:02.199 --> 00:45:06.480
dressing up. Let's not forget van
Usen made its name with dress shirts.

630
00:45:06.559 --> 00:45:10.719
It's only proper that the suit business
follows strongly in its way. You can

631
00:45:10.760 --> 00:45:17.360
find van using Koolflex men's stretch suits
at jcpenny or online at jcpenny dot com.

632
00:45:17.519 --> 00:45:21.880
Guys, they're great. You should
go look at them. Dk and

633
00:45:22.039 --> 00:45:25.320
Y Donna Karen, New York.
Donna Karen began her career as one of

634
00:45:25.360 --> 00:45:31.679
the finest, most successful, powerful
women in the fashion industry. She developed

635
00:45:31.719 --> 00:45:37.440
a collection aimed at the luxury market
for women on the go, women who

636
00:45:37.440 --> 00:45:42.280
were powerful in their workplace, women
who had lives that extended beyond the workplace,

637
00:45:42.320 --> 00:45:45.880
and her clothes went from day and
tonight. An extraordinary collection. But

638
00:45:45.960 --> 00:45:50.840
the interesting thing Donna Karen had a
young daughter, and she had friends and

639
00:45:50.880 --> 00:45:55.000
they couldn't afford to buy the Donna
Karon collection, and Donna invented dk Andy

640
00:45:55.039 --> 00:45:59.599
Donna Karen, New York. It's
an offshoot of the Donna Karen collection.

641
00:46:00.079 --> 00:46:02.920
The same concept a lifestyle brand.
Now we talk about lifestyle brands, what

642
00:46:02.920 --> 00:46:07.760
does that really mean? Simply what
they say, there are brands that follow

643
00:46:07.800 --> 00:46:10.119
you throughout your lifestyle. You get
up in the morning, you start to

644
00:46:10.119 --> 00:46:15.039
get dressed. Donn A Karen Decan
Why as intimate apparel, as hosiery,

645
00:46:15.119 --> 00:46:19.760
as all those products. You're getting
dressed for work. You get accessorized shoes,

646
00:46:19.800 --> 00:46:22.400
handbags, and it takes you through
the day. The remarkable thing about

647
00:46:22.480 --> 00:46:27.519
dk andy clothes for work, they
work into the evening. The dresses,

648
00:46:27.599 --> 00:46:32.119
the suits, the pants, the
sweaters, the blouses, extraordinary clothes at

649
00:46:32.159 --> 00:46:37.280
affordable prices that go from day in
tonight. Part of your lifestyle is active.

650
00:46:37.519 --> 00:46:42.679
You have weekends, you have events, you participate in sports. Donna

651
00:46:42.760 --> 00:46:47.559
Karen's casual clothes did that under the
DKNY label. A vast array of casual

652
00:46:47.639 --> 00:46:53.840
sports where that make women look great
as they navigate their busy lives. Whether

653
00:46:53.840 --> 00:46:58.320
you going to soccer games for your
children or whether you're going out to the

654
00:46:58.320 --> 00:47:04.360
movies, whatever you want to do. Dk and Y Jenes DKY Sportswear is

655
00:47:04.400 --> 00:47:07.519
there for you. That's what a
lifestyle brand is. And I need to

656
00:47:07.639 --> 00:47:14.280
mention DKY activewear, which is extraordinary. The leggings, the sports bras,

657
00:47:14.480 --> 00:47:20.599
the sweats. You can wear DKY
activewear, certainly in the gym, certainly

658
00:47:20.639 --> 00:47:23.440
when you're working out at home,
and certainly if you want on the street,

659
00:47:23.519 --> 00:47:28.239
because it's that well done. The
quality of DK WHY is nothing short

660
00:47:28.280 --> 00:47:31.519
of exceptional and why shouldn't it be
because it was born from the idea of

661
00:47:31.679 --> 00:47:38.679
luxury made affordable for women of America. DK and Why a true lifestyle brand

662
00:47:38.920 --> 00:47:43.800
that takes you from day and tonight, from the week into the weekend.

663
00:47:44.239 --> 00:47:51.599
DCN, why you can find DCNY
and Macy's DKY dot com. Welcome back

664
00:47:51.639 --> 00:47:55.800
to Always in Fashion. Here's your
host Mark webber It sartter Off tonight talking

665
00:47:55.800 --> 00:48:00.119
about hard work and how important it
is and how people have owed. He

666
00:48:00.280 --> 00:48:04.800
said, the harder the work,
the luckier I get. Thomas Jeffers has

667
00:48:04.800 --> 00:48:07.480
said, I believe in luck.
It seems the harder I work, the

668
00:48:07.480 --> 00:48:12.079
more of it I have. But
I didn't want to really talk about hard

669
00:48:12.119 --> 00:48:15.159
work because it comes without saying it's
a given. You want any chance of

670
00:48:15.239 --> 00:48:17.960
success in life, for your career, you have to have hard work.

671
00:48:19.679 --> 00:48:23.920
But talent without hard work is impossible. You need both, but I wanted

672
00:48:24.000 --> 00:48:30.000
to really talk about talent. What
triggered this week's show was a quote I

673
00:48:30.079 --> 00:48:35.559
saw on the internet. It was
about Walt Disney. The day his first

674
00:48:36.119 --> 00:48:39.679
theme park opened in California. One
of the executives said, what a shame

675
00:48:40.320 --> 00:48:46.760
and travesty that this theme park opened
and Walt Disney never got to see it,

676
00:48:47.719 --> 00:48:52.519
and without hesitation, Roy Disney,
his brother, said, Walt Disney

677
00:48:52.559 --> 00:48:57.599
did see it. That's why we're
here. And that got me thinking about

678
00:48:57.760 --> 00:49:00.239
talent. Walt Disney, of course, was an amazing talent. When I

679
00:49:00.280 --> 00:49:05.039
think of talent, I think about
Steve Jobs in our era. You know,

680
00:49:05.079 --> 00:49:08.360
I talked before about we put people
in the want business. We convince

681
00:49:08.440 --> 00:49:15.000
them that they need something that they
don't. Steve Jobs said, we make

682
00:49:15.119 --> 00:49:21.280
products that people want before they even
know that they wanted them. Amazing guy.

683
00:49:21.719 --> 00:49:25.880
I think of Elon Musk, who
is invented pretty much by himself,

684
00:49:27.480 --> 00:49:31.119
the electric vehicle industry. Not only
did invent it, he put it into

685
00:49:31.119 --> 00:49:35.320
play. He made it happen,
he made it work. Now, I,

686
00:49:35.440 --> 00:49:37.880
for one, I'm a climate change
guy. I'm worried about the climate.

687
00:49:38.159 --> 00:49:40.960
I live on the water. I
know what happens when the tide rises.

688
00:49:42.519 --> 00:49:45.320
I don't believe in electric cars.
I have a hybrid. It's caused

689
00:49:45.360 --> 00:49:49.920
me nothing but aggravation in pain.
But the guy's a genius and I admire

690
00:49:49.960 --> 00:49:52.880
it. You know, while I'm
talking automobiles, I think about Ferraris.

691
00:49:53.360 --> 00:50:00.880
I am an admirer of Ferraris and
what Ferrari has accomplished as an auto company

692
00:50:00.519 --> 00:50:05.159
and an auto maker for us out
there, those of us who can afford

693
00:50:05.199 --> 00:50:08.760
it, to pay extraordinarily amounts of
money for a car that you can buy

694
00:50:09.440 --> 00:50:15.920
anywhere else with another name for one
tenth. Of course, and Enzo Ferrari

695
00:50:15.599 --> 00:50:21.639
didn't enter the automobile business to sell
cars. He entered the automobile business to

696
00:50:21.760 --> 00:50:24.480
sell cars to pay for his racing. And to this day, if you

697
00:50:24.519 --> 00:50:28.760
want to buy a car, you
have to beg you have to ask,

698
00:50:29.000 --> 00:50:31.280
you have to get permission, you
have to wait. You buy a car

699
00:50:31.480 --> 00:50:35.960
that you don't know what it costs, that you don't know when you'll get

700
00:50:35.960 --> 00:50:39.960
it. It's an amazing feat in
brands, and I'm amazed by it.

701
00:50:40.599 --> 00:50:46.440
When I think about sports, I
think about George Steinbro. He bought the

702
00:50:46.480 --> 00:50:50.840
New York Yankees, and he knew
what to do with it. He brought

703
00:50:51.000 --> 00:50:53.920
energy to the team, He brought
excitement in New York. He never compromised

704
00:50:53.920 --> 00:50:58.440
on the players. He was willing
to spend more money for talent than anyone

705
00:50:58.559 --> 00:51:02.440
because he recognized talent is what would
make the New York Yankees bankable. And

706
00:51:02.480 --> 00:51:06.760
he did, and it was an
amazing feat. And to this day,

707
00:51:06.800 --> 00:51:09.199
I love watching the Yankees. It
can't help myself. They're the best that

708
00:51:09.320 --> 00:51:15.280
ever was. I think about the
talent that goes into those companies. Talent

709
00:51:15.440 --> 00:51:21.559
is nothing without hard work. I
know from my own experience that the harder

710
00:51:21.599 --> 00:51:25.280
I work, the luckier I get. I know from my own experience how

711
00:51:25.320 --> 00:51:30.159
hard it is to be on top
of your game, how much outside work

712
00:51:30.199 --> 00:51:34.440
you have to do to be successful. I can't walk into a restaurant,

713
00:51:34.599 --> 00:51:37.199
I can't walk into a movie theater. I can't walk down the street without

714
00:51:37.239 --> 00:51:43.199
observing people, looking at them from
head to toe, understanding what's going on,

715
00:51:43.360 --> 00:51:46.559
looking for trends, wondering what's going
on, looking at ads on bus

716
00:51:46.559 --> 00:51:52.480
stops and magazines and television on the
internet, constantly trying to stay close to

717
00:51:52.559 --> 00:51:54.920
culture. I think about how hard
it is to come up with themes for

718
00:51:55.000 --> 00:52:00.159
the radio show, how hard it
is to come up with the ideas that

719
00:52:00.239 --> 00:52:02.880
I want to convey to you.
We're a cultural and lifestyle show. So

720
00:52:04.000 --> 00:52:07.639
without me being plugged into culture,
without me watching what's going on, I

721
00:52:07.719 --> 00:52:12.480
can't talk to you. Jesse can't
talk to you. Jesse spends his days

722
00:52:12.519 --> 00:52:16.360
working day and tonight on television radio
of the most current events and legal issues

723
00:52:16.360 --> 00:52:22.119
going on in our country and world
and politics. Hard work is necessary.

724
00:52:22.800 --> 00:52:28.400
Talent is a given. Without it, you get nothing. But I also

725
00:52:28.480 --> 00:52:32.239
tell you talent is nothing without hard
work. Good Night,

