WEBVTT

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Welcome to don't drop the tongs.
Unbarable boy, got Kyle, You're behind

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Barbecue. Soon to be Birds and
Bones, which we have to talk about

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today because I think we finally can
have an update. We can talk a

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little bit about there's been things happening
behind the scenes with Birds and Bones that's

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been going on, and Kyle has
been very patient, but there's been things

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in the work. So we can
get an update on Birds and Bones if

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you don't want Birds and Bones as
it's Kyle's restaurant that he is trying to

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open in Florence, Arizona. It
has been a long labor of love.

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We will say. Now you might
be noticing we are missing somebody. We're

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missing Phil the Grill, Phil Johnson, because we don't really know he is

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back in town. He was in
Saint Louis over the weekend working with our

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buddy Mike Johnson, who was providing
food. It looked like it a culinary

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slash music festival in Saint Louis.
We got lots of of text messages from

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Phil that it looks like uh,
shall we say tequila. Phil was out

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and was visiting Cosa Amigos. Phil
was in the house so we got some

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of those, but then we also
heard that he was back in town today.

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But we usually record this podcast at
noon on Tuesdays, and as we

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started, it is twelve twenty and
there is no Phil. We got something

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about Jim I left the gym.
I don't really know. I think he

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tried to do speak to text,
but I think it was Phil. I

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usually could pick up the gibberish,
but that one I didn't understand. So

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we waited until twelve twenty. And
here we are firing this off. So

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maybe we're gonna have Phil join us. Maybe we're not. I mean,

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all these things are to be determined. That's what we're gonna started giving Phil

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like, hey, that's true,
then he'll show up at noon. It's

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true. I mean that we call
the Phil time the guy kills me.

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So now I want to go ahead
and talk about as we're getting ready to

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football season is upon us, and
I will ask Phil this when he gets

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here. But football season is upon
us obviously that means tailgating. And I

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know tailgating has different meanings in different
places in the country. Here in Arizona,

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you don't really tailgate until November December
because it's too dang hot. But

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it also in September. You're crazy, You're crazy, it'll be it'll that's

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just too hot. But I think
tailgating also means tailgating foods, that type

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of stuff. So what is your
go to tailgating dish? Like a side

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dish, because I mean, obviously
we know the big dishes. You could

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do briskets, you could do brons, you could do but like a shall

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we say an ancillary? Yeah,
so like the NFL doesn't let you come

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tailgate like four hours. Correct,
Correct, The NFL is extremely strict down

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there tailgating. And also do you
know the NFL won't allow you to put

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up any brands on your canopies that
are not NFL exclusive sponsors, swear to

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God. So our radio station we
went tailgated before one game and I got

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one of our easy up tents and
I put it up and they made me

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turn it inside out because our radio
station I have broadcasting rights on the NFL,

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So they made me turn the canopy
inside out. And I thought they

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were just picking on us because it
was the media and that type of stuff.

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There were people that were too down
from us that had a nas energy

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uh canopy and they made them turn
it inside out as well, because that's

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how protect to the NFL is a
brands that type of stuff because the don't

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want anybody to advertiser some of that. So like at the Cardinals Stadium,

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you are tailgating in a parking lot
that is owned by the Cardinals, so

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you're they got to play by those
rules. Now, if you were tailgating

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in a general lot that was in
somebody's backyard or a high school parking lot

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or something like that, you'd be
okay. But if it's on the NFL

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property, I would not be surprised
if they don't make you, because they'll

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think that you're trying to advertise for
your something. You're part of a radio

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I get that. My thing is
this guy turned a NASA energy drink.

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I'm gonna want to be like,
no offense, but NASA Energy drinks are

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the smallest energy drink. Come He's
like, clearly, this guy's not trying

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to advertise, like he wasn't working
for NAS. I asked him how he

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got it, and he said he
wanted at some like contest or whatever,

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and he just put it up as
I have his Fogo Poco charcoal canopies Green

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Mount k. I wouldn't be shocked
if they don't come to you and say,

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oh, I'm doing that, do
it for the pod baby, wouldn't.

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I'm curious if it happens. I'm
just curious. So okay, so

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what is your tailgating ants? Later? What do you bring into see?

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I don't go to a lot of
cardinal games right at all? Zero.

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I don't care less because I'm gonna
watch Cowboys play, right okay? But

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what do you bring into a party
where somebody's watching football? Okay, so

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you know I have a lot of
I have a lot of Sundays is like

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a big day at my house.
I have a lot of buddies that come

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over. Cowboy fans or if they're
playing the opposed team or whatever. They

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always ask for bacon rap chicken wings, man bacon rack chicken. They love

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doing that. Dad likes to do
some crazy like he'll make potatoes out or

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something. But we'll do like mac
and cheese, something to feed a lot

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of people will do yeah, something
like that. But requests is NonStop.

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Bacon wrap chicken wings. I've never
had you make those, So what do

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you vortex them? So? What
I do is you get a regular you

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know, your regular chicken wings by
the cheap bacon. Why I say cheap

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bacon is because stretching and fatty and
it's real stretchy. The real thick stuff

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you get at a butcher shop is
garbage. It's too thick to wrap anything.

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I agree, And then I just
wrap them real tight around chicken wings

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and I'll throw them on the vortex
or you can even throw them on the

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smoker and then I let them go
until the bacon's cooked and boom, you

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got a bacon wrap chicken wings.
That sounds good. Sounds like a chlesterol

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mayhem, but it sounds amazing.
So what I so it's funny is a

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lot of my buddies can't cook,
Like they just can't. So I always

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get stuck with having to do stuff. But what if you go into your

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house or you having It's kind of
combination, like I had people to my

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house some, but then I'll go
to another buddy's mine lives just down the

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streets. Some. It all kind
of varies. But what I started doing

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recently, I take a brot worst
and I split a brot down the middle

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before you cook. It kind of
make a little bit of a boat.

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And then I'm putting cheddar, putting
excuse me, cream cheese, like a

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strip of cream cheese in there.
And then I'm putting hollowpenios in there,

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and then I'm putting cheddar cheese,
and then I'm putting uh hold on.

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And then I go ahead and I
take your Cajun rub and I spriam lit

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with your Cajun rub on there,
and then I wrap that in bacon and

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I cook that. Oh my gosh, those those pop those popu. And

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another thing, I know you don't
like to hear this, because I know

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you're anti this. I do shotgun
shells. And the reason why I say

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shotgun shells, I can feed a
ton of people with shotgun shells. You

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make them slice those bad boys up
in three or four pieces. Done.

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It's a cheap, easy thing to
make. It's so cheap. I don't.

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I don't ever since that damn video
came out and I've kind of browsed

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the pasta aisle. Yeah, there's
no man, no, there's like there's

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like a shortage. So all right, well we just got a text that

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Phil is here, U thirty minutes
late. But Phil is here, so

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We're gonna take a quick pause to
go down and get our boy, Phil

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the Grill. All right, so
we are back. Sorry about that little

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delay. We had to go get
Phil the Grill, who we now.

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I guess we're gonna call him Stinky
Phil today because Phil just comes walking in

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and we record on the fourth floor
of our building. Here our students on

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the fourth floor. So I had
to go in the elevator down to get

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Phil. And he comes walking up
and it looks like he just got done

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like trying to do like his Apollo
Creed impression in Rocky, because he is

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all Sweaty's a guy just got have
a boxing glass. Bro. I'm like,

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I know he did, because boxing
class. Let me tell you what.

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I'm afraid to drive home right now. I think I may have was

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gonna say, I think I may
have gotten some kind of like alcohol poison

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from the Aromas comment. Liqua is
coming out of it, Bro, that's

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all. That's all I smell is
alcohol, Like I smelled it tequila.

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I smelled the bourbon. Yeah,
it's Urban weekend too, Bro, I

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was doing it all. So we're
gonna get to that in a minute.

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We're gonna get to we're gonna get
to your weekend and say, louis there

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boy Mike Johnson and I met a
mermaid. Really, I saw you.

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I saw Did you get him on
the pot? Yet? You wanted him

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on the pot? I got his
number? Sure you want to? You

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won't call him? I got this, I got this double Okay, okay?

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All right? So we're talking football
sidrows all the past. But real

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quick that I don't know. He
was getting ready to yell at was like,

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what is he doing? All right? So we're talking football side dishes

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football style said, he goes with
bacon wrapped wings. What recipe did he

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steal? Now? Who recipes on? We're gonna get to that in a

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minute. All these things we're gonna
get. Okay, So a lot of

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stuff we're talking about football side dishes
right now. Kyle said, bacon wrap

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wings. I said, I take
a brod slice down the middle, add

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some cream cheese, some cheddar cheese, some Cajun russ from how painting was

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wrapping, and bacon the th I
go with, how about you, yo,

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I'm you know, I'm that New
York guy that loves sandwiches, sausage

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and peppers. Bro Yo, you
get a nice big crusty hero and Yo,

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you slice it down the middle and
you put that nice spicy brown mustard

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and you mix up the sweet Italian
and then the hot Italian, and then

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you saute the peppers and onions though
a little wistershire, a little sugar,

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a little barbecue, and you could
cut it into like little mini, a

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little minto so everybody grabs a one, and you know, but it feels

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a whole party. Bro. You
can get like a couple of stuff sausages

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for like ten bucks, right,
and then then yo, you could feed

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the army and then you make some
baked beans and coastaul on this side something

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like that. You know. You
know what I'm you know what I think

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is a trend that I'm seeing on
social media that really pisses me off.

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Everybody making everybody making dishes with the
Kings Hawaiian slider or rolls, because I

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will tell you they make it look
like it is just so easy to just

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slice that Kings Hawaii and low right
in half and it's perfectly even on both

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sides. B Yes, that is
almost every internet chef that I see post

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that. I'm like, how many
of those loafs did you buy and make

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it or the bottom one is like
a millimeter thick and it it falls apart.

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They leave it out of the package. Broy gets trusty and get it

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like a little stiff. Okay,
well I didn't do that this weekend.

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So what I do? Got to
have a shot knife? Yeah, correct,

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Your nife's got to be incredible.
But kings Waiian makes slider roles now,

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so I'm like, I feel like
just kind of have them, like

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or just do a little thrifty smart
shopping. They make. They make sliders.

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They make twelve packs of them.
They make they make they make pretzel

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roll ones that are incredible. I
love them. He were like, Oh,

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I just slice the loaf and half
Dad, And I'm like, how

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many of these loaves did you do? Yeah, because they're I get the

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twenty four packs. I'll cut them
in half, and then I'll cut them

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in half lengthwise and then I'll grill
them. I'll put some butter and grill

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them. Yeah, open sides and
name it on your flat top. Uh

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No, I want a charborol grill. I do on my flat I actually

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get grill marks, but no,
and then then I grill marks from the

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top of the top. No,
but but but if you do look at

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it, but like what's in the
sandwich? Oh man, look even I'm

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sure I just you get tell by
your sides. Not everybody's getting up to

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take a boxing We don't got time
to take boxing classes. We all got

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to be at working three of the
boarders, all right. So that's so

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you're going with that's your ear go
too, Yeah, I would say the

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Italians like, that's one of my
things. Wings is I don't know.

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Wings. I'm good on. I
think wings are a great option if you're

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trying to feed a large group on
a budget, because wings, the price

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of wings have gone down so much. As you go to costco, get

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that big old thing, I just
take my g I tak my GMG.

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I know it's better doing the vortex. I know that, But I take

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my GMG and just throw a big
old thing on it and they're mindless.

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Set it, walk away, Go
check them on a little bit, maybe

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give him a flip if you need
me, and then just do it.

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Another thing I've been doing recently,
Yeah, I bought myself a road tistry

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basket. Okay, I put my
tist basket, I put my GMG or

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tistry attachment, and I put that
wing, I put that basket on there,

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and I just still. But again
it's a but it's a great damn

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attachment. Hey, I like my
to's him attachments. Now you can put

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like twenty, you get twenty.
Since Phil pointed it out, I'm good

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for like twenty wings. Bro,
that's just me. But I'm just saying

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it's an easy way. I like
to do cooking things that are my less

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because a lot of times it's just
me cooking. Yeah, so it's like,

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I don't gotta think about it.
I'm gonna watch it. I can

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set it and walk away. Vortex
is awesome, but if you don't watch

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that, you're gonna have all sorts
stuck. And sometimes you got things and

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then sometimes the cocktails are flowing and
the timers don't always work. Sometimes when

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I drink, I go on full
time things a little. I cook chicken

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ties yesterday on the Vortex foe goo
charcoal just came out where the kats right,

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So they sent me a bunch of
bags to try it. I need

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social media. These freaking things gets
bro so hot, so hot, because

204
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I have a timer. When I
rotate the lid on the vortex and it's

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every eight minutes. Every eight minutes, I rotate the lid bro by the

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my like third rotation. There's smoke
pumbling through this thing, and I'm like,

207
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what the hell's going on out there? Chicken is completely done because I

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got that because it was so damn
hot. And when I use the gauge

209
00:13:52.759 --> 00:13:54.480
on the top of the webber is
like it's panned out. It's pinned out,

210
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broy Wow. So yes, you
have to keep your eyes. You

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know what I think messes up are
football, uh meals is being on the

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hot side of the hemisphere, right, because on the East Coast you do

213
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like Chili's And I was talking to
that, We're talking about tailgating. You

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00:14:13.039 --> 00:14:16.480
could do, no, I mean
a big thing at Chili like serloin you

215
00:14:16.600 --> 00:14:20.600
grill some maybe, but we're who
wants that in Phoenix And that's what Kyle

216
00:14:20.679 --> 00:14:22.320
I were talking about it. I
said, I go tailgating here, man,

217
00:14:22.360 --> 00:14:26.320
I said, it's it's it's impossible. It's like November yea, yeah,

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three courts of the season. Yeah, Like I agree. Like going

219
00:14:28.840 --> 00:14:31.840
to Michigan, man, it was
like Sundays was our day, right,

220
00:14:33.080 --> 00:14:37.360
like you it was like there was
a sixty to seventy percent chance you might

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make it to work on Monday.
Yeah, because that that was every Super

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00:14:41.919 --> 00:14:46.200
Bowl season that was it was a
sixty percent chance that you would not make

223
00:14:46.200 --> 00:14:50.799
a chance. No, bro,
super Bowl. I'm just saying. I'm

224
00:14:50.840 --> 00:14:54.799
just saying in general on the East
Coast, because games don't start to like

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00:14:54.879 --> 00:15:00.840
one o'clock. The last game starts
at like not seven seven. Y if

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you started early today and the Sunday
football game starts to say, that's your

227
00:15:03.200 --> 00:15:07.679
team that you need to watch regardless. Yo. But see, and that's

228
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part of the reason why I love
living on the West Coast, especially college

229
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football season. Those first games started
eight. It's amazing. You go,

230
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you go in bed by five o'clock. By five o'clock, you are done.

231
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You had yourself a full day of
fun, and you're in bed by

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five six o'clock. And then you
wake up, you get hungry, you

233
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stagger out, and then that pac
twelve at night games start in Oregan Verse

234
00:15:33.080 --> 00:15:35.519
whoever, and you're like, oh, I'll watch this for thirty minutes,

235
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so you fall back asleep, like
I love I love that side of it,

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so no, I do too.
You know, that was Monday football.

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It starts at five o'clock. I
went back East and tried to watch

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on Monday night football games started eight. Yo. I was like, I'm

239
00:15:48.320 --> 00:15:50.600
out of here. Like that was
like, yo, I'm out. It

240
00:15:50.679 --> 00:15:54.200
was like eleven o'clock at night and
a Monday night, Yeah, exactly,

241
00:15:54.200 --> 00:15:56.120
still watching football. I was like, yo. When I first moved here,

242
00:15:56.399 --> 00:16:00.399
yo, I was going to,
uh, what's that arrowhead? Because

243
00:16:00.399 --> 00:16:03.159
that's where I lived. It was
this sports bar that was pretty big out

244
00:16:03.159 --> 00:16:07.600
there. Bro eight o'clock in the
morning, I'm there breaking beers and like,

245
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I love it. That was crazy
for me. I was like,

246
00:16:11.480 --> 00:16:14.879
yeah, all about that life,
man, I'll tell you that is where

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00:16:14.960 --> 00:16:18.080
it's at eight o'clock in the morning
on a Saturday. Get up because I

248
00:16:18.120 --> 00:16:19.480
mean, Kyle and I both work
weird hours, so we get up early

249
00:16:19.600 --> 00:16:25.279
naturally. Dude. I wake up, turn on College Game Day at seven

250
00:16:25.279 --> 00:16:27.480
o'clock, watch it, and then
I'm at a bar by eight o'clock with

251
00:16:27.519 --> 00:16:30.320
buddies and thinks there's nobody out.
So it's like you and just you and

252
00:16:30.320 --> 00:16:33.679
your boys. Usually watching those games, you get great service. You're ripping

253
00:16:33.679 --> 00:16:37.720
it up. The five o'clock games, you know, the primetime five o'clock.

254
00:16:37.960 --> 00:16:42.440
They're four o'clock. I'm done.
It's amazing you still make it the

255
00:16:42.480 --> 00:16:48.279
work exactly. I'm all about that
life, all right. So we're talking

256
00:16:48.279 --> 00:16:51.440
about to football here. All kind
of kicks off this weekend and get Labor

257
00:16:51.519 --> 00:16:53.320
Day, and then the National Football
League starts the following week. It does,

258
00:16:53.440 --> 00:16:56.039
right, Yeah, this week,
it's not just it starts a week

259
00:16:56.120 --> 00:17:00.360
from Thursday. The Lions, my
Lions get it. The first game play

260
00:17:00.360 --> 00:17:02.879
against the Chiefs, Lions, Chiefs, We're gonna we'll get beat by fifty

261
00:17:03.639 --> 00:17:06.240
baby six. Yeah, no,
I got Lions doing better than that.

262
00:17:06.400 --> 00:17:07.880
No, we'll lose by like fifth. Because here's the deal with the Lions.

263
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The Lions end of the season last
year on a roll. A well,

264
00:17:11.519 --> 00:17:14.400
last year, the Lions end the
season on a roll. We have

265
00:17:15.119 --> 00:17:18.559
optimism, there is excitement with this
team. As a lifelong Lions fan,

266
00:17:18.640 --> 00:17:22.640
whenever there is optimists or excitement happens
we fall apart in horrific fashion. We

267
00:17:22.839 --> 00:17:27.039
straight titantic. Okay, we start
out great and it's just a disaster.

268
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But in the beginning of the year, Chiefs are not that good. Oh

269
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no, no, Jared Goff will
Jared Goff will blow his acl out,

270
00:17:34.319 --> 00:17:40.920
Saint Brown will sat Brown, Saint
Brown will like probably retire at halftime,

271
00:17:41.559 --> 00:17:45.000
and Aidan Hutchinson will tear his rotator
cuff. I mean horrible things are gonna

272
00:17:45.039 --> 00:17:48.359
happen. I mean we are,
We're superstars going to retire. Barry Standers

273
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in his prime Deuce is, I'm
out, Megatron is prime Deuce is.

274
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I'm out. Yes, Yes,
I do agree what you guys are you

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guys? Are you guys playing fantasy
football? Of course I had to stop

276
00:18:00.319 --> 00:18:03.720
because I'm over here rooting for teams
that I'm not even but bro At one

277
00:18:03.759 --> 00:18:07.640
point, I was like, go
Zeke, go Zeke, give me some

278
00:18:07.759 --> 00:18:10.880
more. And I'm like, why
am I rooting for a Dallas Cowboy?

279
00:18:11.079 --> 00:18:17.279
It's funny you say that. I
agree fantasy football. Fantasy football changes how

280
00:18:17.480 --> 00:18:22.000
you watch football like it is bad, and then you take gambling and you

281
00:18:22.079 --> 00:18:26.880
put that on top of it.
So so what I do now is I

282
00:18:26.000 --> 00:18:30.440
just put in my biggest loser.
I put in you put in a nice

283
00:18:30.640 --> 00:18:34.640
piece of money, and you just
put in who's going to lose at the

284
00:18:34.680 --> 00:18:40.400
bottom, who's gonna lose the most
this year? And that's how there you

285
00:18:40.480 --> 00:18:42.960
go. There you go better.
But if they win two games, you're

286
00:18:44.039 --> 00:18:45.920
like, crap, I could have
got my thousand dollars. Keep talking about

287
00:18:45.920 --> 00:18:48.799
do you see the cut Colt McCoy
yesterday? They don't even have a quarterback.

288
00:18:48.960 --> 00:18:55.359
Who's their quarterbo? Who's that?
Cardinals? They don't McCoy. Where's

289
00:18:55.400 --> 00:18:59.920
the little skinny dude with the torn
cl He's out for at least till November.

290
00:19:00.079 --> 00:19:03.960
What during practice tourn in December last
year they traded for a quarterback Dobbs,

291
00:19:04.039 --> 00:19:07.880
Josh Dobbs. He hasn't even on
the team a week, bro,

292
00:19:07.000 --> 00:19:10.400
and he's projected. Hey, you
know what the Cardinals are doing. Tank?

293
00:19:10.599 --> 00:19:12.640
They're tanking so they can get Caleb
Williams at USC. Here's the best

294
00:19:12.680 --> 00:19:17.200
part about that. And they get
bringing that up and the works for USC

295
00:19:17.400 --> 00:19:22.640
right now. Oh yeah, Cliffs
Cliff Keaksbury's and Caleb Williams here like,

296
00:19:22.759 --> 00:19:26.319
yo, you I wouldn't go to
the draft. I'm just saying, you

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00:19:26.400 --> 00:19:27.440
gonna be going to that team.
Oh he's going to the draft. He's

298
00:19:27.440 --> 00:19:30.839
gonna go get paid, you know
why. And Cliff Cliff at gonna say

299
00:19:30.839 --> 00:19:33.200
nothing bad? You know why?
He got thirty million dollars coming to him.

300
00:19:33.200 --> 00:19:37.119
In the Cardinals for the next five
years. Stiff Caleb is gonna ask

301
00:19:37.200 --> 00:19:40.160
him, like, Yo, how
was the Cardinals? Yeah? But you

302
00:19:40.200 --> 00:19:42.440
know, yo, who you got? First game? Who do you think

303
00:19:42.599 --> 00:19:49.200
pretty boy over here? We got
we played together? Hey? What Giants

304
00:19:49.240 --> 00:19:53.480
stadium? We at? Where?
Where? Where at? Our home against

305
00:19:53.480 --> 00:19:56.720
each other? Yo? Yo?
Is it home or our way home stadium?

306
00:19:57.559 --> 00:20:02.519
You got two homes? All right? We're sports talking. We got

307
00:20:02.640 --> 00:20:06.119
to get back into the barbecue world
here. So Phil, we know that

308
00:20:06.160 --> 00:20:08.200
you went to Saint Louis's past week
and things got a little weird. Oh

309
00:20:08.359 --> 00:20:12.720
what TONI? So you're on stage
with ice Cube? Yeah, all right,

310
00:20:12.799 --> 00:20:18.920
give us give us the short and
condensed PG version of what happened?

311
00:20:19.400 --> 00:20:26.839
Oh what TONI? Not so all
right? So were you selling food?

312
00:20:26.920 --> 00:20:29.720
Not so fun? Okay, okay, all right, break it all right.

313
00:20:29.839 --> 00:20:32.279
I want to break it down,
but I want to be very honest

314
00:20:32.440 --> 00:20:37.039
because this is don't drop the tongs. But I don't want to crush any

315
00:20:37.160 --> 00:20:41.519
relationships that I have, So we'll
just use code names. No, I'm

316
00:20:41.519 --> 00:20:44.400
gonna use real names. I don't
drop the tongs. I'm gonna use names.

317
00:20:44.400 --> 00:20:48.880
I'm I'm I'm gonna use real names. All right, So Evolution Festival

318
00:20:48.039 --> 00:20:55.319
hired me to come out and be
a celebrity chef set your ship. I

319
00:20:55.559 --> 00:20:59.079
was wanted the top. I was
the closer of the demo stage, right

320
00:20:59.440 --> 00:21:07.400
because we cooked before you was an
easy max chef on before you shut up,

321
00:21:07.160 --> 00:21:12.119
didn't matter the check clear but anyway, yo. So yeah, so

322
00:21:12.279 --> 00:21:15.680
they hired me to do that.
But this was their first year around,

323
00:21:17.079 --> 00:21:22.480
and I'll be honest, they threw
a hell of a concert. Their concert

324
00:21:22.559 --> 00:21:26.599
and they're set up was beyond none. Right, I mean as far as

325
00:21:26.680 --> 00:21:30.200
they layout. They had three stages. They had their main stage, a

326
00:21:30.279 --> 00:21:36.160
secondary stage, and then it was
called the Sauce Lounge and that's where the

327
00:21:36.279 --> 00:21:37.799
chefs kind of did it. You
were the lounge, Yeah, I was

328
00:21:37.839 --> 00:21:41.880
in the lounge. Shit yeah right
yeah, plenty of bourbon flowing right yo.

329
00:21:42.119 --> 00:21:47.599
Yo. So Bullet has this new
already pre mixed, old fashioned.

330
00:21:47.759 --> 00:21:49.960
Bro. You know how all of
those things are nasty. You gotta try

331
00:21:51.000 --> 00:21:55.039
the Bullet one. That's that's that's
a go to for a week day where

332
00:21:55.079 --> 00:21:57.160
you just want to get some ice
and poor bro, it's it's a good

333
00:21:57.240 --> 00:22:00.240
it's not sweet, it's not nasty, it doesn't happen. I mean I

334
00:22:00.359 --> 00:22:06.240
taste bullets, but I tasted okay, all right, now this guy's talking

335
00:22:06.240 --> 00:22:08.960
about bullet. Yo. Bullet is
my week day. That's my like butt

336
00:22:10.039 --> 00:22:15.599
light of bourbons. You drink no, but I drank bullet okay, But

337
00:22:15.799 --> 00:22:22.440
all right, so yo. The
problem I had was they had no logistics

338
00:22:23.200 --> 00:22:32.079
person that really analyzed the hotel to
getting the axe from the hotel to the

339
00:22:32.680 --> 00:22:36.680
venue. The shutdow you know,
was always late, Like sugar Hill Gang

340
00:22:36.759 --> 00:22:40.200
was there, right, we had
breakfast the other day and they was waiting

341
00:22:40.319 --> 00:22:45.400
on a shuttle going back to the
airport and it was like forty five minutes

342
00:22:45.480 --> 00:22:48.440
and they had like about eighteen bags
that they had to check in and they

343
00:22:48.480 --> 00:22:52.400
were forty five minutes before they're like
still waiting and they were pissed. And

344
00:22:52.519 --> 00:22:56.960
that was the type of thing,
right, everybody's checked clip. But it

345
00:22:56.119 --> 00:23:02.720
was like somebody mentioned it was like, bro, either you're a prick or

346
00:23:02.920 --> 00:23:04.480
you really don't know what you're doing, you know what I mean, Like

347
00:23:04.599 --> 00:23:07.480
you really are prick and you don't
care. It was like when it was

348
00:23:07.519 --> 00:23:11.440
like borderline, I really felt like
they were new, but they didn't really

349
00:23:11.599 --> 00:23:18.279
dial in all of the so I
think that as a person who's been involved

350
00:23:18.319 --> 00:23:22.039
with music festivals for fifteen plus years. There are some music festivals first year

351
00:23:22.119 --> 00:23:26.759
music festivals always have growing pains and
you're always learning things. But there are

352
00:23:26.839 --> 00:23:32.799
some people who do festivals that are
just flawless. Yes, but they also

353
00:23:32.920 --> 00:23:37.200
pay people a lot of money who
help do that. They hire the right

354
00:23:37.359 --> 00:23:40.519
people to do stuff, and a
lot of times that's where festivals will cut

355
00:23:40.599 --> 00:23:45.160
corners, is they'll cut corners by
the van drivers or the shuttle drivers and

356
00:23:45.240 --> 00:23:48.119
the person who's handling travel and logistics. They're like, oh, this is

357
00:23:48.160 --> 00:23:51.000
just a hotel. This works over
here. Yeah, Well they don't have

358
00:23:51.160 --> 00:23:53.400
somebody who looks and says, okay, yes that's a hotel, but it's

359
00:23:53.440 --> 00:23:59.440
across three freeways and you're gonna opposite
a rush hour traffic. That hotel maybe

360
00:23:59.559 --> 00:24:02.599
a nice Marriott. Yeah, it's
better to put somebody at a holiday in

361
00:24:02.759 --> 00:24:04.599
which is closer and easier to get
you. And that's where I think a

362
00:24:04.640 --> 00:24:08.000
lot of times that comes through.
With no festivals, they learn I mean

363
00:24:08.119 --> 00:24:12.160
and and I and I agree with
you Barrow. With the festivals I've been

364
00:24:12.200 --> 00:24:15.480
in, I felt the same way. I just felt like this festival was

365
00:24:15.559 --> 00:24:22.160
missing communication, communication within their team
and in communication with everybody else, Like

366
00:24:22.319 --> 00:24:25.960
it was two weeks before and I'm
like, hey, does anybody want my

367
00:24:26.160 --> 00:24:29.680
ingredients list? Like what to get
and stuff like that, Like nobody was,

368
00:24:29.759 --> 00:24:32.720
but they were supping all that.
Of course that's you know, I'm

369
00:24:32.839 --> 00:24:36.440
gonna now write up what I need
to do these now that I'm doing a

370
00:24:36.519 --> 00:24:37.680
lot of these, I'm gonna just
write up, Hey, this is what

371
00:24:37.799 --> 00:24:44.400
I need just a writer exactly.
But so enough about the festival. It

372
00:24:44.519 --> 00:24:48.079
was a great festival. Music artist
sugar Hill Kang. I was even on

373
00:24:48.240 --> 00:24:52.000
stage with people that I didn't even
know who the heck they were, you

374
00:24:52.039 --> 00:24:53.680
know what I mean. But I
was I was trying. I was trying

375
00:24:53.720 --> 00:24:59.200
to culture myself. Barrow, you
guys would have been there was a country,

376
00:24:59.240 --> 00:25:00.640
but I thought it's all nah,
nah, it was. It was

377
00:25:02.240 --> 00:25:04.200
you didn't read the fly because I
don't know all everybody's name. It was

378
00:25:04.279 --> 00:25:11.079
like Brittany, Brittany carry there,
No what was her name? No,

379
00:25:11.200 --> 00:25:15.039
it was a dude, right,
uh, Brandy Carrie and Dave Wade and

380
00:25:15.279 --> 00:25:18.559
I don't know, bro, it
was a it was it was you know,

381
00:25:18.680 --> 00:25:22.160
people were going crazy and they was
there and it was a nice festival.

382
00:25:22.240 --> 00:25:25.400
But I didn't know anybody but sugar
Hill Gang and Iced Tea, I

383
00:25:25.480 --> 00:25:27.720
mean ice Cube, and I hung
out with ice Cube. We went back

384
00:25:27.799 --> 00:25:32.960
to his trailer and we took pictures. I kind of reminded him when he

385
00:25:33.000 --> 00:25:34.880
came to New York. He was
around. He was in my neighborhood because

386
00:25:36.279 --> 00:25:41.400
one of the promoters that was helping
him because he left he left NWA and

387
00:25:41.519 --> 00:25:45.240
he made his next album in New
York. Yeah, and so a lot

388
00:25:45.319 --> 00:25:47.920
of my friends was in the music
business, so they brought him to our

389
00:25:47.960 --> 00:25:52.160
hood. I even know the CHICKI
slept while he was there. So I

390
00:25:52.279 --> 00:25:55.400
was laughing. He was laughing about
it. And then I was like,

391
00:25:55.480 --> 00:25:57.079
yeah, we grew up together and
didn't grow up together, but I know

392
00:25:57.160 --> 00:25:59.839
about it. He was like,
oh, Yo, it's cool. He's

393
00:25:59.839 --> 00:26:02.519
like, Yo, next time in
Phoenix, YO will hang out and blah

394
00:26:02.519 --> 00:26:04.960
blah blah and this that you know, so taking the birds and I will

395
00:26:06.279 --> 00:26:08.640
I will not totally, I totally
will. Yeah all right, but all

396
00:26:08.720 --> 00:26:12.640
right, So that was that was
it. Then my brother Mike Johnson,

397
00:26:15.799 --> 00:26:18.640
Yo, me and Mike all right, so yo, I'm no, it's

398
00:26:18.680 --> 00:26:22.400
funny I gotta I gotta text it
like two am. We got bald Mike

399
00:26:22.519 --> 00:26:26.839
Johnson and we got bald fielded grills
sitting at this table and they're all just

400
00:26:26.079 --> 00:26:29.640
looking at this camera and he sends
it to Smitty all right, nothing,

401
00:26:29.880 --> 00:26:32.880
they're just sitting there looking. I
sent it to YouTube. Yeah I did,

402
00:26:33.079 --> 00:26:36.599
no, no, uh, Mike
Johnson said it. Oh he did.

403
00:26:38.319 --> 00:26:41.039
I was like, damn Smith,
it's time for you to shave your

404
00:26:41.079 --> 00:26:44.400
head. We're all bald down.
It's funny. Yo, so yo.

405
00:26:44.519 --> 00:26:49.359
It was great, But so I'm
used to hanging out with barbecue Mike.

406
00:26:49.920 --> 00:26:52.839
All right, yeah, so barbecue
Mike, Me and Barbecue Mike. We

407
00:26:52.960 --> 00:26:56.799
go to like die Bards, we
go, you know, we find we

408
00:26:56.200 --> 00:26:59.960
we figure it out, you know
what I mean. Bro. He had

409
00:27:00.240 --> 00:27:03.759
me at the Ritz Carlton, and
I'm like, why am I here is

410
00:27:03.799 --> 00:27:07.599
somebody getting married? Like why are
we in this ballroom? Like they were

411
00:27:07.680 --> 00:27:11.279
doing the electric slid and like half
of them didn't know what it was a

412
00:27:11.319 --> 00:27:15.160
bar. It was open and everybody
was like dancing and doing like these little

413
00:27:15.200 --> 00:27:19.519
step dances and stuff like that,
and it was a lot of older potential.

414
00:27:21.559 --> 00:27:26.640
So Mike Johnson is a restaurant tour
and you saw him be a restaurant

415
00:27:26.680 --> 00:27:33.119
mogul. No exactly that hung hung
out You say professional. I say,

416
00:27:33.160 --> 00:27:36.440
I hung out with Bougie. I
even tell him that in the text.

417
00:27:36.480 --> 00:27:38.160
I said, I said, Bro, if you come out tonight, bring

418
00:27:38.240 --> 00:27:44.599
barbecue, might even leave Bougie Mike. I like. It's so good fun

419
00:27:44.640 --> 00:27:45.960
though, Yo, we had tons
of fun. I met a lot of

420
00:27:47.000 --> 00:27:49.119
great people. I met his son, yo. His sons need to come

421
00:27:49.160 --> 00:27:53.359
out, like his son and Tyler. Oh boy, Y know. I

422
00:27:53.480 --> 00:27:59.119
had the cats going, Yo,
they they're ready, bron We were playing

423
00:27:59.200 --> 00:28:02.279
golf in his liver, rule in
the house, like trying not to like

424
00:28:02.799 --> 00:28:08.480
putting into a plastic red cup,
like about the breaks, what can go

425
00:28:08.680 --> 00:28:12.640
wrong? And then it did.
Freaking homeless job is a delivery rootle bit

426
00:28:12.720 --> 00:28:15.720
the back, tried to sleep and
yeah, we're just like waking up.

427
00:28:15.799 --> 00:28:18.160
He wanted to cut out. It
cursed me out because I'm laughing. It's

428
00:28:18.200 --> 00:28:21.720
like two or three and a boarded. I wouldn't want nothing to do with

429
00:28:21.799 --> 00:28:26.359
that. It gives me anxiety to
hearing about. That's why my shirt smells

430
00:28:26.480 --> 00:28:30.839
like a whole bunch of all Right, So we heard about all that with

431
00:28:30.880 --> 00:28:33.599
your weekend. We've got a couple
of things we gotta get to. But

432
00:28:33.799 --> 00:28:37.720
first off, most recently, that
comes to my mind that we need to

433
00:28:37.759 --> 00:28:45.519
discuss. So we have all on
this podcast clowned on smash Burger tacos.

434
00:28:45.480 --> 00:28:49.680
We all have yeah, hold on, and there's two things that we've all

435
00:28:49.720 --> 00:28:52.640
clowned up. We've clowned up smash
Burger tacos first, and they were may

436
00:28:52.799 --> 00:28:56.319
right. We clowned on them,
right, they're may They're not right.

437
00:28:56.599 --> 00:28:59.680
You know all this stuff right,
clowned on them all. Ye what?

438
00:29:00.240 --> 00:29:04.960
I wake up this morning and see
I'm the your behind barbecue Instagram Kyle Manacatti.

439
00:29:06.599 --> 00:29:11.119
He takes a Smashburger taco and he
goes ahead and makes it cute,

440
00:29:11.279 --> 00:29:15.240
and kyles it up by using charizo. It makes hiself a breakfast taco out

441
00:29:15.240 --> 00:29:18.519
of him. I ain't gonna hate
all that, you know what. You

442
00:29:18.599 --> 00:29:21.839
know what I'm saying. If we're
gonna hate on it, everybody needs to

443
00:29:21.920 --> 00:29:25.039
try it before we go. Okay, I'm not going to hate on anybody's

444
00:29:25.119 --> 00:29:29.680
recipe, Kyle, But here's the
deal that I'm having a hard time heard,

445
00:29:30.000 --> 00:29:32.279
No, No, I'm having a
hard time. I know where you're

446
00:29:32.279 --> 00:29:36.160
going I'm having a hard time,
but I'm getting proved wrong. So it's

447
00:29:36.240 --> 00:29:40.359
like, yo, so, like
I grew up in New York as like

448
00:29:40.559 --> 00:29:45.119
the evolution of hip hop, and
it was the beginning of being original and

449
00:29:45.279 --> 00:29:48.200
be the originator and you know,
and not following in not you know,

450
00:29:48.640 --> 00:29:52.839
you are a punk. You are
a biter if you follow somebody style.

451
00:29:52.920 --> 00:29:56.400
Oh blah blah blah. Yo.
So I don't want to know, yo.

452
00:29:56.599 --> 00:30:03.480
So so so I gave Barrel.
I gave him so much shit about

453
00:30:03.559 --> 00:30:07.279
taking that check right by by Instagram
pay for check. I was like,

454
00:30:07.079 --> 00:30:11.920
that's a way to go out like
a sucker. Right then. Now he's

455
00:30:11.279 --> 00:30:18.480
copying all of these trending vidget videos
and and this boy's freaking trending shit is

456
00:30:18.599 --> 00:30:22.039
like just blowing up with me.
I'll get like a few hundred here and

457
00:30:22.079 --> 00:30:25.359
there, you know what I mean, a few because I'm like, I'm

458
00:30:25.400 --> 00:30:30.559
gonna stay I'm the same time though
at the same time, though, I

459
00:30:30.680 --> 00:30:37.119
gotta be you say that, but
if it's working for him, he's getting

460
00:30:37.319 --> 00:30:38.759
you know, That's what It's like
one of those it's like, let's clown

461
00:30:38.799 --> 00:30:41.559
on him about it. But man, I can't hate on its work.

462
00:30:41.839 --> 00:30:45.200
But that's that's what I'm saying,
Barrel. It's like I'm beating him up

463
00:30:45.279 --> 00:30:48.240
over it, but it's working.
It's like, damn, do I get

464
00:30:48.279 --> 00:30:52.279
off this ship? Chump boy jump
boy getting me up? Do I get

465
00:30:52.319 --> 00:30:56.920
a check? Do I get a
blue check? And start doing stupid shit

466
00:30:56.200 --> 00:31:00.440
with everybody else? I agree?
So we got that talk about. We

467
00:31:00.480 --> 00:31:03.240
have to talk about that. But
my thing is this. Okay, Yes,

468
00:31:03.319 --> 00:31:06.359
there's that's all over the place.
Yo, Smith, Yo, holler,

469
00:31:06.559 --> 00:31:08.759
and let me know, big bro, do we do we do we

470
00:31:08.880 --> 00:31:15.079
become? D Yo? Are we
gonna be doing the rapid damnasons? Yo?

471
00:31:15.160 --> 00:31:17.599
Me and Smith are gonna be the
rapid Damnasons. Okay, and we're

472
00:31:17.640 --> 00:31:22.799
gonna come in hot. I saw
I've seen all the Smashburger. I've seen

473
00:31:22.839 --> 00:31:25.119
it all. I've seen all you
know, Big Max. I don't care.

474
00:31:25.119 --> 00:31:29.920
I think Big Max stuck. Anyways, Then some chick made a breakfast

475
00:31:29.960 --> 00:31:34.039
taco but she used sausage, and
I'm just like ding ding ding use terso

476
00:31:34.319 --> 00:31:37.799
and I've never done it. I've
heard you talk about it, how it

477
00:31:37.839 --> 00:31:40.359
gets soggy and all this. I've
never done it before. So he gets

478
00:31:40.400 --> 00:31:44.880
soggy? No, I figured it
out all right. So I put the

479
00:31:45.000 --> 00:31:47.079
Teresa on there and I said,
it's great, it's too hot. I'm

480
00:31:47.079 --> 00:31:48.319
not cooking outside. I'm not getting
the blackstone doing all that. Oh you're

481
00:31:48.319 --> 00:31:55.440
gonna I'm not using the flatsop,
No, please, the terso and I

482
00:31:55.559 --> 00:31:59.599
laid a thin layer of it on
top of a little small flower tortilla and

483
00:31:59.680 --> 00:32:01.160
I got I made sure the panel's
hot. I put it on there,

484
00:32:01.440 --> 00:32:05.599
and I didn't flip that sucker because
I could push on the tortilla and if

485
00:32:05.599 --> 00:32:08.039
it was still soggy or if it
felt still, you know, mushy,

486
00:32:08.079 --> 00:32:10.680
I wouldn't flip it. I'd let
it go. And then when I started

487
00:32:10.720 --> 00:32:13.759
and it firmed up a little bit, then I flipped it over. And

488
00:32:13.799 --> 00:32:15.960
then I had a nice crust on
the trees, and I'm like, boom,

489
00:32:15.000 --> 00:32:17.200
we'll put an egg on that.
We'll put some onions on that,

490
00:32:17.519 --> 00:32:22.079
some bacon green chili onions on that, with some bacon green chili eggs.

491
00:32:22.680 --> 00:32:27.480
You know how many orders I got
off that video? How many three hey

492
00:32:27.640 --> 00:32:30.200
three morny orders of bacon green chili
roub hey three already had. I mean,

493
00:32:30.240 --> 00:32:32.559
you can't hate the game everything,
and we can hate on you as

494
00:32:32.599 --> 00:32:36.279
your friend. But you can't hate
on the game. I know That's what

495
00:32:36.359 --> 00:32:38.680
I'm saying, Barrel. I'm like, I'm lost and confused right here.

496
00:32:38.799 --> 00:32:43.680
You just jump let me, let
me just jump on commercial? Do you

497
00:32:43.759 --> 00:32:46.559
just jump on commercial? But let
me ask? So you have three two

498
00:32:46.640 --> 00:32:50.559
new rubs coming out? Yes,
right? You need? Are you gonna

499
00:32:50.559 --> 00:32:52.400
push for that? You need?
What are you gonna do for that?

500
00:32:52.519 --> 00:32:55.440
I think I need to talk.
I got to sell my soul and jump

501
00:32:55.480 --> 00:33:00.039
on the commercial stuff you have.
It's not so and it's a great example.

502
00:33:00.960 --> 00:33:06.039
So you'll say he's selling out right, Yes, okay, I'm gonna

503
00:33:06.039 --> 00:33:09.480
go you. An example is we're
gonna shift gear shirto quick. Somebody said

504
00:33:09.519 --> 00:33:14.039
one time to Billy Joe Osborne,
the lead singer of green Day, the

505
00:33:14.240 --> 00:33:20.799
rock band, you sold out because
they say you sold out because they came

506
00:33:20.880 --> 00:33:23.440
up in the club scene and in
Oakland, the Bay Area and that whole

507
00:33:23.559 --> 00:33:27.119
era, and they were there and
they're like, he goes, you sold

508
00:33:27.160 --> 00:33:30.880
out and he looked right as the
person goes every single arena we play,

509
00:33:32.440 --> 00:33:36.799
and I was like, it sold
out. Good point. He sold out

510
00:33:36.839 --> 00:33:38.880
every single arena we ever play.
And I was like and you look at

511
00:33:38.880 --> 00:33:42.759
it and you're like, yeah,
they went mainstream. But man, you

512
00:33:42.839 --> 00:33:46.359
know what dude dudes flying dudes flying
private. Yeah. I mean so I

513
00:33:46.720 --> 00:33:50.519
get, I get, we bag
on you about it. Don't it works?

514
00:33:51.000 --> 00:33:52.759
It works? Man, I hate
say it working. But you got

515
00:33:52.960 --> 00:33:57.039
you got two new rubs coming out? You go, are you gonna push

516
00:33:57.079 --> 00:33:59.000
it? Like? I don't have
a deal like other people have deal.

517
00:33:59.359 --> 00:34:02.160
They got distribution and stuff. So
that's what they can handle that And that's

518
00:34:02.160 --> 00:34:06.720
try doing my own program. And
that transitions us to our next topic.

519
00:34:07.599 --> 00:34:09.599
Coles has people hitting them up recently
of a question they want us to talk

520
00:34:09.599 --> 00:34:17.480
about this podcast perfect, How do
you build a brand? And what do

521
00:34:17.519 --> 00:34:22.320
you think a sell out? No, how do you build a brand?

522
00:34:22.719 --> 00:34:30.440
How do you go from starting in
the competition world to launching rubs to opening

523
00:34:30.519 --> 00:34:36.360
restaurants? Where does the cookbook come
in? Media videos? How do you

524
00:34:36.400 --> 00:34:37.960
build that? Brandy? All right? And not not a long drawn out

525
00:34:38.000 --> 00:34:40.800
story. No, let's start with
let's just give people like the cliffs notes,

526
00:34:40.840 --> 00:34:45.039
and the cliff note to that would
be. And this is where I'm

527
00:34:45.119 --> 00:34:50.239
struggling right now because when I was
building my brand, I you know,

528
00:34:50.440 --> 00:34:52.800
I had the food truck in mind
I had I had all of my golds

529
00:34:52.960 --> 00:34:58.639
or my milestones all kind of spaced
out, right, But you have to

530
00:34:58.760 --> 00:35:01.920
start the foundation first so you could
build the rest of the house. Right.

531
00:35:02.360 --> 00:35:06.400
So with that being said, I
said, how am I going to

532
00:35:06.519 --> 00:35:09.679
be different? What is going to
make me set me different from everybody else?

533
00:35:10.199 --> 00:35:15.599
So I had to have my own
flavor, my own style, sticky,

534
00:35:15.760 --> 00:35:19.559
my own charisma. But now everybody's
following the leader and doing that.

535
00:35:19.679 --> 00:35:22.519
To be sticky, you had to
be sticky, right, yes, yes,

536
00:35:22.760 --> 00:35:27.400
and but there's nothing wrong with doing
it your own way. Cool.

537
00:35:27.440 --> 00:35:29.840
You saw a smash burger online and
then you're like, oh wait, guess

538
00:35:29.880 --> 00:35:32.920
what what if I ground up some
lambs put that on a No, you're

539
00:35:34.000 --> 00:35:37.280
right, my flavor fly on.
You started thinking, and then I topped

540
00:35:37.320 --> 00:35:40.559
it off with my little steak dust
and you're showing the camera this, Look

541
00:35:40.559 --> 00:35:45.440
how many place look, Look look
at how many menus? Look how many

542
00:35:45.480 --> 00:35:47.639
menus out there have a hamburger on? Right, somebody was the first person

543
00:35:47.679 --> 00:35:50.840
to make a burger. Look at
Dom. Dom didn't want to do any

544
00:35:50.920 --> 00:35:53.559
more day burgers, but now he's
the number one burger placing Arizon. He

545
00:35:53.639 --> 00:35:57.719
had to do it. So I
would say the first thing to building a

546
00:35:57.800 --> 00:36:04.599
brand you can talk about this sticky
is be sticky. And you are sticky

547
00:36:05.079 --> 00:36:12.559
when you provide something unique and creative
to an audience and a small, little

548
00:36:12.639 --> 00:36:15.159
level of First, you have to
start small with any brand. And I

549
00:36:15.280 --> 00:36:19.119
say that, like, Okay,
I don't have a barbecue brandy. I

550
00:36:19.199 --> 00:36:21.800
wear a barrel for living at a
radio station. Many were seventeen years.

551
00:36:22.559 --> 00:36:24.559
It's become a brand, it's becoming
an icon and I try to blow my

552
00:36:24.599 --> 00:36:30.199
own horn in this town. It's
become huge. But it started out as

553
00:36:30.239 --> 00:36:34.119
a super super small, niche thing. Yeah, and it became sticky,

554
00:36:34.840 --> 00:36:39.000
and it grew slowly and slowly and
slowly, but it grew with consistency.

555
00:36:39.840 --> 00:36:44.239
And what my boss told me I
very first started this, if you want

556
00:36:44.239 --> 00:36:47.440
a million fans, you have to
meet two million people. Yes, I

557
00:36:49.000 --> 00:36:52.280
say, half of them are not
going to like you. And I would

558
00:36:52.280 --> 00:36:55.719
say that's the same thing with starting
a barbecue brand. You need to be

559
00:36:55.960 --> 00:37:04.480
consistently trying to recipes, posting new
recipes every day, posting, posting,

560
00:37:04.679 --> 00:37:08.320
posting, posting, because half of
those videos aren't gonna get my more and

561
00:37:08.400 --> 00:37:12.480
half a ton of those aren't even
gonna get picked up anybody any algorithm on

562
00:37:12.519 --> 00:37:15.559
social media. They're not gonna get
any traction. Half the people who do

563
00:37:15.760 --> 00:37:19.559
see it are gonna look at and
gross. I don't like that. People

564
00:37:19.559 --> 00:37:22.159
are gonna like I don't like TREESO
I'm out. Yeah, you gotta continuously

565
00:37:22.239 --> 00:37:24.679
be posting something because then you gotta
find people who do like it, and

566
00:37:24.679 --> 00:37:29.000
you gotta continuously do it. But
you gotta start small, and you have

567
00:37:29.199 --> 00:37:35.039
to be consistent, and you have
to also listen to what your audience is

568
00:37:35.159 --> 00:37:37.800
saying. Listen to it. I'm
definitely and and you know, Barrel,

569
00:37:37.840 --> 00:37:40.159
you're absolutely right with that. You
know, when I started the restaurant,

570
00:37:40.280 --> 00:37:45.199
that's where I veered off because then
I had to put the Phil the Grail

571
00:37:45.280 --> 00:37:47.159
brand on hold. So what what
okay? Hold on? So when you

572
00:37:47.280 --> 00:37:52.320
started competition barbecue, what was your
your team name was? What was your

573
00:37:52.360 --> 00:37:54.119
first name? Phil the Grail that
was your name? Were like, boom,

574
00:37:54.119 --> 00:37:57.639
that's what I'm gonna Gu's where I'm
going with now. When you first

575
00:37:57.719 --> 00:38:02.800
started in barbecue, did you think
five ten years from now you would have

576
00:38:02.840 --> 00:38:09.119
a restaurant? You know, No, I wanted the restaurant that was a

577
00:38:09.199 --> 00:38:15.639
milestone, but I didn't know I
was gonna get so much national exposure as

578
00:38:15.679 --> 00:38:17.719
far as the Today's Show, the
Food Network, shit stuff like that.

579
00:38:19.280 --> 00:38:22.519
But I did want to build this
brand, but I felt that the restaurant,

580
00:38:22.559 --> 00:38:25.920
and we spoke about this earlier.
The restaurant took over the Field the

581
00:38:27.039 --> 00:38:30.840
Grill brand and put the Field the
Grill brand on hiatus. The traphouse did

582
00:38:31.119 --> 00:38:37.960
right, So that's where I'm rebranding. I will never put another brand in

583
00:38:37.079 --> 00:38:42.840
front of my own brand. Right
because you named your joint. You're behind

584
00:38:42.880 --> 00:38:45.559
barbecue, birds and bones. Nobody's
gonna remember that. They're gonna remember birds

585
00:38:45.639 --> 00:38:49.800
and bones, you know what I
mean. But at the same time,

586
00:38:51.440 --> 00:38:54.199
what took off was the restaurant.
What slowed down was filled the grill for

587
00:38:54.280 --> 00:38:59.360
me. And then that's when I
said, I will never put another brand

588
00:38:59.599 --> 00:39:02.519
in front. You have to remember, you have to remember who you are.

589
00:39:02.599 --> 00:39:06.639
And I say that one of the
best examples when it comes to branding,

590
00:39:06.880 --> 00:39:08.159
and I learned this in college and
I've learned this in this business.

591
00:39:08.199 --> 00:39:14.039
Were the best examples of branding are
two companies to come to mind, McDonald's

592
00:39:15.199 --> 00:39:22.199
and Nike. Nike is Nike Air
right, every shoe Nike releases, Air

593
00:39:22.320 --> 00:39:30.920
Max Air, Jordan Air, whatever
they're part of that that brand is synonymous

594
00:39:30.000 --> 00:39:34.480
with every single thing they put out. They put out a pair of pants,

595
00:39:35.400 --> 00:39:38.599
their Air, whatever they're Nike,
whatever. That brand is established with

596
00:39:38.760 --> 00:39:44.559
every single thing. They goes back
to consistency. But they started out with

597
00:39:45.679 --> 00:39:49.840
one shoe. They started out with
us. They went that we're out look

598
00:39:49.880 --> 00:39:55.719
at McDonald's. Everything they have is
got Mick in there somewhere, Mick Flurry,

599
00:39:57.599 --> 00:40:00.960
Big Mac. You know what I
mean, like these things. I

600
00:40:00.000 --> 00:40:04.639
mean, granted they have the quarter
pounder, but the quarter poinder. That

601
00:40:04.719 --> 00:40:07.400
was kind of before you could those
things can get before they really got into

602
00:40:07.440 --> 00:40:09.119
the branding. You could say they
got super hard in the branding in the

603
00:40:09.199 --> 00:40:15.360
eighties when you were like with the
Big Mac, Chicken McNuggets. You know,

604
00:40:15.480 --> 00:40:19.159
like these things where you're like,
you hear it and you instantly I

605
00:40:19.239 --> 00:40:23.119
say chicken, I say chicken.
I says it's better. It's its own

606
00:40:23.159 --> 00:40:27.320
work. It's its own work.
So and that's branding at its finest,

607
00:40:27.320 --> 00:40:30.840
because that was they but they listened
to what their audience wanted. They started

608
00:40:30.880 --> 00:40:35.199
out small, and they grew and
then they put their ownership in their brand

609
00:40:35.280 --> 00:40:39.079
on every single thing that they were
consistent and and think about this with branding,

610
00:40:39.119 --> 00:40:43.519
with what Barrol just said, right, who's the owner and if you

611
00:40:43.599 --> 00:40:47.239
guys know it and don't be an
asshole, but who who's the owner of

612
00:40:47.360 --> 00:40:54.960
McDonald's. Exactly? That was my
point because that exactly because of the like,

613
00:40:55.320 --> 00:40:59.679
but he's kind of stole it from
Yes, I did know that something,

614
00:40:59.719 --> 00:41:06.119
bro But but here's the deal.
They're pushing one brand and where is

615
00:41:06.280 --> 00:41:09.400
I was pushing two brands at the
same time, correct on two different roads.

616
00:41:09.840 --> 00:41:15.719
And that's where and you can you
can go into other things. Let's

617
00:41:15.719 --> 00:41:19.800
go back to McDonald's. You can
go into other things. Yeah, Like

618
00:41:19.960 --> 00:41:22.239
for a long time, McDonald's had
a huge ownership stake in Chipotle. Yeah,

619
00:41:23.760 --> 00:41:30.400
but they didn't call it McDonald Chipo, Mcburrito, They didn't call it

620
00:41:30.519 --> 00:41:32.280
that. They were their own different
thing. They invest their money in there,

621
00:41:32.519 --> 00:41:36.079
but they were their own different way. Example, look at Nike.

622
00:41:36.800 --> 00:41:40.280
Nike owns Converse. They didn't try
to reband the Chuck Taylor. Yeah,

623
00:41:42.000 --> 00:41:45.239
they kept the Chuck Taylor. The
Chuck Taylor. They just invested in and

624
00:41:45.320 --> 00:41:49.280
they rebranded it made it what it
has become I mean the Chuck Taylor had

625
00:41:49.320 --> 00:41:53.280
his whole I mean, you know, race, revitalization of that brand because

626
00:41:53.360 --> 00:41:55.840
Nike put their thing in there.
They did that. So with branding,

627
00:41:55.880 --> 00:42:00.119
I will say, you have to
start small. People come out and they

628
00:42:00.199 --> 00:42:02.480
tried to do this splash big,
big, big. Yeah right, They're

629
00:42:02.480 --> 00:42:06.559
gonna make noise to start with,
but they can't sustain it. Yeah,

630
00:42:06.679 --> 00:42:09.159
because if you start small, you
grow, you grow, you grow.

631
00:42:09.320 --> 00:42:14.360
You can't come out of the gate
being You can't come out of the gate

632
00:42:14.519 --> 00:42:17.679
being Cosmos barbecue. You can't.
When we talk Cosmo, what do he

633
00:42:17.760 --> 00:42:22.440
says? Start out small and he
grew and he grew, and he grew

634
00:42:22.480 --> 00:42:23.920
as he did and he listened to
his audience. He didn't come out and

635
00:42:23.920 --> 00:42:28.159
watch sixteen rubs like Hey, I'm
Cosmos and I got rubs and I got

636
00:42:28.239 --> 00:42:31.280
wing dusts and I got this and
I got that, Because where do you

637
00:42:31.360 --> 00:42:36.320
go? You can't keep up from
that. It's not sustainable. So small

638
00:42:36.679 --> 00:42:39.519
branding consistency. See, I didn't
think of any of this when I first

639
00:42:39.559 --> 00:42:44.639
started. You didn't. But by
Dad and I cooking on a barbecue and

640
00:42:44.679 --> 00:42:47.039
it's like, hey, let's go
do a con But again you became sticky

641
00:42:47.519 --> 00:42:54.960
because you had success. You had
success and was success came a following and

642
00:42:55.039 --> 00:43:00.400
not necessary social media following in the
barbecue world. This and then you start

643
00:43:00.440 --> 00:43:01.400
listening to people and people say,
man, you need to get some rubs,

644
00:43:01.440 --> 00:43:06.440
going okay, we're there, We're
gonna launch a couple of rubs.

645
00:43:07.159 --> 00:43:09.800
And then that started to take off
and grow because again you started small and

646
00:43:09.880 --> 00:43:15.000
you kept going consistently. Another thing
you do though, I believe with all

647
00:43:15.079 --> 00:43:22.559
brands though, you have to be
willing to put in the work, and

648
00:43:22.679 --> 00:43:29.880
you have to take calculated risks,
not take ridiculous risks. Take calculated risks.

649
00:43:30.639 --> 00:43:32.880
You have to do that. But
when I said calculated, have to

650
00:43:32.920 --> 00:43:36.360
be well timed. You have to
think these out. And I'm not trying

651
00:43:36.360 --> 00:43:37.199
to blow my own horn in here, but I'm gonna tell you my story.

652
00:43:37.519 --> 00:43:42.039
So I started out wearing this barrel
as a punishment because I show up

653
00:43:42.039 --> 00:43:44.639
to work drunk and ungover, as
a punishment. That was seventeen years ago,

654
00:43:44.800 --> 00:43:49.960
three days ago, twenty fifth of
August, seventeen years ago. I

655
00:43:50.000 --> 00:43:53.920
started doing this, and that was
as social media was first coming into the

656
00:43:54.000 --> 00:43:58.079
forefront of the world right and everybody
was trying to figure out how do we

657
00:43:58.159 --> 00:44:02.599
get our brand or logos whatever onto
people's social media feed. That's the new

658
00:44:02.639 --> 00:44:07.440
way to advertise. How do we
do it? Well, put a guy

659
00:44:07.480 --> 00:44:10.840
in a barrel by a mistake,
a happenstance, people take pictures with them,

660
00:44:12.400 --> 00:44:15.440
they post on their social media.
Now our brand is on their social

661
00:44:15.480 --> 00:44:19.360
media and it grows. But at
the time, there was no way that

662
00:44:19.360 --> 00:44:21.760
they were going to hire somebody to
do this. They're like, well,

663
00:44:21.800 --> 00:44:23.519
we can't pay a guy to wear
a barrel, Like what is this?

664
00:44:23.679 --> 00:44:28.440
Like this doesn't work. So I
had to continue to basically work for free

665
00:44:28.559 --> 00:44:31.639
for three years while this kind of
kept growing. And then you have to

666
00:44:31.719 --> 00:44:37.119
start looking at calculated risks. And
my smart calculated risk was American Idol.

667
00:44:37.000 --> 00:44:40.960
American Idol came to do auditions here
in Phoenix. I went down there at

668
00:44:40.960 --> 00:44:45.599
the attempt to try to audition in
the barrel, because that wasn't the era

669
00:44:45.960 --> 00:44:51.760
of Simon chastising people. You had
like William Hung all these people who became

670
00:44:51.920 --> 00:44:54.880
famous for being so bad. I
can't sing, but I was gonna go

671
00:44:54.960 --> 00:44:59.519
sing friends in little places and be
obnoxious. So I went down there to

672
00:44:59.559 --> 00:45:04.480
be a of this circus. Well, they wouldn't let me audition because I

673
00:45:04.599 --> 00:45:07.119
was in the barrel. So what
I did is they bounced me out of

674
00:45:07.119 --> 00:45:10.320
the line. I started walking up
and down the line outside the arena,

675
00:45:10.400 --> 00:45:15.360
which was on public property, taking
pictures of people. He was heard taking

676
00:45:15.360 --> 00:45:16.639
pictures. They're gravitating towards me because
at that point, I've been doing it

677
00:45:16.639 --> 00:45:19.480
for about three and a half years, so I kind of had a little

678
00:45:19.519 --> 00:45:22.480
bit of a name and a following. Our morning show the time was plugging

679
00:45:22.519 --> 00:45:24.119
me to be down that I was
down there, et cetera. So the

680
00:45:24.199 --> 00:45:29.000
producers of American Idols saw me and
saw this and they're like, all right,

681
00:45:29.000 --> 00:45:31.719
hey, there's something here. It
looked bigger than what it was at

682
00:45:31.760 --> 00:45:36.440
the time, so they're like,
it was one hundred bazillion degrees that day.

683
00:45:36.480 --> 00:45:38.880
They're like, we want you to
do weather check ins to Ryan Seacrest,

684
00:45:39.599 --> 00:45:42.920
explaining, Hey, Ryan, this
is how you beat the heat and

685
00:45:42.960 --> 00:45:45.679
Phoenix and me and the barrel.
So one hundred and fifteen today, Ryan,

686
00:45:46.199 --> 00:45:49.760
all these little stupid chickens they filmed, didn't think that we're gonna go

687
00:45:49.760 --> 00:45:58.039
anywhere. American Idol debut episode of
that season, first episode, first eight

688
00:45:58.119 --> 00:46:02.599
minutes of the show. They showed
me on that show three times. Boom.

689
00:46:04.480 --> 00:46:06.519
That was the moment where it was
like boom. But that was a

690
00:46:06.599 --> 00:46:08.920
calculated risk of Okay, we're gonna
go there, but you had to have

691
00:46:09.000 --> 00:46:12.079
things playing on in your head.
Okay, if it fails, what are

692
00:46:12.119 --> 00:46:13.679
we gonna do? They kicked me
in a lone. I could just went

693
00:46:13.719 --> 00:46:16.679
home. Yea, dono. This
is like Glenda Arena. It's on public

694
00:46:16.719 --> 00:46:20.440
property. I can walk around.
I don't get kicked out, don't argue

695
00:46:20.480 --> 00:46:23.960
with the start doing to start making
decisions way away. And then TMZ after

696
00:46:24.000 --> 00:46:28.360
that day on American Idol, TMZ
picked me up and put me on the

697
00:46:28.400 --> 00:46:30.960
headline Day one of American Idol the
Good, the Bad, and the ugly,

698
00:46:30.400 --> 00:46:34.000
and I was the ugly, but
I was in the front of TMZ

699
00:46:34.920 --> 00:46:37.360
boom and away it went. And
that was again a chance where you took

700
00:46:37.360 --> 00:46:40.559
a calculated risk and ran with it. So that was kind of a long

701
00:46:40.559 --> 00:46:45.719
as journal story. No success without
risk, bas correct you, but you

702
00:46:45.840 --> 00:46:49.320
have to don't take dumb risks,
don't take dumb yes, don't take dumb

703
00:46:49.400 --> 00:46:51.440
risk. And I give the example
and I'll say this, and I give

704
00:46:51.480 --> 00:46:52.559
you a ton of credit with this. You want to open a restaurant,

705
00:46:53.599 --> 00:46:57.039
and we're gonna get the restaurant here
in a minute. You want to open

706
00:46:57.039 --> 00:46:59.599
a restaurant, but you didn't say, you know what, I'm gonna open

707
00:46:59.639 --> 00:47:01.800
a restaurant in North Scottsdale. Where
I'm gonna do this, it's gonna look

708
00:47:01.840 --> 00:47:06.199
fancy. You're like, I can't
afford that. We're gonna make a smart

709
00:47:06.280 --> 00:47:08.760
decision with this. You didn't make
a badge. You're like, we're gonna

710
00:47:08.760 --> 00:47:13.840
do this. We're gonna start simple. We're gonna do this making a smart,

711
00:47:14.079 --> 00:47:16.159
calculated risk. But you're still keeping
your brand to who you are.

712
00:47:19.039 --> 00:47:22.400
But while you're keeping your brand doing
that, you've branched into other things.

713
00:47:22.360 --> 00:47:27.639
This podcast, you know, other
different things. So it starts small.

714
00:47:27.960 --> 00:47:34.519
Basic long story short of any brand
start small, work hard, take calculated

715
00:47:34.599 --> 00:47:37.840
smart risks. They truly think them
out. Talk to other people before you

716
00:47:37.960 --> 00:47:39.320
do them. Be like, I
got this idea. People are gonna tell

717
00:47:39.320 --> 00:47:44.239
you good, bad, or other. Listen to those things, and also

718
00:47:44.320 --> 00:47:45.519
realize, if you want a million
fans, you're gonna have to meet two

719
00:47:45.519 --> 00:47:52.239
million people. But you need to
be sticky. First, brands are created

720
00:47:52.320 --> 00:47:59.320
through stickiness of the audience of whatever
they're in. If you are terrible in

721
00:47:59.360 --> 00:48:04.880
competition arbecue and you're not placing and
you suck, it's okay, that'd be

722
00:48:04.960 --> 00:48:07.280
me. That'd be me. But
you just told you gotta still be an

723
00:48:07.320 --> 00:48:10.159
actor like you got to be,
and you know you can character. You

724
00:48:10.239 --> 00:48:14.800
can be really bad at something jokes
if you can't make a joke out of

725
00:48:14.840 --> 00:48:16.519
how bad you are, and you
just keep going and getting your head kicked

726
00:48:16.559 --> 00:48:17.880
in over and over grand and all
a sudden you're like, well, I

727
00:48:17.920 --> 00:48:22.920
guess I need to launch rubs.
I'm gonna open a restaurant. Well,

728
00:48:22.960 --> 00:48:27.199
I suck. I'm not creative.
I'm not That isn't a smart man is

729
00:48:27.199 --> 00:48:30.840
a smart move. That's a waste
of a brand, So go with it.

730
00:48:30.880 --> 00:48:34.119
I mean, there's some people on
social media that become Internet famous.

731
00:48:34.599 --> 00:48:39.719
We're not gonna say names that are
massive that are probably yo and that got

732
00:48:39.760 --> 00:48:43.440
me over here hating. Tell them
why you mad, Phil, Tell them

733
00:48:43.480 --> 00:48:46.159
why you made a Companies that were
not good in the competition world. They

734
00:48:46.239 --> 00:48:50.639
got their tails kicked, yo,
bro, and that don't even compete at

735
00:48:50.719 --> 00:48:54.000
all, and they just stealing everybody's
what they've been sitting on and making it

736
00:48:54.079 --> 00:48:58.079
come to light because you got more
fields and fields and blocks. But at

737
00:48:58.119 --> 00:49:04.239
the same time, though they've built
that brand through consistency, they create a

738
00:49:04.360 --> 00:49:09.079
niche the time of the pandemic,
they capitalize. You can't hate on,

739
00:49:09.320 --> 00:49:14.599
So I still hate you can't.
You can't. But sometimes maybe gott to

740
00:49:14.679 --> 00:49:19.480
join the game. Sometimes what I'm
thinking, I got put it on my

741
00:49:19.559 --> 00:49:22.280
hammer pants. I got put on
my hammer pants. I wouldn't even I

742
00:49:22.320 --> 00:49:25.000
don't know why you gotta like this
is so bad, Like this is bad

743
00:49:25.079 --> 00:49:29.079
news to me. You want to
sell your rubs? Do you want people

744
00:49:29.079 --> 00:49:30.880
to be like, Oh, I've
seen this guy on TikTok you go by

745
00:49:30.920 --> 00:49:34.280
the way, I've seen this guy
on Instagram. We should buy us.

746
00:49:34.400 --> 00:49:37.480
We should buy us robe, we
should try it. Hey, I gotta

747
00:49:37.880 --> 00:49:39.719
Phil just made this thing online.
Let's order his rub and try it.

748
00:49:40.039 --> 00:49:44.480
Let's get some firefly out here.
Let's get this exactly. You guys,

749
00:49:44.920 --> 00:49:47.440
you don't have there's there's other you
have other things. I get all the

750
00:49:47.480 --> 00:49:51.719
other ship nah, But I just
I just felt like you you you started

751
00:49:51.760 --> 00:49:54.280
from the ground, and you gotta
Yeah, I get that, you gotta

752
00:49:54.320 --> 00:49:59.920
push, but to sell out and
push. There's no selling what the commer

753
00:50:00.039 --> 00:50:02.559
selling out? Selling out? I
want to know what I sold out.

754
00:50:02.880 --> 00:50:07.039
I'm not saying you sold out at
all. What you brought your way to

755
00:50:07.159 --> 00:50:09.920
fame. No, he already had
a following blue check He already had follow

756
00:50:10.239 --> 00:50:14.960
Yes, already had a following,
but not as big as it is now.

757
00:50:15.039 --> 00:50:19.679
So here is how much did you
increase? Because I've been watching by

758
00:50:19.840 --> 00:50:23.039
behind the Fence, I've been watching. You started out with like about seven

759
00:50:23.159 --> 00:50:28.519
thousand followers. Now you're up to
like sixty four thousand followers. By the

760
00:50:28.599 --> 00:50:32.199
Timmy from the Timmy had that blue
check mark to now barrel watch, I've

761
00:50:32.239 --> 00:50:35.440
been watching. But you know what
the film, You can't eat the game

762
00:50:35.480 --> 00:50:37.519
because that's what the game is.
I'm I'm trying to look right now,

763
00:50:37.960 --> 00:50:40.719
that's what the game is. Right
now, that's a book crap. No,

764
00:50:42.320 --> 00:50:45.880
it's literally. Look, I got
to be different what I do.

765
00:50:45.039 --> 00:50:50.480
But I listened to a bunch of
like business, social media, slash,

766
00:50:50.519 --> 00:50:53.960
YouTube slash, all these different types
of podcasts. Yes, and dude,

767
00:50:54.679 --> 00:50:59.880
the most common thing of every guest
they've had on there that are these internets,

768
00:51:00.079 --> 00:51:04.960
stations, youtubes and station whatever it
is. It is consistency is posting

769
00:51:05.280 --> 00:51:08.880
every every day. And and if
you're and if you're not posting on your

770
00:51:08.920 --> 00:51:16.440
feed, posting in your stories,
content content, content content, and don't

771
00:51:17.119 --> 00:51:22.159
anything with going on social media,
Brian. Don't recycle things, don't post

772
00:51:22.239 --> 00:51:24.639
old things, don't post old videos
and footage and try to redo it because

773
00:51:24.679 --> 00:51:28.199
guess what, it knows it it's
gonna bounce it out and it hates on

774
00:51:28.320 --> 00:51:31.679
you and it punishes you. Well, create new, unique content. My

775
00:51:32.320 --> 00:51:37.360
asses at work at three am,
right, okay, I'm off by twelve

776
00:51:37.519 --> 00:51:40.159
one, two o'clock just depends.
Then I gotta get home. I gotta

777
00:51:40.239 --> 00:51:44.079
make some food, I gotta figure
something out, I gotta record something,

778
00:51:44.159 --> 00:51:45.599
I gotta edit it, and I
gotta post it. And I do that

779
00:51:46.159 --> 00:51:50.760
every freaking day besides Sundays. I
try not to do that on Sundays,

780
00:51:51.199 --> 00:51:55.280
but it's some day arrest of bullshit
rest well, not recingly when football season

781
00:51:55.320 --> 00:52:00.280
starts to get yeah, but the
exact same I have to. And that's

782
00:52:00.280 --> 00:52:05.880
why right now I'm officially like going
extremely hard on YouTube. Right now,

783
00:52:05.920 --> 00:52:08.920
I'm doing two videos a month because
that's where your audience is, that's where

784
00:52:08.960 --> 00:52:14.079
it is. Next month's gonna be
three videos a month, and then starting

785
00:52:14.159 --> 00:52:17.360
in January, I'm doing one video, you know, you full YouTube video,

786
00:52:17.519 --> 00:52:21.760
one video a week. Yeah,
you got to, bro, you

787
00:52:21.880 --> 00:52:23.000
got to because you know what,
we got rubs to sell. I know,

788
00:52:23.079 --> 00:52:25.760
I get it, I get it, yo. Just just a side

789
00:52:25.800 --> 00:52:30.840
note, I did shoot out Yo. You could listen to our podcast Don't

790
00:52:30.920 --> 00:52:35.679
Drop the Tongs at every cooking demo
that I did this weekend. So I

791
00:52:36.000 --> 00:52:38.199
shout it. I dropped it.
I said, I say, hey,

792
00:52:38.679 --> 00:52:42.400
if you like what I'm doing,
we got a podcast, me and a

793
00:52:42.440 --> 00:52:45.559
couple of my homeboys. We talk
about don't drop the tongs. We talk

794
00:52:45.599 --> 00:52:47.880
about the stuff that you don't get
to hear from the pit masters. Blah

795
00:52:49.000 --> 00:52:51.400
blah blah. So everybody's like,
all right, yeah, that's what you

796
00:52:51.440 --> 00:52:54.880
gotta do. But again, I
hate saying sometimes you gotta follow, you

797
00:52:54.960 --> 00:52:58.559
gotta follow the trends. You gotta
you gotta go with what it's gonna go.

798
00:52:59.239 --> 00:53:00.840
You have to. I mean,
constantly on social media, boat and

799
00:53:00.840 --> 00:53:05.320
I'm scrolling and I just see what's
like, what's the most popular video,

800
00:53:06.079 --> 00:53:07.840
what's trending. But I'm like,
okay, I see their cooking ribs.

801
00:53:07.880 --> 00:53:12.440
I got it. How can I
put my old flare on cooking exactly like,

802
00:53:12.519 --> 00:53:15.079
how can I do that? Let's
wrap them in? Definitely, definitely

803
00:53:15.119 --> 00:53:16.920
see that. Got an idea,
let's deep from exactly what I'm saying,

804
00:53:16.960 --> 00:53:20.800
and away it goes. That's all
I do. Okay, great example.

805
00:53:21.320 --> 00:53:23.679
Earlier in our group thread, you
were clowning on Kyle. You said you

806
00:53:24.000 --> 00:53:29.880
steal recipes. Aren't steal recipe,
you're copying recipes? And you said I

807
00:53:30.000 --> 00:53:35.360
did deep fried corn? He did? Okay, you did deep right?

808
00:53:37.119 --> 00:53:38.000
But I got a question for you. Right, you got deep fried corn.

809
00:53:39.519 --> 00:53:45.119
I've known you for how long.
I've never seen you make a deep

810
00:53:45.159 --> 00:53:49.360
fried corn video. I did it
for trap House and that videos popping on

811
00:53:49.480 --> 00:53:52.679
social media. I understand it that
you need to do a fill the grill

812
00:53:52.760 --> 00:53:55.800
deep fried corn, and you need
to do it featuring your new rub as

813
00:53:55.840 --> 00:54:00.199
a season on that deep fried corn. And you do that, and that's

814
00:54:00.239 --> 00:54:04.440
what that could go viral boom.
I got so, I got, I

815
00:54:04.519 --> 00:54:07.719
got some deep fried lens. You
want to steal that one, b but

816
00:54:07.480 --> 00:54:09.559
I get it. I got it
now, I am, I am,

817
00:54:09.559 --> 00:54:14.199
I'm gonna start, I'm gonna start. Know I was going for but you

818
00:54:14.280 --> 00:54:15.679
know what you know. Here's the
deal. I had to take a break

819
00:54:15.679 --> 00:54:21.039
because that social media stop. Yeah, it's ridiculous, like too much,

820
00:54:21.239 --> 00:54:23.639
bro, I'm too old and too
much. It's like you get trapped in

821
00:54:23.760 --> 00:54:28.239
it. Yes, I do have
it. You know what though, I

822
00:54:28.320 --> 00:54:30.519
know that's what companies are paid to
do. I mean I wouldn't pay I

823
00:54:30.599 --> 00:54:34.840
mean that. I mean that's I
looked into that. That Scott, it's

824
00:54:34.880 --> 00:54:37.400
expendable touch. I want to be
organic, bro, we got to talk

825
00:54:37.440 --> 00:54:42.880
about this. So speaking of social
media, your captions on your videos and

826
00:54:43.000 --> 00:54:46.320
posts, we gotta lay off just
a little, yo, bro, I'm

827
00:54:46.400 --> 00:54:50.760
catching the post. I'm reading the
latest one today. Yes, I'm reading

828
00:54:50.800 --> 00:54:52.440
it. I'm like, that's not
feel the girl. Yeah, that's not

829
00:54:54.760 --> 00:55:00.679
that's feel the girl. Trust me. I saw the same damn thing and

830
00:55:00.719 --> 00:55:02.360
I was like I saw the same
thing, and I was like wow.

831
00:55:05.119 --> 00:55:08.639
I was like yeah, but I
was like, look that's my assistant.

832
00:55:08.880 --> 00:55:15.559
Okay, my chat, my chat. But we got but I get it.

833
00:55:15.639 --> 00:55:20.280
I get it. So now we
gotta transition to another thing talking about

834
00:55:20.320 --> 00:55:23.079
brands. Let's get actually before we
get there, before we go, I'm

835
00:55:23.119 --> 00:55:28.119
on schedule. Hold on, you
gonna have a job. You save it.

836
00:55:30.159 --> 00:55:31.239
We got two things. We we
got a con and cop one of

837
00:55:31.280 --> 00:55:34.639
the thing here. What is one
of the number one things? Kyle says

838
00:55:34.639 --> 00:55:39.639
he cannot stand people do with a
breast squeeze brisket. Replay right now.

839
00:55:39.880 --> 00:55:45.320
He was squeezing your thumb. Your
thumbe with your thumb was in a position

840
00:55:45.360 --> 00:55:52.559
that it's squeezing you. Watch brisket
was so damn hot. No, we're

841
00:55:52.599 --> 00:55:54.159
just give me agree. But you
I saw it. I was like,

842
00:55:55.760 --> 00:55:58.679
I rewatched it. I'm like,
yeah, there was a little there was

843
00:55:58.679 --> 00:56:01.360
a little putch there. Yeah.
Yo, he heat thumb popped. He

844
00:56:01.719 --> 00:56:08.119
popped will brisket out of foil bro
that diet. Okay, So we're going

845
00:56:08.199 --> 00:56:14.599
we're gonna stay with branding and everything
else. Kyle the restaurant, you're behind

846
00:56:14.679 --> 00:56:17.079
barbecue, birds and Bones. So
where we've heard for a while, a

847
00:56:17.079 --> 00:56:20.039
little bit of it, I'm gonna
give. I will take us to the

848
00:56:20.039 --> 00:56:27.440
point where we are now. You
and Coffini, your business partner, barbecue

849
00:56:27.480 --> 00:56:34.159
competition team decided to open a restaurant
that is basically chicken wings chicken ribs in

850
00:56:34.239 --> 00:56:37.039
Florence, Arizona. If you don't
where Florence is, it's a small farming

851
00:56:37.119 --> 00:56:43.519
town and the outskirts of Phoenix.
You guys purchased this restaurant last year.

852
00:56:43.599 --> 00:56:47.519
Your goal was to open in January, February March Q one of twenty twenty

853
00:56:47.559 --> 00:56:52.360
three. Here we are rolling into
Q four of twenty twenty three. It

854
00:56:52.480 --> 00:56:55.760
is still not open because in the
final inspection process you ran an issue with

855
00:56:57.320 --> 00:57:02.039
your fire alarms and the fire marshal
and an update that you didn't know about

856
00:57:02.239 --> 00:57:09.000
additional costs, etc. Led to
a battle of stubbornness of you with the

857
00:57:09.119 --> 00:57:13.400
city of You weren't going to compromise. They weren't going to compromise, back

858
00:57:13.480 --> 00:57:19.440
and forth. Restaurants sat Staley.
We got an update in a text message,

859
00:57:19.960 --> 00:57:22.840
so last week of good news.
Yes, So how this all started

860
00:57:23.119 --> 00:57:25.719
was? He just said how it
started, don't start from it not.

861
00:57:30.679 --> 00:57:35.800
So we're building a patio in the
back, had engineering drawing drawn up of

862
00:57:35.880 --> 00:57:37.960
how we're gonna sit up the back
making a patio. Used to be a

863
00:57:38.000 --> 00:57:42.159
parking lot, small parking lot,
senting into the city. City said you're

864
00:57:42.159 --> 00:57:45.199
good to go, no permits,
let's roll. So we started construction,

865
00:57:46.079 --> 00:57:52.559
did our thing, and someone was
at the restaurant and saw that there was

866
00:57:52.639 --> 00:57:58.000
a and told the city that they
were digging holes in the back of their

867
00:57:58.039 --> 00:58:00.480
patio and they're gonna need a permit
for this. So then I got an

868
00:58:00.519 --> 00:58:06.639
email that says, stop all construction. You guys need permits to do what

869
00:58:06.800 --> 00:58:08.599
you're doing. But you had an
email from the city saying you're gonna go

870
00:58:08.800 --> 00:58:16.599
yes. So it was was this
before after the fire marshal What do you

871
00:58:16.639 --> 00:58:22.840
mean before she came in and wanted
to where are we at now? Brod

872
00:58:22.880 --> 00:58:27.480
on, before the fire marshal came
in and wanted to you guys update your

873
00:58:27.519 --> 00:58:30.119
fire alarm system. Was that before
after? This was before? Okay,

874
00:58:30.440 --> 00:58:34.000
so you guys were on their radar. Yeah, yeah, Well, you

875
00:58:34.079 --> 00:58:37.599
know the thing was is there was
no communication from top to bottom, bottom

876
00:58:37.639 --> 00:58:42.800
to top, whatever, because there's
no communication. So I didn't put a

877
00:58:42.920 --> 00:58:45.159
threatening message out. I just said
we're done. I'm selling the place.

878
00:58:45.360 --> 00:58:49.360
It's done. You put on social
media. I did not put on social

879
00:58:49.400 --> 00:58:52.000
media that we were selling the place. But I told the city that we're

880
00:58:52.000 --> 00:58:54.719
selling this place. We're going to
a different city, somebody that was going

881
00:58:54.760 --> 00:58:58.800
to treat us right, and you
know open because you were sick of the

882
00:58:58.840 --> 00:59:02.360
issue with the fires. Permits and
the back and forth and then no communication

883
00:59:02.559 --> 00:59:06.920
forward ten steps backwards. Yeah all
this. You know, nobody's on the

884
00:59:06.920 --> 00:59:10.119
same page. Okay. So we
had a meeting with the mayor, the

885
00:59:10.199 --> 00:59:15.480
whole council, everybody, and we
we stated our case a couple lists of

886
00:59:15.559 --> 00:59:19.559
demands that we wanted or we were
selling the place. So we had a

887
00:59:19.880 --> 00:59:22.840
meeting. At the end of that
meeting, they met all the demands and

888
00:59:22.079 --> 00:59:25.199
the restaurant is back, baby,
So when do we wind an opening.

889
00:59:27.400 --> 00:59:31.079
We finished the finishing touches last weekend
on the patio. Well, the patio

890
00:59:31.119 --> 00:59:36.119
is still gonna. It's it's close, but for inside, because I need

891
00:59:36.199 --> 00:59:37.599
to get the inside done. I
need the health department in there. Sign

892
00:59:37.679 --> 00:59:42.320
us off, get going, okay, And that's right around the corner,

893
00:59:42.320 --> 00:59:44.880
all right, where we at.
So we're right on the corner where we

894
00:59:44.960 --> 00:59:47.760
at. I don't have a date, but I'm hanging trophies this weekend.

895
00:59:47.840 --> 00:59:52.000
Yeah okay, but but but all
right, that's great, but the patio

896
00:59:52.480 --> 00:59:57.880
patios close. We don't get We
don't still get it. Dropped up dropping

897
00:59:57.920 --> 01:00:00.760
a freaking day. I gave him
credit. He's not I dropping a date

898
01:00:00.400 --> 01:00:06.920
because the last time he told us. I mean he told us in at

899
01:00:06.960 --> 01:00:09.039
the end of twenty twenty two.
He was like, I'll be opened by

900
01:00:09.639 --> 01:00:14.320
like Super Bowl weekend, and then
it was March, and then March came

901
01:00:14.360 --> 01:00:17.719
and came went like fourth of July. I'm like, so now you're now

902
01:00:17.840 --> 01:00:22.840
you're but now so the city's worked
with you. There's everybody's on the same

903
01:00:22.920 --> 01:00:25.239
page. Now life is good.
The restaurant is roll to the city.

904
01:00:25.360 --> 01:00:28.639
The city's working with you. Props
to the city of Florence. Give us

905
01:00:28.639 --> 01:00:31.119
a date forgive. I'm not giving
you nothing. You like that girl,

906
01:00:31.280 --> 01:00:36.239
You like that girl, that is
what you all day and then you take

907
01:00:36.280 --> 01:00:37.559
our out on a day. Oh
no, I take me home, take

908
01:00:37.559 --> 01:00:42.760
me, take me home, walk
getting my front door. I don't blame.

909
01:00:43.079 --> 01:00:46.480
Don't give me a date my Christmas. We'll see. I love it.

910
01:00:49.360 --> 01:00:52.199
Even yo, he was talking so
much crap. He was like,

911
01:00:52.320 --> 01:00:58.440
oh, I'm up. Let me
say something. We are there. There's

912
01:00:58.519 --> 01:01:07.519
no plan b here. I'm leaving
my eighteen nineteen nineteen. I'm leaving that

913
01:01:07.880 --> 01:01:12.000
to go chase this fad a two
weeks notice old, No, no,

914
01:01:12.199 --> 01:01:17.039
not yet. Sorry, I'm making
sure that this place is a hundred percent

915
01:01:17.199 --> 01:01:21.880
How we want it and it's perfect. Of course, then I'm gonna have

916
01:01:22.400 --> 01:01:27.039
probably ten bringing people in. I'm
leaving. You know, there's covered windows.

917
01:01:28.400 --> 01:01:30.480
I'm gonna bring like ten, ten, ten of these crowds in,

918
01:01:31.079 --> 01:01:34.880
and I want to stress test.
I want to stress everybody out in this

919
01:01:34.960 --> 01:01:37.440
whole damn building until we get it
right. And then when we get it

920
01:01:37.559 --> 01:01:40.679
right and we're good to go,
life's good. We got a recipees dialed,

921
01:01:40.679 --> 01:01:45.679
everything's good, then we'll open the
doors. I respect that because this

922
01:01:45.960 --> 01:01:50.000
you only get one chance. And
a small town, yes, because you

923
01:01:50.039 --> 01:01:52.000
can make a bad first impression of
this small town. Yes. I mean

924
01:01:52.079 --> 01:01:57.320
we say a small town. Florence
is a small town. Yeah, they're

925
01:01:57.320 --> 01:02:00.320
all related. Check anothering is me
in Florence. Everybody knows everybody in Lawrence.

926
01:02:00.400 --> 01:02:02.800
You just get a bad reputation.
That thing going to spread like wildfire.

927
01:02:02.800 --> 01:02:05.760
And let me tell you what.
People love to spread bad news,

928
01:02:05.960 --> 01:02:08.440
more like spread good news. Talking
about that, right, So when I

929
01:02:08.559 --> 01:02:13.320
told the city we're selling the place, I get reached out by three or

930
01:02:13.400 --> 01:02:17.559
four different media companies, news channels. Hey what's going on? Call me?

931
01:02:17.719 --> 01:02:21.599
Hey, we'd like to chat,
we'd like to do this. I

932
01:02:21.800 --> 01:02:24.199
answered the phone. Me thinking it
was somebody else because I don't really save

933
01:02:24.320 --> 01:02:29.519
numbers, thinking it was somebody else. And it's a news guy and he's

934
01:02:29.519 --> 01:02:31.559
asking me all this. He's picking
and I'm not. I'm not hating nobody.

935
01:02:31.599 --> 01:02:35.960
I didn't you were smart, you
didn't say anything bad. So what's

936
01:02:36.000 --> 01:02:38.440
this guy do? He goes in
front of the restaurant because we we covered

937
01:02:38.440 --> 01:02:43.440
all the paper, he took this
perfect photo of the restaurant, like down

938
01:02:43.559 --> 01:02:46.559
low to where it looks like it's
an abandoned building. Bro And it says,

939
01:02:46.599 --> 01:02:52.559
oh, famous barbecue restaurant in doubt
to open in Florence. And I

940
01:02:52.679 --> 01:02:55.760
got I got probably thirty some tags. Hey you know all these shares and

941
01:02:55.800 --> 01:02:59.320
I'm like, holy sh So I
clicked on the article. I start reading

942
01:02:59.320 --> 01:03:04.199
the article. I'm like, oh, this town went freaking berserve because this

943
01:03:04.320 --> 01:03:08.199
town doesn't get very many new things. That's percent. Now you have the

944
01:03:08.239 --> 01:03:12.039
town on your side, you gotta
deliver, thank you, That's what I'm

945
01:03:12.079 --> 01:03:15.719
saying. And because if you don't
deliver, so we're gonna you're gonna you're

946
01:03:15.719 --> 01:03:20.079
gonna you're gonna fill the town with
free food and then charge them after you

947
01:03:20.199 --> 01:03:22.480
open. Oh okay, So the
soft open end got that's for the homies.

948
01:03:22.760 --> 01:03:27.119
That's what the buddies got it.
That's for everybody's gonna give you honest

949
01:03:27.159 --> 01:03:30.840
feedback. You need to bring They're
gonna give you honest You need people gonna

950
01:03:30.840 --> 01:03:34.480
get be onest feedback. And what
I'm sad this wasn't right and we got

951
01:03:34.559 --> 01:03:37.199
plans for it. I got cards
all over the tables. People are gonna

952
01:03:37.199 --> 01:03:40.920
fill that ou eat your food,
fill that out, drop its. We

953
01:03:42.079 --> 01:03:44.559
have this dial I can't help you
if you have any questions on how to

954
01:03:44.639 --> 01:03:45.840
do those, because I've been a
lot of those in the media where they

955
01:03:45.880 --> 01:03:50.880
invite us these soft openings, and
it's interesting how they'll have you do it.

956
01:03:51.280 --> 01:03:52.559
I've had it before where you go
in and basically get a deck of

957
01:03:52.639 --> 01:03:57.440
cards and it put it, expand
it out to you and you grab a

958
01:03:57.559 --> 01:04:00.440
card out of there, and you
have to order exactly how it is on

959
01:04:00.480 --> 01:04:05.000
the card, and the restaurant owner
is created bizarre things. So let's say

960
01:04:05.039 --> 01:04:10.239
it was a barbecue restaurant. It'd
be like me saying I would like chicken

961
01:04:10.320 --> 01:04:15.039
wings this way that way, with
like five different random weird variations with branch

962
01:04:15.079 --> 01:04:19.480
and blue cheese. But mispronunci and
this and that type of stuff and get

963
01:04:19.519 --> 01:04:25.679
it and you have to read it
directly to your server and they're like I

964
01:04:25.760 --> 01:04:29.320
don't and you have to like immediately. It's like and that question to be

965
01:04:29.360 --> 01:04:30.840
like after the next car, how
was a person's reaction when you did this?

966
01:04:31.119 --> 01:04:36.239
Did they look confused? But I've
done it before where you get this

967
01:04:36.440 --> 01:04:39.760
and then you have to where it
comes back and then you look and it's

968
01:04:39.800 --> 01:04:42.119
like, okay, yep, all
these things were checked or all these things

969
01:04:42.159 --> 01:04:45.840
weren't checked and it is randomness.
Yeah, but you're like okay, yeah,

970
01:04:46.280 --> 01:04:48.360
well see, I want to just
load this place up. I want

971
01:04:48.400 --> 01:04:51.800
it to be so damn packed.
And then just everybody started ordering. I

972
01:04:51.920 --> 01:04:55.400
want the kitchen to go crazy.
That's what I want. Well, are

973
01:04:55.400 --> 01:05:00.480
you gonna be at I'll be in
the kitchen screaming, what training, what

974
01:05:00.760 --> 01:05:03.880
else? With who else? Yeah? Well, be three or four employees

975
01:05:04.480 --> 01:05:08.000
working the line. I'm gonna have
them work in the line. Yeah,

976
01:05:08.000 --> 01:05:11.239
and you're gonna be doing what managing? Okay, so you're gonna be like

977
01:05:11.599 --> 01:05:15.519
you're gonna be like he's give me
screaming yes, chef. You're gonna be

978
01:05:15.639 --> 01:05:18.480
like the expo person sure, whatever
that is. I'm not a chef,

979
01:05:18.559 --> 01:05:21.159
so no, but I'm just saying
you're a restaurant owner. You need to

980
01:05:21.239 --> 01:05:26.159
know the positions. This is.
This is hill billy, you're behind bo.

981
01:05:26.320 --> 01:05:30.760
We're not calling anybody disposed or chef
expo exposed. So the expo per

982
01:05:31.360 --> 01:05:34.159
we are co workers. Okay,
that's what we're gonna do. You're in

983
01:05:34.280 --> 01:05:38.159
charge. We got it. Look
you're this is what we're gonna do.

984
01:05:38.360 --> 01:05:45.239
So nobody has rules and responsibilities and
everybody will still he needs to learn and

985
01:05:45.360 --> 01:05:48.480
needs to grow, wants to.
I know, it's his project. So

986
01:05:48.480 --> 01:05:51.840
if he's got these ideas in his
head, let him go run. And

987
01:05:51.920 --> 01:05:56.280
then if he needs questions or has
comments or concerns and he reaches out to

988
01:05:56.360 --> 01:06:00.280
you, then be there, be
the support a friend. Expo e b

989
01:06:00.920 --> 01:06:05.679
ex. You are the ex boat. We gotta we got a job descripture.

990
01:06:05.679 --> 01:06:09.440
You described that you're gonna be doing. You're gonna be the ex hey,

991
01:06:09.519 --> 01:06:12.559
so we gotta say the props to
you. Congratulations. That's a definitely

992
01:06:12.719 --> 01:06:18.239
And what's the date? Sooner than
later? So we're looking forward to that.

993
01:06:18.519 --> 01:06:21.519
I love it. Uh Labor Day
week and coming up. Anybody got

994
01:06:21.519 --> 01:06:24.800
any plans. Nah, what are
we're doing for Labor Day? Bro?

995
01:06:25.559 --> 01:06:28.440
Yeah, let's take the boat out. I'm hanging trophies. Bro, come

996
01:06:28.480 --> 01:06:30.400
on, let's take the boat.
I gotta, I gotta, I gotta.

997
01:06:30.519 --> 01:06:32.480
I got a passion project. He's
gotta work. I'm going I leave

998
01:06:33.360 --> 01:06:35.679
Thursday morning. I go to Darlington, South Carolina. As long as this

999
01:06:35.800 --> 01:06:40.360
damn hurricane doesn't mess with us too
much. Oh oh wow, it's supposed

1000
01:06:40.360 --> 01:06:44.039
to hit on Sunday, though it's
supposed hit tomorrow. That's supposed HiT's supposed

1001
01:06:44.039 --> 01:06:46.559
to hit tomorrow morning. Uh,
Florida and Florida and it's supposed to work.

1002
01:06:47.119 --> 01:06:49.280
Yeah, but the Carolinas are gonna
get rained. But now you're not

1003
01:06:49.360 --> 01:06:53.159
that my train. As long as
there isn't like any major flooding, we

1004
01:06:53.199 --> 01:06:56.760
should be fine, you said Durham. Uh. No, Darlington, which

1005
01:06:56.880 --> 01:07:00.920
is outside of by like Florence.
We've fly into Charlotte and then go down

1006
01:07:00.960 --> 01:07:03.480
and it all should be cleared out
by Friday. So we fly in Thursday.

1007
01:07:03.480 --> 01:07:05.440
As long as we can fly into
Charlotte will be good. It would

1008
01:07:05.480 --> 01:07:10.199
be a good girl. And I
meet miss Darlington, that was one of

1009
01:07:10.239 --> 01:07:12.480
my teachers in school. Well,
they call her the Lady in Black for

1010
01:07:12.519 --> 01:07:15.199
a reason that that track is bad. It truck's tough. But we go

1011
01:07:15.400 --> 01:07:18.320
and it's a great, big old
time with your big old party. I

1012
01:07:18.400 --> 01:07:24.199
gotta cook Saturday, so I'm gonna
do pull pork just because you can feed

1013
01:07:24.239 --> 01:07:28.800
a lot of people. It's easy, and I can drink heavily. So

1014
01:07:28.880 --> 01:07:33.440
I'm gonna do pull pork beans and
do pull pork beans, and then I'll

1015
01:07:33.480 --> 01:07:38.280
just do a salad with it as
well, because easy costco bag salad.

1016
01:07:38.320 --> 01:07:40.760
I know, people, Oh getting
fancy. Now, I'll rip open those

1017
01:07:40.800 --> 01:07:44.679
damn bags, throw an aluminum disposal
pans, stirred around, throw some tongs,

1018
01:07:44.719 --> 01:07:47.800
and then say there's a salad.
You throw in the salad. You

1019
01:07:47.880 --> 01:07:51.639
going anywhere? Beans, I'm shooting. I've been everywhere, bro, So

1020
01:07:51.800 --> 01:07:56.559
I'm actually off till we gotta go
to the thin tour. I don't have

1021
01:07:56.639 --> 01:07:59.480
to go anywhere, all right?
When what's the weekend of Victor again?

1022
01:08:00.639 --> 01:08:04.719
Ventura? When weekend? What's that? Oh? That's like, oh jeez,

1023
01:08:04.760 --> 01:08:08.599
it is no what's the date?
I don't say, Hey, you

1024
01:08:08.639 --> 01:08:11.760
have you're always on your damn phone. I know the counter feature in there.

1025
01:08:11.800 --> 01:08:14.400
I Kyle usually has it on the
top of the said how many text

1026
01:08:14.440 --> 01:08:17.239
message you got on read right now
last night? Check is one hundred and

1027
01:08:17.239 --> 01:08:20.960
forty seven. Some some people don't
need to be read, Kyle, some

1028
01:08:21.119 --> 01:08:30.399
people. Some people. Some people
don't need to be read. On that

1029
01:08:30.640 --> 01:08:33.479
note, we're gonna and wrap this
up. Thank you to everybody every dayving

1030
01:08:33.560 --> 01:08:38.720
themselves a good Labor Day weekend.
Make sure you're fooling us all on socially

1031
01:08:38.840 --> 01:08:44.520
appreciate it. That all right,
here's the deal. Everybody posts. Everybody

1032
01:08:44.560 --> 01:08:48.640
post what they cooked for Labor Day, alright and tags? Alright, t

1033
01:08:48.960 --> 01:08:54.279
the post, don't drop the times, don't post. Everybody else post,

1034
01:08:54.560 --> 01:08:57.840
drop the post? What your post, what you're making on Labor Day?

1035
01:08:58.319 --> 01:09:01.520
Let us see it and pause,
don't let me see everything, but yeah,

1036
01:09:01.760 --> 01:09:05.119
tag control it. You want to
see that me? I want to

1037
01:09:05.159 --> 01:09:12.239
see that me the bottom of everybody
still want to see the bottom of the

1038
01:09:12.239 --> 01:09:14.520
barrel. That's what he's saying.
All right, thank y'all.