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When I've gone through periods where I've
been really stressed or anxious about something,

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it's the three am wake ups,
and I'm so glad that we're talking about

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that today. That's the main reason
I wanted to have this conversation was so

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that anyone else who's going through all
of that. They're waking up at three

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am. They're feeling stress, they're
feeling anxious, they think they might be

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on the edge of burnout. A
they don't feel as a loan and B

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they know it's okay to talk about
this stuff and we need to be talking

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about it a little bit more.
Welcome to imperfect Action. I'm Steph Taylor.

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For years, I read all the
books, downloaded all the freebies,

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and did all the courses, but
it wasn't until I started taking imperfect action

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that my business had its first million
dollar year. Imperfect action is about doing

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things before you're ready, prioritizing consistent
action over perfect action, and moving forward

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00:00:50,840 --> 00:00:54,719
even when you're not sure you're doing
it right. On this show, you

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can expect mindset advice, actionable marketing
tips and strategies to build a business that

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bring you more profit, more freedom, and even more joy. Are you

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on the list to get my daily
businesses. Every day i'll send you a

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bite sized prompt designed to help you
grow your business in a more intentional way.

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Sign up at step Taylor dot com, forward slash DBB, or at

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the link in the show notes.
Hey, welcome back to Imperfect Action.

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This episode six hundred and ninety four. Today is a really special and slightly

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different episode to what I usually have
on this show. And that's because today

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I'm chatting to a good friend,
mentor, and actually my former boss,

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Mike Bromley from Beyond Billabiles. Mike
and I started working together back in twenty

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sixteen when I had started my very
first business, quit my corporate job,

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and then ran out of money and
needed to get a part time job.

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So I started working with Mike right
about the time when he burned his existing

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business to the ground, and I
got to play a bit of a part

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with Mike and his business partner at
the time building a completely new business from

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scratch, which was it was wild. And today we're talking about Mike's experience

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and his journey through burnout, anxiety, depression, all of the mental health

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things that nobody really talks about in
the business world. But that are a

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really big issue and that I think, especially as overachievers and people who want

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to just do more, do all
of the things, chase all of the

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shiny objects that we are very much
prone to facing at some stage in our

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business journeys. So, without further
ado, let's jump into today's episode.

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Mike, Welcome to Imperfect Action.
It feels really interesting to have you on

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the other side of the microphone,
considering I was your first ever podcast guest,

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it's amazing and I'm sitting in probably
the way we did it in Yeah,

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but for our listeners who don't know
you as well as I do,

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please do introduce. Who are you? What do you do? Yeah?

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I'm Mike Brombly. I owned Beyond
Billables, where a branding agency for professional

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firms. I primarily work with legal
and financial services firms in Australia and around

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the world, so we do brand
strategy, brand design, websites and ultimately

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social content and helping them build their
brand and really you know, stand out

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in their markets. Now, that's
Branding's a whole another episode that we could

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talk about its own. But the
reason I really wanted to chat to you

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today on this show is because you
have been through a bit of a journey

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in the last couple of years through
burnout and mental health, and you're also

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somebody who's generally pretty open in sharing
your experiences. So I want to chat

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a little bit about you know what's
I think last year was probably where it

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all started for you, right,
like that's where it got really bad,

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And I'd love if you could share
a little bit around what was going on

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inside and outside your business that started
to contribute to this burnout that you experienced.

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Yeah, well, I'll actually go
back further because I think I really

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started to burnout as a recruiter when
I ran the recruitment business. So for

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the listeners, I was a lawyer
and then I ran an international league or

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recruitment consultancy which I owned as well
in the end, and I really burn

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out from the hours in the stress
of our live being at the casino all

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the time because of other people's decisions
linked to our outcomes, and I really

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struggled to communicate, I struggled with
the just the constantly being on, and

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I recognized that I had a lot
of issues around just managing the anxiety of

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it, which kind of really drove
me to look for an alternative, and

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I didn't know what that was for
a lot of years, and for a

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little bit of time we were working
together through that. Yeah, and in

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embracing in content and the creative side
and strategic side helped me recognize that.

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But so in a lot of respects, I walked away from that recruitment business

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a very successful, very established business
working for the best law firms in the

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world, and it cost me a
lot of money. And I did that

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because of stress and anxiety and burnout
and then starting a new business and my

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business partner and I went separate ways, and then I basically spent about fifteen

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months growing it from a thousand dollars
a month to a business which had I

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think we had five or six in
the team. By twenty twenty, COVID

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hit everything halved. I managed to
survive that because of the lessons that I've

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learned and then got through that and
we were growing and we're just doing work.

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And then, yeah, last year
I started twenty twenty two with this

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great attitude. You know, we're
through these two years of COVID. We're

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going to make the most I'm going
to do X, Y and Z.

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And then my wife ended up getting
diagnosed with breast cancer in February, and

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everything changed again and I had to
take a big step back from a business

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perspective. I really had to work
out, like what my priorities were,

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and that was, you know,
being there for her and being there kids,

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and you know, come to terms
with what that looked like from a

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work perspective, and also try to
make it look like nothing to change from

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an outsider's perspective, because you know, you do get worried about, you

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know, people's perception, especially for
your business when you run a service business

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and going through you know, relatively
private things. I just had to step

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back. So the team of I've
got an amazing team, and we just

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looked at what didn't need to get
done, and what needed to get done,

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and what we need to focus one's
clients and our work. And what

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I didn't need to do was the
millions of other projects I tend to run

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at because of my shining ball syndrome
entrepreneur brain and so yeah, I put

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a lot of that on hold and
I had to, and for most of

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it, I was pretty stoic about
things, but it definitely wore me down

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over the course of the year,
and I was really anxious and you know,

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anxious, a little bit of depression
by the end of the year.

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And I've been kind of managing that
for the last seven to or eight months,

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for better and for worse at different
times. But it's a journey steph

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Like, So when I really look
at it, it did start back a

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long time ago, and you know, and I've been thinking about this,

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like people's decisions, like what if
I had made better decisions to my own

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health ten years ago, fifteen years
ago, maybe you know, wouldn't have

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cost me? What did had cost
me? And then so now it has

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to be you know, priority,
what is the priority? You know,

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being healthy, being well, because
those are the things that give you the

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opportunity and if you're not and if
your mental health is like absolutely central to

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that because when you get sick,
when you're probably sick with mental health issues,

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you can't work very well, you
can't perform for your clients very well.

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So yeah, it's really showed me
the you know, the men in

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a mirror situation and made me just
look back at these times and reassess the

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price of the decisions over time.
Yeah, I think you answered about five

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of my questions. But I guess
I think one of the big ones that

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I really want to jump into is
the mistakes that you may have made along

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that journey. I know you touched
on a couple of them. We all

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do the running towards the shiny object
and adding more things onto our plate.

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But I'd love to know, with
the benefit of hindsight, what other mistakes

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do you notice that you made that
contributed to all of this? Yeah?

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Overwhelming? Yeah, so I think
the shiny ball syndrome is less mistakes,

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just who I am and that's cool, Like, that's that's completely cool,

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and that's why I love things and
I get so invested and it's it's fine.

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But I probably didn't listen to the
people around me and up when they

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were telling me my relax my,
like, you know, you're very stressed

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all and have fit for decades.
I certainly didn't recognize that. I don't

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know, just making peace with who
I am as a person, and then

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the reality of managing as opposed to
trying to fix things as well. And

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yeah, so I don't really I
don't really regret. I don't I don't

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have any regrets about anything. I
just think I'm on a journey like everyone

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else, and I have known,
and I've used things like my Brazilian jiu

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jitsu training and physical training to help
manage situations for ten fifteen is martial arts.

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So it's not like I was I
was unaware. It's probably just that

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I probably could have committed to looking
after myself a little bit more in a

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real direct way instead of indirectly saying
you'll be right and you're strong enough to

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get through it. I think that's
something that far too many business owners do,

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is you know, and I'm being
guilty of this as well at times

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when work's really busy and it's like, oh, I'm just going to not

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go to the gym today because I
need to do this instead. Or I'm

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just gonna order Uber eats instead of
cooking a healthy dinner and that, or

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you've had a stressful day and it's
the easiest thing to do is open a

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bottle of wine rather than actually process
all of the stress that's been happening during

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that day, and then it just
kind of compounds and you hit that breaking

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point. I'm really curious what were
some of the first signs for you that

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you were starting to experience this burnout, and that's something needed to change.

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Bad sleep. Yeah, my my
wife's saying, why you crank your life?

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Right? Honestly, I could.
I could tell that my own relationships

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weren't you know, very they It
wasn't that they weren't very good, they

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just weren't as good as they could
have been because I was short tempered at

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times. Like I'm not short tempered, that's overstating it, but you know,

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a bit shorter than I necessarily am. But the sleep thing was a

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really big thing for me, he
said, the two and three o'clock wake

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ups. That was a really strong
sign. I've always been quite anxious,

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and now I understand like the the
anxiety and how a lot of it for

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me is just you know, it's
very physical. There's certainly like just who

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I am? So but I kind
of thrived through that. But there's just

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been different points where people made me
realize that I didn't need to be that

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anxious guy to get the work done, because I thought that for a long

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time. I thought, no,
no, no, I have to be

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like this to get the work done. This is what drives me. Once

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I realized I didn't and I could
still get the work done. That was

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a revelation to me, but it
took me nearly two decades of working to

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realize that, actually, you know, because part of it, you know,

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there's a lot going on with your
own perceptions of control of what you

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do, wanting to make an impact
in what you do. But at the

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end of the day, I've found
that taking a step back has been just

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a lot better and the results are
just as good, if not better,

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by not forcing one thing that you
did say before. And a really good

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analogy by psychologists gave me. I
was just talking about out like putting your

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sunscreen on, right, and with
your mental health especially. You know,

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I put sunscreen on every time I
got into beach like religiously, of course,

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But why wasn't I putting my sunscreen
on, which is training every day

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for me or going for a walk. That's my sunscreen that mental health suns

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me going. If I don't have
it on, I get burnt. And

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we've developed these habits. And that
was a really good analogy for me because

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I could relate to it because every
time I go out and sign I've got

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a hat on or I've got sunscreen
on, and just have to do that

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for my mental health. Have there
been any other things? I know you

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mentioned training, but have there been
any other things that have been like that

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mental health sunscreen for you. I've
tried meditation and struggle, and I think

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comedy, getting some laughs into my
day. That's and of music and singing.

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I like to sing a bit,
as you know, but no,

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in all reality, I've got some
you know, if I'm seeing I'm generally

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in a good happy place, even
if I'm just singing along in the car,

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you know, And it's a gauge
to me, it's like what kind

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of where am I at? Mentally? So? Yeah, but certainly Brazilian

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jiu jitsu and martial arts has been
the central piece for me because it's just

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time where I'm completely focused on that
thing and not stuck in my head.

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Yeah, and I also, I
can't remember which book it was, but

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I've read something a little while ago
about how just having these little daily anchors,

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you know, if it's every I
think was lunch times that you go

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and train, right, every lunch
time you're going and training, that's an

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anchor for your brain that creates certainty. So even though everything else around you

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might be uncertain, there's still that
little bit of certainty and security, which

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then gives your brain that it helps
to well that anxiety because you can kind

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of predict what's going to happen tomorrow. You can predict a little bit of

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what's going to happen, and that
feels really calming. Oh look, habit

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forming around these things is coming.
I don't know if it's my anxiety or

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at HD or whatever it is,
but habits for me like that are central

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to me to just be a lot
calmer and more anchored in light. So

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that makes a lot of sense.
Yeah, absolutely, And I think,

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like, I love that you said
you struggle with meditation. I know,

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like there's most types of meditation.
I can't do either, And I think

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there's such a big misconception that that's
what we have to be doing and if

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we're not doing it, then we're
not doing business right, And all the

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successful people are meditating. So I'm
glad that you said that as well well

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trying to choke people and who other
things of that. Well, you know,

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flow states. I'm a big believers
sports can develops and my mental flow

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states. Whether you're going for a
walk, I kind of feel not dissimilar

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going for a really nice walk as
well. So I mean pilates for me,

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is that meditation, right, because
it's that mind muscle connection. You

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have to focus on the body part
that you're moving, otherwise you fall over.

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Yeah, exactly. So obviously adding
in you know, adding in the

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training and prioritizing all of that,
But that made a huge difference. What

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else did the process of getting back
to normal or relatively normal look like?

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For you? Just looking at my
priorities and also recognizing just just being thankful

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for what we have and what we
are. And I've got to like the

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most amazing family, and for me, I've always you know, And it

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can be double edged sort because I
put a lot of pressure on myself to

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be the best dad, best husband, best thing I could be, and

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within that context, judged myself pretty
harshly in the last few years just because

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of yeah, of the reality,
but actually it was more about that I

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just just craved time with my kids
and and I just want to make the

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best of it. Well I can
write, and so yeah, I think

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just reconnecting to what I really value, which is being healthy, you know,

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spending good time with my family,
getting back to having a you know,

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dream and a goal to travel and
reignite some passions around things like that

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and other things I do, you
know, like, look, I needed

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to seek help. I was really
glad that I was actually at a conference

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about three years ago and I heard
someone on stage talking about ADHD and my

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wife was poking me in the ribs
the whole time, say and that's you,

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that's you, that's you, like
all the examples, and actually prompted

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me to finally go and see a
psychologist because I've never seen one, and

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he's been hugely helpful in the last
three years. I was really fortunate that

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started in January twenty twenty, and
so I had that support through the COVID

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situation and reframing a lot of things
like that, and then last year and

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yeah, engagement my doctor as well, and looking at medication and other things

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that can help. And I've been
through a few and had different experiences.

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So just getting the attitude like I'm
very shortsighted, I've had asthma. I'm

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not scared of trying to fix things
and improve things. And I think having

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this attitude that you know, been
well mentally and putting yourself in a position

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where you're enjoying life because you're happier. You know, I'm going to try

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to use every tool at my disposal
and and share about that as well.

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Sharing about it as also because that's
how I started to learn that these things

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other people woke up at three o'clock
in the morning because I was talking about

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it over drinks with some other business
friends actually here at Fishburners, and they're

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like, yeah, I do,
I do. I'm like, I'm not

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the only what like, this is
something And the same thing with that story

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from stage and the same thing,
you know, other people telling me,

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oh, I've tried that, and
I'm like, oh, okay, yea.

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And then I've got a couple of
mates now we we chat about everything

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that we've done and it's it's good. So sharing with others in that feedback

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loom and just understanding that who I
am that's not going to change overnight.

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None of this is going to change
really fast, and that's okay. I

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think that's like the very first step, right, I think. I mean,

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I started working with a therapist in
twenty twenty as well, And the

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biggest thing that I I've learned I
think so far in therapy is before you

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can change anything, you have to
accept it. You can't change something that

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you can't accept, and just by
accepting it, by starting to accept like,

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oh, this is how I am, this is how it is.

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This is a situation that kind of
dissolves like ninety percent of the stress around

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it anyway. But it's quite funny. I don't know if you know this.

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I got diagnosed with ADHD last year. So for anyone who's listening,

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just imagine Mike and I are working
in the same business together through people with

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ADHD. It was very fun.
And the three am, the three am

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wake ups. I think that's also
something that I've experienced when when I've gone

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through periods where I've been really stressed
or anxious about something, it's the three

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am wake ups. And I'm so
glad that we're talking about that today.

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That's the main reason I wanted to
have this conversation was so that anyone else

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who's going through all of that,
like they're waking up at three am,

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they're feeling stress, they're feeling anxious, they think they might be on the

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edge of burnout, a they don't
feel as a lot own and be they

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know, okay to talk about this
stuff, and we need to be talking

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about it a little bit more.
Mike, you are a classic overachiever,

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and you know, having known you
for a while now, your first reaction

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when there is a problem is to
just do more, to throw more energy

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at it, throw more resources at
it, more time at it. How

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did you start to come to terms
of doing less and too? Like,

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I can't say I was particularly wise
about stuff. I just got to a

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point last year where I couldn't do
anything else. It was basically I was

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trapped by my business and my situation
in that you know, I really should

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have taken time out but extended,
but I wasn't in a position too for

279
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lots of reasons. And that then
made me, Yeah, really that was

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a really huge wakeup call. And
it wasn't financial. It was more just

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the reality of running a business and
throughout it at home and everything like that.

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And so yeah, I think the
that was a huge wake up call

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for me. I mean, I
just wasn't well and I lost all motivation.

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And I've been a motivated person,
as you know, like I've never

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until that situation until I got to
like November December last year, which coincidentally,

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like we'd had great news by that
and everything and worked out incredibly well,

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like Treaman couldn't have gone any better. But that's when it really hit

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me, like, you know,
a load of bricks, because I had

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you know, I got through the
rest of the time. And yeah,

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and so I couldn't I couldn't do
anything else. I really had to step

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back. In November, I recognize
there's just no going forward fighting this,

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mate, step back, give yourself
as long as it takes. Now.

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I didn't even do that properly first, and I set myself a goal to

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be good bye like Australian Day,
which is coming to January when the kids

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were going back to school, and
the first couple of weeks after that,

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everyone comes back from holidays and wants
to start projects. So me and my

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business set it's like, yeah,
I'll be fine by then, I'll be

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one hundred percent rare and to go
in six weeks or eight weeks. Didn't

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work out like that, And again
that was a really good lesson, you

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know, early February, I'm like, oh, you're not there yet,

301
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mate, like you know, and
and again it was a it was a

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good lesson. So I've had to
learn the hard way. I think that's

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also you know, that's such a
difficult thing for the overachiever brain to come

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to terms with, is that this
isn't something that just goes away overnight.

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It's not something you can just quickly
meditate your way out of and then it's

306
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and then you're back to normal.
But I I thought what you said earlier

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about you know, you're always pretty
motivated. I find that really interesting because

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for me, I know, whenever
i'm in not in a like, not

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in a I've never really had a
severe burnout. But whenever I'm starting to

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get to that point where it's like, oh I've done a little bit too

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much, I'm starting to burn out
a little bit, that's when my motivation

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drops. And often what keeps me
going through that is being motivated by fear.

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And I wonder is that something that
you can relate to as well?

314
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Ye? Yeah, Look, because
I am naturally motivated just just away am.

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I've always had a drive and I
really like what I do as well,

316
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I actually do, and so if
that goes away, that going away

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was really strange to me. I
couldn't I couldn't even end. But then

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it flowed on to other things in
my life. And you know, I

319
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think this is now making me remember
some of the signs like I love my

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rugular league, I love my Broncos, I love my sports generally, and

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all of a sudden, I wasn't
enjoying that as much, and so at

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that be another sign, you know, for me, it was a lack

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of motivation, and I could get
through because I was you know, I

324
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was worried, but it just didn't
feel as fun and as it didn't feel

325
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like you know, I've been the
TGIM guy in my life. I like

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Monday. I like to get back
to things, and then that didn't happen,

327
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and Monday became hugely anxiety ridden and
stressful. Monday, Tuesday, Wednesday.

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By Wednesday I said, feeling normal
Thursday Friday as a normal person,

329
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and I'd go back on the cycle
again. So yeah, there's a bit

330
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to unpack there, but definitely the
dropping motivation, it was really strange to

331
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me. I couldn't get my head
around what's going on, and then just

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not enjoying stuff like like I used
to do. M that's so interesting and

333
00:25:52,920 --> 00:25:56,400
like the feeling of like you're forcing
it right, You're you're not things aren't

334
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just flowing nicely in your business and
it's not. And obviously they can't always

335
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flow and it can't always feel easy, but I think those are some pretty

336
00:26:03,880 --> 00:26:08,400
big signs that something's not quite right. If you're not feeling motivated, if

337
00:26:08,400 --> 00:26:14,240
you're forcing it, if you're feeling
that anxiety around work. It's a stage

338
00:26:14,279 --> 00:26:18,240
of stress, right, like one
of the state we talked about these stages,

339
00:26:18,400 --> 00:26:23,279
like during this normal stage and when
you look at my psychologists, great

340
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he draws all these great like diagrams
for me, and my brain really works

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so that these certain things require amount
of stress to do to motivate you.

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But once you pass that threshold,
your performance goes down, right right down.

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And so yeah, and if you're
really at the height, you know

344
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you've gone past it being just uncomfortable
and it's literally in the free free card

345
00:26:52,319 --> 00:26:56,599
zone. A lot of things.
You become too stressed to engage them,

346
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like watching TV even or listen to
like And then I became really really like,

347
00:27:06,759 --> 00:27:11,319
what's the best word, you know, fidgety, and I'm just shifting

348
00:27:11,400 --> 00:27:17,000
between so many things again kind of
a personality thing, But that was a

349
00:27:17,039 --> 00:27:22,079
good signal to me. You can't
keep focused because you can't even sit down

350
00:27:22,079 --> 00:27:26,880
and watch TV. Yeah, Yeah, somebody else who might be in those

351
00:27:27,160 --> 00:27:33,319
early stages of you know, there's
sometimes feel a little bit demotivated and maybe

352
00:27:33,400 --> 00:27:37,400
wondering or maybe I'm a little bit
burnt out. With your benefit of hindsight,

353
00:27:37,440 --> 00:27:40,319
now, what advice would you give
to them? Like, what do

354
00:27:40,359 --> 00:27:45,000
you wish you had done a few
years ago? Yeah, I just wish

355
00:27:45,000 --> 00:27:48,359
i'd put my sun screen on,
I'd learned that lesson. I wish I

356
00:27:48,400 --> 00:27:53,799
had taken it more seriously, that
there was a real cost like physical,

357
00:27:56,039 --> 00:28:02,559
financial, and you know, emotional
and you know, relate costs all across

358
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the board. So yeah, I
would have recognized that. I would have

359
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known that I had more support there
and that you could make things better as

360
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well. It wasn't just a necessity
that that's how I have to be just

361
00:28:17,720 --> 00:28:23,039
burning myself out until I burn out. And this is what I have to

362
00:28:23,079 --> 00:28:27,400
remind myself of now all the time, like every day, and that good

363
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habits good food. There's such a
link between food alcohol our daily habits.

364
00:28:34,960 --> 00:28:38,640
Again, this is I'm just kind
of learning this now. It's hard when

365
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you're in your mid forties and you've
got bad keep making the same mistakes,

366
00:28:44,039 --> 00:28:49,240
but like you know, learning the
effect of too much alcohol for me and

367
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that feeding in and the wrong food
feeding in its hugely impactful from a mental

368
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health perspective, and it's really hard. I mean, we Australia in particular,

369
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we do have such a culture of
you get home from work and you

370
00:29:03,480 --> 00:29:07,680
open a beer or you have a
glass of wine, and that's very normal

371
00:29:07,759 --> 00:29:11,680
in our society. And then yeah, realizing having the wisdom of like,

372
00:29:11,720 --> 00:29:14,920
oh, I know, if I
drink a little bit tonight, I'm not

373
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going to sleep as well, and
then I'm going to feel awful tomorrow.

374
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And then it becomes this vicious circle
that for me is also been something that

375
00:29:21,920 --> 00:29:25,079
I've been I won't say that I've
given up drinking. I definitely haven't,

376
00:29:26,200 --> 00:29:30,319
but I've definitely become a lot more
aware of how it impacts my own sleep,

377
00:29:30,400 --> 00:29:33,440
my own mental health, my own
ability to show up as a business

378
00:29:33,480 --> 00:29:37,279
owner as well. I've given up
the big sessions. I must say,

379
00:29:37,480 --> 00:29:44,799
like I've probably had one or two
in this year because I just feel rubbish.

380
00:29:44,839 --> 00:29:47,759
But I will have a couple.
I will have a glass or two

381
00:29:47,880 --> 00:29:52,119
one most nights. But but for
me, it's the I guess an evolution

382
00:29:52,359 --> 00:29:57,839
with fat and it is useful in
the you know, in the short term

383
00:29:57,920 --> 00:30:02,720
as well. Other thing like you've
got you know, we talk about having

384
00:30:02,720 --> 00:30:07,960
a menu of items to select from
to help manage your anxiety and stress and

385
00:30:07,000 --> 00:30:10,759
any time, and you need to
work out what those things are for you

386
00:30:10,960 --> 00:30:15,960
so that you've got them on hand
and it's okay right again, you know,

387
00:30:15,480 --> 00:30:18,839
look, someone who might know better
about health mindset. No, it's

388
00:30:18,880 --> 00:30:22,200
not okay to have drinks. I
will say, if that's on your menu,

389
00:30:22,440 --> 00:30:29,759
it's much better to have that they're
not. Just make sure that you

390
00:30:29,799 --> 00:30:36,880
know the menu is delivering the release
and what you need so you can function.

391
00:30:36,920 --> 00:30:40,440
And everyone's menu is different as well, and everyone's like stress amounts are

392
00:30:40,440 --> 00:30:44,240
different, and having stress is not
a bad thing. Like can you imagine,

393
00:30:44,640 --> 00:30:47,400
you know, just my business stress. Okay, that's fine, But

394
00:30:47,480 --> 00:30:49,680
what if you're you know, you're
drive an ambulance, or you're a paramedic,

395
00:30:49,920 --> 00:30:56,160
or you're a police officer or a
million of the really stressful jobs that

396
00:30:56,240 --> 00:30:59,720
you can't change, but you're better
be good at dealing with the stress.

397
00:31:00,160 --> 00:31:06,039
Entrepreneurism is stressful, but I think
it's you know, it's not being a

398
00:31:06,039 --> 00:31:11,200
paramedic, not from my perspective,
it might be more lonely because we have

399
00:31:11,279 --> 00:31:14,839
a lack of connection, so there's
other things going on. But yeah,

400
00:31:14,920 --> 00:31:18,880
like whatever it is, there are
lifestyle changes you can make to manage it,

401
00:31:18,920 --> 00:31:23,920
because there's people out there doing amazing
things who do manage it. Yeah,

402
00:31:25,279 --> 00:31:27,559
although the way I think about it
though, like you know a paramedic

403
00:31:27,640 --> 00:31:32,960
or a firefighter or somebody who's in
those situations, it's short amounts of stress.

404
00:31:32,960 --> 00:31:36,000
Whereas entrepreneurship a lot of the time, especially when you have a team,

405
00:31:36,000 --> 00:31:41,200
as things start to grow, it's
this long term, persistent stress and

406
00:31:41,359 --> 00:31:42,640
it can grow and it can grow
and it can grow, and there's never

407
00:31:42,680 --> 00:31:47,400
really a relief from it. Yeah, well that's that's true. And it's

408
00:31:47,480 --> 00:31:52,119
actually a fair bit of study around
like the ancillary kind of stress and the

409
00:31:52,160 --> 00:31:57,039
weight of that and interesting things about
just with commutes for instance, like on

410
00:31:57,119 --> 00:32:00,640
a little bit of a different topic, but additive nature of stress for me,

411
00:32:01,039 --> 00:32:04,839
this is the other bit. It's
not about negative and bad things.

412
00:32:05,000 --> 00:32:09,440
I think I didn't understand that.
It was just it wasn't about bad things

413
00:32:09,440 --> 00:32:15,039
happening. It wasn't about me feeling
good or bad. That's it's not it

414
00:32:15,119 --> 00:32:19,960
wasn't about that. It was literally
like the sedimentary rock, like adding a

415
00:32:20,039 --> 00:32:23,119
layer and a layer, and the
good things sometimes would be the stuff that

416
00:32:23,240 --> 00:32:28,079
knocked me over the top. I'd
have a great weekend and I'd be so

417
00:32:28,359 --> 00:32:31,759
energizing stuff, but it was just
my cup was just so full by that

418
00:32:31,880 --> 00:32:38,400
stage. And then what was the
result anxiety? You know, And so

419
00:32:38,559 --> 00:32:44,880
it's it's not bad things all the
time. Those things tend to be quite

420
00:32:44,920 --> 00:32:47,920
weighty, but it might just be
too much of everything. Yeah, that

421
00:32:49,000 --> 00:32:52,079
makes sense. Yeah. And then
with you know, with having a team

422
00:32:52,160 --> 00:32:57,720
and being a leader through all while
you're navigating all of this, how did

423
00:32:57,720 --> 00:33:00,799
you show up with your team?
How'd you communicate to team that, hey,

424
00:33:00,880 --> 00:33:04,839
guys like this is kind of what's
going on. What kind of conversations

425
00:33:04,839 --> 00:33:07,839
did you have with them? It
was hard. I just I've always like

426
00:33:08,000 --> 00:33:13,599
I'm lucky, like it always been
pretty adult saying, yeah, obviously the

427
00:33:13,680 --> 00:33:17,279
situation it's difficult, I'm struggling,
and this is what I need to do

428
00:33:17,319 --> 00:33:22,119
about it. I've just enjoyed the
people I've got to work with and for

429
00:33:22,279 --> 00:33:28,279
me, so it's never been a
burden from that perspective for me. No,

430
00:33:28,400 --> 00:33:31,559
I just told everyone what's done on
just very and even even if I

431
00:33:31,680 --> 00:33:35,599
say, look, I think next
week I'm going to have quite a time

432
00:33:35,640 --> 00:33:38,400
of it, which means my days
I might be at work from you know,

433
00:33:38,759 --> 00:33:44,440
eight till two, and then I'll
have the afternoons to myself. I'll

434
00:33:44,519 --> 00:33:49,079
generally like just let the team know. We're completely flexible. I've got a

435
00:33:49,079 --> 00:33:53,440
complete flexible attitude towards work as well
with the team. So I'm very open

436
00:33:53,599 --> 00:33:58,960
and I think it's a good thing
because we're a human business. I've never

437
00:33:59,000 --> 00:34:05,319
pretended to be anything else, and
I've just been really lucky, you know

438
00:34:05,480 --> 00:34:13,239
core bit of who I hire really
responsible self starters and probably you know who

439
00:34:13,559 --> 00:34:16,719
been through stuff in life as well
and have the personality to understand it.

440
00:34:17,400 --> 00:34:22,920
Yeah. Absolutely, And then you
know, thinking about like the next few

441
00:34:22,960 --> 00:34:25,719
steps and your business, like the
next iteration of your business. You know,

442
00:34:27,039 --> 00:34:30,760
what does that look like going forward, and what are you going to

443
00:34:30,800 --> 00:34:36,599
be doing differently to make sure that
you're managing your stress levels and avoid yourself

444
00:34:36,599 --> 00:34:40,840
burning out like this again in the
future. Being more patient. That's been

445
00:34:40,880 --> 00:34:46,000
a big thing for me, you
know, taking away the the pressure of

446
00:34:47,280 --> 00:34:52,880
ex outcome from a financial perspective,
or whatever perspective. So just focusing on

447
00:34:52,920 --> 00:34:58,880
the controllables, which for us is
doing really good quality work first and foremost,

448
00:34:59,159 --> 00:35:06,039
and yeah, hiring people to do
things and taking things off my plate

449
00:35:06,079 --> 00:35:10,000
and stop being a control freak about
that's a huge bit, right, And

450
00:35:10,119 --> 00:35:16,400
like I'm like a perfectionist control freak
with high expectations. And I think I'm

451
00:35:16,800 --> 00:35:23,199
certainly recently seeing how great it is
when I've hired some great people who I

452
00:35:23,239 --> 00:35:30,119
don't need to like over manage.
I actually don't like I'm managing people anyway.

453
00:35:30,119 --> 00:35:34,840
It's just not it's not a string, So hire a smarter and the

454
00:35:35,000 --> 00:35:40,280
aim is to keep building out the
business. So we're doing better work and

455
00:35:40,320 --> 00:35:47,000
better work and better work, and
it's good people and everyone's happy doing what

456
00:35:47,039 --> 00:35:51,599
they're doing, and they're progressing in
their own profession and their own skills,

457
00:35:52,320 --> 00:35:55,719
and I think that'll look after itself. And then beyond that, putting a

458
00:35:55,760 --> 00:36:00,880
sun screen on, you know every
day I train or go for a walk

459
00:36:00,079 --> 00:36:05,199
or i'd do something, you know
like that, and starting to take holidays,

460
00:36:05,280 --> 00:36:09,239
like you know, we're going on
a trip, the first one.

461
00:36:09,320 --> 00:36:16,920
I've probably been on media for at
least nine eight years, and so I

462
00:36:16,920 --> 00:36:22,719
didn't realize, but until December this
year, I hadn't taken you know,

463
00:36:22,760 --> 00:36:30,320
I hadn't taken any any extendedly more
than Easter. So I only take to

464
00:36:30,360 --> 00:36:37,559
Christmas holidays. I'd take you from
Christmas Eve until basically mid Jam, and

465
00:36:37,599 --> 00:36:43,000
then I would take some days to
Eastern I was having nothing until last year

466
00:36:43,039 --> 00:36:45,719
in November when we took a week
and we went to the coast, and

467
00:36:45,760 --> 00:36:52,360
I felt like a different human being
straight away. So I'll be doing more

468
00:36:52,400 --> 00:36:57,519
of that. There's a lot to
be you think about this stuff, but

469
00:36:58,119 --> 00:37:00,639
yeah, it's just so hard to
get away, Like the stress of getting

470
00:37:00,679 --> 00:37:06,719
away as well as always something that
I just really struggle with. Yeah,

471
00:37:06,760 --> 00:37:08,000
and I'm sure it's different. Obviously
you've got kids, so it has to

472
00:37:08,000 --> 00:37:10,360
line up with school, holidays and
everything. But for me, I mean,

473
00:37:10,400 --> 00:37:13,880
I've just found the only way to
make it happen is to put it

474
00:37:13,880 --> 00:37:17,559
into my calendar and then I just
have to work everything around it. But

475
00:37:17,679 --> 00:37:23,679
having that space to allow yourself to
be bored, it's so it's magical.

476
00:37:23,760 --> 00:37:27,920
I'm excited for you, like I
can't wait for you to be bored necessary

477
00:37:28,320 --> 00:37:31,880
like I have to be to do
good work. That's out. That's as

478
00:37:31,920 --> 00:37:37,480
a you know, as a creative
person doing strategy especially and the busier I

479
00:37:37,559 --> 00:37:43,920
am. It's not conducive to good
it's good work. There is a necessity

480
00:37:44,280 --> 00:37:50,039
for time and for things to to
cook over in my head, yes,

481
00:37:50,519 --> 00:37:54,760
slowly, while I'm not engaging a
million other things, exactly. All right,

482
00:37:54,840 --> 00:37:58,800
Last question, Mike, one that
I ask all of my guests on

483
00:37:58,840 --> 00:38:02,079
this show, was the time that
you took imperfect action in your business or

484
00:38:02,119 --> 00:38:09,760
in your life when I haven't?
I? Ah, Look, I think

485
00:38:09,800 --> 00:38:15,000
starting the podcast way back when was
this great imperfect action. I've been thinking

486
00:38:15,039 --> 00:38:19,880
about it recently. I'm starting mine
up again, and I didn't have I

487
00:38:20,000 --> 00:38:22,840
wasn't even clear and why what I
was going to end up in. I

488
00:38:22,880 --> 00:38:28,239
just knew it was a good idea, yeah, And it took us seven

489
00:38:28,280 --> 00:38:31,760
or eight months to finally started and
through all of that, and I really

490
00:38:31,760 --> 00:38:37,039
didn't know it would end up in
this where I am now, Like every

491
00:38:37,079 --> 00:38:40,480
step in your life, right,
But I'm so glad that I went on

492
00:38:40,800 --> 00:38:45,760
journey because the people I meant,
what I learned about myself, what I

493
00:38:45,840 --> 00:38:52,559
learned about brand and business. So
yeah, I think stepping out and taking

494
00:38:52,559 --> 00:38:58,960
that big anxious podcasts. Risk was
you know, imperfect action. Lots of

495
00:38:59,000 --> 00:39:02,480
what I do is imperfect action because
I think a lot of us, what

496
00:39:02,960 --> 00:39:07,920
differentiates a lot of entrepreneurs is the
building the plane on the way down.

497
00:39:08,199 --> 00:39:13,800
And you have to be a little
bit crazy to do what we do because

498
00:39:14,360 --> 00:39:19,960
a lot creepy because the reality and
I've try to slab and I talked about

499
00:39:19,960 --> 00:39:22,440
this all the time, the reality
is that I'd start a lot of things

500
00:39:23,000 --> 00:39:28,719
without that, you know, perfect
outcome perfect. I just know it's a

501
00:39:28,719 --> 00:39:32,760
good thing to do, and so
I have to do it, and I

502
00:39:32,800 --> 00:39:37,920
think that's imperfect action. Yeah.
I love that. Awesome, Mike.

503
00:39:37,000 --> 00:39:42,599
Thank you so much for sharing so
much about your story, your journey,

504
00:39:43,159 --> 00:39:47,159
all of the all of the difficult
conversations that I think nobody really talks about

505
00:39:47,199 --> 00:39:50,519
and that we need to be talking
about a lot more. So, thank

506
00:39:50,559 --> 00:39:53,440
you so much for sharing so openly
and so honestly with me today and with

507
00:39:53,480 --> 00:39:57,400
our listeners today. No worries,
seth love it to be here. All

508
00:39:57,480 --> 00:40:00,320
right. That is it for today's
episode. If you have any friends you

509
00:40:00,360 --> 00:40:05,719
think would benefit from listening to this
episode, please do tell them about it.

510
00:40:05,719 --> 00:40:07,599
It's how I get to help more
people. And if you haven't already

511
00:40:07,639 --> 00:40:12,840
hit the follow button in Spotify or
the plus button in Apple Podcasts, make

512
00:40:12,880 --> 00:40:15,679
sure you do so so you get
brand new episodes delivered to your podcast every

513
00:40:15,719 --> 00:40:21,039
Monday or Wednesday and Friday. Thank
you so much for listening, Catch you

514
00:40:21,159 --> 00:40:21,519
next time.
