WEBVTT 1 00:00:00.800 --> 00:00:03.759 For your seven trillion dollars in the ego of calling two times there is the 2 00:00:03.759 --> 00:00:09.759 90 percent- hundred- sME drizas that generate eighty percent. Give me twenty 3 00:00:09.759 --> 00:00:12.800 minutes of your time and I, in return, give you information on the 4 00:00:12.880 --> 00:00:17.559 most relevant issues in foreign trade, tax and customs with a human touch. 5 00:00:18.480 --> 00:00:26.120 And let' s make a traik a podcast of Magic TVs and Mexico, 6 00:00:26.239 --> 00:00:32.399 Hello everyone welcome, welcome, Dr Héctor Diaz, nice to greet you, 7 00:00:32.600 --> 00:00:36.679 Hello hello the day how you are very nice to see you and don' 8 00:00:36.759 --> 00:00:40.640 t take long to present it today. Nice to greet you all Welcome. 9 00:00:40.960 --> 00:00:45.079 Let' s barter an exclusive telese magas event in Mexico. We invite us 10 00:00:45.079 --> 00:00:49.479 to follow you, to continue connecting and to follow us through our social networks 11 00:00:49.479 --> 00:00:52.679 as well, and well, it is always a pleasure to be here and 12 00:00:52.759 --> 00:00:56.000 more a day like today, that both today and the two of November are 13 00:00:56.039 --> 00:01:00.320 very special days in Mexico, in which we celebrate and honor those beings who 14 00:01:00.320 --> 00:01:03.200 preceded us, who left before. And well, it' s a day 15 00:01:03.239 --> 00:01:07.840 in which many Mexicans put up their altar, visit pantheons and fill them with 16 00:01:07.879 --> 00:01:12.079 color, life, flowers and those things they enjoyed most, because our deceased. 17 00:01:12.879 --> 00:01:17.599 Being the dead day, certainly a beautiful tradition in our country. And 18 00:01:17.640 --> 00:01:21.760 so to be here together today, to celebrate life as well and celebrate these 19 00:01:21.920 --> 00:01:26.560 beautiful dates in Mexico, because we also have a luxury guest. We have 20 00:01:26.640 --> 00:01:30.040 a very interesting talk that you will certainly share with us. He' s 21 00:01:30.439 --> 00:01:37.200 Dr Hector and, if I may, I' m going to read his 22 00:01:37.200 --> 00:01:40.719 face before we begin. Dr Héctor Díaz Zarzola is a doctor and director of 23 00:01:40.799 --> 00:01:42.840 the Bachelor' s Degree in Aduanal View and Foreign Trade of the CUE. 24 00:01:44.319 --> 00:01:48.799 Doctor in Customs Law and Foreign Trade Law at the University Center for Legal Studies. 25 00:01:49.799 --> 00:01:55.560 He is a teacher in international business administration at the Universidad Nacional Autónoma de 26 00:01:55.560 --> 00:01:59.959 México. He graduated in International Trade, graduated from the School of International Price 27 00:02:00.040 --> 00:02:02.840 Eating, with more than thirty years of experience in logistics and foreign trade. 28 00:02:04.719 --> 00:02:08.680 For nineteen years he worked in the company Matel Latin America, where he developed 29 00:02:08.719 --> 00:02:15.960 in different positions His last position in this company was as representative of Regulatory Affairs 30 00:02:15.039 --> 00:02:20.560 for Latin America. He is also a professor at the University Center for Legal 31 00:02:20.599 --> 00:02:23.520 Studies QUEEB and previously at the Higher School of International Trade. He is a 32 00:02:23.599 --> 00:02:28.759 member of the Customs Operation and Foreign Trade Committee of the National Association of Importers 33 00:02:28.800 --> 00:02:34.759 and Exporters of the Mexican Republic ANIER member also of the National Logistics Committee of 34 00:02:34.800 --> 00:02:38.719 the Mexican Council of Foreign Trade, coms participated in the National Committee of Technical 35 00:02:38.759 --> 00:02:44.479 Barriers to Trade of the Secretariat of Economy and also in the National Technical Committee 36 00:02:44.520 --> 00:02:49.479 for the elaboration of Mexican official norms. At the Directorate- General of Standards, 37 00:02:49.879 --> 00:02:53.719 he conducts training courses on logistics and customs issues, as well as being 38 00:02:53.759 --> 00:02:59.000 a lecturer on international trade issues at different universities in our country. Currently he 39 00:02:59.080 --> 00:03:04.039 is partner director of the firm to Joch consultants in customs Logistics and Foreign Trade 40 00:03:04.039 --> 00:03:08.960 and to the firm International Market Accesson No machivity Iman. He serves as operations 41 00:03:08.960 --> 00:03:15.280 director. He already has publications of a book entitled Functional logistics in international trade 42 00:03:15.280 --> 00:03:19.639 and is also co- author of the book called The topic commented. And 43 00:03:19.680 --> 00:03:23.400 without further ado, it' s the microphones, Doctor Hector, and it 44 00:03:23.479 --> 00:03:30.439 ' s a pleasure to have you around. Thank you very much elvia, 45 00:03:31.039 --> 00:03:42.280 nice to see you and greet you and greet you all here seen, Antonio 46 00:03:42.319 --> 00:03:46.960 Lupita, good afternoon to all. Okay. Let' s make up for 47 00:03:47.080 --> 00:03:53.800 it there I bring a small presentation to contextualize the theme. It is an 48 00:03:53.840 --> 00:03:59.960 interesting and good topic we could say that logistics as such has many graces, 49 00:04:00.759 --> 00:04:05.120 many aspects and talk about horror stories. I think we could take days and 50 00:04:05.159 --> 00:04:09.960 weeks of all this. No. The truth is, it' s complicated. 51 00:04:10.159 --> 00:04:15.240 It has many elements and many factors that will condition the outcome and, 52 00:04:15.319 --> 00:04:20.639 of course, all this makes it suddenly become a nightmare, just like that. 53 00:04:24.240 --> 00:04:29.199 We know that the lack of a good logistics, a good planning, 54 00:04:30.759 --> 00:04:41.600 as it always results in delays additional costs not contemplated that end up impacting and, 55 00:04:42.160 --> 00:04:46.360 obviously, consuming or absorbing. Everything you thought you had was like a 56 00:04:46.399 --> 00:04:54.519 profitability. Not then we' ll start some. I made a small as 57 00:04:54.560 --> 00:04:59.959 a small compilation taking into account different environments or different contexts of the logy. 58 00:05:00.040 --> 00:05:11.040 And, well, here we go directly first of all. I would like 59 00:05:11.519 --> 00:05:17.800 here to develop or expose this proposal to the definition of logistics that just appears 60 00:05:17.839 --> 00:05:25.000 in my Book of Functional Logistics of International Trade And I mention it as a 61 00:05:25.800 --> 00:05:28.839 discipline in which, through the realization of different activities or process, the movement 62 00:05:28.839 --> 00:05:31.680 of goods or services from a point of origin and to a point of destination 63 00:05:32.079 --> 00:05:38.000 will be carried out in the most effective and efficient way, what is the 64 00:05:38.040 --> 00:05:44.120 objective, the satisfaction of the client. And well, it refers to a 65 00:05:44.160 --> 00:05:49.360 discipline precisely because of the importance of good communication and understanding that the different elements 66 00:05:49.439 --> 00:05:56.160 that make up logistics have to be interconnected and there is an interrelation between them. 67 00:05:58.079 --> 00:06:00.759 Anything that hasn' t been done right from the start is going to 68 00:06:00.800 --> 00:06:08.240 cause a problem later. These elements are linked and it is important to take 69 00:06:08.240 --> 00:06:12.040 this into consideration. Effectiveness and efficiency would be the main objectives of logistics, 70 00:06:12.160 --> 00:06:17.560 in the sense that we need to put products at the point of consumption, 71 00:06:18.199 --> 00:06:21.720 at the point of sale or at the shelf, at the time when the 72 00:06:21.800 --> 00:06:26.600 customer, the consumer, has a taste to satisfy or a need to cover. 73 00:06:29.759 --> 00:06:34.279 And if we don' t have that ability to get there or that 74 00:06:34.600 --> 00:06:38.959 efficiency, then surely the consumer will have to look for other options. And 75 00:06:39.000 --> 00:06:44.519 that' s where there' s an important risk for companies that don' 76 00:06:43.639 --> 00:06:50.560 t meet this goal, because a customer, customers are regularly faithful to the 77 00:06:50.560 --> 00:06:57.759 products that make us feel good, the taste, the color, anything that 78 00:06:57.800 --> 00:07:01.639 makes them feel comfortable, because since they already marry those products, and then 79 00:07:01.800 --> 00:07:05.839 we, if they don' t find it at the point of sale in 80 00:07:05.879 --> 00:07:11.800 the shelf, will surely look for another option and if that other option gives 81 00:07:12.000 --> 00:07:17.839 them that same feeling of satisfaction, they' ll hardly come back. That 82 00:07:17.879 --> 00:07:21.439 ' s a point and good. Efficiency has to do just with the issue 83 00:07:21.560 --> 00:07:26.759 of the profitability of what is being sought, because having a profitable and profitable 84 00:07:26.800 --> 00:07:32.480 business and not having that ability to reach the right cost, as it will 85 00:07:32.560 --> 00:07:38.879 bring a consequence that will diminish, as we mentioned, the profitability of the 86 00:07:38.920 --> 00:07:46.000 business. Let us remember that logistics is a term that has already been handled 87 00:07:46.079 --> 00:07:50.399 since the beginning of time and has been accompanying humanity in every way. It 88 00:07:50.480 --> 00:07:56.519 is defined that logistics was like doing something logical and good. We, in 89 00:07:56.600 --> 00:08:00.800 our day- to- day lives, have to build a logistics to reach 90 00:08:00.839 --> 00:08:03.120 our social commitments. We need to know what resources we have and what means 91 00:08:03.519 --> 00:08:09.000 we are going to use depending on our resources, what means we are going 92 00:08:09.040 --> 00:08:15.920 to use to get to the point of commitment in the schedule. With that 93 00:08:16.079 --> 00:08:20.279 efficiency that is needed for work, for school, for some social commitment, 94 00:08:20.839 --> 00:08:24.800 a business appointment in every way, We have to come. And if we 95 00:08:24.959 --> 00:08:30.680 don' t have that capacity, because obviously we already start having problems because 96 00:08:30.759 --> 00:08:35.639 either we take a taxi or we have to spend more than what was budgeted 97 00:08:35.679 --> 00:08:39.399 and that' s where the problems start, or we' re not late 98 00:08:39.720 --> 00:08:45.200 and you know, we start there with that already making us look like the 99 00:08:45.200 --> 00:08:48.639 one who never arrives in time. And all these things, undoubtedly, the 100 00:08:48.799 --> 00:08:56.120 invention of the container generated a dependence and an importance in the trade, because 101 00:08:56.639 --> 00:09:03.679 it became much more important the fact of being able to exchange goods between the 102 00:09:03.720 --> 00:09:07.320 different countries thanks to the great possibilities or the accessibility that this means of transport 103 00:09:07.399 --> 00:09:11.120 has, the marine traffic, with the use of the containers, by the 104 00:09:11.200 --> 00:09:16.720 great volume of goods that can be transported more than eighty percent of the international 105 00:09:16.759 --> 00:09:22.759 trade moves through the marine traffic and this, well, had much to see 106 00:09:22.840 --> 00:09:30.799 the container. I am not going to dwell on this, in this small 107 00:09:30.799 --> 00:09:35.720 summary, although it is important to enter into context, because we will see 108 00:09:35.759 --> 00:09:39.279 what the objectives of logistics are. Not these different processes that oblige us or 109 00:09:39.320 --> 00:09:43.039 that require us to be able to place the products, to have a positioning 110 00:09:43.559 --> 00:09:48.799 in the market in a very strategic way, precisely to make the products reach 111 00:09:50.440 --> 00:09:54.120 the best prices and with an income, with an important level of profitability. 112 00:09:56.480 --> 00:10:01.279 And as we discussed at the beginning, that issue of effectiveness is also super, 113 00:10:01.720 --> 00:10:07.080 super relevant. Now we' re going to start getting into nightmare issues. 114 00:10:07.720 --> 00:10:11.120 And for that we need to first have a context. And the first 115 00:10:11.159 --> 00:10:20.480 context that we are going to see is to identify the different elements that participate 116 00:10:20.840 --> 00:10:24.080 or that count that are part of the logistic process, such as the production 117 00:10:24.159 --> 00:10:30.279 plan, the production as such, the international transport, the customs clearance, 118 00:10:30.559 --> 00:10:33.360 that we could say is the neck, the bottle of the logistic process and 119 00:10:33.440 --> 00:10:39.000 now we will see why, the storage and the distribution, these are the 120 00:10:39.080 --> 00:10:43.200 elements that will help us to achieve the placing of the products at the point 121 00:10:43.279 --> 00:10:48.919 of sale with the objective of efficiency and efficiency. However, as I told 122 00:10:48.919 --> 00:10:56.039 you at the beginning, the interdependence that exists between each of these elements is 123 00:10:56.120 --> 00:11:01.919 very important to take into account And the first thing is in the production plan 124 00:11:01.919 --> 00:11:09.159 that, as I told you if we do not have well- identified the 125 00:11:09.200 --> 00:11:13.200 implications of bringing a product to a given country, we will have a problem 126 00:11:13.600 --> 00:11:20.639 and we will start with the horror stories. Why. Because if a rule, 127 00:11:20.919 --> 00:11:26.559 a certification, a permit, any question, even the financial resource, 128 00:11:28.399 --> 00:11:31.360 if we don' t have a good plan and if we don' t 129 00:11:31.399 --> 00:11:33.759 have the tax issue in mind, it' s going to become a problem. 130 00:11:33.840 --> 00:11:41.159 I don' t tell you the first story. We once had this 131 00:11:41.240 --> 00:11:48.240 lack of planning or communication that is also linked to the marketing area. He 132 00:11:48.480 --> 00:11:54.519 had planned an event where he was going to present a top product of this 133 00:11:54.639 --> 00:12:01.360 latest generation with great technology, and he rented a flat in Santa pau Artists 134 00:12:01.399 --> 00:12:07.159 and red carpet were invited and everything was not then going to bring a drone, 135 00:12:07.639 --> 00:12:13.279 a drone that represented the barbie and already arrived at customs. But they 136 00:12:13.320 --> 00:12:16.559 never informed us, they never told us he was coming. And obviously, 137 00:12:16.679 --> 00:12:24.639 that product requires a certification in a norm and a telecommunications issue, a certification 138 00:12:24.639 --> 00:12:28.840 in telecommunications, and he already had the event planned for two weeks and that 139 00:12:28.840 --> 00:12:33.840 certification was simply going to take us about seventy- five days and already when 140 00:12:33.960 --> 00:12:39.399 we were told, because it was because the product was already in customs and 141 00:12:39.399 --> 00:12:45.399 because we simply couldn' t do much because, because we had to work 142 00:12:45.440 --> 00:12:50.759 with the certifications and that was going to take us a while. Then that 143 00:12:50.799 --> 00:12:54.720 situation. What caused it was that it did not arrive in time with the 144 00:12:54.720 --> 00:13:00.240 products that were to be presented at that event that everything was already planned organized 145 00:13:00.279 --> 00:13:03.960 and everything, because it simply stayed that way. The project had to be 146 00:13:03.600 --> 00:13:09.960 postponed because there was not that lack of communication or rather that lack of planning 147 00:13:09.000 --> 00:13:16.159 because many times, unfortunately, the different areas no longer will we even talk 148 00:13:16.200 --> 00:13:20.840 about the adual people, the different areas of the company have no communication between 149 00:13:22.480 --> 00:13:30.559 them and come this type of problems. So they said no, because it 150 00:13:30.600 --> 00:13:35.960 was a project that we had to handle very confidential, because we didn' 151 00:13:35.000 --> 00:13:41.000 t want the competition to find out and stuff. So, simply the point 152 00:13:41.120 --> 00:13:45.639 is that we who were, that we were compliances and we had to process 153 00:13:45.720 --> 00:13:50.440 the permits or certifications so that the product could enter the country without any problem, 154 00:13:50.120 --> 00:13:54.159 because we simply didn' t find out either. And that, then, 155 00:13:54.600 --> 00:14:00.279 brought that consequence. So here, as we commented, the subject of 156 00:14:00.360 --> 00:14:05.679 planning is very important and from here we have to identify what are the implications 157 00:14:05.279 --> 00:14:09.799 of bringing a product as such, what is going to be the date of 158 00:14:09.840 --> 00:14:13.279 arrival, the label that, as it is called, abel of that product 159 00:14:13.360 --> 00:14:20.080 in order to be able to work accordingly and generate or manage all the permits, 160 00:14:20.159 --> 00:14:26.519 certifications or authorizations required for that subject. It is a whole process, 161 00:14:26.759 --> 00:14:31.480 not because the first thing we have to do is identify the commercial mixture and, 162 00:14:31.720 --> 00:14:35.559 in this way, carry out the tariff classification of the goods and elaborate 163 00:14:35.639 --> 00:14:41.840 this document that is called qus OPI quality, stand the predition process where they 164 00:14:41.879 --> 00:14:46.320 will be mentioned to list, depending on the target market, if it goes 165 00:14:46.399 --> 00:14:50.240 for Colombias and goes for Argentina, if it goes for Mexico, then what 166 00:14:50.320 --> 00:14:54.919 the implications will be. We know that foreign trade is one element that will 167 00:14:54.960 --> 00:15:03.240 help us identify all those implications which tariff classification is. With tariff classification, 168 00:15:03.919 --> 00:15:07.240 we are going to know what the tariff you are going to pay, what 169 00:15:07.240 --> 00:15:13.360 permissions we must process if there is a certification that has to be managed or 170 00:15:13.440 --> 00:15:20.679 started or processed. All these elements are going to be identified with the tariff 171 00:15:20.799 --> 00:15:26.720 classification and it is super important that from the beginning in the production plan, 172 00:15:26.399 --> 00:15:31.759 this fraction, that tariff classification, is already identified, to work accordingly and 173 00:15:31.799 --> 00:15:37.879 so have identified all the implications that I told them they have to fulfill at 174 00:15:37.960 --> 00:15:41.840 the point of entering the country from regulations, even if it is a product 175 00:15:41.919 --> 00:15:46.639 that comes from some country with which we have a free trade agreement, because 176 00:15:46.720 --> 00:15:52.679 to manage the certificate of origin in order to obtain the benefit as such if 177 00:15:52.840 --> 00:15:56.919 there is any release to cover. And all these elements, because it is 178 00:15:58.080 --> 00:16:10.519 necessary to be identified from the moment that the production of these goods is being 179 00:16:10.519 --> 00:16:14.200 planned. And well, that' s what we call customs planning all the 180 00:16:14.279 --> 00:16:18.000 previous acts that have to be done. We wish the dispatch does not start 181 00:16:18.039 --> 00:16:22.759 when the goods arrived at customs, but since it is planning to buy or 182 00:16:22.840 --> 00:16:30.480 produce a product. All the implications have to be identified, because let us 183 00:16:30.519 --> 00:16:36.159 remember that here imagine those sixty- seventy- five days, a container in 184 00:16:36.879 --> 00:16:40.440 the port begins to generate storage. The seven days you find it ends and 185 00:16:40.559 --> 00:16:45.799 the shipping companies give you fourteen days free of delays and you start to generate 186 00:16:45.840 --> 00:16:52.240 a cost of storage, another cost of delays. And then the effectiveness was 187 00:16:52.279 --> 00:16:56.600 no longer fulfilled, because we did not arrive at the time when the event 188 00:16:56.639 --> 00:17:02.240 was going to be held and the efficiency is going to consu all these additional 189 00:17:02.279 --> 00:17:12.440 expenses simply for not having carried a good planning. Now this is also interesting 190 00:17:14.039 --> 00:17:21.759 the logistic DNA. I remember a few years ago that when I just left 191 00:17:22.319 --> 00:17:26.359 Mateul I had the opportunity to participate in the Expo Logística two thousand nineteen, 192 00:17:26.519 --> 00:17:33.440 I do not forget and just representing FTA. I remember there we were at 193 00:17:34.319 --> 00:17:41.119 the exhibition and we developed a very interesting project with Octavio, where we talked 194 00:17:41.240 --> 00:17:47.279 about the seven capital sins of logistics, and one of them was precisely the 195 00:17:45.480 --> 00:17:53.079 subject of that of the good one we talked about as of lust, where 196 00:17:53.279 --> 00:18:00.160 we related it precisely to the nepotism that often occurs in companies, because simply 197 00:18:00.160 --> 00:18:06.039 logistics is an activity, as we see, multidisciplinary, where a lawyer, 198 00:18:06.839 --> 00:18:15.880 an engineer, an accountant, a financier, any position or any career has 199 00:18:15.920 --> 00:18:21.079 cavity in logistics. For all these activities that have to be carried out. 200 00:18:21.440 --> 00:18:26.599 Then it is very difficult for human resources to question any recruitment. If the 201 00:18:26.680 --> 00:18:33.559 leader of the area or the director of the area decides to place that person, 202 00:18:34.200 --> 00:18:37.920 because hardly human resources, he will have elements to say no. No, 203 00:18:37.599 --> 00:18:41.119 like in a law firm, because we need lawyers, in an accountant 204 00:18:41.160 --> 00:18:47.440 ' s office, we need accountants in logistics, because we all have room. 205 00:18:48.480 --> 00:18:52.359 So the point, which is that that lends itself to sometimes people who 206 00:18:52.440 --> 00:18:59.279 don' t have as such a profile, a DNA. I call it 207 00:18:59.359 --> 00:19:04.880 a DNA where I fully realize that here, in this activity, we are 208 00:19:06.000 --> 00:19:11.759 hardly going to have a defined schedule at work. If we have communication or 209 00:19:11.799 --> 00:19:15.920 relationship with someone else who is at another geographic point with other hourly uses, 210 00:19:18.319 --> 00:19:21.960 it will become a problem, because there are times when, for example, 211 00:19:21.960 --> 00:19:26.799 when we have communication with people from China, they at nine o' clock 212 00:19:26.839 --> 00:19:30.519 on the night we start working. It' s already 10: 00 a 213 00:19:30.759 --> 00:19:33.640 m over there. And then, we have to put together as a second 214 00:19:33.759 --> 00:19:38.319 shift to carry out a good communication. And so, if we are coordinating 215 00:19:38.440 --> 00:19:42.559 the transport, the delivery of a merchandise that comes from the port and that 216 00:19:42.640 --> 00:19:48.119 will arrive at the hours of the morning, we have to be on the 217 00:19:48.200 --> 00:19:55.240 slope of the route, because there are many situations in the road, an 218 00:19:55.359 --> 00:19:59.400 accident, a rim punch, any situation, because we have to be attentive, 219 00:19:59.680 --> 00:20:04.279 because it is already, everything is programmed to arrive the unit of the 220 00:20:04.359 --> 00:20:07.759 first hours of the morning and it will proceed with the discharge. And all 221 00:20:07.839 --> 00:20:12.160 that, then, if we are not attentive and if we are not aware 222 00:20:12.200 --> 00:20:19.480 that we need to have that adn that we need to be aware that we 223 00:20:19.640 --> 00:20:26.400 can have our work, our functions and our responsibilities demand a little more than 224 00:20:26.440 --> 00:20:32.000 others that end at six. If you close your computer and forget everything, 225 00:20:32.200 --> 00:20:36.480 it becomes a problem for those people and becomes a nightmare, even for the 226 00:20:36.960 --> 00:20:45.119 family. Not then. That is why it is important to understand that the 227 00:20:45.240 --> 00:20:51.680 person who enters in this matter, because he must be aware of different questions, 228 00:20:51.839 --> 00:20:56.799 such as pride, where suddenly we think that, having already thirty years 229 00:20:56.920 --> 00:21:02.279 of trajectory, we already know everything. In fact, logistics is difficult, 230 00:21:02.839 --> 00:21:07.519 because logistics is a biological activity that is constantly moving and has many factors that 231 00:21:07.519 --> 00:21:12.240 are going to be moving. And they' re going to be conditioning the 232 00:21:12.279 --> 00:21:18.559 results and we have to be attentive and always learn new things. If we 233 00:21:18.559 --> 00:21:25.640 don' t update ourselves, if we don' t have that awareness that 234 00:21:25.720 --> 00:21:30.240 in logistics you never stop learning, we' re going to have the same 235 00:21:30.240 --> 00:21:37.920 story that these two companies had that we' re mentioning there, just because 236 00:21:37.960 --> 00:21:41.279 we think that or because we refuse changes and new challenges. So I think 237 00:21:41.400 --> 00:21:45.240 we all know the story of Blockbuster and Koda, and that' s just 238 00:21:45.240 --> 00:21:48.960 it. We have to be on the lookout for all the changes, movements 239 00:21:48.079 --> 00:21:55.599 of the environment, how it is going to happen and act accordingly. Another 240 00:21:55.720 --> 00:22:03.000 subject also laziness is not recommended in this activity and, of course, much 241 00:22:03.039 --> 00:22:07.519 less envy. We don' t have to work as a team, learn 242 00:22:07.519 --> 00:22:12.440 to work as a team, learn from others. We' ll always really 243 00:22:12.440 --> 00:22:17.880 learn from each other. And just when someone comes along with new ideas, 244 00:22:18.279 --> 00:22:22.759 with a new mindset, they can suddenly make us see things that maybe we, 245 00:22:22.079 --> 00:22:27.799 because of that thought that we already know everything we are all hardly going 246 00:22:27.799 --> 00:22:33.960 to get. And then it is important, as I told you, to 247 00:22:34.039 --> 00:22:40.799 understand that a person who is in the logistics process, in a logistics, 248 00:22:40.920 --> 00:22:45.960 because he must be aware that he must have the ability to develop different activities, 249 00:22:48.440 --> 00:22:56.079 be focused on the objectives to correct all the issues and challenges that are 250 00:22:56.079 --> 00:22:59.039 going to be faced and, as I said, work as a team. 251 00:22:59.079 --> 00:23:07.480 It is not very important to understand that the different links involved in the logistics 252 00:23:07.559 --> 00:23:12.000 process. We must work in the same direction and in the same approach, 253 00:23:12.079 --> 00:23:17.359 with good communication so that the results are favourable. At the end of the 254 00:23:17.880 --> 00:23:27.519 day, if we don' t have that ability to relate in a good 255 00:23:27.559 --> 00:23:30.559 way to our colleagues, we' re hardly going to have a good result. 256 00:23:30.119 --> 00:23:33.480 And, as I was telling you, then, at the end of 257 00:23:33.599 --> 00:23:40.240 the day, all this causes these kinds of interesting problems to arise. Now 258 00:23:40.359 --> 00:23:44.599 we' re going with the environment. How we' re doing in time. 259 00:23:45.079 --> 00:23:49.559 Okay, I' m going too fast. We still have more than 260 00:23:49.599 --> 00:23:52.680 half an hour, but we can leave time at the end for questions and 261 00:23:52.680 --> 00:23:59.400 answers. We' re doing great, Doctor Ok. The environment is undoubtedly 262 00:23:59.480 --> 00:24:10.039 the most complicated and uncertain issue. Why, because they' re issues we 263 00:24:10.160 --> 00:24:14.599 can' t control. The political environment, the climate environment, the social 264 00:24:14.680 --> 00:24:18.920 environment of our country, really has us complicated the climate and we know what 265 00:24:18.920 --> 00:24:26.880 is happening in Acapulco, for example. So this question forces us to be 266 00:24:27.000 --> 00:24:32.599 very observant, to be very aware of what is happening around us, because 267 00:24:32.599 --> 00:24:36.799 it will depend on that, they will depend on many things and we will 268 00:24:36.880 --> 00:24:44.759 avoid having all these horror stories that we could tell in this environment, precisely 269 00:24:45.079 --> 00:24:52.200 because of the complexity that our country has. We could make mention of endless 270 00:24:52.240 --> 00:24:59.559 issues and things that are really complicated. An anecdote that I could tell you 271 00:24:59.640 --> 00:25:11.039 another horror story. We had a shipment that brought toys and curiously, toys 272 00:25:11.319 --> 00:25:15.200 not the day and this but it was not for mateal was another company, 273 00:25:15.599 --> 00:25:22.119 a smaller company. Then it turns out that this product arrived a little burnt, 274 00:25:22.279 --> 00:25:26.319 a little late to customs. The first day of January came and then 275 00:25:26.359 --> 00:25:33.599 we were already with the time to sell it. For because we remember that 276 00:25:33.640 --> 00:25:37.680 the toy, without being a product, without being a food, is considered 277 00:25:37.759 --> 00:25:41.559 a perishable product, because after the 5th of January in Mexico, perhaps in 278 00:25:41.599 --> 00:25:45.359 other places, Christmas, on the 24th of December, already on the 5th 279 00:25:45.400 --> 00:25:49.079 of January in Mexico, no longer after the 5th of January, that product 280 00:25:49.119 --> 00:25:53.400 has already been ruined and will no longer be displaced as it could be displaced 281 00:25:53.480 --> 00:25:59.680 before that date. Then we' d come a little tight. In time. 282 00:26:00.680 --> 00:26:06.440 The first one' s here, we' re speeding it up. 283 00:26:06.799 --> 00:26:11.160 His office came out the second. On January 2nd he left the port and 284 00:26:11.039 --> 00:26:18.160 it was a little late and the instruction was that he should come as quickly 285 00:26:18.279 --> 00:26:21.640 as possible so that at six o' clock in the morning we would be 286 00:26:21.640 --> 00:26:22.920 unloading him. We weren' t even gonna store it anymore. The vans 287 00:26:22.960 --> 00:26:27.319 were already ready to make the distribution at the different points of sale and try 288 00:26:27.400 --> 00:26:33.960 to do so, to place, place or sell as many products as possible. 289 00:26:37.480 --> 00:26:40.920 Then we ask the custody you know that you come like this, but 290 00:26:44.400 --> 00:26:49.000 as forgiveness, like lightning, and don' t stop and just what it 291 00:26:49.039 --> 00:26:53.519 takes for you to arrive at six o' clock in the morning we will 292 00:26:53.519 --> 00:27:00.839 be waiting for it, waiting for the total container that has already arrived to 293 00:27:00.880 --> 00:27:04.240 arch, or that it is here by the State of Mexico, a very 294 00:27:04.240 --> 00:27:07.039 conflictive area, very complicated. And the operator and wanted no longer to continue 295 00:27:07.279 --> 00:27:12.799 the road. He stopped at the booth and said I' m not going 296 00:27:12.839 --> 00:27:17.200 to go on until the light of day goes on. It was four o 297 00:27:17.200 --> 00:27:18.200 ' clock in the morning. The idea was to make it at six and 298 00:27:18.240 --> 00:27:22.160 it was just about time. No, but he didn' t want it 299 00:27:22.279 --> 00:27:26.519 anymore, but he didn' t want to continue or not until it got 300 00:27:26.519 --> 00:27:29.160 up in the day. I' m not going to go on and I 301 00:27:29.200 --> 00:27:32.400 ' ve been told custody. I know what, because the operator says that 302 00:27:32.440 --> 00:27:34.119 it will no longer move and there it will stay until the light of day 303 00:27:34.160 --> 00:27:40.240 to see passamemos and already this one talk to the operator to see what happens 304 00:27:40.319 --> 00:27:42.640 to you, because if you have to move already we come up with that 305 00:27:42.640 --> 00:27:48.519 merchandise. They' re waiting for us at the Warehouse, and it' 306 00:27:48.519 --> 00:27:52.920 s all settled. There we have thirty people waiting for the maneuver. We 307 00:27:52.440 --> 00:27:56.759 ' ve got ten trucks formed to load the merchandise. I mean, no, 308 00:27:56.759 --> 00:28:00.559 you can' t stop. Please, let' s get on with 309 00:28:00.559 --> 00:28:03.960 the march. The lord answered me. Please don' t send me to 310 00:28:03.960 --> 00:28:11.480 death. You don' t know how hard it is to enter the north 311 00:28:11.559 --> 00:28:18.720 arch and with toys more, it' s not real. You want me 312 00:28:18.759 --> 00:28:22.599 to get killed and think about my kids and think about what I have a 313 00:28:23.400 --> 00:28:26.319 family and not be like that with me. Please, I beg you like 314 00:28:26.400 --> 00:28:30.640 this. The operator asked me to. I was so shocked and the truth 315 00:28:30.680 --> 00:28:37.200 is that it is a situation, it is a place of high risk and 316 00:28:37.240 --> 00:28:42.400 I understood. The truth is that I understood that we could not pass over 317 00:28:42.519 --> 00:28:47.960 that issue because the environment is complicated and what we decided was to stop it. 318 00:28:48.799 --> 00:28:52.960 You don' t know what' s right You' re right You 319 00:28:52.000 --> 00:29:02.319 ' re gonna stay there until dawn. But, then, we understood that 320 00:29:02.359 --> 00:29:07.640 the environment did not lend itself to be able to do that and as much 321 00:29:07.759 --> 00:29:12.000 as anxiety and time were, the time already pressing. We couldn' t 322 00:29:12.119 --> 00:29:15.880 take that risk, because the environment puts it this way, it' s 323 00:29:15.880 --> 00:29:19.119 not complicated. And then we have to take these kinds of situations into account, 324 00:29:19.440 --> 00:29:23.920 because if not, then, that despair, that anxiety, because it 325 00:29:23.960 --> 00:29:30.960 can bring critical and catastrophic or regrettable consequences. So, I think it was 326 00:29:30.000 --> 00:29:37.160 the best decision and here we see what are the factors that condition logistics. 327 00:29:37.759 --> 00:29:42.079 Now, entering into context, we have no internal factors that are controllable and 328 00:29:42.160 --> 00:29:48.200 that there are also uncontrollable and external factors, which is just what we were 329 00:29:48.599 --> 00:29:52.519 talking about the political, social, technological, climate environment of a country that 330 00:29:52.640 --> 00:29:57.680 is going to bring many consequences and that is going to bring a series of 331 00:29:57.759 --> 00:30:03.559 complications that we have to look for how to solve a friend who works in 332 00:30:03.559 --> 00:30:07.319 a company that sells oils for cars. We' re not promoting brands. 333 00:30:10.000 --> 00:30:14.799 I was telling myself that for some time now, they have stopped having their 334 00:30:14.960 --> 00:30:21.200 distribution units marked with the brand for obvious reasons, but it is not good 335 00:30:21.240 --> 00:30:25.759 to have them blank, because then they arouse curiosity And now what they do 336 00:30:25.799 --> 00:30:33.039 is to label the vans with fruits and vegetables and so they distribute their oils 337 00:30:33.119 --> 00:30:38.240 precisely to not attract attention and that thieves, because they think that there they 338 00:30:38.319 --> 00:30:44.440 bring and lettuces and bananas, then there is not like much to gain there. 339 00:30:44.559 --> 00:30:48.079 No. These kinds of strategies must be sought precisely because of the environment 340 00:30:48.119 --> 00:30:52.880 we are living in, which we have in our country. It is very 341 00:30:52.319 --> 00:30:59.400 complicated and it is best to have identified all these aspects. Now, speaking 342 00:30:59.400 --> 00:31:03.240 of the factors, we have to in the first instance, the management of 343 00:31:03.240 --> 00:31:11.319 the company, the guidelines of how we have to move in the logistic process 344 00:31:11.359 --> 00:31:15.839 has to send it from above the signal. The directors or owners must be 345 00:31:15.839 --> 00:31:21.119 very clear in this strategy or in this guideline, because if not, then 346 00:31:21.759 --> 00:31:27.200 it becomes a whole problem. We, in Matel, had a clear thing 347 00:31:27.279 --> 00:31:33.519 with plyance. I couldn' t here tell us to see the gray doesn 348 00:31:33.519 --> 00:31:34.200 ' t exist here, or it' s white, or it' s 349 00:31:34.200 --> 00:31:37.920 black. And if it makes you sound, then don' t do it, 350 00:31:38.680 --> 00:31:41.880 because then you' re going into a gray that for us is black. 351 00:31:41.279 --> 00:31:48.279 No. And then imagine a scenario where you have a super urgent delivery 352 00:31:48.319 --> 00:31:52.559 for the most important customer and it turns out that at a traffic light a 353 00:31:52.759 --> 00:31:53.720 cop stops him and you know what. Well, you missed a document. 354 00:31:55.279 --> 00:32:00.400 You know what' s not happening in our country. Give me five hundred 355 00:32:00.400 --> 00:32:04.480 pesos. If you can follow yourself and if the operator would let us know, 356 00:32:04.680 --> 00:32:07.200 you know what he' s asking me for five hundred pesos. No, 357 00:32:07.200 --> 00:32:09.839 we can' t be involved in corruption. And if you have to 358 00:32:09.920 --> 00:32:14.839 go to the corral and if we have to send the lawyer and if we 359 00:32:15.000 --> 00:32:20.039 have to talk to the client and tell him to see a situation that gets 360 00:32:20.559 --> 00:32:23.640 out of hand, we can' t give you the surrender why, because 361 00:32:23.720 --> 00:32:29.039 we' re not going to make participants in these issues. Then it was 362 00:32:29.039 --> 00:32:31.240 the directive and the one who wanted to become the hero saying no yes, 363 00:32:32.079 --> 00:32:35.359 pay them. I already authorize you, because it' s important in delivery. 364 00:32:35.440 --> 00:32:39.640 No, because that person ended up in the street and that we all 365 00:32:39.759 --> 00:32:44.960 had clear from above and, perhaps, another in another company can be different 366 00:32:45.000 --> 00:32:46.720 and can say that they say listen you know what, no, you don 367 00:32:46.759 --> 00:32:51.799 ' t give him five hundred, it comes out thousand, but we come 368 00:32:51.839 --> 00:32:57.279 up because that delivery will represent the payroll of the week or of the fortnight 369 00:32:57.279 --> 00:32:59.000 and then change the issues. No, but it is important that the person 370 00:32:59.079 --> 00:33:04.200 who is above the leader, the director, be very clear in those guidelines. 371 00:33:05.759 --> 00:33:08.240 The relationship between departments has a lot to do with the subject of communication. 372 00:33:08.359 --> 00:33:15.680 The example I gave you earlier about this communication, where there must be 373 00:33:15.240 --> 00:33:22.119 empathy and, obviously, an understanding between the areas, precisely to avoid issues 374 00:33:22.240 --> 00:33:29.480 that end up affecting logistics, stock management, transportation, warehouses, material movements 375 00:33:29.480 --> 00:33:34.759 and all these elements can actually be controlled through the establishment of processes or procedures 376 00:33:35.319 --> 00:33:47.079 to map them as we call them. And obviously here would also enter the 377 00:33:47.079 --> 00:33:53.119 layers where we could identify the performance of each of these activities to continue making 378 00:33:53.160 --> 00:34:00.559 the necessary adjustments to achieve the objectives. But where we do have a problem 379 00:34:00.599 --> 00:34:04.160 because we can' t control. It is just in the product, in 380 00:34:04.160 --> 00:34:08.639 the channel of the distribution channel and in the selling price. These factors depend 381 00:34:08.800 --> 00:34:14.280 entirely on the customer. The customer decides which product he will buy, which 382 00:34:14.360 --> 00:34:19.599 he will prefer, which distribution channel he will buy and what price he is 383 00:34:19.639 --> 00:34:29.880 willing to pay for it. And I can actually share that it was my 384 00:34:29.920 --> 00:34:31.880 turn to see products. I don' t know how the muster hyde. 385 00:34:32.960 --> 00:34:37.639 I remember those ugly dolls. I didn' t like them, but how 386 00:34:37.679 --> 00:34:43.639 people liked them, girls. So, the first year we brought in, 387 00:34:44.079 --> 00:34:50.519 there wasn' t much optimism about that product. They brought small pieces about 388 00:34:50.559 --> 00:34:53.320 three hundred thousand for the whole market and flew, that is, they did 389 00:34:53.400 --> 00:35:00.639 not last a month at the point of sale and the resellers took them to 390 00:35:00.880 --> 00:35:06.079 the informal market to the Tianguis And all this We sold it in three hundred 391 00:35:06.159 --> 00:35:10.920 pesos, three hundred fifty and in the Tianques they sold them up to one 392 00:35:12.039 --> 00:35:14.880 thousand five hundred pesos and the people paid them. That is, in fact, 393 00:35:15.719 --> 00:35:19.960 it is the consumer, the customer, the one who is willing, 394 00:35:20.119 --> 00:35:24.000 the one who has the willingness to choose which product to buy and what price 395 00:35:24.039 --> 00:35:27.719 he is willing to pay for it. The famous law of supply of demand 396 00:35:27.760 --> 00:35:31.280 here plays a lot and, in fact, there may be products that do 397 00:35:31.360 --> 00:35:36.079 not even turn to see them and that are left behind and that have to 398 00:35:36.119 --> 00:35:40.639 be sold at fifty pesos or five pesos to leave. And that also happens 399 00:35:42.960 --> 00:35:46.159 And well, as I was commenting on the issue of the uncontrollable, the 400 00:35:46.159 --> 00:35:52.360 external factors, we are going to find a lot of them on the political 401 00:35:52.400 --> 00:35:57.039 and social issue of our country. This change that takes place in an interesting 402 00:35:57.039 --> 00:36:02.119 way, where the leap ceases to take over the Directorate General of Customs or 403 00:36:02.159 --> 00:36:07.679 rather disappears the Directorate General of Customs, the National Customs Agency of Mexico is 404 00:36:07.719 --> 00:36:13.119 created as an interesting feature. The Government does not say what, because the 405 00:36:14.360 --> 00:36:19.039 issue of collection is already important and remains one of the main elements of customs, 406 00:36:19.800 --> 00:36:25.360 but not more than national security. And that justifies that today, they 407 00:36:25.360 --> 00:36:32.840 begin to involve the military and go to work in this area where they may 408 00:36:32.920 --> 00:36:38.679 not have that level of knowledge. And so this leads us to a learning 409 00:36:38.719 --> 00:36:45.840 curve that everyone involved in foreign trade and that we have some interaction with customs, 410 00:36:46.440 --> 00:36:55.719 because we have to pay practically. There are a number of situations that 411 00:36:55.760 --> 00:36:59.639 are part of this process, of this learning curve, what it' s 412 00:37:00.760 --> 00:37:04.079 called, and that' s an environment that they' re just learning. 413 00:37:04.320 --> 00:37:08.800 And the truth has been to me to have students with a lot of disposition, 414 00:37:09.079 --> 00:37:15.480 military, with a lot of disposition, with a lot of desire to 415 00:37:15.480 --> 00:37:19.000 learn and of course, to do better their work. But I imagine that 416 00:37:19.039 --> 00:37:23.320 there are also many who are with the subject of preparation, which they have 417 00:37:23.440 --> 00:37:30.719 with all these trainings, because it is also a little complicated all this and, 418 00:37:30.760 --> 00:37:37.039 obviously, because we are there suffering the consequences, in addition to the 419 00:37:37.079 --> 00:37:42.400 topic saturation, in customs, the lack of attention, the logistical problem, 420 00:37:42.719 --> 00:37:45.199 many issues that are part of this environment and that we see it in the 421 00:37:45.239 --> 00:37:51.840 different customs, either border or port. We are having problems in different ways, 422 00:37:52.920 --> 00:37:58.119 but they have generated and caused a delay in the office. And now 423 00:37:59.320 --> 00:38:05.119 when we could say that the office was only considered as an element of easier 424 00:38:05.280 --> 00:38:08.760 solution if we had everything well planned. Today we don' t depend so 425 00:38:08.760 --> 00:38:13.639 much. I mean, we do depend on planning, but we also just 426 00:38:13.679 --> 00:38:17.000 depend on things being done as a little bit more in advance, because we 427 00:38:17.039 --> 00:38:23.559 know that there are schedules or rather hours late in different customs. We can 428 00:38:23.639 --> 00:38:29.519 ' t talk about it in the North. We can mention it in Veracruz, 429 00:38:29.760 --> 00:38:34.480 in Manzanillo, in Lazar Cárdenas, in all the most important customs of 430 00:38:34.519 --> 00:38:38.519 our country we have an issue, we have issues and this is part of 431 00:38:38.639 --> 00:38:43.559 the environment that we have to face and that we have to suffer. Also 432 00:38:43.920 --> 00:38:52.320 agreed, the global environment is also very important. And this, then, 433 00:38:52.719 --> 00:38:58.480 is more than good. Yes, it has brought problems, but it has 434 00:38:58.679 --> 00:39:04.519 also brought a trend known as the Neer Shoric, which has come to benefit 435 00:39:04.599 --> 00:39:07.639 our country, because it has increased employment opportunities in everything that has to do 436 00:39:07.679 --> 00:39:14.519 with foreign trade, with international trade. How this problem began, first with 437 00:39:14.519 --> 00:39:17.679 the trade war between the United States and China, where the United States was 438 00:39:19.280 --> 00:39:25.800 no longer so pleased that some years ago they opened the doors of international trade. 439 00:39:29.119 --> 00:39:34.559 Today, they are already having or already have many problems that it seems 440 00:39:34.639 --> 00:39:46.800 are how we could mention it difficult to solve difficult to solve complicated and complex 441 00:39:46.840 --> 00:39:52.440 and that already the United States is aware that already it has to make a 442 00:39:52.519 --> 00:39:58.480 contraction and that globalization that they themselves promoted a few years ago, today, 443 00:39:59.280 --> 00:40:04.079 is no longer so viable because of different issues. What to think and what 444 00:40:04.199 --> 00:40:10.840 to say about the time of covid where we had to face very complicated and 445 00:40:10.840 --> 00:40:16.400 very painful situations, losses of people, diseases and that completely changed the world 446 00:40:16.400 --> 00:40:22.119 of logistics. Why, because it caused a certain shortage and certain issues which, 447 00:40:22.519 --> 00:40:31.760 therefore, made the Brexit a complication to the whole world also to talk 448 00:40:31.800 --> 00:40:36.880 about that Britain, like the United States, realizes that it can no longer 449 00:40:36.960 --> 00:40:42.920 remain linked to the European Union by different issues and has made the decision also 450 00:40:43.000 --> 00:40:47.960 to step aside and is attracted a critical consequence in the economic aspect. The 451 00:40:49.039 --> 00:40:52.960 war between Ukraine and Russia has also been an issue because it has caused the 452 00:40:53.000 --> 00:41:00.719 European Union to suffer greatly from this shortage of fuel and energy and has led 453 00:41:00.880 --> 00:41:07.920 to a significant increase in the cost of living in those regions. The covid 454 00:41:07.079 --> 00:41:14.280 and all these issues brought certain complications that made sea freight as viable as we 455 00:41:14.400 --> 00:41:17.000 saw it, as it was no longer so much. I do not know 456 00:41:17.079 --> 00:41:21.440 if you remember this blockade that occurs in the Suez Canal, which caused a 457 00:41:22.039 --> 00:41:29.360 nightmare for our European friends too, because there was a significant delay in the 458 00:41:29.400 --> 00:41:35.320 supply of products, the increase of the marine freight, which told them of 459 00:41:35.480 --> 00:41:39.159 three two thousand five hundred dollars, that we paid regularly three thousand in season, 460 00:41:39.440 --> 00:41:45.960 three thousand five hundred came to be up to nineteen thousand dollars a container 461 00:41:46.079 --> 00:41:49.360 from China to Mexico or to the United States. And this obviously made the 462 00:41:49.440 --> 00:41:57.119 logistics operation more expensive and it was no longer as viable to bring products from 463 00:41:57.239 --> 00:42:01.960 the far distance. What' s known as the of shopping has already stayed 464 00:42:02.000 --> 00:42:06.000 there, like I think it' s no longer the option. No. 465 00:42:06.679 --> 00:42:12.800 And this is where we' re talking about the new shurring, where the 466 00:42:12.840 --> 00:42:17.000 U S says China shut down its factories fifty- six days, almost two 467 00:42:17.039 --> 00:42:21.119 months, and the U S said hey, because we don' t need 468 00:42:21.119 --> 00:42:22.679 drugs, we need medical devices. No, I don' t care. 469 00:42:22.880 --> 00:42:27.599 I have to close because we have to cut off the diseases. Unlike Mexico, 470 00:42:27.800 --> 00:42:31.960 which became an essential activity and with that justification we could or had to 471 00:42:32.039 --> 00:42:39.719 continue working, even if many people died. The ability to have a controlled 472 00:42:39.760 --> 00:42:45.559 environment for the United States is important and that' s why the ner Shorting 473 00:42:45.920 --> 00:42:52.440 show becomes a trend today that has brought benefits to our country. In quotation 474 00:42:52.440 --> 00:42:57.000 marks, I would say, but it has brought benefits because it has generated 475 00:42:57.119 --> 00:43:01.599 more jobs, it has brought investment, it has increased the exchange rate, 476 00:43:02.079 --> 00:43:07.360 as it is when we thought it would be a different situation, because we 477 00:43:07.360 --> 00:43:13.039 are seeing the benefits there. It does not bring the production of different products 478 00:43:13.119 --> 00:43:19.519 precisely so that the United States has a peace of mind in the supply of 479 00:43:19.559 --> 00:43:22.920 these resources or these goods. And so that justifies all this, in addition 480 00:43:22.039 --> 00:43:25.679 to all the contexts that our country has, such as these promotion programs, 481 00:43:27.000 --> 00:43:30.480 such as the LYMIX, the PROSECT the Droweback, which help investors or companies 482 00:43:30.519 --> 00:43:37.559 to place themselves in our country with these different advantages that can help them make 483 00:43:37.599 --> 00:43:44.920 their operation and production much more competitive and less risky, as it is now 484 00:43:44.920 --> 00:43:53.679 in China. Here we have some investments that have been brewing no more than 485 00:43:53.760 --> 00:43:58.840 the north. We are already seeing that it begins to invade in the central 486 00:43:58.920 --> 00:44:07.639 part or or Najuato, aguascalientes. Querétaro already has an interesting investment thanks to 487 00:44:07.719 --> 00:44:13.280 Nashoring. And here we see the new effects Leon, the scales to Luis 488 00:44:15.480 --> 00:44:19.559 Potosi companies not only from the United States, also from China, from South 489 00:44:19.559 --> 00:44:32.119 Korea, from Germany, even Brazilians are here. And well, there talking 490 00:44:32.159 --> 00:44:37.599 about this project that is being developed in the south of our country. Just 491 00:44:37.679 --> 00:44:45.480 to have a wider environment for the issue of production and supply of products. 492 00:44:46.880 --> 00:45:00.480 It is only right to put conditions in place for it to start producing beyond 493 00:45:00.599 --> 00:45:04.239 the North. No, and this, then, has brought an opportunity. 494 00:45:04.320 --> 00:45:08.519 That opportunity is also waking up. This project that I already had since the 495 00:45:08.599 --> 00:45:15.639 time of Don Porfirio, the interoceanic corridor, which was even like an option 496 00:45:15.639 --> 00:45:19.320 before thinking about the Panama Canal and that, with all the problems that is 497 00:45:19.360 --> 00:45:22.960 going through today the Panama Canal, through the water supply, because it also 498 00:45:22.960 --> 00:45:28.920 becomes an interesting logistic option this interoceanic corridor, which would be, through the 499 00:45:28.920 --> 00:45:32.000 railroad or the road routes, in order, at the narrowest point of our 500 00:45:32.079 --> 00:45:37.320 country, to have the possibility of crossing the containers in order to reach the 501 00:45:37.400 --> 00:45:45.840 west of the United States and, obviously, also the European continent. All 502 00:45:45.920 --> 00:45:52.960 right, we still have time, five more minutes, Celia, yeah, 503 00:45:53.239 --> 00:46:00.480 sure, we still have time ahead. Ok Without a doubt, the last 504 00:46:00.519 --> 00:46:07.119 topic that we could mention the telecan of telechannel temoc became a whole subject because 505 00:46:07.519 --> 00:46:14.280 it brought a series of we could say challenges. For our country, of 506 00:46:14.320 --> 00:46:20.000 twenty- two chapters we convert to thirty- four chapters, where come some 507 00:46:20.079 --> 00:46:22.400 very interesting changes in the rules of origin. A new rule of origin is 508 00:46:22.440 --> 00:46:28.800 created that is called value of labor content, where the salary for workers in 509 00:46:28.920 --> 00:46:35.159 the automotive industry is already conditioned in the procedures of origin, where the certificate 510 00:46:35.199 --> 00:46:42.159 of origin of the telecan disappears and now in the temec we have a certificate 511 00:46:42.199 --> 00:46:46.800 of origin already without an official format. The anti- corruption issue, which 512 00:46:46.840 --> 00:46:52.559 puts the finger on the wound in our country, with one of the problems 513 00:46:52.760 --> 00:47:00.079 of the very complicated environment for us, where we talk about these responsibilities of 514 00:47:00.079 --> 00:47:06.239 public servants so as not to be promoting this kind of issues the good regulatory 515 00:47:06.239 --> 00:47:09.079 practices. One of the most serious problems we have in our country just has 516 00:47:09.119 --> 00:47:15.320 to do with the famous NOMS. The regulations regarding the performance or quality of 517 00:47:15.320 --> 00:47:23.119 products in Mexico for many years were evaded or exempted in an inappropriate or improper 518 00:47:23.559 --> 00:47:30.599 manner. The same situation that was corrected in two thousand nineteen, but that 519 00:47:30.599 --> 00:47:36.360 finally, today, became more complex. Why. Because for a long time 520 00:47:36.800 --> 00:47:42.679 they have been developing a regulatory structure that obliges us to comply in a product 521 00:47:42.719 --> 00:47:46.480 with up to six seven official Mexican standards, when in other countries, such 522 00:47:46.519 --> 00:47:53.880 as the United States or the European Union, they with a single technical standard, 523 00:47:54.599 --> 00:47:58.679 cover the certification of a product in Mexico, if it is a toy. 524 00:47:58.880 --> 00:48:02.280 First the number fifteen of commercial information, then the two, fifty- 525 00:48:02.440 --> 00:48:07.679 two of what are the limits of bioavailability in paints that are used for toys, 526 00:48:07.920 --> 00:48:13.480 if it is an electric or electronic toy, the one, three which 527 00:48:14.159 --> 00:48:19.760 is for electrical or electronic equipment. But there too it goes to zero twenty 528 00:48:21.760 --> 00:48:27.360 - four for commercial information, instructive labels and such issues. And if it 529 00:48:27.480 --> 00:48:34.079 is a remote control toy, it also requires certification in radiocommunications and fetel to 530 00:48:34.239 --> 00:48:40.119 be able to comply. Then there are already six rules for a simple toy. 531 00:48:43.719 --> 00:48:47.119 Now in fear we are forced or required in this twenty- eight chapter 532 00:48:47.199 --> 00:48:53.000 of good regulatory practices to make regulation easier in our country, because it is 533 00:48:53.039 --> 00:49:00.000 very complex and costly and, obviously, it is not an option for some 534 00:49:00.000 --> 00:49:06.480 companies. Finally, we also have the first treaty that has sixteen years in 535 00:49:06.519 --> 00:49:10.039 force for the Treaty to be concluded and with a possibility of updating it every 536 00:49:10.079 --> 00:49:15.400 six years, despite the fact that there is the famous denunciation where the country, 537 00:49:15.840 --> 00:49:20.800 in any country, can say I am no longer going and in six 538 00:49:20.840 --> 00:49:23.480 months is disconnected from the Treaty. Yet they preferred to put those sixteen years 539 00:49:23.599 --> 00:49:31.039 into effect. And in the final provisions that speak precisely of the refusal of 540 00:49:31.480 --> 00:49:36.039 the possibility of having a free trade agreement with a non- market economy country, 541 00:49:36.519 --> 00:49:40.159 with specific reference to China, not hardly in Mexico, it will have 542 00:49:40.199 --> 00:49:45.639 a free trade agreement with China unless the United States is involved. There, 543 00:49:45.719 --> 00:49:49.360 yeah, there, yeah. I' m sure we can celebrate. And 544 00:49:49.400 --> 00:49:58.159 on the labor issue, we know perfectly well that there is an abyss of 545 00:49:58.280 --> 00:50:01.840 difference between what a person earns in the United States or in Canada, compared 546 00:50:01.840 --> 00:50:07.599 to what he earns in Mexico, no, and how we can establish equal 547 00:50:07.719 --> 00:50:13.800 conditions And that economic and skilled labor is what Mexico has to offer in this 548 00:50:13.880 --> 00:50:19.599 agreement, in this Treaty so important that we remember that for our country it 549 00:50:19.679 --> 00:50:23.519 is the main one, because it represents more than eighty percent of Mexico' 550 00:50:23.559 --> 00:50:34.519 s foreign trade. The insecurity as the last topic already to finish, to 551 00:50:34.719 --> 00:50:42.199 form part of the environment also and we see here a series of questions in 552 00:50:42.239 --> 00:50:45.880 different points of our country, different regions, in the north, in the 553 00:50:46.239 --> 00:50:52.559 south, in the center, Zacatecas, Tamaulipas, Tijuana, Nuebo, Laredo, 554 00:50:53.880 --> 00:51:01.679 Michoacán, Guanajuato, hehjole Guerrero, but where it was to Cancun, 555 00:51:01.800 --> 00:51:07.599 No, since it was before paradise. It is already an issue, unfortunately, 556 00:51:07.719 --> 00:51:13.239 and this is something that worries because, at the end of the day, 557 00:51:14.599 --> 00:51:22.519 these opportunities that are suddenly being generated there generate as certain, a certain 558 00:51:22.559 --> 00:51:27.559 fear of investors, to say, child no. I' m not that 559 00:51:27.559 --> 00:51:32.199 convinced. Not why, for all this, international transport at COTERPS, the 560 00:51:32.320 --> 00:51:39.199 five TERPS finally, also a topic of nightmares, precisely because of the bad 561 00:51:39.239 --> 00:51:45.199 choice of an incotern It was to bring a question of legal, legal dispute, 562 00:51:45.559 --> 00:51:51.480 which brings the consequence of losing an important and valuable supplier, of losing 563 00:51:52.280 --> 00:51:59.239 a secure and constant customer and fulfilled for not having the ability to fully understand 564 00:51:59.360 --> 00:52:04.199 the five termes no and to select one that does not cover all those needs. 565 00:52:04.880 --> 00:52:08.239 In the first case, we have here the x Works, which says 566 00:52:08.320 --> 00:52:13.800 the International Chamber of Commerce x Words is not an iconter to be used in 567 00:52:13.840 --> 00:52:19.039 international trade. Why, because the buyer does not have the ability to carry 568 00:52:19.079 --> 00:52:22.920 out the cargo maneuver. And the loading and unloading maneuver represents one of the 569 00:52:22.960 --> 00:52:27.760 elements, or the factors where there is the greatest risk of human error. 570 00:52:29.639 --> 00:52:34.480 And here in x Works it happens a lot that when we hire a dort 571 00:52:34.480 --> 00:52:37.039 tudor. The shipping company puts the container at the point in the seller' 572 00:52:37.159 --> 00:52:42.280 s sales factory so that the goods will be loaded. But, like the 573 00:52:42.320 --> 00:52:45.639 seller, he is not responsible for the load of the merchandise, but he 574 00:52:45.679 --> 00:52:50.760 will do it in good will, without obligation. Any situation, any failure, 575 00:52:50.840 --> 00:52:58.079 any damage caused to the merchandise, can easily disassociate itself from washing the 576 00:52:58.079 --> 00:53:00.079 hands of saying is ex words. It' s your problem, no, 577 00:53:00.360 --> 00:53:05.320 mine. No. And then here comes the issue, because the dispute begins. 578 00:53:06.480 --> 00:53:09.000 And he' s right. The seller x Works does not force him 579 00:53:09.039 --> 00:53:13.840 to carry out the caraga maneuver, then that' s the International Chamber of 580 00:53:13.840 --> 00:53:16.800 Commerce. If you can' t carry out your maneuver, then change your 581 00:53:16.880 --> 00:53:21.639 term and give him a FC so he can be responsible for the meat. 582 00:53:22.519 --> 00:53:24.880 And then we all question and we ask the Chamber of Commerce and how, 583 00:53:24.960 --> 00:53:30.920 if we' re talking about international commercial terms, how we' re going 584 00:53:30.920 --> 00:53:35.400 to remove this issue, no, how we' re going to give it 585 00:53:35.480 --> 00:53:37.320 or talk about an x Works, but don' t use it in international 586 00:53:37.320 --> 00:53:39.360 trade. How the Chamber of Commerce Corrected It Says Good, because if your 587 00:53:39.480 --> 00:53:45.599 problem is that the fiveters are international, because they are also going to be 588 00:53:45.639 --> 00:53:50.719 domestic and now in the title of books it says rules for use in domestic 589 00:53:51.039 --> 00:53:58.920 and international commerce. Solution. I insist x Words is not an incoter for 590 00:53:58.920 --> 00:54:01.760 international trade, which you cannot carry out one of the most risky activities, 591 00:54:02.159 --> 00:54:07.039 which would be the loading and unloading maneuver. Now, in this scenario, 592 00:54:08.920 --> 00:54:19.480 we see here another figure image of terror in an incoterm c We have a 593 00:54:19.679 --> 00:54:25.519 problem because the logic where we say the seller hires the transport, pays the 594 00:54:25.559 --> 00:54:32.559 transport, contracts the insurance, pays the insurance, but the rules five ters 595 00:54:32.559 --> 00:54:37.079 tell the risk. The buyer' s already taking it. Then the buyer 596 00:54:37.400 --> 00:54:42.920 does not know that or does not know that it has that context and that, 597 00:54:43.239 --> 00:54:46.559 at the end of the day, in group C of the five TERPS 598 00:54:46.679 --> 00:54:51.559 the costs are separated from the risks. And here comes the trouble, because 599 00:54:51.679 --> 00:54:57.400 we think that if he, if the seller, hired the transport, if 600 00:54:57.519 --> 00:55:00.000 he hired the insurance, he has to take responsibility. And that' s 601 00:55:01.119 --> 00:55:07.960 not who has to pay. It' s going to be the buyer, 602 00:55:07.159 --> 00:55:10.400 who has to manage and fight the insurance that you see is not even difficult. 603 00:55:12.039 --> 00:55:15.039 He' s gonna have to be the buyer. Even though the seller 604 00:55:15.079 --> 00:55:19.679 has chosen the most risky route where everything would be frozen despite the fact that 605 00:55:19.719 --> 00:55:25.000 the seller has hired an insurance company with a very dubious reputation, because with 606 00:55:25.519 --> 00:55:28.599 everything and that, the buyer is the one who will have to manage with 607 00:55:28.679 --> 00:55:34.559 that insurer. And then it becomes a whole problem, precisely because we don 608 00:55:34.679 --> 00:55:38.639 ' t control that whole context. And if anything happens to the ship, 609 00:55:38.719 --> 00:55:49.320 then the buyer is also in charge. And here we see how the costs 610 00:55:49.400 --> 00:55:53.840 are shared as opposed to the risks, in the costs, if the seller 611 00:55:53.880 --> 00:55:58.800 hires and pays the transport to the destination port point, in the case of 612 00:55:58.880 --> 00:56:02.920 CPTACT, which is for another type of transport to the destination country, but 613 00:56:05.159 --> 00:56:07.400 in the expenses, in the risks, the one that leads to the risks 614 00:56:07.519 --> 00:56:17.239 at CPTACP or CFRIC is the buyer. All right, now we' re 615 00:56:17.840 --> 00:56:22.559 gonna hit it. In conclusion, to give time to questions and answers, 616 00:56:22.599 --> 00:56:28.360 comments and so on. The truth is, I' ve been very interesting. 617 00:56:28.400 --> 00:56:30.800 I really liked to hear it. He had had the opportunity in the 618 00:56:30.800 --> 00:56:34.559 graduates, in which he is part of listening to some of his doctoral professorship, 619 00:56:34.679 --> 00:56:39.079 and the truth is always a pleasure and because I take advantage to give 620 00:56:39.239 --> 00:56:44.840 the word of first instance to our seen panelists. I don' t know 621 00:56:44.920 --> 00:56:49.559 if I want to comment. Let' s take advantage of the microphone, 622 00:56:49.559 --> 00:56:53.639 very kind, elvia. Thank you very much, Dr Diaz, for a 623 00:56:53.639 --> 00:57:00.039 masterful exhibition. Fears and terrors had just appeared and those, therefore, were 624 00:57:00.039 --> 00:57:09.360 unpredictable. That is why the issues that are insurmountable are the ones that have 625 00:57:09.519 --> 00:57:17.719 just happened in Ukraine and Russia, with Israel and Gaza, and that affects 626 00:57:17.960 --> 00:57:23.519 us. Those are the terror issues because we have never had a world at 627 00:57:23.599 --> 00:57:30.880 peace since it was Cain, since seeing it killed, since Cain killed Abel, 628 00:57:30.360 --> 00:57:38.440 we have always been in trouble. Thank you for your lecture and congratulations, 629 00:57:38.440 --> 00:57:43.639 Doctor. Thank you very much. Thank you. Thank you very much. 630 00:57:43.760 --> 00:57:46.599 Thank you. I saw a pleasure to see you here and well I 631 00:57:46.760 --> 00:57:52.079 also read a few comments that brings us to July appreciated. First he said 632 00:57:52.199 --> 00:57:57.079 yes, crime. What was your opinion about the logistics chain. At the 633 00:57:57.119 --> 00:58:01.360 end of its presentation, crime was already part of the external factors. Then, 634 00:58:01.760 --> 00:58:07.519 Juan Preciaro tells us in his experience how external factors can be measured, 635 00:58:07.960 --> 00:58:15.039 how they are political, social, etcetera. Rather than being measured, it 636 00:58:15.239 --> 00:58:19.719 is important to take them, because, I tell you, they are uncontrollable 637 00:58:19.719 --> 00:58:24.719 factors, as we mentioned in the graph, the most important thing is to 638 00:58:24.760 --> 00:58:30.719 be aware of what is happening. Not because we said we would have to 639 00:58:30.760 --> 00:58:36.559 develop a strategy to confront them, of how to persuade those situations, which 640 00:58:36.760 --> 00:58:39.639 I talked about this one of the oils that puts fruits and vegetables on their 641 00:58:39.639 --> 00:58:45.360 labels. And then it tries to persuade a very creative strategy, very interesting, 642 00:58:45.760 --> 00:58:52.480 because that' s what we have to do to find how not to 643 00:58:52.760 --> 00:58:55.719 be or be better said, to be like a little discreet, because, 644 00:58:55.920 --> 00:59:00.119 unfortunately, nothing else is like the slope of ah no, because this one 645 00:59:00.199 --> 00:59:02.159 already has this And so and then, because it becomes a whole problem. 646 00:59:02.360 --> 00:59:08.360 So here those kind of strategies are like the ones that we would have to 647 00:59:08.400 --> 00:59:13.320 look for to solve hard we will be able to measure it. That is, 648 00:59:13.559 --> 00:59:16.519 what we have to do is see how to avoid such situations, as 649 00:59:20.039 --> 00:59:23.519 in security certifications, not have that risk analysis, identify our risks and take 650 00:59:23.599 --> 00:59:30.199 action or establish measures to mitigate those risks that we know are there, but 651 00:59:30.239 --> 00:59:35.239 how we can counter them or maybe have a contingency plan, if they happen 652 00:59:35.280 --> 00:59:40.639 to us. So when we use custody, it' s not like to 653 00:59:40.800 --> 00:59:47.800 deal with them, but to make sure that the operator doesn' t take 654 00:59:47.840 --> 00:59:52.440 risks by going for the piz, for the free and issues of that kind 655 00:59:52.559 --> 00:59:55.559 that put the operation or the merchandise at risk. So custody, as it 656 00:59:55.639 --> 01:00:00.039 goes like the slope, supervising you to do things properly and you' re 657 01:00:00.079 --> 01:00:04.639 holding us in high- risk places, for example. Very well, thank 658 01:00:04.639 --> 01:00:08.559 you very much, doctor, and now that we are very punctual, we 659 01:00:08.800 --> 01:00:14.440 thank you for all your questions or participation. Many congratulations on the chat. 660 01:00:14.719 --> 01:00:17.239 I don' t know if you' ve seen any additional questions you want 661 01:00:17.480 --> 01:00:21.639 to answer that I' m not seeing. They' re asking if I 662 01:00:21.719 --> 01:00:31.480 could clarify between Lexbork and face asks Betty Torres. As for the incoterms OK, 663 01:00:32.440 --> 01:00:39.079 yeah, well. X Works we said is a term where the seller 664 01:00:39.239 --> 01:00:44.239 exempts from any liability. It has no responsibility other than to deliver the goods 665 01:00:44.360 --> 01:00:46.760 with the proper packaging, not even the handling of cargo and responsibility for it, 666 01:00:47.280 --> 01:00:52.760 much less pediment or the export process. So those are the things that 667 01:00:52.800 --> 01:01:00.760 limit this term and the Chamber of Commerce recommends not to use it in international 668 01:01:00.760 --> 01:01:02.880 comandum. Rather the domestic trade, where you can send a maneuver to do 669 01:01:04.360 --> 01:01:10.559 the loading and there is no export clearance procedure. In the case of the 670 01:01:10.800 --> 01:01:15.760 fast that is Frea alongs ship is a term of the group F where it 671 01:01:15.840 --> 01:01:22.079 has to be delivered to the carrier. In this easy term it uses mainly 672 01:01:22.159 --> 01:01:28.480 for bulk that are to be loaded from a silo, from some point or 673 01:01:28.559 --> 01:01:32.760 with cannons to the ship, and that is why the goods are left to 674 01:01:32.840 --> 01:01:36.880 be delivered to the side of the ship. But there is an export dispatch 675 01:01:36.880 --> 01:01:42.360 there and if there is a responsibility on the part of the seller to take 676 01:01:42.440 --> 01:01:45.719 that merchandise to the port of departure, because let us remember that this term 677 01:01:45.800 --> 01:01:51.239 is unique exclusively for maritime traffic. It looks good on him. Doctor. 678 01:01:51.280 --> 01:01:54.320 That is why I have already answered the question, and I can only thank 679 01:01:54.320 --> 01:01:59.440 you. It is always a pleasure to hear it, to greet it, 680 01:01:59.760 --> 01:02:01.440 and as I was very pleased to see you, I had the opportunity to 681 01:02:01.519 --> 01:02:07.280 present it today and, if I may, apart from thanking all those who 682 01:02:07.679 --> 01:02:10.840 accompanied us, I read the recognition given to it. Let' s barter 683 01:02:10.840 --> 01:02:15.840 a barter that gives the present recognition to Dr Héctor Díaz Zar alone for making 684 01:02:15.880 --> 01:02:19.400 a truck in the virtual conversation with the theme horror stories in the logistics today, 685 01:02:19.599 --> 01:02:22.159 one November of the two thousand twenty- three, signed by Dr. 686 01:02:22.639 --> 01:02:25.679 Octavio de la Torre Estéfano, founder of Telesemagas and in Mexico, and teacher 687 01:02:25.719 --> 01:02:30.119 Daniela Martínez, General Director of Telesemagas in Mexico. Thank you so much. 688 01:02:30.239 --> 01:02:35.119 We bring them in, doctor, and thank you all very much. We 689 01:02:35.199 --> 01:02:39.079 started this November with the talks. Let' s say a barter We hope 690 01:02:39.079 --> 01:02:44.960 to see you next Monday. We' ve reached the end of today' 691 01:02:44.960 --> 01:02:47.079 s barter. Thank you so much for joining us. This was let' 692 01:02:47.159 --> 01:02:52.559 s barter viazom an event tes tels Magas in Mexico. If you liked this 693 01:02:52.639 --> 01:02:57.840 talk, don' t forget to share each event with your contacts so that 694 01:02:57.880 --> 01:03:02.079 we continue to spread knowledge and stay current. Find all our talks through our 695 01:03:02.079 --> 01:03:08.679 online education platform, entering www FTAs Mexico com Mx in the course section, 696 01:03:09.679 --> 01:03:15.039 where you can see them again without things. If you are interested in any 697 01:03:15.079 --> 01:03:19.920 specific topic, send us a message through the social networks of tels Magas in 698 01:03:20.000 --> 01:03:22.519 Mexico and we will look for an expert who can clarify your doubts. This 699 01:03:22.639 --> 01:03:23.880 was let' s do a creek.