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If you start to make the scary
thing more about the value that you are

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sharing or the impact that you are
having, then your self doubt becomes less

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important. If you're on the fence
about starting a new business and you're doubting

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whether you can do it, remember
how much of an impact you might be

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able to have if you actually go
ahead and do it. If you're doubting

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whether you can start a podcast,
like I was six years ago, I

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realized that I had so much value
to share and that I was doing my

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potential audience at big disservice by not
sharing that stuff. Welcome to imperfect Action.

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I'm Steph Taylor. For years,
I read all the books, downloaded

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all the freebies, and did all
the courses, but it wasn't until I

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started taking imperfect action that my business
had its first million dollar year. Imperfect

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action is about doing things before you're
ready, prioritizing consistent action over perfect action,

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and moving forward even when you're not
sure you're doing it right. On

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this show, you can expect mindset
advice, actionable marketing tips and strategies to

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build a business that brings you more
profit, more freedom, and even more

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joy. Are you on the list
to get my daily businesses. Every day

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i'll send you a bite sized prompt
designed to help you grow your business in

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a more intentional way. Sign up
at step Taylor dot Co, forward slash

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DBB, or at the link in
the show notes. Hey, welcome back

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to Imperfect Action. This episode six
hundred and eighty nine. Today we are

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talking about self doubt, and I
think this is one of the things that

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holds back so many business owners.
No matter what level you are at in

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your business, it's going to be
one of those things that pops up whenever

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you're doing something that is a little
bit unfamiliar, a little bit outside of

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your comfort zone. It's going to
probably be that voice that pipes up that's

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like, Ooh, can I really
do this thing? And it often feels

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like when that voice pipes up,
we really can't do that thing. But

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a lot of the time it's really
our brains trying to keep us safe from

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the unknown, safe from failure,
safe from rejection, safe from some unknown

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thing that might hurt us. So
today I'm sharing five little tools that can

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help you to work through that self
doubt when it does pipe up. Number

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one, know that it is your
mind trying to keep you safe, and

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that we all struggle with self doubt. Every time I do something new,

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I always come up against that little
bit of self doubt that can I really

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do this? And I know it's
really it's hard to believe that the people

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you follow online, the podcasts you
listen to, the people you watch presenting

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live, all of those things,
it's hard to believe that those people struggle

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with self doubt. But believe me, we really do. I no longer

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feel the self doubt when I hit
record on a podcast episode because I've been

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doing it for so long. But
when I first started this show, oh

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my goodness, every time I hit
record, every time I went to outline

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an episode, there was always that
doubt of is this going to be valuable?

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Is somebody gonna learn something out of
this? Should I really be doing

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this? I came up against it
recently when I was outlining a presentation for

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a conference that I'm speaking at in
the next couple of weeks, and I

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noticed the voice in my head saying, Oh, is this going to be

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valuable? And are they going to
find this any good? Is this going

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to be as good as the other
presenters? I don't know enough to be

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presenting on stage, all of those
sorts of voices started to pipe up.

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But because I'm aware that it's my
mind trying to keep me safe, trying

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to stop me from embarrassing myself on
stage or being rejected by the audience,

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then I know, Okay, I'm
not going to listen to this voice.

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I'm still going to go ahead and
do the scary thing right, And some

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of this might be imposter syndrome.
Back in episode six forty three, six

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hundred and forty three, we talked
a little bit about how imposter syndrome can

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show up without you realizing in your
business. So go back and listen to

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that episode. You can send me
a DM on Instagram, send me the

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number six four three. I'm over
there at Steph Taylor dot Co. And

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I'll send you a link to listen
to that episode. There's also a really

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great TED talk by Mike cannon Brooks, who is one of the founders of

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Atlasian, which is I think Australia's
largest software company. It's a global company.

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They're huge, and you know,
he's a multi billionaire, and he

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talks about how he also felt that
impulse to syndrome and how he was sitting

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at an event next to somebody who
was even more successful than he was,

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and they also felt like they didn't
belong in that room, right, it's

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all. It's so completely normal to
have that self doubt and then impulse to

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syndrome. It's healthy. But when
you allow it to stop you from doing

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the things that you really want to
do and the things that will create a

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bigger impact in the world, that's
when it becomes a problem. So we

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want to keep it in check when
it pipes up. And it might just

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be a simple question like saying,
hey, can I know for sure that

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I'm going to fail at this?
If the voice in your head says you're

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going to fail, can I know
that for sure? Is that real?

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Is that true? No, you
don't have any evidence that you're going to

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fail. The only way to actually
get that evidence is to do the thing.

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The only way to know for sure
is to do the thing. And

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if you do fail, guess what
you'll survive. You're still closer than you

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were before because now you've learned something. You've learned from the mistake, and

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you wouldn't have learned that if you'd
stayed in your comfort zone. Grappling with

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that self doubt overthinking it. Number
two, remember that it is not about

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you. It is about the people
that you can help by doing that scary

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thing. If you start to make
the scary thing more about the value that

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you are sharing or the impact that
you are having, then your self doubt

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becomes less important. If you're on
the fence about starting a new business and

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you're doubting whether you can do it, remember how much of an impact you

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might be able to have if you
actually go ahead and do it. If

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you're doubting whether you can start a
podcast, like I was six years ago,

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I realized that I had so much
value to share and that I was

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doing my potential audience at Big disservice
by not sharing that stuff. And if

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you were to go back six hundred
and eighty nine episodes back to episode one,

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you would probably laugh. It's terrible. It's absolutely terrible compared to the

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episodes that I released now. But
I had to do those early episodes to

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learn how to be a good podcaster
and to grow the show to where it

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is today. I didn't just suddenly
pick up a microphone and produce great quality

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audio and have lots of listeners.
But even those really average early episodes meant

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that I could impact a lot more
people than if I had just stayed in

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my comfort zone. Number three,
Make a list of all of the things

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that you once doubted you could do
and that you actually successfully did. This

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is a fun one because we often
will sit in self doubt for a long

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time, and then when we do
the thing, we're like, okay,

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cool, onto the next thing.
But if we actually reflect, you'll probably

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notice that there are a lot of
things where you were in that self doubt

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and then you succeeded. And maybe
once upon a time you doubted whether you

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could start a business and you did
it. Or maybe there are some things

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that aren't even related to your business, like maybe you doubted you could give

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a speech at your best friend's wedding
and you did it, or you doubted

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you could run a five k and
you did it. This list becomes a

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really nice reminder of how capable you
actually are. And once you have that

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list, ask yourself, if I
can do all of this, what else

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could be possible for me? Come
back to it whenever you're feeling that self

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doubt popping up. Come back to
the list. Remind yourself of all of

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the things that you didn't think you
could do and that you did. And

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then ask yourself, this thing that
I want to do that I'm doubting whether

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I can do. Is it possible
that maybe this thing could be on the

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list one day, the list of
things that I didn't think I could do

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and actually did. Number four Start
a little happy feedback folder. Whether it's

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in your inbox or on your phone
and your notes app, wherever it is,

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just have somewhere where you can save
every piece of happy client feedback,

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every positive comment that somebody makes about
your content, every podcast review, any

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time that you are making any kind
of a difference to someone's someone else's life,

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Screenshot it and save it, because
this then reminds you of the impact

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that you can make when you put
yourself out there. And if you can

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make this kind of impact right now, imagine what else you could do if

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you tiptoed out of your comfort zone
a little bit further. Number five Lean

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on others for support. I could
never have grown my business and this podcast

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to where they are without having really
close friends who also run businesses. I

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would say most of my wider friendship
group now are business owners as well.

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It's just happened organically now since I
started my business. Oh my goodness,

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like seven years ago. I don't
even know anymore. But two of my

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now best friends, like life best
friends, not just bisbsties. They also

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run businesses, and we didn't know
each other pre business, and we now

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have this group chat where we are
constantly supporting each other when we are feeling

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a little bit of doubt or when
something's not going well. It's so nice

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to know that I have these two
awesome humans who have my back and I

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have theirs. But when I first
started out in my very first business,

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it was lonely, and I made
an effort. I'm quite an introvert by

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nature, but I made an effort
to go to events, which felt a

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little bit scary. I'm not gonna
lie, it was a little bit scary.

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And then you know, connecting with
people online on Instagram, meeting people

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in real life, joining Mastermind groups, going to retreats, going to other

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events, all of those things where
I could have that connection with real human

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and that's how I built those friendships. It's taken a long time, but

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they are one of the most It's
probably one of my favorite things actually,

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if not the favorite thing about running
a business. And then when that self

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doubt that can I really do it? Pops up, you have a support

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network you can share it with.
You can talk to them and they will

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remind you that it's totally normal and
that they deal with it as well,

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and that it's not a sign that
you shouldn't do the thing, but it's

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rather just a sign that you are
on the edge of your comfort zone and

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you're about to do something really,
really awesome, and it just feels really

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scary at the moment, all right. So there you have it. Five

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little tools to help you overcome that
self doubt. Number one, know that

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it is your mind keeping you safe
and we all struggle with it. Number

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two, remember that it's not about
you, it's about the people you can

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help. Number three make a list
of all the things that you once doubted

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you could do and that you actually
did. Number four start a happy feedback

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folder in your inbox on your phone. And number five lean on others for

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pot now as part of my happy
feedback folder. I love reading podcast reviews

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because every time somebody leaves an awesome
review about this podcast, it reminds me

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that this is why I do what
I'm doing, and it reminds me of

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the impact that I can have.
So if you haven't already left a review

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for this show, please take thirty
seconds to do it. It means so

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much to me. I read all
of them, my team reads them,

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and it really just reminds us hey
like the work that goes into creating every

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single episode. It's worth it.
Thank you so much for listening today's episode.

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Catch next time.
