1 00:00:00,080 --> 00:00:03,879 There isn't a one size fids all this is the best way to sell. 2 00:00:04,440 --> 00:00:06,559 It's going to depend on your offer. It's going to depend on your business. 3 00:00:06,599 --> 00:00:08,560 It's going to depend on you. It's going to depend on your ideal 4 00:00:08,560 --> 00:00:11,519 client. And anyone who's telling you one size of fids all this is the 5 00:00:11,519 --> 00:00:15,599 best way to do it, they've got a bit of a vested interest. 6 00:00:15,599 --> 00:00:21,399 They're probably trying to sell you something. Welcome to Imperfect Action. I'm Steph 7 00:00:21,480 --> 00:00:25,399 Taylor. For years, I read all the books, downloaded all the freebies, 8 00:00:25,480 --> 00:00:29,719 and did all the courses, But it wasn't until I started taking imperfect 9 00:00:29,760 --> 00:00:35,359 action that my business had its first million dollar year. Imperfect action is about 10 00:00:35,399 --> 00:00:41,600 doing things before you're ready, prioritizing consistent action over perfect action, and moving 11 00:00:41,640 --> 00:00:46,000 forward even when you're not sure you're doing it right. On this show, 12 00:00:46,079 --> 00:00:51,000 you can expect mindset advice, actionable marketing tips and strategies to build a business 13 00:00:51,079 --> 00:00:57,000 that brings you more profit, more freedom, and even more joy. Are 14 00:00:57,000 --> 00:01:00,359 you on the list to get my daily Businesses? Every day, I'll send 15 00:01:00,359 --> 00:01:03,719 you a bite sized prompt designed to help you grow your business in a more 16 00:01:03,799 --> 00:01:07,640 intentional way. Sign up at Steph Taylor dot Co, forward slash DBB or 17 00:01:07,680 --> 00:01:14,760 at the link in the show notes. Hey, welcome back to In Perfect 18 00:01:14,799 --> 00:01:19,200 Action. This is episode seven hundred and eighty one. Today I am sharing 19 00:01:19,359 --> 00:01:25,560 some of the common mistakes that limit your sales in your business. Now. 20 00:01:25,560 --> 00:01:29,719 I've noticed recently there's a bit of a general sentiment in the online business space 21 00:01:29,760 --> 00:01:34,599 that isn't very positive, especially with Australian businesses who I've heard a lot of 22 00:01:34,599 --> 00:01:37,760 comments from people saying, you know, this year has been really slow. 23 00:01:37,879 --> 00:01:41,400 There haven't been a whole lot of sales so far this year compared with previous 24 00:01:41,480 --> 00:01:45,239 years. And sure, some of this could be a bit of a reflection 25 00:01:45,280 --> 00:01:48,519 of what's going on in the economy, which is normal. By the way, 26 00:01:48,560 --> 00:01:52,319 it's normal for the economy to ebb and flow. It always has. 27 00:01:52,920 --> 00:01:57,840 It's just that we've been in a very extended positive upswing kind of period for 28 00:01:57,879 --> 00:02:01,879 a while. But also the reason your sales might be down could be due 29 00:02:01,920 --> 00:02:07,840 to other factors as well. And here's the thing. How your business shows 30 00:02:07,920 --> 00:02:10,360 up and how you show up as the face of your business that's going to 31 00:02:10,520 --> 00:02:15,680 have an impact on the sales that you make. I've noticed a huge trend 32 00:02:15,800 --> 00:02:22,039 and that is that most online business owners don't show up and sell enough. 33 00:02:22,919 --> 00:02:24,879 And I'm going to talk about that in a minute as well, but I 34 00:02:24,919 --> 00:02:30,000 mean the process of creating and launching a brand new membership to help overcome this 35 00:02:30,039 --> 00:02:34,479 common problem. It's been something I've been thinking about for a long time. 36 00:02:34,479 --> 00:02:37,680 I've been sitting on the idea for a long time, and you know, 37 00:02:37,840 --> 00:02:43,240 it feels like the right it feels like the right timing for this new idea 38 00:02:43,319 --> 00:02:46,800 to be berthed into the world. So keep an eye out for that in 39 00:02:46,879 --> 00:02:51,800 the next couple of weeks. But for now, let's jump into the nine 40 00:02:52,080 --> 00:02:55,400 mistakes that you could be making that are holding you back from making sales in 41 00:02:55,400 --> 00:03:00,039 your business. And chances are you are making at least one or more of 42 00:03:00,080 --> 00:03:05,280 these mistakes that I'm sharing in today's episode. So mistake number one I already 43 00:03:05,360 --> 00:03:07,919 hinted towards this one. Mistake Number one is you are not showing up and 44 00:03:08,039 --> 00:03:13,400 selling to your audience enough. If you are hoping that somebody is going to 45 00:03:13,479 --> 00:03:15,439 land on your website, they're going to find a link to your offer, 46 00:03:15,639 --> 00:03:22,400 then they're going to buy it, You're really limiting your sales and instead you 47 00:03:22,479 --> 00:03:24,599 need to actually show up. Now, that doesn't mean you have to be 48 00:03:24,639 --> 00:03:30,000 posting Instagram stories every five minutes. It can be on a social media platform, 49 00:03:30,120 --> 00:03:34,319 yes, it can be to your email list, it can be wherever 50 00:03:34,879 --> 00:03:38,000 feels good to you and wherever your audience is. It doesn't have to be 51 00:03:38,039 --> 00:03:39,719 all of the different places. I would prefer it's not all of the different 52 00:03:39,719 --> 00:03:44,560 places, because then you're really scattering your energy. But if you choose you 53 00:03:44,599 --> 00:03:49,240 know one or two places where you can consistently show up and where your audience 54 00:03:49,400 --> 00:03:53,599 is and then sell to them. And yeah, I know if selling feels 55 00:03:53,639 --> 00:03:58,759 really uncomfortable, right and you're worried, well, but what if selling to 56 00:03:58,879 --> 00:04:01,759 them turns them off and they follow me or they unsubscribe. So firstly, 57 00:04:01,879 --> 00:04:06,319 you are selling the solution to a problem that they have, and they can't 58 00:04:06,360 --> 00:04:11,240 know about the solution unless you tell them. So by selling to them, 59 00:04:11,280 --> 00:04:14,439 you're actually telling them. You're showing them the solution to the problem that they're 60 00:04:14,439 --> 00:04:18,000 experiencing, which is ultimately going to improve their lives in some way. And 61 00:04:18,160 --> 00:04:24,720 secondly, if somebody unsubscribes or unfollows, they were probably never going to buy 62 00:04:24,720 --> 00:04:27,839 from you in the first place. Now I will be the first one to 63 00:04:27,839 --> 00:04:30,519 tell you that sharing free content is a great way to deliver value to your 64 00:04:30,560 --> 00:04:33,720 audience. I do this three times a week on this podcast. I'm constantly 65 00:04:33,720 --> 00:04:38,160 sending emails to my list. You know. I even have the Daily biz 66 00:04:38,199 --> 00:04:42,879 Boosters, which are emails going out every day for free with tips and tricks 67 00:04:42,920 --> 00:04:46,720 for running an online business. But at the same time, you also need 68 00:04:46,759 --> 00:04:48,959 to make money otherwise you don't have a business. If you can't stay in 69 00:04:49,000 --> 00:04:55,720 business, then you can't keep creating that free content. So you need to 70 00:04:55,800 --> 00:05:00,120 sell to your audience as well as, yes, give them value, but 71 00:05:00,120 --> 00:05:03,680 you do need to sell. Mistake number two you are not testing enough different 72 00:05:03,879 --> 00:05:11,319 offers, offer ideas and different ways of selling your offers, and I'll talk 73 00:05:11,399 --> 00:05:14,600 about these a little bit in some of the future mistakes I'm covering in this 74 00:05:14,680 --> 00:05:18,560 episode. But this might look like new ways of packaging up your existing offers. 75 00:05:18,600 --> 00:05:21,920 So let's say you've got a signature course that you've sold a few times, 76 00:05:23,040 --> 00:05:27,240 you've launched it a few times. Maybe you'll test running it with new 77 00:05:27,319 --> 00:05:30,839 bonuses, or maybe you'll test new ways of delivering your existing offers. So 78 00:05:30,839 --> 00:05:34,920 if you have a really great one on one coaching program, maybe you'll test 79 00:05:35,000 --> 00:05:39,879 running that in a group format. Or maybe if you've been working with one 80 00:05:39,920 --> 00:05:42,800 on one clients for a while and you're getting a little bit tired or your 81 00:05:42,839 --> 00:05:47,240 calendar's filling up, maybe you'll move to coaching via Voxa or WhatsApp. You 82 00:05:47,240 --> 00:05:53,240 know, you're looking at what can I what's already working, and how can 83 00:05:53,279 --> 00:05:56,680 I try something different with it? Or it might look like, oh, 84 00:05:56,800 --> 00:06:00,160 let me create something new. What would what would happen if if I put 85 00:06:00,199 --> 00:06:05,560 together a two hour live workshop on this particular, really small, specific topic 86 00:06:05,759 --> 00:06:11,600 and sold it to my email list? Right, it's all about testing new 87 00:06:11,639 --> 00:06:16,240 things, new ways to deliver your offers, new ways to help your ideal 88 00:06:16,279 --> 00:06:20,759 clients. Mistake number three. You're not being creative with what you sell. 89 00:06:20,879 --> 00:06:26,480 So you're looking at what others in your industry or what other similar businesses are 90 00:06:26,519 --> 00:06:30,759 selling, and you're looking at how you can copy and paste that into your 91 00:06:30,759 --> 00:06:33,920 business. So, for example, if other people in your industry are delivering 92 00:06:34,079 --> 00:06:38,560 vip days, you're like, oh, I need to do a VIP day 93 00:06:38,600 --> 00:06:41,040 offer. I need to add a VIP day offer. That must be what's 94 00:06:41,079 --> 00:06:44,800 going to work for me, Or oh everyone else is doing six week coaching 95 00:06:44,839 --> 00:06:48,480 programs, so mine needs to be six weeks as well, without actually asking, 96 00:06:48,839 --> 00:06:50,839 oh, is that what I want to do? Is that the best 97 00:06:50,839 --> 00:06:56,519 way to serve my audience is that the most creative way that I can do 98 00:06:56,560 --> 00:07:00,680 this? Does it excite me? So? Instead, how can you potentially 99 00:07:00,720 --> 00:07:02,800 be a little creative with it, potentially do it a little bit differently to 100 00:07:03,040 --> 00:07:06,600 everybody else in your industry? And how can you do this in a way 101 00:07:06,720 --> 00:07:10,959 that lights you up, in a way that you are excited to deliver, 102 00:07:11,160 --> 00:07:14,560 not in a way that just feels like a box ticking. Yes, I'm 103 00:07:14,560 --> 00:07:17,120 delivering a VIP day because everyone else is, so that must be what I 104 00:07:17,160 --> 00:07:20,800 have to do. Okay, number four. Mistake number four, You are 105 00:07:20,839 --> 00:07:26,199 not being creative with how you sell. So you can keep selling the way 106 00:07:26,199 --> 00:07:30,439 that you have always done, and maybe that is via one on one discovery 107 00:07:30,480 --> 00:07:34,160 calls, or maybe you sell your course off the back of a free webinar, 108 00:07:34,639 --> 00:07:38,399 or maybe you're sending emails to your list and that's where most of your 109 00:07:38,439 --> 00:07:42,759 sales happen, or you're selling on social media wherever it is. But the 110 00:07:42,800 --> 00:07:46,920 problem is that you're relying on what has always worked and you're not trying new 111 00:07:46,959 --> 00:07:49,000 things, and this can get a little bit boring. Absolutely, and some 112 00:07:49,160 --> 00:07:55,639 methods of selling you might notice, actually stop working over time because your market 113 00:07:55,759 --> 00:08:01,079 changes. The things that people need to help them make a decision about whether 114 00:08:01,639 --> 00:08:05,000 or not your offer is the right place to invest their money in their time 115 00:08:05,079 --> 00:08:09,160 right now, those things might change. They might need a little bit more 116 00:08:09,360 --> 00:08:13,000 handholding to make that decision, in which case they aren't buying off the back 117 00:08:13,040 --> 00:08:16,079 of a webinar anymore, and maybe they need a one on one discovery call 118 00:08:16,680 --> 00:08:20,839 or vice versa. I don't know. These are all things to test. 119 00:08:20,959 --> 00:08:24,360 You can only know these things when you test them, because there isn't a 120 00:08:24,920 --> 00:08:28,399 one size fits all this is the best way to sell. It's going to 121 00:08:28,439 --> 00:08:30,399 depend on your offer. It's going to depend on your business. It's going 122 00:08:30,399 --> 00:08:31,600 to depend on you. It's going to depend on your ideal client. And 123 00:08:31,600 --> 00:08:35,759 anyone who's telling you one size fids all this is the best way to do 124 00:08:35,879 --> 00:08:39,879 it, they've got a bit of a vested interest. They're probably trying to 125 00:08:39,919 --> 00:08:43,240 sell you something now. For example, if you've never sold your offer, 126 00:08:43,360 --> 00:08:45,360 if you've never sold your course. Let's say you've got a course, if 127 00:08:45,360 --> 00:08:48,559 you've never sold it, Viral webinar. Maybe you could test selling it viral 128 00:08:48,639 --> 00:08:52,720 webinar once, even if delivery your webinar feels scary. Because I can tell 129 00:08:52,759 --> 00:08:56,919 you, as somebody who has now done many, many, many webinars, 130 00:08:56,440 --> 00:09:01,000 the first ten of them were terrifying. Now I love them, but I 131 00:09:01,120 --> 00:09:05,639 had to really push myself to do them. And now that I've done them, 132 00:09:05,840 --> 00:09:07,440 they're a lot easier, they're a lot more fun. But just because 133 00:09:07,480 --> 00:09:11,159 you're afraid of doing a webinar doesn't mean that it's not the right approach, 134 00:09:11,240 --> 00:09:15,519 doesn't mean that you shouldn't do it. Maybe another thing you could test, 135 00:09:15,559 --> 00:09:18,639 for example, is new bonuses. So let's say you've got a great course 136 00:09:20,159 --> 00:09:24,080 and you want to see if selling it or doing a little three day mini 137 00:09:24,159 --> 00:09:26,519 launch just to your email list with some new bonuses, maybe that would help 138 00:09:26,559 --> 00:09:31,000 get some people who are on the fence off the fence. This is all 139 00:09:31,039 --> 00:09:33,960 about testing those new things, having fun with it, not being like, 140 00:09:33,039 --> 00:09:35,159 oh, this has to work, and if it doesn't work, it was 141 00:09:35,200 --> 00:09:39,320 all a failure. This is about let's see what works. Let's see if 142 00:09:39,320 --> 00:09:41,840 this is going to work, Let's see what happens. Let's have a little 143 00:09:41,840 --> 00:09:43,600 bit of fun, you know, business can be fun as well. It 144 00:09:43,600 --> 00:09:48,759 doesn't have to all be make or break serious, all right. Mistaken number 145 00:09:48,799 --> 00:09:52,279 five, You are limiting how you help your audience. If you only have 146 00:09:52,480 --> 00:09:56,639 one signature offer and that is the only way that they can work with you, 147 00:09:56,720 --> 00:10:01,080 then your audience can only buy from you once. And you know the 148 00:10:01,120 --> 00:10:03,679 old saying. I don't know if it's still relevant. It's probably actually more 149 00:10:03,720 --> 00:10:07,919 now. But the old saying in the marketing world was it costs seven times 150 00:10:07,960 --> 00:10:11,799 more to sell to a new customer than to an existing one. And I 151 00:10:11,840 --> 00:10:16,799 would probably say that given the current online world, how saturated it is, 152 00:10:16,919 --> 00:10:20,440 how expensive it is to get in front of people's eyeballs, how harder it 153 00:10:20,480 --> 00:10:24,279 is to reach new people, I would actually say it's probably more than seven 154 00:10:24,399 --> 00:10:30,960 times more expensive. Now. Okay, So if you can help that same 155 00:10:31,039 --> 00:10:33,879 ideal client to solve a few different problems, you know, a few problems 156 00:10:33,879 --> 00:10:37,279 that they're experiencing, or help them to achieve a few outcomes that they want, 157 00:10:39,039 --> 00:10:41,399 then they're much more likely to come back to you again and again and 158 00:10:41,440 --> 00:10:45,039 again, and you get to help them on a deeper level. You get 159 00:10:45,039 --> 00:10:48,039 to have a bigger impact in their lives. Rather than helping a lot of 160 00:10:48,080 --> 00:10:54,639 people in a really shallow or smaller way. Okay, number six. Mistake 161 00:10:54,799 --> 00:11:00,240 Number six, your focus is on reaching new people rather than thinking of new 162 00:11:00,240 --> 00:11:03,320 ways to serve your existing audience. Now, it's probably not news to you 163 00:11:05,039 --> 00:11:09,200 that standing out online reaching people these days it's a little bit harder than it 164 00:11:09,320 --> 00:11:11,919 was a few years ago. Right, But for some reason, how can 165 00:11:11,919 --> 00:11:16,039 I reach more people? Seems to be the question that everyone keeps on asking. 166 00:11:16,559 --> 00:11:20,000 And instead of just trying to reach more people all the time, how 167 00:11:20,000 --> 00:11:24,080 can you better serve the ones that you already have in your audience, even 168 00:11:24,120 --> 00:11:28,159 if your audience is tiny, right, how can you help those people in 169 00:11:28,200 --> 00:11:31,480 a different way. You don't need to have a massive audience to build a 170 00:11:31,600 --> 00:11:37,279 super profitable business. You just need to serve a few people really well, 171 00:11:37,279 --> 00:11:43,679 over and over again. Okay, Number seven, The seventh mistake that is 172 00:11:43,919 --> 00:11:48,720 limiting your sales. You think selling and marketing are the same thing. I 173 00:11:48,759 --> 00:11:52,360 see this happening A lot people lump together selling and marketing and they call it 174 00:11:52,440 --> 00:11:56,799 promoting. Here's how I see it. Marketing is the visibility activities that grow 175 00:11:56,799 --> 00:12:01,039 your audience and the free content that builds trust with your audience. Sales is 176 00:12:01,120 --> 00:12:05,639 that journey of how you convert your audience into buyers. Selling usually requires a 177 00:12:05,679 --> 00:12:09,759 sales process, the journey that you are taking somebody on where they are making 178 00:12:09,759 --> 00:12:15,279 a decision about whether or not to invest in one particular offer, and you 179 00:12:15,320 --> 00:12:18,480 are giving them all of the things that they need to make that decision. 180 00:12:18,080 --> 00:12:22,799 Your sales process might be one on one discovery calls, it might include a 181 00:12:22,799 --> 00:12:26,360 webinar, it might include a card open sequence. It might be I don't 182 00:12:26,360 --> 00:12:31,080 know, an in person coffee chat. That is all part of the sales 183 00:12:31,159 --> 00:12:37,759 process. People need that element of decision making where you're giving them the information 184 00:12:37,799 --> 00:12:43,000 that they need to help them make that decision. Whereas marketing is getting in 185 00:12:43,000 --> 00:12:46,240 front of new people, sales is selling to the people you are already in 186 00:12:46,279 --> 00:12:50,320 front of. People aren't going to just see a post about your course on 187 00:12:50,440 --> 00:12:54,240 Instagram and be like, oh, I need that. They're not just going 188 00:12:54,320 --> 00:12:56,639 to scroll through their Facebook feed and see an ad and be like oh great. 189 00:12:58,759 --> 00:13:01,840 Right. Most of the time they need a little bit more than that 190 00:13:03,000 --> 00:13:07,480 to make that decision. Even if they're super warm, they need a little 191 00:13:07,519 --> 00:13:11,279 bit more than just these are the features and the benefits, and it has 192 00:13:11,320 --> 00:13:16,000 eight modules. And this is a testimonial from someone that's no, that's just 193 00:13:16,039 --> 00:13:20,960 barely scraping the surface. That's not enough for them to buy. Okay. 194 00:13:20,000 --> 00:13:26,279 Mistake number eight. You only have one or two income streams in your business. 195 00:13:26,279 --> 00:13:30,279 This is really risky. Relying on a limited number of income streams is 196 00:13:30,559 --> 00:13:35,399 very risky because, for example, if all of your income is from a 197 00:13:35,480 --> 00:13:39,360 one on one service or one on one coaching something like that, what happens 198 00:13:39,399 --> 00:13:43,639 then if you have to take a month off, are there other income streams 199 00:13:43,679 --> 00:13:46,279 that you can now add to your business to diversify it, to remove a 200 00:13:46,279 --> 00:13:50,200 little bit of that risk, so that if you have a month off, 201 00:13:50,080 --> 00:13:54,720 your income doesn't go to zero. So you can't just rely on that one 202 00:13:54,799 --> 00:13:58,399 or two income streams. It can be really it can. I mean it 203 00:13:58,399 --> 00:14:01,919 can really put your business at risk. And if you can get a little 204 00:14:01,960 --> 00:14:05,840 bit creative with income streams, you know, it doesn't have to be oh 205 00:14:05,919 --> 00:14:09,200 i've got one on one, so I need to add a course. You 206 00:14:09,240 --> 00:14:11,600 can be a bit more creative. Maybe you can test some new offers as 207 00:14:11,879 --> 00:14:15,759 a one off offer. Let me see what happens if I teach this live 208 00:14:15,799 --> 00:14:18,039 workshop once. Let me see what happens if I run this four week group 209 00:14:18,080 --> 00:14:22,919 program just once and you might love it and people might buy it, and 210 00:14:22,960 --> 00:14:24,919 then you're like, great, I'm gonna do it again. It's going to 211 00:14:24,960 --> 00:14:28,519 become one of my permanent offers. Or maybe you decide never ever to run 212 00:14:28,559 --> 00:14:33,600 it again. Maybe another income stream might be affiliate income or referral income, 213 00:14:33,440 --> 00:14:37,519 or maybe if you're already speaking at events, maybe you'll start charging people to 214 00:14:37,679 --> 00:14:43,240 speak on stage. These can all be different income streams, all right. 215 00:14:43,320 --> 00:14:48,120 Mistake number nine. You are not thinking about what your ideal client needs from 216 00:14:48,120 --> 00:14:52,320 you right now. And the key part of this sentence is right now what 217 00:14:52,440 --> 00:14:58,039 they need is going to always be changing because the environmental external factors they are 218 00:14:58,080 --> 00:15:03,360 always changing, Their life lives are always changing, so what your ideal client 219 00:15:03,440 --> 00:15:05,960 needs is always going to be changing. For example, if we think back 220 00:15:07,000 --> 00:15:09,919 a few years to when the pandemic first hit and everyone was going into lockdown, 221 00:15:11,240 --> 00:15:13,840 some business owners suddenly needed to learn how to take their businesses online, 222 00:15:15,519 --> 00:15:18,000 and that was a great new opportunity for the people who had that skill set 223 00:15:18,320 --> 00:15:20,840 to show those business owners, hey, this is how you set up an 224 00:15:20,879 --> 00:15:26,360 online business. And I think about my ideal client, the classic online business 225 00:15:26,399 --> 00:15:31,879 owner. At that time, they wanted so many more virtual events for connection. 226 00:15:31,039 --> 00:15:35,039 They wanted that support. Now everyone's a little bit over all of the 227 00:15:35,080 --> 00:15:41,559 online events attendance rates are way down because what they need is different to what 228 00:15:41,600 --> 00:15:45,639 they needed a few years ago. The world that your business operates within is 229 00:15:45,679 --> 00:15:48,840 constantly changing, and sometimes you need to look around and you need to ask, 230 00:15:48,080 --> 00:15:52,000 what else does my ideal client need from me? How else can I 231 00:15:52,039 --> 00:15:56,120 support them right now? And that might be making changes to your existing offers, 232 00:15:56,200 --> 00:16:00,159 It might be testing new offers, It might be testing new ways of 233 00:16:00,200 --> 00:16:03,360 selling your offers. There are so many different things that you can do if 234 00:16:03,399 --> 00:16:07,320 you stop just looking at it as this box of Oh, it has to 235 00:16:07,360 --> 00:16:10,879 be this. This is how I have to sell my offers because everyone else 236 00:16:10,960 --> 00:16:12,320 is, well, this is how this is what I need to be selling, 237 00:16:12,320 --> 00:16:17,240 because that's what everyone else is selling. If you allow yourself to accept 238 00:16:17,279 --> 00:16:19,639 that there are no rules about what you must sell and how you must sell, 239 00:16:21,200 --> 00:16:25,279 and instead it's about being creative with it and having a bit of fun 240 00:16:25,320 --> 00:16:29,360 with it, then the ideas will start to flow in. Then you can 241 00:16:29,360 --> 00:16:32,279 start to have an even bigger impact as a business, and you can start 242 00:16:32,279 --> 00:16:34,559 to make more sales as well. So there you have it. Nine common 243 00:16:34,639 --> 00:16:41,759 mistakes that limit your sales in your business, and I'm aiming with my new 244 00:16:41,759 --> 00:16:45,679 membership, it's going to help you to overcome most, if not all, 245 00:16:45,759 --> 00:16:48,519 of these mistakes. I'm really excited to bring it to you. I can't 246 00:16:48,559 --> 00:16:53,279 tell you too much more about it just yet, but I'll be landing in 247 00:16:53,279 --> 00:16:56,120 your inboxes with a little bit more about it in the coming weeks, so 248 00:16:56,320 --> 00:17:00,000 please stay tuned for that. And if you're enjoy the show, please take 249 00:17:00,039 --> 00:17:03,279 thirty seconds to leave a quick rating and a review. I read all of 250 00:17:03,319 --> 00:17:07,160 them. A lot of work goes into producing this show, so it means 251 00:17:07,160 --> 00:17:10,039 a lot to me when you do take time to leave that review. Thank 252 00:17:10,079 --> 00:17:11,920 you so much for listening. Catch you next time.