WEBVTT

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This is I on the Ball with
Steve Rivera and Jagon Zalez on Fox Sports

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fourteen fifteen powered by Nova Insurance Services. He sure your most prized possessions,

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kat z R two Sad and I
Heeart Radio Station. Good afternoon, everybody,

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Welcome to While on the Ball.
You know, Fox Sports fourteen fifty.

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I'm Steve Rivera, he's Jagon's OZ. Got a boy Devon in today,

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so he shouldn't have a good show. Uh, I guess a lot

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of review to talk about, right
football? Yeah, some basketball hasn't really

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broken any news yet, although uh
balls Clara, good for him, yep,

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I'm sure he'll get some good chances
there. Yeah, you know,

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and again you know, some somebody
said, you know, one of our

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one of our Facebook friends said something
like, uh like he he he didn't

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get a good enough shot in Arizona. I'm like, if he would have

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been any good at Arizona, he
would have played at Airs, he would

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have played. Yeah, and Tommy
shortened his bet, short his bench a

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bench. Um why because those guys, Because those guys weren't playing to a

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level he needed. Sure. Sure
the year before he was great in some

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fill in roles, right, Yeah, the guy could play, he could

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play somewhere, right. He can't
play Arizona, right, and there's no,

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no, nothing wrong with that.
He's a good kid, uh,

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you know, and and he can
play somewhere, but he's not he's not

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what we call Arizona good. It
wasn't good enough to play here. If

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he had been good enough to play
here, he would have played. Tommy

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would have played, tom would have
played, I think, Yeah, Tommy.

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Tommy's life depends on the number of
wins he has, right, and

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he's gone ball could get him some
wins, he would have played. He's

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gonna do whatever he can to get, you know, with the guys he's

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got here. And why would he
Why would if he was good enough to

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play, why would he not have
played him? Right? Right? So

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now we're just kind of winning word
on the Uh the transfer transfer ors of

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from Creton. I guess one of
them made a visit here this weekend,

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and uh, he could be announcing
any time. He went to Gonzaga on

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Friday, So we'll see what happens
there. Yeah, I'm excited for our

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guest today, very much, so
Adam Lazaris. Right, we've been wanting

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to have this conversation for a while. Uh with with with somebody you know

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inside on the n I L there
we had, we had, we talked

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about nil right before it was gonna
start right with the now senator against what

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didn't he Vegas? What? Oh
yeah, oh yeah he's uh no,

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no, no, all you're talking
about um, um the Vegas guy.

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Yeah. Um, he's secretary of
state in in in Nevada. Um,

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I can't before he was not that
before we talked to he was, well,

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he was running for that when we
talked to him, Um, why

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can't I think of his name?
If my brother can tell you why remember,

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brothers can say he's gonna send that
year any second, Um, Cisco

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Aguilar. So um, he's uh, you know, he was running for

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secretary of state in Nevada and he
won. He was sending on some ni

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els. Yeah, but he's he's
some in a stuff with with with Arizona

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assist and so now um he's out
of that and Adam Lazarus is now the

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he's the CEO of it. So
he'll be on and we'll we'll ask him

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spannal questions. I don't know what
what he's at liberty to. I think

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he's just speaking to h Yeah,
yeah, yeah, we'll ask him.

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We'll ask him. You get answers, we get answer. I spoke to

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him briefly this morning, just to
kind of heads up on what we're going

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to talk about. And I just
don't you know I'm talking about And you

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know there's only two. There's only
two, right, this one and Wilbur

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and then and then well and that
I think Cisco was with the Wilburn Wilmo

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one. Oh maybe you okay,
yeah, yeah, yeah kay, that

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makes sense. And then there's a
third one, and it's you're on your

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own pretty much. Yeah, if
you're gonna go find something, we'll find

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something on your own. Right.
That should be the way it should,

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Arizona assist. I believe think that's
the one where Wilburn Wilma is the one

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where you come to the U of
A or if you want to if you

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want to get a deal with a
U of A player, you know,

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that's more like through the U of
A. But you you get you know,

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they'll hook you up with a player
or whatever, an athlete and a

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different sports. Not not basketball,
right because this is basketball with that,

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this is just basketball. Oh okay, I didn't that. I didn't know.

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Yeah, I didn't know either until
he told me this morning. So

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we'll talk more. We'll talk more. I could be wrong, but I

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think that's the case. So that'll
be fun. Because everyone thinks it's gonna

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be the end of college athletics.
Well it's not gonna be the end.

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It's just gonna be way different.
But it's it's it's And I was with

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somebody this morning, another booster who's
uh says it's not good. It's just

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not good. No, the rich
get richer pretty much, and the are

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the road or are they really?
I mean, what we know about it

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right now because those you know,
kids are leaving big school you know,

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those those big schools. You know, there's people transferring from USC and football,

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you know USC football players and Oregon
football players and Kentucky basketball players and

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Duke basketball players and North Carolina basketball
players. I don't know that you automatically

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assume that the rich are gonna get
richer in this because they're you know,

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guys are guys are leaving for a
lot of reason, right, No,

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I get that, I get that, But the but the guys with the

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most money, the organizations or schools
are going to get some of the elite

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of the elite, And I don't
disagree with you them leaving, right,

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But some people are leaving for playing
time, right, But that's some cash,

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we'll see. That's the thing is
people players are still leaving for playing

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time, and so I think that, yes, it's you know, money

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is a big deal of it.
But you know, still, if a

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kid goes and he's getting two hundred
thousand dollars a year and he's not playing,

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he's gonna go find a place where
he can get two hundred thousand dollars

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years and play. No question.
I won't disagree with you who you're there.

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But the rumors of for Sker and
we didn't notice at the time that

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we had him on the showers,
he's gonna make a lot of money at

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West Virginia, like a lot of
money. Yeah, more money than I

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will make in the next ten years
maybe or maybe eight years for play one

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year at West Virginia. Wow,
you know what, And look, if

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that's where you want to spend your
money, then more power to You've got

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it to throw good point, go
ahead, he guess why you know,

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we as fans maybe that maybe Arizonly
gets better players and we we we get

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we get the benefit of that.
So so some again, some guy I

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was talking to, he says,
he's not worth that much. I'm thinking,

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it's like one of those cards that
we had with George. Right,

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if you're willing to pay it,
it's worth that's what it's worth. Right.

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If he if he is worth that
much, if somebody's gonna be willing

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to give him that one, that's
what he's worth. That's that's the market.

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So that's the world we live in. I was born. I'm going

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to talk to my my dad when
I get to heaven and say, Dad,

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how come you couldn't have better genes? I could have been a ball

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player. No, yeah, you
know, I think my son says that,

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but he's hoping that, you know, each generation gets better. So

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we're hoping that my son, my
grandson, who was not four months old

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today, that he's gonna have that
you know, that he's gonna be six

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feet tall and you know, and
be able to were you know, we

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see if we can make him into
a left handed relief pitcher. Yeah,

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yeah, two innings of game,
Yeah, go out of there and throw

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two, two, three, four
or five innings a week left hand or

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get a couple of guys out face
your three batters and make two hundred million

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dollars. Yeah in a career.
Good enough for me. It's a bad

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deal. Yeah, Devin, you
were playing the wrong You're in the journalism

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department. What the hell are you
thinking? Long spot for money? Exactly

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exactly exactly what you're having fun?
But you're having fun. Okay, what

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else women's softball you played? Do
you? You were covering them this shoe

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weekend? We oh, well,
luck at you. I'm that alternate intern

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to p J. Brown, So
okay gets the priority on stuff. Lucky

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you missed it. They wow,
how how much did it sting to lose

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a game on a three run home
by the you know point of the players

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who transferred from Arizona teams? I
mean, she wins the game. You

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go, it couldn't that couldn't be
any worse. Caitlin Low couldn't have had

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anything worse happened to her this weekend
than that. Uh, like your thoughts

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and we get into arguments about blue
blogs and all that. I think Arizone's

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a blue blood softball team, right, and it's it hasn't been that good

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in a long time. Um,
and they're talking about Pitchet, how that

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it is or not as good as
it used to be. Obviously that's obvious.

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But will they ever get and not
will you ever get back? But

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it's been it's been a brutal stretch
and it's been a bad stretcher. And

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I mean when you think about those, there's only been a handful of schools,

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you know, two to three schools
that have those. You know,

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those dominating pictures aren't around anymore.
And partly, I think partly is that

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because the hitters have gotten so much
better. So, you know, to

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be a dominating picture, you have
to be you know, we think about

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the the the uh um you know
cat Osterman and and the Arizona pictures,

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you know, Michelle, you know
so Gringer and all those, all those

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that that were incredible pictures. Well, the hitters maybe weren't as good.

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It was a different ball as they
are now. Right So now you've got

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you've got better hitters around, you
know, I mean, I mean Arizona

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you can still hit the crap out
of the ball, but they you know,

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they can't pitch to save their lives
right now. So um, you

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know, to be a Monica Abbott
was the other one I was trying to

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think of, you know, to
be Monica Abbott today would probably get hit

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a whole bunch more than she used
to then she did back then. We'll

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just look at the evans of those
Yeah, those you know, those those

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pictures aren't gonna aren't gonna getting the
ball by as many players as they could

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back then, you know what you
say. And not to downplay how good

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they were they were. I mean
they were, they were incredibly dominating,

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but there's more better players in college
softball all over the count Sure, sure,

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you know what. I blame his
fault. Things totally created a monster.

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He did, he did. It
was all on It's all on him.

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I hope he knows that he does. I hope he has a hard

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time putting his head on his on
his pillow at night because of that,

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when he's thinking of when he's thinking
of Kaitlin Lowe out there, struckle.

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You know, I'm sorry, man, how do you mean to do this

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to everybody? Yeah? You know, yeah, it's all his, all

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his fault. We'll we'll blame him
for all of that, every single bit

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of it. He created a monster
and you can't even feed the monster anymore.

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And and league kind of ran from
the monster. No, he got

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you know that the meme with Homer
Simpson, he goes back into them,

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back into the bushes. It's like
I did this. I'm just gonna step

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away. I'm just gonna step away. And that's uh yeah, and where

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we make fun of mine. He's
a good sport about it. I'm sure.

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No, but when you're the kind
of captain of the ship. Yeah,

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he was the guy. He was
so Okay, okay, anybody else

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want to call later? We have
a full show. We have Adam Bizzars

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at the three fifteen seventeen. That's
gonna be a fun, fun, fun

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conversation. And then in the next
hour we don't have a guest, but

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but we got a whole, a
whole bunch of dead fish clips from his

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uh post game press conference as the
spring game had some interesting things to say.

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He seemed incredibly excited. He did, I got he's almost giddy.

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Did you read my college? Yeah? And what did you think? I

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already know what you think. But
first of all, I mean, I'm

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shocked that you said anything nice and
that exactly what happened to you did you

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because because it's obvious they're going to
be better than they've been, right,

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I haven't listened to you enough and
I agree with you, but it's just

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everyone else else too. But if
they look talented, what did what did

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you think? Or did it?
I lost my breath when Justin Flow walked

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in the room. Oh oh oh
yes, the dude, the dude I

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used to look like that before I
got married. I'm just stop it.

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No, dude, the dude's abs. He like had like twenty twenty abs.

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Right, he looks at disimpressive.
You you want to talk about a

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washboard, you know, crashboard,
And I'm like, who who is that?

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Right? You know, I'm like
who who? Because I see him,

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I'm like, how does somebody get
like that? Right? So then

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he talks and have you seen him? Time the conversation and you heard stuff?

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He talks like Jamie Fox. He
kind of talks, kind of looks

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you, kind of like you know, like you know how you doing?

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You know that kind of seduces you
with the mic and kind of yeah,

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that's a perfect way to put it. Yeah, And I'm thinking, this

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is smooth, man, this is
smooth. And then he looks like that.

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Holy crap. I'm like, if
that guy's running at me, okay,

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I'm throwing myself on the ground and
getting into a fetal position. I

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mean, I couldn't believe that that
that that was who that was? Right?

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I mean, first of all,
he looks like he's probably really fast

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because he's so sleek, so sleek, but he's got like shot puts on

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his shoulders, right, shot put
a ball that looks like a shot put

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on his shoulder. Then he said
the abs the pecks. I'm like,

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you know, who, how does
the twenty year old kid get like that

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or twenty one year old kid get
like that? Right? Right? And

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00:13:01.639 --> 00:13:03.080
then he gets up with the bike. How are you doing? Yo key?

207
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Yeah he was. He was like
that midnight to six am DJ you

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00:13:07.200 --> 00:13:11.639
know, on on the on the
on the uh you know, on the

209
00:13:11.679 --> 00:13:18.600
slow Jams radio station. Were never
listened to Love Life the very impressive,

210
00:13:18.720 --> 00:13:20.120
very impressive. So I think that
I didn't see, you know, I

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00:13:20.120 --> 00:13:24.080
didn't pay touching enough to hold spring. But that's why I asked him,

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who are your big takeaways from the
whole thing? He gave a great answer,

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00:13:26.639 --> 00:13:30.120
fantastic answer, because I think that
one of the one of the keys

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and you'll have it. I guess
about about Dolora, right, yeah,

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00:13:33.799 --> 00:13:37.320
where where that's a start. That's
if your main guy, If your main

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00:13:37.399 --> 00:13:41.440
guy, the guy that you're counting
on the most, yeah, shows up

217
00:13:41.480 --> 00:13:43.559
and is ready to go. Do
you have some hope? Right? You

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00:13:43.559 --> 00:13:48.320
know what I'm saying. Um,
So that's there's that and we'll talk more

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00:13:48.360 --> 00:13:52.200
about all that. But he he
jed seemed almost giddy. He seemed very

220
00:13:52.279 --> 00:13:56.720
excited about what he what he's got
in front of him. You know,

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00:13:56.440 --> 00:14:00.840
it just looked like that. And
you know it's funny because it's like,

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00:14:01.240 --> 00:14:03.960
you know, I go because you
know, I wasn't able to go to

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00:14:03.960 --> 00:14:07.399
practice and things, so I go
with these long, large gaps between times

224
00:14:07.399 --> 00:14:13.240
that I see, right, and
this is gonna sound weird. He looks

225
00:14:13.240 --> 00:14:16.600
more and more like a college football
coach all the time, you know,

226
00:14:16.639 --> 00:14:20.440
because he looked like, well,
yeah, or he looked like a door

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00:14:20.480 --> 00:14:24.000
to door salesman when he got here, right, I mean, he just

228
00:14:24.039 --> 00:14:26.120
looked like a guy's trying to sell
you a car or something. And now

229
00:14:26.279 --> 00:14:30.480
you know he walks in, he's
got an air of confidence about him,

230
00:14:31.159 --> 00:14:35.840
and he looks he looks. He
looks like he's in in his in his

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00:14:35.279 --> 00:14:39.759
right place. Yeah, it does
look like a football to win some games.

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00:14:39.840 --> 00:14:43.039
Now, I think you will.
We'll see. Yeah, I'm not

233
00:14:43.840 --> 00:14:46.600
there yet, but no, you're
closer though. I'll have a lot closer

234
00:14:46.600 --> 00:14:50.320
than I thought you were. Yes, it's all gonna depend on the defense.

235
00:14:50.480 --> 00:14:52.960
Right, Okay, let's take our
break. We're gonna come back with

236
00:14:52.960 --> 00:14:58.039
Adam Lazarus from Arizona assist one of
the n I l H whatever called co

237
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ops or Zona based whatever coop so
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Brought to you by the Southern Arizona
Business Coalition. This is I Am the

291
00:19:26.960 --> 00:19:33.000
Ball with Steve Rivera and Jay Gonzalez
on Fox Sports fourteen fifteen. Subscribe now

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to the podcast on the iHeart Radio
while just Surgeony, I'm the bar to

293
00:19:38.480 --> 00:19:41.559
welcome back to our On the Ball
hero Fox Sports fourteen fifty. I'm Steve

294
00:19:41.640 --> 00:19:45.880
Rivera, He's Jakin's also now on
the phone, we have Adam Lazarus,

295
00:19:45.960 --> 00:19:49.599
the CEO of Arizona assist. Adam, how are you? I'm great,

296
00:19:49.640 --> 00:19:52.279
Thanks for having me on. Guys
great, We're excited to talk to you

297
00:19:52.319 --> 00:19:56.200
about a olt. We were kind
of just two dudes on the sidewalk here.

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00:19:56.480 --> 00:20:00.880
I want to know what the heck
is going on with the l uh.

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00:20:00.079 --> 00:20:03.599
First of all, tell us what
it all means, because you're kind

300
00:20:03.599 --> 00:20:07.000
of new to helping them out,
aren't you? Or have you been here

301
00:20:07.000 --> 00:20:11.640
for a while? No, I
actually uh own a marketing agency. That's

302
00:20:11.720 --> 00:20:15.359
my uh, my passion what we're
good at, and we through mutual friends

303
00:20:15.359 --> 00:20:19.839
of the of the program. Um
met Tommy Lloyd's a team and the program

304
00:20:19.920 --> 00:20:26.720
and are working together to create the
the nil arm for U for the Arizona

305
00:20:26.720 --> 00:20:29.680
men's basketball team. So it's new
to everybody. It's only been around for

306
00:20:29.680 --> 00:20:32.960
a little while, so we're learning
as we go. But we established Arizona

307
00:20:32.960 --> 00:20:37.240
Assists to help support the Arizona men's
basketball team. Specifical. Okay, So

308
00:20:37.240 --> 00:20:42.519
so this is specific to basketball,
um, but you know, I mean

309
00:20:42.720 --> 00:20:47.279
the whole program needs needs this.
So you've got the you know, the

310
00:20:47.319 --> 00:20:51.359
other the other group friends of Wilbur
and Wilma that I assume helps you know,

311
00:20:51.400 --> 00:20:55.160
all the programs. But you know
why basketball why Why was it felt

312
00:20:55.160 --> 00:21:02.759
the basketball needed a program like this
on its own or yeah, great question,

313
00:21:02.920 --> 00:21:06.880
um. And while we work alongside
any of these and ilanities for the

314
00:21:06.880 --> 00:21:11.319
betterment of the entire program, Arizona
men's basketball being sort of the flagship,

315
00:21:11.960 --> 00:21:15.680
uh you know program at the school, it's the main uh you know,

316
00:21:15.680 --> 00:21:18.599
it's what we're known for, I
mean, jetfish and the football team is

317
00:21:18.599 --> 00:21:22.680
doing a phenomenal job as well,
and every program has their needs, but

318
00:21:22.759 --> 00:21:26.519
we were contacted specifically buy basketball,
um, just to help them and allow

319
00:21:27.440 --> 00:21:32.839
as the college collegiate sports change.
It allows these student athletes to help profit

320
00:21:32.920 --> 00:21:37.920
on their personas, on their talent
and personal brands in order to to monetize

321
00:21:37.559 --> 00:21:41.240
to monetize that. So that's what
we're here for, just specifics to basketball.

322
00:21:41.400 --> 00:21:45.880
So you've been on board how long
with them? We launched in the

323
00:21:45.880 --> 00:21:51.319
middle of the tournament last season,
so we are just one year old.

324
00:21:52.359 --> 00:21:56.400
Of all the tricks and trades and
things you've learned, would have been maybe

325
00:21:56.400 --> 00:21:59.119
two or three of them because it's
you know, you still in the first

326
00:21:59.200 --> 00:22:00.839
year. So I'm sure you have
to kind of navigate a few things.

327
00:22:03.279 --> 00:22:08.559
Yeah. Absolutely, we have to
be very sensitive to the international players.

328
00:22:08.559 --> 00:22:12.960
That's something we're very focused on.
International players and our basketball team has a

329
00:22:15.000 --> 00:22:18.319
large number of them are held to
a different standard and have different things that

330
00:22:18.359 --> 00:22:22.400
the federal government is placed on them
in terms of working. So we have

331
00:22:22.440 --> 00:22:26.640
to navigate that very smartly. And
also we want to be very sensitive to

332
00:22:27.119 --> 00:22:30.920
the student athletes and to the coaching
staff in their time. You know,

333
00:22:30.960 --> 00:22:33.160
they're there to learn, they're there
to win, and we didn't want to

334
00:22:33.160 --> 00:22:37.680
ever be a distraction. So just
navigating everybody's uh, you know, everybody's

335
00:22:38.799 --> 00:22:42.960
day to day and the calendar and
just working in lock step alongside the program

336
00:22:44.319 --> 00:22:48.440
has been the biggest learning curve so
far. So yeah, I mean really,

337
00:22:48.480 --> 00:22:52.079
you guys really had to dig in
and find out how some of the

338
00:22:52.119 --> 00:22:55.319
stuff works and how did you manage
through some of the stuff, because it

339
00:22:55.400 --> 00:23:00.640
just seems like there's more questions than
answers about NIL over all. You know,

340
00:23:00.680 --> 00:23:03.240
it's it's you know, they keep
hounding at the wild Wild West,

341
00:23:03.279 --> 00:23:06.599
and there's just so much going on
and so many different things. There are

342
00:23:06.640 --> 00:23:10.200
some rules, but then the rules
are getting fudged all the time, is

343
00:23:10.200 --> 00:23:14.000
what you hear? How did you
go about first of all learning what you

344
00:23:14.039 --> 00:23:18.400
can and can't do? And then
how how are you, as Steve says,

345
00:23:18.519 --> 00:23:22.599
navigating through that watching what some other
schools are doing and not knowing is

346
00:23:22.640 --> 00:23:25.799
that good? Is that bad?
Is that right? Is that wrong?

347
00:23:26.039 --> 00:23:30.559
You see where I'm trying to come
from on that. Absolutely so NIL,

348
00:23:30.759 --> 00:23:33.680
you know, obviously for those that
don't know, stands for name, image,

349
00:23:33.720 --> 00:23:37.480
and likeness. And then we were
learning as we went. We talked

350
00:23:37.519 --> 00:23:41.960
to dozens of lawyers, to player
representatives. We're not play a player representative.

351
00:23:41.160 --> 00:23:45.880
We spoke with the athletics department and
everybody close to the program to make

352
00:23:45.920 --> 00:23:52.720
sure that we are everything we're doing
is in compliance the There's a lot to

353
00:23:52.799 --> 00:23:57.839
learn and dozens and dozens of conversations
to have, but essentially, we wanted

354
00:23:57.880 --> 00:24:03.799
to make sure that our bottle that
we built can be adaptive and nimble enough

355
00:24:04.000 --> 00:24:07.640
as the world of NIL changes.
So we built a platform. It's a

356
00:24:07.680 --> 00:24:14.880
brand called Arizona Sifts that allows the
average fan or significant boosters, any level

357
00:24:14.960 --> 00:24:21.279
of involvement to participate through membership levels, merchandise sales, memorabilia sales, events,

358
00:24:21.359 --> 00:24:25.839
experiences, and other ways to have
access to the team, and at

359
00:24:25.920 --> 00:24:29.000
any level you're comfortble. So if
you want to give ten dollars or ten

360
00:24:29.039 --> 00:24:33.440
thousand dollars, knowing that the overwhelming
majority of those dollars go to the student

361
00:24:33.440 --> 00:24:37.960
athletes once we pay our bills,
we that's what we had to learn was

362
00:24:38.000 --> 00:24:41.119
just talking to every possible person,
learn as much as you can, and

363
00:24:41.200 --> 00:24:47.319
build a very nimble technology program because
this NIL world will change one hundred more

364
00:24:47.319 --> 00:24:51.559
times. So let me you use
the word sensitive to the international players,

365
00:24:52.799 --> 00:24:56.440
you might have to kind of define
that word and let me say using curves.

366
00:24:56.680 --> 00:24:59.160
Okay, so the rumors are you
know, he's decided to go to

367
00:24:59.160 --> 00:25:00.759
West Virginia, that's not the rumor
where he went, and they're going to

368
00:25:00.799 --> 00:25:03.160
give him a lot of money.
I won't see a figure, but a

369
00:25:03.240 --> 00:25:07.319
lot of money. Maybe because Arizona
didn't have it. Maybe he just wanted

370
00:25:07.279 --> 00:25:11.519
to start. Like he said on
you West Virginia. He liked the figure.

371
00:25:11.559 --> 00:25:15.599
What do you mean by sensitive and
is trying to find the money to

372
00:25:15.640 --> 00:25:21.319
give them because a year ago we
didn't think they could get anything. Yeah,

373
00:25:21.359 --> 00:25:23.960
I mean that's exactly right. You
know this all change July one,

374
00:25:25.079 --> 00:25:29.880
twenty twenty one, when college players
at any level could earn compensation, endorsements,

375
00:25:29.880 --> 00:25:33.599
sponsorships for using their name, image, and likeness. The only difference

376
00:25:33.640 --> 00:25:37.519
between the international players and this is
not an n AL rule or a collegiate

377
00:25:37.559 --> 00:25:44.079
rule, it's a federal law that
student it is they cannot do work without

378
00:25:44.119 --> 00:25:48.759
jeopardizing their student visa. So what
is beautiful about what we've built is they

379
00:25:48.759 --> 00:25:56.039
could still make revenue off of off
of T shirts and other ways that we

380
00:25:56.119 --> 00:26:00.799
can be that they can earn pass
him income, but they can't do work

381
00:26:00.960 --> 00:26:03.160
for that money. So that is
where we are very sensitive to building a

382
00:26:03.160 --> 00:26:11.920
platform that allows the international players and
the American players to boast benefit from partnering

383
00:26:11.920 --> 00:26:15.799
with local businesses being part of our
program. Uh, selling shirts, hats,

384
00:26:15.880 --> 00:26:19.160
things that they want, maybe building
their own brand. That's how we

385
00:26:19.400 --> 00:26:22.200
That's how we did it. So
I have no idea what Steve Kerr or

386
00:26:22.240 --> 00:26:26.079
excuse me, what Kurt Cresa got, what would promised to him? That

387
00:26:26.240 --> 00:26:30.720
is not what we're you know,
But I just know that there are some

388
00:26:30.799 --> 00:26:34.599
rules to how how they're allowed to
work for that money. Okay, So

389
00:26:34.640 --> 00:26:38.160
here's this again, We're sitting here, a couple of guys with Steve said

390
00:26:38.200 --> 00:26:41.759
on the sidewalk, we're just kind
of you know, we read, we

391
00:26:41.920 --> 00:26:45.240
hear, we hear rumors, all
kinds of stuff. So when when somebody

392
00:26:45.319 --> 00:26:49.039
says, Kurt Cresa went to West
Virginia because he's going to get X,

393
00:26:49.880 --> 00:26:53.400
I mean, isn't there supposed to
be something that he's got to do to

394
00:26:53.440 --> 00:26:57.319
get X other than be a basketball
player at West Virginia? Right, So,

395
00:26:57.400 --> 00:27:00.599
if you're if you're gonna, if
you're going to provide an athlete at

396
00:27:00.640 --> 00:27:06.559
Arizona with some you know, with
some compensation of some sort, there's something

397
00:27:06.599 --> 00:27:08.119
that they got to do. They
got to put their name on a T

398
00:27:08.240 --> 00:27:12.839
shirt, they got to go to
an appearance at a card shop. I

399
00:27:12.880 --> 00:27:15.880
mean, isn't it the rule that
you can't just hand the money for coming

400
00:27:15.920 --> 00:27:19.799
to your school? Yeah? I
mean, I don't know again, what

401
00:27:21.759 --> 00:27:25.559
you know the other schools are doing. There's dozens and dozens and dozens of

402
00:27:25.680 --> 00:27:30.519
various NIL models out there, collective
models and others. We are not a

403
00:27:30.519 --> 00:27:33.039
collective at all. We are a
brand and we built that brand to do

404
00:27:33.079 --> 00:27:40.519
that exact thing where per CRESO or
any player international or otherwise signs of agreement

405
00:27:40.559 --> 00:27:45.039
with us. We have the ability
to use cursed name, image likeness in

406
00:27:45.119 --> 00:27:48.599
our advertising at our events as part
of our merch and knowing that every time

407
00:27:48.599 --> 00:27:52.960
we do one of those things,
those players can earn significant revenue streams from

408
00:27:53.000 --> 00:27:57.920
them. But yet, in essence, the players aren't supposed to do something

409
00:27:59.880 --> 00:28:03.759
or lend their name, image and
likeness to UH to an entity in order

410
00:28:03.799 --> 00:28:07.920
to earn those dollars. At the
same time, Adam, I would assume

411
00:28:07.000 --> 00:28:11.000
that you probably have to know your
competition, right usil A, what they're

412
00:28:11.000 --> 00:28:15.640
doing, what what Asus doing,
what New Mexico is doing, Because you're

413
00:28:15.680 --> 00:28:19.000
in competition with other schools. So
I'm sure you have one eye on your

414
00:28:19.359 --> 00:28:22.000
on your prize and then kind of
thinking, Oh, I wonder what they're

415
00:28:22.000 --> 00:28:26.759
gonna do. What can it solve
a chess game? Absolutely, and we

416
00:28:26.759 --> 00:28:32.200
we Before we built what we did, we did a lot of research on

417
00:28:32.240 --> 00:28:34.839
what other programs were doing. Some
were just uh, you know, coming

418
00:28:34.920 --> 00:28:38.440
up with a way to donate into
you know, every all these dollars go

419
00:28:38.480 --> 00:28:41.759
into a bucket, so to speak, and the program could use it as

420
00:28:41.759 --> 00:28:47.559
they see fit. Um, there's
constantly evolving models and changes and lots of

421
00:28:48.200 --> 00:28:52.799
quote nil entities out there. Um. Once we did that our model,

422
00:28:52.000 --> 00:28:56.000
we built it in order for it
to be nimble and for allow it to

423
00:28:56.039 --> 00:29:00.160
be a membership based platform, so
fans, because Arizona has such a strong

424
00:29:00.599 --> 00:29:06.079
fan base just outside of Tucson too
internationally even we built it in a way

425
00:29:06.119 --> 00:29:11.480
that fans and boosters and alumni and
anyone interested could participate at any level.

426
00:29:11.559 --> 00:29:15.359
So we definitely keep our eye on
what everyone else is doing, but we're

427
00:29:15.400 --> 00:29:18.799
pretty focused on just making sure it's
a program that benefits Arizona basketball more than

428
00:29:18.799 --> 00:29:22.400
anything. Okay said something a second
ago, you said, you're not a

429
00:29:22.440 --> 00:29:26.480
collective. Oh, Okay, what's
the difference between what you do and what

430
00:29:26.519 --> 00:29:30.680
does a collective do? My understanding
of what a collective does would be a

431
00:29:30.920 --> 00:29:34.079
it's a bunch of people who put
a bunch of money into a into a

432
00:29:34.119 --> 00:29:41.079
pot and they can use it as
they see fit to incentivize players, you

433
00:29:41.119 --> 00:29:44.640
know, to pay players. That's
sort of the traditional collective and we are

434
00:29:44.720 --> 00:29:47.599
not that. We are a brand. We are not a five O one

435
00:29:47.640 --> 00:29:51.000
C three, We are not built
that way. But we did was build

436
00:29:51.039 --> 00:29:56.599
a brand that allowed these players to
participate in events that we do. We

437
00:29:56.680 --> 00:30:03.960
try to connect them to businesses,
connect them to maybe Passion project, and

438
00:30:03.039 --> 00:30:10.119
certainly have them ability to sell their
T shirts or their concepts or their brand.

439
00:30:10.720 --> 00:30:14.240
So a collective in the true way
would just be money, if you

440
00:30:14.319 --> 00:30:18.480
will, sort of in the you
know, waiting there for the team to

441
00:30:18.599 --> 00:30:21.039
use as a t fit. And
we are not doing that. So it's

442
00:30:21.039 --> 00:30:22.759
like Jay and I'm sorry, also
like Jane, I given twenty five bucks

443
00:30:22.839 --> 00:30:26.599
each and given it to you and
then you guys just decide where it shouldn't

444
00:30:26.599 --> 00:30:30.480
go spend it and you're almost like
an advertising agency, aren't change in a

445
00:30:30.519 --> 00:30:34.359
way that is sort of we are
I mean, our parent business beyond Arizona

446
00:30:34.400 --> 00:30:40.200
Sifts is Good Juju Marketing agency,
which we definitely are an ad marketing agency.

447
00:30:40.400 --> 00:30:44.720
We design this as a membership platform, so we build technology behind it

448
00:30:45.000 --> 00:30:48.160
that would allow memberships, memorabilia,
sales, events, experiences. We do

449
00:30:48.200 --> 00:30:52.440
a golf tournament, We're going to
try to plan a big pickleball event with

450
00:30:52.559 --> 00:30:56.920
Tommy. There's lots of exciting opportunities
in the town that allow the players to

451
00:30:56.960 --> 00:31:02.079
participate, fans to engage, and
then to monetize those efforts, and the

452
00:31:02.160 --> 00:31:04.880
players. The more they participate,
the more they can see in return.

453
00:31:06.920 --> 00:31:10.960
Versus a collective, which is you
know, there might not be a minimum

454
00:31:10.960 --> 00:31:14.200
requirement. I don't really speak too
much to the collectives because we aren't one,

455
00:31:14.240 --> 00:31:17.960
and I don't really know what they're
doing, but every every college is

456
00:31:18.000 --> 00:31:21.440
doing it a little differently. Yeah. Is the friends of Wilbur and Wilma

457
00:31:21.559 --> 00:31:25.440
the same as you? Or are
they a collective? UM? I don't

458
00:31:25.480 --> 00:31:29.240
know exactly their model. I don't
think they're entirely a collective. They're similar

459
00:31:29.279 --> 00:31:34.240
in us in some ways and they're
doing a phenomenal job of helping in similar

460
00:31:34.279 --> 00:31:37.880
ways that we are. But they're
handling, football, and some of the

461
00:31:37.920 --> 00:31:41.960
other sports at Arizona. Well,
we are focused solely on Arizona's basketball at

462
00:31:41.960 --> 00:31:47.720
the moment. Okay, So let
me just u in its simplest form,

463
00:31:47.759 --> 00:31:51.720
the way this would work is,
let's say I'm Joe Schmo. I'm a

464
00:31:51.880 --> 00:31:55.920
I'm having a golf tournament. It's
a fundraising tournament, but I feel like

465
00:31:55.960 --> 00:32:00.519
I can get more more people to
get involved in this golf tournament. If

466
00:32:00.519 --> 00:32:05.359
I have three basketball players that are
going to be there signing stuff or whatever,

467
00:32:05.880 --> 00:32:08.680
they come to you. You set
up a thing where or I would

468
00:32:08.680 --> 00:32:12.319
come to you and say, okay, I want to have pretty basketball players

469
00:32:12.319 --> 00:32:15.559
at my event. What does it
cost me? And what will they do?

470
00:32:15.599 --> 00:32:19.519
And then you figure out some sort
of a package deal or whatever for

471
00:32:19.559 --> 00:32:21.759
them to come and be at the
event. Is that how that works?

472
00:32:21.799 --> 00:32:25.480
Basically? That'd be one way.
Well, we are now players representative.

473
00:32:25.480 --> 00:32:28.960
We're not lawyer, if we're not
agents, we don't speak for the players.

474
00:32:29.000 --> 00:32:31.200
We are a connection, though we
are handshake as best we can be

475
00:32:31.200 --> 00:32:37.599
between corporate entities and town or associations
organizations that maybe want to have players appear

476
00:32:37.039 --> 00:32:42.000
or be a part of events and
experiences that Arizona Assists is doing. So,

477
00:32:42.160 --> 00:32:45.160
yes, they could contact us and
say I have this is what I'm

478
00:32:45.160 --> 00:32:47.640
hoping to get, this is my
budget, and then we'll certainly put it

479
00:32:47.680 --> 00:32:51.400
in front of the player. But
if the player doesn't want to do that,

480
00:32:51.480 --> 00:32:53.319
if they don't want to show up, we can't force that. We

481
00:32:53.359 --> 00:32:55.880
are just a handshake in that way. But that is one of the things

482
00:32:55.920 --> 00:33:00.279
that we do Arizona Assists if we're
doing an event though, for examp our

483
00:33:00.279 --> 00:33:02.359
golf tournament. We had a golf
tournament last year a La Paloma, had

484
00:33:02.400 --> 00:33:06.920
one hundred players from around the town. All the revenue we raised at that

485
00:33:07.480 --> 00:33:10.200
at that event went to help the
directly support the student athletes. All the

486
00:33:10.319 --> 00:33:15.000
team. The entire team was there
at different holes, you know, hanging

487
00:33:15.000 --> 00:33:19.240
out. Um. So we do
things like that, Um for sure.

488
00:33:19.400 --> 00:33:22.000
But then would they get paid for
doing that, I guess is my question.

489
00:33:22.039 --> 00:33:29.119
Then do they get paid for the
appearance? Yeah, the the the

490
00:33:29.440 --> 00:33:31.640
American player can definitely get paid for
the appearance. Yeah. Oh okay,

491
00:33:31.920 --> 00:33:35.279
So let me ask you, Adam, did you are you you a grad?

492
00:33:36.559 --> 00:33:38.559
I am not? Okay, I
think you're twenty years though. Okay,

493
00:33:38.559 --> 00:33:40.920
so I kind of wanted to put
things in perspective. Okay, I'm

494
00:33:40.920 --> 00:33:45.240
gonna get on my old man soapbox
here. Okay, So the one thing,

495
00:33:45.279 --> 00:33:46.799
and I do this with Jay all
the time and he agrees with me.

496
00:33:47.039 --> 00:33:51.960
So the best way to know these
players because frankly, we don't really

497
00:33:52.000 --> 00:33:55.240
know these players football, basketball and
otherwise because we see them. I'm teching

498
00:33:55.279 --> 00:33:59.880
the media and then we were both
sports writers by trade, that you get

499
00:34:00.079 --> 00:34:01.720
to sit down with these guys.
When Luke was here, we talked to

500
00:34:01.720 --> 00:34:05.960
them all the time, We became
friends. We rewrote stories, blowing stories,

501
00:34:06.119 --> 00:34:08.719
and the people, the community and
the Luves got to know these guys.

502
00:34:08.800 --> 00:34:13.840
Right. So over the last fifteen
years or so that hasn't been the

503
00:34:13.880 --> 00:34:16.119
case. But the best way to
know the players is through the media.

504
00:34:16.280 --> 00:34:19.840
And I could be wrong, but
this is my profession, so I think

505
00:34:19.880 --> 00:34:22.079
I'm right. And now that's gone
away. So the best way to know

506
00:34:22.159 --> 00:34:27.320
these players is to have more access
to these players because now they're a business.

507
00:34:27.320 --> 00:34:31.280
They're their own business. Do you
think that could change? Because it's

508
00:34:31.639 --> 00:34:36.360
if I knew occurred more, I
think the city would have loved him more.

509
00:34:36.440 --> 00:34:39.119
If that makes any sense. All
of that makes sense, and I

510
00:34:39.159 --> 00:34:43.920
do agree with you. The traditional
ways that have always been the way to

511
00:34:44.079 --> 00:34:45.679
intro to the players and get to
know them has been the media, and

512
00:34:45.719 --> 00:34:50.880
that should stay the same and keep
growing. But the media is now they

513
00:34:50.920 --> 00:34:53.639
have their own college social media,
you know, and their own influencer network.

514
00:34:53.679 --> 00:34:59.199
They have thousands and thousands of followers
directly, so they're their own biggest

515
00:34:59.199 --> 00:35:01.360
megaphone. And there's lots of other
ways to get a hold of these guys

516
00:35:01.440 --> 00:35:06.639
now, and so this is just
another way where you can definitely interact and

517
00:35:06.679 --> 00:35:09.880
get to know the student athletes at
our events or at at you know,

518
00:35:10.079 --> 00:35:15.880
at events and experiences we do,
or having them come. But certainly it's

519
00:35:15.880 --> 00:35:20.599
a wait, it's another way to
help these players build their own brands,

520
00:35:20.920 --> 00:35:22.400
keep their tie to Tuson. One
of the big things we're trying to do

521
00:35:22.480 --> 00:35:28.239
is connect them with local businesses,
entities, organizations that matter to them and

522
00:35:28.480 --> 00:35:31.920
and really expand their footprint here so
once they graduate or go to the league

523
00:35:32.000 --> 00:35:36.960
or whatever it is, they come
back to Tuson for more than just you

524
00:35:36.960 --> 00:35:39.039
know, an autographs or you know, things like that. So I agree

525
00:35:39.079 --> 00:35:42.840
with you that it is the media, but they are their own media engines

526
00:35:42.880 --> 00:35:45.400
now. And we do try to
help them navigate that invest we can.

527
00:35:45.679 --> 00:35:47.760
Yeah, no, no question.
I also would like to say that most

528
00:35:47.800 --> 00:35:52.119
of the people our age are the
ones with the money, because you know,

529
00:35:52.159 --> 00:35:53.840
if if Kurr and I just use
an example, right, these young

530
00:35:53.920 --> 00:35:57.320
kids have a lot of followers,
of course, but they're all the same

531
00:35:57.360 --> 00:36:00.440
age. They have yet to make
the money. So people who have the

532
00:36:00.480 --> 00:36:02.599
businesses are older, They're not on
social they're not on Twitter, they're not

533
00:36:02.639 --> 00:36:07.320
a tick doctor. They're making they're
making money. Does that make sense?

534
00:36:07.360 --> 00:36:12.400
Absolutely? And that's why what what
you tried to do is we offer various

535
00:36:12.440 --> 00:36:17.320
membership and participation levels and ways of
being involved with arizonassists that allow you know,

536
00:36:17.400 --> 00:36:21.639
a young fan or a college student
who's on a budget to still buy

537
00:36:21.719 --> 00:36:25.320
T shirts and wear cool gear and
and you know, meets the players at

538
00:36:25.360 --> 00:36:29.239
general bands or at a golf tournament
or something cool that they might be a

539
00:36:29.239 --> 00:36:31.760
part of. And then also have
levels that are one hundred dollars, a

540
00:36:31.800 --> 00:36:36.920
thousand dollars, even ten thousand dollars, or a corporate sponsorship that allows some

541
00:36:37.039 --> 00:36:40.480
of the fans that do have those
resources to meet them in smaller settings.

542
00:36:40.679 --> 00:36:45.320
We get an event, a culinary
dropout up in Phoenix before the AFU game,

543
00:36:45.760 --> 00:36:50.159
only a hundred stamps paying a little
more heavyc got to spend the evenings

544
00:36:50.480 --> 00:36:53.039
playing uh, you know, cornhole
with the cats and ping pong and getting

545
00:36:53.039 --> 00:36:57.880
to know them in a different way. So we do have various levels of

546
00:36:57.960 --> 00:37:02.239
participation that allow the student athletes and
the fans to interact in different ways that

547
00:37:02.480 --> 00:37:07.480
might be more suited to their budget
or for their you know, their their

548
00:37:07.599 --> 00:37:13.400
participation level. One last thing I
know you have something going on tomorrow tomorrow

549
00:37:13.639 --> 00:37:17.039
is just the University of Arizona is
putting on an NIL panel because lots of

550
00:37:17.079 --> 00:37:22.119
people have you know, a thought
on NIL or don't really know where to

551
00:37:22.119 --> 00:37:24.679
start. What is NIL? How
does this work? What are my options?

552
00:37:25.360 --> 00:37:29.599
And so they are doing a panel, an independent panel that we're going

553
00:37:29.639 --> 00:37:31.840
to sit on. Arizona SIS will
be on that panel alongside some of the

554
00:37:31.840 --> 00:37:36.719
other NIL related entity. Is just
to learn more if you're a local business

555
00:37:36.920 --> 00:37:39.039
or you want to learn more about
the nil uh. It starts at six

556
00:37:39.079 --> 00:37:42.719
pm tomorrow down at the University of
Arizona. It's a great way to learn

557
00:37:42.719 --> 00:37:45.000
a little bit more. You can
also go to Arizona sif dot com and

558
00:37:45.119 --> 00:37:50.079
learn about NIL how we're trying to
to make our market in that world.

559
00:37:50.239 --> 00:37:52.599
And uh and if you do want
to be a part of that, that's

560
00:37:52.639 --> 00:37:55.039
tomorrow and then we're gonna have some
fun events, play your engagement events to

561
00:37:55.199 --> 00:37:59.920
start once the season kind of gets
ramp back up again. Okay, you

562
00:38:00.000 --> 00:38:01.639
of it is a big place.
Where at the University of Arizona is this

563
00:38:01.679 --> 00:38:07.360
event? Um, I don't know
off hand. I apologize I should know

564
00:38:07.480 --> 00:38:10.159
that, but I don't know the
room. But if you google, if

565
00:38:10.159 --> 00:38:15.960
you can google the Arizona or NIL
event at the University of Arizona, it's

566
00:38:15.960 --> 00:38:21.320
alongside the Arizona Edge program and so
um you can learn all about Okay,

567
00:38:21.360 --> 00:38:22.639
cool, okay, adam, thanks
in the whole new world, right,

568
00:38:22.920 --> 00:38:27.840
thank you. It is a whole
new world, but it is important.

569
00:38:27.880 --> 00:38:30.719
It's the way. Um. The
last closing work here, if you will,

570
00:38:31.280 --> 00:38:35.920
is the game has definitely changed,
and I think what we're trying to

571
00:38:35.960 --> 00:38:37.519
do is whether you agree with it
or not, learning more about it.

572
00:38:37.519 --> 00:38:42.000
But it's a way to help ensure
the players get rewarded and the play the

573
00:38:42.039 --> 00:38:45.679
program remains competitive in this new world. That's really what we're here about.

574
00:38:45.840 --> 00:38:47.679
Yeah, perfect. Okay, Adam, We'll keep in touch. Thanks who,

575
00:38:49.800 --> 00:38:52.079
thank you gentlemen. Great job,
Thank you, Adam. We're running

576
00:38:52.079 --> 00:38:54.400
a little late, but there was
good information. That was good. I

577
00:38:54.400 --> 00:38:57.880
think we little know I know a
little more, not a lot more,

578
00:38:57.960 --> 00:39:00.840
though, because it's still such a
massive, such a massive. Thanks spadime,

579
00:39:01.840 --> 00:39:19.280
let's go break like a tag at
five racing. If you're an Arizona

580
00:39:19.280 --> 00:39:22.920
Man's basketball fan, you know it's
been successful for newly forty years now.

581
00:39:22.039 --> 00:39:25.079
Take a look back at the Ludolson
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582
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from Loot. It was a labor
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583
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to give insight to the coach and the

584
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them, and inspired them. Twenty five

585
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chapters for his twenty five years as
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586
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an insight to how he built the
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587
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email me at Steve dot rivera ninety
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588
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589
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590
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two two four O two nine zero
Again Rescue Home Improvements in HVAC. Called

630
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Hey, Steve Raba and Jacob Solids. They have their eye on the ball.

631
00:43:00.079 --> 00:43:07.519
Two sons Sports station Fox Sports fourteen
fifty, Hey, welcome back to

632
00:43:07.639 --> 00:43:10.320
iron the Ball at your own Fox
Sports fourteen fifty. Young Steve Vera.

633
00:43:10.400 --> 00:43:13.679
You're Jay Gonzalez. If you want
to give us a call, we have

634
00:43:13.679 --> 00:43:16.760
about nine minutes. Please do are
you are you an n L guy?

635
00:43:16.920 --> 00:43:20.400
Do they give you you know,
are you giving money to the human?

636
00:43:20.559 --> 00:43:22.360
Not yet, but that's that's you
know, that's the thing. You go

637
00:43:22.440 --> 00:43:24.960
on to the Arizona Assists website,
you go on to do the will you

638
00:43:25.000 --> 00:43:29.440
know friends of Wilbur and Wilma.
Yeah, it's like being it's like joining

639
00:43:29.440 --> 00:43:32.280
your wildcat club. You become a
member. You give money on a monthly

640
00:43:32.320 --> 00:43:35.800
basis. You can do ten dollars
a month, one hundred dollars a month,

641
00:43:36.119 --> 00:43:37.800
you know, ten thousand dollars a
year or whatever. This money goes

642
00:43:37.840 --> 00:43:43.360
into their fund and they use it
for well, doc, you're an alum

643
00:43:43.480 --> 00:43:45.880
guy, right, and I don't. I can't do this because we have

644
00:43:45.920 --> 00:43:49.119
to do it for our advertising for
ourselves. Right. But now you have

645
00:43:49.159 --> 00:43:52.800
to chase money for the school,
for the athletic department, right, for

646
00:43:52.920 --> 00:44:00.480
Wilbur or Wilma for this assist strictly
basketbasket right? How many others are where

647
00:44:00.840 --> 00:44:04.039
you have Tucson, right, and
you have a lums all over the world,

648
00:44:04.119 --> 00:44:07.199
like you said, still there's there's
a short list of people who have

649
00:44:07.320 --> 00:44:15.639
money. Like just you just wonder
how how this is thinning out the available

650
00:44:15.679 --> 00:44:17.719
money for the various entities that are
doing this stuff, and not just one

651
00:44:17.800 --> 00:44:23.360
time. It's like constant Yeah,
it's constant um. Yeah, you know.

652
00:44:23.400 --> 00:44:28.119
And that's why peple, That's why
you get you know those uh you

653
00:44:28.159 --> 00:44:31.119
know, scary you. This is
all gonna you know, it's all gonna

654
00:44:31.119 --> 00:44:36.480
come crumbling down and the school you
know, college athletics is gonna die and

655
00:44:36.519 --> 00:44:38.360
stuff. No, it's not.
People are gonna have money and they're gonna

656
00:44:38.400 --> 00:44:40.719
give the money. It's just a
matter of Okay, where am I giving

657
00:44:40.719 --> 00:44:44.199
them money? Um? You know, do I give the money to the

658
00:44:44.239 --> 00:44:46.480
athletic departments so they can do so
they can do whatever they want with it.

659
00:44:46.719 --> 00:44:50.480
Do I give my money to basketball? Because I'm just a basketball fan

660
00:44:50.519 --> 00:44:52.039
And there's all. That's all I
give a crap about. I go to

661
00:44:52.039 --> 00:44:55.519
friends of Wilbur and Wilma because I
want my nim. I want to give

662
00:44:55.519 --> 00:44:59.400
an ail money and I wanted to
go to football. You know, people

663
00:44:59.440 --> 00:45:01.760
are just gonna where their money is
going to go. Um. And and

664
00:45:02.440 --> 00:45:07.360
the thing is, Steve, I
do I do believe that, you know,

665
00:45:07.559 --> 00:45:10.280
I'm not. I'm not gonna say
the money is unlimited it's because it's

666
00:45:10.360 --> 00:45:15.719
not. But I am going to
say that people have all have always been

667
00:45:15.760 --> 00:45:22.159
willing to give their money to sports
because because they're fans, and you know,

668
00:45:22.639 --> 00:45:27.039
I am. I imagine there's people
out there giving money to the Wildcat

669
00:45:27.079 --> 00:45:30.599
Club and giving money to Arizona Assist
and giving money to friends of Wilbur and

670
00:45:30.599 --> 00:45:37.320
Wilma and having events to pay and
paying players to do stuff because they love

671
00:45:37.400 --> 00:45:40.800
the stuff. Now, are there
as many people who love Arizona football as

672
00:45:40.840 --> 00:45:45.159
love USC football? Maybe maybe not, you know, because there's so many

673
00:45:45.280 --> 00:45:50.039
other things going on in LA where
people are spending their money. Now,

674
00:45:51.440 --> 00:45:54.760
are there people more people giving money
at Alabama than an Arizona? Of course

675
00:45:54.760 --> 00:45:58.679
they are. Because Alabama's winning a
national championship. Everybody wants to be a

676
00:45:58.679 --> 00:46:01.199
part of that, and there lives. There's my thought of the rich kidding

677
00:46:01.280 --> 00:46:06.679
rich, right, because you can
pay a big Jimbo guy on the longing

678
00:46:06.719 --> 00:46:12.400
front line a lot more. The
rich were already rich beyond Arizona's uh reach

679
00:46:12.599 --> 00:46:16.320
anyway, So that's not changing.
How rich can you be? Right,

680
00:46:16.360 --> 00:46:22.159
that's not gonna change. It's like, okay, so you're you're uh your

681
00:46:22.199 --> 00:46:25.719
phil nine, You've got you know, one hundred billion dollars, right,

682
00:46:25.800 --> 00:46:30.280
and I'm a millionaire. I'm never
catching up with you, right, and

683
00:46:30.280 --> 00:46:34.719
and so why try? Well,
the Arizona's just gotta be who they are.

684
00:46:34.960 --> 00:46:37.280
That's the problem. That's it,
right there. They gotta be who

685
00:46:37.280 --> 00:46:38.800
they are to just be better at
other things, right. You know,

686
00:46:39.199 --> 00:46:43.480
I always say it's always bring this
with the with the with the loot thing,

687
00:46:43.519 --> 00:46:46.719
maybe the dictomy thing. You get
your million dollar guy and coaching to

688
00:46:46.800 --> 00:46:51.400
play like two million dollars right,
right, yeah, I mean you know,

689
00:46:52.159 --> 00:46:57.239
with with or without ni l Arizona
is not catching up with Alabama,

690
00:46:58.199 --> 00:47:02.119
just not not happening. So so
what you do is you just you play,

691
00:47:02.320 --> 00:47:06.559
as they say, you stay in
your lane, right, You try

692
00:47:06.599 --> 00:47:09.519
and recruit guys that can play at
Arizona and who are willing to come to

693
00:47:09.559 --> 00:47:14.559
Arizona and play here. And then
you just try, as you always have.

694
00:47:14.599 --> 00:47:16.440
You just try, and you know, hit the jackpot every few years.

695
00:47:17.119 --> 00:47:20.760
That's what that's all you can do. And I don't see how that

696
00:47:20.840 --> 00:47:25.920
really changes with Niam. I really
don't. Well, I'm sure I don't

697
00:47:25.920 --> 00:47:29.559
even know if I should say this, because I'm not I can stop positive,

698
00:47:29.599 --> 00:47:32.679
but that they're that's why you asked
him. You have to probably have

699
00:47:32.719 --> 00:47:37.440
an eye on other schools well,
work in their magic because other schools are

700
00:47:37.440 --> 00:47:42.000
paying X amount of money for women's
basketball, don't even go there. Right,

701
00:47:42.159 --> 00:47:45.119
So every sport has its issues,
right, But look, did Kirk

702
00:47:45.119 --> 00:47:51.639
Creasalte leave Arizona because of nil?
Maybe? All right? Okay, so

703
00:47:51.719 --> 00:47:53.800
what's the deal? Okay, Arizona
goes to the next guy, And that's

704
00:47:53.800 --> 00:47:57.440
what you have to do. And
you got you got a guy like kyl

705
00:47:57.480 --> 00:47:59.559
and Boswell. You gotta try and
figure out a way to keep him here.

706
00:48:00.039 --> 00:48:01.920
But if Colin Boswell leaves after next
year because he has such a great

707
00:48:01.960 --> 00:48:06.079
year and he goes to the NBA, how is that different from him leaving

708
00:48:06.119 --> 00:48:08.519
to go to another school because somebody
offered him some nil. It's not,

709
00:48:08.639 --> 00:48:13.480
it's not, It's really not.
It's like the girl from LSU Reece.

710
00:48:13.719 --> 00:48:15.440
Yeah, right, what does she
say, I'm staying in school because I

711
00:48:15.480 --> 00:48:22.119
can make more money here and and
in some instances that will happen here,

712
00:48:22.280 --> 00:48:27.599
particularly in sports like that where a
professional doesn't make you know, they don't

713
00:48:27.639 --> 00:48:30.079
make that much money in the w
NBA. Right now, I think a

714
00:48:30.119 --> 00:48:34.880
top salary there, it's like two
hundred and fifty grand. It's not it's

715
00:48:34.920 --> 00:48:38.840
not inconceivable to think that that that
uh, that the LSU basketball player,

716
00:48:39.519 --> 00:48:43.000
I think it's a list of reas
or whatever last first name is, her

717
00:48:43.039 --> 00:48:45.880
last name is, is making more
than that at LSU. And if she

718
00:48:45.079 --> 00:48:47.639
is, then more power to LSU
to be able to do that. It's

719
00:48:47.679 --> 00:48:52.840
funny because you know, me,
me dummy watches or reads the Facebook and

720
00:48:53.039 --> 00:48:55.960
they're talking about the kid from creating
all these other players blah blah blah,

721
00:48:57.000 --> 00:49:00.159
and they're saying, well, our
ni l has to step up party from

722
00:49:00.159 --> 00:49:04.320
a guy who doesn't contribute to the
NFL. Right, so if you're gonna

723
00:49:04.360 --> 00:49:07.159
be talking to talk, you might
want to put some money. Yeah,

724
00:49:07.400 --> 00:49:09.840
and like you said, two bucks, ten bucks, twenty bucks whatever.

725
00:49:10.039 --> 00:49:15.840
Yeah. I guess enough people do
that, especially especially to the Facebook people.

726
00:49:15.000 --> 00:49:17.719
Yeah, go it and throw some
bucks, right, yeah, don't

727
00:49:17.760 --> 00:49:22.159
yea, yeah, don't you know. Don't don't be talking crap unless you're

728
00:49:22.159 --> 00:49:27.000
doing something to help to help.
There's plenty of that. I'll see enough

729
00:49:27.000 --> 00:49:30.079
comments that if they put twenty five
bucks each, that be happy. I

730
00:49:30.159 --> 00:49:35.440
mean, the screw right if everybody
who commented about one of your columns or

731
00:49:35.480 --> 00:49:37.480
something you know, or one of
our shows. Uh, you know,

732
00:49:37.679 --> 00:49:42.440
throw twenty five bucks in the pot. It builds up, Sure, it

733
00:49:42.440 --> 00:49:45.480
absolutely does. You know. So
I mean it's the same. It's the

734
00:49:45.480 --> 00:49:49.320
same as you know, if you
don't vote, don't pitch. I was

735
00:49:49.360 --> 00:49:52.719
just exactly say, it's the exact
same thing, the exact same thing.

736
00:49:52.400 --> 00:49:58.199
So that ain't get tough. They're
down there in the basement of their mom's

737
00:49:58.199 --> 00:50:02.719
house, your grandmother's in their boxer
shorts, bagg of Cheetos. This sounds

738
00:50:02.760 --> 00:50:08.559
familiar somewhere, you know, a
diet coke whatever. Yeah, you gotta

739
00:50:08.599 --> 00:50:15.079
keep the diet coke there foote Okay, hands are dirty with Cheeto, with

740
00:50:15.159 --> 00:50:19.119
Cheeto does exactly with Cheeto wanta on
their fingers. Yeah, So we have

741
00:50:19.119 --> 00:50:22.320
about a minute or sold up.
We have Devin with some breaking news.

742
00:50:22.320 --> 00:50:24.480
A lot of stuff going on right
Devin, NBA. A lot of crazy

743
00:50:24.480 --> 00:50:30.599
stuff in the NBA happen over the
week. It was fantastic. It's like

744
00:50:30.840 --> 00:50:34.480
it's like the college basketball season,
yeah, all over again. A lot

745
00:50:34.760 --> 00:50:38.440
stuff and then uh, and then
we'll then we'll we'll cover Jetfish's uh post

746
00:50:38.719 --> 00:50:43.039
spring game press conference, though I
had a lot to say. Um,

747
00:50:43.599 --> 00:50:46.039
I didn't cut any of the clips
from the players, but Jet had plenty

748
00:50:46.039 --> 00:50:49.920
of stuff to say. And you
know, now they settle in and get

749
00:50:49.960 --> 00:50:52.000
into their summer and you'll you'll hear
what he has to say about what they

750
00:50:52.000 --> 00:50:54.559
got to do from here to get
ready for the fall. And of course

751
00:50:54.599 --> 00:50:57.760
if you want to talk to us, give us a call. Well,

752
00:50:57.880 --> 00:51:00.920
Deva is doing the breaking news stuff, and then we'll have you at the

753
00:51:00.000 --> 00:51:02.000
end of the end of the show. Yeah, we'll have another secment at

754
00:51:02.000 --> 00:51:05.599
the end of the show, right, okay, all right, let's uh,

755
00:51:05.599 --> 00:51:07.960
okay, well, let's get here
to take our break once again.

756
00:51:07.039 --> 00:51:09.400
Breaking news the top of the hour, a lot of most of the NBA

757
00:51:09.480 --> 00:51:14.360
stuff, probably Devin and then uh
and then uh, you know, a

758
00:51:14.360 --> 00:51:15.559
little bit of you of a stuff, and then we'll be back and we'll

759
00:51:15.679 --> 00:51:20.119
uh and we'll cover the spring game, so we'll stick around for all of

760
00:51:20.119 --> 00:51:20.920
that. We'll be right back

