WEBVTT 1 00:00:00.080 --> 00:00:03.200 All right, hey, Troy's here, I'm on it and sit down. 2 00:00:03.240 --> 00:00:07.599 Man. It's you've been on the junket, haven't you just running around? 3 00:00:07.679 --> 00:00:11.279 Yeah? Yeah, talking beer, talking beer. Troygman's in the studio with 4 00:00:11.359 --> 00:00:16.440 this to say, just to stay with that, like you for what two 5 00:00:16.519 --> 00:00:20.800 years when you're not focused on doing football and your other entities. This, 6 00:00:20.960 --> 00:00:24.679 you're grinding out to promote this beer more than I don't I think I've seen 7 00:00:24.839 --> 00:00:30.920 any beverage product, food introduction. I don't know if there's a precedent set 8 00:00:30.920 --> 00:00:34.320 where someone's been an owner has been this all in Well, thank you, 9 00:00:34.560 --> 00:00:38.840 Yeah, no, I've I've worked hard. It's been two plus years. 10 00:00:38.840 --> 00:00:41.560 Really going back even before that, it's been four years because it took two 11 00:00:41.600 --> 00:00:44.439 years to come up with the recipe and a lot of work involved in that. 12 00:00:44.600 --> 00:00:48.320 But yeah, you know, it's I'm glad you said that. I'm 13 00:00:48.320 --> 00:00:52.399 proud that you said that, quite honestly, because this beer was really made 14 00:00:52.479 --> 00:00:57.240 for the people who put in the work and then want a pause at the 15 00:00:57.280 --> 00:01:02.479 end of a week and celebrate whatever achievements they had or whatever those moments are 16 00:01:02.520 --> 00:01:07.200 with their family and friends. And but it honors the people who wake up 17 00:01:07.239 --> 00:01:08.920 each morning with a purpose and a passion to be the best they can be 18 00:01:10.000 --> 00:01:14.040 at whatever it is that they choose to be great at. And those are 19 00:01:14.079 --> 00:01:17.920 the people who have always inspired me. So for you to say that about 20 00:01:17.920 --> 00:01:21.840 me is a real compliment. Well, I love marketing, so to get 21 00:01:21.840 --> 00:01:23.680 in there and see so, I don't think I've seen it with anything, 22 00:01:23.719 --> 00:01:27.680 and someone that has accomplished so much doesn't need to do that. There's plus. 23 00:01:29.040 --> 00:01:33.599 I see your your beer get put into the category of celebrity beer. 24 00:01:33.799 --> 00:01:36.239 Yeah, but I don't think that's fair because that's not what this is. 25 00:01:36.319 --> 00:01:40.480 Yes, you are famous, but that's this has been more of a focused 26 00:01:40.480 --> 00:01:44.519 project. I feel like I feel like you've been in our meetings or something 27 00:01:44.879 --> 00:01:49.920 because because because I don't feel like it's a celebrity back beer either, I 28 00:01:49.040 --> 00:01:53.799 just don't, you know, I feel like it's something out of necessity. 29 00:01:53.920 --> 00:01:57.120 I I I you know, I work hard. I'm mindful of what I 30 00:01:57.120 --> 00:02:00.359 put in my body. People who know me they think I'm obsessed with it, 31 00:02:00.400 --> 00:02:04.439 and I probably am. I'm one of those bio hackers you're hearing all 32 00:02:04.480 --> 00:02:07.439 about. Do a lot of stuff each day, but I also enjoy beer, 33 00:02:07.639 --> 00:02:10.560 and I wanted to make a beer that was better for you, and 34 00:02:10.599 --> 00:02:15.400 I didn't feel there was anything on the market that offered that, and that's 35 00:02:15.439 --> 00:02:19.639 how this came about. And so what makes it great is that one it 36 00:02:19.680 --> 00:02:23.280 tastes fantastic. That's first and foremost. If it didn't taste good, nothing 37 00:02:23.280 --> 00:02:27.039 else would matter. But it's ninety calories, two point six carbs, one 38 00:02:27.120 --> 00:02:30.680 hundred percent organic grains, and we don't add any syrup, sugar, sweeteners, 39 00:02:30.719 --> 00:02:35.719 corn rice, which all the other beers do. So it truly is 40 00:02:35.759 --> 00:02:38.360 This isn't a marketing gimmick. It truly is a better for you beer. 41 00:02:38.400 --> 00:02:43.879 It's the cleanest beer available, and eight beers it's available, I mean quick 42 00:02:43.919 --> 00:02:47.479 trip resers, your favorite convenience store, esport in your restaurant and bar. 43 00:02:47.599 --> 00:02:51.360 That's the best way. But people don't know this beer has been a part 44 00:02:51.360 --> 00:02:53.159 of your life, even when you played football. Yeah, it had, 45 00:02:54.159 --> 00:03:00.800 and it was a stacker in high school, you know, kids are I 46 00:03:00.159 --> 00:03:05.120 came around to it late, but I've always enjoyed beer. But when I 47 00:03:05.159 --> 00:03:09.319 was transferring from Oklahoma to Ucla the summer of eighty five or eighty six, 48 00:03:09.360 --> 00:03:14.560 I guess it was I worked at a beer distributorship here in Tulsa, and 49 00:03:14.599 --> 00:03:17.199 that was my first introduction into the beer business. And then over the years 50 00:03:17.560 --> 00:03:23.159 did some national campaigns, became close friends with a family and Dallas that has 51 00:03:23.400 --> 00:03:27.879 a big distributorship and did a lot with them, and and so yeah, 52 00:03:28.080 --> 00:03:32.080 I've always enjoyed it. And you know, I then wanted to make something 53 00:03:32.080 --> 00:03:38.080 that that I could feel good about that was cleaner because everything else that everything 54 00:03:38.120 --> 00:03:42.240 else that I do is really clean that I put in my body? Can 55 00:03:42.319 --> 00:03:44.800 you because I read this online, so you can tell me if this is 56 00:03:44.840 --> 00:03:50.000 true or not? Is eight Beer? Is it made with Jim Kelly's tears? 57 00:03:51.520 --> 00:03:55.240 Is that true? Probably shouldn't use that as a market Yeah, you 58 00:03:55.280 --> 00:03:59.840 know, maybe maybe you know, those were tough, those were tough times. 59 00:04:00.159 --> 00:04:03.439 And not to segue off of it, but I did watch the documentary 60 00:04:03.479 --> 00:04:08.159 on those bills just last week. Yeah, I watched it and it was 61 00:04:08.199 --> 00:04:12.199 fascinating as someone who you know, has a connection to those teams, and 62 00:04:12.639 --> 00:04:15.959 Jim Kelly's a dear friend of mine. But yeah, they went through a 63 00:04:15.959 --> 00:04:19.680 lot and they could have used some eight Beer back in the day when they 64 00:04:19.680 --> 00:04:23.560 were losing some of those games, I mean football and beer. They just 65 00:04:23.600 --> 00:04:29.040 go hand in hand. You also have interest in other things that racing baseball, 66 00:04:29.079 --> 00:04:33.279 that all go with drinking beer. When in the progression of what am 67 00:04:33.319 --> 00:04:36.279 I going to do after football, did you go, I want to make 68 00:04:36.279 --> 00:04:42.920 a beer light go off in your head? You know that happened right around 69 00:04:43.120 --> 00:04:46.040 COVID quite honestly, that people were locked up at their homes. I know 70 00:04:46.079 --> 00:04:49.480 they were doing zoom cocktail parties and things like that. I was not. 71 00:04:49.800 --> 00:04:55.639 I had decided during that stretch that I knew people were going to go one 72 00:04:55.639 --> 00:04:59.360 of two ways, and I decided that I was already in shape, always 73 00:04:59.399 --> 00:05:00.959 worked out, but I decided that I was just going to you know, 74 00:05:00.959 --> 00:05:03.639 you can always do a little better. So I decided I'm gonna ratchet it 75 00:05:03.720 --> 00:05:06.959 up and just be as intense about this as I can be and come out 76 00:05:06.959 --> 00:05:12.600 of this and the best shape my life. And during that process just began 77 00:05:12.720 --> 00:05:15.720 thinking that, you know, with everyone drinking more than they ever have, 78 00:05:16.800 --> 00:05:19.839 I just felt like it was imperative to be able to come up with a 79 00:05:19.879 --> 00:05:28.879 product like eight that was better for you. And that's really was the impetus 80 00:05:28.920 --> 00:05:31.680 behind it. And it's been in Texas for two years. It's done really 81 00:05:31.680 --> 00:05:36.000 well. We've got great momentum and Oklahoma's been fantastic. I mean, it's 82 00:05:36.000 --> 00:05:42.040 a natural for it to be in Oklahoma because one geographically, but then also 83 00:05:43.040 --> 00:05:45.959 just with my ties here to the state, and this state means so much 84 00:05:46.000 --> 00:05:48.040 to me because when I moved here at the age of twelve, I went 85 00:05:48.040 --> 00:05:54.000 from being a city kid outside working on a working farm and learned a lot, 86 00:05:54.160 --> 00:05:56.480 learned the value of hard work. It shaped who I am, It 87 00:05:56.560 --> 00:06:00.839 shaped my beliefs, and you get out of something to put into it. 88 00:06:00.439 --> 00:06:04.399 And so I wanted to honor those people with this beer because those are the 89 00:06:04.439 --> 00:06:09.519 ones who have always inspired me. And it's fitting that it's here in Oklahoma 90 00:06:09.600 --> 00:06:13.720 now because this state, in my opinion, is made up of a lot 91 00:06:13.720 --> 00:06:17.240 of hard working people that put in an honest day's work and for those that 92 00:06:17.439 --> 00:06:23.160 enjoy beer and enjoy it. Whenever you enjoy your beer and feel good about 93 00:06:23.160 --> 00:06:27.040 it. The other thing I like about the Ape Beer is that what you 94 00:06:27.040 --> 00:06:30.920 guys are doing from a brand perspective, is you said two years ago you 95 00:06:30.920 --> 00:06:33.040 didn't rush it, a money grab would have been put it in Oklahoma right 96 00:06:33.079 --> 00:06:36.319 away, and you know, put it in southern California right away. And 97 00:06:36.360 --> 00:06:40.839 all those put it in any of the cities that in a major league team 98 00:06:41.399 --> 00:06:44.000 sporting team is but you didn't. You were like, listen, no, 99 00:06:44.000 --> 00:06:46.279 no, no, we want to do this the right way. We care 100 00:06:46.279 --> 00:06:50.439 about our intent and we care about from even the how you research to make 101 00:06:50.519 --> 00:06:54.959 the beer. This isn't hey I make beer. This is you went to 102 00:06:55.279 --> 00:06:59.319 the people that know how to make beer. You went with a scientific approach 103 00:06:59.360 --> 00:07:02.560 to find the best health conscious beer available. Well, we had a vision 104 00:07:02.759 --> 00:07:06.639 on what it was we were looking for, and you're right. We worked 105 00:07:06.639 --> 00:07:13.279 with the experts at Oregon State and they've got a terrific beer department in their 106 00:07:13.279 --> 00:07:17.319 food and science program. Spent several days with them and then we would get 107 00:07:17.319 --> 00:07:20.639 on zooms. They'd send the beer, we would taste it. Our partners 108 00:07:20.680 --> 00:07:24.800 were in different areas of the country, and we would label them what we 109 00:07:24.959 --> 00:07:27.759 liked, what we didn't like. Go back, all right, well, 110 00:07:27.759 --> 00:07:30.279 how can we make this cleaner? How can we make it taste better? 111 00:07:30.199 --> 00:07:33.319 And that was a two year process, so there was a lot of work 112 00:07:33.360 --> 00:07:36.279 involved in that. And you know, this is a marathon, it's not 113 00:07:36.319 --> 00:07:42.040 a sprint, certainly, and we're in a really competitive space. I mean, 114 00:07:42.079 --> 00:07:45.639 the beer business is competitive, and we knew that eyes wide open going 115 00:07:45.720 --> 00:07:48.720 in, and the light beer category is as competitive as any of them. 116 00:07:48.759 --> 00:07:53.680 So we're going up against the big boys, and we're the new kids on 117 00:07:53.720 --> 00:07:57.000 the block, and we've got a long way to go. So rather than 118 00:07:57.079 --> 00:08:01.160 just rush out and try to get all this national bosure and get into all 119 00:08:01.199 --> 00:08:03.839 the states, we wanted to build this thing out the right way and feel 120 00:08:03.879 --> 00:08:07.199 that we've done that. Yeah, and not to get too far into the 121 00:08:07.240 --> 00:08:11.959 weeds, but just introducing a beverage in the alcohol category and a health conscious 122 00:08:11.959 --> 00:08:15.199 one and all the other things that go along with it is not for the 123 00:08:15.240 --> 00:08:20.759 weak stomached. So when you got those first beers to taste, how you've 124 00:08:20.800 --> 00:08:24.199 been on the big stage, you know, under center lights, in a 125 00:08:24.199 --> 00:08:28.680 broadcast booth, writing a check for a wrecked car, like the How nervous 126 00:08:28.680 --> 00:08:31.120 were you to go? Oh? Man, this first taste is going to 127 00:08:31.160 --> 00:08:35.000 be a determining factor on how I feel about this going forward. Yeah, 128 00:08:35.240 --> 00:08:39.799 you know, I felt good when we were launching after having been through all 129 00:08:39.840 --> 00:08:45.200 of the taste tests and oh gosh, we we went through three batches of 130 00:08:45.320 --> 00:08:48.799 you know, probably about eight different beers in each one and then and then 131 00:08:48.000 --> 00:08:50.720 once we got through that, we finally kind of got a locked down. 132 00:08:50.799 --> 00:08:56.559 And you know, and and the whole profile of the flavors is what I 133 00:08:56.759 --> 00:08:58.519 like. I like a fast finish. I don't like a hoppy finish, 134 00:08:58.559 --> 00:09:05.440 and that's what is and and so but it's I liken it too. When 135 00:09:05.559 --> 00:09:09.200 you throw a party, you know, you throw a party, you think 136 00:09:09.200 --> 00:09:13.840 you've got everything covered, and you got the band and and the decorations and 137 00:09:13.879 --> 00:09:16.759 the food, and you say, this is going to be fantastic. And 138 00:09:16.799 --> 00:09:20.159 then six o'clock rolls around and and no one's there yet, and you're like, 139 00:09:20.279 --> 00:09:22.399 oh, no, is anyone going to come? And and and so 140 00:09:22.480 --> 00:09:26.639 when you do a beer like this, you you feel good about it, 141 00:09:26.679 --> 00:09:31.360 but you're just hopeful that people will will try it and like it as much 142 00:09:31.360 --> 00:09:33.480 as what you do and the effort that you put into it. And and 143 00:09:33.600 --> 00:09:37.840 fortunately for us, you know that has happened when when we launched, you 144 00:09:37.840 --> 00:09:41.440 know, we were the fastest growing independent beer launch in the history of the 145 00:09:41.440 --> 00:09:45.559 state of Texas. So that in and of itself tells you, you know, 146 00:09:45.639 --> 00:09:48.600 it was it was highly successful, and it's really resonated because I do 147 00:09:48.639 --> 00:09:52.320 think more people are looking for something that's better for them if given if given 148 00:09:52.360 --> 00:09:58.279 two options and one's better for you than the other and they taste the same, 149 00:09:58.480 --> 00:10:01.320 or if the healthier one's better, it's an no brainer. And that's 150 00:10:01.360 --> 00:10:03.120 where I think we are with this. With eight. I had to give 151 00:10:03.200 --> 00:10:05.519 up beer. I wanted to lose weight, and I had to stop drinking 152 00:10:05.559 --> 00:10:09.120 beer. And this allows me to come back to beer, come back to 153 00:10:09.159 --> 00:10:15.799 beer. Yes, it's delicious, Yeah, it is delicious. Yeah it's 154 00:10:15.919 --> 00:10:18.080 uh and and to me, uh, you know, you get into the 155 00:10:18.120 --> 00:10:22.519 war of calories and carbs. You know that's a slippery slope because you can 156 00:10:22.519 --> 00:10:24.360 do a lot of things to manipulate those numbers, and it doesn't make the 157 00:10:24.360 --> 00:10:28.440 beer better for you. So we were able to accomplish a better for you 158 00:10:28.519 --> 00:10:31.960 beer and yet still reach the measurables that are important. You know, we're 159 00:10:33.039 --> 00:10:37.960 ninety calories two point six carbs for comparisons purposes, Ultra michelob ultra is ninety 160 00:10:39.000 --> 00:10:41.399 six calories, So there's six calories more and two point six carbs. But 161 00:10:43.919 --> 00:10:48.399 you know, unlike their beer, our tastes like beer. So uh, 162 00:10:48.600 --> 00:10:50.600 if you're going to drink beer, you want beer, right absolutely, and 163 00:10:50.679 --> 00:10:54.480 you want to taste good. Yeah, the number of things you read about 164 00:10:54.519 --> 00:10:58.759 the tasting comparisons. I mean, you guys, it's not even a competition. 165 00:10:58.879 --> 00:11:01.480 Yes, I got a great team, and we just hired a guy 166 00:11:01.200 --> 00:11:07.399 that left Yingling. He launched Yingling in the state of Texas and in this 167 00:11:07.519 --> 00:11:11.039 region, and he came over to eight about four months ago. He's been 168 00:11:11.559 --> 00:11:15.200 you know, it's like having a number one draft pick and then and then 169 00:11:15.279 --> 00:11:18.480 hitting on it. You know, It's like drafting Michael Parsons, you know, 170 00:11:18.559 --> 00:11:20.759 and and all of a sudden, the guy's just off and running. 171 00:11:20.799 --> 00:11:22.840 So we're really excited about our future. So I want to ask you some 172 00:11:22.840 --> 00:11:26.919 football questions, but I'm going to blend it in with severe questions, and 173 00:11:26.960 --> 00:11:30.360 your answer you can go off on as much as you want, but you 174 00:11:30.399 --> 00:11:33.000 only have to answer probable or not probable. Okay, okay. So the 175 00:11:33.039 --> 00:11:37.679 first one, as a selfish question, is the Chiefs will three pete probable 176 00:11:39.000 --> 00:11:43.480 not probable. I'd say probable. Okay. I like that answer because I 177 00:11:43.519 --> 00:11:46.519 know, because of what you do, it's kind of hard to have found. 178 00:11:46.720 --> 00:11:48.279 I'm a pretty big chief Yeah. Yeah, I mean I say probable 179 00:11:48.320 --> 00:11:52.840 because they've got Patrick Mahomes and they do it the right way, and so 180 00:11:52.120 --> 00:11:54.919 is it likely? No, it's not. It's hard to do incredibly hard, 181 00:11:56.000 --> 00:11:58.000 right, Yeah. So it's hard to win too, I mean I 182 00:11:58.279 --> 00:12:00.759 want to And people ask, you know, why it's so hard to win 183 00:12:00.799 --> 00:12:03.600 too, and the and the answer to that is because it's hard to win 184 00:12:03.639 --> 00:12:05.960 one. You know, you have to win one before you win two, 185 00:12:05.039 --> 00:12:09.240 and just doing that is hard. So to do it three times that'd be 186 00:12:09.240 --> 00:12:11.639 a hell of accomplishment for them. They've they've accomplished so much already. But 187 00:12:13.679 --> 00:12:20.320 with Patrick Mahomes and the way they evaluate talent, yeah, I would lean 188 00:12:20.480 --> 00:12:24.000 over fifty percent. So that's why I'd say probable. And fans typically undermine 189 00:12:24.039 --> 00:12:28.000 how hard it is to win a game in the NFL. When you got 190 00:12:28.000 --> 00:12:31.159 a franchise that doesn't do well, people go, well, they need to 191 00:12:31.200 --> 00:12:33.399 do x ys. It's really hard to win. It's hard to win and 192 00:12:33.759 --> 00:12:39.600 I and I always feel what makes the game great is that there is these 193 00:12:39.639 --> 00:12:43.720 fan bases, you know, and they love football and they love their teams 194 00:12:43.759 --> 00:12:46.799 and they you know, they live and die with their teams, and you 195 00:12:46.799 --> 00:12:50.600 know, they're fanatical. That's why they're called fans. And it really is 196 00:12:50.639 --> 00:12:56.360 what drives our sport. But with that said, there's no one who wants 197 00:12:56.399 --> 00:13:00.120 to win more than the organizations themselves, the coaches, the players, and 198 00:13:00.159 --> 00:13:01.480 the ones who are putting the time in. So I know that people get 199 00:13:01.519 --> 00:13:05.080 frustrated, Why why aren't they doing this? They need to do that, 200 00:13:05.159 --> 00:13:07.720 And I can assure you that there's a lot of really smart people in these 201 00:13:07.759 --> 00:13:11.519 buildings that are coming up with every way possible to try to win a football 202 00:13:11.559 --> 00:13:16.360 game. Okay, eight beer probable or not probable. It tastes better when 203 00:13:16.399 --> 00:13:24.480 watching Chiefs football. That's that's one hundred percent probable. It's better watching any 204 00:13:24.480 --> 00:13:30.159 football for that matter. Yeah, I wouldn't isolate you are Chiefs. Lindsay's 205 00:13:30.240 --> 00:13:31.879 Lindsay is a Bear Bear, so I have to ask this question justin. 206 00:13:31.960 --> 00:13:37.639 It's good watching Bears games too. It helps, right, justin Fields will 207 00:13:37.679 --> 00:13:43.039 have success with another team probable, not probable. I think I think probable 208 00:13:43.080 --> 00:13:46.440 because I I suspect he won't be with the Bears. Okay, that's I 209 00:13:46.440 --> 00:13:50.879 think that's a fair and eight beer available. Probable are not probable? You 210 00:13:50.879 --> 00:13:54.960 can find it in quick trip. One hundred percent probable, Yeah, uh, 211 00:13:56.080 --> 00:14:03.080 probable, not probable. Bill Belichick will head coach again. Oh wow, 212 00:14:05.639 --> 00:14:07.240 because some say because he didn't get a job, there's no way he's 213 00:14:07.279 --> 00:14:13.120 going to take a coordinator position. Yeah, I don't see that. I 214 00:14:13.120 --> 00:14:16.639 I'm surprised he didn't get a job, you know, I really am. 215 00:14:16.799 --> 00:14:20.120 And I know that. Here's the way I think is important to Bill Bill. 216 00:14:20.200 --> 00:14:24.120 Bill wants. Bill wants to break the record, and he wants to 217 00:14:24.120 --> 00:14:30.279 prove that he can win a Super Bowl without Tom Brady, and so I 218 00:14:31.200 --> 00:14:35.879 have to believe that the next cycle somebody, somebody's going to hire him. 219 00:14:35.919 --> 00:14:39.399 I mean, he's the greatest football coach in the history, regardless of what 220 00:14:39.399 --> 00:14:43.919 anyone thinks and how it's ended last couple of years. So I'd say probable, 221 00:14:43.000 --> 00:14:48.360 yes, that he'll coach again. Eight Beer Probable or not probable. 222 00:14:48.399 --> 00:14:54.080 You can find it in your favorite restaurant in Oklahoma. Hopefully probable, and 223 00:14:54.159 --> 00:14:58.399 if it's not, then please tell him you want it in there and they'll 224 00:14:58.440 --> 00:15:00.919 get it in there, or reach out to the eight team and we'll make 225 00:15:00.960 --> 00:15:05.320 sure it's there. Probable, not probable. Jim Harborough will join Barry Switzer, 226 00:15:05.360 --> 00:15:11.440 Jimmy Johnson, Pete Carrom, Paul Brown in College College Championship super Bowl 227 00:15:11.480 --> 00:15:15.600 Championship probable. Yeah, I'm a big fan of Jim's. He's not easy 228 00:15:15.639 --> 00:15:18.039 to do, though, right to not easy to do, not easy to 229 00:15:18.080 --> 00:15:22.240 do. He's he's won everywhere he's been. I mean, it's it's remarkable 230 00:15:24.000 --> 00:15:26.159 what he's done. And even going back to when he was at the University 231 00:15:26.159 --> 00:15:28.840 of San Diego when it started, and then he goes to Stanford. Stanford 232 00:15:28.840 --> 00:15:31.639 hadn't won anything, and he put them on the map, and then they 233 00:15:31.679 --> 00:15:35.039 were a contender each and every year. San Francisco when he went there, 234 00:15:35.120 --> 00:15:39.120 they hadn't done anything. He takes them to the championship game. Then in 235 00:15:39.159 --> 00:15:43.679 the Super Bowl, came up short against his brother, goes to Michigan, 236 00:15:43.879 --> 00:15:46.679 was on the verge of maybe losing his job made them relevant. Wins the 237 00:15:46.759 --> 00:15:48.879 National Championship. No doubt in my mind that he'll win a super Bowl in 238 00:15:48.919 --> 00:15:52.919 the NFL. I think the other thing he gets underminded for is his ability 239 00:15:52.960 --> 00:15:56.639 to convince people to be patient with him because it took time to rebuild Michigan. 240 00:15:56.919 --> 00:15:58.240 It didn't happen over No, that's true. That's true. And it 241 00:15:58.279 --> 00:16:02.080 was a little bit of a ugly He couldn't get past Ohio State you know 242 00:16:02.120 --> 00:16:04.120 in some of these rivalry games early on, I'm I'm a big fan, 243 00:16:04.200 --> 00:16:08.919 so I was pulling for him and we competed against each other back in back 244 00:16:08.960 --> 00:16:14.559 in the NFL. Uh. He he's got a way about him that that 245 00:16:14.559 --> 00:16:17.440 that brings out the best in people, and that's what that's what great coaches 246 00:16:17.480 --> 00:16:22.200 do. Probable or not probable. Eight beer goes well with steak while grilling 247 00:16:22.200 --> 00:16:26.200 on the back Patty. Yes, I did it just the other night. 248 00:16:26.279 --> 00:16:30.080 My my daughters were in from college and they wanted to cook at home one 249 00:16:30.200 --> 00:16:33.000 night, so I cooked up some steaks, grass fed steaks, I might 250 00:16:33.039 --> 00:16:37.639 add them. I'm particular about that. Uh, and then had the eight 251 00:16:37.679 --> 00:16:41.200 beer going, So it was good. Last two questions for Troykman eight beer, 252 00:16:41.240 --> 00:16:45.799 look for it, quick trip research your favorite package store. Uh, 253 00:16:45.840 --> 00:16:48.799 this is going to be a last football question. Uh. Probable not probable. 254 00:16:48.840 --> 00:16:55.360 Bryce Young will be a successful quarterback probable. Yeah. I wanted to 255 00:16:55.360 --> 00:17:00.000 bring that up because of all the accolades you've accomplished, people you had your 256 00:17:00.039 --> 00:17:04.359 first year was not easy. Yeah, he's on a poor team that doesn't 257 00:17:04.400 --> 00:17:10.880 have a lot around him, and you know the window of when these guys 258 00:17:10.920 --> 00:17:15.519 evaluate players and decide whether they can play. It happens or it happens two 259 00:17:15.640 --> 00:17:18.440 or three games into their career. People are deciding whether or not they're a 260 00:17:18.480 --> 00:17:22.359 bust. And you know, he he struggled. There are more quarterbacks that 261 00:17:22.440 --> 00:17:26.799 come into the league and have more success earlier than what they once did. 262 00:17:26.279 --> 00:17:29.680 When I came in, Dan Marino was the only guy who had had any 263 00:17:29.759 --> 00:17:32.720 level of success as a rookie, and since then we've seen a lot of 264 00:17:32.720 --> 00:17:37.880 guys Ben Roethlisberger, Matt Ryan, shoot, even this year, c J. 265 00:17:37.000 --> 00:17:40.400 Stroud. You know, he's been a lot of those guys. And 266 00:17:40.440 --> 00:17:42.519 so when you see a player drafted as high as he was, it struggles. 267 00:17:42.559 --> 00:17:45.200 You just think, oh, well, he's you know, let's look 268 00:17:45.200 --> 00:17:48.319 for the next quarterback. You know, he's small, that was a concern, 269 00:17:48.359 --> 00:17:49.839 but he's always been small and yet he's played at a high level. 270 00:17:49.920 --> 00:17:55.519 So I believe in him. I root for these guys. I know the 271 00:17:55.599 --> 00:17:59.119 game is the game is the best game in the world when you're playing well 272 00:17:59.200 --> 00:18:02.440 at quarterback. When you're not and you're losing, it's miserable and the money 273 00:18:02.480 --> 00:18:04.400 doesn't make up for any of it. So I like him. I don't 274 00:18:04.440 --> 00:18:07.160 know him that well, I hear so much about him. Great kid, 275 00:18:08.079 --> 00:18:11.200 but I think, yeah, I think he's going to have a great career. 276 00:18:11.559 --> 00:18:15.119 And then finally with eight Beer, probable or not probable, Oklahoma is 277 00:18:15.119 --> 00:18:18.240 going to love this beer because of Troygman's love of Oklahoma and what eight Beer 278 00:18:18.279 --> 00:18:26.480 represents. Well, Oklahoma is going to love this beer, hopefully because of 279 00:18:26.559 --> 00:18:30.519 Troy, but more because of what it stands for, and as you mentioned, 280 00:18:30.559 --> 00:18:33.640 what it represents, and that is a low calorie, low carb that's 281 00:18:33.640 --> 00:18:40.519 better for you, the cleanest beer available. I think everybody would welcome that, 282 00:18:41.000 --> 00:18:45.319 and for those that drink like beer, give it a try, and 283 00:18:45.720 --> 00:18:48.720 I think you'll be a fan. Well, listen, I appreciate you taking 284 00:18:48.759 --> 00:18:51.000 the time. I think we ate more than we could in terms of time 285 00:18:51.039 --> 00:18:53.119 with you. But I enjoyed talking with you as a fan who even though 286 00:18:53.119 --> 00:18:57.359 a Chiefs fan, growing up watching the Cowboys play and watching you entertain us 287 00:18:57.680 --> 00:19:03.960 has been amazing. Obviously, commentation that you do on football is always exciting 288 00:19:04.000 --> 00:19:08.200 part of the game and just enjoyable as someone who's entertained me for years. 289 00:19:08.400 --> 00:19:11.119 Thank you so much. Thank you, Yeah, and I'll add to that 290 00:19:11.240 --> 00:19:15.039 for you that you know I've been bouncing around different stations throughout the morning, 291 00:19:15.079 --> 00:19:18.599 and I walk in, I see your shirt and kmo D and you know, 292 00:19:18.640 --> 00:19:22.160 it's been around a long time and listen to it. When I was 293 00:19:22.200 --> 00:19:26.519 a kid growing up, my sister was I'm more into country music. My 294 00:19:26.559 --> 00:19:30.519 sister was really into classic rock and rock and KMO D was was was was 295 00:19:30.559 --> 00:19:33.599 her thing. So great to be here on your show, Thanks so much. 296 00:19:33.640 --> 00:19:37.200 Congratulations on the beer too, What an amazing accomplishment.