WEBVTT 1 00:00:00.840 --> 00:00:05.040 For your seven billion dollars. We' d already convict him every time there 2 00:00:05.120 --> 00:00:09.800 are ninety percent zizaes. They are SMEs that generate 80 per me, twenty 3 00:00:09.800 --> 00:00:12.880 minutes of your time and I, in return, give you information on the 4 00:00:12.960 --> 00:00:18.039 most relevant issues in foreign trade, tax and customs with a human touch and 5 00:00:18.559 --> 00:00:26.399 let' s make a trueke a podcast of telese magas and mexican hello how 6 00:00:26.399 --> 00:00:30.000 it is. Good afternoon, welcome once again to another edition of bartering today 7 00:00:30.120 --> 00:00:35.479 I go good afternoon, Doctor Maximo, and good afternoon to our Samantha, 8 00:00:36.000 --> 00:00:45.119 Good afternoon, Guadalupe, How are you doing? Thank you very well, 9 00:00:45.240 --> 00:00:52.560 because today is a good day for business social life and its influence in companies 10 00:00:52.640 --> 00:00:58.560 with inex program for this, because, as I mentioned to them. There 11 00:00:58.600 --> 00:01:06.040 ' s teacher Samantha the salt, but a teacher was welcomed. Before we 12 00:01:06.439 --> 00:01:11.519 begin with your presentation, I would like to present the small data on the 13 00:01:11.560 --> 00:01:23.879 barter, as we have important information today. Of course, today' s 14 00:01:25.000 --> 00:01:29.560 little barter fact. The Ministry of Economy publishes amendments to the law on general 15 00:01:29.680 --> 00:01:34.560 import and export taxes and establishes a tariff of between five and twenty- five 16 00:01:34.599 --> 00:01:41.519 percent to three hundred and ninety- two tariff fractions. The Secretariat itself mentions 17 00:01:41.799 --> 00:01:46.239 that it is with the objective of implementing mechanisms that will generate stability in the 18 00:01:46.239 --> 00:01:51.599 sectors of the national industry, among which it mentions footwear textiles, but there 19 00:01:51.640 --> 00:01:55.840 are also other fractions that will be reported later on other sectors linked to this 20 00:01:55.879 --> 00:02:00.719 national industry. Here he tells us that he is trying to eliminate any distortion 21 00:02:00.719 --> 00:02:06.879 of trade, to safeguard the balance of the global market in accordance with international 22 00:02:06.959 --> 00:02:12.360 law and the international commitments he has in Mexico and the same ones that were 23 00:02:12.439 --> 00:02:16.080 at some point affected by the slowdown in economic growth, this derived from the 24 00:02:16.159 --> 00:02:20.159 pandemic of covid nineteen. The federal government, through this decree, establishes temporary 25 00:02:20.479 --> 00:02:24.479 import tariffs ranging from five to twenty- five percent of goods that are classified 26 00:02:24.560 --> 00:02:30.039 into three hundred ninety- two tariff fractions related to the steel, aluminium, 27 00:02:30.120 --> 00:02:35.919 bamboo, rubber, chemical products, oils, soap, paper, cardboard, 28 00:02:36.599 --> 00:02:42.400 ceramic products, glass, electrical material, musical instruments and furniture sector, among 29 00:02:42.520 --> 00:02:51.479 many others. And this in order that they succeed in providing some certainty and 30 00:02:51.560 --> 00:02:57.639 fair market conditions to all sectors that are facing situations of vulnerability and allows the 31 00:02:57.719 --> 00:03:02.639 national industry, therefore, to generate a recovery or its development and supports the 32 00:03:02.680 --> 00:03:07.560 domestic market. This is part of the justification generated by the Ministry of Economy 33 00:03:07.680 --> 00:03:12.680 through this decree. In the same vein, he tells us that, because 34 00:03:12.719 --> 00:03:16.439 both the textile and footwear sectors are also facing situations of vulnerability, the Ministry 35 00:03:16.759 --> 00:03:23.599 of the Economy itself considers it appropriate to maintain the import tariffs that currently apply 36 00:03:23.919 --> 00:03:29.120 to these goods pre eliminates the tariff degradation scheme that was provided for in the 37 00:03:29.120 --> 00:03:34.080 decree that was published at the time, on 18 November of the two thousand 38 00:03:34.120 --> 00:03:38.800 twenty- two, also in order to avoid an affectation to the productive chains 39 00:03:38.879 --> 00:03:44.840 and to maintain competitiveness in the most sensitive industrial sectors, of which the automotive 40 00:03:44.840 --> 00:03:50.879 electronic electricity and the auto parts are established. Well, then, the Secretary 41 00:03:50.960 --> 00:03:57.159 herself establishes that it is necessary to maintain for the same period of validity the 42 00:03:57.319 --> 00:04:01.159 tariffs provided for in that decree and the profit rancella are from the sectoral promotion 43 00:04:01.560 --> 00:04:06.439 programs process applicable to tariff fractions of various products. Orgic side. Well, 44 00:04:06.800 --> 00:04:12.800 in short, the rate of IGI that is allocated to more to this interesting 45 00:04:13.240 --> 00:04:16.120 number of tariff fractions. Well, then, we' re gonna have that 46 00:04:16.199 --> 00:04:20.800 five percent. Nothing more corresponded as a rate of this tax to a fraction, 47 00:04:21.399 --> 00:04:26.160 ten percent to two fractions, fifteen percent to twenty- seven fractions, 48 00:04:26.680 --> 00:04:31.040 twenty percent to two fractions and twenty- five percent to three hundred and sixty 49 00:04:31.319 --> 00:04:39.199 fractions. This publication will enter into force on 16 August. The twenty- 50 00:04:40.120 --> 00:04:43.839 three is established within the transitional that will end its validity on the thirty- 51 00:04:44.079 --> 00:04:46.759 one July of the two thousand and twenty- five. Here the modification occurs 52 00:04:46.879 --> 00:04:51.199 in these three hundred and ninety- two tariff fractions which are located, for 53 00:04:51.240 --> 00:04:57.279 example, in chapter twenty- eight, which refers to inorganic chemicals. There 54 00:04:57.319 --> 00:05:00.399 you set the rate of twenty- five percent in chapter thirty- four, 55 00:05:00.680 --> 00:05:04.720 where there is soap, organic surface agents, washing preparations, among many other 56 00:05:04.800 --> 00:05:09.279 products, also with a rate of twenty- five percent in chapter thirty- 57 00:05:10.040 --> 00:05:13.800 nine of manufacturing plastic, where you set a rate of twenty- five in 58 00:05:13.879 --> 00:05:18.560 chapter forty rubber and its manufactures with a rate of twenty- five in chapter 59 00:05:18.920 --> 00:05:23.879 forty- eight of paper and cardboard, pulp manufactures, paper and cardboard, 60 00:05:24.439 --> 00:05:28.759 where you also set a rate of twenty- five percent in chapter forty- 61 00:05:29.360 --> 00:05:32.439 nine, where there are editorial products, press products, those of other graphic 62 00:05:32.439 --> 00:05:39.160 industries, where you also set a tariff of twenty- five percent. Of 63 00:05:39.240 --> 00:05:42.800 course, chapter fifty- two refers to cotton, fifteen percent, chapter fifty 64 00:05:43.160 --> 00:05:47.399 - four. As for synthetic or artificial filaments, fifteen percent, fifty- 65 00:05:47.600 --> 00:05:58.759 five to fibers. All right, well, there we already have a lot 66 00:05:58.879 --> 00:06:01.920 of information that with the new changes that just appeared in the Official Journal of 67 00:06:01.920 --> 00:06:06.120 the Federation. And well, we return and welcome you to Master Samanta Lara, 68 00:06:06.560 --> 00:06:15.519 of which I allow myself to present her countenance. Master Samantha holds a 69 00:06:15.639 --> 00:06:24.879 degree in Foreign Trade from the International Master' s University in International Trade from 70 00:06:24.879 --> 00:06:30.519 IEPSI, Master in Family Education Sciences, Consultant accredited by SEMEFI, PhD in 71 00:06:31.120 --> 00:06:39.519 Innovation and Social Responsibility at the University of Anahuac. In the public administration, 72 00:06:39.800 --> 00:06:46.800 he has served as Audit Administrator of Foreign Trade Operations in the SAD Suba Planning 73 00:06:46.839 --> 00:06:54.079 and Programming Administrator in the Center' s decentralized External Trade Audit Administration, in 74 00:06:54.279 --> 00:06:59.399 the Deputy Director of Analysis and Programming of Foreign Trade, in the ONS Directorate 75 00:06:59.319 --> 00:07:03.839 General of Control, Ministry of Finance of the State of Mexico, Auditor of 76 00:07:03.839 --> 00:07:11.079 Foreign Trade, in the Directorate General of Verification Foreign Trade, in the Ministry 77 00:07:11.279 --> 00:07:15.199 of Finance, Investment and Administration of the Government of the State of Guanajuato, 78 00:07:15.879 --> 00:07:23.519 to which we welcome and explain the dynamics. As you know, where will 79 00:07:23.759 --> 00:07:29.839 your talk be about forty- five to fifty minutes and then we give you 80 00:07:29.879 --> 00:07:33.120 a space for questions and answers. Welcome and English. I give up the 81 00:07:33.120 --> 00:07:36.759 microphone. I remember. Thank you very much. Thank you for the invitation. 82 00:07:36.879 --> 00:07:49.120 I can share the screen. Yeah, that' s the way they 83 00:07:49.160 --> 00:07:55.560 see it, right, yeah, just put it on full screen. But 84 00:07:55.800 --> 00:08:11.680 the re Christ there is like this. Go see, yes, there is 85 00:08:11.680 --> 00:08:15.680 already, we see it in full screen. Thank you very much, perfect, 86 00:08:15.800 --> 00:08:18.279 well, thank you very much, because today' s issue is that 87 00:08:18.439 --> 00:08:22.800 not corporate responsibility and its influence on programs, in companies with immés program. 88 00:08:24.800 --> 00:08:28.639 Here I am going to start with a little bit of statistics and why we 89 00:08:28.680 --> 00:08:33.279 chose this topic especially for this category, which are companies with inmex programs because 90 00:08:33.320 --> 00:08:37.639 it is basically the largest manufacturing sector in Mexico and here, as we see 91 00:08:37.639 --> 00:08:43.600 in statistics, manufacturing exports reach fifty- three percent forgiveness with five point three 92 00:08:43.679 --> 00:08:48.279 percent as an annual increase. And this is not only seen statistics in manufacturing 93 00:08:48.320 --> 00:08:54.879 exports, but here also the importance lies in the automotive sector this fifth fifteen 94 00:08:54.240 --> 00:08:58.519 point six percent, how it looks so relevant, not how this sector has 95 00:08:58.639 --> 00:09:03.159 grown more and more every year and what we have here, well, a 96 00:09:03.159 --> 00:09:09.000 seventeen point one percent channeled sales from the United States. Right now, we 97 00:09:09.039 --> 00:09:11.840 are also going to comment on this part of temoc what impact this type of 98 00:09:11.879 --> 00:09:16.519 company and more on this area than corporate social responsibility. So, on this 99 00:09:16.600 --> 00:09:20.559 first sheet, I want to show you what is the market we have with 100 00:09:20.639 --> 00:09:26.159 companies with INMEX program and here we have a map showing us the index, 101 00:09:26.799 --> 00:09:31.759 what are those locations, how are all those companies located. However, in 102 00:09:31.919 --> 00:09:37.600 these statistics that we are looking at here, if we see what percentage it 103 00:09:37.639 --> 00:09:41.840 really reflects of those total exports that Mexico has, it is sixty- six 104 00:09:41.879 --> 00:09:48.240 percent of foreign trade. Only what these immex companies represent is fifty- seven 105 00:09:48.240 --> 00:09:54.000 point six percent of total exports and imports. We have this forty- three 106 00:09:54.120 --> 00:09:58.200 percent and these twelve thousand seven hundred and fifty productive plants. We will also 107 00:09:58.200 --> 00:10:03.120 see that its impact is on this generation of employment. Now let us look 108 00:10:03.159 --> 00:10:07.240 at the concept of corporate social responsibility. We will understand why these two twelve 109 00:10:07.600 --> 00:10:11.759 thousand seven hundred and fifty production plants have this impact on the labour market, 110 00:10:11.440 --> 00:10:16.840 since practically the entire company of the automotive sector and the manufacturing company. It 111 00:10:16.879 --> 00:10:22.960 is a great effort by Mexico to have these exporting sectors and here what is 112 00:10:24.000 --> 00:10:31.919 happening. Here is an interesting fact in statistics when we see this picture already 113 00:10:31.960 --> 00:10:35.559 as for the reality of the program, because we already know that there are 114 00:10:35.600 --> 00:10:39.480 no modalities of program and that practically the one that has the most number would 115 00:10:39.480 --> 00:10:41.919 be the industrial one. However, here what I want us to observe is 116 00:10:41.960 --> 00:10:48.000 that when we are segmenting these six thousand hundred eighty- five yex companies per 117 00:10:48.000 --> 00:10:52.120 state, we see that actually most or most of these are located on the 118 00:10:52.159 --> 00:10:54.960 northern border. As you reach the northern border, right now, let' 119 00:10:56.000 --> 00:11:01.000 s see that with this concept of corporate social responsibility there are many problems that 120 00:11:01.000 --> 00:11:03.360 are happening right now, for example, migration. So what are these companies 121 00:11:03.360 --> 00:11:07.120 doing and how do migration affect them in their states, because, in the 122 00:11:07.559 --> 00:11:11.120 end, it is a topic that leads us to society and what is happening 123 00:11:11.120 --> 00:11:16.440 to them? Also as for example, here we have Chihuahua, which is 124 00:11:16.480 --> 00:11:20.159 four hundred and eighty- nine cinema companies there, what they are doing with 125 00:11:20.200 --> 00:11:24.679 all these maquiladoras, which are currently in the process of being reviewed effectively, 126 00:11:26.279 --> 00:11:31.240 their collective contract has effect all these procedures or social programs, what is happening 127 00:11:31.279 --> 00:11:35.840 with them. Well, we' ve basically impacted it on the northern border, 128 00:11:35.120 --> 00:11:41.440 which is the three big states that have the largest number of companies with 129 00:11:41.480 --> 00:11:46.840 this kind of programs and well, here' s pretty much what I put 130 00:11:46.879 --> 00:11:48.679 them in is a general scheme and why I want us to look at the 131 00:11:48.679 --> 00:11:50.960 general scheme. If we see a general outline of an EMIX program, what 132 00:11:50.039 --> 00:11:54.720 it does. Well, I import directly from abroad, do a temporary import 133 00:11:54.799 --> 00:12:00.559 by means of a processing regime, repair transformation, companies with programs and return 134 00:12:00.639 --> 00:12:03.759 is basically a very general scheme. I mean, I' m not going 135 00:12:03.799 --> 00:12:07.679 into the operation as such. What I want to show you here is how 136 00:12:07.759 --> 00:12:11.639 all these links that the company is going through have to do with social responsibility 137 00:12:11.679 --> 00:12:16.279 in each of them. For example, in a temporary import that takes a 138 00:12:16.759 --> 00:12:20.320 logistics, there is the human capital that moves the goods. There' s 139 00:12:20.320 --> 00:12:24.519 emissions. I want two, depending on the type of transport you use in 140 00:12:24.600 --> 00:12:31.559 the production and in the operation the same is involved to the labor the materials 141 00:12:31.679 --> 00:12:35.399 and are sustainable, what type of energy. I am occupying water and human 142 00:12:35.480 --> 00:12:41.000 capital, because, obviously, in production I also have human capital. Within 143 00:12:41.600 --> 00:12:46.519 the same export logistics, human capital the packagings, packagings and packagings that companies 144 00:12:46.559 --> 00:12:50.879 use a lot. With EMIX and AHORITA programs, let' s see that 145 00:12:50.919 --> 00:12:54.840 these packages can also be sustainable. The emission desire two equals and in the 146 00:12:54.879 --> 00:13:01.200 waste. While we remember companies with IMEX program in special treatments for waste. 147 00:13:01.320 --> 00:13:05.320 And here too comes social responsibility, because I have to give her special treatment. 148 00:13:05.960 --> 00:13:09.240 So, basically, what I want to show you here is how in 149 00:13:09.279 --> 00:13:13.840 a general scheme of this kind of programs you see social responsibility, which in 150 00:13:13.879 --> 00:13:20.840 each of the links has an importance. And here we are talking about corporate 151 00:13:20.919 --> 00:13:26.360 social responsibility, which is good. Social responsibility is not new, nor is 152 00:13:26.360 --> 00:13:28.000 it a fashionable issue, because many believe that it is now fashionable and that 153 00:13:28.000 --> 00:13:31.120 everyone is talking about social responsibility. But it' s not like that. 154 00:13:31.840 --> 00:13:37.279 That began at the end of the 19th century with this part of philanthropy. 155 00:13:37.519 --> 00:13:41.960 But if not, we' re in philanthropy. Philanthropy is just giving things, 156 00:13:43.840 --> 00:13:48.639 carrying out social work, but without even having an impact, not measuring 157 00:13:48.679 --> 00:13:52.279 these social impacts that we generate and not eliminating the root problem. So, 158 00:13:52.320 --> 00:13:56.080 basically in the 19th century they had started with this philanthropy issue, which companies 159 00:13:56.120 --> 00:14:01.960 donated or did some social work in society. In the 1950s, well, 160 00:14:03.600 --> 00:14:09.240 entrepreneurs began to have this ideology of social responsibility because they were seeing that their 161 00:14:09.320 --> 00:14:15.159 companies had an impact on society and the community where they established themselves. But 162 00:14:15.200 --> 00:14:18.559 it wasn' t until the 1970s, when not only did the entrepreneurs have 163 00:14:18.600 --> 00:14:22.320 this as a concern to know what was happening in their community of the decisions 164 00:14:22.399 --> 00:14:24.840 they made in the companies, but it was the society that was already demanding 165 00:14:24.960 --> 00:14:30.879 that the entrepreneurs actually turn to see all those social and environmental impacts they were 166 00:14:31.279 --> 00:14:39.600 making through the development of the business. And it was until the 19th century 167 00:14:39.639 --> 00:14:43.960 that a concept of corporate social responsibility really appeared. And this concept right now 168 00:14:43.039 --> 00:14:48.080 we' re going to see it in the next film, but it was 169 00:14:48.120 --> 00:14:50.279 practically a water part of everything we' ve been doing on a daily basis. 170 00:14:50.759 --> 00:14:56.039 When we have a concept of social responsibility with dimensions and specific procedures and 171 00:14:56.559 --> 00:15:01.879 today, because we have the criteria and e g that are practically criteria that 172 00:15:01.919 --> 00:15:05.559 all investors take into account to know if a company is really being sustainable and 173 00:15:05.600 --> 00:15:11.039 is meeting economic, social mental and governance standards, because practically here is the 174 00:15:11.080 --> 00:15:15.759 evolution of a concept that we have today, that is a corporate social responsibility 175 00:15:15.960 --> 00:15:20.720 and that surely many of you have heard when it is said that they are 176 00:15:20.799 --> 00:15:24.600 socially responsible companies, and also that we will see it later and well, 177 00:15:24.879 --> 00:15:30.720 social responsibility also has areas. These areas are three: business, social, 178 00:15:31.240 --> 00:15:37.399 civil society organisations and university organisations. In this case we are going to focus 179 00:15:37.440 --> 00:15:41.759 on talking about corporate social responsibility and, well, what is the concept that 180 00:15:41.799 --> 00:15:46.720 I was already talking about a little bit in the last slide. There' 181 00:15:46.879 --> 00:15:50.840 s a special iso. This one is the twenty- six zero and basically 182 00:15:50.879 --> 00:15:54.440 here it establishes that an organization' s social responsibility in relation to the impacts 183 00:15:54.480 --> 00:15:58.600 of its decisions and activities. Here it is very important, because then what 184 00:15:58.679 --> 00:16:02.600 is the company doing, what decisions and activities it is taking that no longer 185 00:16:02.639 --> 00:16:04.240 only affects the company, which is no longer only for them, but also 186 00:16:04.240 --> 00:16:07.840 for their interest groups and right now. Let' s see what an interest 187 00:16:07.919 --> 00:16:11.919 group is, but here. What I want to show you is that that 188 00:16:12.000 --> 00:16:17.039 responsibility that the company takes today through those decisions and activities that they carry out 189 00:16:17.080 --> 00:16:19.279 in the day to day, that today nothing else is dedicated to generating wealth 190 00:16:19.399 --> 00:16:23.600 or to generating money, if when they are also going beyond society, in 191 00:16:23.679 --> 00:16:27.480 the community, what they are doing to actually establish a sustainable business And that 192 00:16:27.519 --> 00:16:33.840 is practically the ultimate end of social responsibility. And here what we have at 193 00:16:33.879 --> 00:16:38.919 the end says transparent and ethical behavior. How we make our decisions transparent, 194 00:16:40.000 --> 00:16:44.879 how we make our results transparent as companies and ethics. Ethics is always going 195 00:16:44.879 --> 00:16:48.679 to be because in the end, here in social responsibility it has always been 196 00:16:48.759 --> 00:16:52.879 said that it is a voluntary initiative by being voluntary, because I do not 197 00:16:52.960 --> 00:16:55.759 have a law that obliges me to do so. However, ethics or ethics 198 00:16:56.279 --> 00:17:00.600 are doing all these sustainable business, so we have to be thinking a little 199 00:17:00.600 --> 00:17:04.720 bit about how we are being transparent and ethical about our business. And here 200 00:17:04.759 --> 00:17:08.480 as I have you in a conscious, incongruous commitment, what is this, 201 00:17:10.039 --> 00:17:15.920 aware that I am really having some decisions in my company that I am really 202 00:17:15.000 --> 00:17:19.839 considering everyone to actually have positive impacts both in the Community and in the company 203 00:17:19.839 --> 00:17:26.799 and in society policies based on internal and external good practices, because here we 204 00:17:26.839 --> 00:17:30.960 saw that yes the ultimate end of this company, because it is obviously rich 205 00:17:30.079 --> 00:17:33.920 genius, is profitable insert. However, we also have internal and external interest 206 00:17:33.920 --> 00:17:37.599 groups and I am going to show you which ones right now. Then these 207 00:17:37.680 --> 00:17:42.359 policies must be affecting all these groups and respect for people remember that always human 208 00:17:42.400 --> 00:17:49.079 rights, because they will be above the decisions we make. Meeting the needs 209 00:17:49.119 --> 00:17:52.960 of these interest groups and, as I told you, it is a voluntary 210 00:17:53.000 --> 00:17:57.960 forgiveness initiative. If we see these socially responsible companies, as I say, 211 00:17:59.039 --> 00:18:00.839 there is no law that we are forced to do. However, we will 212 00:18:00.880 --> 00:18:04.559 see all the impact we have and how many companies today have been doing this 213 00:18:04.599 --> 00:18:11.119 work of social responsibility. However, social responsibility interest groups, an important part 214 00:18:11.200 --> 00:18:17.720 of them, are the stakeholders, which are the interest groups. And how 215 00:18:17.799 --> 00:18:22.400 I identify my interest group. Well, because here frema gives us a definition 216 00:18:22.440 --> 00:18:26.880 that says they are people, groups or organizations that maintain a direct or indirect 217 00:18:26.920 --> 00:18:30.799 relationship. And here we have them Who have a direct relationship with me, 218 00:18:30.240 --> 00:18:36.119 as a first- hand company, my collaborators, corporate governance, which is 219 00:18:36.119 --> 00:18:40.200 this governance and, obviously, the owners and as externals, who has a 220 00:18:40.359 --> 00:18:45.240 direct or indirect relationship with the Community, the customers, the government, my 221 00:18:45.319 --> 00:18:48.319 suppliers, they are external, but they have a relationship with me. All 222 00:18:48.400 --> 00:18:52.119 of them will ultimately be affected by the decisions they make as a company. 223 00:18:52.519 --> 00:18:56.200 So it' s important that we get to know each other and now we 224 00:18:56.279 --> 00:18:59.440 ' re going to see what social responsibility management systems are. But we do 225 00:18:59.480 --> 00:19:03.759 know these needs that my interest groups have for me to be able to apply 226 00:19:03.799 --> 00:19:08.200 this issue of corporate social responsibility holistically, not just inwardly, but also outwardly, 227 00:19:08.599 --> 00:19:15.000 and that would be them. Now, the dimensions. When we talk 228 00:19:15.039 --> 00:19:18.440 about social responsibility, we have to take care of these three areas, provided 229 00:19:18.440 --> 00:19:22.880 that it is social, economic and environmental social. In these three I gave 230 00:19:22.920 --> 00:19:29.319 you some examples, because they are too many, but the most common and 231 00:19:29.400 --> 00:19:33.759 the ones that we would have a little more visibility will be, for example, 232 00:19:33.319 --> 00:19:37.880 the rights of collaborators, these labor rights that normally in companies with EMIX 233 00:19:37.920 --> 00:19:41.440 program are often violated. So this is a part of social responsibility and that 234 00:19:41.519 --> 00:19:45.440 we have to take care of who, then, my collaborators and taking care 235 00:19:45.440 --> 00:19:49.559 of just what they need. What needs have the family work balance. This 236 00:19:49.599 --> 00:19:55.240 is very important because, also, while we were placing the safety standard at 237 00:19:55.359 --> 00:19:59.160 work, this also has to do with social responsibility, and not because the 238 00:19:59.240 --> 00:20:02.759 norm obliges me, but the norm in the end will give me a management 239 00:20:02.799 --> 00:20:07.160 system so that I can have this issue of balance work family in the value 240 00:20:07.200 --> 00:20:11.680 chain. This is also very important because many times here what we do is 241 00:20:11.720 --> 00:20:15.920 we change suppliers. However, we forget that we can do supplier development. 242 00:20:18.039 --> 00:20:21.599 Then let' s turn to see the suppliers, see their needs and see 243 00:20:21.640 --> 00:20:25.400 what we can get involved in so we can make a development with them, 244 00:20:25.759 --> 00:20:27.240 and not just what he' s no longer giving me. What I need. 245 00:20:27.400 --> 00:20:30.279 I' ll change it better. We must change this mentality and be 246 00:20:30.319 --> 00:20:34.799 able to develop them with us in the Community There is a lot of voluntary 247 00:20:34.799 --> 00:20:40.759 work. This voluntary work is also reflected in the well- being of staff, 248 00:20:41.079 --> 00:20:45.119 human capital and keeps it from telling you and arranging opportunities is very important, 249 00:20:45.359 --> 00:20:48.920 because each time we have to close a little more that gap that we 250 00:20:48.000 --> 00:20:53.759 have of men and women and even in managerial or decision- making positions or 251 00:20:53.839 --> 00:20:57.240 even in governance, in this good government, who are those who are at 252 00:20:57.279 --> 00:21:02.440 the forefront then just as much as it is for everyone. And well, 253 00:21:02.480 --> 00:21:07.759 in the economics, we have economic performance, these risks that the company is 254 00:21:07.880 --> 00:21:11.720 taking to know if, in fact, the shareholders have that financial security, 255 00:21:12.440 --> 00:21:15.799 an ethical behavior that we really comply with the law and here what makes me 256 00:21:15.880 --> 00:21:19.200 very important is the second point, the prevention and the fight against corruption. 257 00:21:19.640 --> 00:21:23.920 How many companies, and not only at this time, but companies with IMEX 258 00:21:25.039 --> 00:21:29.599 program, have been seen in these issues in anti- bribery corruption. We 259 00:21:29.799 --> 00:21:33.759 have these mechanisms and systems for us to be able to prevent and diminish it. 260 00:21:34.200 --> 00:21:38.640 That' s what would be important. Here we will begin to meditate 261 00:21:38.680 --> 00:21:44.319 and really be able to do a program, in a plan in the environmental 262 00:21:44.440 --> 00:21:48.039 son, in companies with IMAX program. We usually have waste. What we 263 00:21:48.119 --> 00:21:51.039 are doing with it, beyond making a record of destruction, as we normally 264 00:21:51.039 --> 00:21:56.519 do. Well, we' re seeing that these waste can have a much 265 00:21:56.599 --> 00:22:00.880 more environmentally friendly treatment and sustainable use of resources. What is happening with all 266 00:22:00.920 --> 00:22:07.839 our production processes, because it is basically to take care of them and have 267 00:22:07.880 --> 00:22:10.880 a resource that is more optimal. Maybe we' ll start to innovate. 268 00:22:11.319 --> 00:22:15.920 What' s going on with the resources in production forgiveness is that I' 269 00:22:15.920 --> 00:22:21.440 m seeing that someone raised the pink Susana hand that right now are the questions 270 00:22:21.480 --> 00:22:26.960 or how to tell me Guadeloupe. You have to leave the question through the 271 00:22:26.119 --> 00:22:32.319 chat and we see it at the end. Please, ah perfect. Thanks, 272 00:22:32.799 --> 00:22:36.519 okay. And then the environmental and purchasing criteria. In this selection of 273 00:22:36.599 --> 00:22:41.480 suppliers there is also an iso that helps us to know this procedure of sustainable 274 00:22:41.480 --> 00:22:45.960 purchases. Then we also have to go like rationalizing all those activities along our 275 00:22:47.039 --> 00:22:51.559 supply chain. What we are doing in each of the steps and locating all 276 00:22:51.839 --> 00:23:00.559 these social, economic and environmental actors, And well, what would be some 277 00:23:02.799 --> 00:23:07.960 practices of social responsibility. And here I put some because surely you already make 278 00:23:07.000 --> 00:23:11.519 them and didn' t know it was social responsibility. For example, labour 279 00:23:11.559 --> 00:23:15.440 inclusion, labour inclusion, hiring anyone, regardless of their gender, ethnicity, 280 00:23:15.640 --> 00:23:22.079 gender, is to include anyone who is able to work to meet the needs 281 00:23:22.200 --> 00:23:30.119 of their employment, offer environmentally friendly products and services. This development of suppliers 282 00:23:30.119 --> 00:23:33.559 we were already talking about, surely you already have some who have supported this 283 00:23:33.559 --> 00:23:37.559 growth, to finance Community projects. Many times the Community requires a school, 284 00:23:38.079 --> 00:23:41.319 a road park. What we are doing, what we, as a company, 285 00:23:41.759 --> 00:23:45.160 generate, that we still have to turn to see the Community and the 286 00:23:45.160 --> 00:23:48.799 needs, because that, in the end, is where we are established respect 287 00:23:48.839 --> 00:23:53.240 for the human rights of our partners. Right now, let' s see 288 00:23:53.279 --> 00:23:59.039 how there is a really strong and big impact on this human rights issue and 289 00:23:59.119 --> 00:24:03.640 in the area of work to remunerate their collaborators with a decent and equitable salary. 290 00:24:03.920 --> 00:24:07.880 This is very important because many times they can also lead to other social 291 00:24:07.000 --> 00:24:12.279 problems. You can' t trigger someone else to have a volunteer program This 292 00:24:12.319 --> 00:24:15.480 is very important, because it also gives a sense of belonging to the company. 293 00:24:17.039 --> 00:24:22.079 And here it' s also interesting that the whole part of governance listens 294 00:24:22.160 --> 00:24:27.000 to the collaborator and listens to your interests, because many times you can go 295 00:24:27.079 --> 00:24:32.160 you can' t imagine planting trees, and the volunteer doesn' t want 296 00:24:32.240 --> 00:24:33.960 to plant trees because he doesn' t like nature. To say an example, 297 00:24:33.440 --> 00:24:37.759 then basically it' s to hear what they want. They can do 298 00:24:37.759 --> 00:24:41.279 surveys and do some volunteer program so that all of them are more in line 299 00:24:41.319 --> 00:24:48.359 with what they like and that they have this volunteer program that is much more 300 00:24:48.359 --> 00:24:52.799 effective in terms of gender equality, which we also mentioned this part of corporate 301 00:24:52.880 --> 00:24:56.920 governance that looks that staff a little more equitable. Men and women, not 302 00:24:56.000 --> 00:25:02.440 as in previous years, almost the majority, as land in these corporate governments 303 00:25:02.839 --> 00:25:06.119 and the use of renewable energy. This is getting more and more. Companies 304 00:25:06.119 --> 00:25:08.839 already take this into account because we are usually already seeing, for example, 305 00:25:08.880 --> 00:25:12.880 solar panels. But what about water, what about all the energy in terms 306 00:25:12.920 --> 00:25:18.200 of wind, what we are doing to improve a productive process and to make 307 00:25:18.240 --> 00:25:26.240 these energies usable and sustainable and good in the area, in the international area. 308 00:25:29.160 --> 00:25:33.440 While, when this issue of telechannel changed, I feared this issue of 309 00:25:33.480 --> 00:25:37.680 social responsibility, it was already very strong in the United States, but what 310 00:25:37.799 --> 00:25:44.000 happens when we change this Treaty. Well, there' s an article that 311 00:25:44.079 --> 00:25:48.079 we' re looking at here, which is fourteen seven, and that actually 312 00:25:48.720 --> 00:25:53.279 all three countries already set a definition of corporate social responsibility. And here I 313 00:25:53.319 --> 00:25:59.039 think it is important to comment on it, because nothing else is on something 314 00:25:59.119 --> 00:26:02.920 voluntary, but an international reindeer is already watching over it. And here he 315 00:26:03.000 --> 00:26:04.920 is saying, then, that each party is going to strengthen, incorporate, 316 00:26:06.240 --> 00:26:11.920 as you say, voluntarily into its policies and standards and guidelines principles of social 317 00:26:11.920 --> 00:26:15.559 responsibility. And in what areas, if we see here they say subjects such 318 00:26:15.920 --> 00:26:19.599 as labor, environment, gender equality, human rights, rights of indigenous poles, 319 00:26:21.440 --> 00:26:25.480 Aboriginal and corruption, if we see practically they are in all areas or 320 00:26:25.480 --> 00:26:30.119 in the dimensions that we have already seen, which is social, economic and 321 00:26:30.119 --> 00:26:33.440 environmental, here I practically put corruption on them, because I say to them 322 00:26:33.519 --> 00:26:41.000 that it is a subject that is very recurrent in companies to be listening to 323 00:26:41.039 --> 00:26:45.160 that they are being kind of this type of activities. So it seems to 324 00:26:45.200 --> 00:26:48.880 me important here that we are no longer seeing it from Mexico, but also 325 00:26:48.960 --> 00:26:52.880 an international body, and in this case it would be the Treaty. And 326 00:26:52.960 --> 00:26:56.920 well, also on this issue of corruption, the Treaty also already establishes an 327 00:26:56.960 --> 00:27:02.000 anti- corruption chapter in which it gives us measures to prevent and combat it. 328 00:27:02.519 --> 00:27:06.400 At the international level, however, we also have an iso that also 329 00:27:06.440 --> 00:27:10.160 gives us an anti- bribery management system. So, practically we already have 330 00:27:10.200 --> 00:27:15.079 more and more tools to be able to eradicate all this anti- bribery part 331 00:27:15.240 --> 00:27:21.400 and because it is very important that we attack it for this reason, if 332 00:27:21.480 --> 00:27:26.079 you see this rate of perception of corruption of two thousand twenty- two, 333 00:27:26.559 --> 00:27:29.920 which publishes international transparency, we can see here that we are in place thirty 334 00:27:29.920 --> 00:27:33.039 - one. Here we have him in the thirty- one hundredth place where 335 00:27:33.240 --> 00:27:37.880 a hundred is like the popcorn that there is no corruption and zero is the 336 00:27:37.880 --> 00:27:41.319 most corrupt, is highly corrupt. Then we' re in the thirty- 337 00:27:41.519 --> 00:27:45.200 one place. And if we also place this change in score here, they 338 00:27:45.200 --> 00:27:48.480 tell us that since the two thousand twenty- one there are no changes. 339 00:27:48.640 --> 00:27:52.079 We continue in the same or ranking in the same score of thirty- one. 340 00:27:52.519 --> 00:27:56.200 So what are we doing as a company that this number hasn' t 341 00:27:56.240 --> 00:28:00.000 moved either. So it is important that we turn to this index in order 342 00:28:00.000 --> 00:28:04.640 to be able to make aware of the measures I can take in the company 343 00:28:04.799 --> 00:28:08.839 and to be able to eliminate these issues of corruption and bribe. And well, 344 00:28:08.839 --> 00:28:11.880 here this issue is also important, and so is the issue of social 345 00:28:11.920 --> 00:28:18.799 responsibility, forced, compulsory labour and child labour. It really seemed to me 346 00:28:19.599 --> 00:28:25.200 like a measure that governments are now taking, because here, while we were 347 00:28:25.240 --> 00:28:29.880 talking about social responsibility being voluntary, it will already affect imported goods here. 348 00:28:30.519 --> 00:28:33.839 Here' s what happens that the United States, Mexico, Canada say you 349 00:28:33.920 --> 00:28:37.880 know what, including child and forced labour, we' re going to eliminate, 350 00:28:38.000 --> 00:28:41.640 what Mexico is doing. Well, Mexico, in this 17th March of 351 00:28:41.839 --> 00:28:47.960 this year publishes an agreement that establishes the goods whose import is subject to regulation 352 00:28:47.960 --> 00:28:52.480 by the Ministry of Labour and Social Prevention. Just if there are companies in 353 00:28:52.519 --> 00:28:56.920 this official newspaper they will give us or rather they have let us know a 354 00:28:57.000 --> 00:29:00.880 procedure where we can make this complaint and it takes a whole process so that 355 00:29:00.920 --> 00:29:06.599 they can finally see if there really is forced child labour. What is the 356 00:29:06.640 --> 00:29:12.119 consequence that those goods that I am seeing or seeing were actually done with child 357 00:29:12.200 --> 00:29:17.519 labour, as I am going to ban them on importation. And it' 358 00:29:17.599 --> 00:29:18.720 s nothing more. Then here' s a coming eye. That is to 359 00:29:18.720 --> 00:29:22.599 say, it is nothing more than what arrives in Mexico, but also what 360 00:29:22.640 --> 00:29:26.920 arrives in the United States. And what they think the U S is focusing 361 00:29:26.000 --> 00:29:33.440 more on which sector they think the U S is turning to see to say 362 00:29:33.559 --> 00:29:34.880 here is child labour and we have it. Right now, I' m 363 00:29:36.200 --> 00:29:38.319 gonna put them where we got her. Well, here' s what' 364 00:29:38.400 --> 00:29:41.319 s going on with City paw him. This is also very important because the 365 00:29:41.400 --> 00:29:45.759 City Patch and we well, most of the companies with EMIX programs that have 366 00:29:45.839 --> 00:29:48.759 OA because they are aligned to the Citypac. So what' s going on 367 00:29:48.759 --> 00:29:52.319 is that the City too today was an update in the year two thousand twenty, 368 00:29:52.519 --> 00:29:57.319 but today we already have an obligation to detect and eliminate that forced labor. 369 00:30:00.319 --> 00:30:03.039 And here, as we see in this third point that says the products 370 00:30:03.079 --> 00:30:07.440 that enter the United States, then also the United States. That' s 371 00:30:07.519 --> 00:30:15.119 why he' s making sure that everything that got there you don' t 372 00:30:15.200 --> 00:30:17.960 have is involved in child labor and what he told them where they turn to 373 00:30:17.960 --> 00:30:21.000 see, so, agricultural activity in Mexico and what the United States says. 374 00:30:21.480 --> 00:30:26.200 Well they are paying special attention because they have found that the highest proportion of 375 00:30:26.279 --> 00:30:30.000 child labour occurs in this sector. And if we go back to see what 376 00:30:30.039 --> 00:30:36.480 the companies are with this agricultural activity, there are two hundred and eighteen active 377 00:30:36.559 --> 00:30:38.799 companies, what they give us in which they are not the ones that the 378 00:30:38.880 --> 00:30:42.480 Economy Secretary gives us in his directory. And well, by activity, we 379 00:30:42.559 --> 00:30:48.640 have two hundred and eighteen companies in this job, which is in the agricultural 380 00:30:48.640 --> 00:30:51.920 activity. And so, well, if we turn to see, we also 381 00:30:52.039 --> 00:30:57.559 inegy with this survey evaluation. If we look here at these three rankings, 382 00:30:57.880 --> 00:31:03.119 which are these three years of fifteen, seventeen and nineteen, it has almost 383 00:31:03.200 --> 00:31:07.119 always been above agricultural activities such as child labour. So, it' s 384 00:31:07.160 --> 00:31:12.039 practically turning around to see what are those companies with EMEX programs that have this 385 00:31:12.079 --> 00:31:15.920 kind of activity so that we can, not our company, but as we 386 00:31:15.920 --> 00:31:19.720 ' ve seen it, in the supply chain, which is the supplier of 387 00:31:19.799 --> 00:31:23.160 my supplier, of my supplier, that is, and really beyond that only 388 00:31:23.200 --> 00:31:27.200 I' m not hiring, or I' m not having children here, 389 00:31:27.480 --> 00:31:30.680 but rather the whole value chain. And here it is an important point, 390 00:31:32.079 --> 00:31:36.240 because nothing more, that is, ah well, no child labor contract and 391 00:31:36.240 --> 00:31:40.920 no more here is to create a business model of companies where children do not 392 00:31:41.000 --> 00:31:45.559 have that need to work. So here it' s important that we' 393 00:31:45.640 --> 00:31:49.680 re looking at this point, because it' s nothing more than saying no 394 00:31:49.799 --> 00:31:53.319 contract, but really seeing my business model and seeing the community where I' 395 00:31:53.400 --> 00:31:56.480 m going because the kids are doing it. Okay. That' s when 396 00:31:56.519 --> 00:32:00.799 we approach our interest groups and that' s where we can know their needs 397 00:32:00.799 --> 00:32:05.160 so that they don' t actually have that need and I can root out 398 00:32:05.240 --> 00:32:10.680 the problem right now here. This is a case of Hugo Voz that I 399 00:32:10.759 --> 00:32:15.799 would like to introduce to you, because we believe that slavery no longer exists 400 00:32:15.440 --> 00:32:19.720 today and this is not the case. For example, Hugo Voz detected in 401 00:32:19.720 --> 00:32:22.640 the two thousand sixteen in his sustainability report, announces that they identified an instance 402 00:32:22.759 --> 00:32:29.720 of forced labour in manufactured products from India and here in what they did is 403 00:32:29.720 --> 00:32:35.960 an audit, define an action plan. They resolved the situation immediately, are 404 00:32:36.039 --> 00:32:39.559 monitoring and implemented an action plan very closely. So here it' s important 405 00:32:39.640 --> 00:32:44.720 that if they already detected that if I have a company that detects these problems, 406 00:32:44.880 --> 00:32:47.240 what will I do if an action plan and eye are monitoring implementation. 407 00:32:49.880 --> 00:32:52.640 If the solution because it' s nothing more to say good you make me 408 00:32:52.720 --> 00:32:57.759 cute from that supplier or you make me cute from this client, but rather 409 00:32:58.640 --> 00:33:00.640 it' s to follow it up and really attack the problem. If it 410 00:33:00.720 --> 00:33:04.960 is a complaint, any action that I have to make legal I do, 411 00:33:05.400 --> 00:33:08.720 however, without monitoring until the problem remains, then solved and nothing more like 412 00:33:08.839 --> 00:33:15.880 eliminating that supplier or that client? Well, what' s going to happen 413 00:33:15.880 --> 00:33:19.119 in the 24, 000 twenty- four, because we, usually already with 414 00:33:19.160 --> 00:33:22.039 all this pandemic stuff, are buying, because in it And what is it 415 00:33:22.160 --> 00:33:25.240 going to ask more or in the 24, 000 twenty- four, as 416 00:33:25.240 --> 00:33:29.880 we see here, already will ask us or, well, its supply chain, 417 00:33:30.400 --> 00:33:34.279 this carbon footprint, already will demand them how much they are leaving the 418 00:33:34.319 --> 00:33:38.400 carbon footprint in this logistics that they manage? But while we are watching here 419 00:33:39.279 --> 00:33:45.240 it says to provide our suppliers with products and tools that will help us achieve 420 00:33:45.400 --> 00:33:49.759 their goals, whether they are transitioning from renewable energy or increasing access to sustainable 421 00:33:49.759 --> 00:33:53.279 materials? What we' ve been saying since the beginning of the discussion about 422 00:33:53.359 --> 00:33:57.839 supplier development. Amázon won' t just say good me, nothing more exic 423 00:33:57.880 --> 00:34:00.680 and if you don' t comply, the contract is over. No, 424 00:34:00.799 --> 00:34:04.599 what' s going to happen is that Amazon is also going to turn to 425 00:34:04.680 --> 00:34:07.599 see those interest groups and see what their needs are to help them achieve the 426 00:34:07.639 --> 00:34:13.239 goal. It is nothing more to demand without support. So here we see 427 00:34:13.360 --> 00:34:19.519 that Amazon will also support in terms of developing its suppliers. And then here, 428 00:34:19.519 --> 00:34:23.840 then, basically is to meet all those requirements that now ask us for 429 00:34:23.960 --> 00:34:32.280 this kind of logistics. And, well, here' s the management systems. 430 00:34:34.199 --> 00:34:37.519 Yes, we already talked about social responsibility and we already have the dimensions 431 00:34:37.400 --> 00:34:43.519 and we already know how what activities I can do as social responsibility? What 432 00:34:43.599 --> 00:34:45.760 are those management systems that are going to support me, Well, we' 433 00:34:45.840 --> 00:34:50.840 ve already seen the twenty- six zero, which is practically a social responsibility 434 00:34:50.920 --> 00:34:53.679 guide where it gives us seven reactor principles. This one made twenty- six 435 00:34:53.800 --> 00:34:59.400 zero is not certifiable, it' s voluntary. It applies any company. 436 00:34:59.360 --> 00:35:01.800 My micro pons small, medium, large and is for the public, private 437 00:35:02.039 --> 00:35:07.719 and civil society organizations, which are not for profit. The sustainable development goals 438 00:35:07.800 --> 00:35:12.400 were created in two thousand and fifteen years ago. They are practically a road 439 00:35:12.480 --> 00:35:15.760 map for the Agenda two thousand thirty and sets these guidelines just to reach the 440 00:35:15.800 --> 00:35:21.039 three dimensions of which we already speak about the environmental, social and economic dimension. 441 00:35:21.800 --> 00:35:27.360 And in this goal of sustainable development there are almost seventeen goals forgiveness, 442 00:35:27.880 --> 00:35:30.559 seventeen DSS, one hundred and sixty- nine goals and two hundred and thirty 443 00:35:30.559 --> 00:35:36.039 indicators, which are going to help us to align ourselves to this agenda and 444 00:35:36.440 --> 00:35:42.320 the GRIE, the Global Reporting Initiative, this GRIEG are green standards that give 445 00:35:42.639 --> 00:35:45.360 us practically a guide to prepare sustainability reports, which is like what we saw 446 00:35:45.360 --> 00:35:50.320 in the case of a Hugo bos En, where it practically tells its interest 447 00:35:50.360 --> 00:35:55.239 groups through transparency, what are those opportunities that they have reviewed and have seen 448 00:35:55.679 --> 00:36:00.599 and what are those risks that they will be able to attack, and this 449 00:36:01.239 --> 00:36:07.079 they do it in a transparent way, because practically the GREET has a fairly 450 00:36:07.159 --> 00:36:10.559 extensive measure to be able to cover all the issues and that really is given 451 00:36:10.920 --> 00:36:17.920 a much more accurate business communication and socially responsible company. I believe that this 452 00:36:17.960 --> 00:36:22.599 distinctive several of you see it if you have had products in your hand, 453 00:36:22.639 --> 00:36:27.840 that you have this stamp, that I have here, this Mr or, 454 00:36:28.039 --> 00:36:30.840 perhaps you have seen it in companies, in trucks. I don' t 455 00:36:30.880 --> 00:36:37.000 know why this is a badge you can use to make companies visible. This 456 00:36:37.079 --> 00:36:40.679 is practically a process that measures and compares the development of good corporate social responsibility 457 00:36:40.679 --> 00:36:45.920 practices. And practically this new hallmark that has been brewing since last year, 458 00:36:46.239 --> 00:36:54.679 what measures is the social, environmental and governance criteria. So, practically these 459 00:36:54.760 --> 00:36:59.960 four management systems are all going to lead us to the same thing, to 460 00:37:00.079 --> 00:37:02.840 comply with corporate social responsibility systems, and they' re all going to give 461 00:37:02.840 --> 00:37:07.440 us a guide. Now here I would like to comment on the Global Compact. 462 00:37:07.840 --> 00:37:13.400 This Global Compact Equal is a United Nations initiative in which it practices universal 463 00:37:15.159 --> 00:37:20.199 principles for reaching the SDGs. And here I found it important that I saw 464 00:37:20.320 --> 00:37:24.079 that TELECT associates just in the year two thousand and fourteen committed themselves to adopting 465 00:37:24.119 --> 00:37:29.000 these ten universal principles. Here it would be very good if these and progress 466 00:37:29.039 --> 00:37:31.360 reports that you have been doing as FTA, have them, for example, 467 00:37:31.440 --> 00:37:37.199 on your website, because many times, while all companies do these social responsibility 468 00:37:37.280 --> 00:37:45.760 activities, they have a sustainability report, communication is very important. Then how 469 00:37:45.800 --> 00:37:52.199 we communicate them mediate all their social networks through their web pages in meetings with 470 00:37:52.280 --> 00:37:55.840 their interest groups. Communication is very important, this communication that you already have 471 00:37:55.920 --> 00:38:00.719 with them, basically sample it. So these progressers, the companies that are 472 00:38:00.719 --> 00:38:05.719 in the Global Compact, global placto, can you make them known to all 473 00:38:05.760 --> 00:38:08.559 of them and well, what are the benefits. Why are we gonna say 474 00:38:08.599 --> 00:38:13.599 good. But if I implement corporate social responsibility, which is what I' 475 00:38:13.599 --> 00:38:16.760 m going to get, well, first it has been proven that there are 476 00:38:16.800 --> 00:38:21.880 no experts and scholars who tell us that, in fact, there is a 477 00:38:21.960 --> 00:38:22.559 corporate competitiveness, because it does give it a value vis-à- vis 478 00:38:22.559 --> 00:38:27.920 another brand. It improves the working environment completely and, moreover, we know 479 00:38:27.960 --> 00:38:31.519 that if improving the working environment improves everything else, we are not more productive, 480 00:38:32.400 --> 00:38:37.559 we have a better rest and the best rest brings me an emotional well 481 00:38:37.840 --> 00:38:38.360 - being is a whole chain. What leads us to this of improving the 482 00:38:38.440 --> 00:38:43.519 working climate, a lack of profitability, of course, and in addition, 483 00:38:44.000 --> 00:38:47.000 we have this confidence by the shareholders, because through ethics and transparency, because 484 00:38:47.000 --> 00:38:52.119 we will give that tranquility to all of them greater yield of productive resources, 485 00:38:52.599 --> 00:38:58.159 also because we will be innovating all those products that we need to improve the 486 00:38:58.199 --> 00:39:04.039 environment, opportunity investment units. Just because we were also looking at the CSG 487 00:39:04.239 --> 00:39:10.239 criteria, because all those investors who need to invest are redundant to money, 488 00:39:10.599 --> 00:39:14.840 because where they are going to turn to see companies that are really profitable and 489 00:39:14.840 --> 00:39:19.320 that are meeting these criteria supplier development and what I told them is nothing more 490 00:39:19.400 --> 00:39:22.000 like moving them away, but rather aligning them with a sustainable company strategy, 491 00:39:22.079 --> 00:39:30.199 boosting transparency and accountability. How many of us have that transparency and what happens 492 00:39:30.239 --> 00:39:34.440 with all our customers, with all our interest groups, because they really remain 493 00:39:34.440 --> 00:39:37.679 true to the brand, to the company as customers, as suppliers and as 494 00:39:37.840 --> 00:39:44.000 collaborators, attraction and retention of talent, also because we have that fidelity and 495 00:39:44.039 --> 00:39:50.719 commitment and also the motivation. Many times we have that motivation even of all 496 00:39:50.840 --> 00:39:55.559 workers, and a really healthy environment is generated in this work part, reputation 497 00:39:55.599 --> 00:40:00.400 and image. Many times companies think that this is not seen outside. But 498 00:40:00.519 --> 00:40:04.960 of course the reputation and image is very important and right now, I' 499 00:40:05.079 --> 00:40:09.199 m going to show you some statistics so that you see that really all the 500 00:40:09.239 --> 00:40:14.800 customers are seeing the reputation of each of the brands when we go to the 501 00:40:14.840 --> 00:40:19.760 supermarket and see in the quantity of products as when we want some service and 502 00:40:19.880 --> 00:40:22.840 in all of them there is surely a IX in this cannery, in the 503 00:40:22.840 --> 00:40:25.159 supply and sustainable business. That' s basically the point we want to get 504 00:40:25.159 --> 00:40:30.039 to. It is that final point that they really have business that can be 505 00:40:30.039 --> 00:40:34.360 sustainable. For in time and now this is also an essential part that I 506 00:40:34.400 --> 00:40:38.559 find interesting to comment on, because, although all companies and mex are made 507 00:40:38.599 --> 00:40:45.119 up of human beings, if there is no individual social responsibility, there will 508 00:40:45.199 --> 00:40:52.119 be practically no corporate social responsibility. So how are we contributing personally to sustainability. 509 00:40:52.679 --> 00:40:58.039 How is it that every one of the purchases I make are made responsibly. 510 00:40:58.239 --> 00:41:05.599 How do I get those waste to be managed responsibly? Direct purchases, 511 00:41:05.639 --> 00:41:09.079 for example, I make direct purchases of farmers or I always go to the 512 00:41:09.079 --> 00:41:14.199 supermarket when maybe I have the direct farmer there. What is the choice of 513 00:41:14.239 --> 00:41:17.760 transport use I use. Maybe in my colony we go five people and we 514 00:41:17.800 --> 00:41:22.440 can share the car. All these decisions that I make in the day to 515 00:41:22.519 --> 00:41:28.440 day is what makes individual sustainability. Do you buy conscious clothing how much of 516 00:41:28.440 --> 00:41:31.480 this fast fashion you have said and more that these undertake to dress? They 517 00:41:31.519 --> 00:41:36.639 are the ones that pollute the environment greatly by the productive process that needs the 518 00:41:36.719 --> 00:41:42.000 water issue, so what am I doing? With the indiscriminate purchase, maybe 519 00:41:42.039 --> 00:41:45.719 of clothes, waste handling at home, separating the garbage, coffee capsules, 520 00:41:45.440 --> 00:41:50.239 maybe I take them to recycle, I bring my glass every time I buy 521 00:41:50.320 --> 00:41:54.480 a coffee, what am I doing? Individually, I attend volunteer projects. 522 00:41:55.360 --> 00:42:00.920 There are in the number of activities where I can get involved and for all 523 00:42:00.039 --> 00:42:05.719 interests, then here it is important that we too can have a volunteer once 524 00:42:05.920 --> 00:42:08.880 a week as much time as you require. And now I realize that there 525 00:42:08.920 --> 00:42:15.639 are also many virtual volunteer programs. Then they practically have a lot of opportunity 526 00:42:15.639 --> 00:42:17.920 to maybe not leave the house. And well, the most important thing is 527 00:42:19.000 --> 00:42:21.920 to promote values at home, because, while the company is going to want 528 00:42:21.960 --> 00:42:27.320 us to adjust to its values and understand them in the work part, if 529 00:42:27.400 --> 00:42:30.199 I don' t take them from home, because I' m hardly going 530 00:42:30.360 --> 00:42:35.280 to, I' m going to understand them, if I' m going 531 00:42:35.280 --> 00:42:35.639 to communicate and I' m going to be okay with them. And, 532 00:42:35.880 --> 00:42:37.880 well, here, as Randy just said, you know the change you want 533 00:42:37.920 --> 00:42:44.159 to see in the world. Let us start from ourselves in order to be 534 00:42:44.320 --> 00:42:49.440 able to permeate this responsible consumption throughout the Community. And, well, here 535 00:42:49.480 --> 00:42:54.480 I think this statistic is important, which is the purpose index two thousand twenty 536 00:42:54.480 --> 00:42:59.000 - one. This is presented by Porter Nobel and Porter Nobel is an advertising 537 00:42:59.039 --> 00:43:04.679 agency is special made in business communication and this practically did it for this reputation 538 00:43:04.719 --> 00:43:07.679 of the brands, which was what I told them. A long time ago, 539 00:43:07.000 --> 00:43:10.280 reputation often doesn' t matter to us as a company. This study, 540 00:43:10.320 --> 00:43:14.400 as it says here, was made a sample of six zero adults in 541 00:43:14.440 --> 00:43:16.800 the United States. Here are the results and I want them to see them 542 00:43:16.800 --> 00:43:22.199 very closely. Eighty- seven percent of correlations of purpose and reputation purpose of 543 00:43:22.239 --> 00:43:25.800 the company and the reputation it generates is a high percentage. That is, 544 00:43:25.840 --> 00:43:29.599 what the company is saying and that it is really holding it and it is 545 00:43:29.679 --> 00:43:34.920 doing it and the customers or all the interrio groups are visualizing it. Seventy 546 00:43:35.280 --> 00:43:37.239 - five percent of respondents say it is not acceptable that companies only here want 547 00:43:37.239 --> 00:43:42.880 to make money. And it was what we were talking about from the beginning 548 00:43:42.920 --> 00:43:46.159 not today, companies are not just to manage this to make wealth, but 549 00:43:46.199 --> 00:43:51.039 also to impact positively or negatively on society, and that is why we have 550 00:43:51.079 --> 00:43:53.679 to measure it. Seventy- six percent said that the pandemic has made it 551 00:43:53.679 --> 00:43:59.639 clear which companies outperform only to make money, that is, if we see 552 00:43:59.679 --> 00:44:04.880 there they were from the customers in this case, they realized who really only 553 00:44:04.960 --> 00:44:09.039 wanted to sell you and who were really worried about improving society or improving the 554 00:44:09.079 --> 00:44:15.159 community with the decisions and activities they make. Sixty- nine percent said it 555 00:44:15.199 --> 00:44:19.760 would support less or consume fewer companies that are clearly not interested in making money, 556 00:44:20.159 --> 00:44:22.360 that is, if we start seeing here the reputation already plays for the 557 00:44:22.360 --> 00:44:28.280 customer for if I really buy your product your service. And investors. Now 558 00:44:28.360 --> 00:44:32.079 we were talking about these criteria and it is and where investors will prefer to 559 00:44:32.119 --> 00:44:38.079 leave their good money in those that only want to benefit all their audiences as 560 00:44:38.119 --> 00:44:42.960 well and not just their shareholders. Eighty- seven eighty- three percent of 561 00:44:43.039 --> 00:44:49.400 investors said that companies would purposely perform better in the long term. If you 562 00:44:49.400 --> 00:44:52.440 see here, then also the investor is not just thinking about leaving a money 563 00:44:52.519 --> 00:44:55.280 and seeing what' s going on, but really want a sustainable business. 564 00:44:57.599 --> 00:45:00.400 And seventy- six percent, seventy- three percent said to support a company 565 00:45:00.400 --> 00:45:05.519 would like to see how they are supporting communities or the environment. If you 566 00:45:05.519 --> 00:45:08.119 look at these dimensions, it' s the ones we' ve already seen, 567 00:45:08.239 --> 00:45:10.440 the social, the economic and the environmental. So, practically today a 568 00:45:10.519 --> 00:45:16.199 customer no more to a company to see if it really meets the need of 569 00:45:16.239 --> 00:45:21.559 the product or service, but also goes beyond being with the community, where 570 00:45:21.599 --> 00:45:24.559 they are installing or what they are doing for the environment with the product they 571 00:45:24.599 --> 00:45:31.239 are offering. And, well, here I practically want to leave you with 572 00:45:31.239 --> 00:45:36.239 a thought. If you already know how to move towards sustainability in the company, 573 00:45:36.400 --> 00:45:40.079 because I tell you that surely many of you already do social responsibility actions. 574 00:45:40.440 --> 00:45:45.039 However, they need to be measured and communicated. So here' s 575 00:45:45.119 --> 00:45:49.519 pretty much how you can know the impact of the company' s decisions and 576 00:45:49.599 --> 00:45:52.920 activities, because that' s what I' m telling you, you' 577 00:45:52.960 --> 00:45:58.159 re not just impacting on the inside, but also on the outside. These 578 00:45:58.239 --> 00:46:02.360 impacts rather know them, the s measure them communicate how they say a sustainable 579 00:46:02.440 --> 00:46:07.559 corporate strategy implementation. Practically here is also to see the entire production process and 580 00:46:07.599 --> 00:46:12.719 value chain that we have already commented that a company with IMEX program will generate. 581 00:46:15.039 --> 00:46:17.440 How do I know the needs of these interest groups in the value chain 582 00:46:17.519 --> 00:46:22.960 practically how do I approach them and how do I know each of their needs 583 00:46:22.039 --> 00:46:29.960 and concerns? What I am doing today to implement new innovation tools for my 584 00:46:30.000 --> 00:46:34.159 product or service. What am I doing today to make my company sustainable? 585 00:46:34.360 --> 00:46:38.360 What am I doing today to ensure that my collaborators have stability at work? 586 00:46:38.480 --> 00:46:44.079 What I' m doing today to make this business sustainable over time. And 587 00:46:44.119 --> 00:46:49.880 there is a viable option to manage the climate crisis, because we are often 588 00:46:49.880 --> 00:46:53.199 managing, for example, the whole social part, but we forget that my 589 00:46:53.280 --> 00:46:58.440 production process leads to water consumption, leads to light consumption and this we do 590 00:46:58.519 --> 00:47:01.480 not manage. We think that all our lives, because we' re going 591 00:47:01.519 --> 00:47:05.760 to have light because it already implements my solar panels, for example, and 592 00:47:05.760 --> 00:47:07.119 it' s not like that. We need to measure and see what the 593 00:47:07.159 --> 00:47:12.559 impact of these climate crises is These days, what we have and what I 594 00:47:12.599 --> 00:47:15.719 am doing as a company and well, here is practically what I want to 595 00:47:15.760 --> 00:47:20.760 say to you, that sustainable development in the creation of value for companies is 596 00:47:20.800 --> 00:47:23.440 reflected in the lives and environments they transform, because remember that we are talking 597 00:47:23.559 --> 00:47:29.480 about people in society and the environment, and the implementation of good social responsibility 598 00:47:29.480 --> 00:47:36.719 practices bring tangible benefits to the business. May you have that assurance that when 599 00:47:36.719 --> 00:47:40.119 you are implementing social responsibility practices, you will benefit companies, communities, society 600 00:47:40.159 --> 00:47:47.639 and the environment. So here is to invite them to really have this reflection 601 00:47:47.719 --> 00:47:52.320 and tell us their questions. We are the same to support them in any 602 00:47:52.360 --> 00:47:59.559 process they require on this issue of social responsibility and sustainability. How to implement 603 00:47:59.639 --> 00:48:07.440 these tools get some management systems available with others we can support them and it 604 00:48:07.519 --> 00:48:12.039 would be all gudal was. Thank you very much And well, then good. 605 00:48:12.159 --> 00:48:16.559 Allow me to deliver the next recon. Let' s barter and award 606 00:48:16.639 --> 00:48:23.400 the present. The recognition of Samantha Laresales for bartering in the virtual conversation with 607 00:48:23.480 --> 00:48:30.679 the topic of corporate social responsibility and its influence on companies with IMEX program on 608 00:48:30.800 --> 00:48:36.119 the 16th of August of two thousand twenty- three and which our President, 609 00:48:36.760 --> 00:48:44.719 Dr Octavio de la Torre and teacher Daniela Martínez, sign. Thank you so 610 00:48:44.719 --> 00:48:46.760 much. We' ve reached the end of today' s barge. Thank 611 00:48:46.800 --> 00:48:52.239 you so much for joining us This was a barter viazon an event tes tels 612 00:48:52.320 --> 00:48:57.079 Magas and Mexico. If you like this talk, don' t forget to 613 00:48:57.119 --> 00:49:00.679 share each event with your contacts so that we can continue. It' s 614 00:49:00.880 --> 00:49:05.320 part recognition and we stay up to date. Find all our talks through our 615 00:49:05.320 --> 00:49:10.880 online education platform, entering www FTAs Mexico com Mx in the course section, 616 00:49:12.920 --> 00:49:17.280 where you can see them again without things. If you are interested in a 617 00:49:17.320 --> 00:49:22.159 specific topic, send us a message through the social networks of Teles Magas in 618 00:49:22.239 --> 00:49:24.760 Mexico and we will look for an expert who can clarify your doubts. This 619 00:49:24.840 --> 00:49:27.119 was let' s do a preec.