WEBVTT

1
00:00:01.399 --> 00:00:08.039
This is iHeartMedia's CEOs you should know
sponsored by Comcast Business Powering Possibilities. Hi.

2
00:00:08.080 --> 00:00:10.919
I'm Tim Maxwell. I'm with green
Earth Cleaning based out of Kansas City.

3
00:00:11.039 --> 00:00:13.800
I'm the president of the company and
have been with green Earth by since

4
00:00:13.800 --> 00:00:19.239
two thousand. Traditional dry cleaning chemicals
are all petrollium based. Green Earth is

5
00:00:19.239 --> 00:00:24.000
a liquid silicone, so really unique
chemistry that not only from an operational standpoint

6
00:00:24.079 --> 00:00:28.199
provides a better product, but also
environmentally, the base product, our greener

7
00:00:28.239 --> 00:00:32.200
silicone can only degrade to sand,
water and CO two as it degrades naturally

8
00:00:32.240 --> 00:00:36.200
in the environment. I would say
the dry cleaning industry in general has moved

9
00:00:36.399 --> 00:00:40.880
forty to fifty percent away from per
chlor ethylene. We're a very interesting company

10
00:00:40.880 --> 00:00:44.240
from the standpoint of the original makeup
of the company were three dry cleaners who

11
00:00:44.240 --> 00:00:48.439
were approached by an inventor with technology
that was outside the industry, and then

12
00:00:48.479 --> 00:00:51.560
Procter and Gamble and General Electric or
founding members of the company as well.

13
00:00:51.719 --> 00:00:57.600
So the uniqueness of having the entrepreneur
also combined with manufacturing process and research and

14
00:00:57.640 --> 00:01:00.840
development that allowed for what would be
seen as a big jump forward. I

15
00:01:00.920 --> 00:01:04.200
knew there was no hope down the
road, all the chemistry that was available

16
00:01:04.280 --> 00:01:07.879
was going to be problematic, and
because of my relationship with one of the

17
00:01:07.879 --> 00:01:11.599
founders of Green Earth back in twenty
twelve, that was kind of validated by

18
00:01:11.599 --> 00:01:17.239
the Ministry Environment of Canada actually issuing
an edict around the specific silicone that we

19
00:01:17.359 --> 00:01:19.560
use as being environmentally non toxic and
that never really has had a claim in

20
00:01:19.560 --> 00:01:25.480
the dry cleaning space. CEOs You
Should Know is powered by iHeartMedia, America's

21
00:01:25.560 --> 00:01:30.400
largest audio company, and sponsored by
Comcast Business Powering Possibilities

